Uncover the secrets to becoming the most successful personal trainer with Fitness Mentors CEO and acclaimed author Eddie Lester. As a 15 year personal training veteran and 10 year college professor, Eddie covers the most pressing topics to help Personal Trainers, Online Personal Trainers and Group Personal Trainers make more money and change more lives. Tune in for amazing conversations with top fitness professionals that provide actionable advice to improve your careers and your lives. Learn about: How to Get More Personal Training Clients, Improving Personal Trainer Marketing, What are the Best Personal Trainer Certifications, Continuing Education for Personal Trainer, How to make more money as a Personal Trainer, How to Become a Personal Trainer, How to Become an Online Personal Trainer, Personal Trainer Salary, and Exercise Science Careers.
Are most of your clients only training 1–2 times per week? If so, you're making one of the biggest mistakes that’s quietly draining your revenue — and your clients’ results.
In this episode, we break down:
✅ Why low-frequency training hurts both your business and your clients
✅ The psychology behind why trainers don’t push for more sessions
✅ How to confidently sell 3–4 sessions per week without sounding pushy
✅ Strategies to transition clients from once-a-week to full programs
✅ How more sessions = more value, more results, and more income
Whether you're a new trainer or a seasoned pro, this shift in how you structure and sell your services could double your income and your client retention.
🔔 Subscribe for weekly tips on building a profitable, impactful fitness business.
🎓 Want to grow your client base and learn how to sell smarter? Check out our certifications and business tools at https://www.fitnessmentors.com
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The rise of AI in fitness is impossible to ignore — but is it a threat to personal trainers or the ultimate tool for growth?
In this episode, Eddie Lester (Founder of Fitness Mentors) dives deep into how artificial intelligence is reshaping the personal training industry. From ChatGPT-generated workout plans to wearable tech like WHOOP and Oura, the tools your clients use are getting smarter. So where does that leave you?
🔍 In this episode, you’ll learn:
💡 If you're a coach, trainer, or online fitness entrepreneur wondering how to stay ahead of the curve, this episode is your blueprint. AI isn’t going away — but the trainers who learn to partner with it will lead the next generation of the industry.
👇 Drop your thoughts in the comments:
Are you using AI in your fitness business yet? Love it? Hate it? Let’s talk about it.
🔗 Links + resources mentioned in the episode:
Blaze.ai
🧠 Want more episodes like this? Subscribe and hit the bell so you never miss a drop of high-impact coaching insight.
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🎧 Avoid These 5 Common Mistakes New Trainers Make (Before They Cost You Clients and Cash)
If you're a new or soon-to-be certified personal trainer, this episode is your cheat sheet to avoiding the most common and costly mistakes that sabotage early success. Whether you're struggling with pricing, programming, marketing, or just feeling overwhelmed with where to start—this podcast will help you get on the right track fast.
Eddie Lester, Master Trainer and founder of Fitness Mentors, breaks down the 5 biggest mistakes new trainers make—and how to fix them using tools and strategies from the Fitness Mentors certification and business systems.
💥 Inside this episode:
You’ll walk away with practical, proven strategies to build a real business—not just a hobby. Plus, you’ll see exactly how Fitness Mentors helps new trainers go from certified to successful.
👉 Ready to become a confident, high-earning trainer?
Visit https://www.fitnessmentors.com/personal-trainer-certification to learn more.
📌 Don’t forget to like, subscribe, and leave a review if this helped you!
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Trying to grow your personal training business on social media? In this episode, we dive into how to use fitness trends on Instagram and TikTok to get real results—not just views.
We break down:
Whether you're just starting your fitness brand or looking to level up your content game, this episode gives you a strategy that’s smart, authentic, and actually works.
🎧 Listen in and learn how to grow your client base without selling your soul to the algorithm.
👉 Like, comment, and subscribe for more weekly tips to grow your personal training business.
Show notes:
Certified Virtual Trainer Certification
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🎙️ 4 Mindset Shifts to Help You Close More Sales—Without Feeling Sleazy
🚫 Hate feeling pushy when selling your personal training services? You're not alone.
In this episode, we break down 4 powerful mindset shifts that will help you close more clients authentically—without ever feeling sleazy or salesy.
Whether you're a new trainer or a seasoned coach, these practical shifts will reframe the way you think about sales so you can confidently offer your services, grow your income, and actually enjoy the process.
🧠 What You'll Learn:
✅ Why selling is really just serving
✅ How to guide, not convince, your prospects
✅ Why confidence beats a “perfect pitch”
✅ How to handle objections without backing down
🔗 Show links:
Business and Sales: The Guide to Success as a Personal Trainer Course
Certified Online Personal Trainer Certification
🔥 Ready to sell without the ick?
Tune in and learn how to show up with value, confidence, and a mindset that actually attracts clients.
👇 Drop a comment with your biggest struggle when it comes to selling—we’ll feature some in future episodes!
🔗 Listen on Spotify, Apple, and all podcast platforms
📲 Follow for more weekly episodes on growing your personal training business
📸 Follow us on Instagram: @fitnessmentors
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Ready to take your fitness business online and actually make money doing it? In this episode, we walk you through the step-by-step strategy for becoming a trusted, in-demand fitness influencer using the proven framework from the Fitness Influencer Certification.
🎯 What you’ll learn in this episode:
01:00 – Intro: Why influencers win in 2025
03:22 – The #1 thing most trainers are missing online
06:15 – How to create a niche that attracts clients
09:48 – The 3E Content Framework (Educate, Entertain, Empower)
13:02 – Monetization strategies: coaching, products, affiliate income
17:45 – Turning followers into paying clients
20:00 – Final tips to grow faster with purpose
📚 Learn more about the Certified Online Personal Trainer Certification:
👉 https://www.fitnessmentors.com/online-coaching-certification/
👍 Like, Subscribe, and Share this with a fellow trainer who’s ready to level up.
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If I had to start from scratch with no clients, no ads, and only a few hundred bucks — this is exactly how I’d get 5 paying clients in 7 days. No fluff. No theory. Just hustle, strategy, and systems that actually work.
In this episode, I break down 5 tactical, proven ways to get personal training clients using DMs, local marketing, referrals, free trials, and mini challenges — plus a full 7-day game plan you can copy and paste into your week.
This episode is for trainers who are ready to take action now.
🎯 DM Strategy That Gets Replies
🎯 Referral Scripts That Bring Leads
🎯 Guerrilla Marketing with Flyers
🎯 A 5-Day Challenge to Warm Up Cold Leads
🎯 In-Gym Hustles and Free Pop-Ups That Convert
👉 Stick around to the end for a full day-by-day playbook. Let’s get after it.
Show Links:
Business and Sales: The Guide to Success as a Personal Trainer
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In this episode, we sit down with Ryan Dunn to explore his inspiring transition from a stable government job to launching a successful career as a full-time personal trainer. Ryan shares how getting certified through Fitness Mentors gave him the foundation to start his own fitness business, and he opens up about the real-world challenges and rewards of going all-in on his passion. From getting his first clients to building lasting relationships and training strategies that work, Ryan delivers a wealth of insights for anyone considering making the leap from a 9–5 to doing what they love.
Perfect for: Aspiring personal trainers, career changers, and fitness professionals looking to grow.
Show links:
Ryan's Preferred FM CPT Package
Instagram: @250n_fitness
Facebook: https://www.facebook.com/share/16WroxjYBQ/?mibextid=wwXIfr
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Struggling with pricing your personal training services? You’re not alone! Many trainers fear charging too much or losing clients, but the secret to setting the right price isn’t just about numbers—it’s about psychology.
In this episode, we break down:
✅ Why clients buy (hint: it's not just about your sessions!)
✅ The power of anchoring and how it influences purchasing decisions
✅ How the Decoy Effect guides clients toward your best offer
✅ Using scarcity & urgency to create demand
✅ The art of price framing to make your services feel more affordable
✅ How to state your price with confidence (and stop underselling yourself!)
📢 Whether you're just starting out or looking to increase your rates without losing clients, this episode will equip you with proven pricing strategies used by top fitness professionals.
🔥 Don’t miss this deep dive into pricing psychology—tune in now and start charging what you’re worth!
Show Links:
Get Certified as a Personal Trainer
Business and Sales: The Guide to Success as a Personal Trainer
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Feeling stuck in your personal training business? Whether your client list has plateaued, your motivation has dipped, or you’re struggling to bring in revenue, you’re not alone—and this episode is here to help.
Join host Eddie Lester as he tackles the signs of being in a rut and, more importantly, actionable strategies to break free. From reconnecting with your "why" to refreshing your marketing and setting new goals, this episode is packed with practical tips to reignite your passion and momentum.
He’ll also explore mindset shifts to embrace change, celebrate small wins, and keep you moving forward. By the end of this episode, you’ll feel empowered to tackle challenges head-on and take your business to the next level.
Tune in and start making the changes your business needs today!
📌 Key Takeaways:
**Don’t miss this game-changing episode!
Show Links:*Fitness Mentors CEU Courses (25% Off)Fitness Mentors CPT Certification (25% Off)*
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Starting your career as a personal trainer can feel daunting, especially when you’re staring at an empty client list. In this episode, we tackle the challenge head-on with From Zero to Booked Solid: Tips for Getting Your First 10 Clients.
Join [Your Name] as we dive into practical, proven strategies to help you attract, connect, and convert your first few clients into loyal advocates. You’ll learn how to:
Whether you’re newly certified or ready to reignite your career, this episode is your blueprint for building a thriving personal training business from the ground up.
**Tune in and take the first step towards a booked-solid schedule today!
Show links:**Business and Sales: The Guide to Success as a Personal Trainer Course
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In this episode, we’re diving into how personal trainers can maximize Black Friday and Cyber Monday to grow their client base and boost revenue. Whether you're a seasoned pro or just starting out, these strategies will help you create irresistible offers, connect with new clients, and prepare for the New Year rush.
We’ll explore:
Tune in for actionable tips to transform holiday shoppers into loyal clients. Get ready to make this shopping season the launchpad for your most successful year yet!
Show Links:
Black Friday Cyber Monday Sale 40% Off!
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Are you a personal trainer looking to expand your career beyond the gym floor? In this episode, we explore the diverse paths you can take to grow within the fitness industry. From facility ownership and online training to corporate wellness consulting and fitness education, there’s a wealth of opportunities waiting to be tapped. We’ll break down each career path, discuss the skill sets needed, and share insights on aligning your personal strengths with the right opportunities. Whether you’re aiming to become a fitness business owner, content creator, or specialized trainer, this episode is packed with actionable advice to help you take the next step in your journey.
Tune in to discover how to leverage your experience as a trainer into a thriving career beyond traditional gym training!
Show Links:
Get Certified as a Personal Trainer
Grow You Skillsets as a Personal Trainer
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In this episode, we dive into one of the most important but often overlooked aspects of running a personal training business: collecting payments. Whether you’re an independent trainer or working with a gym, getting paid efficiently and securely is essential for success. We’ll cover seven key factors you need to consider before choosing a payment method—everything from client convenience and payment processing fees to the longevity of different platforms.
We’ll also explore the top three online payment methods to streamline your business. If you're ready to take control of your payment process and ensure a smooth experience for both you and your clients, this episode is for you! Tune in and learn how to make the right choice for your training business.
Show Links:
Certified Personal Trainer Certification
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Are you ready to kickstart your career as a personal trainer but unsure where to begin? In this episode, we dive into the essential steps and strategies to land your dream job in the fitness industry. From selecting the right certification and building a compelling portfolio to understanding what hiring managers look for, we cover everything you need to stand out and make an impact. Whether you're fresh out of school or looking to switch careers, this episode offers actionable insights tailored to help you confidently walk into any gym and present yourself as the ideal candidate.
Tune in as we explore the keys to success, including gaining hands-on experience, acing your interview, and mastering the art of networking within the fitness community. Packed with valuable advice and practical tips, this episode is designed to help you transform your passion for fitness into a successful and fulfilling career. Don't miss out on the opportunity to set yourself apart and thrive as a personal trainer!
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Your first day as a personal trainer in a gym is a big moment, and it’s the perfect opportunity to set yourself up for success. In this episode, we’ll cover the three essential actions every new trainer should take on day one to build valuable relationships, understand the gym from a client’s perspective, and learn from the top trainers in the facility. From introducing yourself to key staff members—like the front desk team and membership sales associates—to experiencing the gym through the eyes of a new member, these steps will help you hit the ground running.
We’ll also dive into the importance of observing the gym’s most booked trainer, learning their sales techniques, and even booking a training session with the top membership sales associate to strengthen your referral network. Plus, we’ve included a bonus tip that could give you an extra edge in getting new clients early on. Whether you’re just starting out or getting familiar with a new gym, this episode will give you the tools you need to make your first day count.
Show links:
www.fitnessmentors.com/personal-trainer-certification/
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As a new personal trainer, it’s crucial to master the core skills that will set you up for success. In this episode, we break down the five must-have skills every trainer should focus on to build a thriving career.
From effective communication and technical knowledge to adaptability and business acumen, these skills will help you connect with clients, deliver top-notch training, and grow your brand. Tune in to discover how developing empathy and emotional intelligence can elevate your relationships with clients and why staying adaptable is the key to overcoming challenges in your fitness career.
Whether you're just starting or looking to refine your approach, this episode provides practical advice to help you succeed.
