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Whether you are a grower, a designer, or both, edible flowers can enhance what you can offer to your clients.
If you are running a floral business, it is essential to have a well-organized recipe process.
Many service-based entrepreneurs should consider scaling their businesses instead of following the more-more-more approach.
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The ever-persevering pansy. A little flower with a grand history. There is so much more to this all too often hidden gem of the garden than most growers realize.
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Contrary to popular belief, heirloom roses are a hale and hearty collection of high-petal count blooms that are a great addition to the cut flower garden.
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In this Team Flower Seasonal Design Highlight, we're featuring a floral wall design by Busy Bees Floral, a wedding and event designer who prioritizes the desires of their clients.
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In this Team Flower Business Model Highlight, we're featuring Little Hollow Flowers, a family-owned and operated farm specializing in growing seasonal and sustainable cut flowers.
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Building a strong online presence is imperative if you're a floral business owner—whether you have an online store, a small local shop, or provide flower arrangements for events and weddings.
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Over the last five years, a spotlight has shown how neurodivergence, or the uniqueness of the mind, impacts all the facets of our daily lives. This is especially true in the floral industry.
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Hosting a floral design workshop is an excellent opportunity to gain new floral fans for your business, build relationships with future clients, venue networking opportunities, and ability to share your unique design style with your community.
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Honing your business acumen is essential if you want to create a wedding floral business that will sustain you and your family for years to come.
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In this article, you’ll find a list of unique cut flowers to be grown for dried floral creations of various types.
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Those of us in the floral industry work hard to make the world more beautiful, and we have the power to make it a better one, too.
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In this Team Flower Seasonal Design Highlight, we're featuring an arbor design by Raysa Farah of LK Verdant, a wedding and event florist who is committed to offering timeless arrangements of flawless quality.
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In this Team Flower Seasonal Design Highlight, we're featuring a ceremony design by Honeysuckle Farm, a flower farm whose arrangements feature locally and American-grown blooms.
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This article will teach us how to create an Everlasting Australiana wreath for your front door.
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In this Team Flower Business Model Highlight, we're featuring Springvine Orlando, a wedding florist service that has a love of reaching out to their community by including more everyday flowers.
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When it comes to dreamy Spring flowers, all roads lead to Holland. Living in a subtropical climate can put a damper on growing these blooms—but it can be done!
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One thing which is a constant in business is busyness. Calls, emails, texts, and so much more beg for our attention. How do we balance all of that with our private lives?
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How do you tell people you exist? And how will your audience recognize your brand? Before people buy, they need to feel they trust you. So how do you establish that trust?
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In this Team Flower Business Model Highlight, we're featuring Gwen Floral Co, a multi-six-figure wedding florist offering wildly romantic design for their clients in Australia.
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Biennials are a great way to add excitement to your late spring designs and offerings. Besides being some of the most extraordinary and unique blooms, they also bloom at a time when there can be a lull in flowers.
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These days, with sustainable living becoming more of a lifestyle necessity than a choice, a bouquet that will keep growing contributes to a greener planet in a minuscule way!
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Analytics and data don't always interest creative professionals. But you're not just a floral designer—you're a business owner, too. As a business owner, you already track certain numbers.
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Have you ever heard of a full flower shop pop-up? This is such a unique business model, and could be just what you need to implement for your business as well!
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In this Team Flower Seasonal Design Highlight, we're featuring an arbor design by Intentional Flowers, a wedding and event florist who specializes in joining flowers and spirituality.
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Discover tips on how to make consultation calls a success for one's floral design business!
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What is it like to start a business in a foreign country? Daunting, rewarding, difficult, special. Read on to find out more!
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Learn how utilizing silk flowers could reduce your stress and increase your productivity!
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Starting an in-home floral business (or any business for that matter) can seem daunting. But it doesn't have to be. There are so many reasons why being an in-home florist is beneficial and possibly the best way to go.
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Discover ways to take one wreath form into all seasons. Learn to resuse and extend your fresh wreath into an all season wreath!
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Curious if you should join a floral association or a florist professional organization? This article digs into who they’re for and some of the benefits of the most recognized floral association names.
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Making a flower crown isn’t difficult once you master the mechanics needed for a seamless product. I promise! I often have other florists ask me to make flower crowns to complete their orders because they don’t feel they are capable. Is that you? Take a peek at this tutorial and add gorgeous flower crowns to your repertoire!
Ready to take a closer look at different types of peony bloom forms? In this guide, you’ll get notes not only about the forms, but also on where and when these blooms fit best!
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Thinking about hosting a Pick Your Own event on your flower farm? Here’s a quick guide of what to consider before you start!
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Discover strategies for how to use the flower color wheel to your advantage in floral design.
Looking for the best perennials that bloom all summer long? Check out these comprehensive lists—sorted by color type—of perennials that rebloom and are excellent for cut flowers and floral design work.
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Getting ready to launch a flower truck business? Before you create the look and feel of your flower truck, lay some groundwork. In this guide you’ll get tips, tricks, and important considerations you need before you start.
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Discover tips and methods to calculating and predicting your flower farm sales as a new flower farmer.
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Accessing different floral materials in various thicknesses, heights, and shapes is important to adding dimension to your design work. Learn 5 simple tips to elevate your flower arrangements in this guide.
Get a full list of the essential flower arranging tools that florists use. Discover where to buy florist tools, tips, and additional resources.
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Offering a flower CSA can bring many benefits to your business and creates a sense of place and time in a world where most things can be bought with the click of a button. Learn 5 key benefits to offering a flower CSA here!
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Hey, new flower farmers! Here are the 4 tips you need when selling your homegrown blooms directly to floral designers in your area.
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Ready to create your florist portfolio as a new floral designer but don’t know where to start? Get tips, ideas, examples, and more in this full guide.
If the thought of building your own floral business website makes you want to run screaming for the hills, don’t worry. In this guide, you’ll get insight for a DIY website and flower shop online store.
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UK botanical artist Safiyya Choyocha shares with us the joy and inspiration she finds in painting flowers and gardening. She shares where she finds her own inspiration and her advice for how to overcome a creative rut.
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Growing lavender is rewarding (and smells amazing!). Learn how to dry lavender, how to select varieties, how and when to harvest it, and more! Gina Schley of SHEGROWS and Urban Conversion shares her pro-farmer tips.
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Team Flower Member Ashely Monaghan shares practical tips and insight for finding floral inspiration wherever you look, wherever you go, and in any season!
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Curious what to work on during the off-season? Winter farm chores galore! Here’s a comprehensive guide on how to use the winter to better streamline your cut flower farm business or farmer-florist operation.
Discover what florist career might be right for you in this guide—from part-time florist jobs to flower shop jobs. Industry jobs board lists included!
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If you own your own floral business (or hope to in the future!), you may be wondering what is TeamFloral and if signing up can help your business grow. Take a look at the offerings, advantages, and alternatives in this guide. (SEO tips included!)
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Discover crucial regenerative farming practices for flower farmers and hobby growers alike. If you’re a farmer-florist or even a home gardener, learn how you can help combat climate change in your regular growing practices.
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A new flower farming business can be an overwhelming and confusing process. But there is one key thing you can do at the very beginning: create a flower farming business plan.
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In this guide, you’ll learn tips and tricks for launching your floral business on Kickstarter, a platform that can help you fund the initial launch of your small business or product line.
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In this business model highlight, we’ll hear form Blossom Cleveland and how their small business connects with local flower farms and growers for professional development opportunities for their floral team.
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Have you ever had a bride send over an image of greenery sprawled on a wall and think “How on earth do I do that?” In this article, you’ll learn how to create and hang these masterpieces. Courtney shares her tips, tricks, and toolkit for building some unforgettable greenery displays on a variety of surfaces.
Launching a flower farm from scratch is hard work. There’s a lot to consider. In this article you’ll learn crucial tips for starting a flower farm business that you can implement from Day 1!
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For florists who offered in-person workshops and classes pre-pandemic, shifting to virtual classrooms was a way to continue connecting with customers. Here are reasons to continue virtual workshops as the world moves forward.
With the goal to open as a new florist in Chambersburg PA in February 2022, Kelly and Jesse Perry are excited and humbled to join the ranks of many floral professionals that have gone before them on the journey to open up a brick-and-mortar shop.
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A consistently scheduled email newsletter can make a real difference in staying top-of-mind with your friends, followers, and flower enthusiasts. Discover email newsletter strategy best practices and more in this guide!
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Learn how to create a free-standing invisible arch in this guide. Photos, steps, and a detailed floral ingredient list are included!
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As a small-scale flower producer, Angela Hall of Meadow Farm Florals saw an opportunity to help others learn how to start growing flowers. A light bulb went off in her head. Why not do it "together"? That’s how Growing Together, Angela’s growing collective, was born.
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In this Team Flower Business Model Highlight, we're featuring Kindly Grown, a “mixed media” full-service wedding florist offering live cut flowers, farm-grown flowers (grown by Kindly Grown), and sola wood flowers to clients.
You can see Amanda speak in person at the 2020 Team Flower Conference.
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Pumpkin floral centerpieces are a beautiful, festive addition to any holiday table. Learn how to make them (and use every bit of the pumpkin in the process) in this guide!
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In this article, you’ll learn how to make a casket blanket to honor a loved one or the loved one of a floral design client. Designing meaningful funeral floral arrangements are a beautiful way to love the world through flowers.
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In this Team Flower Business Model Highlight, we're featuring Mandy Herron of Flower and Forged, a small flower farm offering a subscription service of uniquely designed bouquets. Learn about Mandy’s unique business model, ways she loves her community through her business, and more!
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Believe it or not, it is entirely possible to start a cutting garden, even in the smallest spaces. In this article, you’ll learn some crucial tips for growing cut flowers in containers. And yes, a cut flower container garden can be in your future—even if you only have just a small patio.
If you're curious about florist salary estimates, you've landed in the right place. The reason why it's difficult to pinpoint the average salary of a floral designer is because of one simple truth: It's a nuanced conversation. In this guide, we’ll give reported florist salary information as well as 17 revenue-growing ideas.
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Color is beautiful and can be used in so many ways! In this seasonal design highlight, discover tips to create floral arrangements that are monochromatic, analogous, complementary—or even with all colors!
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The more closely you study a flower and think of it in light of its biological purpose, the more complex and fascinating it becomes. Ready to begin your studies? This article will cover beginner botany tips for flower lovers!
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The classic flower garland is a floral design piece that is just as versatile as it is durable. Its functionality can go way beyond a wedding or holiday decoration. Discover more garland tips in this guide!
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Flat lays show off new and different aspects of a florist’s work, from the work it takes behind the scenes to high-quality and sustainable practices used in the business. Learn tips and tricks for making beautiful flat lays in this article.
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It's time to step out of your marketing routine and into creative and innovative strategies that can help bring new awareness, customers, and revenue to your floral business. Get tips for marketing your floral business in this guide!
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Believe it or not, bouquets are trending toward a more petite styling! In this design highlight, discover some crucial tips for building a petite cascade bridal bouquet—one with lots of color.
