Event Alley Show (2013): Recent Episodes
Event Alley Show
It’s the last Event Alley Show of the year and we’re looking forward, ahead to 2014 in the industry we love. We are talking about the biggest trends you should expect to see in the next year and resources you should know about along the way. We’re dedicating this episode to you – our listeners – and we will be thanking you for your support in some very special ways and tuning in live is the only way to win big!
The end of the year is a time to reflect on the good, the bad, the ugly, and the awesome. Join us as we look back on the events that have had the greatest impact on the industry this year, the best of the best, and the things we all hope will change. And make sure to listen to our last installment of Trendspotting in 2013 with correspondent Chad Kaydo.
We’ve talked about the future of events, but what about the space in which they are held? Tune in for the expert’s perspective on how venues will mold and shape themselves for events in 2020, 2030, and beyond. And it’s our final Lightbulb Moments installment of 2013 – and we want to hear the best ideas you’ve throughout the year. The winner gets a $25 gift card to Starbucks for five free coffees on us!
Special Guest(s): Joyce Bromberg, Vice President, Strategy and Research, Convene; Tom Condon, Owner, T. Condon, LLC
Security is a vital component of event success, and even more so in an age of face-to-face and digital threats to safety. Come for a frank conversation with experts on how to protect your attendees from physical harm and to be prepared for public safety, and stay for a new tool revolutionizing tech in Tech This Out.
Special Guest(s): Tom Grilk, Executive Director, Boston Athletic Association and Boston Marathon
As event budgets have tightened and world travel has become more difficult, virtual events have become a vital part of the event landscape. But how do you create memorable experiences and strong connections over the web? Virtual emcees, or virtual concierges, are the key, and you will learn all about the art of virtual engagement in this episode. And we're featuring a new Spotlight On. On what? Tune in to find out.
Special Guest(s): Glenn Thayer, Live and Televised Event Host, Thayer Productions
With the ever changing world of the digital age upon us, how can event professionals keep up with all the best ways to market events? Never fear, Event Alley is here! Catch up with us for this episode on new online marketing tactics and digital tools that can put your event ahead of the rest. And to round out the fun, listen to the latest installment of our Tech This Out segment. Special Guest(s): Dennis Shiao, Director of Product Marketing, DNN
Technology is a hot topic in our industry, but what tools do we need to have in our toolbox to be prepared for any situation? Listen as we discuss resources you need to know about and share unique perspectives on technology in events now and in the future. Special Guest(s): Corbin Ball, Owner, Corbin Ball Associates
We are back for another live show this month from the tradeshow floor! Join us as we learn about Rejuvenate Marketplace in Daytona Beach, Florida, from special guests on the event floor. Join us face-to-face or online for this special episode!Special Guest(s): TBA
We're coming at you for a special show this week live from IMEX America in Las Vegas. We'll be telling you all about the event experience, interviewing special guests from the show floor, and talking to live listeners. Join us face-to-face for this episode because you'll be kicking yourself if you miss it! Special Guest(s): TBA
As millennials grow in 2014 to forty percent of the workforce, we're going to need to know just how to engage them. Join us to discuss marketing to the next generation of event attendees without alienating your current customer base. We'll also be learning about Convene, a great resource for event professionals, in a special spotlight segment. Special Guest(s): Kathi Rabil, CEO, Slice-Works
It’s about strategy. It’s about predicting the industry’s next moves. But more importantly, it’s about invigorating your event through design, format, and content. Tune in as we find out how to keep your event fresh. And check out some great event tech in the next installment of Tech This Out. Special Guest(s): Maarten Vanneste, CEO, Abbit Meeting Support
We’ve all heard the saying, “content is king,” and recently we’ve been hearing “conversation is king.” But what about content marketing? We’re going to explore how the use of content is changing events and how you can use it to better market your events and organization. And tune in for a showcase of the trendiest trends around in Trendspotting with correspondent Chad Kaydo.