Show Links:
Program Design Specialist Course & Certification
Business and Sales for Personal Trainers Course & Certification
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Are you a personal trainer wondering if it's time to take the leap from employee to business owner? In this episode, we dive deep into what it takes to transition from working for someone else to opening your own gym. We’ll explore the key areas you need to consider, including financial development, personal growth, and essential business skillsets. This isn't just about drafting a business plan; it's about truly assessing your readiness for entrepreneurship.
We’ll help you answer critical questions like: Do you know the costs of running a gym? Are you prepared for the financial responsibility? Do you have the business savvy or the ability to hire professionals to manage the logistics? From understanding rent and equipment costs to gauging your personal drive and communication skills, this episode provides a roadmap for those considering making the leap into gym ownership. Whether you're aiming to open a niche studio or a small training facility, we’ll guide you through the tough questions that will determine your success.
Show Links:
www.fitnessmentors.com/business-and-sales-ceu-course/
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In this episode, we dive into the powerful strategy of joining online trainer directories to expand your client base. With the fitness industry increasingly moving online, personal trainers can no longer rely solely on traditional methods to attract clients. We’ll explore how these directories work, the benefits they offer, and how they can position you in front of a broader audience. Whether you’re just starting out or looking to grow your business, understanding the ins and outs of these platforms can give you a competitive edge.
We’ll also share tips on choosing the right directories that align with your niche, optimizing your profile to stand out, and leveraging client reviews to build credibility. By the end of this episode, you’ll have a clear understanding of how to use online trainer directories effectively to not only find more clients but also to build lasting relationships that drive long-term success in your fitness career.
Show Links:
www.fitnessmentors.com
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In this episode of the Certified Personal Trainer Podcast, we dive into the art and science of structuring the perfect client session. Whether you’re working with beginners or advanced athletes, knowing how to design a session that addresses every aspect of fitness is crucial for helping your clients achieve their goals. We’ll walk you through a step-by-step approach, starting with foam rolling and stretching tight or overactive muscles, activating weaker muscles, and preparing the body for the day’s workout.
You’ll learn how to create tailored movement prep routines that enhance mobility and set the stage for a productive strength and conditioning workout. Plus, we’ll discuss the importance of a proper cool down, including foam rolling and stretching to aid recovery and prevent injury. By the end of this episode, you’ll have a comprehensive framework to structure client sessions that are not only effective but also enjoyable, helping your clients stay motivated and see results. Whether you’re a seasoned trainer or just starting out, this episode is packed with practical tips and insights to elevate your training sessions.
Show Links:
Program Design Specialist Certification (25% off using code wow25)
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In this episode, we dive deep into the art of crafting compelling client testimonials and success stories, essential tools for any personal trainer looking to build trust and attract new clients. We begin by discussing the criteria for selecting the most impactful client success stories, emphasizing the importance of showcasing diverse achievements and experiences. Learn how to identify unique, transformative journeys that resonate with a broad audience and inspire potential clients to take the leap.
We then move on to the structure of a powerful testimonial, breaking it down into key elements: challenge, solution, and result. You'll get practical tips on guiding clients to share their stories concisely and authentically, along with a helpful template to ensure every testimonial hits the mark. From gathering authentic testimonials through surveys and interviews to presenting them across various media formats like written, video, and audio, we cover all bases. Finally, we'll explore strategies for leveraging testimonials in your marketing efforts, highlighting specific results and metrics to demonstrate credibility and keeping your content fresh and engaging.
Show Links:
Back to School Sale: Use Code WOW25
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This week on the CPT Podcast, host Eddie Lester delves into the impact of GLP1 receptor agonists (Ozempic) on the personal training industry. He explores how these medications, known for their significant weight loss benefits, are transforming the fitness landscape. With enhanced client results, a broader client base, and a holistic health approach, personal trainers are poised to see unprecedented success. Discover how GLP1 can motivate clients, improve retention rates, and open new opportunities for trainers to collaborate with healthcare providers, positioning themselves as comprehensive health professionals.
Join Eddie as he breaks down the science behind GLP1, explaining its mechanism of action and the sustainable weight loss it promotes. Learn how personal trainers can seamlessly integrate GLP1 into their programs, customizing training plans and providing essential education and support to their clients. Whether you're a trainer looking to enhance your practice or someone interested in the latest advancements in weight management, this episode offers valuable insights into the synergy between GLP1 and personal training, promising a healthier and more effective fitness journey.
Show Links:
Use code WOW25 for 25% off through July 31st!
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The Guide to Content Marketing for Personal Trainers
In this episode of the Certified Personal Trainer Podcast, we dive deep into the world of content marketing specifically tailored for personal trainers. Whether you're just starting out or looking to expand your client base, effective content marketing can be a game-changer for your business.
Join us as we cover:
Whether you're looking to establish your authority, grow your audience, or convert followers into clients, this episode provides practical insights and actionable tips to help you succeed in content marketing as a personal trainer. Tune in to elevate your marketing game and take your business to new heights!
Show links:
www.fitnessmentors.com
Use code WOW25 for 25% off all courses!
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Launching your own personal training business requires careful planning and attention to detail. In this episode, host Eddie Lester dives into the six most crucial checkpoints every aspiring personal trainer must address when starting their business.
From naming your business to setting up banking and accounting systems, each checkpoint plays a pivotal role in establishing a strong foundation for your business.
1. Name Your Business:
Discover the importance of choosing a compelling and memorable name for your personal training business. We'll discuss strategies for brainstorming creative names that resonate with your target audience and align with your brand identity.
2. Obtain Insurance:
Learn why obtaining insurance coverage is essential for protecting yourself, your clients, and your business. We'll explore different types of insurance policies, including liability insurance and professional indemnity insurance, and how to select the right coverage for your needs.
3. Choose Your Business Structure:
Understand the different business structures available for personal trainers, such as sole proprietorship, partnership, limited liability company (LLC), or corporation. We'll discuss the advantages and disadvantages of each structure and how to choose the best option for your business goals.
4. Register Your Business:
Explore the process of registering your personal training business with the appropriate government authorities. We'll walk you through the steps to obtain necessary licenses and permits and ensure compliance with local regulations.
5. Set Up Banking:
Learn how to set up business banking accounts to manage your finances effectively. We'll discuss the importance of separating personal and business finances, choosing the right bank, and selecting the appropriate accounts for your needs.
6. Establish Accounting Systems:
Discover the importance of establishing accounting systems to track your income, expenses, and taxes accurately. We'll discuss tools and software solutions for bookkeeping, invoicing, and tax preparation, as well as best practices for financial management.
Whether you're a newly certified personal trainer or an experienced fitness professional branching out on your own, this episode provides invaluable guidance to help you navigate the essential business checkpoints of starting a personal training business. Tune in and empower yourself with the knowledge and tools needed to turn your passion for fitness into a thriving business venture.
Show Links:
Trademark Search
Get Personal Trainer Insurance
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In this episode we delve into the art of closing sales as a personal trainer, unveiling powerful closing statements and techniques to increase your client conversion rate. Whether you're new to sales or a seasoned professional, mastering these closing strategies can take your personal training business to new heights.
Join Eddie Lester as he explores dynamic closing techniques tailored specifically for personal trainers:
Whether you prefer a direct, indirect, or assertive approach, this episode offers practical insights and actionable strategies to help you close more sales and grow your personal training business. Tune in and discover the power of closing sales statements in driving client conversions, boosting revenue, and achieving your business goals.
Show Links:
May Sale Code MAY25
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In this episode of the Certified Personal Trainer Podcast, we dive deep into the art of salesmanship in the personal training industry, exploring how different sales personalities can influence client interactions and drive business growth. Whether you're an Instant Friend, a Guru, a Fitness Consultant, a Networker, or a Hard Seller, understanding and embracing your unique sales style can make all the difference in closing deals and building lasting client relationships.
Join host Eddie Lester, a seasoned personal trainer and sales expert, as he explores the distinct characteristics and strategies of each sales personality archetype:
Whether you identify with one sales personality or embody a combination of traits, this episode offers practical insights and actionable tips to help you leverage your individual sales style to sell personal training effectively. Tune in and unlock the secrets to sales success in the competitive world of personal fitness.
Show links:
www.fitnessmentors.com/personal-trainer-certification/
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In this episode of The Certified Personal Trainer Podcast, we unlock the power of networking as a crucial strategy for personal trainers to fuel business growth and attract new clients. Networking goes beyond exchanging business cards—it's about building meaningful connections, fostering relationships, and positioning yourself as a trusted authority in the fitness industry.
Join host Eddie Lester as he explores actionable tips and strategies to leverage networking effectively in your personal training business. Discover how to expand your professional network, cultivate referral partnerships, and create valuable opportunities for client acquisition.
Learn the art of networking both online and offline, from leveraging social media platforms to attending industry events, workshops, and meetups. Uncover the importance of authenticity, active listening, and reciprocity in building genuine connections with potential clients, colleagues, and industry influencers.
Explore the role of networking in establishing your personal brand and differentiating yourself in a competitive market. Hear success stories and real-world examples of how strategic networking efforts have propelled personal trainers to new heights of business success and client satisfaction.
Gain insights into cultivating long-term relationships with clients through effective communication, follow-up, and personalized engagement strategies. Discover how to turn networking connections into loyal clients and advocates for your fitness services.
Whether you're a seasoned fitness professional or just starting your personal training journey, this episode offers valuable guidance on harnessing the power of networking to drive business growth, expand your client base, and create lasting impact in the lives of your clients.
Show Links:
Personal Trainer Mentorship and Networking Group
Free Discord Networking Group
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Join us as we delve into the power of branding and its impact on attracting more clients as a personal trainer. Building a strong brand identity goes beyond having a logo—it's about crafting a compelling story, defining your unique value proposition, and connecting authentically with your target audience.
This episode explores practical strategies and actionable tips to leverage branding effectively in the fitness industry. Discover how to differentiate yourself in a competitive market, build trust with potential clients, and establish a memorable brand presence that drives business growth.
Learn the key elements of successful personal trainer branding, from defining your mission and values to creating a consistent visual identity and messaging strategy. Explore how to use storytelling to communicate your passion for fitness and showcase your expertise in a way that resonates with your ideal clients.
Gain insights into the role of social media, website design, and content marketing in building your personal training brand. Uncover tips for cultivating client testimonials, leveraging influencer partnerships, and maximizing word-of-mouth referrals through strategic branding initiatives.
Whether you're just starting out as a personal trainer or looking to elevate your existing brand, this episode is packed with valuable guidance to help you harness the power of branding to attract, engage, and retain more clients.
Show Links:
Eddie's Book: Business and Sales: the Guide to Success as a Personal Trainer
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In this episode of the Certified Personal Trainer Podcast we dive deep into the art of discussing pricing during a sale as a personal trainer. Pricing discussions can often be nerve-wracking, but they don't have to be! Join us as we uncover unique tactics and strategies to confidently bring up your prices and close more sales with ease.
Hosted by Eddie Lester, a seasoned personal trainer with years of experience in the industry, this episode offers practical advice and actionable tips for navigating pricing conversations effectively. From building confidence in your value proposition to employing persuasive techniques, we cover it all.
Learn how to communicate the true value of your services to potential clients, emphasizing the benefits they will receive and the transformative impact on their health and fitness journey. Discover how to address common objections about pricing and turn them into opportunities to showcase your expertise and credibility.
We also explore the importance of setting clear pricing structures and packages that reflect your expertise, time, and resources. Find out how to tailor your offerings to meet the unique needs and preferences of your clients while maintaining profitability and sustainability in your business.
Whether you're a seasoned personal trainer looking to level up your sales game or a newcomer navigating pricing discussions for the first time, this episode is packed with valuable insights and strategies to help you close more sales and grow your business with confidence.
Tune in and unlock the secrets to mastering pricing discussions during sales to propel your personal training business to new heights!
Show Links
Use code WOW25 at checkout for 25% Off Certifications
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In this episode of the Certified Personal Trainer Podcast, we delve into the power of leveraging Google and Yelp to attract new clients effortlessly. Join us as we uncover the secrets of local SEO tactics, including creating Google Business pages and optimizing your presence on Yelp, to expand your reach and grow your client base with ease.
This episode offers practical insights and actionable strategies for fitness professionals looking to harness the potential of online platforms to attract and convert local clients effectively.
Throughout the episode, host Eddie Lester shares valuable tips and best practices for optimizing your Google Business profile, from selecting the right categories and keywords to optimizing your business description and uploading engaging photos. You'll learn how to improve your visibility in local search results and attract potential clients searching for fitness services in your area.
Additionally, we explore the importance of maintaining a positive presence on Yelp, the popular review platform, and how to leverage customer reviews to build trust and credibility with potential clients. Discover strategies for encouraging satisfied clients to leave positive reviews and managing negative feedback effectively to uphold your reputation online.
Whether you're a new fitness professional looking to establish a strong online presence or an experienced trainer seeking to expand your client base, this episode will provide you with the tools and strategies you need to leverage Google and Yelp effectively to attract new clients and grow your business effortlessly.
Key topics covered in this episode include:
Tune in to unlock the secrets of using Google and Yelp to gain new clients easily and take your fitness business to new heights of success.
