Janet Murray is one of the UK's leading content marketing experts and creator of the http://www.courageouscontentplanner.com (Courageous Content Planner - )an A4 desk planner packed with content ideas/prompts, planning templates, and checklists. Janet joins me on the podcast today to share the process of creating and selling a planner, and her tips for creating your own fantastic content. EPISODE NOTES Please remember to rate and review the podcast - it really helps others to find it. Today on the podcast I'm talking to Janet Murray, one of the UK's leading content marketing experts. Janet's the creator of the http://www.courageouscontentplanner.com (Courageous Content Planner - )an A4 desk planner packed with content ideas/prompts, planning templates, and checklists, the founder of https://janetmurray.co.uk/courageous-content-live/ (Courageous Content Live) - a virtual content planning event for coaches, creatives, and entrepreneurs, taking place this November. Plus Janet is the host of the https://courageous-content.captivate.fm/ (Courageous Content podcast) and a regular keynote speaker.  Janet also has ADHD (Attention Hyperactivity Deficit Disorder) and is (in her own words) ‘one of the most disorganised people on the planet’. Making her one of the unlikeliest people in the world to launch a desk planner.  In this episode, we discuss what inspired Janet to create a planner, the community that she has built around her product, and how this community has influenced the way her offerings have evolved. Janet talks through the process and practical details of putting together a planner from choosing your binding to finding a printer. Plus I couldn’t pass over the opportunity to ask a renowned content marketing expert for her top tips on how to create fantastic content. Janet talks through her key pillars for building content, with a particular focus on product-based businesses. Listen in to hear Janet share: An introduction to herself and her business (01:10) The inspiration behind creating her own planner  (02:15) The process of creating a planner (07:20) How to find your printer, and why asking Janet for her printer’s details isn’t a good idea (17:36) Building a community around your products (23:40) The evolution of the Courageous Content Planner, and introduction of live events (26:33) Planning your content marketing for a product-based business (33:10) The types of content you should be creating for your business (38:20) Her number one piece of advice for product creators for creating really engaging content (44:00) An exclusive discount code on Janet’s products for all listeners (46:04)

USEFUL RESOURCES: Janet is giving a 10% discount on her products at www.JanetMurray.co.uk to Bring Your Product Ideas To Life podcast listeners. Just use the code Vicki at checkout. https://janetmurray.co.uk/ (Janet Murray Website) https://www.instagram.com/janmurrayuk/ (Janet Murray Instagram) https://www.facebook.com/janetmurrayofficial (Janet Murray Facebook) https://www.tiktok.com/@janmurrayuk (Janet Murray TikTok) https://twitter.com/jan_murray (Janet Murray Twitter) https://www.linkedin.com/in/janet-murray74/ (Janet Murray Linkedin) LET’S CONNECT https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators) https://www.instagram.com/vickiweinberguk/ (Find me on Instagram) http://www.vickiweinberg.com (Work with me)  Mentioned in this episode: Get your FREE Amazon checklist to help you get started Get your FREE Amazon checklist to help you get started selling on Amazon: https://mailchi.mp/72c24952cf50/amazon_checklist https://bring-your-product-idea.captivate.fm/amazon-checklist (Get your free selling on Amazon checklist)