Pilates Business Podcast

When you invest in a business coach, what should you really expect in return?

A longer to-do list? More ideas? A formula that worked for someone else in a different market, with a different team and a completely different business model?

I don’t think so.

Good business coaching should help you build a stronger business and become a smarter, more capable business owner. It should improve your profit, sharpen your decision-making, strengthen your systems and help you understand how every part of your studio works together.

Because the goal is not to become dependent on a coach.

The goal is to become more confident, more strategic and more in control of your growth.

In this episode of The Pilates Business Podcast, I’m sharing my philosophy on business coaching and what boutique fitness studio owners should expect when they invest in support.

We explore the difference between strategy and tactics, why there is no single formula for building a successful Pilates, barre or yoga studio, and why advice without context often creates more noise rather than more progress.

Your marketing affects your sales. Your sales affect onboarding. Onboarding affects retention. Retention affects capacity. Capacity affects pricing. Pricing affects profit. And profit affects your ability to hire, lead and grow.

Your studio is an interconnected business ecosystem. Great coaching should help you see the whole picture.

In this episode, you’ll learn:

Why good coaching should build capability rather than dependency
The difference between receiving advice and developing strategic judgment
Why another studio owner’s successful tactic may not work in your business
How to evaluate the return on investment from business coaching
Why your goals, market, capacity, strengths and desired lifestyle should shape your strategy
How sustainable growth differs from chasing short-term revenue
What questions to ask before choosing a business coach or coaching program
Why your energy and wellbeing are part of your business strategy

This episode is for Pilates, barre and yoga studio owners who are considering business coaching, questioning whether their current support is producing meaningful results or feeling overwhelmed by conflicting advice.

The right coach should not simply tell you what to do next. She should help you understand why a decision makes sense, how it fits into the wider business and what trade-offs you need to consider.

Ultimately, your business should become stronger through coaching—and so should you.

If this approach resonates with you, learn more about Thrive, my business coaching program for boutique fitness studio owners who want to build profitable, sustainable businesses with stronger strategy, systems, leadership and financial performance.

Visit springthree.com/thrive to learn more.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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Is your studio feeling full, but your revenue still feels capped?

In this episode of The Pilates Business Podcast, host Seran Glanfield challenges one of the biggest myths in the boutique fitness industry—that the only way to grow a Pilates studio is by adding more classes, raising prices, or opening a second location.

Drawing on more than a decade of experience coaching boutique fitness studio owners, Seran explores how a smarter Pilates business model can unlock sustainable growth without increasing your workload or expanding your space. She shares why relying on a single revenue stream creates unnecessary financial pressure and explains how strategically layering complementary income streams can improve profitability, strengthen client retention, and build a more resilient business.

Whether you own a Pilates, barre, or yoga studio, this episode will help you rethink what's possible inside the four walls you already have.

In this episode you'll discover:

Why adding more classes eventually limits your growth
The hidden risks of relying on one primary revenue stream
How to create additional income without overwhelming your business
The difference between growing your schedule and growing your profitability
Revenue streams that enhance your client experience instead of distracting from it
How small studios can build highly profitable boutique fitness businesses
Why sustainable growth starts with your business model—not your square footage

If you're ready to build a more profitable Pilates business without adding more hours to your week, this episode will give you a fresh perspective on what's possible.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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For many established studio owners, watching a new Pilates studio open nearby can trigger self-doubt, frustration, and the question: Why are clients leaving when we've built a great business?

In this episode of The Pilates Business Podcast, host Seran Glanfield, founder of Spring Three Studio Business Consulting, explores why newer studios often capture attention—not because they're better, but because they're new. She shares why long-term success isn't built on novelty, but on intentional positioning, client loyalty, exceptional experiences, and a brand that continues to evolve.

Whether you own a Pilates studio, yoga studio, or boutique fitness business, this episode will help you strengthen your market position, deepen client relationships, and build a business that continues to grow despite increasing competition.

In this episode you'll learn:

Why new studios naturally attract attention (and why that's completely normal)
The difference between novelty and long-term client loyalty
Why positioning—not pricing—is your greatest competitive advantage
The mistakes established studios make when reacting to competition
How to create an emotional connection that keeps clients coming back
Why evolving your brand is essential for long-term growth
Practical mindset shifts to help your studio remain relevant in a crowded market

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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The Pilates industry is evolving rapidly — and studio owners who want to stay relevant need more than great classes to thrive. In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with CJ Zarb, founder of Pilates Journal and creator of the Pilates Journal Expo, to discuss the future of the Pilates industry and what boutique fitness studio owners need to understand to build sustainable growth over the next five years.

Together, they unpack the biggest shifts happening across the global Pilates business landscape — from changing consumer expectations and instructor shortages to leadership, community, collaboration, and innovation inside the boutique fitness industry. CJ shares her unique perspective from working closely with Pilates professionals around the world and explains why strong leadership, authentic connection, and adaptability are becoming essential for pilates studio owners who want to grow profitable, resilient businesses.

If you’re a Pilates, yoga, or barre studio owner feeling overwhelmed by constant industry changes, this conversation will leave you inspired, informed, and equipped with practical insights to help your studio stand out in a competitive market.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with boutique fitness business broker and exit planning expert Mitch McGinley to unpack a conversation many studio owners avoid — what are you actually building? While many Pilates and boutique fitness studio owners focus on revenue, class numbers, and client retention, few stop to consider the long-term value of the business itself.

Seran and Mitch dive into what truly creates business value, how to build systems that make your studio sustainable, and why creating a business that can run without you matters whether you ever plan to sell or not. They explore boutique fitness business valuation, leadership, studio systems, exit strategy planning, and the emotional realities of transitioning away from a business you've poured your heart into. If you're a Pilates studio owner looking to create a profitable, scalable business while avoiding burnout, this episode is filled with practical insights to help you build something with lasting value.

In this episode you'll learn:

• What actually determines the value of your studio business
• Why many owners accidentally build themselves a job instead of an asset
• The systems every boutique fitness business should have in place
• How business valuations really work
• Common mistakes that reduce studio value
• Why owner dependency can hurt long-term growth
• What Mitch is seeing right now in the Pilates industry
• How to de-risk your business for the future

Connect with Mitch here: https://boutiquefitnessbroker.com/

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the biggest frustrations boutique fitness studio owners face: working harder than ever… but still not seeing consistent growth. 😩

From packed schedules and instructor burnout to inconsistent lead generation and operational overwhelm, Seran unpacks the hidden growth blockers keeping Pilates studio owners stuck in survival mode. She shares powerful insights into why hustle alone won’t scale a Pilates business — and what studio owners actually need to focus on to build a profitable, sustainable boutique fitness business.

If you’ve ever felt trapped teaching too many classes, drowning in admin, or wondering why your studio still feels stressful despite all your effort, this episode is a must-listen. You’ll walk away with practical mindset shifts and actionable strategies to help you streamline operations, improve retention, and create real business growth without sacrificing your life in the process.

This episode is perfect for Pilates, yoga, and barre studio owners who are ready to step into the CEO role and finally build a studio that supports both impact and freedom. ✨

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Sara Talbert—movement educator, studio owner, teacher trainer, and founder of B Pilates Boutique and Lume Movement—to unpack what it really takes to build a thriving Pilates business.

Sara shares her journey from teaching $45 Pilates sessions to creating multiple revenue streams through a brick-and-mortar studio, digital platforms, education, and an app designed to expand access to movement. This conversation dives into the realities of entrepreneurship, overcoming perfectionism, balancing motherhood and business ownership, and creating a sustainable business model that supports both growth and lifestyle freedom.

If you're a Pilates studio owner or boutique fitness business owner looking to scale without sacrificing yourself in the process, this episode is filled with practical wisdom and inspiration.

In this episode:

• How Sara transitioned from instructor to studio owner and entrepreneur
• Lessons learned from building a boutique fitness business over decades
• Why consistency matters more than perfection
• Building multiple revenue streams beyond in-person classes
• Managing motherhood while growing a business
• Creating passive income opportunities through digital platforms
• Overcoming imposter syndrome and self-doubt
• Why taking action before you're "ready" matters

Join Lume: https://lumemovement.gcph.tv/

Use LUME20 for discount of 20% off

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, Seran Glanfield dives into one of the most overlooked growth strategies for boutique fitness studios: client retention. While many studio owners focus heavily on lead generation, marketing, and social media, the studios experiencing sustainable growth are often the ones creating exceptional client experiences that keep members coming back year after year.

Seran shares why retention matters so much in a Pilates studio or boutique fitness business, how loyal clients become your most powerful marketing tool, and the small but impactful ways studio owners can create a sense of belonging that clients can’t stop talking about. From building stronger relationships to designing a memorable studio experience, this episode is packed with actionable insights to help studio owners improve profitability, increase referrals, fill classes more consistently, and create long-term business stability.

If you’re feeling exhausted constantly chasing new leads and want to build a thriving, sustainable Pilates business with stronger community, better retention, and more predictable revenue — this episode is for you.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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What does it actually take to build a strong Pilates instructor team in today’s rapidly growing industry? 🤔

In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Lolo from the National Pilates Certification Program to unpack the real conversation happening behind studio owner burnout, instructor shortages, and inconsistent client experiences.

Together, they dive into why so many Pilates studio owners feel stuck teaching every class themselves, what true instructor competency really looks like, and how stronger teaching standards can help boutique fitness businesses build sustainable growth. This episode explores the future of Pilates education, the importance of certification, and how studio owners can create thriving teams they trust — without sacrificing their work-life balance.

If you’ve ever struggled to find qualified instructors, worried about maintaining teaching quality, or felt overwhelmed trying to grow your Pilates business alone, this conversation is packed with insights you need to hear.

🎧 In this episode, you’ll learn:

Why instructor development matters more than ever in the Pilates industry
The biggest misconceptions around Pilates certification
How poor instructor support contributes to studio owner burnout
What studio owners should look for when hiring teachers
How teaching standards impact client retention and studio growth
Why sustainable businesses require sustainable teacher development

Learn more about the National Pilates Certification Program : www.natpcp.org

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Why do some Pilates studios consistently fill classes while others seem stuck in a cycle of promotions, discounts, and unpredictable revenue?

In this episode of The Pilates Business Podcast, host Seran Glanfield explores one of the biggest mistakes boutique fitness studio owners make when it comes to marketing: treating it as a reactive activity rather than a strategic system.

Seran shares why random marketing creates random results, how inconsistent messaging impacts client trust, and what successful Pilates, barre, and yoga studio owners do differently to create sustainable growth.

If you're tired of posting on social media, sending emails, and running promotions without seeing the bookings you want, this episode will help you build a more intentional marketing strategy that attracts ideal clients, fills classes, and creates predictable revenue for your boutique fitness business.

In This Episode You'll Learn:

Why reactive marketing creates inconsistent revenue
The hidden delay between marketing efforts and client bookings
How random marketing leads to random results
Why consistency always beats intensity
The importance of brand clarity and messaging
How to become the obvious choice in your community
Why broad marketing messages often fail to attract ideal clients
The difference between generating leads and building demand
How to create predictable growth through intentional marketing systems
The marketing shifts successful studio owners make to fill classes consistently

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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Running a successful boutique fitness studio can look amazing from the outside… but behind the scenes? Many studio owners are overwhelmed, overworked, and still doing everything themselves.

In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the leadership shift every Pilates studio owner, yoga studio owner, and boutique fitness business owner must make to create sustainable growth.

From micromanaging and burnout to building systems, empowering your team, and stepping into a true CEO role, Seran shares the mindset and leadership strategies that help studio owners grow without sacrificing their freedom.

If your Pilates business feels dependent on you for everything, this episode will help you understand what real leadership actually looks like — and why letting go may be the key to scaling your studio successfully.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with industry pioneer Todd Kuhn, founder of The Core Collab, to unpack what it really takes to build a profitable and sustainable pilates business.

From running 40 classes a week in community halls to scaling a boutique fitness business into a 20-location franchise, Todd shares raw, behind-the-scenes insights into the evolution of the pilates studio model.

Together, they explore the biggest mistakes studio owners make, why being a great instructor isn’t enough to grow a thriving pilates studio, and how systems, community, and smart leadership are the true drivers of long-term success.

If you’re a boutique fitness business owner feeling overwhelmed, stuck, or stretched too thin—this episode is your roadmap to building a studio that grows without burning you out.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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Your Pilates classes are incredible… so why aren’t more clients booking? 🤔

In this powerful episode of The Pilates Business Podcast, host Seran Glanfield unpacks one of the biggest frustrations boutique fitness studio owners face: having amazing classes, highly trained instructors, and transformational client experiences… yet still struggling with inconsistent bookings and unpredictable growth.

Seran shares why great teaching alone isn’t enough to grow a profitable Pilates studio or boutique fitness business — and reveals the missing pieces that impact conversions, client acquisition, and sustainable studio growth. From unclear messaging and overwhelming pricing structures to ineffective marketing and customer journey gaps, this episode dives into the real reasons potential clients aren’t taking the next step.

If you’re a Pilates, barre, or yoga studio owner feeling exhausted trying to market your business while juggling teaching, operations, and leadership, this conversation will help you shift from “survival mode” into strategic CEO thinking. You’ll walk away with actionable insights on how to simplify your marketing, improve your client journey, and create a business model that supports both profit and freedom.

This episode is a must-listen for any studio owner wanting more consistent leads, stronger conversions, booked-out classes, and a sustainable boutique fitness business that thrives long-term. ✨

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most challenging (and often avoided) topics for studio owners—raising prices. Speaking directly to overwhelmed pilates studio owners and boutique fitness business operators, Seran shares three powerful strategies to increase your pricing without losing clients or damaging trust. She unpacks the common fears around pricing, why undercharging is keeping your pilates business stuck, and how to confidently position your services for long-term profitability.

If you’re tired of working long hours, struggling with inconsistent revenue, and feeling undervalued, this episode offers a smarter, more sustainable approach to growing your boutique fitness business while protecting your community and your income.

Learn more about Thrive and book a discovery call at www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield unpacks one of the most common misconceptions in the pilates business world: that hiring a front desk person will magically solve overwhelm.

Speaking directly to boutique fitness business owners feeling stretched thin, Seran reveals why adding staff without the right systems in place can actually create more stress, not less. She shares practical insights on how to streamline operations, improve client experience, and build a sustainable pilates studio that runs smoothly - without relying on reactive hiring.

If you’re struggling with burnout, inconsistent processes, or feeling like your business depends entirely on you, this episode offers a smarter, more scalable path forward.

Learn more about Thrive at www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with finance expert Danielle Hayden to unpack the hidden money mistakes that many boutique fitness studio owners make without even realizing it.

From relying on a bank balance to judge business health to overlooking debt, profit margins, and cash flow, this conversation shines a light on the financial red flags that can quietly undermine a growing studio.

Seran and Danielle explore what Pilates studio owners, yoga studio owners, and barre studio owners really need to understand about their numbers so they can make smarter decisions, grow a more profitable boutique fitness business, and avoid costly mistakes that lead to stress, burnout, and financial uncertainty.

To learn more about Kickstart Accounting go here >> https://kickstartaccountinginc.com/

And get the healthy numbers info here https://kickstartaccountinginc.com/healthy

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the biggest growth blockers for boutique fitness studio owners: being the center of everything.

Many Pilates studio owners build their business on passion and exceptional teaching - but without stepping into leadership, growth becomes capped by time, energy, and capacity.

Seran explores the critical shift from instructor to business leader, sharing how to create systems, empower your team, and remove yourself as the bottleneck in your Pilates business.

If you're feeling overwhelmed, stuck teaching too many classes, and struggling to scale your boutique fitness business, this episode will show you how to build a profitable, sustainable studio that runs smoothly—without relying on you for everything.

Learn more about Thrive: www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most misunderstood signals in a boutique fitness studio business: the waitlist. While a waitlisted class can feel like the ultimate win, Seran breaks down why it might actually be a hidden bottleneck quietly costing your pilates studio revenue, burning out your best clients, and capping your growth potential.

Seran walks through the three most common mistakes pilates and boutique fitness studio owners make when demand outpaces capacity, including why treating your waitlist like a passive parking lot is one of the most expensive habits in your business. If your classes are full but your revenue feels flat, this episode is your wake-up call. Discover how to read your waitlist as a powerful data point, design your pilates business for intentional growth, and optimize your pricing and positioning to match the demand you've already created. Because the goal isn't just full classes — it's a profitable, sustainable studio that supports your life, not consumes it.

🔗 Learn more about Thrive: www.springthree.com/thrive 📲 Instagram: @seran_spring_three 🌐 Website: www.springthree.com

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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If your studio is fully booked… but your revenue is stuck hovering between $15–20K months, this episode of The Pilates Business Podcast is a must-listen.

Hosted by Seran Glanfield, this episode dives into why so many Pilates studio owners and boutique fitness business owners hit a frustrating revenue plateau — despite working harder than ever. Seran unpacks the real reason growth stalls (hint: it’s not your marketing or your work ethic) and reveals how your current business model may be limiting your profit and scalability.

You’ll learn how to shift from a busy, time-heavy pilates business to a strategically designed, profitable studio that supports sustainable growth, stronger margins, and more freedom. If you’re ready to move beyond burnout, increase profitability, and finally scale your pilates studio without adding more hours, this episode will show you what’s really holding you back — and what to do next.

🔗 Learn more about Thrive: www.springthree.com/thrive

📲 Instagram: @seran_spring_three

🌐 Website: www.springthree.com

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most overlooked growth blockers facing boutique fitness studio owners today - the teaching trap.

If you're a Pilates or boutique fitness studio owner who's fully booked, running back-to-back sessions, and still not seeing the revenue growth you know your business is capable of, this episode is your wake-up call. Seran explores why being your studio's best — and busiest — instructor may actually be the very thing quietly capping your growth, stalling your revenue, and keeping you locked in a cycle of exhaustion.

She dives deep into the real strategic cost of over-teaching, the identity shift required to step into your role as CEO, and why building a studio that thrives beyond you is not just possible — it's essential. Whether you're struggling with a revenue plateau, inconsistent marketing, or the fear of what stepping back might mean for your clients and culture, this episode will shift how you see your time, your role, and your business's potential.

If you're ready to stop being your studio's best employee and start becoming its most powerful leader, this one's for you.

🎧 Listen now and discover what it really takes to build a Pilates business that grows — even when you're not in the room.

Learn more about working with Seran inside Thrive: www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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What does it actually take to build a boutique fitness brand that scales globally — without losing the quality, culture, and client experience that made it special in the first place?

In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Michael Ramsey, co-founder and director of Strong Pilates — one of the fastest-growing hybrid fitness concepts in the world. Since launching in 2019, Strong Pilates has expanded to over 100 studios across 14 countries, with 155 more planned for the U.S. alone.

Michael pulls back the curtain on how they did it — from proving the concept and franchising fast, to building the systems that hold it all together at scale. If you're a boutique fitness studio owner wondering how to grow beyond your four walls — whether that's a second location, a stronger team, or a more systemized business — this conversation is packed with the kind of real-world insight that will shift the way you think about your Pilates business.

From client retention strategies and pre-sale best practices to the future of tech-driven fitness experiences, this episode is a masterclass in building something that lasts.

Connect with Michael Ramsey & Strong Pilates: 🌐 Website: www.strongpilates.co 📲 Instagram: @strong

Connect with Seran: 🌐 Website: www.springthree.com 📲 Instagram: @seran_spring_three

💛 Ready to grow your studio business? Learn more about the Thrive Business Coaching Program: www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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Is your Pilates studio marketing feeling like a whole lot of effort for very little reward?

In this episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most common — and costly — mistakes boutique fitness studio owners make: trying to market to everyone.

Seran breaks down why generic, broad marketing messaging doesn't just fail to attract new clients, it actively makes your studio invisible in a crowded market.

From understanding the real difference between inclusivity and specificity, to uncovering the hidden costs of vague positioning — price shoppers, low retention, and exhausting conversion conversations — this episode is a must-listen for any studio owner who's wondering why their marketing isn't converting.

Seran shares why a positioning problem, not a posting problem, is likely at the root of stalled growth, and how getting clear on who you serve best is the most powerful thing you can do to fuel consistent, sustainable revenue in your Pilates business.

🎧 If your boutique fitness studio is busy but not profitable, or if your marketing feels noisy and inconsistent, this episode will shift the way you think about your brand messaging — for good.

🔗 Ready to stop guessing and start growing? Learn more about the Thrive Business Coaching Program at www.springthree.com/thrive

📲 Follow along: @seran_spring_three | www.springthree.com

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most persistent myths in the boutique fitness industry: that more clients automatically equals more success. Seran breaks down why chasing new leads without the right foundations in place can actually accelerate stress, erode profit margins, and push studio owners closer to burnout — not further away from it.

Drawing from her work with studio owners around the world inside her Thrive Business Coaching Program, Seran reveals why the real growth bottlenecks in most Pilates and boutique fitness businesses aren't about lead generation at all — they're hiding in retention systems, pricing strategy, operational capacity, and leadership development.

If you've been working harder than ever but still feel like your business is fragile, reactive, or unpredictable, this episode will completely shift how you think about scaling your studio. Seran shares why sustainable, profitable studio growth comes from building smarter — not bigger — and what it truly looks like to design a boutique fitness business that supports both your income goals and your life. 🎙️

Learn more about Thrive at: www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most frustrating experiences a studio owner can face — the dreaded revenue plateau. If your Pilates studio income has flatlined despite your best efforts, this episode is your wake-up call.

Seran unpacks why flat revenue isn't a sign of failure, but rather a powerful signal from your business that something needs to shift. From capacity constraints and maxed-out schedules to outdated marketing language and lead generation strategies that have run their course, Seran walks studio owners through the real reasons revenue stalls — and what to do about it. She also gets honest about the moment every growing studio hits: when the owner herself becomes the bottleneck.

This episode is essential listening for any boutique fitness studio owner who is tired of working harder without seeing results, and is ready to stop spinning their wheels and start building the structure, systems, and leadership that will carry their Pilates business into its next level of sustainable, profitable growth.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common (and exhausting) challenges facing Pilates studio owners today: inconsistent new client flow. If you feel like you’re doing all the things—posting on social media, running promotions, offering discounts—yet still not seeing steady growth, this conversation will be a game changer.

Seran breaks down why the problem is rarely about tactics and instead lives in your foundations: lead generation strategy, messaging clarity, trust-building, and the path into your studio. This episode is a must-listen for Pilates studio owners and boutique fitness business owners who want predictable leads, stronger client retention, and a sustainable business that grows without burnout.

Learn more and join Thrive Business Coaching Program Here

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Studio ownership can look full, successful, and thriving on the outside… yet still feel incredibly lonely on the inside.