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In this episode, host Eddie Lester dives into the essential topic of SMART goal setting for personal training professionals. Join us as we explore the importance of setting specific, measurable, achievable, relevant, and time-bound goals to drive success and growth in your personal training business.
This episode offers valuable insights and practical strategies for personal trainers looking to take their business to the next level. Whether you're just starting out or seeking to expand your client base and revenue streams, mastering the art of SMART goal setting is crucial for long-term success.
Throughout the episode, Eddie shares real-life examples and experiences from his own journey in the fitness industry, illustrating how SMART goals have played a pivotal role in achieving milestones and overcoming challenges. From attracting new clients and increasing revenue to improving client retention and expanding your service offerings, you'll discover how SMART goals can serve as a roadmap to success in your personal training business.
Key topics covered in this episode include:
Whether you're a solo trainer operating your own studio or a fitness entrepreneur managing a team of coaches, mastering the art of SMART goal setting is essential for building a thriving and sustainable personal training business.
Show Links:
Get Certified for 30% Off
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Host Eddie Lester tackles the pressing concern for personal trainers everywhere: why aren't clients buying your services, and more importantly, what can you do to turn the tide?
Listen to dissect the common pitfalls and barriers preventing potential clients from committing to personal training programs. This episode explores the myriad factors contributing to the current challenges faced by personal trainers in attracting and retaining clients.
Through in-depth analysis and practical advice, we uncover:
Whether you're a seasoned veteran or a newcomer to the personal training profession, this episode offers invaluable insights and actionable strategies to help you navigate the current challenges and emerge stronger than ever. Tune in to discover why clients aren't buying your personal training right now and, more importantly, what you can do about it.
Show Links:
Business and Sales: the Guide to Success as a Personal Trainer
Personal Trainer Mentorship
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Whether you're just starting out or looking to revamp your current approach, understanding the intricacies of a sales pipeline is crucial for sustained growth and success in the competitive fitness industry.
Join Eddie Lester a seasoned entrepreneur and personal training expert, to uncover the step-by-step process of constructing an effective sales pipeline. From identifying and targeting your ideal clientele to nurturing leads and closing deals, we leave no stone unturned in this comprehensive guide.
Whether you're a solo trainer or managing a team of fitness professionals, mastering the art of sales pipeline creation is essential for sustained growth and profitability in the personal training industry. Tune in to this episode to gain actionable tips and strategies that will propel your business to new heights.
Show Links:
President's Day Sale: Use code PRES46
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Many trainers start their certification process and then business without a plan on how they are going to gain clientele. This leads to frustration and doubt as well as some trainers even quit all together. Most certification bodies don't even teach this key element in any of their curriculum. Escape this common pitfall by listening to host Eddie Lester discuss the importance of building rapport as a tool for growing your client base.
Show Links:
Personal Trainer Mentorship ($6/mo)
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In this episode, we're diving into the essential strategies of "Marketing 101 for New Personal Trainers." Host Eddie Lester will be focusing solely on equipping you with the tools you need to skyrocket your personal training business.
Eddie breaks down the fundamentals of effective marketing for personal trainers. From writing industry blogs or creating a blog page on your website to establish your authority and credibility, to building and nurturing an email list for direct client communication, we'll explore every step of the journey.
But that's not all – we'll delve into the power of social media engagement, customer referral programs, and the importance of applying to personal training directories to expand your reach. Plus, learn how to leverage testimonials across your website, social media, and email campaigns to build trust and attract new clients. And of course, we'll uncover the secrets of crafting a compelling Unique Selling Proposition (USP) that sets you apart in a crowded market.
So grab your notebook and pen because by the end of this episode, you'll have a comprehensive roadmap for marketing success as a personal trainer. Don't miss out on the opportunity to level up your business and make your mark in the fitness industry!
Show Links:
$6 Mentorship with Eddie Lester: https://www.fitnessmentors.com/sales-training/
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In this podcast, we dive deep into a paradigm shift that will redefine the way you approach selling as a personal trainer. Instead of merely marketing training sessions as a product, we explore the transformative power of selling towards emotions and end results.
Host Eddie Lester unravels the art of connecting with clients on a deeper level, moving beyond the transactional nature of training sessions. Discover how to tap into the emotions and aspirations that drive individuals to seek fitness guidance. From sculpting a vision of confidence and vitality to fostering a sense of empowerment, learn how to position your personal training services as a conduit to achieving these profound emotional and transformative outcomes.
This episode is a must-listen for fitness professionals looking to elevate their sales strategy and establish a meaningful connection with clients. Tune in as we guide you through the process of not just selling sessions but selling the emotions, confidence, and life-changing results that your personal training expertise can deliver. It's time to shift your perspective, enhance your value proposition, and embark on a journey to redefine success in the competitive landscape of personal training.
Show Links:
https://www.fitnessmentors.com/continuing-education/
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Join host Eddie Lester as he unveils the secret sauce to sealing the deal – "The 6 Best Closing Sales Statements for Personal Trainers." Join the dynamic exploration of persuasive language and compelling closing statements that will elevate your sales game to new heights.
In this episode, we break down the anatomy of a successful close, focusing on the crucial moment when potential clients are on the verge of committing to their fitness journey. Discover insights on the art of crafting impactful closing statements tailored to the unique needs and motivations of each individual. From instilling a sense of urgency to highlighting the transformative impact of your services, these carefully curated statements are designed to resonate with clients and turn inquiries into committed partnerships.
Whether you're a seasoned fitness entrepreneur or just embarking on your career, these powerful closing statements are the keys to unlocking client commitment and building a thriving personal training business.
Show Links:
www.fitnessmentors.com/personal-trainer-certification/
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Today, we're delving into a critical aspect of the personal trainer's toolkit – the art of asking power questions in the sales process. Whether you're a seasoned fitness professional or just starting out, mastering the skill of questioning can transform your client interactions and supercharge your sales game. In this episode, we'll dissect the nuances between open-ended and closed-ended questions, unveiling the strategic use of each in crafting a compelling and personalized sales experience.
But that's not all – our expert guests will unveil the top five power questions that will become your secret weapons in navigating the personal trainer sales process. These questions are carefully curated to uncover client needs, aspirations, and pain points, allowing you to tailor your offerings with precision and authenticity. Get ready to revolutionize your approach to client consultations and take your salesmanship to new heights. It's time to elevate your fitness business with the strategic power of questions – stay tuned for insights that will reshape the way you connect with clients and close deals!
Episode Links:
https://www.fitnessmentors.com/continuing-education/
https://www.fitnessmentors.com/personal-trainer-certification/
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Join host Eddie Lester for an exclusive deep dive into "The 2024 Guide to Social Media for Personal Trainers." Whether you're a seasoned fitness professional or just starting your journey, Eddie explores the latest best practices to elevate your online presence and connect with clients in the ever-evolving landscape of social media.
Discover invaluable insights on what to post to showcase your expertise, engage your audience, and build a thriving online community. From crafting compelling content to utilizing trending formats, we provide actionable tips to keep your social media game on point. Learn how to strike the right balance between promotional and informative posts, ensuring your content resonates with potential clients while positioning you as a trusted fitness authority.
The discussion doesn't stop there – Eddie tackles the art of creating meaningful engagement. Uncover strategies to foster a sense of community, encourage client interactions, and boost your overall online impact. Plus, if you find yourself gaining followers at an unexpected rate, we've got you covered with essential advice on managing growth and maintaining authenticity.
Tune in to this episode for a comprehensive roadmap to navigating the dynamic realm of social media, tailored specifically for personal trainers in 2024. Your fitness journey is about to get a digital boost!
Show Links:
Free NASM CPT Study Course: https://www.fitnessmentors.com/nasm-study-guide/
Use WOW25 at checkout for 25% off all CEU courses.
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In this weeks episode of the Certified Personal Trainer Podcast, discover the strategies that turn objections into opportunities as our host, Eddie Lester, shares firsthand experiences dealing with common sales hurdles. From addressing budget concerns to countering skepticism about results, Eddie provides actionable tips that will transform your approach to selling personal training services.
Tune in to learn the psychology behind client objections and how to tailor your pitch to address their unique needs and goals. Eddie shares personal success stories, providing inspiration and practical advice for both aspiring and established personal trainers looking to elevate their sales game.
Show Links:
Use LIFT30 for 30% off all courses through January 1st, 2023.
www.fitnessmentors.com
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This week on the Certified Personal Trainer Podcast we discuss "The Four Core Marketing Channels for a Lifetime Career as a Personal Trainer." In this episode, we delve into the essential pillars that can shape a successful and enduring career in personal training. Host Eddie Lester guides you through the nuances of face-to-face marketing, exploring the power of personal connections and building a local client base. Discover the untapped potential of email marketing, as we unravel strategies to engage and retain clients effectively.
Join us as we demystify the world of Search Engine Optimization (SEO) for personal trainers. Learn how to enhance your online visibility, attract potential clients, and establish credibility in a digital landscape. Lastly, we explore the art of Content Marketing, offering practical tips on creating valuable, shareable content to position yourself as an authority in the fitness industry. Tune in for an episode packed with actionable insights that will set the stage for a thriving, lifelong career in personal training.
Show Links:
Join the Personal Trainer Mentorship for $6
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Show Links:
$6 Personal Trainer Sales Mentorship
Program Design Templates
Certified Online Personal Trainer Certification
Health Coach Certification
Business and Sales CEU Course
Fitness Nutrition Specialist Certification
In our latest episode, host Eddie Lester, unveils the 15 pivotal tasks that will shape the success of your personal training business for the new years rush.
From streamlined onboarding to retention strategy execution, this episode is your comprehensive guide to navigating the fitness business landscape and ensuring a thriving year ahead.
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Selling is without a doubt one of the hardest tasks for many personal trainers. Most certification programs don’t include sales and marketing training as part of the curriculum.
In this episode, let's take a closer look at some of the strategies that you can apply to sell personal training sessions. Whether a beginner or a seasoned personal trainer, these strategies will help you improve your engagement, increase your sales and acquire more clients.
Show Notes:
Business and Sales CEU Course: https://www.fitnessmentors.com/business-and-sales-ceu-course/
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
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Personal trainers offer a lot more than just physical training; understanding nutrition advice and educating both yourself and your clients on this topic can be crucial to everyone's success.
Nutrition education allows trainers to educate and advise clients with calorie management, water intake, healthy lifestyle choices etc.
In this episode, dive deep into the world of nutrition, and gain a sneak peek into our Fitness Mentors Certified Nutrition Specialist Certification!
Show Notes:
Nutrition Specialist CEU Course: https://www.fitnessmentors.com/certified-nutrition-specialist-certification/
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
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Clients commonly struggle from some form of imbalance, musculoskeletal condition, or previous injury that inhibits their success inside and outside of the gym. Corrective exercise can enable personal trainers to assist clients to both feel and function better so they can continue or return to regular exercise without limitations.
In this episode, the FM team will dive into successful strategies that help you and your clients feel comfortable applying corrective movement to client programs.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
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To help generate the most useful results and get the most out of your sales processes, it's crucial to follow up. If you don't, you're losing potential clients.
In this episode we will illustrate the importance of the follow up and will highlight effective tools and tips to have successful follow ups. Consistency and perseverance are the backbones of any sales strategy, and we can ensure success when we focus on staying in close contact with potential and current clients.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
Support the show
The fitness industry is unique in many ways, but one commonality it holds with other industries is that those who know how to prioritize, manage, and utilize their time effectively will be the ones who find long-term success (and avoid burnout).
In this episode, you’ll learn from our team of trainer’s as they share their best systems, tools, and tactics for managing their time and productivity, and avoiding overwhelm in their day-to-day lives.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
Support the show
When it comes down to selling your training, as with different programs and exercises, there is no straight line or perfect system to achieve your end goal. Defining the selling process can be just as difficult as the act of selling.
There are hundreds of selling strategies. Within the fitness industry, the product being sold helps determine the type of selling techniques that are used. The sales path you choose depends on your perceived ideals of what it is you are selling, and who you are as a person, and fitness professional.
In this episode, we're going to help you define your 'Selling Personality' which will become the foundation of your sales approach.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
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Knowing when and how to assess your clients effectively is an important part of a well-rounded training program. Not only does it give you valuable information about how to program for your client and their starting points, but it's how you track and communicate your client's progress.
In this episode, we're going to explore how you should be assessing your clients before and during their training, and how to alter your approach based on your client's goals.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
Support the show
There's no question that social media is an effective tool to build meaningful connections, provide value for those you can help, and allow potential clients to know, like, and trust you as a person and as a personal trainer.
But we know much of the active advice and community around "social media marketing" ends up turning off the average person from taking advantage of its benefits, and it doesn't need to be so complicated.
In this episode, we’ll teach you how to develop a social media marketing approach that is authentic, effective, and enjoyable to put into practice.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Want to stay up to date? Join the FM Modern Personal Trainer Newsletter for business tips and updates weekly on everything Fitness Mentors: https://bit.ly/modernPT
Support the show
When we analyze what differentiates good trainers from great ones, understanding and embodying this idea stands out as one: The experience you provide your existing clients is your most impactful marketing campaign.
If you're constantly relying on new people coming in to sustain your clientele, building a long term training practice is going to be challenging.
In today's episode we'll explore our team's most effective strategies for creating a great experience for your clients not just to keep them around, but to build a business fueled by word of mouth.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
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Selling yourself and your training services can be tricky as a personal trainer because, well, you probably didn't get into the field because you love sales; you got in because you love fitness and helping others achieve their goals.
