Laptop Empires Podcast: Recent Episodes
Bobby Hoyt & Mike Yanda
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co).
In this twice weekly podcast the former Band Director and Attorney share cutting-edge strategies for growing an online businesses. The duo pull on their experiences building blogs, online communities, and courses to grow businesses for themselves and other business owners.
Every episode is packed with content and actionable strategies presented in a laid back, conversational manner. No topic is too big or small for this no-filter show about making money online and having fun doing it.
Whether you’re a full-time entrepreneur, side hustler, or you’re thinking about joining this crazy online business world, you’ll want to join the Laptop Empires crew each Monday and Thursday and learn how to create an online business that lasts.
Welcome back to the Laptop Empires show! In this episode, Mike and Bobby discuss the types of content they consume, and the things they tend to avoid.
This week, Bobby and Mike discuss SEO and how it's so important to growing an online business or brand - and how you can use it to convert leads into sales. They also discuss misconceptions about SEO and keywords, and some underutilized methods of converting lower volume searches into paying customers.
Welcome back to the Laptop Empires show! In this episode, Mike and Bobby discuss the current momentum of short-form media and how social platforms are adapting to it- and where it's going in the future. Mike also shares his content strategy with TikTok/YouTube leading into the future.
Welcome back to the Laptop Empires Podcast! This week, Bobby and Mike discuss their experiences with parenting while growing their online businesses - and how it's completely worth the struggle and hardships.
Welcome back to the Laptop Empires podcast! Today, Bobby and Mike discuss social media and how comedians are great at it, how niching and experimenting is so important, and how kids actually impact productivity (despite some creators' opinions).
Welcome back to the Laptop Empires show! This week, Bobby and Mike discuss Twitter- its release of its algorithm to the public, how people get good at the platform, and why political content is so powerful in the modern age.
Welcome back to the Laptop Empires show! This week, Bobby and Mike discuss the ongoing and incessant trend that is A.I. content and its seemingly never-ending presence on social media. Will TikTok actually get banned in the U.S.?
Welcome back to the Laptop Empires show! Today Mike is joined by Marko Zlatic, who is the owner of Whiteboard Finance - a successful personal finance YouTube channel targeted at entrepreneurs and investor.
Welcome back to the Laptop Empires show! Today in Bobby's absence, Mike brings Robert onto the show, who is a successful copywriter. They discuss productivity, their favorite forms of content, and their business books of choice.
Welcome back to the Laptop Empires show! Today Mike and Bobby discuss hiring new people in their businesses and how they've gone hiring previously. Should a business owner also consume content, and is it important to work less as an owner to be successful?
Welcome back to the Laptop Empires show! Bobby and Mike discuss work-life balance, and how hard it is specifically as a father and as a business owner. They also talk about sleep schedule, work efficiency, and their ideal day-to-day routine and priorities.
Welcome back to the Laptop Empires show! In this episode, Mike and Bobby discuss what it was like quitting their jobs to go into an online business, what they would do if their kids wanted to be entrepreneurs, and the types of people that leave hate comments online.
Welcome back to the Laptop Empires show! Mike and Bobby discuss things they didn’t know about when they started businesses - bookkeeping, taxes, networking, investing in the business, and personal development.
Welcome back to the Laptop Empires show! Mike and Bobby discuss things they didn’t know about when they started businesses - bookkeeping, taxes, networking, investing in the business, and personal development.
Welcome back to the Laptop Empires show! Bobby and Mike discuss their experience starting online businesses, their takeaways and advice for new creators, and whether or not having a definite vision or goal in mind really matters at the beginning.
Welcome back to the Laptop Empires Show! Today, Bobby and Mike discuss why online businesses, (and internet marketing in particular) tend to have so many scammers/slimy businesses and how that hurts everyone in the industry. They also discuss whether they think TikTok is going to get banned by the government, and what you should do now either way.
Welcome back to the Laptop Empires show! Today Bobby and Mike discuss their resolutions and goals in 2023, both in their business and personal lives. The guys discuss why people fail at their resolutions, and Mike describes his process of figuring out TikTok's algorithm and an optimal growth strategy.
Welcome back to the Laptop Empires Show! In this episode, Mike and Bobby give their very honest and blunt advice to people who are trying to genuinely build their businesses and brands in 2023. The guys talk about mindset, aligning your priorities, and ways to keep yourself on the right track toward success.
Welcome back to the Laptop Empires Show! In this episode, Mike and Bobby give their very honest and blunt advice to people who are trying to genuinely build their businesses and brands in 2023. The guys talk about mindset, aligning your priorities, and ways to keep yourself on the right track toward success.
Welcome back to Laptop Empires! Today Bobby and Mike discuss a variety of topics from NFTs and Gary Vee, to Rick Ross' books and social media expertise.
Welcome back to Laptop Empires! In this episode, we delve into the topic of Google and its slow decline. Will short form video platforms like TikTok make the old-school monetization methods like blogging irrelevant?
Welcome back to Laptop Empires! In this episode, we delve into the topic of Google and its slow decline. Will short form video platforms like TikTok make the old-school monetization methods like blogging irrelevant?
Welcome back to the Laptop Empires podcast! Today we're interviewing and talking with our colleague and friend Robert about his copywriting business, how he found success, and the impending threat of AI copywriting software.
Welcome back to the Laptop Empires podcast! Today we're interviewing and talking with our colleague and friend Robert about his copywriting business, how he found success, and the impending threat of AI copywriting software.
All great business owners know that the learning process never stops. Mike and Bobby dive into their favorite moments of this past year, what they regret not doing more, and what their goals should be for 2023.
Mike asks a successful, 7-figure content creator about his process of building an audience from years of blogging and course creation- and how to apply that knowledge to modern platforms like YouTube and TikTok.
We were curious - if we started a new business in 2023, what industry would we choose? Today on Laptop Empires, we talk about various business models, our analysis of different industries, and alcohol. A lot about alcohol.
Welcome back to Laptop Empires! Today we do a deep-dive into opportunities that the rise of short-form video has presented, and why you should start taking advantage of them. As YouTube and TikTok's hold on the creator economy continues, are other major social platforms keeping pace?
This is it... Our last podcast episode… For now! The journey doesn’t end here. It's not yet goodbye, it's a see you later.
