Avidly UK&CA Marketing Podcast: Recent Episodes
Avidly UK&CA
A collection of podcasts from the most experienced HubSpot partner in the UK. All episodes are there to help everyone Grow, Learn and Enjoy. Shows include:
INBOUND AFTER HOURS (a discussion of all things marketing) PAID MEDIA PODCAST (Learn all about improving your paid media strategy) DESIGN VS (Avidly UK's designer debates a various topics are creative marketing) TRENDING UPWARDS (Improve your SEO tactics) MANAGING DIGITAL PROJECTS (Learn how to manage and organise your marketing team) THE STRATEGIST PLAYBOOK (Join the Avidly team as they overcome marketing challenges in HubSpot)
Azeem has spent a few years looking at, and researching diversity and inclusion within the marketing sector, as well as polling the industry anonymously. In this talk, he will share the results, as well as a critical look at why progress has been so slow - and give tips for people of all backgrounds to be better allies to marketers who are from minority cultural backgrounds.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social:
https://www.instagram.com/digital22online
https://www.instagram.com/digital22life
https://www.facebook.com/D22Ltd/
https://www.linkedin.com/company/digital-22
If you have ever done a HubSpot certification then you will know who this man is and just how excited he is to tell you about HubSpot. Off the back of his first in person talk in the UK at Love Inbound 2022, Kyle Jepson sits down with us to elaborate on some of his talk and dive deeper into the world of educational video production.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social:
https://www.instagram.com/digital22online
https://www.instagram.com/digital22life
https://www.facebook.com/D22Ltd/
https://www.linkedin.com/company/digital-22
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social:
https://www.instagram.com/digital22online
https://www.instagram.com/digital22life
https://www.facebook.com/D22Ltd/
https://www.linkedin.com/company/digital-22
What's the difference between SEO work in-house vs an agency? Watch the latest episode of Trending Upwards with our experienced SEO specialists to find out which one works better for you.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social:
https://www.instagram.com/digital22online
https://www.instagram.com/digital22life
https://www.facebook.com/D22Ltd/
https://www.linkedin.com/company/digital-22
Planning is one thing, but planning for a designer is a different ball game altogether. Joining Bilal this week on the podcast is the Avidly UK & CA Projects team. They discuss managing projects with designers to overcome obstacles and meet deadlines — while maintaining quality in delivery.
Check out our other Avidly podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Avidly UK video hub: https://video.digital22.com/
Want a glimpse behind the scenes at Avidly life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social:
https://www.instagram.com/digital22online
https://www.instagram.com/digital22life
https://www.facebook.com/D22Ltd/
https://www.linkedin.com/company/digital-22
Are you a small business? Need assistance getting the most out of your PPC budget? We can help! Check out this video to discover 'What Not To Do' and more importantly 'What To Do' when running PPC campaigns to get the most out of your budget.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
For episode 3 of The Strategist Playbook, Sam is joined by SEO expert Anthony Biggs to discuss all of the factors that could contribute to not being able to rank for a target keyword. The two approached the problem from two angles, what to look for when you aren't ranking in SERPs at all and how to approach things if you are ranking, but not on the 1st page. Watch the episode now and make ranking worries a thing of the past.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
In this episode of Managing Digital Projects we discuss why it's important to have project deadlines and how to meet them.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
In this episode of trending upwards we discuss the importance of website structure and crawl-ability in improving your rankings and the pitfalls of having a website that isn't easy to crawl.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Design debates Designer in this episode! Hear all of the insights from two designers who discuss how they made it into the design industry and how they continue to take on everyday challenges.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Looking to invest in your Paid Advertising career? Wether you are just beginning or looking to level up, this episode will cover the variety of certification & course out there to help you progress in your carer and give you a deepening understand of digital marketing in general.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Are you running PPC in house? In this Episode we discuss the Pointers we have for you, as well as flagging potential pit-falls to stay aware of.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Sam and Christian discuss the intricacies of planning a digital marketing strategy in 2022 and offer their thoughts on best practices for the year ahead.
