Pest Control Marketing Podcast: Recent Episodes
Pest Control Marketing Podcast
Hi everyone, Mike Stewart here for me and my partner, Hal Coleman to update you what is going on at Pest Control Marketing Podcast.
Being honest, we have produced over 150 shows of ever green content that is still accessible on demand at our website, pest control marketing podcast or from subscribing at Apple, Spotify, Now YouTube, and Amazon music, and Audible from Amazon.
That content if you have not listen to all 150 episodes, go back and review them.
As new things arise, we will produce more shows, so we are not ending the podcast, we just have changed our focus for 2025, both Hal and myself.
We are doing more with A I technologies, in fact this episode is my A I voice.
Hal and I are focusing more on our music projects, and less on getting more coaching clients. We still have some clients, and will talk to anyone still interested, but there are new ways of doing things that we are going to be focusing on more.
So this podcast will be updated when there is something important to share,
and our coaching program at Pest Control Marketing Gold.com is still going strong.
But I’m working on doing an A I leads building service call Local Internet Presence.com, I am playing music with the 60’s hit band The Box Tops, and producing stage shows to tour the country, like my show, Four Lads From Liverpool.
Hal is enjoying his golden years playing music with his outlaw tribute show,
Waylon, Willy and the Boys. He is doing some coaching, plans to be working with my Local Internet Presence.com business as well as other passion projects he loves to do.
So this is not the end, it is just a change of direction cause things just change. We loved doing this podcast the way we did until June of 2024, but now we just say stay subscribe, review old episodes, and call us if you have any questions, because we love talking to PCO’s anytime they call
To your success, Mike Stewart and Hal Coleman
Call Mike at 770-826-3662
or Call Hal at 770-993-0004
Hal and Mike discuss at what point do you take action in your pest control business
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss what you should remember when it comes to social media, it’s isn’t just Facebook, Instagram or TikTok alone
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss what you should remember when it comes to social media, it’s isn’t just Facebook, Instagram or TikTok alone
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss the psychological power of music in advertising
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss the psychological power of music in advertising
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss how you must change your mindset from procrastination and excuses, to taking action to succeed
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss how you must change your mindset from procrastination and excuses, to taking action to succeed
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss the direct response marketing processes
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss the direct response marketing processes
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss Dan Kenedy concept of outrageous marketing.
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss Dan Kenedy concept of outrageous marketing.
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss hypnotic rhythms in marketing.
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss hypnotic rhythms in marketing.
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
https://pestcontrolmarketer.com Hal and Mike discuss the ease of use to be creative using https://bard.google.com Google’s AI Chat GPT to write blogs, articles and podcasts fast and easily. Every PCO should be doing pest control content marketing every month
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
https://pestcontrolmarketer.com Hal and Mike discuss the ease of use to be creative using https://bard.google.com Google’s AI Chat GPT to write blogs, articles and podcasts fast and easily. Every PCO should be doing pest control content marketing every month
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike show how https://localbigthree.com is what every local business needs to use and understand. Google Business, Content Marketing and Paid Ads with a Serp Term Jingle https://serpmusic.com
Hal and Mike give tips on getting ready to sell your pest control business and retire.
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss marketing tips for 2023
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss the power of scripted sales presentations
- Get Hal’s Book FREE! How To Grow Your Pest Control Business
- Pest Control Marketing Gold Group Coaching
- Annual PCO Marketing with Hal & Mike
- Pest Control Marketing LIve Stream With Hal & Mike
- Hal’s Coaching Program
- Mike’s Coaching Program
- Pest Control Jingles for YouTube, Facebook, Radio & TV
- Pest Control Marketer Video Blog
- Learn To Make Video with Mike
- Learn Podcasting With Mike
- Audio CDs and DVDs
- Setup Local Live Streaming TV
- PCO Next Level Event
Hal and Mike discuss the big three strategies we use with our clients to build a local internet presence. Most people do none of these, and if they do they forget response triggers.