Special Guest(s): Dan Berger, Chairman and CEO, Social Tables; Julia Damon, Marketing Communications, Social Tables
What can you expect to find in the architecture of meetings and events in the future? We’re here to help you find out just that — and how you can use that knowledge to your advantage now. And find out about a new up-and-comer in this week’s Movin’ On Up segment. Special Guest(s): Jackie Mulligan, Principal Lecturer and Director of Enterprise, International Centre For Research in Events, Tourism and Hospitality at Leeds Metropolitan University
Social media has become a mainstay in event marketing, putting attendees on notice via Twitter, Facebook, and LinkedIn, but is that all there is to a good social strategy? Tune in for a discussion about which social networks you should be using, creating a comprehensive timeline for event social media marketing, and building engagement over the web. And since it’s our first episode of September, it’s time for Lightbulb Moments, where we’ll hear about the best ideas you’ve heard in the last month. Special Guest(s): Mat Szwajkos, Creative Director, Swig Social
Where do event designers get their inspiration from? And how do we make sure that the design of our event compliments our work instead of taking over the event objectives? Join us as we discuss creative inspiration and its role in events, and hear about the next trends on the scene in our Trendspotting segment. Special Guest(s): Debra Roth, Co-Founder and Creative Director, The Originators
Neuroscience and events are more connected than you might think – and it’s about time we all learned the benefits of considering the brain in business. Join us this week for a conversation about brain-friendly food, content strategies, and meeting space. Special Guest(s): Andrea Sullivan, M.A., President, BrainStrength Systems
We’re bringing you the best in tech as we come to you live from PlannerTech – the foremost conference on event technology brought to you by Liz King Events! Join in the fun with expert interviews on what’s coming next, the chance to get your hands on the newest technologies (virtually of course), and summary of the conference content. Special Guest(s): TBA
It's a very special episode this week as we dive deep into the abyss of event ROI and selling events to the C-Suite. We'll be chatting up an expert on the matter and emphasizing your involvement. Tune in to get your questions answered by our know-it-all and to give us your thoughts in The Spanish Inquisition. Special Guest(s): Susan Radojevic, President, The Peregrine Agency
4:3 versus 16:9? PowerPoint, Keynote or Prezi? If you don’t know the answers, now is the time to spice up your presentations and learn about how to really engage your audience. We’re talking best practices and even a few horror stories in this episode. And check out today's Chef's Table segment to learn more about FLOSS. Special Guest(s): Brandt Krueger, Director, Technology and Video Production, metroConnections
Collinson Media and Events hosts three marketplace events each year – a reverse tradeshow, hosted buyer format featuring high quality education. In this episode, we’ll talk about how Marketplace events got their start, what makes them different from a traditional event, and how education ranks in Collinson’s list of priorities. We’ll also hear from Chad Kaydo for the next installment of Trendspotting. Special Guest(s): Chris Collinson, Chief Strategist, Collinson Media and Events
You hear about it all the time: “Gamification.” But what does it really mean, why should you enlist game theory in your events, and most importantly, how? Tune in this week to learn about spicing up your events with fun and games and to hear the latest in new technology in our Tech This Out segment. Special Guest(s): Elizabeth Henderson, MBA, MEDes., Innovator and Sustainability Expert
It's two days before your event and a hurricane hits. Or even worse, it's two days into your event. How well are you prepared for disaster? Learn from an emergency management expert and planners who have gone through the experience themselves and be ready for a visit from the Spanish Inquisition on this week's show! Special Guest(s): Ruth Gregg, CMP, CGMP, Operations Manager, East West Connection
