Wise Practice Podcast

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Are you making business decisions based on actual data, or are you chasing whatever shiny idea feels promising this month?

When your practice has one great month followed by one disappointing month, it can be hard to know what is really working. You might invest more money in marketing, hire another therapist, or make a major change without having the numbers to support that decision.

In this episode, I'm sharing the 12 key performance indicators, or KPIs, that every private practice owner should be tracking. These numbers can help you identify problems earlier, make calculated decisions, understand whether your marketing is paying off, and create more consistent growth in your practice.

We'll talk about the intake numbers that matter, including new inquiries, conversion rates, and no-show percentages. I'll also explain how to measure the real value of your Google Ads, what to look for inside Google Search Console and your Google Business Profile, and why revenue alone does not tell the full financial story.

For group practice owners, we'll also cover payroll, operating expenses, therapist caseloads, client churn, and average length of stay. These metrics are not about judging your team. They are tools that help you start better conversations, improve the client experience, and make thoughtful decisions about the health of your practice.

You do not have to track everything perfectly overnight. Choose one number from this episode and start there. What we consistently measure is much easier to understand, improve, and grow.

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02:58 Why Your Practice Growth Feels Inconsistent 05:23 Why Measuring Your Numbers Matters 08:28 Intake KPIs Every Practice Should Track 10:36 Conversion Rates and Intake No-Shows 13:52 Marketing KPIs and Google Performance 17:18 Revenue, Payroll, and Operating Expenses 20:49 Therapist Caseloads and Client Churn 23:42 Average Length of Stay and Final Takeaways

Show Sponsor Ubuntu Freelancers

What happens when a potential new client calls while you're in session?

Maybe they leave a voicemail. Maybe they don't. Either way, there's a good chance they'll call another practice.

Every missed enquiry is someone looking for help, and every delayed response is a missed opportunity to grow your practice.

Ubuntu Freelancers specialises in helping therapy practices build dedicated intake and administrative support teams who answer calls, respond to enquiries, schedule appointments and create an exceptional first impression for every client.

Because Ubuntu Freelancer's focus's on behavioural health organisations, they understand what great client care looks like from the very first interaction.

Wise Practice listeners receive five complimentary hours of onboarding support with every successful placement. Simply mention the code WISE when you book your Discovery Call at www.ubuntufreelancers.com.

Links and Resources

Free Webinar: 10 Proven Strategies to Grow a Christian Private Practice [ August 25th ] Registration is required, so be sure to save your spot here!

Join the Wise Practice Community (The Wise Practice Community will open for enrollment August 26–28.)

Wise Practice Summit

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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What if the thing keeping your practice from growing isn't your marketing, your website, or how hard you're working?

Y'all, most practice owners already know a whole lot about what they should be doing. The hard part is actually following through when you're trying to make every decision, solve every problem, and carry the weight of the business by yourself.

In this episode, I'm talking about why community may be the missing piece in your practice growth. I'm sharing how support, accountability, and honest feedback changed my own journey from solo practice owner to group practice leader. We'll also talk about why more information isn't always the answer and how having the right people beside you can help you move forward with more confidence.

You were never meant to build your practice alone.

Watch on YouTube

01:46 Free webinar invitation 02:47 The hidden reason your practice isn't growing 05:18 Why practice ownership can feel so lonely 07:48 How community changed Whitney's business 11:00 Why information alone doesn't create growth 13:44 Every season of growth requires support 17:12 Inside the Wise Practice Community 19:28 Enrollment dates and webinar details

Show Sponsor Ubuntu Freelancers

If you became a therapist to help people, but now spend your evenings answering emails, managing schedules, chasing paperwork and trying to keep your practice running, you're not alone.

Ubuntu Freelancers helps therapy practices build dedicated remote administrative teams, so practice owners can spend less time managing the business and more time caring for clients.

Unlike general staffing agencies, Ubuntu focuses on work with therapy practices and behavioural health organisations. They understand the unique demands of mental healthcare and carefully match practices with experienced Virtual Assistants, Intake Coordinators, Executive Assistants, Billing Specialists and Client Care Coordinators who become a trusted extension of your team.

As a special offer for Wise Practice listeners, Ubuntu Freelancers will cover the first five hours of onboarding support with every successful placement. Simply mention the code WISE when you book your Discovery Call.

Visit www.ubuntufreelancers.com to learn more.

Links and Resources

Free Webinar: 10 Proven Strategies to Grow a Christian Private Practice [ August 25th ] Registration is required, so be sure to save your spot here: https://www.wisepracticeconsulting.com/events/10-proven-strategies-to-grow-a-christian-private-practice

Join the Wise Practice Community The Wise Practice Community will open for enrollment August 26–28. https://www.wisepracticeconsulting.com/community

Wise Practice Summit

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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Y'all, building a successful private practice is not about chasing every new idea or reacting to every little problem. It is about creating steady habits that help you lead well, make smart decisions, and keep moving forward when things get hard.

In this episode, I'm sharing five habits I consistently see in effective practice owners. We're talking about staying consistent, developing leaders instead of simply managing employees, knowing your numbers, expecting change, and staying grounded in your faith.

I'm also sharing honest examples from my own practice, including hiring through turnover, building a leadership team, tracking the data that actually matters, and learning not to make every decision based on emotion.

Whether you are a solo practice owner or leading a growing team, these habits can help you build a practice that is sustainable, profitable, and aligned with the work God has called you to do.

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1:35 Welcome and Why Private Practice Feels Harder 4:02 Five Habits of Effective Leaders 6:56 Choose Consistency Over Constant Change 10:39 Build Leaders, Not Just Employees 14:32 Know Your Numbers 18:45 Expect Change Instead of Resisting It 22:42 Stay Grounded in Something Bigger 24:54 Recap of the Five Habits 25:38 Wise Practice Summit and Closing Thoughts

Show Sponsor Aria

This episode is brought to you by Aria, the practice automation platform.

You did the work. You billed for it. But did you actually collect it?

If you take insurance, the gap between the care you delivered and what actually lands in the bank can be wider than you think. Aria's reporting shows you that gap in plain numbers: what you charged, what you collected, and what's still sitting unpaid.

No more wondering where it went.

Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way.

See where your money's going at https://www.heyaria.com/wise.

Links and Resources

Wise Practice Summit

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

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What do you do when private practice feels heavier than usual?

In this solo episode, I'm sharing honestly about the fear, stress, uncertainty, and pressure so many practice owners are carrying right now. From shifting caseloads and money worries to personal grief, leadership challenges, and the weight of caring for a team, this season has felt like a lot.

If your practice feels hard right now, you are not alone.

I'm talking about what I've been seeing in the private practice world, what I've been walking through personally, and how we can respond with faith, grace, community, and grounded rhythms instead of fear, overworking, or avoidance.

Y'all, this is a real and honest conversation about leadership, faith, hard seasons, and remembering that this will not last forever.

I also share why community matters so deeply right now and invite you to join us at the Wise Practice Summit, October 8–10 in Nashville, Tennessee.

Watch on YouTube

04:04 Fear, caseload struggles, and money stress 05:11 Whitney's honest update on a hard season 09:24 You are not alone if your practice is struggling 10:33 What not to do when things feel hard 12:16 Facing hard things with compassion and grace 13:36 Why practice owners need community 17:15 Finding rhythms that ground you 18:11 Remembering everything is a season 22:02 Wise Practice Summit invitation

Show Sponsor Aria

This episode is brought to you by Aria, the practice automation platform.

You did the work. You billed for it. But did you actually collect it?

No more wondering where it went.

Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way.

See where your money's going at https://www.heyaria.com/wise.

Links and Resources

Wise Practice Summit

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

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Y'all, marketing your practice does not have to mean spending a fortune and hoping something sticks.

In this episode, I'm joined by Joshua Brummel, co-founder of Therapy Flow, to talk about practical marketing tactics that are low-cost, high-impact, and actually worth your time as a practice owner.

We get into email marketing, reactivating past clients, networking in a way that feels more natural, creating content that can be repurposed across multiple platforms, lead magnets, SEO, and why your website still matters so much.

Joshua brings such a clear and helpful perspective on what is working in marketing right now, especially for group practice owners who want to be intentional with their time, energy, and money. If you've been wondering how to get more consistent with your marketing without overcomplicating it, this conversation is going to give you some really practical places to start.

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05:22 Marketing Tactics That Actually Create ROI 06:30 Why Email Marketing Still Works 09:24 How to Make Email Marketing Easier 12:16 Reactivating Past Clients 13:15 Networking With a Real Purpose 17:37 Repurposing Content for More ROI 19:11 Lead Magnets and Low-Cost Client Conversion 23:04 Why Volume Matters in Marketing 27:51 Website and Google Business Optimization 29:23 How TherapyFlow Helps Practice Owners

Show Sponsor Aria

This episode is brought to you by Aria, the practice automation platform.

You did the work. You billed for it. But did you actually collect it?

No more wondering where it went.

Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way.

See where your money's going at https://www.heyaria.com/wise.

Meet Joshua Brummel

Joshua is the Co-Founder of Therapy Flow, a marketing and CRM company. With over 8 years of experience working in the private practice space, he has played a pivotal role in helping practice owners build seven-figure businesses by driving marketing success for thousands of clients.

Therapy Flow is known for its ability to help therapy practices launch paid ads. Having managed more than $3 million in ad spend, they know how to not only generate consistent clients but also ensure a return on investment. Joshua is the author of 'The Flow,' a newsletter with over 15,000 weekly readers. and host of group practice con, a practice owner conference designed for 7-figure practices.

Joshua's Resources

Therapy Flow Instagram Facebook LinkedIn

Links and Resources

Wise Practice Summit

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

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Are you investing in marketing for your therapy practice but wondering if it's actually working?

In this episode of the Wise Practice Podcast, I'm joined again by Neal Samudre, founder of Sambright, to talk about what practice owners really need to know before they decide to start, stop, or change their marketing strategy.

We talk about why marketing is not a quick fix, how long you should give SEO or Google Ads before making decisions, and why practice owners need to understand their data instead of making choices out of fear or frustration. Neal breaks down the key numbers to watch, how to establish a baseline, and why feedback between you and your marketing partner matters so much.

We also talk about the cost of inaction. Because if people in your community cannot find your practice, they cannot get the help they need.

In this episode, we cover:

➡️ How to know if your marketing is working ➡️ Why you need an experimental mindset with marketing ➡️ How long to stick with SEO or Google Ads ➡️ What feedback to give your marketing partner ➡️ Why practice owners need to track inquiries and conversions ➡️ The difference between marketing problems and intake problems ➡️ Why outsourcing SEO and Google Ads can be better than hiring in-house ➡️ The cost of doing nothing in your practice growth

If you are a Christian practice owner who wants to grow wisely, make better marketing decisions, and understand what your data is actually telling you, this conversation is for you.

Watch on YouTube

00:00 Sponsored by Aria 05:23 Meet Neal Samudre 07:06 Is your marketing actually working? 11:28 How long to give SEO and Google Ads 17:37 What data practice owners should track 26:41 In-house marketing vs. outsourcing 30:03 The KPIs that matter most 42:34 When marketing works but intake is broken 43:55 The cost of inaction

Show Sponsor Aria

This episode is brought to you by Aria, the practice automation platform.

You did the work. You billed for it. But did you actually collect it?

No more wondering where it went.

Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way.

See where your money's going at heyaria.com/wise.

Meet Neal Samudre

Neal Samudre is the founder of Sambright, a digital marketing firm that helps health and wellness practices get more qualified inquiries with Google Ads, SEO, and AI search. He is also a former CMO, the author of the book "Start From Joy," and is a regular speaker on joy and personal development. He lives with his wife and children in Nashville, TN.

Neal's Resources

Sambright

FREEBIE: Is Your Marketing Actually Working?

Links and Resources

Wise Practice Summit

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

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Before you cut another expense in your practice, ask yourself this: what is it costing you not to have it?

In this episode of the Wise Practice Podcast, I'm joined by Julie Herres, founder of GreenOak Accounting, to talk about making wise money decisions in your private practice.

Y'all, this has been a challenging year for practice owners. So many of us are feeling the pressure around finances, growth, staffing, marketing, and knowing where to invest our money. It can be tempting to start cutting costs just to feel more in control, but not every expense is the problem.

Julie and I talk about how to look at your numbers with more clarity, how to know whether an expense is actually helping your practice grow, and why cutting something that saves you time or brings in revenue can sometimes cost you more in the long run.

We also get into the habits of successful practice owners, including tracking your data, reviewing your finances regularly, surrounding yourself with the right experts, and making sure your personal lifestyle does not put pressure on your business.

If you've been feeling nervous about money, unsure what to cut, or wondering where to invest next in your practice, this conversation will give you some practical things to think through.

In this episode, we cover:

Why practice owners are feeling more cautious about money right now * The difference between cutting costs and cutting growth * How to think about ROI beyond just dollars * Why tracking your numbers matters so much * What successful practice owners are doing differently * When it's time to get professional help * How to protect your practice from financial stress

Julie and the GreenOak Accounting team will also be joining us at the Wise Practice Summit in Nashville, Tennessee, October 8–10. If you want to be in the room with other faith-based practice owners and experts who can help you grow with wisdom and clarity, I would love to see you there.

Watch on YouTube

07:10 What to consider before cutting expenses 16:28 The importance of tracking your numbers 20:44 Habits of successful practice owners 27:44 Focusing on what actually moves the needle 30:59 Financial advice for practice owners right now 35:03 How to connect with GreenOak Accounting

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

Meet Julie Herres

Julie Herres has helped hundreds of private practice owners gain financial freedom. Founder of GreenOak Accounting, the country's largest firm serving healthcare private practices, Julie is an accountant, consultant, speaker, author of Profit First for Therapists and host of the Therapy for Your Money podcast.

Julie's Resources

Website Facebook Instagram LinkedIn Free Consultations

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What if building your practice alone isn't strength, but isolation?

Y'all, practice ownership can feel lonely real quick. You're making decisions about money, hiring, marketing, systems, leadership, and growth while also trying to stay grounded in your values and your faith.

In this episode, Amy Dover wraps up her Wise Practice Podcast takeover with a conversation for Christian practice owners who feel called to build something bigger but are tired of carrying it all by themselves. Amy shares the unique tension of running a faith-aligned business, why community matters so much for practice owners, and what changed in her own practice when she stopped making every decision from gut feeling and started leaning into support, strategy, and wise counsel.

She also talks about the real cost of isolation, the spiritual importance of being sharpened by others, and why managing is not the same as thriving.

Watch on YouTube

4:13 Why Practice Owners Need Community Too 6:02 The Unique Tension Christian Practice Owners Carry 8:04 The Real Cost of Building Alone 9:46 The Spiritual Cost of Isolation 11:29 What Community Changed in Amy's Practice 14:53 Managing Is Not the Same as Thriving 16:45 Who Built to Last Is For 19:50 Built to Last Mastermind Details 21:23 How to Join Built to Last 22:40 Final Encouragement for Practice Owners

Show Sponsor SamBright

Time for a quick shoutout to our sponsor, SamBright.

How many hours did you spend on marketing this week? Tweaking your website, wondering why your SEO isn't moving, trying to figure out if your Google Ads are doing anything at all?

For most practice owners, the answer is too many. And the frustrating part is, it still isn't filling your therapists' schedules the way it should.

SamBright takes all of that off your plate. SEO, Google Ads, local search run as one system with one goal: more qualified calls from people who are ready to book.

You focus on running your practice. They focus on making sure more clients find you. Book a call at https://www.sambright.com/schedule.

Amy Dover's Resources

Built to Last: The Solo to Group Mastermind

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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What would you tell yourself if you could go back to the very beginning of your group practice?

Y'all, that question will make you think.

In this episode, Amy Dover is taking over the podcast again as part of her June series on group practice ownership. Amy is a licensed marriage and family therapist, owner of Dover Counseling Services in southeastern Alabama, and a Wise Practice consultant with over a decade of experience building and leading a group practice.

Today, Amy is talking about what she would do differently if she were starting a group practice all over again. And her answer might surprise you. Before the systems, the compensation models, the hiring processes, or the spreadsheets, Amy says the first thing she would tell herself is this: find your people.

Amy shares the honest lessons she has learned about money, scarcity mindset, hiring, leadership, people-pleasing, and stepping out of the therapist role and into the CEO role. She also talks about the spiritual side of practice ownership, including what it looks like to stop striving, trust God with the outcome, and build a practice that is sustainable instead of exhausting.

If you are a Christian practice owner who feels like you are trying to figure it all out alone, this episode is going to feel like a deep breath.

Watch on YouTube

4:39 What Amy Would Tell Herself Before Starting a Practice 9:09 Money Mistakes and Compensation Lessons 11:03 Scarcity Mindset and Financial Fear 12:12 Why Profit Can Honor God 13:55 Hiring Lessons for Group Practice Owners 16:21 People-Pleasing vs. Practice Needs 18:24 Stepping Into the CEO Role 20:36 Why Busyness Is Not Faithfulness 22:16 Learning to Stop Striving

Show Sponsor SamBright

This episode is sponsored by SamBright, the marketing growth partner for your practice. You didn't start a practice to spend your evenings figuring out why your ads aren't converting. You built it to help people.

SamBright handles the growth side, so you don't have to think about it. Their team builds and manages your SEO, Google Ads, and local search presence. For larger practices, they even nurture clients with their email and SMS marketing.

Most clients start seeing new client calls within 30 days of launch.

If you want to get back to running your practice by offloading the marketing, book a call at sambright.com/schedule. That's https://www.sambright.com/schedule.

Amy Dover's Resources

Built to Last: The Solo to Group Mastermind

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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Amy Dover is taking over the Wise Practice Podcast for this special June series, and today she's talking about one of the biggest milestones in private practice: hiring your first therapist.

In this episode, Amy shares the story of hiring her first clinician, the mistakes she made early on, and what she wishes someone had told her before she stepped into the role of employer and leader. She talks honestly about the difference between simply adding another therapist and actually building the systems, expectations, contracts, culture, and leadership foundation your practice needs to grow well.

If you're a solo practice owner wondering whether it's time to hire, this conversation will help you think through your referral pipeline, your readiness to lead, your values, your infrastructure, and the fear that can sometimes keep you stuck.

Amy also shares about her upcoming mastermind, Built to Last: Growing from a Solo Practice to a Group, for Christian practice owners who are ready to make their first hire or grow beyond their first team member.

Watch on YouTube

5:02 The story behind Amy's first hire 7:18 Why "get busy, hire" is not enough 8:21 The danger of hiring without systems or a roadmap 10:08 Hiring without a contract 12:37 Why your first therapist needs clear direction 13:28 How to know if you're not ready to hire 17:39 What readiness to hire actually looks like 19:39 When hiring becomes a faith question 22:37 Built to Last: Growing from Solo Practice to Group 24:08 Early bird discount and registration details

Show Sponsor SamBright

Today's sponsor is SamBright, and if you've ever paid for SEO or Google Ads and felt like you had nothing to show for it, stick with me for a second.

Most marketing agencies sell you one channel. They measure success with impressions and click reports that don't tell you whether your phone actually rang. That's the problem, not you.

SamBright runs SEO, Google Ads, and AI search together because that's how clients make decisions now. They even run email and SMS marketing for larger practices. One system covers multiple channels. And every Monday morning you get a plain-English update on how it's going.

If your practice's caseloads should be fuller than they are, book a call at sambright.com/schedule.

Amy Dover's Resources

Built to Last: The Solo to Group Mastermind (Grab $50 Off if you register before June 12th)

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

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Leading a practice can feel lonely in a way most people don't fully understand.

In this special Amy Dover takeover episode, Amy kicks off a four-part series for the month of June by naming something a lot of practice owners feel but don't always say out loud: the loneliness of leadership.

Whether you're a solo practice owner or leading a group, there are decisions you carry that your spouse, friends, team, or even other business owners may not be able to fully understand. You're holding clinical complexity, financial responsibility, ethical decisions, leadership pressure, and for Christian practice owners, faith and calling too.

Y'all, that is a lot to carry.

Amy shares honestly about a hard season in her own practice when Dover Counseling became a seven-figure practice, the culture began to shift, and she found herself sitting alone in her office trying to figure out what had gone wrong. She talks about the pain of leading through that season, the decision to move from 1099 to W2, and the relief that came when she finally found consulting and community with other practice owners who truly understood.

This episode is for the practice owner who looks like she's holding it all together but feels alone behind the scenes.

Watch on YouTube

4:07 Why practice owners need time with other practice owners 6:17 Amy Dover begins part one of the June takeover series 6:51 The loneliness of leading a practice 10:45 Amy's seven-figure practice milestone and culture shift 15:30 Moving from 1099 to W2 and the cost of change 16:55 The unique loneliness of Christian practice ownership 25:30 Built to Last: Growing From a Solo Practice to a Group

Show Sponsor SamBright

This episode is brought to you by SamBright, the growth solution for practices that want to get found.

Here's what most practice owners don't realize: your patients aren't just Googling anymore. They're asking ChatGPT. They're clicking the first ad they see. They check your Google Maps listing in about ten seconds.

If you're not showing up across those places, those calls go to someone else. Simple as that. SamBright runs SEO, Google Ads, and AI search optimization together as one system. For larger practices, they even run your email and SMS marketing. It's built for your practice and managed by their team, every week.

Book a discovery call at sambright.com/schedule.

Amy Dover's Resources

Built to Last: The Solo to Group Mastermind (Grab $50 Off if you register before June 12th)

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

Wise Practice Masterminds

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I'm usually the one asking the questions around here… but in this episode, Laura Long flips the script and interviews me about something I know so many of y'all are thinking about right now:

What does it actually look like to build income streams beyond the therapy room?

We got real about the journey behind Wise Practice, the fears and risks that came with starting something new, and the tension so many therapists feel when they know they're called to more but aren't sure where to begin.

This isn't one of those "just create passive income" conversations. We talk honestly about the emotional resistance, identity shifts, mistakes, faith, burnout, and risk-taking that come with building something outside your private practice.

I also share the story of how Wise Practice was born, the seasons where I doubted myself, and what I wish I had known before stepping into entrepreneurship.

If you've had an idea sitting on your heart for years, this episode might be the push you need to finally take the next step.

4:13 Laura Interviews Whitney on Building Multiple Income Streams 8:47 The Moment Whitney Knew She Had to Start Wise Practice 13:17 Leaving Everything Behind and Starting Over 17:57 The Reality of Building an Online Business 23:30 Why "Passive Income" Isn't Actually Passive 32:14 Advice for Therapists Who Want Another Income Stream 38:46 Entrepreneurship Requires Risk 43:19 Inside the Call to More Mastermind

Show Sponsor Simplified SEO ($50 Off Strategy Sessions)

If you're not quite ready for ongoing SEO services but know you need direction, a strategy session might be exactly what you're looking for.

At Simplified SEO Consulting, our strategy sessions are designed to give you clarity, confidence, and a clear plan forward.

We take a deep dive into your website, your goals, and your current visibility, then provide actionable recommendations you can implement right away.

This is perfect for private practice owners who want expert guidance without a long-term commitment.

Right now, we're offering $50 off our SEO strategy sessions for listeners of this podcast. If you've been feeling stuck or unsure what to prioritize next, this is a great first step. You can book your session at https://simplifiedseoconsulting.com.

Laura's Resources

Call to More Handout

Mastermind Group Page

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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What if the next step in your practice isn't more clients… but something completely new?

In this special Wise Practice podcast takeover, Laura Long joins the show to talk about multiple income streams for therapists, how to know when you're ready to expand, and why "passive income" usually isn't as passive as social media makes it sound.

From supervision and teaching to consulting, intensives, and online business ideas, Laura shares practical ways clinicians can grow without burning themselves out.

If you've been feeling pulled toward "something more," this episode is for you.

Watch on YouTube

4:24 Why therapists start wondering "what's next?" 14:02 The truth about "passive income" for therapists 20:26 4 categories of alternative income streams 25:00 Clinical expansion ideas beyond group practice 34:16 Green lights and warning signs before starting something new 40:33 Practical next steps to explore your ideas 43:57 Laura shares the Called to More Mastermind

Show Sponsor Simplified SEO

10% Off Local SEO (Duration of Contract)

If you're a local private practice owner, your visibility in your specific community matters more than anything else.