2021 reviews, campaign planning cycles and channels, it's all on the table.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
We look back at the videos we created both internally and for clients during 2021 and give you our top 5 tips for mistakes you should avoid when creating your video marketing strategy in 2022.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
How much does Paid Advertising cost?
Auction image reference: https://www.vertical-leap.uk/blog/how-much-do-google-ads-cost/
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Join Amy and Heather as they navigate the recent working from home news, and how they can keep things top quality for clients without climbing the walls
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
In this episode, the strategists discuss another common B2B challenge - what to do when you're not getting enough leads. Listen to the team as they talk through the way they'd approach things and the tactics they'd use.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
We are hiring! Join our Content team as we discuss in depth what makes this new role so exciting and find out if you would be a perfect candidate.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
After his first bout, Bilal goes head to head once again with Raza Kazi, but also joining them is Paul Mortimer, seasoned copywriter at Digital 22.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Yaniv Siegel, Vidyard’s EMEA Sales Manager, describes what sales prospecting videos you should be making based on data they’re seeing.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Sam's Manchester HUG talk: https://video.digital22.com/watch/rHfUtb3x2ZKcErogNBhLuL
Blog optimisation tool: https://www.animalz.co/
HubSpot grader tool: https://website.grader.com/
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6MsNsW5qUhBMnLGnEtbXl8
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
This week we sit down to discuss effective and efficient planning of digital projects in a marketing agency and how you can apply these ideas to your business.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
In this episode we look at what a Paid Social Media Manager does, including research, testing and most importantly, conversion tracking! If you manage your own Paid Social have a listen and let us know what you would like us to cover next.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
This episode brings two creatives of different disciplines together. I’m joined by Raza Kazi, our Content Manager here at Digital 22.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Check out our Digital 22 video hub: https://video.digital22.com/
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Check out our Digital 22 video hub: https://knowledge.vidyard.com/hc/en-us
Want a glimpse behind the scenes at D22 life, then check out our Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
In this episode we run through what a PPC manager does and how they go about their role, including the tools used. We discuss Campaign Set up, Research, Conversion Set Up, Paid Search Optimisation then we finish with running through a typical day for a PPC Manager.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Check out our Digital 22 video hub: https://knowledge.vidyard.com/hc/en-us
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Understanding the benefits of 1-1 video communication is one thing. Getting comfortable enough on camera to bring results is another thing entirely. Join Tom Burgess, Senior Partner Enablement Manager at Vidyard, to find out how to make sure you and your team adopt video communication effectively in your organisation.
Vidyard knowledge base: https://knowledge.vidyard.com/hc/en-us
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Check out our Digital 22 video hub: https://knowledge.vidyard.com/hc/en-us
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Most agencies keep their ways of working secret, we don't. Why have we taken this approach? What are the pros and cons? What are the perceived risks? we unpack it all in this episode of Inbound After Hours.
EPIOSDE LINKS: https://events.hubspot.com/manchester-uk/ https://learn.keyy.org/inbound-after-hours https://www.digital22.com/free-2021-training https://video.digital22.com/
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
In this episode we discuss. Joining Bilal this week are Chris Ellis, Lead PPC Specialist and Sam Wright, marketing strategist at Digital 22.
Paid Media Podcast Episode 02: https://youtu.be/Kh03jEiUMMg
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Today we discuss all the other options when it comes to marketing your business online. Whether that be Search, Display, Social or Content!
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Believe in the power of video in sales and business generally, but nervous about being on camera? Katie Bentz, Partner Manager at Vidyard, breaks down how she overcame the fear of being on camera in a sales role and shares some amazing advice. Everything from how to minimise the feeling nervousness to building the right habits… including when NOT to use video.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
We recently surpassed 100 subscribers on YouTube but why is that important and what happens now? In other news, this episode has a brand new visual style. Why have we made the change and why is it important to adapt and grow your filming style? Finally, Jon and Paul both discuss the latest updates and trends they are excited about in the world of digital video marketing and tech.