Discover how to use Asana, a well-loved project management tool, to help manage your floral design business, design workflows, client communication, and more!
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In this Team Flower Seasonal Design Highlight, we’re featuring sprawling bundles of wildflowers in a myriad of colors that come together to form a captivating wedding arbor that captures the summer season.
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Discover encouragement for taking the leap to start your own flower-fronted small business, no matter what mountains may stand in your way.
What does it take to become a florist? If you’re new to flowers or are considering a career in floral design work, discover solid advice and real resources for getting started here.
You know firsthand there is so much hard work alongside the gift and beauty of your life with flowers. Take a moment to rediscover the beauty of floral work with the tips in this post.
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Having an online presence gives people a way to learn more about the flowers you sell so they can purchase them with just the click (or tap) of a button. Learn how to market your online flower shop in this guide.
A full, comprehensive guide with lists of annuals that produce flowers all season long (and are excellent for cut flower work)—including annuals that grow well in containers with full sun.
Discover how to build and sustain a best-in-class customer experience for your floral business clients.
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Hear tender-hearted, gracious advice from one flower grower on moving forward in flowers amidst the challenges of grief and loss.
Are you reevaluating your email marketing strategy for prospective wedding design clients? Here are five steps to refreshing your email marketing to draw in more wedding floral design customers during engagement season.
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As a flower farmer, there is meaningful work to be done in off seasons—including self-care. Discover practical rainy and off season tips from one flower grower in North Florida.
Discover the latest top-ten Accent Decor pieces we believe would make wonderful gifts—to sell in your flower shop, give to your wedding and event clients, and share with your friends and family.
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Please rate and review this podcast — it helps more people discover their love for flowers!
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Most entrepreneurs always preach and teach about how to turn the side-hustle into a full-time gig. But what if you want it to stay part-time? Discover tips on how to maintain a vibrant floral design side-hustle that fits your life.
In this design highlight, floral designer Amy Balsters gives tips on how to liven up a bouquet in a white and green palette. In addition, she discusses how to use the spiral technique to create a variety of shapes.
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If you're feeling stuck or lost when defining and communicating your floral design brand's purpose, this article can help. Dive into these marketing exercises to refine (and define!) your floral design business’s why.
Don’t let gorgeous bridesmaid bouquet designs go to waste after the wedding ceremony—learn how to repurpose these bouquets in creative ways that make both budget-conscious clients and floral designers happy!
If you’re a cut flower grower (or even a micro flower farmer!) wondering if you can get in on the pampas grass trend and earn additional revenue off this popular ornamental grass, this guide is for you!
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In this Team Flower Business Model Highlight, we're featuring Bell Meadow, an Irish flower farm and gifting website, and their unique business model: thoughtful gifting and unique floral delivery.
Discover how to grow cut tulips with a professional flower farmer. In this article, get tips for planting, harvesting, and arranging cut tulips.
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If your website is filled with great content presented in a clear and powerful way, your visitors will be excited to buy the solutions you have to offer. Here are 11 must-haves for your floral business website!
Finding quick flower substitutions for popular flowers is a crucial skill for any florist where both adaptability and flexibility come into play. In this guide, you’ll get flower substitution suggestions for popular focal, filler, line, dancer, and texture flowers.
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In this seasonal design highlight, floral designer Marga Martin shares instructions on how to make beautiful, impactful headdresses out of dandelions.
In this comprehensive guide, discover the basics of working with edible flowers and other botanicals, including where to source culinary-grade edible flowers, how to prepare them, design tips, and much more!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Sales is a vital part of running a successful floral business, but let's be real: It's not the part that inspired you to become a floral designer. Discover the top 10 selling mistakes made by creative entrepreneurs—and tips to turn them into wins.
Thinking about offering a DIY bridal party flowers class to your revenue stream? Discover all the details in this article. Hosting DIY bridal party flower workshops will free up your design time to take other weddings and events while likely helping your bottom line! That’s a win!
Discover some of the best filler flowers in this handy guide. Full lists of filler flowers by color are included!
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Have you considered offering hotel floral arrangements or florals for restaurants in your area? If you’re a wedding florist, providing floral décor to restaurants or hotels can be an excellent stream of steady revenue. Learn how to step into offering hotel floral design and restaurant florist services with this complete guide.
When you think about wedding ceremony flowers, what stands out the most in your mind? The floral installation, of course! See 6 gorgeous and on-trend arches and arbors from Accent Decor.
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Offering fresh cut sunflowers, whether it be bouquets or single stems, is a joyful yet challenging experience. If you’re wondering if growing sunflowers is for you, here are a few tips on how to grow and sell sunflowers!
Planning a wedding is an emotional experience to say the least. Learn how you as a floral pro can support your clients’ and embrace the rollercoaster of emotions that come their way in the planning process.
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The term scaling can seem intimidating to many small-business owners, particularly in the floral industry. But don’t fret. It is possible with intentional planning and thoughtful decision-making.
In this highlight, discover the stem counts, mechanics, and transport methods for a gorgeous, flowing boho arbor with pampas grass for a wedding ceremony.
A full guide for floral pros for finding and using pampas grass in floral work. Discover where to buy wholesale (fresh and dried), pampas grass alternatives, and more!
Explore crucial tips and tricks flower farmers and floral designers use to keep everything on track when Mother Nature makes things difficult. Learn what to do when the weather is too hot, too wet, to windy, and more!
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When it comes to sharing your wedding and event work with publications of all shapes and sizes, there are some common mistakes that florists (and other event industry pros) often fall victim to. Learn the do's and don'ts of the submission process in this helpful article.
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From fielding inquiries and tracking shipments to answering client questions and communicating internally, it’s easy for your emails to get out of hand. Learn 4 key tips to get a handle on your Inbox—once and for all.
In this Floral Business Model Highlight, we’ll learn from T. Nicole Murphy, owner of Florals & Scrubs. Florals & Scrubs's mobile flower workshops and soirees give flower lovers a chance to learn how to make and gift arrangements independently.
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Large-scale floral design is more popular than ever for weddings, events, and even photoshoot stylings. Here, learn about a floral mechanic that can help you build and transport large floral pieces more easily!
Recipes give us focus and direction. They help ensure that we have the right ingredients on hand and don't overspend on needless supplies. Here’s how floral design is like baking a cake!
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Learn how to increase prospective floral client conversions via your website—all by using the power of storytelling to build stronger relationships with website visitors and social media followers.
When you’re just starting in floral design—whether you’ve discovered a new hobby or you’re hoping to start your own floral business—knowing how to approach an arrangement or a bouquet (or even a boutonnière!) can be overwhelming. Get essential floral design tips for beginners in this article!
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Designing funeral floral arrangements can be a challenge in many ways. Discover practical tips and examples to help your clients navigate grief while honoring their loved one—all while infusing kindhearted creativity in your funeral floral designs.
Looking for exquisite tablescape ideas for yourself or your design clients? Discover the building blocks for confident, gorgeous tablescapes, no matter the style of your dinner party or event!
This pre- and post-event window is an amazing opportunity to build trust, increase sales, bolster event referrals and meet a felt need for clients. Here are some seasonal ideas to offer your clients outside of event day.
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Please rate and review this podcast — it helps more people discover their love for flowers!
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Curious how to get gorgeous professional images of your work after the event? Follow these 7 simple steps to break down those barriers between photographer and creative this year and start building your portfolio to its potential!
If you’re wondering about the steps, tips, and tricks to growing garden roses that are robust and healthy for cut flower use and floral design work, look no further!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Here's how working with flowers has changed the lives of our Team Flower Members—and it can do the same for you. If you've been wondering if working with flowers is for you, this might just be the encouragement you need!
Without the proper mechanics, special requests for tribute and sympathy floral arrangements can seem quite daunting to floral designers. Read more to learn about solutions to these challenges that have recently been developed for our industry.
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Want to learn about flower farming? We've compiled survey responses from professional flower farmers, farmer-florists, and micro-farmers! Get actionable words of wisdom and encouragement in this article.
Wondering how to be a flower farmer? We surveyed flower farmers, farmer-florists, and micro-farmers who responded with amazing, actionable wisdom they’ve earned through their hard work in the field.
You can see Janelle speak in person at the 2020 Team Flower Conference.
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You can enjoy the beauty in front of you throughout every season in your floral arrangements as long as you know how to look for it—and how to forage for flowers and greenery throughout the year. Here’s how.
Harvesting your own flower seed is easy to do with a little research and planning. If you’re wondering how to harvest your own seed from the flowers you grow, in this article, you’ll cover some crucial tips that can help you succeed in seed saving.
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Making the change to being truly sustainable can seem overwhelming. There are a lot of options you have to think through: biodegradable, compostable, recycled, and home compostable. Learn what each of these labels mean when it comes to considering the floral supplies you use!
There is no tried-and-true formula to ease hardship or process grief and difficult feelings. We all experience these things in a unique way. If you’re a small business owner, it can be difficult to navigate hardship while also managing your business. Here are some tips to navigate difficulty alongside running your business.
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Wondering about the benefits of floral subscriptions? Learn what you should consider before adding it to your floral business offerings.
Love creating flower beds that look visually appealing and smell beautifully? Intrigued by the idea of organizing your cutting gardens using basic principles of design? If so, then consider starting a knot garden!
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Whether you are a flower grower, a florist, or a workshop leader, designing a floral studio workspace can be a creative process that will inspire you each time you enter it. Discover things to consider and helpful tips in this article.
There has been a visible shift to sustainable floral design over the past decade—which has left many experienced designers who were classically trained with floral foam to become overwhelmed with anxiety. Don’t fret! In this article, learn some steps and ideas that can help make the transition easier.
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Flower frogs (also called kenzans or pin frogs) are a floral arranger’s best friend. They’re reusable, durable, eco-friendly, and lend themselves to helping you create gorgeous, lush garden-style floral designs—in addition to exquisite, minimalist floral creations. Here’s how to use them, where to buy them, and more!
Sharon Hays takes you on a comprehensive look at how to build caterpillar tunnels to overwinter your ranunculuses, anemones, and any other blooms that require winter protection.
Are you a new flower farmer or looking to start a flower farm sometime soon? Learn 4 crucial tips to keep in mind when starting a cut flower farm.
In this article, discover the difficulties of inviting critique of your floral design work as well as how critique can help you, the designer, move forward! There are true benefits to receiving feedback and outside input in creative work.
If you’re a floral professional or hope to become one, you may be wondering what is AIFD and if you should join or obtain floral certification through AIFD. In this article, discover the advantages, alternatives, and other considerations to joining AIFD.
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A happy milestone in the business of any floral designer: securing a walk-in cooler. Learn what to consider when building a custom walk-in flower cooler and integrating the uber-easy CoolBot system.
What stands out to you most when you find or create a floral arrangement that you love? What’s that "wow factor” for you in a floral arrangement? In this article, be inspired in your floral work by Impressionistic art and the use of color.
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If you’re looking to level-up your floral business with the help of technology, you’re on the right track. Here’s how you can get started in simplifying your business with tech tools.