In this episode of The Pilates Business Podcast, host Seran Glanfield explores the hidden truth behind burnout in a pilates studio and boutique fitness business — isolation.

From carrying the emotional weight of leadership to navigating decisions, finances, and growth alone, Seran unpacks why so many studio owners feel disconnected even when their schedules are packed.

She shares the mindset shifts, structures, and support systems that help studio owners move from overwhelm to clarity, confidence, and sustainable growth.

If you’ve ever felt like you’re building your pilates business on your own, this episode will feel like a much-needed exhale.

Learn more and join Thrive here

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with longtime friend, Pilates educator, and industry leader Victoria Torrie-Capan to explore what it truly means to elevate Pilates teachers as professionals in a rapidly changing industry.

With over 20 years of experience as a teacher, studio owner, and mentor, Victoria shares why teaching excellence, business understanding, and personal growth cannot be separated — and how studio owners must rethink how they support their teams.

Together, they unpack what’s missing from the current Pilates industry conversation, why comparison and isolation are holding teachers back, and how curiosity, confidence, and community create sustainable careers.

This episode is a must-listen for Pilates studio owners and boutique fitness business leaders who want to build stronger teams, retain great teachers, and future-proof their studios while staying rooted in integrity, quality, and long-term impact.

GET YOUR TICKETS TO MUSIC CITY MOVES ME PILATES CONFERENCE

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the hidden reason so many boutique fitness studio owners feel stuck on a constant hamster wheel of marketing, discounting, and chasing new clients.

Spoiler alert: it’s not a lead problem - it’s a retention problem. Seran explains why client retention is the real engine behind a profitable, sustainable pilates business and how focusing on keeping the right clients can create stable revenue, fuller classes, and far less burnout.

If your pilates studio or boutique fitness business feels unpredictable month to month, this episode will show you how retention systems, consistency, and intentional client experience can completely transform the way your business grows - without adding more to your already full plate.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why studio owners don’t need more systems - they need the right ones.

If running your Pilates studio or boutique fitness business feels overwhelming, chaotic, or overly dependent on you, this episode reveals how systemizing just 20% of your business can free up 80% of your time, energy, and mental bandwidth.

Seran shares the three high-leverage areas that create the biggest shift - your client journey, internal operations, and team delegation - so your studio can run smoothly without you doing everything.

This episode is a must-listen for Pilates, barre, and yoga studio owners who want a profitable, streamlined business that supports their life instead of consuming it.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down a refreshing and sustainable approach to marketing for studio owners who feel burned out, overwhelmed, and stuck on the content hamster wheel. Instead of doing more, Seran introduces the concept of the minimum effective dose of marketing—the smallest, most strategic actions that actually generate consistent, high-quality leads.

This episode is a must-listen for Pilates, barre, and yoga studio owners who are juggling teaching, admin, and team management while struggling with inconsistent client flow. Seran explains why more marketing doesn’t equal better marketing, how clarity simplifies everything, and the three essential marketing pillars every boutique fitness business needs to grow without burnout.

If you want a smarter, simpler way to attract better-fit clients and build a profitable, sustainable studio, this episode will completely change how you think about marketing.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Jessica Spillane, founder of EYT Pilates Teacher Training and longtime Pilates studio owner, to unpack what it really takes to build a strong, sustainable Pilates business through exceptional teacher training.

With decades of experience growing a successful Pilates studio in the New York Tri-State area, Jessica shares why so many studio owners struggle to find qualified instructors - and what’s actually missing from most modern teacher training programs.

This conversation dives deep into the importance of mentorship, foundational education, and developing teachers who can problem-solve, connect, and elevate the client experience. If you’re a Pilates studio owner or boutique fitness business owner looking to grow your team, improve retention, and protect the integrity of your brand, this episode offers powerful insights into building a stronger studio from the inside out.

Connect With Jessica at EYT HERE
Or learn more at: www.eytpilatesteachertraining.com

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down one of the biggest misconceptions holding boutique fitness studio owners back: the belief that discounts will fix long-term revenue problems. Spoiler alert — they won’t.

Instead, Seran reveals how a clear, intentional sales process can help Pilates studios and boutique fitness businesses fill classes, improve retention, and grow predictable revenue without racing to the bottom on price.

From understanding why discounts attract the wrong clients to learning how your sales process actually begins long before someone walks through the door, this episode is a must-listen for Pilates studio owners who want sustainable growth, aligned clients, and a business that feels calmer and more profitable. 💫

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this powerful year-in-review episode of The Pilates Business Podcast, host Seran Glanfield breaks down the real story behind the boutique fitness boom of 2025—and what every Pilates, barre, and yoga studio owner must understand heading into 2026.

With the global boutique fitness market climbing toward $60B, Seran uncovers the trends, data, and mindset shifts reshaping how consumers choose movement, community, and long-term wellness.

From the rise of AI in studio operations, to the surge in Gen Z and millennial clients, to the industry-wide shift toward longevity and holistic well-being, this episode gives boutique fitness owners the clarity and direction they need to build stronger, more sustainable, and more profitable studios in the year ahead.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the mindset shift that helps boutique fitness studio owners transform the chaotic January rush into calm, predictable, profitable growth.

Instead of hustling harder, discounting deeper, or adding more to your already full plate, Seran reveals the “January Machine Mindset” — the mental model high-performing studio owners use to conserve energy, lead with confidence, and turn new-year interest into long-term retention.

If you’re tired of starting the year feeling overwhelmed, reactive, and burnt out, this conversation will show you how to simplify, streamline, and step into your CEO role with clarity and purpose.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

The Pilates Business Podcast host Seran Glanfield breaks down The 3 Client Moments That Matter Most in the Holiday Season—the key touchpoints that can make or break a boutique fitness studio’s momentum during December and beyond.

As studio schedules shift and client routines derail, Seran reveals how to strategically nurture connection, encourage consistency, and position your studio for a powerful January rebound.

This episode delivers clarity, confidence, and practical strategies Pilates, barre, and yoga studio owners can implement immediately to maintain revenue, deepen loyalty, and set the stage for strong growth in the new year.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian)

In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Uscreen CEO Allison Yazdian to unpack one of the biggest opportunities for Pilates and boutique fitness studio owners in 2026 and beyond: building scalable, recurring revenue through digital memberships.

Allison shares powerful insights on how instructors and studio owners—no matter their audience size—can create their own on-demand platform, expand their impact, and generate income without teaching more hours. Together, they explore what’s changed in the digital fitness world since 2020, why niche content is winning, and exactly what tools and strategies help turn online offerings into profitable, sustainable business models. If you’ve ever wondered how to grow your Pilates business while reclaiming your time, this conversation is packed with clarity, inspiration, and actionable steps.

Learn more about Uscreen and book a demo go to: www.uscreen.tv

*This episode may contain affiliate links or promotions for products and services. If you choose to make a purchase or engage with those offers through the links provided, I may receive a commission or other financial benefit at no additional cost to you.

Please note: I only recommend tools, platforms, and resources that I believe offer real value to boutique fitness studio owners based on my industry knowledge and professional experience. Any opinions expressed are solely my own. These recommendations should not be considered financial, legal, or professional advice. You are encouraged to conduct your own due diligence to determine whether any product or service is appropriate for your business.

Participation in affiliate programs does not influence the content of this podcast. All sponsorships and partnerships are disclosed in accordance with applicable advertising and regulatory guidelines.

How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian)

Learn more about Uscreen and book a demo go to: www.uscreen.tv

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why January is the biggest opportunity month for every boutique fitness studio — and why waiting until after the holidays to plan your campaigns is the fastest way to miss out on revenue, retention, and long-term growth.

Seran shares how forward-thinking studio owners inside her Thrive coaching program are preparing NOW for 2026, and the mindset shifts that help Pilates, barre, and yoga studio owners walk into the new year confident, strategic, and ready to scale.

If you want a profitable, sustainable Pilates business that doesn’t rely on last-minute hustling, this episode will show you where to start.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Feeling like your studio runs you instead of the other way around? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into why so many boutique fitness studio owners—especially Pilates, barre, and yoga studio owners—end up working endless hours and what’s truly keeping them stuck.

Seran reveals the hidden habits that bury your brilliance under busy work and walks you through the simple yet powerful shift that frees up your time while fueling real growth. You’ll learn how to step out of the $10-an-hour tasks that drain your energy and focus instead on the $10,000-an-hour strategies that drive impact, profit, and freedom.

Tune in to discover:
💡 Why overworking isn’t a sign of dedication—it’s a signal something’s missing
⚙️ The systems that help your business run without you
📊 How to reclaim your “CEO time” and lead with clarity
💬 The mindset shift that separates busy studio owners from thriving leaders

If you’re ready to work less, earn more, and finally feel like the leader your business needs, this episode will show you how.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Julian Barnes, CEO and Co-Founder of BFS, to unpack the brand-new BFS Pilates Industry Report—the most comprehensive data set on profitable boutique studios to date. Together, they dive into what truly separates high-performing Pilates studios from the rest, including how smaller spaces, premium pricing, and dedicated management drive consistent growth and strong margins.

Whether you're wondering how your numbers stack up or what it actually takes to build a million-dollar Pilates business, this conversation offers data-driven insights and validation that success isn’t about size—it’s about strategy, systems, and smart operations.

You’ll learn:

Why Pilates studios are leading the boutique fitness industry in profitability and revenue
How the Find–Enroll–Retain (FER) framework fuels steady growth
The #1 factor that consistently drives higher total revenue (hint: it’s not working harder!)
Why referrals still outperform ads for lead generation
And how independent, owner-led studios are thriving—without franchise backing

If you’re ready to transform your studio into a data-driven, profit-optimized business, this is a must-listen.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield shares the secret to turning every client into a raving fan — without spending a dime on ads. If you’ve ever wondered why some studios seem to have a never-ending stream of referrals while others struggle to fill classes, this episode is for you.

Seran breaks down the difference between simply teaching classes and crafting experiences that leave clients eager to tell everyone they know about your studio. You’ll learn how to design intentional client touchpoints, create emotional connections, and develop simple systems that keep your members coming back (and bringing their friends, too!).

✨ Whether you’re running a Pilates studio, barre studio, or any boutique fitness business, this conversation will help you refine your client journey, boost retention, and grow your revenue — all through the power of exceptional experiences.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common — and costly — misconceptions in the boutique fitness world: the idea that busyness equals success. If your Pilates studio looks full but your profits don’t reflect it, this episode will completely change the way you think about growth.

Seran unpacks what she calls “The Revenue Illusion” — the false sense of success that comes from packed classes, full schedules, and discounted offers that quietly drain your margins. She explains why a bustling schedule doesn’t always mean a profitable Pilates business and how to spot the hidden leaks that may be holding your boutique fitness studio back.

You’ll learn how to shift from chasing “busy” to building true profitability and sustainability, and how redefining success can transform both your income and your quality of life.

🎧 Tune in to discover:

Why full classes can still lose money
How to identify the silent profit leaks in your business
The mindset shift that separates busy owners from profitable CEOs
How to design your studio around profitability, not pressure

If you’re ready to step out of the “busy but broke” cycle and finally build a thriving, profitable Pilates studio, this episode is for you.

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with CJ Zarb, founder and editor-in-chief of The Pilates Journal — a global platform uniting instructors, educators, and studio owners from all corners of the Pilates world. Together, they dive into how the Pilates Journal is elevating the industry through connection, collaboration, and community.

From the latest industry data on group reformer growth to the rise of wellness-based expansion and the highly anticipated Pilates Journal Expo, this conversation offers a front-row look at where the industry is headed — and how boutique fitness owners can grow right alongside it.

Whether you’re a studio owner, instructor, or educator, you’ll walk away with a renewed sense of belonging and actionable insights for your Pilates business.

Join me at the Expo on January 10-11, 2026, in Huntington Beach, California - get your ticket: www.pilatesjournal.com

Connect with the Pilates Journal online: https://www.instagram.com/the_pilates_journal/

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield shares how to move from scattered, last-minute marketing efforts to a streamlined system that works on autopilot. If you’ve ever felt like your social posts, emails, and promotions were random acts of marketing — taking your time but not bringing in consistent clients — this conversation is your wake-up call.

Seran breaks down the essential structure of a marketing engine that consistently attracts, nurtures, and converts clients while giving you back your time and sanity. Discover how to build systems that run smoothly behind the scenes so your Pilates studio or boutique fitness business grows sustainably — even when you’re not online 24/7.

Learn more about Thrive at www.springthree.com/thrive

Got a question for Seran? Add it here 👉

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield reveals how your scheduling software isn’t just an admin tool — it’s actually one of the most powerful parts of your client experience.

From first impressions to seamless booking, automation, data tracking, and integration, Seran shows boutique fitness studio owners how to use features they already have at their fingertips to reduce friction, boost conversions, and increase retention.

If you’ve ever wondered why one Pilates studio is packed while another struggles — even though they use the same software — this conversation will open your eyes to the real reason why.

Tune in to discover how to transform your software into a growth engine for your Pilates studio or boutique fitness business.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Maggie Calegari, who leads the Studio Owner Success Team at Arketa, to demystify the exact process of switching studio management software. If clunky systems, manual workarounds, and spotty support are slowing your growth, this conversation breaks down how migrations really work—data transfer, timelines, team training, client comms, and smart “spring cleaning” moves that simplify your Pilates studio or boutique fitness business.

You’ll learn how to prep your must-haves, consolidate pricing/packs, decide on payment data migration, and use the switch as a powerful moment to reengage clients, modernize policies (hello, automation!), and set up features like on-demand, trainings, and a branded app. If you’ve been nervous about making the leap, Seran and Maggie show you how to make it smooth, supported, and strategic.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what it really takes to make Q4 your most profitable season yet — without burning out or running constant discounts. If you're a boutique fitness studio owner juggling full classes, holiday chaos, and planning for the new year, this episode is your ultimate guide.

You’ll learn how to strategically plan your marketing, boost client retention, and fine-tune your operations so you can maximize revenue and minimize stress. With studio owners making up to 40% of their annual revenue in Q4, this is the moment to get intentional.

Whether you’re running a Pilates studio, barre business, or yoga space, Seran’s expert insight will help you take action now to finish the year strong — and enter January already ahead of the game.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Rachel Lea, CEO and founder of Arketa, to explore the powerful shifts shaping the boutique fitness industry in 2025 and beyond.

From the explosive growth of Pilates studios to the rising demand for personalized client experiences, Seran and Rachel break down what’s driving industry change — and how studio owners can adapt to thrive.

Whether you’re struggling to keep up with client expectations, feeling overwhelmed by outdated systems, or wondering where to focus next, this conversation will give you clarity on the future of boutique fitness and the tools that will help you grow your Pilates business sustainably.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

On this episode of The Pilates Business Podcast, host Seran Glanfield dives into the systems and structures every boutique fitness business needs to run smoothly — even when you’re not there.

If you feel like you are your Pilates studio (answering emails, fixing schedules, handling payroll, and putting out fires), this episode will show you why that approach is unsustainable and what you can do about it.

Seran shares how building the right systems not only reduces chaos and burnout but also improves client retention, empowers your team, and sets your business up for real growth. This is the path to a Pilates studio that feels lighter, more sustainable, and much more profitable.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

💸 Is your pricing secretly driving clients away?

In this episode of The Pilates Business Podcast, Seran Glanfield reveals the hidden link between your pricing strategy and client retention — and why matching the studio down the street is keeping you stuck in hustle mode.

Discover how small shifts in your pricing model can:
✔️ Boost client loyalty
✔️ Increase lifetime value (LTV)
✔️ Stabilize your revenue
✔️ Help you grow your Pilates business sustainably

Whether you’re tired of chasing new clients or struggling with unpredictable income, this episode will change the way you think about pricing forever.

🎧 Tune in and learn how to make your pricing work for you — and finally build a boutique fitness business that’s profitable, sustainable, and built to last.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most pressing challenges for boutique fitness studio owners today: building brand trust in an AI-saturated world.

With so much “perfect” yet impersonal content flooding social media, your community is craving something real, human, and authentic. Seran shares why trust is now the most valuable currency for your Pilates studio or boutique fitness business—and exactly how to cultivate it. From showing up consistently to embracing transparency and focusing on your client experience, this episode is packed with practical strategies to help your studio stand out, attract loyal clients, and grow sustainably in today’s noisy online space.

To learn more about business coaching with Seran Glanfield inside Thrive click here → www.springthree.com/thrive

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

On this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the biggest growth blockers for boutique fitness studio owners — micromanagement. If you find yourself redoing your team’s work, fixing small mistakes, or thinking “it’s faster if I just do it myself,” you might be keeping your Pilates studio stuck and draining your own energy.

Seran shares why stepping into true leadership is the key to building a profitable Pilates business that runs smoothly without you putting out constant fires. You’ll discover the systems, training strategies, and mindset shifts that allow you to let go of the day-to-day details, empower your team, and open up space to think, plan, and grow. Whether you run a Pilates studio, barre business, or boutique fitness brand, these insights will help you create the freedom and stability you’ve been craving.

Ready to step into your CEO role and build a studio that runs like a well-oiled machine?
Inside Thrive, you’ll get the exact systems, tools, and strategies to delegate with confidence, train a high-performing team, and free up your time—without sacrificing client experience or revenue.

💡 Imagine walking into your studio knowing everything is running smoothly… even when you’re not there. That’s what Thrive helps you create.

👉 Learn more and see if Thrive is right for you: www.springthree.com/thrive

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Is your marketing feeling a little...blah? You're posting on Instagram, sending emails, maybe updating your website—but it’s just not clicking with your audience? 🤷‍♀️

In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers the secret weapon that every boutique fitness studio should be using but most totally overlook - STORYTELLING.

Because let’s face it: people don’t remember class times... they remember how you made them feel ❤️

You’ll learn how to tell your studio’s story in a way that creates connection, builds community, and turns casual scrollers into loyal clients who can’t stop raving about your brand. If you’ve ever wondered how to stand out in a sea of sameness, this episode is your roadmap.

👉 Tune in to discover how to use your story to boost client retention, stand out in your market, and grow your Pilates business with heart 💥

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what really moves the needle in studio marketing - without breaking the bank. Designed especially for boutique fitness studio owners, this episode is packed with actionable, low-cost and even no-cost marketing strategies that help boost visibility, attract high-quality leads, and increase revenue—even if you’re working with a tight budget. If you’ve ever felt overwhelmed trying to “keep up” with studios throwing money at slick branding or fancy ad campaigns, this one’s for you. Discover how to out-strategize, not outspend. 💡

Whether you own a Pilates studio, barre, yoga or dance fitness business, you’ll walk away from this episode with practical marketing shifts to streamline your approach and grow sustainably.

Learn more about the strategies shared here when you join Thrive: Learn more here 👉 www.springthree.com/thrive

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this heartfelt and eye-opening episode of The Pilates Business Podcast, host Seran Glanfield flips the script on what it truly takes to grow a successful Pilates studio. It's not just about strategy, systems, or marketing—it's about YOU. If you’ve ever felt overwhelmed, depleted, or secretly resentful of the business you love, this episode is your wake-up call.

Seran reveals how burnout is quietly sabotaging your success and why self-care isn’t selfish—it’s smart business. Packed with relatable truths and actionable insights, this episode will help you reclaim your energy, reset your mindset, and rediscover the joy in your studio.

Perfect for boutique fitness studio owners who are craving more balance, more impact, and a business that supports their life—not the other way around.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Ever wonder how top-performing boutique fitness studios generate consistent leads and convert them with ease? In this episode of The Pilates Business Podcast, host Seran Glanfield is joined by Zach Mills, the marketing mastermind behind OnBrnd, a boutique agency fueling over 40 studios worldwide. With experience scaling YBell Fitness to acquisition and leading marketing at Xponential Fitness, Zach pulls back the curtain on what actually works when it comes to lead generation, conversion, and building a marketing machine that runs on autopilot.

Whether you’re struggling with ineffective ad spend, low lead quality, or just want to stop relying on free trials to fill your classes, this episode is packed with real talk and tactical strategies. Learn how to ditch the outdated tactics, improve lead quality, and set up systems that work while you sleep (or finally take a day off!).

Connect with Zach at www.onbrndmarketing.com

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Is your Pilates studio stuck in a seasonal cycle of feast or famine? Do your classes fill up in January only to empty out by summer or the holidays? In this episode of The Pilates Business Podcast, host Seran Glanfield shares exactly how successful studio owners flatten the seasonal revenue curve and maintain steady income all year long—without resorting to frantic discounts or burnout-level hustle.

Whether it’s summer slowdowns or holiday no-shows, Seran explains how to plan ahead, align your marketing with seasonal rhythms, and keep clients engaged and coming back. From building retention systems to launching strategic promotions, this episode is packed with actionable insights that can help you create a more predictable, profitable Pilates business.

This is a must-listen for any boutique fitness studio owner who wants to ditch reactive panic and start running their studio with CEO-level strategy. ✨

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this power-packed episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the five essential traits that distinguish thriving, confident studio owners from those stuck in a cycle of burnout and overwhelm. These aren’t surface-level tips—they’re the mindset shifts and leadership qualities that drive sustainable growth, financial freedom, and a more balanced life in your Pilates studio or boutique fitness business.

Whether you’re tired of juggling a million roles or wondering what it really takes to grow a team and scale without chaos, this episode offers a roadmap for transformation. If you’ve ever felt stuck, overworked, or unsure how to lead effectively—this one’s for you.

You’ll learn:

The leadership shift that changes everything
Why “hustle” isn’t the answer (and what to do instead)
How to build a team that runs with your vision
The emotional skill most studio owners overlook
How to lean into your strengths (and get help where you need it)

This is the kind of insight Seran teaches inside her Thrive program, and it just might be the missing link you’ve been searching for.

Learn more at www.springthree.com/thrive

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this eye-opening episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most avoided—but essential—topics in boutique fitness businesses: finances.

If you’ve ever felt stressed looking at your revenue or unsure if you’re even paying yourself enough, you’re not alone. Seran dives into the financial foundations every studio owner needs to feel confident, empowered, and in control—without becoming a CPA.

From tracking the right KPIs to the mindset shifts around money and success, this episode is packed with must-hear insights to help you simplify your studio’s financial strategy and grow sustainably. Whether you're just getting started or scaling up, this episode is your permission slip to stop avoiding the numbers and start leading like a true CEO.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield tackles a hot topic for boutique fitness studio owners: late cancel and no-show fees. If you've ever felt awkward charging these fees — especially to your loyal clients — you’re not alone! With cancellation policies now becoming the norm in the industry, how you structure and communicate yours can make a huge difference to your studio’s revenue, retention, and community culture.

