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What happens when a digital strategist stops fighting reality and starts leading from it.

There are conversations that feel like a strategy session and a therapy session at the same time. This one was both. Mary Brodie came into the Power Lounge and did something rare. She made acceptance sound like the most powerful leadership move you can make.

If you work in digital, lead a team, or run your own business, you know the pressure to chase the aspirational audience, the perfect product, the frictionless experience. Mary has spent over 20 years helping companies stop chasing and start seeing. And what she has found is that the women in digital who thrive are the ones who learn to work with what is, not just what they wish were true.

Mary Brodie is the Founder and Digital Experience Strategist at Gearmark, a consultancy she has built over two decades across apps, websites, content strategy, lead generation, and full digital experience design. She holds a BA and MA from Simmons College, a certificate from MIT, and an Executive Master's in Corporate Communications from IE University in Madrid. She is currently pursuing her doctorate at Case Western Reserve University, where her research explores how B2B buying teams build relationships with supplier salespeople.

Key Takeaways

Acceptance is not passive. It is the foundation of every smart business decision, from knowing your real customers to building a team that actually trusts each other.

Your digital experience reflects your internal experience. If your employees are disengaged, that bleeds into every customer touchpoint, every chatbot, every support call.

Women in digital and female entrepreneurs online often chase aspirational audiences instead of maximizing the ones they already have. The brands that win know exactly who their customer is and own it.

AI is a tool, not a replacement. Using it well means knowing what question you are actually trying to answer and what data you are feeding it.

The most underrated skill in women leadership and digital marketing for women is listening. Not the performative kind. The kind where you feel something shift in the room.

Mary Brodie said, "Accept yourself and make sure that you're happy with what you're doing and what your output is. Not your perfect foot. Your best foot."

Mary Brodie said, "Once you accept that we don't all share the same values, the world becomes a very different place. And it's not a scary place. It's just a different place. And a lot of the world becomes a lot clearer."

Timestamps

00:00 Welcome to the Power Lounge.

01:51 Twenty years of entrepreneurship. What keeps Mary going.

04:26 Why Mary kept going back to school, MIT, Simmons, Madrid.

07:37 Being the only American in the room. What that taught her.

09:41 Customer experience and employee experience are the same problem.

13:10 How to know if your company actually has a digital experience.

16:33 AI and digital strategy. Tool or replacement.

21:00 What gets in the way of leaders communicating their vision clearly.

26:54 What a broken internal experience is costing your organization right now.

31:08 The Art of Acceptance. What it means as a leadership practice.

40:04 What Mary looks for before any strategy or deliverable.

41:19 One shift for every woman in the audience.

42:37 Power Round. Rapid fire with Mary Brodie.

Connect with Mary Brodie

Email: mfbrodie@gearmark.com

LinkedIn: linkedin.com/in/marybrodie

Website: gearmark.com

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Two sisters from rural Appalachia wrote the playbook they wish they had.

What does it actually take for a woman to lead herself forward when no one handed her a roadmap? That question sits at the heart of this conversation, and the answer is more honest, more practical, and more urgent than most career advice you have heard.

Self leadership is not a title you earn or a milestone you reach. It is a daily practice, and for women navigating careers that were not designed with them in mind, it may be the most important skill no one ever taught them. This episode of The Power Lounge is for every woman who has ever felt stuck, invisible, or like she was playing by rules she was never given.

Kelly Mooney is a three-time author, speaker, gender equity advocate, and founder of Equipt Women. She spent over two decades leading the nation's largest independent digital agency, became Chief Experience Officer of North America at IBM, and has served on three public company boards. Her sister and co-founder Katy Mooney is a certified leadership and performance coach whose clients include Walmart, Meta, and Lululemon. Together they are the co-authors of UP! The Playbook for Every Woman on the Rise, available June 2nd.

Key Takeaways

Self leadership has to come before everything else because when you change the way you think about yourself and what you want, every choice that follows becomes different.

Women often wait for permission to pursue something bigger, ask for more, or take up space. A big part of moving forward is writing yourself that permission slip.

Your career is a series of choices, and not choosing is also a choice. Recognizing that truth, even when the system is not working in your favor, is where your power starts coming back.

Visibility with senior leaders is not about politics. It is strategy. Research shows that for every sponsor advocating for you behind closed doors, your chances of promotion increase by 10 percent.

There is no one path and no one pace. Careers span 40 to 50 years, which means you cannot have your foot on the pedal all the time. The only shoulds that matter are the ones you decide for yourself.

Kelly Mooney said, "I want her to know that she has more power within her than she realizes to create the career and life she desires."

Host Amy Vaughn said, "Self leadership is not a title you earn. It is a practice that you choose."

Timestamps

00:00 Welcome to The Power Lounge

01:12 Introducing Kelly and Katy Mooney

02:43 Growing up as two of ten kids in rural Appalachia

05:05 The arc of UP and why self leadership comes first

07:59 What coaching reveals about women who feel stuck or invisible

09:31 Owning your choices even when the system is broken

15:18 Finding your fit. The four dimensions framework

21:57 Self leadership in the middle of a big transition

24:47 Tuning into head, heart, and gut as centers of intelligence

33:23 Getting in the game and the unwritten rules of the workplace

39:14 No shoulds. Staying on your own mat and practicing non-comparison

47:08 Power round. The hardest rule to learn and what moving up means now

52:31 Audience Q and A. Keeping entrepreneurial momentum while working a 9 to 5

Connect with Kelly and Katy

Book: https://equiptwomen.com/up

Website: https://equiptwomen.com

Newsletter: https://equiptwomen.com/get-equipt

Instagram: https://www.instagram.com/equiptwoman

Together Digital: https://togetherindigital.com

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What happens when clarity, consistency, and a cell phone replace the need to go viral.

What if everything you believed about building income online was wrong. No viral moment. No massive following. No polished studio setup. Just you, your story, and the willingness to hit record.

This episode of The Power Lounge is for every woman who has been getting ready to get ready. Dianna Nicole built a million dollar business starting with $39, and she did it by mastering the three things most entrepreneurs skip: clarity, consistency, and trust. If you have been waiting for permission to start, this is it.

Dianna Nicole is a million dollar entrepreneur, AI and social media consultant, and founder of Happy Lady Happy Life, a platform helping purpose driven people build income online using AI and social media on their own terms. Over the past decade she has inspired more than 200,000 people worldwide through storytelling, digital strategy, and a coaching approach rooted in authenticity and joy.

Key Takeaways

You only get big from starting small. The algorithm rewards consistency over time, and the growth compounds faster the longer you stay in it.

Clarity starts with knowing who you are, not what you sell. Authenticity cannot be faked, and audiences feel the difference immediately.

Virality does not equal income. Dianna Nicole coaches women with a million followers who are making nothing, and beginners on TikTok Shop making thousands a month with a few hundred.

AI works best alongside you, not in place of you. Tools like Claude and Peak Creative can compress hours of work into ten minutes while keeping your voice and values intact.

The TikTok Shop affiliate program has changed the beginner path to income. Products, short videos, and a tagged link are all you need to start generating real revenue within 30 days.

Dianna Nicole said, "You don't want to touch a million people. You want to touch your people."

Host Amy Vaughan said, "Clarity beats clout, consistency compounds, and your stories, including the messy ones, are the ones that make us magnetic."

Timestamps

00:00 Welcome and guest introduction.

01:23 The $39 origin story and millionaire mindset.

02:44 Why chasing virality blocks sustainable income.

04:26 How to find clarity when you feel scattered online.

06:44 Consistency and trust as the real drivers of growth.

08:46 The 10 minute life hack for showing up consistently.

14:17 How Dianna Nicole uses AI without losing authenticity.

16:43 The AI tools she uses: Claude, Big View, and Peak Creative.

21:46 Why you only get big from starting small.

25:36 Affiliate marketing and the TikTok Shop opportunity.

28:48 How to create content that earns trust and income.

32:29 Blending storytelling and music into business.

35:31 Dianna Nicole's course and coaching program.

38:23 The one post to make this week to build momentum.

41:52 The meaning behind Happy Lady Happy Life.

47:52 Power round rapid fire questions.

Connect with Dianna Nicole

TikTok: https://www.tiktok.com/@theonlydiannanicole

Instagram: https://www.instagram.com/theonlydiannanicole

Website: https://happyladyhappylife.com

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Alicia Couri is the Founder and CEO of Audacious Concepts Inc., a boutique leadership firm that helps organizations boost performance by aligning action with instinct. She is a Kolbe-Certified Consultant, Predictive Index expert, TEDx speaker, and cancer survivor. Her diverse background informs her unique approach to leadership development, emphasizing not just what you think or feel, but how you instinctively act.

She is also the founder of RedCarpet CEO, a digital media and content platform dedicated to amplifying powerful voices. In this episode, Alicia shares insights on a range of critical topics, including conative intelligence, the deep insights offered by the Kolbe assessment, the pervasive issue of burnout among high performers, the cultivation of audacious confidence, and the vital role of self-advocacy in both leadership and personal health.

This conversation is a must-listen for anyone seeking to understand their innate strengths, combat professional exhaustion, and lead with authenticity and courage.

The Third Part of the Mind: What Is Conation?

The human mind is traditionally understood through two primary lenses: the cognitive, encompassing IQ, skills, and reasoning, and the affective, which covers emotional intelligence, personality, and values. However, Alicia introduces us to the crucial third part: conation. Conation represents the instinctive drive to act, the innate wiring that dictates how individuals approach problem-solving and take action when faced with unstructured situations.

It's important to differentiate conation from mere gut instinct. While gut instinct can be an impulsive, "lizard-brain" reaction, conation is a performance instinct—a consistent, natural pattern of behavior that emerges when an individual is free to act in their own way. This intrinsic force profoundly influences how we engage with tasks and challenges.

The concept of conation was extensively researched by Kathy Kolbe, inspired by Aristotle's writings on volition. Kolbe's work built upon her father's legacy, who founded the Wonderlic cognitive assessment, providing a complementary framework for understanding human potential.

"You can think about a problem, you can feel about a problem. This is how you're actually going to do the solution for the problem. That's conation."

— Alicia Couri

The Kolbe Assessment and Why It Matters for Leaders

The Kolbe A Index is a powerful 36-question assessment designed to measure an individual's innate conative strengths. It evaluates four key action modes: Fact Finder (how one gathers and shares information), Follow Through (how one organizes and works with patterns and systems), Quick Start (how one handles risk and change), and Implementation (how one interacts with tangible objects and three-dimensional space).

The results are displayed on a continuum of 1-10 across three distinct zones, providing a nuanced understanding of a person's natural inclinations. Notably, the assessment is remarkably stable, validated by over 50 years of test-retest research, indicating that these conative strengths are fundamental and unchanging aspects of one's being.

For leaders, understanding their unique conative design is transformative. It allows them to stop blindly following advice that contradicts their natural instincts, a common pitfall that often leads to burnout. By aligning their actions with their inherent strengths, leaders can operate more efficiently and sustainably, conserving their mental energy for what truly matters.

"When you're operating outside of that mental energy, it's like kindling — it burns up quickly. But if you're operating within it, it's like solid wood that takes a long time to burn, but keeps the fuel going."

— Alicia Couri

Conative Misalignment and the Burnout Epidemic

Kolbe's research, including brain scans, has shed light on the profound impact of conative m

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Lauren LeMunyan is breaking down the myths of goal setting, helping leaders embody their future selves, and building psychological safety from the inside out.

This one hit different. I sat down with Lauren LeMunyan — certified master coach, CEO of Spitfire Coach, and creator of Future Self Design — and walked away with a completely new way of thinking about transformation. We talked about burnout, the fear of success, why SMART goals keep us stuck, and what it actually means to become the person you're designing yourself to be. It's a conversation about courage, self-awareness, and the kind of inner work that creates real, lasting change.

Lauren's path to coaching began in a meditation during her first coach training weekend — going through a divorce at 31, she heard a voice say 'you are the Spitfire Coach.' What followed was a decade of building a practice that now serves individuals and corporate teams alike. Future Self Design flips the script on traditional goal setting: instead of focusing on what's not working, it asks who you become on the other side — and challenges you to start embodying that person today.

The conversation also gets into psychological safety as a spectrum, the ladder of inference, why burnout is really about unmet expectations, and how community is the antidote to the isolation epidemic. Lauren is funny, direct, and deeply real — and this episode is packed with tools you can use immediately.

What We Cover

How Lauren went from a messy divorce to building a 10-year coaching practice

Why SMART goals recreate the same patterns — and what Future Self Design does differently

The fear of success: why it's more common than fear of failure, especially for women

What psychological safety actually looks like as a spectrum, not a binary

The ladder of inference and how we make up stories that aren't true

Why burnout is about unmet expectations — and how to address it at the root

The micro decisions that stack into sustainable transformation

Pull Quotes

"Designing your future self isn't about getting it right. It's about being curious."— Lauren LeMunyan

"Your feelings are valid — but they might be lying to you."— Lauren LeMunyan

"Where your focus goes is where your energy grows. Stop circling the problem and start building toward what you want."— Lauren LeMunyan

About Lauren LeMunyan

Lauren LeMunyan is a certified master coach, speaker, and CEO of Spitfire Coach. She is the creator of Future Self Design — an ICF-approved framework and live intensive that helps leaders move beyond goal setting and into embodying the person they are becoming. She works with individuals and corporate teams on psychological safety, inner barriers, and sustainable change. She has a podcast, a YouTube channel, and multiple books. She is a military spouse, a mom, and based in Denver.

Take Action

1) Join the Future Self Design intensive at futureselfdesign.com

2) Explore free resources, the podcast, and YouTube at spitfirecoach.com

3) If you're a coach or leader, look into ICF-approved training in the Future Self Design framework — 13 CCEs

4) Follow Lauren on Instagram and LinkedIn @spitfirecoach

Connect

Website: spitfirecoach.com · futureselfdesign.com
Podcast: The Spitfire Coach Podcast
YouTube: Spitfire Coach
Instagram & LinkedIn: @spitfirecoach

SpitfireCoach #FutureSelfDesign #LaurenLeMunyan #TogetherDigital #PowerLounge #WomenInLeadership #PsychologicalSafety #Burnout #GoalSetting #SelfAwareness #Coaching #TransformationalLeadership #WomenWhoLead

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Welcome to this week’s episode of The Power Lounge, where authentic conversations reveal the real power behind the stories of remarkable women in business. Hosted by Amy Vaughan, chief empowerment officer at Together Digital, today’s episode dives deep into the often-overlooked gap between women’s contributions in B2B sales and how they’re actually recognized, compensated, and promoted.

Our guest, Lori Richardson, founder of Score More Sales and president of Women Sales Pros, joins us to share her journey from a young, single mother entering tech sales in the 1980s to a force for change in the industry. Lori is also the award-winning host of Conversations with Women in Sales and author of She Sells, a guide for leaders to recruit, retain, and elevate women in sales and leadership—not just women, but their allies, too.

In this episode, Amy Vaughan and Lori Richardson tackle the reality of pay inequity, negotiation tactics, mentorship versus sponsorship, the impact of AI on sales roles, and why “sales skills are life skills.” Lori shares insights from her Sales Decades Project, honoring female trailblazers, and offers practical advice for leaders and women aspiring to grow in sales.

Get ready for candid stories, practical wisdom, and inspiration to help you ask for what you deserve, build your influence, and climb higher—together.

Key Takeaways
From Challenge to Champion
Sales Skills = Life Skills
Beyond the Paycheck—Ask for What You Deserve
Mentors and Sponsors Matter
Strategic Volunteering Wins
The Power of Allies
Celebrate Progress, Keep Climbing

Chapters
00:00 - Introduction
00:10 "Women in B2B Sales"
05:50 "Turning Point After Struggles"
09:38 "Sales Skills Are Life Skills"
12:21 "Find Good Leaders, Equality Matters"
15:48 Women Underrepresented in Sales Leadership
17:16 Gender Pay Disparity Insights
20:14 "Ask, Receive, $60,000 Raise"
26:04 Mentorship vs. Sponsorship Insights
28:42 "Proactive Self-Promotion at Work"
31:58 "Anger Inspires Sales Role Models"
34:27 "Turning Anger into Opportunity"
38:08 Unpaid Labor and Workplace Inequity
41:46 "Temporary Leadership and Growth"
44:12 Women, Sales, and Adapting to AI
49:13 "Al Martin: Pacing Sales Guru"
50:45 "Strategic Negotiation Pays Off"
53:12 "Join Together Digital Community"
53:48 - Outro

Quotes
“Celebrate your wins, share your power, and don’t hold back from asking for what you deserve—because when one of us wins, we all win.”- Amy Vaughan

“Go where you’re celebrated, not tolerated. Be strategic, be visible, and always negotiate for your value—because being seen starts with you showing up.”- Lori Richardson

Connect with Lori Richardson
Website:https://www.scoremoresales.com/
LinkedIn: https://www.linkedin.com/in/scoremoresales/

Call To Action:
Attend the Sales Decades Event
Interested in attending the Sales Decades Project event in Dallas?
Reference this episode for an extended early bird price!

📅 April 22nd – Reception (recognizing nominees)
📅 April 23rd – Day of learning (sales, leadership, mentorship)
📍 University of Texas Dallas, Sales Excellence Program

Details available via Score More Sales Website or connect directly with Lori via LinkedIn.

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visiting Home - Together Digital

Produced by Heartcast Media:

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Most women in digital can do the work. The harder part is explaining it in a way that actually lands — with the right clients, in the right rooms, at the right price.

That's the problem host Amy Vaughan tackles in this week's episode of The Power Lounge with guest Orly Zeewy, author and self-described "facilitator of light bulb moments." Orly has spent years helping women entrepreneurs cut through the noise of their own messaging — not by adding more to it, but by stripping it down to what clients actually need to hear.

In this conversation, they get into why so many women default to underselling themselves, how to identify your zone of genius and communicate it with confidence, and what a LinkedIn profile needs to do in the 7 seconds before someone decides to keep scrolling. Orly also speaks frankly about pricing — why women consistently undercharge, how brain science plays into it, and what it costs the women who come after you when you do.

If your messaging feels scattered, your LinkedIn feels like everyone else's, or you're not charging what your work is worth, this episode gives you a clear place to start.

Chapters:
00:00 - Introduction
00:10 - "Clarifying Your Digital Brand"
06:40 - Defining Your Zone of Genius
08:53 - Zone of Genius vs Competency
12:12 - LinkedIn Profile Mistakes
17:20 - "Crafting a Targeted LinkedIn Pitch"
19:46 - "Discovering Your True Gift"
24:47 - LinkedIn Strategy for Transitioning Careers
27:05 - "Women, Money, and Mindset"
31:48 - Confidently Owning Your Worth
32:34 - Educate Clients for Better Value
37:48 - "Power Pose and Perception"
42:03 - "Targeting Startups for Team Success"
43:27 - Masterclass: Luxury Language for Women
46:37 - "Ask, Give, Grow Philosophy"
48:59 - "Join Together Digital Community"
49:20 - Outro

Quotes:
Amy Vaughan:
"We have to fall in love with the problems we're trying to solve, not just the solutions. When you show up to help and uplift, your brilliance becomes impossible to ignore."

Orly Zeewy:
“Messaging is simply sharing the real value you bring and the problems you solve. If it’s true, it isn’t bragging.”

Key Takeaways:
Messaging Is a Mindset—Not a Megaphone
Zone of Genius > Zone of Competency
First Impressions on LinkedIn Matter
Transformation, Not Explanation
Don’t Go It Alone—Ask for Outside Perspective
Raise the Bar—And Your Prices
Community & Coaching Change Everything
Embrace the “Why Not Me?

Connect with the guest Orly Zeewy:
LinkedIn: https://www.linkedin.com/in/orlyzeewy/
Website: https://zeewybrands.com/elevate-your-brand/
Purchase Orly’s book: https://bit.ly/readylaunchbrand%20

The Clarity Hour:

This is a monthly event by Orly Zeewy. If you're feeling fuzzy about your messaging and want to learn how to get clear, here's the link to register: https://us02web.zoom.us/meeting/register/_PFctwRZRN6MK24ttI28rg#/registration

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast: https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visiting Home - Together Digital

Produced by Heartcast Media: http://www.heartcastmedia.com

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This episode features Sheryl Daija, founder and CEO of Bridge, a global trade organization transforming how marketing, media, and technology industries approach inclusion. Sheryl's journey began in apartheid-era South Africa, profoundly shaping her lifelong commitment to equality. She leads Bridge in turning inclusion from a buzzword into a strategic business driver, creating IMAX (Inclusive Marketing Advantage Index) - the first operating system enabling executives to measure inclusion maturity across their business to unlock trust, relevance, and competitive advantage.

Key Takeaways:

• From Moral to Business Imperative
• Building WITH Culture, Not FOR Culture
• Operationalizing Inclusion
• Inclusion as Competitive Advantage
• Everyone's Responsibility
• AI and Systemic Bias

Chapters:

• 00:00:00 - Introduction to Sheryl Daija
• 00:05:30 - From Apartheid to Activism
• 00:12:15 - The Business Case for Inclusion
• 00:18:45 - Uncomfortable Stretch and Real Progress
• 00:24:30 - Introducing IMAX Framework
• 00:32:10 - Building WITH Culture vs FOR Culture
• 00:41:20 - The Unpaid DEI Labor Problem
• 00:48:55 - What Keeps Leaders from Acting
• 00:56:40 - The Walmart Juneteenth Ice Cream Moment
• 01:04:15 - AI's Inclusion Crisis
• 01:10:30 - Hope and Action Moving Forward

Comparative Analysis:

What Works: Integrated Inclusion

• Embedding inclusion in product development from the start
• Measuring inclusion as a brand metric with clear KPIs
• Building diverse teams that represent communities you serve
• Tying inclusion efforts directly to business outcomes
• Applying the same rigor to inclusion as other business practices
• Making inclusion everyone's responsibility across all roles

What Doesn't Work: Performative Inclusion

• Surface-level diversity initiatives without structural change
• Focusing only on hiring percentages and diverse slates
• Treating inclusion as separate from core business strategy
• Relying on good intentions without behavioral change
• Asking underrepresented employees to lead DEI as unpaid labor
• Going silent on values during challenging political moments

Guest Info:

Sheryl Daija Founder & CEO of Bridge - Former Chief Strategy Officer at Mobile Marketing Association. Sheryl grew up in apartheid-era South Africa and is now based in San Diego, leading the transformation of how marketing, media, and technology industries approach inclusion through measurable business strategies.

LinkedIn: https://www.linkedin.com/in/sheryldaija/
Website: http://www.wearebridge.com/

Quotes:

"You treasure what you measure. Inclusion needs to become a brand metric, something that is measurable and tied to business outcomes."- Sheryl Daija

"Stretching beyond your comfort zone isn’t just about leadership—it’s about building a community where growth, courage, and connection empower everyone to make real change."- Amy Vaughan

Links & Resources from This Episode

We mention a few great events and resources during the conversation. There’s a free live event in NYC on Thursday, February 12th called The System for Inclusive Growth Roadshow, with more cities coming in 2026.

Register here: https://wearebridge.com/sig-roadshow

We also talk about:

BRIDGE26: https://wearebridge.com/bridge26
Project Forward: https://wearebridge.com/project-forward

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When a young Christy Harst first announced she would one day replace Barbara Walters, her father laughed. Years later, that spark of determination would carry her through the competitive world of marketing, television, and eventually, voiceover—where she discovered just how few women were given the mic. Instead of waiting for an invitation, Christy decided to build her own door—and open it for others.

In this Power Lounge conversation, host Amy Vaughan, Chief Empowerment Officer of Together Digital, talks with Christy about how one moment of frustration became a movement. From realizing the imbalance in sports voiceover work to launching Building Doors VO, Christy shares how she turned awareness into advocacy and data into impact.

Amy and Christy explore what it takes for women—and the men who support them—to create real pathways in industries still dominated by old systems. They discuss the power of collective action, the influence of representation, and why inclusion isn’t charity—it’s good business.

This conversation is for anyone ready to push boundaries, elevate voices, and reimagine what opportunity sounds like.

Chapters:
00:00 – Introduction
00:10 – "Empowering Voices in Media"
06:10 – "Combining Sports Passion with Voiceover"
11:39 – Breaking Barriers for Women Everywhere
17:27 – "Using Privilege to Empower Change"
22:09 – "Power, Privilege, and Responsibility"
27:31 – Voice Bias Study Sponsorship
34:15 – "Breaking Barriers with Building Doors"
38:40 – Power of Collaboration
45:09 – "Ask for the No"
48:04 – "Evangelizing Through Data and Stories"
56:14 – "Connecting Communities and Networking"
59:44 – "She's Inspiring and Successful"
01:01:51 – Outro

Quotes:
"Life doesn’t just happen to you—it happens for you. When a door closes, build your own and leave it open for others."- Amy Vaughan

"Change begins when we stop waiting and start creating. Use your voice, stand together, and build doors wide enough for everyone."- Christy Harst

Key Takeaways:
Build Your Own Door—And Make Room for Others
The Power of Community—and Collective Action
Data with a Dose of Storytelling
Spot Bias, Create Change
Allyship in Action
Every Micro-Action Matters
Your Authentic Voice is Powerful
Representation Shapes Reality

Connect with the guest Christy Harst:

LinkedIn:https://www.linkedin.com/in/christyharst/
Website:https://www.buildingdoorsvo.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visitingHome - Together Digital

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Welcome to The Power Lounge! In this episode, "Marriage, Marketing & Making It Work," Amy Vaughan engages with Rhea Allen, the driving force behind Pepper Shock Media and host of the highly acclaimed Marketing Expedition podcast.

For over two decades, Rhea and her husband Drew have achieved what many couples only dream of: running a thriving business while nurturing their family and marriage. Join Amy as she uncovers the authentic stories behind their success—how Rhea and Drew balance work and home life, manage the pressures of entrepreneurship, and sustain creativity without losing sight of themselves.

Discover practical strategies for juggling business and family, candid insights into the realities of partnership, and valuable advice for those on the entrepreneurial path—especially those blending love with business. Rhea also shares her unique approach to preventing burnout, the significance of clear communication, and the impact of community and mentorship on achieving real success.

Prepare for an insightful conversation filled with practical wisdom and inspiration for both your professional and personal journey.

Chapters:
00:00 - Introduction
00:10 - "Power Lounge: Empowerment & Insights"
06:03 - Harmony Through Balance and Compromise
08:57 - "Balancing Life Through Connection"
12:23 - Living by the Calendar
15:38 - Co-Regulation for Stress Relief
18:55 - Podcasting Success and Networking Insights
22:47 - "Women's Health, Community, Vulnerability"
26:58 - Processing Leadership Challenges Together
28:47 - "Smart, Supportive CFO Friend"
33:41 - "Planning Goals and Future Vision"
34:40 - "Future Plans for Growth"
38:24 - First Scotch Experience
43:31 - Video Production and Advertising Insights
45:57 - "Behind the Scenes Insights"
47:24 - Authenticity in Business and Life
48:40 - Outro

Quotes:
"Rest isn’t just a reward—it’s the fuel that allows us to show up, build, and thrive. Take the breaks you need, because that's what leads to your best work and your best life."- Amy Vaughan

"You can't go at this alone—lean on your people, ask questions, and pay it forward. The real secret to thriving is building your support system both in business and in life."- Rhea Allen

Key Takeaways:
Building Together: The Power of Partnership
Intentional Boundaries & Real-World Balance
Continuous Growth: Learning, Leaning, and Leadership
Embracing Rest and “Me Time”
Navigating Disagreements with Respect and Love
The Magic of Community & Giving Back
Podcasting as a Door Opener

Connect with the guest Rhea Allen:

LinkedIn: https://www.linkedin.com/in/peppershock/
Website: https://peppershock.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast: https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visiting Home - Together Digital

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In this episode of the Together Digital Power Lounge, Amy Vaughan talks with Emmy-nominated producer and video marketing strategist Deborah Mitchell about the real power of showing up on video. Deborah breaks down why perfection holds women back, how authenticity builds trust, and what it takes to turn visibility into real influence and business growth.

She also opens up about balancing entrepreneurship with caregiving, and how that experience reshaped her leadership with more patience and clarity. From supporting women of color in claiming their digital space to creating video content that actually converts, Deborah offers practical, empowering strategies for anyone ready to be more visible.

Chapters:

00:10 – Welcome to the Power Lounge & Together Digital
01:26 – Meet Emmy-Nominated Producer Deborah Mitchell
02:29 – When Video Visibility Becomes Power
04:46 – Perfectionism, Bloopers, and Being Relatable on Camera
07:39 – Caregiving, Boundaries, and Grace-Filled Leadership
11:13 – Bringing Caregiving into Your Brand Story (Without Oversharing)
13:06 – Women of Color, Layoffs, and Building Your Own Stage Online
20:04 – Client Case Study: A Podcast that Hit 1 Million Downloads
22:47 – Using AI Without Losing Your Voice and Humanity
28:03 – Small, Brave Steps Toward Showing Up More Authentically
30:26 – Batching, Meta Glasses, and Time-Saving Video Routines
34:44 – Q&A: Being Off-Camera with POV & Voiceover Video
41:03 – Q&A: Being the Face of a Brand You Don’t Own
46:05 – Final Takeaways, Where to Find Deborah, and Join Together Digital

Quotes:

“Showing up on video isn’t just about being seen — it’s about claiming your space and sharing your expertise with intention.” - Amy Vaughan

“You don’t need to be perfect on camera. In fact, your imperfections are what make you human — and that’s what truly connects with people.” - Deborah Mitchell

Key Takeaways:

Imperfection makes you relatable — not less professional.
Caregiving teaches boundaries, grace, and empathy.
Women of color can build their own digital stage.
Batch content to save time and stay consistent.
Use AI for support, but keep your human voice.
Authenticity always outperforms polish.
Asking for help is a strength, not a weakness.

Connect with the guest Deborah Mitchell:

Guest LinkedIn: https://www.linkedin.com/in/deborahjmitchell/

Guest Website:https://www.deborahmitchellmediaassociates.com/

Popl Link (for all ways to digitally connect with Debbie): https://popl.co/card/DsfBm0DJ/2

Episode Feedback Survey Link: https://talk.ac/deborahjmitchell?code=TDPL

Mailing List Link: https://lp.constantcontactpages.com/sl/lPfcUAl/DMMAVideoVisibility

Sign Up For Deborah Mitchell Media Associates webinar series on Video Visibility- https://docs.google.com/forms/d/e/1FAIpQLSdxrMnHiPGcMa8Fk8oQDnnOM20QjVZHoAPvkBU4piL-K84ctA/viewform

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

Learn more about Together Digital and consider joining the movement by visiting Home - Together Digital

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In this week’s Power Lounge, host Amy Vaughan welcomes Dr. Mara Einstein, an internationally recognized authority on deceptive marketing and author of Hoodwinked: How Marketers Use the Same Tactics as Cults. A former TV and advertising executive turned academic and media ethicist, Dr. Einstein pulls back the curtain on the dark psychology behind consumer manipulation. Together, she and Amy dive into the question: When does persuasion cross the line into indoctrination? Listeners are invited to examine the uncomfortable parallels between cult behavior and brand loyalty—and to confront just how easily marketing can tap into our fears, anxieties, and identities.

Drawing from her research and insights featured in the Emmy-winning Netflix documentary Buy Now: The Shopping Conspiracy, Dr. Einstein explains how modern marketing operates within what she calls the “anxiety economy.” From endless doom-scrolling to influencer-driven consumerism, she reveals how technology and advertising combine to keep us hooked, anxious, and buying. The conversation unpacks the continuum between brand fandom and fanaticism, using examples from Apple to Weight Watchers to show how manipulation thrives when emotional needs meet persuasive design.