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Can having something as simple like plants and flowers around us improve our mental health? Here how flowers impact our health in this article.
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Discover novel PR methods to promote your floral business and floral design work in slower event seasons. Branch out from event submissions alone to carve out your role as an expert in your target market!
In the same way that different orientations and compositional effects greatly affect a painting, so do these same elements when used in floral design. In this article, you’ll learn to take in important considerations such as shape, lines, and balance when creating floral arrangements!
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Thinking about venturing into the mobile flower shop or floral truck business? In this brief guide, you'll find a more in-depth look at what to consider in a flower truck or flower trailer itself from an expert mobile truck builder.
Storytelling is of the most potent ways to connect with others because everyone has a story to tell. As a florist or floral designer, you can use Instagram to tell your story, connect with prospective floral clients, and move them to action all with your post caption. Here’s how.
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Thinking about starting a business with a friend? Discover what to consider and talk through before gearing up to work together.
When a friend or family member asks for your expert help with wedding flowers, it’s an honor and a delight as a professional florist! Here are 3 key tips for creating personal wedding flowers for loved ones that feel meaningful, fun, and maintain good client communication practices.
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Discover how to work best with floral wholesalers, what questions to ask, how to order, check product, request credits, and more! Having a great relationship with your floral wholesaler can be a beautiful tool in your business.
And a floral wholesaler’s task is to educate, serve, and provide a timely quality product within an efficient process. In this article, discover how to work best with your floral wholesaler, questions to ask, and more!
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Working in a grocery floral department makes for a challenge of creativity! Here are 4 ways to make your grocery store floral department feel like a florist shop.
Wondering if you should start a cut flower garden? Discover top tips to starting a cut flower garden, including what types of flowers to grow, planning your seed starting inside, and more in this article!
Discover 9 was to incorporate sustainable practices into your floral business. Not only are these environmentally-minded changes beneficial to our planet, but they will help set your blooms apart!
Paper flowers have been crafted for many years and recently have come back into style. Discovering new opportunities can help get your floral business through a difficult phase. When a usual revenue stream slows, developing a new aspect of creativity can open new doors!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Please rate and review this podcast — it helps more people discover their love for flowers!
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Please rate and review this podcast — it helps more people discover their love for flowers!
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The average guest list in 2020 is smaller than ever, but don't get confused—client budgets and design expectations haven't diminished. Discover the 3 key elements that will take a micro wedding to the next level and create something larger than life.
If you don't have new events lined up, you can still make fresh Instagram content for your floral business with a minimal investment in flowers—and using supplies you already have. Discover how in this article!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Business expenses are something you spend money on to make your business grow or to create a product/service. Here’s how to evaluate expenses for your floral business and if you should invest time and money in that expense.
If you're looking to branch out and diversify your press portfolio, then it's time to level up your publicity strategies and leverage your know-how to truly stand out as a thought leader in the industry. Here are a 5 ways you can upgrade your PR approach to make an impact within and beyond your network.
Please rate and review this podcast — it helps more people discover their love for flowers!
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Looking for tips for growing flowers in zone 9a? Discover tips and tricks for growing plants in zone 9a, despite tricky rainy seasons, summer heat waves, and more.
What has deeply driven your floral design style? Hear from one designer as he shares how to observe the natural arrangements of life found in the woods to apply to flower design work.
Please rate and review this podcast — it helps more people discover their love for flowers!
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Fresh or dried, gomphrena offers a playful, delicate, and diverse texture in bouquets and arrangements. It’s the perfect accent for any design piece needing a little extra interest or volume. In this article, learn how to grow gomphrena, why it makes a great addition to arrangements, how to dry the flowers, and more!
Here are 5 excellent tips for getting your kids Involved in gardening, flower farming, and floral design.
Please rate and review this podcast — it helps more people discover their love for flowers!
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Learn to create and maintain a brand that demonstrates and celebrates inclusivity and diversity. Discover simple ways you can make big, meaningful changes in your community and the world.
Are you a beginner looking for guidance on planting a cutting garden? Discover the tools, techniques, and tricks you need to start a cut flower garden in this article—including helpful lists of flowers to grow throughout the year!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Flower farmers: Native plants offer a number of additional advantages over ornamentals and annual cuts—including energy and conservation, increase in pollinators, and simplifying your space. This article dives into the staying power of native perennials and the benefits of adding them to your farm.
Inspiring the next generation of flower farmers and floral professionals is a crucial task. Discover how one group of middle schoolers have successfully started a flower farm that has impacted their community.
Please rate and review this podcast — it helps more people discover their love for flowers!
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One event professional gives insight into the challenges that arise from a lack of local flower farms in her home country of Botswana and how the floral community in her region can solve difficulties together.
Growing up in a flower shop has its perks and challenges. Hear from one professional floral designer on what she learned as a flower shop kid, including lessons she uses in her business today.
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Please rate and review this podcast — it helps more people discover their love for flowers!
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Please rate and review this podcast — it helps more people discover their love for flowers!
For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free
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To not miss a new episode of the Team Flower Podcast, tap here to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.
To not miss a new episode of the Team Flower Podcast, tap here to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.
During the slow floral season, it is easy to lose motivation, especially when things seem so uncertain. Here are 5 practices to help restore your joy in floral work.
A strong sense of community with the “floral competition” in your market can strengthen your business like never before—and here’s how it dramatically impacted my floral business. Lift the community up; we are stronger together.
Shawn Chamberlain is the founder and director of The Full Bloom, a nonprofit organization whose mission is to improve the mental and emotional health of individuals dealing with death, terminal illness, and other life-changing illnesses and conditions. Shawn blends her two passions seamlessly in her work with the nonprofit—flowers and people.
If you've tried implementing flower recipes into your ordering and design process before and found it cumbersome, I get it. Read on for a new way to create flower recipes—enter the functional flower recipe—which gives you the ability to flex and be inspired by seasonal flowers.
Can you really make a beautiful cocktail accent arrangement using only ONE ingredient? Kelly shows you how in this short tutorial! She demonstrates how to maximize both budget and style by purposefully placing every stem, leaf, and bloom, bringing the principles of design to life in this sweet piece. Knowing how to make an impact with a small amount of blooms is a great way to add value to your client's wedding designs.
Please rate and review this podcast — it helps more people discover their love for flowers!
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We often look to our managers and supervisors as leaders—exemplary employees that we go to as a source for ideas, answers, and sometimes opinions. For floral industry professionals who are leading teams of creatives, there is no exception. Get tips on how to care for employees and be the best manager possible in this article.
All creatives are inspired by something. Inspiration is an integral part of the design process. As a floral designer, what inspires you to create? What stimulates a new blend of colors in your design? In this article, learn how to examine the works of great visual artists through the lens of color theory to inspire your own floral design work.
Please rate and review this podcast — it helps more people discover their love for flowers!
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Have you used the classic floral tape grid mechanic in the past? It can be time-consuming, and it isn’t reusable. Enter the DIY Floral Grid—it serves as the reusable fix to the traditional tape grid used in flower arranging. In this article, learn how to use it (as well as how much time and money it can save!)
In this article you’ll find 6 frost-tolerant flowers that do well for cut flower work (5 perennials and one vigorous self-seeding annual).
In this excerpt from the Team Flower Sustainable Business Growth class, Kelly shares tips on how to be successful when choosing revenue streams. Using a simple and easy-to-use chart, Kelly breaks down how to determine when to say, “yes” and when to say, “no” in order to prevent burnout and encourage profit.
Please rate and review this podcast — it helps more people discover their love for flowers!
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Flowers aren’t only beneficial for creating a beautiful space and bringing joy to the lucky recipient—they’re also incredibly healing for the heart and certain blooms are useful therapeutically and medicinally. Here are 8 flowers and 9 herbs that work beautifully to create therapeutic and edible flower arrangements.
Whether you are just starting your flower farm or have been at it for several years and are looking for a change in your sales strategy, consider taking a leap of faith and investing time with another brick-and-mortar small business in your area.
Need to be a budget master for your client by scaling back on larger pieces and mixing in some smaller ones? Small arrangements don't have to look cheap or boring! You can maximize both budget and style, and Kelly shows you how in this video.
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What are the three levels of an arrangement, and why should we be thinking about them as we design? In this video, Kelly walks you through the design principles of balance, shape, and rest and how she used them to guide every piece she creates. These three principles are the building blocks that lead to efficiency, balance, and freedom in design!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Hosting your first floral design workshop as a florist doesn’t have to be overwhelming! It’s a lot of work, but in this article, you’ll discover tips and tricks of things to think through before you even set your event on the calendar.
Get an insider look at what it’s really like to run a home-based floral business. Elizabeth, a professional floral designer, shares about her home studio, what it’s like to work from home as a florist, and more.
Here you’ll get a comprehensive step-by-step guide on making a wreath. Whether you’ve been in floral design or farming for years or are just getting started, wreath-making truly is the quintessential holiday craft to add to your repertoire.
Flowers bring joy in the same way that Santa brings cheer to small children. The best part is that we can create an excellent profit stream from special holidays by selling small (or large) bundles of blooms to our clients! Let’s dive into three tips for creating a pop-up shop for any holiday.
Your comprehensive guide to selling flowers at a farmers’ market, including tips on what to grow, how to prep your market booth, and how to sell your cut flowers.
If you’re thinking about how to start a floral design business or side hustle, here are 7 steps to help you get started. Starting a floral design business is simpler than you think—sometimes, you just have to take the first step.
Here’s an incredible resource of centerpiece vases and floral arrangement containers that you can find wholesale from Accent Decor. We hope you’re inspired by this list of tried-and-tested wholesale wedding and event decor items—and how they’re used by real-life floral professionals!
Please rate and review this podcast — it helps more people discover their love for flowers!
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I took some supplies you would find at your local hardware store and made a beautiful 8 foot long centerpiece. In this arrangement you'll find bunny grass, yarrow, love in a puff vine, tiny hands (Japanese foliage), standard peonies, and much, much more! You can create a long table centerpiece following these simple step-by-step floral design mechanics. Watch this video for a quick how-to.
Transcript
Hi, it's Kelly with Team Flower. I wanted to pop in and show you the mechanics behind this table runner that we've created for a styled shoot recently. It's driven with me all the way back from Atlanta. It's still in one piece. It's looking a little tired. But I still wanted to bring it on and talk about it for just a minute, because I thought it might help you with a future project that you're working on.
So what we have here-- I'm always trying out new mechanics for how I can-- different materials that I can use and ways that I can put things like this together. So you may have seen another video where I did something similar to this, where we used garland and oasis. And we had a little system for working like a floral garland that way.
Well, this is actually, underneath-- I'm going to flip it up so you can take a quick peek. This is a piece of molding for a house. And Jessie, if you can get a little close up right here, you'll see underneath I have oasis bricks lined with a little bit of chicken wire under here. So that is there. And then I have just connected it with tape the whole way down.
