Joris Bryon, founder of the Dexter Agency, is passionate about helping eCommerce business owners grow methodically using almost “scientific” methods.

In the first episode with Joris, we talked about a potential untapped goldmine for eCommerce businesses: converting more of your current traffic to boost profits instead of buying additional traffic, which gets very expensive – especially these days.

In today’s conversation, we focus on how exactly to do that by creating and executing a conversion optimization plan that encompasses the overall user experience, checkout process, landing pages, marketing campaigns, and more.

Tune in to find out…

  • Top conversion killers to watch out for
  • The right way to test (most people get it wrong)
  • What you should never let your web developer be in charge of
  • The best ways to collect key data from real users
  • And more