Stop using #TargetCPA bidding.
Instead, move to #ValueBasedBidding to maximize your profitability. To help you learn more about Value-Based Bidding, how it works & more, we brought in experts from Google — Alex and Rebecca.
In this episode of PPC Town Hall, you will learn:
• Why you should move from Target CPA to Value-Based Bidding
• What is Value-Based Bidding, and how it works
• Best practices and common pitfalls while using Value-Based Bidding
Our expert guests:
• Alex Ioch, Google
• Rebecca Chiu, Google
► Get emails about future Town Halls https://www.optmyzr.com/ppctownhall
► Explore Optmyzr and start a 14-day free trial https://www.optmyzr.com