So I'm going to pull one little section of this apart so you can see underneath. Is this a good section, Jessie? OK. So I'm going to pull these little guys out of here. And then I'll just tell you what's in here, too, in case if you see an ingredient that you like for a project you've got coming up.
These flowers came from Cut Flower in Atlanta. Really loved shopping their cooler. Alex helped me with my order that day and was super friendly.
So if you're looking for a source in that area, you have a project coming out, I highly recommend them. Beautiful cooler, one of the best coolers I've ever walked through. So Cut Flower Atlanta for these materials.
But you can see here-- can you see that, Jessie? What I've done is I've taken one piece of oasis and I've cut it into four pieces, but lengthwise. So it's nice little skinny pieces. They fit into this piece of molding from Lowe's hardware perfectly.
And then the little cup shape of the molding, you can see it just has a little dip here. That catches all the little bits of water under the oasis. So whenever we put this together, I could just tip the water off the edge.
And that kept it easy for traveling in the car. I didn't have water in my car. And whenever we set it onto the eight foot table with the linens and everything, it stayed nice and clean and dry. So I was really happy with how this piece performed. I liked it a lot.
I put just this little bit of chicken wire over here. I like to do that with oasis. Just in case, if you're repositioning stems quite a bit, sometimes it can break on you or just pop off. And so I just have just a little piece over the top of it to keep it all together.
This does take two people to move. It's eight feet in length. If you just have one person that was moving things, I'd recommend just snipping in half and doing four foot sections and working those together. But I loved the convenience.
If you just have a buddy going with you, you can just grab here and here. And they can grab there and there. Fits perfectly into the back of one of the U-Haul cargo vans. Or I have a Sienna minivan that it fits straight up to the front whenever you take all of the seats out or fold them down, however your car works.
In terms of ingredients in this piece, this is for like the blushy fall bride. I really love this palette a lot. I have some yarrow in here that I used low for coverage of the oasis. And I also brought a little bit of it out higher for some texture in the arrangement.
I have a little bit of bunny grass in here. It's what it was labeled as. It's a little bit different than the bunny grass I typically get, so I'm not sure if that's actually-- I'm not sure.
I'm not completely convinced that's exactly what it is. But it might be just maybe a different variety of that. But some type of grass. I've also seen grass that looks similar to this called foxtail grass. So it might be that.
I have some like love in a puff foliage down here. This foliage here is called tiny hands. It's from Japan. I have, of course, these big pretty peonies, spray roses.
A couple of these little-- I think this is-- I want to say this is cappuccino. They were unlabeled. But I have seen something very similar to this labeled and cappuccino is what it was called. So that's what I'm thinking for that.
These are beautiful tree peonies. These are from Japan as well. So peonies are now becoming available more year around. The tree peonies less frequent than your standard ones here.
But it's so interesting. They're coming just from different parts of the world throughout all of the growing seasons. And with shipping and just the logistics that they have available to them now, we're able to see and have these different things that are happening in different parts of the world, which is fun.
So we've got that. I have some of these pretty ranunculus scabiosa. Have a couple little acorns here. And I think I got almost-- I think got it all-- oh, bay leaves. That's what we used for our base coverage there.
So I'm back with my list. I forgot a couple of things, so I wanted Jessie to add this in at the end. But I missed this ingredient here, just pretty, blushy, real deep, and again nice texture and coverage low. And I'm going to spell it for you H-E-P-T-A-C-O-D-I-U-M, $9.50.
I also missed the amaranthe that I had pulled out. So this is the rose amaranthe. It's pretty. A lot of local growers have this now. So it's something that you can check around with if you're in an area where you have a couple local growers.
And then this leptopods-- they're very small, hard. They almost don't look real in a way. And I'm sure they would dry really well. But, yeah, little leptopods.
And these are porcelina. These and these came from Mayesh in Charlotte on the way down. So I picked those up along the way. And I think that handles all of it. Ranunculus are from Chile, in case you're interested. Yeah, that's all.
OK, just wanted to make sure you have this. Thanks, so much, for popping in. I hope that this inspires you for one of the projects, and maybe just makes your burden a little bit lighter. Thanks, so much, for watching. Have a great day.
What flowers last out of water? is one of the most frequently asked questions in the floral community. With the help of Martha White and David Martin of Free Range Farms, we’ve created some lists—but more importantly, gathered some pointers—for your reference when deciding what flowers and foliage last out of water the best for your projects.
In this video you'll learn how to quickly prune limelight hydrangeas for optimal health, get quick pruning tips, and discover what supplies are needed. Learn the pruning method to get the best bloom yield!
Video transcript:
Today, I'm going to show you how to prune a limelight hydrangea bush. It's springtime here in Boone and limelight hydrangeas bloom on new growth. So that means that I can leave the flower heads on them all winter long and have that nice winter interest in my garden, and then I can go ahead and prune in the springtime because it's not going to affect the buds. There aren't any buds on this bush yet. So what I'm going to do is three steps, I'm going to trim the bush down, and that is going to help me have uniform sizing. It's also going to create a nice, sturdy base for all of these big blooms to come out and away from. The next thing I'm going to do is thin out some of the stragglers, the ones that aren't quite as strong, that won't support the blooms quite as well as some of the sturdier branches. Now, as I'm doing that, it means that I'm going to get less blooms but I'm going to get a higher quality bloom, I'm going to get a bigger bloom. So that's why I'm going in and clipping out some of those side shoots. Then, I'm going to clip anything that's crossing over one another. So that, kind of, crowding that happens, I want all of my branches to have some elbow room, I want them to have space for water to drip down and through, I don't want them growing all in and around each other. So I'm going to thin and trim in that area as well. To get started here today, I have a pair of pruners. And the important thing with pruning is to make sure that your clippers are very clean before you get started because you're basically doing plant surgery, right? So I have a Chlorox solution that I'm dipping my clippers in and just sanitizing and cleaning them off. The first step is measuring to 18 inches, that's what I've chosen for where I'm going to do my cuts on this particular bush due to its size. So I'm going to go ahead and measure to 18 and then I'm going to clip on an angle. Just like this, so this keeps the water from sitting in there and the water just can run off the sides. And I'm going to continue doing this using that as a general guide. And as I clip, I'm looking for these little areas of three. These two types of hydrangea, the limelights and the pink diamond, bloom on new growth. It's very important to know the distinction between the different types of hydrangeas because some bloom on woody growth. So this type of pruning would affect the bloom for you if it was another variety of hydrangea. So I'm going to continue doing this the whole way around. Now, what we've just done is created a strong base for the new growth to come up and out on. Now, we're at a point here where you have to make a decision. Do you want bigger blooms? Or do you want smaller blooms and more of them? If you want bigger blooms, it's important to go back down into the plant and to clip out some of these smaller, weaker stems. So that's what I'm going to do, I'm going to clip out some of these because these aren't really, these ones that are curved and wonky aren't really supporting... New growth that will come up. And I want to use strong stems like this that have a really great base, so I'm just going to cut some of these... out... Of the plant. But I'm not going to prune quite as hard as some people may who are searching for bigger flowers because in design work for me, unless I'm doing a really large scale piece, really giant limelight hydrangea blooms, they're kind of giant, even the small ones are a little bit giant. So I would prefer to have more blooms and less of them. But right now I'm just going to get rid of these smaller stems that aren't going to be a big support for the plant. The other thing I'm paying close attention to is some of these stems that are inner-locking. I want them to have a little bit of room, so I'm going to trim out any that are crossing over each other. Thanks so much for tuning in. I'm looking forward to seeing your nice, healthy, strong hydrangea bushes.
Believe it or not, building a reusable floral backdrop is super straightforward. If you’ve never built anything before and the idea is stressing you out, don’t run yet—you can totally handle this! And we’ll give you step-by-step instructions.
Create DIY hand-dyed silk ribbon by following this simple guide with photos. Learn how to make silk ribbons with natural dye—it’s easy and affordable!
Our team has rounded up a few of our Accent Decor favorites to share with you this week!
Sometimes you need a little inspiration to find an adaptable, flexible centerpiece vase or compote, your new favorite go-to votive, or refreshingly unique planters, retail giftables, and decor pieces for the perfect decorative grouping.
We hope they inspire you to break creative rules, find new fixes to old problems, and snag a new set of goodies that will work perfectly for your next event (and the next one and the one after that!).
Chances are, you’ve received an inquiry from a couple interested in do-it-yourself (DIY) wedding flowers. If you’re a flower farm or studio florist with an events focus, you likely serve these couples—offering your clients the option to purchase a private design workshop when they book their flowers can increase your revenue and their confidence. Here’s how to up-sell this service to your clients.
Wondering how to start a flower farm? In this article, discover how to start flower farming—debt-free. Starting small allows you to get to know the nuances of plant varieties, your particular growing season, and the ins and outs from seed to sell. Discover tips for starting your flower farm, marketing yourself, and growing your business—all without the added burden of debt.
In this video, Kathleen Murphy of Primrose Hill Flower Company joins Kelly to share a few tips for new flower growers. Whether you are starting a small cut garden or a large flower farm, her advice is practical, useful, and encouraging.
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Video transcript:
Kelly shares her top wholesale vases and decor for wedding and event floral design work. These centerpiece containers and decor items easily adapt based on your clients needs and are sure to inspire your future designs.
Anemones are one of the toughest, most productive, sweetest, earliest-blooming, and long-lasting flowers. This crop is a fantastic addition to even the smallest of cutting gardens. These beautiful blooms require a bit of knowledge and work to grow effectively, but the rewards are more than worth the effort.
It’s a challenge to know when and how to hire the right floral design team members to keep your growth sustainable. In this article, you’ll learn three different ways to expand your team—through freelancers, part-time help, and full-time employees—as well as when it’s best to utilize these types of workers.
Ready to host your first wreath-making workshop? In this comprehensive guide, Team Flower Member Deanna addresses how to host a workshop, the important things to consider before the event, key elements to attend to on the day of the event, and, finally, floral workshop teaching tips!
In this article, experienced floral designer and Team Flower Member Megan Willis shares five tips to help you navigate every floral design consultation with confidence and turn those inquiries into booked clients!
Having a good supply of dried flowers can be a great asset to your farm or design business. It’s not only a way to make sales when fresh local flowers are long gone, but it can also help keep your customers engaged with your farm.
In this video, Kelly demonstrates how wiring flowers can help blooms be used in bridal bouquets and other floral applications in ways that would otherwise be impossible. This trick can be applied to multiple flower types!
Please rate and review this podcast — it helps more people discover their love for flowers!
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Are you a floral professional looking to diversify your income sources? Retail, nonprofit, and corporate clients can be a great opportunity to work in non-wedding event floral design. Here’s how to introduce yourself to this type of client, how to communicate with them, as well as tips and tricks to completing the design plan!
Floral design is an art, and flowers are our medium. Our sculptures sit not in museums, but on the tables of gathered loved ones as art for the everyday person. Other art forms are a great way to influence our designs and spark excitement about our craft once again. By opening the door for further creativity, we expand the boundaries of what floral design can be, pointing to the value and artistry that goes into floral design work.