But this isn’t a hopeless picture—Dr. Einstein also offers guidance for marketers and consumers alike. She challenges professionals to embrace ethics without sacrificing creativity and encourages all of us to become more conscious of how we engage with brands. By replacing reflexive scrolling with mindful consumption and by choosing community over cultish loyalty, listeners can reclaim agency in an economy built on influence. This episode is a must-hear for anyone who wants to understand—and resist—the subtle ways marketing shapes our thoughts, habits, and values.

Chapters:00:00 – Intro & Welcome

00:50 – Meet Dr. Mara Einstein

02:10 – Why Talk About Cults and Marketing?

03:30 – How the Book “Hoodwinked” Began

05:10 – The Cult–Marketing Continuum

06:45 – From Attention Economy to Anxiety Economy

08:50 – How Anxiety Fuels Overconsumption

10:25 – “Buy Now” and Viewer Reactions

12:30 – Black Friday and the “Economic Blackout”

14:10 – Conscious Consumption in a Digital World

16:00 – The Line Between Persuasion and Manipulation

17:30 – The Genius and Ethics of Duolingo’s Campaigns

18:45 – When Brand Community Becomes Brand Cult

20:15 – Weight Watchers: A Case Study in Cult Tactics

27:00 – The Role of Social Media in Modern Tribalism

31:30 – Identity and the Brands We Choose

37:00 – Ethical Marketing and Real Community

41:10 – The Danger of Making It Hard to Leave

44:30 – How AI and Bots Change the Deception Game

50:00 – Building Awareness and Resilience

53:00 – Closing Thoughts & Where to Find Dr. Einstein

Quotes:

“We don’t live in an attention economy — we live in an anxiety economy. The entire system is built to keep us just uncomfortable enough that buying something feels like relief.” - Mara Einstein

“It’s funny — we call it doom scrolling, and yet we treat it like self-care. The truth is, it’s winding us up, not calming us down.” - Amy Vaughan

Key Takeaways:

• Anxiety, not attention, drives modern marketing.
• Persuasion turns toxic when it exploits fear.
• Brand loyalty can slide into cult behavior.
• Algorithms feed anxiety for engagement.
• We shop to soothe stress, not need.
• Ethical marketing connects, not controls.
• AI blurs truth and manipulation.
• Brands now shape personal identity.
• Awareness breaks the consumer cycle.
• Conscious choices beat compulsive clicks.

Connect with Dr. Ma

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In this week’s episode of The Power Lounge, host Amy Vaughan welcomes Ilise Benun, acclaimed business coach, author, and founder of Marketing-Mentor.com, for a candid conversation about money, mindset, and marketing for creative professionals. Together they explore why so many talented freelancers and solopreneurs fall into the exhausting cycle of undercharging and overdelivering, and what it truly takes to build a business that reflects both your skill and your value.

Ilise shares decades of wisdom on how to reframe pricing from a matter of self-worth to one of clear strategy and confident communication. She offers practical advice on having better money conversations, identifying ideal clients, and setting prices that feel fair to both sides. The discussion is packed with insight, from her signature “$500, $5,000, or $50,000” approach to budget talks, to the mindset shifts needed to escape desperation pricing and cultivate lasting client relationships.

Amy and Ilise also dig into the art of consistent marketing, emphasizing that real success comes from showing up regularly and authentically. They discuss the power of simplicity, how to market yourself without making it about you, and why even small, steady efforts can transform your business over time. Whether you’re a creative struggling to charge what you’re worth or a seasoned professional ready to attract higher-value clients, this episode will challenge how you think about money and remind you that confidence, clarity, and communication are your strongest assets.

Chapters:00:00 – Introduction & Welcome

00:29 – Meet Ilise Benun: Guest Introduction

01:22 – Ilise’s Background & Podcast

01:49 – Episode Overview: Pricing, Mindset, and Marketing

02:28 – The “Spooky” Topic: Money

03:53 – Why Creative Professionals Undervalue Their Work

05:21 – The Power of Mindset in Pricing

06:02 – Pricing Problems Need Marketing Solutions

07:24 – Attracting the Right Clients & Using AI

10:10 – Real-World Pricing Stories

11:08 – The Importance of the Money Conversation

12:31 – Mindset Shifts for Discussing Budgets

13:44 – Avoiding Desperation Pricing

15:10 – Transparency and Building Client Partnerships

16:16 – Value-Based vs. Hourly Pricing

17:32 – Common Marketing Mistakes

19:58 – The Simplicity of Effective Marketing

21:30 – Raising Rates & Upgrading Clients

24:28 – Marketing Yourself vs. Marketing a Product

27:30 – Power Round & Final Advice

Quotes:“There’s this people-pleasing thing we tend to do, especially as women, and it gets all tied up in our so-called self-worth — which doesn’t really belong in business. You have to take yourself out of it and look at your pricing objectively. Like I always say, ‘Like me a little less and pay me a little more.’” - Ilise Benun

“Awareness is the key. Listen to that internal voice, notice the tone, and remember — just because you think it doesn’t make it true. But if you believe in it long enough, you can think it into being true.” - Amy Vaughan

Key Takeaways:

• Pricing isn’t about self-worth — it’s about strategy.
• Mindset is built on your inner dialogue.
• Marketing solves pricing problems.
• Have the money conversation early.
• Stop people-pleasing your way into poverty.
• Price communicates value. Low rates often repel serious clients.
• Consistency beats complexity. Small marketing actions build stronger pipelines.
• Raise rates through conversation, not confrontation.
• Let go to level up. You can’t grow while holding onto every client.
• Marketing isn’t about you — it’s about them. The best promotion focuses on solving your clients’ problems, not brag

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Welcome to The Power Lounge! This week, we explore the transformative potential of storytelling in “Stories That Sell: Attract and Convert—Your Story into Profits.” Join host Amy Vaughan as she engages with Monica Miller, an accomplished author, content coach, and international speaker.

Monica shares her unique storytelling framework, emphasizing the essential “three KNOWs” that can turn your personal narratives into effective sales strategies. Her mission is clear: to empower you to transition from being overlooked to unforgettable by harnessing the power of your story.

This conversation is invaluable for marketers, podcasters, content creators, and business owners alike. Monica explains the significance of vulnerability and the importance of everyday shifts, illustrating that small changes can be just as impactful as grand transformations. By mastering the art of storytelling, you’ll learn how to build trust, captivate your audience, and drive conversions.

Prepare for practical strategies, insightful discussions, and inspiring stories that reveal how to unite your personal experiences with professional goals. Discover how your story can become your greatest asset in achieving business growth and making a lasting impression.

Chapters:
00:00 - Introduction

00:10 - "Powerful Stories, Business Success"

04:44 - "Storytelling Beats AI Connections"

09:25 - "Using Hooks in Storytelling"

12:14 - "Embrace Vulnerability to Connect"

15:52 - Sharing Stories with Authenticity

17:44 - "Finding Your Storytelling Boundaries"

22:58 - Bravery Follows Vulnerable Storytelling

25:43 - Balanced Marketing: Logic and Emotion

29:28 - "Storytelling and Its Essence"

31:35 - "Manifesting Through Mindset Shift"

34:17 - "Small Moments Spark Big Change"

39:53 - "Authenticity vs. AI Influencers"

42:59 - Redefining Boundaries Together

45:36 - "Building Community Through Storytelling"

49:50 - "Mindset Shift Takes Time"

52:45 - "Men, Vulnerability, and Growth"

55:07 - Speaker Benefits & Accountability Offer

57:12 - "Join Together Digital Community"

58:26 - Outro

Quotes:
"Big change starts with small stories. Real transformation begins when we share the moments that matter most."- Monica Miller

"Being real gives others permission to do the same. True growth and connection start with sharing our everyday stories."- Amy Vaughan

Key Takeaways:
Stories Build Bridges to Business Success
Monica’s Three-Step Storytelling Framework
Know the Three NOs: KNOW Your Audience, Struggles, and Solutions
Vulnerability is Strength, Not Weakness
Micro-Shifts Matter: No Dramatic Transformation Needed
Balance Emotion with Strategy
Storytelling is Universal—But Adapt to Each Platform
Practice, Practice, Practice

Connect with Monica Miller:
LinkedIn: https://www.linkedin.com/in/monicamiller17/
Website:https://www.monicawrites.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

Learn more about Together Digital and consider joining the movement by visiting Home - Together Digital

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Welcome to The Power Lounge, your go-to space for engaging conversations with influential leaders. This episode features Amy Vaughan in conversation with Jewell Siebert, a retired Army colonel turned bestselling author and EFT practitioner. Jewell's unique blend of military experience and emotional wellness expertise is reshaping how women tackle high-pressure careers.

Jewell shares her journey from military life to mastering Emotional Freedom Technique (EFT), a practice designed to manage stress and enhance confidence. Discover how tapping into this method can calm anxiety and help you face challenges with assurance.

Explore Jewell's personal transformation, learn about the nervous system's response to stress, and gain practical EFT techniques for your professional life. This episode offers valuable insights into the link between childhood experiences and emotional triggers, empowering you to build lasting self-confidence. Whether you're familiar with EFT or new to the concept, this conversation provides the tools to foster a more balanced and empowered self.

Jewell Siebert, based in San Antonio, TX, lives with her daughter and two playful black cats.

Chapters:
00:00 - Introduction

00:10 - "Power Lounge: Empowerment & EFT"

05:31 - Stress Response and Survival Mode

09:41 - "Triggers, Nervous Systems, and Tapping"

13:04 - "Understanding Inner Child Trauma"

15:46 - Tapping Techniques for Imposter Syndrome

19:31 - Subtle Stress-Relief Techniques

24:09 - "The Second Arrow of Pain"

26:24 - Body Informs Brain Reaction

29:58 - "Feel, Process, Show Compassion"

33:20 - "Compartmentalizing and Leading Through Adversity"

35:18 - Emotional Regulation in Leadership

38:24 - Navigating Stress and Burnout Spectrum

42:14 - "Breaking Free from Unhealthy Patterns"

45:00 - "Science, Experience, and Skepticism"

50:52 - "Tapping for Calm and Clarity"

51:59 - "Podcast, Community, and Growth"

52:41 - Outro

Quotes:
"Real transformation starts when we allow ourselves to feel and make space for where we are."- Jewell Siebert

"By understanding our nervous system and listening to our bodies, we reclaim our power in overwhelming moments."- Amy Vaughan

Key Takeaways:
Breaking the Stigma of Stress Management
Understanding EFT: Tapping into Calm and Confidence
Healing Begins with the Inner Child
Embracing All Emotions—Even the Messy Ones
Practical Tools You Can Use Today
From Burnout to Breakthrough
Self-Compassion as Foundation

Connect with Jewell Siebert:
LinkedIn: https://www.linkedin.com/in/Jewell-siebert-8a8986101/
Website: https://Jewellsiebert.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

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Welcome to The Power Lounge—authentic conversations with women reshaping how success gets done. This week, Amy Vaughan sits down with executive coach and facilitator Dana Zellers to confront a familiar scene: a calendar that never lets up, a to-do list that never ends, and a career that feels busy but stalled.

Dana has spent over two decades inside corporate and agency environments. Her lesson: more hours is the enemy of more impact. Together, she and Amy share a practical path to designing your own success system—one grounded in clarity, control, and confident decision-making. You’ll hear how to use Dana’s Four Keys to Clarity to define what matters, apply the 6Ds of Doing Less to reclaim time, and set boundaries that stick. They also cover how to align work with your values and handle hard conversations with your manager without risking your role.

The payoff is straightforward: more space for meaningful work, steadier progress toward your goals, and a career that’s resilient in uncertain times. Drop the burnout badge. Build a system that works for you.

Chapters:
00:00 - Introduction
00:10 - Breaking Free from Workplace Burnout
04:56 - "Doing Isn't Always Leading"
10:52 - Keys to Clarity: Reflect, Values, Vision
12:07 - Finding Purpose and Alignment
17:31 - "Unpacking Goals Beyond Status"
20:11 - "Discovering Needs Over Wants"
25:00 - Holistic To-Do List Review
28:28 - Delegation and Prioritizing Tasks
29:57 - "Prioritizing Tasks Effectively"
35:39 - "Effective Approach to Bad Bosses"
39:08 - "Strategic Career Growth Planning"
42:59 - "Embracing New Perspectives and Growth"
44:26 - The Importance of Self-Care Leadership
48:37 - "Building Relationships Beyond Careers"
50:51 - "Future-Proofing Through Networking"
55:33 - "Presence and Self-Care Essentials"
59:32 - Phenomenal Discussion with Dana
01:00:25 - Keep Asking, Giving, Growing||
01:00:41 - Outro

Quotes:
"Respect your time, because you're the one who can save it."- Amy Vaughan

"Embrace intentional success: focus on what matters, set boundaries, and stop being a martyr for your work."- Dana Zellers

Key Takeaways:
Ditch the Busy Badge
Clarity is Queen
Take Back Your Control
The Magic of Boundaries
The Power of Doing Less
Intentional Success = Lasting Fulfillment
Ask for Help—And Accept It
Rest Is a Productivity Tool
Future-Proof Your Career
Let Go, Give More, Grow On

Connect with Dana Zellers:
LinkedIn: https://www.linkedin.com/in/dana-Zellers/
Website: https://www.danaZellers.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

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Welcome back to The Power Lounge, your go-to space for authentic, inspiring conversations with powerhouse women leaders. In this episode, host Amy Vaughan, Chief Empowerment Officer of Together Digital, is joined by Shauna Moran—acclaimed leadership strategist, executive coach, and founder of the Impact Amplification Program and Leadership Systems Partnership. Together, they’re diving deep into the real ROI of investing in women leaders.

As organizations face economic headwinds and shifts in workplace priorities, Amy and Shauna tackle why investment in women’s leadership development is more essential now than ever. Expect powerful insights backed by striking data on profitability, innovation, and retention, plus actionable strategies for creating strong support systems and building sustainable leadership capacity.

Whether you’re climbing the corporate ladder, advocating for advancement, or looking to bolster your organization’s leadership pipeline, this conversation promises to empower you with fresh perspectives and practical steps to make a business case for women in leadership—and to ensure every talented woman not only stays, but thrives.

So grab your notebook and get ready for a conversation packed with wisdom, real talk, and the tools you need to ignite change for yourself and your workplace. Let’s get into it!

Chapters:
00:00 - Introduction
00:10 - "Leadership Insights with Shauna Moran"
05:28 - Retaining Institutional Knowledge Benefits
10:23 - Optimizing Time and Resources Strategy
14:07 - Evolving Beyond Executor Roles
16:44 - Assessing Your Support System
20:19 - Organizational Change and Employee Stress
21:45 - Embracing Uncertainty and Building Resilience
26:35 - Rethinking Burnout: Beyond Self-Care
27:52 - Preventing Burnout Through Leadership
33:12 - Supporting Women Through Menopause
36:41 - Data-Driven Leadership for Women
39:40 - Empowering Goals Through Support Systems
43:35 - External Resources Enhance Workplace Support
45:48 - Addressing Gender Promotion Gap
48:45 - "Collaboration Over Competition"
52:06 - "Embrace Small Steps for Growth"
56:29 - Join Together In Digital Community
57:41 - Outro

Quotes:
“Leadership isn’t about doing more—it’s about making room for impact. Strong women need strong support—ask for it and give it.”- Amy Vaughan

“To go fast, go alone; to go far, go together. Investing in women leaders is a business imperative—fuel innovation, retention, and collective success.”- Shauna Moran

Key Takeaways:
The Real Business Case for Investing in Women Leaders
Strong Women Need Strong Support Systems
Blueprints Over Burnout
Clarity is Queen During Change
Advocacy Backed by Data
Women Lifting Women
Change is Opportunity
Redefining What Leadership Means

Connect with Shauna Moran:
LinkedIn: https://www.linkedin.com/in/shaunamoran/
Website:https://shaunamoran.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

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Welcome to The Power Lounge, the platform where women shaping the digital landscape share their experiences. In "Your Edge in the Age of AI," host Amy Vaughan engages with Monica Froese, founder of Empowered Business and a leader in digital strategy and AI innovation. Monica discusses her personal journey—from overcoming a divorce and single motherhood to establishing a seven-figure business—while effectively utilizing AI to regain her time and mental focus.

Many find the surge of AI both exciting and daunting. Monica illustrates her transformation from initially overlooking AI tools like ChatGPT to embedding them into her professional and personal routines. This adoption revolutionized aspects such as meal planning, email management, business operations, and parenting responsibilities. The discussion offers actionable strategies for women aiming to harness AI to save time, reduce decision fatigue, and enhance their influence without experiencing burnout.

Whether you're managing a team, running your own enterprise, or balancing daily responsibilities, this conversation will reshape your perception of AI. Discover how to leverage AI as a strategic asset to work more efficiently and reclaim control over your time.

Chapters:
00:00 – Overwhelmed by ChatGPT Launch
06:02 – From Google to ChatGPT Transition
08:41 – AI as Accountability Partner
10:43 – Personalized Writing Style Guide Creation
14:29 – Choosing the Right LLM
17:39 – Empowering Women in Corporate Tech
21:03 – AI: The Small Business Equalizer
24:15 – Business Efficiency via AI Team
27:32 – AI as Collaborative Assistant
30:58 – Building High-Converting Digital Products
36:08 – Authenticity Lies Within the User
37:04 – Human Connection in Digital Age
42:07 – Multi-Channel Content Distribution
44:34 – Conversational Prompting Effectiveness
47:32 – Effective Prompting: Finding the Use Case
51:18 – Empowering Women: AI's Evolving Role
53:45 – AI Aiding Women in Divorce
59:38 – Technology as Empowerment Tool
01:00:25 – Keep Asking, Keep Growing

Quotes:
"Let technology empower you. Start small, experiment, and reclaim your time."- Amy Vaughan

"AI lightens your mental load, frees your time, and enables you to be your best self."- Monica Froese

Key Takeaways:
Overcoming the Overwhelm
AI: Your Mental Load Buster
Just Start with One Tool
Train Your Digital “Mini-Mes”
AI as the Ultimate Equalizer
From Burnout to Boundaries
Authenticity Still Reigns
AI for Everyday Empowerment
Try, Play, and Grow

Connect with Monica Froese:
LinkedIn: https://www.linkedin.com/in/monicafroese/
Website:https://monicafroese.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

Learn more about Together Digital and consider joining the movement by visitingHome - Together Digital

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Welcome to The Power Lounge. This week, host Amy Vaughan sits down with Holly Fisher, founder and CEO of Fisher Creative Marketing and a certified “Unreasonable Hospitality” coach. They explore how hospitality can become a key marketing strategy, even in an era dominated by automation and AI.

Holly shares her transition from traditional marketing to embracing hospitality as a core business approach. Through practical examples, Amy and Holly demonstrate how sincere, thoughtful gestures can drive word-of-mouth referrals, enhance client loyalty, and differentiate your business across various industries and sizes—all without significant costs or time investments.

If you’re aiming to convert customers into dedicated advocates or want to understand the impact of small, deliberate actions, this episode provides actionable insights. Join us in The Power Lounge to learn how hospitality can elevate your marketing efforts.

Chapters:
00:00 - Introduction
01:30 - Value-Driven Marketing Conversation
05:18 - "Human-Centric Customer Experience Strategy"
07:52 - Accessible Hospitality for All Businesses
12:01 - Intentional Scheduling for Connection
13:58 - Glove Box Surprise Gesture
19:51 - Connecting Remotely Through Thoughtful Gestures
23:40 - Redefining Hospitality Beyond Service
24:57 - "Managing Project Touchpoints Post-Completion"
29:53 - Unreasonable Hospitality in Practice
30:53 - The Power of Listening in Business
36:44 - "Small Steps for Big Changes"
40:21 - "Effective Messaging Beats Viral Hype"
41:49 - "Collaborative Women, Sacred Space"
44:56 - Disney Map Mishap Resolution
47:38 - Everyone's in Hospitality
49:12 - Outro

Quotes:
"Hospitality isn’t about surprise and delight as a one-off tactic; it’s a mindset that consistently makes people feel valued."- Amy Vaughan

“We’re all in the hospitality business. No matter your industry, it’s the small, intentional gestures that turn customers into lifelong advocates.”- Holly Fisher

Key Takekaways:
Human Connection is Your Secret Weapon
Hospitality = Marketing
Small Gestures, Big Impact
Active Listening is Everything
Systematize Kindness Without Losing Heart
Digital Doesn’t Mean Distant
Hospitality is Everyone’s Business
Play the Long Game

Connect with Holly Fisher:
LinkedIn: https://www.linkedin.com/in/hollyannfisher/
Website:https://fisher-creative.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

Learn more about Together Digital and consider joining the movement by visitingHome - Together Digital

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Welcome back to The Power Lounge, a space dedicated to meaningful conversations with industry leaders. In today’s episode, "Empower Your Team with Responsible AI," host Amy Vaughan, Together Digital’s Chief Empowerment Officer, explores a critical challenge for digital teams: adopting AI responsibly without compromising ethical standards.

Joining Amy is Nikki Ferrell, Associate Director of Online Enrollment and Marketing Communications at Miami University. Nikki has been instrumental in launching an AI steering committee to manage the swift integration of generative AI in higher education. Together, they examine the potential risks of unmanaged AI use, the importance of establishing clear policies, and how continuous learning and experimentation can cultivate ethical and innovative teams.

Whether you’re a team leader, a business owner, or simply interested in the complexities of AI, this episode offers a practical framework for implementing technology that prioritizes people, purpose, and ethics. Gain actionable insights and hear real-world experiences right here on The Power Lounge.

Chapters:
00:00 - Introduction
01:24 - AI's Impact: Unprepared Marketing Practices
05:08 - Creating AI Steering Committees
09:32 - Normalize Open AI Use at Work
14:42 - Adopting AI for Organizational Success
16:30 - Take Initiative to Lead
21:00 - Cautious Marketing on Mother's Day
25:25 - AI in Education: Gen Z & Alpha Hesitations
29:19 - "AI as Amplifying Tool"
30:55 - AI's Impact on Cognitive Skills
36:31 - AI Augments, Not Replaces, Workforce
38:30 - "Embracing Tech Amidst Red Tape"
41:45 - "Responsible AI Adoption Insights"
44:19 - AI Use Case Library Development
48:03 - Embracing AI for Strategic Future
51:01 - Exploring AI for Everyday Tasks
54:58 - AI-Assisted Strategy Development
58:51 - Subscribe for Updates & Community
59:45 - Outro

Quotes:
"Empowerment begins when we stop being afraid of new technology and start building community around it."- Amy Vaughan

"You don’t need a title to lead the way with AI—start small, learn together, and let your curiosity spark real change."- Nikki Ferrell

Key Takeaways
Start Small, Stay Grounded in Research
Policies Aren’t Optional—They Empower
Openness Overgoing Underground
You Don’t Need a Title to Lead
Align with Mission and Values
Build a Culture of Experimentation
Transparency Builds Trust (and Avoids Backlash)
AI Augments, Not Replaces
Meet People Where They Are
The Future is Collaborative

Connect with Nikki Ferrell:
LinkedIn: https://www.linkedin.com/in/nferrell/
Website:https://miamioh.edu/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

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Welcome back to The Power Lounge—where real talk meets real transformation. In this episode, “Monetize Your Niche,” host Amy Vaughan, Chief Empowerment Officer at Together Digital, is joined by the remarkable Ann McNeil: master strategist, transformational speaker, and founder of MCO Construction and Services—one of Florida’s pioneering Black woman-owned construction firms.

Ann brings decades of insight and unshakable mindset to the mic as she recounts her powerful journey from being “broken and broke” to building a legacy rooted in vision, discipline, and faith. With a deep commitment to helping others do the same, she breaks down how narrowing your focus and choosing your niche with intention can unlock purpose-driven success.

This episode is a masterclass in self-belief, financial empowerment, and daily discipline—from the power of journaling to shifting scarcity mindsets. Whether you’re just starting out or ready to level up, Ann offers timeless strategies to help you claim your value and monetize your mission. Tune in and get ready to step into alignment, abundance, and action.

Chapters:
00:00 - Introduction
00:10 - "Power Lounge: Conversations with Trailblazers"
04:02 - Pivotal Moment: Reading to Riches
07:53 - Handmade Budgeting Realization
10:48 - Avoiding Truth Limits Personal Growth
13:44 - Craft Expertise and Business Operations
17:55 - Choosing the Right Specialist Matters
22:21 - Empowering Women in Micro-Investing
24:17 - "Desire: The First Principle"
27:23 - Embracing Diverse Career Paths
32:12 - Aligning Purpose with Prosperity
34:03 - Event Coordinator Plagiarizes Work
39:22 - Mindset: Embrace Challenges Positively
40:58 - Client-Centric Business Solutions
43:24 - Focus on Finding Your Niche
48:38 - "Investment Club Success Stories"
50:38 - Generational Financial Empowerment
53:07 - Family Finance Education Opportunities
57:19 - Group Me Link for Accountability
59:59 - Next Week's Talk: AI Empowerment
01:00:28 - Outro

Quotes:
"To turn dreams into reality, cultivate a strong mindset, embrace hard work, and believe you deserve more."- Ann McNeil

"Transformation begins within—face the truths, embrace your desires, and leap forward."- Amy Vaughan

Key Takeaways
Your Niche is Your Power Move
Transformation Starts with Clarity (and Honesty)
Your Mindset is the Deciding Factor
Intentionally Connect Purpose and Profit
Master the Five Niches of Business
Make Your Money Work For You
Daily Dates with Yourself = Lasting Success
Scarcity is a Mindset, Not a Number
Community and Collaboration Are Multipliers
Success is Not Accidental—It is Intentional

Connect with Ann McNeil:
LinkedIn: https://www.linkedin.com/in/annmcneillmasterbuilder/
Website: https://annmcneill.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

Learn more about Together Digital and consider joining the movement by visiting Home - Together Digital

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Welcome back to The Power Lounge! I'm Amy Vaughan, and this week, I'm thrilled to welcome Seema Giri—an international bestselling author, wellness and leadership expert, and founder of UpLyft Media. Seema will share her inspiring journey from battling a debilitating illness to achieving success without experiencing burnout. Together, we'll explore what it truly means to redefine success for high-achieving women who balance demanding careers, family, and the drive to excel, often at the expense of their wellbeing.

In our conversation, Seema recounts her six-year struggle before receiving an autoimmune diagnosis and how she discovered a new approach to self-leadership and healing. We'll challenge the notion that productivity requires personal sacrifice, delve into the cultural factors contributing to burnout, and uncover how listening to your body's wisdom can help you set boundaries, cultivate joy, and implement lasting change.

You'll gain valuable insights, science-backed tips, and practical strategies—from body scans to box breathing—that offer a roadmap for thriving on your own terms. Whether you're managing a never-ending to-do list or seeking a better balance between ambition and self-care, this episode provides advice to help you transition from burnout to balance.

Seema Giri brings over 30 years of leadership experience, guiding hundreds of women to publish, speak, and lead with confidence. As the founder of UpLyft Media and Chief Growth Officer at Upbuild Global Inc., she empowers purpose-driven entrepreneurs to transform their personal stories into bestselling books and powerful brands.

Join us as we uncover the secrets to succeeding without sacrificing your health or soul. Don't miss this enlightening conversation on The Power Lounge.

Chapters:
00:00 - Introduction
02:05 - "Empowering Success Without Sacrifice"
09:26 - Autoimmune Insights and Advocacy
10:32 - Pregnancy's Unexpected Physical Changes
15:46 - Easing Back Into Meditation
23:29 - Grounding Techniques for Stress Relief
26:42 - Breathing Techniques for Stress Relief
33:44 - "Origins and Self-Awareness"
40:25 - "Benefits of Saying No"
45:13 - Leadership Trap: Stuck in the Weeds
52:37 - Listening to Your Body After 40
53:59 - Prioritizing Family Presence
01:01:55 - Together Digital Podcast Highlights
01:02:48 - Outro

Quotes:
"Wellness and success are allies, creating a life worth living."- Amy Vaughan

"Support others first, then lead yourself. Create your story one step at a time."- Seema Giri

Connect with Seema Giri
LinkedIn: https://www.linkedin.com/in/seemagiri/
Website:https://uplyft.media/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:Power Lounge Podcast - Together Digital

Learn more about Together Digital and consider joining the movement by visitingHome - Together Digital

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Welcome back to The Power Lounge. Today, host Amy Vaughn welcomes Kate Reed, partner at Project 300 and a dedicated advocate for working mothers. Kate’s career journey spans from an English major at the University of Cincinnati to roles in nonprofit arts, commercial printing, leadership development, and pediatric healthcare—all while raising three children, including surprise twins.

Amy and Kate explore the challenges of balancing a successful career with family responsibilities, addressing how the term "stay-at-home mom" often overlooks the significant contributions and workload involved in parenting. Kate shares her experiences managing the logistical and emotional demands of motherhood, the financial strain of childcare, and how she redefined success on her own terms. From fitting work into nap times to leading an agency built on flexibility and trust, Kate demonstrates how working moms can achieve both personal fulfillment and professional ambition.

Kate Reed's story proves that women can define success without compromising their family life, offering valuable insights for those looking to integrate business and motherhood effectively.

Bonus: Kate is a two-time Eras Tour attendee and can name nearly any Taylor Swift song in five notes or less.

Chapters:
00:00 - Introduction
01:58 - "Empowering Working Moms Discussion"
04:00 - "Valuing Stay-at-Home Parents' Work"
07:44 - Prioritizing Family Over Career
11:30 - Gender Roles and Housework Disparity
15:26 - Juggling Work and Parenting Joyfully
17:24 - Parenting: Balancing Work and Family
19:41 - Project 300: Expanding Creative Support
22:41 - Rising Gig Economy Trends
27:10 - Daycare Costs Stun Working Parents
30:47 - Hedonic Adaptation and Life's Pressures
35:06 - "Early Career Pivot to Leadership"
38:15 - Embracing Reinvention and Skills Confidence
39:01 - "Cumulative, Transferable Skills Recognition"
44:09 - "It Takes a Village"
48:20 - Community Support for Working Parents
49:04 - "Titles Are Overrated"
55:07 - Finding Personal Space Working Home
56:37 - Prioritizing Self-Care for Parenthood
01:00:01 - Join, Listen, and Grow
01:00:24 - Outro

Quotes:
"Being a mom doesn't define you. Embrace change, redefine success, and continually reinvent to discover what truly fulfills you."- Kate Reed

"Prioritize presence and your values over titles. Your time and authenticity are your greatest gifts."- Amy Vaughn

Key Takeaways:
There’s No “Just” About Stay-at-Home Moms
Career Ambitions Can Evolve (and That’s Okay!)
Success Begins with Redefining Growth
The Power of a Nonagency Agency
Math Matters: Childcare Isn’t Cheap
Reinvention and Transferable Skills
Your Community is Your Superpower
Letting Go of the Guilt (and the Judgment)
Take the Leap—Nothing Is Permanent
Modeling Possibility for the Next Generation

Connect with Kate Reed
LinkedIn: https://www.linkedin.com/in/katereedpm/
Website: https://www.project300.co/

Check out PROJECT 300:
PROJECT 300 Website: https://www.project300.co/
PROJECT 300 LinkedIn: https://www.linkedin.com/company/project-300-llc
PROJECT 300 Instagram: https://www.instagram.com/project300llc/
The Motherload, by Sarah Hoover: https://www.simonandschuster.com/books/The-Motherload/Sarah-Hoover/9781668010136

Connect with the host Amy Vaughan:

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Welcome back to The Power Lounge. In "Pin With Purpose," host Amy Vaughn engages with Pinterest marketing strategist Dana Joan Johnson, founder of Styled Pin Collection. Together, they explore how Pinterest can revolutionize strategies for creative entrepreneurs and business owners seeking an alternative to the relentless pace of daily social media posting.