Local SEO is what helps your practice show up when someone searches for services like yours in your area, and it can make the difference between a full caseload and being overlooked. At Simplified SEO Consulting, we focus on helping helping professionals dominate their local search results through strategic optimization, content, and ongoing support.

We understand how important it is to connect with clients in your community, and we build strategies that support long-term growth.

For podcast listeners, we're offering 10% off our local SEO services for the entire duration of your contract.

If you're ready to become more visible in your local area, you can learn more at https://simplifiedseoconsulting.com

Laura's Resources

Call to More Handout

Mastermind Group Page

Links and Resources

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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Y'all ever feel that little knot in your stomach when it's time to talk about money with a client?

Like you know you're called to this work… but charging for it still feels uncomfortable?

In this episode, I'm sitting down with Beth Rontal, a clinical social worker and documentation expert who has helped thousands of therapists turn their clinical work into clear, compliant notes that actually protect their practice and their income. But what we really get into is something so many of us wrestle with and don't always say out loud… the guilt around getting paid.

We talk about why that guilt shows up, especially for those of us who see this work as a calling, and how to shift your mindset so you can serve your clients well without burning yourself out in the process.

Beth also shares practical, real-world strategies around cancellation policies, no-shows, and getting paid in a way that's both firm and relational. Y'all, this is the kind of conversation that can change how you run your practice day to day.

If you've ever struggled with setting boundaries, enforcing your policies, or just feeling confident asking for what your time is worth, this one's for you.

0:00 Sponsor: Simplified SEO 1:30 Episode intro: why cancellation policies matter 5:50 Meet Beth Rontal + her background 8:10 Therapist guilt around charging clients 9:30 "You're getting paid for your time" mindset shift 13:43 Building a clear cancellation policy (what actually works) 18:00 What counts as an emergency (and what doesn't) 26:27 Getting paid consistently (and why upfront matters)

Show Sponsor Simplified SEO

If you already have a website and some marketing in place but aren't seeing the results you expected, it might be time to take a closer look at your SEO strategy.

At Simplified SEO Consulting, we offer personalized consulting packages designed to help private practice owners understand what's working, what's not, and exactly what to do next. Whether you need help with keyword strategy, content planning, or improving your search visibility, we guide you step by step so you can make confident, informed decisions.

Right now, we're offering 10% off our SEO consulting packages for listeners of this podcast.

This is a great option if you want expert insight without committing to a full-service plan. To learn more or get started, visit simplifiedseoconsulting.com.

Meet Beth Rontal, LICSW

Beth Rontal LICSW, did not set out to become The Documentation Wizard. She spent 20 years as a theater costume designer before answsering a higher calling to become a trauma therapist. For over two decades, she has helped thousands of therapists transform their clinical intuition into clear, compliant documentation that passes audits and protects both client confidentiality and therapist income. She developed these skills while supervising clinicians and helping to create a mental health clinic's first digital documentation system. As a nationally known documentation expert, Beth's trainings, forms, and consultations provide structure and clarity that translate clinical work into notes reflecting high-quality care. She continues to maintain her clinical practice in Boston, MA.

Beth's Resources

Website Facebook Instagram TikTok LinkedIn Get Paid Without the Guilt – 13 Practical Tips for Psychotherapists to Protect Their Income

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Y'all ever feel like you've got a really good idea… but no clue how to actually turn it into income?

Maybe you've thought about creating a course, writing a book, or building some kind of passive income stream—but it just feels overwhelming. Or maybe you've tried, and it didn't go the way you hoped.

In this episode, I'm sitting down with Jenny Melrose to talk about what it really looks like to build something outside the therapy room that actually works. Not just more content. Not just more followers. But a strategy that leads to real growth.

We're getting into where therapists get stuck when it comes to passive income, why your audience matters more than your idea, and how to create something people will actually buy without feeling salesy.

If you've ever thought, "I know I could be doing more… I just don't know where to start," this one's for you.

Watch on YouTube

05:00 Meet Jenny + her story 11:24 Where to start with passive income 16:00 Why email lists drive sales 24:00 Social media vs real growth 27:39 Simple strategy to sell your offer

Show Sponsor Simplified SEO

If you're a therapist or private practice owner trying to grow your business online, you've probably heard that SEO matters, but figuring out where to start can feel overwhelming. That's where they come in.

Simplified SEO Consulting specializes in helping helping professionals increase their visibility on Google in a way that feels ethical, sustainable, and aligned with your values.

They don't believe in shortcuts or one-size-fits-all strategies. Instead, they create customized SEO plans designed to help you attract the right clients consistently over time.

To make it easier to get started, they're currently offering a waived onboarding fee for our foundational SEO programs, which is a $350 value.

If you've been thinking about investing in your long-term growth, this is a great place to begin. You can learn more at https://simplifiedseoconsulting.com

Meet Jenny Melrose

Jenny Melrose is a business strategist and host of the Practice to Profit podcast, where she helps entrepreneurs turn inconsistent income into sustainable, CEO-level growth. She specializes in helping solopreneurs simplify their strategy, focus on the metrics that actually matter, and build businesses that support their life—not consume it. Jenny is known for breaking down complex ideas into clear, actionable steps that create momentum without burnout.

Jenny's Resources

Website Listen to Jenny's Podcast

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Y'all… if your website feels confusing, overwhelming, or just not bringing in the right clients… this one might hit a little too close to home.

Because the truth is, most practice owners don't have a marketing problem. They have a messaging problem.

In this episode, I'm sitting down with Kris Jones to talk about something that can completely change how your practice grows without adding more to your plate.

We're talking about story. Not fluff. Not branding buzzwords. A clear, simple way to communicate what you do so the right clients actually say, "This is exactly what I've been looking for."

If you've ever wondered why people land on your website and don't reach out… or why your marketing feels like a full-time job… this conversation is going to give you a totally different way to think about it.

And honestly, it might just simplify everything.

Watch on YouTube

02:14 The Missing Piece: Your Story 06:04 Meet Kris Jones + What She Does 10:22 What StoryBrand Actually Is 15:34 You're Not the Hero — You're the Guide 22:01 Why You Need One Clear Problem 28:03 The 5-Second Website Test

Sponsor Wise Practice Summit 2026

If you're in a season of big decisions, feeling stuck, or carrying the weight of leadership, the Wise Practice Summit was created for you. It's a space for faith-based practice owners to step away from the day-to-day, gain clarity, and realign their practice with their life and calling.

Right now, you can grab $100 off your ticket with our Early Bird pricing through May 1.

You don't have to figure this out alone.

Meet Kris Jones

In a world where most business owners are drowning in marketing tactics, Kris Jones discovered something shocking: a single, well-crafted story can replace all your marketing and double your sales. As the founder of Red Door Stories and a hand-selected mentee of StoryBrand's Donald Miller, Kris has perfected the art of turning expertise into irresistible messaging that sells.

Kris Jones' Resources Website Instagram Facebook LinkedIn Grab the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients Book a Money-Making Messaging Call

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If you've ever tried to lead your practice well while your real life feels heavy… this one's for you.

Because let's be honest, y'all—no one teaches you how to run a business, care for clients, honor your faith, and carry your own hard season at the same time.

In this conversation, I'm joined by Rebeca Gilbert, and we're talking about what it actually looks like to build a sustainable therapy practice when life doesn't let up. Not in theory—but in the middle of real pressure, grief, and uncertainty.

We get into the tension so many of us feel… When does showing up for your clients become too much? How do you know when it's time to keep going—and when it's time to step back? And what does "success" even mean when your priorities shift?

Rebeca shares her story of navigating private practice during an incredibly heavy season, and how it reshaped the way she thinks about boundaries, income, time, and calling.

This episode is a reminder that sustainability isn't a fixed formula. It's something you reevaluate in every season.

And sometimes, being faithful doesn't mean getting bigger. It means slowing down, adjusting your expectations, and building a practice that actually supports your life—not just your business.

If you've been feeling stretched, tired, or questioning what's next… I think this conversation is going to meet you right where you are.

Watch on YouTube

6:00 Meet Rebeca Gilbert 9:00 Life Changes: Her Husband's Cancer Diagnosis 14:40 When It Became Unsustainable 18:00 Deciding to Step Away from Practice 25:00 Rebuilding After a Hard Season 29:00 Redefining Success + Sustainability 31:30 Final Encouragement for Therapists

Sponsor Wise Practice Summit 2026

Right now, you can grab $100 off your ticket with our Early Bird pricing through May 1.

You don't have to figure this out alone.

Meet Rebeca Gilbert, LPC (GA), LMHC (FL), EMDR-C, ACS

Rebeca Gilbert is a Licensed Professional Counselor and somatic trauma therapist serving women in Florida and Georgia, specializing in EMDR, Brainspotting, and body-based trauma care. She is a faith-centered private practice owner who helps clients and clinicians move out of survival mode by honoring nervous system regulation, ethical care, and sustainable rhythms of work and rest. Rebeca bridges neuroscience, somatic wisdom, and Christian faith to challenge hustle-driven models of success in therapy and business. Her work invites clinicians to build practices rooted in safety, stewardship, and trust rather than fear or burnout.

Rebeca's Resources

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If marketing your practice feels uncomfortable, you're not alone.

Y'all, most of us didn't get trained in this. We thought we'd be sitting with clients… not figuring out websites, messaging, and how to get found.

In this episode, I'm talking with Bianca Hughes about how to market your practice in a way that actually feels natural and not salesy. We get into why therapists avoid marketing, how imposter syndrome shows up, and what really helps clients find you.

Here's the big takeaway. Marketing isn't about performing. It's about being clear on who you help and being yourself.

Because the right clients are already looking. They just need to be able to find you.

9:46 Why Therapists Avoid Marketing (And Feel So Awkward Doing It) 12:16 The Confidence Shift That Changes Everything 16:37 The Messaging Mistake Keeping Clients From Finding You 19:00 Why Your Website Isn't Converting (And What to Say Instead) 22:32 The "Secret" to Marketing That Actually Works 26:07 Should You Market Yourself as a Christian Therapist? 28:41 What If Clients Are Already Looking for YOU?

Sponsor Wise Practice Summit 2026

Right now, you can grab $100 off your ticket with our Early Bird pricing through May 1.

You don't have to figure this out alone.

Meet Bianca Hughes, LPC

Bianca Hughes is a compassionate therapist whose heart-work breaks down barriers in mental health, guiding high achievers from the prison of perfectionism toward authentic self-discovery and profound inner peace. Through her powerful speaking, she touches lives by illuminating the path to freedom from perfectionism, creating transformative experiences that ripple through organizations and individuals alike. With genuine care, she leads the Soulful Clinician Collective, a mentorship community for new and early-career therapists navigating what's next in their careers, providing real guidance and actionable steps to build financially sustainable careers without the burnout, gatekeeping or the 'therapists can't make money' narrative.

Bianca's Resources

Website Instagram LinkedIn Threads Facebook Discover Your Therapist Superpower Quiz Soulful Clinician Collective | Free 7-day Trial Mind the Gap: 10 Lessons Every New Therapist Needs

Links and Resources

Get my book, The Practice of Becoming

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Y'all ever look around at your practice and realize you're doing something just because "that's how everyone else does it"… but deep down, it's not really working?

In this episode, I'm sitting down with Zack Ufland to talk through five things practice owners might need to stop doing. And I'll be honest, some of these might ruffle a few feathers.

We're talking about things like offering free consults, giving too much grace with cancellations, trying to do everything yourself, and more. These are habits a lot of us pick up along the way without ever really questioning them.

What I love about this conversation is that it's not about shame or judgment. It's about getting honest. Are you making decisions from fear, or from what actually supports the kind of practice you're trying to build?

We also get into the reality that not everything is black and white. What makes sense in one season of your business might not make sense in another. But if you've been feeling stretched thin, second-guessing your systems, or wondering why things aren't clicking the way you hoped, this episode is for you.

Sometimes the most helpful thing you can do is take a step back and ask, "Is this actually serving me… or is it just what I've always done?"

08:03 Stop Offering Free 15-Minute Consultations 13:35 Stop Giving "Grace" for Missed Appointments 18:02 Stop Relying on a DIY Website That Undersells Your Practice 24:48 Stop Saying Yes to Clients Who Aren't a Good Fit 28:46 Stop Doing Everything Yourself Just to Save Money

Sponsor Wise Practice Summit 2026

Right now, you can grab $100 off your ticket with our Early Bird pricing through May 1.

You don't have to figure this out alone.

Meet Zack Ufland, LMFT

Zack Ufland is a private practice owner, consultant, and leader who is passionate about helping therapists build sustainable, thriving practices. After transitioning out of agency work, Zack successfully built a private pay practice—Paradigm Therapy in Raleigh, North Carolina—and later expanded into a group practice alongside his wife. He's known for his focus on creating strong systems, healthy boundaries, and a positive team culture that actually supports both clinicians and clients. Today, Zack helps practice owners grow with intention so their business can support the life they truly want, and he also serves as a consultant with Wise Practice Consulting.

Zack's Resources

Private Practice Start-Up Checklist

Website

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Thinking about leaving your group practice… but not sure when (or how) to actually do it?

In this episode, Whitney sits down with Zack Ufland to talk through what it really looks like to step out on your own and build a private practice that actually supports your life. From timing your exit to managing risk and setting up your foundation, this conversation goes beyond logistics and gets into the mindset required to make it work.

Zack shares how he knew it was time to leave, how he prepared financially, and the practical steps he took to create a smooth transition for both himself and his clients. He also opens up about the emotional side of starting a business, including fear, uncertainty, and the determination it takes to follow through.

If you've been wondering whether private practice is the right move, or you're in the early stages of planning your exit, this episode will help you think more clearly about your next step.

7:53 How to Know When It's Actually Time to Leave 9:31 The Question Most Therapists Skip: Why Are You Leaving? 11:08 Calculated Risk: Can You Afford to Make the Leap? 13:30 What to Do Before You Put in Your Notice 15:49 Making the Transition Seamless for Your Clients 17:17 Startup Costs: It's Simpler Than You Think 21:26 The Mindset You Need to Make It Work 24:42 Fear vs. Values: What's Driving Your Decision? 25:16 Faith, Risk, and Trusting the Process

Sponsor Wise Practice Summit 2026

Right now, you can grab $100 off your ticket with our Early Bird pricing through May 1.

You don't have to figure this out alone.

Meet Zack Ufland, LMFT

Zack's Resources

Private Practice Start-Up Checklist

Website

Links and Resources

Get my book, The Practice of Becoming

Looking for support and connection: Join the Wise Practice Community

Learn More about Wise Practice Consulting

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What does it look like to care for vulnerable clients without burning out your team or compromising the sustainability of your practice?

In this episode, I'm joined by Susan Melendez Doak, LPC, a group practice owner in rural Oregon who has built a practice centered on serving her local community, including Medicaid clients and other often-overlooked populations.

Susan shares how she created a model that reflects her values while still making financial sense. We talk about the real challenges of serving high-need clients, what makes this work sustainable, and why alignment matters so much when you're building a practice that's meant to last.

We also talk about diversifying payer sources, supporting clinicians who do heavy trauma work, improving access to care, and creating a practice culture that attracts people who care deeply about the mission.

This is a thoughtful conversation about business, faith, values, and what it means to build a practice that serves people well.

08:50 From Solo To Group Practice + Serving Rural Clients 10:02 Medicaid Misconceptions + Financial Sustainability 16:49 Diversifying Income + Building A Balanced Practice 23:06 Preventing Burnout + Supporting Your Team 26:10 Hiring For Values + Long-Term Alignment 29:25 What's Next + The Power Of Community

In this episode, we cover:

Why Susan chose to build her practice in a rural community
Common misconceptions about working with Medicaid clients
How to create a financially sustainable practice model
Ways to support clinicians working with complex trauma
Why values alignment matters in hiring and retention
How increasing access can transform who your practice reaches

If you've ever wondered how to run a healthy practice while staying connected to the heart of the work, this episode is for you.

Sponsor Wise Practice Community

Running a private practice can feel lonely. You're making big decisions, trying to grow, and wondering if you're doing it right.

That's why I created the Wise Practice Community.

It's a membership for faith-based practice owners who want support building a healthy, sustainable practice. Inside, we focus on marketing, hiring, systems, finances, and leadership, with live trainings, accountability, and a community that gets it.

We've recently revamped everything to make it simpler and more effective.

Enrollment opens on March 25th and is only open for three days.

If you want more clarity, support, and connection, this is for you. Join at wisepracticeconsulting.com for $89/month.

Meet Susan Melendez Doak, LPC

Susan Melendez Doak is a licensed professional counselor, clinical supervisor, and the group practice owner at Newberg Counseling & Wellness in Newberg, Oregon. Susan and her team provide compassionate counseling services with a mission to empower our local community with the skills and the courage to handle the challenges of life.

Susan Melendez Doak's Resources

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What does it actually look like to grow a group practice across multiple locations?

In this episode, I'm joined by Todd Call, co-owner of Triology, a Christian counseling group practice based in Kalispell, Montana. Todd has nearly three decades of experience as a therapist, and today his work focuses on visionary leadership and building organizations that help people thrive.

Todd shares how Triology began with a simple conversation between two therapists whose caseloads were full and whose waiting lists kept growing. Instead of continuing to turn people away, they started asking a bigger question: What would it look like to keep saying yes to the people who need help? That question eventually led them to hire therapists, expand their team, and build a practice that now serves multiple communities across Montana.

We talk through what it's really like to grow beyond a single office. Todd shares the early days of running two locations, navigating long travel distances between towns, and figuring out how to keep a team connected when people aren't working under the same roof.

Todd also opens up about the leadership shifts that came with growth. Early on, he realized that simply having an open-door policy wasn't enough to support a growing staff. As the practice expanded, he and his partner had to create more structure, strengthen their leadership systems, and clarify the mission driving their work.

We also discuss how faith plays a role in Triology's mission and how Todd and his team partner with churches and communities to support mental health in a holistic way.

In this episode, we discuss:

Why does expanding to a new location often require a completely different marketing strategy
The leadership changes that happen when a practice grows beyond one office
How culture evolves when teams are spread across multiple locations
What Todd learned after losing $40,000 in early billing mistakes
Why staying connected in person still matters when managing a growing team

If you're thinking about opening a second location or wondering what it takes to scale a practice across cities or states, this conversation will give you a realistic look at the opportunities and challenges that come with expansion.

13:06 Early Multi-Location Challenges: Mileage, Meetings, And Systems 15:22 Traction + The Shift To Real Leadership Systems And A Bigger Vision 17:00 Faith In The Practice: Helping People Thrive (Mind, Body, Soul) 19:12 Current Setup: Four Locations And How They're Structured 20:04 Big Warning: Marketing Changes When You Expand Past An Hour 22:35 Keeping Culture Strong: In-Person Training, Weekly Supervision, Travel 24:19 Billing Lessons: $40K Mistake And Why In-House Billing Matters 26:14 Microcultures Are Real: How To Scale Without Losing Your Values 29:12 Why Todd Joined Wise Practice (And What He Gets From Community)

Free Webinar March 24th @ 12:00 PM

If you've ever looked at your calendar and thought, "I know I'm a good therapist… so why isn't my caseload fuller?" — you're not alone.

Many of us were trained to provide excellent clinical care, but we were never taught how to consistently generate referrals or build a steady financial foundation. And when your caseload is inconsistent, it's not just frustrating — it can create real stress around income and stability.

I'm Whitney Owens — private practice consultant and owner of a thriving private-pay group practice — and I'm hosting a free live training called "Why Your Caseload Isn't Full (Even Though You're a Great Therapist)" on Tuesday, March 24th at 12:00 PM Eastern.

In this webinar, I'll walk you through the five key areas that determine whether your practice feels steady or unpredictable — and what you can begin adjusting immediately to create a more consistent, sustainable caseload.

If you're a solo or group practice owner ready to stop guessing and start building with confidence, I'd love for you to join me.

Go to wisepracticeconsulting.com/events to register. I'll see you on March 24th at noon Eastern.

Meet Todd Call, MS, LMFT LCPC

Todd is the co-owner of Thrivology, a Christian group practice based in Kalispell, Montana. Todd has 29 years experience as a therapist, and is now focused on the visionary leadership of people and organizations. He is married with 7 children and 7 pets, so please pray for his wife!

Todd's Resources

Website Facebook

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Looking for support and connection: Join the Wise Practice Community (Doors close March 27th)

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Have you ever asked yourself, Should I niche down… or am I going to lose clients if I do?

I hear this question all the time from practice owners. We're trained to treat a wide range of issues, so choosing a specialty can feel risky. But what if clarity is actually the thing that creates momentum in your practice?

In this episode, I sit down with David Sanchez, founder of Charlotte Counseling Associates, to talk about how he built a highly specialized, faith-based group practice focused on sex addiction, betrayal trauma, and couples healing. What began as a general solo practice slowly evolved into a clear niche — and that decision transformed his referrals, marketing, and long-term vision.

Inside this conversation, we talk about: • How David discovered his niche and knew it was the right fit • What changed in his caseload once he specialized • How to research whether your niche is needed in your city • Hiring and training associates within a specialty model • Why clarity in your messaging makes marketing easier, not harder

We also discuss the deeper layer behind niching — passion. When you care deeply about the work, it fuels your energy, your leadership, and your sustainability as a business owner.

If you've been wondering whether it's time to specialize your solo or group practice, this episode will help you think strategically and confidently about your next steps.

And if you're looking for ongoing support as you grow, doors to the Wise Practice Community are open now through March 27th. I'd love to support you inside that space.

Listen in and start building a practice that attracts the right clients — on purpose.

10:28 When a General Practice Becomes a Niche Practice 12:42 Hiring for a Specialty Model 14:48 Training and Maintaining Clinical Excellence 15:55 How to Research Demand in Your City 17:34 Marketing a Niched Practice Clearly 18:39 The Role of Passion in Sustainability 20:13 Shifting from 1099 to W2 22:33 What Changed After Joining the Mastermind 26:03 The Power of Community for Practice Owners 28:00 How to Connect with David

Free Webinar March 24th @ 12:00 PM

If you've ever looked at your calendar and thought, "I know I'm a good therapist… so why isn't my caseload fuller?" — you're not alone.

If you're a solo or group practice owner ready to stop guessing and start building with confidence, I'd love for you to join me.

Go to wisepracticeconsulting.com/events to register. I'll see you on March 24th at noon Eastern.

Meet David Sanchez, MS, LCMHCS, CSATS, Brainspotting Certified, EMDR Trained, DARTT Trauma Trained

In October 2014, David Sanchez started his solo practice, Charlotte Counseling Associates, out of a strong desire to serve others dealing with mental health and addictions.

In 2017, Charlotte Counseling Associates PLLC moved to a larger location in beautiful South Park on Fairview Rd. By 2018, he remembered his vision to create a group practice as there was a deep need in the community, and he wanted to work alongside intelligent and talented therapist professionals.

As of January 2026, David is grateful to have five therapist professional associates (specialized in sex and porn addiction and betrayal trauma), a payroll specialist, and a new client coordinator and office admin as part of his staff. David is planning to hire at least two more therapists in 2026.

CCA's mission is to help individuals, couples, and families heal, recover, and move forward from affairs, sex addiction, betrayal, trauma, and more in Charlotte, North Carolina, and surrounding areas. The ultimate goal is not only stopping the acting out behavior, but improving trust, connection, communication, vulnerability, empathy, and overall intimacy in the relationship and family system.

David's Resources

Website
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What if your lowest-paying insurance panel is costing you thousands a year… and you didn't even realize you could ask for a raise?

In this episode, I sit down with Jeremy Hinote, owner of Savannah River Counseling in Augusta, Georgia, to break down exactly how he negotiated a major reimbursement increase with one of the most notoriously difficult payers: Tricare.

And yes, it worked.

Jeremy shares the step-by-step process he used to:

• Identify his lowest reimbursement rate • Research what others in his area were being paid • Prepare a compelling renegotiation letter • Push back (professionally) multiple times • Secure a $20 per session increase

We also talk through the emotional side of the process. The fear of losing a panel. The tension between serving clients and running a sustainable business. And the mindset shift required to advocate for your value.