In this video, Kelly creates an arrangement step-by-step in this video. As you watch, pay close attention to how the colors compliment one another. Can you find the common color between each of flowers? Each one highlights the other as they work together to create a beautiful arrangement that draws the eye from one ingredient to another. Learning to understand the principles of color in an arrangement will take you one step further in your floral design.
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Decorating wedding cakes with flowers is a classic and elegant way to add interest and decor to the traditional tiered pastry. In this article, discover 5 lovely ways to decorate these special occasion cakes with fresh florals.
Building a gorgeous floral design portfolio is crucial for wedding work, but the traditional routes of obtaining images of your designs can leave you lacking. Hear how one designer took the leap to hiring her own professional photographer and how that has helped her branding and marketing!
In this video, Linda Doan, Specialty Cut Flower Grower from Aunt Willies Wildflowers in East Tennessee shows you how she cares for 700 dahlias, a backbone in her wedding-based growing business. Cutting and staking dahlias easily is a priority for Linda and her husband Roy and this is a quick peek inside how they do it. You can modify this double-row staking technique for other farm and garden flowers.
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Transcript:
Hello Team Flower, my name is Linda Doan. I own Aunt Lily's Wildflowers here in east Tennessee, and I'm about to tell you all you need to know about netting dahlias. Okay, this is our dahlia set up, and the supplies that you need are T posts, which are heavy duty posts. We drive in with a post hole driver, where we just pound it on the post hole, and down in the post, and we have these. These are actually tobacco stakes. We have this Hortanova or tenax netting that you can Google online or you can find it at Nolts, N O L T S. It has six inch squares and we separate it with this tobacco stake at the end to keep it wide. We have a lower row and a higher row, and these dahlias, these are just starting to bloom and you can see they're already up through the second row, so when wind comes and blows, we don't have to worry. They come up through the first row, through the second row of netting, and will not topple. We will deep cut them or they might even topple. We've had 'em get so big that they'll topple two rows of netting, so we try to keep 'em at a workable length, but a very good system when you have 700 dahlias in the ground, you don't want to have to be staking each one. This allows you to mass stake and does it very well and allows you to cut very easily.
Correctly harvesting flowers from your cut flower garden or farm is crucial to prolong their life, for both hobby floral design work at home and commercial cut flower sales. Kathleen Murphy of Primrose Hill Flower Company joins Kelly of Team Flower to discuss the best practices for Harvesting. Watch this helpful video lesson to learn more.
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There are several reasons you may want to do a deep-dive into a wedding venue for floral design inspiration, even as an experienced professional event florist. Get fresh tips for researching floral design ideas for wedding venues in this helpful article.
Many of us don't love the selling aspect of our business, but if we want to make money and book brides, we’ve got to do it (and not feel weird about it!). In this article, learn how to make authentic connections to take all of the cringe out of networking and advertising your services. These insights will help fill your calendar with your dream floral design clients!
In this video, Kelly visits Pressly Williams at her flower farm in North Carolina, Renfrow Farms. Pressly gives a tour of her farm and shares advice to new growers. She's unearthing her secret ingredient in growing flowers, and talking about her experience with growing flowers from seed as well as growing flowers from plugs.
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Video transcript:
In this video Kelly shows how to make necklace of flowers with a needle and thread. Use this foundational floral design skill to create beyond the necklace — floral installations, flower chains for fashion, chair backs, and more are possible.
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Transcript:
Here's how to talk with wedding clients about carefully and thoughtfully repurposing bouquets and ceremony flowers for receptions.
As a small-business owner, you can’t help but wonder about the future . Here are 3 business lessons to learn from plants that you can apply when planning for the future of your floral business.
Fear not floral designers, timing poppies to open for your event is easy. In this video, Kelly demonstrates a simple method for opening poppies, and shares a few other related tips like when to cut poppies, how to judge the longevity and vase life of poppies, and a few of her favorite varieties for cutting.
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Transcript:
All right, in this video, I am going to help you take your poppies from here to here. It's a really common thing to be in a situation where, ooh, all my poppies look like this and my event is coming up very soon. I need them to be open and beautiful and ready to go. So I'm going to just teach you a simple little technique that I like to call poppy peeling. So poppies, whenever they are cut, wholesale or from the garden, you're going to want to have the kind that have just a little bit of a crack where you can see some color coming through. That lets you know that the petals inside your poppy have, you know, developed. If this crack hadn't happened yet, you can still peel the poppies. You might just have a petal that hasn't quite grown the whole way or you might have a poppy that's a bit misshapen or just not ready to, not ready to hatch yet. So you want to look for that little bit of a crack. Then down here at the base of the poppy, right where you have one of these cracks, just very gently with your fingernail, you're going to start peeling away at this base. Now what's tricky about this and what you have to be careful about is that if you're too, well, if you're too gentle, you won't get the pod off, and if you're too forceful about it, you could damage this delicate petal that lays right underneath the pod. So this takes just a little bit of practice. You might lose a few flowers in the process as you're practicing getting the hang of the amount of pressure to apply, things like that. So we are just, we're just pulling this pod off very gently until we have the whole pod off and the flower is set free. It's amazing to me how the petals are so delicate and this pod is so tough, yet somehow those delicate petals push that pod off of there when they're ready to come out. So is it a time-consuming process? Yes, it is. But it's definitely worth it. So now your, it's kind of like a butterfly that needs to dry off its wings. So it needs to just sit a little bit in this kind of a state before it will pop open. So these poppies I peeled two days ago, and this is what you're looking at, how they've gone from here to there. If you want to give 'em a little bit of a head start, you can gently put a little air so you can see that center that's exposed and that will help. So for an event, you're of course going to want them at their optimal peak openness. If you're doing something retail, you might want to just pop them shortly before you're going to put them in the piece. Maybe you have one open poppy like this that is a focal point, so whenever your client picks up, you can say, "This one here is going to open, "and this is going to give you a longer vase life." So that's something that you can explain to your retail clients if you decide you'd like to use poppies. These are Icelandic. They do very well as cuts. I know some people are little bit shy of poppies because of shattering and their vase life but these are pretty tough. They are a single-petaled flower though, so those flowers do tend to have a shorter vase life but they're so fun and people love them. You can see how this one was in a place where it was a little bit more ready to pop open. It came out very easily. When the pod starts feeling dry, you know that it's just, just about to let go. So this one does. It feels quite dry compared to the other. Feeling flowers and getting a sense, you know, not being afraid to touch them I feel like is very important for a floral professional and any kind of person who's interested in flowers because it tells you a lot about the flower and where they are in the course of their life, those types of things. So one last little, let's finish peeling this one so you can tell, you can see how thin this is. This means it's just about ready to pop on its own and how it comes and it has a little bit of spring to it. So by really getting a sense of the different, like this one was tough and this one is nice and thin, so that tells you a little bit about where the flower is. So this one that popped right open, this is going to open a little bit faster than this one that we had to give a little bit of force to. So that is it. And that is how you pop poppies. Wishing you the best on your next event where you are using them. There are so many great varieties of cut poppies out there. I love the peony poppies, the mother-of-pearls, they're so great for blush palettes, and then of course here we have the Icelandics, nice, bright, and super cheerful. Wishing you a wonderful day. Thanks so much for tuning in.
In this video, Kelly of Team Flower demonstrates how to create a new shape when designing an arbor. Pay attention to how she widens an arbor with various mechanics and design tips. Ingredients used are Honeysuckle, Burning Bush, Rhododendron, Lilac, Scillia, Foxglove, Wild Geranium, Ferns, Wisteria, and Moss.
Are you wondering if you should start blogging as part of your marketing plan? If so, sit tight. This article is for you. (And it contains actionable steps to get your blog started!)
Looking for ways to repurpose flowers in your floral business? Use those floral arrangement scraps for something good and beautiful—and expand your floral business offerings at the same time!
In this video Kelly demonstrates how to create a flower arrangement step-by-step. As you watch, think about the shape and size of each ingredient and the role it plays in the overall arrangement. Like people, flowers work together like a team, each playing a part. Learning to observe and think through the roles of flowers is a core competency in successful career with flowers.
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Floral design can be hard work, especially when working with reduced numbers of staff. Although weddings and events may function differently this year, there will still be much floral work. When it comes to production, florists are notorious for being inefficient in their processes. So how can one tighten up their efforts to make sure they can produce the most amount of work in the shortest amount of time with the least amount of help? Read on to learn about five best practices to adopt to make a more productive and efficient floral design routine.
While there are plenty of high-quality non-degree-track floral design education opportunities (like the online floral design classes from Team Flower!), for some, a formal academic program can be an excellent option.
In this video Kelly uses blush peonies and sweet peas to create a classic round wedding bouquet with a full stem wrap and no foliage.
Video transcript:
In this bouquet, I'm using a fragrant blend of springtime peonies and sweetpeas, both in blush. We're going to start by getting the shape of the bouquet using the peonies. First, I'm going to look and I'm going to take the peony that I feel is the most open and the most beautiful. That will be my flower that is at the top center of the bouquet. Toss off these tiny little pieces around and the next step is just surrounding this peony with lots more peonies and each time I add one, I am aligning these stems so that I am creating one big stem at the bottom. We're just going to go around in a circle around that first peony that we placed. Then, I'm going to start adding some of these smaller peonies in the centers. So, you can see I'm going to tuck that right in there to cover in some of that space. I want to make sure that I don't have any foliage showing at all so I'm going to pull these off as I'm going. Okay, so I have a round bouquet here. Now, I'm just going to adjust and tug stems to get it to be perfect round. Next, I'll add the sweetpeas. I'm just going to gently, in between peonies, slide these down in. I don't need this one here so that will get popped off. With each addition of the sweetpeas, I'm just seeking to keep this rounded out. These are so great for filling in just the little holes in these pieces underneath of the bouquet. The way that the flowers are shaped on the sweetpeas allow me to gently bend and fill in and ruffle the underside. Okay, a quick little assessment again. See if there's any that just need to be tugged out just a little bit to get it perfectly round. Even whenever we're doing tighter balls of flowers, it's good to give the flowers a little bit of a tug so that they don't get too compacted. We still want them to have room for their petals to fluff. Then, this one right in the center, I'm going to pop it out just a bit so that we get that little bit of fluff there and now we'll tape. So, I have a piece of the green oasis tape that we've been using throughout the rest of the class. I'm just going to do a simple wrap-around once and then back around the stems again. I have to put a ribbon on here. Wrap it around. You can go around as many times as you like. My ribbon is pretty long and I'm just going to let it as it lays. Then you would just pin and do your simple little tie to get something like that and you still want your stems to be exposed. Sometimes girls that really love this ultra-classic look like to have their full bouquet wrapped, ribbon and all, so I wanted to show you how to do that. We haven't talked about it yet. I'm going to snip the stems pretty short so that whenever they're holding, I have just about an inch, an inch and a half of space at the end of the hand. Then, with that tape that I have put up higher in the bouquet, I'm going to use that to just do a little U-shape around the stems. I'm going to do the same thing on the opposite side so this part with the tape and these yucky ends that I have will be completely covered by the final wrap that I'm doing. You might be wondering, how am I going to keep these flowers hydrated if the stems aren't exposed? You know, that whole piece of it and it is a great question. What, typically, this is done in France a lot and they'll just deliver the whole bouquet with the ribbon. They'll just pop this into the water and the ribbon would actually be wet and then you would towel-dry it before carrying it, carrying it down the aisle. When I have done this in the past, I just had one client that really preferred this look. What we did for her, hers was wrapped with pearls and I did it on site shortly before she was getting ready to carry it for her photos and things. We did put it back into the water before the ceremony took place. So, I've just taken this ribbon at the top, going around until I get to the bottom and then I will secure with a pin. Tucking in those edges. I used a little bit of glue whenever I did the pearls, putting those on the bouquet. You can do that as well, tacking in some of these little ends with that. If you're sensitive to that, you can also take a pin and go around and just secure the edge there with a pin. I'm just doing a simple fold and securing with that little pin. I think we'll go with the pearl pin on this one. A little bit more classic with the ribbons and the peonies. She's probably wearing some pearl earrings. All right. There you have it: the classic Peony and Sweetpea Wrapped Bouquet.