Amy and Dana discuss Pinterest's potential as a visual search engine, emphasizing its ability to generate consistent, high-quality traffic to websites, content, and offerings. Dana shares her transition from the wedding industry to digital marketing, highlighting her dedication to sustainable marketing systems that prevent burnout. If navigating ever-changing social trends feels overwhelming, this episode provides practical strategies and valuable insights.

Tailored for both product-based businesses and service providers, listeners will learn how to repurpose existing content, optimize with effective keywords, and develop a Pinterest strategy that continues to deliver results over time. Additionally, Dana addresses common Pinterest misconceptions and explains the importance of clarity, consistency, and relevance in achieving pinning success.

Dana Johnson brings a unique perspective as a former wedding professional turned educator. Through The Styled Pin Collection, she empowers creative entrepreneurs with strategic, on-brand Pinterest content. By focusing on simplicity and authenticity, Dana helps businesses enhance their visibility and traffic without the constant pressure of daily social media engagement.

Join this conversation to refine your Pinterest strategy and drive meaningful results for your business.

Chapters:
00:00 – Introduction
01:58 – Pinterest: Beyond Aesthetic Inspiration
04:06 – Pinterest Strategies for Wedding Planning
09:38 – "Timeless Wedding Content Strategy"
11:38 – Educational Content Drives Quality Leads
15:14 – "Maximize Impact Through Repetition"
19:12 – "Unbranded Searches and Content Strategy"
19:53 – Empowering Consumers Through Value
26:24 – Content Refresh and Repurposing
27:49 – Maximizing Pinterest for Existing Content
31:24 – Effective Visual Communication Strategies
35:33 – "Encouragement to Speak at Conferences"
37:26 – Twitter's Marketing Challenge: Unrelated Trends
41:00 – "Year-Round Barbecue Marketing Strategies"
46:08 – "Show Your Face in Marketing"
46:56 – "Upcoming Master Classes Announcement"
49:34 – Outro

Quotes:
"Work smarter—create evergreen content that delivers lasting value."- Amy Vaughan

"Strategy beats hustle. Plant the right seeds to ensure your business grows long after you're done."- Dana Joan Johnson

Key Takeaways:
Pinterest is a Powerful Search Engine, Not Just a Social Platform
Strategic, Sustainable Marketing Beats Social Burnout
Evergreen Content is Your Secret Weapon
Keywords (and Simplicity!) Unlock Pinterest Growth
Repurpose, Schedule, and Simplify
Educate and Empower to Inspire Trust
Measure What Matters: Beyond Impressions
Pinterest’s Future: Visual Search & Year-Round Opportunity

Connect with Dana Joan Johnson:
LinkedIn: https://www.linkedin.com/in/d-m-johnson/
Website: https://ddvirtualmanagement.com/

Check out PROJECT 300:

PROJECT 300 Website: https://www.project300.co/

PROJECT 300 LinkedIn: https://www.linkedin.com/company/project-300-llc

PROJECT 300 Instagram: https://www.instagram.com/project300llc/

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Welcome to The Power Lounge. Host Amy Vaughan speaks with Deanna Behrens, VML’s Director of Media and Strategy and a leader in retail media. Deanna has launched strategies across seven major retailers, shaping the future of the industry.

Together, Amy and Deanna explore how brands and retailers are transforming consumer connections through data-driven, consumer-focused methods and technologies like QR codes and AI. Deanna shares her journey from traditional media to the dynamic field of retail, highlighting the importance of adaptability and innovation.

This episode offers valuable insights for marketers, business owners, and anyone interested in the future of commerce, providing practical advice and real-world examples to thrive in today’s retail landscape. Tune in to The Power Lounge to learn from Deanna’s expertise and industry perspectives.

Deanna Behrens is a marketing strategist with extensive experience in the consumer-packaged goods sector. As Director of Media and Strategy, she leads marketing initiatives that drive results, focusing on commerce intelligence for retail media across seven leading retailers. Deanna is dedicated to empowering teams and advancing the future of retail media.

Chapters:
00:00 - Introduction
00:10 - Retail Media Strategy Insights
04:15 - Agility in Retail Media Evolution
07:23 - Unplanned Purchases via Impulse Marketing
11:16 - "Brand Visibility Over Awareness"
13:10 - Brand Authenticity Foundations
19:40 - "DTC Impact on Retail Strategy"
20:35 - "D2C Innovation vs. Brand Caution"
25:01 - Consistent Branding Across Retailers
27:56 - "Adapting Media Math for ROAS"
32:16 - Ad Spend Evaluation Challenges
33:05 - Aiming for Standardized Metrics
38:27 - Leveraging Data and AI Insights
42:41 - Purchase Influence Through Repeated Exposure
43:14 - Marketing Synergy Across Retail Channels
48:48 - Marketing Support Podcast for Small Businesses
50:35 - Aligning First Party and RMN Data
53:16 - Evolving Media Strategies
56:32 - Shopper Marketing Resources
59:01 - Community Support Advantage
01:00:41 - Outro

Quotes:
"Create opportunities when you can. Often, we doubt our potential, but embracing uncertainty leads to growth and magic."- Amy Vaughan

"Stay agile and curious. Embrace ambiguity and new challenges to unlock possibilities and drive innovation."-Deanna Behrens

Key Takeaways:
Embrace Agility and Curiosity
Consumer-Centric is Non-Negotiable
Partnerships Are Evolving
Test, Learn, and Innovate—Continuously
Data Is Your Power Tool (But Ask the Right Questions)
Brand Consistency, Local Nuance
Small Brands, Big Potential
Lifelong Learning & Community

Connect with Deanna Behrens:
LinkedIn: http://www.linkedin.com/deannabehrens
Website:https://www.vml.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visitinghttps://togetherindigital.com

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Welcome to The Power Lounge, where women leaders in the digital realm share their expertise. In today’s episode, “Getting Started with Gen AI,” host Amy Vaughn, chief empowerment officer of Together Digital, converses with Lexi Trimpe, Director of Digital and AI at Franco and Detroit chapter ambassador.

Lexi leverages her background in journalism and digital strategy to navigate the evolving landscape of generative AI. She provides actionable insights on building human-centered AI strategies, ethical considerations, tool selection, and promoting education over fear. Her guidance is valuable for both AI newcomers and professionals looking to enhance their organizations.

At Franco, Lexi leads digital strategy for B2B, automotive, and SaaS clients while spearheading the AI adoption task force. A former journalist with contributions to Eater Detroit, Thrillist, and Hour Detroit, Lexi blends storytelling with data-driven approaches, fueled by her passion for technology since her first Gateway computer.

Chapters:
00:00 - Introduction
02:05 - Digital Obsession Rooted in 1999
03:08 - Curiosity Driving Digital Journalism Shift
08:54 - "Embracing AI: A Tool, Not Fear"
10:03 - "Choosing the Right Tools Wisely"
14:17 - Start with Needs, Not Tools
16:00 - "AI Task Force: Becoming the Magician"
20:35 - AI Reveals Bad Marketers
23:06 - Embracing Mistakes to Improve Communication
28:34 - "People-First AI Integration"
31:08 - "Embracing Educational Tools Effectively"
35:24 - AI for Creativity and Everyday Life
38:11 - Healthcare Innovation Excitement
40:16 - AI Manners Debate
44:03 - "Connect and Learn with PowerEdge"
45:10 - Outro

Quotes:
"Education turns fear into empowerment by fostering curiosity and focus."- Amy Vaughan

"Embracing mistakes and continuous learning drives progress in AI and personal growth."- Lexi Trimpe

Key Takeaways:
Curiosity Fuels Innovation
Mindset Over Tools
AI Is Not Magic
Efficiency Before Innovation
Human Touch Is Essential
Ethics Are Practical, Not Just Policy
Inclusion Drives Adoption
Everyday Life Hack
Embrace the Imagination Age

Connect with Lexi Trimpe:
LinkedIn: https://www.linkedin.com/in/lexi-trimpe/
Instagram: https://www.linkedin.com/in/lexi-trimpe/
Website: https://www.linkedin.com/in/lexi-trimpe/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visitinghttps://togetherindigital.com

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Welcome to the Power Lounge. In this episode, host Amy Vaughan speaks with Deesha Dyer, a seasoned social impact strategist, author, and leader whose career journey spans from community college to serving as White House Social Secretary under President Obama. Deesha discusses her experiences navigating unconventional paths to leadership, building authentic confidence, and transforming imposter syndrome into empowerment.

Amy and Deesha explore the challenges of being a pioneer in traditional environments like the White House and share practical strategies for maintaining authenticity under pressure. They also delve into Deesha's book, "Undiplomatic," which offers guidance on elevating untapped talent and fostering genuine equity and inclusion within organizations.

This conversation provides valuable insights for anyone striving to advance in their career, make a meaningful impact in their community, or seek authenticity in their professional life. Learn why true leadership comes from within, how to dismantle barriers to diverse leadership, and why your unique journey can be your greatest strength.

Deesha Dyer is a social impact strategist and author of "Undiplomatic." Her path from community college to White House Social Secretary exemplifies the power of nontraditional leadership. As the founder of Hook & Fasten, Deesha helps organizations navigate the evolving landscape of leadership, social impact, and equity, focusing on empowering untapped talent.

Chapters:
00:00 - Introduction
01:40 - Ongoing Leadership Journey
04:54 - Oval Office Imposter Syndrome
07:54 - Nervousness versus Confidence Confusion
10:22 - Staying Grounded Through Experience
14:01 - Authenticity in Tough Environments
16:50 - "Fix Bias Before Hiring Diversity"
21:45 - Champion Women in Hip Hop
25:15 - Corporate-Community Partnerships for Essential Needs
27:40 - Maslow's Hierarchy and Marketing Impact
30:55 - Making Paths Easier for Others
34:37 - Corporate Responsibility for Social Equity
37:26 - Rediscovering Childhood Joys
40:22 - Rethinking Success: Opportunity Over Intelligence
45:05 - Believe in Yourself
47:40 - Navigating Job Posting Uncertainty
49:31 - "Striving vs. Being: A Crisis"
52:42 - "Power Lounge Chat Highlights"
53:03 - Outro

Quotes:
"Believe in your abilities and your talent, even if your path doesn’t look like anyone else’s. You are one of one, and your perspective is needed."- Deesha Dyer

"Celebrate your wins and remember: courage comes after the action, not before. Sometimes being brave is just being afraid and doing it anyway."- Amy Vaughan

Key Takeaways:
Nontraditional Paths Are Powerful
Confidence Lives Inside You
Imposter Syndrome vs. Authentic Confidence
Be the Example for Others
Rethink Merit and Opportunity
Challenge Harmful Systems, Not Just Individuals
Community and Connection are Anchors
Don’t Wait for Permission
Resilience Means Self-Care and Staying Curious
Legacy is Leaving It Better

Check out Deesha Dye’s book: https://a.co/d/hTd9wqI

Connect with Deesha Dyer:
LinkedIn: https://www.linkedin.com/in/deeshadyer
Instagram: https://www.instagram.com/deedyer267/?hl=en
Website: https://www.hookandfasten.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast: https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement

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Welcome to this week's episode of The Power Lounge. In today's conversation, Amy Vaughan engages with Khara Croswaite Brindle, a financial therapist transforming our understanding of money through the lens of the Enneagram. Khara brings her expertise in psychology and finance to uncover how our personality types shape our financial habits. Throughout the discussion, Khara shares strategies for moving from scarcity to abundance, explores the impact of financial trauma, and offers actionable insights for anyone aiming to enhance their financial mindset. Whether you're well-versed in the Enneagram or exploring it for the first time, this episode provides valuable perspectives to help you rethink and manage your finances effectively.

Khara Croswaite Brindle, MA, LPC, ACS, CFT, is a licensed mental health and financial therapist based in Colorado. As a TEDx Speaker, author, and consultant, Khara specializes in assisting therapists and financial professionals in transforming challenges into opportunities through her consultations, courses, and supervision. Originally from the Pacific Northwest, she draws inspiration from outdoor walks and time spent near water. Outside of her professional endeavors, Khara enjoys spending quality time with her daughter, reading, and savoring gluten-free desserts with her family.

Chapters:
00:00 - Introductuion
02:20 - Revolutionizing Financial Mindsets
05:38 - "Exploring Financial Therapy Benefits"
06:42 - Financial Therapy: Merging Money and Mental Health
09:50 - Enneagram Nines' Financial Growth
12:30 - Understanding Enneagram for Better Relationships
18:27 - Money Scripts and Avoidance Beliefs
22:08 - Enneagram's Impact on Behavior Patterns
24:38 - Noble Poverty and Wealth Perception
26:46 - Balancing Workplace Help and Boundaries
30:55 - Stay Steady with Healthy Distractions
32:15 - Mind-Body Connection in Therapy
36:28 - "Overcoming Avoidance: Microdosing Exposure"
41:21 - Choosing a Financial Therapist
44:36 - Therapists: Creative Achievers and Money Views
47:51 - Encouraging Self-Spending Conflict
50:09 - "Aligning Spending with Joy"
52:21 - Defining "Enough" for Entrepreneurs
55:09 - "Disha Dyer: From College to White House"
56:20 - Outro

Quotes:
"Align with your Enneagram type to shift from scarcity to abundance."- Khara Croswaite Brindle

"Use your Enneagram type to transform your relationship with money."- Amy Vaughan

Key Takeaways:
Introduction to Enneagram
Debunking Financial Therapy
Unique Money Scripts
Relational Dynamics
Combat Noble Poverty
Financial Harmony and Joy
Embrace Financial Therapy

Call to Action:
Interested in exploring more about financial therapy or connecting with certified financial therapists, visit the Financial Therapy Association website and check out their directory athttps://financialtherapyassociation.org .

Discover more about your Enneagram type, visithttps://www.truity.com or thehttps://www.enneagraminstitute.com for assessments.

Connect with Khara Croswaite Brindle
LinkedIn: https://www.linkedin.com/in/kharacroswaite/
Website:https://croswaitecounselingpllc.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast: https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by vis

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Imagine transforming your business operations with seamless automation.

Welcome to The Power Lounge, where Amy Vaughan of Together Digital hosts conversations with empowered individuals. In this episode, Amy sits down with Christi Stafford, CEO and founder of Automation on a Mission, who brings over twenty-five years of experience in revolutionizing small businesses through intelligent automated systems.

Christi shares her "Attract, Sell, and Wow" framework, a strategy that streamlines customer journeys, boosts revenue, and builds lasting client relationships. Together, they explore the evolution of Christi's business model, the crucial role of automation in sustainable entrepreneurship, and the balance between technology and personal interaction.

Discover practical strategies to automate and scale your business, reclaim valuable time, and thrive. Whether you're an entrepreneur or interested in automation, this episode offers valuable insights to support your business journey.

Christi Stafford leads Automation on a Mission, empowering small businesses with streamlined sales and marketing automation since 2014. With over 25 years of experience, she has helped hundreds of entrepreneurs generate millions in revenue while reclaiming time through efficient, scalable systems. Her leadership includes launching impactful programs and a thriving social enterprise, making entrepreneurship more accessible and sustainable.

Join us as we explore the optimal customer journey through automation with Christi Stafford on The Power Lounge.

Chapters:

00:00 - Introduction
01:52 - Nonprofit Management and Social Enterprise
03:29 - Unplanned Career Paths
08:41 - Efficient Meetings with Calendar Automation
10:42 - Unlocking Business Opportunities with Automation
13:46 - Automation's Human Connection & Magic
19:06 - Enhancing Client Renewal Rates
22:43 - Optimizing Business Automation Strategy
26:21 - Streamline Buying with Automation
28:07 - Inclusive Membership for Retired Members
32:04 - Automated Subscription Success
35:54 - Streamlining Guest Preparation Process
37:17 - Automated Affiliate Integration
42:14 - DocuSign Integration Limitations
45:40 - Mindful Use of Chatbots
46:53 - Chatbot Mastery with Lauren
50:14 - Custom Automation for Unique Businesses
53:35 - Design Career: Learning Through Experience
56:14 - Outro

Quotes:

"In digital chaos, automation is your secret weapon to reclaim time and energy."- Amy Vaughan

"Automation unlocks unique solutions and hidden opportunities for your business."- Christi Stafford

Key Takeaways:

Unlocking Automation Potential in Small Businesses
Creating Seamless Customer Journeys
Balancing Technology and Authenticity
Optimizing for Continued Success
Harnessing AI for the Future
Choosing the Right Automation Tools
Embracing Feedback as an Opportunity

Connect with Christi Stafford:

LinkedIn: https://www.linkedin.com/in/christinorfleetstafford/
Website:https://automationonamission.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast:https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visitinghttps://togetherindigital.com

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Welcome to The Power Lounge. In this episode, we explore a significant shift in healthcare marketing with our guest, Melissa Forrest Shackleford. With over twenty years of experience, Melissa has developed inclusive marketing strategies for organizations such as Optum and the Hazelden Betty Ford Foundation. She joins host Amy Vaughn to discuss how inclusive marketing can challenge stigmas in healthcare.

Melissa details her journey and the impact of purpose-driven marketing in breaking down barriers and fostering meaningful consumer connections. The conversation covers the effectiveness of inclusive initiatives, the importance of language and accessibility, and provides practical strategies for obtaining executive support for inclusive marketing efforts. Additionally, Melissa highlights the tools and innovations that are driving change in the industry.

This episode offers valuable insights and actionable advice for marketers, healthcare professionals, and anyone committed to making a difference. For further reading, Melissa's book, "Harnessing Purpose: A Marketer's Guide to Inspiring Connection," provides more comprehensive knowledge. Join us in building a more inclusive future.

Chapters:
00:00 - Introduction
02:14 - "Evan North's Transformative Marketing Impact"
04:57 - Understanding Consumer Stigma Insights
08:18 - "Understanding Health Care Marketing Challenges"
11:04 - Fighting Stigma in Lung Cancer Screening
13:27 - Progress in Health Care Perception
17:26 - Authenticity in Testimonies
20:10 - Inclusive Marketing Awareness
23:50 - Person-First Language Explained
25:15 - Language Nuance and Impact
30:56 - Delivery Service Boosted Sales
33:29 - Reaching Diverse Audiences Economically
37:26 - Champion Accessible UX Today
41:44 - Purpose-Driven, Authentic Marketing
44:25 - "Values-Driven Consumer Purchases"
48:36 - Beyond Performative Inclusivity
51:14 - Inclusive Audience Targeting Importance
54:02 - Essential Inclusive Marketing Strategies
55:25 - Outro

Quotes:
"Inclusive marketing means truly seeing and understanding each person, unlocking its transformative power."- Amy Vaughan

"Shifting from stigma to understanding changes perceptions, saves lives, and forges genuine connections."- Melissa Forrest Shackleford

Key Takeaways:
Breaking Stigma Starts with Understanding
Authentic Representation Matters
Accessibility is Key to Inclusivity
Language as a Powerful Tool
Leveraging Technology for Personalization
Inclusivity Equals Growth

Connect with Melissa Forrest Shackleford:
LinkedIn: https://www.linkedin.com/in/mfors/

Check out Melissa's book: https://a.co/d/5HGTje6

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast: https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visiting https://togetherindigital.com

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Are you striving to determine whether sales or marketing should take precedence in your business strategy? In today’s episode, Amy Vaughn engages with Katie Nelson, Founder and CEO of Sales UpRising. With thirty years of sales experience and over $150 million in products and services sold, Katie is on a mission to help businesses overcome the statistic that 90% fail to meet their sales goals. Her expertise has transformed hundreds of entrepreneurial ventures from mere ideas into thriving, profitable enterprises.

Katie discusses her approach to prioritizing sales and cash flow as the foundation for business success, while effectively aligning marketing strategies to support growth. Through workshops, mastermind courses, and personalized training, she empowers business owners with strategies that have built multi-million-dollar firms.

Join Amy and Katie as they explore practical strategies for balancing sales efforts with building a strong brand. Katie’s insights offer actionable advice to enhance your business strategies and drive sustainable growth, providing a fresh perspective on the dynamic between sales and marketing.

Chapters:
00:00 - Introduction
02:00 - "Sales vs. Marketing Debate with Katie"
08:21 - "Sales Uprising: Empowering Entrepreneurs"
10:41 - Building Business Without Algorithms
19:39 - "Uncover Insights Through Experience"
21:12 - "Enhance Revenue Through Team Collaboration"
28:02 - "Entrepreneurship: Runway and Expenses"
34:03 - "Focus on Cash, Not Content"
41:31 - "Talking to Products via AI"
43:07 - Prioritize Sales Over Creativity
48:57 - Passion for Community Impact
55:41 - "Offer and Market Focus"
01:00:59 - "Business Insights with Katie"
01:02:06 - Outro

Key Takeaways:
Embracing Sales as a Creative Venture
Sales First, Then Marketing
Every Conversation is a Sales Opportunity
Understanding Your Market
Cash Flow is the Lifeline
Transformative Power of Focused Selling
Collaboration Over Competition
Ask the Tough Questions

Quotes:
"Sales are conversations that build relationships and foster understanding."- Amy Vaughn

"Every conversation connects and transforms. Sales are the lifeblood of your business."- Katie Nelson

Connect with Katie Nelson
LinkedIn: https://www.linkedin.com/in/thesalescatalyst/
Website: https://www.salesuprising.com/

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
Podcast: https://www.togetherindigital.com/podcast/

Learn more about Together Digital and consider joining the movement by visiting https://togetherindigital.com

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Welcome to this week’s episode of The Power Lounge, where transformative ideas meet impactful action. Today, we feature Ikram Guerd, CMO and General Manager for the US at Aspivix, a leader revolutionizing gynecological care with groundbreaking solutions for painless IUD insertion. With over two decades of experience in MedTech and FemTech across the USA and Europe, Ikram has driven growth and innovation in both large corporations and startups.

Discover how Ikram navigates the complexities of marketing innovative health solutions and leverages artificial intelligence to advance femtech marketing. Her dedication extends beyond her professional achievements; as a board member of Inspiring Girls USA, she mentors young women and champions gender equality in healthcare.

This episode offers valuable insights for health tech enthusiasts and marketing professionals alike, providing actionable strategies to enhance women's healthcare experiences through innovation and effective marketing. Join us for an enlightening discussion that highlights the power of marketing and technology in transforming lives.

Chapters:
00:00 - Introduction
01:46 - "Empowering Women: Amy & Ikram's Talk"
04:32 - Passion for Marketing Career Pivot
08:31 - Empower Consumers in Healthcare Choices
11:42 - Engaging Early Adopters for Feedback
15:49 - AI Revolutionizing Healthcare
17:49 - Hopeful Solutions in Women's Health Marketing
22:51 - Patient Advocacy in Prescription Choices
24:34 - Data Crucial for Stakeholder Buy-In
27:35 - Designing GERD Study Campaign for Kids
30:56 - AI-Driven Hormone Health Apps
35:54 - Hot Flashes and Inspiring Girls
38:31 - "Inspiring Girls: Mentorship for Young Women"
42:45 - Empowering Through Volunteerism
43:48 - Patient Experience Impact Score
49:32 - Bridging Investor-Audience Communication Gap
52:19 - "Subscribe to the Power Lounge"
53:14 - Outro

Key Takeaways:
Pioneering FemTech Revolution
Blazing Trails in Women's Health
Navigating Change and Innovation
Igniting Passion and Purpose
The Power of Networking and Mentorship
Personalization and Hyper-Targeting in Marketing
The Future of FemTech and Investment

Quotes:
"Marketing is driven by passion and purpose. Harness them to truly connect."- Amy Vaughan

"Turn every obstacle into an opportunity. Let 'you can't' fuel your determination."- Ikram Guerd

Connect with Ikram Guerd:
LinkedIn: https://www.linkedin.com/in/ikramguerd/
Website: https://www.aspivix.com

Connect with the host Amy Vaughan:
LinkedIn: http://linkedin.com/in/amypvaughan
https://www.togetherindigital.com/podcast/
Learn more about Together Digital and consider joining the movement by visiting https://togetherindigital.com

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Discover the transformative impact of design thinking on business innovation in this episode of The Power Lounge. Amy Vaughan welcomes Karen Baker, managing owner of Seven Concepts Inc., recognized by Forbes as one of “3 Women Breaking The Glass Ceiling In The Male-Dominated Tech Industry.” With 26 years of experience driving marketing innovation and enhancing organizational performance across public, private, and academic sectors, Karen shares her expertise in crafting and executing growth strategies. Her collaborations with organizations such as Pernod Ricard, the American Diabetes Association, AARP, Black Entertainment Network, and the Smithsonian illustrate how design thinking goes beyond aesthetics to drive substantial business growth and resilience. Learn how integrating designers into strategic roles can transform your business approach and discover practical methods to implement these strategies in your own work. Whether you're in digital marketing or passionate about creative strategy, this conversation offers actionable insights to elevate your business innovation and adaptability through design.

Connect with Karen Baker on LinkedIn

Key Takeaways:
Karen Baker's Background and Career
Understanding Design Thinking
Application of Design Thinking in Various Sectors
Design Thinking as a Catalyst for Business Transformation
Influences on Karen Baker’s Approach to Design Leadership
The Role of Community in Design Thinking and Business Success
Technology and Its Impact on Design Thinking and Business Strategy
Social Art and Culture's Purpose and Impact
Transferable Skills and Career Adaptability
Role of Research in Design Thinking

Chapters:
00:00 - Introduction
01:18 - "Empowering Women in Business Design"
04:17 - Design Thinking in Program Development
08:13 - Design Thinking Solves Complex Problems
09:46 - Passion for Creative Problem-Solving
15:13 - Insightful Learning Experience
16:34 - "Podcasting: Focused Creative Reflection"
20:18 - Mastering AI in Food Photography
22:49 - Designing Impactful Social Programs
28:07 - "Blending Creativity and Strategy"
29:58 - Versatile Skills Across Industries
32:53 - Crossover Impact in Health Care
35:09 - Design Requires Community Collaboration
40:12 - Tech Vital for Small Businesses
42:00 - "Enhancing Business with Tech Tools"
44:45 - "Power Round Q&A Session"
48:31 - Upcoming Master Class Announcement
49:00 - Outro

Quotes:
"Good design isn't just about aesthetics; it's about transforming creativity into a competitive advantage."- Amy Vaughan

"Design thinking is not a theory; it's a methodology born to solve problems, turning ideas into impactful change across every facet of life."- Karen Baker

Connect with the host Amy Vaughan:
LinkedIn
Power Lounge Podcast
Learn more about Together Digital and consider joining the movement by visiting togetherindigital.com.

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Are your digital marketing efforts falling short of expectations? In this episode of The Power Lounge, host Amy Vaughan welcomes Anna Covert, founder of Hawaii’s largest digital marketing firm and author of The Covert Code. Anna shares actionable strategies to tackle online advertising fraud, precisely target your audience, and maximize your marketing ROI.

A true entrepreneur, Covert also operates several other marketing and technology businesses, including reactium.io, which is currently being used by enterprise organizations worldwide with contributors from Apple, Microsoft, and IBM.

Listen in to uncover insights that will help you refine your digital strategy and ensure every dollar you invest drives meaningful results for your business.

Connect with Anna Covert:
LinkedIn
Instagram
Websites: Covert Communication & Anna Covert

Get Anna’s book: The Covert Code – Mastering the Art of Digital Marketing HERE.

KeyTakeaways:
Anna Covert's Journey into Digital Marketing
Authenticity in Digital Marketing
Targeting the Right Audience
Trust and Smart Bidding Practices
Dealing with Digital Marketing Fraud
Search Marketing Insights
Influence of Remarketing in Digital Marketing Success
Social Media Marketing: Organic vs Paid
Common Client Concerns in Digital Marketing

Chapters:
00:00 - Introduction
02:11 - "Power Lounge: Digital Marketing Insights"
05:30 - "Together Marketing Rescue Podcast"
15:28 - Ecological Impact of Digital Advertising
20:57 - Understanding Conversions and Value
26:20 - Managing Marketing Bids Efficiently
30:09 - Google's Financial Struggles Explained
35:26 - Ad Targeting via Finger ID Mapping
39:57 - The Need for Marketing Education
43:49 - Questioning Digital Advertising Effectiveness
48:24 - "From SunPower Client to Direct Partnership"
53:20 - Navigating Digital Media's Complexities
58:53 - "Pay to Play Marketing"
01:03:01 - Outro

Quotes:
"Digital marketing is about meaningful connections. Allocate your budget smartly and let transparency build trust."- Amy Vaughn

"Technology opens doors for billions. True success comes from authenticity and ethics."- Anna Covert

Connect with the host Amy Vaughan:
LinkedIn
Power Lounge Podcast
Learn more about Together Digital and consider joining the movement by visiting togetherindigital.com.

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Welcome to The Power Lounge, a space for genuine discussions with leaders driving impactful change. In this episode, we explore Adrienne Garland's transition from a Fortune 500 executive to the founder of She Leads Media, a key player in women's entrepreneurship. Hosted by Amy Vaughan, the conversation highlights Adrienne's decade-long effort in building a purpose-driven business, promoting women's entrepreneurship through education, and transforming the business landscape. Whether you're starting your own venture, leaving the corporate world, or seeking to amplify your impact, this episode offers practical insights and motivation for your journey ahead.

Connect with the host Amy Vaughan:
LinkedIn
Power Lounge Podcast
Learn more about Together Digital and consider joining the movement by visiting togetherindigital.com.

Timestamps:

00:00 - Introduction
01:49 - Anger as Motivation for Change
07:45 - From Economics to Marketing: Lessons
12:02 - Challenging Toxic Tolerance
19:13 - Structure Enables Creativity
23:53 - Mini MBA: Building Lasting Connections
29:51 - Teaching Entrepreneurship and Self-Discovery
35:30 - Learning Business Profitability Mistakes
38:20 - Power Imbalance Challenges Women's Worth
45:45 - Empowerment Boosts Girls' Confidence
49:45 - "Disciplined Entrepreneurship for Success"
55:07 - Finding Support as an Entrepreneur
01:01:58 - "Encouraging Conversations with Adrienne"
01:02:29 - Outro

Book Mentioned:
Consider reading the book "Originals" by Adam Grant for more insights into creativity and challenging the status quo.

Quotes:
"Let go of relationships that don't support your vision; a single meaningful connection can change your life."- Amy Vaughan

"Bring your dreams to life by fostering meaningful relationships and leading with purpose."- Adrienne Garland

Connect with Adrienne Garland:
LinkedIn
She Leads Media
She Leads Podcast Network
Instagram

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Struggling to maintain mental wellness in the digital marketing world? Welcome to the Power Lounge. Today, our host Amy Vaughan, owner and Chief Empowerment Officer at Together Digital, features Robbie Schneider, a healthcare content marketing leader with over 20 years of experience and author of Social Media, Sanity & You.

Looking for strategies to balance your professional and personal life? Robbie shares her journey from a goal-setting cohort participant to a published author, offering practical insights from her extensive background in healthcare and personal experiences.

How can you sustain your well-being in an always-on digital environment? Robbie provides actionable advice to achieve balance and maintain mental health in your professional life.