But, in order for us to continue doing that, we need to have a basic understanding of sales, and how to effectively sell ourselves. We don't need to be sales experts, but we greatly benefit when we're experts in how our own services help people achieve their goals, and know how to convey that to potential clients.
In this episode, we're going to give you the fundamentals of selling your training, and tactics you can utilize both in-person and online.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Support the show
What is online personal training exactly and in what ways can you create a consistent income online? While it's helpful to look at what other coaches are doing, entrepreneurship should be an independent line of thought specific to you and your business.
In this podcast episode you'll learn from Eddie and Alex what is online personal training, what is entrepreneurship, additional services and revenue streams, and why you should take your business online.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Support the show
Pricing your services appropriately is a pillar to sustaining a business, establishing your positioning, and consistently delivering value to clients. While it's helpful to understand the price of your competitors, determining an appropriate price for your services should be an independent line of thought specific to you and your business.
In this podcast episode you'll learn what factors should dictate your pricing, and the guiding principles to price and package different service offerings, and how to recognize your own worth as a trainer.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Interested in Personal Training Mentorship from FM Coaches? Launch your career as an independent personal trainer and get personalized guidance around pricing, marketing, service offerings, and everything else that goes into running a business: https://www.fitnessmentors.com/personal-trainer-mentorship/
Support the show
Stress is unavoidable in any professional life, but consistent stress, overwhelm, and eventual burnout IS something we can avoided as personal trainers.
Join our panel of veteran trainers and coaches in this live webinar where we'll explore common causes of burnout and show you how to build a personal training career that's sustainable for you, minus the burnout.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
The value of niching down is a widely-debated topic in the fitness industry, and rightfully so; it has certain tradeoffs that make it beneficial for some trainers and businesses, and potentially less so for others.
Join our panel of veteran trainers and coaches in this live podcast where we'll explore both the tradeoffs of niching down, and how to do it for yourself if you decide it's best for you.
Show Notes:
Join our Discord Community. Surround yourself with 800+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
In this first episode of this two part podcast, we're going to dive deep into strength.
In today’s episode we're going to explore:
— Nutrition for strength
— Psychology for strength
— Listeners questions
We are privileged to be joined by Tim Henriques who has been working full time in the Health and Fitness industry for 20 years. He started out managing gyms and community recreation centers but discovered he was missing that vital one on one connection that comes with personal training. He switched over to personal training and has never looked back. In 2001 he helped establish the National Personal Training Institute’s flagship school in Vienna, VA. Since that time he has personally taken over 1000 students through NPTI’s comprehensive 600 hour personal training program.
Initially a poor athlete, Tim discovered fitness early in high school and then his athletic career bloomed. He went on to become the Health and PE student of the Year in his high school and in college he competed for the National Championship in powerlifting, making it as far as the Final Four. He continued competing after college, pushing himself against the best in armwrestling, strongman, and powerlifting competitions. He is proud to say that during his twenty years of athletic competitions he never once used any performance enhancing substances.
Aside from fitness and family, one of Tim’s passions is writing. He has written 3 highly acclaimed books as well as numerous articles for such sites as psychologytoday.com, strengthandconditioningresearch.com, t-nation.com, Arnold.com, thePTDC.com, allaboutpowerlifting.com, and many more.
Show Notes:
Tim’s Published Books:
NPTI’s Fundamentals of Fitness and Personal Training – Human Kinetics
All About Powerlifting – Mythos Publishing
All About Program Design – Mythos Publishing
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
In this first episode of this two part podcast, we're going to dive deep into strength.
In today’s episode we're going to explore:
— What is strength?
— The strength hierarchy
— Key principles when programming for strength
We are privileged to be joined by Tim Henriques who has been working full time in the Health and Fitness industry for 20 years. He started out managing gyms and community recreation centers but discovered he was missing that vital one on one connection that comes with personal training. He switched over to personal training and has never looked back. In 2001 he helped establish the National Personal Training Institute’s flagship school in Vienna, VA. Since that time he has personally taken over 1000 students through NPTI’s comprehensive 600 hour personal training program.
Initially a poor athlete, Tim discovered fitness early in high school and then his athletic career bloomed. He went on to become the Health and PE student of the Year in his high school and in college he competed for the National Championship in powerlifting, making it as far as the Final Four. He continued competing after college, pushing himself against the best in armwrestling, strongman, and powerlifting competitions. He is proud to say that during his twenty years of athletic competitions he never once used any performance enhancing substances.
Aside from fitness and family, one of Tim’s passions is writing. He has written 3 highly acclaimed books as well as numerous articles for such sites as psychologytoday.com, strengthandconditioningresearch.com, t-nation.com, Arnold.com, thePTDC.com, allaboutpowerlifting.com, and many more.
Show Notes:
Tim’s Published Books:
NPTI’s Fundamentals of Fitness and Personal Training – Human Kinetics
All About Powerlifting – Mythos Publishing
All About Program Design – Mythos Publishing
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
In this second episode of our 'Dissection' series, we're continuing our deep dice into the squat.
In this part we're going to explore:
— Squat variations
— How to work the movement into a client’s program safely, and how to
know if it's even worth prescribing
— As well as some audience questions for Dr. Waterbury and the FM Team
We're privileged to be joined by Dr. Chad Waterbury. Dr. Waterbury graduated from the nation’s top-ranked Doctor of Physical Therapy (DPT) program at the University of Southern California, where he currently teaches in the Biokinesiology and Physical Therapy graduate program. He is also a neurophysiologist and author whose unique training methods are used by a wide range of athletes and fitness enthusiasts from all walks of life.
Chad is creator of the Corrective Exercise Specialist certification course for the International Sports Science Association (ISSA), as well as author of Huge in a Hurry by Rodale publishing and Elite Physique by Human Kinetics. He has lectured for the National Strength and Conditioning Association (NSCA) and Perform Better and gives personal seminars on a limited basis. Chad currently resides in Santa Monica, CA.
Show Notes:
Dr. Waterbury’s most recent release: Elite physique
https://amzn.to/3PCEC28
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
In this first episode of our 'Dissection' series, we're going to dive deep into one of the most popular exercises: the squat.
In this first part of a two part podcast, we're going to explore:
— The anatomy behind a squat
— Progressions, regressions, and variations and their benefits
— How to work the movement into a client’s program, and how to
know if it's even worth prescribing.
We're privileged to be joined by Dr. Chad Waterbury. Dr. Waterbury graduated from the nation’s top-ranked Doctor of Physical Therapy (DPT) program at the University of Southern California, where he currently teaches in the Biokinesiology and Physical Therapy graduate program. He is also a neurophysiologist and author whose unique training methods are used by a wide range of athletes and fitness enthusiasts from all walks of life.
Chad is creator of the Corrective Exercise Specialist certification course for the International Sports Science Association (ISSA), as well as author of Huge in a Hurry by Rodale publishing and Elite Physique by Human Kinetics. He has lectured for the National Strength and Conditioning Association (NSCA) and Perform Better and gives personal seminars on a limited basis. Chad currently resides in Santa Monica, CA.
Show Notes:
Dr. Waterbury’s most recent release: Elite physique
https://amzn.to/3PCEC28
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
Don’t let your clients’ New Year’s resolution become another statistic.
It’s no secret that the new year brings a wave of motivation for new and old clients alike. While this is fantastic for trainers and clients, the downside is that that wave will tend to subside after a couples months pass by into the new year.
Is there anything that we can do to prevent this?
Let’s discuss some ways that we can help keep your clients’ motivation at the ultimate high after the new year buzz.
Support the show
Some personal trainers have an impressive list of credentials while others are just getting started. What some steps that new trainers can take as they build the foundation for their own successful careers?
In this episode of the Certified Personal Trainer Podcast, Head Coach and Mentor Sam will take us through 3 tangible steps that she guides each of her mentees through as she guides them when building a foundation as a new trainer.
Are you starting out as a new trainer? Our Coach Sam provides one on one mentoring sessions that are personally designed to help you get a better idea of the direction you would like to go. What better way to learn than from someone who has already done it! These sessions are 30 minutes and allows both you and Coach Sam the time to connect and discuss ways to help you kickstart your career! Email samantha@fitnessmentors.com to start today!
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
Chances are, a large portion of your clientele will have a muscle-building goal at some point during their time with you, and it's crucial that you're able to help them achieve that safely and sustainably.
In this live webinar, you're going to learn all about hypertrophy: the science behind it, what hinders it and promotes it, and how to help your clients achieve it.
We're privileged to be joined by physique competitor, trainer, actor, and industry veteran Michael Wittig for this one. Michael Wittig is a 46 year old fit father of 4 who believes that you can be in your best shape at any age. He is an ISSA Certified trainer and nutritionist. He writes and models for multiple international fitness magazines (30+ features since 2019). Michael is a 6x cover model. He is a Natural Pro 8x Champion, Master World Champion, and Natural Olympia Master Champion. In addition to all his fitness pursuits he is also a Grammy nominated musician and very busy actor.
In Part 2 of this podcast we will be discussing how to utilize your nutrition and training to aid in hypertrophy and the psychology behind a growth mindset.
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Be sure to check out our guest Michael Wittig on social media @wittigworks https://instagram.com/wittigworks?igshid=MWI4MTIyMDE=
Support the show
Chances are, a large portion of your clientele will have a muscle-building goal at some point during their time with you, and it's crucial that you're able to help them achieve that safely and sustainably.
In this live webinar, you're going to learn all about hypertrophy: the science behind it, what hinders it and promotes it, and how to help your clients achieve it.
We're privileged to be joined by physique competitor, trainer, actor, and industry veteran Michael Wittig for this one. Michael Wittig is a 46 year old fit father of 4 who believes that you can be in your best shape at any age. He is an ISSA Certified trainer and nutritionist. He writes and models for multiple international fitness magazines (30+ features since 2019). Michael is a 6x cover model. He is a Natural Pro 8x Champion, Master World Champion, and Natural Olympia Master Champion. In addition to all his fitness pursuits he is also a Grammy nominated musician and very busy actor.
In Part 1 of this podcast we will be defining hypertrophy, labeling the three mechanisms that activate muscle building, common mistakes, and frequent misconceptions on the topic.
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Be sure to check out our guest Michael Wittig on social media @wittigworks https://instagram.com/wittigworks?igshid=MWI4MTIyMDE=
Support the show
Working with an older population has many upsides; however, just like any other clients you many work with, you will likely run into a few challenges that you will need to learn how to manage.
In today’s episode of the Modern Personal trainer podcast we are joined by author, fitness consultant, and retired professor Dr. Karl Knopf for a conversation on training for senior clients. Learn all about training senior clients, how to asses and program for them, common misconceptions, and potential obstacles you will likely face.
Dr. Karl Knopf has been involved in the health and fitness of older adults and the disabled for more than forty years. During his time he has worked in almost every avenue of the industry from personal training and therapy, to consultation and more.
While at Foothill College, Karl was the coordinator of the Adaptive Fitness Technician Program and Lifelong Learning Institute. He taught disabled students and undergraduates about corrective exercise. In addition to teaching, Karl developed the “Fitness Educator of Older Adults Association” to guide trainers of older adults. Currently Karl is on the advisory board of PBS’s “Sit and Be Fit” show. Karl has authored 20 books in the area of senior fitness.
In his spare time he speaks at conferences, authored many artileces, and has written numerous books on topics ranging from water workouts to fitness therapy. He was a frequent guest on both radio and print media on issues pertaining to senior fitness and the disabled.
Thank you to Dr. Knopf for joining us for this webinar and podcast episode—we hope you enjoy it and learn as much as we did!
Show Notes:
Join to FM Community HERE https://www.fitnessmentors.com/
Dr. Karl Knopf’s published books https://www.thriftbooks.com/a/karl-knopf/250053/
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Check out FM current CEU course and certification on special populations! https://www.fitnessmentors.com/special-populations-exercise-specialist/
Support the show
For many of us, the majority of our clients will have a weight loss goal at some point during their time with us, and it's crucial that we're able to help them achieve that safely and sustainably.
In today’s episode of the Modern Personal Trainer Podcast, Coaches Alex and Matt share all there is to know about fat loss, the science behind it, what hinders it, what promotes it, and how to help your clients achieve it.
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
It would seem unlikely that all too often personal trainers run out of time to place their own physical and mental health at the top of their list of priorities. With such a high turnover rate, it is important that as personal trainers we take the time to prioritize our own health while working alongside our clients to meet their desired goals.
In today’s episode of the Modern Personal Trainer Podcast, Coach Alex will discuss ways to prioritize your own health to best serve your clients.
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
Increasing your productivity may be the answer to solving your seemingly impossible problems.
In today’s episode of the Modern Personal Trainer, Coach Alex will discuss strategies that will help you increase your productivity, prioritize what is important, and utilize your time wisely, effectively, and efficiently.
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
The life and challenges of a certified personal trainer is exhilarating, rewarding, completely unique to itself.
But at times, like any career path, any setback can take a toll on your physical and mental progress.
In today's podcast episode Samantha Ross will discuss how to properly put together the pieces after a physical setback or injury, ways to prevent further hurdles from reoccurring, and some coaching tips in dealing with not only a client’s setbacks, but also your own.
