Let's Do The Right Thing: Recent Episodes
PodcastWorks
Advertising's great and the good share their experiences about navigating new technologies, having to go it alone sometimes, and the ways in which they've always tried to do the right thing. Presented by Adam Hopkinson.
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In order to achieve more meaningful connections, advertisers are manoeuvring from mass broadcast social channels to niche driven spaces, but in order to do this, they sometimes need help opening the right doors. Amy Still has the keys. After years of experience in social-first customer engagement, Amy set up Whisk to redefine the high engagement between brands and communities. This is future-proofing with purpose. Presented by Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
Hosted on Acast. See acast.com/privacy for more information.
What's the mantra for a happy, successful career and why should you never appear on reality TV? On the anniversary of it's release, we revisit the best and worst advice from PHD Co-Founder and industry legend, Jonathan Durden.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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Ideas and insights lead the way in this conversation with the Founder of pioneering tech company, Zappi. Steve Phillips describes himself as a serial entrepreneur, and has been using AI since its inception...only now...Zappi has taken it to another level when it comes to market research. Presented by our very own innovator, Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
Hosted on Acast. See acast.com/privacy for more information.
What's the collective noun for Consultants? A Pipeline? A Bandwidth? How about a Zoo? In July 23, with an array of agency expertise behind them, Rachel Forde and Marco Bertozzi became keepers of The Zoo, a Consultant Collective with a mission to connect experienced professionals with companies who need senior support. Less than a year in, and they already boast over 400 talented specimens, who are delivering projects for clients in a wide range of disciplines. This is a success story with growth at the heart of it, and agility and experience as it's themes. Presented by our very own Johnny Morris (ask your parents) Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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Exploding business myths is all part of the service here at LDTRT, and one of the fallacies we often find ourself returning to, is the notion that you have to be nasty to get on...Au contraire mon petit ami des années 80! The secret to success in this day and age is being someone so nice, people will always feel like they HAVE to work with you. Step forward Saint Betteridge. Alongside his management skills, Saint's genial air has been at the forefront of the digital transformation of the industry, and roles at Time Out, Picnic, and now Scoota, have produced a strategic leader who can inspire results and relationships in equal measure. Presented by the affable, Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
https://www.pursuitcollection.com/stories/%C3%BEetta-reddast-wisdom-for-turbulent-times/#:~:text=But%20there%20is%20an%20Icelandic,it's%20going%20to%20be%20okay!
https://quotefancy.com/quote/2484953/Ichak-Kalderon-Adizes-Some-people-have-something-to-say-Some-people-have-to-say-something#:~:text=Top%20100-,%E2%80%9CSome%20people%20have%20something%20to%20say.,something%20Avoid%20the%20second%20group.%E2%80%9D
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Work-Life balance is a phrase we often hear in the modern workplace, but how about devoting your work to something that gives you so much joy, you never want to switch off? Christina Taylor's energy is matched only by her success, which is phenomenal, and her list of achievements is testament to her dedication and ambition. This is a remarkable conversation with one of the most inspiring people we've ever spoken to. Oh, and she represents one of England's most popular footballers, Mary Earps. Presented by own superstar, Adam Hopkinson.
https://theashcompany.com/
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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Martin Woolley is the Executive Chair of Make Possible, the investment arm of the What's Possible Group, and has investments in a bunch of startups, including Project Five, the UK's first Commerce Data and Media Specialist. This is an episode packed with insights and opportunities, and when Commerce Data rules the world, you'll remember where you were when you heard this podcast. Presented by our own data guru, Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
Hosted on Acast. See acast.com/privacy for more information.
To celebrate our 60th episode, we speak to an industry legend, Simon Daglish. Dags' career has seen him go from GCap, to Channel 4, to Fox Interactive, to ITV, but his work is only half the story. In his spare time he's raised £5m for charity, and many who've worked with him cite him as the best person they've ever worked for.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
Hosted on Acast. See acast.com/privacy for more information.
In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders.
Honor Black is one of the founders of Maiden Cricket, a company designing and creating clothing specifically for those aged 8-17, but the brand's objectives go beyond helping girls feel accepted in the world of cricket. Instead, it aspires to enable long-term change in the sport. And by the way, Honor is just sixteen. Presented by Adam Hopkinson. Recorded in 2023.
https://maiden-cricket.co.uk/
https://www.instagram.com/maiden.cricket/
https://www.internationalwomensday.com/Fundraising
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In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders.