If you're insurance-based, considering joining panels, or wondering whether you're being underpaid, this conversation will give you practical tools and the confidence to start asking better questions.

Jeremy also shares specific resources, negotiation tips, and what insurance companies actually care about when reviewing rate increase requests.

If you've ever thought, "I guess this is just what they pay," this episode may change your perspective.

06:15 How we met (and why he joined Wise Practice right away) 09:42 The real problem: insurance rates that don't make sense 12:42 Credentialing lesson: what he'd do differently next time 15:28 Tricare's rules + who to contact to renegotiate 17:55 The negotiation play-by-play (and why he kept pushing) 20:16 The win: about $20 more per session 22:56 How much of his caseload was Tricare (high stakes) 23:45 My takeaway: your business has to survive to keep serving 26:35 When to ask for increases (and put it on your calendar) 27:39 The resource that helped: The Insurance Maze 33:24 Don't overload your practice with low-paying panels 35:38 Is Wise Practice worth it? Jeremy's honest answer

Jeremy's Resources

Website Facebook X Instagram LinkedIn

Links and Resources

Navigating the Insurance Maze

Get my book, The Practice of Becoming

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Running a successful practice can slowly crowd out the very faith that called you to this work in the first place.

In this episode of the Wise Practice Podcast, I sit down with Jordan Raynor to talk about how to make space for the sacred in your practice without adding more to your plate. We explore what it looks like to shift from working for God to working with God, and how that simple change can transform the way you lead, care for clients, and experience your work.

This conversation felt especially timely during the Lenten season, a time that invites reflection, awareness, and slowing down even in the middle of a busy practice. Rather than focusing on doing more, this episode centers on noticing God's presence in the work you're already doing.

Jordan and I also talk about the importance of community for faith-based practice owners, the role of vulnerability in leadership, and why sustainable work requires rest, connection, and play.

If you've been feeling stretched thin or disconnected from your faith in your work, this episode offers a grounding reminder that you don't have to carry it all alone.

09:00 You don't have to lead with God to be led by God 11:30 Simple daily practices that increase awareness of God's presence 14:00 How identity in Christ changes the way you lead and take risks 17:00 Why secure faith leads to healthier ambition, not less 19:45 The loneliness of leadership for therapists and practice owners 23:30 Why the church community isn't always enough for practice owners 26:45 How to find or create a faith-based vocational community 30:30 Rest, play, and sustainability in the life of a therapist 34:00 What it takes to go the distance in sacred work

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Lent doesn't have to feel rigid, heavy, or like one more thing you're failing at as a practice owner. In this episode, I'm talking about how to actually practice Lent in a way that's gentle, meaningful, and realistic for the season of life and leadership you're in.

We're moving away from rules and performance and toward relationship—creating space for God in the middle of running a practice, making decisions, caring for clients, and juggling real life. I walk through practical ways to approach fasting, letting go of distractions, and filling that space with what truly restores you, whether that's prayer, reflection, giving, or simply slowing down.

If you've ever wondered how Lent can support both your faith and your work as a practice owner—without comparison, shame, or pressure—this episode is for you.

01:53 How Practice Owners Can Actually Practice Lent 03:20 Moving from Performance to Relationship 05:09 Lent as a Practice of Becoming 06:21 Comparison, Fasting, and Letting Go of "Shoulds" 08:39 What Fasting Is (and What It Isn't) 11:22 Fasting Beyond Food: Work, Social Media, and Busyness 13:32 Filling the Space You Create 15:00 Lent as a Season of Giving 16:54 Sundays, Mini Easters, and Grace 18:18 Using a Devotional to Stay Grounded During Lent

Links and Resources

Get my book, The Practice of Becoming

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If you're a practice owner, chances are you're reading this while doing something else—answering emails, moving between sessions, or thinking about what still needs to get done today. I know that pace well, and I also know how easy it is for even meaningful things to become "just one more thing" on a full plate.

This episode isn't about adding another strategy or asking you to work harder. It's an invitation to slow down and reflect on why Lent matters for practice owners—especially in the middle of a season when everything feels like it's speeding up. As client needs increase and leadership demands grow heavier, we don't need more noise. We need grounding, intention, and space to notice what's really happening in us and around us.

In this conversation, I talk about Lent as a rhythm of reflection rather than a task to complete. Whether you've practiced Lent for years or are just beginning to explore it, my hope is that this episode helps you see it not as something extra, but as a way to lead your practice—and your life—from a steadier, more faithful place.

If you've ever felt like you're doing all the right things on the outside but longing for deeper grounding on the inside, this episode is for you.

01:31 If you're multitasking right now, I see you 02:12 This isn't another tip, it's a breather 03:03 Why everyone's saying the same thing, I'm busy 05:51 February and March are about to get wild 07:28 Ash Wednesday is Feb 14, so here comes Lent 08:38 Lent 101 what it is and what it's for 10:42 Fasting isn't punishment, it's making space 12:20 Slowing down shows you what needs to come off your plate 15:10 How this devotional helps when urgency is loud

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I'm really glad you're here today because this episode is a little different and honestly pretty personal for me. I'm talking about something I've never shared before, what it was actually like to write my first book. Not the polished highlight reel version, but the real behind-the-scenes story. The doubts, the learning curve, the surprises, and the parts I didn't expect at all.

If you've ever thought about writing a book, creating something meaningful, or putting an idea into the world that's been sitting on your heart for a while, this episode is for you. I'm walking you through why I wrote The Practice of Becoming, how it came together over time, what I learned along the way, and what I wish I had known before I started. We're talking about the why, the process, the fears, the imperfect launch, and why doing the thing imperfectly still matters.

So if you're curious about writing a book, self-publishing, or just need permission to start before you feel ready, stick with me. I'm sharing the honest, messy, encouraging version of this journey, and I think you're going to get a lot out of it. Let's dive in.

02:09 Why Your Why Matters More Than Anything 02:57 I Didn't Realize I Was Writing a Book Until It Was Done 04:37 Why I Did Not Write This Book for Money 06:26 The Lent Email Series That Sparked the Book 10:44 The Goal That Started as a Three-Year Dream 13:36 Letting Go of Perfection in the Launch 18:43 How Writing a Book Builds Clarity, Confidence, and Credibility

Links and Resources

Get my book, The Practice of Becoming, at my website https://www.wisepracticeconsulting.com

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Today's episode is the final part of our January series, Staying the Course, and honestly, it might be the most grounding one yet. We're talking about what faithful investment actually looks like—especially in seasons where things feel uncertain, noisy, or just plain overwhelming.

If you've been wondering, What is actually worth my time, energy, or money right now? or feeling pulled in ten different directions by advice, programs, and opinions… this conversation is for you. Because investment isn't just about dollars. It's about stewardship. It's about discernment. And it's about learning how to lead steadily instead of reacting out of fear.

In this episode, I'm slowing us down and inviting us to look at investment through a faith-based lens—not reckless growth and not fear-based shrinking, but thoughtful, sustainable leadership over time. We'll talk about where investing really matters, how to tell the difference between fear-based and faith-based decisions, and how to stay rooted in what God is asking you to tend right now.

If you've listened along with this series, thank you for being here. And if you're just jumping in, I'm so glad you are. Let's close this series by talking about the kind of investment that brings peace, clarity, and steadiness—not just for your practice, but for you too.

06:51 Fear Based vs Faith Based Decisions 09:54 Investing for Impact Not Just Income 14:27 Support Over Self Sacrifice 17:22 Sustainable Pace Over Rushed Expansion 19:59 Aligning Investment With Values and Joy 21:35 Faith Does Not Eliminate Risk 22:44 Saying Yes Selectively 26:56 Closing Encouragement and Gratitude

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Some seasons of leadership don't feel loud or dramatic. They feel heavy. Quiet. Exhausting in a way sleep doesn't fix.

If you're leading a practice right now and finding yourself thinking, "I don't have the energy for one more conversation," or "Why does this feel so hard when I'm doing everything right?"—this episode is for you.

Today, we're talking about what it really looks like to lead when you're tired. Not just physically tired, but soul tired. The kind of fatigue that comes from carrying responsibility for clients, staff, finances, and vision—often without realizing how much weight you've been holding.

This is the third episode in our January series, Staying the Course: Faithful Leadership in Seasons That Ebb and Flow, and it's one of the most honest conversations I've had about leadership. I'm sharing from a very real place—walking through family health challenges, a demanding season of business growth, and my own need to slow down and pay attention to what my body and spirit are asking for.

In this episode, we'll talk about:

How leadership fatigue actually shows up (often before we name it)
Why burnout doesn't mean you're failing—it often means you care deeply
The hidden cost of self-sacrifice in faith-based leadership
What Scripture shows us about rest, boundaries, and sustainable leadership
And how caring for yourself is one of the most loving things you can do for your team

If you're navigating a slower season, feeling worn down, or questioning your capacity to keep going—this conversation is an invitation to pause, reflect, and lead yourself with the same compassion you offer everyone else.

Let's dive in.

02:30 What "Soul Tired" Actually Feels Like for Practice Owners 04:12 "I Don't Have the Energy for One More Thing" (Normalizing Fatigue) 05:23 Even Jesus Got Tired… Faith, Rest, and Leadership 06:50 When Fatigue Creeps In Quietly (And Then Hits Like a Truck) 08:22 Signs You're Leading While Burned Out 10:29 Leadership Gets Heavy Before You Notice 13:21 Why Self-Sacrifice Isn't Always Faithful Leadership 15:20 Rest Is a Rhythm, Not a Reward 16:28 Leading Yourself Before Leading Others 20:24 Faithful Leadership Looks Different When You're Tired

Links and Resources

Get my book, The Practice of Becoming, at my website https://www.wisepracticeconsulting.com

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There's a moment every practice owner faces—the numbers wobble, referrals slow down, and fear quietly whispers, "Maybe now is the time to pull back."

In today's episode, I'm continuing our January series on faithful leadership during the ebbs and flows of private practice, and we're tackling a decision I see practice owners make every single year: pulling back when things feel uncertain—and how that choice often costs more in the long run.

We're talking about why slowing down feels responsible, how fear can disguise itself as wisdom, and how to lead your practice with discernment instead of reaction. I'll walk you through the real impact of pausing marketing, delaying systems, stepping away from support, and taking everything on yourself—plus how Scripture invites us into patience, consistency, and long-term vision.

If you're in a slower season, feeling unsure, or wondering whether the decisions you're making now will help or hurt you later, this conversation is for you. My hope is that this episode helps you stay rooted, steady, and faithful—without burning out or retreating from the very things that help your practice grow.

Let's dive in.

2:33 The Hidden Cost of Slower Seasons 5:07 How "Responsible" Choices Can Hurt Long-Term Growth 7:26 Marketing, Support, and the Places We Pull Back First 9:06 The Long Game: Why Consistency Beats Quick Relief 11:58 Cause-and-Effect Delays Every Practice Owner Misses 14:01 Lost Time, Lost Money, Lost Impact 16:33 Staying the Course When Fear Says Retreat 18:25 Discernment Questions for Uncertain Seasons 24:17 Faithful Leadership Is Consistency, Not Intensity 28:00 What to Do Differently in the Next Slow Season

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As we step into a new year, it's easy to feel pressure to move faster, do more, and fix everything all at once — especially as a private practice owner. But what if faithful leadership doesn't look like reacting quickly… and instead looks like staying steady?

To start 2026, I'm sharing a January solo podcast series called Staying the Course: Faithful Leadership in a Practice That Ebbs and Flows. This series is all about slowing down, discerning wisely, and leading your practice with consistency, faith, and stewardship — even when the numbers feel uncertain.

In this first episode, Faithful Leadership When the Numbers Feel Unsteady, I talk openly about the fear that can surface when profit drops, caseloads fluctuate, or staffing changes shake your confidence. Drawing from my own experience as a solo and group practice owner, I explore why ebb and flow is not a sign of failure, how fear can disguise itself as "wisdom," and what it actually looks like to lead faithfully during unsteady seasons.

We'll talk about:

Why fluctuating income is normal in private practice
How to avoid making reactive, fear-based decisions
When to slow down — and when not to pull back
The role of discernment, leadership teams, and faith in business decisions
Why consistency matters more than intensity over time

This episode is an invitation to pause, breathe, and reframe how you view uncertainty in your practice. Faithful leadership isn't about controlling outcomes. It's about steady stewardship, wise investment, and trusting God through every season of growth, loss, and change.

If your practice feels uncertain right now, you're not behind. You're right where many faithful leaders find themselves, and you don't have to navigate it alone.

02:13 Slowing Down Is Not Quitting, It's Leadership 03:22 When the Numbers Get Weird, and Fear Shows Up 05:03 Ebbs, Flows, and Why This Is Completely Normal 06:59 The Year Half My Team Left and I Didn't Quit 11:12 When Fear Disguises Itself as "Wisdom" 13:49 My 24-Hour Rule for Big Decisions 19:08 Faithful Leadership Is Consistent, Not Flashy

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Hi friends! Whitney here — and today's Wise Practice episode is one every single practice owner needs in their back pocket. Whether you're brand-new to private practice or scaling into a thriving group, the same question always surfaces: "What should I actually pay myself?"

It sounds simple… until taxes, entity types, self-employment rules, "reasonable salary" requirements, and quarterly payments make your head spin. That's why I brought on someone who makes money talk feel human — Barry Roach Jr., enrolled agent and owner of Core Accounting & Consulting Group.

Barry has spent years helping therapists understand their numbers, strengthen their financial foundation, and navigate tax decisions with confidence. And in this episode, he breaks down:

✨ When (and when NOT) to elect S-Corp status ✨ What "reasonable salary" really means — no guesswork ✨ The mistake new practice owners make when paying themselves ✨ How to avoid a painful April tax bill ✨ The simple formula for deciding what to take home today

If you've ever wondered whether you're paying yourself too little, too much, or totally wrong… this episode will save you stress, money, and confusion.

Trust me — you're going to walk away feeling empowered and clear on your next steps.

Tune in now and finally get the answers you've been searching for.

02:42 The #1 question practice owners ask: "What should I pay myself?" 07:30 Sole prop vs. LLC vs. S-Corp 09:33 Ouch: the 43% tax reality check 😬 11:16 The S-Corp advantage (a.k.a. how to keep more of your money) 12:48 Paying yourself when your practice is tiny but mighty 14:34 When an S-Corp actually hurts you 16:00 Reasonable salary: the "many hats" method 19:37 The IRS wants its money… quarterly 😅 21:11 Safe harbor rules, in plain English 23:10 Partnerships + guaranteed payments

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In this episode of the Wise Practice Podcast, I sit down with Davia Ward — CEO and founder of Healthcare Partners Consulting & Billing — and one of the most mission-driven leaders I've ever met. With over 37 years of experience in healthcare, Davia has built a nationwide billing firm grounded in accuracy, compassion, and Christ-centered service. But what struck me most in our conversation wasn't just her expertise… it was her heart.

Davia shares her powerful personal journey from file clerk to registered nurse to founder of a thriving billing company that now employs and empowers women across the country — military wives, single moms, survivors, and those who simply needed someone to believe in their potential. Her story alone is worth listening to.

But this episode is also packed with practical, timely tools for insurance-based practice owners, especially as we head into the end of the year. Davia breaks down:

✨ What every practice owner needs to know about open enrollment ✨ How to communicate with patients about insurance changes (without stress) ✨ The biggest billing mistakes clinics make in December ✨ How to avoid claim rejections related to year-end transitions ✨ Why therapists must stop assuming what clients can or can't afford ✨ A powerful mindset shift around reimbursement, value, and leadership

Plus — Davia created an end-of-year billing SOP toolkit just for Wise Practice listeners. Yes, really.

This conversation is equal parts heart, wisdom, and highly actionable guidance. If you've ever felt overwhelmed by insurance billing, unsure how to navigate the year-end chaos, or simply needed encouragement from a strong Christian leader… this episode will bless you.

Tune in and learn how to streamline your billing, strengthen your leadership, and serve your clients well — one claim at a time.

03:10 Meet Davia Ward 04:18 Why She Created a Patient-First Billing Company 07:52 Empowering Women Through Hiring & Leadership 08:44 Integrating Faith Into Business & Service 10:38 What Practice Owners Must Know About Open Enrollment 11:57 Smart December Reminders to Prevent Claim Issues 13:29 Teaching Clients to Understand Their Benefits 14:53 Avoiding Year-End Claim Rejections 17:51 When Insurance Stops Paying: How to Have the Conversation 18:59 Stop Assuming What Clients Can Afford

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In this episode of the Wise Practice Podcast, I'm excited to welcome my dear friend and trusted colleague, Alison Pidgeon. Alison is the founder and CEO of Move Forward Counseling, a thriving multi-location practice in Pennsylvania with eight offices and more than 65 clinicians. I've had the joy of watching her grow from a single-location practice to a seven-figure business, and her insights on scaling are truly invaluable.

Before we dive in, I share a quick story about a long-running joke between us—our shared dream of owning hot tubs. Alison bought hers years ago; I kept putting it off. And then, in the most unexpected way, I ended up being gifted a blow-up baptism hot tub from our church. It felt like the perfect metaphor for business growth: sometimes the things we hesitate on finally come together in surprising ways.

Today, Alison and I talk about what practice owners often get wrong when scaling, how to hire and retain strong clinicians, when to invest in leadership, and why delegation is essential if you want to grow to seven figures without burning out.

If you're dreaming of a bigger practice—or wondering what sustainable scaling really looks like—you're going to love this conversation.

06:22 From One Location to Eight 07:48 Common Pitfalls When Scaling 10:17 What It Takes to Reach Seven Figures 11:57 When to Hire HR 14:41 Hiring Therapists Who Stay 17:33 Values-Based Hiring 18:09 The Power of Delegation 22:47 Investing Before You're Ready 23:29 Why Bigger Doesn't Mean More Work 24:48 Systems, Bonuses & Accountability 27:49 Building Connection Across Locations

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Today's episode is such a good one, y'all. If you've ever wondered how to actually protect your brand—or if all those scary trademark scam letters are legit—you are in for a treat. I brought back one of my favorite past guests, Joey Vitale, and trust me… when someone comes on the Wise Practice Podcast twice, it's because they REALLY know their stuff.

Joey is not only a top-rated trademark attorney, he's the guy who makes the legal side of business feel simple, human, and—dare I say—fun. And after everything he's taught me (and after using his team personally for my own trademark), I knew we needed a round two.

Today we're diving into what's new in the trademark world, how to spot a scam a mile away, why those "blue check" Gmail verifications matter, and the surprising places your brand might be at risk without you even realizing it. And listen—after the week I've had using ChatGPT to accidentally make up an entire fictional plot for my book club (yes, really), I can confidently say: do NOT let AI handle your trademark strategy. Leave that part to the experts.

So if you want to protect the business you've worked so hard to build—or you simply want to stop second-guessing every trademark-ish email that lands in your inbox—this episode is going to give you clarity and peace of mind.

Let's jump in and talk trademarks, scams, and everything in between with the brilliant and always entertaining Joey V.

02:00 – Whitney's ChatGPT Book Club Fail 06:54 – Meet Joey Vitale (Again!) 09:28 – The Good, the Bad & the "Do Not Trademark This" List 15:32 – When Another Business Has Your Same Name 21:20 – Beware Trademark Scams 23:52 – The Gmail Blue Check & Why It Matters 30:01 – AI, DIY Risks & USPTO Updates 31:28 – How to Work With Indie Law (+ Listener Discount)

Joey Vitale's Resources

Website 👉 $300 off any trademark service after you book and complete the free consult call. LinkedIn Instagram YouTube Facebook

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If you've ever felt like your practice is stretching you, shaping you, or even changing you—this episode is going to speak straight to your heart.

Today, I'm sitting down with the incredible Shelby Rhea Miller, LPCC, founder of Sycamore Counseling Services, to talk about what really happens when God uses your business to grow you.

Shelby's story is full of courage, risk-taking, surrender, and the kind of spiritual formation that only comes from stepping into something bigger than yourself. She's built a thriving practice from the ground up, but even more importantly—her practice has been building her.

In this conversation, we unpack what it means to follow the Holy Spirit in business decisions, how to find joy even when the risk feels huge, and how God shows up in the unexpected twists and disappointments along the way. If you're a practice owner wondering where God is leading you—or why your growth feels stretching—this episode will encourage you to lean in with faith and boldness.

Let's dive into "Creating a Practice That Changes You" with my friend Shelby Rhea. You're going to love this one.

06:47 – Meet Shelby Rhea Miller, LPCC 09:07 – The Spiritual Calling Behind Starting a Practice 10:17 – Faith-Building Through Risk 11:47 – Finding Joy in Risk 12:48 – Growing Your Caseload & Your Faith 14:33 – The Power of Surrender 16:08 – Getting Out of Your Own Way 18:20 – Shifting From Scarcity to Abundance 19:37 – Trusting Others in the Building Process 21:49 – Balancing Logic With Faith 24:06 – Throwing Out the Spreadsheet 25:33 – When Plans Don't Go Your Way 27:52 – Returning to Trust in Hard Moments 29:45 – Rituals That Keep You Centered 31:04 – The Invitation to Grow With God

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As a therapist and group practice owner, I know firsthand how the work we do shapes us. The stories we hold, the crises we navigate, and even the simple act of showing up empathically day after day can impact our emotional and spiritual health. That ongoing impact is called vicarious trauma, and it plays a bigger role in our work—and our leadership—than we often acknowledge.

In this episode, I'm joined by Jenny Hughes, PhD, a licensed clinical psychologist who specializes in trauma and PTSD and supports helpers and healers through these exact experiences. Jenny offers such a compassionate, grounded perspective on what vicarious trauma looks like, how it shows up in our bodies and businesses, and why it's something we all encounter as clinicians. She also introduces the beautiful idea of vicarious resilience—the glimmers of hope and connection we receive from doing this work.

We also talk about how faith, community, and honest conversations can help us lead from a place of clarity instead of overwhelm. Whether you're a solo practitioner or running a growing group practice, this conversation will give you language, tools, and encouragement to navigate the emotional weight of this work with more intention.

This conversation is full of insight, encouragement, and practical wisdom for anyone doing the sacred work of helping others heal.

07:13 Meet Jenny Hughes, PhD 09:40 What Vicarious Trauma Really Is 11:55 Real-Life Example: When Heavy Stories Stick With Us 14:10 Understanding Vicarious Resilience 16:14 Soft Transitions and Healthy Processing 18:40 How Our Humanity Shapes Our Leadership 21:54 What Group Practice Owners Need to Name Out Loud 23:43 The Trauma of Running a Practice 25:32 Building Support Systems for Leaders 27:26 Inside the Brave Trauma Therapist Collective 30:47 Giving Yourself Permission to Be Human

Jenny's Resources

Website Instagram Facebook LinkedIn TikTok YouTube Free Vicarious Trauma Tracker The BRAVE Trauma Therapist Collective

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Hey friends, it feels so good to be back on the mic! After months of prepping for the Wise Practice Summit and connecting with so many amazing practice owners in Greenville, I'm coming into this episode fired up and full of gratitude.

If you've ever had one of those seasons where you thought, "This is just too much… maybe I should quit," I've been there too. But let me tell you, God always shows up. The Summit was such a beautiful reminder that the work we do—growing our practices, leading our teams, and serving from a place of faith—truly matters. And when we keep showing up with perseverance and prayer, He blesses it in ways we can't even imagine.

Today, I'm thrilled to introduce you to Anna Sasser-Christian, founder of Little Dove Counseling in Walnut Creek, California. Anna has been part of the Wise Practice community for a while now, and I've watched her grow from a solo therapist to leading a thriving group of seven clinicians — all while becoming a new mom!

In this live consulting episode, Anna brings a thoughtful question about leadership — not just how to manage a team, but how to show up as a Christ-centered leader who creates clarity, connection, and peace within her practice. We're diving deep into self-awareness, spiritual grounding, and what it really means to lead with faith at the core.

So grab your coffee, settle in, and let's get into a conversation that's going to encourage you, challenge you, and remind you that you don't have to do this work alone.