Seran shares what’s working at top studios across the U.S., how to balance fairness with accountability, and the simple steps you can take to protect your revenue while keeping your clients happy. Whether you run a Pilates studio, barre, or yoga business, you’ll walk away with practical ideas to streamline this tricky area of operations.

Tune in and discover how to confidently implement a cancellation policy that supports your brand and strengthens client relationships — without the stress!

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this insightful episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most powerful (yet often overlooked) marketing tools for boutique fitness studios: client reviews and testimonials. If you've ever felt like you're shouting into the marketing void, wondering why your efforts aren't converting or why retention feels so elusive — this episode is for you!

Seran dives into the psychology behind why testimonials drive trust and conversions, how to strategically use them throughout your marketing funnel, and why not all testimonials are created equal. Studio owners will walk away with actionable tips on how to collect story-driven reviews that actually move the needle for their Pilates studio, barre studio, yoga studio — or any boutique fitness business.

Tune in to learn how to build credibility, increase conversions, and fuel retention using the voices of your happiest clients.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with Olivia Bioni—nationally certified Pilates teacher, educator, podcaster, and now author of The Pilates Teacher's Manual.

Olivia shares how mentorship, storytelling, and authentic connection can help Pilates instructors and studio owners reignite their passion and build sustainable, thriving careers.

Tune in to hear how Olivia transformed burnout into bold action and why your next best move might not be doing more, but thinking differently. If you're a studio owner feeling stuck, overwhelmed, or uncertain about the future, this is the episode that will remind you why you started and where you can go next. 🌟

Topics covered include:

Building a sustainable Pilates career
Starting a podcast and writing a book
Overcoming imposter syndrome
Mentorship and leadership in boutique fitness
Creating scalable impact without burnout

Connect with Olivia : @pilatesteachersmanual

Website: https://pilatesteachersmanual.oliviabioni.com

https://book.oliviabioni.com/pilatesteachersmanual

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers one of the biggest myths in boutique fitness marketing: that happy clients will naturally refer their friends. While word-of-mouth is the holy grail of marketing for Pilates and boutique fitness studios, relying on "hope" alone isn’t a strategy.

Seran breaks down the real reasons referral programs often flop — and exactly what you need to do to create a referral strategy that is clear, compelling, and consistent. From making referrals frictionless to building a culture of connection and belonging, Seran shares the powerful mindset and systems shifts that can turn your loyal members into your most valuable marketing asset.

Whether you’ve got a half-baked referral program or none at all, this episode will give you the framework you need to increase brand awareness, drive more leads, and grow your boutique fitness business with ease.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with former Division I athlete and tech founder Tessa Thomas of Pipeline Solutions to uncover the powerful (and often overlooked) data that drives growth in boutique fitness businesses.

Tessa shares the insider strategies used by top-performing studios to streamline operations, boost client retention, and finally take control of the numbers that truly matter. They dive into what retention really means, why your intro offer may be holding you back, and how simple tweaks to your tracking could unlock hidden revenue.

If you’ve ever felt buried under admin or unsure which metrics actually move the needle, this episode will bring the clarity you need to make confident, data-informed decisions that grow your Pilates studio.

Connect on IG @pipelinesolutionsco

www.pipeline-solutions.co/

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this powerful episode of The Pilates Business Podcast, host Seran Glanfield challenges the traditional time management talk and dives deep into how studio owners can regain control of their time and energy. Instead of chasing productivity hacks and color-coded calendars, Seran explores the rhythms of life and business and how to align your schedule with what truly matters.

From the burnout that comes with doing all the things to the real secret behind balance (spoiler: it's rhythm, not perfection), this episode is a must-listen for any boutique fitness business owner feeling overwhelmed, stretched too thin, or just plain exhausted.

Discover how to protect your energy, set meaningful priorities, and delegate like a boss so you can build a Pilates studio (or yoga or barre business) that supports your life—not consumes it.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Daniel Kosmala from Uscreen to break down exactly what it takes to create a successful video-on-demand platform in 2025. If you've ever dreamed of turning your classes into a scalable online offer—but got stuck on where to start—this one's for you. Daniel shares expert insights from working with thousands of boutique fitness pros, from Pilates to yoga and beyond. They dive deep into monetization strategies, the must-have elements of a high-converting funnel, and how even small audiences can generate big income. Learn how to launch lean (yes, your iPhone will do!), find your niche, and build a loyal online community that fuels revenue month after month.

Whether you're still teaching in-studio or want to go all-in on digital, this episode is your roadmap to building a profitable, scalable Pilates business beyond your four walls.

Learn more about Uscreen here

Follow on IG here @uscreentv

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this powerful episode of The Pilates Business Podcast, host Seran Glanfield is joined by digital marketing strategist and certified StoryBrand guide, Jennifer Orechwa of Salt Marketing, to tackle one of the biggest frustrations boutique fitness studio owners face: why your marketing efforts aren't converting.

If you’ve ever felt like you're doing all the things — posting on Instagram, sending emails, even dabbling on TikTok — but still not seeing consistent leads or clients converting… you’re not alone. This episode breaks down exactly why that’s happening and introduces the StoryBrand framework — a strategic, human-centered marketing method that simplifies your message and positions your studio as the guide, not the hero.

✅ If you're overwhelmed by marketing, unsure how to communicate your value, or just want a more strategic, effective approach — this episode is your game-changer.

🎙️ Tune in to discover:

The 7-part StoryBrand framework that simplifies and clarifies your messaging
How to stop blending in and become a category of one
Why your marketing feels like shouting into the void — and how to fix it
The power of a client journey plan (and how it builds loyalty + trust)
How to structure content that connects, converts, and creates raving fans

👉 Don’t miss this one — it’s packed with insights to help your Pilates studio or boutique fitness business finally get the recognition (and revenue!) it deserves.

Find your marketing personality: https://saltmarketing.co/customreport/

Website: Saltmarketing.co

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this thought-provoking episode of The Pilates Business Podcast, host Seran Glanfield tackles a sneaky but powerful force that may be silently sabotaging your success — your mindset. 🧠✨

While strategy, systems, and staff often steal the spotlight, Seran explains why the real transformation happens between your ears. Drawing on her experience working with hundreds of boutique fitness studio owners, she explores the essential shift from overworked teacher to empowered CEO — and how this shift can be the key to scaling your Pilates studio without burnout.

Perfect for studio owners feeling stuck in survival mode, this episode delivers a wake-up call and a gentle invitation to rewire your thinking for growth, profitability, and freedom.

👉 Tune in to learn how to build a business that works for you, not one that runs you into the ground.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most misunderstood parts of running a boutique fitness business — sales. If the very idea of “selling” makes you cringe or feel like you're turning into a pushy salesperson, you're not alone. But what if sales didn’t have to feel slimy or awkward at all?

Seran breaks down how to confidently guide prospective clients toward a yes — without pressure, scripts, or sleazy tactics. With insights from her Thrive coaching program and years of experience helping Pilates studio owners grow thriving businesses, she shares how to reframe sales as a process of connection, clarity, and impact.

Whether you're a Pilates studio owner or run another type of boutique fitness business, this episode will help you transform how you think about your sales process and finally make it feel aligned, authentic, and yes — even enjoyable.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield shares a game-changing perspective for boutique fitness studio owners who feel buried under admin, burned out by constant decision-making, or just plain overwhelmed by the daily grind. If your studio feels like it’s held together with duct tape and your to-do list never ends, this episode is your permission slip to breathe—and build better systems.

Seran dives into exactly how to streamline your operations, from scheduling and client onboarding to team training and automations. She unpacks how disorganization is quietly costing you revenue, time, and peace of mind—and what to do about it.

If you're ready to scale your Pilates studio, yoga space, or barre business without sacrificing your sanity, this episode is a must-listen. Discover how simple systems can unlock major freedom, drive growth, and give you your life back.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield shares a wildly underutilized strategy that can take the pressure off your marketing efforts: strategic local collaborations. If you’re tired of constantly posting on Instagram and praying for new leads, this episode will be a breath of fresh air. Seran reveals how partnering with local businesses—think skincare studios, coffee shops, or maternity boutiques—can create powerful, win-win relationships that consistently drive the right clients through your studio doors.

Tune in to learn how to identify aligned businesses, spark meaningful connections, and build long-term referral pipelines that work even when you're off the 'gram. This is must-know marketing for boutique fitness studio owners ready to grow with ease, impact, and community.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Running a studio often means wearing all the hats - teaching, managing, scheduling, and handling emails. But if you're stuck in this cycle and feeling overwhelmed, it’s time for a shift. In this episode of The Pilates Business Podcast, host Seran Glanfield shares how to transition from an overworked instructor to a confident studio CEO.

You’ll learn:
✔ The mindset shifts that will help you break free from the “I have to do it all” mentality
✔ Key leadership changes to help you build a sustainable, profitable studio
✔ Actionable steps to free up your time and focus on growth instead of just getting by

If you’re ready to stop feeling overwhelmed and step into your CEO role, this episode is a must-listen! 🎧

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

If you're in the Pilates world, you've likely heard of Gratz Pilates—the gold standard for classical Pilates equipment. But what happens when someone from the tech and gaming industry takes the reins of this iconic brand?

In this special guest episode of The Pilates Business Podcast, host Seran Glanfield welcomes John Riccitello, co-owner of Gratz Pilates, who, along with his wife Elizabeth, purchased the company in 2023. But this wasn’t just a business acquisition—it was personal.

John shares his incredible journey of discovering classical Pilates after a major injury, how it transformed his life, and why he and Elizabeth stepped in to ensure Gratz continues to thrive. From reducing equipment wait times to expanding customer support, John gives us an inside look at the exciting changes happening at Gratz and what’s next for the company.

Tune in to hear:

John’s personal Pilates journey and how it led to owning Gratz Pilates
The challenges and innovations behind running a legacy Pilates brand
How Gratz is improving craftsmanship, delivery times, and global availability
What studio owners need to consider when investing in equipment

If you're a studio owner or passionate about classical Pilates, this episode is a must-listen!

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Relying on word-of-mouth and the occasional social media post to bring in new clients? That’s not a strategy-it’s a gamble. In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the essential topic of lead generation and why it’s the key to consistent, sustainable growth for your boutique fitness studio.

Listen in as Seran uncovers:

✅ The biggest mistakes studio owners make when trying to attract new clients

✅ Why your marketing might not be working as well as you’d like

✅ Smarter strategies that actually work to bring in a steady stream of leads

If you’ve ever felt frustrated by slow growth or inconsistent bookings, this episode is for you. It’s time to take control of your marketing, stop relying on luck, and implement a proven system to grow your studio with ease.

If you’re ready to stop relying on luck and start building a proven system for attracting and converting new clients, Thrive is where you need to be! 🎯

Join us here: www.springthree.com/thrive 🚀

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

In this episode of The Pilates Business Podcast, host Seran Glanfield takes a deep dive into one of the most emotionally charged — and strategically vital — areas of running a boutique fitness studio: pricing.

Seran explores how your pricing strategy does far more than cover expenses — it sends a powerful message about your studio’s value, brand positioning, and the level of service you provide. Studio owners will learn how underpricing can sabotage their reputation and profitability, while smart, intentional pricing can attract the right clients, boost retention, and build long-term revenue.

Whether you’re avoiding price increases out of fear, unsure how to position your offers, or simply want a pricing strategy that supports sustainable growth, this episode is packed with insights and strategies to help you price with confidence.

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Your digital presence can make or break your Pilates business—but how do you ensure you're showing up in the right way online? In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Anastasiya Goers, founder of Pilates Bridge and a digital marketing expert specializing in the Pilates industry. Together, they unpack the must-know digital marketing strategies for studio owners, including:

✅ The #1 online tool that drives new clients to your studio (hint: it's NOT social media!)

✅ Best practices for optimizing your Google Business Profile to boost visibility

✅ Why your website is your most valuable marketing asset—and how to make it work for you

✅ When and how to use Google Ads to attract new clients effectively

✅ The key mistakes most studio owners make in their online marketing strategy

If you’ve ever wondered how to attract more clients online without wasting time and money, this episode is a must-listen!

🔗 Links & Resources:

Connect with Anastasiya Goers: PilatesBridge.com

Learn more about Seran: SpringThree.com

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

The Secret to Retaining Clients & Growing Your Studio

In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into a crucial yet often overlooked aspect of studio success - understanding and optimizing your client journey. While many studio owners focus on getting new clients through the door, what truly builds a thriving, sustainable business is what happens next.

Seran explores why client retention is the key to revenue growth and studio longevity, sharing insights on how mapping out your customer journey can transform the way clients interact with your business. From the first visit to becoming a long-term member, every step should be intentional and seamless.

Tune in to learn:
✅ Why focusing only on new clients can lead to a plateau in growth
✅ The three biggest gaps in most studio client experiences
✅ How mapping out your client journey increases retention and revenue
✅ Strategies to create a seamless, high-touch experience that keeps clients coming back for years

If you're tired of constantly chasing new leads and want to create a business that grows organically with loyal, engaged clients, this episode is for you!

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

View Details

Do you ever feel like you're just throwing spaghetti at the wall when it comes to growing your studio? Maybe you've tried tweaking your pricing, running promotions, or ramping up your social media, yet you're still not seeing the results you want. The truth is - what works for one studio won’t necessarily work for yours.

In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why a one-size-fits-all approach to business growth simply doesn’t work and how a personalized growth plan is the game-changer you need to scale with confidence.

Listen in to learn:
✅ Why generic business advice often falls flat for boutique studio owners
✅ The three key factors that make YOUR studio unique—and why your growth strategy should reflect that
✅ How to leverage your strengths and goals to create a clear roadmap to success
✅ The secret to avoiding burnout and working smarter (not harder)

If you're tired of spinning your wheels and want to take control of your growth in a way that feels aligned and effective, this episode is for you!

🔗 Join Thrive and get your personalized growth plan → www.springthree.com/thrive

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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Are you focused on bringing in new clients but struggling to see real growth in your studio? The secret to long-term success isn’t just about attracting new clients—it’s about keeping the ones you already have.

In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into client retention and shares simple, effective strategies to turn first-time visitors into loyal, long-term members.

🔹 Why clients leave (and you may not even realize it!)
🔹 The “leaky bucket” problem that’s costing you $$$
🔹 How to create an unforgettable first impression that keeps clients coming back
🔹 The #1 most overlooked retention strategy that can transform your business
🔹 How to build connection, community, and long-term commitment in your studio

If you’re tired of the endless cycle of chasing new clients and want a profitable, sustainable studio where retention is effortless, this episode is a must-listen!

💡 Want more hands-on support? Inside Thrive, I give you step-by-step systems to optimize retention, grow your revenue, and streamline your studio. Let’s make your business thrive—DM me to learn more!

🎧 Listen now!