Show Notes:
Join our Discord Community. Surround yourself with 400+ other ambitious trainers within the community. This is your new home for quick fitness and business answers, networking with other trainers, and even daily tips to keep you a step ahead of your competition: https://discord.gg/CTXxHAM843
Support the show
When you are a trainer, it's hard to recognize the reasons why your clients may leave you.
If you're constantly relying on new clients, building a sustainable training practice will prove itself to be difficult. So, what are the three reasons why a personal training client may leave you?
In today's podcast Alex Cartmill will not only discuss the reasons clients may leave you, but also the most impactful ways to provide an exceptional personal training experience to retain your clients.
Show Notes:
Join the Conversation: https://discord.gg/uBCSEaNApF
Support the show
The lack of rigid regulations in the fitness industry allows coaches to have more control over their own destinies. But, with that freedom comes a responsibility to understand all of your options, the tradeoffs of each, and which blueprint is best suited for you and your clients.
In this live webinar we'll highlight a variety of key questions you should be asking yourself as you build a career in fitness, and how to feel confident that you're heading down the most fulfilling and sustainable path for you.
Show Links:
Join the Discord - https://discord.gg/PVXrfECGE3
Become a Personal Trainer - https://www.fitnessmentors.com/personal-trainer-certification-course/
Support the show
Pricing your services appropriately is a pillar to sustaining a business, establishing your positioning, and consistently delivering value to clients.
While it's helpful to understand the price of your competitors, determining an appropriate price for your services should be an independent line of thought specific to you and your business.
In this webinar you'll learn what factors should dictate your pricing, and the guiding principles to price and package different service offerings.
Show Notes:
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/virtual-health-coach-training-bundle/
https://www.fitnessmentors.com/virtual-nutrition-coach-certification/
https://www.fitnessmentors.com/virtual-group-fitness-instructor-certification/
Support the show
Getting online clients is an art of expertise, empathy, and genuine care for the people you help.
In today's podcast, our expert team of online coaches share what it took for them to build a business remotely, maintain a steady client roster, and the crucial guiding principles you need to do the same.
Show Links:
https://www.fitnessmentors.com/online-coaching-certification/
Support the show
Ready to start or transition your career to online training?
Eddie is joined by Alex Cartmill and the rest of the Fitness Mentors team to discuss the 6 ways you can train clients online.
What are the 6 easy to create revenue streams for virtual fitness professionals? Tune in to find out.
Special Offer: In this webinar we also announced the best bundle ever offered to help you crush it as an Online Personal Trainer.
This Bundle includes:
The above bundle totals $1596 and we are offering it to you through the entire month of October for only $490.
That's over $1100 in savings that will help you crush it as an online personal trainer.
To get started purchase the Online Trainer Pro Course and use coupon code Webinar30. (https://www.fitnessmentors.com/certified-online-personal-trainer/)
This will load all the courses in the above bundle into your account.
Show Links:
https://discord.gg/PVXrfECGE3
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/meal-plan-templates/
https://www.fitnessmentors.com/facebook-marketing/
Support the show
What does it take to create a connection with your clients through video and live streaming workouts?
The human need to connect with others drives many behaviors. Understanding how to do so is pivotal to the digital trainers success.
This week host Eddie Lester is joined by Mason Bendewald, a fitness entrepreneur and director of the infamous P90X workout video series, to talk about the characteristics that create a true connection with your audience through video.
Show Notes:
Free PDF: 10 Things the Top 1% of Digital Trainers Do
https://www.thevideogym.com/Mason
https://www.megamace.com
https://www.fitnessmentors.com/online-coaching-certification/
Support the show
Join host Eddie Lester as he dives into how trainers can utilize the move to earn movement to grow their personal training businesses.
Learn the top companies that are making this a possibility and how to get started with them.
Show notes:
MetaGym Discord: https://discord.gg/Jv9Cck6DJ2
Stepn Discord: https://discord.gg/stepn2
Support the show
When you're a new trainer, it's hard to determine when you need to raise your prices.
Do you look at other trainer prices? Do you calculate by the hour? By sessions? Monthly packages? How much is too much? Too little?
There can be a lot that goes into it. And it’s easy to feel like you haven’t “earned” a certain price tag yet.
We get it, which is why we’re giving you our best advice on this week’s episode of The Certified Personal Trainer Podcast. We break down in detail both when and how to raise your prices.
Show Notes:
https://www.fitnessmentors.com/pricing-structure/
https://discord.gg/Jv9Cck6DJ2
Support the show
We aim to make it crystal clear that supporting your fitness career is our top priority. And one major aspect of that includes spotting new opportunities in the future of personal training. Specifically, opportunities that have limited downside, but huge potential upside.
Cue MetaGym - the first gym in the metaverse, built to bridge the fitness world to the emerging Web3 space.
In short: Instead of fighting against the inevitable future of technology, we want to be the first adopters⏤the pioneers of personal training in the metaverse⏤and help you stay informed in our ever-evolving industry.
In this episode, Eddie shares a bit about what MeteaGym is, the opporuntities it may provide to new and existing trainers, and how you can get involved.
Show Notes:
Join the MetaGym Discord: https://discord.gg/9UQyuzvhVj
Sign up to receive the Modern Personal Trainer Newsletter: bit.ly/modernPT
https://www.fitnessmentors.com/exercises/hammer-curls/
https://www.fitnessmentors.com/exercises/goblet-squat/
Support the show (http://www.fitnessmentors.com)
An effective training plan has many components, but one of the most important is progressive overload.
Put simply: progressive overload is doing work enough work to stimulate an adaptation response from the body.
The most common ways of achieving this are through increasing load, sets, or repetitions. But, that's far from the only way, and we need to be aware of all of the tools we have at our disposal to progress or regress a client's program.
In this episode, Eddie breaks down a dozen other ways to progress a client that doesn't involve increasing the weight, sets or reps.
Show Links:
Get the Modern Personal Trainer Newsletter: bit.ly/modernPT
Support the show (http://www.fitnessmentors.com)
Today we're by joined by Michael Hughes, Founder of Gymnazo - a gym in San Luis Obispo, CA specializing in performance, restoration, and small group training.
A son of an entrepreneur, Michael understands the power of grit, ambition and vision when creating and sustaining a business. However, he also quickly realized that scaling a business couldn't correlate to scaling his time, and he had to develop avenues for growth that didn't require constant exhaustion.
In this episode, we sit down with Michael and discuss the future of the fitness industry, what he's learned along his journey to success, and how new trainers can set themselves up for a sustainable, fulfilling career.
Show Links:
https://discord.gg/zyvvVZDjXR
www.gymnazo.com
Support the show (http://www.fitnessmentors.com)
The world is constantly evolving, and in order to thrive as a modern trainer, it's important to keep an eye on new developments and understand how they may impact you as a coach.
So, let's talk about Web3 and the Metaverse; two buzz words that have been gaining some popularity the last couple years.
Will they impact the landscape of the fitness industry?
Or will they be another fad moves on without leaving much behind. Nobody knows, but it's worth a discussion.
Show notes:
https://discord.gg/zyvvVZDjXR
Support the show (http://www.fitnessmentors.com)
Before giving direction to clients, you need to meet them where they're at—this is why an assessment is so important. It's the foundation that their program, and eventual success, is built on.
In this episode of the Fitness Mentors Podcast, we cover the specifics of what that assessment looks like, determining a baseline, discovering their goals and building rapport, confidently creating a sales opportunity that benefits both parties, and much more. Enjoy!
Show notes:
https://discord.gg/zyvvVZDjXR
https://bit.ly/modernPT
Support the show (http://www.fitnessmentors.com)
Today we're joined by Alex Cartmill, former Head of Product for the Personal Trainer Development Center, sought-after personal trainer, author, and our new Project Manager here at Fitness Mentors.
In 2016 Alex helped develop the Online Trainer Academy, a business-development course that helps fitness professionals build their own business and work with clients remotely, and ran the team and operations of this behemoth until 2021.
Now, Alex helps solopreneurs and small businesses scale by optimizing systems internally as well as crafting messaging and offers that solve real problems their customers have.
In today's episode, Alex and Eddie discuss the inherent flaws in the current path to getting certified and working as a personal trainer, what alternatives exist, and what questions to be asking yourself to ensure you're building a career (and life) that brings you happiness.
Show Notes:
Join the Conversation: https://discord.gg/zyvvVZDjXR
https://www.fitnessmentors.com/personal-trainer-business-cards/
Support the show (http://www.fitnessmentors.com)
Just hearing the phrase “Social media marketing” often leaves a bad taste in trainers’ mouths, and understandably so - there’s no shortage of slimy, selfish and gimmicky marketing in our industry.
Plus, there are so many ways to create content and engage with your people, how do you know what’s going to work for you?
Not only do we want to simplify the madness for you and help you find your best approach, we want to help you do it in a way that makes you feel helpful and compassionate, not slimy and selfish.
Join host Eddie Lester as he walks through 5 steps to using social media to build your community and get more clients.
Show notes:
Join the Discord: https://discord.gg/zyvvVZDjXR
https://www.fitnessmentors.com/facebook-marketing/
https://www.fitnessmentors.com/personal-trainer-business-cards/
Support the show (http://www.fitnessmentors.com)
Host Eddie Lester welcomes Pat Gamboa to the Fitness Mentors team.
In this episode Eddie and Pat converse about Pat's nearly three decades of experience as a fitness professional and uncover the recent changes and detrimental effects of the traditional certification path.
They also dive into the most pressing issues that will shape the career path of the next generation of fitness professionals.
Show notes:
https://discord.com/invite/MM2fSMwyfE
https://www.fitnessmentors.com/exercises/goblet-squat/
Support the show (http://www.fitnessmentors.com)
Where did the modern fitness professional come from?
Join host Eddie Lester through the discovery of where the career path of a personal trainer stems from. Learn the history of why exercise science research and physical activity guidelines became so crucially important to modern living.
Show notes:
Join the Discord: https://discord.gg/zyvvVZDjXR
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/personal-trainer-salary/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
To become a six-figure trainer it requires you to be extremely efficient with your time. Managing many clients, creating their programs, marketing for new clients, and running the rest of the business can be very overwhelming and lead to trainer burnout.
Join host Eddie Lester as he unveils the six time saving tips used by the top trainers throughout the world.
Show notes:
Join the Discord: discord.gg/zyvvVZDjXR
Learn more about Lakewood University and their financial aid and GI Bill funding options: www.lakewood.edu/
https://www.fitnessmentors.com/personal-trainer-business-cards/
https://www.fitnessmentors.com/renting-gym-space/
Support the show (http://www.fitnessmentors.com)
What exercises are best for gaining strength?
Join host Eddie Lester as he unveils the Fitness Exercise Hierarchy for strength specific goals.
Learn the 6 Primary Fitness Movements and discover what exercise is best to gain strength in your Chest, Back, Shoulders and Legs.
Show Links:
Join the Discord: https://discord.gg/zyvvVZDjXR
Become a Personal Trainer: https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/personal-trainer-resume/
https://www.fitnessmentors.com/best-fitness-youtubers/
Support the show (http://www.fitnessmentors.com)
It is very common for new trainers entering the fitness industry to get lost in mess of competing certifications and deciding on which one provides the best education.
Trainers typically choose the one that friend or colleague recommended as a top option and find out the support during and after the education process is non-existent.
This leads to frustrated new trainers and a 35% failure rate on the chosen certification exam and an almost 90% failure rate after only two years post certification.
What most certification bodies don't want trainers thinking of is "What is the ROI (return on investment) for this certification?".
Here at Fitness Mentors ROI is our primary concern for our students leading to us developing the best overall experience in student support, post certification mentorship and overall student success.
Let us show you what ROI looks like by watching this webinar, "The 2022 Business Plan for Personal Trainers".
Join Fitness Mentors Founder/CEO and Head Instructor Eddie Lester as he uses the Impact Driven Personal Training Model to lay out the perfect business plan for 2022.
Show Links:
Support the show (http://www.fitnessmentors.com)
The landscape of training certifications has evolved over the last 20 years.
But have they adapted to the demands for the newest version of the profession?
Join host Eddie Lester as he talks about Fitness Mentors 2022 plans and how a giant hole has been left, needing to be filled, by the old certification bodies.
Show Links:
Support the show (http://www.fitnessmentors.com)
What will the new year bring for personal trainers and the fitness industry?
Join host Eddie Lester as he uncovers 3 predictions that are all but guaranteed to happen in 2022.
Show Links:
Join our Discord Server: https://discord.gg/SbPctfGw
https://www.fitnessmentors.com/do-you-have-to-be-certified-to-be-a-personal-trainer/
https://www.fitnessmentors.com/renting-gym-space/
Support the show (http://www.fitnessmentors.com)
Join host Eddie Lester as he discusses the survey of over 400 certified personal trainers regarding what the best tools are in fitness and health.
What is the best:
Show Links:
https://www.fitnessmentors.com/best-in-fitness-personal-training-for-2022/
https://www.fitnessmentors.com/work-life-balance-2/
https://www.fitnessmentors.com/personal-trainer-resume/
https://www.fitnessmentors.com/best-fitness-youtubers/
https://www.fitnessmentors.com/personal-trainer-biographies/
Support the show (http://www.fitnessmentors.com)
Show Links: Learn more about the Impact Driven Personal Training Model Here
The goal of this IDPT Model is to show you how to have the largest impact on the health of your local and virtual community, while creating the financial freedom that allows you to create stability in your Health and Fitness career.