07:40 Exciting News: Next Stop — Nashville! 08:45 Introducing Anna Sasser-Christian, LCSW 10:30 From Solo Therapist to Strong Leader 11:50 The Heart of Leadership: Self-Awareness & Faith 17:15 Clarifying the Vision for Your Practice 23:00 Letting Go of Control and Listening to God 25:30 Hearing Feedback with Humility 28:00 Why Every Leader Needs Coaching & Community 34:40 Final Reflections: Leading with Faith and Rest

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Hey friend, Whitney here. I'm fired up about today's episode because we're pulling back the curtain on how clear branding, mission, vision, and values can fuel real growth in your faith-based practice.

I'm coaching my friend Nathan Hansen, LPC of Great Lakes Wellness Counseling, and we get super practical on turning values into hiring, culture, and clinical excellence, and how to rally your team around a shared purpose.

We dive into:

How to define and live out your mission, vision, and values
Ways to build team culture and community, even with 1099s
Practical ideas for branding and rebranding your practice
Keeping faith and purpose at the center of your business

Quick heads-up: the Wise Practice Community opens tomorrow with a limited-time promo of 89 cents for your first month, November 12 through 14. If you've been wanting weekly live trainings, expert Q&As, small-group accountability, editable paperwork, and a supportive community that understands your faith, this is your moment. Learn more here: https://www.wisepracticeconsulting.com/community

07:15 The Power of Mission, Vision, and Values 10:50 Branding with Intention 13:20 Inside Whitney's Workshop Process 17:30 How to Engage Your Team (Even as 1099s) 21:00 Living the Mission Every Day 27:00 Encouraging Growth and Expertise 30:20 Integrating Faith and Leadership 33:00 The Power of Community

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This week's episode of the Wise Practice Podcast is one I'm especially excited about because it's a live consulting session with the amazing Shirlonda Shepard, owner of True North and Associates in Savannah, Georgia. Shirlonda came to the show with a heartfelt question: How can faith-based therapists integrate their Christian values into counseling while staying ethical and professional?

I love conversations like this because they get to the core of what so many of us wrestle with—how to honor God in our work without overstepping our role as clinicians. In this episode, Shirlonda and I talk openly about the gray areas: what to do when faith and ethics seem to collide, how to support clients with different beliefs, and what it means to let the Holy Spirit guide your sessions.

You'll also hear us dive into practical topics like marketing your faith-based practice, handling tough client conversations, and even hiring staff who align with your mission.

If you've ever wondered how to integrate faith into therapy without losing your footing as a professional, this episode will speak straight to your heart.

05:15 The Big Question: Balancing Faith and Ethics 08:50 When Values and Client Choices Collide 10:45 Helping Clients Define Their Own Faith 12:00 Practical Example: The Marijuana Conversation 14:00 Letting Clients Find Their Own Convictions 16:10 Faith-Based vs. Christian Counseling 17:45 Why Transparency Matters 19:45 Ethics, Licensing, and Clarity in Marketing 22:20 Faith in Hiring Decisions

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Have you ever felt that holy nudge - that mix of excitement and fear that says, "Maybe it's time to go out on my own"?

I remember that feeling so vividly. You're standing on the edge of something new, your heart's racing, and the "what ifs" start flooding in. What if I'm not ready? What if it fails? But also… what if this is exactly what God is calling me to do next?

In today's episode, I'm sitting down with Amanda Zuccaro, a Licensed Professional Counselor who's right in that in-between space - still working at her current practice but feeling called to step into her own. We talk about how to know when you're ready to make that leap, how to prepare financially and emotionally, and what it looks like to take faith-based action even when everything isn't perfectly lined up yet.

If you've ever dreamed about starting your own practice - or you're wondering if now's the time - this conversation is for you. Amanda's story will inspire you to stop spinning your wheels, trust the process, and take that first brave step toward your own wise practice.

04:49 The Big Question: When Is It Time to Go Out on Your Own? 05:21 Setting the Scene: Amanda's Current Practice and Goals 11:58 The Cost of Waiting: Why Time Is Money 14:45 Facing the Fear: Will Clients Follow Me? 15:23 Exploring Contract Options and Dual Roles 17:21 The Real Work of Private Practice 19:12 Amanda's Plan: Building Momentum and Confidence 22:44 Action Steps and Encouragement

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Should you hire employees or contractors? Or could a collective model be a better fit for your vision?

In this episode, I sit down for a live consulting session with Brittany Osborne, MA, LPC, a therapist in Marietta, Georgia, who specializes in helping kids, teens, and adults navigate ADHD, anxiety, and OCD. After years of balancing motherhood and solo private practice, Brittany is ready to take the next step—building a team that offers comprehensive care for families.

Together, we talk through the different ways to structure a group practice—comparing the benefits of 1099 contractors, W2 employees, and even a collective model. I share insights from my own experience shifting my practice from contractors to employees, and how that change shaped our culture, stability, and profitability.

If you're dreaming about expanding your practice but are not sure which direction to go, this episode will help you think through your options and make a plan that fits your values, goals, and vision for the future.

06:40 From Survival Mode to Vision Mode 08:55 The Power of a Personal Story 10:40 Laying the Foundation for Growth 12:10 1099 or W2? Understanding the Difference 15:50 Thinking About a Collective Model 18:40 Lessons from My Own Practice 23:40 Hiring Tips and Supervision Structure 26:50 Growth Milestones and Mindset Shifts 29:40 Community, Faith, and the Power of Support

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Have you ever thought about hiring your spouse, your mom, or another family member in your counseling practice? It sounds wonderful… until you realize it can get complicated fast.

In this takeover episode, my friend and colleague Amy Dover explores a question I know many faith-based practice owners have asked themselves: Should I hire a family member in my counseling practice? Amy shares her own story of working alongside her mom as a practice manager, highlighting both the blessings and the challenges that come with blending family and business. She offers practical steps, biblical wisdom, and reflection questions to help you discern if hiring a spouse, parent, or relative is the right move for your practice.

02:06 The Big Question: Should You Hire Family? 04:53 Cautions & Pitfalls to Consider 06:19 Amy's Story: Hiring Her Mom as Practice Manager 09:20 Practical Steps for Success 11:25 A Faith-Centered Perspective 12:05 Reflection Questions for Practice Owners 14:06 Recap & Final Encouragement

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If you’ve ever wondered, “What’s the one move that would actually change my practice?” this episode is for you.

I’m handing the mic to my friend and colleague, Amy Dover, LMFT—a wise, in-the-trenches group practice owner and consultant. In just a few minutes, Amy unpacks the five decisions that most transformed her practice over the past decade: hiring that first therapist, getting real about insurance panels, saying yes to consulting, moving from 1099 to W-2, and—most importantly—prioritizing spiritual rhythms that sustain it all.

You’ll walk away with clarity, courage, and your next right step—whether you’re solo or already leading a team. And if you’re a solo owner ready to hire, listen for Amy’s mastermind details starting November 6.

Grab your coffee, open your notes app, and hit play—this one could reshape your next season.

03:00 – 1) Hiring Therapist #1: From solo to group (a faith step) 05:40 – 2) Invest in a consultant: Stop going it alone 08:00 – 3) Insurance strategy: Audit, negotiate, and align with mission 10:50 – 4) 1099 → W-2: Systems, stability, and culture shift 12:45 – 5) Prioritize spiritual rhythms: Lead from overflow 13:50 – Recap, reflection questions, and how to contact Amy

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Hello friends, and welcome back to the Wise Practice Podcast! Today’s episode is extra special. My friend and colleague Amy Dover, Licensed Marriage and Family Therapist, group practice owner in Lower Alabama, and Wise Practice Consultant, is taking over the mic as part of her four-part takeover series.

Amy has such a gift for sharing wisdom straight from her own journey as a practice owner, and today she’s talking about something that many of us wrestle with: the decision to pivot to an explicitly Christian private practice.

1:21 Turning 50 and Life Transitions 2:32 Alignment with Calling and Authenticity 3:42 Creating a Safe Space for Christian Clients 4:45 Differentiation in a Crowded Marketplace 6:13 Shaping Team Culture Through Shared Faith 8:46 Building a Legacy Beyond Branding 10:26 Gaining the Right Clients Through Obedience

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Hello friends, and welcome back to the Wise Practice Podcast! This week kicks off something special—a four-part takeover with my friend, Amy Dover.

Amy is a licensed marriage and family therapist, group practice owner in Lower Alabama, and a Wise Practice Consultant. She’s walked through the challenges of practice ownership and brings wisdom rooted in both experience and faith.

In this first episode, Amy takes on a tough but common question: What do you do when multiple therapists leave your group practice in the same year?

After losing nine therapists in 2024, Amy shares what she learned about perspective, leadership, protecting your practice, and finding hope through a season of pruning.

You’ll walk away with five key considerations to guide you through turnover with peace and purpose.

00:46 When the Resignation Letters Come 01:51 Five Key Considerations 02:27 Step One: Keep Perspective, Not Panic 04:00 Step Two: Honestly Investigate the Why 06:10 Step Three: Reflect on Leadership with Humility 08:26 Step Four: Protect the Health of Your Practice 13:18 Step Five: Move Forward in Hope 15:16 A Final Word of Encouragement

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Here we go, friends! Today, we’re diving into the real nuts and bolts of launching a thriving kids therapy practice! If you’ve ever dreamed of a playroom that’s actually a treatment room, wondered how to navigate parents, paperwork, and school teams without losing your mind, or you’re ready to add kiddos to your caseload the right way—this episode is your shortcut.

I’m joined by my friend and kid-therapy powerhouse Melissa Griffing, MS, LPC, RPT, founder of Wellness Counseling in Dallas. She’s walking us through the five essentials you absolutely need: minor-ready forms and ROIs, rock-solid confidentiality with parents in the loop, a space that invites play and professionalism, a schedule that works for families and your life, and a referral web that makes you the hub of real change.

We’re talking scripts you can steal, room setup must-haves, custody curveballs, and practical rhythms for school coordination and parent consults. If you serve families—or want to—this conversation will save you months of guesswork and a few headaches, too.

Hit play, take notes, and let’s build a kids practice that’s ethical, sustainable, and wildly effective!

09:28 The Must-Haves for Working with Kids 12:45 Forms, ROIs, and Legal Nuances with Minors 16:11 Confidentiality and Keeping Parents in the Loop 18:29 Navigating Custody Cases and Court Concerns 22:40 Privileged Communication vs. Confidentiality 27:06 Setting Up a Play Therapy Room 29:44 Balancing Kids and Adults in Shared Spaces 31:56 Scheduling Realities for Kid Therapists 35:20 Boundaries with Parents and Limited Time Slots 39:00 Building a Multidisciplinary Referral Network 42:20 The Power of Networking Beyond Therapy 46:31 How Consulting Brings Clarity and Confidence

Show Sponsor Practice at Scale

I want to give a quick shoutout to our sponsor, Practice at Scale. They are your done-for-you growth team for group practices wanting to scale.

If you’ve outgrown the DIY hustle and you’re ready for serious growth, more leads, better systems, and more, Practice at Scale can help. They don’t just consult; they do the work.

You get a growth team that’s so customized, it feels like you have an in-house team, without the overhead. They help you take the guesswork out of growth.

Want to see what’s working and what’s not in your practice growth? Get a free marketing and website analysis at practiceatscale.co/wise-analysis. It’s time to scale smarter.

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I can’t wait for you to meet my friend Zack Ufland in today’s episode!

Zack and his wife, Amanda, run Paradigm Therapy in Raleigh, NC, and their story is such a beautiful example of how faith and community can shape the way we grow our practices—and our families.

What I love most about this conversation is Zack’s heart for being willing. He is willing to take risks, willing to listen to God’s direction, and willing to step into community even when it feels scary. We talk about everything from merging practices with your spouse, to the hard parts of hiring, to how God shows up in unexpected ways when you’re building a business.

If you’ve ever wrestled with the challenges of group practice ownership or wondered how to integrate your faith more deeply into your work, you’re going to be encouraged by Zack’s story.

07:17 From Disney World to Group Practice 11:02 Willingness as the Key to Growth 15:50 Taking Risks and Facing Challenges 19:56 Staying Driven Through Faith and Family 22:10 Why Choose Group Practice? 29:42 Different Visions, Shared Purpose

Show Sponsor Practice at Scale

Today’s episode is made possible by Practice at Scale, your strategic and done-for-you growth partner if you're ready to grow your group therapy practice with confidence.

Unlike agencies that throw cookie-cutter solutions at you, Practice at Scale works alongside you like an extension of your team. From SEO and Google Ads to operations systems and website updates, they take care of it so you can focus on what matters most: your clients and your life.

Want to know what’s working and what’s holding you back with practice growth? Get your free marketing and website analysis now at practiceatscale.co/wise-analysis.

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If you’ve ever missed a call from a potential client and thought, “Ugh… there goes another one,” you are not alone.

In today’s Wise Practice Podcast episode, I’m sitting down with my good friend and tech genius Uriah Guilford to talk about something that could completely change that story—using AI to design an intake process that works around the clock, never misses a lead, and still feels personal and client-centered.

We’re diving into real, HIPAA-compliant tools that can answer calls 24/7, book consultations instantly, and make sure no one slips through the cracks—without adding more to your already overflowing plate. Whether you’re an AI skeptic or you’re ready to go all in, you’re going to walk away from this conversation with practical ways to bring your intake system into the future.

Let’s get into it.

06:19 How Uriah got into AI 08:05 AI explained for therapists 11:40 The big intake problem 17:08 24/7 voice AI in action 22:08 Chatbots and centralizing referrals 23:28 Will clients hate AI? 29:48 Phone numbers and setup 33:18 AI handling texts 34:22 Can AI manage tough calls?

Show Sponsor Practice at Scale

This episode is sponsored by Practice at Scale, the growth engine for therapy practices ready to scale without burnout. If you’re tired of wondering where your next client will come from or constantly tweaking your website and SEO with no results, Practice at Scale will build and run your full growth engine. That means local SEO, Google Ads, systems support, and marketing execution, all tailored to your unique practice and values. They specialize in helping therapy practices put their practice growth on autopilot.

Start with a free marketing and website analysis at practiceatscale.co/wise-analysis. Your next chapter of sustainable growth starts here.

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Hey friends, today’s episode is one of the most personal I’ve ever recorded.

I’m pulling back the curtain on my past year—the wins, the challenges, and the moments I honestly wondered if I was still called to this work. If you’ve ever felt discouraged in your practice, if you’ve questioned your leadership, or if you’ve wondered how God could possibly use the hard stuff you’re walking through… this one’s for you. I’m sharing the real story of how He’s been refining me as a leader, what I’ve learned through mistakes, and the practical steps that will help you rise back up when the weight of practice ownership feels heavy.

So grab your coffee, settle in, and let’s get honest about discouragement—and the God who meets us in it.

07:08 Back-to-Back Employee Challenges 09:25 Learning to Trust Your Leadership Team 11:05 Step 1: Remember the Past 13:58 Step 2: Be Honest with Yourself 15:59 Step 3: Be Okay With Mistakes 17:43 Step 4: Develop a Leadership Team 20:37 Step 5: Find a Consultant or Community 22:35 Final Encouragement for the Discouraged

Show Sponsor Practice at Scale

This episode is brought to you by Practice at Scale, the done-for-you growth team for therapy practices.

If you’ve been stuck juggling marketing, operations, and admin tasks, and you know it’s time to scale beyond DIY, Practice at Scale is your answer. They become your practice’s growth team that can run your SEO, Google Ads, improve your systems, and help you bring in more ideal clients, all without needing a full-time hire.

Whether you're looking to grow your group practice or just want your evenings back, book a call with their team today at https://www.practiceatscale.co/schedule.

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Hey friends—let’s talk about something we all wrestle with but don’t always feel great about: money. 😬

Whether it’s setting fees, managing income, or wondering if we’re allowed to actually be financially secure while doing this sacred work—we’ve all been there.

In this episode, I’m sitting down with Diane Webber, a licensed therapist and money skills coach, to have a real-deal conversation about what it means to let your money serve you. We’re talking values, mindset shifts, and how to create a private practice that not only supports your clients—but also supports your life and your family.

If you’ve ever felt guilt around making money… or stressed every time you look at your bank account… or like you’re stuck in hustle mode just trying to stay afloat—this one’s for you.

Trust me, you’re going to walk away with freedom, clarity, and maybe even permission to breathe a little easier.

10:30 When Work-Life Balance Becomes Non-Negotiable 14:15 From Salary Shame to Money Conversations 18:50 What Matters Most: Time or Money? 22:40 Teaching Kids Financial Literacy with Grace 27:00 Is Money Running You—or Are You Running It? 30:40 Clarifying Your “Enough” and Finding Contentment

Show Sponsor My Best Practice

My Best Practice makes switching EHRs easy—because we know that’s what therapists dread.

Our White Glove Migration lets you keep seeing clients while we handle your EHR transition with you lowering your stress with a personal touch MBP is the EHR for evidence-based care—designed for therapists using CBT, DBT, ACT, EMDR, TF-CBT and more. You’ll love: - AI-generated SOAP & Progress Notes - 2-Way Google Calendar Sync - Mobile app for phones - Built-in Telehealth and Group Appointments - Custom forms, notes, treatment plans, and payroll reports

Everything you need, whether you’re solo or running a growing group practice.

Therapists say it’s easy to use, backed by responsive customer support, and a full step-by-step guide library.

That’s why MBP was the first EHR to earn 5/5 stars from Choosing Therapy and won Best Overall EHR in Mental Health for 2025 for the second year in a row.

Try My Best Practice and get 3 extra months free: https://referral.mbpractice.com/ref/wisepractice

Diane Webber Resources

Website: https://www.dianewebber.me/

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If you think HIPAA compliance is boring… think again.

Hey friends, Whitney here! 🙋‍♀️ I know, I know—just hearing the word HIPAA might make your eyes glaze over. But trust me, this is the episode you didn’t know you desperately needed.

Whether you're running a solo practice or leading a growing group, staying compliant isn’t optional—and the risks of getting it wrong are bigger than you might think.

That’s why I brought in Dr. Tiana Kelly, a rockstar compliance consultant and practicing therapist, to break down the five most common HIPAA mistakes she sees in private practices (yes, even the well-meaning ones). We’re talking accidental breaches, boundary blunders, billing issues, and those little things you “didn’t know you didn’t know”—all the stuff that could put your practice at risk.

The best part? Tiana shares super practical, doable steps you can take today to clean up your systems, tighten your documentation, and train your team without the overwhelm.

So pour a cup of coffee, grab your notebook, and let’s make sure your practice is protected and thriving. 🎧

09:00 Mistake #1: Accidental HIPAA Breaches 13:13 Mistake #2: Boundary Violations (Especially Via Text) 17:09 Mistake #3: Untimely Documentation 21:43 Mistake #4: Billing Before the Note Is Written 24:48 Mistake #5: “You Don’t Know What You Don’t Know” 27:48 Are Your Systems Really HIPAA Compliant?

Show Sponsor My Best Practice

Looking for an EHR that saves you time and supports real therapy? Try My Best Practice.

Created by therapists for therapists, MBP gives you: - AI SOAP & Progress Notes - One-click documentation - 2-Way Google Sync - A mobile app - Group Appointments and Notes - Customizable Forms, Notes and Treatment Plans - Payroll reporting

Therapists love how it makes routine outcome measures seamless—with auto-scheduling, autoscoring, and automatic charting.

With all that, it’s no surprise MBP was named Best Overall EHR in Mental Health for 2025 for the second year in a row and the first EHR ever awarded 5/5 stars by Choosing Therapy.

Get 3 months free by going to: https://referral.mbpractice.com/ref/wisepractice

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Are you tired of holding your entire group practice together with grit, late-night Google searches, and sheer willpower? 😵‍💫 You are so not alone.

Whitney Owens sits down with group practice owner and EOS expert Tara Vossenkemper, PhD, LPC, to talk about what happens when you finally stop white-knuckling your business and implement structure that actually works. Tara went from chaotic growth and burnout to clarity, calm, and a team that’s rowing in the same direction—and she’s sharing exactly how she did it using the Entrepreneurial Operating System (EOS).

✨ You’ll learn:

What EOS is (and why it’s not just for giant corporations)
How structure creates freedom (and less stress)
Why Visionaries need Integrators (aka, your sanity-saver)
How clarity invites the right team members and gently releases the wrong ones
What a Level 10 (L10) meeting looks like—and why it’s a game-changer

Plus, Whitney gets real about how God has used her business to do some deep, refining work in her own heart.

Whether you’re brand new to group practice or knee-deep in leadership, this episode is for you. Get ready for lightbulb moments, honest laughs, and practical takeaways you can use this week.

07:19 What is EOS? 16:34 Life After EOS: Calm, Clarity, and Collaboration 23:32 When Should You Start EOS? 28:23 Tara’s Leadership Team & Accountability Chart 35:00 What is an L10 Meeting?

Show Sponsor My Best Practice

Therapists love My Best Practice—because it makes evidence-based care easy.

You get: - AI SOAP and Progress Notes - Telehealth and Group Appointments - 2-Way Google Calendar Sync - A Mobile App for phones - Group Notes and Payroll Reports - Customizable Forms, Notes and Treatment Plans - A simple, one-click notes system for CBT, ACT, DBT, EMDR, TF-CBT and more

Plus, MBP handles your routine outcome measures automatically—with scheduling, autoscoring, and auto-charting.

It’s no wonder MBP was the first EHR ever awarded 5 out of 5 stars by Choosing Therapy and won Best Overall EHR in Mental Health for 2025.

Need to switch from another system? MBP offers standard onboarding support free for all customers, and now offers White Glove Migration to handle the entire transfer for you.

Get 3 months free through my link: https://referral.mbpractice.com/ref/wisepractice

Tara Vossenkemper's Links and Resources

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Ever feel like you’re shouting into the void on social media—and still hearing crickets? Wondering why those three reels a week aren’t filling your practice?

This episode of The Wise Practice Podcast is your wake-up call (and your permission slip to do content differently).

I sit down with Jimmy McKay—physical therapist turned podcasting powerhouse—to talk about how practice owners can scale their voice, grow their impact, and finally start showing up online in a way that actually works.

Jimmy breaks down exactly why content isn’t about going viral—it’s about earning trust. He’ll show you how one hour a week can turn into 50 pieces of value-packed content, and why your podcast (or video or blog) should be your most powerful salesperson.

If you’re ready to cut through the noise, connect with the right clients, and stop feeling invisible online, this one’s for you.

09:27 Conversations > Presentations: Why Dialogue Drives Deeper 17:03 Translating Clinical Insight into Marketable Media 22:40 What Is Your Product, Really? The Golden Rule of Content Creation 25:51 Three Reels a Week Didn’t Work—Here’s Why (and What to Do Instead) 30:24 Scaling YOU: Turning One Hour Into 50 Pieces of Content 40:21 Jab, Jab, Jab, Right Hook: The Secret to Converting Content to Clients

Show Sponsor My Best Practice

Try My Best Practice, the EHR built by and for evidence-based therapists.

It’s designed to make therapy easier, with features like:

AI SOAP & Progress Notes
2-Way Google Calendar Sync
A mobile app for phones
Telehealth, group appointments, and group notes
Customizable forms, notes, and treatment plans
Built-in payroll reports

And everything else solo practitioners and group practices love.

Enjoy responsive customer support, an easy-to-use interface, and a comprehensive how-to library with step-by-step screenshots.

If you want to save time, reduce your stress, and make evidence-based care easy, My Best Practice is your EHR.

And here’s why: It was named Best Overall EHR in Mental Health for 2025 for the second year in a row and was the first EHR ever awarded 5 out of 5 stars by Choosing Therapy.

Get 3 months free! Sign up at: https://referral.mbpractice.com/ref/wisepractice

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Bootstrapping your private practice can feel like a badge of honor—gritty, independent, and determined. But that hustle can quietly turn into burnout if you're not scaling with strategy. On this episode of the Wise Practice Podcast, Neal Samudre joins Whitney Owens to unpack the five biggest traps that trip up bootstrapped practice owners—and how to break free from them.

If you're tired of spinning your wheels or stuck in solo mode, this conversation is your roadmap to building a thriving, sustainable practice with less stress and more freedom.

