Ather Energy presents Declassified: a monthly catch-up with the people who work behind the scenes on our electric scooters, designs, retail experiences, manufacturing and everything else Ather. This is where the stories of building, shipping and running India's most exhilarating Electric Vehicles are de-classified for the pleasure of the Ather Community. Tune in to hear what we did, how we did it, what we were thinking and why we chose to do the things we did.
How does a product get built based on pricing? What are the considerations on what goes into a product based on target pricing? How does a hardware product in the market evolve? Milind Kothekar, Chief of Staff and Head of Product at Ather joins in to discuss everything product, and the evolution of that journey.
In this Episode:
Milind Kothekar: Chief of Staff & Head of Product
Abhishek Balaji: Community Manager
Why do battery packs catch fire? How do you design a battery pack to minimize incidents? We catch up with Shreyas Seethapathy, who leads the powertrain team at Ather, to understand how battery packs work, and what Ather Energy does to ensure safe and reliable battery packs.
Show notes:
In this Episode:
Shreyas Seethapathy: Team Lead, Battery and Powertrain
Abhishek Balaji: Community Manager
Why is Ather so bullish on building connected scooters? Why do I have to pay for connected services? Why can’t I just use my phone? If you’ve ever wondered why Ather doesnt make a dumb scooter, tune into find out the journey in building connected tech, and why the future is connected tech.
In this Episode:
Sripriya GN: Head of Products - Software
Abhishek Balaji: Community Manager
Wondering why it's taking you so long to get your hands on an Ather these days? You’re not alone. Swapnil Jain and Aravind Prasad demystify the semiconductor and supply shortages, and answer the big question - When will deliveries happen in full swing?
Tune in to find out how Ather tackled supply shortages and whether Swapnil slept on the factory floor to keep production going.
In this Episode:
Swapnil Jain: CTO and Co-Founder
Aravind Prasad: Head of Program
Abhishek Balaji: Community Manager
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All rights reserved. Copyright @ Ather Energy Private Limited. 2022.
Ather Energy CEO Tarun Mehta finally gets around to doing his annual performance review. And this time, he’s ready to share it with the rest of the world. We find out the true cost of building the Ather 450 (hint: it cost more than just money) as well as some of Tarun’s twitter triumphs over the last year.
In this Episode:
Tarun Mehta: CEO and Co-Founder
Abhishek Balaji: Community Manager
Rohit Hariharan: University Relations and Employer Branding
How 2020 was for Ather
Crossing the $100M annual run-rate
Positive gross margins