The Nick Sakkis Show: Recent Episodes
Nick Sakkis
This show is dedicated to helping small business owners and entrepreneurs with all things digital marketing, sales and technology.
In this episode we are going to dive into how to make a custom audience in Facebook. This is one of the skills that separates the average marketer and the advanced marketer.
In this episode we are going to take a dive into the google trends tool. This is an incredibly powerful tool that is invaluable to discovering what is trending or not trending across the web.
In this episode you will learn how to analyze your competition and see what ads they are running. This is an important step when you are planning to launch ad campaigns and can help you be more effective with your own ads.
In this episode you will learn the difference between social media advertising and search intent advertising. We talk about how customers are interacting on sites like Facebook vs how they are searching on Google. Knowing this difference will help you create more effective ads for each platform.
In this episode you will learn how to navigate the Facebook Ads manager. There are 3 main sections to the ads manager and we go over exactly how to use each section.
In this episode you will learn how to use Facebook's audience insights tool in order to create a perfect audience for your product or service.
In this episode we are going to talk about the 4 major categories that go viral on social media and how you can craft your content around them.
In this episode we are going to talk the process of creating your customer avatar. This will give you a clear understanding of your customers wants and needs and help you connect with them at a higher level.
In this episode we are going to dive into Instagram and marketing on that platform. Just because you can advertise there does not mean it is a good idea for your business.
In this episode we will talk about my favorite online design tool I use for a lot of my graphic design. You do not need to be an Adobe Photoshop master to create great looking marketing material.