For today’s episode, Mike and Bobby will talk about their plans on improving and making the Laptop Empires podcast bigger and better than ever. They will be back for more brand new and exciting topics. So, stay tuned!
SEO is a mysterious thing like a black box like Larry Ludwig said. It might sound complicated, but we will give you the basics and strategies of SEO that you may use when you start with SEO and building your personal brand. It may also help your website to get organic traffic from the search engine results page like Google.
In today's episode, we have Larry Ludwig back. He will discuss more SEO and the things you need to focus on when you get started with SEO.
Having a business is a huge investment and growing it is the biggest challenge. Learn from the expert on how to effectively manage your time and resources to achieve your goals using Affiliate Marketing.
On today's episode, it’s a great privilege having Larry Ludwig as our guest. He has a long, successful business and entrepreneurial career. Mike and Bobby will ask Larry some questions and share their experiences from their businesses.
Do you ever think about building your own agency? There are a lot of factors you might need to consider. Enter Mike.
Mike started his own agency five years ago, and he’s sharing his business structure and how he successfully manages it. He also shares how his agency has grown, and what agency roles are needed to make this business work.
Listen to today’s episode as Bobby asks Mike all the questions you might want to know about building an agency from the ground up.
You can always do great things in business with a helpful team. That’s what Mike and Bobby have in their successful businesses.
Their teams may be small, but together the team can do powerful things.
In today’s episode, Mike and Bobby will share some experiences in building a successful team and introduce you to the manpower behind Millennial Money Man.
You might be wondering how Mike and Bobby juggle their work and still go on vacation, without any disruption in their businesses. They have a great team in place that helps them with nearly every aspect of their businesses.
And if you think there’s a lot of manpower needed to have such a successful business– think again. The team isn’t as big as you think, but it’s working efficiently as it should be.
Listen to today’s episode as Mike and Bobby introduce you to the people behind the Laptop Empires Team and what they do to help the business grow.
In business, it is always great to have a team of people rather than doing it solo. Together you can do so much more for the business. You just have to find the right people for you to work with as a team.
In today’s episode, Mike and Bobby will share some experiences in business and tips for hiring a great team of rockstars.
Mike just came back from a week-long vacation, and he’s sharing how to unplug as a full-time business owner. “How is that even possible?” you may be thinking.
It’s not easy. It takes time and experience to get to a place where you can step away for a week and nothing bad happens with the business.
Listen to today’s podcast as Bobby Hoyt and Mike Yanda share the concept of letting your business “break” so you can figure out how to improve it.
We’re back for another ‘Ask Bobby & Mike’ episode. This is part two of a special Q&A series, which Mike and Bobby answer interesting questions from their students. They received a LOT of questions so here’s the second round.
In today’s episode, Bobby Hoyt and Mike Yanda will continue to answer some business and personal questions that they received from the students.
We have a special Q&A episode today, in which Mike and Bobby are answering their students’ interesting and cool questions! They received a lot of questions so this could be a two-parter! Who knows- this might be an ongoing episode in our podcast rotation too!
Listen to today’s podcast as Bobby Hoyt and Mike Yanda answer business and personal questions that they received from the students.
Ever wonder what having your own business is like? Or how your day to day life could change?
Building a successful business is a process. It takes time, hard work, patience, daily experiences and even failures.
In today's podcast, Mike and Bobby will play another fun question game. Stay tuned as they share their thoughts and experiences in business.
Are you a coach or a business consultant or maybe planning to start your own own coaching or consulting business? We have some pointers that could help you build your business and save you time and money.
You might be wondering how and where to start. It is not easy, but listen to today's Podcast as we have a returning guest, Lauren Zoeller sharing 4 Ways To Build Your Coaching Or Consulting Business with Mike Yanda & Bobby Hoyt.
Posting ads on Facebook is a valuable side hustle. Learn how to create profitable ads and target potential customers for local businesses.
Why is this side hustle so profitable? Facebook is one of the most powerful marketing platforms for lead generation.
On this episode, DollarSprout gets all the intel about the Facebook Side Hustle Course. Mike and Bobby will be answering all the questions, so stay tuned.
Most of us are working from home now due to the pandemic and I am pretty sure that a lot of you enjoyed this setup. Who wants to go back to the office anymore? No worries, we feel you.
You might be thinking about what you should do and how you can leave the office life. Trust me, there are a lot of opportunities out there so why not do it now.
If you want to start a business, join us as we discuss what to do if you don't want to go back to work.
Are you overwhelmed with all the information and opinions flying around from people who think they have all the experience on blogging?
When you’re a beginner blogger, you tend to seek and receive tons of blogging advice that would lead you to ponder which is legit and which should be disregarded. Not everything you read and hear is helpful and some blogging mistakes could definitely cost you time and money.
Bobby and Mike continue talking about blogging in today’s podcast episode. Keep on listening to this duo as they impart the worst blogging advice they’ve heard that irks them and you should ignore for good!
Thinking about what you should be creating next? It can be stressful, especially brainstorming and trying to plan ahead. Trust me, rushing your content will not do any good.
If you are tired of rushing your content and losing that momentum, hit that play button and listen as Bobby Hoyt and Mike Yanda share the things they struggled with and give you insight on how they maintain consistent with their content.
Have you ever thought of starting a blog? Especially with everything that’s going on now. A few things that keep most people from starting are lack of time, not knowing where to start, and lack of funds.
If you’re stuck on choosing a website domain or picking a niche/ topic, Bobby and Mike have that covered for you.
You need to listen to this episode if you’re planning to start a blog. Bobby Hoyt and Mike Yanda share the 5 main things that are holding people back from starting and why.
There are plenty of benefits to working in the corporate world, but some people feel they aren't given the chance to grow at the pace they desire.
On the other hand, there are some who have already risen to the top with a fat salary, however, still feel something’s lacking… And they start to ponder what if they start their own business?
Joining Bobby and Mike in today’s episode, is a CTA certified Life and Business Transformation Coach, a motivational speaker, and a podcast host, Lauren Zoeller. She is also an advocate for a balanced approach to life and business. So if you’re thinking of ditching the corporate world to become an entrepreneur and want to find out the transformation process then go ahead and hit that play button!
We’ve been talking about courses and everything, and there are a LOT of courses out there. But are they worth it? How do we know if it’s a helpful info product or if it is legitimate?
