Join us on Episode #26 in conversation with Sridhar Ranganathan, CEO - B2Brain.com as we discuss Sales Tech - New opportunities in a Remote Connected World.
Naval Engineer to Early Product manager at Zoho,. Core team at Yahoo India and InMobi
Interesting Points
Naval Drawings are the lifeline or in the blood
Code goes to production every day. That is the heartbeat of the company
Everyone is researching about someone or some company all the time
Successful salespeople research about an account/person tremendously before they do an outreach (call or email)
As a Product Manager Drinking my Kool-Aid is very vital
Sales intelligence was most used during group-buying in an org, where ACV More than USD 20k
Sales Tech Landscape - 3 dimensions - 1. Products/Tools, 2. Data and 3. Intelligence - Customers are always looking at running - Faster, Smarter & Sharper to have an edge over the competition
Learning Humility from Customers
If a customer is paying for a product, then there is value being delivered by the product to the customer
Status quo is the biggest enemy/competition
00:00 Welcome
01:00 Guest Introduction
06:50 Pivot from Credibase to B2brain
07:53 Execution Culture - Code goes to Production every day - It's our Heartbeat
08:47 Getting to Product-Market Fit
10:10 Light bulb moment for B2brain
13:34 What do successful sales professionals do? 1
5:30 Arriving at our core value proposition
19:55 Getting the first set of users
21:00 Covid Impact
23:25 Launch in Product Hunt
24:53 Drinking my own Kool-Aid
26:03 Innovations in Sales Tech
29:07 Factors that helped arrive at GTM Clarity
33:45 Sales Tech Landscape - Overview
38:09 Humility from Customers
39: 10 What we do and what we don’t do
42:52 Product Hunt - Usage experience by Geo, Size of company, cultural differences
52:17 Sales Tech evolution for the next decade
59:30 How the Sales Community came together in Covid times
01:03:55 2 areas to focus - Distribution and Storytelling
01:10:10 World view is based on what we consume 01:11:40 Lessons from the Entrepreneur journey so far
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