Please rate and review this podcast — it helps more people discover their love for flowers!
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Have you ever thought about hosting workshops on your flower farm? If you’re looking for additional revenue, flower farm workshops can be a profitable option. In this article, learn from one farmer-florist as she shares creative revenue-building ideas for your floral business.
Have you ever thought about growing your own greenery for flower arrangements? Or perhaps how to make money growing plants at home? (Yes, you can profit off of those shrubs in your backyard as a floral designer!) Here’s how!
Growing sweet peas is one of our favorite things to do each year and starting sweet peas indoors is a great way to get a jump on the season. Sweet peas grow quickly and can become tangled before weather permits safe transplanting. In this video, you’ll see a demonstration of how to safely train and trim your sweet pea seedlings without harming the plant. This sweet pea pruning process not only makes it easier to transfer the individual plants to your garden, but it also encourages side-shoot growth making each plant stockier than before.
Video transcript:
Hey, I'm here to demonstrate snipping back the sweet peas. You'll see that we have, like Kathleen suggested, we have all of our little twigs in here and our sweet peas are trailing up them. Now, if it was time to go ahead and plant these out in the garden, I would just pull these out, plant them, take their little sticks and plant those towards the trellis that they will eventually live on. But I still have several weeks until it's time to plant these. I started them pretty early. Sweet peas aren't something that you need to start early. I was doing a little bit of an experiment and I wanted to have some available here to show you how to snip them back in case yours get ahead of you as well. So, what I am going to do is I'm looking for the first, true set of leaves. So, that is the leaf that looks like a sweet pea leaf. So, if we can get a closeup right here, you'll see that the plant is coming out of the ground and right here is its first set of true leaves. So here is where I can snip it back to tame the growth of it. So these will continue growing down here, more leaves will continue popping out. And by the time it's time to get these out into the garden, it'll be a little bit stockier... Because of what we're doing here. And I won't have a tangled mess. So, I'm going to snip back half of them. And then the other half I'm going to let get wild and crazy and see if I notice any noticeable differences in my garden. So that's just something that I'm choosing to do this year. I tried starting them several different ways. This is my little sweet pea experiment patch. Okay, so we're all set. You can see how this one that I had cut back a few weeks ago has now a second stem coming out down here from the bottom so I'm getting some branching going on. And that will eventually happen with these little guys as well. So there you have it, snipping back your sweet peas.
The 2020 Team Flower Conference—held in Pasadena, California, right after the world-famous Rose Parade—reminded 300 attendees that there is beauty in transition, every stage in our journey with flowers is worthwhile, and the work we do is important.
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If you consider yourself an artist, often you'll find yourself wanting to focus on more than one thing. Here are some tips on how to manage multiple creative projects or responsibilities at once.
Are there ways your floral creations live on and you can find fresh revenue for your business? Hear from one floral designer about how she got creative with partnerships with other artists—and created a new product offering.
In this article, I’ll show you step by step how to create your own floral pricing worksheet database that will help solve some common, everyday pricing woes for floral professionals. You’ll get instructions, screen shots, tips, and more to help guide you!
How do you stop catering exclusively to low budgets without completely cutting off that source of bookings? An a la carte floral menu might just be what your business needs!
Please rate and review this podcast — it helps more people discover their love for flowers!
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You may have heard of a kenzan (also known as a flower frog), a magical little tool used in ikebana and Oriental floral art. Explore the benefits and applications of this tool outside of ikebana with floral designer and Team Flower Member Daria Bokova.
Watch a video tutorial on how to make a long-lasting, inexpensive, and cheerful springtime arrangement. I use fresh-cut daffodils (often available for $5 a bundle or less) and a handful of potted bulbs. Container aside, you’re looking at about $12 in supplies for this piece!
Transcript
Hey, I'm Kelly Perry. And I'm here to show just a quick little fun with flowers segment. I was out picking up some groceries and saw these hyacinth bulbs for a dollar. And I was like, well, let's do something fun with those this afternoon. So I'm here.
And had some rocks left over from another project that I was working on and I thought we'll just do a little hybrid potted plant/fresh cut flower arrangment. So I'm going to put a couple rocks in the bottom of this to help with drainage since there aren't any drainage holes in this container. And then I'm going to add a little bit of potting soil. And then I'm going to go ahead and put in-- I had these left over from another project as well, so I'm going to pop these in-- little tulips.
And we'll put in the hyacinth in here as well. I love hyacinth in the spring. It is the smell of spring to me.
They're also really fun to make hairpieces out of. I was at a class recently in New York, and Shane Connelly was the teacher. And he does flowers for the Royal Family.
And it was really fun to hear his perspective and take on things. And he loves using potted flowers. And so we have that in common.
And then he taught us how to wire hyacinth flowers to use in bouquets and things like that. And that got me thinking about hair crowns and just all the versatility and things that we could do with those. So anyway, just a little tidbit there about the hyacinth. So once these bloom, I might pop them out and practice doing some more wiring with them.
OK, got these potted in here how I like them. I pulled some moss out of the backyard. I'm going to put that in here just around. I'm going to not do the whole way around quite yet, because I want to add some of these fresh things with water tubes. But we can just kind of get this base started so we have a better idea of what it will all look like when it comes together.
Perfect. OK, these are water tubes. I'm going to just pop them open and I'm actually going to just snip the ends off these. I'm using these little daffodils and their stems are hollow. So I don't want to upset them.
I'm just going to pop these inside.
In this arrangement, I'm just going to like a mass of spring flowers. No particular consideration to lines or anything like that. I just want it to look like it is just happening.
So all the different stages of the flowers are in. Perfectly fine, because that's how they are outside. Some are high. Some are low.
So do this with whatever you have in your garden. Maybe you have some of those really pretty magnolia branches blooming. Or a few little cherry blossoms. Whatever you have, go for it.
I have this dogwood that I think I'd like to put in. And this will open up over time. It's not open at the moment, but it will be. Actually, let me give that just a quick little fresh snip so it can have an easier time hydrating.
[HUMMING]
I want to add just two more flower tubes.
And I'm going to be adding the moss in so that will cover up-- oh, these are poking up through the soil right now. That'll take care of that. And these little tubes of water you'll want to keep an eye on if you're trying to keep your arrangement fresh for a particular day. Just keep an eye on those little tubes. They don't hold a lot of water.
And I'm putting about two daffodils in each. So they'll drink that up pretty quick. Keep a little eye on that. OK, we'll fill in and cover up those tubes with the moss. And then we'll be all ready to go.
The hyacinth already had quite a bit of moisture in the soil so I'm not worried about giving those a fresh drink just yet. But I'll keep an eye on that in the coming days.
But once those start shooting up through the soil, and these tulip bulbs that are in here start blooming, it'll really fill this arrangement out. And it will be very, very sweet. Lots of longevity to this.
If you do weekly arrangements for maybe a business or some type of office setting, this would be a great way to offer something with a lot of longevity to it.
All right, there you have it. Just give this a little dust around the edges and we'll call that done.
Thanks for watching. If you'd like to see more like this, you can visit Teamflower.org/free. I'm Kelly. Thanks for watching.
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They’re the floral arrangements in every luxe wedding photo. You know the ones: gorgeously tall floral centerpieces. In this article, floral designer Gerry Rogers takes the mystery out of the set up, supplies, and steps needed to create these stunning pieces.
When dealing with chronic illness, floral business dreams can feel far off—but the flower life is for you, too! Grower and designer April Holmes shares 5 tips to help you on your healing journey.
Please rate and review this podcast — it helps more people discover their love for flowers!
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How exactly do you start a floral business in the middle of a shutdown? While small-business ownership poses a unique set of challenges, starting or sustaining a business during the current economic climate is difficult. Here is some encouragement (and practical tips) to see you through!
If you have a favorite plant that gives you beautiful flowers or foliage, chances are there's an easy way to have more. It's called propagation, which means creating new plants from existing plants. In this article, flower farmer Sarah Jo shares how to propagate from simple cuttings and shares a list of plants that are easy to grow from cuttings.
In this video I show how to use netting, foam and a tape grid together to support floral elements in a creative way! What happens when you want to use flowers who need different levels of support? What if you have an idea for a design that needs firm support in one area and loose support in another? That’s when using multiple floral mechanics is helpful!
Transcript
Hey, I'm Kelly. Welcome to "Team Flower." Today, I'm going to create a winter arrangement with you, and I have just five simple ingredients, golden raintree, and I have some of the pieris japonica, foxtail lilies. I have some grass. This is the grocery store grass just from the little field beside the grocery store, and a poinsettia from the grocery store. So all things that-- this is probably if you're going to go out there and practice an arrangement that's similar to this, this is probably going to be the thing that you might have a little bit of trouble finding, but you really don't need this specific type of thing. You just need something that's long and reaching and has a little bit of a bend to it.
So I'll talk about the purpose of the ingredients. The purpose is really the most important part. You can substitute with anything that fills a similar purpose and recreate a similar look.
Now, in terms of mechanics for this arrangement, I'm working in, I guess this is what I like to call the sailboat shape. But if you can come around here and just get a close up of how we have this set up. A lot of times I talk about wire, wire foam, and frogs and tape. There's lots of different ways to put together the mechanics for your arrangement.
And I like to choose those things based on the ingredients that I'm putting in the arrangement, not just what my preference is because I think sometimes people get locked into, well, I only use frogs or I only use foam or those kinds of things. But not all flowers perform really great in foam, but some flowers really need that really strong, stable thing. This container doesn't allow me to have a frog in here, at least not the shape. I just have the round ones in the studio right now. And just the way that it's shaped, it's difficult to really secure a frog in there really well.
So I thought through, well, how is the end of the design going to look? What are the components for mechanics that I can use to put together so that every flower's need is taken care of? So usually my technique for mechanics is a little bit simpler than this, but for this arrangement, in particular, I think it's important to have these different components.
