Mortgage Success Podcast: Recent Episodes
Brian Frantz
The Mortgage Success Podcast is a show created to inspire mortgage brokers to achieve optimal success in their mortgage businesses.I’m the host, Brian Frantz. the author of the book - Internet Marketing for Mortgage Brokers - Tripling Your Online Sales by Getting Your Internet Marketing Done the Right Way.I'm also the founder of Mortgage Broker Marketing, the digital marketing agency for the mortgage industry.On each episode I'll be sitting down with industry leaders to talk about their processes, the lessons they've learned and how to find success in your mortgage business.
Michael McAllister is the President of Empower LO and has been changing the way the mortgage game is played since 2018.
Empower LO on Facebook: https://www.facebook.com/empowerlo
Michael McAllister on Facebook: https://www.facebook.com/michael.mcallister.79677
Make sure to subscribe on YouTube: https://www.youtube.com/channel/UC0DruynNOfUb1vQjJyqD9Zg
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Are you ready to take 2023 by storm? Do you have a clear plan as it relates to your internet marketing & lead gen strategy? Have you put together an updated plan based on all the the changes online?
On this live webinar, we'll be going into "Your 2023 Internet Marketing Plan" and what you need to do to maximize your lead flow from the internet in your Mortgage brokerage going into the New Year.
Download the 2023 Internet Marketing Plan Workbook: https://www.mortgagebrokermarketing.com/2023-workbook
Download The 2023 Internet Marketing Checklist For Mortgage Companies: https://www.mortgagebrokermarketing.com/checklist
For a free strategy session please visit: https://www.mortgagebrokermarketing.com/schedule or call (877) 959-7970
Grab a copy of our book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.com/book-offer
Like us on Facebook: https://www.facebook.com/mbmktg9/
Follow us on Twitter: https://twitter.com/mbmktg9
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebrokermarketing
Tim Braheem is a Hall of Fame Loan Originator, Entrepreneur, Public Speaker, and Spiritual Executive Business & Life Coach.
In 2010, Tim developed the coaching model and curriculum for Performance Experts Coaching and in 2011 Performance Experts launched their Leadership 360 coaching program regarded by many as the finest in the industry.
Tim is also the host of The 360 Experience, a podcast dedicated to bringing education in the areas of business and personal development. Tim leverages his vast network of well-known teachers in the mortgage space and in the personal development field combine with his ability to extract and summarize valuable teaching points make for a unique and depth-full experience for the listener.
Visit Performance Experts website here: https://www.performance-experts.com/our-coaches-tim-braheem
Listen to The 360 Experience Podcast here: https://www.performance-experts.com/the-360-experience-podcast
Make sure to subscribe on YouTube: https://www.youtube.com/channel/UCcwqk7wT7RyGMQbA49DtDVw
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Dale Vermillion grew up in Fox Lake, IL, a small suburb of Chicago. After graduating high-school, he chose to get into the construction business. After a few years as a carpenter, he felt like he had a knack for sales and decided to make a career shift.
In 1983, after managing a door-to-door pots and pans business in southern Chicago, Dale had the opportunity to become a mortgage loan officer. This would be the beginning of a long journey to become one of the foremost trainers in the entire mortgage industry.
Within 12 years, Dale found himself atop Sears Consumer Finance, managing 2300 employees across 5 states. From 1983, he quickly got promoted from a loan officer to a branch manager, where his unique style of selling and coaching caught the eye of his peers and bosses. His systematic selling style, paired with his highly-charismatic personality, fostered an environment of energy and success.
A series of promotions soon occurred, and Dale went from a district manager to a regional manager, then a Sr. Vice President, until finally landing the top spot at Sears. In his new position, Dale no longer had the time to do the sales training he enjoyed. He decided to look for an industry-specific sales training program which, to his surprise, was non-existent.
And one thing he learned through his years of managing: when an opportunity presents itself, it’s worth taking the shot…
Today, after 23 years, Dale is one of the most well-renowned mortgage trainers, speakers, and consultants in the country. He has trained over 1,000,000 loan originators representing over 500 lenders. His award-winning Mortgage Champions sales training is the industry standard and is the official training program of LendingTree University.