Connect with Robbie:
LinkedIn: https://www.linkedin.com/in/robbieschneider/
Website: http://robbieschneider.net/

Episode Timestamps

00:00 - Intro

04:54 - Navigating Digital Impact on Mental Health

09:02 - Career Pivot: Social Media & Healthcare

13:22 - Strategic Resource Engagement

14:15 - "Burnout's Mental Health Impact"

18:46 - Strategic Response to News Events

21:55 - Walk Away from Screens

26:45 - Balancing Work Flexibility

29:42 - Challenging Meeting Necessity

32:15 - Navigating Social Media Trends

34:00 - Time Boxing for Focused Email Management

38:03 - Connecting Communication Research Dots

40:26 - Overcoming Perceptions in Strategic Communication

44:21 - Pandemic Shift in Social Media

48:48 - Goal Setting Tips for Big Ambitions

52:12 - Overcoming Challenges Shapes Growth

53:31 - Embracing Year-Round Opportunities

58:12 - "Boundaries, Communication, and Speaking Up"

01:00:03 - Leading with Heart in Business

01:00:32 - Outro

Quotes of the Episode:

"Serving as a strategic resource and having meaningful conversations eases stress and prepares you for crises."

— Robbie Schneider

"You don’t need to be an expert in everything. Delegate to experts and learn from them."

— Robbie Schneider

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In this episode titled "Fail Forward: A Content Marketing Victory," host Amy Vaughan interviews Melissa Lou, Senior Director of Content Strategy at Salesforce. They explore the journey of creating award-winning content, focusing on Melissa’s work with Salesforce’s Salesblazer project.

Melissa shares how setbacks and failures can lead to significant victories in content marketing and discusses her keynote speech at Content Marketing World. Her transition from traditional journalism to tech content strategy highlights the changing landscape of the industry.

This episode offers valuable lessons on resilience, persistence, and community-building, emphasizing the importance of learning from failure. Join us as we uncover how to leverage experiences to foster growth and innovation in your marketing strategies!

Connect with Melissa:

Melissa Leu

LinkedIn:https://www.linkedin.com/in/melissaleu/

Episode Timestamps:

00:00 - Introduction

03:21 - The Story Behind "Persistence Beats Resistance"

07:29 - Evolving Careers and the Art of Storytelling

13:50 - Turning Rejection into Writing Mastery

17:05 - The Question: "Why Should Anyone Care?"

25:25 - Solving Problems with a Customer-Centric Approach

26:56 - Archetypes, Branding, and Embracing Vulnerability

36:00 - Successfully Building Online Relationships

39:19 - "Don't Get Furious, Get Curious"

44:17 - Community as a Key to Business Success

50:44 - Moving Past AI Hype: Focus on Practicality

55:27 - The Role of Exercise in Winter Well-Being

58:49 - LinkedIn as a Vital Portfolio Platform

01:02:37 - Outro

Quote of the Episode:

"It's a mindset shift in a world of constant comparison and 'InstaPerfect' lives. As Nelson Mandela said, 'I never lose; I either win or learn.'" -Melissa Leu

"I can pick myself up, dust off, and ask, 'What did I learn?' This persistence helps me overcome any resistance. - Melissa Leu

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Welcome to another episode of "The Power Lounge." This week, our host Amy Vaughan, Chief Empowerment Officer of Together Digital, sits down with Rachel DesRochers, an entrepreneur and community builder whose ventures are rooted in the practice of gratitude. In this episode titled "Gratitude in Action," Rachel shares her journey of founding multiple businesses, including Grateful Grahams, the Incubator Kitchen Collective, and the women’s initiative Power to Pursue. Rachel and Amy discuss the importance of incorporating gratitude into daily life and career, offering insights for reshaping mindset, fostering connections, and navigating challenges in entrepreneurship. Tune in to hear how Rachel’s commitment to gratitude has sustained her through tough times and propelled her ventures to create positive change within her community. Whether you're an aspiring entrepreneur or seeking a new perspective on your path, this episode is filled with wisdom you won't want to miss. Join us in the lounge and discover the power of gratitude in action.

Connect with Rachel:

Rachel DesRochers

Founder of Grateful Grahams

LinkedIn:https://www.linkedin.com/in/rachel-desrochers-b2356760/

Episode Timestamps:

00:00 - Introduction

05:18 - Trust Building for Efficiency and Reduced Turnover

00:00 - Introduction

03:40 - The Role of Gratitude in Career Choices

07:56 - Cultivating Authentic Connections Online

11:02 - Atomic Habits: The Importance of Consistency

14:38 - The Influence of Gratitude in Business

16:06 - Launch of Grateful Grahams at Whole Foods

22:15 - The Value of Taking a Moment for Gratitude

23:23 - Embracing Mindfulness and Wisdom

28:01 - Stephanie's Influence in Editorial Work

31:44 - Exploring Emotions Through Language

33:30 - Balancing Intuition, Gratitude, and Achievement

37:19 - The Challenges of Compartmentalization

38:51 - Sharing Gratitude and Reflection

43:25 - The Significance of Rest and Recharge

47:56 - Balancing Social Needs with Relaxation

51:04 - How Anticipation Fuels Happiness

54:01 - Understanding the Concept of Love Languages

58:02 - Outro

Quote of the Episode:

"Power to Pursue is my passion—our movement creates a safe space for women to feel seen, heard, and loved." -- Rachel DesRochers

"Abundance starts with recognizing the riches you already have; if you want more income, connections, or time, appreciate what’s at your fingertips." -- Rachel DesRochers

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In this episode of The Power Lounge titled "Building Digital Trust," Amy Vaughan hosts Karen Douglas, a digital product leader from companies like Microsoft and Anthem. Together, they explore the role of trust in digital ventures and effective leadership strategies.

Discover how communication impacts team dynamics, the "Skill, Hill, or Will" framework for evaluations, and the importance of psychological safety in fostering innovation. Karen shares insights on rebuilding stakeholder trust from her experiences in distrustful environments.

Join Karen and Amy for practical advice, anecdotes, and the influence of trust-building in digital teams, setting the stage for organizational growth.

Connect with Karen:

Karen Douglas

Digital Product Executive - Microsoft

LinkedIn: https://www.linkedin.com/in/karen-douglas-b68a444/

Episode Timestamps:

00:00 - Introduction

05:18 - Trust Building for Efficiency and Reduced Turnover

11:55 - Navigating Workplace Culture Challenges

15:38 - Effective Communication and Task Prioritization

20:49 - Communication and Education: Trust in Marketing

30:52 - Assessing Needs, Skills, Challenges, and Motivation

34:17 - Transparency and Strong Relationships: Trust Building

40:56 - Impactful Small Moment: Support and Friendship

43:13 - Promoting Small Wins for Team Boost

48:14 - Lack of Affirmations: Sudden Interest and Confusion

54:17 - Evaluating User Needs Before AI Adoption

01:03:36 - Outro

Quote of the Episode:

"AI implementation should focus on solving real user problems, not just hype" – Karen Douglas

"Stop moving the goalposts. Deadlines can't keep shifting, scopes can't keep expanding and it truly impacts trust."– Karen Douglas

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Are you interested in how AI can empower moms and caregivers? In this episode of The Power Lounge, host Amy Vaughan talks with Sarah Dooley, founder of AI Empowered Mom. The episode, titled "Empowering Moms and Caregivers with AI," explores how generative AI can ease the mental load for parents and turn stress into creative solutions. Sarah shares practical examples, like transforming a broken gingerbread house into a "gingerbread graveyard" and using AI to calm morning meltdowns. The discussion highlights tools like Microsoft Copilot and ChatGPT that enhance productivity and creativity.

Listen for an inspiring conversation that reveals how AI can enhance daily life and transform caregiving.

Connect with Sarah:

Sarah Dooley

AI-Empowered Strategy and Business Operations Leader

LinkedIn: https://www.linkedin.com/in/sarah-dooley

Instagram: Instagram (@aiempoweredmom)

Website: aiempoweredmom.com

Episode Timestamps:

00:00 - Introduction

01:00 - AI Tools Alleviate Caregiver Stress

03:19 - Tech Enthusiast Uses AI for Parenting

12:54 - Creativity vs. Life Interventions

15:01 - Generative AI Reduces Parenting Decisions Stress

16:50 - Morning Meltdown: AI Calming Solutions

23:57 - AI Skills Prepare Careers for the Future

26:32 - Boost Small Business Efficiency with AI

40:56 - Collaborate with Tech and Compliance

44:31 - AI Frees Time for Human Connections

52:10 - Regret for Not Using AI's Full Capabilities

55:57 - A Balance of Insight and Inspiration

56:23 - Outro

Quote of the Episode:

"Utilize the resources available to boost your productivity and achieve success." - Sarah Dooley

"Digital tools are essential for navigating life's complexities and maximizing success." - Sarah Dooley

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Are you ready to dive into the vital topic of "Future-Proofing Your Career from the Inside Out." Joining us today is Emma, the founder of Conscious Success and a master coach who brings a wealth of experience as a former tech executive turned career fulfillment advocate. Emma shares her transformative journey from high financial success and eventual burnout to redefining personal success driven by internal fulfillment. We'll explore how aligning work with your "zone of genius" can energize you and prevent burnout, and why focusing on your innate talents rather than shoring up weaknesses can lead to greater job satisfaction and compensation. Emma also delves into the crucial role of self-awareness, community support, and managing societal pressures, particularly for those who deviate from the dominant power model. Together, Emma and I will unpack practical tools for dealing with perfectionism, stress regulation, and the importance of taking personal time without guilt. We'll also touch on shifting the narrative around systemic issues and leveraging somatic cues for emotional regulation. Plus, you'll discover how to balance creativity with productivity and why every career-driven person should understand their "love language."

Connect with Emma:

Emma Lloyd

Co-Founder, Conscious Success

Instagram: https://www.instagram.com/conscioussuccessco?igsh=MXR6NGY3aHM4NWsweQ==

Website: https://www.conscioussuccessco.com/

Episode Timestamps:

00:00 Weekly power lounge: authentic career transformation conversation.

08:52 Prioritizing self-care and regulating stress for health.

13:22 Expectations vs. authenticity: Causes stress and misalignment.

20:41 Identify, share your strengths to excel professionally.

21:44 Align passions to create genuine opportunities.

27:15 Compassion for self precedes compassion for others.

32:09 Awareness of somatic cues builds self-compassion.

42:41 Embracing autonomy and freedom for self-reflection.

44:09 Follow your desires fully without self-judgment.

49:44 Align with desires for energizing, authentic success.

58:15 Change approach for routine tasks, boost energy.

01:00:42 Telegram for client communication, Notion for organization.

Quote of the Episode:

"The bigger the delta between the expectations we're holding consciously or subconsciously of who we think we need to be and who we believe we inherently are, the more stress that we're going to feel." - Emma Lloyd

"If you're not doing things you love... it's only a matter of time until you're gonna burn out because it's essentially like you're driving a car, you're pushing it around on neutral rather than going to the gas station and filling up your tank." - Emma Lloyd

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Are you interested in how strategic marketing can create community change with limited resources? In this episode of The Power Lounge, host Amy Vaughan introduces Erin Maxson from COHatch, a specialist in impact marketing. The episode, titled "Mission-Driven Marketing," explores the use of narrative to engage communities and the effectiveness of cost-efficient marketing campaigns. Erin shares examples from supporting local blood drives to assisting a budding romance novelist with a new website. The discussion will cover the importance of local involvement, the benefits of seeking feedback, and how targeted marketing efforts can influence communities significantly.

Listen for a conversation filled with real-world stories and strategies from Erin that demonstrate how impactful change is achievable for everyone..

Connect with Erin:

Erin Maxson

Head of National Digital and Marketing, COHatch

LinkedIn:https://www.linkedin.com/in/erinmaxson/

Episode Timestamps:

00:00 - Introduction

00:49 - Exploring Purpose-Driven Marketing for Significant Impact

09:20 - Personalized Contributions from Smaller Businesses

11:00 - Discovering Pressure-Free Community Impact in Phoenix

16:19 - COHatch: Enhancing Community with Coworking Spaces and Rentals

24:06 - Laurie Champions Passionate Storytelling for Community Engagement

27:22 - Effective Storytelling in Impact Marketing on a Budget

32:28 - Building Sustained Relationships Through Mission-Driven Marketing

37:51 - Leveraging Local Research to Understand Community Needs

43:02 - Lynette Utilizes Local Design for Enhanced Community Comfort

49:23 - Focusing on Revenue and Organizing Events to Support Star House

53:50 - Committing Effectively by Knowing Yourself

57:59 - Challenges Encountered While Reading "How Change Happens"

01:02:19 - Outro

Quote of the Episode:

"Being a smaller business or freelancer is tough, but seeing my direct impact on others is deeply rewarding." - Erin Maxson

"In impact-driven campaigns,You have to be prepared to watch it fly or fail" - Erin Maxson

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Welcome to The Power Lounge! Join host Amy Vaughan and Diamond Drip as they delve into overcoming imposter syndrome, aligning with natural design, and achieving genuine leadership. Explore the experiences of two skilled women, emphasizing the importance of aligning with natural design for positive outcomes. Dive into human design profiles, urging internal validation. Reflect on emotional intelligence and societal impact.

Join us to learn how embracing authenticity and reshaping success can lead to genuine leadership and empowerment. Discover actionable insights for conquering imposter syndrome and unlocking your true potential.

Connect with Diamond:

Guest LinkedIn: https://www.linkedin.com/in/diamonddrip/

Guest Instagram: Instagram (@diamonddripsdiscussions)

Guest Website: https://elevateherworth.com/diamond-drip/

Episode Timestamps:

00:00 - Intro

00:51 - Empowering Women to Overcome Self-Doubt Limits

03:44 - Harnessing Video to Conquer Fear and Boost Confidence

09:09 - Navigating Pressure for Executive Leadership Development

12:09 - Embracing Human Design: Unlocking Innate Gifts

14:05 - Countering Imposter Syndrome by Embracing Uniqueness

21:38 - Simplifying Decision-Making by Trusting Gut Feelings

23:59 - Overcoming Fear of Judgment to Embrace Personal Power

28:11 - Understanding Energy and Design Capacity

32:52 - Empathy Without Emotional Overwhelm

34:37 - Valuing Intuition Amidst Logic Prioritization

40:20 - Trusting Internal Guidance and Self-Reflection

42:37 - Gene Keys: Transforming Shadows into Personal Strengths

47:33 - Following Instincts Beyond Algorithmic Engagement Rules

51:36 - Authenticity: Embracing Your True Self

53:56 - Access Human Design Chart and Resources on Website

57:47 - Balancing Knowledge, Reputation, and Advice with Human Design

01:00:45 - Outro

Quote of the Episode:

"When you follow what truly feels right for you, not only do you find more success, but you also experience greater fulfillment." - Diamond Drip

"To unlock our full potential, we must be true to ourselves and break free from societal pressures and false expectations."- Diamond Drip

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In today’s episode, titled "Love, Loyalty & Branding," host Amy Vaughan sits down with branding powerhouse Deb Gabor, a 3-time best-selling author and renowned brand consultant. Deb shares her fascinating journey from a brandless upbringing to becoming an influential figure in the world of branding. We'll dive into her early experiences at McDonald's that sparked her interest, her career transitions from journalism to corporate marketing, and the pivotal moments that shaped her innovative branding methodologies.

Amy and Deb also reflect on the provocative concept of "branding as sex" and why it's crucial to focus on emotional satisfaction in branding. By the end of this episode, you'll understand how to elevate your brand to create deeper, more meaningful connections with your audience.

Stay tuned and get ready to be inspired to take your branding strategy to new heights. Let's grow together!

Connect with Deb:

Guest LinkedIn: https://www.linkedin.com/in/dgabor/

Guest Instagram:https://www.instagram.com/deb.gabor

Guest Website:https://www.solmarketing.com/

Episode Timestamps:

00:00 – Intro

00:46 - Childhood Without Brands, Later Fascinated by Branding

04:52 - Transition from Corporate Brand Marketing to Agency Mentorship

07:54 - Successful First Pitch Shapes Publicist's Career Path

12:01 - The Force of Irrational Loyalty: Catalyst for Brand Growth

14:53 - Tailoring Brands to Reach Distinctive Individuals

19:09 - Crafting Strategic Messaging Through Brand Swagger Inquiry

23:01 - Guiding Triumph: Embarking on the Hero's Branding Journey

28:05 - Branding: Fostering Desire and Emotional Attachments

30:35 - Transforming Narratives to Empower the Isolated IT Professional

33:43 - Brands Compete by Fulfilling Fundamental Needs

36:33 - Deeply Understanding and Personifying Your Target Audience

42:20 - Exploring Motivations for Unveiling New Financial Prospects

45:03 - Influencer Brands Cultivate Consistent, Meaningful Customer Devotion

51:44 - Buckman's: An Efficient Yet Unpleasant Tasting Cough Remedy

52:45 - Author Harnesses Peculiarities to Become Successful Speaker

55:22 - Transitioning from Unemployable to Consulting

56:20: Outro

Quote of the Episode:

"Compelling stories guide readers through self-discovery, inspiring a fresh outlook through this movement."- Deb Gabor

"Create a vivid image of your target individual. Let this persona guide your team, infusing a relentless focus into your marketing and sales strategies." - Deb Gabor

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In this episode of The Power Lounge, host Amy Vaughan interviews Natasha, CEO of Envisify Global Intelligence, about career acceleration for women. They discuss the power of mentorship, emphasizing empathy and impact, the value of diverse voices in decision-making, and cultural intelligence in inclusive workplaces. Natasha shares insights on achieving goals, selecting mentors, navigating challenges, and post-pandemic cultural shifts. Tune in for actionable advice on mentorship, sponsorship, and advancing your career journey.

Connect with Natasha:

Guest LinkedIn:https://www.linkedin.com/in/natashapongonis/

Guest Instagram: Instagram (@npongonis)

Guest Website: Natasha Pongonis - Culture & Consumer Insights Consultant

Episode Timestamps:

00:00 – Intro

01:23 - DEI Talk with Natasha at Illuminate Conference

08:14 - Collective Strength and Goal Setting

12:58 - Honest Feedback from Mentors

19:41 - Building Relationships with Mentors and Sponsors

23:55 - Gender Bias in Leadership

28:50 - Crafting a Stellar Bio with AI

35:39 - Direct Mentorship with Alignment

40:20 - Admiring Proactive Mentees

44:46 - Unseen Cultural Gaps

48:39 - Crucial Mentorship for Challenges

58:22 - Diverse Perspectives in Mentorship

01:02:59 - Outro

Quote of the Episode:

"Your mentor becomes your sponsor, advocating for you in important conversations, unlocking opportunities.”- Natasha Pongonis

"Empower conversations with solutions, not just problems. Be the one who offers the way forward." - Natasha Pongonis

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Welcome to The Power Lounge! Today, dive into artificial intelligence in marketing with guest Pam Didner, a B2B consultant and author. Explore how companies like Google and Amazon use AI for recommendation engines and search optimization. Learn about generative AI tools like ChatGPT in creative fields such as copywriting. Pam shares insights on optimizing AI prompts for marketing, blending AI with human expertise. Discover the potential of AI agents in automating tasks, focusing on data quality and analyzing data for insights. Whether you're an AI enthusiast or a marketer, this episode offers practical insights for navigating AI and marketing.

Connect with Pam:

Guest LinkedIn: https://www.linkedin.com/in/pamdidner/

Guest Instagram: Instagram (@pam_didner)

Guest Website: Pam Didner B2B Speaker and Consultant

Episode Timestamps:

00:00 - Introduction

00:52 - Skill and Gift Exploration for Success

10:05 - Navigating Digital Tech: Pros and Cons

15:43 - Task Efficiency: AI Agents for Automation

18:51 - Empowering Education: Women and AI Knowledge

22:34 - Crafting Headlines: Unveiling Essentials

29:31 - Controversial OpenAI Public Offering

32:23 - Vision of Tomorrow: Easing Today's Turmoil

38:31 - Data for Enhanced Customer Engagement

46:31 - Tailored Communication with Targeted Audiences

52:08 - Human Touch: AI and Experienced Marketers

53:59 - CrewAI: Enhancing Tech Company Functions

01:02:40 - Outro

Quote of the Episode:

"Combine human creativity with AI precision for effective email subject lines."- Pam Didner

"Avoid generic prompts; place it in the right context for meaningful impact." - Pam Didner

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Welcome to a new episode of The Power Lounge! I'm Amy Vaughn, Chief Empowerment Officer at Together Digital. Today, we're discussing workplace motivation and mental health with Kelly McCollum, founder of STAY and an expert in employee engagement. We'll cover issues like burnout recognition, building trust with employees, and changes in career expectations due to platforms like LinkedIn. Kelly will share insights on intrinsic motivation, using AI for career growth, and maintaining work-life balance. We'll also explore strategies for leaders to create an engaging culture and effectively motivate their teams. Join us to learn about the psychological aspects of performance in the workplace and how to create an environment where every team member thrives. Let’s power up your performance journey!

Guest LinkedIn: https://www.linkedin.com/in/kellymaccallum/

Guest Instagram: https://www.instagram.com/kulturekelly

Guest Website: https://www.staytalent.com/

Episode Timestamps:

00:00 – Introduction

00:45 - Transforming Workplaces through Employee Engagement

07:06 - The Importance of Stability in the Workplace for Productivity and Morale

14:23 - Using Data to Understand and Measure Employee Motivation

19:00 - Cultivating an Inclusive Culture to Foster Diverse Leadership

24:57 - Navigating the Workplace: Advice for Job Seekers in Marginalized Spaces

30:52 - Importance of Clear Goals and Communication

32:41 - The Key to Motivating and Providing Feedback to Creative Professionals

39:40 - Aligning Personal and Organizational Values for Satisfying Career Choices

42:53 - The Future of Remote Work and Managing Current Work Stress

47:35 - The Impact of Employee Happiness on Productivity and Health

57:12 - Strategies to Manage Time Effectively and Reduce People-Pleasing

58:36 - Setting Boundaries to Enhance Self-Care and Support Others

01:01:24 - Outro

Quote of the Episode:

"I learned that strong leadership can inspire teams, even without technical skills.”- Kelly McCollum

"Regardless of personal feelings, the key to business success lies in actively investing in and inspiring your team." — Kelly McCollum

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In this episode, host Amy Vaughn talks about "Podcasting For Business" with guest Rita from "Bippity Boppity Business." Rita discusses switching from the car industry to excelling in remote marketing and podcasting. They chat about storytelling, being genuine, and facing fears as a new podcaster. Learn about making engaging content, building relationships, and captivating listeners. Rita shares tips on podcast management and getting sponsorships, supporting podcasters at every level. Tune in for helpful tips and motivating stories to enhance your podcasting experience.

Connect with Rita: https://www.linkedin.com/in/ritaricha/

Instagram : https://www.instagram.com/_ritaricha?igsh=M3oyc3RqejB2Ymx1

Website: https://bippityboppitybiz.com/

Episode Timestamps:

00:00 - Intro

06:08 - BMW Genius Training Impact

13:51 - Podcasting for Growth and Learning

16:00 - Personalized Video Messages for Cars

22:46 - Hesitation in Business Profile

26:43 - Crafting Emotionally Impactful Content

33:04 - Listener Feedback Validates Podcast

38:35 - Customer Experience Stand Out

43:09 - Networking Leads to International Opportunities

51:58 - Efficient Editing and Project Management

55:39 - Sound Quality and Inquiry Techniques

58:55 - Embrace Your Dream and Pursue It

01:01:01 - Outro

Quote of the Episode:

"Podcasting can turn guests into long-term connections, evolving from participants to potential relationships."— Rita Richa

"Discovering that balance between the hero's journey, emotion, and education ensures an enjoyable experience for both you and your audience” — Rita Richa

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In today's episode, "How Wellness Drives Success," host Amy Vaughn chats with Brooke Daniels, founder of Holistic Hustle and experienced in venture capital and tech. They delve into the link between wellness and business success, exploring the impact of mindfulness, meditation, and holistic practices on well-being and productivity.

Brooke shares her journey from severe burnout to rediscovering purpose, highlighting the drawbacks of grind culture and the influence of Michael Singer's "The Surrender Experiment." They discuss practical strategies like work compression, mindfulness techniques, and balanced leadership to manage stress and enhance efficiency. Whether in venture capital, startups, or handling multiple roles, this episode provides insights and advice for a balanced and fulfilling life. Tune in as we redefine success through wellness and intentional living.

Featured in the Episode

Brooke Dani

Brooke’s LinkedIn:https://www.linkedin.com/in/thebrookedaniels/

Website:https://newsletter.holistichustlers.com/newsletters

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Brooke Daniels

Quotes

"A solid power-down routine clears tasks, sets up the day ahead, and prioritizes key actions by scheduling them first." -Brooke Dani

"Embracing diverse work styles, it's crucial to foster genuine collaboration within team settings."-Brooke Dani

Chapters

00:00 - Introduction

05:06 - The Art of Attentive Listening and Supervisor Consultation

00:00 - Join Brooke Daniels to challenge toxic grind culture.

07:41 - Career paths are flexible; networking is crucial.

16:23 - Balancing basics, health, family, work, preventing burnout.

19:19 - Routines, meditation, purpose, effective productivity for leaders.

25:39 - Discussing mindfulness: non-attachment and non-judgment principles.

29:04 - Discussing VC pressure, CEO roles, and overwork impact.

40:43 - Effective power-down ritual prepares for next day.

43:39 - Prioritize big tasks first thing each morning.

52:26 - Human, resilient leadership matters; embrace vulnerability.

57:23 - Scheduling messages for normal business hours consideration.

01:01:22 - Outro

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Join us today as Tian Philson shares her journey to inner strength with host Amy Vaughn. They discuss self-alignment, emotional resilience, networking, and grounding techniques. Amy reflects on burnout and the power of joy. Gain insights on hidden talents, values, and growth. Whether you're an entrepreneur, leader, or facing challenges, discover guidance to unleash your inner strength. Stay tuned for coaching tips, yoga's transformation, and selling with empathy. Embark on this journey toward fulfillment and growth. Plug in, get comfy, and explore with us!

Featured in the Episode

Tian Philson

Tian’s LinkedIn: www.linkedin.com/in/tian-philson-lsfwellness

Instagram: Instagram (@lsf.wellness)

Website: LSF Wellness | Wellness and Mindset Coaching

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Networking in Entrepreneurship
• Grounding Techniques and Mind-Body Connection
• Yoga and Mind-Body Connection
• Sales and Coaching Intersection
• Recognizing and Valuing Personal Abilities
• Managing Mental Exhaustion and Overwhelm
• Inclusive Networking Philosophy
• Inner Journey through Coaching and Yoga

Quotes

"Embrace life's rewinds, where plans unfold into beautiful chaos." -Tian Philson

"Guiding a mindful session harmonizes safety, alignment, and flow—a graceful journey of self-discovery." -Tian Philson

Chapters

00:00 - Introduction

05:06 - The Art of Attentive Listening and Supervisor Consultation

11:37 - Joy and Strength through Yin Yoga

20:25 - Career Alignment and Yoga Certification

23:44 - Networking Visualization for Relationship Roles

28:28 - Missed Opportunities and Inclusivity Exploration

31:20 - Feedback, Coaching, and Yoga for Self-Guidance

40:20 - Headaches, Physical Cues, and Slowing Down

41:58 - Overlooked Internal Signals in Busy Lives

48:15 - Balancing Yoga Instruction and Technology Use

54:55 - Reflection and Energy in Work Approach

57:54 - Challenges and Rewards of Coaching

1:00:42 - Outro

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Join us as we uncover the impact of purpose in the business world. In this episode, "Power of Purpose In Business," host Amy Vaughn speaks with Lorraine Schuchart, founder of Prosper for Purpose, a certified B Corporation. Explore what truly resonates with an audience as Lorraine shares her journey from copywriting to entrepreneurship, driven by a desire to make a difference in communities. Discover the necessity for companies to focus on values and purpose beyond profitability. Learn how purpose-driven businesses excel in customer loyalty, employee engagement, and profitability. Lorraine highlights the importance of aligning a company’s vision and mission with its core purpose to create a unique brand that stands out. Explore the power of purpose in business and its influence on brand, talent attraction, and long-term success, only on The Power Lounge.

Featured in the Episode

Lorraine Schuchart

Guest LinkedIn: https://www.linkedin.com/in/lorraineschuchart/

Guest Instagram: https://www.instagram.com/lorraineschuchart

Guest Website: https://prosperforpurpose.com/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Brand Purpose Articulation
• Benefits of Purpose-Driven Companies
• Consumers' Quest for Authenticity
• Evolution of Business Purpose
• Discussion on "Purpose-Driven" Misuse
• Emotional Buying and Storytelling
• Long-Term Strategy in Branding and PR
• Purpose-Driven Vision and Alignment
• Internal and External Consistency

Quotes

"We align everything with the company's purpose through a golden thread” - Lorraine Schuchart

"We need to evaluate the influence we have, as it shapes our purpose."- Lorraine Schuchart

Chapters

00:00 - Introduction

01:03 - Exploring Passion for PR and Varied Writing

06:54 - Harnessing Creativity for Business and Global Challenges

13:12 - Addressing Work Environment Hurdles for Women

18:19 - Prioritizing People and Planet in Business Practices

23:49 - Engaged in Collaborating with Purpose-Driven Enterprises

28:43 - Crafting Brand Impact: Time, Dedication, and Investment

35:02 - Articulating Vision, Embracing Purpose, Engaging Leadership

40:07 - Encouraging Interactive Engagement from Live Listeners

46:56 - Disney-Inspired Business Philosophy Elevates Customer Experience

51:29 - Attracting Attention with Clientele Rooted in Strong Purpose

53:34 - Business Mission Propelling Profitability and Competitive Edge

59:33 - Paramount Role of Reputation Management

01:03:19 - Outro

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Join us in today's episode as we feature Taylor Proctor, an accomplished business coach and certified mentor. Host Amy Vaughn explores the transformative power of intuition in entrepreneurship alongside Taylor. They discuss balancing intuition with data, the importance of documentation, and Taylor's iMove method for effective decision-making and growth.

From owning four diverse companies to having experience as a CEO, CMO, and COO, from guiding Fortune 100 companies to helping million-dollar enterprises. Taylor guides business owners to discover their full potential and shifts them into growth overdrive with her suite of services, including her renowned Quantum Power Days.

Tune in to discover how leveraging intuition can drive sustainable success and pick up valuable strategies for overcoming business challenges.

Featured in the Episode

Taylor Proctor

Taylor’s LinkedIn:https://www.linkedin.com/in/taylor-proctor/

Website:https://www.taylorproctor.com/get-good-at-business-podcast

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• The Role of Intuition in Entrepreneurship
• Content Marketing vs. Lead Generation
• Entrepreneurship and Innovation
• Diverse Resources for Audience Connection
• Cross-Disciplinary Work and Organizational Evolution
• The "iMove" Method
• Importance of SOPs
• Execution as a Superpower

Quotes

"Trust in your intuition starts with understanding how you receive it; for me, it's through a sense of adventure." -Taylor Proctor

"Choose strategies that add velocity. Using intuition for guidance helps achieve alignment without burnout.". -Taylor Proctor

Chapters

00:00 - Introduction

03:36 - Discussing Entrepreneurship and Career Pathways

10:30 - Leveraging Diverse Skills for Entrepreneurial Growth

14:20 - Navigating Corporate Limitations and Glass Ceilings

20:47 - Overcoming Envy in Entrepreneurial Success

25:32 - Following Your Intuition: A Fantastic Journey

31:00 - Trusting Your Intuition Through Adventures

37:20 - Enhancing Content Marketing with Varied Lead Strategies

42:58 - Aligning Client Needs and Course Offerings

47:57 - Streamlining Processes for Mental Clarity

53:57 - Fostering Innovation and Entrepreneurship

55:42 - Streamlining Operations for Enhanced Business Growth

01:04:03 - Overcoming Resistance and Limiting Beliefs

01:06:29 - Celebrating Influences and Planning Future Discussions

01:07:31 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, join our host, Amy Vaughn, as we explore the intricate connection between Lean Six Sigma and marketing with our esteemed guest, Gina Tabasso. Gina, with over 30 years of marketing experience and a background in Lean Six Sigma, shares insights on data-driven decisions, collaboration between marketing and sales, and optimizing ROI through CRM implementation. Dive into this conversation for valuable tips on streamlining operations and enhancing marketing efficiency.

