Podcast Your Business: Recent Episodes

Independent Podcast Network

Podcast Your Business helps entrepreneurs and small businesses create podcasts that increase revenue and brand awareness. Each week, podcast coach Sunny Gault provides practical tips and inspirational stories that motivate you to meet your podcasting goals!

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As a podcaster, you want as many people as possible to have access to your show and the content you're talking about. And one strategy for doing this is creating transcripts for your episodes. Yes, it takes a little bit of time and money, but it's totally worth it. And today we're going to talk about all the benefits. 

Transcriptions are just one step in producing each podcast episode. Want our podcast production checklist, so nothing falls through the cracks? https://independentpodcast.network/training/free-episode-checklist-to-help-you-produce-your-podcast

🎙️ Want more free podcast content? We’re always creating new content to help you launch and grow your podcast, and we give it to you for free. If you’re serious about podcasting and willing to do the work, you’ll have access to all the tools and resources you need to create a successful show. https://independentpodcast.network/grow

😁 Ready to make money with your podcast? We'd love to partner with you! We'll format your podcast for digital ads and find the advertisers. We can even sell more than just podcast ads! Learn more here: https://independentpodcast.network/money Learn more about your ad choices. Visit megaphone.fm/adchoices

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You work hard on your podcast. So, it can be frustrating if your download numbers start to plateau. The same strategies that worked originally may not work for the next phase of your podcast. It's time to pivot. Today we're talking about what you can do if your podcast isn't growing. 

Learn what to look for when doing an "aircheck" on your podcast to see if changes should be made. https://independentpodcast.network/training/aircheck-or-review-your-podcast-episodes

🎙️ Want more free podcast content? We’re always creating new content to help you launch and grow your podcast, and we give it to you for free. If you’re serious about podcasting and willing to do the work, you’ll have access to all the tools and resources you need to create a successful show. https://independentpodcast.network/grow

😁 Ready to make money with your podcast? We'd love to partner with you! We'll format your podcast for digital ads and find the advertisers. We can even sell more than just podcast ads! Learn more here: https://independentpodcast.network/money Learn more about your ad choices. Visit megaphone.fm/adchoices

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Most podcasters want advertisers for their shows. But are you really prepared if an advertiser were to approach you? What type of advertising options can you offer? And perhaps more importantly, how do you price these options so it works for both you and the advertiser? If you feel a little confused about how advertising works on podcasts, then this is the episode for you. 

Here are some of my tips for writing amazing podcast ads that convert (and make you more money)! https://independentpodcast.network/training/what-to-consider-when-writing-ads-for-your-podcast

🎙️ Want more free podcast content? We’re always creating new content to help you launch and grow your podcast, and we give it to you for free. If you’re serious about podcasting and willing to do the work, you’ll have access to all the tools and resources you need to create a successful show. https://independentpodcast.network/grow

😁 Ready to make money with your podcast? We'd love to partner with you! We'll format your podcast for digital ads and find the advertisers. We can even sell more than just podcast ads! Learn more here: https://independentpodcast.network/money Learn more about your ad choices. Visit megaphone.fm/adchoices

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You don't need a bunch of fancy podcasting equipment to have a quality podcast. In fact, technology has improved so much that you can now record your entire podcast through your smartphone. But should you? What are some of the pros and cons? And what are some things to help you get the best audio possible? Today we're talking about how to record podcasts with your smartphone! 

Download the same email template I use when reaching out to be a potential podcast guest: https://independentpodcast.network/training/buying-the-right-equipment-for-your-podcast

🎙️ Want more free podcast content? We’re always creating new content to help you launch and grow your podcast, and we give it to you for free. If you’re serious about podcasting and willing to do the work, you’ll have access to all the tools and resources you need to create a successful show. https://independentpodcast.network/grow

😁 Ready to make money with your podcast? We'd love to partner with you! We'll format your podcast for digital ads and find the advertisers. We can even sell more than just podcast ads! Learn more here: https://independentpodcast.network/money Learn more about your ad choices. Visit megaphone.fm/adchoices

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Music can make or break your podcast. Do it right, and music provides a great way to kick off your show while gently guiding your audience through your entire episode. It's the glue that holds the whole thing together. Do it wrong, or fail to use music at all, and your audience may feel like something is off- even if they can't quite put their finger on what it is. Personally, I believe music is a must for your podcast. So, let's talk about ways you can spice things up.

Start using Soundstripe music in your podcast and save 10%! Use my special promo code, PODCAST.

Want to learn more reasons to podcast your business? Download my free PDF and I'll also send you more great podcasting tips each week! Here's the link: https://independentpodcast.network/podcasts-grow-business

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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Editing. Based on my experience, it's the biggest thing holding most people back from podcasting. If you don't love to edit, then it's kind of a pain, even if you have a really simple recording set-up with only a couple of tracks. But what happens when there's an issue with your audio? A faint hum in your audio line, or a guest whose favorite word seems to be "um". Should you tackle the editing beast by yourself, or hire a podcast editor? That's our focus today.