Watch Re:connection here: https://www.vidyard.com/press-releases/new-documentary-film-reconnection/
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Finding a trustworthy agency can be a real challenge, especially if you are new to SEO. In this podcast we discuss exactly what you need to look for and questions you should be asking in order to make a sound business decision.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
On our very first episode we kick things off with a light discussion on what makes anyone a creative. Joining Bilal Padia this week is Molly Johnston, creative writer and marketing coordinator at Digital 22.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
This episode covers recent questions the SEO team have had from clients about adding a lot of pages to their websites with little content on. We discuss why people used to do it and our current views about how it isn't useful to the users and Google want to please searches so they return to the search engine. Content takes a lot of time to rank and investing the time providing useful content is always the priority.
Check out our other Digital 22 podcasts here: https://youtube.com/playlist?list=PLpPJHPUaQnN6ngzS-EOexZ6s7bYlxscm7
Want a glimpse behind the scenes at D22 life, then check out of Vlog series: https://youtube.com/playlist?list=PLpPJHPUaQnN5VmEN-hHD-cOKgw_CoFBcB
Follow us on social: https://www.instagram.com/digital22online https://www.instagram.com/digital22life https://www.facebook.com/D22Ltd/ https://www.linkedin.com/company/digital-22
Molly, Raza and Will discuss the dreaded writer's block in the latest episode of Explicit Content. Whether you work in an agency or in-house role, you're likely to be up against it. The guys have provided some tips to overcome the barrier, including taking inspiration from other people's content, collaborating where you can with teammates, having a change of scenery and even dabbling on dating sites.
With three different perspectives on the challenge that plagues writers most, there's something every content creator can takeaway.
Will, Raza and Moll discuss life working in fast-paced environment and share their tips and experiences on how to thrive and deal with pressure.
Tom and Heather discuss some of their key project management system tools that make working on projects more efficient for everyone
SEOs Danielle and Anthony discuss the pervasive tactics involved in link building, as well as the best practices and advice to take when trying to build links.
Find out what Hillary Clinton, butchers and strip teasing have to do with getting comfortable with people criticising your content in the first episode of Explicit Content.
We learned the hard way so you don't have. Here's what to avoid when doing video marketing on a budget... and advice on how to box clever with your budget.
Setting your goals and intentions for the year ahead | Power Of You Ep01 by Digital 22 Online Ltd
Our Approach To Project Management | Managing Digital Projects Ep01 by Digital 22 Online Ltd
Want to create a YouTube channel for your business? | Video First Ep2 by Digital 22 Online Ltd
Inbound After Hours | The Benefits And Pitfalls Of ABM | S04 E03 by Digital 22 Online Ltd
SEOs Adrian and Tiffany discuss Core Web Vitals, whether you should care about them (you should!) and what actions you should take ahead of Core Web Vitals rolling into Google's algorithm.
Join Danielle Whittaker & Tiffany Payne for their first episode of Trending upwards, they are discussing how to plan campaigns for SEO and what to prioritse.
The Marketer's To-Do List For A New Year | Inbound After Hours | S04E01 by Digital 22 Online Ltd
Join your hosts Paul and Jonathan as they explore all things Video in the world of digital marketing. In episode 1 they discuss the top 5 ways you can improve your video call quality.
Jonathan is Digital 22's Video Specialist and prior to this he spent over 6 years working around the world as a freelance video producer and director on a variety of live TV and documentary projects for the likes of ITV, Channel 5 and the Science Channel.
Paul is Digital 22's Head of Delivery.
Our Website: https://www.digital22.com/
Mark is joined by Emily to talk through all things product launches. Is an idea any good? What are the challenges? but more importantly, how can you add value to your customers by launching new products?
Digital 22's very own, Sam Banks shares his ideas on data reporting to make you a hero in your business.