Got a question for Seran? Add it here 👉

💫 Go to www.arketa.com/seran to get 3 months free of Arketa’s Marketing Suite or a branded mobile app!!

~~~
GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio

🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

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The Lies Holding You Back from Studio Growth (And How to Break Free)

On this episode of The Pilates Business Podcast, host Seran Glanfield tackles the sneaky lies boutique fitness studio owners tell themselves—lies that keep them stuck, overwhelmed, and hesitant to take the next steps toward growth. Seran identifies the five most common excuses studio owners make, from waiting for the “perfect time” to doubting their own readiness.

With actionable advice and relatable anecdotes, Seran explains why growth doesn’t come from waiting—it comes from taking action, even when it feels messy or imperfect. Tune in to learn how to prioritize your time, simplify your marketing, build your confidence, and invest in your future so you can finally create the thriving studio you dream of.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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The Power Duo for Studio Success: Accountability and Consistency

In this episode of The Pilates Business Podcast, Seran Glanfield unpacks the two essential elements that separate thriving studio owners from those stuck in overwhelm: accountability and consistency. As a seasoned business coach for boutique fitness studios, Seran shares why simply having great ideas isn't enough and offers actionable strategies to help studio owners step outside their comfort zones and make real progress.

Discover how to:

Build accountability into your routine to stay on track with your goals.
Leverage the compounding effect of consistency to see lasting results.
Break free from comfort zones that hold you back and embrace growth.

Whether you're looking to grow your studio, attract new clients, or streamline your business operations, this episode is packed with insights to help you move forward with confidence.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Simplify Your Social Media Strategy: Quick Wins for Studio Growth

Is social media fueling your studio’s growth—or just driving you crazy?

In this episode of The Pilates Business Podcast, host Seran Glanfield cuts through the noise to show you how to use social media strategically, authentically, and effectively to grow your boutique fitness studio.

Discover why you don’t need to post every day or be on every platform to see results. Instead, learn actionable tips for building real connections, creating engaging content, and simplifying your social media strategy.

If you’re ready to turn social media into a powerful growth tool (without the overwhelm), this episode is for you!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Are you dreaming of opening your very own Pilates, yoga, or barre studio?

In this episode of The Pilates Business Podcast, host Seran Glanfield walks you through the essential steps to turn your dream studio into a thriving reality. From refining your vision and finding the perfect space to ensuring your financials are on point and nailing your marketing strategy, Seran shares a practical roadmap for success.

Whether you're overwhelmed by startup logistics or nervous about taking the leap, this episode is packed with actionable advice to help you avoid common pitfalls, streamline your planning, and launch with confidence.

Tune in to learn how to build a studio that aligns with your vision, attracts your ideal clients, and sets you up for long-term success.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Join Seran Glanfield for a special milestone episode of The Pilates Business Podcast!

In this 200th episode, Seran reflects on her journey, sharing heartfelt stories, behind-the-scenes insights, and lessons learned from helping boutique fitness studio owners thrive. From navigating the chaos of business ownership to creating systems that foster consistency and growth, Seran offers a candid and inspiring look at what it takes to keep showing up and making an impact.

Discover listener-favorite episodes, actionable strategies, and the importance of embracing imperfection. Whether you're a longtime listener or new to the podcast, this episode will leave you feeling motivated, connected, and ready to take your studio to the next level.

Here's to the next 200 episodes of empowering studio owners around the world! 🎉

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Create a 2025 Growth Plan That Works for Your Studio

Welcome to 2025! Are you ready to set your Pilates or boutique fitness studio up for success this year? In this episode of The Pilates Business Podcast, host Seran Glanfield shares powerful strategies to help studio owners create a business growth plan that truly works. From setting SMART goals to tracking key metrics like retention rates and revenue, this episode is packed with actionable tips tailored for boutique fitness entrepreneurs.

Discover how to build a thriving Pilates studio, attract more clients, and streamline your operations—all while staying aligned with your personal goals. If you're ready to increase revenue, improve client retention, and work smarter (not harder), this episode is your roadmap to success in the year ahead. Tune in and start building a studio you love!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Make January Your Studio’s Best Yet: Strategies to Attract, Engage, and Retain Clients

In this episode of The Pilates Business Podcast, Seran Glanfield dives into actionable strategies to help boutique fitness studio owners maximize the January boom. As the New Year approaches, motivated clients are searching for the perfect place to achieve their wellness goals, and your studio could be exactly what they need.

Seran shares a step-by-step plan to help studio owners:

Stand out from the competition with clear, compelling marketing.
Leverage social proof to attract new clients.
Create irresistible introductory offers that convert.
Retain new clients beyond January with exceptional experiences and connection-building tactics.
Keep the momentum alive into February, March, and beyond with thoughtful planning and systems.

Whether you're preparing for your first January rush or are a seasoned studio owner looking to fine-tune your approach, this episode is packed with insights to set your studio up for long-term growth. Tune in now and make this January your studio’s best yet!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Reflecting on 2024: Wins, Lessons, and Strategies for a Stronger 2025
As 2024 winds down, it’s time to hit pause and reflect. In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield dives into why taking stock of your studio's wins, lessons, and even setbacks is the key to growth in 2025.

Learn how to uncover valuable insights from your experiences, harness the power of planning, and build a roadmap to success in the new year. Whether you nailed your goals or faced challenges this year, Seran shares practical tips to help you approach 2025 with clarity, confidence, and a plan that works.

Listen now to uncover:

The importance of celebrating every win, big or small.
How to turn challenges into actionable lessons.
Why understanding your numbers and client needs is essential.
Steps to craft goals that keep you inspired and on track for 2025.

This episode is packed with insights to help boutique fitness studio owners like you thrive—don’t miss it!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield welcomes Allison Beardsley, the visionary founder of Club Pilates and the innovative Red Light Method. Allison takes us on an inspiring journey from her beginnings as a Pilates instructor to scaling one of the largest fitness franchises in the world. Discover how her passion, resilience, and “Ready, Fire, Aim” mindset helped her create a global brand.

Tune in to learn:

How Allison transitioned from teaching mat Pilates to founding Club Pilates.
The key strategies that fueled her business growth and franchising success.
Lessons learned from scaling a brand to over 1,000 locations.
The evolution of her newest venture, Red Light Method, and its groundbreaking approach to wellness and fitness.

This episode is packed with inspiration, insights, and actionable advice for boutique studio owners looking to grow their businesses and make a bigger impact.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this forward-looking episode of The Pilates Business Podcast, host Seran Glanfield explores what 2025 holds for boutique fitness studio owners. From emerging trends to evolving client expectations, Seran shares key insights to help studio owners plan for growth, stay competitive, and build deeper connections with their clients.

Discover how Pilates continues to dominate the market, the rise of hybrid class offerings, and the critical role of community and retention in studio success.

Whether you're expanding your studio footprint or streamlining operations, this episode is packed with actionable strategies to help you thrive in the year ahead.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, Seran Glanfield dives into the essential legal protections every boutique fitness studio needs, featuring legal expert Cory Sterling from Conscious Counsel. With his specialized knowledge of the wellness industry, Cory shares must-have agreements and policies to keep your studio legally secure. Together, they explore topics like liability waivers, independent contractor agreements, privacy policies, and membership agreements.

Cory’s insights highlight the importance of having comprehensive, customized legal documents to protect your studio’s interests and ensure a strong foundation for growth. Tune in to learn practical steps that can shield your studio from legal headaches, allowing you to focus on what you do best—serving clients and building your business.

Connect with Cory at: www.consciouscounsel.ca

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into powerful marketing strategies to wrap up the year on a high note and set up an incredible start for January!

December can be a hectic month, but Seran explains how boutique fitness studio owners can harness this unique time of year to connect with clients, drive engagement, and boost revenue. From festive promotions to special events, this episode is packed with creative, actionable ideas to help you end 2024 strong and keep momentum going into the new year.

If you’re ready to grow your studio’s impact and maximize end-of-year revenue, this episode is your ultimate guide to holiday marketing success!

Key topics covered:

Creative holiday promotions that keep clients motivated and engaged
How to use gift cards and limited-time offers to increase sales and reach new clients
Ideas for special events and community-focused campaigns to spread holiday cheer
Planning for a standout January and keeping your studio top-of-mind

Don’t miss this opportunity to finish the year with impact and set up for a thriving 2025!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of the Pilates Business Podcast, host Seran Glanfield interviews Tamara Galinsky, founder of JETSET Pilates, a rapidly growing franchise that has expanded from a single studio in Miami to nearly 80 locations across the country.

Tamara shares her journey from her early career in technology and real estate to discovering her passion for Pilates and building a brand that emphasizes community and experience.

The conversation delves into the challenges of franchising, the importance of location and real estate in the fitness industry, and the strategies that have fueled Jet Set's growth. Tamara also discusses the balance between her entrepreneurial ambitions and family life, offering insights for aspiring fitness entrepreneurs.

Learn more about JETSET Pilates HERE: www.jetsetpilates.com

Or follow on IG here: @jetsetpilates

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into a game-changing strategy that can help studio owners increase revenue without relying on big, salesy tactics—micro conversions. These small, often overlooked actions that clients take throughout their journey can create a powerful impact on your business. Seran shares insights on how small tweaks in your client engagement can significantly boost retention and revenue, guiding clients through the process step-by-step.

Tune in to discover:

What micro conversions are and why they matter
How to use micro conversions to increase long-term loyalty
Easy-to-implement strategies that boost sales without feeling “salesy”
The key touchpoints to optimize your client journey and keep them coming back

Whether you're struggling with retention or looking to streamline your business for maximum profit, this episode provides simple, actionable tips to help you grow sustainably!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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On this episode of The Pilates Business Podcast, host Seran Glanfield dives into the top three reasons why boutique fitness studios struggle with client retention — and they might not be what you expect! Seran explains how simple yet impactful shifts in communication, class quality, and progress tracking can make a huge difference in keeping clients loyal and engaged.

If you're ready to stop churn and build a stronger, more connected community of clients, this episode is a must-listen. Seran also offers practical solutions you can implement right away to boost retention and improve the client experience.

Tune in to learn:

Why clear, consistent communication is your secret weapon for client retention
How to help clients feel their progress, even if it takes time
The "silent killer" of studio success and how to fix it

Seran Glanfield has over a decade of experience helping boutique fitness studios thrive, and her insights in this episode will help you elevate your business to the next level!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield shares her all-time favorite business books that have shaped her approach to leadership, marketing, and growth. Whether you're looking for strategies to scale your boutique fitness studio, create a standout brand, or shift your mindset for success, Seran's curated list of must-reads will inspire and guide you. From foundational concepts on business structure to powerful insights on marketing and leadership, these books provide practical takeaways that studio owners can apply today.

Key Takeaways:

How to scale your studio with systems from The E-Myth Revisited by Michael Gerber.
Crafting a compelling brand message with Building a StoryBrand by Donald Miller.
This is Marketing by Seth Godin—rethinking marketing as service, not selling.
Developing leadership skills with Leaders Eat Last by Simon Sinek.
The power of mindset with The Gap and The Gain by Dan Sullivan and Dr. Benjamin Hardy.

Tune in to hear actionable advice on how to apply these lessons to your studio for long-term growth and success.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

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In this episode of The Pilates Business Podcast, host Seran Glanfield welcomes Sue Ellen Brantley, a CPA, fractional CFO, and founder of Healthy Balance Bookkeeping. They dive deep into the importance of understanding the numbers behind your boutique fitness studio to ensure your business's growth and profitability.

Sue Ellen shares her journey from corporate finance to entrepreneurship, and how her passion for health and wellness drives her mission to help studio owners make more money and expand their impact.

This episode covers everything from common financial mistakes to the best practices for maintaining clean books, all tailored specifically for studio owners.

Tune in to discover how to better manage your finances and set your studio up for success!

Connect with SueEllen HERE: www.healthybalancebookkeeping.com/

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

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❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common challenges for boutique fitness studio owners: letting go of control to gain true growth. Seran shares expert advice on why effective delegation is essential for business expansion and provides actionable steps to help studio owners shift from being the “doer” to the “leader.”

Listeners will learn how to overcome the hesitation around delegation, how to delegate effectively, and how to set their team up for success without micromanaging.

Tune in to learn how to reclaim your time and become the CEO your studio deserves.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Boost Your Studio's Revenue with Retail: Insights from Be Half Moon's Andrea

In this episode of The Pilates Business Podcast, host Seran Glanfield chats with Andrea, founder of b,Halfmoon, about how boutique fitness studios can transform empty wall space into a thriving retail section. Andrea shares her journey from launching the beloved bMat to expanding her product line to include functional movement tools, healing crystals, and more.

Whether you're new to retail or looking to refine your current offerings, this episode is packed with tips to help you curate a successful and profitable retail space in your studio.

Tune in to learn how integrating retail can not only boost your revenue but also energize your community.

Connect with b Halfmoon and Andrea here: @bhalfmoon_official

@beingandreamckay

Go to bhalfmoon.com and use coupon: SERAN5 when you order via a wholesale account!

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield delves into a powerful, often overlooked factor that can determine the success or failure of your studio: your mindset. Drawing on insights from thought leaders like Dr. Carol Dweck and Simon Sinek, Seran explores the critical difference between a growth mindset and a fixed mindset, and how this difference influences everything from your business decisions to your personal development.

Learn practical strategies for cultivating a growth mindset that will not only help you navigate challenges but will also fuel the long-term growth and success of your studio.

Tune in to discover how small, consistent changes in your thinking can lead to big results in your business.

Got a question for Seran? Add it here 👉

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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🤳Join the Growing A Studio Business Facebook Community

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From Movement Lover to Tech Innovator: How Rachael Lea Fishman Built Arketa to Empower Studio Owners

In this episode of The Pilates Business Podcast, host Seran Glanfield chats with Rachel Lea Fishman, the founder of Arketa, a cutting-edge studio management software designed specifically for boutique fitness studios. Rachael Lea shares her inspiring journey from yoga instructor to tech entrepreneur, revealing how her passion for movement and wellness drove her to create a platform that helps studio owners streamline operations, enhance client experiences, and ultimately, grow their businesses.

Tune in to learn how Arketa is transforming the way studios operate, and why having the right tools can make all the difference in your studio's success.

Got a question for Seran? Add it here 👉

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the world of social media and how it can transform your studio’s visibility. As studio owners, we know that having a social media presence is no longer optional—it's essential. But with so many platforms and strategies out there, how do you make sure your efforts actually pay off?

Seran walks you through actionable tips on how to effectively and efficiently use social media to not only attract new clients but also to build lasting relationships that keep them coming back. From choosing the right platforms to creating content that truly resonates, Seran covers it all. Whether you're a social media newbie or looking to refine your strategy, this episode is packed with insights that will help you make your studio the talk of the town, both online and off.

Tune in to discover:

The importance of being on the right social media platforms for your studio
How to create purposeful content that captures attention, engages your audience, and inspires action
The benefits of paid advertising and how to make it work for your business
Tips on tracking and measuring your social media success to ensure you're on the right path

If you’re ready to take your studio’s visibility to the next level, this episode is a must-listen!

Got a question for Seran? Add it here 👉

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most crucial decisions for your boutique fitness studio—pricing. Pricing can make or break your business, and finding the "just right" price is essential to reflect the value you offer while ensuring profitability.

Seran shares insights into the psychological and practical aspects of setting prices, how to avoid common pricing mistakes, and strategies to communicate price increases effectively. Whether you’re launching a new studio or re-evaluating your current pricing, this episode offers valuable advice to help you position your studio for long-term success.

Key topics discussed include:

The importance of aligning your pricing with your studio’s value and market position.
Common pitfalls of setting prices too low or too high.
The role of mindset in pricing decisions.
How to calculate your ideal price point based on costs and desired profit margin.
Effective strategies for implementing and communicating price increases.

Tune in to learn how to price your services just right and ensure your studio's financial health and growth!

Got a question for Seran? Add it here 👉

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the art of crafting unique marketing messages that make boutique fitness studios stand out from the crowd. With the fitness industry becoming increasingly competitive, studio owners often struggle to differentiate themselves and attract their ideal clients.

Seran unpacks the power of a well-defined marketing message, shares strategies to identify and communicate your studio's unique value, and offers practical tips to align your messaging across all channels.

Whether you're looking to boost client retention, increase brand visibility, or simply ensure your studio’s message resonates with your community, this episode is packed with actionable insights to help you succeed.

LEARN MORE ABOUT THE MARKETING INTENSIVE PROGRAM HERE: https://www.springthree.com/marketingintensive

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield interviews Anne, the founder of Shape It Up Pilates in Rugby, England. Anne shares her journey from starting with aerobics in community centers to owning her own Pilates studio. Discover how she navigated the challenges of COVID-19, revitalized her business with innovative offerings, and built a thriving community.

Anne’s story is a testament to resilience, creativity, and the power of embracing change. Tune in for insights on business growth, client retention, and creating a unique studio experience.

Connect with Anne at www.shapeituppilates.co.uk

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield delves into the crucial topic of customer journey mapping for boutique fitness studios. She explains how understanding and optimizing each stage of the customer journey can transform client experiences and boost studio success.

Seran breaks down the five key stages - awareness, consideration, engagement, retention, and advocacy - offering practical tips and insights for studio owners to enhance their client relationships at every touchpoint. From crafting compelling introductory offers to nurturing long-term loyalty, this episode provides a roadmap for studio owners looking to increase client retention, improve conversion rates, and build a thriving community of enthusiastic members.

Whether you're struggling with summer slowdowns or aiming to take your studio to the next level, Seran's expert advice on customer journey mapping is a game-changer for boutique fitness businesses.

Got a question for Seran? Add it here 👉

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
Grow your Studio Business 👉 www.springthree.com/marketingintensive

We kick off September 10th! Space is limited - grab your spot!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the power of personalized marketing for boutique fitness studios.

Discover how to make every client feel seen and valued through tailored touchpoints, from the initial website experience to ongoing engagement. Seran shares actionable tips, consumer psychology insights, and even explores advanced techniques like using behavioral triggers and crafting custom content.

If you're ready to elevate your client relationships, increase satisfaction, and boost retention, this episode is a must-listen.

Get ready to transform your marketing and create an unforgettable experience for every client who walks through your doors!

Join the FREE MARKETING BOOTCAMP 👉 CLICK HERE
I can't wait to share this with you - we kick-off August 12th!
See you there - Seran

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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In this episode of The Pilates Business Podcast, host Seran Glanfield unveils the secrets to attracting A-list clients to your boutique fitness studio. If you've ever wondered how to transform your studio into the go-to spot for top-tier clients, this episode is for you.

Seran shares actionable insights on crafting a powerful brand that resonates with your ideal clients, ensuring they keep coming back for more.

Tune in to learn how to build a brand that screams expertise, delivers exceptional client experiences, and leverages community power to elevate your business. Perfect for Pilates, barre, and yoga studio owners looking to boost lead generation, retention, and revenue while working smarter, not harder.

Join the FREE MARKETING BOOTCAMP 👉 CLICK HERE
I can't wait to share this with you - we kick-off August 12th!
See you there - Seran

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Ilaria Cavagna, founder and CEO of Feet-ness. They discuss Ilaria's journey from Pilates instructor to innovative entrepreneur, focusing on foot health and its connection to overall wellness. Ilaria shares insights on developing the Rescue Loop, transitioning from High Heel Rescue to Feet-ness, and creating an educational platform that merges various movement modalities.

The conversation highlights the importance of adaptability in business, the evolution of health awareness in the fitness industry, and practical advice for studio owners looking to expand their offerings and knowledge base.

Connect with Ilaria Cavagna at: www.feet-ness.com or find her in Instagram @feetness_edu

Join the FREE MARKETING BOOTCAMP 👉 CLICK HERE
I can't wait to share this with you - we kick-off August 12th!
See you there - Seran

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the critical topic of establishing a recognizable brand for boutique fitness studio owners. She shares valuable insights on how to stand out in a crowded market, build genuine connections with clients, and create a loyal following.

Seran emphasizes the importance of authenticity, knowing your unique strengths, and consistently showing up for your clients.

This episode is packed with practical tips for studio owners looking to increase client retention, streamline their business, and make a bigger impact in their community.

🎉Get on the Priority Notification List! 🎉
Immediate access to FREE Studio Marketing Pack and unlock 10% off the Marketing Intensive program. CLICK HERE: www.springthree.com/priority

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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In this episode of The Pilates Business Podcast, your host Seran Glanfield invites Mitch McGinley, the founder of Boutique Fitness Broker, for a deep dive into the world of buying and selling boutique fitness studios.

With his extensive experience in the fitness industry, Mitch shares invaluable insights into the process of selling a studio, the factors that influence a studio's selling price, and the booming interest in Pilates studios.

Whether you're an aspiring studio owner or considering selling your studio, this episode is a goldmine of information and a must-listen for anyone looking to navigate the complexities of the fitness business landscape.

🎉Get on the Priority Notification List! 🎉
Immediate access to FREE Studio Marketing Pack and unlock 10% off the Marketing Intensive program. CLICK HERE: www.springthree.com/priority

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the common marketing mistakes that many studio owners make and how to avoid them.

From defining your target audience to maintaining a consistent online presence, Seran shares actionable tips to help you refine your strategies and attract more clients. Whether you're struggling with social media, email marketing, or local SEO, this episode is packed with insights to elevate your studio business.

Tune in and discover how small tweaks can lead to significant growth and success.

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Annie Rodriguez, founder of Intero Pilates in Brooklyn, New York. From a ballet dancer to a Pilates studio owner, Annie shares her inspiring journey and the unique elements-based approach she brings to her classes. Listen in as Annie discusses the challenges of balancing business growth with motherhood, the importance of self-care, and her insights on adapting your business to fit your life.

Whether you're a studio owner struggling with time management, marketing strategies, or finding your unique way of doing things, Annie's story and actionable tips will resonate deeply. Tune in now to learn how to overcome common business challenges and elevate your studio with confidence and creativity.

Connect with Annie at:

www.interopilates.com

@annierodriguezpilatesandbarre

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Feeling stuck and stagnant in your fitness studio's growth? This episode of The Pilates Business Podcast, hosted by Seran Glanfield, is bursting with practical strategies to help you scale your studio and attract a flood of new clients!

Seran dives into 3 key growth hacks nobody tells you about, including strategic collaborations, crafting a powerful first impression, and leveraging automation and systems for long-term growth.

If you're a Pilates, Barre or Yoga studio owner looking to take your business to the next level, this episode is a must-listen!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Feeling overwhelmed by the daily grind of running your Pilates studio? You're not alone. Many passionate studio owners struggle to find a balance between success and free time.

This episode is your guide to achieving Success + Free Time. We'll debunk the myth that you have to choose one over the other.

Here's what you'll learn:

Master Your Time: Discover time management strategies like batching tasks and scheduling for peak productivity.
The Power of Delegation: Learn how to empower your team and free up your time for strategic work.
Build Systems for Success: Explore ways to streamline onboarding, automate tasks, and leverage the right tools.
Prioritize Your Well-being: We'll discuss self-care strategies, setting boundaries, and outsourcing to prevent burnout.

This episode is packed with actionable tips and insights to help you create a sustainable, profitable, and fulfilling Pilates business.

Ready to escape the hustle and reclaim your time? Tune in and get ready to thrive!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Feeling like you're the only one carrying the weight of your studio's success?

In this episode of The Pilates Business Podcast, host Seran Glanfield tackles the crucial topic of leadership. Learn how to inspire, motivate, and empower your team to create a thriving and supportive work environment.

Discover key steps to effective leadership, from fostering communication and providing feedback to building a culture of recognition and appreciation.

Tune in and gain valuable insights to climb the Leadership Ladder and empower your team for ultimate studio success!

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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In this episode of the Pilates Business Podcast, host Seran Glanfield welcomes Sugey Piedra for an insightful discussion about all things taxes and financial planning for your Pilates studio.

Together, they explore practical and strategic ways to navigate tax season, make smart financial decisions, and set up your fitness studio business for success. This episode is packed with actionable tips to help you understand your numbers, plan for your taxes, and grow your business holistically.

Tune in to learn how to shift your money mindset, make the most of your business expenses, and prepare for a successful tax season.

Connect with Sugey here: @prominence.services

https://www.prominencebusiness.com/

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📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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Are you tired of feeling like a broken record explaining the benefits of Pilates over and over again? In this episode, Seran Glanfield, host of The Pilates Business Podcast, shares 3 powerful marketing hacks that can help you re-energize your marketing efforts and attract your ideal clients to your studio.

You'll learn:

The importance of understanding your ideal client
How to create content that resonates with your target audience
Tips for fostering a strong sense of community in your studio

Plus, Seran shares a bonus tip on the power of testimonials!

Ready to take your Pilates studio marketing to the next level? Tune in now and discover how to attract new clients, build a loyal community, and grow your business.

Links:

Learn how you can work with Seran inside her programs here: https://www.springthree.com/work-with-me

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Work with Seran:

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In this episode of the Pilates Business podcast, host Seran Glanfield invites Andrea Liebross, an expert on big thinking and a best-selling author, to share her insights on thinking big and creating extraordinary results in your studio business.

They delve into the importance of having the right systems in place and cultivating the correct mindset to achieve success. Andrea shares her unique acronym for what big thinkers do (T.R.U.S.T) and provides invaluable advice on how to transition from being 'interested' to 'committed' to your success.

If you are a fitness studio owner looking to grow and achieve your business goals, this episode is a must-listen.

Tune in to the Pilates Business Podcast for practical tips, expert advice, and inspiring stories to help you navigate the business side of fitness.

Connect with Andrea here: https://www.andreaslinks.com/

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Work with Seran:

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Feeling overwhelmed by your never-ending to-do list?

In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the world of time blocking, a powerful technique that can help Pilates studio owners conquer their to-do lists and take back control of their time.

Learn how to identify your priorities, schedule your blocks, and overcome common challenges to achieve increased focus, reduced stress, and a better work-life balance.

Tune in and discover how time blocking can help you build a more successful and sustainable studio business!

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Work with Seran:

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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with experienced and passionate Pilates teacher, Jen Ruggiero. Jen shares her journey from dancer to Pilates teacher and the business owner of 'The Pilates Movement NYC'.

The episode delves into Jen's unique approach to teaching Pilates, how she mentors her team, and her experiences navigating her business through the COVID-19 pandemic.

Tune into The Pilates Business Podcast to gain insights into Jen's strategies for success in the Pilates industry and how she continues to evolve her business.

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🤳Join the Growing A Studio Business Facebook Community

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Feeling invisible?

In this episode of The Pilates Business Podcast, host Seran Glanfield unveils simple strategies you can implement today to boost your online and local visibility.

Learn how to claim your online presence, create engaging content, leverage local partnerships, and encourage positive reviews to attract new clients and transform your studio from a hidden gem to a local landmark.

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This episode of The Pilates Business Podcast with host Seran Glanfield dives into the essential world of business insurance for Pilates studios.

Join Miriam Ball, Chief Insurance Officer at Alternative Balance, as she unpacks the importance of liability coverage, discusses general vs. professional policies, and clarifies coverage for independent contractors and employees.

Learn about unique considerations for the wellness industry, including cyber liability, the use of waivers and participant accident coverage.

Don't miss insights on reviewing your policy for changing needs and ensuring your studio is protected against business interruptions or property damage.

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Feeling stuck in the hustle cycle? Working long hours but still struggling to make ends meet?

In this episode of The Pilates Business Podcast, host Seran Glanfield unveils strategies you can implement TODAY to work smarter, not harder, and double your studio's income.

Learn how to optimize your pricing, leverage technology, upsell strategically, and retain loyal clients to achieve the financial freedom you deserve.

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

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Struggling to keep your Pilates studio top-of-mind with potential clients? In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the power of consistent marketing.

Learn how to ditch the one-and-done marketing blitz and develop a strategic approach that builds brand awareness, fosters relationships, and keeps those new clients rolling in.

Discover tips for creating valuable content, engaging with your audience on social media, and streamlining your marketing efforts with the right tools.

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

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Work with Seran:

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Join my FREE FB group - and ask me your biz questions!

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Feeling the pressure of a competitive market? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the crucial topic of client retention.

Learn proven strategies to keep your clients coming back for more, from delivering exceptional service and building lasting relationships to overcoming common challenges like market saturation and pricing pressures.

Discover the Art of Client Retention and gain the tools you need to build a loyal fan base and ensure your studio thrives!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

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Work with Seran:

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In this insightful episode of The Pilates Business Podcast, host Seran Glanfield chats with special guest Jackie Hinton, the proud owner of Good Body Pilates studio in Santa Monica and the founder of Good Citizen Pilates Loops.

Jackie shares her unique journey from being a Pilates instructor to becoming a studio owner and entrepreneur. She sheds light on the challenges she faced in navigating the changes in the industry, including the transition from independent contractors to employees.

This episode is a goldmine of information for anyone looking to improve their strength, balance, and flexibility while also delving into the business side of Pilates.

Tune in to learn more about Jackie's innovative approach to Pilates, her tips for time management, and her views on the importance of creativity and problem-solving in running a successful Pilates business.

@goodcitizenla

@goodbodypilates

https://www.goodbodypilates.com/

https://www.goodcitizenla.com/

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Work with Seran:

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Is your studio's class schedule feeling a bit stale? Are you struggling to retain clients and attract new ones? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the world of Innovative Programming.

Learn how to keep your classes fresh and engaging with strategies for developing unique offerings, implementing them successfully, and overcoming common challenges.

Discover inspiring examples and gain the tools you need to breathe new life into your studio and become the go-to destination for exciting Pilates experiences!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

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Work with Seran:

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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into an inspiring conversation with Melissa, the creator of Frame, a revolutionary at-home Pilates reformer.

Melissa shares her journey from being a classically trained ballet dancer to becoming a Pilates and fitness instructor.

She discusses her passion for making Pilates more accessible and her dedication to improving the quality of life for everyone.

Join Seran and Melissa as they explore the process of designing and manufacturing Pilates equipment, the challenges faced by entrepreneurs in the fitness industry, and the evolution of Pilates in recent years.

Don't miss out on this insightful episode!

Learn more at: https://www.framefitness.com

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Work with Seran:

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In this episode of "The Pilates Business Podcast," host Seran Glanfield shares invaluable insights on creating the ultimate fitness studio that marries client satisfaction with peak business performance.