Interested in learning more about Podmachine? Visit their website and use our special promo code "IPN" to save 5%!

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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You've got your podcast, great! Now, where do you put it? Sure, you'll submit to major distribution sites like Apple Podcasts, Spotify, and Google Podcasts, but don't you need a website as well? A place where you can put extra content and perhaps even start ranking for popular keywords? Today on Podcast Your Business... we're talking all about podcast websites! Want to get my top recommendations for podcast equipment? Check out my blog post with a link to download my equipment guide: https://independentpodcast.network/podcaster-training/podcast-planning/podcasting-gear-to-start-your-podcast Interested in learning more about Podpage? Go to https://podpage.com and enter promo code HELLO10 to save $10 on your purchase!

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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If you're thinking about starting a podcast, one of the first things you should do is RESEARCH. Thankfully, the best way to research is to experience podcasts from a listener's perspective. How do you find these podcasts, and what questions should you be asking yourself to make sure you have all the information you need? Today we're talking all about how to discover and research new podcasts. Want to learn more reasons to podcast your business? Download my free PDF and I'll also send you more great podcasting tips each week! Here's the link: https://independentpodcast.network/podcasts-grow-business 🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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Odds are... you're pretty busy with your business and you're probably wearing a few too many hats. Am I right? Add podcasting on top of that. How on earth do you make this work? You make it work by making it worth your while. You see, your podcast isn't just a podcast. It's also a blog post, a YouTube short, and a meme just waiting to be found. Converting your podcast into these different forms is also known as repurposing your content. In today's episode, we'll discuss how to make your podcast content work in multiple ways. Want to learn more reasons to podcast your business? Download my free PDF and I'll also send you more great podcasting tips each week! Here's the link: https://independentpodcast.network/podcasts-grow-business Check out my blog post, 8 Ways to Repurpose Your Podcast Content: https://independentpodcast.network/podcaster-training/podcast-promotion/8-ways-to-repurpose-your-podcast-content Here's my Otter.ai referral code: https://otter.ai/referrals/47KVITYJ

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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You're listening to your favorite podcast, and then boom, all of a sudden you're hit with a podcast ad. Most of us "put up" with ads because we want to support the shows we're listening to... but I think there's a better way. What if ads were actually entertaining? You know, like Superbowl ads? How do we go from having listeners fast forward through our ads, to having listeners look forward to our ads? In today's episode, I'll give you lots of tips on how to write the best ads for your podcast!

Want to know more about the four steps I use when creating ads for my own podcast? This is a great guide to print out and follow each time you're writing new ads for your show! https://independentpodcast.network/four-steps-ads

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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One of the really cool things about podcasting is the ability to record with anyone, anywhere. If the last two years have taught us anything, it's the importance of being able to connect with each other- regardless of where you're at on the planet. And to do that, you need to record your podcast remotely. How does the recording process change when you're not right there- in the same room with your guests? What tools and resources can you use to simplify the process and still have amazing production quality for your show? Today's episode is all about best practices for recording your podcast remotely.

Want to get my episode checklist? It's my personal guide to help keep you on track and make sure nothing falls through the cracks in the episode creation process. To get your hands on my checklist, visit this link: https://independentpodcast.network/episode-checklist

Check out Zencastr for remote recording- they even have a plan that's 100% free! https://zencastr.com

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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It would be nice if every podcast had a robust marketing budget to help get the word out about their show. But the reality is, most don't. Yeah, you can promote to your client list and share some stuff on social. But you really want podcast audiences to know about your content, and that's where SEO, search engine optimization, matters. So how do you make your podcast appear in the search results? That's what we're talking about today.

Want to learn more reasons to podcast your business? Download my free PDF and I'll also send you more great podcasting tips each week! Here's the link: https://independentpodcast.network/podcasts-grow-business

Check out my blog post, SEO For Your Podcast: 6 Best Practices: https://independentpodcast.network/podcaster-training/podcast-promotion/seo-for-your-podcast-6-best-practices

Here's my Otter.ai referral code: https://otter.ai/referrals/47KVITYJ

🎙 Here are some other ways we can connect!

Connect with Sunny https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach! https://independentpodcast.network/start-your-podcast

Join Our Podcast Network https://independentpodcast.network/join Learn more about your ad choices. Visit megaphone.fm/adchoices

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Most podcast experts, including myself, will tell you it's really important to release content on a regular basis. And that's true! When you're consistent, you show people you're serious about your podcast. But is it ever ok to re-release podcast episodes? Is it taboo for podcasts?

🎙 Here are some other ways we can connect!