Hal and Mike talk at length of why your rolling billboard of vehicle graphics are so important to get right!
https://pestcontrolmarketing.live and https://pestcontrolmarketingpodcast.com Hal and Mike discuss copy writing, using the right hypnotic, direct response words in all your communications to get the results you want, vs no response.
https://pestcontrolmarketing.live Hal and Mike discuss how important networking and correctly networking can grow your pest control business, really any business!
Hal and Mike discuss the power and importance of testing, tracking and improving your marketing and advertising systems, online and offline!
https://pestcontrolmarketing.live Hal and Mike explain how traffic, conversion, and consistent patience is the formula for online and offline lead generation
https://pestcontrolmarketing.live Hal and Mike explain how important it is to be clear and fast to get to the point in your marketing messages and efforts
https://pestcontrolmarketing.live Hal and Mike explain how important it is to create a consistent sales script to close more business that you thought possible. Learn the script, stick to it and make more money!
https://pestcontrolmarketing.live Hal and Mike interview Jerry Schappert of Pest Cemetery
Hal and Mike discuss how to better manager your time to increase for profits and not waste money for nothing.
Every successful business owner ups his game by continuing education! Seminars, networking, mentors and coaches make all the difference if you want your business to reach the next level. Hear about our 5th annual Next Level PCO Marketing event live in Feb. 2022 and available all the time at https://nextlevelpcomarketing.com
https://pestcontrolmarketing.live Hal and Mike interview success story, Damian Niquette of https://evofoampest.com and how taking action has made a big difference in his pest business
Hal Coleman and Mike Stewart discuss being decisive is the key to success as explained in Think and Grow Rich by Napoleon Hill.
Hal Coleman and Mike Stewart discuss how only 3 ways to be found locally with your business, Google My Business listing, paid ads or unique content marketing of blogs and podcasts, not just social media posts. Make content!
Hal Coleman and Mike Stewart talk about how the first impression in a 1000 different places can make or lose you money depending on what you do!
Hal and Mike discuss the importance of being a ruthless manager to grow your pest control business.
Hal and Mike discuss the importance of being a great sales person to grow your pest control business.
Hal and Mike discuss how important it is to know, share and marketing your SERP terms of your local pest control business. Do you know what SERP terms are? Do you know your own? Are you teaching your marketing how to remember them on a subconscious level?
Hal and Mike talk about how coaching and getting a mentor is what we did to learn what we do, and you should too!
Hal and Mike talk about ways of getting free advertising and exposure in your local markets by being creative with your approach.
Hal and Mike talk about ways of getting free advertising and exposure in your local markets by being creative with your approach.
Hal and Mike explain the origin of QR Codes (Quick Response Codes) and how you can creatively use them to increase your pest control business
Hal and Mike interview their coaching and podcast client, Ben Sell on how he doubled his business from implementing their strategies of business growth
Hal and Mike interview their coaching and podcast client, Fred Talley on how he doubled his business from implementing their strategies of business growth
Hal and Mike discuss sometimes you have to do what you fear and things that make you uncomfortable to grow your pest control business.