From the strategic layout and design that enhance client experience and maximize revenue per square foot, to operational efficiencies like soundproofing and use of space, Seran dives deep into the elements that make a fitness studio not just appealing, but also profitable. She emphasizes the significance of mood-boosting lighting, color schemes that strengthen brand identity, and the undeniable power of social media appeal through photo-friendly zones.

Whether you're looking to refine your studio's design or elevate its operational efficiency, this episode is packed with strategies to help you achieve your goals.

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Work with Seran:

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In this episode of "The Pilates Business Podcast," host Seran Glanfield welcomes Candice Smith, the visionary behind French Press PR, to unravel the dynamic world of public relations in boutique fitness.

This episode is a goldmine for fitness entrepreneurs, packed with strategies to boost brand visibility and trust. Candice and Seran dive deep into how effective storytelling and strong media relationships can transform your studio's narrative. From the significance of PR in enhancing studio credibility to the nuances of engaging with media professionals, this episode covers it all.

Whether you're a brick-and-mortar establishment or a digital platform, these insights are key to expanding your influence and establishing your brand as an industry leader.

Tune in to learn how to craft a compelling brand story and harness the power of PR to elevate your fitness studio in a competitive market.

Connect with Candice at www.frenchpresspr.com

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What does 2024 have in store?

We know that competition is only going to increase which means that you’re going to need to be smarter than ever about the strategies you implement and where you spend your energy and focus

In this episode, Seran dives into the key strategies and focus areas that will help you differentiate your business and attract the right clients. Discover how to develop compelling marketing messaging that sets you apart from the competition, create unique experiences for your clients, and build a strong community that fosters customer loyalty.

Whether you're a seasoned studio owner or just starting out, this episode is a must-listen for anyone looking to scale their business and thrive in the dynamic fitness industry.

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Learn more and join now: www.springthree.com/thrive

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In this episode, Seran sits down with Billy Hofacker, a successful author, professional martial artist, and host of the Your Fitness Money Coach Podcast.

They delve into the world of running a studio business and the journey of growing it while wearing multiple hats.

Billy shares his insights on creating a brand, simplifying operations, and the importance of financial management. If you're a fitness professional looking for inspiration and practical advice, this episode is a must-listen.

Grab Billy’s book here: https://tbbcrocks.lpages.co/fitness-profits-book/

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Work with Seran:

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In this insightful episode of "The Pilates Business Podcast," host Seran Glanfield addresses a crucial challenge for studio owners: scaling your business without losing its unique essence. Seran dives into the importance of core values as the bedrock of your brand and how they can guide your growth strategy.

This episode is perfect for fitness studio owners struggling with the delicate balance between expansion and maintaining quality and authenticity.

In this episode, Seran discusses identifying and upholding core values, balancing growth with integrity, and insights of studios that have successfully scaled while staying true to their mission.

This is a must-listen for anyone looking to grow their studio without compromising its heart and soul.

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In this episode of "The Pilates Business Podcast," host Seran Glanfield explores the pivotal role of client retention in the boutique fitness industry. Delving into the nuances of using data to foster customer loyalty, this episode is full of insights for studio owners seeking sustainable growth. It sheds light on how a deep understanding of studio management data can transform client experiences to powerful retention tools.

Learn about the critical retention metrics that can guide your business decisions, from the financial impact of client satisfaction to leveraging the Net Promoter Score for early detection of retention issues.

Tune in for strategic wisdom and actionable tips to elevate your studio's success.

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In this episode of The Pilates Business Podcast, host Seran Glanfield unravels the secrets to effective lead generation.

You will gain tips on attracting quality leads, understanding your ideal client, leveraging social media, the power of partnerships, content marketing, and email campaign mastery.

Tune in to this episode to unlock the secrets of sustainable growth and community-building!

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In this episode, host Seran Glanfield delves into the power of digital marketing for boutique fitness studios.

The episode covers the essence of digital marketing, harnessing social media and email marketing, understanding the importance of SEO and paid advertising, crafting compelling content, and finding your unique path in the digital world for studio success.

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In the latest episode of The Pilates Business Podcast, host Seran Glanfield dives into the world of fitness business scaling. Curtis Christopherson, the innovative mind behind WRKOUT and owner of Innovative Fitness, shares invaluable insights and strategies to help fitness studio owners thrive in a competitive industry.

Discover the importance of innovation, digital positioning, systems, and creating personalized client experiences.

Learn more about WRKOUT HERE: https://www.wrkout.com/

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In this episode of The Pilates Business Podcast, we explore the vital secrets to client retention in boutique fitness studios.

Discover the key strategies to foster personalized client experiences, improve communication, and leverage time-saving tools.

Learn the secrets to keeping your boutique fitness studio clients engaged and loyal - perfect for pilates, barre and yoga studio owners!

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Struggling to balance your studio business and life?

Look no further! In this episode of The Pilates Business Podcast, your host Seran Glanfield unravels the secrets of time management practices tailored for busy studio owners.

Discover how to avoid burnout, gain efficiency, and create a profitable year for your boutique fitness studio business.

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📲 Follow Seran on Instagram @seran_spring_three

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In this episode of The Pilates Business Podcast, host Seran Glanfield delves into the world of Pilates studio branding.

This episode is a treasure trove of insights for studio owners seeking to distinguish their business in a competitive market. Seran explores the essence of branding beyond the visual identity, emphasizing the importance of a compelling brand story, consistent visual elements, and resonant brand messaging.

Discover the significance of your studio's unique voice and how to weave it into every aspect of your business, from your website to in-studio experiences. Learn the secret to building a brand identity that captures the heart of your clients, and why evolving your brand story is crucial for sustained success.

Whether you’re a new studio owner or looking to revamp your brand, this episode is a must-listen for anyone passionate about creating a lasting impact in the Pilates community.

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

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The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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Are you ready to catapult your studio business into the future?

In this insightful episode, Seran Glanfield takes you on a transformative journey to explore the balance between success and personal well-being in studio businesses. She focuses on breaking free from the cycle of merely reacting to present issues and redirect our energies towards creating a clear vision for our business

You will learn from Seran how to shed outdated strategies, set realistic goals, and develop a detailed, actionable plan leading to business aspirations.

So, let's get started and stay true to YOUR vision and principles while growing your studio business into the success story you want it to be!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Discover a fresh approach to tackling business challenges with renowned business strategist Jessica Lackey.

Explore the 'Five Why’s' method to uncover the root causes of your studio business hurdles, learn how to identify the right problems for your unique situation, and leverage your unique talents for growth.

Plus, gain insights into setting realistic goals and the importance of ongoing education.

Connect with Jessica Lackey at https://www.jessicalackey.com/

Or in IG at: @jessicalackey_consulting

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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In this episode, we're diving deep into a topic that's crucial for studio owners like you - how to tap into the next generation of movement practitioners!

Millennials and Gen-z’ers are reshaping consumer interactions!

In this episode, I’ll explore

How to connect with this tech-savvy generation.
Why millennials and Gen-Z’s are the prize catch
How authenticity is your key to success
The membership model that works best

Join me as I unlock the secrets to attracting Gen Z’s and Millenials and building a thriving fitness community in your studio!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

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As studio owners, we're passionate about movement, health, and transforming lives through our practice. But, to make that passion sustainable, we must also be financially savvy. The choices we make regarding pricing, investments, and budgeting directly influence our studio's ability to thrive. It's not just about revenue; it's about creating a business that supports your dreams and helps you make a lasting impact.

My guest, Nina Israel, is the numbers wizard you didn't know you needed! She has a knack for making you comfortable with your financial figures and identifying hidden opportunities for growth in your business.

During this episode, we'll explore the importance of financial well-being for studio owners. We'll discuss how a healthy financial mindset can lead to more informed, confident, and strategic decisions.

Don't miss this opportunity to strengthen the financial backbone of your studio and to explore how your relationship with money can become a strategic asset

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

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❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

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In today's episode, I explore the SWOT Analysis—a foundational strategy tool that can revolutionize your studio business.

Unpacking Strengths, Weaknesses, Opportunities, and Threats, this episode provides actionable insights tailored for studio owners in the wellness industry.

Whether you're a veteran or new to the game, tune in to learn how to leverage your strengths, address weaknesses, seize opportunities, and prepare for potential threats. Equip yourself with the knowledge to make data-driven decisions and set your business on a path to sustainable growth

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Ready to take your digital marketing game to the next level? This episode is your go-to guide.

Joined by digital marketing expert Ana Katz, we delve deep into the realm of Facebook and Instagram ads, specifically tailored for studio owners.

Learn the ins and outs of video view campaigns, the importance of lead generation, and why follow-through is just as crucial as lead acquisition.

Ana also sheds light on creating a mobile-friendly landing page and setting up a successful marketing funnel. Budgeting for your ads? We've got you covered with pragmatic tips to measure campaign success.

There's no cookie-cutter approach here—Ana emphasizes finding your unique path to create impactful ad campaigns. Don't miss out on these game-changing insights!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Ready to transform your boutique fitness studio business into a thriving, profitable business? The secret to success lies in mastering your craft, but that's just the beginning.

Running a lucrative business requires more than just a concept and passion; it needs structure, systems, and strategies tailored specifically for you!✨

This episode provides a treasure trove of insights- listen as I delve into the necessary skills and strategies to build a sustainable business, the mindset you'll need to foster, and the importance of a supportive community.

It's time to step up, take action, and transform your boutique fitness studio into the business of your dreams 🚀

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In today's digital landscape, your fitness studio's website is more than just a virtual storefront—it's a 24/7 salesperson, a reflection of your brand, and a community hub for your clients.

In this insightful episode, we dive deep into the essentials of creating a website that not only attracts but also retains your ideal clients.

Discover how to harmonize your brand's visual elements, optimize for user experience, and implement effective SEO strategies.

Whether you're struggling with slow loading times, unclear calls to action, or simply want to boost your site's search engine ranking, this episode is your toolkit for website success.

Tune in to transform your website into a powerful asset that works tirelessly for your business.

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Ever wondered how tech can elevate your client experience and grow your boutique fitness studio business? Jan from GetLivelyNow joins me, Seran Glanfield, to share her journey and insights on making the switch between studio management software (your booking system!).

🔄 Software Switch - get practical advice on managing software transitions, leveraging automated tools for efficiency, and innovating with new pricing models and service offerings.

📈 Smart Selling & Pricing: Learn how modern software platforms are revolutionizing the way services are priced and sold.

🛠️ Tech Tools & Tips: Jan provides her non-negotiables when choosing a new platform and discusses the benefits of automated reporting.

📱 Mobile Magic & Staff Training: Discover the unexpected surprises and necessities that came with transitioning to a new platform.

Eager to learn how embracing tech can set your fitness business on a path to success? 🎧

Tune In Now!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Have you ever wondered why some Pilates studios thrive while others struggle? Could it be due to the quality of the instructors, location of the studio, or the pricing?

Interestingly, it's none of the above.

It all boils down to client retention!

In this episode I dive headfirst into the nitty-gritty of developing result-oriented retention strategies. Personalized experiences, fostering consistent communication, and offering creative incentives are just some of the ways you can elevate your studio's credibility and cultivate loyalty amongst your clients.

Prepare to discover the secrets to unlocking the full revenue potential of your existing client base in this value packed episode!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Owning a studio is a rewarding yet challenging journey, and it's easy to lose that initial spark amidst the daily grind. So, how do you keep the fire alive? How do you stay motivated, creative, and, most importantly, inspired?

Inspiration is so important - it is what fuels innovation, keeps you resilient through challenges, and makes the journey not just profitable but also deeply fulfilling.

So - I’ve invited one of the most inspiring leaders in our industry onto the show to explore these questions and much more with special guest Alisa Wyatt - founder of pilatesology.

We discuss:

✨ How Alisa stays inspired in her own Pilates practice as well as in business
→What she’s learnt from working with the best of the best teachers
💕How your own Pilates practice impacts the way you teach

And so much more!

Listen in and learn in this inspiring conversation from one of our industry leaders!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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If you're frustrated with posting on social media but not seeing engagement or client conversion, this episode is your roadmap to success.

I dive deep into strategies for converting passive scrollers into active followers and eventually, paying clients for your boutique fitness studio.

Episode Highlights include:

How to Turn Scrollers into Followers
Planning for Success
Why Content Diversification Is Critical
The Power of Testimonials
Engagement: Why merely posting isn't enough
Visuals & Copy: The nitty-gritty details to get your content seen!

Enjoy!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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In the latest episode of the Pilates Business Podcast, I'm sharing with you a conversation with Donna Fisher, a game-changer in the wellness industry and the successful owner of FBH Wellness, a holistic wellness hub based in Dallas, Texas.

This episode is a must-listen for Pilates studio owners who aim to expand their brand and services beyond 1:1 sessions and classes.

Donna shares her personal journey from being a fitness enthusiast to carving a niche in the competitive wellness landscape.

Key topics covered include the importance of offering a range of holistic services—from Pilates to chiropractic care and massages—as well as adding retail products to her offering.

Donna also opens up about the business challenges she's faced and the lessons she's learned (hint: that success in the wellness industry is not just about profits but also about making a positive impact on people's lives!).

Her insights share how to differentiate your brand, add value to your services, and build a loyal client base for sustainable growth. 💕

Don't miss this episode if you're looking to grow your Pilates studio into a comprehensive wellness destination!

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Struggling with pricing in your fitness studio? Think slashing prices is the only way to lure in more clients? Think again! In today's eye-opening episode, I discuss popular pricing myths (including the one about being the cheapest in town) and share with you how focusing on value and differentiation can give you that edge in the competitive fitness market. 🏋️‍♀️🎯

We discuss:

💪 Why competing solely on price can harm your business and attract the wrong clientele.
🌟 How to differentiate your studio and elevate its value in the eyes of potential clients.
💰 Understanding the psychological impact of pricing and how it can reflect your business's true value.
❤️ Tips on nurturing client relationships to build loyalty and a sense of community.
🎁 An insider look at how rewards can further bolster client satisfaction and retention.

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

GRAB YOUR FREE RESOURCE:
The Studio Owner's Guide to MASTERING REELS

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Dive into this game-changing episode of the podcast, featuring Chris, founder of The Sales Arms 🏋️‍♀️

In this episode, we discuss:

🚀 Skyrocketing Membership Rates: How Chris increased membership by 500% and monthly revenues by $65,000 in just one year.
🤝 Emotional Connection: It's not just about sales; it's about connecting emotionally with potential members which can be a game-changer for your studio business.
👥 Teamwork: Hear why staff training and incentives are crucial, and how to make them effective.
💡 Quality Over Quantity: Understand why focusing on quality leads and personalization can set your studio apart from the competition.
🎯 Personalization: Learn why your instructors are your best salespeople and how they can become more involved in the business.
💲 Pricing Strategy: Unpack the importance of value-based pricing, and why discounts can actually harm your business.
🙌 Self-Promotion: Believe in your unique approach to fitness and create an environment where clients feel valued and motivated.

🎙️ Don't miss these insider tips that can supercharge sales in your studio business!

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Want to create a space that your clients find hard to resist?

Your studio is unique - so don't let it feel like just another room! Turn your space into a thriving community hub!

In this value-packed episode, we're diving deep into the little-known secrets that can transform your studio into a sanctuary for well-being and genuine human connection.

You'll discover the importance of aesthetics, the atmosphere, and even the vibe—yes, vibe—that sets your studio apart.

Get ready for tips, insights, and actionable strategies to elevate your studio into a community where everyone feels like they belong. 🤗

🎉 ENROLLMENT IS OPEN FOR THE MARKETING INTENSIVE! 🎉
To learn more 👉 www.springthree.com/marketingintensive

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Uncover the secrets to building lasting client relationships in the latest episode of the Pilates Business Podcast with Seran Glanfield! We discuss:

👂 The Power of Active Listening: Why it’s pivotal for forging meaningful connections and trust.
💌 Personalized Communication: Tailoring your messages authentically to show clients they’re valued.
📌 Five Quick Tips: Master the art of client nurturing to boost retention and referrals.
🗣️ Genuine Conversations: Learn how pre and post-class chats can enhance relationships and refine your offerings.
🎁 The Impact of Thoughtful Gestures: Discover how small acts of kindness enhance client experience and foster loyalty.
🎖️ Celebrating Achievements: How reward systems can acknowledge and motivate your clients.
📢 Gathering Feedback: Tap into client insights to shape your studio's offerings and bolster loyalty.

Creating a community of passionate clients is more than just workout sessions—it’s about cultivating relationships that drive your studio’s growth and success.

Listen in as we dive into practical insights on how to build enduring relationships with your clientele, increase retention, and encourage referrals

Join the Marketing Bootcamp HERE and get marketing training in your inbox! We kick off February 6th

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Ready to turbocharge your fitness studio's success? This episode delves deep into how to boost your brand visibility and expand your client base with host Seran Glanfield

We cover:

Understanding Your Ideal Client: What if you could magnetize clients to your studio? I'm sharing tips on crafting marketing messages that resonate deeply with your potential clients.
Mastering Online Presence: I delve into the must-have components of a successful online presence. How can a powerful website and engaging social media strategy transform your studio's reach?
Leveraging Local Networks: Find out how face-to-face interactions could be a game-changer in spreading your brand message and attracting new clients.
Supercharging Lead Generation: We discuss a range of strategies to secure a consistent influx of clients. Could hosting open houses or sharing guest passes be your secret weapon?
Harnessing the Power of Referrals: Discover how optimizing every aspect of a client's first visit can turn them into long-term loyal clients, and how this can fuel a powerful referral system for your studio.

Remember, there's no one way to run a successful fitness studio - only your way. Intrigued? Tune in for more insights!

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Gagan Ubi, the inspiring owner of Sonda Studio in Nairobi, took a leap of faith and embarked on a journey to open a dynamic pilates studio in Kenya.

You'll hear about her transformation from city planner in Australia to Pilates studio owner, the challenges she overcame in certification and starting a new business in a different country, and the power of perseverance and passion that fueled her journey.

She also shares her eye-opening experience of hiring, expanding schedules, purchasing more equipment , and upskilling her instructors to ensure consistent high-quality service.

Today, Gagan is a fantastic embodiment of business growth and future planning.

However, the journey hasn't been without its challenges. She breaks down the lessons she learned and the strategies she developed to overcome hurdles.

Take inspiration from her relentless strive for a balanced work-life and the art of effective delegation. This episode is a must-listen if you've ever considered stepping out of your comfort zone and following your passion.

Prepare to be inspired and enlightened by Gagan's journey of resilience and ambition.

Connect with Gagan here: @sondr_studio

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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In this episode of the Pilates Business podcast, we dive deep into the world of Pilates studio branding and explore the essential steps to build a strong brand identity that sets your studio apart.

In this episode, we discuss:

🌟 The importance of embracing your studio's authenticity and how it can make you stand out in a crowded market.
🌟 Tips for crafting a visually appealing brand identity, from choosing colors that reflect your studio's essence to creating a captivating logo.

🌟 How to develop a compelling brand voice that resonates with your target audience and sets the tone for all your communications.

🌟 The significance of creating an unforgettable client experience that aligns with your brand values and builds loyalty.

🌟 The power of storytelling in engaging your audience and forging an emotional connection with your clients.

🌟 The importance of staying adaptable and evolving your brand identity to meet the changing needs of your studio and the industry.

Tune in to this episode to gain valuable insights and actionable tips on how to build a strong brand identity that attracts clients, establishes your studio as a leader, and propels your success in the Pilates industry!

Join the Marketing Intensive Waitlist NOW to access amazing perks: www.springthree.com/marketingintensive

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

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Shari Berkowitz is not just your average Pilates teacher. With her extensive knowledge and expertise, she has become a Pilates Teacher of Teachers, biomechanist, and ergonomist.

Shari's ability to bridge the gap between different styles of Pilates stems from her profound understanding of how the human body functions, how people learn, and how the apparatus works. Listen in to this episode and hear us discuss:

How Shari’s partial paralysis led her to the Pilates Method
The importance of asking questions
The difference between an instructor and a teacher
What drives Shari to share her knowledge

Connect with Shari here

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

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As a boutique fitness studio owner, the sustainability of your business depends upon high attendance numbers in all of the classes you offer on your schedule.

But many studio owners have been faced with classes that just don’t seem to fill up. And that can be a scary situation.

If you have ever found yourself with empty classes on your schedule, this is the episode for you. You will learn:
✨what full capacity actually means in your studio’s classes
✨5 strategies that will help you get (and keep!) all the classes on your schedule full

Listen in to hear how to attract, nurture, and retain your clients so every class on your schedule will be at full capacity.

🎧Here’s a link to episode #105, as mentioned in this episode.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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Ever wondered how a ballerina with a repetitive ankle injury found her way to becoming an icon in the Pilates industry?

Join us as we chat with Alycea Ungaro, a published authority on fitness and wellness, a licensed physical therapist, and the owner of a successful Pilates teacher training program. Alycea shares her incredible journey, from discovering Pilates to being invited to teach a mat class in Romana Kryzanowska's studio after just one lesson. Listen in to find out how Alycea passed her first test as a Pilates teacher and what it was like learning to teach in the 90s!

Transitioning from Pilates student to author and studio owner, Alycea delves into her experience studying with Pilates legend Romana Kryzanowska and the process of creating her bestselling books.

As a passionate advocate for wellness and fitness, Alycea shares her thoughts on the future of the industry, discussing current trends and how people are becoming smarter about their physical and mental wellbeing. Get inspired by Alycea's insights and tips for creating a successful and fulfilling boutique fitness business.

Connect with Alycea at Real Pilates NYC
Connect on IG here

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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Feeling lost in the chaos of studio ownership?

Join me, Seran Glanfield, as I reveal five crucial steps to help you stay organized, focused, and successful in your business.

We discuss the importance of setting clear goals and priorities, creating structure, and developing habits that will keep you on track. Don't miss this vital conversation about streamlining your studio business and achieving your goals.

Learn how to utilize project management tools like Asana, Trello, or Basecamp to prioritize your objectives, manage tasks efficiently, and improve communication within your team.

Additionally, discover the value of having a support system, accessing free resources, and following your unique path to success in the ever-evolving world of studio ownership.

This episode is packed with valuable insights and tips that will transform the way you manage your studio and help you reach new heights in your business journey.

Enjoy!

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

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I love to bring on teachers and studio owners who have been in the boutique fitness world for a long time and invite them to share their stories… mostly because… what we see online, or on social media is not the whole picture!

Today I’m joined by Kira Lamb who will be sharing about her journey in the Pilates world, the many different opportunities she has had within our industry, how she stays inspired and centered and what opportunities she’s contemplating right now.

You’re going to love listening to our conversation - enjoy!

Connect with Kira here:

Instagram: @kiraslamb

www.kiralamb.com

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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Before they take their first session or make the decision to give your classes a try, new clients may have questions about your studio or the practice of Pilates.🤔

But here’s the thing. They may not bring them to your attention or they may not even know what questions to ask!

Making your clients feel comfortable and safe is an important part of onboarding them into your studio community.

As a studio owner or teacher, you can get ahead of these concerns and make your clients feel informed and empowered by knowing what questions they may have and providing answers before they have to ask.

In today’s episode of The Pilates Business Podcast, you will learn:

✅The common questions new clients have but may not think to ask

✅How to answer those questions

✅And when and how to communicate them

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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In this episode, we dive deep into the world of marketing automations and how they can supercharge your client retention. We'll explore the power of 2-way text communication to nurture your clients, best practices for setting up effective email automations, and the incredible amount of time automations can save you as a busy studio owner.

Imagine effortlessly staying connected with your clients, delivering personalized messages at the right time, and seeing them return to your studio again and again. It's all possible with the right automation strategies.

Our special guest Christine from LoopSpark shares invaluable insights and practical tips on how you can implement these automations in your studio to nurture your client relationships and boost your retention rates.

Learn more about LoopSpark here and use the code springthree (all lower case) to get an exclusive discount plus a 30 day free trial!

Connect on IG here

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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When you grow your studio business, you are going to have to hire teachers. 😎

👉After all, you can’t teach every class or session on the schedule, right?

❌This quickly leads to overwhelm, an undesirable work-life balance, and eventually, total burnout.

But this brings up a challenge for studio owners. Sometimes clients are hesitant to take a class with anyone other than the studio owner herself. 🤔

So, it’s important to learn how to make your clients comfortable and even excited about taking classes with your teaching staff. ⭐️

In this episode of the Pilates Business Podcast, you will learn 3 specific strategies to fill your schedule, no matter who is teaching the class. 🙌

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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If you’ve ever considered adding retreats to your studio offerings, this is the episode for you.

🏖️Hosting a retreat is one of the most fun ways to generate revenue for your studio business and make connections with your clients that will last a lifetime.

In this episode of The Pilates Business Podcast, I had a conversation with Roman, owner of the multiple-location yoga studio, Gratitude Hot Yoga. He has been hosting retreats for his community for two decades and shared his insights about how to make retreats successful.

Listen in to hear:

☀️When to start planning

☀️How to invite your community to come along

☀️How to make sure everything runs smoothly

☀️And more

✈️Get ready to pack your bags and be off to a blissful retreat, planned and executed for success.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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☀️In the boutique fitness world, summer is a notoriously slow season, with class attendance, and revenue, taking a dip in otherwise thriving studio businesses.

In today’s episode of The Pilates Business Podcast, I’m going to share three key strategies for avoiding the summer slump so your business stays steady (or even growing!) throughout the summer season.

You’ll hear how to keep your summer revenue up with a focus on:

😎Retention

😎New revenue streams

😎New client acquisition

🎧If you want to listen to the episode I mentioned about referrals, it was episode 106: How To Get Referrals That Boost Revenue with Carl from Referrizer

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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It’s no secret that finding talented and qualified teachers is a challenge… and for teachers finding work at a studio that supports you is not easy either… and the pandemic only made this age-old issue worse!

But… PlankeApp is here to solve this!

Listen and learn from Tricia Whitlock - PlankeApp co-founder on today’s episode where we talk about:

How to hire and what to look for in your next teacher or instructor
How to find the right fit for your studio without the stress of applications, interviews, and test teaching
How PlankeApp came to be and how it helps you to find talented teachers
As an instructor - how Planke App can help you find the perfect job
How PlankeApp is supporting the evolution of the boutique fitness industry!

And so much more!

Learn more about PlankeApp here:

@planke.app

www.plankeapp.com

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Today’s episode is going to be a bit different from what you’re used to hearing from me…but it raises some really important topics that I think all of my listeners need to hear. 😲

Growing a studio business is not just about getting more profit! It’s also about enjoying life, balance and fulfillment. It’s about having a business that supports ALL of it.🙌

In this episode of The Pilates Business Podcast, I’m going to share a shocking conversation I recently had that inspired me to share this message and we are going to talk about how you can and should have it all.

Want to join a growing group of studio owners who define success on their own terms? Learn more about Thrive here.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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The numbers on your books are nothing to be scared of!

In today’s episode, I chat with Danielle Hayden CEO of Kickstart Accounting, about how data can empower you and your business.

Tracking and understanding the data changes your mindset, says Danielle.

Once you can pin down your numbers, you can make tactical decisions regarding questions like: Am I ready to hire? … How much can I pay them … How much do I pay myself? … Can I afford to join this training program?

In this episode we talk about:

The 3 numbers you need to know to be financially savvy in your business
The difference between LLC and S-Corp
What your relationship with your book-keeper should look like

Download your free numbers dashboard HERE

Or connect here:

Website: https://kickstartaccountinginc.com

Instagram: @daniellehayden

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Most studio owners know that they need to get their marketing message out to potential clients who have never been to their studio before. But some studio owners miss the mark on an equally (or arguably MORE) important group of clients: the ones you already have!

In this episode of The Pilates Business Podcast, I’m going to help strike just the right balance between marketing efforts that attract new clients and those that nurture your existing ones.

You’ll learn:

⭐️The importance of both attract and retention marketing strategies

⭐️Examples of tactics that attract new clients or nurture your existing ones

⭐️A good rule of thumb for how to balance out these efforts

🎉 Enrollment is now open for Thrive! 🎉
Learn more and join now: www.springthree.com/thrive

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Your scheduling software is more than a booking system - it’s a complete client management and communication and studio management system.

And we have more options than ever - so if you’re looking for software that is easy for you to build and grow your business - how do you decide which option is best for you?

First - when choosing a studio management system, it is important to consider your budget, the size of your studio, and the specific features you need.

And then… there are 2 KEY FACTORS to consider:

Access to information that will help you make smart business decisions
How your software can facilitate an amazing client experience and enable you to communicate with your clients at the perfect time

Laura Munkholm, CEO and Founder is back on the podcast diving the latest and greatest when it comes to software and what really matters for making day-to-day operations easy

Check out Walla software here: https://www.hellowalla.com

FREE MARKETING MASTERCLASS: CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

* CLICK HERE to grab your spot in the Pricing Workshop *

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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💫Every studio business owner knows they need to market their studio via email. But not every studio owner knows how to get it right.

And here’s the thing: your email marketing is, by far, the best driver of revenue of ALL the marketing tactics you employ. 💰

💫In this episode, you will learn what you need to know to get this money-making part of marketing just right.

As mentioned in this episode, to learn more about talking about your brand promise, listen it to Episode 46: How To Create Your Brand Message And Get Your Business The Attention It Deserves.

* CLICK HERE to grab your spot in the Pricing Workshop *

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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With growth often comes more management. But people management doesn’t have to be a headache.

With the right process, you are able to hire and train an incredible team of people inside your business to support you and your clients and your growth.

Today, I’m joined by one of my Spring Three coaches, Katie Santos who is an HR expert to talk all about what you need to know about hiring a fantastic team

Katie is a coach inside my Thrive Business Coaching Program (learn more here)

You can learn more about Katie here: https://www.fitnesshr.com/

FREE MARKETING MASTERCLASS: CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Many boutique fitness studio owners feel pressured to do ALL things social media but when you are already doing ALL the other things inside your business, you frankly do not have time for that! ❌

In this episode we are going to get clear on how much time you should be spending on social media. Spoiler Alert: it’s probably LESS time than you’re spending right now! 🤗

Listen in and you will learn:

⏰How to overcome the myth that drives you to spend tons of time on social media

