Houston based wedding photographer shares tips and stories about how to market using social media, stand out when in a saturated market, and what coffee to buy at that cute coffee shop you found!
0:00 Intro
2:10 Encouraging yourself
2:42 Starting a YouTube Channel
4:37 Why do I have to go to school?
6:15 My first video ever recorded
8:35 Going viral / in the news
10:24 Closing down the YouTube Channel
14:30 Starting a new channel
15:48 Five years of YouTube
16:35 What gear did you use when you started your channel?
18:03 Buying the first camera
19:00 Intimidated by starting a YouTube
20:18 Do not compare your journey to anybody else's
21:20 Getting support from your family
23:18 Being mindful of people and respectful of people’s privacy
24:16 How did you take YouTube full-time?
28:22 Advise from Carol’s father
30:09 The worst way to start a business
34:17 Starting with fitness
36:28 Once you own a business you work a lot more
37:46 Starting a clothing boutique
41:34 The first investment into the boutique
43:50 Other people do not have the connections you have
45:40 Social media as a career
47:15 Social media is a path to get to a goal
49:55 It is about connection
51:20 You need to be transparent
54:11 Being proud of your work
55:28 It is very important to listen to your audience
57:07 People will follow you if the respect you and love your work
59:34 Tips for growing an audience
1:02:25 What do people like
1:03:11 You do not need a huge following
to support yourself
1:04:14 What is the magic for Instagram?
1:05:34 It is about engagement
1:06:41 Value content and connection over quantity
1:08:08 “I am not going to sell your damn tea”
1:10:10 Are there any apps you use?
1:11:28 Hiring for things you are not great at
1:12:13 Learning when to save and when to invest
1:14:25 Treat social media like a job / give yourself a schedule
1:20:05 Like to know it
1:24:45 Where can people find you online?
caroldeltoro.com
cindyjanette.com/podcast
0:00 Intro
0:54 How I met Belen
3:10 Being overwhelmed by Wedding Vendors
5:28 Ask Relevant questions
7:02 What Style of Photography do you prefer?
7:54 Help a potential bride even if they do not use you
9:32 Belen’s impression of Cindy
10:22 Exceeding Belen’s expectations
11:15 Attention to the smallest details
12:39 How to stand out
14:06 Shooting with the nifty-fifty
15:30 I was not Belen’s wedding photographer
19:40 It all goes back to standing out and creating a conversation
22:06 Create a friendship and follow-up
24:08 How Belen came to the US
26:35 Learning English
28:40 Attending a divided high school
29:30 Not knowing what to study in collage
31:14 Belen’s Parents immigration story
34:20 Graduating from A&M
36:00 Deciding to start a Youtube channel
38:28 What was it like starting the channel?
39:54 Deleting wedding photos
43:56 You are responsible for your own happiness
46:22 Perfect does not exist
47:59 Re-opening social media accounts
49:13 Using social media to support others
51:12 Nurturing a community
53:21 Give your audience what they enjoy
55:28 Youtube and Instagram Live
56:35 Do you use a social media scheduler?
58:33 Finding vendors with hashtags on Instagram
1:00:07 Advice for people going to Youtube from Instagram
1:04:28 Follow and learn from similar accounts in your industry
1:05:40 There is plenty of room for everybody
Cindy Janette Photography
Belen Del Toro
Music by: Colby Knight
0:00 Intro
1:05 How Julia and Cindy met
5:25 Praying for friends
7:19 Competition in the Photography industry / Saturated market
9:03 Why would a photographer want to help another photographer?
10:28 How Julia Started in Photography
13:42 Juila’s first wedding
16:45 Setting up a business website
18:00 Tips for marketing with Instagram
21:33 Are Facebook ads worth it?
22:33 Instagram hashtags and geotags
23:34 Responding to emails
27:04 Thoughts on listing pricing on website
28:06 Finding your style
29:58 The issue with changing your photography style
33:55 Working with Hozana (Julia’s husband)
35:51 Working with a videographer
36:39 Communication with videographers
37:27 To be a photographer you have to be bossy
39:22 Have you ever had someone take your camera?
40:01 Thoughts on hiring a wedding planner
42:32 Officiant forgetting to show up to the wedding
43:40 Kelsey saving the wedding
47:50 People expect you to be assertive
49:25 Styled Shoots are game-changers!
53:12 Do you use a preset?
53:40 What gear do you use?
54:52 Macro filters or macro lenses?
55:45 What is your dream wedding?
57:31 Did you have an engagement session that stood out?
Cindy Janette Photography
Music by: Colby Knight
0:00 Introduction
0:56 First camera (second grade)
3:08 First photo
7:03 Receiving the first roll of film back
8:21 Family members asking for photos
9:52 Taking photos in middle school
11:04 Learning to shoot manual in highschool
12:49 New teacher at a new highschool
13:26 You can do this for a living
17:02 Stop shooting in auto
17:39 Zoom with you feet
18:25 Telling my parents I am going to be a photographer
19:06 RIP yearbook :(
21:24 Graduating highschool and moving out
22:28 I am a photographer because my friends told me to
24:45 First paid wedding
30:57 Learning adobe lightroom
33:33 Zero marketing
34:59 Branding as a wedding photographer
35:54 Making the decision to start
37:42 What would you tell someone who is starting?
Cindy Janette Photography
Music by: Colby Knight