Hal and Mike discuss the power of giving away free to generate the law of reciprocity Watch it live at https://pestcontrolmarketing.live
Hal and Mike interview successful PCO Erik Gardner of Volunteer Rid a Pest, examples of success from implementing the systems that get results. and attend events to learn more like our https://nextlevelpcomarkting.com annual event that is virtual online, requiring no travel! Watch it live at https://pestcontrolmarketing.live
Hal and Mike talk about shock and awe customer service is the goal, but not all you should do! and attend events to learn more like our https://nextlevelpcomarkting.com annual event that is virtual online, requiring no travel! Watch it live at https://pestcontrolmarketing.live
Hal and Mike talk about why working on your business and not in your business is key to growing your business. Why you should get a mentor, coach and attend events to learn more like our https://nextlevelpcomarkting.com annual event that is virtual online, requiring no travel! Watch it live at https://pestcontrolmarketing.live
Hal and Mike share tips and strategies how to properly network for referrals offline and online! Watch it live at https://pestcontrolmarketing.live
Hal and Mike tell stories of gratitude and thanks. Watch it live at https://pestcontrolmarketing.live
Hal and Mike talk about the future on local business search with voice commands on Apple, Google and Amazon devices! Check out all our other great websites, trainings and opportunities to work with Hal and Mike Watch it live at https://pestcontrolmarketing.live
Coby McConnell, owner of Coby’s Pest Control in Clearwater, Fla. He shared some GREAT TIPS on how to implement new strategies to bring new customers from your door from the internet…WITHOUT SPENDING A PENNY! Check out all our other great websites, trainings and opportunities to work with Hal and Mike Watch it live at https://pestcontrolmarketing.live
Hal and Mike discuss the power of reciprocity when you are willing do and give things away for free to build trust with customers, prospects and referrals. Listen or watch because it works! Check out all our other great websites, trainings and opportunities to work with Hal and Mike
Great interview with PCO Daniel Hickey of https://safeguardpestcontrol.com.au/ in the Sunshine Coast of Australia Check out all our other great websites, trainings and opportunities to work with Hal and Mike
How to hire and keep GREAT employees. Guest Jeff Annis, owner/president of Advanced Services, Inc. in Augusta, Ga. shares his successful formula for building a winning team!. Check out all our other great websites, trainings and opportunities to work with Hal and Mike
Get your domains and hosting where Mike and Hal do click here Check out all our other great websites, trainings and opportunities to work with Hal and Mike
https://pestcontrolmarketing.live is where pest control expert coach Hal Coleman and online video marketer Mike Stewart talk in this show about how to effectively use the internet. What you do to get found online and what prospects find makes all the difference. Check out all our other great websites, trainings and opportunities to work with Hal […]
Check out all our other great websites, trainings and opportunities to work with Hal and Mike
Check out all our other great websites, trainings and opportunities to work with Hal and Mike
Building A Winning Pest Control Team – You business is only as strong as your team players. In this episode of The Pest Control Marketing Podcast, Hal and Jeff Annis, owner and CEO of Advanced Services, Inc. in Augusta, Ga. discuss how to build a highly motivated team that can take YOUR pest control business […]
Pest Control Marketing Tips For PCOs – In this episode of The Pest Control Marketing Podcast, Hal interviews “ The Bug Doctor”, Jerry Schappert, creator and manager of PestCemetary.com. as they discuss ways to manage and grow a small pest control business! Check out all our other great websites, trainings and opportunities to work with […]
In this episode of The Pest Control Marketing Podcast Hal & Mike explain why YOUR marketing and advertising efforts should be aimed at people who DON’T know who you or anything about you! Check out all our other great websites, trainings and opportunities to work with Hal and Mike
In this episode of the Pest Control Marketing Podcast Hal interviews Dan Moreland, publisher of PCT Magazine and they discuss all of the valuable resources available there to help PCOs be more successful in today’s market. Check out the magazine click here
In this episode of The Pest Control Marketing Podcast, special guest Harry Bryan (Nisus Corporation) and Hal Coleman discuss opportunities to be found in the world of pest control product manufacturers and distributors!