⏰How to decide which social media platforms to focus your time on

⏰And how to systematize the process so it costs you and your studio less time

If you want to take a deeper dive into creating and using a system for your social media efforts, check out Episode 76 with studio owner Kim Casto who has mastered this process!

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Referrals play a massive part in the growth of your client base and you probably already know that word of mouth is how many of your best clients find you

But what if I told you there are ways you can supercharge your referral and get more of those great clients?

Clients who stay and also send their friends over and over again!

And - it doesn’t have to cost you anything… listen in and learn

How to turn your new clients into raving fans
The 3 campaigns you should run to boost revenue immediately
Top tips on optimizing your google presence

Learn more about referrizer: www.referrizer.com

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Your education in Pilates certainly taught you what you needed to know about the body and the method. But chances are, you didn’t receive many lessons on metrics and data measurement.

Make no mistake about it: when it comes to running a studio business, numbers matter. In this episode of the Pilates Business Podcast, we are diving into KPIs and OKRs.

You will learn:

📊What KPIs and OKRs are exactly

📊Which numbers you should be tracking

📊How OKRs can impact employee performance

📊What to do with the metrics once you know them

Learn more about Thrive here: www.springthree.com/thrive

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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When you started your studio business, you probably were mostly focused on getting clients on the schedule.

And rightly so - that is #1 priority

And what sometimes happens, a little down the road, is that you find yourself in a place where you’re not sure what to do or where to focus next… and but you have a ton of ideas.

Today, I’m joined by special guest Hunter Lowder and we’re talking about what you can do to re-focus and discover how to best use your time and energy.

Connect with Hunter here: https://www.tortoiseandthebear.com/

Access your FREE customer journey audit here: https://www.tortoiseandthebear.com/podcast

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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👀Finding teachers and staff has become a real challenge for so many boutique fitness studio owners.

👭Hiring is a great big topic and there are lots of considerations to make throughout the entire process, but it all starts with writing a job description that sells your studio!

😎In this episode of the Pilates Business Podcast, you’ll learn how to put your best foot forward with a winning job description that will attract highly qualified teachers and staff that are aligned with your studio’s values.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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You wear a lot of hats - inside the studio you’re a teacher, a leader, a manager, a scheduler, marketer, you’re also HR, maintenance… and I know I’ve left a few off that list!

But that’s not all you do. Many of you are juggling busy home lives too - in all forms

What that means is you’re juggling a lot. Period.

And, to be your best self in your business, you have to take care of you which means let’s talk about how you can create flow at home too.

I’ve invited Cara Harvey, productivity coach, podcast host, mom, and author to share her top tips on how to ditch the overwhelm and say yes to what matters

Connect with Cara here: https://apurposedrivenmom.com/

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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It's pretty standard practice in boutique fitness to attract clients to your business with some kind of introductory offer. But not all intro offers are created equal.

A good intro offer will:

✅Attract clients who can take the step up from trying you out to becoming a regular

✅Give potential clients access to everything you have to offer

✅Provide you lots of opportunities to build a connection and a relationship with those clients

✅Achieve the sales targets you need to keep your business growing

Is your intro offer working? Listen in to learn more.

I talk about free classes in this episode and I have a lot of thoughts about that. To hear more, tune into episode four of the Pilates Business Podcast.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Wondering what it takes to take a studio to success in less than 8 months?

Stephanie Tirdel from Sthiel Pilates and Movement Center is sharing her journey in this episode of The Pilates Business Podcast.

Stephanie started out in the movement world as a professional dancer and choreographer, she went on to get certified to teach and found herself teaching all over - and exhausted by it.

When she started her business she was determined and was able to build a solid foundation but the pandemic totally set her back and by the time we met - Stephanie was exhausted.

She decided to join my Marketing Intensive program (and Thrive) and things turned around quickly.

She discovered:

Where to focus to see real growth
How to incorporate her brand into her marketing
What gaps to fill to set herself up for long-term success

Learn exactly what Stephanie did to transform her business, what she’s focused on now and what she has planned for 2023.

Get ready to be inspired!

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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TRUTH: Mastering your marketing brings OPPORTUNITY.

When you’re effectively able to articulate the value of what you have to offer, you can finally develop a marketing plan that works for you and your business

When you join the Marketing Intensive, you're opening massive doors of opportunity for yourself and your future, which will be amplified by the support you'll get with me during our weekly calls.

This can be THE moment everything shifts for you.

Join a call next week and let’s find out if this would be a good fit for you.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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There are so many different ways to work with your clients and I love bringing Inspired Studio Owners onto the show to share the unique ways they work with their clients.

I’m joined by Carmen Lanteigne of Aligned Pilates on the Pilates Business Podcast today! Carmen is re-writing the rules of how to work with clients and has learned to lean into her own practice and beliefs when it comes to the Pilates method.

Listen in and learn about how Carmen has built her studio and

How to build a business you never want to quit
Why it’s important to be a lifelong learner
The #1 lesson Carmen learned that has helped her stay inspired

Listen in to this open and honest conversation - it’s full of wise insights and valuable lessons!

Connect with Carmen here: http://alignedpilates.ca/

And on Instagram here

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Building a brand that gets seen and heard above the noise is a real challenge. 😅

This is especially true in the current climate, which is steeped with intense competition AND the opportunity for explosive growth.💥

🤔A recent study has estimated the value of the global wellness market at more than $1.5 trillion, with annual growth of 5 to 10 percent.

That means there is a huge amount of competition but also, a huge amount of OPPORTUNITY! 💰

But in order to capitalize on those conditions, studio owners have to get super intentional about establishing themselves as a brand.

Listen to this episode to learn 5 tips for building a brand that will thrive in this fiercely competitive market. 🚀

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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There isn’t one way to build a pilates business.

The beauty of owning your own business is that you get to decide how your business operates and design a business that supports you and is fulfilling to you!

Today, I’m talking with Carrie Russo all about how she has evolved her business over the last few years to offer a mentorship program for teachers. We discuss exactly what’s involved with creating a signature program and what drives her to learn the skills needed to offer a successful program like this.

Hear us talk about:

How niching down actually helped grow Carrie’s business
The mindset you need to be successful when doing something differently
What every mentorship program should include
The one marketing skill that all teachers need

Connect with Carrie on Instagram at: @russopilates or find her at www.russopilates.com

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As a studio owner, you’ve probably heard the term “visibility” in connection to marketing. 👀

Making your brand visible to the right people is a crucial component to your overall marketing strategy.💡

But what exactly is “visibility” and how does it help your studio succeed in the long term? 🤔

💁In this episode of the Pilates Business Podcast, you will learn:

What visibility really means
The importance of it both online and in your local community
3 things to focus on to maximize visibility for long term success

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Every studio business is different and filled with it’s own unique challenges - yet there are some challenges that show up more often than others.

One of them? How to enforce a cancellation policy. Listen in as I coach home studio owner Annie Paz on the best way for her to overcome this hurdle and how she has built her studio business from the ground up to become a thriving and fully-booked studio!

Follow Annie at: @Pilates.paz

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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2022 has been an absolutely amazing year for boutique fitness studios!

Studios are seeing pre-pandemic revenue, attendance, and profits, and in many cases, they are outperforming what they were achieving before COVID-19. 💸

Throughout the year, studio owners have been saying that this podcast has supported them in getting them where they want to be with their business. 🤗

In today’s “Best of 2022” episode of the Pilates Business Podcast, you will hear recaps of some of the top episodes that have helped studio owners create profitable and thriving businesses. ⭐️

Listen in to hear an overview of the “Best of 2002” episodes. If you want to go back to the full episodes for a deeper dive, those are linked below for easy access.

🎧#43: Is Your Pricing Working?

🎧#63: The 3 Big Mistakes You’re Making with your Intro Offer

🎧#65: How to Optimize your Studio Business to Overcome Seasonality

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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You are the leader of your business, of your clients, your team and an inspiration to many more than you realize.

Yet - perhaps that is a role or position that doesn't feel comfortable to you… because, perhaps you’re not sure what a leader does and what it could mean for your business.

I’m joined today by leadership coach Tina Joseph and we’re diving into the details of what it means to be a leader in today's world and how you can create an environment that supports the business you want

Learn more about leadership coach Tina Joseph at https://tinajoseph.com/ or on IG @thetinajoseph

FREE STUDIO BUSINESS MARKETING MASTERCLASS: CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Selling is an absolutely essential operation for your studio business. The challenge is that so many of us get a bit uncomfortable even thinking about selling our services.

If selling makes you feel a little uneasy, you are not alone. And I’ve some tips you can use right away that are really going to help.

In this episode of the Pilates Business Podcast, you will learn:

💫the mindset shift that will make selling smooth and simple

💫four steps to supercharge your sales process and win more clients

Learn more about the Marketing Intensive HERE!

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Karen Washburn has been in the Pilates industry longer than most and over that time she’s built a successful pilates and gyrotonic studio business in Long Beach California.

Listen in and hear about how she stays motivated after 20 years as a studio owner and a deep dive conversation into how she works with her clients in an independent open equipment class where clients can join and work independently in her studio on the equipment.

If you’ve ever considered a class like this, or are interested in learning more about how it might work. Listen in!

Connect with Karen on Instagram HERE or via her website HERE

FREE MARKETING MASTERCLASS: CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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It doesn’t matter what your list of accomplishments includes, we all get stuck from time to time.

But what separates the extremely successful from the rest is one key differentiator: they know how to get unstuck faster.

They’ve trained their brains to think differently about the challenges that come up.

And the impact is enormous.

In this episode, I’m sharing how you can support your personal and business growth by being more aware of how you think about your business alongside some easy hacks to ensure you stay in a productive and growth mindset.

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

Join the Annual Planning Masterclass on November 30th and December 7th. Click here to grab your spot!

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Getting to hear directly from studio owners about the real-life behind the scenes of running a studio business is always a treat… and I couldn’t miss this opportunity to invite one of my amazing Thrive members, Melissa Connolly onto the podcast today to share her experience in growing her studio.

Move Me Pilates opened in 2019 and things were going great - then covid hit.

But that didn’t stop her - her studio grew regardless!

Listen in and find out:

How Melissa filled her studio in the early days when she had limited equipment
How she discovers where opportunities lie
How Melissa manages her schedule so that she can teach AND run the business
The non-negotiable habits that support business success
What she’s planning for 2023!

You can find out more about Melissa Connolly at https://www.movemepilates.com/ or follow her on Instagram HERE

FREE MARKETING MASTERCLASS: CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

Join the Annual Planning Masterclass on November 30th and December 7th. Click here to grab your spot!

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In this episode of the Pilates Business Podcast you will learn how incredibly important annual planning is to the success of your studio business. I will share:

My top 5 tips for setting yourself up to plan successfully
The process I recommend following to put together a comprehensive annual plan
Where you can go to get the help and guidance you need to do this work

Join studio owners who are ready to meet or beat their pre-pandemic targets and set yourself up for your best business year yet.

Go to https://www.springthree.com/planningmasterclass to claim your spot today.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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We all know how important video is for your business, even if you’re not currently offering an online class.

It’s everywhere (hello Instagram TikTok, YouTube… and all the others)

But, like you, getting in front of the camera is not always easy. It was great to hear from an expert in fitness video production, that it’s perfectly NORMAL to feel this way and that there are things you can do (easy things) that will help you become a pro on camera.

Mason Bendewald was behind the insanely popular P90X and was Chief Production Officer for Daily Burn… so, he knows a thing or two about teaching fitness and movement on camera!

And, in this week’s podcast episode we talk all about:

Why being in Front of the Camera is Critical
What you need to get started (YES - there’s still room for you!)
How to create engaging videos your clients will want to watch over and over again

FREE MASTERCLASS: Discover the 3 essential elements of a profitable studio business and exactly where you need to focus to create predictable growth

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

Join the FREE Masterclass: How To Craft The Perfect Intro Offer: CLICK HERE TO REGISTER

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‘Tis the season to go shopping! Ready or not, the holiday season is coming quickly. In this episode of The Pilates Business Podcast, you’ll get five strategies for leveraging this spendy season, boosting revenue, and spreading studio cheer!I

You’ll hear specific strategies to try, including:

🎁 selling gift cards for your studio

🎁 hosting special events such as fundraisers or friends & family sessions

🎁 selling retail products online or in the studio

🎁 using festive photos to promote products and to invite people to the studio

The tips in this episode will support a happy holiday shopping season to all!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Wherever you find yourself in the journey of business ownership, it’s good to be aware of your options. Maybe you want to own your business a few more years or perhaps you’re ready to make a change soon

Maybe you have never considered selling your business but this is a very real and possible opportunity for you - if you’re educated on the process and what goes into a successful sale

No matter how big or small your studio business, if you market it well and price it correctly, there is a buyer out there looking for what you’re selling!

Listen in to the conversation I had recently with Ann Raber, author, pilates instructor and experienced seller and buyer of pilates studio businesses.

We talk ALL about what’s important when it comes to successfully selling your studio business in this week’s episode of the Pilates Business Podcast!

Purchase the book on Amazon: You Can Sell Your Business - a practical guide to selling your very small business.

Or get in touch with Ann at www.yourverysmallbusiness.com

⚡️FREE MASTERCLASS ⬇️

Discover the 3 essential elements of a profitable studio business and exactly where you need to focus to create predictable growth

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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We live in a world that bombards us with an endless stream of distractions that seriously inhibit our ability to focus. As a result, we waste time and energy not getting work done.

It’s high time we rediscover the ability to get focused and the book, The One Thing and the Pilates Business Podcast is here to show us how.

In this episode we will learn:

🎯the radically simple idea presented in the bestselling book, The One Thing

💡tips for how to implement this in the not-so-simple rhythm of our daily lives

Get ready to get more focused, reduce distractions, and get more done in this episode of the Pilates Business Podcast.

FREE MASTERCLASS: Discover the 3 essential elements of a profitable studio business and exactly where you need to focus to create predictable growth

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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At some point on your journey as a studio owner, you will step into the role of manager. And when that happens, you may be feeling a sense of excitement for what’s possible with another person on your team or perhaps you might feel a little teeny bit of … apprehension.

Hiring, managing and sometimes firing is part and parcel of business - especially one that is growing. And there is so much that you can do to make it easy on yourself.

Without a doubt after pricing, managing a team effectively is one of the most discussed topics amongst my studio owners and I’m excited to be talking all about how you can lead and manage a high performing team with expert Shelli Warren

Connect with Shelli @stackingyourteampodcast

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

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❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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🤳Join the Growing A Studio Business Facebook Community

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There are so many studio management platform options available to boutique fitness studio owners. 😲 It can be a daunting task to decide which is best for your business.

And it's a super important decision not only because it is a key system that will make life SO much easier, but also because if you get it wrong and have to change it later, it can be a painful process. 🤯

In this episode, I am going to share the top considerations that go into this important decision so you can get it right and keep your business moving forward. 😎

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

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❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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That connection a client feels towards your studio is a critical component of what drives retention… which leads to strong revenue.

But… how do you develop that connection?

Today I’m joined by Nt Etuk, founder of FitGrid, and we’re talking ALL about this in our episode this week.

To learn more about FitGrid go to www.fitgrid.com

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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You probably already know that selling your studio services starts long before a new client hands over their credit card.

🤷How do you get new clients to the point of purchase?

💁Does the idea of thinking about a sales process make you uncomfortable?

🙋If so, you're not alone. Many business owners struggle with this.

And selling can feel uncomfortable - but the technique I will share in this episode, micro conversions, can really help.

For more info on the 5-step framework I developed to help guide new clients toward buying their first package from your studio, schedule a free consultation with me here.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

To learn more and join the Marketing Intensive go to www.springthree.com/marketingintensive

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Being a business owner is not a linear path. There are twists and turns along the way - some are gifts and some are not but one things for sure, apaptabulity is the name of the game if you want to continue to grow into your success.

Today I’m joined by one of the most talented teachers i know, she’s a smart business owner and I’m lucky enough to call her a friend. Victoria torrie capan is here today to share with us her journey in the pilates world and what she’s learnt about business and life along the way!

Connect with Victora here: @stellarose_pilates and @pilateson66

FREE MARKETING MASTERCLASS: How to build a profitable studio (that runs like clockwork) CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Every studio owner has to create an effective marketing strategy in order to attract, nurture, and retain clients. 🙌

But what many studio owners don’t realize is that minor changes to how you implement your marketing strategy can result in big boosts to your revenue. 💸

In today’s episode of the Pilates Business Podcast, you will learn 3 subtle, but very powerful changes you can make to your marketing strategy ⚡️TODAY⚡️ that will have an immediate impact on the revenue you generate in your business.

To learn more, give a listen to these episodes, which are referenced throughout.

✨Episode 63: The 3 Big Mistakes You’re Making with Your Intro Offer

✨Episode 25: How to Make the First Session a Mega Success

✨Episode 66: Automations Deigned to Boost Engagement and Retention

FREE Masterclass: How To Build A Profitable Boutique Fitness Studio (that runs like clockwork)

Follow Seran on Instagram @seran_spring_three

Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

Join the Thrive Membership and get the support and accountability you need as you grow your business

Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

Join the Growing A Studio Business Facebook Community

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How do you get freedom and flexibility in your business? My guest today has figured it out! Kim Casto is the owner of Bodylines Pilates in MA and a studio owner of 15 years and she’s sharing all abou her journey in business and exactly how she plans her marketing… up to 6 months ahead.

Yes - you read that right! Listen in to learn:

The exact process she uses step-by-step
How she integrates themes, topics, and promotions into her marketing
How much time she dedicates each week to marketing

Kim is a member of my Thrive group coaching program and the Marketing Intensive program.

You can learn more about these programs here:

www.springthree.com/thrive

www.springthree.com/marketingintensive

NEW! FREE Masterclass: How To Build A Profitable Boutique Fitness Studio (that runs like clockwork)

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As a boutique fitness studio owner, you want your schedule packed, every class, every day. That’s how you bring in revenue, right? When you are wearing all the hats inside your business, this can be a challenging task to say the least.

The pressure mounts even more when you employ a staff of teachers who count on consistent class attendance to earn the income they need to support themselves and stay with your studio.

So who is responsible for this all-important aspect of your studio business?
Whose job is it to fill that schedule with students?

These are the questions we will answer in today’s episode of the Pilates Business Podcast.

Are you ready to master your marketing and get a repeatable system for attracting and retaining clients for years to come? Join other studio owners in my Marketing Intensive program. Enrollment opens [INSERT DATE]!

FREE Masterclass: How To Build A Profitable Boutique Fitness Studio (that runs like clockwork)

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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John Briggs is the founder of Incite Tax and the author of Profit First For Microgyms. His theme is, "The IRS Sucks", believing that business owners should keep more of their money to build long-term wealth.

In this episode of The Pilates Business Podcast, he shares his best insights on cash flow management. He is on a mission to help boutique studio owners like you increase their take home pay and stop worrying about how to afford paying for basic bills.

You can learn more about John and his mission and book a free planning session to accelerate your existing cash this year at Incite Tax and pick up a copy of his book, Profit First for Microgyms here.

FREE Masterclass: How To Build A Profitable Boutique Fitness Studio (that runs like clockwork)

Follow Seran on Instagram @seran_spring_three

Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

Join the Thrive Membership and get the support and accountability you need as you grow your business

Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

Join the Growing A Studio Business Facebook Community

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📱Social media📱 can be an absolute beast to manage. Many studio owners feel overwhelmed by it or have such a strong dislike for dealing with it that they end up outsourcing it at significant expense. 😲

So the question we are seeking to answer today is: how much time do studio owners REALLY need to spend on social media? We will dive into:

5 common misconceptions about social media
How to view social media through your own unique studio lens
Practical advice on how much time you should really spend on social media

🤸The answer just may surprise you.🤸

FREE Masterclass: How To Build A Profitable Boutique Fitness Studio (that runs like clockwork)

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Marketing is broad - and there are so many different ways to get your brand out there.

One that often feels out of reach is getting excellent press and media coverage otherwise known as PR!

But even if you’re a small local business there’s no reason why you shouldn’t use this strategy to get visibility and build awareness for your studio amongst your local community.

So - where do you start? Who do you contact? What do you say? Those are all the questions I’m getting answers to in our episode today with special guest Gloria Chou!

Connect with Gloria @gloriachoupr

Access Gloria’s Free Masterclass HERE: www.gloriachoupr.com/masterclass

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Private lessons or group sessions? Which would work best for your studio business? In this episode you will learn:

🌟the pros and cons to offering private or group classes to your clients

🌟considerations to weigh when designing your studio sessions

🌟the importance of knowing your client to fit their needs

Want to learn more about identifying your ideal client and how to best help them reach their goals when joining your studio? Check out the Marketing Intensive program here: https://www.springthree.com/marketingintensive

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Did you miss out on a trip to Momentum Fest? Me too!

So I decided to invite Momentum Fest founder Jessica Valant on to share all about what happened at this year’s event and what the future holds.

We also talked about how Jessica manages her time as a teacher, online business owner, event host and mom and wife. Talk about busy.

Want to know more about Momentum Fest: https://momentumfest.com

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Today we are going to get into a topic that makes some people feel a little uncomfortable.

😫Failure😫

🙅We don't talk about failure enough as entrepreneurs.

💁Everyone faces it so why hide it?

It's a natural part of the business-building journey. And it's the way that you approach your failures that affects your business - not the failure itself.

In this episode I am going to get personal, sharing some specific ways that I have failed in my own business–and what I learned from it that has made my business even better.

Source material about opportunities in failure taken from an article on Indeed’s Career Guide.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

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❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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So much of our success hinges on our beliefs around our abilities. At a certain point, this can become a big stumbling block for all business owners - regardless of the industry you're in.

Imposter syndrome and limiting beliefs are terms you may have heard floating around - but what do they really mean and how are they impacting your growth?

Listen in as I speak with my guest Mindi Huebener, whose number one mission is helping women to reveal and release their limiting beliefs and embrace the confident, wildly successful humans they were made to be.

Mindi Huebner is an Intuitive Mindset Mastery Coach, NLP practitioner, a certified Health, Life and Success coach and Clinical Hypnotherapist. She knows rewiring your brain is the key to unlocking your magic so that you can create a soul-aligned business and extraordinary life.

To learn more about Mindi, visit her website here.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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When it comes to the long term vitality and sustainability of your fitness studio, one of the most important decisions you will make is how to price your services.

💵Pricing💵 is a bit of an art and a bit of a science for every studio business, making it a tricky challenge to take on.

And to complicate matters even more, many studio owners end up actually devaluing their services, which can have long term and devastating impacts to their business. 🙅

But don’t worry…there are ways to ensure you get your pricing right and that it reflects the value you bring your clients.

🎧Tune into this episode of the Pilates Business Podcast to learn how.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Want to know how you can both save time and boost revenue at your boutique fitness studio?

Yes, for real. It’s absolutely possible in the wonderful world of automation.

In this episode, listen to an interview with Brandbot rep, Shamir Cohen. She’s got the full scoop on everything you need to know to integrate tools that will:

💫guide your clients through your sales funnel with ease

💫boost conversions to get more potential clients to become members

💫reduce your retention rate

💫build community and stay connected with the clients that mean everything to your business

This is a highly valuable conversation that you’ll want to listen to all the way through!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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The summer season is upon us. The kids are out of school, families are taking their annual vacations, and warm weather invites us to head to the neighborhood pool to see friends and make a splash.

For boutique fitness studios, the excitement of the summer means a slow down inside the studio. This time of year tends to bring small class turnout and low new enrollment numbers.

But it doesn’t have to be that way.

There are so many benefits to having a steady stream of revenue inside your business all year long. Listen to this episode to learn how to get more reliable, consistent income from your studio business, retain more clients and teachers, and continue growing your studio business, no matter what the season.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - Your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this week’s episode of the Pilates Business Podcast, we are talking to a special guest, Danica Kalemdaroglu. She is presenting a workshop at Momentum Fest in Denver this June, which will teach techniques for cueing Pilates clients with touch.

Danica shares the language of Pilates with us but that’s not all!

👉Wanna hear how you can be more informed when it comes to teaching your clients?

👉Or how to navigate the differences between different schools of Pilates?

If you’re a Pilates teacher looking to up your client experience - this is the episode for you!

Follow Danica on Instagram at @Pilates804 or learn more at Pilates804.com.

Learn more about Momentum Fest here : https://momentumfest.com/

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Most studio owners know that it makes solid marketing sense to use a special introductory offer to attract new clients to your classes.

But did you know that you could be making mistakes with your intro offer that hurt your business instead of helping it?

In today’s episode of the Pilates Business Podcast, I am going to reveal 3 big mistakes that you could be making with your intro offer so you can get this critical component of your studio business marketing just right.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join Thrive (Business Coaching Program) and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As a movement professional one of the things you know better than most, is how powerful movement can be to every body–not just those who are athletic and fitness focused but also those who have physical and neurological limitations.

For more than two decades, Trent McEntire has been helping people gain back their mobility – a story he knows first hand. Born with a mild form of Cerebral Palsy, Trent experienced pain and stiffness every day from the time he was a child.

The methods Trent discovered to repair his own body became the foundation for what would be his life’s work. He is working to close “The Movement Gap” where people seek out traditional medical services and therapies… yet… quality of life has not yet been restored. His goal is to mobilize Pilates teachers to provide solutions for the populations that need us the most.

Learn more about Trent and The Movement Gap: www.themovementgap.com.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Is your studio business heating up? 🚀 Can’t go it alone anymore? 🙋You are not alone.

At some point, every studio owner becomes the bottleneck in their business and they need to hire other people to help.

Whether you are going to hire additional teachers or people to support your business in other ways, it’s so important to get the hiring process right.💫

Even though you may be so ready to get that support you need to move your business forward, it’s absolutely imperative that you go through a process that will find the right person.

In today’s episode of the Pilates Business Podcast, I am going to share 3 key steps you should take when hiring for your studio business.👍

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Have you ever thought about selling your studio or perhaps buying your first or second or third? This is the episode for you.

Selling a business can take a long time, and is best planned years in advance. In this episode, special guest Mitch McGinley shares insight and expertise from his experience brokering boutique fitness studio business sales.

🤝The step-by-step process of selling your studio and what you need to do to be prepared

🤝How long it takes to complete a sale

🤝The role of a business broker

🤝How to value your studio business

🤝Plus lots of insights and information to help you make a successful sale or purchase

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Everyone has a story to share and in celebration of the upcoming Momentum Fest event in Denver from June 24-26th I’m speaking with some of the presenters about their journey in the Pilates world.

Breast cancer is the most commonly diagnosed cancer among American women, which means chances are, you will serve clients who are facing and fighting the diagnosis.

Jill Hinson founded the Core Compassion Project after her very first pilates client received a diagnosis of breast cancer. In her search for how to help this client and multiple others fighting, she spent 7 years studying and creating a fitness program that would become The Jill Hinson Method for Breast Cancer.

Core Compassion Project is dedicated to offering Pilates scholarships to breast cancer patients in order to reduce the side effects of breast cancer treatment.

In this episode, she shares info about the class she is leading at MomentumFest and her inspirational story that is helping heal lives impacted by breast cancer.

Learn more and support Core Compassion Project👉https://corecompassionproject.org

Connect with Jill👉www.JillHinson.com

Follow her on IG: @jill_hinson

Get your ticket to Momentum Fest and learn more about the event HERE!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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This is a super special episode of our show in 🎉celebration🎉 of a huge milestone.

The Pilates Business Podcast has reached 💥20,000 downloads💥 thanks to the support of listeners like you.

We are going to mark this moment with an overview of our most popular shows, offering our fans a round up of not-to-miss insights and support you can apply directly to growing your studio business.

We will cover highlights from:

👉Episode 2: Building Your Brand - My Top 5 Tips

👉Episode 25: How To Make the First Session a Mega Success

👉Episode 9: My Top 5 Instagram Marketing Tips For Your Fitness Studio Business

👉Episode 24: 8 Essential Elements Your Studio Website Needs

👉Episode 3: How To Compete With Free

Thank you for helping us reach one year in production with 20k downloads–I get giddy every time I say those words–and click on the links above to access the full episodes.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Everyone has a story to share and in celebration of the upcoming Momentum Fest event in Denver from June 24-26th I’m speaking with some of the presenters about their journey in the Pilates world.

In this installment of the Momentum Fest series, I am speaking with Delia Buckmaster, owner and founder of Delia Pilates®. In 2005, she opened her studio, introducing boutique fitness programs to northwest Montana well ahead of big city trends.

Since then, she has been a recognized leader in the Pilates world, spreading her love for the practice far and wide as an international speaker and presenter. Delia’s insights are sure to inspire so tune in and see what Delia has to share.

Check out Delia Pilates®👉https://www.deliapilates.com

Follow her on IG👉@deliapilates

Get your ticket to MomentumFest and learn more about the event HERE!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Martin Reid is a Movement Specialist with over 20 years experience in big-box and boutique businesses as an educator, international speaker and fitness coach.

But, you may know him from is popular Instagram Lives and podcast: Core Conversations.

These daily lives began at the beginning of the pandemic and never stopped, bringing together Pilates teachers and enthusiasts from around the world to share their stories and connect with others over their love and passion for Pilates.

He is also an advocate for community well-being and the positive impact Pilates can have on men’s health. He uses the hashtag #realmendopilates in social media to make his point that we all need to be brave, courageous and in the journey to our own personal victory.

Listen in and hear us discuss:

How to get clients to realize Pilates is what they need
How Martin talks men into doing more Pilates
Why representation is so important for our industry and the difference between welcoming and belonging.

We talk about it all - listen in!

Check out the website www.personalvictory.ca

Follow him on Instagram at @personalvictory, @realmendopilates and @thecoreconversationspodcast

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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🌟Leading up to the event, I’m interviewing Momentum Fest presenters whose insight can inspire improvements to your teaching, business, and life.🌟

In this episode of our MomentumFest series, I’m joined by Kristin DiMiceli, owner of Garage Pilates in Orange County, CA.