06:40 The Bootstrap Mindset: Why It’ll Eventually Hold You Back 11:14 Filling the White Space Just to Stay Busy 15:00 The Delegation Trap 20:25 Seeing People as Task Managers Instead of Leaders 25:07 Not Having an Experimental Mindset 35:19 The Power of In-Person Events

Show Sponsor Arc Integrated

This episode is sponsored by Arc Integrated — a company that has truly transformed the way I lead. I’ve personally worked with Arc Integrated, and Michael was my business coach. He helped me restructure my leadership approach, delegate more effectively, and create systems that gave me fewer headaches and more time to focus on what matters. As a result, our team just had our best month yet — and I can confidently say that stepping into real leadership made it happen.

Arc Integrated specializes in helping leaders navigate change with confidence. Through personalized coaching, leadership training, and strategic planning, they help reduce stress, enhance communication, and build emotional intelligence within teams.

Visit arcintegrated.com/coaching to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice.

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What if your EHR actually made your life easier instead of adding to your to-do list?

In this episode, I’m joined by Dr. J. Ryan Fuller—psychologist, tech innovator, and self-proclaimed former workaholic—who gets what it’s like to run a private practice and still want a life outside of it. He’s one of the brains behind a platform that’s flipping the script on clunky, stress-inducing software and replacing it with clean, simple tools that actually help you do your job better (and faster!).

We’re talking about smart automation, AI-generated progress notes (that don’t feel scary), evidence-based workflows, and all the little things that save you time so you can focus on what really matters: your clients and your sanity.

If you’ve ever felt like your software was working against you—or you just love geeking out about ways to streamline your practice—this one’s for you. Let’s dive in!

07:25 A Winding Path to Private Practice 12:25 Why Burnout Starts With Bad Systems 16:13 New Client? Here’s How the Workflow Flows 24:46 Let’s Talk AI & Confidentiality 28:53 Final Words of Wisdom (and an Invite to Demo)

Show Sponsor Arc Integrated

Visit arcintegrated.com/coaching to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice.

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My Best Practice (3 months FREE) YouTube LinkedIn Instagram Facebook Ryan on Instagram

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Whether you're leading a group practice, managing a team, or heading a project, your ability to communicate directly shapes your success.

Yet even the best leaders can unintentionally undermine their message—and their mission—by falling into common communication traps.

Michael Diettrich-Chastain from ARC Integrated recently shared five of the most common communication mistakes leaders make, why they happen, and what to do instead. Here's a breakdown of his thoughtful, experience-based guidance.

09:50 Why Communication is a Top Leadership Struggle 11:31 The Power of Being Direct 15:52 Ignoring Communication Styles 18:22 Document It, Don’t Just Say It 26:19 What’s Your Behavioral Plan? Why Every Practice Needs One 28:38 When You Care Deeply, Accountability Hurts—But It’s Still Necessary

Show Sponsor Arc Integrated

Visit arcintegrated.com/coaching to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice.

Michael Diettrich-Chastain's Resources

Arc Integrated Michael on Instagram Arc Integrated on Instagram Michael on LinkedIn Arc Integrated on Facebook Michael on Facebook Michael’s Book Michael’s Card Deck

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Are you a faith-based practice owner who wants to run a profitable business and make a radical difference in the lives of your team and community?

Then this episode is a must-listen. Whitney Owens sits down with faith-forward accountant Nate Hendrikse to talk about how Christian business owners can approach money differently—without sacrificing strategy or sustainability.

You’ll hear powerful ideas like creating a giving account, using profit to bless your team in surprising ways (yes, even covering unexpected expenses!), and how to shift your mindset from scarcity to sacred purpose. Nate shares real stories and practical tips that will have you rethinking what it means to steward your business with Kingdom values.

Whether you're struggling with money stress, figuring out how to reward your team, or wondering how to live out your faith through your business—this episode will inspire you, challenge you, and give you concrete steps to live generously and lead with love.

Tune in now—you don’t want to miss this one.

08:42 Faith-Based Finances: Viewing Money as an Act of Worship 11:25 The Gift and Responsibility of Faith-Based Entrepreneurship 14:12 All Work as Worship: From Therapy to Dishwashing 16:20 Profit Enables Generosity: The Case for a Giving Account 21:29 Radical Generosity in Faith-Based Practices 27:04 Can I Pay My Intern a Surprise Bonus? 30:55 Letting Go of Control and Trusting God with Business Finances

Show Sponsor Arc Integrated

Visit arcintegrated.com/coaching to schedule your free leadership consultation. You’ll walk away with tangible strategies to drive the success of your practice.

Nate Hendrikse's Resources

Clinician Profitability Tool LinkedIn YouTube Discovery Call (1 free month of our services if you sign up for a discovery call using code WISE)

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Ready to turn your “meh” marketing into momentum? In this episode, Joshua joins us to break down the magic of feedback loops—what they are, why they matter, and how you can use them to stop guessing and start growing your practice. Whether you’re rocking a solo gig or scaling a group practice, there’s one thing that makes all the difference: paying attention to what’s working (and what’s not). From website wins to Psychology Today pitfalls to Google Ads that actually perform, Joshua shares friendly, down-to-earth wisdom—with a wink of humor and plenty of “a-ha” moments along the way.

If you’ve ever wondered why your beautiful new website isn’t bringing in new clients, or why your ads feel like shouting into the void, this one’s for you. Tune in and let’s tighten that marketing game, one smart tweak at a time. 💡

09:37 Marketing Isn’t Working? You’re Not Alone 11:12 How to Know if Your Marketing Is Working 13:26 Psychology Today: What’s a “Normal” Conversion Rate? 16:44 A Long Game Example: Cracking the Google Ads Code 20:19 Slow Growth = Sustainable Growth 26:50 When It’s Time for a CRM

Show Sponsor Simplified SEO Consulting

You help clients every day—now let us help you! At Simplified SEO Consulting, we specialize in SEO and social media marketing designed just for therapists. Our team has mental health degrees and hands-on experience, giving us a unique edge in crafting ethical, engaging content that attracts your ideal clients. This June, we’re launching a Social Media Management Package—and for a limited time, select clients can get 10% off, saving up to $480! With pricing options to fit any budget, we’ll create a strategy that works for you. Claim your discount today!

https://simplifiedseoconsulting.com/apply-to-work-with-us/

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In this episode, we’re diving into the real talk around money, mindset, and what to do when the economy feels like it’s doing cartwheels. David Frank breaks it down in a way that’s refreshingly honest, surprisingly comforting, and—yes—a little funny too (because what’s financial stress without a tiny dose of humor?).

Whether you're feeling that dip in client inquiries, wondering if a recession is lurking around the corner, or just trying to figure out how to build a cushion that helps you sleep at night, this conversation is going to give you solid ground to stand on.

So pour your coffee, take a breath, and let’s talk about what we can control—because David’s got some seriously grounding advice you won’t want to miss.

08:45 Yes, a Recession Will Happen 10:34 Change Is Inevitable—Don’t Fight It 15:00 Navigating a Dip in Referrals with Long-Term Perspective 17:00 Financial Lessons for Business and Life 20:29 Emergency Fund Guidelines for Group Practices 22:10 Lessons from Change Healthcare and COVID-19 24:59 The Spiritual Side of Non-Attachment and Resilience

Show Sponsor Simplified SEO Consulting

If you’ve been thinking about outsourcing your SEO or social media, there’s never been a better time! At Simplified SEO Consulting, we’re launching a brand-new Social Media Management Package in June, designed specifically for therapists. Unlike other agencies, our entire team has mental health backgrounds, so we understand your field and your clients. To celebrate this launch, we’re offering 10% off for select clients—a savings of up to $480! Plus, we have flexible pricing to fit your needs. Ready to free up your time and let the experts handle your social media? Let’s get started!

https://simplifiedseoconsulting.com/apply-to-work-with-us/

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Have you ever had that moment of panic when your private practice income suddenly dips — and you’re not sure why?

In this episode, financial powerhouse and author of Profit First for Therapists, Julie Herres, is breaking down exactly how to prevent those dreaded income slumps before they hit. From digging into your past financial data to spotting patterns, strengthening your systems, and building a safety net, Julie shares actionable strategies to help you take control of your business finances like a true CEO.

Whether you’re just starting out or running a thriving group practice, this episode is packed with practical insights to help you prepare, pivot, and protect your profit — without the stress. If you’ve ever wanted to feel confident looking at your numbers (yes, even the scary ones!), hit play now — you don’t want to miss this.

04:37 Understanding and Preventing Practice Slumps 07:28 Analyzing Financial Trends in Your Practice 10:57 The Importance of Strong Systems and Metrics 15:03 Hiring Strategies During Slow Periods 18:27 Planning for Financial Downturns in Small Business 19:59 Income Generating Activities for Practice Owners 22:18 Success Stories and Practical Tips 25:25 The Importance of Knowing Your Numbers

Show Sponsor Simplified SEO Consulting

Social media is a powerful tool for therapists, but managing it? That can be overwhelming. That’s why Simplified SEO Consulting is launching a brand-new Social Media Management Package in June! Our team—made up of professionals with mental health degrees or direct experience working in the field—knows how to create content that speaks directly to your ideal clients. And to celebrate, we’re offering 10% off for select clients—a savings of up to $480! Plus, we offer a range of pricing options so you can find what works best for your practice. Don’t let social media drain your time—claim your discount today!

https://simplifiedseoconsulting.com/apply-to-work-with-us/

Julie's Resources

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Join the Profit First Academy now and get the first month for only $17! Join now and start transforming your private practice! 👉 https://www.profitfirstfortherapists.com/academy

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If you've ever felt overwhelmed by Google's ever-changing algorithm and wondered what it really takes to get your website to rank in 2025, this episode is a must-listen. Daniel Fava breaks down the major shifts in SEO that started back in 2024 and what they actually mean for private practice owners.

Spoiler: it’s not about keyword stuffing anymore — it’s about creating meaningful, experience-driven content that connects with your ideal clients. From demystifying Google’s EEAT guidelines to explaining how engagement metrics and user experience now impact your rankings, Daniel makes SEO approachable and even (dare we say) exciting.

Whether you're a DIY marketer or working with an SEO pro, this conversation will change the way you think about your website — and your content strategy. Ready to future-proof your practice online? Let’s dive in.

09:10 Understanding Google's EEAT Update 12:13 The Importance of Blogging and User Experience 20:42 Redesigning Websites for Better User Experience 24:08 The Importance of Blogging for SEO 27:27 Leveraging AI for Content Creation 28:41 Consistency in Blogging and Its Long-Term Benefits 30:34 Challenges from Corporate Mental Health Platforms 35:59 Conclusion and Final Thoughts

Show Sponsor: Simplified SEO Consulting

Are you tired of struggling to keep up with SEO and social media while running your practice? At Simplified SEO Consulting, we get it—because our entire team has degrees in mental health or real-world experience in the field. That means we understand your ideal clients, the ethical concerns of marketing therapy services, and how to craft content that truly connects. And now, we’re offering 10% off our brand-new Social Media Management Package for select clients in June—a savings of up to $480! With flexible pricing options to fit any budget, we’ll create a custom plan that meets your needs. Learn more and join our soft launch today!

https://simplifiedseoconsulting.com/apply-to-work-with-us/

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What happens when a mental health professional with a passion for SEO gets the chance to take over the very company that launched her marketing journey? In this episode, we’re diving into Mary’s incredible leap from behind-the-scenes SEO specialist to bold business owner — and how she’s now leading a mission-driven team that puts empathy and ethics at the heart of digital strategy. From honoring her mentor’s legacy to helping therapists show up authentically online, Mary’s story is one of purpose, perfect timing, and the power of trusting your gut. You won’t want to miss this one.

03:02 Importance of SEO for Therapists 08:22 Social Media Strategies for Private Practices 16:26 SEO Basics and Its Impact on Your Practice 18:29 Optimizing Your Website for SEO 19:51 The Role of AI in Finding Your Practice 20:37 Social Media Strategies for Therapists 22:18 Creating Personal and Engaging Content 26:34 The Importance of Consistency in Marketing 29:34 Leveraging Google My Business for SEO

Show Sponsor Private Pay Masterclass

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Mary Walker's Resources

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In this episode of the Wise Practice Podcast, I’m joined by Kym, a true pioneer in the world of traveling therapists. She’s the real deal—honest, experienced, and incredibly generous with her wisdom. Kym opens up about what it actually takes to live abroad while running a successful online therapy practice. From navigating licensing laws and liability insurance to choosing the right zip code for attracting private-pay clients and dealing with EHR limitations overseas, she doesn’t sugarcoat a thing.

She’s made the mistakes, learned the lessons, and now she’s helping other therapists do it smarter, especially through her active Facebook community where people show up daily with questions like, “How do I move to Albania?” or “Can I bill insurance if I’m outside the U.S.?”

Whether you’re dreaming of running your practice from the beach or just want more freedom from the four walls of a traditional office, this episode is full of real talk and actionable insight. Kym proves that with the right planning, support, and mindset, you can take your practice beyond borders—without losing your mind or your license.

06:38 Kym Tolson's Journey to a Mobile Practice 14:26 Marketing Tips for Remote Therapists 17:50 Navigating Insurance for Traveling Therapists 18:34 Challenges with Specific Insurance Providers 22:27 Tips for International Travel and Practice 25:44 Multi-State Private Practice Expansion 28:24 Free Resources and Courses for Therapists 31:32 Final Thoughts and Contact Information

Show Sponsor Private Pay Masterclass

Go to https://www.wisepracticeconsulting.com/masterclass-private-pay and register for the Private Pay Masterclass

Kym Tolson's Resources

Portable Practice Method helps you go from licensing issues to building income streams to managing a lifestyle on the road Insurance Billing Startup Maximizer - Free Insurance Billing Startup Guide What Country Should You Move to as a Traveling Therapist? Website Instagram Facebook

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In this powerful conversation, Pastor Payton flips the script on how mental health professionals engage with spirituality. For clients whose faith is central to their identity, it’s not just relevant — it’s essential. Payton makes the case that integrating spiritual life into clinical work isn’t just respectful; it’s transformative.

He shares what he looks for in a trusted therapist, how counselors can build real relationships with local churches (without feeling like they’re pitching a service), and why speaking the language of faith can open doors to deeper healing and collaboration. Whether you're a clinician working in Christian spaces or someone curious about bridging the sacred and the clinical, this episode is a must-listen.

It’s not about marketing. It’s about ministry. And it starts with showing up.

12:34 The Challenge of Reaching Out 14:31 Dealing with Resistant Pastors 17:29 Mental Health Trends in the Church 20:11 How Therapists Can Support Pastors 23:49 Follow-Up is Crucial 30:10 Connecting with the Right Counselor 31:13 Sensitivity to Client Needs

Show Sponsor Private Pay Masterclass

Go to https://www.wisepracticeconsulting.com/masterclass-private-pay and register for the Private Pay Masterclass before May 16th to get $50 off with code EARLYMASTER.

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When Laura first stepped into couples counseling, she didn’t expect one of her biggest challenges to come from outside the therapy room — but it did. Behind the scenes, insurance systems built for individual treatment forced her into an impossible ethical bind: label one partner as “the problem,” assign a mental health diagnosis that didn’t fit, and document intimate relational healing through the cold lens of medical necessity.

It felt wrong. It was wrong.

And Laura realized: playing by the insurance industry’s rules wasn’t just exhausting — it was setting the work up to fail.

What followed was a bold, mindset-shifting journey from moral tension to empowered service, from burnout to abundance. Laura’s story offers a powerful roadmap for therapists who know, deep down, that there’s a better way to serve — with integrity, freedom, and impact.

Ready to see what’s possible when you step outside the system?

04:21 Laura's Journey to Private Pay 04:53 Challenges with Insurance Panels 06:13 Transitioning to Private Pay 14:10 Mindset and Money in Private Practice 23:09 Balancing Faith and Business 25:16 Transitioning to Private Pay 26:48 Marketing and Client Communication 28:23 Client Retention and Success Stories 29:57 Educating Clients on Private Pay 37:03 Masterclass Announcement and Details 41:26 Conclusion and Final Thoughts

Show Sponsor Private Pay Masterclass

Go to https://www.wisepracticeconsulting.com/masterclass-private-pay and register for the Private Pay Masterclass before May 16th to get $50 off with code EARLYMASTER.

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In this eye-opening episode, trademark attorney Joey Vitale busts the biggest myths about brand protection—and reveals the costly mistake too many entrepreneurs make: skipping trademarks until it’s too late.

Joey breaks down the difference between your backstage business (your LLC) and your onstage identity (your brand)—and why without a trademark, someone else could legally force you to rebrand... even if you’ve been around for years.

From Google searches that offer false confidence to names that are legally “too generic” to own, Joey explains it all with clarity, humor, and real talk. Plus, he shares how to play both defense and offense with your brand—so you can build boldly and protect what’s yours.

If you’re building a brand you love, this episode is a must-listen.

07:11 The Truth About Trademarks: Joey’s Take on What Really Matters 12:11 Rookie Moves: The Most Common (and Costly) Trademark Mistakes 31:01 Real-World Trademark Wins, Fails, and Lessons Learned 36:34 Your Next Steps: How to Protect Your Brand with Confidence

Show Sponsor Private Pay Masterclass

Go to https://www.wisepracticeconsulting.com/masterclass-private-pay and register for the Private Pay Masterclass before May 16th to get $50 off with code EARLYMASTER.

Joey Vitale's Resources

Instagram Website ($300 discount if you mention The Wise Practice Podcast) Email Joey, and he will send you a free copy of his book! joey@indielaw.com

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Ever feel like blogging is just another task on your never-ending to-do list? Or that shouting into the void of the internet isn’t getting you any closer to connecting with your dream clients? In this episode, Jessica Tappana flips the script on random content creation and introduces us to a game-changing strategy: pillar-based marketing.

She compares it to building a house—with a strong foundation, sturdy support beams, and a roof that brings it all together. It’s a content structure that not only boosts your SEO but actually brings in the right clients—the ones you want to work with.

Whether you're a therapist burned out on blogging or a practice owner trying to make your marketing matter, this conversation is packed with practical tips, time-saving tricks, and a fresh perspective that could seriously shift how you show up online.

💡 If you’ve ever asked yourself “What should I blog about?” or “How do I stand out in a sea of therapists?”—you’re going to want to hit play.

01:21 The Power of Blogging in Practice Growth 03:37 Deep Dive into Pillar-Based Marketing 10:08 Optimizing Your Blog for Maximum Impact 11:36 Balancing Blogging with a Busy Schedule 16:46 Using AI to Enhance Your Blogging 20:53 The Human Touch in Marketing 23:15 Practical Tips for Pillar-Based Marketing

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Email: jessica@aspirecounselingmo.com (10% off services)

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When Michelle launched her private practice, she had a vision of helping clients and building a thriving business. But reality set in quickly—insurance reimbursements were low, and back-to-back sessions left her drained. She found herself trapped in the exhausting cycle of overbooking, desperately trying to keep up with fluctuating client demand.

Like many therapists, Michelle had been told that a packed caseload was a sign of success. Instead, it felt like a direct path to burnout. She knew there had to be a better way—one that allowed her to continue serving clients without sacrificing her own well-being. That’s when she discovered the power of diversifying her income.

By stepping beyond the traditional therapy model, Michelle unlocked financial stability, professional growth, and the freedom to build a business that truly worked for her. Here’s how she—and many other therapists—are redefining success.

04:27 Michelle's Therapy Practice and Specialties 06:15 Diversifying Income Streams 08:52 Challenges and Benefits of Multiple Income Streams 17:04 Finding Your Unique Expertise 19:36 Exploring Additional Income Streams 21:00 Faith-Based Practice Insights 23:10 Creating Your First Income Stream 23:28 Navigating Continuing Education (CE) 25:55 Perfecting Your CE Application 34:19 Tools and Platforms for CE Courses 37:13 Conclusion and Final Thoughts

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Ever feel like you're running on empty but can’t quite figure out why? Burnout doesn’t hit like a lightning bolt—it sneaks in, disguised as busyness, exhaustion, and a growing disconnect from the passion that once fueled you. As a practice owner, you’re juggling a thousand responsibilities, but when was the last time you truly paused to reflect?

In this episode of the Wise Practice Podcast, Christy Pennison, Stephanie Korpal, and Whitney Owens dig deep into why reflection isn’t a luxury—it’s a necessity. They unpack how solo and group practice owners alike can build intentional moments of self-awareness to stay aligned, avoid burnout, and sustain a practice they love. They’ll also introduce the Five Rs—a simple yet powerful framework to help you reset before exhaustion forces your hand.

If you’re ready to stop running on autopilot and start leading with clarity and purpose, this episode is for you. Tune in, take a breath, and let’s talk about how to make reflection a non-negotiable in your life and business.

04:10 The Importance of Reflection 06:32 Creating Intentional Space for Reflection 11:33 Incorporating Reflection into Daily Life 18:54 The Five Rs of Reflection 23:20 Exploring Personal Rituals and Reflection 24:26 The Power of Dreams and Reflection 26:56 Realigning Business and Personal Values 29:00 The Importance of Resolve and Implementation 30:32 Community and Accountability in Practice 35:32 Connecting and Supporting Therapists

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For years, ADHD has been misunderstood and dismissed as simple distraction or hyperactivity. But the reality is far more complex—and far more powerful. In this episode, we dive deep into the truths about ADHD, busting common myths and exploring how it uniquely shapes the lives of entrepreneurs and private practice owners.

Our guest, David, isn’t just an expert—he lives it. He shares his firsthand experience navigating ADHD as a business owner, revealing how the right systems, routines, and mindset shifts can transform what might seem like a weakness into a powerful advantage. From overcoming executive functioning challenges to embracing structure in a way that actually works, this conversation is packed with insights for anyone who has ADHD or works with those who do.

If you’ve ever felt like traditional methods just don’t fit your brain, this episode will be a game-changer. Tune in now and discover how to make ADHD work for you, not against you!

04:20 Understanding ADHD: Myths and Realities 09:24 ADHD in Entrepreneurs and Private Practice Owners 10:57 David's Personal ADHD Journey 19:35 Practical Tips for Managing ADHD in Practice 32:10 Holistic Approach to ADHD and Practice Management 35:26 Conclusion and Contact Information

David's Resources

Email: david@wisepracticeconsulting.com

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Foundry Counseling

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Hiring the right team members can make or break your private practice. One bad hire? It can lead to headaches, inefficiency, and unnecessary stress. But when you get it right, your practice thrives with a team that shares your vision and supports your long-term growth.

In this episode, Whitney breaks down The Importance of a Strong Hiring Process—a step-by-step approach to finding the perfect fit for your team. From recognizing internal growth opportunities to using the “Camping Test” (yes, really!), she explores how to go beyond resumes and make hiring decisions that align with your practice’s culture.

Plus, Whitney reveals common hiring pitfalls, why skipping steps can cost you, and how tools like the Enneagram test and smart interview strategies can ensure you build a strong, reliable, and growth-oriented team.

This episode is for you if you’re tired of hiring out of desperation and want to create a structured, stress-free hiring process. Tune in now and take control of your hiring strategy!

03:38 Importance of a Structured Hiring Process 07:20 Determine Your Practice's Needs 12:16 Post the Job 14:19 Review Applications 16:13 Pre-Screening Candidates 20:58 Personal Interview 25:25 Enneagram Assessment 27:13 Reference Checks 27:55 Job Offer and Final Tips 32:11 Conclusion and Additional Resources

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As a therapist and business owner, you’re constantly faced with investment decisions—office space, staff, marketing, and professional development. With so many choices, how do you know where to put your money right now?

In this episode, Linzy Bonham, a financial expert for therapists, breaks down the strategic spending mindset—helping you avoid the trap of throwing money at every new trend. She shares how to identify the most impactful investment for your business today, recognize the emotional triggers behind financial decisions, and stop spending on things just because you feel like you "should."

Feeling pressure to be everywhere—Instagram, SEO, networking events? Wondering if that big purchase will actually move the needle? Before you pull out your wallet, pause and listen to this episode—because the right investment at the right time can make all the difference.