It is so awesome that you have chosen to explore the path of helping people as a personal trainer, but your career education needs to be done with the intent to succeed as a professional, as that is the way you can have the most impact.
The Impact Driven PT Model was created to help fitness professionals take their first step toward success. Once you start utilizing and implementing the IDPT Model you will have a clear process on how to turn your passion into a business that leads to the financial stability you dream of.
From the beginning of the process you will find meaning in everything that you do from your studies to your actionable assignments, and all of our education has been created to guide and support you through the creation of your perfect career.
There are 4 main reasons why the Impact Driven PT Model has been so successful for personal trainers:
Clearly defined steps on how to start, grow, build and scale your business in-person and Virtually
Step one teaches you how to provide the best transformation and service to your clients which therefore creates the best client experience.
Providing the best transformation to your clients makes you a better fitness and health professional, allowing you to make more money and charge more for your services.
It emphasizes entrepreneurial education showing you exactly how to build a life long business with multiple revenue streams
And finally it allows you to do what you love by truly helping people with their health and fitness, which is one of the most rewarding elements of being a personal trainer.
Support the show (http://www.fitnessmentors.com)
Often times new trainers get stressed and confused when they are faced with training a group of new clients.
Groups present a unique challenge as every individual might be at a different coordination, stability, mobility and strength level.
Join host Eddie Lester as he answers questions from sport management students at Georgia Southern University. All students are currently studying for the Fitness Mentors CPT Certification and have been put into pairings to train their 30-50 year old female teachers.
Show Links:
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/certification-bundles/
https://www.fitnessmentors.com/personal-trainer-biographies/
Support the show (http://www.fitnessmentors.com)
Getting started as a live streaming trainer is one of the best things you can do to increase revenue as a personal trainer.
But what is the best way to set up your gym and training space?
Join host Eddie Lester as he dives into 7 tips that will help you put together the best look and presence for you live streaming clients.
Show Notes:
www.getpivo.com
https://www.fitnessmentors.com/virtual-group-fitness-instructor-certification/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/personal-trainer-biographies/
https://www.fitnessmentors.com/how-to-become-a-spin-instructor/
Support the show (http://www.fitnessmentors.com)
Join host Eddie Lester on a mentorship call with Sebastian, who is interested in taking his business online with a business partner.
Learn the precautions you need to take into account when joining forces for an online fitness business.
Also see how the best practices of two online trainers can work to provide a great client experience.
Show Links:
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/personal-trainer-plus-bundle/
https://www.fitnessmentors.com/personal-trainer-biographies/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Join this mentorship call with host Eddie Lester and Angela as they dive into starting as a new trainer and progressing toward the 3-5 year journey of the achievement of long term goals.
Topics discussed:
Show links:
https://www.fitnessmentors.com/personal-trainer-ultimate-bundle/
https://www.fitnessmentors.com/personal-trainers-ready-to-open-a-gym/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/weight-loss-specialist/
https://www.fitnessmentors.com/ncca-certifications/
Support the show (http://www.fitnessmentors.com)
Eddie had a very insightful mentorship call with Kelsey who is looking to start personal training as well as incorporate her massage therapy services.
Discover the unique approach to combining the services of massage therapy and personal training.
Some questions covered include:
Show Links:
https://www.fitnessmentors.com/personal-trainer-plus-bundle/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/ncca-certifications/
https://www.fitnessmentors.com/weight-loss-specialist/
Support the show (http://www.fitnessmentors.com)
What is the best way to transition from a full time job to the life of a personal trainer?
Join host Eddie Lester on a mentorship call with Tracey, who is looking to shift her career towards becoming a full time personal trainer.
She asks a ton of great questions and I share my experience to give her some insight into what to expect when making such an important decision.
Here are some things we discuss:
Show Notes:
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/ncca-certifications/
https://www.fitnessmentors.com/weight-loss-specialist/
Support the show (http://www.fitnessmentors.com)
Listen in on a mentorship call with Josh who is looking to start up his online personal training business.
Our Mentorship is live and included with the purchase of any CPT or COPT certification bundle. Learn more about the mentorship below:
We here at Fitness Mentors want each and every trainer to crush it immediately after receiving their certification. Seeing as there is an industry void in trainer support we decided to gather over a decade worth of resources that help trainers in their first and most crucial year.
Fitness Mentors is excited to now offer a FREE YEAR LONG MENTORSHIP with the purchase of any CPT and COPT Certification bundle.
This mentorship includes:
Show Links:
https://www.fitnessmentors.com/personal-trainer-mentorship/
https://www.fitnessmentors.com/how-to-make-money-as-a-personal-trainer/
https://www.fitnessmentors.com/ncca-certifications/
Support the show (http://www.fitnessmentors.com)
What does successful online training look like on a daily basis? What habits lead to the most success?
Join Eddie Lester and Special Guest Steve Shreeve as they discuss what pivotal elements of online training are key to success.
Highlights include:
- Why its so important to specify your niche.
- What content is best to share with your audience.
- One insanely effective advertising pathway that led to thousands in sales conversions.
Show links:
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/master-trainer/
https://www.fitnessmentors.com/how-to-make-money-as-a-personal-trainer/
Support the show (http://www.fitnessmentors.com)
In Part Two of the Stan Cottrell episodes, Eddie and Stan discuss the unique training needs of Ultra-Distance Runners.
Discover how Stan trained to set his world record run and how aging has affected his current conditioning program.
Show Links:
https://friendshipsportsassociation.org/
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/personal-trainer-salary/
https://www.fitnessmentors.com/best-personal-trainer-certification/
https://www.fitnessmentors.com/how-to-make-money-as-a-personal-trainer/
https://www.fitnessmentors.com/master-trainer/
https://www.fitnessmentors.com/best-cpr-certifications/
https://www.fitnessmentors.com/bodybuilding-coach/
Support the show (http://www.fitnessmentors.com)
Eddie welcomes special guest Stan Cottrell. Stan is one of the most decorated ultra-marathon athletes, who also happens to be a Fitness Mentors Certified Personal Trainer.
Stan joins us live on location as he becomes the oldest person at 78 years young to run across the United States. He discusses topics that include his fitness journey and what has helped him become the celebrated athlete he is today. For those looking to be inspired to make an impact as a fitness professional, this story is truly motivating.
Be sure to subscribe now as Stan will be joining us next week to talk ultra-marathon training. Check out our other podcasts as well that will help you STRIVE in the world of personal training.
Show Links:
https://friendshipsportsassociation.org/
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/personal-trainer-salary/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Podcast #52 discusses the 3 Predictions for the Future of Personal Training with founder of Fitness Mentors Eddie Lester.
This podcast is necessary for those who are unsure of what the future holds during these unprecedented times and need VITAL insight on how to prepare for the next years to come.
Learn how to take advantage of online personal training NOW and gain an understanding of how to utilize these important tips to create or build on your current brand.
Show Links:
https://www.fitnessmentors.com/personal-trainer-pro-bundle/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/master-trainer/
https://www.fitnessmentors.com/best-cpr-certifications/
https://www.fitnessmentors.com/bodybuilding-coach/
https://www.fitnessmentors.com/strength-and-conditioning-certifications/
Support the show (http://www.fitnessmentors.com)
Structuring a Personal Training Session might feel very foreign if you haven't performed one before.
This can lead to doubt and a lack of confidence which might prolong the start of your career.
What order should you structure the cardio, resistance training, stretching and mobility?
Join host Eddie Lester to learn what experts consider the best format and structure for your personal training sessions.
Show Links:
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/best-cpr-certifications/
https://www.fitnessmentors.com/master-trainer/
Support the show (http://www.fitnessmentors.com)
So you are ready to start training privately or online and know the first step is to choose an effective name for your business.
The only issue is knowing if you can legally use the name or determining if someone else might be using it.
Choosing a name without knowing the above could lead to major issues down the road and hurt your company and overall brand.
Join head instructor Eddie Lester as he shows you the exact steps to take to determine if your business name is legally and publicly available.
Announcement! Our Health Coach Certification and Virtual Health Coach Certification Bundle is now available.
Learn more here:
https://www.fitnessmentors.com/health-coach-certification/
https://www.fitnessmentors.com/virtual-health-coach-training-bundle/
Show links:
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/virtual-group-fitness-instructor-certification/
https://www.fitnessmentors.com/strength-and-conditioning-certifications/
https://www.fitnessmentors.com/bodybuilding-coach/
https://www.fitnessmentors.com/best-cpr-certifications/
Support the show (http://www.fitnessmentors.com)
Understanding insurance can be a difficult task as their are so many variables to take into account.
This leads to confusion and sometimes even choosing insurance that doesn't cover what you need, which opens you up to future lawsuits.
Joe Fagan from Insure Fitness Group discusses the unique need of personal trainers and online personal trainers and how to choose the insurance that is best for the services you offer.
Show Notes:
Student Insurance: https://insurefitness.com/fitness-mentors-student/
PT and Online PT Insurance: http://www.insurefitness.com/fitness-mentors-pro/
https://www.fitnessmentors.com/personal-trainer-insurance/
Continue Learning:
https://www.fitnessmentors.com/best-online-personal-training-software/
https://www.fitnessmentors.com/strength-and-conditioning-certifications/
https://www.fitnessmentors.com/online-yoga-teacher-training/
https://www.fitnessmentors.com/best-group-fitness-certification/
https://www.fitnessmentors.com/best-online-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Online Personal Training Software can provide trainers organization, a professional image boost, allow for larger numbers of active clients and save tons of time.
This week on the Weekly Spotlight on Fitness Technology Eddie and Chad discuss Trainerize, one of the top all-in-one personal training softwares.
Show Links:
http://www.trainerize.com
https://www.fitnessmentors.com/best-online-personal-training-software/
Support the show (http://www.fitnessmentors.com)
Email Marketing is a must for fitness professionals. It provides the consistent and automated ability to communicate with your current clients and leads.
Join host Eddie Lester and head coach Chad Thille as they dissect Send In Blue, an email marketing software.
Learn the reasons why you need to use email marketing to grow your fitness business.
Show Links:
www.sendinblue.com
https://www.fitnessmentors.com/nutrition-coach/
https://www.fitnessmentors.com/personal-trainer-insurance/
https://www.fitnessmentors.com/issa-review/
https://www.fitnessmentors.com/online-yoga-teacher-training/
https://www.fitnessmentors.com/strength-and-conditioning-certifications/
Support the show (http://www.fitnessmentors.com)
One of the most challenging aspects of starting and growing an online fitness business is not having the skill set to accel in all areas of your process.
This can lead to doubting your abilities and even ceasing the development of your passion.
This week on our weekly spotlight on fitness technology we share with you the cure-all for completing tasks you struggle with.
Join host Eddie Lester and guest Chad Thille as they divulge the beauty of Fiver the freelance marketplace that will help you complete any project.
Show Links:
Start using Fiver: https://track.fiverr.com/visit/?bta=209625&brand=fiverrcpa
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/virtual-nutrition-coach-certification/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
As we all know, the personal training profession has drastically changed in the last year.
With all the craziness comes opportunity and virtual training and nutrition coaching has been growing exponentially.
This webinar discusses the 6 easy to create revenue streams for virtual fitness professionals that will lead you to regaining your full time career. Only this time it will provide the personal and financial freedom that adds so much additional time to do the things you love.
Show Links:
https://www.fitnessmentors.com/virtual-nutrition-coach-certification/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/certified-nutrition-specialist-certification/
https://www.fitnessmentors.com/online-yoga-teacher-training/
Support the show (http://www.fitnessmentors.com)
SlickText is the trusted leader in text message marketing. The platform allows you to drive traffic to your business by sending custom text messages to your clients. The software also allows you to reserve a keyword that is unique to your business.
When someone texts your keyword to your short code, they’ll get an instance response that is you can easily customize. This will allow you to grow your list by posting your info on social media platforms and your website if you have one.
Almost everyone has their cellphone within arms reach throughout most of the day. Studies have shown that 90% of all texts are read within the first 5 minutes. That means you can get your message out to your audience and get a 90% read rate within 5 minutes!!!
Because this type of marketing in permission based, you are only communicating with you clients that really care about your business and services. It is also a great way to promote any training specials you want to run for a particular time and even deliver workouts to your clients.
How to implement SlickText into your business:
· Create an account.
· Choose your package - Starting at $29/mo.
· Create your textword and drip campaigns to market your services.
· Incorporate your unique textword and phone number into your marketing channels.
· Create your monthly programs via a drip campaign.
· Create a 30 Day Challenge via drip campaign.
· Interact with your customers through the mobile app.
· This software is also scalable, so as your business and clientele base grow, you can always upgrade to a different package to meet your needs.
Show links:
Sign up for SlickText here: http://www.slicktext.com?ref=ac7e6ca5647eefa37126f1fe73b87118
Use coupon code for 15% off your first month: STR1418
Learn more about succeeding as a Virtual Fitness Professional here: https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/strength-and-conditioning-certifications/
Support the show (http://www.fitnessmentors.com)
Salut brings fitness trainers and their students together with a free live video streaming platform purpose-built for virtual fitness. The app allows trainers to schedule, stream, record, and monetize their virtual training business in one platform for free. Build the community you’ve always dreamed of with no gym or studio necessary.