Through media? By course creators showing off their stripe accounts? Or Social proof? It can be tricky, but we’ll give you some examples of legitimate courses and how to figure out which ones provide results.
Listen to today’s podcast as Bobby Hoyt and Mike Yanda share the thing they hate about courses.
Earning money and taking care of your growing family are both vital tasks. However, meeting your family’s financial needs while being readily available for your children and/or spouse can be truly challenging if you have a 9-to-5 job. And these are the very reasons why many are dreaming to own a business.
Joining Bobby and Mike in today’s podcast episode, are the passive income experts and also the founders of withthekings.com, Dillon and Sarah King. This couple believes in family first. They made it their goal to help and support others in creating a hands-free business so others can also experience the best of both worlds!
Due to the pandemic, the economy might be in recession for two or more years. During these tough times, affiliate programs are affected and affiliate marketers worry about sales.
Having an info product gives you the flexibility to alter the direction or make quick decisions to help grow your business during these times.
Thinking of creating your own info product? Listen as Bobby Hoyt and Mike Yanda share the advantages and the benefits of having your own info product.
Are you checking your churn? If you’re thinking about making butter, unfortunately, it’s not that. We’re referring to customer churn which transpires when your subscribers ceased doing business with your service. Though entrepreneurs love recurring income, it can be difficult at times to continue business growth and beat churn.
In today’s podcast episode, Bobby and Mike impart the strategies that you can use to help you reduce your churn and to keep members hooked in order to improve your lifetime value, thus, hopefully bring positive growth in your business.
Email is indeed a fast and important method of business communication. Despite the digitization of customer experience, it's still a fact that most people are overwhelmed by the number of emails received daily. As a result, you simply delete or just skip some of the newsletters inside your inbox.
And as the world becomes digitized, it leaves you craving tangible connection where you get to experience life through all of your 5 senses. As human beings, there’s always a unique experience if you get to hold onto something.
And this is one of the very reasons, Chris Orzechowski of The Email Copywriter and the man behind the book Make it Rain, recommends physical newsletters. Listen to today’s podcast with Bobby, Mike and Chris to know more about how this kind of analog experience is making a huge comeback.
Most of the people are now at home due to the coronavirus. Did you know that a major benefit of having more people at home is more online sales?
Today’s episode is about the concept ‘Pay Yourself First’ brought to you by Chris’s Make it Rain monthly newsletter. This $99 per month newsletter teaches you how to be an email marketing stud and make lots of money sending emails. If you join today using the code LAPTOP EMPIRES, you will get $20 off for the next 3 months.
Listen to today’s podcast as Bobby Hoyt, Mike Yanda, and Chris Orzechowski explain the concept of paying yourself first. You’ll get plenty of ideas on how to effectively make more sales through email marketing.
It’s easy to get caught in a nonstop cycle of work, work, and even more work. Non-stop grinding can cause burnout, especially when it reaches the point where it's all-consuming. Wouldn't it be nice to find a way to escape the daily grind and have more lifestyle freedom?
In today's podcast episode, Bobby and Mike share their own experiences of escaping the daily grind by creating an online course. If you want to learn how to make money while you sleep, then this episode is definitely for you!
Many people may think that hiring coaches and a support team for their course isn’t necessary. Yes, you can do the coaching and support yourself, but trust me- it would take A LOT of time to answer all the questions for your courses.
Mike and Bobby hired coaches and a support team before ever launching their course. Is it a big help? Is it necessary? Did it make the course launch successful?
Listen to today’s podcast as Bobby Hoyt shares how they successfully launched their courses with the help of coaches and support. You’ll get plenty of ideas on how to successfully create a coaching and support community of your own.
Building a membership site is not an easy task and the hard work doesn’t end once people join your group. Your next important goal is to keep them engaged in order to stay inside your community. Having well-structured content is crucial for the members to follow through.
So how exactly should you structure your membership community content?
In today’s podcast episode, we’ll share the significant things we’ve learned through managing our Laptop Empires community over the past 2 years.
Some believe launching their own product will require a lot of time, preparation and stress! When it comes to launching a product, there’s always a level of fear. And some may have a great product idea, but not a clue about launching it.
Listen to today’s podcast as Bobby Hoyt and Mike Yanda share how they launched their own minimum viable product. They give plenty of ideas on how you should be doing it and what you should focus on.
Most of you, if not all, are well aware that generating traffic is the LIFEBLOOD of blogging business. Creating a blog site can be overwhelming, but acquiring traffic is a different story. You need the traffic to convert into sales or leads. So the question is— how to drive traffic to your blog?
In today’s episode, we talk about Facebook ads. This can be a non-conventional strategy for most of the bloggers, but we have proof that Facebook works for growing a blog.
New to marketing? Blogging? Have you ever wondered what’s the best email marketing software on the market? Let the masters give you an idea with their thoughts on both Active Campaign and ConvertKit.
Listen to today’s podcast as Bobby Hoyt and Mike Yanda will give you pointers to consider in selecting the best email marketing software.
“The right tool for the right job,” is a saying that has been around for so long. It truly pays dividends if you're utilizing the precise tool for the task on hand.
Running and maintaining your own business is not always easy-breezy. Fortunately, the advanced technology in this day and age provides innovative tools that can improve the way you’re running it. And that’s why selecting the proper tools for your business is a vital role. But with so many tools available, which ones are best?
Some believe setting boundaries in business can lead to losing clients. I know what you’re thinking... “this will negatively impact my business”, “my client might not understand.” Trust us. It’s all in your head.
Every business owner has been in this situation. At the end of the day, what do you want your life to look like? You have to do what works best and what’s going to make you happier.
We recently wrapped up our Facebook Side Hustle course launch for January and so our topic in today’s podcast episode is just timely.
We noticed that many of you are very much interested in creating your own information product. But creating one can be a little daunting and overwhelming to some. We heard you, we listened and now, we are thrilled to impart once again the things that we are very passionate about… Course launches! Hit the play button to know the 3 keys to successful course launch.
It's been over 2 years since we launched Laptop Empires and the Facebook Side Hustle Course, and a LOT has changed! We’ve launched a podcast, blog, multiple courses, and a Youtube channel! Our Facebook coaching community keeps growing bigger and bigger.
