Drew Kirchhoff is a co-founder of Yoli, a WeChat-first on-demand English and Chinese language learning platform. Before co-founding yoli, Drew worked at Yodo1, where he helped build up the mobile gaming company’s international biz dev and global publishing business. He was the product manager of Crossy Road, a casual mobile gaming title that won an Apple Design Award and earned Google Play Game of the Year in 2015, tallying more than 100 million downloads worldwide. Since co-founding yoli just over a year ago, he has been an avid WeChat entrepreneur, featured by WeChat’s Enterprise Account team, and frequently consults for companies on their WeChat product development strategy.
Episode Content:* Drew shares about his history and how he got into startups and e-commerce * Drew discusses how he met his co-founders and how Yoli started Yoli is running within WeChat * Drew shares why they decided to keep it within this platform * Question: How technical is developing Yoli on WeChat? * Drew explains how they got the word out about Yoli in the beginning * Transitioning from H.I. to A.I. * Using QR codes in China vs. in the West * Drew shares how they have developed and are still developing Yoli
Episode Mentions:Intro
Interview
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