Press Play is the podcast that explores the biggest issues and trends in the news media industry. We chat to industry leaders about the forces transforming the industry. Press Play is produced by NewsMediaWorks, the industry body advocating the cultural influence and commercial value of news media publishing in Australia.
Bill Leak was the editorial cartoonist for The Australian up until his sudden death in early March. In this podcast, I talk to several of his friends and colleagues to remember a man who as controversial as he was influential.
The Warren Brown obituary mentioned in the podcast can be read here (http://bit.ly/2nfh3lf).
In 2016, news consumers saw opinion polls make the wrong call again and again. In this podcast, we explore whether readers still trust the polls and how publications can reassure them.
Fairfax Media CEO Greg Hywood discusses the recent changes within the group, including the split with real estate arm Domain and what it means to the Fairfax business model.
CEO of The Australian, Nicholas Gray, discusses the paper's digital subscription strategy, Bill Leak and monetising mobile in this episode of Press Play. We also catch up with Cameron Stewart from The Australian's new Washington Bureau to talk Trump and press freedom.
Self-service, automation and programmatic for print are some of the innovations being adopted or investigated by publishers as they drive greater efficiencies inside their businesses.
In an age where voters seem to value feelings over facts, what is the way forward for news media companies and how should they make editorial decisions.
Marketing professor and consultant Mark Ritson is an outspoken critic of many popular ideas that fail to deliver results. In this episode we chat about picking fights with Google, the future of marketing and what makes people watch ads.
News Corp Australia's Community Media Agency team in Queensland grew print ad revenue by 19% last year. In this episode of Press Play, we explore the strategies used by the team, how they used data to change perceptions and how readers connect with community newspapers in the digital age.
The head of Australia’s largest media agency, Mark Lollback, chats about disruption, the evolution of ROI, social media ad metrics, and the future of “misunderstood media channels” in this episode of Press Play.
Two newspapers launch an impressive tablet app: one kills its daily newspapers, the other stands by print. In this episode we'll explore how the management of a Canadian newspaper was persuaded to turn off the presses, how advertisers were lured onto a new tablet app and whether the Australian industry has fully embraced mobile.
Dow Jones CEO William Lewis chats about building mutually beneficial partnerships with Silicon Valley’s tech companies, the revenue model of a modern media business and transforming into a mobile-focused media business.
NZME and Fairfax NZ rejected offical Olympics accreditation following a bitter rights dispute. In this episode of Press Play we explore the tension between international sporting bodies and media companies trying to protect Fair Dealings provisions.
Much has changed in the media landscape since Australia's last Federal Election. So in 2016, can a newspaper still turn the tide of an election? What types of political news are readers consuming and how? And is this really the "social media election"?
In the debut episode of Press Play, we chat to:
Andrew Webster, digital editor of The Australian
Bevan Shields, Canberra bureau chief for Fairfax Media
Julian Delany, chief digital officer of NewsLifeMedia
Bryce Johns, editorial director Australian Regional Media.