Check out all our other great websites, trainings and opportunities to work with Hal and Mike My friend Jim Zigler likes to say, “There’s no problem you can’t sell your way out of!” Selling is not just exchanging goods and/or services for money. It’s a lot more than that. In this episode of The Pest […]
One of the easiest people to sell pest control to is the next door neighbor of your current customer. Do YOU actively cloverleaf? If not, you should. In this episode of The Pest Control Marketing Podcast Hal & Mike explain why and offer some helpful tips for making cloverleafing an important part of your overall […]
Our world has changed dramatically over the past few weeks due to the Coronavirus pandemic. What can YOU as a PCO/WCO do to survive the changes and prosper once the world is open for business once again whenever that may be? Listen to this episode of The Pest Control Marketing Podcast and Hal & Mike […]
Are YOU a content marketer? Do you blog, create videos, write articles, etc. and post them on the big search engines and on your website? If you don’t you are losing out on lots of easy business from the people in your market why are searching for you. In this episode of The Pest Control […]
Today, March 19, 2020 is a challenging time to own a small business. But, there are things YOU can and should be doing to lessen the burden on your business…and your customers. Listen to this episode of The Pest Control Marketing Podcast and hear what Hal & Mike have to say on the subject. Check […]
What is SEM? If you aren’t familiar with that term, listen to this episode of The Pest Control Marketing Podcast and Hal & Mike will explain what it is and why it is so important to you when it comes to marketing your business!
Do you consider yourself an outrageous marketer or are you plain, clean and simple like everyone else around you? Listen to this episode of The Pest Control Marketing Podcast and hear some great marketing ideas and tips that will quickly put more $$ in your pocket…and why being OUTRAGEOUS works!
In this episode of The Pest Control Marketing Podcast Hal & Mike discuss how to know if you’ve hired the right SEO company…or are you’re simply wasting your hard earned money on something that isn’t working!
PCO’s and WCO’s spend a lot of time traveling from one job to another. So…what do YOU do during this travel time? There are things you could…and should…be doing to increase you customer base. In this episode of The Pest Control Marketing Podcast Hal & Mike explain how to use you vehicle to grow your […]
What do YOU do when the wintertime slowdown comes? Do you wring your hands and wait it out…or do you have specific marketing activities you engage in to make the phone ring? In this episode of The Pest Control Marketing Podcast Hal & Mike offer some specific tips and strategies that will help keep the […]
Do YOU have a bread & butter sales letter for your pest control business? If not, you should. In this episode of The Pest Control Marketing Podcast Hal & Mike explain the concept of the sales letter and why YOU need to be using it NOW to create additional streams of new customers.
If you are a PCO or WCO and you are serious about growing your business you should seriously consider doing a podcast. It is FUN, EASY and can be highly PROFITABLE. In this episode of The Pest Control Marketing Podcast Hal and Mike explain why podcasting is a great marketing tool!
If you want to someday be able to sell your pest control business for a lot of $$…there are certain things you must do NOW in order to add value to it. And…if you don’t do these things…when “someday” finally arrives…you might find that you have a business that no one wants to buy. In […]
FACT: If you’re not making videos with your iPhone (or android) and uploading them to YouTube you are losing a ton of easy business from the internet. Listen to this episode of the Pest Control Marketing Podcast and hear Hal & Mike discuss this subject and share some POWERFUL…and PROVEN strategies guaranteed to get you […]
Who is your business? The answer is…it is YOU! And it is extremely important for people to know that. Without a name and a face to attach to your business…it is simply another lifeless corporate entity. In this episode of The Pest Control Marketing Podcast Hal & Mike share well-known examples of just how effective […]
Pest Control Marketing with 5 Star Reviews – Question: How many 5 star reviews does your business have on Google? Do you have a lot more than your competitors? In this episode of The Pest Control Marketing Podcast Hal & Mike explain…along with some real life examples…just how powerful 5 star reviews are and why […]
Listen to this episode of The Pest Control Marketing Podcast and learn what can happen to your customers if they don’t hear from you often enough…and it’s NOT good!
With today’s technology, communication is FAST and EASY. But, that doesn’t mean it’s always effective. Listen to this episode of The Pest Control Marketing Podcast and learn some great tips on how to narrow the generation communication gap…and why sometimes…it has to begin with a simple conversation
Don’t ever assume your customers know what you’re doing when you service their home. In this episode of The Pest Control Marketing Podcast Hal & Mike discuss the importance of telling your customers exactly what you’re going to do…and then do it…and then tell them exactly what you did!
