Acumen with Dror Wayne || Leadership, Business, Marketing: Recent Episodes

Dror Wayne

Acumen is the brand new digital talk show hosted by Dror Wayne, discussing all things to do with Leadership, Business and Marketing.

Acumen is (1) Intellectual - we analyse everything (2) Actionable - it's all real and actionable (no wishy-washy academia disconnected from reality) (3) Accessible - it's free, available everywhere and easy to understand

This is the show for every business leader and future business leader to listen to and learn from.

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How do you drive change in company culture, without inspiring antagonism? How do you pivot your entire business's direction and keep everyone united behind the mission? How do you align your sales team around the business's goals?Alon Yariv is the CEO and Founder of Qubex and former CTO at SDatta with a BSc and MSc in Mathematics from Tel Aviv University. In this episode we discuss lessons learned from his experience as a young founder and CEO/CTO.It's a raw, honest conversation where Alon tells about things he got wrong the first time round. We compare experience as musicians turned into business leaders and discuss how to hire executives at the top level (hint: you're not interviewing them as much as they're interviewing you).----Connect with Dror Wayne on LinkedIn https://linkedin.com/in/drorwayneFollow Dror on Instagram https://instagram.com/dror.wSend Dror an email dw@drorwayne.com---Connect with Alon Yariv on LinkedIn https://www.linkedin.com/in/alon-yariv/---Alon's recommended reading for entrepreneurs is The Market Entry Strategy by Jacques Benkoski - it's not yet released to the public, check back here for an Amazon link soon!----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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Hey, this one's from me, your host, Dror. I usually focus on interviewing other people, but in this episode, I wanted to share lessons from my business experiences. I've so far founded 2 companies - one sold and one still active. I run my business 99% remotely and work an average of 8 hours a month on it. Here's the story and tips from my experience building MAGNIV out of an idea and £400 in a spare bedroom. Part one.----Connect with Dror Wayne on LinkedIn https://linkedin.com/in/drorwayneFollow Dror on Instagram https://instagram.com/dror.wSend me an email dw@drorwayne.com ----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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Lior Avisar founded Door2Dor, the social initiative that swept across Israel during Corona and set an example to the world, using volunteer programmers to mobilise thousands of volunteers to help their communities. Now, she runs TYM, coaching Founders to shape their public persona.In this conversation we discuss how Lior advises her CEO clients not to listen to the common advice out there and rarely publish; the behind-the-scenes qualities she sees successful founders all share; the process of (in)validating business ideas and saying NO to your CEO clients to stop them making a fool of themselves.----Connect with Dror Wayne on LinkedIn Follow Dror on Instagram Send Dror an email dw@drorwayne.com---Connect with Lior Avisar on LinkedIn ----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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Amit Yampolsky joined Papaya Global as its first sales hire, building the revenue organisation to $100m in annual returning revenue and a unicorn valuation. He then became the company's Chief of Staff, a position he held until leaving the company in 2023.In this episode, we discuss what makes a good business; how to demonstrate ROI in sales; why the way business schools teach about USPs is broken and how to know that you're using AI for good business decisions (and only good business decisions).----Connect with Dror Wayne on LinkedInFollow Dror on Instagram Send Dror an email dw@drorwayne.com---Connect with Amit Yampolsky on LinkedIn ---Amit's recommended reading for entrepreneurs is The 7 Habits of Highly Effective People by Stephen Covey https://amzn.to/3TEQIvV----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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Ariel Menche is the Founder and CEO of Raftel Strategy, a financial consulting advisory firm, having previously worked in the same field in KPMG and WWE.This episode dives into how businesses can build a healthy financial strategy - it's more than just revenue minus expenses. Tune into hear more about:}} Why is FP&A important? Isn't it as simple as basic business maths?}} What makes a good business from an FP&A point of view?}} The three hats of the CFO}} FP&A as a service within a company}} What makes good FP&A stand out from just setting a budget?}} The moats you can set around your business to protect your margins}} Planning towards an exit - should you? how?}} The 3 things you should have if you want to sell your business down the line----Connect with Dror Wayne on LinkedIn https://linkedin.com/in/drorwayneFollow Dror on Instagram https://instagram.com/dror.wSend Dror an email dw@drorwayne.com---Connect with Ariel Menche on LinkedIn https://www.linkedin.com/in/ariel-menche/Ariel recommends reading 7 Powers by Hamilton Helmer https://amzn.to/41E0dNT----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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  • Why bootstrap your service startup instead of raising funds?
  • Should you look for things for free? How? When should you offer free/discounted services?
  • How do you sell a service which people are skeptical of because of prejudice?
  • How do non-SaaS businesses - such as brick-and-mortar businesses - turn one-off customers into returning revenue?