Featured in the Episode

Gina Tabasso

B2B growth strategist | Marketing Guru | Massive Manufacturing Chops | Lean Six Sigma Green Belt

Gina’s LinkedIn: https://www.linkedin.com/in/ginatabasso/

Website: Barracuda B2B Marketing

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Lean Six Sigma in Marketing
• Marketing and Sales Collaboration
• Lean Six Sigma Principles
• Career Journey and Experience
• Benefits of Lean Six Sigma in Marketing

Quotes

“Cutting your sales cycle significantly transforms your business potential quickly.” - Gina Tabasso

"Sometimes, you must go backward to propel forward”. - Gina Tabasso

Chapters

00:00 - Introduction

03:33 - Lean Six Sigma boosts processes

08:55 - Emphasize efficiency, cut waste

13:55 - Data-marketing synergy

17:07 - Leveraging Lean Six Sigma in marketing

21:28 - Talent management inefficiencies

23:13 - Drive sustainable marketing

35:20 - Effective client communication

42:29 - Strengthen client relationships

43:19 - Passion drives sales growth

57:27 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, join our host, Amy Vaughn, as we explore the dynamic world of social media alongside Jenn Herman, a renowned Instagram expert and author. Discover her journey balancing work, family, and a thriving business. Learn about strategic breaks, customer service in marketing, and Instagram trends. Gain valuable insights on content variety, Reels, DM connections, posting frequency, and boosting engagement.

Featured in the Episode

Jenn Herman

Instagram Expert | International Speaker | 4X Dummies Author

Jenn’s LinkedIn: https://www.linkedin.com/in/jennherman/

Instagram: Instagram (@jenns_trends)

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Autonomy and Adaptability in Entrepreneurship
• Customer Service in Marketing
• Misconceptions and Challenges of Instagram Marketing
• Tips for Instagram Marketing
• Instagram Platform Changes
• Engaging through Instagram DMs

Quotes

"Navigate entrepreneurship adeptly by balancing between pushing hard and coasting smoothly towards success." - Jenn Herman

"Blend educational and sales content to create a deep connection with your audience." - Jenn Herman

Chapters

00:00 - Introduction

06:39 - Building Brand Skills

10:46 - Seeking Support and Manifesting Goals

15:41 - Productivity Maximization Through Body Listening

21:41 - Brand Experience Impact

24:33 - Copywriter to Visual Instagram

33:28 - Following for Digital Specialization

35:38 - Key to Social Media Success

37:54 - Target Audience and Content

48:55 - Instagram's Direct Messages Emphasis

51:50 - Lead Generation Strategy

01:00:28 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, our host, Amy Vaughn, delves into strategic partnerships with the insightful Bridget Murphy. Discover the importance of authentic generosity and reciprocity in building enduring relationships, both personal and professional. Bridget draws from her Disney background and entrepreneurial journey with Envision to share invaluable tips on effective partnership building. We'll explore understanding customer values, work-life balance, challenges faced by women in the workplace, marketing trends, partner marketing evolution, and fearless networking. Get ready for engaging book suggestions, negotiation tactics, and motivating success stories, including Bridget's Nickelodeon and Cranium Games ventures. Tune in for practical insights on thriving in the realm of partnerships.

Featured in the Episode

Bridget Murphy

Entertainment and Retail Brands | Speaker I Thought Leader

Bridget’s LinkedIn: https://www.linkedin.com/bridgetomurphy

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Authentic Generosity and Relationship Building
• Partnership Strategies and Marketing
• Marketing Trends and Trust Building
• Community Building and Networking
• Evolution of Partnership Marketing
• Successful Partnership Examples
• Personal Influence on Business

Quotes

"Recognizing priorities and resource allocation builds connections and shapes strategies." - Bridget Murphy

"Know your target audience, connect with businesses, brands, or allies aligned with your vision." - Bridget Murphy

Chapters

00:00 - Introduction

01:42 - Exciting Journey: Disney to Envision

06:01 - Disney Partners with Bank for Kids' Financial Education

07:48 - Cranium's Success with Post Serial Partnership

11:00 - Motherhood: Priorities and Flexibility

19:10 - Misunderstood Demographic: TV Spot Research

21:07 - Building Envision: Flexibility, Family, Growth

24:05 - Networking, Fearlessness, Big Opportunities

32:07 - Brand Trust for Small Businesses

43:11 - Reciprocity in Relationships

56:18 - Corporate to Personal Branding

59:03 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, our host, Amy Vaughn, dives into the delicate balance of authentic networking with marketing expert, author, and CEO Maryann Lombardi. Explore the transformative power of genuine relationships as Maryann shares her unique approach to evaluating connections, emphasizing intentional interactions and understanding others' needs. From dispelling myths about confidence to exploring AI's role in networking, this episode offers actionable insights for personal and professional growth through meaningful engagements. Join us in redefining networking and embracing the profound impact of authentic connections!

Featured in the Episode

Maryann Lombardi

Executive Turned Founder | Author | Speaker | Creative Economy Innovator

Maryann’s LinkedIn: https://www.linkedin.com/in/maryann-lombardi/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Misconceptions About Confidence
• Networking as Daily Essential
• Authenticity and Connection in Networking
• Challenges in Authentic Networking
• Balancing Personal and Professional Life
• Unique Value Proposition Communication
• Industry Adaptation and Intentional Networking

Quotes

"Empathy is key in offering support—everyone deserves to be heard and cared for, wherever they may be." - Maryann Lombardi

"Adapting skills to new industries and highlighting diverse talents add unique value across fields in career transitions." - Maryann Lombardi

Chapters

00:00 - Introduction

01:30 - Balancing Passion and Purpose for Career and Life

10:15 - Embracing Empathy and Open-Mindedness

13:13 - Conquering Networking Challenges

17:43 - Building Connections through Common Ground

22:19 - Setting Intentions for Aimed Success

29:25 - Reflecting on Experiences and Self-Worth

36:26 - Redefining Networking and Valuing Time

54:56 - Networking Shapes Careers

01:00:33 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, our host Amy Vaughn is joined by Yvette Simpson, a dynamic DEIB leader, attorney, and political strategist. Join Yvette on her journey of bold choices, fueled by curiosity, and learn about balancing personal and professional goals, decision fatigue, and intentional living. Discover Yvette's career transitions—from law to politics—and the importance of self-compassion and authenticity for women. Explore finding joy in work, community support, and seizing the moment for growth and happiness. Don't miss Yvette's advice on limitless dreaming and defying societal norms. Prepare to be inspired by Yvette Simpson's story and insights. Let's dive in!

Featured in the Episode

Yvette Simpson

DEIB leader, Attorney, and Political Strategist.

Yvette’s LinkedIn: https://www.linkedin.com/in/theyvettesimpson/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Reinvention & The Power of Curiosity
• Childhood Traits and Early Aspirations
• Confronting Fears and Taking Control
• Authenticity and Societal Expectations
• Practical Assessments and Financial Planning
• Importance of Self-Love and Authenticity
• The 4 S's of Authenticity

Quotes

"Experience the power of change and witness the transformation that follows." - Yvette Simpson

"Love yourself now, not for what you lack or seek, but for the incredible being you are today." - Yvette Simpson

Chapters

00:00 - Introduction

01:07 - Purpose-driven Living Insights

05:04 - Non-traditional Career Growth

10:51 - Fearless Forward Movement

14:25 - Career Transition and Inspiration

20:25 - Authenticity: Self-Love and Knowledge

26:08 - Finding Joy in Meaningful Work

26:57 - Empowerment through Self-Awareness

31:39 - Identity, Career Growth, and Change

38:26 - Surrendering to Decision Fatigue

40:45 - Balancing Sacrifices with Happiness

43:25 - Dream Life Visualization

46:16 - Positivity and Success Attraction

51:03 - Age's Carefree Perspective

55:53 - Sobriety Achievement and Mentorship

59:53 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, our host Amy Vaughn was joined by Krista Sande-Kerback, a leader in AI and digital transformation. Krista discusses the power of AI in history, ethical concerns, and the need for diverse voices. She emphasizes breaks in nature, solving small problems with love, and having fun. The talk covers gender gaps in leadership, the pandemic's impact on women in tech, job changes due to AI, and advice for women to future-proof their careers. Mentoring and real connections are vital for women's progress, as Krista shares inspiring stories. This conversation touches on responsible AI practices, gender equality in leadership, and celebrating women's success in tech. Dive into this energizing conversation filled with practical tips, stories, and a call to action. Let's get started!

Featured in the Episode

Krista Sande-Kerback

Global Marketing Leader & Strategic Advisor

Krista’s LinkedIn: https://www.linkedin.com/in/kristasande/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Impact and Responsibility of AI
• Women in Leadership and Mentorship
• Career Growth Strategies and Global Allyship
• AI's Role in Business Transformation

Quotes

"Generative AI's impact in HR, marketing, and customer service fuels a productivity revolution with advantages for women leaders."- Krista Sande-Kerback

"Essential leadership skills include emotional intelligence, empathy, listening, coaching, mentoring, innovation, and creativity."- Krista Sande-Kerbac

Chapters

00:00 - Introduction

05:59 - AI's Decades-Defining Impact

08:30 - Women's Struggles in Tech and Marketing

12:05 - Core Leadership Skills: EQ, Empathy, Innovation

14:00 - AI's Word Suggestions and Learning Needs

17:26 - AI's Travel Revolution, Similar to Cars

20:21 - IBM's AI Governance Solutions

26:01 - Prioritizing People Over Technology

29:22 - Altman's Return and AI Gender Bias

31:45 - Inspiring Women with the 3% Conference

36:35 - Insightful External Group Exploration

39:46 - Leveraging AI for Betterment and Trust

43:37 - Empowering Women in Business through Mentoring

50:21 - Valuable Support from Women Mentors

51:33 - Women's Community as Vital Support

57:51 - AI's Historical Impact: Guard Against Monoculture

01:00:19 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In this episode, our host Amy Vaughn was joined by our special guest Sarah Grace Mohr, COO and minority owner at The Prosperity People, championing women's empowerment and financial literacy. Sarah recounts her journey from financial struggle to empowerment, emphasizing how limiting beliefs affect money management. Gain practical tips on goal-setting, financial clarity, and aligning personal and business goals. Uncover the transformative potential of discovering your "prosperity place" and Sarah's guidance on financial literacy and curiosity for personal and financial success.

Join us for actionable advice and transformative insights on The Power Lounge.

Featured in the Episode

Sarah Grace Mohr

COO of MACKEY and minority owner at The Prosperity People

Sarah’s LinkedIn

https://www.linkedin.com/in/sarahgracemohr/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Financial Struggles & Overcoming Shame
• Financial Goals & Building Confidence
• Transforming Businesses for Prosperity
• Economic Empowerment & Development
• Money Management & Financial Literacy
• Balancing Joy, Work, and Financial Management

Quotes

"Transform your financial health by delving beyond surface fixes and embracing the deep roots of your money mindset." - Sarah Grace Mohr

"Empower yourself through financial literacy, making money work for you, and aligning with what truly resonates in your life." - Sarah Grace Mohr

Chapters

00:00 - Introduction

04:38 - Impact of Privilege and Tragedy

10:02 - Battling Shame and Fear Post-Bankruptcy

15:11 - Mindset Shifts: Financial Health Unveiled

18:13 - Balancing Time, Money, and Joy

19:56 - Transient Satisfaction vs. Anticipated Bliss

23:57 - Embracing Slow Progress and Reflection

30:41 - Redirecting and Managing Anger

37:04 - Recognizing Privilege and Tools

47:44 - Intuition in Action: Trusting Your Gut

51:56 - Seeking Financial Peace for Fulfillment

54:51 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In today’s episode, host Amy Vaughn is joined by Pamela Scott, the founder of Breakthrough Lens, a distinguished production company specializing in visual storytelling. Together they discuss Pamela's transition from a traditional job to entrepreneurship. Explore key strategies, self-awareness, financial assessments, client management, and mindfulness practices.

Join us as we unravel practical guidance, personal stories, and empowering advice tailored for aspiring entrepreneurs on their journey to success.

Featured in the Episode

Pamela Scott

Founder, Breakthrough Lens | Corporate Video Producer | Photographer | Author

Pamela’s LinkedIn

https://www.linkedin.com/in/pameladianescott/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Transitioning to entrepreneurship from a 9-5 job
• Self-awareness and coping mechanisms
• Mindfulness, financial prep, and challenges
• Financial preparation for entrepreneurship
• Community importance and personal branding
• Overcoming setbacks and client feedback

Quotes

"Understanding our reactions to challenges and setbacks is vital on the path to success." - Pamela Scott

"Embrace your authenticity as a brand and confidently showcase your uniqueness through effective marketing strategies." - Pamela Scott

Chapters

00:00 - Introduction

03:45 - Creating Personal Experiences for Professional Trust

07:37 - Self-Awareness and Collaboration in Entrepreneurship

10:06 - Business Ownership Boosting Self-Awareness

18:48 - Networking and Skill Enhancement

21:18 - Confidence Amid Entrepreneurial Challenges

26:36 - Overcoming Entrepreneurial Delays

31:46 - Seeking Clarity on the Entrepreneurial Drive

41:21 - Power of Personal Branding

43:02 - Authentic Photography Insights

47:42 - Spontaneous Social Engagements

50:16 - Embracing Growth Amidst Business Changes

51:52 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In today’s episode, join us as we deep dive into life satisfaction with our host Amy Vaughn and our special guest, renowned clinical psychologist Jennifer Guttman. Jennifer explores the theme "Beyond Happiness: A Satisfaction Revolution," revealing the keys to enduring contentment and strategies to navigate digital challenges.

Gain actionable advice on resilience, stress management, and fulfilling both personal and professional aspects of life. Don't miss out on this transformative conversation!

Featured in the Episode

Jennifer Guttman

Licensed Clinical Psychologist, Author & Motivator

Jennifer’s LinkedIn

https://www.linkedin.com/in/jenniferguttman/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• The Motivation Behind Life Satisfaction
• Fundamentals of Happiness vs. Satisfaction
• Techniques for Boosting Confidence
• Addressing Misconceptions Surrounding Happiness
• Practical Steps Toward Life Satisfaction
• Cognitive Behavioral Therapy and Stress Management

Quotes

"In high-pressure environments, steer clear of mental traps and focus on moving forward swiftly, leaving past conversations behind." - Jennifer Guttman

“Embrace challenges, seek growth, and find validation within yourself, not from external sources." - Jennifer Guttman

Chapters

00:00 - Introduction

02:06 - Exploring Everlasting Satisfaction

04:20 - Pursuing Purpose and Innovation

10:19 - Techniques for Fast-Paced Success

11:58 - Overcoming Negativity Bias

16:32 - Authentic Choices for Fulfillment

24:55 - Decisions: Understanding the Guesswork

26:23 - Building Resilience and Assertiveness

34:05 - Managing Negative Feedback

48:06 - Balancing Priorities and Growth

50:45 - Embracing Success and Struggle

58:17 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In today’s episode, we delve into short-form video marketing with Keenya Kelly, CEO of Keenya Kelly LLC. We explore the impact of vertical videos on business success. Keenya shares her journey from network marketing to TikTok fame, where she amassed a massive audience and generated $22 million in revenue. Discover the power of targeted video content, tackle marketing nuances, and uncover future trends. Whether you're just starting out or already established, learn how to leverage short-form videos for success.

Featured in the Episode

Keenya Kelly

Marketing Strategist & Professional Speaker, Book Author, CEO of If You brand It

Keenya’s LinkedIn

https://www.linkedin.com/in/keenyakelly/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways

• Introduction to Vertical Video Marketing
• Strategic Insights into Video Marketing
• Effective Communication and Representation Strategies
• Crafting Content for Engagement
• Adapting to Changing Platform Dynamics
• Navigating Challenges in Video Marketing
• Enhancing Audience Engagement with Authenticity

Quotes

"Clear goals drive video marketing success, shifting focus from viral fame to delivering substantial value." - Keenya Kelly

"Engaging authentically on platforms like TikTok or Instagram involves sharing genuine experiences that deeply resonate with your audience." - Keenya Kelly

Chapters

00:00 - Introduction

03:05 - Overcoming Adversity: Poverty to Success

09:29 - Understanding TikTok's Algorithm

15:00 - Effective Communication via Email and Social Media

21:14 - Unleashing TikTok's Business Potential

24:33 - Crafting Engaging Content for Audiences

26:52 - Building Lasting Connections through Authenticity

38:40 - On-Camera Confidence and Representation

39:51 - Diversity in Marketing Efforts

46:14 - College Marketing Class Sparks Innovation

53:53 - Navigating Online Sharing Decisions

55:25 - Outro

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Welcome to The Power Lounge, your go-to place for engaging conversations in the digital world. In today's episode, we explore data-driven personalization with the insightful Zontee Hou, a leader in digital marketing. Discover how top brands like Kay's Jewelry and Cole Haan use personalized experiences to enhance customer connections. From machine learning to practical tips on team knowledge sharing, Zontee covers it all. Learn from her expertise in her book, "Data Driven Personalization," designed for marketers seeking a strategic edge. Join us for a deep dive into the world of personalized marketing.

Featured in the Episode

Zontee Hou

Marketing Advisor & Speaker, Managing Director

Zontee’s LinkedIn

https://www.linkedin.com/in/zonteehou/

Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways:

Primary Topics:

• Building Customer Relationships Through Data
• Data Utilization Strategies
• Balancing Personalization with Privacy
• Tech Advances in Marketing
• Framework for Data-Driven Approaches
• Cultivating Learning Culture
• Privacy-Personalization Navigation

Quotes

"The essence of effective personalization lies in understanding our customers' desires and challenges.” - Zontee Hou

"Data literacy empowers team members to craft dynamic strategies, fostering innovation collectively and breaking free from traditional analytical confines." - Zontee Hou

Chapters

00:00 - Introduction

04:53 - Interactive Digital Upbringing

07:47 - Strategic Guide for Data-Driven Marketers

10:53 - Overcoming Education and Resource Challenges

13:29 - Tackling Intrusive Advertising

19:38 - Prioritizing Customer Relations and Data Literacy

27:05 - Unifying Data, Team Empowerment, AI Utilization

32:23 - Balancing Privacy and Personalization

39:52 - Insightful Community Understanding and Data Trends

41:45 - Essential Process Documentation for Business Triumph

49:39 - Business Evolution with Machine Learning and Language Models

53:01 - Customer Engagement Strategies: Surveys and Questions

54:43 - Outro

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Join us for a live podcast event with guest Lori Sullivan, a trailblazer in career diversity and personal brand empowerment. Lori's journey, spanning 25 years, defies the traditional career trajectory, showcasing the power of embracing multiple passions and skills. In an era where the old model of lifelong allegiance to a single career path is fading, Lori advocates for the ME-EO mindset – a paradigm shift where individuals craft a portfolio of skills and income streams. Through her experience in marketing leadership at esteemed companies like General Motors and MRM//McCann, Lori illustrates the value of traversing the career jungle gym and discovering one's unique talents beyond job titles. As a business strategist, Gallup Certified career coach, and published photographer focused on sustainability, Lori embodies the essence of a successful modern career – one that's multifaceted, fulfilling, and continuously evolving. Don't miss this opportunity to learn how you too, can redefine success on your terms.

ABOUT LORI:
Lori Sullivan is a multi-passionate who has spent the last 25 years climbing up, down, and around the career jungle gym. She worked most of those years in marketing leadership positions at General Motors and MRM//McCann before venturing out on her own. Today, she is a business strategist and Gallup Certified career coach. On the side, she is a photographer with a passion for sustainability having published her first book - One Shade Greener at Home - in 2023.

Featured in the Episode

Lori Sullivan

Business Leader, Strategist & Author

Lori’s LinkedIn

https://www.linkedin.com/in/lorijsullivan/

Make An Appointment with Lori

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Amy Vaughan,

Owner & Chief Empowerment Officer

Linkedin: https://www.linkedin.com/in/amypvaughan/

Takeaways:

• Organizational Support for Employee Growth
• The Role of Mentoring and Coaching
• Acknowledging Personal Strengths
• Balance in Passion and Profession
• Career Development Resources
• Embracing the MEO Mindset
• Managing Career Gaps and Experience

Quotes

"The efforts we put into our work are just as vital in crafting the life we desire."- Lori Sullivan

"Be a curious storyteller who crafts words to inspire and connect, delving into diverse perspectives to spark meaningful conversations."-- Lori Sullivan

Chapters

00:00 - Introduction

04:17 - Women in Workforce: Navigating Life Stages

07:22 - Business Strategy in Personal Life

11:12 - Personal Background: Assessment Introduction

14:26 - Self-Awareness and Strengths Acknowledgment

19:22 - Exploring Careers through Job Shadowing

24:29 - Unveiling Career Themes from Past

25:31 - Creative to Business Management Transition

30:33 - Work Perspective Shift: Rise in Freelancing

32:09 - Employee Engagement Post-COVID

37:24 - Diversifying Income Sources

39:56 - Balance Over Money: Positive Outcomes

43:27 - Monetizing Diverse Hobbies

45:31 - Skills Reflection and Resume Updates

49:33 - Book Recommendations for Growth

51:42 - Outro

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In this conversation we will challenge the myth of a singular path, debunking stereotypes perpetuated by industry giants. Our seasoned speaker, drawing from 18 years in diverse corporate roles, shares insights on navigating the complexities of product management. Learn how to advocate for crucial resources, mentorship, and training, ensuring success in this pivotal role. Join us for an exploration into the nuanced transition from individual contributor to influential manager, with a focus on digital etiquette and transformative leadership practices.

Don't miss this opportunity to glean wisdom from our expert speaker's rich and varied experiences.

ABOUT KSENIA:
After 18 years in the corporate world, wearing various hats from project management, to clinical research associate, patient advocate engagement manager, product manager, people manager - I'm now on a wonderful and at times scary and lonely journey of embarking on my own. I am presently focused on providing coaching, facilitation and product management "priming" - helping teams and companies create the rigor and environment to truly benefit from a product management mindset. I also have a passion for helping individuals step into product management with open eyes, and from there how best to pivot into a management position - from doer to influencer. Not a given, and not something most companies manage to support very well. Finally, I love speaking with leaders and teaching them the importance of intentionally focusing on digital etiquette and training on tools for their employees. It's fascinating to see how teams and organizations transform (for the better!) when this is at the heart of company values.

Kseina’s LinkedIn

Kseina’s Website

Kseina Boyer Consulting

Takeaways:

• Customer-Centric Leadership and Authenticity
• Women in Digital and Product Management Challenges
• Prioritization Strategies and Reflections
• Transitioning to Product Management: Advice and Strategies
• AI vs. Human Empathy in Product Management
• Role Confusion in Companies and Tactical Leadership
• Workplace Empowerment and Inclusivity

Chapters

00:00 - Introduction

Embracing Rest, Shifting to Healthcare Innovation

00:17 - Exploring New Skills in Startup Environment

07:41 - Reflecting on Leadership, Allyship, and Technical Support

13:00 - Unlocking the Power of "Because" in Language

15:45 - Women's Impact in Technology Leadership, Nurturing Confidence

19:39 - Tech Interview Humility and Skill Balance

21:30 - Passion for Product Management in Varied Industries

25:32 - Delving into Product Management's Significance and Challenges

29:00 - LinkedIn Thought Leaders for Professional Growth

33:26 - Team Dynamics, Agile Development, and Vision Setting

34:30 - Key Factors in Design and Tool Selection

39:20 - Job Search Insights and Reflective Journey

43:31 - Cultivating Innovation in Product Management Roles

47:28 - Navigating Digital Etiquette in Communication Platforms

51:22 - Mentorship's Role in Strategic Refinement

53:02 - The Three C's: Collaborate, Communicate, Create Safe Spaces

55:50 - Prioritization Techniques for Effective Task Management

59:40 - Outro

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

THIS WEEK'S TOPIC:

When Molly Rolland, the visionary behind Heartcast Media, graced our studio, we didn't just chat—we embarked on a journey through the soulful side of podcasting. Molly's narrative isn't your everyday success tale; it's a profound reflection on finding joy in our work and the magic that unfolds when we align with our true values. From her multimedia origins to pioneering Heartcast Media, she imparts wisdom on the potency of purpose-driven content creation and strategic marketing that goes beyond typical advertisement noise.

Podcasting isn't just about the numbers game—the real jackpot lies within authentic connections and strategic relationships that outshine any download stats. I opened up about an epiphany from a women's retreat, a lesson in active listening that reshaped the way I approach relationship building through my podcast. Molly and I dissect the importance of selecting impactful guests and how investing in resonant communities can foster partnerships, enriching not only your professional endeavors but also the tapestry of your life. This episode peels back the layers of the podcasting industry, revealing the heart and strategy needed to cultivate a podcast that thrives on genuine interactions.

Content is king, yes, but authenticity is the crown jewel—especially in the world of podcasting. As we navigate the creation of compelling narratives and master the art of guesting, the discussion turns to the significance of maintaining your unique voice amidst a cacophony of social media. Molly and I share actionable insights on honing your pitch, the art of guiding a conversation back to relevant topics, and the power of a clear call-to-action. We also gaze into the crystal ball of podcasting's future, contemplating its potential to deepen our connections and share our multifaceted personal brands with the world.

LINKS

Heartcast Media
Molly's LinkedIn
Molly's Website
What is Pirate Radio?
Book with Heartcast
What is Parasocial Relationships?

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Imagine launching a nonprofit at the tender age of 11 and blossoming into a beacon of inspiration for women of color and gender-expansive entrepreneurs. That's the extraordinary narrative of Paulette Panero, CEO of Unstoppable Latina LLC, who joins us to share her electrifying journey. We unpack the seismic shifts in entrepreneurship, where personal stories are the lifeblood of a brand and individual superpowers dictate market presence. Paulette's insights illuminate the path to not just entrepreneurial success, but also joy and fulfillment, underlining the potency of authenticity and the shared tapestry of our experiences in the business landscape.

Our conversation with Paulette takes us through the strategic labyrinth that entrepreneurs must brave, underlining the triad of leadership responsibilities: vision, roadmap, and motivation. We dissect the dire consequences of skimping on a comprehensive business plan and celebrate the art of crafting a strategic roadmap that's the very soul of one's venture. Deliberations on brand audits, pricing frameworks, and digital footprints serve as a reminder that a well-orchestrated strategy is paramount to attracting the right clientele and seizing the opportunities that resonate with our core values.

But what's triumph without joy? This episode elevates the notion that entrepreneurship is as much about finding personal elation as it is about financial success. We probe the essence of joy, distinct from transient happiness or superficial fun, and champion the pursuit of purpose-driven work that respects our boundaries and fosters collaboration. Our dialogue circles back to the critical role of communities and the wisdom of navigating advice with a discerning mind, ensuring that the entrepreneurial journey, while speckled with solitude, is also rich with support, growth, and a sense of belonging. Join us as we traverse these empowering themes, promising a wellspring of inspiration for your entrepreneurial spirit.

LINKS
Paulette’s LinkedInUnstoppable Latina Paulette's Instagram Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

Support the show

View Details

ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

As Malika pivoted from capturing life's picturesque moments to becoming a guru of brand photography and strategy in the vibrant corridors of New Jersey, the conversation shifts to the heartbeat of her strategy—adaptability. Malika and I traverse the path less traveled, emphasizing the magnetic allure of niche branding amid a sea of competition. We revisit tales of women entrepreneurs who harness their maternal instincts to spur innovation, dismantling the myth that professional aspirations must be tamed in the presence of parental duties. This episode is a masterclass in leveraging your "special sauce" to create an authentic, engaging brand narrative, complete with the courage to demand what you are truly worth.

Closing the loop, our discussion pivots to the actionable steps female entrepreneurs can take to etch their legacy in the annals of business. We underscore the significance of storytelling, the art of captivating your audience, and establishing a brand presence that stands the test of time. Malika's words serve as a rallying cry for women-owned businesses to support each other, sharing the wisdom that will propel us into the future. As we bid farewell to our listeners, we invite you to join hands in a collective journey of growth, empowerment, and the pursuit of crafting a brand that is as fearless as the women behind it.

LINKS
Mallika’s LinkedInMallika’s InstagramMallika Malhotra Co.Check out Mallika’s Brand Visibility BoosterConvertkitTrelloNotionPower Lounge S3 E08Cindy GallopIf We Ran The WorldTogether Digital Podcast

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennes

Support the show

View Details

ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Unlock the secrets to thriving in the AI evolution with the inimitable Katie Rebair, CEO of Trust Insights, as she takes us through her Five P Framework for Success. Katie's journey is as remarkable as her expertise, transitioning from a film degree to commanding a leading analytics firm, all while embracing the "bossy" label as a leader who empowers and guides. Her multidisciplinary background enriches our conversation with insights on the importance of fostering team success across various industries and the power of leadership that harnesses individual strengths for collective gain.

Data and compliance in healthcare have never been more critical, and this episode reveals the intricate dance of managing patient information amidst the tech boom. Reflecting on the healthcare sector's past, I contrast the outdated methods with today's generative AI capabilities that promise revolutionized patient data management. Together, Katie and I underscore the delicate balance required to safeguard privacy while embracing innovation, showcasing the human-centric decision-making at the core of the 5P framework.

Leadership transcends industry boundaries, and this deep dive with Katie Rebair proves just that. We explore the art of moving from data-driven decision-making to navigating the unique challenges faced by a soft-spoken female CEO in a male-dominated tech space. Our discussion is rife with strategies for overcoming gender biases and the profound impact of active listening and agile methodologies in enhancing collaboration and project management – all while keeping the human connection paramount. Join us for a session that uniquely connects the dots between data, technology, and the undeniable power of personal touch in professional spheres.
LINKSKatie’s LinkedInKatie’s WebsiteTrust InsightsWomen in AnalyticsWhat is Shiny Object SyndromeSo What Livestream Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Ge

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ABOUT TOGETHER DIGITALWe are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Imagine stepping onto a stage, the spotlight hits, and your heart races—but you command the room with unwavering confidence. That's the art Sally Daisy, a luminary TEDx speaker and coach, teaches women to master. On Power Lounge, we embark on a meaningful exploration of speaking as both an empowerment tool and a cornerstone of leadership, dissecting the barriers that often silence women's voices in the public sphere. Sally's transformative journey from high school orator to sought-after professional speaker underpins our discussion, providing a beacon of inspiration for all women seeking to harness the potency of their own voices.

Have you ever felt a surge of anxiety before addressing a crowd or battled with the nagging doubt of imposter syndrome? You're not alone, and this episode is your antidote. Together with Sally, we unravel the tapestry of common speaking challenges, emphasizing the triumph of authenticity and connection over the elusive pursuit of perfection. We delve into the joy of uncovering your unique communication style, the freedom found in self-trust, and the vital role mindset plays in public speaking. For anyone looking to conquer the podium and leave a lasting impression, our conversation illuminates the path to presence and empowerment.

Authenticity, vulnerability, and the embracing of our multifaceted lives are the melodies that resonate most deeply with listeners. Sally and I share strategies to navigate the universal fear of public speaking, from embracing our human moments to fostering a supportive community. This episode is a treasure trove of wisdom for anyone ready to step into their power and let their voice echo across stages, boardrooms, and beyond. Sally Daisy's insights are a standing ovation to the transformative power of public speaking, and you're invited to join the conversation.