08:41 Finding Fulfillment in a New Role 09:04 The Ripple Effect of Supporting Therapists 10:34 Strategic Spending in Business 13:11 Letting Go of Ineffective Marketing 15:01 Aligning Marketing with Personal Strengths 16:09 The Burden of Doing Too Much

Linzy Bonham Resources

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Ready to be inspired? In this episode, we’re diving into the heartwarming and powerful story behind Spectra Choir—a movement that’s so much more than just singing. Meet Tegan, the visionary leader whose passion for music and community sparked something truly extraordinary. From a college treble choir that ignited her dream to the unexpected challenges of launching just before a global shutdown, Tegan’s journey is nothing short of incredible. But the magic doesn’t stop there! Spectra Choir has become a safe haven where women show up, support one another, and find their voices—both in song and in life. Whether you’re a music lover or just someone looking for a reminder of how transformative community can be, this episode will leave you feeling uplifted, empowered, and maybe even ready to start singing along.

10:50 The Birth of Spectra Choir 15:37 The Impact of Spectra Choir on Mental Health and Community 18:39 Whitney's Personal Experience with Spectra Choir 23:09 Encouragement for Therapists and Business Owners 31:06 How to Get Involved with Spectra Choir and MTC Vocal Academy 34:02 Final Thoughts and Gratitude

Tegan Miller’s Resources

Spectra Choir MTC Vocal Academy MTC Vocal Academy on Instagram MTC Vocal Academy on Facebook Spectra Choir on Instagram Spectra Choir on Facebook Drop-in Lesson: $20 off coupon for a drop in lesson! (Use the code: 20OFFSAV) Tegan on Instagram Joining Spectra Choir Form

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Are you wearing too many hats in your practice, juggling clinical work, marketing, and business growth—only to feel stuck and exhausted? In this episode, Neal breaks down why doing it all is a trap that holds practice owners back from real growth. He shares how shifting from a “DIY” mindset to strategic delegation can unlock new levels of success. If you’re tired of spinning your wheels with marketing tasks that aren’t your zone of genius, this conversation is for you. Tune in to learn how to reclaim your time, avoid burnout, and scale your practice the right way!

01:16 The Importance of Marketing in Private Practice 07:35 Delegating Marketing Tasks 15:44 Neal's Marketing Strategies and Services 23:38 Free Marketing Report Offer 26:08 Conclusion and Final Thoughts

Neal Samudre's Resources

Neal’s Website http://www.practiceatscale.co

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Are new therapists in your practice getting the supervision they truly need—or just whatever happens to be available? In this episode of the Wise Practice Podcast, Brittany Schank exposes a major flaw in mental health supervision: the widespread mismatch between new clinicians and their assigned supervisors.

She shares how this gap leads to burnout, lack of confidence, and therapists feeling lost in their careers—and more importantly, how her group practice is flipping the script. From passion-based matching to the financial advantages of outsourcing supervision, Brittany’s approach is reshaping the way private practices support their clinicians.

Plus, she introduces The Solace Co. Directory, a game-changing platform connecting therapists with the right supervisors. If you want to ensure your team is supported, thriving, and here to stay, this is an episode you can’t afford to miss!

02:06 Whitney's Business Consulting Advice 04:07 Mastermind Group Announcement 07:18 Brittany's Background and Practice 11:21 The Importance of Supervision 20:55 Solace Code Directory for Supervision 23:24 Conclusion and Special Offers

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Are you struggling to set fair and sustainable pay rates for your therapists? In this special Wise Practice Podcast takeover, Amy Dover—licensed marriage and family therapist, group practice owner, and Wise Practice consultant—dives deep into the crucial factors that can make or break your compensation strategy.

From market research to revenue calculations, overhead costs to therapist specialties, Amy breaks down how to create a pay structure that attracts and retains top talent while keeping your practice financially stable. She’ll also reveal why the all-too-common 70/30 contractor split isn’t sustainable and how shifting to a well-balanced W-2 model can transform your practice.

But that’s not all—hear firsthand from Sonja Josselyn, a practice owner who made the leap from 1099 contractors to W-2 employees. She shares how a mastermind experience helped her rework her compensation structure, negotiate better insurance reimbursements, and build a team that aligns with her mission.

If you want to set pay rates with confidence and create a thriving, profitable practice, this episode is a must-listen. Tune in now!

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Are you a solo practitioner wondering if you’re ready to start a group counseling practice? Amy Dover, a licensed marriage and family therapist and group practice owner, breaks down the five key factors to consider before taking the leap. From aligning your vision and solidifying your business foundation to navigating team dynamics and maintaining high-quality client care, Amy offers practical, faith-based advice to help you make an informed decision. Plus, hear Tracy Gardner’s inspiring journey from fear to confidence as she shares how the Wise Practice community empowered her to grow her group practice with intention and purpose. This episode is packed with actionable insights and encouragement you won’t want to miss!

01:41 Vision Check: Why Expand to a Group Practice? 03:14 Business Foundations: Are You Prepared? 06:11 Team Dynamics: Managing People 07:46 Client Care and Reputation: Maintaining Quality 10:58 Emotional Readiness: Are You Ready for the Shift? 12:26 A Journey to Group Practice 16:29 Mastermind Group: Scaling Your Practice 26:59 Final Thoughts and Contact Information

Tracy Gardner’s Resources

( 662) 367-1199 tracy@crossroadsplaytherapy.com

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When working with clients, understanding their cultural and personal identity is essential for fostering meaningful, empathetic relationships. Halina Brooke, LPC, brings a wealth of insight into Jewish identity and its impact on therapy, offering therapists valuable guidance for working with Jewish clients. Her discussion touches on themes of faith, heritage, migration, and cultural sensitivity, reminding us of the complexity and richness of Jewish identity.

05:53 Understanding Jewish Clients and Cultural Competence 07:58 Navigating Faith and Therapy 13:20 Practical Tips for Serving Jewish Clients 32:57 The Jewish Therapist Collective 37:45 Conclusion and Final Thoughts

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Are you ready to dive into the world of running a thriving group practice while balancing financial sustainability, team culture, and therapist retention? In today’s episode of the Wise Practice Podcast, we’re joined by the incredible Dr. Rhonda Johnson for a live consulting call. We’ll unpack the complexities of offering benefits that attract and retain therapists while maintaining the financial health of your business. Plus, Rhonda will share insights from her decades of experience, including how she built her practice into a thriving hub for trauma-informed care and family systems therapy. Stick around, because you’ll also hear about her amazing training programs and a special discount for Wise Practice members. This is a conversation packed with value for anyone looking to grow their practice and support their team. Let’s jump in!

08:21 Understanding Practice Management and Staff Benefits 21:41 Offering Benefits and Pay Structure 22:52 Client Scheduling and Work Expectations 23:59 Flat Rate vs. Percentage-Based Pay 25:37 Salary vs. Hourly Pay 27:11 Balancing Business and Therapist Needs 34:18 Admin Support and Client Management 37:58 Transparency in Business Finances 40:49 Community and Support for Practice Owners

Show Sponsor Berries

What if you could save 10 hours a week and still have perfectly written clinical notes?

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Berries is a HIPAA-compliant AI scribe trusted by thousands of therapists. It writes your clinical notes in your unique style, generates detailed treatment plans, drafts client summary emails with key takeaways, and even creates prep summaries to help you start sessions with confidence. And it works well with any EHR, like Therapy Notes and many others. It takes the stress out of note-taking—so you can focus on what really matters.

Whether you’re working solo or part of a group practice, Berries adapts to your needs and works seamlessly in any setting: in-person, telehealth, or even virtual sessions with headphones. It frees up your time to see more clients—or simply do what you love.

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Dr. Rhonda Johnson’s Resources

Website Training Play Therapy Training Resources CCFAM on LinkedIn Play Therapy Training Resources on LinkedIn CCFAM on Instagram Play Therapy Training Resources on Instagram

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Running a group practice isn’t just a job—it’s a juggling act! From managing office space to onboarding clinicians and balancing schedules, every decision can feel like a high-stakes puzzle. In this episode, I had the pleasure of sitting down with Bill Prasad, a group practice owner navigating these very challenges, for a live consulting session.

I didn’t just share advice—I offered practical, real-world solutions that you can put into action right away. Want to optimize your office space with a "use it or lose it" approach? Curious how to strike the perfect balance between part-time and full-time clinicians? Wrestling with hiring splits or planning for growth? I’ve got you covered.

This episode is packed with actionable strategies to help you overcome common hurdles and build a thriving, efficient practice. I’m so excited to share these insights with you—let’s dive in!

01:53 Live Consulting Session with Bill Prasad 05:59 Discussion on Office Space and Scheduling 20:59 Hiring and Managing Therapists 26:35 Conclusion and Special Offers

Show Sponsor Berries

What if you could save 10 hours a week and still have perfectly written clinical notes?

With Berries, that’s not just a dream—it’s your new reality.

Getting started is easy—it only takes 30 seconds to create your first note.

Ready to give it a try? Head to Berries.icu and sign up for 20 free sessions. Plus, use code WISE50 to get 50% off your first month!

Bill Prasad's Resources

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Today, we’re diving into one of the most relatable yet challenging topics for practice owners: balancing parenthood—especially motherhood—with the demands of running and growing a private practice. Whether you're a solo practice owner dreaming of a full caseload or someone contemplating the leap into group practice ownership, this episode has something for you.

Joining me is my dear friend and powerhouse entrepreneur, Jaclyn Bailes. She has gone from starting her solo practice to preparing for a group practice launch in 2025, all while navigating the joys and struggles of motherhood. Her mission to provide counseling to underserved communities is at the heart of everything she does.

What makes this episode special is Jaclyn’s incredible story of faith, grit, and determination. From taking a bold leap of faith to join a mastermind group, to building a thriving private practice, and now planning her group practice, Jacqueline’s journey is proof that with hard work, passion, and trust in God’s plan, you can achieve your big dreams too.

06:41 Managing Work-Life Balance 10:36 The Importance of Support Systems 12:13 Hiring Help and Setting Boundaries 25:06 Closing Thoughts and Community

Show Sponsor Berries

What if you could save 10 hours a week and still have perfectly written clinical notes?

With Berries, that’s not just a dream—it’s your new reality.

Getting started is easy—it only takes 30 seconds to create your first note.

Ready to give it a try? Head to Berries.icu and sign up for 20 free sessions. Plus, use code WISE50 to get 50% off your first month!

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Today’s episode is particularly exciting because we’re diving into what it takes to start a private practice in 2025. I’ve brought on a very special guest, Derrick Boger, who I had the pleasure of meeting at the Wise Practice Summit last year. Derrick is one of those rare individuals who exudes courage and faith. Despite not knowing anyone, he attended the summit as he was preparing to launch his own practice. His story is a testament to taking bold steps toward your calling, and I knew immediately that he needed to share his journey on the podcast. Together, we’ll discuss the challenges and opportunities of starting a private practice in today’s world, all through the lens of faith and service.

So grab a cup of coffee, settle in, and get ready for an inspiring conversation. Whether you’re in the early planning stages or looking for ways to refresh your existing practice, you’re going to take away valuable lessons and encouragement from Derrick’s journey. Let’s dive in!

09:23 Essential Steps for Launching Your Practice 18:13 Starting a Private Practice: The Power of Prayer 18:41 Client Communication and Follow-Up Strategies 19:48 Optimizing Your Website and Conversion Rates 20:15 Handling Payments and Appointment Policies 22:12 Building Referral Relationships 23:29 Marketing Yourself and Networking Tips 25:10 SEO and Google My Business Tips 28:15 Identifying and Reaching Your Niche 32:27 The Value of Community and Professional Growth

Show Sponsor Berries

What if you could save 10 hours a week and still have perfectly written clinical notes?

With Berries, that’s not just a dream—it’s your new reality.

Getting started is easy—it only takes 30 seconds to create your first note.

Ready to give it a try? Head to Berries.icu and sign up for 20 free sessions. Plus, use code WISE50 to get 50% off your first month!

Derrick Boger's Resources

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Get ready for an episode of the Wise Practice Podcast that will inspire, challenge, and energize you!

This week, Whitney sits down with Laura, a seasoned consultant for therapists who shares her remarkable journey of growth, transition, and rediscovery. After seven years of building a thriving business—complete with e-courses, events, and conference talks—Laura faced the heavy toll of loneliness and burnout. Over a heartfelt dinner with Whitney, she revealed her decision to close her business and shift her focus to what matters most: her family and her own well-being.

But that’s not the end of Laura’s story—it’s the beginning of a beautiful new chapter! In a surprising twist, a playful suggestion to join Whitney’s team turned into a life-changing collaboration. Now, Laura continues her passion for guiding therapists, free from the operational stress of running her own business. Her journey is a testament to the power of leaning into faith, trusting the unknown, and allowing your path to unfold naturally.

Whether you’re starting out, looking to expand, or feeling the pull toward something new, this episode will resonate deeply. Laura’s candid reflections on overcoming fears, embracing ambiguity, and rediscovering joy in her work will leave you inspired to take your next step—whatever that may be. Tune in to hear her wisdom, humor, and heartfelt encouragement as she reminds us all that the magic lies in trusting the process.

10:57 Trusting the Process and Embracing Change 17:30 The Role of Faith in Business 20:50 Facing the Fear of Change 21:42 Taking Imperfect Action 24:13 Overcoming Barriers to Success 25:45 The Power of Writing It Down 29:01 Navigating Emotional Barriers 30:32 The Fear of Success 34:26 The Non-Sequential Path of Entrepreneurship

Laura Long's Resources:

Laura's Website

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In this episode of the Wise Practice Podcast, Whitney dives into the essential tools and resources she relies on to simplify private practice management. From ensuring HIPAA compliance and securing BAAs to leveraging powerful EHR systems like TherapyNotes, she shares practical strategies for safeguarding client data and streamlining operations. Whitney also highlights her favorite platforms for scheduling, financial management, marketing, and communication, offering detailed insights into how tools like QuickBooks, Gusto, Canva, and Spruce can elevate your practice. Her approach combines tech-savvy solutions with actionable advice, empowering therapists to build efficient, client-centered practices while focusing on their passion—helping clients thrive.

09:26 Electronic Health Records (EHR) 12:59 Practice Management and Booking Software 19:46 Accounting and Financial Tools 21:00 Essential Tools for Managing Payroll 22:53 Marketing Strategies: Google My Business 24:22 Effective Email Communication with Aweber 25:49 Design and Branding with Canva 26:33 Building and Managing Websites 28:47 Leveraging Social Media for Your Practice 29:51 Client Communication 32:01 Additional Communication Tools 33:15 Project Management and Podcast Production 34:22 AI and Other Favorite Resources 35:01 Final Thoughts and Upcoming Events

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In this episode of the Wise Practice Podcast, Jessica Kryzer dives into the essential role intake management plays in private practice success. From building trust with potential clients to maintaining clear boundaries and avoiding burnout, Jessica shares actionable strategies for optimizing your intake process. She discusses how to tailor communication to clients’ emotional states, delegate tasks effectively, and create a seamless system that supports both practitioners and clients. If you’re looking to streamline your practice, protect your work-life balance, and make a lasting impression on new clients, this episode is a must-listen!

06:26 Jessica Kreitzer's Journey and Mindful Admins 11:41 Mindful Practices in Intake Process 24:18 When to Hire an Admin for Your Practice 25:55 Conclusion and Special Offers

Jessica Kryzer’s Resources

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Are you curious about how AI can simplify your life as a mental health professional? In this episode of The Wise Practice Podcast, Dr. McCaffrey dives into the practical, ethical, and downright fascinating ways AI is transforming therapy workflows! From speeding up documentation to generating personalized pep talks (yes, really!), she shares real-world examples of how AI can save time and spark creativity—without compromising ethics or client trust.

08:27 How ADHD Influences Strategies for Running a Business 09:42 AI and Its Potential Impact on Private Practice Workflows 09:59 How AI Is Already Integrated Into Daily Life and Private Practice 14:30 The Importance of Using AI for Efficiency While Stressing the Need for Accuracy 15:27 Using AI Specifically for Documentation 21:28 A Discussion on HIPAA-Compliant Platforms 26:12 Advice on Balancing Technological Benefits With Client Rights

Show Sponsor Mastermind Groups

Are you a small group practice owner who wants to level up your practice, but you’re terrified of making mistakes, or are just uncertain of the next steps to take? If you're ready to go from feeling overwhelmed to owning your role as a confident, organized boss, then it's time to join an exclusive mastermind group, beginning in January 2025.

Imagine being able to communicate seamlessly with your team, having a process in place to hire and onboard with ease, and finally finding smart solutions for managing your office space needs. You'll learn how to balance seeing therapy clients while building systems, and, most importantly, step into the role of a true leader.

In this 6-month mastermind, you can expect live Zoom meetings every other week, access to the Wise Practice Membership Community, and access to Amy Dover between meetings as well as discounts on individual consultation calls while in the group.

Whether you’ve just made your first hire or are already managing a team, this group will give you the tools, guidance, and support to build a practice that thrives.

Head on over to wisepracticeconsulting.com/masterminds to schedule a call and sign up for the group. Wise Practice community members will receive $100 off per month for the mastermind group. This group is limited to only 8 participants and you must sign up by January 3rd, so don’t delay.

Start the new year off with like-minded practice owners who want to grow and make 2025 the best year yet for your practice!

Dr. Maelisa McCaffrey’s Resources

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Join the FREE Private Practice Paperwork Crash Course for all the info about documentation you never learned in grad school!
"AI for Progress Notes" playlist is available for free on YouTube
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Ready to infuse your practice with meaningful change? In this powerful episode of the Wise Practice Podcast, Dr. Edmond dives deep into the intersection of anti-racism, mindfulness, and mental health. From decoding cues of safety and danger to tackling systemic inequalities, Dr. Edmond shares practical insights to foster inclusivity in your relationships, business, and life. Whether you’re a practice owner, a mental health professional, or someone passionate about creating a just and equitable world, this episode is your call to action—don’t miss it!

12:02 Learning from Clients about their Identities 18:43 Acknowledging Personal Biases 25:38 Understanding Diverse White Perspectives 26:02 Impact of Cultural Values on Workplace Dynamics 27:15 Tailoring Conversations Based on Racial Identity Development

Show Sponsor Mastermind Groups

Whether you’ve just made your first hire or are already managing a team, this group will give you the tools, guidance, and support to build a practice that thrives.

Start the new year off with like-minded practice owners who want to grow and make 2025 the best year yet for your practice!

Dr. Nathalie Edmond’s Resources

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Tune in to this Wise Practice Podcast episode as Nicole McCance reveals her journey to building a thriving group practice and the mindset shifts that made it possible. From achieving the “seven figures” milestone to balancing growth with trust, Nicole’s story is full of insights on avoiding costly mistakes, boosting client commitment, and empowering your team. This episode is packed with strategies for therapists ready to scale their practice without losing their unique touch—don’t miss it!

02:45 Planning for the 2025 Wise Practice Summit 06:46 Nicole's Journey: From Solo Practice to Group Practice 16:52 Tracking Client Conversions 17:58 Providing Tools for Success 21:02 Hiring and Managing Therapists 28:08 Free Resources and Masterclass

Show Sponsor The 5 Systems Every Practice Needs

In graduate school, most of us were trained to be amazing clinicians but not business owners. In this era of technological advancement, running a successful private practice demands more than just clinical expertise. The average private practice owner spends hours researching and experimenting with the best systems for their practice such as which EHR to use or email platform. We have much to consider when selecting tools for our business, beyond just efficiency.

The great news is we have done the work to find the best systems for you, saving you time and money. David Sturgess and Whitney Owens will be hosting a webinar on The 5 Systems Every Practice Owner needs. We will break down the components of each one addressing efficiency, ease of use, cost, confidentiality, and more. Make sure to join us on Thursday, December 5th at 1:00EST.

To register for this webinar, head to wisepracticeconsulting.com/events. And don’t worry, if you cannot join us live, all registered participants will receive the recording afterwards.

Registration link

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In this episode of the Wise Practice Podcast, Chad Potts offers valuable insights for faith-based counselors looking to grow their practices while staying true to their spiritual mission. From emphasizing the unique integration of faith and spirituality in your counseling approach to building a strong online presence, Chad shares practical strategies to attract and retain clients. He highlights the importance of offering free resources, networking within faith communities, and providing complimentary consultations to ensure clients feel comfortable and well-matched. Chad’s advice is especially helpful for those seeking to expand their practice with authenticity, community connection, and purpose.

02:49 Attracting Faith-Based Clients: Key Strategies 03:47 Chad Potts' Journey and Practice Insights 08:10 Seven Steps to Attract Faith-Based Clients 12:45 Building a Strong Online Presence 16:38 Offering Free Resources and Networking 22:26 Developing Referral Programs and Consultations 27:23 Publishing, Speaking, and New Ventures 30:32 Conclusion and Contact Information

Show Sponsor The 5 Systems Every Practice Needs

To register for this webinar, head to wisepracticeconsulting.com/events. And don’t worry, if you cannot join us live, all registered participants will receive the recording afterwards.

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In this episode of the Wise Practice Podcast, Whitney shares her inspiring journey from college mentorship to becoming a therapist and faith-based business consultant. You’ll learn how her deep-rooted faith shaped her career path and how unexpected setbacks led her to create a thriving private practice. Whitney also dives into the challenges and revelations that ultimately pushed her into consulting for faith-based practice owners.

Whether you're a therapist, a business owner, or simply looking for guidance on balancing personal and professional life, Whitney’s story is full of wisdom, purpose, and practical advice for building a community of support and faith. Tune in to gain insights that can help you align your business with your deeper calling and connect with your local church communities.

02:25 Faith-Based Practice Consulting 05:54 Whitney's Journey to Private Practice 09:49 Balancing Faith and Business 11:29 Finishing Strong in Business 20:45 The Importance of Community 32:15 Final Thoughts and Upcoming Events

Show Sponsor RevKey

Have you ever thought about how digital advertising can benefit your business? By now I’m sure we’ve all realized that every business needs an online presence, and now more than ever, that online presence can make or break your growth and revenue potential. But being online is not the same as being found online. If you want to boost your presence and get more of the right clients to your website, it might be time to invest in digital advertising.

At RevKey, a trusted digital marketing agency, used by myself and many other therapy practices, they leverage Google Ads and digital advertising to get your business to the top of search results and keep your business front of mind with potential clients.

Get started on your Google Ad journey and unlock your business’s potential with RevKey!

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In this inspiring episode of the Wise Practice Podcast, Michael Diettrich-Chastain shares how becoming a father has completely transformed his approach to work. Once a "road warrior" who spent 176 days traveling in 2023, Michael is now shifting his focus toward spending more time at home. He discusses the changes he's making by building a strong, seasoned team to handle client-facing tasks, allowing him to embrace a leadership and visionary role. Michael also dives into the critical competencies that define great leaders, such as emotional intelligence, communication, and the often-overlooked skill of asking better questions. He advocates for creating supportive, conscious business environments that inspire growth, connection, and positive change, not just within organizations, but rippling out into the world.

03:24 Deep Dive into Leadership 03:48 Personal and Professional Growth 06:32 Challenges in Leadership 21:37 Delegation and Time Management 26:25 The Importance of Humility and Joy in Leadership 32:08 Conclusion and Resources

Show Sponsor RevKey

Get started on your Google Ad journey and unlock your business’s potential with RevKey!

Michael Diettrich-Chastain’s Resources

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In this episode of the Wise Practice Podcast, Blake Roberts shares his unique journey in private practice, one that extends far beyond the typical therapist’s role. With a background in art gallery management and website design, Blake brings a creative flair to his practice, emphasizing the importance of intentionality in both the physical and digital spaces he curates. He views private practice as an evolving work of art, intertwining his passions for art, entrepreneurship, and fatherhood. Tune in to hear how Blake’s approach to branding, space design, and creativity can inspire therapists to create a practice that truly reflects who they are.

03:06 Blake Roberts' Background and Practice 07:15 The Importance of Physical and Digital Spaces 22:14 Faith and Sacred Spaces in Therapy 34:34 Final Thoughts and Contact Information

Show Sponsor TherapyFlow

Want to quickly grow your client base? Google ads can do the trick. TherapyFlow specializes in creating and managing effective Google ads. They have helped thousands of practices succeed with paid ads, and they can help you too—whether you’re new to ads or looking to improve. Don’t wait! Book a call at mytherapyflow.com for a full practice marketing consultation today.