This year's event takes the form of webinar as Andrew Munnelly talks us through how you can improve sales team support by using HubSpot's sales tools.
How are you finding making connections with prospects under social distancing and worldwide lockdown? We look at how to do more than just webinars when it comes to engaging people remotely.
We know that video is making waves in the marketing industry, and more and more businesses are reaping the benefits. It’s becoming increasingly difficult to stand out, captivate prospects and most importantly - convert leads to deals.
More emails won’t work. Consistent phone calls are obsolete. So, are you ready for your closeup? Strategic Partner Manager at Vidyard, Yaniv Siegel, told us a simple way we can get involved with the video hype during his talk at our LOVE INBOUND event this year.
LOVE INBOUND 2019 provided so much insight and it’s no surprise some of our lot wanted to be in the spotlight the following year. Our very own Head of Creative, Paul Mortimer, took to the stage and asked the all-important question, “How long should a blog be?”
Starting off with a lovely little trip down memory lane, he reminisced about D22’s infancy and the challenge he was set early on to get the word out.
Blog. Every. Single. Day.
You could say he knows a thing or two about content.
We wanted to do something a little different at LOVE INBOUND this year. Rather than just telling you that inbound works, we thought we’d give you some insider information.
Who better to talk about the wonders of inbound than some of our clients that have experienced the initial hesitation, the challenges and the successes first-hand?
Our Founder and Director at Digital 22, Rikki, welcomed Jude Browne (Marketing Director at Newcastle University), Tom Larkin (Marketing Controller at Shoes For Crews Europe) and Claire Bradley (Marketing Manager at WiFi SPARK) to the stage.
The enthusiastic motivational speaker Luke Staton empowered the audience with inspiring anecdotes and encouraged the collaboration of like-minded individuals with fun icebreakers.
Rikki, Mark and Paul look at how businesses are getting innovative during lockdown and Mark’s dog makes an appearance. Plus the HubSpot CMS.
Growth-Driven Design (GDD) is a methodology we’re pioneering here at Digital 22. Even though we’ve been trained by Luke Summerfield himself, it was pretty cool to hear him talk about it at our LOVE INBOUND event.
With his progressive approach to website building and infectious passion for a customer-focused design, you can’t help but want to reevaluate your own website strategy.
“What is creativity? Why is it so important, now and in the future?” asked Kirsty Hulse, the Founder and Managing Director of Roar! Training and Manyminds, at our LOVE INBOUND event. In her talk, Kirsty focused on the science of creativity and how we as marketers and business leaders can really capitalise upon it, becoming even more creative in the process.
Ever wondered what it's like to build and launch something as big and game changing as a CMS that plans to take on Wordpress? Luke Summerfield, HubSpot Go-To-Market Lead and GDD inventor, shares a behind the scenes look at the huge launch of the HubSpot CMS Hub.
Luke Carthy is an eCommerce Consultant, which is another way of saying online shopping God. He came down to Digital 22’s LOVE INBOUND event to talk about eCommerce, some of the common problems people face and how to get the most out of Google Analytics (GA).
“Breakthroughs only happen when you are completely and utterly blocked.”
This was the beginning of Meghan Keaney Anderson’s talk at LOVE INBOUND 2020. Anderson is the VP of Marketing at HubSpot, so as you can imagine, she knows her stuff.
During her first five years at HubSpot, Keaney enjoyed an ever-increasing amount of views on their content. But then, in 2011 - disaster. Those views started plateauing, in what Keaney calls “The Great Flattening.” Her talk at LOVE INBOUND covers how the HubSpot team evolved their content strategy to get over this lull.
Luke Staton, motivational speaker and business coach who works with global companies and elite sports team, shares 3 steps to getting through testing and uncertain times. Subscribe to get the latest episodes every week.
We ask, 'Is hosting a free event really worth it?' We also recap on LOVE INBOUND 2020, our favourite speakers from that event, our thoughts on the catering and why we host it.