LINKS:Speaking Story by Sally ZSally's LinkedInSally's PodcastTarita Preston
Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Welcome to the Power Lounge, the place where the quest for career happiness is more than just a dream—it's a tangible goal that you can grasp. Alongside career development sage Julie Balkie, we're peeling back the layers on what it truly means to find joy in your work. From aligning your passions with market demands to overcoming the fear that clings to the heels of change, we've got your roadmap ready. It’s time to swap the dead weight of an unfulfilling job for a career that lights up your life, and we're here to show you how.

Dive into the heart of the matter with a look at the ever-shifting landscape of the workplace—where the rules of the career game are being rewritten every day. We tackle the tough questions, like how to keep your skills sharp in a world that doesn’t slow down, and the necessary steps to ensure your career path complements the rest of your life chapters. Julie and I share our thoughts on why embracing personal responsibility for your professional growth isn't just good practice; it's essential for navigating the modern workforce. Say goodbye to the bygone era of lifelong company tenure and hello to a career that evolves with you.

Wrapping up this journey, we uncover the transformative power of networking, and it's not just about collecting business cards. Julie and I break down the art of creating meaningful connections, tapping into the wellspring of resilience when setbacks hit, and how to own your career narrative with confidence. Our discussions span the gamut from the importance of self-awareness to the rejuvenation found in life's intentional pauses. So close that job search tab, grab a comfortable seat, and let's step confidently into a future where your career happiness isn't just a possibility—it’s your new reality.

LINKSThe Bauke Group
Julie's LinkedIn
Power Lounge S3 E03

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.
ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Stories don’t compel people to buy. Conversations do. Skip the complex and ineffective narratives, and develop the three critical messaging components of a brand that wins more work. This session will teach you how to build a simple yet provocative go-to-market message (brand pitch) that creates compelling common ground with your target audiences, so they ultimately buy from you versus the competition.

Discover the untold secrets behind a brand that doesn't just whisper, but roars in the marketplace! Join me, Amy Vaughn, as I sit down with the unstoppable force in branding, Kate DeLeo. Together, we unravel the misconceptions that trap so many businesses in a cycle of mediocrity. Forget the tall tales you've heard; it's not about storytelling—it's about sparking conversations that lead to registers ringing. Tune in as Kate breaks down her brand trifecta formula, revolutionizing the way you approach potential clients and transforming your messages into irresistible sirens of sales.

We dissect the myths that could be stifling your growth, and Kate reveals how authenticity isn't just a buzzword—it's your ticket to a clientele that cherishes what you alone can offer. For the women entrepreneurs listening, we shine a light on the power of owning your unique qualities, and how saying 'no' can sometimes be the loudest 'yes' to skyrocketing your success. Whether you're crafting a tagline or curating your brand's entire image, our conversation is a goldmine of insights on creating a brand message that doesn't just speak to your audience but speaks them into action.

LINKSKate's LinkedInBrand TrifectaKate's WebsiteBuilding a Story BrandMuting The Megaphone Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georg

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Why a woman who is full of herself is the most beautiful thing you'll ever see with Sarah Moore, author and coach.

ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Have you ever found yourself at a crossroads, wondering if your professional life truly reflects who you are? Sarah Moore joins me, Amy Vaughn, to talk about her book "Full of Herself" and share the lessons learned from her own varied career path. As an esteemed women's leadership coach, she brings to the table a wealth of experiences that illustrate the joy and growth found in pursuing a career aligned with your personal values. Together, we navigate through the intricate tapestry of professional endeavors, unraveling how to transform not just your career, but your life.

Embarking on a journey of self-discovery, we confront the shadows of self-doubt and the light of self-confidence. With Sarah's guidance, we tackle the cultural pressures that push us into the comparison trap and discuss ways to step into our own stories with pride. I'll even share my own encounter with self-assertion at a hair salon, a scenario many can relate to, which became a turning point in understanding the profound impact of confidence in everyday life. This episode is peppered with insights on how to cultivate an environment where self-worth thrives and comparison dwindles.

In a world that often mistakes self-love for arrogance, we're flipping the script. We delve into the transformative practices that can lead to a life of authenticity and fulfillment—discussing everything from emotional charts to 'pump up sessions' that rewire our thinking. Sarah and I provide you with the practical tools to navigate life's decisions with a blend of vulnerability and courage, ensuring your actions are in harmony with your deepest values. Prepare to be equipped with the strategies needed to reset your thoughts and live a life that's unapologetically yours. Join us for a conversation that's as enlightening as it is actionable.

LINKS:
Moore Soul Sessions
Full of Herself
Sarah's LinkedIn

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Have you ever wondered what it takes to lead with authenticity and inspire change? Maria Judis, the trailblazing former CEO of Hot Studio, joins me to share her transformative journey from childhood orchestrator to design and change leader. She opens up about the lessons learned along the way, highlighting the importance of real-world experiences and the power of embracing your unique story. As we navigate her career trajectory, Maria provides invaluable insight into the role of innate leadership skills and how they often trump formal education when it comes to making a genuine impact in the professional world.

Leadership is as much about collaboration as it is about power, and in this episode, we tackle both. Maria and I dissect the complex dynamics of the workplace, particularly through the lens of gender. We confront the stark realities that women face while climbing the professional ladder, and discuss how design thinking can be a tool for crafting inclusive solutions. We also ponder the shift towards self-employment as a strategy to bypass systemic obstacles, bringing personal anecdotes and wisdom to the conversation about the importance of fostering an environment where competition is replaced with teamwork.

This episode isn't just about reaching the top—it's about the growth that comes from stumbles and setbacks. We celebrate failure as a key component of learning, with a nod to Amy Edmondson's failure spectrum and the significance of transparency in leadership recovery. Laughter and growth go hand-in-hand as we look at the lighter side of missteps, and Maria shares her experience with public acknowledgment of failure. We wrap up with a heart-to-heart on decision-making and executive coaching, offering strategies to help women—and everyone—thrive in tech and beyond. Join us for an honest and empowering discussion that redefines leadership and personal fulfillment.

LINKSMaria's LinkedInChangemakersHotstudio Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Has the world of work left you feeling like you're navigating a relentless tide of change? Step into the Power Lounge with me, Amy Vaughn, and this week's guest Jenny Magic, as we dissect the complexities of organizational change post-COVID-19. We're examining the depths of employee resistance to change, and how empathy and human-centered strategies are the lifeboats we need to sail through turbulent waters. Together, we explore the necessity for aligning personal and organizational goals, creating environments ripe for idea-sharing, and the crucial role of genuine engagement in revitalizing teams.

Imagine treating employees with the same care as customers – that's the revolutionary approach Jenny and I advocate for in this thought-provoking episode. We confront the reality of change fatigue head-on, discussing how outdated authoritarian leadership styles have lost their grip in the modern workplace. Instead, we propose active alignment and shared vision as the keys to unlocking a motivated and dynamic workforce. Our conversation is peppered with real-world examples, showcasing the power of understanding and aligning with employee needs to foster sustainable change.

As we wrap up our journey, we highlight the insights from Jenny's book "Change Fatigue" and her online course "Build Better Buy-in," which promise to be invaluable resources for my leadership circle. We leave you with actionable advice on engaging employees, the significant benefits of doing so, and guidance on addressing personal and organizational misalignments. So, if you're ready to navigate the complexities of change with a fresh perspective, this episode is your compass. Join us, and let's chart a course for a healthier work environment together.

LINKSJenny’s LinkedIn

Change Fatigue

Build Better Change

Power Lounge: S2 E36 Featuring Teresa Harlow

Give and Take: Helping Others Success

Building Better

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Dive into the future of work and leadership. Uncover insights on values, trust, and professional evolution in this empowering event.
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Embark on an introspective odyssey with Tamika Vasquez, mastermind behind the Future Quo, as we navigate the intricate weave of work, identity, and societal evolution. The transformation from journalism to tech industry maven has equipped Tamika with insights that challenge the very fabric of professional life. Our conversation traverses the generational shifts reshaping how we view our vocations, emphasizing the pursuit of intentional, positive changes over being swept up in the relentless tide of technological disruption.

Peeling back the layers of traditional workplace facades, this episode reveals how authenticity and a touch of softness can revolutionize office culture. We exchange thoughts with Tamika on the historical pursuit of efficiency at the sacrifice of the personal touch, and how embracing the full spectrum of human needs can lead to a more fertile ground for creativity and innovation. It's an invitation to reimagine the future of workspaces as nurturing environments that respect and champion the individual, making way for both personal and corporate growth.

As the conversation unfolds, we scrutinize the blending of remote work with our personal lives and its ramifications on future trends. Tamika shares her seasoned perspective on managing a decentralized team, highlighting the unparalleled genuineness and improved communication that can flourish in such settings. We also touch on the potential for a deeper integration between for-profit and non-profit realms, and how this synergy might shape societal outcomes. The dialogue culminates with a look at the importance of storytelling and co-creation in building a future that dares to defy the status quo. Join us for this revelatory session that will inspire you to envision and enact your part in the unfolding tapestry of the future of work.

LINKSThe Future Quo

Tameka's LinkedIn

What Is Distributed Work?

"Ben Franklin's World" Podcast Episode 281

The Future Quo Report

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COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31

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Join us for insights on saving time, boosting accountability, and building a strong team culture.
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Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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Unlock the future of workplace dynamics with Teresa Harlow, a visionary in global tech leadership, as she reveals how to navigate the complexities of remote team management. In an era where remote work is not just a trend but the new norm, her expertise in fostering connection and accountability from afar is more relevant than ever. This season's finale episode promises to arm you with a robust collaboration framework, ensuring you’re equipped to lead with efficiency and inspire a thriving remote team culture.

Teresa and I delve into the specific hurdles and advancements for women in remote roles, tackling issues like the "presence penalty" and the criticality of self-advocacy. We discuss how remote work can be a game-changer in leveling the professional field and provide insights into the tools and resources necessary for women to flourish in their home offices. This candid conversation is a beacon for anyone looking to challenge the gendered landscape of the virtual workplace and champion inclusivity from any location.

We wrap up with a look at how shifts in communication preferences are reshaping our approach to collaboration and motivation within remote teams. Discover why a culture of two-way dialogue is indispensable and the strategies that can keep your team's morale and performance soaring, even when they're not in the same room. Join us for an episode brimming with transformative discussions and actionable insights that could redefine your approach to the world of remote work.

LINKSTeresa's Website
Noisli

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Discover the power of personal branding for female leaders with Annie Scranton, the visionary behind Pace PR.
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Discover the power of personal branding with the insight of Annie Scranton, founder of PACE PR, and how it can elevate your career to new heights. Annie joins us to dissect the importance of a distinctive personal brand for women in leadership, especially in sectors that have been previously dominated by men. Together, we address the delicate balance women must strike between their work and the art of self-promotion, and we unravel why shaping and owning your image is absolutely essential for climbing the career ladder.

This episode is packed with actionable advice on acknowledging your professional wins and crafting an elevator pitch that truly encapsulates your business's unique value proposition. We share strategies on how to maintain confidence and clarity in your communication, ensuring that your personal and professional branding not only resonates with your audience but also sets you apart in a crowded marketplace. Tune in for practical tips on recording your achievements to boost morale and the secrets to delivering an impactful elevator pitch that leaves a lasting impression.

In the digital age, authenticity is more important than ever, and we dive into how media preparation can bolster your personal brand and leadership style. Our discussion extends to the digital sphere, highlighting the significance of a robust digital presence in today's professional landscape. Annie Scranton leaves us with empowering steps to embrace visibility, connecting with authenticity, and building a community around your brand. Whether you're stepping into the spotlight for the first time or looking to refine your digital footprint, this episode is your guide to mastering personal branding in a way that resonates and connects.

LINKS
Annie's LinkedIn
Pace Public Relations
Annie's X
Earned Media Strategies Enhance
PR Pace Podcast

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Amidst loss and uncertainty, with a great team and clients, we found strength in kindness and each other.
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Engage with us in a spirit-lifting dialogue with the incredible Lynn Yeldell, serving as the Chief Vibe Officer of Seventh Scout, a digital marketing venture situated in Austin. Lynn's compelling journey from being a contractor to the sole owner of her business, rising above the devastating loss of her business partner to cancer, will have you hooked. This episode will offer you a refreshing perspective on the power of kindness in business and leadership realms, including marketing, advertising, entrepreneurship, and personal branding.

Together, we traverse through the path of kindness in entrepreneurship and personal branding, sharing experiences and insights as accidental entrepreneurs. We explore the transformative power of vulnerability, self-care, and the courage to embrace our unique leadership style. Get ready to delve into the importance of kindness in marketing and advertising, as we address the broken and ego-driven aspects of the industry.

As we move forward, we venture into serious discussions on inclusivity, diversity, and the challenges encountered by female entrepreneurs in the professional world. Lynn, being a prominent member of the LGBTQIA+ community and a female leader, shares her invaluable insights. The need for organizations to prioritize diversity, the power of representation, and the importance of kindness as a tool for success in professional lives are some of the critical topics discussed. Don't miss out on this opportunity to learn and see business through a new, compassionate lens.

LINKS:Lynn's LinkedInLynn's XSeventh ScoutDimensional Personality Test

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Go beyond time management and OWN YOUR TIME. Learn how with our guest, Alejandra Marqués.
ABOUT TOGETHER DIGITAL We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

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Looking for more purpose, fulfillment, and professional and personal development?Be a part of our LIVE** podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Ever wondered why you're constantly battling the clock, despite having a well-managed schedule? Well, we sat down with Alejandra Marqués - a productivity and business specialist, strategist, best-selling author, and international speaker to gain her insights about not just managing, but owning your time. Alejandra unpacks her unique, flexible, and personalized time protocol, showing us how to maximize productivity and achieve that elusive work-life balance by truly owning our time.

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As Alejandra points out, owning your time also means developing a mindset, where you're in control, not the clock. She shares tips on breaking free from damaging multitasking habits, embracing the Pomodoro method, and limiting your to-do list to a manageable three tasks. She also paints a vivid picture of the impact of energy styles on time management, emphasizing the importance of avoiding overbooking, breaking tasks into chunks, and taking time to recharge. We also venture into the often overlooked territory of setting boundaries and the power of saying no, reminding us that every yes also represents a no to something else.

The conversation takes an intriguing turn as we explore Alejandra's concept of “evolution” in her time protocol and the need to continuously expand our comfort zones. Alejandra also enlightens us on the significance of defining success on our own terms and being prepared for life's inevitable changes. She leaves us with a powerful reminder to reclaim our time and prioritize self-care, truly a conversation that will transform the way you view and use your time. So, tune in to redefine your relationship with time and take control of your life.

LINKS:
Alejandra’s 20min free TIME Audit

Connect with Alejandra’s on IG

Connect with Alejandra’s on LinkedIn

Goals Guide

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COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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Meet Fernanda Alexia Albunas, a trail-blazer in the world of global communications. She's gone from a fresh graduate from Brazil to a linchpin at SAP's Global Communications Department in the United States. Fernanda's journey isn't your typical career arc - it's a gripping story of turning financial insecurity into a springboard for pursuing high-profile projects, internships, and an MBA. Her story is a rallying cry to all who face adversity, proving how challenges can fuel creativity and personal growth.

This episode takes us on a deep exploration of self-awareness and its impact on career trajectories. We discuss how writing can be a transformative tool to enhance self-awareness, and how tools like a Manifasty board can aid in realizing our goals. Fernanda's experiences in the sports and entertainment industry shed light on the power of volunteering in self-awareness and career exploration. We also delve into the crucial role of networking in fostering trust, respect, and job opportunities, and the importance of bridging the gender gap.

We're not stopping there. We bring into focus the influence of Gen Z on the future of marketing and discuss the art of navigating the complexities of social media amplification. Fernanda shares her insights on introducing new approaches in established organizations. And the cherry on top? We're exploring ways to overcome impostor syndrome through self-assessment and gratitude for our achievements. It's a goldmine of insights for anyone looking to foster creativity, innovation, and confidence in their career journey. So, buckle up and get ready for an enlightening ride!

LINKS:
Fernanda's LinkedIn
Fernanda's Instagram

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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Are you feeling stuck in your career path or yearning for something more fulfilling? Margaret Weniger, an empowerment advocate, offers a stimulating solution. Join us as we sit down with her in the Power Lounge to chat about her journey from a sales career to a passion-driven advocacy for personal empowerment. Hear her insights on how to tap into your unique capabilities for personal and professional growth, and how to navigate career paths with intention and courage. From overcoming obstacles to exploring the psychology behind the fear of taking risks, Margaret's wisdom is a breath of fresh air for anyone feeling stagnant or unfulfilled in their current situation.

The conversation takes an exciting twist as we explore the QXR tool, designed to remind us that our lives and careers have different seasons and chapters. Margaret spotlights the power of acknowledging and celebrating our accomplishments, even as we navigate the different paths that life takes us. We also challenge traditional norms around retirement, and instead, promote the idea of a ‘work optional’ retirement. It’s a riveting discussion that will change the way you view your career and personal growth.

In the final leg of our chat, we dive deeper into overcoming bias, taking calculated risks, and understanding the fear associated with career breaks. Margaret helps us understand our multi-dimensional selves and how this self-awareness can lead to success and fulfillment. At the end of this episode, you’ll have a fresh perspective on the importance of pauses, the power of intentional decisions, and the surprising research showing that women outperform men when given capital. Don't miss out on this empowering conversation with Margaret Weniger!
LINKS:Margaret's LinkedInMargaret's WebsiteMargaret's InstagramMargaret's TikTok

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Change is an inevitable part of life, wouldn't you say? Yet, we often view it as an unwelcome guest. We're turning this belief on its head in our latest episode with Daphne Leger, the change-embracing powerhouse and founder of Atravida. Daphne offers insights into her intriguing journey where she became addicted to change and even launched her entrepreneurial venture amidst a global pandemic. She makes a compelling case for reframing how we perceive change and innovation, providing an invaluable perspective for anyone seeking personal or professional growth.

The episode takes an exciting turn as we tackle the concept of 'micro-dosing', a unique approach of implementing small changes to spark tremendous transformation. Daphne shares actionable advice on forming new habits, overcoming resistance, and navigating through the tumultuous sea of change. You'll also find food for thought in our discussions about challenging routines and adding variety to our lives. It's about time we ditched the monotony and stimulated our brains with new experiences, wouldn't you agree?

Our dialogue with Daphne takes us further into the realm of future-thinking, design thinking, lean startup, and change management. She paints a vivid picture of how these key principles can help capitalize on change and thrive in our dynamic innovation landscape. Encouraging us to stay curious, flexible, and open to new ideas, Daphne highlights the importance of reinventing oneself. Prepare to be enlightened as we uncover the profound link between change and innovation, and how you can master the skill of embracing it. This is not just another conversation—it's a stepping stone towards a transformative perception of change.

LINKS:
Daphne's LinkedIn
Daphne's Instagram
Atrevidea
What is Desensitization?

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Unravel the emotional complexities of money in our event, "Managing Money and Your Emotions." ABOUT TOGETHER DIGITAL We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

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**ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?Be a part of our LIVE** podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

THIS WEEK'S TOPIC:

Ever wondered how your emotional health might be influencing your financial decisions? We've got Christine Luken, a financial dignity coach, on our show to delve into this intricate relationship. Christine shares her personal journey of hitting rock bottom financially in her mid-twenties, despite having an accounting degree. In sharing her story, she unravels how our emotions and experiences shape our financial habits and decisions.

Christine explores topics such as hedonic adaptation, the role of pleasure purchasing, and the dangers of debt. She emphasizes the need for a comprehensive understanding of our financial habits, looking beyond the numbers to the deeper layers of our relationship with money. Marie shares practical strategies to identify and overcome money triggers, create sustainable changes in spending habits, and manage finances for happiness and less stress.

Beyond the practical tips and strategies, our conversation with Christine highlights the importance of a clear vision in financial planning and how managing our money properly can provide a sense of safety and security. We get into some serious discussions about the value of pleasure purchasing, the dangers of debt, and the role our upbringing plays in shaping our views of money. Join us for this enlightening conversation as we redefine the meaning of financial well-being and happiness.

LINKS:Christine's LinkedInChristine's LinkTreeChristine's WebsiteUsing Behavioral Science in Marketing by Nancy HarhurtMoney is Emotional PodcastThe Miracle Equation by Hal Elrod Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

ABOUT THE LOUNGE

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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THIS WEEK'S TOPIC:Have you ever worn a mask to fit in? Felt like a round peg in a square hole? This episode is your sanctuary, as we journey alongside Kari Ginsburg from Uproar Coaching LLC, the Head Badass in Charge, who bares it all about the importance of being comfortable in your own skin and leading authentically. From her transition from a federal job to running a coaching practice, Kari illustrates how her journey has supported both personal and organizational transformations.

Do you feel the pressure of traditional leadership styles weighing you down? Kari's radical approach will open your eyes. She shares her insights on breaking away from the patriarchal leadership mold and the importance of creating safe spaces to explore our unique leadership styles. As an introvert herself, she offers effective strategies on how to amplify your voice and hold your ground. Listen, as we unravel the challenges of imposter syndrome and perfectionism, and discover how to build supportive communities and regain control over our narratives.

Last but not least, change is inevitable and it's high time we stopped reacting but started embracing it! Let Kari guide you through her proven six-steps to effectively navigate change. From understanding and gathering evidence, to anticipating outcomes and finding support, your journey through change is about to get a whole lot easier. Tune in as we end our enlightening conversation with a casual chat about Kari's love for rescue dogs and true crime, and how they surprisingly tie into her coaching approach. Whether you're a seasoned leader or just starting out, this episode promises to redefine your outlook on leadership.

LINKS:
Kari's LinkedIn
Uproar Coaching
How To Make Your Own Mission Statement
Core Values

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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We're discussing strategies for a more empowered and flexible future of work with the Founder and CEO of Lions & Tigers.
ABOUT TOGETHER DIGITAL

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THIS WEEK'S TOPIC:

Ready to decode the Great Resignation and its impact on women, communities of color, and caretakers? Let's explore, shall we? We sat down with Brea Starmer, founder and CEO of Lions and Tigers, to dissect the troubling trends in labor force participation and female labor economics that persist even as we see a shift towards independent work in the American and global economies.

Brea's insights revealed the powerful potential of blended work ecosystems - the convergence of independent and traditional workers - and its transformative implications for not only the economy but also business models. She walked us through the tangible benefits of non-permanent staffing and the significant advantages of harnessing intersectional identity strategies. We got a taste of her innovative organizational design framework, dubbed the three M's - magnets, momentums, and maximums, that can foster a culture of sustainability.

But that wasn't all. Brea emphasized on the urgent need for inclusivity and economic access in consulting, sharing her strategies to ensure diverse consulting talent thrives and the workplace promotes inclusivity. We ended our conversation on a powerful note, discussing how middle-level managers can effectively pitch a blended staffing model to C-suite leadership, the secret to protecting oneself from layoffs, and the critical role of trust in organizations. Embark on this journey with us to truly understand the changing dynamics of the workforce.

LINKS:Brea's LinkedIn
Lions & Tigers
Lions & Tigers LinkedIn
Avoiding The All or Nothing Workplace - Lions & Tigers

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Join us for an insightful event that delves into the evolving landscape of Public Relations and how it's so much more than a press release.
ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

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Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Ready to embark on a PR journey with a seasoned pro? Join us as we chat with Tami Nealy, a corporate communications expert with a diverse career that's taken her from pro sports to influencer marketing. Tami brings a wealth of knowledge, experience and passion for storytelling to the table. We uncover the evolving world of PR, from the traditional press release era to the emergence of social media, community relations, events, and reputation management.

As we delve into our conversation with Tami, we explore the indispensable power of building relationships and shaping company narratives. Drawing upon her wide-ranging experiences, Tammy stresses the importance of crystal clear intentions when pitching. Together, we decode strategies to establish trust and credibility and discuss measuring success in PR, unearthing how QR codes, promo codes, and other forms of attribution can track engagement and ROI.

Finally, we examine how customer service and PR can become an unbeatable duo for managing reputation and creating consistency. We'll guide you through strategies for aligning customer service scripts with a PR strategy that offers tangible results. Then, we venture into the intersection of PR, educational technology, and influencer marketing, and discover the importance of relationship building. So, are you ready to unleash the power of PR? Tune in and let Tami's insights inspire your journey.

LINKS:
Tami's LinkedIn
What Are Key Performance Indicators?

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Don't miss this empowering discussion on driving positive change in male-dominated industries.
ABOUT TOGETHER DIGITAL

We are a national community of influential women in digital – who choose to share their knowledge, power, and purpose by coming together to make meaningful connections and deeper conversations happen so we all move forward, faster.

Join the movement.

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THIS WEEK'S TOPIC:

Imagine navigating the complex terrain of the STEM world, all while breaking barriers and empowering others along the way. Join your host in a riveting dialogue with the phenomenal Sangita, an industry powerhouse who has held executive roles at Amazon, GE, and Nielsen and is now at the helm of a tech startup, Gotara, aimed at closing the gender gap in STEM fields.

The narrative takes an intriguing twist as Sangita dissects the often-overlooked challenges in technical fields and the impact they have on career advancement. Through her lens, we uncover the concept of 'bro appropriation', gain insights on how the lack of appropriate training can hinder growth, and understand how little actions can trigger a domino effect of empowerment. Moreover, we address the rampant issue of female talent being driven out of tech companies, a serious concern that contributes to the widening gender gap.

Venture further into the conversation as we tackle gender inequality, feminism fatigue and the game-changing effects of fostering diversity. Sangita recounts her bold move of hiring talented women while leading a data science organization at Nielsen, a decision that significantly boosted her team's performance. Finally, we delve into the captivating world of Gotara's Nano Learning, a unique approach aimed at elevating women in STEM fields. Don't miss out on this insightful episode, overflowing with inspiring tales of success, practical advice, and a renewed call to action to bridge the gender gap in STEM.

LINKS:Her LinkedIn
Gotara
What is Nano-Learning

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COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Unleash the Potential of AI Writing for Innovators - Empower your ideas with compelling content and focus on execution.
ABOUT THE LOUNGE

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Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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THIS WEEK'S TOPIC:

Hang on tight as we embark on a captivating journey with Katie Taylor, a seasoned entrepreneur and executive with a fascinating career shift. Imagine a tenure-track research professor transformed into a confident startup founder, and that's Katie for you! Drawing from her rich repository of experiences, she brings to the table her unique AI-driven content generation platform, Neurotize, that seamlessly bridges the chasm between data and narratives.

Ever wondered about the transformational potential of generative AI in content creation? Katie's insights are like a light bulb moment! Not only does she delve into her uphill battle of convincing investors to bet on her vision, but she also shares how AI has incredibly revolutionized content creation. There's more! Katie also decodes how brands can leverage AI to amplify their messaging and engage customers more effectively.

The cherry on top? A closer look at how generative AI platforms like Neurotize kindle innovation and uphold authenticity in content creation. Katie unravels how AI tools can enhance content workflows, empower teamwork, and simplify cross-functional processes. She concludes with an engrossing discussion about data security, the imperative of creativity and discipline, and the onus on content creators to ensure accuracy and credibility. Hear her recount a success story of using Neurotize to construct pitches for the World Food Forum's Transformative Research Challenge. So, get ready to dive deep into the world of AI-powered content generation!

LINKS

Katies' LinkedIn

Narratize

STRATEGIES

C.L.Ai.R.A

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COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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**Learn from a trailblazing CMO on breaking barriers and achieving success as a single mom in the C-suite. Empower yourself for leadership.

ABOUT THE LOUNGE**

Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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THIS WEEK'S TOPIC:
Shattering glass ceilings in male-dominated industries, Jamie Gier, a three-time CMO, shares her unique insights from her impressive journey. Her reflections on gender disparities, the internalized patriarchy, and the struggle for equality in the workforce are not only eye-opening but also invaluable for those seeking to navigate professional hurdles. Jamie's uncanny ability to strategize and build allies, foster relationships, and tackle gender challenges head-on are an inspiration for enduring resilience in the face of adversity.

The discussion takes a deep dive into the realm of the tech industry, where heightened gender disparities become more than just a black and white issue. Jamie's thoughts on creating an inclusive workplace, education, mentorship, and advocating for working parents form the crux of this enlightening segment. The emotionally taxing task of educating allies, the transformative impact of parenthood on empathy, and the need to dissolve communication barriers are just some of the many topics explored in this insightful discussion.

Lastly, we delve into the world of marketing strategies and storytelling's pivotal role in implementing societal changes. Jamie Geyer's expertise shines as she explains the significance of comprehending the buyer and market segmentation, and the profound impact of creativity in establishing a powerful brand presence. This episode ends on a high note with Jamie dispensing sound advice for executives on leadership, recruitment, and crucial task prioritization strategies. Join us in this riveting discussion, packed with striking insights and practical counsel for navigating your professional journey.

LINKS
Jamies' LinkedIn
DexCare
Uri Harrison's TedTalk
What Is Coupling?
How To Be Truly Productive with Tanya Dalton

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Discover how to break free from limiting narratives and construct a new story that propels your self-confidence and personal power.

THIS WEEK'S TOPIC & GUEST:

What if we told you that navigating your career path and avoiding burnout was within your reach? That's the promise we're making to you today as we sit down with Katie O'Malley, founder and principal coach of EnCourage Coaching. Katie candidly shares her journey from working on political campaigns to becoming an entrepreneur, and how she had to redefine her values and refocus her career after finding herself in a work environment that negatively impacted her mental health. We delve into how she now leverages her experiences to help others navigate their own career paths.

In our insightful conversation with Katie, we dive into the world of leadership development, going beyond just titles and positions. We explore how anyone can cultivate these skills and discuss the importance of self-awareness and advocacy in leadership. Our discussion also covers the key elements of workplace culture, such as investing in employees for long-term returns and creating an environment of psychological safety that encourages innovation.

Finally, Katie enlightened us with knowledge on strategies for building confidence and advocating for ourselves in the workplace. She shares her insights from her experience with the Me Too movement and the Times Up Foundation. We rounded up the conversation by emphasizing the power of language and vocabulary in understanding our personal growth and leadership journey. This chat with Katie is bound to leave you inspired and ready to take charge of your career and leadership path. Don't miss out on this empowering episode.

LINKS
Katies' LinkedIn
Schedule A Free Consultation
Burn Out Symptoms and Signs
EnCourage Coaching
Hogan Assessment
Hogan's Development Survey
What is Narrative Theory
What Is Stockholm Syndrome
Together Digital: Elevate NatCon 2023
What Is Empathy
What Is Compassion
Atlas Of The Heart

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee.

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Don't miss this opportunity to learn from Tanya's expertise and take your productivity to new heights.

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Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

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THIS WEEK'S TOPIC:

Join us for an enlightening event, "How to Truly Be Productive," featuring the esteemed Tanya Dalton. Tanya is a best-selling author, motivational speaker, and renowned productivity expert, specializing in purposeful leadership. Her impactful work has garnered international recognition, with books translated into 8 languages and her podcast receiving millions of downloads worldwide. As a featured expert on networks like NBC and Fox, and a VIP contributor for Entrepreneur.com and Forbes.com, Tanya is widely regarded as a thought leader in purposeful productivity and leadership. She is the founder of inkWELL Press Productivity Co., a highly successful company that provides tools designed to optimize success by doing less. In this event, Tanya will delve into Cathedral Thinking, a powerful approach for discovering your goals, introduce the IMPACT goals framework, and guide you on uncovering what truly matters to you. Don't miss this opportunity to learn from Tanya's expertise and take your productivity to new heights.

LINKS
Tanyas' LinkedIn
Tanyas' Website
Her Oxford Talks
SMART Framework

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Vi

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Your Actions Matter: Leading the Purpose-Driven Workforce with Intentional Compassion, Advocacy, and Authenticity.

