The ContentLab Podcast: Recent Episodes
Carlos Bown
A space for content creators to inspire & connect with the community. Hosted by Carlos Bown (Bown Media)
Evan Bourcier is an Award-Winning Multidisciplinary Creator and founder of Challenger Media House. Growing up with a passion for exploration and expression, he spent his late nights learning to code and studying to be either a fighter pilot or the next Michelangelo, but a sharp disdain for math and lack of patience for drawing put a quick end to those dreams.
When life put a camera in his hands at 18, the opportunity to create beauty and share new perspectives with the world was clear.
Despite not having a college degree or even a GED his journey has taken him around the world, sharing beauty and curiosity with millions of people in the process.
Evan’s passion for collaboration and diverse experiences has always outweighed his attachment to a title, moving from work on one-man-band music videos to large commercial cinematography projects for brands like Apple and Walmart, and from film into performing - hosting multiple podcasts, performing improv, and always being involved in some crazy athletic endeavor.
Whether working in Film, Photography, Podcasts, Corporate Communication, Educational Youtube Content, Experience Design, or creating physical products, his favorite work is applying the magic of creativity to things which feel undeniably real, creating emotional space for people to challenge their limiting beliefs and fully embrace their own humanity.
In today's episode, Tully Chapman talks about his transition from quitting his full-time career of over 10 years to become a full-time videographer/photographer. In addition, we talk about how to break into new industries, the importance of networking/connecting with other creators, how to land new clients, and much more!
Follow us on instagram!
@BownMedia
@Tully.Creative.Media
Jake Marconi & Chagdrick Berger join me once again to catch up about our lives, and talk about different topics. We talked about the law of attraction, connecting emotionally with clients, fun memories about us, and things we've learned over the year. Fun conversation with great people. Enjoy!
Professional Filmmaker Frank Cruze joins us for this awesome episode where he talks about finding a passion for videography later in life, after retiring from a 26 year career in law enforcement.
I've had the pleasure to work with Frank in many occasions and he's definitely one of the most technical shooters that I've ever met.
He is a very respected filmmaker in the sports industry not only for his work but also for his work-ethic and the way he treats other people. There aren't too many like Frank!
Enjoy the episode!
Semifinals are done, next stop is the CrossFit Games! Some of the most talented Content Creators in the CrossFit Industry joined me for a conversation. We talked about their experience at semifinals, some of the changes we have to adapt to in the new season.
We spent the second half of the podcast talking about personal experiences, things we have learned over the years, advice for new creators, and much more!
Fun conversation with awesome people. Enjoy!
Creators:
@LifeOfJosii - Joseph Somakian
@BennettLooper - BennettLooper
@CaVideo - Carolien Visser
@CF_Kevin - Kevin Dijkstra
@Truth_Films - Marius
Host:
@BownMedia - Carlos Bown
A group of content creators in the CrossFit industry talk about the beginning of the CrossFit season after the Semifinals Week 1 in Orlando, Florida. We talked about our experience, things we learned, and tips for up and coming creators in the industry. If you're newer in the industry, I strongly recommend listening to all the advice from these creators!
On this episode, David & Justin joined me to talk about the changes on the upcoming season for the CrossFit Industry, tips for new creators to get started, and our own experience in the industry and how we handle our life outside of work.. and much more!
IG: @BownMedia / @TrainingDayMedia / @TamanePhotography
If you listen to this episode, and you're a creator, you will 100% learn something new that can help you in your journey as a photographer/filmmaker/entrepreneur. Nick is a very insightful and experienced entrepreneur that loves learning new things and sharing those experiences with people.
We talked about figuring out who you are as a creator and person, finding your creative identity and fully embracing it, and some of the important factors that we should focus more on as creatives such as mental health, physical health, and constantly learning new things.
In this episode, I sat down with Chagdrick Berger & Jake Marconi. Chagdrick is a full-time photographer & videographer that focuses on creating content in the fitness industry. Jake is one of the most successful coaches/trainers in the CrossFit industry. He's currently the director of coaching of HWPO Training. We talked about the importance of treating people well in order to take your business and relationships to the next level; in addition, we talked about content creation, the importance of having a strong presence in the industry, and the quality of the content. This episode was recorded live at the HWPO HQ Studio.
