The Matter Blogcasts: Recent Episodes

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Today we are bringing you a special Halloween episode, telling the story of Maia LaPerle, a junior copywriter, preparing to start her new job at Stardrift. As Maia takes an office tour with her colleagues, she starts hearing faint but sinister whispers.

What could they be saying? Should Maia run or figure out what’s going on here? Get ready to explore these sounds and more with Maia staring in ... E1 of Unearthly Whispers.

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In this colorful episode of "In This Corner...", we shine a spotlight on Sarah Delahunty, a talented motion graphics designer and animator hailing from Salem, MA. As a pivotal member of the Gusto team, we dive into Sarah's creative journey, her integral position within the Gusto team, and how her artistic expertise plays a crucial role in enhancing brands at Matter Communications. Join us on this episode as we unravel the captivating narrative of the creative force behind the scenes in the world of branded content.

Follow us on social media @letsgusto for further information.

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Embark on the second part of this two-part journey of brand affinity exploration with Jay Acunzo—a visionary in marketing and creativity. Discover how to define yourself with confidence while crafting content that holds significance for your career, company, and community as Jay shares his profound insights. Known for his expertise in meaningful content creation, Jay delves into the essence of building authentic connections that resonate deeply.

Join us in this enlightening conversation that uncovers the strategies and mindsets needed to make your content matter. As we explore the dynamics of brand affinity, this episode sets the stage for an inspiring two-part series that promises to elevate your understanding of impactful content.

To learn more about his expertise and journey, visit his website at https://jayacunzo.com/ and follow him on social @jacunzo

Watch the full interview on our YouTube channel: https://www.youtube.com/@LetsGusto

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In this episode, we shine the spotlight on Post-Production Producer, Mandy Lawson—a driving force within the Gusto team based in the Newburyport office.

Step into Mandy's world and learn about the incredible work she does behind the scenes to breathe life into brands through compelling video and audio services.

Join us as we explore Mandy's video journey, her role in shaping brands at Matter Communications, and the fascinating world of post-production in this captivating episode of "In This Corner".

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Join us for a captivating episode of Going Rounds with...featuring Ivanna Cuesta Gonzalez, the creative force behind the soundscapes of the ACLU of Massachusetts podcast "Freedom Unfinished". Listen as Ivanna shares her insights into the art of sound design and composition, revealing how her music breathes life into powerful narratives of social justice and more.

Through Ivanna's words and music, we explore the intricate process of sound design, gaining a deeper appreciation for the profound impact it has on storytelling. Ivanna's unique perspective sheds light on the challenges and triumphs that shape her work and the pivotal role music plays in amplifying stories. Tune in to discover the sonic world Ivanna crafts and its transformative effect on narratives.

Learn more about Ivanna here

Follow us on social media @letsgusto for further information

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Embark on a two-part journey of brand affinity exploration in part one of two episodes with Jay Acunzo—a visionary in marketing and creativity. Discover how to define yourself with confidence while crafting content that holds significance for your career, company, and community as Jay shares his profound insights. Known for his expertise in meaningful content creation, Jay delves into the essence of building authentic connections that resonate deeply.

Join us in this enlightening conversation that uncovers the strategies and mindsets needed to make your content matter. As we explore the dynamics of brand affinity, this episode sets the stage for an inspiring two-part series that promises to elevate your understanding of impactful content.

Stay tuned for part two as we continue this insightful conversation with Jay Acunzo.

To learn more about his expertise and journey, visit his website at https://jayacunzo.com/ and follow him on social @jacunzo

Watch the full interview on our YouTube channel: https://www.youtube.com/@LetsGusto

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Join us for another episode of Going Rounds as we step "In This Corner" with Senior Motion Graphics Designer and Animator, Joe Skoniecki from the bustling Boston office.

Tune in as we sit down with Joe to get an inside look at who he is and the incredible work he does on the Gusto team. From crafting mesmerizing visual narratives to infusing brands with a dynamic edge, Joe brings his unique artistic flair to every project. Discover the artistry and dedication behind Gusto's mission to elevate brands, not just as a standalone entity but as an integral part of Matter Communications' holistic approach to brand transformation—and Joe does this best through motion graphics and the magic of creating unforgettable brand experiences.

Follow us on social media @letsgusto for further information.

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This week, The Forum Presents..."5 Lessons on Creativity We're Learning (so far) in 2023."

Article Link: https://www.letsgusto.com/blog/5-creative-problem-solving-lessons-to-learn-2023

Follow us on social media @letsgusto for more fun content.

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Join us on the latest episode of Going Rounds as we step "In This Corner" with Nicole Bedard, the Art Director at Gusto. As the first graphic designer on the video team, Nicole walks us through her journey at Matter Communications while sharing her passion for design and joy that comes with enlightening clients using artistry that breathes life into branded content.

Tune in as she divulges her experiences mentoring fellow designers on the growing (and Emmy winning!) Gusto Motion Graphics team while telling valuable lessons learned throughout her inspiring journey.

Don't miss this insightful conversation with Nicole Bedard, where her design mastery (and personality) takes center stage.

Follow Nicole on IG @nco119

Follow us on social media @letsgusto for further information

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Ding Ding! It's time for another special episode of the Going Rounds, titled "The Pride Behind Our Gusto" We join host Jeanette Courts as she delves into the experiences of LGBTQ employees working in a corporate environment. Throughout this thought-provoking episode, we explore the intersection of identity and professionalism, shedding light on the unique challenges and triumphs that LGBTQ individuals face while navigating the corporate world.

