Digital Marketing: Recent Episodes
devansh patel
Yet another interesting episode by Supramind Solutions where Hrishikesh asks How SEM Rush is different from Screaming Frog Tool and what benefits can we get from this tool. Rohit Vedantwar, the owner of Supramind Solutions is keen to explain the benefits of this tool and the best way to benefit from it.
Screaming Frog basically does website audit and tells you mainly about the technical errors. SEM Rush, on the other hand, gives you backlink data, so if you want to analyse your backlinks, you can do it using this tool. You can export the backlinks data. It is like a competitive intelligence tool which you can use to get insights on your website.
SEM Rush will also allow you to do competitor as well as your keyword analysis. You can also export competitor keywords. The tool will help a lot of time. It also has a strong and separate keyword research tool which will provide you with the proper search volumes for the different keywords.
For more info/queries, Contact Us At - +91 8655163222, +91 82 68 757047. You can email us on contact@supramind.com or Visit - https://www.supramind.com/
SEO is one of the most popular marketing channels today due to the possibility of higher sales, higher enquiries etc. People are not sure whether they will benefit from it yet they go for SEO. For a primary marketing channel, if you are a start-up or a small business with a very small budget, SEO cannot be your primary channel.
If you are a small business, do not rely on it completely because it is a very slow process. For many businesses, getting regular enquiries and leads is very important. If you are on a limited budget and you invest in SEO, you cannot expect to see the ROI in a very quick span of time. It takes much time to rank in Google and other search engines. You need to have a lot of patience. If SEO is the only source of leads, you are going to land in trouble as it is a slow process and it is not predictable.
Competition in certain sectors or verticals is very high. Since the competition is high, you will have to wait long to drive sales. Rohit Vedantwar lists out many such drawbacks of SEO.
For more info/queries, Contact Us At - +91 8655163222, +91 82 68 757047. You can email us on contact@supramind.com or Visit - https://www.supramind.com/
Google Keyword Planner is one of the highly recommended tools by Rohit Vedantwar, the owner of Supramind Solutions, for keyword research. In this episode, digital marketing expert Hrishikesh tries to find out how exactly to use this tool for SEO purposes.
Keyword research is the foundation of SEO. In-depth keyword research for understanding your keywords and your competitors’ keywords helps improve SEO. Keyword Planner helps to do in-depth keyword research.
You can select keywords based on your priorities. You can know the search volumes for different keywords and select keywords accordingly. You will also get to know the competition for the selected keywords.
It also helps to select country wise keywords. You will be able to know the search volumes for keywords for different countries. You can also know the search volume based on different languages. You can then use the best keywords on your website to improve ranking.
For more info/queries, Contact Us At - +91 8655163222, +91 82 68 757047. You can email us on contact@supramind.com or Visit - https://www.supramind.com/
CSS helps you to properly structure your website pages with respect to font size and other factors. Due to ignorance or confusion, some users block CSS files. This may prevent Google from indexing your website as it may not be able to read your content well if you block CSS.
As per Google’s instructions you are not supposed to block CSS. You are not supposed to block Java Scripts unnecessarily. If you do that it may hamper your indexing and it will definitely impact your ranking. This may happen by mistake as your webmaster did it or you did it by mistake.
You can know this with the help of Google Webmaster tools. You can also check Robots while to see whether you have blocked CSS files. If yes, you can easily undo by removing the CSS filed from the blocked file folder.
For more info/queries, Contact Us At - +91 8655163222, +91 82 68 757047. You can email us on contact@supramind.com or Visit - https://www.supramind.com/