Mindy Gibbins-Klein is a tour de force of energy and positivity. Through keynote speaking, training, and coaching, her work has helped over 1000 thought leaders to get books and articles published and to become sought after speakers. The fact that her philosophies have won acclaim across the world is proof that her ideas are as infectious as her personality. Presented by Adam Hopkinson.
https://mindygk.com/
https://www.giving1percent.com/
https://www.internationalwomensday.com/Fundraising
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In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders.
Kate Cox is the CMO of BrightBid, an ad tech company using the latest technology to create amazing results for advertisers. Prior to this, Kate has been the CMO at Moneypenny and GoDaddy. She has an MBA from the Berlin School of Creative Leadership, and is the Co-author of the IPA's New Models of Marketing Effectiveness 'From Integration to Orchestration'. For anyone requiring knowledge around driving rapid growth in business, this is essential listening. Presented by Adam Hopkinson.
https://www.internationalwomensday.com/Fundraising
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Ian Millner is the Chair and Co-Founder of Iris Worldwide, a leading marketing agency, doing extraordinary things and operating as an alternative to the ad-led supergroups. This is a conversation with ideas and people at its core, and it's clear that part of Ian's success is down to his passion for enabling cultures driven by creativity and curiosity. For anyone thinking about starting their own agency, this is an absolute must-listen. Presented by Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
Hosted on Acast. See acast.com/privacy for more information.
Kuba is the founder of Kuba & Friends, a new agency bringing together the best of brand thinkers. He was one of the founders and creators of the Eve sleep brand, and as Business Director at Channel 4, he ran the multi award-winning Super-humans, Paralympics campaign. Kuba is a rare breed of those who can both develop and execute great ideas, and this is an episode full of insights from the mind of a creative dynamo. Presented by our own indefatigable genius, Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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Ian Harris knew agencies had money. He knew agencies wanted to spend money. So, Ian Harris built a business where their money could be spent well. Agency Hackers was set up in 2017 to enable agencies to learn from best practice, and be inspired by some of the brightest in the industry. With live and online events, they now cover areas such as HR, client services, marketing, operations, and agency leadership. This is a special listen for anyone with an appetite for knowledge. Presented by the omniscient, Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
Hosted on Acast. See acast.com/privacy for more information.
The story of Cream is a fascinating one, and it's no wonder those leading the way are people of enterprise and integrity. Cream is a full service advertising agency, that not only creates business growth for clients, but also seeks to build a more sustainable and equitable future for everyone. If you want your business fit for purpose in 2024, listening to this is a good place to start.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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In the first of the three interviews with ITV management, we speak to Business Development Director, Jason Spencer. From writing quiz questions for daytime TV, to presenting at the network's celebrated Palooza, Jason tackles every career move with the same effortless aplomb, and he seems tailor-made for a life at ITV. He's from the south, but his spirit is in Manchester, he's a business leader that never stops thinking about the communities he's serving, and he has a huge appetite for innovation, alongside good old-fashioned event television. Presented by our very own Dickie Davies, Adam Hopkinson.
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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For strategic leadership, there are few in the world of advertising that can hold a candle to Nick Manning. Nick is the co-founder of Manning Gottlieb OMD, was CEO at Ebiquity, and in 2018, he established Encyclomedia, with the aim of improving accountability and transparency in today’s complex industry. This is one of the most compelling conversations you'll ever hear about the state of advertising. Presented by our very own standard bearer, Adam Hopkinson.
Nick's article that's referenced in the interview: https://the-media-leader.com/nick-manning-the-ana-programmatic-study-exposes-a-car-boot-sale-market/
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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Omar Oakes combines his passion for journalism with his vast experience of the UK and international media industry, and as Editor at the Media Leader he's well placed to provide insights on future trends. In this episode we discuss media platforms, the economic landscape, consumer behaviour, and the evolving characteristics of agencies and their workforces. This is an all-encompassing conversation and a must-listen for anyone with half an interest in the future of advertising. Presented by our very own soothsayer, Adam Hopkinson.