THIS WEEK'S TOPIC:

In this insightful session, we will explore the essential qualities and actionable strategies required to be an effective leader in today's rapidly evolving workplace, where purpose-driven employees are on the rise.

Our special guest, Brittany, is the Founder & Career Catalyst at What You Do Matters. With over 13 years of corporate experience in team building, leadership development, and marketing communications, Brittany brings a wealth of knowledge and expertise to the table. Her dynamic speaking style and dedication to empowering professionals make her an engaging and inspiring speaker.

Known for her can-do spirit and relentless positivity, Brittany is deeply committed to helping individuals navigate their personal and professional growth. She is passionate about creating flourishing cultures and promoting manager excellence through organizational development practices. Her educational background includes a Master of Science in Positive Organizational Development and Change from Case Western Reserve University's Weatherhead School of Management.

Brittany has been featured in renowned publications and events with various brands and businesses, including Adweek, Ad Exchanger, Together Digital, The Association of National Advertisers, Engage! Cleveland, The Social Influencer Summit, the Cleveland Chapter of SHRM, Fortune Brands Innovations Women’s Impact Network (WIN), Microsoft, Moen, Sprinklr, and Compana Pet Brands.

Don't miss this opportunity to gain valuable insights and learn how to make a positive impact as a purpose-driven leader. Join us for an engaging live podcast recording that will inspire and equip you to enhance your leadership skills and achieve manager mastery.

Links
Brittany's LinkedIn
WhatYouDoMatters
Together Digital National Conference 2023
Professional Troublemaker by Luvvie Ajayi Jones

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Vi

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Looking for more purpose, fulfillment, and professional and personal development?

Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.

Register now and reserve your seat.

THIS WEEK'S TOPIC:

Embark on a transformative journey toward authentic leadership with Kristin Harper, the visionary CEO of Driven to Succeed LLC. As the head of an esteemed global market research and consulting firm, Kristin has earned recognition as the Ohio Minority Supplier Development Council's Supplier of the Year for 2022. In this enlightening conversation, you'll discover three invaluable takeaways. First, leadership transcends titles, emphasizing the power of influence. Second, learn to manage "brand YOU" just as diligently as company brands. Lastly, explore the profound impact of emotional intelligence, a vital trait practiced by the most effective leaders. Join Kristin Harper and unlock the keys to authentic leadership and personal growth.

THIS WEEK'S GUEST

Kristin Harper is CEO of Driven to Succeed LLC, an award-winning global market research and consulting firm that “helps brands grow, and people thrive.” Named Ohio Minority Supplier Development Council 2022 Supplier of the Year, she’s grown Driven to Succeed from a solopreneur in 2018, to a global team with two divisions.

LINKS

Kristin's LinkedIn
Drive To Succeed LLC
Enneagram Test
The Heart Of A Leader
Scaling Up
Radical Candor
The Givers And The Takers
Atlas Of the Heart

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Vi

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**Discover the untapped potential of Femtech and the transformative work ahead in female health with Ida Tin of Clue.

THIS WEEK'S TOPIC:**

Discover the untapped potential of Femtech and the transformative work ahead in female health with Ida Tin, co-founder, and former CEO, now chairwoman, of Clue, the world's most trusted female health app. With over twelve million active users in 190 countries, Clue is a top-ranking app in the "Health & Fitness" category globally. Ida Tin, a visionary entrepreneur and modern feminist, coined the term Femtech in 2016 and has been featured in prominent media outlets and spoken at prestigious conferences worldwide. Drawing from her diverse background, including leading motorcycle tours and authoring a travel memoir, Ida is now focused on her new book exploring Femtech, leadership, technology, and systems change. Embrace the future of female health with an active voice in the Femtech space—Ida Tin.

THIS WEEK'S GUEST

Ida Tin is the co-founder and former CEO, now chairwoman, of Clue, the most trusted female health app. Clue has more than twelve million active users in over 190 countries, and is one of the most popular apps in the “Health & Fitness” category in the United States, Germany, the UK, Brazil, France, Mexico, and many other countries.

Clue’s mission is to help people all around the world benefit from insights into female health. A lifelong entrepreneur and a modern feminist, Ida coined the term Femtech in 2016.

Ida has been interviewed or featured in major media, including The New York Times, New York Magazine, Forbes, Der Spiegel, and Le Figaro. She was also a speaker at prestigious conferences such as TechCrunch Disrupt in San Francisco, LeWeb in Paris, Forbes Most Powerful Women in Montreal, Slush in Finland, and many more.

Before starting Clue, Ida led motorcycle tours around the world for five years in the motorcycle touring company MotoMundo she cofounded with her dad Hjalte Tin. She guided tours in Mongolia, Cuba, and Vietnam, amongst other destinations.

For two years, she traveled solo in the western parts of the US on her motorcycle and wrote a book about her travel adventures, inner and outer, “Directress”, published in Denmark in 2009.

As a child, Ida grew up traveling the world on motorcycles with her parents and older brother, from she was a one-year-old baby sitting in front of her mother on the motorcycle through South America, the former Soviet Union, Africa, and South East Asia.

Ida attended various art schools in South Africa and London and graduated in 2004 from the progressive social entrepreneurship BA-level business school The KaosPilots in Denmark. Ida currently lives in Berlin and has two children.

She is now working on a new book about Femtech, leadership, technology, and systems change. She is an active voice in the Femtech space.

Ida's LinkedIn
Clue
The Immortal Life Of Henrietta Lacks

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COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Vi

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**Unleash the power of brand love with Lydia Michael, a dynamic entrepreneur, speaker, consultant, and author.

THIS WEEK'S TOPIC:**

As the founder of Blended Collective, a multicultural marketing and brand consultancy, Lydia Michael empowers companies and organizations to develop inclusive brands and impactful marketing strategies. With a wealth of experience collaborating with renowned brands like Deloitte and L'Oréal in Germany, Lydia's expertise has earned her numerous awards in diversity and marketing. In her groundbreaking book, "Brand Love – Building Strong Consumer-Brand Connections," Lydia unveils a transformative model that explores emotional and rational drivers, fostering enduring consumer-brand relationships.

Join Lydia in unlocking the secrets to brand loyalty, advocacy, and connection.

T HIS WEEK'S GUEST

Lydia Michael is an entrepreneur, speaker, consultant, and author. She works with companies and organizations to develop inclusive brands and marketing strategies. She is the founder and owner of Blended Collective, a multicultural marketing and brand consultancy. Lydia’s work has been recognized with several diversity and marketing-centered awards. She leads virtual and in-person workshops and webinars and speaks to audiences about topics such as multicultural marketing, brand love, diversity and inclusion, entrepreneurship, and leadership.

In her first book "Brand Love – Building Strong Consumer-Brand Connections", Lydia breaks down the process of building emotionally strong, long-lasting consumer-brand relationships. Offering insight into the use of emotional and rational drivers, she introduces a “brand love” model designed to inspire brand loyalty and advocacy. The book is available on Amazon, and everywhere you can find books.

Her Website

Her Business Site

Her Book

Attend Her Book Signing

Her LinkedIn

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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Join us as we discuss how to help your business thrive, not just survive during economic uncertainty with Managing Director, Samantha Zurek
THIS WEEK'S TOPIC:

In today's challenging business landscape, it's crucial to make strategic decisions that propel your company forward. Discover the secrets to not just surviving but thriving in tough economic times with these three key takeaways.

• Carefully assess your vendor relationships.
• Get serious about using a data-driven approach.
• Think carefully about where to place your bets.

THIS WEEK'S GUEST

Sam Zurek is an advertising industry veteran with 17 years of experience across a multitude of disciplines, including linear television, digital publisher direct, DSP, DMP, Mobile SSP, television ACR technology and digital data and analytics specialties. Currently, Sam is the Managing Director of MiQ, the global programmatic media partner, overseeing 9 offices in the Midwest and West regions across all commercial and operational organizations.

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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Join us as we discuss the tension content marketers feel between the opportunities ChatGPT, the fears that surround it, and how to use it well.
THIS WEEK'S TOPIC:

Content marketers, have you embraced ChatGPT? Does it make you fear for your content-making future? Fear not. In this session, we will cover what to avoid and where it can truly be helpful. We'll also share how content marketers can discuss ChatGPT with leaders.

THIS WEEK'S GUEST:

Lindsey McGee is an experienced content marketing leader with expertise in SEO, writing, and strategy for B2B technology brands. Her work includes positions at startups and multinational enterprise corporations; she has also worked for herself as a freelance writer and SEO consultant. Currently, Lindsey is the Content Marketing Manager for Obie, an insurance technology provider that offers an affordable, and transparent insurance experience for landlords and real estate investors. Lindsey gets to spend plenty of time with her two cats and dog in her home office, and in her free time, she can often be found baking or curled up with a good book.

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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Effective communication requires practice. Join us and speech pathologist turned leadership coach, Devon Climer as we share strategies​.

THIS WEEK'S TOPIC:

Whether you consider yourself a natural communicator or find yourself feeling timid when speaking up, developing effective communication requires practice. We're going to dig into strategies to help listeners build confidence and feel capable of speaking up and connecting well with others.

Takeaways:

• How effective, confident communication is a learned skill
• Developing communication takes practice, time, and effort
• Everyone is capable of achieving confident communication

THIS WEEK'S GUEST

Devon Climer is a leadership communication consultant and certified speech pathologist. She is the founder of My Communicoach, a professional development platform providing effective communication skills training to emerging leaders and organizations.

Devon holds a Master of Arts degree in Communication Sciences and has extensive knowledge and academic training in speech science. She is passionate about blending the artistic and scientific processes of communication in her training. She fully believes in the power of elevating our daily interactions through our words and actions.

Follow Devon on LinkedIn: https://www.linkedin.com/in/devon-climer/

Learn more about My Communicoach at https://mycommunicoach.com/

Additional Resourceshttps://www.gsb.stanford.edu/business-podcasts/think-fast-talk-smart-podcast

https://gretchenrubin.com/books/life-in-five-senses/

https://susancain.net/book/bittersweet/

https://pitchvantage.com/

https://heroicpublicspeaking.com/

https://www.ccl.org/articles/leading-effectively-articles/closing-the-gap-between-intent-vs-impact-sbii/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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THIS WEEK'S TOPIC:

Gain insights on real-world examples of using AI to improve customer experience & drive revenue growth. Be inspired to embrace new technologies and work towards greater innovation and diversity.

S ome key takeaways:

• You don't have to be techy to use AI
• You deserve a seat at the tech table
• Dare to be you

T HIS WEEK'S GUEST

Christina Kay is the VP of Marketing at a leading B2B eCommerce tech company. With over 15 years of experience, Christina is an expert in driving growth through data-driven strategies and innovative technology solutions. Before joining ResellerRatings, Christina held leadership roles at several technology companies, where she led successful award-winning campaigns to increase brand awareness, increase customer satisfaction, and drive revenue growth. Christina is also a frequent speaker at industry events (i.e. Demand Gen Report's B2BSMX/B2BMX and HubSpot's INBOUND) and has been featured in various publications with ZoomInfo, Exceed.AI, HubSpot, and Retail TouchPoints on topics such as customer engagement, growth, demand gen, UGC, RevOps, data-driven marketing, and AI. She is an award recipient of Demand Gen Report's B2B Technologist of the Year, Zapier's First Marketing Ops Award, and Cleveland's Top 25 under 35.

Follow Christina on:
LinkedIn: https://www.linkedin.com/in/christinakay/

Twitter: https://twitter.com/ChristinaKay

TikTok: https://www.tiktok.com/@thechristinakay

Read more about the case studies mentioned in this episode:

• https://exceed.ai/blog/resellerratings-case-study/
• https://www.hubspot.com/case-studies/resellerratings

Christina's AI Zapier marketing walkthrough: https://www.youtube.com/watch?v=bUeO9QmEwG0&t=3s

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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**Listen and learn about the top trends and concerns for women in 2023 as researched and reported by the SheSpeaks community.

THIS WEEK'S TOPIC:**

As the founder and CEO of SheSpeaks Inc., Aliza has built the largest, most diverse community of female consumers and influencers in America with a network reach of more than 300 million consumers per month and growing. Aliza is a champion for women’s voices across all media – digital, social, mobile, and now through her podcast, SheSpeaks. In SheSpeaks, Aliza has created an award-winning platform that inspires women to express their creativity, ideas, and opinions and provides them opportunities to expand their own personal influence and monetize their social media influence.

Join us as we discuss the recent findings from SheSpeaks Women Speak survey.

• Learn what themes are at the top of women's minds
• Learn what platforms they are embracing and which are they moving away from.
• Walk away with a good sense of what women think is to come in 2023

Learn more about SheSpeaks https://shespeaksinc.com/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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**As women, we've long been sold the story of idealism over individualism. Tech superstar, Katie Harbath wants to help you change that.

THIS WEEK'S TOPIC:**

From fairytales to fables, young girls are told time and time again that they are to be wooed and rescued. But at 42, a tech democracy advocate is choosing to live her life on her terms and celebrating the life she has built for herself in ways more women should.

Take a listen to be inspired and learn how.

THIS WEEK'S GUEST:

Katie Harbath is a global leader at the intersection of elections, democracy, and technology. As the chief executive of Anchor Change, she helps clients think through tech policy issues. She is a senior advisor for technology and democracy at the International Republican Institute and is also a fellow at the Bipartisan Policy Center, the Integrity Institute, and a nonresident fellow at the Atlantic Council.

Previously, Katie spent 10 years at Facebook. As a director of public policy, she built and led global teams that managed elections and helped government and political figures use the social network to connect with their constituents.

Before Facebook, Katie held senior digital roles at the Republican National Committee, the National Republican Senatorial Committee, and the DCI Group, as well as multiple campaigns for office.

She is a board member at the National Conference on Citizenship, Democracy Works, and the Center for Journalism Ethics at the University of Madison-Wisconsin.

Follow Katie on LinkedIn: https://www.linkedin.com/in/harbath/

Learn more about Katie’s company: https://www.anchorchange.com/

Sign up for Katie’s weekly newsletters: https://anchorchange.substack.com/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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**Increased your visibility and credibility, and more through authorship. How do you get your book written? Cathy will tell us how.

THIS WEEK'S TOPIC:**

Thought leaders and professionals who have written a book are positioned as the go-to authority in their area of expertise: it's the ticket to speaking engagements, increased visibility and credibility, and more. How do you get your book written? Cathy will tell us how.

Some things you'll take away:

• Why writing a book is a powerful career/business strategy
• How to get started with writing
• Analyzing what's getting in the way of writing

THIS WEEK'S GUEST:

Cathy Fyock is The Business Book Strategist and works with thought leaders and professionals who want to write a book as a business growth strategy. She is the author of 11 books, including On Your Mark: From First Word to First Draft in Six Weeks, and My New Book. Since 2014 she's helped more than 200 professionals become published authors. Cathy believes that authors can and do change the world, one word at a time.
Learn more about Cathy Fyock: https://www.cathyfyock.com/
Follow here on LinkedIn: https://www.linkedin.com/in/cathy-fyock-973b735/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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THIS WEEK'S TOPIC:

Ruth Rathblott, MSWwas born with a limb difference. In her compelling and intimate memoir, Singlehandedly, she recounts the exhausting and often lonely years she spent overachieving and trying to hide her disability before she learned to unhide. She takes us on a journey of self-discovery: discovering her difference, being taught to hide it, and ultimately finding self-acceptance and connection with others.

Some things you'll take away:

• Own your difference—it’s your greatest gift!
• Find connection and community by allowing others in to support you
• Create inclusive conversations that allow for curiosity and empathy
• Recognize why representation is essential to creating an inclusive environment
• Realize the power of sharing your story

THIS WEEK'S GUEST:

Ruth Rathblott, MSW is an expert on inclusion and diversity. She is a TEDx and inspirational speaker, bestselling author, and an award-winning former nonprofit leader. She was born with a limb difference and speaks to companies on issues of equity and belonging, the gifts of being unique, and the freedom of accepting your differences. Ruth was profiled as a CEO in The New York Times’ Corner Office and received Goucher College’s Excellence in Public Service Award, among other awards, for her outstanding leadership in the nonprofit sector. She has spent her entire career focused on providing opportunities for those who have been underrepresented. She serves as a board member of The Lucky Fin Project.

Connect with her at ruthrathblott.com.

**Additional Resources

Ruth's Book: Singlehandedly. Learning to Unhide and Embrace Connection. https://geni.us/singlehandedly

TEDx: When I Stopped Hiding, I Found Freedom: https://youtu.be/9W3FtgvjC-4

LinkedIn: https://www.linkedin.com/in/ruth-rathblott/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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Learn how to slow down to speed back up with more peace, passion, and purpose. Exploration awaits you.

THIS WEEK'S TOPIC:

What does it mean to reclaim your power? Slowing down to speed back up with more peace, passion, and purpose. Listen in as we explore the power of self-discovery and how you can allow your passions and purpose to discover you.

Three things you'll take away:

• You get to reclaim your power daily
• Your mind is like a muscle, you get to exercise it regularly so you can stay connected to your heart-space
• And, there is power in the pause

THIS WEEK'S GUEST:

Lauren Krasnodembski is the creator of the Mind Muscle Motivator, LLC, a transformational wellness company that guides busy, driven women to step into their life with peace, passion, and purpose. She does this through her creative writing, speaking, and experiential workshops and retreats. Lauren believes your mind is like a muscle that gets to be exercised regularly so that you can live with fulfillment from your heart space. Lauren is the author of Reclaim Your Power: A Guide To Allow Your Passions and Purpose To Discover YOU! She is married to her high school sweetheart, is blessed with two children, and worked her way up as a private attorney for a Fortune 100 company. Lauren can be found on the water and enjoys meeting new people, eating delicious food, and spreading light and love to herself and others.

Learn more about Lauren and reclaiming your power visit https://letsreclaimyourpower.com/

Follow Lauren on Instagram: https://www.instagram.com/mind_muscle_motivator/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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**We're going to talk about how behavioral science can make for effective marketing with book author, Nancy Harhut.

THIS WEEK'S TOPIC:**

Behavioral scientists have proven people don’t really think about what they do. Instead, they react automatically -- with hard-wired decision defaults that influence everything from what they read to when they buy. When you know how to prompt these defaults, you become a more effective marketer.

THIS WEEK'S GUEST:

A sought-after speaker, Nancy’s known for her interesting and actionable insights that focus on the impact of behavioral science on marketing. She's wowed audiences in Sydney, London, Madrid, Berlin, and all over the US with her high-energy, example-jammed presentations.

The Co-founder and Chief Creative Officer of HBT Marketing, Nancy’s been named a Social Top 50 Email Marketing Leader, Ad Club Top 100 Creative Influencer, and a Top 40 Digital Strategist. She and her teams have won over 200 awards for B2C and B2B marketing effectiveness, for clients such as Great-West Life, Sheraton, GM, UnitedHealthcare, and Dell. Check out her new book, “Using Behavioral Science in Marketing,” to discover how to drive customer action by prompting instinctive responses.

Resources and Refrences:To learn more about Nancy:

• Follow her on LinkedIn: https://www.linkedin.com/in/nancyharhut/
• Learn about her business: https://www.hbtmktg.com/

Get Nancy’s book “Using Behavioral Science in Marketing” : https://www.amazon.com/Using-Behavioral-Science-Marketing-Instinctive-ebook/dp/B09ZY7JNWQ?ref_=ast_sto_dp

Influence: The Psychology of Persuasion: https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X

More on the Christmas Card experiment from Phillip Kunz: https://www.sciencedirect.com/science/article/abs/pii/0049089X7690003X

Read more about the Von Restorff effect here: https://en.wikipedia.org/wiki/Von_Restorff_effect

What happens in the brain when we hear stories? Uri Hasson at TED2016: https://blog.ted.com/what-happens-in-the-brain-when-we-hear-stories-uri-hasson-at-ted2016/

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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An illuminating discussion on what actually causes burnout and realistic ways to combat it.

THIS WEEK'S TOPIC:

Our discussion will be about how we can make therapy more accessible and inclusive (and why it's important). As well as explore realistic strategies to tackle burnout. Actual causes of burnout

THIS WEEK'S GUEST:

Rachel (she/her/hers) is a licensed therapist and co-founder of Viva, a multi-city mental health & wellness practice. She believes that wellness looks different for everyone and is dedicated to Viva's mission of making therapy more accessible and individualized. A four-time marathon finisher and a five-time black belt in martial arts despite managing a chronic illness, she strongly believes in a holistic approach to mental health and healthcare in general.

To learn more about Rachel and Viva visit https://vivamentalhealth.com/

Follow on Instagram: https://www.instagram.com/vivamentalhealth/

Listen to her podcast: https://podcasts.apple.com/us/podcast/the-viva-podcast/id1451731458

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

Music:Birocratic, "Throwing Sadė"

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**The emergent shifts defining work in 2023, how to harness trends to take charge of the year ahead, guidance on making bigger growth strides

THIS WEEK'S TOPIC:**

Jacobs is always analyzing change. A major focus? The shifting landscape of work. After some big transitions—Covid, work-from-anywhere culture, and a new emphasis on EQ—she's helping us draw a roadmap for growth in 2023: from recalibrating your relationship with work to finding your native genius.

THIS WEEK'S GUEST:

Driving a constant state of evolution within LPK and the industry, Valerie Jacobs serves as the brand and innovation consultancy’s Chief Growth Officer, overseeing business development, external relations, and the ongoing creation and expansion of capabilities that give way to innovative new offerings for clients. In her 15 years of leadership at LPK, Valerie founded LPK’s trends and foresight practice, providing clients with a deeper, future-forward consumer understanding while establishing a clear point of difference for the consultancy.

Valerie works with intuition and quick wit that senses and articulates change in consumer behaviors, values, lifestyles, and attitudes—informing the actionable strategies she develops for brands with the nerve to keep up.

Sponsored by: COhatch
COhatch is a new kind of shared work, social, and family space built on community. Members get access to workspace, amenities like rock walls and sports simulators, and more to live a fully integrated life that balances work, family, well-being, community, and giving back. COhatch has 31 locations open or under construction nationwide throughout Ohio, Indiana, Florida, Pennsylvania, North Carolina, Georgia, and Tennessee. Visit www.cohatch.com for more information.

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**Be a Kick-Ass Boss Without Losing Your Humanity is a business leadership book written by former Apple and Google executive Kim Malone Scott.

THIS WEEK'S TOPIC:**

A re you a fan of author Kim Scott? If not, by the end of this interview you will be! Many of our members have leveraged her books as a framework for becoming not just better leaders but better humans.

THIS WEEK'S GUEST:

Kim Scott is the author of Just Work: How to Root Out Bias, Prejudice, and Bullying to Build a Kick-ass Culture of Inclusivity and Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity and co-founder of the companies Just Work and Radical Candor. Kim was a CEO coach at Dropbox, Qualtrics, Twitter, and other tech companies. She was a member of the faculty at Apple University and before that led AdSense, YouTube, and DoubleClick teams at Google. Prior to that Kim managed a pediatric clinic in Kosovo and started a diamond-cutting factory in Moscow. She lives with her family in Silicon Valley.

Follow Kim on LinkedIn: https://www.linkedin.com/in/kimm4/

Learn more about Kim and her work:https://www.radicalcandor.com/
https://www.justworktogether.com/

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**Learn a holistic approach to healing with a primary focus on self-awareness, personalized wellness plans, and therapy.

THIS WEEK'S TOPIC:**

You can't be your best self at work or at home when you are unwell. Dr. Boateng will be joining us to discuss her holistic approach to healing with a primary focus on self-awareness, personalized wellness plans, and therapy.

Self-awareness is the vehicle to emotional discovery, personalized wellness is key and therapy is the foundation.

Join us for this discussion on how wellness truly begins from within.

THIS WEEK'S GUEST:

Dr. Akua K. Boateng is a sought-after mental health and relationship expert. With over 14 years of experience in clinical practice and education, she specializes in an integrative approach to treating anxiety, trauma, relationship issues, and other emotional concerns. She is the founder & CEO of Boateng Psychotherapy & Consulting, where she partners with organizations in the integration of emotionally aware practices and initiatives.

In the media, Dr. Akua has contributed to outlets such as CNN, The Washington Post, Huff Post, Black Enterprise, Refinery29, Philadelphia Inquirer, NBC News, Slate Magazine, Harper's Bazaar, and others. Her genuine, empathic voice adds to the growing culture of mental health awareness.

ADDITIONAL RESOURCES:

Follow Dr. Akua on Instagram: https://www.instagram.com/akuakboateng/?hl=en
Learn more about Dr. Akua on her website: https://www.akuakboateng.com/

Resources for finding help:

• https://thelovelandfoundation.org/
• https://borislhensonfoundation.org/
• https://www.psychologytoday.com/us

Dr. Akua's Wellness Guide for women entrepreneurs: https://www.akuakboateng.com/shop/wellness-ritual-guide

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Learn how to build your empire in alignment with your personal goals and values to truly live a life you love.

THIS WEEK'S TOPIC:

Our guest, entrepreneur, and community builder Kiley Peters believes that business owners need to build their businesses in alignment with their personal goals and values to truly live their most fulfilling lives. Sound good? Good, she's also going to share the methodology she uses to help owners define success for themselves along with her personal journey.

We'll also discuss:

• How to define success for yourself
• Aligning + designing your business to your personal definition of success
• As well as explore operational infrastructure optimization

THIS WEEK'S GUEST:

Kiley Peters is a serial entrepreneur, national speaker, small business strategist, executive coach, operations consultant, brand marketer, and podcast host. She is on a mission to help 1 million women achieve financial freedom and build fulfilling lives.

She is the founder of Brainchild Studios®, an international award-winning digital content strategy agency, and RAYNE IX, an executive consultancy for women small business owners.

In the name of supporting entrepreneurship, she also launched The Starter Kit, a series of online courses guiding emerging entrepreneurs through the steps of starting a small business.

Join her on her weekly podcast, Welcome to Eloma.

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THIS WEEK'S TOPIC:

Join us and learn what emotional intelligence (EQ) is and how it can work on a go-to-market team. As well as how to identify talent and pursue equitable hiring, and motiving folx in a remote-first culture; all while keeping numbers central to your success.

We will also discuss:

• Leading a sales team (or any team) in a pandemic is challenging; how do we thrive together?
• How digital comms norms continue to evolve but human connection and trust remain central to lasting relationships

THIS WEEK'S GUEST:

Elizabeth Ritzcovan, also known as Liz, has been the Chief Revenue Officer at Hustle since 2021. Ms. Ritzcovan is responsible for the overall leadership of Hustle's Go-To-Market organization, including sales, market development, sales operations, client services, and marketing. She has served as Global Chief Revenue Officer of Namogoo, Foursquare, Bazaarvoice, Sizmek, and Parade Media Group. Prior to that, she served as a Vice President at Yahoo! and Time. She has 20 years of print, digital media, and software sales experience with industry-leading organizations. She started her career in print media, where she held a number of roles with Conde Nast Publications, Miller Publishing, and H & H Publishing. Active in the New York community and industry, she serves as a Strategic Advisor to DigiFSi, a start-up for digital coupon solutions. She serves on the board of the New York Pops and also as an Executive Member of the Advertising Women of New York.

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Learn what Human Giver Syndrome is and how it affects women at work and in home life.

THIS WEEK'S TOPIC:

In this week's conversation with Business Coach, Kay Coughlin we're taking a look at Human Giver Syndrome and how it affects women at work and home life. We'll explore the connection between Human Giver Syndrome and impostor syndrome, i.e. that icky feeling we get about charging clients what we're worth, and why we feel the need to prove ourselves.

Finally, we'll share how boundaries can be the beginning of absolving yourself from Human Giver Syndrome.

Y ou will walk away understanding:

• What Human Giver Syndrome is
• Why every human is allowed to have boundaries
• And, why you're not behind - it's OK to start right where you are!

THIS WEEK'S GUEST:

Kay is a business coach and advocate for family caregivers. She's on a mission to help every human set boundaries and get some rest. Kay is the author of "From One Caregiver to Another: Overcoming Your Emotional Grind," and is the host of the "From One Caregiver to Another" podcast. Everyone who happens to be human is invited to join Kay's free Boundaries Community. Kay is a business owner, family caregiver, wife, and mom. Links to everything can be found at FacilitatorOnFire.net/Links.

Brought to you in partnership with:

Agency For Change - Agency for Change is an uplifting podcast from KidGlov that aims to tell feel good stories from around the world. Every week, you'll hear from changemakers who are using their power to address real issues and improve lives through their nonprofits, programs, products or services. And you'll learn about the role each of us can play in making our own positive change.

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Do you want to create more authentic connections with your customers through email? Then you're going to want to tune into this.
THIS WEEK'S TOPIC:

We're going to cover the three main pillars of ethical marketing, and how can you implement those in your emails. We'll also help you understand email's better practices and how to implement them in your business. lastly, how Yuval's journalism job at 17 on a national radio station led her to become a business owner who does ethical email marketing.

Y ou will also learn:

• How you can sell without being sleazy
• Why email marketing is something you need to invest in
• Why storytelling, consent, and transparency are the way to go

THIS WEEK'S GUEST:

Yuval Ackerman is the person you want to work with when you want to promote your brand without all the possible sleazy sales tactics in the email marketing roam - but don’t know how to do it yourself.

As an ethical email strategist and copywriter, she helps entrepreneurs and companies tell their stories and sell without feeling guilty (and even having fun on the way!).

She believes that email is a wonderful platform to create real and honest connections with your audience while cutting the unreliable "middleman" of social media.

When she's not thinking about witty and ethical ways to help her clients market themselves, Yuval enjoys anything food-related, songwriting, and hosts a conscious relationship podcast named "Loving Against My Instincts".

Support the showBrought to you in partnership with:

Agency For Change - Agency for Change is an uplifting podcast from KidGlov that aims to tell feel good stories from around the world. Every week, you'll hear from changemakers who are using their power to address real issues and improve lives through their nonprofits, programs, products or services. And you'll learn about the role each of us can play in making our own positive change.

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In this conversation, we discuss the ways brands must fight for attention in an oversaturated market.

THIS WEEK'S TOPIC:

Brands must fight for attention in an oversaturated market, with a customer base that is growing more weary of and savvy to advertising. By focusing on engaging interactions and building affection, ThreeSixtyEight has found a clear path to success.

You will also learn:

• Interaction > interruption
• Your aim should be winning affection rather than stealing attention
• No-code tools are changing the business for the better

THIS WEEK'S GUEST

Adrian Owens Jones helps teams leverage data and technology to improve their strategy and drive growth. She is known for bringing a creative approach to problem-solving, coupled with sound technical skills honed over her time as an analyst. She became a data junkie through a non-traditional path. She started as a top world-ranked player in World of Warcraft. This experience taught her the critical technical and leadership skills she uses to this day as Chief Growth Officer and EOS Integrator at ThreeSixtyEight.

Adrian is a life-long learner. She has a bachelor’s degree from Oklahoma State in Classical Studies and is pursuing her MALA at Louisiana State University with a focus on Leadership & Emerging Technology. Her research is exploring the relationship between millennial leadership and video games. She is also a Gallup-Certified strengths coach.

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THIS WEEK'S TOPIC:

learn practical to-dos to help you set up a structure for managing your money. We'll also talk about the Co-Founder's story from her career, to startup founder and mom.

You'll also learn:

• Why it's very important to be deliberate about your money (our guest will share mistakes she's made / money she left on the table earlier in her career.)
• Managing your money doesn't have to take a lot of time and you don’t have to figure out this stuff alone.