Watching our students in the coaching community start their own business, find success and make money by doing what they’ve learned from our courses and from the coaching group is what this is all about.
How was your 2019?
For some, it went by in a snap of a finger or a blink of an eye. While for others, it was a super long year.
Whether your 2019 flew by or your time dragged, the important thing now is we are all facing a new year and decade! And there’s never been a better time to get a head start for success. Bring on 2020!
Join us in our very 1st episode for this year. If you want to make 2020 your best year yet, then tune in as we chat about the ways to make sure that actually happens!
The holidays are here and we’re welcoming 2020 soon! The business is growing and a LOT has changed within one year. We’re chatting about the lessons we’ve learned and our major takeaways. Find out our favorite business-related thing that happened this year and what our 2020 business plans are! Also, we may or may not have hit 7 figures this year. You’ll just have to listen and find out!
Listen to today’s podcast as Bobby Hoyt and Mike Yanda share their 2019 year in review.
What better way of storytelling in business than utilizing your customer’s voice to share their success stories. This is the power of case studies!
A compelling case study illustrates how you provided resolution to people with the same obstacle your prospects are having.
Creating a convincing case study is not easy, and that is why Brian McCarthy joins Bobby and Mike in today’s episode. Stay tuned as Brian helps us understand the value of a case study and how to execute it effectively.
Procrastination, social anxiety, lack of patience– all common struggles of your average entrepreneur. The feeling of not getting anything done or avoiding the things you don't want to do? Yep, Bobby and Mike have also been there.
If you’re in the same situation, listen to today’s podcast as Bobby Hoyt and Mike Yanda share how they overcome these entrepreneur life struggles.
Was your business impacted by the recent Google algorithm changes? Google keeps making these updates with the aim to provide an improved user experience for the searchers.
Often, a Google update could be a shock for many as this may bring some businesses a negative outcome. Some would suddenly lose 30% to 50% of their organic traffic overnight while there are others who are still sailing along and unaffected.
Adding a paid support group to your course is an incredible way to build a community around your brand, while also helping your students with premium support and generating recurring revenue at the same time. There are plenty of places that you could house a paid support group, but we've found that Facebook is the best option right now. Facebook groups allow you to reach more of your students organically, go live in the group, post events, and much more.
Most likely some of you are already part of Facebook groups, but are you aware that these groups can actually be a powerful marketing platform?
Unfortunately, there are some groups that turn into a dead zone. So, in today’s 115th podcast episode, Bobby and Mike tackle how to make these Facebook groups work. They also share their personal experiences on how they manage and make money with free Facebook groups. Keep on listening and enjoy!
What’s in a mastermind? Ever wonder how and why a mastermind group could be beneficial for you and your business? Not all people can be in a mastermind, so if you’re curious about what they are or how to get into one, don’t miss this episode.
In this digital age, businesses know how significant search engine optimization (SEO) is. Proper SEO implementation absolutely improves your site’s visibility and searchability. To execute this, there are various factors to consider and in meeting these factors, you surely don’t want to jeopardize your brand’s personality.
In today’s podcast episode, Bobby’s back and feeling under the weather but this won’t stop Mike from grilling him with blogging-relevant questions.
Thinking of quitting your job to focus on your online business? It’s definitely a tough decision to make, with a lot of factors as well as the opinions of other people around you. So, let's hear it from the people who’ve been there and have pulled it off successfully so that we can learn from their experiences.
So before you quit your 9-5, listen up! Join us for this part 2 episode with Natalie Bacon about knowing how and when to quit your job and go full-time with your online business.
Building a business from the ground up while working full time can be very challenging. You probably feel overwhelmed with juggling all the tasks that need to be executed. And you might contemplate whether or not it’s possible.
Natalie Bacon is our special guest for today’s podcast episode. If you want to start or you’re in the process of building your business, join us as we discuss the steps and tips to keep in mind while working full-time.
If you have a service-based business or you’re freelancing, acquiring clients is one of the first things you need to focus on. With much competition out there, you’ll need effective ways to get clients and grow your business.
Chris Orzechowski joins us for this episode to share how he acquired clients for his copywriting business. He has this client acquisition thing mastered and he’ll be talking about it on today’s podcast.
YouTube is considered one of the most powerful and popular search engines in the world, so jumping on the YouTube bandwagon is a good idea for your business. Now, creating a YouTube channel may be simple but growing your subscribers is one heck of a different story.
We’re thrilled that Jeff Rose graces us once again with his presence in today’s podcast episode. If you want to know how he gains real traction and how he grows his subscribers from 9k to 150k+ in 9 Months then tap that play button!
There are a lot of lessons we’ve learned for the past years and these things are not only about running and growing businesses but also about random things in life. We’ve met a lot of people and most of them made a huge impact both in our lives and how we do our business.
On today’s episode, listen as we talk about business topics and the important lessons we’ve learned in the past years. We’ll talk about what’s running in our minds and what excites us these days.
We can’t even count how many times we use the phrase, “The money is in the list,”. It still is and always will be!
Many of you may be interested in learning about our writing process. What exactly transpires when we sit down and write an email to our list?
If you want to hear the answers to these questions, hit that play button and keep tuning in to our 107th podcast episode. We also unravel the simple yet effective formula that you guys can use to write compelling emails to your list.
When it comes to your finances, tracking every dollar spent is important to avoid asking yourself where your money went or go into panic mode when a big one (like taxes!) comes in.
Let’s hear from top CPA and financial guru Belinda Rosenblum as she tackles the importance of knowing and tracking your business finances. What’s more exciting is that she’ll teach you how this can actually be done in only 10 minutes a month! There are also many goodies on this episode so don’t miss out!
Mindset plays an integral role in achieving success in every area of your lives, be it business/career, finances, relationships, health, etc. Changing your mindset is not an overnight task— you need an expert to help you go way deeper.
On today’s podcast episode, we’re sharing a recording from a live training inside our Laptop Empires coaching community. We brought in a very special guest, Brian Grasso of Brian & Carrie, and we’re SO grateful he shared his time and expertise.
When it comes to pricing, people tend to lose their minds! The fear and uncertainty are just some of the issues with product pricing. If we come to think about it, this is not as complicated as we think it is yet it is not as easy as pulling numbers out of thin air.
So for today’s episode, we will discuss how to find that sweet spot when setting the price of your products. This one is exciting because we will also give you insights about giving discounts and other tips on pricing your products!