On this episode, Craig talked about starting his YouTube Channel and how consistency and his favorite phrase "We Don't Quit" helped him become the most successful YouTuber in the CrossFit industry with over 335k subscribers and 123 million views. In addition, he talks about the process of creating his clothing brand HSTL. made, being passionate for content creation, feeling burnout, and tips for new creators to achieve their dreams.
Rodrick aka @memefortime is a content creator that focuses on making memes in the Fitness/CrossFit industry. He started creating content 10 years ago, and throughout the years he's been finding out what he's passionate about. He has a viral instagram account with the name of @memefortime that posts at least one meme EVERY DAY!
We talked about the importance of consistency, discipline, and knowing your worth when talking to brands. The episode was recorded live; therefore, people in the chat were constantly asking questions.
Enjoy!
Anthony is a documentary filmmaker and photographer with an obsession for storytelling. A nomadic traveler raised in rural Alberta, he has been living on the road for the last seven years with an ambitious mission to collect life's greatest stories through art art creation and human connection.
On this episode, Anthony talks about finding his love for filmmaking when he was 24 years old. Which quickly evolved into a way of him expressing his creativity and personality to the world through his lens. He also explains how a simple conversation turned into him landing some of the biggest jobs in his career. His perspective about life and filmmaking will definitely open up your mind about how to approach your life/career moving forward in life. Enjoy this episode!
On this episode, Professional Wedding & Sports photographer Victoria Costello (@victakesashot) talks about finding her path into full-time photography without expecting it. She shares her experience of transitioning from Math teacher into one of the most recognized photographers in the country and much more!
Beny talks about his experience in the show "Survivor," being a model & photographer, quitting his full-time job to do what he loves, and the importance of bringing awareness to mental health. This is a good one! I would recommend everybody to listen because I'm sure you'll feel very connected to what Beny talks about.
Karly Johnson opens up about leaving her dream job, mental health struggles, her fear of "not being enough" & belonging vs. fitting in. Great conversation with somebody that's very open to talk about her feelings and vulnerability!
On this episode, Christian talks about some of the current issues in the industry; such as pricing and content creators being undervalued. In addition to that, Christian talks his way to land clients, promote campaign work, his way of doing business and pricing, Instagram algorithms changing the way content creators post and much more.
Alex Sroka joined this episode as a co-host.
Meg is the owner of Ellery Photos. She specializes in underwater and fitness photography.
Originally from Rhode Island, she moved to Los Angeles in February 2021.
She has shot the CrossFit Games 4x and travels the world shooting sea life and athletes underwater.
She has over 8 years of experience as a professional photographer.
On this episode, some of the most experienced and reputable Content Creators in the industry talk about their experience at the 2022 CrossFit Games, the emotional connection that some of us feel with the athletes, the evolution of the CrossFit Media throughout the years, our meaning of success and happiness, and much more!
During this episode, some of the best content creators in the fitness industry (Eric Castaños, Karly Johnson, Eric Greenhalgh, Stephen Stover, Renato Macassi, and Alex Sroka) talk about their preparation for the 2022 CrossFit Games. In addition, we touched on important topics for all content creators such as some of the issues that we have, advice for new creators, and much more! This episode was recorded live on YouTube.
Eric is a professional photographer, CrossFit affiliate owner, husband and father to 3 kids.
He has worked with some of the most recognizable names in the fitness industry including, Loud & Live, Concept 2, RP Strength, CrossFit, 2 Pood, Naked Training and others.
Eric has been a content creator for the past 18 years and he’s been shooting CrossFit events for over 8 years.
He also had the privilege of being the photographer for Dave Castro’s Instagram feed during the CrossFit Games.
Carlos is a Photographer & Videographer, owner of Bown Media, LLC. A brand development & content creation business established in 2018.
As a freelance content creator, Carlos works mostly in the wedding & sports industry. Some of the most notable clients he has worked with this year are Rich Froning & CrossFit Mayhem, Dana Linn Bailey, Brooke Ence, Mat Fraser, TYR Sport to name a few.
Josh is a videographer, photographer, and creative director who has worked with some of the biggest names and companies in the world that include names like Jeep, Rhone, Blake Shelton, Mens Health Magazine, and Google, just to name a few.
With a resumé that includes being a professional drummer, athlete, and top 50 Author, Josh is also a big advocate for mental health.
In 2020, Josh released his first book “Thinker: Diaries of an Emotional Man.” Where you can find on Amazon.