In 2010, Dale wrote Navigating the Mortgage Maze, an in-depth guide for consumers on how to obtain the best mortgage financing possible.
Over the years, Dale has been a sought-after keynote speaker, having spoken at over 3000 conferences and events across the nation. He has been a regular guest on a number of radio programs, including MoneyWise, and has appeared multiple times on Fox Business.
Dale has been married 26 years to his wife, Laurel. Together, they have 4 grown children. Dale is an avid Chicago Blackhawks, Minnesota Vikings, and Chicago Cubs fan, and when he’s not rooting for his favorite teams, you can find him hidden somewhere in a duck blind...
You can get in touch with Dale here: https://www.dalevermillion.com/
Make sure to subscribe on YouTube: https://www.youtube.com/channel/UCcwqk7wT7RyGMQbA49DtDVw
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Derek McGowan is the owner or McGowan Mortgages. McGowan Mortgages is a nationally regarded lender with a small business feel. You can look forward to a level of customer service that no big box lender can offer. At the same time, you can take advantage of some of the most competitive financing in the country.
Follow Derek here: https://www.instagram.com/mcgowanmortgages/
Subscribe to Derek's YouTube here: https://www.youtube.com/channel/UCQ0Wbr8Cx7PY5ToIb7e_Wog
Make sure to subscribe on YouTube: https://www.youtube.com/channel/UC0DruynNOfUb1vQjJyqD9Zg
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Lifelong veteran of the Mortgage Industry, Alec’s worn a lot of hats. He started as a receptionist for a mortgage company in a strip mall, been a Top 1% originator every year he originated, stepped into leadership and management, learned how to grow dynamic teams and now serves as SVP Production for loanDepot.
We talked about building influence with your community, where to start with social media and more.
Get a copy of the book, Bypassed: https://alechanson.com/bypassed/
Follow Alec here: https://www.instagram.com/alecthehanson/
Make sure to subscribe on YouTube: https://www.youtube.com/channel/UC0DruynNOfUb1vQjJyqD9Zg
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Miss our free training, The 2022 Google Ads Formula for Mortgage Brokers?
Watch the replay!
During this session we covered:
- Why Paid Marketing is key to unlimited scalability in terms of lead flow for your mortgage business
- The Paid Marketing Strategies that are working best in today's market
- Live examples of Paid Marketing campaigns generating 5-15X ROI for other mortgage companies
- How to set up & structure your Pay-Per-Click marketing campaign for minimum cost per lead & maximum ROI
- KPIs, Tracking, Landing Pages, Campaign Structure
... and much more.
For a strategy session please visit: https://www.mortgagebrokermarketing.com/schedule
Grab a copy of our book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.com/book-offer
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebrokermarketing
Follow us on:
https://www.instagram.com/mortgagebrokermarketing/
https://twitter.com/mbmktg9
https://www.facebook.com/MortgageBrokerMarketingInc/
Have you ever wondered if people are still clicking & calling from the Google Maps listings in your area?
With Google constantly moving things around, you might have come to the conclusion that the Maps are no longer relevant...
Our tracking tells us that it's still the #1 place your customers are clicking & calling from when they need a mortgage!
On this video, we'll cover everything you need to know:
- Our Proven 4 Step Formula for Getting Mortgage Businesses Ranked on The Google Map in even the most competitive markets.
- The #1 issue that could be preventing your company from ranking on the Map in your area.
- The key ingredient for a top 3 listing and how to leverage it for great long-term results.
- How to properly claim & optimize your Google Business Profile beyond just typing in your PIN.
- How to develop your authority through proactive citation development & the best tools to automate the process.
- How to identify inconsistency with your NAP profile across the web and how to clean it up for improved rankings.
And much more!