After publishing a blog post, one of the biggest challenges is determining how to grow your blog. And what's the best way to learn how to make money blogging than hearing it straight from an expert!
It’s a great privilege having Jeff Rose as our guest on today’s podcast episode. Jeff is a successful entrepreneur and he’s best known for his personal finance blog called Good Financial Cents, and his Wealth Hacker™ blog. He also has a growing YouTube channel which is Wealth Hacker - Jeff Rose. Stick
There are many aspects of Facebook ads that we find very useful and effective in growing audiences and driving sales. We actually say things about this stuff that some people and other Facebook marketers disagree on, but we know better!
We test and try these things before sharing about them. So, on this episode, we’re debunking the MYTHS about Facebook ads. Don't miss this one because we’ll surely cover a lot!
Have you ever heard, “Staying small is the next big thing for business”? This is actually a line from the title of the book “Company of One: Why Staying Small Is the Next Big Thing for Business” by Paul Jarvis. This approach is not a typical business model but definitely something to ponder.
If you haven’t had a chance to check out the book and you’re interested with the concept it’s presenting, today’s podcast episode is for you! We’re sharing our thoughts on this unique business stra
Going down memory lane, it’s nice to look back on how we started and how things have changed as we go further in our businesses. The things that we could’ve done better and those things we are happy that we did.
Now on our 100th episode, listen as we talk about random things in our business over the years, what we’ve learned, our plans for our business, and what we want our lives to look like in the future.
Sharing our income reports has pros and cons. Some may find it motivating and encouraging while others may consider it a form of bragging, which is definitely not our intention.
And we have been asked numerous times if we are going to do income reports here at Laptop Empires... and the answer is NO.
On our 99th podcast episode, we talk about our reasons why we decided against sharing our earning summary on the website.
Running several businesses all at the same time will definitely make you overwhelmed especially if you are just starting out. Having the foundation and resources do really matter so you would be able to keep up with the struggles.
On this episode, we will share with you how we were able to get through the first year of Laptop Empires while managing our own separate businesses, going through the peaks and valleys, and how we get to where we are now. We'll talk about what to avoid and what to go for.
Are you looking for a way to bring attention to your business to sell products and services on Facebook? Then building a powerful audience is a MUST!
Today’s a special episode because this is the very first time we’ve ever invited one of our students here on the podcast - joining us is Rachel Nice. Stay tuned as she shares her journey and we’ll also impart ideas and strategies to build a Facebook audience for an effective Facebook Ad.
How time flies! It’s been a year of podcasting and a lot of things had happened, from launching courses and hiring different people to building teams and more. It seems like things are just getting better and better and more exciting!
For our podcast anniversary episode, let’s talk about what happened since we started Laptop Empires and hear some of the members’ success stories. Listen ‘til the end of the podcast for Mike and Bobby’s exciting plan!
Building your own business is a fantastic idea BUT managing a business while simultaneously raising kids is a different story! You’ll face unique challenges on how to balance your responsibilities as a business owner and as a parent.
On our 95th podcast episode, our very own Mike Yanda– the co-founder of Laptop Empires and owner of Red Dirt Marketing shares his journey as a stay-at-home dad of two toddler sons and as a business owner.
Facebook video ads and live streaming are so awesome that you just have to start and make use of these features to grow your business even more! This tool is incredibly powerful in attracting more audience and creating trust and authority to your brand.
In today’s episode, we will talk about how we apply videos on our Facebook ads for our clients and how it generates quality audience and potential leads. Don’t miss out!
One of the most common ways bloggers can make money is through ads... BUT have you ever wondered if there are other avenues to earn more income without placing these ads?
The answer is YES and in this episode, we share ideas and unravel methods used by other professional bloggers that can provide you more opportunities to earn even more money from your blog without displaying ads to your site. Tune in so you can pick one that suits your needs!
Your website is your online real estate. People visit your site to see what you’ve got so you have to give them the best user experience you can offer. Furthermore, you have to make the most out of every click and visit to your site so you can start to build relationships with people and grow your following even more
In today’s episode, let’s talk about Bobby’s new website! We chat about why he decided to redesign it, what changes he made and their purpose, and how the redesign process went!
If you want to earn more money from your business, you need to think of creative ways and desirable offers that will attract both new clients and existing ones. Sometimes, these ideas are the simplest ones that you just think less about and require you to move out of your comfort zone.
In this episode, we will be talking about how you could make more money with simple strategies we have done in our own businesses. So if you are ready to earn more this week, then don’t miss out on this episode!
Affiliate marketing is presumably everyone’s dream. It’s a great way for bloggers to drive revenue.
Joining us again on today’s episode is Alex Nerney- one of the highest paid bloggers in the biz and also co-founder of Avocadu and Create and Go. We discuss what to keep in mind to level up your affiliate marketing game. Now, if you’re wondering if it’s REALLY possible to make 10k per month through affiliate marketing then ponder no more, this episode is for you!
Email marketing is still one of the backbones of digital marketing. If you’re in our email list, “Here's why I spent $3k for Ed Sheeran concert tickets in South Korea,” may definitely ring a bell. This is one of Bobby Hoyt’s popular emails. How does he come up with such a ridiculously great email copy, you ask?
Well, on today’s episode, we get into the nuts and bolts of Bobby’s email copywriting process. So, let’s all hit that play button and join us to explore the mindset behind this epic
Are you one of those who’ve seemingly heard for the nth time how SEO is an essential tool in digital marketing, however, you may still not have a firm grasp of how truly powerful SEO is?
We, ourselves, know how complex this creature is and that is why we’ve decided to hire an SEO guru to help us on this journey. So, if you want to know what are some of the important things that we’ve learned and that you should also be aware of regarding SEO, THEN, please join us on today’s episode!
Selling courses or product info, just like any other business, could be risky especially if you aren’t sure what audience to outreach, which products or courses to sell, or how to go about selling and scaling them.
On today’s episode, we interview one of the well-known online personalities in the personal finance field, and also the co-founder of createandgo.com, Alex Nerney. We will talk about his successful online business and the multiple courses he sells.