Show Sponsor RevKey

If you didn’t know, Google Ads stands out as one of the most widely adopted and effective online advertising platforms, renowned for its unparalleled reach and exposure capabilities. But to those who don’t have much marketing and digital advertising experience using the platform can be confusing and frustrating. This is where RevKey comes in. They are a Digital Marketing Agency that specializes in Google Ads and are particularly skilled at helping therapists and psychology practices of all sizes.

RevKey works with professionals looking to fill their schedules and businesses trying to drive more traffic to their sites to increase sales. By ensuring they’re found in search results via Google Ads and increasing their online presence, RevKey’s clients see a dramatic return on investment including increased organic search rankings for long-term benefits.

Take the next step in growing your business today, learn more about the power of Google Ads from the professionals at RevKey!

Blake's Resources

"Shelly" Squarespace Template Use code “WPP100” to get $100 off and the password for the demo site is “WPP”

Instagram @blake.the.counselor

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The Artist's Way by Julia Cameron

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The Artist's Way: 25th Anniversary Edition

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In this special episode of the Wise Practice Podcast, Amy Dover takes over to share her remarkable journey from solo practice to successful group practice ownership. Amy's transition wasn’t just about scaling her business—it was a deep transformation in mindset, leadership, and trust. She candidly discusses the challenges she faced in shifting from managing everything herself to empowering a team, adopting a leadership approach grounded in servant leadership and clarity. Listeners will gain valuable insights into the importance of delegation, trusting your team, and how faith and an abundance mindset can guide a growing practice to new heights. Don’t miss this episode full of practical wisdom and inspiring leadership lessons.

02:02 The Power of Leadership in Group Practice 05:17 Embracing Leadership and Delegation 18:57 Overcoming Challenges and Leading with Confidence 22:09 Continuous Learning and Professional Development 28:31 Conclusion and Final Thoughts

Show Sponsor TherapyFlow

Show Sponsor RevKey

You juggle so much: Sessions, intakes, and billing issues are just some things you are dealing with on top of running a business. However, one of the greatest challenges is where to find new clients. At RevKey, Owner and Digital Marketing Consultant, John Sanders, has firsthand experience with this specific concern as he has helped his wife, who is a psychologist, market her practice for years through digital advertising.

This led him to start RevKey and help other psychologists who were experiencing the same problems. At RevKey, their Digital Marketing experts work with therapy practices of all sizes to find the right clients for their therapists and maintain steady growth. If you’re ready to get more of the right clients for your practice, it may be time to explore Google Ads with RevKey. Connect with them today!

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Amy Dover takes over the Wise Practice Podcast to discuss her experience transitioning from a 1099 contractor model to a W2 employee model in her private practice. She shares her journey, including the legal and financial considerations, the challenges she faced, and the resulting changes in her practice’s culture and operations. Amy emphasizes the importance of consulting, the benefits of the new model, and how her faith has guided her through this significant change, encouraging other practice owners to carefully consider their own business models.

02:39 Transitioning from 1099 to W2 08:05 Understanding Employment Models 12:01 The Transition Process 18:27 Challenges and Lessons Learned 33:37 Financial and Administrative Impact 36:29 Conclusion and Final Thoughts

Show Sponsor TherapyFlow

Tired of clunky spreadsheets for referral tracking and letting new clients slip through the cracks? It’s time for an upgrade. TherapyFlow’s HIPAA-compliant CRM automates referral tracking, lead follow-up, and marketing success metrics, saving you time and boosting client conversions. Visit mytherapyflow.com, use code "WhitneyOwens" at checkout, and get 20% off your first month.

Show Sponsor RevKey

Ever thought about using Google Ads or paid advertising in general to promote your business, but are unsure where to start? At RevKey they have a team of digital marketing experts with years of experience managing Google Ads to help therapy practices of all sizes find the right clients and keep their calendars booked.

Whatever your Google Ads goal or budget, you have more options than you may think. At RevKey they’re ready to support their clients in growing their business’ online presence through effective Google Ads and digital marketing campaigns. Reach out to them today and see how Google Ads can help your business.

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In this episode of the Wise Practice Podcast, Amy Dover takes over to share her wisdom on faithful hiring—a crucial topic for faith-based practice owners. Amy, a seasoned group practice owner and faith-based consultant, dives deep into how aligning your hiring process with your faith can lead to long-term success. Whether you’re considering hiring only believers or are open to non-believers who respect your values, Amy offers invaluable guidance on making ethical decisions rooted in faith.

With practical steps like creating faith-centered job descriptions, incorporating prayer into the hiring process, and asking the right interview questions, Amy provides actionable advice that can help you build a cohesive, values-driven team. She also shares a personal story of a time she failed to seek God’s guidance in a hiring decision and the lessons she learned from that experience.

03:10 Faithful Hiring: Choosing the Right Therapist 03:48 The Role of Faith in the Hiring Process 12:29 Practical Steps for Faith-Based Hiring 21:36 Balancing Faith and Professional Qualifications 27:46 Conclusion and Contact Information

Show Sponsor Arc Integrated

Clients of Arc Integrated report results like...

Improved leadership skills
Increased team cohesion
Enhanced organizational performance
Increased retention of employees

Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Show Sponsor TherapyFlow

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In this special episode of the Wise Practice Podcast, Amy Dover takes over the mic to share her powerful journey of integrating faith and business. Amy's private practice story, which began in 2015, is deeply rooted in her dedication to God—a foundation that influences every aspect of her work. For Amy, owning a business isn't just about making strategic decisions; it's about aligning those decisions with Christian values and allowing faith to guide the path forward. One of Amy’s key messages is the power of prayer in business. She sees prayer not only as a spiritual practice but as a direct line to God, helping her make critical decisions, from hiring the right team members to finding the perfect office space. Through her transparency about the struggles and triumphs of faith-driven practice, Amy provides listeners with practical steps to invite God into their business, praying for protection, guidance, and specific outcomes.

02:44 Podcast Takeover: Meet Amy Dover 06:13 How to Pray for Your Practice 08:14 The Importance of Prayer in Practice 25:08 Practical Steps to Integrate Prayer 41:47 Conclusion and Encouragement

Show Sponsor Arc Integrated

Clients of Arc Integrated report results like...

Improved leadership skills
Increased team cohesion
Enhanced organizational performance
Increased retention of employees

Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Show Sponsor TherapyFlow

Struggling to market your therapy practice? You’re not alone. Most practice owners prefer focusing on clients and practice growth, rather than marketing. That’s where TherapyFlow comes in. They specialize in done-for-you marketing for solo and group practice owners. Therapy flow has helped thousands of practice owners attract new clients. Ready to grow? Visit mytherapyflow.com to book your free marketing consultation today!

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Looking for support and connection: Join the Wise Practice Community

Learn More about Wise Practice Consulting

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Whitney Owens celebrates her 100th episode of The Wise Practice Podcast with a must-listen conversation about one of the most crucial topics for private practice owners: money leaks. Running a practice requires more than clinical skills—it demands solid financial management. In this special episode, Whitney dives into the top 10 money leaks that could be silently draining your profitability and offers actionable advice on how to plug them. From knowing your numbers to avoiding overspending on rent and unproductive marketing investments, Whitney provides invaluable insights to help you build a thriving, financially healthy practice.

02:44 Celebrating Episode 100 of the Wise Practice Podcast 03:28 Top Money Leaks in Private Practice 05:43 The Importance of Tracking Your Numbers 09:54 Managing Expenses Effectively 12:14 Optimizing Office Space and Rent 16:05 Marketing Strategies That Work 20:23 The Importance of Timely Client Responses 21:02 Maximizing Administrative Efficiency 22:50 Social Media and Email Marketing 23:50 Clinician Pay Strategies 27:47 Setting Appropriate Clinical Rates 28:49 Maintaining a Full Caseload 31:46 Managing Clinician Turnover 33:12 The Value of Business Consulting

Show Sponsor Arc Integrated

Clients of Arc Integrated report results like...

Improved leadership skills
Increased team cohesion
Enhanced organizational performance
Increased retention of employees

Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Show Sponsor TherapyFlow

Struggling to market your therapy practice? You’re not alone. Most practice owners prefer focusing on clients and practice growth, rather than marketing. That’s where TherapyFlow comes in. They specialize in done-for-you marketing for solo and group practice owners. TherapyFlow has helped thousands of practice owners attract new clients. Ready to grow? Visit mytherapyflow.com to book your free marketing consultation today!

Links and Resources

PracticeVital

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Whitney's solo episode on the Wise Practice Podcast dives into the critical topic of money mindset for faith-based practice owners. She emphasizes the importance of financial literacy and the spiritual significance of managing money wisely, recognizing that as practices grow, so does the responsibility of financial stewardship. Whitney shares personal experiences about the fear and challenges of making financial investments in her business, such as hiring staff and expanding her office space, and highlights common money mindset blocks, like undervaluing services and fear of taking risks. Ultimately, she encourages listeners to shift their mindset, invest wisely, and embrace the financial growth that supports their calling, all while grounding their decisions in faith and Biblical principles.

03:09 Money Mindset: The Key to Practice Growth 10:24 Common Money Mindset Blocks 20:53 Biblical Principles on Money Management 27:41 Conclusion and Encouragement

Show Sponsor Arc Integrated

Clients of Arc Integrated report results like...

Improved leadership skills
Increased team cohesion
Enhanced organizational performance
Increased retention of employees

Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Show Sponsor RevKey

As a mental health professional, you probably pursued this career to make a difference in people's lives. After years of education, training, and professional practice, you've identified specific areas of expertise where you excel and are eager to assist the clients in your niche. However, you've noticed that these particular clients aren't seeking your services. While you enjoy helping any client who comes to you, your desire is to work closely with those whom you can best support.

This scenario is familiar to many therapists who are starting out in private practice, aiming to build a client base aligned with their expertise. But this doesn't have to be your experience. RevKey, a Google Ads Agency that specializes in working with practices of all sizes, offers solutions through Google Ads and digital marketing strategies that can effectively connect you with your ideal clients.

Reach out to the experts at RevKey today to grow your business in the right direction!

Links and Resources

Looking for support and connection: Join the Wise Practice Community

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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In this episode of the Wise Practice Podcast, host Whitney Owens introduces Nate Hendrikse, founder of Navigator Bookkeeping, to discuss the importance of understanding financial stories in private practices. Nate explains how practice owners can achieve financial confidence by analyzing their numbers and making informed decisions. He shares practical steps to manage bookkeeping, strategies for hiring, and optimizing clinician profitability. The episode emphasizes the need for good cash flow management and offers resources like the profitability dashboard tool and free tactical sessions for therapists. Whitney also updates listeners on her building purchase adventures and highlights upcoming events like the Wise Practice Summit.

01:46 Financial Stories in Practice Management 04:37 Introducing Nate Hendrikse from Navigator Bookkeeping 09:05 Understanding Your Financial Story 20:00 Discovering QuickBooks: A Game Changer 21:06 Challenges of Scaling a Practice 22:09 Hiring Your First Clinician: Key Considerations 23:02 Pay Structures and Profitability 25:49 The Importance of a Profitability Dashboard 30:27 Managing Cash Flow in Private Practice 35:02 Resources and Support for Practice Owners 36:57 Conclusion and Final Thoughts

Show Sponsor Twin Oaks Medical Management

Navigating credentialing and insurance contracts can be daunting. That's where Twin Oaks Medical Management steps in. Their expert team specializes in seamlessly guiding your practice through this intricate process. They take the headache out of insurance by making sure that you are credentialed and contracted with major insurers. Not only do they handle the paperwork, but Twin Oaks Medical Management also negotiates competitive fee schedules that work for your practice. Imagine having the peace of mind of knowing that your financial agreements are optimized to support your growth and sustainability.

Expanding your network and increasing patient access is crucial for any practice's success. With Twin Oaks Medical Management, you can focus on delivering exceptional care while they handle the administrative complexities.

To learn more about how they can help with credentialing and contracting by visit them today at www.twinoaksmm.com.

Show Sponsor Arc Integrated

Clients of Arc Integrated report results like...

Improved leadership skills
Increased team cohesion
Enhanced organizational performance
Increased retention of employees

Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Nate Hendrikse’s Resources

Website
LinkedIn
Facebook
Clinician Profitability Tool

Links and Resources

Looking for support and connection: Join the Wise Practice Community

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

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Check out all of the podcasts on the PsychCraft Network

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In this episode of the Wise Practice Podcast, host Whitney Owens interviews Tracy Greig, owner of Twin Oaks Medical Management, who brings over 35 years of experience in medical management. Tracy shares valuable insights into the increasing prevalence of insurance audits, the role of AI and robust algorithms in catching claim errors, and the importance of proper billing, coding, and compliance. She explains the intricacies of navigating insurance contracts, particularly for telehealth services, and offers advice on handling audits to avoid financial repercussions. Tracy also discusses the ethical considerations in couples therapy within insurance-based practices. Listeners will gain practical strategies to ensure regulatory compliance and maintain the integrity of their practice.

00:00 Introduction to Arc Integrated 00:45 Welcome to the Wise Practice Podcast 01:33 Guest Introduction: Tracy Greig 01:56 Understanding Insurance Audits 02:07 Preventing Therapist Burnout 03:08 The Importance of Community Engagement 07:49 Insights on Telehealth and Insurance 13:40 Navigating Insurance Contracts 26:08 Handling Insurance Audits 32:29 Conclusion and Special Offers

Show Sponsor Arc Integrated

Arc Integrated specializes in helping leaders navigate change with confidence. With personalized coaching, leadership training, and strategic planning, Arc Integrated helps clients to reduce stress, enhance communication, and build emotional intelligence within their teams. Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Show Sponsor RevKey

Are you struggling to get new clients? Not sure how to best promote your business? If you find yourself asking these questions it might be time to take the next step in your digital marketing journey and invest in paid advertising. Google Ads is one of the most popular and widely used online advertising platforms, and generally the best for exposure.

At RevKey, their Digital Marketing experts can leverage Google Ads and digital advertising to get your business to the top of search results and keep your company front of mind with potential clients. RevKey account managers have worked with therapy practices of all sizes to find the right clients for their therapists and keep their calendars fully booked. If you’re ready to get more of the right clients for your practice, reach out to RevKey today and see how they can help take your practice to the next level!

Tracy Greig Resources

Twin Oaks Medical Management

Facebook

Links and Resources

Looking for support and connection: Join the Wise Practice Community

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Connect with Wise Practice on Instagram

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Check out all of the podcasts on the PsychCraft Network

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In this episode of the Wise Practice Podcast, host Whitney Owens interviews Roma Williams, a seasoned marriage and family therapist and author. They discuss effective communication strategies for leaders, emphasizing clarity, active listening, consistency, and the importance of providing constructive feedback. Roma shares insights from her book, "Unload It: An Effective Guide to Leveling Up Your Communication," and offers practical tips for improving communication within teams. Listeners will gain valuable advice on avoiding common communication pitfalls and fostering a cohesive work environment.

00:00 Introduction to Arc Integrated 00:45 Welcome to the Wise Practice Podcast 07:08 Introducing Roma Williams 12:39 Challenges in Communication 20:38 The Importance of Listening Skills 23:16 Active Listening Techniques 28:18 Avoidance in Leadership 31:03 Consistency in Messaging 35:35 Effective Feedback and Transparency 38:49 Conclusion and Contact Information

Show Sponsor Arc Integrated

Arc Integrated specializes in helping leaders navigate change with confidence. With personalized coaching, leadership training and strategic planning, Arc Integrated helps clients to reduce stress, enhance communication, and build emotional intelligence within their teams. Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Show Sponsor Twin Oaks Medical Management

With Twin Oaks Medical Management as your partner, you will have the confidence and peace of mind that your business is taken care of. No longer having to worry about the time-consuming day to day business operations, you’ll be able to focus your time and energy back on treating your patients, all while maximizing your profits!

Roma Williams Resources

Download Your Free Preview of "Unload It: An Effective Guide to Leveling Up Your Communication"

Unload It Therapy

Instagram

Facebook

TikTok

Links and Resources

Looking for support and connection: Join the Wise Practice Community

Learn More about Wise Practice Consulting

Connect with Wise Practice on Instagram

Connect with Whitney Owens on Facebook

Check out all of the podcasts on the PsychCraft Network

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Navigating Risk and Growth in Faith-Based Practice: An Interview with Neil Samudray In this episode of the Wise Practice Podcast, host Whitney Owens interviews Neil Samudray, founder of Entrecare and the group practice Enjoyco. The discussion centers around taking risks in private practice, especially within faith-based practices, and how to navigate the growing pressures and changes in the mental health industry. Neil shares insights on overcoming fear, embracing a mindset of joy and play, and the importance of community and coaching in achieving business growth. Listeners will gain practical tools and inspiration to grow their practice while maintaining personal well-being and impact on their communities.

Show Highlights 00:00 Introduction to Whitney Owens and Wise Practice Podcast

05:28 Interview with Neil Samudre: Founder of Entrecare

06:29 Personal Life and Hobbies of Neil Samudre

08:54 Risk Taking in Private Practice

11:04 Overcoming Fear and Imposter Syndrome

14:45 The Importance of Community and Support

22:43 Practical Steps for Practice Owners

36:35 Conclusion and Upcoming Events

Show Sponsor Twin Oaks Medical Management * With Twin Oaks Medical Management as your partner, you will have the confidence and peace of mind that your business is taken care of. No longer having to worry about the time-consuming day to day business operations, you’ll be able to focus your time and energy back on treating your patients, all while maximizing your profits!

Show Sponsor Arc Integrated * Arc Integrated specializes in helping leaders navigate change with confidence. With personalized coaching, leadership training and strategic planning, Arc Integrated helps clients to reduce stress, enhance communication, and build emotional intelligence within their teams. Visit www.arcintegrated.com/coaching to schedule a free leadership consultation. You'll have the chance to receive some tangible strategies to help drive the success of your practice.

Neal Samudre Resources * Website: Entrecare * Social Media Handles: https://www.facebook.com/neal.samudre * Book Your Demo Call: Free Demo of The Empowered Practice System * Book: Strat From Joy: Trade Shame, Guilt, and Fear for Lasting Change, a Lighter Spirit, and a More Fulfilling Life

Links and Resources * Looking for support and connection: Join the Wise Practice Community * Learn More about Wise Practice Consulting * Connect with Wise Practice on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

Podcast Production and Show Notes by Course Creation Studio.

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Exploring Faith-Based Therapy and Enneagram Insights with Ainsley Britton

In this episode of the Wise Practice Podcast, Whitney Owens, a group practice owner and faith-based practice consultant, introduces her new friend Ainsley Britton. Ainsley, an author, podcast host, and Enneagram coach, shares her journey with the Enneagram and how it has helped her understand herself and her relationships better. The podcast delves into the applications of the Enneagram in personal growth, therapy, and even corporate settings. Ainsley also addresses common misconceptions about the Enneagram and provides resources for further exploration. This episode is a valuable resource for therapists, parents, and individuals interested in integrating faith and psychology.

00:00 Introduction to Whitney Owens and Wise Practice Podcast
02:42 Meet Ainsley Britton: Author, Podcast Host, and Enneagram Coach
03:59 Ainsley's Journey with the Enneagram
06:08 Understanding the Enneagram and Its Impact
10:45 Addressing Christian Concerns About the Enneagram
13:32 Teens and the Enneagram: Insights and Advice
16:50 Exploring Ainsley's Book: A Resource for Families and Therapists
19:02 Reflecting on Teenage Motivation
19:28 Exploring Faith and Relationships
21:02 Using the Enneagram in Various Settings
21:55 Understanding the Enneagram Basics
23:04 Personal Experiences with the Enneagram
25:23 The Enneagram in Marriage and Ministry
26:51 Challenges and Insights of Different Types
30:43 Advice for Faith-Based Therapists
34:05 Connecting and Coaching with the Enneagram
34:52 Conclusion and Resources

Show Sponsor Navigator Bookkeeping * If you’re looking for a financial ally, Navigator Bookkeeping is offering a limited number of free tactical strategy sessions to listeners of the Wise Podcast. In those 30 minutes, they’ll diagnose the financial health of your practice and, together with you, create a plan for profitability and positive cash flow. Just go to www.navigatingyourbooks.com/wise to schedule your session now.

Guest Resources * Ainsley Britain’s Web Page * Find The Enneagram for Teens book and a free "find your enneagram type" flow chart here * The Enneagram for Teens: A Complete Guide to Self-Discovery and Spiritual Growth on Amazon * @ainsleyb • Instagram photos and videos

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Healing What's Within: A Conversation with Chuck DeGroat on Trauma, Healing, and Faith In this episode of the Wise Practice Podcast, host Whitney Owens interviews Chuck DeGroat, a seasoned pastor, therapist, and author. They delve deep into Chuck's new and previous books, discussing topics such as trauma, narcissism in the church, and the importance of doing one's own therapeutic work. Chuck shares his rich experience from teaching at Western Theological Seminary and starting Christian clinical mental health programs. The conversation also touches on the personal journey of balancing professional and spiritual life, highlighting valuable lessons for faith-based therapists.

Show Highlights 00:00 Introduction to Whitney Owens and Wise Practice Podcast

06:01 Guest Introduction: Chuck DeGroat

06:35 Chuck DeGroat's Background and Work

07:40 Discussion on Chuck's Books and Themes

10:03 Exploring Trauma and Disconnection

13:30 Three Questions from Genesis

15:25 Personal Stories and Reflections

19:40 Advice for Therapists and Self-Work

28:47 Starting Counseling Centers in Churches

31:10 Chuck's Current Work and Future Plans

35:12 Conclusion and Final Thoughts

Resources and Links Chuck DeGroat has written several books that delve into the topics of trauma, narcissism, and pastoral care. Here are some resources mentioned in the podcast:

Books by Chuck DeGroat:
When Narcissism Comes to Church
Toughest People to Love
Wholeheartedness
Healing What’s Within: Coming Home to Yourself--and to God--When You're Wounded, Weary, and Wandering (Coming October)
Free Workshop on Spiritual Abuse and Religious Trauma: If you pre-order Chuck's upcoming book, you can access a two-hour workshop. Visit his website and submit your receipt information to receive the workshop.

Show Sponsor Practice Solutions * By partnering with Practice Solutions, you can remove the burden of billing and focus on patient care. Visit www.practicesol.com/wise to schedule a free consultation, determine which solution is right for you, and receive 15% off your first three months of billing.

Links and Resources * Chuck DeGroat Website: You were created to flourish * Chuck DeGroat on Instagram * Chuck DeGroat on Facebook * Looking for support and connection: Join the Wise Practice Community * Learn More about Wise Practice Consulting * Connect with Wise Practice on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * Podcast Production and Show Notes by Course Creation Studio.

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Graceful Transitions: Navigating Departing Therapists with Kindness and Faith In this episode of the Wise Practice Podcast, Whitney Owens, a group practice owner and faith-based practice consultant, shares strategies for managing the departure of therapists from a practice gracefully and with a Christian perspective. She emphasizes five key steps: not taking it personally, supporting the departing therapist, creating an efficient transition process, conducting exit interviews, and observing God's hand in the transitions. Whitney recounts personal experiences and offers tips on handling the emotional and logistical challenges, aiming to help practice owners maintain a compassionate and effective environment.

00:00 Introduction to Whitney Owens and Wise Practice Podcast
01:59 Welcome Back and Listener Engagement
02:30 Upcoming Wise Practice Summit
04:57 Graceful Transitions When Therapists Leave
15:32 Steps for a Smooth Transition Process
20:47 Exit Interviews and God's Movement
28:56 Final Thoughts and Acknowledgements

Steps for a Graceful Transition when a Therapist Exits Your Practice: * Do not take it personally * Support therapist as they exit * Create a Transition Process * Complete an Exit Interview * Look for God's Movement in the Process

Show Sponsor Practice Solutions By partnering with Practice Solutions, you can remove the burden of billing and focus on patient care. Visit www.practicesol.com/wise to schedule a free consultation, determine which solution is right for you, and receive 15% off your first three months of billing.