Run a scan of your listings here: https://www.mortgagebrokermarketing.com/scan
For a strategy session please visit: https://www.mortgagebrokermarketing.com/schedule
Grab a copy of our book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.com/schedulehttps://www.mortgagebrokermarketing.com/schedule
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebrokermarketing
Follow us on:
https://www.instagram.com/mortgagebrokermarketing/
https://twitter.com/mbmktg9
https://www.facebook.com/MortgageBrokerMarketingInc/
According to CNN, Todd Duncan is “the Tony Robbins of the mortgage industry.” He is the world’s #1 authority on Sales Mastery, equipping people with strategies around growth, relationships, performance, business, and life transformation. Todd Duncan built a successful real estate and mortgage business before committing his life to helping others do the same. An author of 17 books, and no stranger to the New York Times bestseller list, Todd helps people fall in love with their life by maximizing their efficiency, and compensation, earning what they’re truly worth, and living life to the fullest.
On this episode we talked about High Trust Selling and how to recession poof your mortgage business.
Register for the webinar, How to 100% Recession-Proof Your Mortgage Business: https://toddduncan.com/recession-proof-webinar-june-8/
Resources: https://toddduncan.com/resources/
Sales Mastery Event: https://toddduncan.com/sales-mastery/
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
On this podcast, we are going to cover how to set up your website, build authority, and get ranked for the most important keywords in your area.
You can use these techniques to set up your website and content strategy to win online, get your SEO strategy done the right way, and even get ranked for highly searched keywords to get your phones ringing!
In fact, here's just a taste of what we will cover on this podcast:
- How to get ranked for your most profitable mortgage keywords.
- How to build authority so that the pages on your website rank
- How to build relevant links that will move the needle in the Google search listings
- How to communicate your "true service area" to Google automatically
- What are the most important online directory listings you should be listed in?
- How to get rid of bad links that could be holding your company back
- What are the most important mortgage keywords that I should be targeting?
- Can I still use fake addresses or UPS addresses on Google Maps to rank?
- What are the most important online review sites?
... And much more!
For a strategy session please visit: https://www.mortgagebrokermarketing.com/schedule
Grab a copy of our book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.com/book-offer
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebrokermarketing
Are you ready to take 2022 by storm? Do you have a clear plan as it relates to your internet marketing & lead gen strategy? Have you put together an updated plan based on all the the changes online?
On this live webinar, we'll be going into "Your 2022 Internet Marketing Plan" and what you need to do to maximize your lead flow from the internet in your Mortgage brokerage going into the New Year.
Download the 2022 Internet Marketing Plan Workbook: https://www.mortgagebrokermarketing.com/your-2022-internet-marketing-plan-workbook/
Make a copy of the lead generation target planner: https://bit.ly/leadtargetplan
Download The 2022 Internet Marketing Checklist For Mortgage Companies: https://www.mortgagebrokermarketing.com/checklist
For a free strategy session please visit: https://www.mortgagebrokermarketing.com/schedule or call (877) 959-7970
Grab a copy of our book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.com/book-offer
Like us on Facebook: https://www.facebook.com/mbmktg9/
Follow us on Twitter: https://twitter.com/mbmktg9
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebrokermarketing
In this podcast, we'll discuss how to optimize your mortgage website for conversion in 2022.
We will be sharing how to Maximize Conversion (from visitor to caller) on your Mortgage website and specific tweaks that can be made to double or even triple the number of calls you are getting from the visitors already getting to your website.
Download the conversion workbook here: https://www.mortgagebrokermarketing.com/conversion-workbook
For a strategy session please visit: https://www.mortgagebrokermarketing.com/schedule
Grab a copy of our book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.com/book-offer
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebrokermarketing
It’s no secret that your online reputation can make or break your business. This is particularly true for Mortgage companies. When you are working with the biggest purchase in a lifetime for people, you need to be seen as trustworthy.
In this webinar, we will share some of our best strategies & tactics enhancing your online reputation (regardless of the tools you have in place - Podium, ReviewBuzz) so you can convert more leads & drive more closings.