Connect with Sunny

https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube

https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days

https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach!

https://independentpodcast.network/start-your-podcast

Join Our Podcast Network

https://independentpodcast.network/join

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Whenever you're presenting content, it's a good idea to be prepared, right? Even if you know your topic really well, your environment may be different, you may be speaking to a different audience. Well, creating content for your podcast is no different. You are the expert and you're representing your business. If you don't know what you're saying, you're probably not going to get more clients, and you could lose some. Today we're talking about the importance of writing a script or outline for your podcast episodes.

To get my free script/outline templates

https://independentpodcast.network/outline

Watch my popular YouTube video about scripting your podcast!

https://youtu.be/Hhh8Vup9DGQ

🎙 Here are some other ways we can connect!

Connect with Sunny

https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube

https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days

https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach!

https://independentpodcast.network/start-your-podcast

Join Our Podcast Network

https://independentpodcast.network/join

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If you have a podcast, you need a podcast host provider. And not all providers are created equal. The provider you start with may be exactly what you need in the beginning... but you may need to swap podcast host providers as the needs of your podcast change. So, how do you make this switch as seamless as possible? And what are some common mistakes podcasters make during this transition?

Want to learn more about Megaphone, our preferred podcast host provider? Visit this post to get some great behind the scene tutorials: https://independentpodcast.network/podcaster-training/megaphone/megaphone-getting-started-with-your-podcast

🎙 Here are some other ways we can connect!

https://www.linkedin.com/in/sunnygaultConnect with Sunny

https://www.youtube.com/c/independentpodcastnetworkWatch Sunny on YouTube

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

https://independentpodcast.network/start-your-podcastHire Sunny as Your Podcast Coach!

https://independentpodcast.network/joinJoin Our Podcast Network

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As a business owner, there are two things I'm always trying to save... TIME and MONEY. Time because it's precious, you can't get any more of it. And money because that's what makes the world go round. In podcasting, one way to save time and money is by bulk recording your podcast- recording multiple episodes at once. Sounds good, right? But how do you make it work?

Want to get my episode checklist? It's my personal guide to help keep you on track and make sure nothing falls through the cracks in the episode creation process. To get your hands on my checklist, visit this link: https://independentpodcast.network/episode-checklist

🎙 Here are some other ways we can connect!

Connect with Sunny

https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube

https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach!

https://independentpodcast.network/start-your-podcast

Join Our Podcast Network

https://independentpodcast.network/join

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Most businesses have a budget. Something you reflect on throughout the year to make sure your business stays "in the black". It's essential, right? Your podcast needs a budget as well. And you don't have to break the bank. But some things you don't want to skimp out on. Today you'll learn how to start your podcast for $250 or less.

Want to get my top recommendations for podcast equipment? Check out my blog post with a link to download my equipment guide: https://independentpodcast.network/podcaster-training/podcast-planning/podcasting-gear-to-start-your-podcast

🎙 Here are some other ways we can connect!

Connect with Sunny

https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube

https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days

https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach!

https://independentpodcast.network/start-your-podcast

Join Our Podcast Network

https://independentpodcast.network/join

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Sometimes in business, you have one of those magical moments. I call them "lightbulb moments". You're plugging away at something and then BOOM, the light comes on. The pieces start to align. You've figured something out. Something big. This is how I felt when I first started making money with my podcasts. I was working so hard. Then I had my lightbulb moment... and before I knew it, I had 10x'd my podcast revenue.

Here's more information and tutorials on Megaphone: https://independentpodcast.network/podcaster-training/megaphone/megaphone-getting-started-with-your-podcast

Megaphone online form: https://independentpodcast.network/megaphone

🎙 Here are some other ways we can connect!

Connect with Sunny

https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube

https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days

https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach!

https://independentpodcast.network/start-your-podcast

Join Our Podcast Network

https://independentpodcast.network/join

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You're thinking about starting a podcast. The idea is swirling around in your brain. But as a business professional, you're a busy person. Like you need one more thing to add to your plate, right? So, why should you seriously consider starting a podcast for your business? How will your business benefit- because make no mistake THAT is your bottom line.

Want to learn more reasons to podcast your business? Download my free PDF and I'll also send you more great podcasting tips each week! Here's the link: https://independentpodcast.network/podcasts-grow-business

🎙 Here are some other ways we can connect!

Connect with Sunny

https://www.linkedin.com/in/sunnygault

Watch Sunny on YouTube

https://www.youtube.com/c/independentpodcastnetwork

Sunny's Online Course: How to Launch Your Profitable Podcast in 30 Days

https://independentpodcast.network/course

Hire Sunny as Your Podcast Coach!

https://independentpodcast.network/start-your-podcast

Join Our Podcast Network

https://independentpodcast.network/join

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Are you a business owner or entrepreneur wanting to start a podcast? You've come to the right place! I'm Sunny and I'll be your new podcast coach as we explore all the ways podcasts can increase your revenue and bring you more clients.