The Bellwether Senior Living Podcast: Recent Episodes

Bell PR & Marketing

The Bellwether Senior Living Podcast is one part marketing insights, one part industry trends and all parts fun. The Bellwether Builders at Bell PR and Marketing wanted to build a better podcast - so we did! Join us for insightful commentary, the latest from your senior marketing peers and a few surprises along the way. Are you a Bellwether? You will be if you listen to this podcast!

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On this episode, Jeff talks with Paula Bano, executive director of MBK Senior Living about the importance of culture to success in the senior living industry.

MBK Senior Living Website

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Jeff welcomes Nicole Will, founder of willGather and the Gi Gi Betty co. From aspirations in nursing to a purposeful podcast and boutique built for caregivers, Nicole offers a unique business model worth hearing about!

willGather Website

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Bell PR & Marketing Website

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In this episode, Jeff interviews Danica Loftin, Marketing Director at Topeka Presbyterian Manor in Topeka, KS. Danica is a world-class connector of people, which fits perfectly into her role at "The Manor." Jeff and Danica explore how the connections we make can make all the difference in finding a community that's right for us or a loved one.

Topeka Presbyterian Manor Website

Find Topeka Presbyterian Manor on Facebook!

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Bell PR & Marketing Website

Bell PR & Marketing LinkedIn

Jeff Bell LinkedIn

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Jeff talks with Kevin Smith, a fitness trainer in the Denver area, about all things senior fitness. Fun fact: Jeff and Kevin met in college in Kansas!

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Jeff Bell LinkedIn

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In this episode Jeff speaks with Heather Lynch, CEO of Moon Mountain Senior Living Consulting, LLC. They discuss the changing landscape of senior living sales, her decision to found Moon Mountain and the outlook for a post-pandemic senior living world that’s ripe for change.

Connect with Heather Linkedin

Moon Mountain Senior Living Consulting Website

Find Moon Mountain Senior Living Consulting on YouTube!

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Jeff Bell LinkedIn

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In this episode, Jeff interviews Andrew Hall, co-founder of No Story Lost. Discussion includes their unique business model, the importance of allowing our loved ones to share their stories in permanent form and a very cool appearance on the Canadian equivalent of Shark Tank!

Check out No Story Lost at their website: nostorylost.com

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Bell PR & Marketing Website

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Jeff Bell LinkedIn

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Join experts from one of the leading PR firms in the senior living space for a webinar on "How to Win at Media Readiness." The simple truth is that most senior providers don't plan to fail at crisis communications, they just fail to plan.  The solution is to adopt a stance of proactive media readiness, and you're invited to learn exactly how that process works by watching this webinar.

Topics Covered:

• Media Mastery: Emerge with a stronger brand from a crisis

• Media Training: How to write your own headline

• The Crisis Coms Plan: How to develop a media "play book"

• Media Partnering: Become "unofficial allies" with local media

• Lots More Including an Interactive Q&A

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Jeff Bell LinkedIn

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Jeff chats with Joy Keels, Vice President of Affordable Housing for Methodist Retirement Communities (www.mrcaff.org). This important conversation touches on the often overlooked issue of HUD assistance for older adults and how faith-based organizations like MRC are serving seniors from all walks of life.

Connect with Joy:

Methodist Retirement Communities Website

Methodist Retirement Communities IG: @mrcseniors

Methodist Retirement Communities Facebook

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Bell PR & Marketing Website

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Jeff Bell LinkedIn

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On this episode, Jeff speaks with Ward Phillips, VP of Business Development with WesleyLife, a health and wellbeing provider with senior communities and services based in Iowa. The changing face of senior living services is discussed, along with the post-pandemic "state of the industry," as well as the many offerings that are helping to shape WesleyLife as a leader in the industry for years to come.

Connect with Ward:

WesleyLife Website

WesleyLife IG: @wlifeia

WesleyLife Facebook

WesleyLife LinkedIn

Connect with Bell PR & Marketing:

Bell PR & Marketing Website

Bell PR & Marketing LinkedIn

Jeff Bell LinkedIn

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In our inaugural episode Jeff talks with James Lee, co-founder and CEO of Bella Groves, about his vision for the future of dementia care - and senior living. Located just north of San Antonio, Bella Groves is doing dementia care differently. On a podcast for Bellwethers, you won't find a better example than James and the Bella Groves team. Unconditional Joy - that's their motto. Does it get any better?

Connect with James:

Bella Groves Website

Bella Groves IG: @bellagrovesjoy

Bella Groves Facebook

Bella Groves LinkedIn

James Lee Linkedin

Connect with Bell PR & Marketing:

Bell PR & Marketing Website

Bell PR & Marketing LinkedIn

Jeff Bell LinkedIn