This episode features a conversation between Nate Thatcher, CEO of XIMA, about what it takes to build a software as a service company from the ground up, and podcast host Pete Codella, Go Utah’s communications director. XIMA is a software company making inbound business phone call reporting more user-friendly with its flagship product, Chronicle.

Thatcher explains how the company grew from its humble beginnings with three employees by recognizing customers' need for an all-inclusive phone call reporting system. He discusses what the term Contact Center-as-a-Service (CCaaS) means, XIMA’s key differentiator, and building a company culture that employees are proud of from the top down. Thatcher also discusses the challenge of finding skilled software developers in today’s competitive job market, the challenges of running a business in a post-COVID environment, the importance of taking care of customers, and much more.