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I’ve found that there is always some beauty left — in nature, sunshine, freedom, in yourself; these can all help you.”~ Anne Frank E.M. Forster said, “Only connect.” I’ve held this as my motto for PR and it also applies to all of us in this moment of “social distancing.” I just received an email…
The post Retreat vs lockdown: Use Virtual Presentations to Sell Books or Programs Without Leaving Home first appeared on Susan Harrow.
Sell your book idea BEFORE you write your book. By…. writing a book proposal. I share with you the key elements necessary to get the right literary agent for you. You’ll also discover what you must include (and what NOT to include) in your book proposal to get a book deal with a top New York publishing house. Even if you’re not ready yet you’ll find out what it takes to get that big book deal so you can start prepping now.
The post How You Can Get a 6 Figure Book Advance first appeared on Susan Harrow.
The phone rings. You hear an authoritative voice say, “Hello, I'm the producer of...Good Morning America or the Today Show, or Fox News or any other top talk show, you name it. This is your big moment, the break you've been waiting for. After you catch your breath what do you do? I’ll share 4 secrets that will help you pass the “audition,” your first call from a producer.
The post 4 Secrets To Becoming A Guest On Top TV Talk Shows first appeared on Susan Harrow.
Your book. In the hands of a literary agent who loves you. Next year. Yes! I have been cleaning house. Literally. My office. My computer. Assessing. Evaluating. Clearing out the old to bring in the new for next year. And….I found this extensive list of literary agents in many different genres that I had created a while…
The post 10 Best Resources to Find a Literary Agent – And Sell Your Book to a Top Publisher first appeared on Susan Harrow.
Many people see getting on TV as holy-grail to getting publicity. Oprah was the leader in making careers overnight. Other shows don’t necessarily have the same instant influence that Oprah had, but a four-minute segment on a major morning talk or news show can still have that magic formula effect. While getting on TV can…
The post How Can I Get on TV? 3 Steps to Getting the Spotlight and Doubling Your Business first appeared on Susan Harrow.
So many people call themselves thought leaders now - but they aren't. To be a thought leader takes some doing. It's not so much about being original as it is about putting things together in an original way. Thought leadership marketing comes down to packaging your knowledge, skills, abilities, experiences, and yes, your thoughts in a way that makes you media worthy and worth listening to by your audience—a huge audience. Follow these nine steps to get going on the path to be respected, heard and reverberated out into the world.
The post 9 Steps to Be a Thought Leader — and Become a Media Darling first appeared on Susan Harrow.
The Oprah Effect is Not Dead. In fact, it's very much alive...
Do you want to know how to boost your business 60% or more in the blink of an eye?
Get into O, The Oprah Magazine. Oprah's high visibility, super popular magazine that is read avidly by over 2.6 million. But get this, the pass on rate is estimated to be 6 people per issue. That means that when you get featured, mentioned, or quoted over 18 million people read about you -- and buy. 18 million! It doesn't take a marketing degree to know that getting into O is an amazing opportunity for any business.
The Oprah Effect is alive and well and hundreds of people are getting into O, The Oprah Magazine every month.
Why not you?
The post The Oprah Effect is Not Dead first appeared on Susan Harrow.
Getting featured in O, the Oprah Magazine, is like winning the Academy Award. It's a distinction that validates your product like no other publication.
In fact, getting featured in O helped raise one entrepreneur’s sales by 60% in just 30 days. But that was just the tip of the iceberg. The mention brought much needed awareness to a cause close to her heart--breast cancer. Thanks to O, The Oprah Magazine the issue is now visible on a grand scale.
The post Pitching Oprah Magazine: How to Get Featured in O Magazine & Instantly Skyrocket Your Sales first appeared on Susan Harrow.