Kristin and her husband have three busy teenagers who are involved in a variety of activities. She leverages these community connections to partner with team coaches and parents within the Los Alamitos community, incorporating Pilates into the training regimens of young athletes and competitive dancers.

Tune in to hear Kristin’s take on:

🌟finding and teaching clients in 6 different locations around the USA

🌟expanding from an at-home garage studio to a brick-and-mortar space

🌟The role of community in supporting local business

🌟Building a successful and scalable studio business

🌟Streamlining studio operations with good hiring and software

🌟The importance of finding the right people for advice and guidance

You can connect with Kristin and her team directly at garagepilates.net or on the studio’s YouTube channel, Garage Pilates.

Get your ticket to MomentumFest and learn more about the event HERE!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Human beings are wired for togetherness. As a studio business owner, this is so relevant to you because what you provide to your members goes far beyond the body alone. You are creating a membership for people with a shared commitment not only to their well being, but to getting that well being inside YOUR studio.You are creating a community.

And if nurtured heartfully and intentionally and thoughtfully by you and everyone who works inside your studio, you will have something very special on your hands that serves your business, your members, and the greater good.

In today’s episode of the Pilates Business Podcast, we are going to look at why community matters in your business and what you can do to foster one that your clients are going to enthusiastically embrace and engage in.

Wanna join an amazing community of studio owners AND get personalized strategies that will help you grow your business? Check out Thrive - my group coaching program for established studio owners

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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🌟Leading up to the event, I’m interviewing Momentum Fest presenters whose insight can inspire improvements to your teaching, business, and life.🌟

In this episode of our MomentumFest series, I’m joined by Tasha Edwards, who you may know better as @HipHealthyChick!

Tasha believes everyone deserves the chance to be happy, healthy, and whole and has dedicated her esteemed career to making wellness more accessible and inclusive to all.

Tune in to hear:

🌟how she has navigated the the world of fitness and movement

🌟what she is doing to today to make a BIG difference in her community locally and globally

🌟the challenges she has overcome along the way

🌟the mindset shift that changed EVERYTHING for her, and

🌟how she ONLY supports what she believes in.

Ready to be inspired - listen in now!

Learn more about Tasha👉https://www.tashaedwards.com/

Follow her on IG👉 hiphealthychick

Join the nonprofit movement SeeHerHealthy

Get your ticket to MomentumFest and learn more about the event HERE!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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When it comes to marketing your studio, most business owners place their marketing focus on attracting new clients.🙋

That piece of the puzzle is vitally important, of course. 🤗

But if you focus all of your efforts on generating new business, you might be missing a major marketing opportunity.😳

In today’s episode of the Pilates Business Podcast, I’m going to talk about creating a marketing plan that will target all of your clients and immediately impact your profits.💵

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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You've invested a ton of time and energy to become the teacher you are today. And, what you do works - your clients are stronger, happier and healthier!

But when it comes to marketing, do you feel like you're spinning your wheels? You are not alone.

Let’s face it - marketing is a beast! And no one ever taught you how to market yourself or your studio.

But, it's time for that to change.

If you’re ready for predictable profits, reliable clients and to be in control of your business, this is the episode for you.

I am going to share 3 mistakes that you might be making when it comes to marketing your studio business.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As the owner of a pilates or other boutique fitness studio, you have expertise and passion for teaching others and helping them achieve their wellness goals.

🙋Guiding your clients and delivering results-driven sessions feels natural and easy.

🙅But what about marketing? Does it feel easy, too, or do you get stuck before you even get started?

In today’s episode of the Pilates Business Podcast, I am going to help you get over the hard marketing hurdle that every studio owner faces.

Listen in to learn 3 key areas that make marketing your studio business feel easy!

Learn more about the Marketing Intensive HERE

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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I’m joined by a very special guest today - Lana Sealy, owner and founder of Body Mekanix, a boutique studio on the island of Barbados.

Lana has built a successful business helping her clients all over the world access movement despite their limitations and has developed unique ways of working with her clients to keep them consistent.

We talk about:

How to use different platforms to optimize the business
The importance of consistency when it comes to helping clients
How to take time off (while still making $$$) as a solo-studio owner
The importance of local connections and network
How to take care of your body as a busy teacher and studio owner

Connect with Lana in Instagram at @Body_mekanix

Or learn more about her studio here: www.Bodymekanix.com

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Instead of delivering a never ending schedule of weekly sessions, have you thought about packaging what you do into an exclusive signature offering?

In today’s episode, we are going to cover the whys and hows of designing and offering a signature program that gets real results, not just for your studio, but for your clients, too.

I will share 3 big considerations to make when designing your program and 4 key aspects of marketing that signature program to clients.

📲 Tell me about your signature program @seran_spring_three

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Having a website is a given in today’s world, except not all website are created equal!

What you want is a website that is designed to bring you business

Today I’m joined by Connie Holen of Pixality Design and we’re talking all about how to turn your website into a sales machine including the most important elements to include on your site, what trend is NOT here to stay, and what you need to know before you hire your next web designer.

Connect with Connie on IG here: @pixalitydesign

Or check out her amazing services here: https://pixalitydesign.com/

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Being clear with your messaging and being heard above the noise is a real challenge, but it is one that all boutique fitness studio brands face.

Those who can talk about what they do, consistently and clearly, will build authentic connections with their clients and fill their class schedules week after week.

In this episode of the Pilates Business Podcast, I’ll be sharing some tips for talking about what you do to help establish a recognizable brand.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

** Get on the waitlist for the next round of the Marketing Intensive Program HERE

📲 Follow Seran on Instagram @seran_spring_three

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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When everyone has an opinion… what’s the one thing we can all agree on?

Yep - you guessed it: our love of movement and the Pilates Method!

And thanks to my guest today we can all share in this as a community.

I’m joined by Benjamin Degenhardt founder of 360 Pilates and creator of March Matness - an online event that happens every March where participants share images and videos of the original 34 Pilates mat exercises over the month of March.

Listen in to find out how this got started, why it’s so popular and how you can get involved!

Follow Benjamin and March Matness at: @benjamindegenhardt @360pilatesonline @marchmatness

Learn more about https://marchmatness.com/

Grab 30 days of FREE captions for your March Matness celebration to use as your own or for inspiration as you post - CLICK HERE

📲 Follow Seran on Instagram @seran_spring_three

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Social media is a touchy subject for some studio business owners. It can conjure up dread, overwhelm, and disappointment. You can spend significant time day after day or week after week posting to various social channels with little to no real impact to your business.

But it doesn’t have to be that way!

Today you are going to learn how to get more visibility for your studio from your efforts on social media without taking an inordinate amount of your fully booked time.

By the end of the episode, you will have tips that you can start implementing on your social channels today. We will cover:

Relying on your followers to spread your message,
Sharing strategies that encourage engagement,
And the power of other platforms.

Learn more about how to optimize your social media and ALL your marketing efforts inside Thrive. Find out if this is a good fit for you HERE

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As a former pilates teacher and now as a studio business consultant, the question of pricing is one that comes up again and again. Pricing is a bit of an art and a science for service-based businesses, making it a tricky challenge to take on.

We are going to tackle this issue of pricing in today’s episode of The Pilates Business Podcast and by the end of the show you are going to know:

💲the personal factor that influences your pricing strategy

💲why pricing is so important

💲how to price your services

💲and, how to handle a price increase with your clients

Learn more about how Thrive can help you manage and grow your business here

Tune in and enjoy!

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As a business owner, a big part of what drives your success is not necessarily the strategies you use 👀

Before strategies can be successful, you have to have the right mindset.

On the podcast today, I invited my friend and fellow business coach Miranda VonFricken to talk with you all about self-leadership and motivation.

We discuss:

→ Why everyone has a personal brand

→ What self-leadership means for your business

→ How your non-negotiables influence motivation

→ When you should lean in harder into your business

→ How habits help you stay on track

→ Why taking action influences motivation

Listen in and learn - I’m excited to share this episode with you!

Learn more about Miranda here https://www.mirandavonfricken.com/

Or connect on LinkedIn here https://www.linkedin.com/in/mirandavonfricken/

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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As a studio business owner, you know that you have to pay attention to the money coming into and going out of your business but so many boutique fitness business owners are not quite sure which numbers to watch or what those numbers really mean for their business.

We are going to clear that up in this episode of the Pilates Business Podcast. In it, I will reveal:

🚀why it is so important to track your numbers

🚀three numbers that every studio owner should know

🚀what to do with the data you are tracking

Grab your favorite notebook and get ready to start measuring and tracking your way forward.

Grab your

Grab your Studio Revenue Growth Roadmap HERE

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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What would you say if I told you that your boutique fitness studio could generate $100k, predictably, confidently, and consistently? Would you think I was dreaming?

I’m not and neither are the studio business owners who have done just that or better yet, have generated their next $100k!

Inside Thrive (my group coaching program for boutique fitness studio owners) you get access to tried-and-tested strategies that will support your growth at every step of the way.

For more details click here >> LEARN ABOUT THRIVE

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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So many of us struggle with how to move clients through a sales funnel, if we even have a sales funnel to move them through!

But here’s a little secret: Selling your studio’s services doesn’t have to be intimidating or difficult. It can actually be fun!

Tune into today’s Pilates Business Podcast and you will learn 4 tactics for making sales much easier and comfortable for you, just in time to give your January revenue a major boost.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Have you tapped into your local network as best you can?

There is probably a big opportunity for you to increase your visibility amongst your local community.

Today, we invited Melisa Rose to talk about how you can do some simple and fun collaborations with other businesses.

We discussed about:

How to work with other businesses to grow network and increase visibility
Talking to immediate network to promote
How to collaborate with other business
Types of businesses you can work with
Three C’s in doing Collaborations
How to plan a collaboration accordingly
Promoting collaborations to the community
Effects of Collaborating with local businesses

Connect with Melissa on her instagram @brick_and_mortar_visibility

Check out Thedancinghouse.com

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this year-in-review episode of the Pilates Business Podcast, I take you inside our members-only group, Thrive, to share what worked for us in 2021. I will share info about:

Email marketing
Bringing clients back to in-person sessions
Doubling or even tripling studio revenue
Running challenges and workshops
Marketing strategies outside of social media

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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You know what they say about the oxygen mask on the plane, right? You have to take care of yourself before you can take care of anyone or anything else–including your business!

This time of year, the lists seem to go on and on. So I want to know, where are YOU on that list? If you are like most studio owners, you are way at the bottom, if you make the list at all.

Let’s change that, together, so that you and your business can thrive this holiday season.

In this episode, I will share specific strategies studio owners just like you can use to get the self care you need this season.

FREE GUIDE: Revenue Growth Roadmap For Your Boutique Fitness Studio Business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

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If you are a pilates studio owner, you know how vitally important it is to your business that you retain your clients.

Successful studios are sustained by regular, recurring, referring clients who keep classes full and revenue coming in the door.

Are you doing everything you need to do to stop clients from leaving?

In this episode I will share 5 reasons that clients leave, all of which can be addressed or avoided in your business starting today.

Resources in this episode: grab these resources NOW!

Building A Cohesive Team Resource

Studio Operations : Checklist Vault

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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Today I’m joined by book-keeper to studio owners, Diana Gleason. We dive into the need-to-knows when it comes to managing your financial accounts AND money mindset.

We dive into:

Taking risks and generational money mindset
Financial mistakes to avoid
What reports you need to look at
How to plan for Tax season
Good habits for book-keeping

And, if you’re thinking about hiring a book-keeper?

Diana shares exactly what a good book-keeper should do for you and your business!

Connect with Diana here:

https://dianagleason.com/

https://www.instagram.com/dg.consulting.services/

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions: http://springthree.com/socialmediacaptions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

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In this episode of the Pilates Business Podcast you learn how incredibly important annual planning is to the success of your studio business. I will share:

My top 5 tips for setting yourself up to plan successfully
The process I recommend following to put together a comprehensive annual plan
Where you can go to get the help and guidance you need to do this work

Despite all that we have been through as an industry, you don’t have to wait to build your business.

You can optimize the business you have and prepare yourself and your business for the next chapter to take 2022 by storm. I am here to help. Go to https://www.springthree.com/planningmasterclass to claim your spot today.

🙏 Thanks for listening! 🙏

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Join me as I interview my guest Sue McCarroll, Founder and CEO of Opal Wellness Studio and host of the Well2You Podcast.

As an online studio owner, program creator, podcast host and the owner of a new brick and mortar space, Sue shares the behind-the-scenes of what it looks like to build a business with real purpose.

Listen in to this candid and honest conversation where we talk about:

👉The challenges of niching in the Pilates industry

🔑How to stay creative as a business owner

➡️What smart business decisions look like

🌟Why sticking to your purpose is important if you want to avoid burn-out

Then learn more about Sue and her work @opal_wellness_studio or her podcast @well2youpodcast

🌟Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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🤳Join the Growing A Studio Business Facebook Community

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You may feel like taking it easy once the hustle and bustle of the holidays gets under way but we all want to generate strong revenue numbers every month of the year, including December.

In this episode of the Pilates Business Podcast, we are sharing some tried and true tips and strategies for boosting year-end revenue with one simple product: Gift Cards!

Tune in and take notes to learn some specific techniques for leveraging the holiday shopping frenzy and boosting your revenue in a snap.

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

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Today I get to chat with Molly Niles Renshaw of Phoenix Classical Pilates in Santa Monica, California. Molly trained as a teacher under Romana Kryzanowska nearly 22 years ago and shares her journey to becoming a business owner after working inside other studios for 17 years!

Listen in and hear how Molly who called herself a “reluctant Studio Owner” built a business she loves including:

🌟How Molly got started as a teacher in New York in 1999

🔑The ins and outs of building a business with a friend

💫The mentors Molly met along the way and how that shaped her attitude toward business

💡The antidote to busyness as a badge of honor.

This is a gem of an episode - enjoy!

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If you become better prepared as a studio business owner, you can make things easier on yourself and avoid some common pitfalls that so many business owners face. And that’s our goal with today’s episode of the Pilates Business Podcast.

We are going to learn 4 of the real reasons studio businesses fail and offer up solutions to make sure you can avoid these mistakes. We will talk about:

✅ Keeping your eyes on your business, not your competitors

✅ The all important marketing funnel

✅ Measuring progress, and

✅ Focusing on your clients.

🙏 Thanks for listening! 🙏

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📲 Let’s connect on Instagram!

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In this episode of The Pilates Business Podcast, I’m going to share some stellar ideas for marketing your studio business during the holiday season while having a jolly good time, too!

You’ll hear specific strategies to try, including:

🎁 selling gift cards for your studio

🎁 hosting special events such as fundraisers or friends & family sessions

🎁 selling retail products online or in the studio

🎁 using festive photos to promote products and to invite people to the studio

The tips in this episode will support a happy holiday shopping season to all!

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In this week’s episode, we are diving into the tried and true ways to build a referral program that works for you, your business, and best of all, your loyal clients! You will learn how to:

Create a super compelling offer in exchange for referrals,
Nurturing the new client relationship when new members come on board, and
How to promote the referral program so that everyone knows about it.

🙏 Thanks for listening! 🙏

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TRUTH: Mastering your marketing brings OPPORTUNITY.

When you’re effectively able to articulate the value of what you have to offer, you can finally develop a marketing plan that works for you and your business

When you join the Marketing Intensive, you're opening massive doors of opportunity for yourself and your future, which will be amplified by the support you'll get with me during our weekly calls.

This can be THE moment everything shifts for you.

Join a call next week and let’s find out if this would be a good fit for you.

Click here to learn more about the Marketing Intensive

(www.springthree.com/marketingintensive)

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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We all know just how important that first session or class can be for your new client AND your business. In this episode of the Pilates Business Podcast I will share with you my top tips for how to effectively transition your new clients from “just looking” to “sign-me-up-now” status.

There are a few key areas of focus and insights that will help you make every first session a MEGA success!

🙏 Thanks for listening! 🙏

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📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

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Today we are talking about the 8 essential elements every studio website must have and how to craft them just right to turn visitors into new clients. We will cover:

How to choose captivating images
Writing headlines that hook
Calls to action that get clicks
Highlighting your key offerings
Booking your services right on the website
Leveraging testimonials
The importance of a dedicated new client page
Writing a teacher bio the right way

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Join me as I go behind the scenes with Studio Owner, Kim Casto, founder and owner of Bodylines Pilates in Massachusetts.

Kim shares her journey in the Pilates world, the ups and the downs and how she has continued to Thrive in her business.

She shares some fantastic ways to build a great team, how to stay focused on what matters and what she’s doing right now to ensure her business is resilient for whatever the future holds!

Enjoy - it’s a great listen!

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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In today’s episode, I’m talking all about client testimonials and why they are so important to your business success.

I’m sharing:

🌟 how testimonials help you draw in new customers.

🌟what makes good testimonials (nope - they’re not always that helpful!)

🌟how to get your clients to give you the information you need to help you boost your credibility

Listen in and enjoy!

✨ Click here: FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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Ever wondered how to get your clients to listen to you? It’s time to dive into the Like, Know Trust Factors that drive credibility amongst your clients and potential clients. 💫

Join the upcoming FREE STUDIO SUCCESS MASTERCLASS with SERAN GLANFIELD 🌟

The world has shifted dramatically over the last year and our industry is more competitive and complex than ever before.

But that doesn’t mean that there isn’t massive opportunity for you to make more impact and more profit - how do you tap into that? 👇

Join me as I share with you the key elements for building a sustainable, profitable and fulfilling teaching business. 💫

In this workshop I’ll share:

🚀Where the opportunities exist that will sky-rocket your business

💰What’s holding you back from making more profit right now

🔑The key activity all successful studio owners do that keeps their business on track

Grab your spot here: www.springthree.com/masterclass

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If you’re like most pilates studio owners, you’ve probably been collecting emails from past, current, and even potential clients for a while.

If so, that’s great!

Email marketing is the #1 tool that has the biggest potential to drive more sales in your business - yet it’s often the most underutilized!

Listen in and find out

How often you should send emails
Why email marketing is the best tool you have to grow your business
How to use email marketing without being annoying
What your emails should say
How to know if what you’re doing is working

This episode is FULL of tips and tactics that you’ll want to implement immediately!

🙏 Thanks for listening! 🙏

🌟Get on the waitlist for my upcoming Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business!

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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Wondering how you can add a little more income to your business? Without having to search for a whole new client base?

Listen in as I share with you 3 places I’ve seen studios and studio owners be successful in generating additional revenue inside their studios, what to watch out for and how to make these a long-term sustainable part of your business model.

🙏Enjoy the listen! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now >> www.springthree/socialmediacaptions

Wanna work with Seran?

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business >> www.springthree.com/thrive

Let’s get social!

🤳Join the Growing A Studio Business Facebook Community

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Today we are talking all about photoshoots.

In this episode, I give you my blueprint for planning your photoshoot because we all know how important it is to have great imagery showcasing your studio business!

We cover:

How to pick your photographer
What type of shots you’ll need
Who else you might want to include in your photos
How to decide what equipment and exercises you want to use
How to coordinate with your photographer to make your shoot a success!

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

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📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

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Today, I’m joined by Cory Sterling, lawyer and founder of Conscious Counsel to talk us through all legal protections needed to keep a pilates, barre or yoga studio business protected

Cory is both a lawyer and yogi (and pilates student!) and knows only too well the legal pitfalls that studios and teachers can fall into as they navigate the world of boutique fitness and business.

If you’re wondering whether you need to edit your liability waiver for online classes, update your payment terms or perhaps the idea of a trademark is something you thought was a one-day-maybe to list item, listen in and hear what Cory has to say about:

The 4 key area’s that studio owners and teachers trip up

What you need to know about the employee or independent contractor conversation

When you need to up date your legal documents and why

Side note - Cory called into this interview from a coffee shop in Brazil… so you may hear a little back ground noise during this episode!

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: 30 Instagram posts for your studio business

📲 Follow Seran on Instagram @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Join my FREE FB group - and ask me your biz questions!

🤳Join the Growing A Studio Business Facebook Community

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One of the wonderful things about being a business owner is the ability for you to have flexibility… except more often than not, studio owners are being pulled in so many different directions that it’s a challenge to even squeeze in your own workout!

I’m a big believer in prioritizing the things that you enjoy, that you need to stay healthy and happy. Easier said than done - and that’s why we’re talking organizing, productivity and planning this week!

Listen in and find out:

The tips I’ve learnt from the productivity guru’s that might help you as much as they’ve helped me
The step-by-step of how I plan my week (for work and life - and workouts!)
The one thing that helps me avoid total overwhelm
Why “having balance” is the biggest myth of all

Enjoy!

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

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Today we’re talking about intro offers.

It's pretty standard practice in this wonderful world of fitness to attract clients to our business with some introductory offer.

An introductory (intro) offer should be enticing and appealing, but not necessarily for everyone!

As tempting as it may be, making your intro offer a free or largely discounted, one that appeals to the masses and gets a ton of foot traffic may end up hurting your business in the long run.

So, what does a good intro offer look like? Let’s jump right in!

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: 30 days of Instagram captions for your studio business

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:
🤳 Join the Growing A Studio Business Facebook Community
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Sometimes it’s not about doing more, sometimes it’s about letting go of things or stopping doing things. I see so often clients are very focused on the immediate problems, putting out those fires, solving what’s right in front of them.

When that happens, you are in a constant state of reaction and you quickly lose sight of your vision of what you wanted to build.

That vision you have for your business is out there.

However, transforming that into reality takes some planning. Recognizing not only what you need or what you are lacking is important but so is making best use of the resources, people, skills and reach that you already have to get there.

Tune into this episode to join me for a planning session, I’ll walk you through all of the questions that I ask my program members to gain clarity and direction toward their vision!

🙏 Enjoy! 🙏

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📲 Let’s be insta-friends! snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review and help spread the word about the show

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Work with Seran:
💻Head to www.springthree.com to learn more about how we can work together

🌟 Learn more about Thrive! A mastermind and group coaching program where you will get the support and accountability you need to grow your business 🌟
www.springthree.com/thrive

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If you’re overwhelmed by all the different software platforms available to you as a studio owner and you’re having a hard time figuring out exactly what your business needs from new software… or even how to navigate the software you have right now… you’re not alone..and you’re going to love this episode

I’m talking to Laura Munkholm co-founder and president of Walla, an innovative new studio software that is designed to help your business grow, as a scheduling platform, payment processor and marketing machine.

Listen in and hear what Laura saw as missing from existing platforms and why she decided to create this platform from scratch.

Learn more about Walla at https://www.hellowalla.com

Connect on Instagram @wallasoftware

🙏 Enjoy! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions: http://springthree.com/socialmediacaptions

📲 Let’s be insta-friends! snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review and help spread the word about the show

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date!

Work with Seran:
💻Head to www.springthree.com to learn more about how we can work together

🌟 Learn more about Thrive! A mastermind and group coaching program where you will get the support and accountability you need to grow your business 🌟
www.springthree.com/thrive

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When I start to work with a new studio owner, one of the first questions I ask them is whether they track their key numbers (otherwise known as KPI’s or Key Performance Indicators).

Those pesky numbers and reports that some of us want to avoid.

If that’s you, you’re not alone. And I get it, your passion is movement, not reports and spreadsheets.

That’s why I want to shed light on the most important numbers for you to focus on in your studio business that will help you be more confident in your decisions and more successful as a studio owner!

Enjoy!

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

🎆 Follow Seran On Instagram

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Being a boutique fitness studio owner doesn’t mean promoting weight loss or a perfect body to get more clients.

In fact, as the leader within your community, you have influence to shift mindsets around body image, body-shape and body-size.

Listen in and find out how Christine DeFilippis is fostering a culture of joy through movement at her HAES-aligned Studio and her journey to becoming an advocate of anti-diet culture in an industry known to prey on body-image insecurities.

Christine DeFilippis is the Owner of Pop Fit Studio, creator of FitProEd and the host of the Breaking Body Biases podcast. Her mission is to motivate the world to move more through music.

Connect with Christine on IG at https://www.instagram.com/popfitstudio/

Breaking Body Biases Podcast: https://www.breakingbodybiases.com/

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review and help spread the word about the show

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Work with Seran:

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So often my clients ask me about content creation, and how to stay on top of social media and email marketing.

And I get it, there is a lot to be done when it comes to creating content and all the different channels you can do it on - it can be overwhelming.

But there are ways to make it easier and more streamlined.

Today I’m going to share how to get organized, plan your content and create a workflow so you can spend more time doing what you love!

I’m taking you behind the scenes!

Enjoy!

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions: http://springthree.com/socialmediacaptions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

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🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business: www.springthree.com/thrive

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Social media is an amazing marketing tool for any pilates studio, yoga studio or barre studio - especially when it comes to connecting and inspiring your clients and community.

But, there is a BIG difference between those businesses that are strategic about their social media marketing and the accounts that are “just posting for the sake of posting”.

Listen in to this episode to hear my 5 tips on strategically using instagram to grow your business, and how to stay top of mind for both your new and existing clientele.

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions: http://springthree.com/socialmediacaptions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review and help spread the word about the show

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date!

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business: www.springthree.com/thrive

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Listen in as I chat with Jessica Valant, Physical Therapist, Pilates Teacher, Founder of Jessica Valant Pilates, Creator of Momentum Fest, Wife and Mom to 2 little ones!

She shares all the turns along her path in the Pilates world and why, after building a highly successful online platform, she wanted to bring people together in-person to share the joy of movement via Momentum Fest.

Truly, one of the most inspiring leaders in our industry, you’ll love hearing all about Jessica’s journey in the world of pilates and business.

Connect with Jessica Valant on Instagram at https://www.instagram.com/jessicavalantpilates/

Learn more about Momentum Fest and grab your ticket here: https://momentumfest.com/

🙏 Thanks SO MUCH for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions: http://springthree.com/socialmediacaptions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review and help spread the word about the show

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date!

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business: www.springthree.com/thrive

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There are huge opportunities in the online space for boutique fitness studios! And if you agree, you're probably super focused on optimizing this revenue stream for your studio business.

Listen in and find out what you need to know to develop a successful online studio offer whether that’s through an on-demand platform, hybrid classes (in-studio and virtual classes) or if you simply want to continue to offer pilates, barre and yoga sessions via Zoom.

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions: http://springthree.com/socialmediacaptions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review and help spread the word about the show

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date!

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business: www.springthree.com/thrive

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"I just don’t know where to start"... I hear this so often and I’m not surprised.

You’re a boutique fitness studio owner who is wearing many many hats and evolving out of the most challenging periods of time for small businesses

Yes... you’re probably part excited to finally get things going again... and part totally exhausted by the thought of it

I don’t think we have to over complicate things - I’m all about keeping it simple and getting really focused on what matters and on what will have the biggest impact on your business.

That’s why I want to share with you the 3 areas of focus for you when growing your studio business that will help you cut through the overwhelm and help you feel in control of your business

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD - 30 Social Media Captions For Your Studio Business: http://springthree.com/socialmediacaptions

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

Let’s get social:
🤳 Join the Growing A Studio Business Facebook Community: https://www.facebook.com/groups/GrowingaStudioBusiness

🎆 Follow Seran On Instagram https://www.instagram.com/seran_spring_three/

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Is your business being held back by well-intentioned marketing advice?

In this episode of the Pilates Business Podcast I’m busting through the myth that there needs to be a certain number of touchpoints between your business and your client BEFORE they decide to buy from you.

Find out when this works and when it doesn’t and what to do instead inside your business.

🙏 Thanks for listening! 🙏

🎆 Follow Seran On Instagram: https://www.instagram.com/seran_spring_three/

🎉FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!
http://springthree.com/socialmediacaptions

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date!

Work with Seran:
🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business. (www.springthree.com/thrive)

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The online space is filled with Pilates teachers and studios offering their classes virtually - especially since the 2020 pandemic hit!

But, today I’m talking to Alisa Wyatt, founder of Pilatesology , the on-demand Pilates platform that Alisa and her Husband, Jack Coble, began way back in 2012!

We talk all about the ins and outs of developing a very successful online Pilates business and how Pilatesology has evolved since the early days… and listen in as Alisa shares all the stories about what she's learnt along the way!

Be ready to get inspired!

Get in touch with Alisa Wyatt via @pilatesology and get your free Pilatesology trial at www.pilatesology.com

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🗓 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

🎆 Follow Seran On Instagram

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Do you worry about how you can compete with all the FREE options out there for your clients to work out? Does that make you question your own pricing?

You are not alone! I’m sharing all about how you can still be highly competitive and continue to attract new clients into your business without offering your services for free.

🙏 Thanks for listening! 🙏

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch.

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

🎆 Follow Seran On Instagram

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Your studio brand is a big part of who you are and an essential component of what makes well-known teachers stand out from the rest.

Those teachers and studios who have a full schedule or a schedule of full classes have invested in their brand (often unknowingly!) and as a result have a strong presence and a dedicated following of loyal clients.

I see so many get caught up in the logo, the font and the colors but there is SO much more to branding!

Listen in and hear all about my top 5 tips on how you can build your brand and stand out from the crowd so that you can carve out your own path for your business growth.