In this episode, we cover how to effectively collaborate in the industry we’re in, the benefits that await, as well as potential opportunities that can happen. Even though it sounds risky, it’s even riskier to NOT collaborate with other business owners. For us, we actually think of it as doing something cool together. So, tune in to this podcast episode and don’t miss the cool stuff
Being a successful blogger doesn’t happen overnight. There’s a lot of things you need to go through before gaining a large audience and making thousands of dollars per month.
Our very own Bobby Hoyt is on his fifth year in the blogging industry. He definitely comes a long way from when he started, and everything isn’t all sunshine and rainbows.
On our 85th episode, we decided to impart some nuggets of wisdom about the blogging world. If you want to know more then hit that play button!
There are many different ways to add value and promote what you are selling. One strategy is to create complementary offers-- low ticket offers or even free ones-- that lead to your core offer. You can rotate these offers all year round in many ways.
On today’s “on-air meeting” style podcast episode, we’ll talk about creating offers and rotating them. We’ll share some examples of how to do this based on our experience with our clients so you can drive more sales in your business.
The continuous success of Laptop Empires would not be possible without the advice and support that we receive from our peers in this collaborative ecosystem.
Entrepreneurs can’t do it alone. There’s a community of other entrepreneurs behind almost all successful business owners.
The episode today discusses how to build an inner circle of like-minded people. We also explain how these connections and relationships can help scale and grow your business. Are you ready to make entrepreneur friends?
If you are interested in finding a mentor, better tune in on today’s episode because we will be discussing where to look and how to build a beneficial relationship. These people, depending on your needs, whether business or personal, will surely motivate you to reach your goals.
So you want to email, but you don’t have anybody to talk to? Well, that’s kinda sad! But if you start working on your blog’s email list, you can start growing your audience today!
On today’s episode, we will teach you how to get your first 100 (or more!) email subscribers. We will share our proven strategies on how we were able to grow our listing. These are simple strategies where you can get high-quality subscribers but you don’t need to spend so much on. So, don’t miss out!
Everyone can attest to this one thing. Change is constant. Change is definitely inevitable for all businesses, and Laptop Empires is certainly no exception. Most of you, if not all, probably wonder what happened to our Thursday episode?
On today’s 80th episode, we disclose the reasons why we changed our Laptop Empires Podcast schedule. We need to take a step backward so we can take multiple steps forward. We appreciate all of our listeners and we hope that you’ll stick with us and stay tuned!
Email marketing is one of the innovative ways of building a relationship and gaining the trust of potential customers. Having said this, it is considered as an essential tool for your business and if you aren’t doing it yet then you most likely could be missing out a lot!
On today’s episode, join us as we explain why email marketing is such a big deal for every blogger. We also uncover the best practices that you can apply to experience favorable results.
So you’ve already bought a domain name, set up your blog’s website, and have few posts ready to roll. What’s your next step?
If you really think that blogging is for you and you seriously want to make it happen, a strategic plan is a must. This is what we’re going to talk about on today’s episode.
Listen to our podcast and get it straight from our Millennial Money Man, Bobby. Don’t miss out on his tips and techniques and what he did to succeed in his blogging journey.
Being a stay-at-home dad is definitely one of the most challenging and yet ultimately rewarding experiences, BUT owning and running businesses absolutely comes in a close second.
We bring you a different episode because someone goes solo today! Yes, you heard it right! Our very own Mike Yanda, the co-founder of LaptopEmpires.com, owner of Red Dirt Marketing and also stay-at-home dad for his two sons, shares with us how he juggles a typical day.
It’s no doubt that ClickFunnels is the most popular platform when it comes to building landing pages. A lot of online marketers promote it NOT only because of its awesome affiliate program, but simply because it is the best out there compared to others.
On today’s episode, allow us to share the things we love about Clickfunnels and explain why they are beneficial not only for online marketers but also for bloggers. We will also give you awesome freebies and more!
One of the primary ways to make money from blogging is through sponsored posts. When executed precisely, sponsored posts can be a great route and a steady stream of income. But what if we tell you that there is a strategy that will enable you to charge even higher sponsored post fees…
On today’s 75th podcast episode, we discuss how implementing Facebook Ads can effectively increase your blog’s revenue to charge higher fees for sponsored posts.
On today’s episode, we will talk about split testing Facebook ads, how we do it, and the advantages of doing so. This topic is part of our offered courses and we typically talk about topics like this on our live training and group discussions. We believe greatly in the benefits of doing split tests and we also want to highlight this on today’s podcast for everyone to hear.
You can earn money through affiliate marketing BUT it is not an easy-money kind of thing. If you think that people will click just because you insert multiple affiliate links on your website then you are mistaken. In order to help you thrive, you need to set-up everything correctly and what better way to help you create a structured plan?... by taking a reliable course, Making Sense of Affiliate Marketing.
This episode features our review of Making Sense of Affiliate Marketing course.
Listen to our 72nd episode as we discuss about how we love having a team and the great things it brought to our business. Learn some tips on how to manage them, delegate tasks, and make use of your free time effectively so you can make more money and invest in your business more.
Almost all entrepreneurs are really looking to grow their beloved business, BUT, what if you start feeling stuck at some point? Like being certain that you need to grow your business, however, you are not basically sure what change should be done or what next step to take.
Being stuck is really a frustrating feeling and we are very much familiar with that feeling. We have just undergone this ‘stuck’ phase. In today’s episode, we talk about our challenges and the actions we make to overcome our pla
It takes a very creative mind to compose awesome copywriting that generates businesses millions of dollars in profit. Chris Orzechowski, our professional copywriter, knows how to pull it off and presents copywriting that is well-versed, engaging, and attracts leads big time.
Let’s learn what a day in life of a professional copywriter like Chris looks like. If you are planning to become a copywriter like him, perhaps, this podcast could provide you with useful information on how to start copywriting
Did it ever cross your mind what it’s like to be an agency owner?
On today's episode, our very own Mike Yanda, the co-founder of LaptopEmpires.com and owner of Red Dirt Marketing agency shares how he runs his own business with a systematic approach. Let’s take a glimpse of what his typical day looks like and find out how he tosses many different roles and responsibilities for the success of the entire agency.
Ever imagine leaving your job to blog full time? The risk may be high but if your determination and perseverance is as strong as this guy, then why not?
On today’s episode, let’s all take a peek at a day in the life of a full-time blogger of the Millennial Money Man blog, our very own Bobby Hoyt. Let’s learn what it’s like to be a successful full-time blogger. Know how he manages his business, his work/life balance, and the things he is focusing on at the moment to grow his blog even more.