RFID, NFC, augmented reality, and more. You may have heard about these technologies, but how do you implement them in your events? Join us as we walk you through the microchips, robotics, and the smoke and mirrors. And what's that? Oh, yes, it's time for another addition to the event professional's steamy summer reading list in Bookshelf. Special Guest(s): Stephen Person, Director of Digital and Experiential Strategy, FISH Technologies
Your attendees want it. Your organization needs it. So how do you include corporate social responsibility (CSR) in your meetings and events? We're going to teach you. Tune in for an episode on your best plan for profit, people and planet. We're also diving headfirst into all of the recent industry news that you won't want to miss. Special Guest(s): Amanda Gourgue, MBA, CMP, LEED AP, Chief Meeting Revolutionist, Meeting Revolution
It’s your bonus of the week! Check out the Event Alley Show live and face-to-face from the AIBTM show floor in Chicago. We’ll be interviewing special guests and talking to live listeners. Join us in the Future Events Experience or listen in online. This is a no-brainer! Special Guest(s): Tahira Endean, Director, Production and Creative, Cantrav Services; TBA
We’re coming at you for a special show this week live from the AIBTM show floor in Chicago. We’ll be telling you all about the event experience, interviewing special guests in attendance, and talking to live listeners. Listen in on the fun because you won’t want to miss it! Special Guest(s): TBA
Event education is changing all around us: attendees are no longer looking for a lecture, a one-way conversation, or one style of learning. Join us to find out just how the industry is altering its course and how your event can be more accommodating to the needs of event participants and speakers across the board. We’ll also check in with new tech in Tech This Out. Special Guest(s): Jeff Hurt, Executive Vice President, Education and Engagement, Velvet Chainsaw Consulting
The Event Planner's Dilemma. Two paths diverged in a yellow wood... and you need to make sure you're on the right one! Join us for a discussion about ethics: what the issues are, how to be on the right side, and why you should care. We'll also be listening in to our next installment of Trendspotting. Special Guest(s): Joan Eisenstodt, Founder, Eisenstodt Associates, LLC
It’s time to get your attendees and their friends to do the work for you, and spread your marketing like a virus. Join us for a rundown of new media marketing tactics, onto a ride on The Gravy Train, and then dial in to share your thoughts on making your events go viral. Special Guest(s): Suzanne Carawan, CEO and Interactive Marketing Expert, The Golden Goose Group
Events of the Future. What can we expect from the next 10, 20 and even 50 years in events? Join us as futurists and event innovators discuss events in the next half-century and what you can do now to prepare for them. And don’t forget – it’s the first episode of the month – that means we want to hear your best ideas in Lightbulb Moments! Special Guest(s): Joe English, Creative Director, Intel Developer Forums, Intel Corporation
Maximizing Mobile. Mobile is on the rise at events as one of the best ways to interact with attendees, but how do you make it work for your organization and your goals? We’ll find out just that this week and dish about the newest trends in the industry in Trendspotting. Special Guest(s): Nicola Rossetti, Chief Strategy Officer, etouches
It’s all about the benjamins! We’re going to make you a winner in the sponsorship race this week as we learn from event experts who have created, secured, and implemented great sponsorship packages. We’ll also be bringing you some brand new tech in Tech This Out, so don’t miss it! Special Guest(s): Scott McNearney, Sponsors Chief, SXSW, Inc.
The event industry has taken a few steps to do good for the Earth, now what about that giant leap? In Episode 13, we’ll talk about new tactics to employ to create greener, more sustainable events and how to step up our game as an industry with environmental experts. And stay tuned to hear from the best of the next in Movin’ On Up.