The vast majority of small business owners never take the time to calculate and ponder the true value of their customers. In this episode of The Pest Control Marketing Podcast, Hal & Mike share some valuable thoughts on why you should pay more attention to the true value of each of your customers!
FEAR is the number one factor that binds business owners and keeps them from growing their businesses. In this episode of The Pest Control Marketing Podcast, Hal & Mike discuss how to face your fears and overcome them so you can move forward and create more wealth and success both in your business and in […]
In this episode, Hal and Mike were reminded of their meeting in 1979 when Hal was singing Willie Nelson sound alike recording sessions, Mike was recording syndicated bank jingles for our mentor Larry Latimer (Listen to this episode about Larry) At the workshop in Atlanta, NextLevelPCOMarketing.com, Mike told the story how he met Hal doing […]
If you repeat something enough times people will begin to listen to you. This is known as “The Power of Redundancy”. In this episode of The Pest Control Marketing Podcast we’ll discuss how you can use this strategy to increase your sales and closing percentages! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out […]
In this episode of The Pest Control Marketing Podcast, internet marketing guru Mike Stewart shares some incredible opportunities for YOU this year and how you can use the internet to get lots more customers and grow your business! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group coaching at Pest Control […]
Entering the world of emotional direct response marketing literally changed my business…and my life…overnight. And it was all due to a 5 minute conversation with a man named Larry Latimer. Listen to this episode of The Pest Control Marketing Podcast and I’ll explain…and I’ll tell you how it could do the exact same thing for […]
To cut a deal…or not!– Sometimes it is necessary to offer someone a deal in order to get them to pull the trigger and say YES. But…if you state your value proposition properly…offering a discount is not necessary in most cases. In this episode of The Pest Control Marketing Podcast, Hal & Mike offer some […]
Finding your customer’s G.E. Spot! – OK…it’s not what you think. But, it is just as powerful for your business. Listen to this episode of The Pest Control Marketing Podcast and hear Hal & Mike discuss why the G.E. spot is so important to your sales! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check […]
Mirroring & Matching is key to building a FAST connection with your customers Learn how to use this powerful communication technique and see you sales and your closing rates increase. Also…this is the first VIDEO EPISODE of The Pest Control Marketing Podcast. Enjoy! Call Hal at 770-993-0004 Call Mike at 770-826-3662 Check out our group […]
In order to build a great team you need great players. And to get them you must be an effective RECRUITER! In this episode of The Pest Control Marketing Podcast, Hal & Mike share some great tips for finding the RIGHT PLAYERS to help YOU build a winning team! Call Hal at 770-993-0004 Call Mike […]
In order to build a growing, thriving…and profitable business…you must LEARN HOW! And there are tons of great resources to help you. In this episode of The Pest Control Marketing Podcast, Hal & Mike share some great ways to gain the critical knowledge YOU need in order to reach your goals and be successful! Call […]
When selling, it’s important to make your presentation all about the customer and NOT about YOU. You need to use the word “You” at least 4 times as much as you use the word “I”. Listen to this episode of The Pest Control Marketing Podcast and find out why this is so important! Call Hal […]
If you aren’t using direct mail you just might be missing out on a great opportunity to increase your sales, grow your business…and make MORE MONEY. But you must do it correctly (Most people don’t)! In this episode of The Pest Control Marketing Podcast, Hal & Mike explain how to make direct mail work for […]
How to get customers to say YES! – It’s easy to get someone to say YES to you if you simply ask the right question. In this episode of The Pest Control Marketing Podcast, Hal & Mike explain how to get prospects and customers in the HABIT of saying YES to you! Call Hal at […]
Why YOU should give stuff away for FREE! – The most hypnotic word in the English language is the word “FREE”. Listen to this episode of The Pest Control Marketing Podcast and hear Hal & Mike share specific strategies that YOU can use to sell more by giving away more! Call Hal at 770-993-0004 Call […]
