On this week’s episode of the Performance Delivered Podcast, we talk to Sam Erdheim, VP of Corporate Marketing at GuidePoint Security. Sam has two decades of experience across all facets of marketing and product management for enterprise software companies, with 15 years focused on cybersecurity.

Today we sit down with him to talk about digital marketing in 2021, and:

• Directing, differentiating, and solving problems with your content
• Hitting the right target with your content every time
• Where to get the biggest bang for your buck on social
• And more