https://the-media-leader.com/category/features/tmlpodcast/
https://the-media-leader.com/
https://www.maplestreetcreative.co.uk/
https://www.pashn.media/
https://radioworks.co.uk/
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Warmzilla was founded by family members back in 2017 and has grown to become one of the UK's fastest growing home services brands. It's disruptive character, aligned with an all-encompassing knowledge of the sector has produced an incredibly strong identity, with a language and charm that's as engaging as it is unique. Just days before their first TV ad went live, we spoke to Founder, Matthew Powell about his motivations, the diversification that lies ahead, and about the incredible charity work that Warmzilla undertake. Presented by our own little pilot light, Adam Hopkinson.
https://www.warmzilla.co.uk/
https://www.youtube.com/channel/UCO84ObwRL_Vk-DW8VDgJTdQ
https://radioworks.co.uk/
https://www.pashn.media/
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Leadership is often about navigating changing tides, but for Lady Val Corbett, it's about making sure everyone has a boat. Empowered by her late husband's legacy of prison reform, Val continues his good work with her Prisoner Re-integration programme, The Corbett Network, alongside her Professional Women's Network. This is a conversation fuelled with insight and passion that will light a flame for greater opportunities for all. Presented by Adam Hopkinson.
https://ladyvalnetwork.biz/
https://www.robincorbettaward.co.uk/
https://www.thecorbettnetwork.com/
https://radioworks.co.uk/
https://www.pashn.media/
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To celebrate our 50th episode, we welcome a legend of the industry. Stevie Spring's illustrious career glitters with some of the UK's biggest and best known brands. On top of this, she's a Fellow of both the Institute of Practitioners in Advertising and of the Marketing Society, and holds an honorary doctorate for services to business. This is a remarkable listen that takes us from Stevie's first experience on a Board, aged 16, through her time as Chief Exec at Clear Channel, and her incredible revitalisation of Children In Need. Presented by our own luminary, Adam Hopkinson.
https://radioworks.co.uk/
https://www.pashn.media/
Anyone born post 1990 may find it hard to believe the mythology of having to be nasty to be successful, but for the rest of the us, the bastard in the shoulder pads was always the image of a wealthy winner. How times change. As our fourth series nears it's conclusion, one major take-away is how wonderfully charming icons of the industry have become; few more so than Helen Gorman. Helen's been a pioneer for life/work balance, a champion of creativity, and a master strategist with a track record of growing global brands, and she's currently Managing Partner at the consultancy with the Midas touch, Let's Reset. This is a lesson in how to future-proof your business. Presented by our own, endearing industry legend, Adam Hopkinson.
https://letsresetplus.com/
https://radioworks.co.uk/
https://www.pashn.media/
Of the most commonly used words in this episode, 'people' comes out top, and for those that know Ed Cyster, for those that have worked with him, or for those that have spent any time in his company, that'll come as no surprise. People seem to come top of every agenda that Ed has. It's why he's such a focused recruiter, and how he's built the 4Media Group into the number one broadcast consultancy in the States; by volume, and by clients. This is a whirlwind conversation on how to launch and grow a business with staggering speed and phenomenalsuccess. Presented by Adam Hopkinson.
https://radioworks.co.uk/
https://www.pashn.media/
As a business you believe in diversity. You keep it in mind, you applaud it when you see others doing it well, and you never miss an opportunity to share your support. But, if you don't walk the walk, you're in danger of losing more than your reputation. What you need right now is two things; firstly, the courage to never be afraid to ask, and secondly, this roots to branch conversation with the wonderfully inspiring Keisha Townsend Taitt. It's forty of the most important minutes in your life that you'll never regret giving up, and a vital reminder to us all that, a little like JFK's inaugural address, we should all be asking ourselves, not what inclusion can do for our brands, but what our brands can do for inclusion. Presented by Adam Hopkinson.
Further Info
Target - https://apnews.com/article/target-pride-lgbtq-4bc9de6339f86748bcb8a453d7b9acf0
Bud Light - https://edition.cnn.com/2023/05/23/business/target-lgbtq-merchandise/index.html
Skittles Pride - https://www.skittles.com/pride
https://radioworks.co.uk/
https://www.pashn.media/
I ain't going on no plane fool! Is what Adam Hopkinson said when we began talking about a miniseries, profiling some of the consumer behaviour and creative work that's being done in the States. So it was with some irony that we found ourselves talking to Anson Sowby, who's not only one of the most charismatic and humble leaders we've ever spoken to, he's also a close personal friend of Mr T. This is a brilliant conversation that focuses on the entertainment industry, the gaming sector, and exit strategies. So, if you're interested in good business practice, if few others can help, and if you can click on the link, maybe you can learn a lot from... The Anson Team...