In this episode of Acumen, Dror Wayne discusses all this and more with Itai Azogui, Founder and CEO of SavannahTech, who built his company to 70 employees in 18 months, with no funding. Subscribe to Acumen to hear from Israeli experts discussing Leadership, Business and Marketing. From Founders and C-Suite execs to investors and consultants, learn from our mistakes and experiences to make your business more successful.----Connect with Dror Wayne on LinkedIn https://linkedin.com/in/drorwayneFollow Dror on Instagram https://instagram.com/dror.wSend Dror an email dw@drorwayne.com---Connect with Itai Azogui on Linkedin https://www.linkedin.com/in/itai-betterworld-azogui/Follow SavannahTech https://www.linkedin.com/company/savannahtechimpact/Book a call with SavannahTech to find out more about native-English offshore developers for your businesshttps://calendly.com/savannahtech/theriseoftheafricancontinentAnd visit their website - https://savannahtech.io/---Itai's recommended reading for entrepreneurs is Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne, available in hardback, Kindle and audio formats from Amazon https://amzn.to/3vaVsz1----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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Jonathan Harel, co-Founder of Fine, the home of the AI virtual developer, joins Dror Wayne in the Acumen studio to discuss all things leadership, business and marketing.

}} Jonathan's journey building a company based upon what the audience wanted and how you can do the same}} Selling a must-have vs a nice-to-have}} Jonathan's crossover between the tech and marketing sides of business}} A data-driven decision-making process }} Jonathan and Fine's decision to focus on raising revenue rather than investment funding and how different founders can choose what's best for them


Connect with Dror Wayne on LinkedIn https://linkedin.com/in/drorwayneFollow Dror on Instagram https://instagram.com/dror.wSend Dror an email dw@drorwayne.com---Connect with Jonathan Harel on LinkedIn https://www.linkedin.com/in/jonathan-harel/

Learn more about Fine at https://fine.dev or connect with them on all socials @thisisfinedev If you're in tech and you speak Hebrew, why haven't you watched Dark Mode yet? @DarkModeIL Jonathan recommends Waking Up by Sam Harris. It's not a business book, but business is rocky and foundations are important. https://amzn.to/48CLRPQ Waking Up is also available as a subscription app https://www.wakingup.com/----Looking to learn more about growing an SME? Check out Business Doesn't Grow On Trees, an easy-to-understand introductory guide to important marketing concepts, by Dror Waynehttps://amzn.to/4aCc9DU

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In this episode of Acumen, Dror Wayne is joined by Benjamin Leslie, SDR at Ink Global, to discuss all things to do with sales from a frontline perspective.

Dror says: "I really enjoyed recording this episode of the show, not only because Benjamin is a good friend and this was a great opportunity to catch up, but because we addressed topics that not only salespeople but all business leaders and founders will be able to relate to, such as staying motivated during down periods in sales and the importance of research in cold outreach."


Leadership | Business | Marketing

Acumen is the brand new digital talk show hosted by Dror Wayne. The show is available on YouTube and all major podcasting platforms.

Follow Acumen on Instagram https://instagram.com/acumentalkshow


I'm Dror Wayne, host of Acumen, two-time founder and business builder. I love your feedback and thoughts, so leave a comment down below or get in touch.

Connect with me on LinkedIn https://linkedin.com/in/drorwayne

Follow me on Instagram https://instagram.com/dror.w

Send me an email dw@drorwayne.com

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In this episode, Rabbi Sandor Milun, Managing Director of GIFT, joins Dror Wayne to discuss the importance of giving and how it can be built into corporate organisations. Rabbi Milun's background is a city accountant and now as the leader of a charity, brings a unique perspective to CSR.

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Joining Dror Wayne in the Acumen studio is Eitan Freilich, a singer and recording artist. Recorded in July 2020, we discussed striking the work-life balance whilst working evenings, weekends and endlessly travelling; bringing charity into business and the importance of working well with other teams. 

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In this 2-part episode, Acumen host Dror Wayne dives into the keys to delivering incredible presentations. Dror divides presenting into three areas - Content, Oratory and Rhetoric whilst bringing in childhood photos, Barak Obama singing and Spoken Word Poetry to illustrate. --- Subscribe to Acumen to stay tuned for Part II and more episodes discussing Leadership, Business and Marketing.

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Simon Leslie, CEO of Ink Global and author of There's No F In Sales, visits the Acumen studio to talk about his journey and perspectives on sales, leadership and more. Simon's career in sales began when he was 17 years old, with door-to-door insurance. Some 30 years later, he's built one of the greatest media sales organisations on the the planet and touched millions of people. This is one episode you don't want to miss.


Leadership | Business | Marketing


Acumen is the brand new digital talk show hosted by Dror Wayne. The show is available on YouTube and all major podcasting platforms. Follow Acumen on Instagram https://instagram.com/acumentalkshow

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Just a quick episode recorded at home with some thoughts I had on the difference between setting goals and plans. Let me know how it goes for you

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When you think about it, personal shoppers have won the sales game. Customers come and request one - sometimes paying for them - and sacrifice their buying autonomy to have someone promote specific products to them. Why is it that personal shoppers are so much more successful than other salespeople? How can we sell when people want to shop, not be sold to?