Ubertor Real Estate Marketing Podcast: Recent Episodes
Dara Sklar, Ubertor.com
Once you’ve created a successful Niche website, you can make it happen again and again. And again. Some of the most successful agents I know have 5-10 farm-area websites to their names… and they all started with one, saw what worked, and then duplicat
The blog is a magical place where you can post useful information for your prospects without cluttering more targeted pages of your website. Each blog post will fatten up your website, creating a juicier meal for search engines. If you make your blog post
Using Google Sitemaps ensures Google notices new listings and new web content as soon as they’re posted. If you have reciprocity listings on your website, then your website has new listings DAILY, and we want Google to know about it!
Realtors: Optimize your Farm Area website basics, because a little bit of optimization might be all that it needs to get to the top.
The best advice you’ll get from me is to install an analytics tracking code EVEN IF YOU DON’T CARE about your website stats (right now). Imagine the validation of seeing your target audience reading your niche website.
So, how can you both find great photos for your website, and yet not spend all your time and energy on it? You know what photos you like, but you don’t know what the perfect photo for your new website looks like until you see it… and then suddenly hou
Rather than your typical generic content, you’re going to take the opportunity to remember the best service you ever provided, to the best client you ever worked for, and you’re going to tell this prospective seller all about it.
If you’re going to the effort of creating a website that speaks to a special segment of the market - a segment you know and love - then this is the best opportunity ever to customize that boring “For Buyers” content with something genuine and specif
There has never been a better website on which to show off your unique personality than your farm-area website. It’s time to break away from the old, dry-as-saltines Realtor Biography! Use your About Me page to establish that personal connection that wi
I get it. You’re a Realtor. Not a writer. Let’s write some inviting text for the home page of your farm area website, together. Check out this easy Real Estate website home page writing formula.
Google and other search websites will look at your website address - the domain name - and use it to rank your site in their search results. That’s why a keyword-rich domain name should be one of your first steps in creating a real estate niche or neighbourhood website.
When building a “niche” or “farm area” real estate website, ensure that you can get the data feed of listings for that specific target area onto the website that you’re building. Automated listings save you valuable time...
So, you want a highly-ranked “niche” or “farm area” website for your real estate business? First things first, you have to decide what you are going to target, and make sure you have a clear shot at showing up high on Google’s search rankings.
A farm-area website can be very lucrative. Don’t get stuck thinking that your website has to appeal to everyone. Consider, instead, a series of websites that each appealed to segments of the market that you would be thrilled to serve.
As a Realtor, if you want to show up on Google for a search term other than your name, target something narrow. Let me show you the ten steps to creating such a website.
Let a second website speak to the clients and properties you’re passionate about. It can help position you as an expert in your field, and climb to the top of Google with comparitavely minimal effort.