So I'm going to fill this up too tall so I can tip and show, but you'll see I have a layer of chicken wire in here deep inside the bowl. And then I have a little piece of foam over here on my right-hand side, and then I have some tape grid over top of that. So this foam is important for the foxtail lily, which is really heavy and has a very thick stem.
The chicken wire, we can easily handle. The pieris can go in that. And this grass, I didn't put the foam to the edges on both sides because I need a little bit of room for the grass to go right into that chicken wire.
So I just wanted to share that with you as you're thinking through arrangements that you could be making. You can configure these in any type of way to meet the needs of the flowers, the ingredients, the end place that it's going to really serve your client best and meet their needs. And this one is just going in the house, so I'm not concerned about water sloshing in the car or anything like that. And if I was, I would just tip out water and refill whenever I got to my destination.
But without any further ado, let's go ahead and get started. I am going to begin with the pieris as the base in my creation here today. And right now, we're establishing the shape and the size of the arrangement. And this ingredient, while I am going to use the foxtail and the grasses are going to play an important role in shape and size as well.
This is really that low piece that the other flowers can be supported by, but it's also a pretty important shape component as well. So rather than just only using it to cover it down here in the rims, I see it being a pretty prominent piece.
So before I got started, I surveyed all the ingredients that I had, and I thought in my mind how would I like to go about arranging them, what are their strengths, how can I showcase them the best. And with the pieris, I really love the idea of it being dominant on one side, a little bit heavier on one side, but still having a little touch of it over here because I imagine these foxtail lilies shooting up in this area. So that's going to add some visual weight and balance it out over there.
So this is what we're looking at over here right now. And I'm designing this. I think if I have extra ingredients, I might go back in and finish up the back side, but I'm imagining this arrangement with what I have available to me just being one sided and being placed up against a wall and show cased in that light. So it's a silhouetted end use is what I have in mind. When we're really focusing on, the lines that are being created here, not as important that we have a finished back in this case.
So there's the main shape and silhouette that I have going with the pieris, and I'm going to add some of the grasses. The grocery store grass is next. I want those to shoot up and flow out over to the right side. And these are something that necessarily need lots of water right now. They're already pretty dry.
So what I'm going to do is do a little bit of a measure here, and then I'm going to bind them together so that they stay hanging out as a club whenever they get mixed in here with the rest of the flowers. And if the position isn't quite right and we need to pull the binding apart, that's no biggie. But that's what I think will perform the best, which you don't know until you get going. Every arrangement is different. Every flower group is different.
So now I've just got those together. Now, they're all one stem as opposed to being many, and that makes it easy to get it situated in here. Drama. Drama. Grass drama. Pretty fun.
So these foxtail lilies I saw as being really the backbone of this arrangement, so I'm going to add those next, nice and tall and reaching that uppermost point. And I thought it be a fun contrast with these really light grasses. The grasses really give us quite a drama moment too. But these add that touch of stability, and they have so much personality with their little curves.
And this tall one, if I just only use the tall one and I have a thing. I have naked stems very much. Sometimes they're fine, but for this, I like using the two pieces to work together to keep the flower beds going the whole way down into that base. And I think I'm going to stop with those for now. There could be another one. It depends what suits you, gives it a heavier look.
See whenever they're here at the same angle, they look like little-- I'm going adjust that a little bit. I don't know what littles they look like, but you just need to adjust the height of them so they don't look like, we'll call them ears. So that gives us a little stair step.
And the last ingredient, well, we have two more. We've got the raintree yet. And this I thought would be this pretty coming down and spilling out along with the pieris, little accent for that.
And since these don't need to be in water at all, you can use that pieris to tuck them in. Since some of them have shorter stems, you can touch them in and support them in and among the pieris. And you'll see I do have there is lots of open space in here. The mechanics are totally visible right now. That's something that we'll address.
But whenever you're doing something that is a little bit more sculptural, you need the negative space deep down inside here. So if you start filling that up too quick, too fast, then you really lose the interesting silhouette of the foxtail lily and things like that. So under here, this is an opportunity where just some light layering of moss can go in, trachelium, things like that that are very flat.
And in this case, I'm probably going to do a little bit with the poinsettia, just a leaf over top of the mechanics. Very, very subtle. So it's around Christmas time up here in the mountains, so the grocery stores, the poinsettias are out in the masses right now.
I love to get this poinsettia right in the water, directly in the water. Poinsettia does have the white sap. And so whenever that bleeds out, it will bleed out and will form little scab. The sap will eventually stop coming out of the plant, so it's important when you create an arrangement like this with a flower that has that, some people recommend clipping it, putting in water, letting it all run out and then switching it into a new bucket. So they say cut them at the length that you would want when you go in the arrangement. Well, sometimes when you're making the arrangement, you're not quite sure how long you need it to be.
So when you're planting, you can clip and let it sit in a little vase beside you and test it out, and then let it drain out and put it back in. What I'm going to do today is I'm going to put it in, I'm going to let it drain, and I'm going to flush the water. Just want to keep the water clean. But all of these plants are being clipped, and they're taking that first drink. So you if did do that, I'd recommend adding this one in a little bit later after they've already had a chance to get some of their water out.
But I could also just clip and pop them in my little vase here as well. So that is up to you. You can do some experiments and see what kind of difference it makes.
Now, we're just adding those poinsettias in there. I think I really could have stopped before, but these are that nice little focal point, and by little I mean big. Focal points are big, but I think with this, with the emphasis that we had on the shape and the way that the lilies came up and out, I think it could have easily been done before.
So we're at that matter of preference point. It's all a matter of preference, actually, but the principles are what help guide us. So we can interpret them a lot of different ways. So my dominant principle before I added the focal point could have just been the line of the foxtail lily. It works both ways.
All right. So that's what I've landed with and where I'm going to hang out and quit. But I am going to just go back over with some of the poinsettia and the raintree and just do some low coverage in here at the bottom to cover mechanics. But that's all, nothing really interesting to see there with that.
So here you have it with the poinsettia, and I will pop these out so you can see and get a visual again if the line was going to be the dominant principle, how that would change the overall composition. So there you have it. Thanks for watching.
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In today’s time-lapse, I used apple blossoms, carnations, tulips, caladium, nerine, and scabiosa. I didn’t love the result, but I did love the idea of sharing it with you anyway. I hope that leading you through the gentle process I use for observing my work will help you be more graceful towards yours. Your artist’s heart is valuable. Hidden within the walls is a wellspring of creativity.
Please rate and review this podcast — it helps more people discover their love for flowers!
For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free
To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.
Current stresses in the floral industry have us all wondering how to build the resilience we need to meet challenges head-on and to emerge intact. The good news is resilience is a trait that can be built in stages, practiced, and shared!
We have been continually inspired by the resilience of the floral industry as flower businesses across the globe have taken hits. Here, Sophie Felts of Sophie Felts Floral Design shares about her journey to creating The Flower Drive and how she’s been able to serve her community through it.
This lesson is about putting together an overhead garland with florals. If you’ve never put one together before, here’s a behind-the-scenes look at my take from the time. Please laugh and have fun watching me wrestle with an 18’ piece of monster vine all by myself.
Transcript
Today we're going to have some fun with hops. You may be wondering, why is Kelly wearing giant gloves? Because Kelly's allergic to hops. That's why.
Taking one for the team today, because hops are a really neat ingredient. You can use them in a lot of different ways, super-super-large-scale the whole way down to little boutonnieres. So today, we're going to do an overhead hanging type of an arrangement using the bar up here. We've got hops, a little bit of lemon leaves, some dahlia, tuberose, cosmos, gomphrena. It'll be fun.
That's the ingredients that we're working with. Let's talk a little bit about the supplies that we have. This is just a simple small board from Lowe's. This type of design that we're about to make is something that you might attach to a beam that already exists in the venue that you're using, or it may be something that you need to hang to be lower from a beam in the venue. So if you're using it, if you need to attach, you can use this method to attach it directly to the beam and just kind of pretend that this is the beam at your venue.
Or you can use the same kind of materials that we're using here. This one is a little bit narrow. It's not a 2 by 4. 2 by 4s are pretty heavy. So I like to keep my mechanics light but still weight-bearing. We're not going to put a ton of weight on this, so this will be adequate for what we're working on today.
If you need to attach this to a beam, you can just simply drill a hole through the board and put a rope through. Tie the rope in a double knot there at the end. Make sure it's nice and secure. And then you can throw that up over your beam and get everything connected that way. So that's an idea, if you need to rig it on something else.
So we'll get started here. I'm going to use some lemon leaf, our salal foliage, as a base. And then we're going to work in our little Oasis pieces. And then we're going to go add in the hops around those.
So do you have to do this exactly like I do it? No. There's more than one way to do things, and I think that's an important distinction to make. So you might see this and think of a way that you can be more efficient or faster or something. This sparks a little node of inspiration, so please feel free to adjust as you need to.
And I also wanted to mention I have just a little delivery box that I'm using. Dad and I put these together, but they flip upside down really wonderfully if you need to use them as little step stool. So this is something that I love to have on event day, because it's multi-functional and it doesn't take up extra room in my car.
So we'll get started by just putting a little bit of this onto our form and I'm going to use zip ties to do this. You could use wire or tape if you wanted to as well. That is up to you. Everybody has their preferences there too.
I'm going to put a little bit above, put a little below. And I'm not that worried about covering the form per se. I just wanted to have a little bit of a base to start out with. The hops are really going to do most of the work for us here. But I think sometimes it's nice to have an alternate leaf shape and shade in designs, so that's why we're going to go with these.
It's also pretty budget-friendly, just another reason why I love it. And it really is a workhorse. The bunches are big so you can use it throughout your event.
It doesn't have a great shape for centerpieces in my opinion, or bouquets. But I think for installation work it's pretty great. And there are ways that you can use it in centerpieces and bouquets too if you needed to. But I prefer something that's a little bit less stiff. But this is great for garland-making as well.
OK. Next we're going to add in the Oasis. And I'm going to show you two different ways that you can do that. The first thing that I have is a little igloo Oasis cage. And it has the little things that you can attach a zip-tie or a wire to put it on the structure.
So I'm just going to space this out evenly. And since this piece is going to be viewed from the ground up, I'm going to focus on putting the flowers low. And these, I kind of like to run them through the actual Oasis pieces, because sometimes these little side pieces can pop off and I just would like to avoid that.
The other option that you can do is a little bit more budget-friendly but also a little bit more labor-intensive. I've taken just a regular cube of Oasis and I cut it into eight sections. And you can use this with a little bit of chicken wire instead of the cage if you need to.
So I have a piece of chicken wire cut here. And I'm just going to wrap it around the Oasis. And this simply keeps the Oasis from breaking into pieces once you get a lot of flowers in there. And then I'm just going to take that and attach it right to the form. You can run it through the wires if you'd like for just a little bit of extra hold.
And I think on this one I'm going to do five pieces. And I'll put the measurement for in the finished product and the recipe for how many flower we use so that if you'd like to create something similar for something that you're doing, you can easily swap out the materials and the quantities and just have a better idea of how to quote the event out.