https://radioworks.co.uk/
https://www.pashn.media/
Our miniseries of discovering the best business practice in the States continues with a brilliant story about inclusive branding and packaging. Katherine Pereira is a Strategist, specialising in Brand Identities, and through a personal insight, she was able to come up with a simple concept to engage a cosmetics range with 86 million underserved American consumers. Hosted by everyone's favo(u)rite Yankophile, Adam Hopkinson.
https://radioworks.co.uk/
https://www.pashn.media/
Wayne is Mr Programmatic. People talk about his in-depth technical knowledge, how he knows the industry and it's players like no else, and how his experience and connections make him an invaluable strategic asset. Also by the way, and we quote here, 'he's one of the nicest people ever'. This is Programmatic 101, Stateside. Presented by the well travelled, Adam Hopkinson.
Wayne's Podcast: https://www.theadpod.com/
https://radioworks.co.uk/
https://www.pashn.media/
Lee Puri is the Co-Founder of the world's biggest programmatic partner, MiQ. Together, with Gurman Hundal, he's built the media partner into a sustainable business, using data analysis and insights to drive meaningful outcomes for clients. Lee has an entrepreneurial streak underpinned by a tenaciously strategic mind, and it's fascinating to hear how he and Gurman have upscaled the company to a global level. Hosted by Adam Hopkinson.
https://radioworks.co.uk/
https://www.pashn.media/
In 2020, Laura and Kate decided they'd done their time in the agency and media world, and they were ready to start working on their greatest passion: people. Turning the tables on traditional recruitment, Liberty Hive set out to offer a modern solution to hiring methods, using a technology led platform to connect media, marketing and mar-tech specialists and businesses in the most efficient way possible. Added to this, they've also built an online community, offering coaching and webinars, and they're a leading light in salary transparency, demonstrating the vital role that the recruitment sector can play in bringing diversity and equality to the workplace. Presented by the ever urbane, Adam Hopkinson.
Salary Transparency Article
https://www.libertyhive.com/blog/opening-the-debate-on-salary-transparency#:~:text=In%20the%20UK%2C%20a%20salary,reality%20in%20the%20UK%20soon.
Kate's Sponsorship Page for Swimming the Bosporus Strait
https://www.justgiving.com/page/teamclarkie-swim
https://radioworks.co.uk/
https://www.pashn.media/
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Mel is a leader with an impeccable CV, having plied her trade on both sides of the agency / media fence. From the early days, she applied her entrepreneurial skills with a keen eye for detail, and it's that combination of flair and focus, alongside an innate ability to build relationships wherever she goes, that has seen her flourish as a business transformation leader and operations specialist. Presented by the perpetually appealing, Adam Hopkinson.
https://radioworks.co.uk/
https://www.pashn.media/
Andrew's career has seen him take on Senior Commercial roles at Global, IPC, Primesight and The Guardian, and he's now Managing Director at the premium podcast hosting and monetisation platform, Adelicious. He specialises in performance management and commercial strategy, but he seems to have achieved what he has through developing teams and leading them with humility and passion. Presented by the ever congenial Adam Hopkinson.
https://radioworks.co.uk/
https://www.pashn.media/
John-Paul is a problem solver. His career has seen him head-up roles in Sales, Marketing, and Business Development, and he's now using all that expertise and knowledge to run the show at Seika Media, a company dedicated to results. With a curated service that sources, vets, and sets up hundreds of programmatic deals in one Deal ID, it's a business model that gives the buyer a differentiated supply source, and greater control over where their ads are served. This is a conversation that covers huge amounts of agency and digital ground, but one of the words most used, is 'love': a great testament to John-Paul's infectious enthusiasm for media.
Hosted on Acast. See acast.com/privacy for more information.
Lindsey loves television. But quite unlike her fellow enthusiast, the idle Mike Teavee, Lindsay is awash with ideas and and knowledge. She's a fellow of the Marketing Society, an Honorary Fellow of the IPA and a member of the Marketing Group of Great Britain. She also holds and has held Senior Roles in some of the most prestigious media organisations and if we were to compare her to any of the Roald Dahl characters, a more fitting persona would be that of the superhuman Matilda Wormwood. This conversation covers strategies, innovations, and data, as well as some of Lindsay's TV recommendations, and it's a must-listen for Planners everywhere; from Hawkins, Indiana to Richmond, Surrey.