No matter what you set out to accomplish in life, there will be certain people who try to talk you out of it and convince you that it is a bad idea. In this episode of The Pest Control Marketing Podcast, Hal and Mike tell you why they do that and share personal stories about […]
If you own a business you have already dealt with negativity from prospects and customers, at least to some degree. But, you should never let it get you down or ruin your day. In this episode of The Pest Control Marketing Podcast, Hal and Mike share tips and strategies for overcoming the inevitable bad things […]
Every business experiences slow periods and/or dips in sales and production. Some people sweat and panic, while others take advantage of the slowdown to speed up their sales and business growth. In this episode of The Pest Control Marketing Podcast, Hal and Mike share some great online and offline strategies you can use during the […]
Most pest control vehicles are missing a great opportunity to capture new customers and new business be being drab, hard to read, and unclear with the messaging (if there is any message at all). In this episode of The Pest Control Marketing Podcast, Hal and Mike share ways to use your vehicle to capture more […]
It’s a FACT…what someone else says about you is a thousand times more powerful than what you say about yourself. In this episode of The Pest Control Marketing Podcast Hal & Mike share some easy and highly effective ways to get and use OPW (other people’s words) to get more new customers and grow your […]
No matter how big or how small your business is, it is inevitable that you will sooner or later hit a wall and your business will stop growing. Some people break through those walls in dramatic fashion while others stay stuck at a wall for years. In this episode of The Pest Control Marketing Podcast, […]
Are discounts and/or FREE offers good or bad? Some say YES and others say NO. In this episode of The Pest Control Marketing Podcast, Hal & Mike discuss the advantages of offering discounts and FREE services and why YOU need to be making offers that people can’t refuse. (You definitely don’t want to miss this […]
A buying response trigger is a word, phrase, picture, sound or feeling that triggers a response in the subconscious brain of a person and causes them to make an instant decision to buy something. There are a least a dozen that should be included on the home page of your website…yet most websites have very […]
What do Michael Jordan, Tiger Woods, Chipper Jones, Tom Brady and other world class athletes have in common? Answer: They all have…or have had…great coaches! And the same thing applies to business owners. A good coach can help you grow your business and achieve your goals MUCH FASTER than you would ever be able to […]
At Pest Control Marketing Gold we have PCO members who submitted amazing questions for Mike and Hal. So this is the audio from a monthly webinar Hal and Mike did for their paid members, but the questions were so good, we decided to share with our Podcast subscribers. Hope you consider checking out our group […]
At Pest Control Marketing Gold we have PCO members who submitted amazing questions for Mike and Hal. So this the audio is from a monthly webinar Hal and Mike did for their paid members, but the questions were so good, we decided to share with our Podcast subscribers. Hope you consider checking out our group […]
It’s a FACT…the bolder you are the more sales you will make. Unfortunately many salespeople are timid and afraid of offending someone or appearing to be over anxious or pushy. As a result they leave a ton of money on the table for the competition. So…where do YOU stand on this issue? Listen to this […]
How To Create Sales Funnels – Most pest control companies have more than one service to sell. The ideal scenario is to sell each customer ALL of your services. Listen to this episode of The Pest Control Marketing Podcast and Mike and Hal will share some great tips for building a SALES FUNNEL to sell […]
The Awesome Power of Videos – If you’re using videos to promote your business, then you already know how powerful they can be. If you’re not, your losing money every day…and that is a FACT. In this episode of The Pest Control Marketing Podcast, Hal and Mike will share with you lots of ways to […]
http://raiseyourprofitsweekend.com/ use coupon code: Hal to save $200 Being in business doesn’t necessarily mean making a profit. In fact, quite the opposite is true for some. In this episode of The Pest Control Marketing Podcast you will hear Blaine Oelkers, Andrew Greese and Chuck Trautman discuss a few simple strategies and proven methods for […]