With the app, individuals can join a live group fitness class or choose a recorded workout on demand. There are no membership fees and individuals can donate or tip the trainer based on their experience.
How to implement Salut to grow your online fitness business:
Joining the Salut platform will only expose you to even more people. This is another way to get your name and workouts out to a whole new network.
Show Links:
http://www.joinsalut.com
https://www.fitnessmentors.com/online-coaching-certification/
Support the show (http://www.fitnessmentors.com)
Being a trainer involves wearing many hats. From sales, marketing, and prospecting, your job requires many skills to ensure success.
To assist trainers with marketing and social media we are introducing Canva as a simple way to create great graphics for your business.
Canva allows you to create professional looking images and promotions with ease and requires zero graphic design skills.
Listen to this podcast to hear our review of this free service you can use to improve the look and feel of your fitness business.
Show links:
www.canva.com
https://www.fitnessmentors.com/facebook-marketing/
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/online-coaching-certification/
Support the show (http://www.fitnessmentors.com)
We are so excited to share with you our new Weekly Spotlight on Fitness Technology!
Every week we will share with you a new technology that will help enhance your business as a virtual fitness professional.
Check out this week's spotlight episode on a social media scheduling platform called Hootsuite. Hootsuite will help you schedule out your content for months in advance so you can focus your time conversing with the people interacting with your posts.
Show Links:
Subscribe to our YouTube here: https://youtu.be/wbVuVVc933o
https://www.hootsuite.com
https://www.fitnessmentors.com/podcast
https://www.fitnessmentors.com/facebook-marketing/
https://www.fitnessmentors.com/online-coaching-certification/
Support the show (http://www.fitnessmentors.com)
Are you considering an Exercise Science degree or asking yourself “what can you do with an exercise science degree?” to help plan for your future?
Whatever your stage — consideration, current Exercise Science student, or recent grad — this podcast is for you.
Join host Eddie Lester as he discusses the best exercise science career paths and necessary education.
Show Links:
https://www.fitnessmentors.com/exercise-science-careers/
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
According to the National Safety Council, there are about 468,000 injuries related to exercise each year.
It’s vital to protect yourself from financial setbacks if a client were to sue you for any of these injuries.
Acquiring the proper personal training insurance can help you protect all of the hard work you’ve done to get this far.
Join CPT Podcast host Eddie Lester to learn more about your options and needs for insurance as a personal trainer.
Show Links:
https://www.fitnessmentors.com/personal-trainer-insurance/
https://www.fitnessmentors.com/best-group-fitness-certification/
http://insurefitness.com/fitness-mentors-pro/
Support the show (http://www.fitnessmentors.com)
What are the best things to do right after you get certified?
Join CPT Podcast Host Eddie Lester as he provides insight into exactly what you should do right after you get certified as a personal trainer.
Show Links:
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/ultimate-virtual-bundle/
https://www.fitnessmentors.com/certification-bundles/
https://www.fitnessmentors.com/personal-trainer-ultimate-bundle/
https://www.fitnessmentors.com/personal-trainer-insurance/
Support the show (http://www.fitnessmentors.com)
The lockdowns that have devastated the fitness industry have created a new demand for virtual fitness options.
In fact, Peloton is up 113% over last year due to the COVID-19 restrictions for gyms and fitness centers.
So what does this mean for us, as personal trainers?
The good news is, Peloton can not replace the individualized experience of a real-life personal trainer.
Services like Peloton offer zero personalized feedback, so there are no suggestions for improvements in endurance, strength, or technique.
Peloton classes don’t care whether someone is there working out or not, so the platform lacks the accountability many clients need.
There is just no replacement for the value attached to the trusted rapport, social support, and individually tailored programs personal trainers provide clients.
But how do you create success as a Virtual Personal Trainer for the start of 2021?
This webinar will show you how to create a business plan on a monthly and daily basis to succeed in building a successful online training business.
Show Links:
Calendar Download: https://www.fitnessmentors.com/wp-content/uploads/2020/12/Virtual-Fit-Pros-Daily-Weekly-Monthly-Planner.docx
Ultimate Online Trainer Bundle:
The above bundle totals $1596 and we are offering it to you through the entire month of October for only $490.
That's over $1100 in savings that will help you crush it as an online personal trainer.
To get started purchase the Online Trainer Pro Course and use coupon code Webinar30.
This will load all the courses in the above bundle into your account.
https://www.fitnessmentors.com/personal-trainer-insurance/
https://www.fitnessmentors.com/issa-review/
Support the show (http://www.fitnessmentors.com)
One of the biggest struggles I've seen with new Health and Fitness Professionals is the lack of understanding of how to price your online fitness services.
This leads to confusion, doubt and discord when launching an online service or virtual fitness business.
Often times it even prevents trainers from going online at all, and missing out on making needed additional income.
Don't make this mistake!
This webinar simplifies and provides a process to show you how to price your services confidently and launch your virtual nutrition coaching business knowing the value of your offer.
Show Links:
https://www.fitnessmentors.com/virtual-nutrition-coach-certification/
https://www.fitnessmentors.com/nutrition-coach/
https://www.fitnessmentors.com/best-online-personal-training-software/
https://www.fitnessmentors.com/best-group-fitness-certification/
https://www.fitnessmentors.com/issa-vs-nasm/
https://www.fitnessmentors.com/issa-vs-ace/
Support the show (http://www.fitnessmentors.com)
Adding additional revenue streams to your business is a great way to increase overall income.
One of the most common revenue stream additions utilized by personal trainers is nutrition coaching.
But how do you start offering this service?
This webinar will show you how to set up a Virtual Nutrition Coaching revenue stream so you can immediately start increasing your income.
Presale Now Available using code: Nutrition300 at https://www.fitnessmentors.com/virtual-nutrition-coach-certification/
Show Links:
https://www.fitnessmentors.com/virtual-nutrition-coach-certification/
https://www.fitnessmentors.com/online-coaching-certification/
https://www.fitnessmentors.com/best-personal-trainer-certification/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/exercise-science-careers/
https://www.fitnessmentors.com/free-nasm-cpt-study-guide/
Support the show (http://www.fitnessmentors.com)
For many trainers there has been a large mystification around acquiring clients online.
How is it done? Is it hard?
You have been working to transition current clients to virtual training options, but now it is time to understand how to acquire new clients online.
This webinar is to simplify and provide a process so you can learn to generate consistent leads to grow your online training business.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/meal-plan-templates/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/facebook-marketing/
Support the show (http://www.fitnessmentors.com)
So many gyms have been forced to close their doors to members and clients for the last 6+ months.
This has lead to gym closures, bankruptcies, trainers being out of work, and a decline in local health.
In this podcast, host Eddie Lester chats with co-owners of Real Fitness in Playa Del Rey, CA to learn about their swift response to maintain a successful business while battling the affects of COVID-19 restrictions.
Also announced is the best Online Trainer Bundle ever offered to help trainers and gyms immediately start training virtually and regrow their lost incomes.
This Bundle includes:
The above bundle totals $1596 and we are offering it to you through the entire month of October for only $490.
Use Coupon Code Webinar30 at checkout through this link: https://www.fitnessmentors.com/certified-online-personal-trainer/
Show links:
https://www.RFTrain.com
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/meal-plan-templates/
https://www.fitnessmentors.com/facebook-marketing/
Support the show (http://www.fitnessmentors.com)
What happened to the more than 100,000 Personal Trainers working in Big Box gyms when COVID-19 hit?
So many of them were furloughed with no pay and left hanging with no source of income.
Some knew that they needed to transition to private training to make ends meet.
This podcast unveils the story of Gilbert Camacho, a top 100 Personal Trainer in the 24 Hour Fitness company, who made the adjustment to private training.
Discover how he persevered through one of the most shocking hits to the fitness industry in living memory.
Show links:
https://www.fitnessmentors.com/business-and-sales-ceu-course/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/issa-vs-nasm/
Support the show (http://www.fitnessmentors.com)
As we all know, the way we live and work has completely changed in the last 6 months.
From gyms closing and in-person training pretty much at a standstill, what options are available for us personal trainers?
Do we just give up and look for a new career or industry? I've seen so many trainers choose this option, as they felt is was their last resort.
What about the huge financial impact this has had on ourselves and our families?
Even as I write this today, media outlets are talking about another possible lockdown.
It's clear the industry has changed overnight and myself and everyone here at Fitness Mentors are ready to help you adapt.
This webinar/podcast discusses the 6 easy to create revenue streams for virtual fitness professionals that will lead you to creating a full time career.
Special Offer: In this webinar we also announced the best bundle ever offered to help you crush it as an Online Personal Trainer.
This Bundle includes:
The above bundle totals $1596 and we are offering it to you through the entire month of October for only $490.
That's over $1100 in savings that will help you crush it as an online personal trainer.
To get started purchase the Online Trainer Pro Course and use coupon code Webinar30. (https://www.fitnessmentors.com/certified-online-personal-trainer/)
This will load all the courses in the above bundle into your account.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/meal-plan-templates/
https://www.fitnessmentors.com/facebook-marketing/
Support the show (http://www.fitnessmentors.com)
Over 20 percent of personal trainers that get certified stop pursuing the PT career path after only one year.
This is often because personal trainers are selling to clients without understanding why people buy services like personal training in the first place.
This leads to lost sales, frustration, and eventually giving up.
Understanding why people buy personal training will help you create a sales, marketing and positioning strategy that will lead to increased leads and converted sales.
Join host Eddie Lester to listen and learn how to utilize this this approach to succeed as a personal trainer.
Show links:
Webinar October 6th: https://us02web.zoom.us/webinar/register/1616014937253/WN_mWVigg-JSXWBA9Na_iG8qg
https://www.fitnessmentors.com/business-and-sales-ceu-course/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/best-personal-trainer-certification/
https://www.fitnessmentors.com/best-group-fitness-certification/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
Support the show (http://www.fitnessmentors.com)
For many trainers there has been a large mystification around earning money online.
How is it done? Is it hard?
You have been working to transition current clients to virtual training options, but now it is time to understand how to make money by streaming workouts so your clients can follow along.
This webinar is to simplify and provide a process so you can learn to live stream virtual workouts and grow your online training business through a new revenue stream.
The webinar, in which we partnered with the free streaming platform Salut, will lay out a simple plan for you to train virtually and expose yourself to additional income and hundreds of potential private training clients each month.
What will you learn?
As an online personal trainer, you have many options on how to use your certification to spread your knowledge outside of in-person sessions.
This webinar focuses on two online training methods out of the six available:
✅ Online Group Personal Training
✅ Live Video Streaming Broadcasts/Workouts Online
If you are looking to learn how to operate and establish the below methodologies of online training check out our Certified Online Personal Trainer Certification.
Show Links:
https://www.fitnessmentors.com/best-group-fitness-certification/
https://www.fitnessmentors.com/certified-online-personal-trainer/
Support the show (http://www.fitnessmentors.com)
So many trainers enter the industry with a passion to help others, but it often doesn't translate to success. This leads to frustration and sometimes a career change away from what they are most passionate about.
This podcast episode addresses one of the biggest challenges facing trainers, "How can I get more clients and increase sales?"
Join host Eddie Lester as he discusses how simply listening can be the optimal path towards increasing your personal training sales.
This fits with Fitness Mentors vision of the more trainers that are successful the more healthy humans the world will consist of.
Show Links:
FB Group to help you pass your Certification Exam. https://www.facebook.com/groups/personaltrainerunity
https://www.fitnessmentors.com/facebook-marketing/
https://www.fitnessmentors.com/business-and-sales-ceu-course/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Matt Dipietro, founder of Salut, joins host Eddie Lester to discuss the future of connecting with fitness clients online.
Navigating live streaming platforms that are geared towards other industries has been a huge challenge for fitness professionals over the last 5 months.
Fitness professionals need an all in one streaming platform to allow for HD Video, accept payments, build a community following, organize and list all classes, and allow for discovery from new customers.
What is crazy is that Salut is offering all of the above free for all trainers. Listen to learn how to be a part of Salut and this new fitness revolution.
Show Links:
Become a Salut Ambassador: www.joinsalut.com/ambassadors
Become a Virtual Group Fitness Instructor: https://www.fitnessmentors.com/virtual-group-fitness-instructor-certification/
Become a Certified Online Personal Trainer: https://www.fitnessmentors.com/certified-online-personal-trainer/
Learn more about Salut: http://www.joinsalut.com/
Support the show (http://www.fitnessmentors.com)
What are the Best Personal Trainer Books?
CPT Podcast Host Eddie Lester provides 13 recommendations to add to your reading list from the blog: https://www.fitnessmentors.com/personal-training-books/
Check them out below:
Business and Sales: The Guide to Success as a Personal Trainer: https://amzn.to/2P36COe
Little Red Book of Selling: https://amzn.to/30QOooC
Becoming a Supple Leopard: https://amzn.to/2OY5viN
Strength Training Anatomy: https://amzn.to/32YIVyx
Get Buffed I-IV: https://amzn.to/2BB6rXh
Olympic Lifting: A Complete Guide for Athletes and Coaches: http://amzn.to/2q3JpQt
Essentials of Strength Training and Conditioning: https://amzn.to/3gavLlS
Good Calories, Bad Calories: http://amzn.to/2q3o4XB
Wired to Eat: http://amzn.to/2q6fcOL
Know: A Spiritual Wake-Up Call: https://amzn.to/2Dd7cGa
The 4-Hour Work Week: http://amzn.to/2q3xG4j
Go Right: A Logical Justification for Pursuing your Dreams: https://amzn.to/32ZAKC1
Change Maker: https://amzn.to/30Vl54f
Support the show (http://www.fitnessmentors.com)
I have seen so many fitness professionals fail on social media as they approach it without a plan or strategy for success. This leads to a ton of wasted time costing trainers thousands of dollars.