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Since beginning her career at Dennis Publishing, Julia Linehan has been at the heart of the changing digital media landscape. She's held major commercial roles, both agency and media side, and since 2012, she's poured her (considerable) energy into The Digital Voice, a PR agency with an incredible people first philosophy. Julia is also a co-founder of SPILL, an industry group of like-minded people who've said no to alcohol... or who are at least...sober curious.
Hosted on Acast. See acast.com/privacy for more information.
Duncan has lived and breathed brands for the best part of three decades; an entrepreneur and PR agency owner with a talent for taking products to market and building global reputations. He's also one of the busiest people we've ever spoken to on Let's Do The Right Thing, yet at the heart of all his success is taking time out to recharge. If you need a reminder of the value, benefits, and possibilities in having a life/work balance, this is the episode for you.
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Shaun Martyn had a vision to create a world where people would have fair and equal access to opportunities, and the genesis of this world would be cricket. Over the years, his initiative has worked with cricketers from all corners of the globe; Vanuatu, New Zealand, Australia, Afghanistan, Nigeria and Rwanda, and how the talented individuals involved have taken their chance and given so much back is as inspiring as it is heart-warming. This is the story of Fairbreak.
In 2020 Dan Cresta put his natural skill of bringing people together, and with his business partner, Gemma Greaves, set up Nurture, an agency that specialises in connecting people, ideas and experiences. Their mission is to create compelling content that's engaging and relatable and it's fitting that his story is too. This is a funny and infectious conversation that meanders through the notion of perfection, to the world of media, and even takes in how Adam's favourite ads were inspired by the Mel Brooks film, Blazing Saddles.
Hosted on Acast. See acast.com/privacy for more information.
To mark IWD, Radio Works hosts a double bill of inspiring individuals.
Sylvia Enotiades is UK Head of Influencer Marketing Agency, IZEA, a company that develops technology to connect brands and creators. In this episode she talks about the strategies that go into creating authentic content and the latest ROI measurements for influencer marketing. It's a captivating listen that traces Sylvia's journey from being an intern at Ogilvy to holding one of the most innovative roles in advertising.
Hosted on Acast. See acast.com/privacy for more information.
To mark IWD, Radio Works hosts a double bill of inspiring individuals.
Verica Djurdjevic is the Chief Revenue Officer at Channel 4, recruited from the planning-led media agency, PHD. Verica took over during the lockdown of winter 20, and has guided the biggest youth-reach medium through the changes in viewing behaviour, whilst at the same time developing new opportunities offered by evolving platforms. Through her experience and skillset she has given the channel a revived purpose and this is a fascinating insight into the mind of a leader navigating one of the most complex media channels with strategy and execution in perfect harmony.
Hosted on Acast. See acast.com/privacy for more information.
In this Industry Talent special, we hear from Darren and Liz. Both shared a background in marketing and the agency world, before joining forces in 2019 to launch Conker, a company that finds talent for senior roles. They discuss qualifications, how consumer habits have changed, the demand for a new type of leader, and how their secret to success is something called a Partnership Charter.
Hosted on Acast. See acast.com/privacy for more information.
A transformational business leader, driven by improving work environments, culture, and wellbeing. Suki is a CEO who speaks with clarity and enthusiasm about her work and inspires resilience and best practice. She's also a Charity Campaigner in Cancer and Mental Health. This is a must listen for any incumbent or aspiring CEO.
Hosted on Acast. See acast.com/privacy for more information.
You know the Churchill Dog? (Reply in the appropriate way)
You ever want to create that kind of branding that sinks into the conscience of the public?
Bet you're wondering what the thought process was?
Well, this is the story of the Creative behind it all. It's a fascinating forty minutes and an insight into the kind of energy and enthusiasm it takes to enjoy a career littered with success. Interested?
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
In this episode we explode the myth of getting ahead by getting nasty. Ruth Mortimer is one of the most influential voices in the industry. She manages leadership programmes, business directors in all corners of the world, and she runs a global education business. If she wished it so, many minions would jump through flaming hoops at her command. Instead, the former archaeologist eschews the age-old ways and breaks her own ground with a mix of intellect, wit, and charisma. Dig in.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
It's a complete coincidence that on the day RadioWorks has a Christmas do, we're releasing this episode about a brand in the low and no alcohol category. It's an intriguing sector that seems to follow rather than lead shifting consumer behaviour, and in Digital Lead, Stephanie Foxley it has a convincing champion. Presented by the eternally civil, Adam Hopkinson.