Do you think SEO still matters in 2019? The short answer is YES.
SEO is a complex tool that provides greater business visibility, thus, SEO is truly a fundamental factor for the success of your business in this day and age.
On today’s episode, we have our special guest Grant Sabatier. He is the creator of Millennial Money and author of Financial Freedom. Grant explains and provides tips on how to come up with amazing SEO content this 2019. So if you want to know more about SEO then better tune in!
If you have the expertise or knowledge in a certain topic, why not share it to others by creating your very own online course? Aside from the fact that this is a good way to earn money online, it’s also always a nice idea to help other people.
On today’s episode, we’ll talk about ideas on how to start creating a topic for your online course. If you haven’t reached that level of expertise yet, perhaps, this episode could motivate you to become an authority on the niche you are currently mastering.
No particular topic, just question and answer action!
Today's episode is a little different and also extra special because it’s our very first Rapid Fire Question Episode. We decided to not limit the show to one specific topic and instead each of us came up with a set of questions. Hopefully, our answers could get you to know us a little better.
One of the most requested topics will be discussed on today’s episode. We’ll talk about how we schedule contents and be more strategic, reach more people, efficiently achieve goals, and have more free time. This applies to the different types of contents you have— blog post, podcast, video, and more.
Behind a successful execution of amazing business ideas are tools. An effective set of tools serve as an integral part of a business which constantly improves daily processes.
On today’s requested episode, we provide you a list of various tools that we currently utilize and some that we have tested. These software tools empower us to run our businesses efficiently and to thrive in this industry. We also discuss the important features of each tool and hopefully can be beneficial for y’all!
In this episode we will be sharing with you the things we learned from the very first time we launched our Facebook Side Hustle Course and up to now that we are relaunching the course TODAY. So tune in because we will be talking about how to make a successful launch— from planning stuff to effective email marketing and more!
In this increasingly digital world, online side hustles are becoming even more mainstream. And hey, who wouldn’t want to earn more money in this day and age where cost of living is undeniably rising? That is why pursuing a side hustle is indeed a great option for most, if not all.
On today’s episode, we give you the list of the things that you should consider in finding a successful side hustle. These ideas that we share can help you make up your mind to jump into the realm of online side hustle NOW.
Did we make part-time job sound sexy by the term “side hustle”? The word “hustle” may have a different connotation but for us, this term is totally different and full of positivity.
Let’s discuss the definition of side hustle and its difference from having a part-time job in today’s episode. Allow us also to discuss some points on why having a side hustle is WAY better than having a part-time job. Let’s talk about online business too and what being an entrepreneur can do for you.
In this day and age where there is a continued evolution of digital technology, finding ways to make money online is no longer a pipe dream. All you need is a dependable internet connection, a niche market that is appropriate for you and above all, right mind set.
If you’re angling to make your first $500 online then click the play button to join us on today’s episode as we give you helpful ideas so you can make money online.
One of the most proven methods to drive traffic to your blog or to attract leads to your business is through a lead magnet. Expert marketers and professional bloggers use this to gain followers or to generate sales for their products or service.
Today’s episode topic. allow us to discuss the importance of this tool and give you tips and ideas on where to start and how to create your very own lead generating tool to start driving traffic and sales.
2018 has been a year of growth for Laptop Empires. It has been truly an exciting, busy and fruitful year for us, and we can’t thank all of you enough for the outpouring of love and support that we continuously receive.
On today’s 2018 Year in Review episode, join us as we take a moment to peek at the highlights of our journey and same goes with the realizations and lessons learned in 2018. Moreover, we give you a glimpse of what to expect and look forward to in 2019. Happy New Year!
What do you want to achieve in 2019? We are all excited to set new goals for this coming year, but do we know where and how to start? Have you come up with your strategies on how to grow your business and make more money this year?
On today’s episode let’s talk about how to get ready for 2019 and the things that can help us become successful in our businesses and whatever else we want to achieve. Let’s celebrate and appreciate the things we did in 2018 and find out how to crush it in 2019!
As a new freelancer, it is normal to have this fire of desire to start working on getting fresh contents as many as possible. When you started creating contents regularly, at some point the flame may die down thinking that since you’re new in your chosen niche, you’re then running out of ideas. Once this feeling kicks in, sooner or later you will hit a creative block.
On today’s episode, we have rounded up the processes and techniques that we’re utilizing to prevent and overcome such situations
Setting boundaries in your business during the early stages can be difficult to achieve, especially with your clients. As you progress, lack of boundaries will become a problem. It leads to clients taking advantage of your time, and worse- it can interfere with your life. You have to understand that to achieve the kind of work/life balance you desire, it will require setting boundaries in your business relationships.
As an entrepreneur, you are very much aware that handling objections is a process that begins the very moment you launch your course. People are naturally skeptical, thus, objections are mandatory, inevitable and need to be handled and overcome.
Join us on today’s episode as we impart to you the ways on how to classify the objections during a course launch. We also share the processes that we utilize based on our experience and can undoubtedly help you in handling sales objections.
Facebook groups are considered one of the BEST sources of SOLID followers or customers for your business. Having a group or being a part of a community that is composed of individuals with the same interests and goals, provides members with a homey vibe because it’s a place online where we can ask questions and share our thoughts and opinions. Listen to some of our best practices on today’s podcast episode as we will be focusing on how to increase engagement in your Facebook group.
Are you curious on how you can generate passive income on your blog through display advertising? Then be enlightened! Listening on today’s podcast episode is a must! We’ll give you a glimpse into advertising and what to keep in mind before jumping in. Also we share some advice that you may want to consider and utilize if you’re a new blogger or a blogger who’s currently into display advertising.
Just like setting up a blog or a YouTube channel, podcasting also takes a lot of patience and effort, so it is really important that you know first if having a podcast in your business is really essential before jumping into it and getting all the necessary stuff.
If you find that having a podcast in your business is a great way to bring awareness and establish authority, then don’t miss this topic on our 50th episode as we share with you how to start a successful podcast from day one.
‘Write to express, not to impress’ should be the universal rule for content creators out there.
You should be crafting content to communicate and to resonate with your specific audience in mind, but NOT to impress your peers nor show off that you are better than everyone else.