We’re discussing the rise of episodic video content and how to make it work for your business
The team talk about their upcoming training event, HubSpot being fully suitable for the Enterprise market and some big news about YouTube.
In this episode, Rikki sits down with eCommerce and growth consultant Luke Carthy to talk about how you can grow your business with eCommerce. He also offers some tips, touches on analytics, reporting and much more.
In this episode, Mark and Paul sit down with Digital 22's Talent and Culture Manager, Mel, to discuss the creation of our culture code. They reveal the process of how it started, how they got the team involved, what's featured in our culture and loads more.
In this episode, Mark and Paul sit down with Digital 22's Talent and Culture Manager, Mel, to discuss how she used inbound tactics to attract the right-fit people to Digital 22, the challenges of inbound recruitment and much more.
If you couldn’t make it to LOVE INBOUND earlier this year, then find out what HubSpot’s Christian Kinnear had to say about the future of the platform in this fireside chat.
Hear from Vidyard's Terrance Kwok about inbound video and how your sales and marketing teams can utilise it effectively.
Digital 22 Founder, Rikki Lear runs through SEO and how important on-page optimisation is when it comes to ranking on search engines at LOVE INBOUND.
LOVE INBOUND was full of exciting talks from industry leaders. Find out what AdRoll’s Johanna Eichhorst had to say about fuelling growth with display advertising
HubSpot’s Aidan O’Leary spoke at Digital 22’s LOVE INBOUND event about buying habits and the shift in power. Check out this blog to find out what he said.
HubSpot’s Robbie McFarlane spoke at Digital 22’s LOVE INBOUND event about all things Flywheel and NPS. Check out this blog to find out what he said.
It’s never easy getting on stage and talking to a room full of people you don’t know. Find out what Digital 22’s Mark Byrne had to say about getting out of your comfort zone.
In this episode, Mark chats with Digital 22's PPC Marketer, Chris, on all things paid search. They discuss the importance of AdRoll, why you need to focus on paid search and even some tips on how to get started.
INBOUND INFLUENCERS with Marija Ilic: How important video is for sales (inc tips) [2018] by Digital 22 Online Ltd
INBOUND INFLUENCERS with Rob Sale: How to get started with video marketing [2018] by Digital 22 Online Ltd
INBOUND INFLUENCERS with Dave Gerhardt: How to do great B2B podcasting by Digital 22 Online Ltd
INBOUND INFLUENCERS with Larry Kim: How huge messenger marketing actually is by Digital 22 Online Ltd
INBOUND INFLUENCERS with David Weinhaus: What is sales enablement? [2018] by Digital 22 Online Ltd
INBOUND INFLUENCERS with Stephen Fuery: Bots, Bots, Bots [2018] by Digital 22 Online Ltd
Episode 28 of Inbound After Hours where the team at Digital 22 discuss the biggest change in digital marketing since we last podcasted: Facebook's Algorithm change. We look at how the "Meaningful Interaction Update" means for inbound marketers and how we are trying to combat it
This week we spoke with Co-founder of Unbounce, Oil Gardner. We covered a lot of topics - speaking, co-branding, pop-ups and, of course, landing pages.
This week we interviewed Hannah Fleischman, inbound Recruitment Manager from HubSpot about inbound recruiting and top tips for attracting the best talent
INBOUND INFLUENCERS with Cyrus Shepherd: Modern SEO from MOZ's former leader [2018] by Digital 22 Online Ltd
INBOUND AFTER HOURS: What should an inbound blog be? [2017] AKA: How tall is Donald Trump? by Digital 22 Online Ltd
Google Adwords is without a doubt a minefield, but you can learn so much by using the platform.
In this podcast we talk about Google Adwords -is it worth the spend? Does it still offer value to companies? Are you being left behind if you aren't moving to social ads like your competitors?
We also talk through what people should avoid when setting up their AdWords accounts, where you can learn and how you can maximise conversions.