Renato is the Owner of Fury Photography- a content creation business that he started over 5 years ago. His business focuses on brand development in the sports & fitness industry.
In addition to that, Renato is currently the US Marketing Executive of INOV8 Training.v
Torin is a 10x Emmy Award Winner Editor, Producer, Director, and Shooter, also known for having the best beard in the industry!
Torin currently owns BeardGod® Media House, a production house experienced in content development, creation, and deliver of digital content. He started the company almost 7 years ago after being the Production Manager of the Golden State Warriors.
Some of Torin’s previous and current clients are CrossFit Inc, Golden State Warriors, San Francisco Giants, Oakland Raiders and many more.
Torin has over 17 years of experience as a content creator.
Christian Florez is a Cinematographer and Photographer owner of Florez Media with over 6 years of experience as a full-time content creator. He has worked with some of the biggest brands in the industry such as Nike, UFC, Redbull, Reebok, The WOD Life, RVCA, Xendurance, and many more.
Wykie is a YouTuber in the CrossFit space, he’s also a self taught freelance Photographer & Videographer and has worked with all the major brands and athletes in the sport such as CrossFit Games, WIT, Kara Saunders and Mat Fraser (HWPO.) He has a background in owning CrossFit Affiliates and helping other gym owners through business coaching and seminars. However, his main passion and job is being a husband and father.
Mariah is a Film Director and Editor. She’s the Co-Owner and CEO of x2 Productions. Mariah directed the recently released movie “2018: The Ultimate Test.” She co-directed, produced, and edited the films “A Decade of Fitness” and “The Redeemed and The Dominant.” In addition to that, Mariah is the Director and Producer of the upcoming film “Fittest on Earth - Next Gen.” that is currently in the post-production stage and expected to be released on July 2022.
Michael is the owner of Hustle Media. He specializes in creating videos, animations, and designs for clients all over the world. Some of his most notable clients are Warner Bros & CrossFit HQ. Michael has 13+ years of full-time experience in the content creation industry and he brings a lot of knowledge to the table.
Sammy is a cook book author, and the wife of five-time CrossFit Champion, Mat Fraser. In addition, Sammy is the social media manager for HWPO & Feeding the Frasers. Enjoy our conversation where we talk about her journey writing a book, becoming a food photographer to share her love for cooking, and helping run a growing business through social media and content creation.
Ginnie Coleman is a professional photographer with over 8 years of experience in the industry. In addition to that, Ginnie is a media director, editor, Co-Owner of The Studio at One Source
Joseph is a freelance videographer & filmmaker based in Europe. He is the founder of Hype Machine Sports Group, and he has worked with some of the most famous athletes & personalities in the sport of CrossFit such as Craig Ritchie, Willy Georges, Laura Horvath, Gabriela Migala, and many more!
Karly Johnson "Karly Kreative" joins us on this episode to talk about her career as a content creator. She started her professional career working on a law firm but shortly realized that she was born to create and to inspire people through her photography & design.
During the episode, Karly shares her first steps in the industry, the connections she made, the importance on believing in yourself to be able to accomplish your goals, and much more!
In this episode, I had a conversation with the Producer / Director of several CrossFit movies such as "Resurgence,” "A Decade of Fitness,” and "The Redeemed and the Dominant,” Heber Cannon. Heber talks about his beginnings in the filmmaking industry, finding passion for the sport of CrossFit and eventually, working for CrossFit HQ. In addition, Heber shares how being let go from CrossFit HQ motivated him to create "The Buttery Bros." Heber also shares details about his love for the community, the other brands he co-owns, and how he manages time being a husband and father. This episode was recorded LIVE on YouTube.
On today's episode, I had a LIVE conversation on YouTube with the Owner of Strata House Films and Freelance Videographer for CrossFit HQ, Richard Bloomer. He talks about finding passion for videography, overcoming self-doubt, and his definition of "success."
In this episode, Eric talks about starting his freelancing career as a Graphic Designer and finding love for Photography & Videography along the way. We talk about his personal life, influences, and how he made the jump into the full-time content creator world. This episode was recorded LIVE on YouTube.
On today's episode we had a conversation with Scott and talked about his beginnings in the industry, some of the challenges and failures he had along the way before being the Senior Producer at CrossFit Mayhem / Rich Froning.