Hashtag Pay Me: Recent Episodes
Cynthia Ruff
Host & Creator Cynthia Ruff left her job pricing CEO’s salaries to help content creators price their work with confidence. In this podcast, she’ll feature topics like contract terms, negotiation, pricing your work, pricing strategy, and how to maximize your monetization as a content creator. Never question your worth as long as you create ✨ Hang out with us on social @hashtagpayme
There's no such thing as a free post! Free product makes all influencer work more expensive and while free product has been getting a bad wrap, there are positive things to taking free product when partnering with brands. In this episode, we'll talk about the negatives, positives, and strategies to take free product and turn it into paid brand deals. To price your base rate, check out our free baseline rate calculator at https://hashtagpayme.com
As a creator, you have to tune into reading contracts especially if you find these three things in there that you should be charging for. When you don't have an agent to do this for you, it's important to know what you expect when you see these clauses in a contract. Those three things are whitelisting, exclusivity, and reshoots. In this episode, we walk you through the "gotchas" that you may overlook that keep you from capturing money from a deal and how you can negotiate the deal to be in line with your expectations. If you need help calculating your baseline rate, check out our FREE calculator at https://hashtagpayme.com. We spent 18 months gathering data from brands, agencies and other creators to build a calculator so that you never question your worth as long as you create.
What do you need to take into consideration when pricing your work as a creator? There are three key things that you need to have an understanding of to make sure you're capturing your value in the market correctly. Those three things are your reach, niche, and technical ability. In today's episode, we walk through how you can evaluate each of these three levers, concepts to think about as you take it into consideration for evaluating your contribution, and strategies to employ on your channel to expose these metrics. If you know how each of the three key things affects your baseline price, then you know immediately whether or not the paid deal is worth it. We know calculating this can be difficult which is why members of our list get first access to our baserate calculator that goes live on July 31st. Sign up by visiting https://hashtagpayme.com.
The first podcast to exclusively talk about creator pay and helping you maximize your monetization. Host and content creator Cynthia Ruff left her job pricing CEO's salaries to help creators price their work with confidence. She's taken the foundations of corporate pay and negotiation to help creators truly understand the value they bring to the table. Over the last 18 months, she's been developing calculators and demographic reports to help creators charge what they're worth in the social media world. In this podcast, she chats about all things creator pay strategy, contract nuances, and how to maximize your monetization whatever that looks like for you. Never question your worth as long as you create. Join our mission at https://hashtagpayme.com