Special Guest(s): Mica Vehik
So you've started your event industry business, but you can only do so much by yourself. How do you branch out of planning events for friends and family and into a whole new list of clients? You'll find out just how to broaden your base this week. And don't forget to join us for our exploration of a new book for event professionals on Bookshelf. Special Guest(s): Jill Drury, Co-Founder and CEO, Drury Design Dynamics
Great Speakers. The quality of your speakers can make or break an event, so why settle for just okay? Tune in and speak up about choosing the best and how to prepare your speakers for greatness. We’re also featuring our next installment of our Lightbulb Moments segment, highlighting the best ideas you heard last month. Special Guest(s): Kitty Leering, Program Director, PICNIC Festival
It’s time for a crash course in engaging the millennial generation, and we are here to help you cross the finish line. We’ll also be getting our tech on for you in our latest Tech This Out segment. Special Guest(s): Curt Steinhorst, Speaker, The Center For Generational Kinetics; George G. Fenich, PhD, Professor, East Carolina University
Ask not what you can do for your country, ask what’s for lunch. At least that’s what you should be asking when it comes to the best of food and beverage at events. It’s gonna be a day to work (and play) with your food. We will also be giving you the opportunity to chime in about bringing home the bacon courtesy of The Gravy Train. Now let’s eat! Special Guest(s): Katie Button, Executive Chef and Co-Owner, Cúrate; Robert Gilbert, Executive Chef of Special Events and Catering Operations, Walt Disney World Resort
Have you been trying to foster creativity and create spaces for innovation at your events? Never fear, Event Alley is here! And check out new twists and turns in the catering world on Chef’s Table. Special Guest(s): Adam Aleksander, Founder, Adam Aleksander Presents; Ken Malquist, Show Director, Disney Events Group Adam Aleksander is a New York based Experiential Designer. He creates unique concepts that integrate with his clients branding and marketing campaign. By utilizing his design background, Aleksander specializes in building out raw or unusual venues with a concept to match. This is the beginning of how he turns ordinary events into memorable experiences. From there on, every aspect of the event is rethought and customized in hopes of creating life-long memories for the guests.
Ken is responsible for the design of a wide range of special events produced by the Disney Event Group. Using the vast creative resources of Disney
Tapping Into New Revenue. What’s the key to creating a profitable event? Multiple streams of revenue of course! Join us as we discuss alternative revenue streams for events and how to develop them. We’re also including our first foray into Lightbulb Moments, featuring the best ideas you have heard in last month.
This week’s show is all about technology. We’re talking creating attendee engagement and engaging technologies and we will be featuring our second Tech This Out segment and an event spotlight. You better not be tech’d out for this episode! Special Guest(s): James Spellos, President, Meeting U.
Planning For Risk. Join us (or head for the hills) as we discuss the risks of planning events and learn something new during the first installment of our Bookshelf segment. Special Guest(s): Dr. Tyra Hilliard, Consultant, Speaker and Trainer Tyra is a professor, speaker, and trainer on the topics of legal and risk management issues in the meetings and hospitality industries. Active in many meetings industry associations, Tyra was recently named PCMA’s Educator of the Year. She has worked in the meetings industry as an attorney, a meeting planner, a catering manager, and an association executive. Her industry experience gives her a unique perspective on the legal and business aspects of meeting and event management.
How do event planners around the world connect and share best practices? In this ever-evolving world, it’s easy to harness the wisdom of your peers all around the world. Tune into Episode 4 as we chat about how to make the most of international connections, recap MPI’s European Meetings and Events Conference in Montreux, Switzerland, and speak to several global event industry experts. Special Guest(s): Steve Mackenzie, Chief Revenue Officer, etouches
Trending In 2013. Tune in for our full coverage of the new year’s hottest trends, with experts weighing in on food and beverage, marketing, design and the economy. And don’t forget to call in and share your predictions and forecasts with us! Special Guest(s): Christine Born, VP, Editorial, Collinson Media and Events; Chad Kaydo, Editor In Chief, BizBash; Sue Pelletier, Editor, MeetingsNet
What’s Happening In Hybrid Events. Join us for Episode 2 as we discuss what works, what doesn’t, where do we see need for improvement, and the new normal in accommodating multiple audiences. We’ll check in with the happenings at the Virtual Edge Institute and air our first Tech This Out segment. Special Guest(s): Michael Doyle, Executive Director, Virtual Edge Institute (VEI)
Event Alley Kickoff Show. To kick off our first show, Liz and Lindsey will treat all of our awesome listeners to your first Lowdown, give an overview of the show, and take calls about your experiences at The Special Event in Chicago, Illinois, PCMA’s Convening Leaders in Orlando, Florida, and the American Inauguration. Don’t worry, it’ll be better than The Phantom Menace. Special Guest(s): Kelly Peacy, CAE, CMP, Senior Vice President, Education and Meetings, Professional Convention Management Association (PCMA)