This interview was recorded whilst Stephanie was still at Strykk.
From taking student shows to Edinburgh, to taking on the world with an award-winning musical; this is an infectious and fascinating conversation with a Global Marketing Director with an insatiable appetite for live events. From AKA, to immersive theatre, to now working with Back To The Future on Broadway. Sounds heavy? Weight has nothing to do with it...
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
From taking student shows to Edinburgh, to taking on the world with an award-winning musical; this is an infectious and fascinating conversation with a Global Marketing Director with an insatiable appetite for live events. From AKA, to immersive theatre, to now working with Back To The Future on Broadway. Sounds heavy? Weight has nothing to do with it...
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Imagine you owned four of the five billboards in a street. Then the street got closed, and you had no advertisers. Impossible to recover from, right? Not if you're Karen Stacey, the CEO at Digital Cinema Media. Through supportive leadership and strategies of great clarity, Karen has made DCM a leading light in how to navigate, not just a business, but an industry, out of a pandemic. This is a conversation of tremendous insight, and it's no wonder Karen has been nominated for Media Week's Leader of Year.
https://www.mediaweekawards.co.uk/finalists/karen-stacey
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
In recognition of Matthew Dearden's nomination for Media Week's Leader of the Year, we revisit this conversation with a master of strategy. The CEO and Founder of Alight Media shares his expertise on management disciplines and all things OOH.
https://www.mediaweekawards.co.uk/finalists/matthew-dearden
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
As the editorial lead for the UK's most prominent marketing title and event, Russell Parsons is a trusted authority on issues and trends. In this episode, he discusses the need for greater diversity, talks about a desire to see apprenticeships offered at agencies, and calls on the sector to get qualified.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Jack Peagam is undoubtedly one of the UK's hardest working entrepreneurs. He and his business partner have just raised half a million pounds for their new start-up, Linkup, at the same time as continuing to grow their online fitness platform, Active. What motivates him? What inspires him? And how does he find the time? Presented by Adam Hopkinson.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Cadi Jones, Dhruv Baker, and Mike Anderson share their best advice on getting out there, how to ask for a pay rise, and the importance of understanding your value to a business.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Companies make billions each year by collecting information about consumers, but what does the consumer get out of it? Until Oliver Southgate launched Get My Slice, nothing. Discover how the consumer is reclaiming their data in this fascinating conversation with an exceptionally experienced digital leader.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Laricea is a Marketing Specialist who joined the Boohoo Group earlier this year. She talks with infectious clarity and conviction about how she's evolving brands like Dorothy Perkins, and what's most fascinating is everything that's going on behind the scenes. This is a must listen for anyone interested in the creativity of brand purpose.
Laricea's book, A Brand's Purpose...Less Unicorn, More Zebra? can be purchased here: https://www.amazon.co.uk/dp/B08V41CTXG
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Claire Ferreira is one of the most formidable individuals we've spoken to on Let's Do The Right Thing. For the last two years, she's been building a global, online community that seeks to eradicate imposter syndrome by a coming together of shared skills and specialisms. This is a moving and inspirational story for all.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
With a business philosophy of creativity and hard work, Lee has managed games, studio relations, and new IP throughout his career, and has created unique campaigns across many hit franchises. In this conversation he shares his experiences, including a collaboration between Gorillaz and Pac Man.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
The What's Possible Group was founded out of The Specialist Works in the summer of 2021, and with the appointment of Mark Connolly, they gained a business leader with an extensive portfolio of success across all media disciplines. This is a fascinating insight into an agency at the top of its game.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
VCCP was founded on the principles of integration around ideas rather than channels. In this episode, Deputy Chief Strategy Officer, Clare Hutchinson shares stories from a career that's provided invaluable insights for her clients; from global campaigns to understanding the consumer's emotional attachment to salad cream.
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Alchemist Founder, Duncan Tickell specialises in transforming media brands through digitally led diversification. In this episode he talks to Adam about print media, and declining sales versus the growth in footprint.