There’s a FORTUNE in the FOLLOWUP! – Research shows us that 82% of people make a purchase after 5-12 exposures. Sadly, that same research reveals that 91% of salespeople give up after 2-4 follow-up calls. Bottom line: 91% of salespeople leave 82% of potential business on the table because the QUIT! Listen to this episode […]
Hypnotic rhythms are simply habitual ways we do things. They can be good or bad. In this episode Hal and Mike share thoughts on why YOU need to be aware of certain hypnotic rhythms that may be sabotaging your business growth…and how you can replace those bad habits with good ones! Check out all our […]
Cold calling is a slippery slope for most small business owners. The rejection can be overwhelming for some. But…done correctly…and effectively…cold calling can result in lots of new accounts and more money in the bank. Listen to this short episode and hear Hal and Mike discuss ways to make YOUR cold calling efforts more PROFITABLE…and […]
It’s a FACT…not all customers are created equal. Some customers need to be fired and replaced. Which ones? Listen to this episode hear Hal and Mike describe the one…or ones…YOU need to set free right now! Check out all our other great websites, trainings and opportunities to work with Hal and Mike
In this episode Hal and Mike discuss the importance of setting specific, realistic goals…and why they must be written down! Make it point to listen to Think and Grow Rich and The Strangest Secret if you never have, and if have, listen again!
If your business if not on the first page of Google, you are…for all practical purposes…LOST. There’s an old riddle that goes like this: Where do you bury a dead body so no one will ever find it? Answer: On the second page of Google. In this episode of The Pest Control Marketing Podcast, Hal […]
First impressions have a PROFOUND impact on your business…and they happen within the first four seconds of meeting someone, talking with them on the phone, seeing your vehicle, or passing by your storefront. In this episode of The Pest Control Marketing Podcast, Hal and Mike discuss how and why you should pay close attention to […]
Your business card isn’t merely a card with your contact information on it…or at least is shouldn’t be. However, sadly, that’s all it is for most businesses. But the FACT is…your business card is a sign, a short letter, an ad and a mini sales presentation all rolled into one. If you know how to […]
FACT: Different groups speak different languages. When marketing to the affluent (the ones with all the $$) you have to take a different approach than when marketing to mobile home dwellers. In this episode of The Pest Control Marketing Podcast, Hal and Mike discuss PROVEN ways to target and reach the affluent…the people with the […]
You’ve heard the old saying that, “When you try to be all things to all people, you end up being nothing to nobody.” That is why it is so important for you to craft your marketing messages and sales presentations to target YOUR IDEAL CUSTOMER. In this episode Hal and Mike discuss why targeting your ideal customer is so important…and what can happen to you if you don’t!
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Networking is one of the absolute most powerful ways to get new customers in your business community. But oftentimes, business owners just don’t know how to find the right group to network in. Listen to this episode and hear Hal and Mike discuss this topic and share with you a long list of places you can network to get more new customers!
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Most business owners think in terms of having “satisfied customers”. But, in reality, “satisfied” is not good enough…especially if you want your customers to talk about you and refer you to others. In this episode Hal and Mike discuss why you want HAPPY customers!
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It’s easy to make a compelling video with an iPhone or Android. But, knowing what to do with your video once you create it is a whole different issue. In this episode Hal and Mike discuss the many different ways to use your videos to reach more potential customers, build stronger relationships and ultimately generate more revenues and new business!
Lots of training for the PCO owner at http://PestControlMarketingGold.com or http://MasteringMobileVideo.com with Mike
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Social media is the definitely the rage of the age…and you need to know how to use it to reach potential new customers and build the relationships with them that will be long lasting…and profitable…for you and your business.
In this episode Hal and Mike discuss social media and how to use it to grow your business!
Hal helps with the message, Mike helps with WordPress!
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