In an effort to bring structure and strategy to your time on social media, this podcast delivers 4 tips to help generate leads and grow a social media following.
What types of lead generating tips have worked best for you on social media?
Show Links:
https://www.fitnessmentors.com/facebook-marketing/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/best-online-personal-training-software/
https://www.fitnessmentors.com/best-online-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Learn about how Fitness Mentors is changing the Fitness Education industry with new Head Instructor Mark Aquino.
Mark joins your host Eddie Lester to talk about the future of the fitness industry and the dire need for personalized guidance to help trainers succeed.
Also announced is Fitness Mentors new free study group hosted on Zoom every Wednesday at 7pm Eastern/4pm Pacific. For updates, more information and to attend our free study group join our Facebook group here: https://www.facebook.com/groups/personaltrainerunity
Show links:
https://www.fitnessmentors.com/free-nasm-cpt-study-guide/
https://www.fitnessmentors.com/free-ace-cpt-study-guide/
https://www.fitnessmentors.com/free-nasm-practice-test/
https://www.fitnessmentors.com/free-ace-cpt-practice-test/
Support the show (http://www.fitnessmentors.com)
Often times program design for online clients appears harder for personal trainers to create. They feel confused as who is going to explain the exercises and ensure that their clients are performing them correctly.
This leads to a further belief that online training is not as effective as in-person training.
This podcast eliminates the confusion and provides a simple approach to creating easy to follow and effective online fitness programs.
Show links:
https://www.fitnessmentors.com/program-design-specialist-ceu-course/
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
Support the show (http://www.fitnessmentors.com)
What does an effective Facebook Strategy for client acquisition look like?
Join host Eddie Lester as he announces the Launch of Fitness Mentors new course: Facebook Success for Personal Trainers, and provides insight into what strategies work to gain clients online.
How much time should you spend on Facebook per day?
What should you focus that time on?
Tune in to find out more and increase your client list by 5-10 new people per month.
Show links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/best-online-personal-trainer-certification/
https://www.fitnessmentors.com/best-health-coach-certification/
Support the show (http://www.fitnessmentors.com)
Self Growth is one of the most important elements of improving your life and career as a personal trainer.
Every day we go out into the world and experience life. The current events of the last week have brought a large mix of emotions for all. Choosing love over hate and equality over racism through experiencing these emotions in a responsible way, can move you toward self growth and an open mind for improving your business approach.
This podcast discusses how to view negative occurrences with an outlook of positivity, responsibility and opportunity.
Show links:
https://www.fitnessmentors.com/podcast/
https://perfect-life-awakening.thinkific.com/collections
Support the show (http://www.fitnessmentors.com)
We are excited to announce the FM Online Trainer Mentorship!
Fitness Mentors is now offering an opportunity to personally work with FM Head Instructor Eddie Lester and high performing online Coach, Jessica Hout-Freeman as well as a group of enthusiastic trainers in a new Online Trainer Mentorship program.
What is the Fitness Mentors Online Trainer Mentorship program?
An ongoing live open forum style class lead by an expert Online Personal Trainers in the Fitness Industry. This one hour meeting will take place every Monday at 10am PST and is designed to provide you with the tools and accountability to successfully build your business.
Who’s it for?
Trainers of all levels looking to uplevel their current business practices and develop within a community of like minded professionals. If you are struggling with getting from where you are to where you want to be, if you are looking for guided support and practical advice from an expert in the field, if you are having trouble holding yourself to completing your course assignments and progressing through your certification, if you passed your certification but are thinking: now what? If you are moving your current PT practices online for the first time, if you need more resources to answer the how questions- any and all trainers will benefit from involved in this group.
What are we going to do?
Dive deeper into what it takes to create your vision with authenticity and clear direction. Work through the challenges of managing and growing your Personal Training services with intention. We will share our stories and experiences with big takeaways and actionable steps towards personal and professional expansion. Jessica your Coach will be providing you with the tools and holding you accountable!
When does it start?
Every Monday starting June 1, 2020 10-11am PST. It is open enrollment and can be joined at any point.
What is the Investment?
$199/month for those currently enrolled in the Fitness Mentors Certified Online Personal Trainer course.
How do I enroll?
Complete this application form to reserve your spot: https://docs.google.com/forms/d/e/1FAIpQLSdJedUkIEo_COvJRGU6vHvuIqFg3cIQVM_WF3kHODkECaQwvg/viewform
Only 10 Spots will be at the $199/mo rate so reserve now.
Learn more here: https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Many trainers get confused when trying to get help moving their business online. This leads to in-action and most trainers never get their business off ground. This leads to thousands of dollars of lost revenue every month that could be used to support their life and families.
With the future of the fitness industry opening up major opportunity in the online space, what is the best route to go to learn how to earn income online, train more clients and get the credential that stands out?
Join Eddie Lester as he discusses the 5 best Online Personal Trainer Certifications and the characteristics that make them stand out.
Blog Link:
https://www.fitnessmentors.com/best-online-personal-trainer-certification/
Show links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
As becoming an effective coach becomes pivotal with the new future of online personal training, the need for trainers to understand internal and external coaching techniques grows.
Dr. August Lemming, author of Psychology ofCoaching: Fitness Professionals Guide to Behavior Modification,joins host Eddie Lester to discuss the deeper need for individual growth to enhance the coaching of others.
Truly touching on the deeper meaning of coaching, this podcast will enhance the way you approach you everyday clients and online training clients.
Show links:
www.augustleming.com
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Join host Eddie Lester as he discusses the new future of the fitness industry.
The impact of the COVID-19 pandemic has shifted the spectrum of what a fitness offering and service looks like.
Listen in as Fitness Mentors provides bold predictions about what the personal training landscape will look like and the best ways to succeed for the new reality of the fitness industry.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
A lot of confusion occurs with how you can provide the best accountability and value on a daily basis with your clients.
Without knowing the best practices it is very likely to lose online training clients after only a month or so, which can lead to self doubt and questioning your new career path.
I've even seen people completely give up and return to the dollar per unit time muck.
This webinar focuses on discovering the necessary processes to monitor client progress, which optimizes accountability and boosts client retention.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
One of the biggest struggles I've seen with new online personal trainers is the lack of understanding of how to price your online personal training services.
This leads to confusion, doubt and discord when launching an online personal training business. Often times it even prevents online personal trainers from going online at all, and missing out on making needed additional income.
This webinar simplifies and provides a process so you can learn to price you services confidently and launch your business knowing the value of your offer.
Show Links:
https://www.fitnessmentors.com/copt-webinar/
https://www.fitnessmentors.com/pricing-structure/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/best-personal-trainer-certification/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
Support the show (http://www.fitnessmentors.com)
For many trainers there has been a large mystification around acquiring clients online.
How is it done? Is it hard?
You have been working to transition current clients to virtual training options, but now it is time to understand how to acquire new clients online.
This webinar is to simplify and provide a process so you can learn to generate consistent leads to grow your online training business.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/meal-plan-templates/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
Support the show (http://www.fitnessmentors.com)
One of the biggest barriers we have been hearing the last two weeks has been that trainers feel they do not have the money or funds to start training clients online.
In this webinar turned podcast, Eddie Lester shows you exactly what you need to have to train online and the free tools you need to deliver a great customer experience.
Text: ONLINE TRAINER To: 31996 for free access to the business building section of the Certified Online Personal Training Certification.
Show Links:
Template Download: https://www.fitnessmentors.com/wp-content/uploads/2020/03/Starting-Strength-Program-Free-Edition.pptx
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
Support the show (http://www.fitnessmentors.com)
As personal trainers we are being forced out of the gyms we work at because of the government recommendations for public health and safety.
In this episode I join up with Chris Cooper from Two Brain Business to discuss the things you can be doing to help yourself and your gym succeed during this time of hardship.
Text: Online Trainer To: 31996 to enroll in our course to start building your Online Personal Training Business.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://twobrainbusiness.com/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
Bonuses to help you take your gym members or private personal training online:
https://www.fitnessmentors.com/free-personal-training-program-design-template/
https://www.fitnessmentors.com/free-meal-plan-template/
Support the show (http://www.fitnessmentors.com)
Coronavirus as of 3/17 has shut down almost the entire fitness industry in the USA. How can you quickly adapt so you don't lose needed income during this pandemic?
Eddie Lester from Fitness Mentors joins David Pitts and Geoff Chaney from Off Day Trainer to discuss the way you can quickly adapt and continue to train clients online.
Show Links:
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/meal-plan-templates/
https://www.fitnessmentors.com/podcast/
https://www.fitnessmentors.com/copt-webinar/
https://offdaytrainer.com/fitnessmentors
Support the show (http://www.fitnessmentors.com)
Learn how to become a personal trainer in 5 simple steps.
Join Eddie Lester as he discusses everything from choosing a certification to starting your career as a Certified Personal Trainer.
Topics Include:
- How long does it take to become a personal trainer?
- How much can you make as a personal trainer?
- What is the best personal training certification for you?
- How to start as a personal trainer?
Show Links:
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/how-to-become-a-personal-trainer/
https://www.fitnessmentors.com/personal-trainer-salary/
https://www.fitnessmentors.com/best-personal-trainer-certification/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
Support the show (http://www.fitnessmentors.com)
Discover how to overcome the common barriers that prevent personal trainers from taking their business online.
These barriers prevent some of the best trainers from earning more income and increasing their personal and financial freedom.
Show Links:
https://www.fitnessmentors.com/copt-webinar/
https://www.fitnessmentors.com/certified-online-personal-trainer/
http://fitnessmentors.com/personal-training-program-design-templates/
https://www.fitnessmentors.com/how-to-become-an-online-personal-trainer/
Barriers Discussed:
Support the show (http://www.fitnessmentors.com)
What basic marketing and start up strategies are best to get your personal training business up a running?
Join Guest Kelly Coulter and Host Eddie Lester as they get you the information you need to successfully begin training privately and online.
Episode Links:
https://www.FitProsConnect.com
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/business-and-sales-ceu-course/
https://www.facebook.com/groups/FitnessProsIdeas/
https://www.coulterwebpros.com/blog/how-do-i-get-my-first-customers
Support the show (http://www.fitnessmentors.com)
Choosing a specific population to focus your marketing efforts on can lead to significant gains in client acquisition.
Join Eddie as he provides actionable advice to take this step and reap the benefits.
Episode links:
https://www.fitnessmentors.com/personal-trainer-certification/
https://www.fitnessmentors.com/certified-online-personal-trainer/
https://www.fitnessmentors.com/business-and-sales-ceu-course/
Support the show (http://www.fitnessmentors.com)
What is the best Personal Training Certification?
Join Eddie Lester as he discusses the top Certified Personal Trainer Certifications. Discover the information that will help you choose which certification to pursuit like:
Check out our blog at the link below:
https://www.fitnessmentors.com/best-personal-trainer-certification/
Learn more about becoming a CPT here:
https://www.fitnessmentors.com/personal-trainer-certification/
Support the show (http://www.fitnessmentors.com)
Join Eddie as he discusses the typical salaries of Gym Personal Trainers, Private Personal Trainers, and Online Personal Trainers. Also learn Eddie's recommendation for the best gym to work at. Stay until the end to get the best advice on what might be the best personal trainer career road map.
www.fitnessmentors.com/podcast
Support the show (http://www.fitnessmentors.com)
Discuss how limiting beliefs could be holding you back from succeeding in your personal life and in your career as a Certified Personal Trainer. Learn what role emotions have as a guide for self discovery.
www.fitnessmentors.com/podcast
Support the show (http://www.fitnessmentors.com)
Join host Eddie Lester and one of the most successful Online Personal Trainers, Anna Victoria, as they discuss the start up process of creating an online fitness business. This is tied in with the bigger picture of how your daily actions truly can make an impact on the world, however big or small.
Learn about becoming an Online Personal Trainer here: https://www.fitnessmentors.com/certified-online-personal-trainer/
Learn more about Anna Victoria here: https://annavictoria.com/ and https://fitbodyapp.com/ . Instagram: @fitbodyapp @Anna Victoria
Support the show (http://www.fitnessmentors.com)
The Certified Personal Trainer Podcast - Episode 2
Join Eddie Lester and guest David Pitts as they discuss the importance of creating a client care process for improving your customer experience as a certified personal trainer.
https://www.fitnessmentors.com/personal-trainer-certification/
https://offdaytrainer.com/start/fitness-mentors/
Support the show (http://www.fitnessmentors.com)
Show Notes:
Discovery of You and Your Business
Core values: What connects you to your purpose? What are the guidelines for living your purpose or doing what you’re doing?
Process for determining Core Values:
Take a business or a person that you like or admire and ask:
Repeat until you find your core value just below Source, God, Love, Etc.
Fitness Mentors Core values:
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