Recorded in 2019
Founder and Managing Partner at Jones Chase Employment Lawyers, Dean Jones set out his stall for the company to have the best working environment it possibly could, including giving all staff forty days holiday a year. In this conversation with Adam, he talks about the challenges of doing the right thing, and how he's been inspired by the struggles of his clients.
If you've been affected by any of the issues discussed in this programme, please seek professional advice.
Employment Lawyers: https://joneschase.com/
IPA Legal Advice: https://ipa.co.uk/membership/member-services/advice-support/legal/
Samaritans: https://www.samaritans.org/how-we-can-help/contact-samaritan/
Recorded in 2019
Inspired by her experiences at marketing and public relations giant, Ogilvy, Amy Williams then went it alone and founded Good-Loop; an agency that didn't just have doing the right thing as it's additional value, but as it's purpose.
Recorded in 2019
A must listen episode for leaders in the modern workplace. Sally discusses how to hire the right person in the right role, how to channel positivity after a bad experience, and what to expect when going it alone.
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One of the most intuitive minds in the industry, Jonathan Durden, talks about his career so far; including the founding of his 12 billion dollar media agency network, PHD, and his best and worst leadership advice.
Recorded in 2019
Adam chats to experienced Senior Executive, Pedro Avery, on the subject of taking a leap of faith. Pedro shares his insights from a career that's spanned three decades, and specialised in commercial strategies and business development. This is a fascinating conversation with one of the most innovative minds in the industry.
Recorded in 2019
Fascinating conversation with the CEO of the game-changing digital marketing agency, RocketMill. Sam discusses his long-held desire to run his own business and the struggles he and his brother faced during those early days. A must-listen for anyone involved in start-ups or the digital space.
Recorded in 2019.
Co-Founder of the Media Consultancy firm, Digital Fuse, Nick Weatherall boasts an impressive track record of building world class growth and monetisation strategies. Here, he talks about his leadership role and the digital landscape.
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Founder of the UK's number 1. Business & Tech Networking Event, Erica Stanford shares her experiences of launching the project back in 2018. Plus, she reveals her passion for cryptocurrencies and puts Adam straight on how funny his jokes really are.
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Matt Longley is the driving force behind a new kind of advertising agency, Mobsta. Specialising in digital and mobile ad sales, Mobsta were recently ranked number 1 location provider in Mediacom UK trials. In this conversation, recorded in 2019, we revisit Matt's groundbreaking vision for the industry.
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Cadi Jones is a Commercial Director at Beeswax and Co-Founder of social enterprise, WomenPresent.com. In a candid and inspiring conversation, this innovative and pioneering leader talks about her career to date and shares her winning mantra.
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A leader in national and global territories, Scott Bender has an extensive media sales background and for the last six years has been a Partner at New York based, Prohaska. In this compelling conversation, Scott shares his visionary thinking on the programmatic sector and how best to build a successful career.
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A lesson in entrepreneurial re-invention. Dhruv Baker had a career in media sales before winning Master Chef in 2010. From there he set out to learn from the best, and with his business partner, Tom Whitaker, built the award-winning charcuterie, Tempus.
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Been there. Seen it. Done it; Mike Anderson shares the fascinating and funny stories from his time in media and tech. After a remarkable career in newspapers, sitting on the Boards of both Associated Newspapers and News UK, Mike took his creative flair to data technology, launching the incredibly successful Chelsea Apps. As well as being a Senior Advisor to a number of companies, Mike is currently CEO at The DOTTT.
This conversation was recorded in 2019.
See acast.com/privacy for privacy and opt-out information.
An engaging and visionary leader in the world of marketing strategy, Kathleen Saxton talks openly about her life and her quest to improve well-being in the work place. Kathleen is a co-founder of both Psyched and Advertising Week Europe, and as well as being an accredited psychotherapist she sits on the Board at ChildLine. This interview was recorded prior to Sep 20 when Kathleen closed The Lighthouse company to take up the role as Executive Vice President and Managing Director at MediaLink.
If you suffer from some of the issues discussed in this episode, help and advice can be found via the NHS website: https://www.nhs.uk/conditions/stress-anxiety-depression/mental-health-helplines/
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A progressive force in the evolving digital landscape, Michael Hand has long believed in augmenting smart technology with smart thinking. From papers to pixels, he talks about his time in advertising and how he combines his forward thinking with one foot firmly rooted to his past.
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