Join us on today’s episode as we discuss how you can prevent the common mistake that can limit your growth as a content creator. If you don’t want to be a victim of this trap then you better stay tuned!
The most common answer you would hear from professional bloggers when asked about the things they should've done early on with their blog, would be-- starting an email list. This method is a powerful way to build and keep an audience and create trust and relationship with them. On today's episode, we will point out the importance of having this email list and how to create and grow it over time. We will also share some tips on what content to put up and what kind of lead magnet is best for your blog.
Starting my blog three years ago completely changed my life. I went from being a high school band director that hated his job to working from literally anywhere that has an internet connection and choosing my own hours. I’m going to show you everything you need to know to get started blogging, and have even put some great free resources together for you. Over the years I’ve seen so many people who want to start blogs and don’t, and I’ve realized that even if you know exactly what to do, getting star
Most of the time, you are so conscious in crafting content, way too conscious that your perfectionism and fear of failure get in the way. Failure is an opportunity to learn and being afraid is okay as long as you don’t let the fear kill your creativity. Why waste time on creating something that no one will ever see? Just put it out there!
Join us on this episode as we share our thoughts and advice regarding the benefits of just putting your content out for the world to see.
The last few months of the year could be the busiest times for most businesses and for many people as well, but for us, this is also the best time to prepare should you want to pursue a business of your own. Making use of the down times during the holiday months could help you think, plan, and execute the kind of business you want whether it is your own online selling business, a digital marketing agency, freelancing, or blogging.
First impression matters and that is why subject line is truly an imperative part of an email. This is one of the first and foremost elements a recipient will see and most of the time your email content is judged on how compelling, tempting and engaging your subject line is.
Join us today as we have put together a list of 7 ways to help you craft successful subject lines. If you want to know more on how to achieve a high open rate then keep tuning in.
Balancing work and your personal life is already pretty difficult especially if you are just starting out with your business. What if aside from your business, you also have clients on the side that you need to serve?
For this episode, listen as we speak about our own struggles building the Laptop Empires while we run our separate agencies. Learn how we deal with clients and how we structure our working days to keep things in balance as much as possible.
The idea of working from home attracts many people because it sounds like a pretty good deal, right? Some might be imagining that working from home involves relaxing all day in your pajamas, however, the reality of working from home doesn’t mean it’s sunshine and rainbows at all times. Working from home is still work, thus, this means it has unique challenges.
Join us on today’s episode as we give you a clearer picture of what it’s really like to work from home.
Offering your skills and expertise through freelancing is one of the most effective and fastest ways to earn money online. The number of freelancers all over the world is continuously growing and most of them do freelance jobs as their side hustle and some as their main income source.
On today’s episode, we'll provide proven methods on how to acquire clients. We’ll share some of the techniques used by our community members and the most recent approaches using different platforms on the internet.
A growing successful business means more tasks to juggle than ever and most of the time needs an extra set of hands. If you start being overwhelmed with these tasks then it might be time to hire a virtual assistant.
Join us on today’s episode as we share our insights and experiences in line with hiring virtual assistants. Moreover, we provide you tips and ideas on when should you start outsourcing work.
Taking time off from your business is ultra important for yourself and the people around you- no matter how busy your schedule gets. Sometimes, even if the momentum is high and you feel the need to just keep it rolling, there comes a time when you need to pause for a while, take a break, and enjoy important things in life other than thinking how to grow your business.
Sharing your own story can show vulnerability and this draws in your audience to be more engaged and immersed. Depending on the impact of your stories, people get connected and be involved at the deepest level simply because your stories are truly relatable to them, or your stories unlock emotional stimulation, or both.
Join us on this second part of the Storytelling Podcast Series as we share the ideas on how to utilize your story in order to capture the hearts and minds of your audience.
In today's digital world, attention is the most valuable commodity. Having said this, entrepreneurs seek ways of getting and keeping people's undivided attention and one way to do this is by storytelling. Humans are storytelling animals and this is one of the reasons why good authentic stories can deliver powerful results for your brand.
In this first part of the Storytelling Podcast Series, join us as we talk you through how to craft your genuine story and identify which part to share.
So the popular question goes, “How to Make Your First $1,000 Blogging?”. Obviously, the first entry of your blog wouldn’t earn you $1,000 right away but you can learn other factors in order to generate income.
Join us on today’s episode as we provide our insights about the things that we have learned in line with making money blogging in order to help you earn your first $1,000 blogging as quickly as possible.
You need to learn how to pause and acknowledge your winning moment because if you don’t, you surely have a high probability of burning yourself out.
And what better way to celebrate your success than with raising your glasses, for wine lovers like us! Join us on today’s special episode as we give you a simple peek to get to know us a little deeper, how we celebrate our wins and sharing our thoughts about things, wine and other stuff!
YouTube has revealed that a billion hours are spent on the video streaming site each day, thus, this platform is undoubtedly a great opportunity for entrepreneurs to take a plunge into video marketing.
It is truly an honor for us to have Talaat McNeely of His & Her Money joining us on today’s episode as he shares his expertise regarding the things that you need to consider in growing your YouTube channel.
When planning to go to such events, make sure that you know how to get the most out of it and make it a worthwhile experience. On today’s episode we will share with you our experiences fresh from the latest professional conference we went to, FinCon 2018. Allow us to give you information and useful tips you can apply if you are planning to attend any event like this in the future.
Online businesses and websites do thrive on traffic but getting enough traffic can often be challenging. This is the very reason why entrepreneurs need to be aware of the opportunities available and one of which is paid traffic.
On today’s episode, let’s talk about what can paid traffic do to your business. This discussion can help you make a sound decision on why you should start using paid traffic.
One of the ways to diversify your income stream from your blog is through affiliate marketing. Many online businesses these days offer attractive affiliate programs as a tool to market their products or services effectively. Most bloggers would agree that this method could definitely generate a good amount of income especially if it’s done in the right manner.
An email list is some sort of a lifeblood in your business operation and at the same time, it’s like a magic ticket that you can utilize so you can express how you understand the problem of your potential customer and that you are willing to provide the solution for it in an intimate way which in turn can help you build a deeper relationship with your prospects and once enough trust is build, thus, can get you sales. Join us on today’s episode as we give you enlightenment on this topic.