Inbound marketing takes time. Time to plan, and time to see results.
In our latest podcast, we talk through how you can begin to plan your campaigns for 2018, the process that you should go through, how long it will take to see results and how you can encourage buy-in from your team.
We also quickly discuss why you should consider how your company will be affected by GDPR, which come into force next year.
We went on our annual trip to Boston for the Inbound conference. In this episode we review and recap the event!
Getting started with inbound marketing can be daunting. In this episode was talk about how we all started with inbound marketing and pass on our tips!
Reporting is one of the biggest issues marketers face - getting everyone in one place, creating them in a timely manner and having them be meaningful at the end - I hear this time and time again.
Hands up, we've had the same issue here. In our mission to solve the issue we found Databox, which we now use for all our client reporting. As Databox has helped us we thought it could help other marketers so we invited Pete Caputa, CEO of Databox, on the show to talk more about reporting and the ways to make your reports even better.
When we started Inbound After Hours we had a chat about all the amazing people we could get on the show. This week we are delighted that the person top of that list is on the show - Rand Fiskin (Founder and former CEO of Moz).
We chatted to Rand at the Inbound conference in Boston about his experiences selling, marketing Moz when it was an agency v now as a SaaS company, why he speaks at events, what the major SEO talking points are today and what's next for Rand.
INBOUND INFLUENCERS with Luke Staton: How to motivate yourself and your marketing team [2017] by Digital 22 Online Ltd
Wow - this week we have another huge guest from the digital marketing world - best selling author and Co-Founder for Crazy Egg & Hello Bar: Neil Patel!
In this episode with speak to Neil about SEO, content marketing and other digital marketing tactics working today.
This week we talk about email. What works right now, what doesn't, our pet hates, tips, tricks and much more!
Matt is very well respected in the SEO industry so we quizzed him about SEO to get our viewers trusted advice on what works today, and what will work tomorrow
In this episode we spoke with Kipp Bodnar, CMO of HubSpot, to discuss how HubSpot do marketing for themselves.
When we started we didn't intend to talk specifically about HubSpot that much (turns out that's pretty tough). So jumped in and did a full episode on it!
In today's interview we speak to Sam Mallikarjunan a Marketing Fellow at HubSpot and Continuing Education Instructor at Harvard University.
Brian Halligan (Co-Founder & CEO of HubSpot) wrote the book on inbound marketing, literally, and we got him to talk about the future of inbound marketing
In this week's inbound after hours we had Jenny Butler from HubSpot join us to talk about podcasting. If your business is looking for another channel to grow awareness then listen up and learn why podcasting is important!
In the latest episode of Inbound Influencers I had the pleasure of interviewing Dan Tyre, Sales Director at HubSpot. We talk all things sales and marketing alignment...
This week I had the pleasure of interviewing Luke Summerfield - founder of Growth-Driven Design, a website design process we have been utilising with our clients (and with amazing results).
This week we chat about the importance of creating personas and why they are a critical foundation to your marketing strategy. We’ll discuss how to overcome challenges when creating personas and give you advice on how to overcome them.
This week we chat about the importance of video marketing in 2017 as well as our challenges getting started with video, the challenges we think in-house marketing face and advice on how to overcome them.
This week on Inbound After Hours we have a special guest, Diarmuid Walsh from HubSpot, and a special two part episode.
In this two part episode we discussed why and how sales and marketing must be aligned for the best results.
http://www.digital22.com/inbound-after-hours-podcast-episode-3-4-marketing-sales-alignment
This week on Inbound After Hours we have a special guest, Diarmuid Walsh from HubSpot, and a special two part episode.
In this two part episode we discussed why and how sales and marketing must be aligned for the best results.
http://www.digital22.com/inbound-after-hours-podcast-episode-3-4-marketing-sales-alignment
INBOUND AFTER HOURS: Why isn't everyone using social media ads? by Digital 22 Online Ltd