THIS WEEK'S GUEST:

Jessica Chen Riolfi is the Co-Founder and CEO of Uprise. Uprise is a VC-backed startup that builds personalized financial plans for young professionals for free, and is trusted by employees at Google, Microsoft, and Deloitte, among others. Long-term, Uprise is working toward making private wealth management accessible to everyone.

Previously, Jessica led Product Management at Robinhood, Earnin, Wise, and started her career at eBay and J.P. Morgan. She graduated from Dartmouth College and Harvard Business School.

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Learn how to consider cultivating happiness habits to achieve outstanding results.

THIS WEEK'S TOPIC:

Let's shift how you think about what is possible in your life. Consider cultivating happiness habits to achieve outstanding results in work and life. 

Learn how you can:

• Change the results change the picture.
• Learn why courage is the result of action.
• And, have anything you want.

THIS WEEK'S GUEST:

Brooklyn Dicent, AKA The Chief Happiness Officer, teaches s how to become culture curators by creating positive and energized work environments. She's appeared on ABC, NBC, CBS, and dozens of podcasts championing the power of a positive mindset as a critical component for brain health and wellness. Brooklyn will help you to make shifts happen.

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**We must reimagine the workplace as a place of equal opportunity for ALL women. Learn how one legal team is getting this done.

THIS WEEK'S TOPIC:**

In the United States and around the world, women continue to be uniquely undervalued and disadvantaged in their pursuit of economic security. On average, women continue to be paid less, work lower-paying jobs, and endure higher levels of sexual harassment and abuse, all while taking on more family care responsibilities. These barriers intersect, add up, and reinforce each other in ways that profoundly undermine women’s ability to achieve equal opportunity in the workplace. The resulting imbalance of power is often exploited, which further undermines women’s pursuit of economic security.

To break this cycle, LegalMomentum and the Women's Legal Defense and Education Fund have created an integrated solution with meaningful protections, accommodations, and services that eliminate existing gender-based penalties. We must reimagine the workplace as a place of equal opportunity for ALL women. To do so, the following 13 cross-cutting protections must be meaningfully reflected in our law and enforced.

THIS WEEK'S GUEST:

Seher is the Senior Attorney for Economic Empowerment at Legal Momentum, where she leads the Women Valued Initiative. Seher engages in litigation, policy advocacy, and educational outreach to advance economic security and workplace equality for women, with a focus on assisting women in low-wage work. Seher has a background in economic justice and human rights. She previously worked as a policy and legislative attorney for the New York City Housing Authority and has worked internationally with organizations in Burma, Haiti, Iraq, Israel, South Africa, and the United States on issues including housing rights, gender-based violence, minority rights, and economic security. Before law school, Seher consulted with the Democratic Governance Group at the United Nations Development Programme and worked for the International Democratic Governance practice for the World-Federalist Movement—Institute for Global Policy. She received her J.D. from Brooklyn Law School, where she was a Sparer Public Interest Fellow. She also holds degrees in International Relations from the London School of Economics (M.Sc.) and the Johns Hopkins University (B.A.).

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**There is no such thing as effortless success. Learn from the trials and tribulations of a female tech founder, Andrea Gerson.

THIS WEEK'S TOPIC:**

Positive change is possible in your own lives and careers. Andrea is proof of that. She now knows that her past does not define her future and she wants to help you realize the same. Learn how she overcame a number of obstacles to go from a Community College dropout to Columbia with a 4.0 GPA to NYU for her graduate degree to eventually finding her "zone of genius" as one of the top-ranked professional resume writers in the country and recent tech founder.

*Note: some listeners may find content around depression and suicide triggering. If you are in need of help or support please reach out to the National Suicide Prevention Lifeline. Available 24 hours at1-800-273-8255.

THIS WEEK'S GUEST:

As one of the top-ranked professional resume writers in the country, Andrea Gerson has crafted impactful hiring materials for thousands of clients – many of who have gotten hired at organizations like Google, Apple, and the United Nations. She even created a resume for a Chief of Staff in the Obama Administration!

A social worker by training, Andrea started her career in the nonprofit workforce development sector. She spent six years working with NYC-based agencies, helping people from high-need communities to create resumes and get hired in self-sustaining roles. She became really good at writing resumes. Like, really really good. (side note: She was the #1 resume writer in Yelp in New York City for 10 years straight.) After one too many friends asked her to review their resumes in exchange for a beer, she launched her website, ResumeScripter.com. This was in 2011, and she was still in school. By the time Andrea finished her Master's program, resume writing had evolved into her full-time job. 100% of her clients have been through referrals and online reviews, and her clients average 40% salary bumps.

By 2019, Andrea had been writing resumes full-time for private clients for five years. The repetition started to seep in, and she began to feel less and less energized and purpose-driven in her work. To reconnect with the equity-minded reasons she originally got into the field, Andrea started pitching herself to workforce nonprofits as a trainer and consultant. She landed a six-month consulting gig to train 50 job counselors on all things resume-related. Through these sessions, she saw firsthand what she recalled from earlier in her career: Job counselors at these nonprofits were spending way too much time writing resumes that were not actually positioning their participants for much beyond minimum wage jobs. Andrea felt like this was a huge missed opportunity to intervene in the cycle of economic inequality. So she and her employee created a digital platform that made her resume writing tactics, industry-specific content, and templates easily accessible to these counselors. She launched the tool as an online subscription service in 2020, and organizations like Goodwill and Henry Street Settlement have already signed up. Andrea's currently working on an improved version of the platform, and a version for individual job-seekers will be launching in the fall of 2022.

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**Teachers and people with more years of experience aren't the only ones who can teach you valuable knowledge. 

THIS WEEK'S TOPIC:**

“If you want to go fast, go alone, if you want to go far, go together”. African Proverb – Martha Goedert.

The same is true in the world of tech. So, let's discuss the importance of peers and community to help you stay ahead of the ever-changing tech world. And, how you can make intentional strides towards finding your community. 

From this talk you will take away:

• The key benefits of peer learning
• The tips and tools you need to start leveraging peer learning
• We'll also chat a little bit of Data Analysis and Data Viz

THIS WEEK'S GUEST:

Eva is Snowflake’s lead evangelist and a recognized expert in data visualization. She has published two books on data visualization and data communities and is currently finishing 2 ebooks.

She loves writing as much as working with people in data and tech and is passionate about helping women through 1:1 career coaching.

Eva is a keen runner and loves traveling around England, where she made her home in 2019.

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**Social Media Trends for 2022 and how to build your own Personal Brand to help you show up confidently and consistently on social media.

THIS WEEK'S TOPIC:**

Social Media Trends for 2022 and how to build your own Personal Brand to help you show up confidently and consistently on your social media channels.

Walk away understanding that:

• Social Media Trends
• Developing your Personal Brand
• How to show up confidently and consistently on your social channels

THIS WEEK'S GUEST:

Originally from Ireland, I moved to the US on an internship selling Irish cheese & butter! I have experience in Global Business Development & Marketing in Food, Pharmaceutical, and Market Research industries. Sales in Network Marketing led me to the Social Media Marketing arena. Fast forward, I developed my own lifestyle brand @amalynstyle (over 10.5k) and have worked on collaborations with big name brands such as Target, Walmart, Whole Foods, Horizon Organics, and Spanx along with small emerging brands. I have run social media channels for businesses including a franchised fashion boutique, independent movies, and more. With my background in Business Development and Marketing, I am very passionate about incorporating a strategic business mindset into social media efforts. Using my experience I can help elevate your social media channel to achieve your goals of engagement and discovery.

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**More and more of us are claiming burnout. But why? What myths and truths about the systems we live and work in are contributing? Find out.

THIS WEEK'S TOPIC:**

The myth of meritocracy displaces the burden of better, more equitable structures on to individuals and keeps organizations focused on individual performance (output) without consideration of individual employees' backgrounds and overall organizational experience (input).

Walk away understanding that:

• That meritocracy is a myth
• It disproportionately harms women and people of color
• It takes responsibility away from systems and structural change

THIS WEEK'S GUEST:

Aparna Rae is a multi-startup founder, working at the intersection of Diversity, Equity, and Inclusivity (DEI). As an award-winning entrepreneur, Aparna understands the complexities of small and medium businesses working to have a positive impact on the world.

She's the Founder of Moving Beyond, a startup building solutions to solve complex DE&I and People challenges using real-time Employee Voice & Impact data, experiential e-learning, and an innovative lab approach grounded in human-centered design.

Prior to Moving Beyond, she grew Firki, India’s first online teacher education platform supporting teachers in 10 states, and in 2019 she launched Future for Us, a platform to advance women of color at work, and grew a professional community of 11,000.

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**In the middle of a career and workplace reset, you will need to quickly adapt or risk disappearing, learn how career agility can help. 

THIS WEEK'S TOPIC:**

Agility describes more than flexing with rapid change. In the middle of a career and workplace reset, you will need to quickly adapt or risk disappearing. How will you bridge the great divide between survival and thrive mode in your career to design a positive future? 

To bring your future to the present and to stay relevant: 

• Disrupt your model by challenging your assumptions.
• Notice the trends and signals.
• Take action (after deciding how trends and signals affect you.

THIS WEEK'S GUEST:

Marti Konstant is a workplace futurist and the best-selling author of “Activate Your Agile Career.” She has an MBA from the University of Chicago Booth School of Business and is a former technology executive that has worked in Silicon Valley. 

As a Top Career Influencer, she has been featured in media outlets such as NBC Chicago, Forbes, and The Muse, and has worked in companies like Samsung, Dow Jones and Apple. 

Marti is an expert in applying agile principles to workforce development 

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**Learn how to own the power of your multitudes, act on and embracing your ambition, and find your North Star to guide your decisions.

THIS WEEK'S TOPIC:**

If you’re a fan of books, or of reading in general, you’ve probably heard of Hitha Palepu. Palepu’s new book, "We're Speaking: The Life Lessons of Kamala Harris" encourages everyone to find their own “north star” and celebrate their multitudes.

We are honored and excited to invite Hitha into our community of women working with passion and purpose.

THIS WEEK'S GUEST:

Hitha Palepu is a woman of multitudes—a feminist, a lifelong politics enthusiast, a daughter of immigrants, and a mother raising feminist sons. These multitudes spill into her multi-hyphenated career as an entrepreneur, investor, writer, and speaker.

Hitha’s passion for the news and politics is captured in #5SmartReads, a Webby-honored social series that shares 5 must-read articles every day to keep her community informed without being overwhelmed. Hitha's longtime blog, Hitha On The Go, established her as an authority on lifestyle topics and gave way to her book and collaborations with leading brands such as Headspace, Google, and Northwestern Mutual. Her book, How To Pack, was published by Clarkson Potter in 2017.

As CEO of Rhoshan Pharmaceuticals, Hitha oversees financing, partnerships, and strategy for the company. Hithan also puts her money where her values are through early stage investing. A partner in Adama Ventures (her family office), she has invested in innovative companies primarily founded by women and focused on women (MM.LaFleur, Girls' Night In, Brightland, and Heymama among them). She is a sought-after speaker on politics & the news, investing, entrepreneurship, work-life juggle, and motherhood.

Hitha has spoken at The Riveter Summit, Fohr, Global Brands Group and was selected to speak at SXSW 2020. She is represented by AllRaise's Visionary Voices speakers bureau.

In her most recent book called We're Speaking: The Life Lessons of Kamala Harris: How to Use Your Voice, Be Assertive, and Own Your Story, she connects illuminating stories from Harris’ unique biography with tactical advice on the importance of being assertive and true to yourself in your personal life and work alike.

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Have you ever considered that maybe the "right" path was a lie and never really meant for you? Let's discuss your career path in a new way. 

THIS WEEK'S TOPIC:

The status bro is everywhere. It tricks us into focusing on a mythical one "right" path through life, instead of focusing on OUR path. It makes us feel like we're only as good as our resumes and social media. But so much is possible if we push back and claim our stories — and our power. 

You'll also learn: 

• There's no one right path, just yours.
• We can all disrupt the status bro.
• You are more than your resume.

THIS WEEK'S GUEST:

Kt McBratney never really fit in. With a career path including marketing roles at a world-recognized zoo, higher education, indie film and all kinds of tech, they co-founded OwnTrail in 2020 to help everyone have the tools and connection to build a more fulfilling life. A marketer and brand-builder by profession, Kt is also a strategist, artist and writer obsessed with disrupting the status bro. Her love language? Book recommendations and Muppet references.

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Be yourself, everyone else is taken. Discover with us why you need a Personality Brand to get ahead in business and how to get started.

THIS WEEK'S TOPIC:

Why do so many of us feel reluctant to let our personality shine in business? Maybe it’s because we don’t know how, or we fear showing too much of ourselves will alienate potential clients. Surprise! It’s the opposite. People are hungry for personality. 

You'll also learn: 

• People care more about who you are first and what you do second
• You likely take for granted what you're good at
• The goal is to attract the right audience and repel the wrong one

THIS WEEK'S GUEST:

Danielle Hughes is the Chief Personality Officer of More Than Words Marketing, a branding and copywriting consultancy. She helps individuals and organizations to develop their Genuine Personality Brand, creating content that sounds like you and giving you the space to truly be yourself in your messaging. If you're looking to attract the right audience and repel the wrong one, you're in the right place.

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THIS WEEK'S TOPIC:

Clients... sometimes things go swimmingly and sometimes go sideways. We've all been there. But one way to avoid the latter is to lean into the discovery phase with clients in order to ensure your expectations are aligned. Setting them and yourself up for success.

You'll also learn:

• The importance of curiosity when setting expectations
• Confidence in the service /product you are offering & you/your service will not be a fit for everyone
• Strategies for clear communication as a key to success

THIS WEEK'S GUEST:

Nicole Staley is the Co-Founder and Vice President of Client Services of Digible, Inc., a marketing and technology company specializing in the multifamily housing industry. Nicole has dedicated the past thirteen years to executing brand strategy, driving marketing campaign optimizations, and fostering client relationships. In 2021 she was recognized as Adweek's Fastest-Growing Women-Led Agencies, as well as being a Top WorkPlace award winner in Colorado.

Nicole is passionate about empowering future leaders and is currently an Advisory Board Member for the University of Colorado, Boulder - Leeds School Customer Experience Program. She is enthusiastic about fitness and spending time outdoors, recently completing her first 50-mile ultra event. Nicole actively volunteers for organizations such as Spark the Change Colorado, and Food for Thought Denver.

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**Learn what it takes to define success for yourself along with digital leader, coach, and consultant Kelly Ferraro.

THIS WEEK'S TOPIC:**

The current construct of success doesn't work for women: it needs a rebrand. It is not jagged, triangle-shaped like some mountain to climb. It is softer — more like a circle. When we view success as a choice we can lead from vision, dream bigger, feel the expansion and are more likely to hit goals.

You'll also learn:

• Discover what makes you whole.
• Get clear on what you want out of your life and career
• We need to rebrand "success" and make it work for women

THIS WEEK'S GUEST:

Kelly Ferraro is a digital leader, coach, and consultant with over 16 years of experience working for some of the world's largest brands — Facebook, Ogilvy, and Diageo, to name a few. She is currently the Head of Growth at Hometeam, a Global Content film production company with over 500 filmmakers worldwide who just wrapped NBC's "American Song Contest" and three seasons of NBC's "The Voice." She cut her teeth in digital marketing and advertising, and most recently she lead a team of solutions consultants at Facebook delivering over $1BN in revenue across 1,000 advertising agencies. In her career, she has led high-performance teams and fast-scaling companies to success through her ability to set a bold vision, lean into each player's strengths, and inspire co-creation and realization of big ideas. During the pandemic, Kelly found herself unsatisfied with "working motherhood" in a corporate context and left her career at Facebook to step out on her own and start her own coaching and consulting company. She currently coaches mothers seeking work-life balance and works with business clients on a contract basis. Kelly holds a BA from Rutgers College, a JD from Catholic University, and certifications in Strategy from Columbia Business School, and leadership coaching from Lightyear Leadership. She is a wife, mother of two young children, Liam (5) and Evi (3),a fitness and movement enthusiast, and currently resides in Austin, TX.

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Gain insight on how to get started with Organic Marketing, hear our guest's story, and how you can do this too.
THIS WEEK'S TOPIC:

In a cookie-less and noisy world, you might think organic marketing is a wash but wait - Jeanne Omlor wants to change your mind. 

You'll also learn: 

• How to make money with organic marketing quickly without being an expert
• That they can do this also
• And, that organic can be scaled

THIS WEEK'S GUEST:

Jeanne (pronounced Zhan) Omlor, is a Business Profits Strategist and Coach for Coaches, Consultants, and Service Providers. 

As a natural-born motivator and encourager, she has a track record and voracity for helping business owners to scale their businesses online to multiple 6 or 7 figures while being the Visionaries and Trailblazers they are destined to be out in the world.

She has a mottled background as a Fashion Designer, Actress, Filmmaker, and Executive Recruiter for Wall St.

Join her Facebook group: Smartest Business Strategies for 7-Figure Growth right here: https://www.facebook.com/groups/492299784857653/

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**How we can build connections with confidence as we move beyond this devastating pandemic. 

THIS WEEK'S TOPIC:**

COVID turned our worlds upside down but it also made us take a deeper look at how we spend time connecting and the qualities of those connections. So, if you are looking to get out into the world and connect more meaningfully again come and listen to an author who wrote the book on it! 

Meet Susan McPherson, Founder, and CEO of McPherson Strategies and author of The Lost Art of Connecting. 

Sit back, listen, and be ready to ask some questions. 

You'll also learn: 

• Why connections matter
• The difference between connecting and networking
• Why we should always lead with how we can be helpful

THIS WEEK'S GUEST:

Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, providing storytelling, partnership creation, and visibility to corporations, NGOs, and social enterprises. She is the author of The Lost Art of Connecting.

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**Let's take an honest look at the systems and individual mindsets that hold moms back and what they can do about it.

THIS WEEK'S TOPIC:**

It started with a very honest and relatable LinkedIn post, see it HERE. Never have we ever seen something so raw and so real regarding the realities of motherhood as this. And we immediately wanted more. So, please help us welcome Speaker, Coach, and Founder of retainHER.

Sit back, listen, and be ready to ask some questions.

You'll also learn:

• Working moms are an asset
• The systems are set up for men / ideal worker
• We can build a system where all women can succeed

THIS WEEK'S GUEST:

Meet Erica Ballard. A woman who jumped from job to job – hoping to find a company that let her be herself while doing work that mattered. She never found that place, which is why she left the corporate world to start a business to change that for other women.

In addition to retainHER, Erica runs a successful life and career coaching practice. Prior to working for herself, Erica spent ten years in the public health sector. She has a MS from Tufts University School of Medicine and got her BA in Journalism from Indiana University. While a Hoosier at heart, Erica currently lives in Denver with her husband, daughter, and pup.

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**Good news! It's never too late to make a career shift into tech. Take it from Sr. Principal Success Manager, Christine McHone at Slack.

THIS WEEK'S TOPIC:**

Tune in to hear the authentic career-path story of a woman who did not go the "normal route" in tech to eventually serve as the Sr. Principal Success Manager at Slack, Christine McHone.

Sit back, listen, and be ready to ask some questions.

You'll also learn:

• Why it's never too late to make a career shift
• How non-traditional paths make for empathetic leaders
• And, how soft-skills are just as powerful as "hard-skills"

THIS WEEK'S GUEST:

Christine McHone is a Sr. Principal Success Manager at Slack where the user experience is always top of mind for her; from the why, how, and what is created to best serve customer needs, to finding innovative Slack solutions which exceed their expectations. Prior to joining Slack, Christine spent more than a decade with Accenture consulting. She most recently supported clients in the social media space during periods of their rapid growth and expansion. Christine is also a real-life archaeologist and travels far and wide to visit Unesco World Heritage sites! She currently resides in San Francisco with her two children but will always remain a midwesterner at heart.

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**Learning and understanding cultural norms outside our own can be an effective and meaningful way to evolve our business and lives.

THIS WEEK'S TOPIC:**

In life and business, learning and understanding cultural norms outside our own can be an effective and meaningful way to expand upon your evolving company culture. The Pandemic has taught us some of this.

For example, we will be discussing with cultural enthusiast Clara Matonhodze Strode the Concept of Ubuntu. Clara grew up in Ubuntu culture and had the lived experience of what Ubuntu systems and culture look like in society. Ubuntu principles operate from our human core, acknowledging and appreciating the dignity in each of us and how it makes us wiser and more robust. In Ubuntu culture, Justice is restorative, and contrary to popular belief, women are exalted as Mothers of humankind. Relationships are on the continuum of humanity, and society is on a journey of constant improvement, love, support, and encouragement.

Listeners will take away:

• The Principles of Ubuntu/hunhu in African Culture
• How Ubuntu/hunhu can be applied in everyday life and business
• Understand the African origins of Ubuntu/hunhu within public and private intellectual discussions and whether or not Hunhu/Ubuntu can compete with other philosophical world views.

THIS WEEK'S GUEST:

Clara Matonhodze Strode has been a Member of Together Digital for the past three years, Most recently serving as an Advisory Board Member.

When she's not active in our community, she is the Founder of The MCS Agency, a digital marketing communications agency that helps clients clearly and effectively communicate their messages to the right audiences by using an integrated mix of tactics, strategies, and SAAS products. Clara proudly employs the principles of Ubuntu in her business.

Before starting her own business, Clara worked at multiple organizations, including The Cincinnati Museum Center, where she directed Adult and Cultural lectures and large-scale festivals. Her roots run deep within the African Immigrant Community, where for years, she convened the Africa Foundation-USA Annual Symposium with Xavier University, bringing together leaders within the African Community. Clara is also a Co-Founder and ex-officio of the Pan-African group - APNET (African Professionals Network). Recently she received a leadership award from Global Diaspora One Voice Consortium.

In true ubuntu fashion, Clara can be found assisting not only African causes but the Indian Film Festival of Cincinnati, Cincinnati Sister Cities International, where she serves as Secretary and was a key community partner for Cincinnati Compass.

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**How to lead and build culture while the world is becoming increasingly virtual.

THIS WEEK'S TOPIC:**

Join us for a fun and insightful conversation with the Founder and CEO of Bold Orange Company, Margaret Murphy. Bold Orange is a customer experience company. Modern CRM, loyalty and digital experiences are their medium.

They believe authentic human connections are the single most important driver of business and societal progress.

Learn how this philosophy has carried their company, clients, and culture through the last two years as work has become increasingly remote.

You'll also takeaway:

• Why leadership is an 'art'.
• And, why management is a 'job'.
• Understand why you learn the most when life gets hard.
• Why the little things matter, a lot.

THIS WEEK'S GUEST:

Margaret Murphy believes fostering authentic human connections is the single most important driver of business and societal progress. She is the founder and CEO of Bold Orange Company (BOCO), a leading customer experience agency focused on modernizing the way brands connect with their customers.

In 2021 Bold Orange was named a "Best Place To Work" both nationally by Inc. Magazine and locally by MPLS ST PAUL Business Journal. Forrester has also named BOCO an agency to watch due to the measurable impact they are delivering for their clients.

Prior to Bold Orange, Margaret was president and COO of Olson, Minneapolis’ largest marketing agency. There, she quadrupled the company’s revenue, greatly expanded its capabilities, and significantly diversified its employee base.

Named a “Woman to Watch” and a winner of the “Top 40 Under Forty,” by the Minneapolis/St. Paul Business Journal, her strength is in building cultures that foster empowerment, inspiration, growth, and scale.

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**Make a career change and not lose your mind?! Join us along with Job Joy author and speaker Kristen Zavo.

THIS WEEK'S TOPIC:**

Join us along with the delightful and uplifting, Kristen Zavo, Executive Coach, Keynote Speaker, Best-Selling Author of Job Joy as we discuss:

Why:

• It's never too late to change directions in your career.
• Your story is your superpower.
• When you're in an aligned job, the whole world benefits

THIS WEEK'S GUEST:

Kristen Zavo is a Career Coach, Keynote Speaker, and the Best-Selling author of "Job Joy: Your Guide to Success, Meaning, and Happiness in Your Career."

Before launching her coaching practice, Kristen spent nearly two decades in traditional corporate jobs (including time in investment banking, consulting, and industry), working for some of the top Fortune 500 companies such as Lehman Brothers, NBC, and Luxottica whose well-known brands include Oakley and RayBan.

She is on a mission to help unfulfilled high achievers land jobs, launch businesses, and build careers (and lives!) they absolutely love, and on their own terms.

Her work has been featured in The Wall Street Journal, Forbes, Business Insider, Yahoo News, Real Simple, CBS News, and on WGN9 Chicago's Back to Work TV segment – as well as on radio, podcasts, and stages covering career, success, and finding life’s purpose

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How to unlearn social and professional conditioning to unlock your one true self.

THIS WEEK'S TOPIC:

In order for us to be powerful and live powerfully, we must first understand who we are - and who we are not. That will guide us towards who we are meant to be, who we want to become, what we can let go of, and what we need to heal. Only then can we truly thrive.

You'll also takeaway:

• That we are products of our conditioning--which we have to unlearn.
• That our true self has been conditioned out of us--and we have to recover it.
• That they are powerful--and claiming that power will make us whole.

THIS WEEK'S GUEST:

Dr. Margie Serrato is a cultural expert on gender and nonconformity. She is profoundly against submitting to cultural norms and expectations about who we are supposed to be as individuals. She is a trained and Certified Professional Coach who focuses on liberation and empowerment with clients. Why this approach? Because in order to be the magnificent beings we are meant to be, we must free ourselves from everything that we are not--and, in doing so, make space to design and create the lives that we actually want for ourselves.

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Is doing a Ted Talk your bucket list? Learn the ins and outs, dos and don'ts of creating a Ted or TedX talk.Join for an animated convo about techniques that have helped Alison's clients earn millions of views and step into this larger arena.

We’ll cover such topics as:

• Elements of any great TED talk
• The importance of a through-line
• And, how to answer the question “why me”?

You'll also takeaway:

• Strategies to frame your expertise: the unique genius and POV that’s all your own
• Tips for building your narrative around a key idea
• How to use your talk as an activating agent: What do you want your audience to know, believe, and do?

THIS WEEK'S GUEST:

Alison Macondray is co-founder and resident “Midwife to Genius” at Alimat (alimat-inc.com), a boutique presentation studio. She helps speakers craft and communicates their big ideas, delivering presentations that move their audience from awareness to action. She’s created scores of TED and TEDx talks, collaborating with speakers from initial concept to the moment they step onstage. Her work has helped clients earn millions of views worldwide and solidify their expertise, grow their ventures, and attract their “right people.” A Bay Area native, Alison lives in Oakland, CA with her husband and creative partner, designer and artist Matthew Clark.

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Mindset doesn't have be big and scary, you are not alone, you can do things while being flow versus grit or grinding it out.

THIS WEEK'S TOPIC:

Marketing is hard and no one has it all figured out. Learn to identify how our brains trip us up and can make our jobs harder. Learn some small mindset shifts to help you personally and professionally.

You'll also takeaway:

• Mindset doesn't have be big and scary
• That you are not alone
• That you can do things while being flow versus grit or grinding it out

THIS WEEK'S GUEST:

Kendra is CEO of Kendra Ramirez Digital Agency, globally recognized on the home page of LinkedIn.com, Women of Influence Award Winner, John Barrett Entrepreneur Vision Award recipient, Cincy Chic Woman of the Year, AMA Marketing Legend, best selling author of Marketing Fusion and Micro Shift books and a finalist for the Social Media Innovator of the Year. Since 2005, she has helped hundreds of organizations successfully leverage digital technologies. Kendra has spent more than 15 years in technology companies as a change agent in sales, marketing and recruiting leadership for B2B customers.

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**Learn how understanding our differences can lead to better workplace cultures and better work with Kirsten Moorefield of Cloverleaf.me.

THIS WEEK'S TOPIC:**

What are some of the most common differences between co-workers that make us so complicated? How do our differences change the way we work, communicate, and listen? And, most importantly how can understnading that people are complicated create a better workplace with better outcomes.

Listen in to find out and also learn:

• When you notice tension in a conversation/relationship, it could be a signpost of different strengths.
• Everyone has value.
• Everyone can nudge culture towards openness and safety, allowing us to solve problems together more enjoyably and powerfully.

THIS WEEK'S GUEST:

Kirsten Moorefield believes that work can actually be a good thing. She’s spent countless hours with hundreds of teams from startups to Fortune 100s, observing a clear pattern behind the happiest and most effective people. That's what led Kirsten and her co-founder, Darrin Murriner to start Cloverleaf.me -- a SaaS platform that provides automated team coaching, empowering teams to do their best work together. After it's launch in October 2018, Cloverleaf has quickly grown to over 1 million users, serving some of the world’s most valuable organizations to engage their teams and improve performance. While building this new venture, Kirsten has also been building her young family in Cincinnati, Ohio where she lives with her husband and two young kids.

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**Talking to people is hard. But, it doesn't have to be. Join us along with Megan Vogias, for ways to enjoy the art of conversation.

THIS WEEK'S TOPIC:**

As we navigate back and forth between virtual and in-person networking events let's harness the best types of questions to ask that will help spark interest, unlock shared interests, and discover how we can best fill each other's cups.

THIS WEEK'S GUEST:

With over two decades of experience in communication, engagement, and development, Megan Vogias is powered by coffee, community, and kindness. If you’ve met Megan, you’ll soon realize she leaves no stone unturned of discovering how she can help set you up for success. Megan has worked with solopreneurs, small businesses, and Fortune 50 companies as well as serving as adjunct faculty for Kent State University's School of Communication Studies.

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W**e're discussing the fascinating future and impact of spatial commerce use cases with Madona Wambua, Android Engineer III.

THIS WEEK'S TOPIC:**

Hear the fascinating future and impact of spatial commerce use cases from Madona Wambua, Android Engineer III. Hear about best-in-class use cases from Best Buy to Lowes and how brands are just beginning to use this new technology.

Also, learn more about Madona's experience as a woman in tech.

THIS WEEK'S GUEST:

Madona is an Android Engineer III at Streem Inc, the founder of Budgeting Buddy, a current student at Samuel Ginn, Women Who Code Mobile Lead, and a developer who enjoys sharing her Android knowledge and teaching women how to make Android applications.

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Tune in as Sarah Corley shares her career journey, leadership lessons, and the importance of advocating for yourself in the workplace.
What you'll learn:

1. Career growth doesn't need to be linear to be successful.
2. Advocate for yourself personally and professionally.
3. Seize Opportunities

Meet Sarah:
Sarah Corley is the Demand Generation Specialist at Sprout Social. When she isn’t rocking the marketing world you’ll find her A) cooking/baking up a storm, B) with her nose in a book, C) wine tasting, D) playing piano or E) all of the above. Sarah’s claim to fame is setting a Guinness World Record when she worked for Nestle Toll House.

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Join us as we talk:

• career changes,
• what Taly is building at Blink,
• what its like to be female founder,
• being a woman in tech generally,
• transitioning into product management,
• building a platform that allows people to make deeper connections,
• and so much more!

THIS WEEK'S GUEST:

Taly Matiteyahu is the cofounder and CEO of Blink, a voice-first speed dating app, which was inspired by a revelatory experience at a blackout restaurant where Taly befriended fellow diners and felt the power of connecting with others free of looks-driven assumptions.

Taly obtained her Bachelor’s degree from New York University before earning her J.D. from Columbia Law School in 2015. After working at a big law firm in NYC, Taly left legal practice for a more dynamic and innovative role in legal operations, first at Datadog and then at Netflix, before transitioning to work as a Product Manager at a legal tech company.

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Host and Chief Empowerment Officer of Together Digital, Amy Vaughan, tells her story of stepping away from "having it all"—big title, big salary, big clients—and stepping into one of the most meaningful and fulfilling roles as Owner and CEO.

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