~~~~~

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every single one!

🗓 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch!

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

🎆 Follow On Instagram

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Welcome to the very first episode of the Pilates Business Podcast as Seran shares the guiding principles she uses when helping boutique fitness studio owners to build and grow their businesses and what that might mean for you and your studio.

Learn more about Seran and her journey in the boutique fitness world and some of the lessons she’s learnt along the way.

Enjoy and 🙏 thanks for listening! 🙏

~~~~~

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every single one!

🗓 Never miss a new episode! Be sure to follow or subscribe to stay up to date

📝 If you have feedback or would like to be a guest on my show, please get in touch!

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

🎆 Follow On Instagram

View Details

Welcome to the Pilates Business Podcast! Join Seran Glanfield and find out what's in store for you in upcoming episodes and where you can go today for business building resources!

✨ FREE DOWNLOAD: Get 30days of social media captions for FREE - click here to access now!

📲 Share your biggest takeaway on Instagram stories - snap a screenshot and tag @seran_spring_three

❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one!

🗓 Never miss a new episode! Be sure to follow or subscribe to stay up to date!

📝 If you have feedback or would like to be a guest on my show, please get in touch.

🙏 Thanks for listening! 🙏

Work with Seran:

🌟 Join the Thrive Membership and get the support and accountability you need as you grow your business

🌟 Enroll in the Marketing Intensive and get everything you need to master your marketing and finally build a thriving studio business

Let’s get social:

🤳Join the Growing A Studio Business Facebook Community

🎆 Follow On Instagram

Pilates Business Podcast: Recent Episodes

Seran Glanfield