I have raindrops. Oh. All right.
Let's add in some hops next. Let me get my gloves. These are pretty big. I sort of imagine-- they remind me of Jack and the Beanstalk a little bit or something. I feel like I should yell "bombs away" and just throw it over.
All right. I should also mention that if you haven't had hops before, there is the-- my skin just breaks out in a rash. But there also is an odor associated with hops. They smell a little bit like fish when you open up the box, so just be aware of that. It's not a deal-breaker, but if you're pretty sensitive to smell, it's going to be something that's a little bit unusual, you're going to want to watch out for.
And if you can't flip it over top of your beam, like I did, or if you wanted to have just a little bit more drape or something like that, you could attach the hops with zip-ties, just going along the main vein of the vine. And I apologize. I'm going to have to put my back towards you just for a second, but I want to just kind of assess and trim out some pieces in the hops that are maybe browning or too long, just get the shape of this. This is the shape component for this arrangement, so we just want to get the silhouette looking really nice.
And since these arrangements go so high in the sky and it's going to be dim and dark in the area that you're working, you don't have to obsess over every single little piece. Since these are something that come out of the box out of water, there may be a little bit of wilting and browning, especially if you're trekking them around in the sun. But for the most part, they're pretty sturdy.
And I'll put a source for these out of Oregon that ships in your Notes for those of you that are here in the States. And if you aren't, hop on community and chat with some people that are from your area and see if you guys can come up with a great source to find these where you are.
Now, this would be a fun arrangement that you could-- after you've got all of your flowers and things in, you could add them hanging candles down in here, like little twinkle lights, or you could do actual little electronic twinkle lights. OK. And we may edit that a little bit as we go along, but it's cleaned up and it's in a better place-- in a better place than it was when we initially popped it up there.
The next thing that I'm going to kind of look for is just any obvious areas that are exposed, where mechanics are exposed. And I just want to give those a little bit of attention before I start getting all of my flowers organized and incorporated in there. So I'm going to pop back in there with a little bit of the lemon leaf foliage. And I think we're mostly done handling the hops. I can handle them a little bit, but I don't want to give them a big bear hug.
So this area right in here needs some attention. So I'm actually-- I see a good opportunity here to just adjust the way that this vine is hanging. And that'll help with part of this.
And then I might tuck just a little bit of this in. And now the hops can be used as a base or a way to hold flowers in place as well, which is fabulous, all of those stems that are crossing over, weaving together. Grapevine is a great thing for that as well, maybe if you needed to do a big overhead installation. Grapevine acts as a similar type of thing, creating a net, a natural-looking net for flowers and things to rest in.
And then another thing that I love to have onsite whenever I go places is some moss, because you can just quickly pull off some pieces and fill in. So I'll do a little bit of that now, and then before I wrap up a project like this, I like to squeeze my eyes together just like you would when you're putting Christmas lights on a tree, just to see if there's anything that's standing out. You just kind of squeeze your eyes and look for that board. You'll see if there's any places that need to be covered with a little bit of moss.
Another idea for covering mechanics is to spray paint the piece that you're using, so this board we could have spray painted a green color. And that would have helped as well just to camouflage. So if that's something that you're very sensitive to, that's another little option for you.
Next we're going to add tuberose. I think I may have left this off the ingredients list whenever I first started talking about them. I love tuberose. They smell fantastic. These are so great to have in brides' bouquets and on tables and things like that, where people will pass them.
Up here, their scent is going to be overlooked a little bit, but their shape is important for this type of arrangement. We need a few things that are long and stretching, so I've done such a great job covering up my mechanics that I can't even see where my little Oasis houses are. OK. There's one.
So here we're going to use-- this isn't going to be one of-- the big show-stopper in this arrangement is the cosmos, so we're just going to put a few of the tuberose in there. And I'm using them to mark where my Oasis is hanging out, so one in here.
And today, I'm working on primarily the front side so that you're able to see and experience putting this together. But as you do it for your event, you're going to want to keep walking between all the sides. And you're also going to want to create depth. So for example, you can see how I have a tuberose hanging out back here in this area. And that's to draw the eye back in and through the arrangement. If they were all on the front at the same level, it wouldn't be quite as interesting for the people who are enjoying the flowers.
Next we're going to put the cosmos in. I love how light and airy these are. They're a really fun flower to include in your designs.
Another consideration-- I know I talk a lot about the allergy of hops, but just keep that in mind if you have people that are working for you. You don't want to put somebody in a place where they're feeling really uncomfortable and itchy all day, so take that into mind. If somebody seems like they're sensitive to it, put them on a different task. Just a good thing to know in advance. Keep everybody on your team happy and healthy.
And as far as placement for these, I'm just keeping an eye on evenly spreading them throughout the arrangement. And we have dahlias that we're going to add. And whenever I put those in, I'm going to concentrate on making an interesting line for the eye to follow with those. So these are just kind of little-- I guess you could call it a fill if you wanted to, but this is just our main cover.
In a centerpiece, these would be great as a finishing flower, because of their light and airy quality and just the shape of their stems. But this one can transition in quite a few ways. It's great for, in this situation, a fill as well.
And I've left a few of the cosmos in my little bucket over here, so after I get most of the-- I go through and get all the components in, then I like to just take a quick peek and sometimes there's an area that needs a little bit more so I have a few left over that I can go back in and make those adjustments if needed. But I think it's nice to get through all of the initial placement of all of your ingredients before you perfect. And if you run out of flowers to perfect with and you're kind of moving things around, it just takes a little bit more time. But no worries if you have to do that. Sometimes it happens.
So I've got my pretty white dahlias here. Since they're the largest component here, it's where the eye is going to naturally be drawn to. So we're going to focus on creating a few little focal points within this large, large arrangement using these dahlias. And we're going to do that by grouping them together within different levels and by arranging them in a little bit of a line.
This is called an implied line. It's like a connect-the-dots line. If you were looking up at the stars at night, how all the different constellations you sort of use the stars as your point to form all those different constellations, it's similar here, what we're doing with these flowers.
And if this arrangement is going to go at a point where there is kind of-- it's at an entry point, maybe, where the eye would be drawn up, you could-- at the center of your arrangement, you could focus on taking one of these larger flowers up high. You're going to want to keep an eye especially underneath, though. This is really where guests are going to view and enjoy it, so you're going to want to add some in there at varying levels too.
If you have a bride who's getting married in the fall that just really loves peonies, you can definitely show her dahlias. I call them the peony of fall. And usually once they've seen one, they're excited about them, especially the big dinner plate ones. They're becoming a little bit more well known with the girls. But some people just don't know what they are and haven't seen them before, so a little bit of education goes a long way.
And a word on dahlias. They can be pretty tough if they come wholesale, I think, to keep looking fresh and great. So I recommend finding a local source if you're able to and the Association of Cut Flower Growers is a great place to go for that.
You just really lose a lot of the life of the dahlia, since they are a shorter-lived flower. Their vase life typically you can expect to be from maybe two to four days I would say. So if you think about that they were cut at the farm and then they were shipped and then they came to you, they've already used up quite a bit of their life expectancy, so I think it's a good idea if you're able to get those local.
And if you hop on Community, there's a little discussion going on about wholesale dahlias and some things that people have been trying. I haven't experimented with the wholesale methods, with chemicals and things like that to maintain them. I just didn't want to go there, because I have some great local sources, so it just felt kind of like a waste to me. But they're sharing some possible solutions and things that you can do to keep those alive there.
So next, this is gomphrena. I'm just looking for my Oasis and popping it in there. This is a nice little kind of fun little accent piece. And again, don't forget underneath, and like I mentioned, the other side as well.
And I pulled one more ingredient that I was thinking about putting in this arrangement. And it's just a bit of Queen Anne's Lace as our finishing flower. So after I work in the gomphrena, we'll go there next.
Some of these pieces of gomphrena I'm having a hard time finding my Oasis spot. So you could have on hand-- I like to travel to installs with a few water tubes filled up. So you could have those on hand just to pop your stems in and then you can use the grid of your hops and put your flowers in that way if you have more than you can do with the Oasis, or if you would just prefer to do that instead of Oasis. It's kind of a matter of preference, I think. Oh. Found it there.
All right. Let's move on to our last ingredient, the Queen Anne's Lace. We're just going to use this to sort of finish it off and add a little bit of lightness to the design. So I want this to come out further than all of the other ingredients that I've put in here so far, since it is the last light, airy piece. And again, I'm just spreading these out like I did with the cosmos, pretty evenly. But if you wanted to use them to accent a specific line or grouping, you could pay attention to that as well.
All right. I'm going to step away for a minute and just take a quick peek, see if there's anything that I want to change or edit. And then I'll be back to show you the finished product. We'll be right back.
And I'm back to wrap up. I went ahead and I just did that little squinty eye and looked for any pieces of the mechanics that were sticking out and I covered with a little bit of moss and a few hops up there. And then I just wanted to show you before we sign off for today two little examples of something you might like to use or include in a design like this and the sources for those.
This is a little candle globe from Accent Decor. And then this is from-- I got this in New York at the flower market whenever I was there. So I'll show you-- I'll put links to these things in your Notes.
But I just wanted to show you how I attach them real quick. I just use a simple piece of floral wire to put those together. And I just make a little paper-clip-like piece to attach everything. So if you use a gauge wire maybe like between 16 and 20, you should probably be-- you'll be in good shape with something like that. 16 is a little bit heavier than 20, so just depending on how heavy your piece is that you're using. But I just wrap that up there, find a nice strong piece of the hops vine, and attach it like that.
I like these covered globes just because the flame is completely covered and you don't really have to worry as much about fire and things like that with something that is completely covered on top. These ones are a little bit-- you just have be a little bit careful. Maybe put them a little bit lower in your arrangement or your design.
Candles do generate quite a lot of heat, so even if it doesn't catch on fire, it might cause it to brown or something like that, so just something that you want to keep in mind if you decide that you wanted to put some lighting to this arrangement, you want to keep it pretty low. And just fishing wire is what I like to attach those with, but it's good to prep all those things in advance, because whenever you're doing a big install, oh, time just flies. So if you have all of your fishing wire pre-attached, you can just store them that way and then they're always ready to go and you don't have to rewire each time.
So that is the oversized hanging arrangement. I hope you enjoyed it and I hope that it encourages you in your next design. So we'll be back soon with another project for you to try. Thanks so much for watching and we'll see you soon.
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Please rate and review this podcast — it helps more people discover their love for flowers!
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Please rate and review this podcast — it helps more people discover their love for flowers!
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Are you wondering if you can grow a substantial amount of flowers in an urban environment? Growing a cutting garden—and even running a micro flower farm—while city-living is not only possible, but beautiful. Get helpful tips and fresh ideas from an experienced urban flower farmer in this article.
As restrictions begin to relax and businesses start to find their new normal, it will be important to find ways to reconnect with customers face-to-face. Now is the time to begin planning a "grand reopening” for your floral business. This article will cover ideas to draw in customers while maintaining safe distancing rules.