Our guests for this enlightening conversation are Kyle Faneuff, Joe Skoniecki, Blair Nodelman, and other esteemed Matter employees who openly share their personal journeys and insights. Listen as they share their stories of resilience, growth, and finding their voice, offering valuable lessons and advice for listeners on embracing authenticity in the workplace.

Tune in for a heartfelt, inspiring, and informative conversation that offers valuable insights for anyone passionate about the intersection of queer identity, creative work, and the human experience.

Join us on this creative journey! It's all love here on Going Rounds!Follow us on social media @letsgusto

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Ding ding! It's time for another episode of "Going Rounds with..."—where we spotlight people we admire and the work that inspires us. Today, we're giving the mic to our favorite audio engineer, Trent Toner.

Trent fell in love with recording when his band at Virginia Tech went into a studio for the first time to record an album. Five years and one failed attempt at being a rock star later, Trent put down his guitar and went back to college where he earned a degree in the Recording Arts and began his career forward.

Hear the backstage life of an audio engineer, what that job means, and how Trent went from a rock star to an audio king.

Join us on this creative journey! It's all love here on Going Rounds!

Follow us on social media @letsgusto

Follow Trent @rianhunterproduction

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Joining us "In This Corner" today is none other than Project Manager extraordinaire, Colter Beote! He's been with Matter for a decade and has seen it all - from Gusto's humble beginnings (three people in a cramped Newburyport office!) to now employing two dozen people across the country.

Colter may not have any fancy nicknames (yet), but let's call him the "Project Puncher" here for all the amazing work he's done. When he's not managing projects, he's reminiscing about his two homes - Salem, Massachusetts, and Pemaquid, Maine.

Salem may be known for its witch trials and Halloween festivities, but for Colter, it's where all the important places are - like his childhood friends and family. Speaking of Halloween, Colter's never outgrown it and loves to dress up with his daughter. Last year, he was a lobster and she was a stick of butter. Cute, huh?

And then there's Pemaquid, where Colter's family rented the same vacation house for years. They loved it so much that when the house next door went up for sale, Colter's parents bought it. Now, it's a special place for his family to visit in every season.

So, grab some Halloween candy or a Maine lobstah and get ready for another knockout episode. It's "Going Rounds" with our bud Colter Beote!

Follow Colter on IG @coltercolter

Follow us on social media @letsgusto for further information

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Welcome to Going Rounds, the official Gusto podcast.

This week, The Forum Presents..."You are Not Alone: Creating a Sense of Belonging with Branded Podcasts."

Article Link: https://www.letsgusto.com/blog/creating-a-sense-of-belonging-with-branded-podcasts

Within the Going Rounds podcast feed, you can expect three formats which include our employee spotlight series called, “In this corner..." where you’ll hear stories from the Gusto champions.

The other two formats include our Gusto blog series (known as “The Forum presents”) and “Going Rounds with,” which will spotlight individuals we admire and work that inspires us.

Join us on this creative journey! It's all love here on Going Rounds!

Follow us on social media @letsgusto for more fun content.

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Ding ding! Round 2!

For our next "Going Rounds with..." episode—where we spotlight people we admire and the work that inspires us—we are turning the mic on our team to chat with the women of Gusto for International Women's Day.

Our Podcast Producer, Jeanette Harris-Courts, brings all six of the women from this team together to discuss what it's like to be a creative woman in the production, writing, and design industry. Voices heard on this recording:

Jeanette Harris-Courts - Podcast Producer (Denver based)

Mandy Lawson - Post-Production Producer (Boston/Newburyport based)

Nicole Bedard - Art Director (Boston/Newburyport based)

Sarah Delahunty - Motion Graphics Designer and Illustrator (Salem based)

Maia Laperle - Junior Copywriter (Portland based)

Beth York - Senior Development Producer (Boston based)

Join us on this creative journey! It's all love here on Going Rounds!

Follow us on social media @letsgusto

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Ding ding! This episode represents our first in the "Going Rounds with..." format of the show, where we spotlight people we admire and the work that inspires us.

Today, our own Senior Producer Gabe Gerzon gets in the ring with Stephen Kelleher, an award winning graphic designer for brands like Google, Meta, Apple and – wait for it – Gusto! That's right, you'll get to hear the inside story of the birth of Gusto, Stephen's creative process, the core tenets of good logo design and much, much more.

Join us on this creative journey! It's all love here on Going Rounds!

Follow us on social media @letsgusto

Check out Stephen and Studio K https://studiok.co/

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Welcome to Going Rounds, the official Gusto podcast.

This week...The Forum Presents...Brand Affinity, Binge-Worthiness, and You. Article Link: https://www.letsgusto.com/blog/brand-affinity-and-you

Within the Going Rounds podcast feed, you can expect three formats which include our employee spotlight series called, “In this corner..." where you’ll hear stories from the Gusto champions.

The other two formats include our Gusto blog series (known as “The Forum presents”) and “Going Rounds with,” which will spotlight individuals we admire and work that inspires us.

Join us on this creative journey! It's all love here on Going Rounds!

Follow us on social media @letsgusto for further information

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Welcome to Going Rounds, the official Gusto podcast

This week...in this corner...we're hearing from Senior Producer, Gabe Gerzon.

Within the Going Rounds podcast feed, you can expect three formats which include our employee spotlight series called, “In this corner..." where you’ll hear stories from the Gusto champions.

The other two formats include our Gusto blog series (known as “The Forum presents”) and “Going Rounds with,” which will spotlight individuals we admire and work that inspires us.

Join us on this creative journey! It's all love here on Going Rounds!

Follow us on social media @letsgusto for further information