What You're Going to Learn
- Why you can have all of the best tools in the world for generating online reviews but still fail at consistently driving 5-star reviews
- How to tap into the power of multi-channel communication (Email, SMS, Physical) to increase your review count
- Online reviews are a TEAM SPORT and to succeed you need to get the entire team on board & bake a focus on reviews and reputation management into your team culture
- Why you MUST acknowledge and respond to all your reviews (good, bad & indifferent)
PPC is the key to unlimited scalability in terms of the lead flow for your mortgage business. With Paid Search, you have a lever that you can switch on-demand to increase traffic & calls into your mortgage business.
What You're Going to Learn:
-
Discover how the Google Ads engine works - You have to understand how the Ads auction process works if you intend to succeed with paid search - quality & relevance are the answer.
-
The secrets to maximizing quality score - In order to drive the lower cost per click & ultimately, lower cost per lead - ad groups, the right keywords, compelling text ads, site links & strategic landing pages are critical.
-
Proven examples that you can swipe & deploy - We will share our proven winners as it relates to keywords, ad groups, text ads & landing pages.
-
KPIs & how to track them - You should not invest a penny into Ads or any other form of paid search without the proper tracking in place to gauge your cost per lead.
Have you ever wondered if people are still clicking & calling from the Google Maps listings in your area?
With Google constantly moving things around, you might have come to the conclusion that the Maps are no longer relevant.
Well, our tracking tells us that it's still the #1 place your customers are clicking & calling from when they need a mortgage broker in your area!
On this webinar, we'll cover everything you need to know:
- Our Proven 4 Step Formula for Getting Mortgage Companies Ranked on The Google Map in even the most competitive markets.
- The #1 issue that could be preventing your company from ranking on the Map in your area.
- The key ingredient for a top 3 listing and how to leverage it for great long-term results.
- How to properly claim & optimize your Google My Business listing beyond just typing in your PIN.
- How to develop your authority through proactive citation development & the best tools to automate the process.
- How to identify inconsistency with your NAP profile across the web and how to clean it up for improved rankings. Run a free scan to see what listings have errors: https://www.mortgagebrokermarketing.c...
For a free strategy session please visit: https://www.mortgagebrokermarketing.c...
Grab a free copy of my book, Internet Marketing for Mortgage Brokers: https://www.mortgagebrokermarketing.c...
Like us on Facebook: https://www.facebook.com/mbmktg9/
Follow us on Twitter: https://twitter.com/mbmktg9
Subscribe to our YouTube channel: https://www.youtube.com/mortgagebroke...
Granite West Funding is a locally-based Oakhurst mortgage company, they work with customers in and around Oakhurst as well as throughout the state of California.
Their goal is to get their customers quick and affordably into their dream home and to make the entire lending experience speedy, friendly, and easy.
In this episode, we talked about how they started and some of the lessons Andrew learned throughout the way since he is in the business since 2006.
Links:
https://www.facebook.com/CAHOMELOANZ/
https://www.linkedin.com/company/granite-west-funding-llc/
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Mortgage City is a licensed mortgage originator based in Detroit, Michigan. They've worked with customers in Detroit, Royal Oak, and throughout the state of Michigan.
In this episode, we talked about how they started and what did they learn along the way.
Links:
https://www.facebook.com/TheMortgageCity
https://www.linkedin.com/company/mortgage-city/
For Tips, Strategies, and Free Downloads visit our website:
www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Grandview Lending is a family-owned and operated residential mortgage broker.
In this episode, we talked about their success, growth, marketing strategies, and their lessons.
Links:
https://www.facebook.com/GrandviewLending/
https://www.linkedin.com/company/grandview-lending-inc-/
For Tips, Strategies, and Free Downloads visit our website:
www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.
Established in 2013, Premier Lending Corp is a mortgage brokerage serving the South Florida market.
In this episode we talked about their marketing strategies, lessons they've learned and more.
Listen to learn how they've grown substantially in the last couple years.
Links:
https://www.facebook.com/premierlendingcorp/
https://www.instagram.com/premierlendingcorp/
For Tips, Strategies, and Free Downloads visit our website:
https://www.mortgagebrokermarketing.com/
Mortgage Success Podcast
Text Brian @ (619) 332-4144
Please share your thoughts and feedback, pros and cons.
Thanks.