Show Sponsor Navigator Bookkeeping If you’re looking for a financial ally, Navigator Bookkeeping is offering a limited number of free tactical strategy sessions to listeners of the Wise Podcast. In those 30 minutes, they’ll diagnose the financial health of your practice and, together with you, create a plan for profitability and positive cash flow. Just go to www.navigatingyourbooks.com/wise to schedule your session now.

Podcast Production and Show Notes by Course Creation Studio.

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WP 90 | Navigating Faith and Business: Whitney's Journey in Purchasing a Practice Building In this episode of the Wise Practice Podcast, host Whitney Owens, a group practice owner and faith-based consultant, shares a personal and faith-inspiring story about her journey to purchase a new building for her practice. From initial excitement and divine signs to roadblocks in zoning and appraisals, Whitney describes her challenges and victories. She emphasizes the importance of faith, patience, and God's timing in business decisions. Additionally, Whitney intertwines practical advice on handling financial aspects of a practice and the support she received, highlighting the role of faith in overcoming obstacles and achieving goals.

Show Highlights * 00:00 Introduction to Practice Solutions * 00:49 Introducing Practice Help Check * 01:39 Meet Whitney Owens * 02:23 Whitney's Podcast Journey * 03:08 The Story of Buying a Building * 05:15 Challenges in the Buying Process * 15:01 Navigating Zoning Issues * 23:26 Navigating Financial Challenges and Faith * 25:10 Overcoming Zoning and Parking Hurdles * 27:07 Battling Difficult Sellers and Agents * 30:22 The Emotional Rollercoaster of Real Estate * 27:43 Final Thoughts and Encouragement * 45:30 Podcast Outro and Credits

Links and Resources * WP 86 | Most Common Mistake Made When Purchasing or Leasing Office Space with Colin Carr * Looking for support and connection: Join the Wise Practice Community * Learn More about Wise Practice Consulting * Connect with Wise Practice on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

Podcast Production and Show Notes by Course Creation Studio.

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Insurance Insights: Navigating Credentialing and Avoiding Mistakes with Kelley Sonnenberg Master the Essentials of Insurance Credentialing and Billing

In this episode of the Wise Practice Podcast, Whitney Owens, a group practice owner and faith-based practice consultant, interviews Kelly Sonnenberg, Billing Director at Practice Solutions. Kelly shares her extensive experience in insurance billing, providing actionable steps for credentialing, managing pitfalls, and optimizing billing processes. Listeners will learn about the importance of choosing the right insurance companies, understanding timely filing limits, and the benefits of outsourcing billing tasks to save time and ensure efficiency.

Show Highlights

00:00 Introduction to Whitney Owens and Wise Practice Podcast

08:30 Meet Kelly Sonnenberg: Billing Director at Practice Solutions

09:16 Understanding Credentialing: First Steps and Pitfalls

16:47 Credentialing for Group vs. Solo Practices

26:55 Insurance Contracts and Common Denials

35:40 Outsourcing Billing: Benefits and Next Steps

37:19 Conclusion and Special Offers

Show Sponsor: Practice Solutions Practice Solutions, LLC provides mental and behavioral health billing solutions and services to your practice, freeing you up to focus on providing best-in-class care to your Patients and growing your practice. Free consult and 15% off your first 3 months of billing by clicking this link and asking for a consult.

Guest Resources * Instagram - @practicesolutionsbilling * Facebook - Practice Solutions, LLC * LinkedIn - Practice Solutions, LLC * Website - www.practicesol.com or to get the discount and free consultation click here.

Podcast Production and Show Notes by Course Creation Studio.

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Boost Your Practice with Google Ads: Insights from Marketing Expert John Sanders

In this episode of the Wise Practice Podcast, host Whitney Owens interviews John Sanders, a marketing and paid search advertising specialist focusing on Google Ads for the mental health industry. Sanders discusses his journey, from helping his wife’s private practice to establishing his own company, Revkey, which specializes in Google Ads for therapists. They explore key aspects such as the optimal timing and budget for Google Ads, the importance of tailored website service pages, and the benefits of combining SEO and Google Ads. Sanders emphasizes the need for professional assistance in running Google Ads to avoid common pitfalls and maximize return on investment. The episode is packed with practical advice for practice owners looking to expand their client base effectively.

Show Highlights

00:00 Introduction to Whitney Owens and Wise Practice Podcast

01:56 Meet John Sanders: Marketing and Google Ads Expert

02:26 John's Journey into Google Ads for Therapists

04:12 Understanding Google Ads for Mental Health Practices

08:01 SEO vs. Google Ads: When to Use Each

10:38 The Science Behind Google Ads

15:41 Budgeting for Google Ads

22:18 Targeting and Optimization Strategies

26:22 Final Thoughts and Upcoming Events

Guest Resources * RevKey on Facebook * RevKey on Instagram * RevKey on LinkedIn

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Building a Successful Faith-Based Practice and Achieving Efficiency with Michael Ashford

In this episode of the Wise Practice Podcast, host Whitney Owens interviews Michael Ashford, the Director of Marketing at The Receptionist in Denver, Colorado. Michael shares his insights on growing a faith-based practice, the importance of effective communication, and efficient systems for managing a therapy practice. He discusses his career journey from journalism to marketing, the concept of employee supremacy, and practical advice on minimizing burnout and improving office operations with technology. Listeners will gain valuable tips on achieving a balanced and successful professional life while fostering a positive work environment.

Show Highlights

00:00 Introduction to Whitney Owens and Wise Practice Podcast
01:57 Interview with Michael Ashford: Background and Journey
06:03 The Concept of Employee Supremacy
08:57 Efficiency Tips for Solo and Group Practices
20:32 The Receptionist: A Tool for Practice Efficiency
25:15 How The Receptionist Works and Pricing
34:04 Conclusion and Contact Information

Thanks to our Sponsor Practice Solutions Practice Solutions offers Wise Practice Podcast listeners a free consultation and 15% off the first three months of billing. You can head to www.practicesol.com/wise to schedule a consultation to find out which service is right for you and leave your billing worries behind.

Links and resources * The Receptionist: Website: The Receptionist * 14-day free trial and product tour: Available on their website. * Receptionist Checking Example * The Receptionist Product Tour Sign-Up * Website: Brain.fm for focus and clarity * Looking for support and connection? Join the Wise Practice Community * Learn More about Wise Practice Consulting * Connect with Wise Practice Consulting on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * Podcast Production and Show Notes by Course Creation Studio.

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Streamlining Faith-Based Therapy: Thrizer's Revolutionary Billing Solution

In this episode of the Wise Practice Podcast, Whitney Owens, a group practice owner and faith-based practice consultant, discusses how faith-based practice owners can grow their practices, and enjoy their lives. She introduces Thrizer, a cutting-edge company that simplifies the process of out-of-network billing, making therapy more financially accessible for clients while ensuring therapists get paid upfront without dealing with complex insurance processes. Whitney interviews Sanjana, co-founder of Thrizer, who shares her personal and professional journey in mental health advocacy, the challenges she faced, and how Thrizer addresses those challenges effectively. They dive deep into the functionalities and benefits of Thrizer, including a special offer for listeners to try the service with waived credit card fees for the first $2,500 in charges.

Show Highlights 00:00 Introduction to Whitney Owens and Wise Practice Podcast

00:31 Listener Feedback and Community Engagement

01:24 Special Offer from Thrizer

02:36 Mastermind Groups and Coaching Benefits

03:53 Success Stories and Personal Reflections

07:07 Interview with Sanjana from Thrizer

07:56 Sanjana's Personal and Professional Journey

10:29 Challenges in Mental Health Access

15:04 The Origin Story of Thrizer

16:37 How Thrizer Works

19:24 Understanding the Reimbursement Process

19:44 Clarifying the Client Payment Workflow

20:36 Benefits Checking and Fees Explained

23:57 Handling Insurance Issues for Clients

26:27 Superbill Upload Service

28:26 Group Practices and Associate Therapists

29:36 Special Offer and Getting Started

32:18 Conclusion and Contact Information

Join Our Mastermind Groups If you're looking to grow your solo practice or hire your first therapist, consider joining our mastermind groups starting in July. These groups offer tailored support to help you achieve your goals. Visit Wise Practice Consulting for more information and to apply.

Guest Resources * Try Thrizer for free with this link or code wisepractice and receive waived credit card fees for your first $2500 in charges. Transform out-of-network therapy into an in-network experience for your clients. Use Thrizer to instantly verify your clients' OON benefits, automatically submit claims for them, and allow them just to pay their co-insurance for sessions. All while you earn your full rate upfront. * Instagram: @thrizer.app * LinkedIn: https://www.linkedin.com/company/thrizer * Thrizer Explained in One Page

Links and Resources * Looking for support and connection? Join the Wise Practice Community * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

Podcast Production and Show Notes by Course Creation Studio.

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Avoid Common Pitfalls When Leasing or Buying Office Space with Colin Carr

In this episode of the Wise Practice Podcast, Whitney Owens, a group practice owner and faith-based consultant, discusses common mistakes in leasing and buying office space with Colin Carr, the founder and CEO of Carr, the leading provider of commercial real estate services for healthcare tenants and buyers. Whitney emphasizes the importance of timing, professional representation, and strategic negotiation in commercial real estate. Colin shares insights from his extensive experience, highlighting pitfalls and offering advice to help healthcare providers make informed decisions. Additionally, Whitney provides information on summer plans for personal and business growth.

Show Highlights

00:00 Introduction to Whitney Owens and Wise Practice Podcast
00:37 Common Mistakes in Purchasing Office Space
01:13 Summer Plans and Business Strategies
05:00 Introducing Colin Carr and His Expertise
05:47 Colin Carr's Journey in Real Estate
08:21 Challenges in Real Estate Negotiations
15:46 Common Mistakes Therapists Make with Office Space
23:14 The Risks of Month-to-Month Leases
23:41 Challenges of Relocating a Healthcare Practice
26:02 The Importance of Negotiation Strategy
30:25 Common Mistakes in Lease Negotiations
38:11 Balancing Space Needs and Growth
41:56 Final Thoughts and Next Steps

How Can Guto Help Save Time with Payroll Processing? Gusto is an excellent payroll processing option for therapist group practice owners due to its intuitive interface and comprehensive support. It simplifies the complex task of managing payroll, taxes, and employee benefits, which is particularly beneficial for practices with multi-state employees. Gusto’s paperless onboarding streamlines the hiring process, and its user-friendly software makes it easy for administrative staff to run payroll efficiently. Additionally, Gusto’s responsive phone support ensures that questions or issues are promptly addressed, allowing therapists to focus more on their clients and less on administrative tasks. If you sign up using this link, you will get a $100 sign-on bonus!

Guest Resources * Connect with Colin Carr on LinkedIn * Carr - CARR is the nation’s leading provider of commercial real estate services for healthcare tenants and buyers

Links and Resources * Looking for support and connection: Join the Wise Practice Community * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * Podcast Production and Show Notes by Course Creation Studio.

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Building Strong Relationships Between Therapists and Churches

In this episode of the Wise Practice Podcast, Whitney Owens, a group practice owner and faith-based practice consultant, interviews Cameisha Brewer, a therapist, speaker, and author. They discuss practical strategies for therapists to build relationships with pastors and churches, emphasizing the importance of genuine connection and service over immediate business goals. Learn insights from her experience in the mental health space and her recent book, 'The CEO Clinician.' They also touch on the complexities of dual relationships and the value of persistence and follow-ups in establishing a strong referral network.

Show Highlights

00:00 Introduction to Whitney Owens and Wise Practice Podcast
06:15 Meet Cameisha Brewer: Therapist, Speaker, and Author
07:04 Cameisha's Background and Journey
08:33 Integrating Faith and Mental Health
10:09 Building Relationships with Churches
13:48 Effective Networking Strategies
21:47 Handling Dual Relationships and Referrals
30:51 Cameisha's Resources and Final Thoughts
34:00 Podcast Closing Remarks

Resources Mentioned in the Podcast * The CEO Clinician, is available for purchase at this link * The 3 biggest mistakes to avoid In Private Practice: Freebie! * Cameisha Brewer Consulting: Home of The CEO Clinician * IG: @cameishabrewer * Facebook & Youtube: @cbrewerconsulting * Wise Practice Consulting Website: For information on the mastermind group starting in July. Wise Practice Consulting Mastermind Group * Webinars and Workshops: or information on the webinars in June click here. + When to Pull the Plug on Agency Work and Grow your Faith-based Private Practice, Tuesday, June 18, 2024 + Is It Time To Grow? Should I Start a Group Practice?, Thursday, June 20, 2024 + Money Leaks in Your Private Practice, Wednesday, June 26, 2024

Grow to a Group Practice If you're considering starting a group practice and want personalized guidance, consider joining Amy Dover's "Scaling to a Group Practice Mastermind Group." This six-month program offers live Zoom meetings, access to the Wise Practice membership community, and personalized support from Amy. You can find more information and sign up on the Wise Practice Consulting website. Don't miss this opportunity to build a solid foundation for your group practice and avoid common pitfalls.

Starting a group practice is a challenging yet rewarding journey. By asking yourself these essential questions and seeking the right support, you can set yourself and your practice up for success.

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The Essential 5 Questions before Starting a Group Practice with Amy Dover In this episode of the Wise Practice Podcast, host Whitney Owens introduces Amy Dover, a Group Practice Owner and WISE Practice Consultant. Amy shares valuable insights for solo practice owners contemplating the transition to a group practice. She outlines five essential questions to consider: 1) Do you want to manage people? 2) Do you want to see fewer clients? 3) Are you personally ready to be a group practice owner? 4) Are you prepared to be lonely? 5) Do you trust your decision-making skills? Amy emphasizes the importance of strong foundations, effective decision-making, and personal readiness for the challenges and rewards of running a group practice. Additionally, she promotes her upcoming mastermind group starting in July, designed to help practice owners scale successfully by providing practical tools, support, and community. Listeners are encouraged to visit wisepracticeconsulting.com for more information and to sign up for a free consultation call with Amy.

Show Highlights 00:00 Introduction to Scaling Your Practice

01:42 Meet Amy Dover: Your Guide to Group Practice

02:34 Amy's Journey and Experience

03:16 The Importance of Foundational Planning

04:16 Personal Insights and Challenges

07:12 Essential Questions for Aspiring Group Practice Owners

14:47 Managing People: The Good and the Bad

20:20 Balancing Client Work and Leadership

23:23 Balancing Client Load and Business Growth

24:19 Shifting Focus from Clinical to Business Skills

26:17 Personal Readiness for Group Practice Ownership

27:41 The Challenges of Balancing Family and Practice

31:36 Building Trust and Managing a Team

33:01 The Loneliness of Leadership

37:06 Decision-Making in Group Practice

40:30 Mastermind Group and Coaching Opportunities

45:48 Conclusion and Final Thoughts

Resources Mentioned in the Podcast 1. Wise Practice Consulting Website: For information on the mastermind group starting in July. Wise Practice Consulting Mastermind Group 2. Webinars and Workshops: or information on the webinars in June click here.

* When to Pull the Plug on Agency Work and Grow your Faith-based Private Practice, Tuesday, June 18, 2024
* Is It Time To Grow? Should I Start a Group Practice?, Thursday, June 20, 2024
* Money Leaks in Your Private Practice, Wednesday, June 26, 2024

Starting a group practice is a challenging yet rewarding journey. By asking yourself these essential questions and seeking the right support, you can set yourself and your practice up for success.

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Transitioning from Solo Practice to Thriving Business: Insights and Strategies

In this episode of the Wise Practice Podcast, host Whitney Owens, a faith-based practice consultant, discusses with guest David Sturgis the mindset shifts necessary for therapists transitioning from solo practice to successful business owners. They explore David's journey from working in psychiatric care to starting a private practice in 2018, emphasizing the challenges and strategies related to finances, time management, and seeking proper guidance. They delve into the importance of changing one's mindset around asking for help, money, time, and marketing to grow a faith-based practice. Additionally, the episode covers the upcoming mastermind group led by David, aimed at solo practitioners aspiring to grow or improve their businesses by addressing key aspects such as branding, mission, website SEO, expenses, taxes, profit, developing referrals, and key performance indicators (KPIs). The episode is rich with advice on making informed decisions, investing in oneself through business coaching, and aligning one's practice with personal and professional goals.

Show Highlights * 00:00 Welcome to the Wise Practice Podcast * 08:04 Transitioning from Solo Practice to Business Ownership * 08:34 David Sturgis' Journey from Hospital to Private Practice * 10:47 The Challenges of Full-Time Private Practice * 14:47 Changing Mindsets for Practice Owners * 15:08 The Importance of Getting Help and Business Coaching * 20:10 Rethinking Money, Time, and Marketing in Private Practice * 30:28 Introducing the Mastermind Group for Solo Practice Owners * 37:25 Closing Remarks and Podcast Credits

Webinars * View all the Webinars and learning events here * When to Pull the Plug on Agency Work and Grow your Faith-based Private Practice, Tuesday, June 18, 2024, 1:00 PM to 2:00 PM * Is It Time To Grow? Should I Start a Group Practice? Thursday, June 20, 2024, 2:00 PM 3:00 PM

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Navigating Religious Trauma in Therapy and Growing Your Faith-Based Practice

Whitney Owens, a group practice owner and faith-based practice consultant, sits down for a detailed conversation with Chris Conley about religious trauma—defining it, its impacts, and therapeutic approaches to support affected clients without imposing religious agendas. Conley also offers resources for further understanding and addressing religious trauma from a therapeutic perspective, emphasizing the importance of neutrality and client-focused care in therapy sessions.

Show Highlights

00:00 Introducing Gusto: Streamline Your Onboarding Process
00:45 Meet Whitney Owens: Your Guide to a Faith-Based Practice
01:41 Upcoming Event: The Wise Practice Summit
02:54 Brenda's Testimonial: A Refreshing Experience at the Summit
05:04 Exploring Religious Trauma with Chris Conley
19:40 Marketing to Clients with Religious Trauma
33:50 Closing Thoughts and Resources

How Can Gusto Help Save Time with Payroll Processing? Gusto is an excellent payroll processing option for therapist group practice owners due to its intuitive interface and comprehensive support. It simplifies the complex task of managing payroll, taxes, and employee benefits, which is particularly beneficial for practices with multi-state employees. Gusto’s paperless onboarding streamlines the hiring process, and its user-friendly software makes it easy for administrative staff to run payroll efficiently. Additionally, Gusto’s responsive phone support ensures that questions or issues are promptly addressed, allowing therapists to focus more on their clients and less on administrative tasks. If you sign up using this link, you will get a $100 sign-on bonus!

Guest Resources * www.turningpointva.com * www.clinicianconnection.net * @iamconley on Facebook and Instagram * The Clinician Connection Conference April 18-19 in Virginia Beach. Code "WISEPRACTICE" 10% off ticket at www.clinicianconnection.net

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Integrative Healthcare and Entrepreneurial Success: A Deep Dive with Jessica Nimitz This episode of the Wise Practice Podcast highlights the upcoming Wise Practice Summit in Charlotte, seeking event sponsors, and shares a testimonial from a past sponsor about the value of partnering with Wise Practice. Host Whitney Owens then interviews Jessica Nimitz, a mental health therapist and business owner since 2010, who shares her journey in the mental health field and the development of her integrative health clinic, Two Roads Wellness Clinic. Nimitz discusses the challenges and benefits of running an integrative health practice, the personal health challenges that influenced her practice's direction, and offers advice for others interested in creating a similar healthcare model. The episode wraps up with encouragement for fellow practitioners to consider an integrative and patient-centered approach to healthcare, and an invitation for interested sponsors and participants to connect for further engagement.

Show Highlights 00:00 Introducing Gusto: The Ultimate Onboarding Solution

00:45 Welcome to the Wise Practice Podcast

00:50 The Wise Practice Summit: An Invitation

01:23 Sponsorship Opportunities and Testimonials

05:19 Meet Jessica Nimitz: A Journey in Mental Health and Business Coaching

08:26 The Power of Integrative Healthcare: Jessica's Personal and Professional Journey

19:26 Expanding the Practice: Franchising and Future Visions

23:21 Closing Thoughts and Special Thanks

Guest Resources * Two Toads Wellness Clinic: 10% off using the code TAKE10 on our website

Links and Resources * Get Your Tickets: Wise Practice Summit October 3-5, 2024 * Looking for support and connection: Join the Wise Practice Community * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Financial Stewardship: A Christian Perspective for Practice Owners

In today's rapidly evolving world, managing finances, especially from a Christian perspective, takes more than mere calculation; it demands a conscious integration of faith into our financial decisions. In the latest episode of the Wise Practice Podcast, Whitney Owens delves into this complex topic with seasoned financial expert Ralph V. Estep. Through their conversation, we uncover valuable insights on melding faith with financial management for Christian practice owners.

Show Highlights

00:00 Discover Gusto: The Ultimate Onboarding Solution

00:47 Welcome to Podcast #80

02:44 Deep Dive into Wise Practice Community and Membership Benefits

09:51 Ralph's Journey: From Accountant to Faith-Based Financial Guru

13:38 Mastering Your Finances with a Christian Perspective

20:55 The Power of Giving and Its Rewards

21:44 Navigating Financial Challenges in Therapy Practice

24:33 Strategic Financial Planning for Therapists

28:40 Addressing the Burden of Student Loans

30:29 Expanding Your Practice: Budgeting and Growth

34:51 Ralph's Resources: Books and Podcast for Financial Mastery

36:59 Closing Thoughts and Resources

Guest Resources * Ralph on Facebook * Gospel of Entrepreneurship: Following Jesus in Your Business Journey * Check out Ralph’s Podcast - Ask Ralph

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Navigating Faith-Based Practice Growth and Community Support

Whitney Owens, a faith-based practice consultant and group practice owner, talks about the importance of community and support for faith-based practices. This episode features a guest, Alana Smith, owner of Mariposa Counseling and Mariposa Recovery, discussing her journey to private practice and the impact of attending the Wise Practice Summit. Key highlights include the value of community support, personal growth, and faith in navigating business challenges. Alana shares insights on hiring, consulting benefits, and leveraging community resources like discounted services and paperwork. The conversation concludes with a reflection on integrating faith into business practices and the upcoming Wise Practice Summit.

Show Highlights

00:00 Introducing Gusto: The Ultimate Payroll Solution

00:56 Meet Whitney Owens: Faith-Based Practice Consultant

01:23 Special Guest Alana Smith: Journey to Mariposa Counseling

02:56 The Impact of the Wise Practice Summit on Alana's Career

05:58 Navigating the Wise Practice Community: Growth and Support

13:39 The Value of Membership and Consulting in Business Growth

24:26 Looking Ahead: The Future of Wise Practice and Summits

25:54 Closing Thoughts and Acknowledgments

Register For the Webinar * How to Make Faith-based Decision in your Practice - Monday, April 29th at 2:00 EST * Click here to register

Guest Resources * Betrayal to Beauty Website: Betrayal Trauma Training and Free Resource * Alaina on Facebook * Alaina on Instagram * Mariposa Counseling

Links and Resources * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Expanding and Nurturing Faith-Based Practices: Insights and Community Building

Thanks for listening to the show. This episode spotlights the significance of connecting with other faith-based owners and empowering practices through various means, including live meetings, content, courses, and shared experiences within small groups. Testimonials from community members underscore the value of such a network. The discussion with Patricia Boyce centers on transitioning from insurance-based to self-pay clients, examining reasons for the switch, the ideal client load, and strategies for setting rates. Patricia shares about her solo practice journey, her book 'Light for the Journey Through Dry Bone Valley'. Don’t miss out on the Wise Practice Community. 'Wise Practice' community, provides resources for faith-based practice owners to start, grow, and find community.

Show Highlights * 00:00 Welcome to the Wise Practice Podcast! * 00:40 Exciting News: Join the Wise Practice Community! * 02:34 Hear from Our Members: Testimonials and Stories * 05:17 Meet Patricia: A Deep Dive into Practice and Faith * 09:03 Transitioning from Insurance to Self-Pay: A Consultation * 24:46 Gusto: Simplifying Payroll for Your Practice * 26:15 Patricia's Book and the Power of Community * 31:28 Wrapping Up: The Joy of Faith-Based Practice

Register For the Webinar * How to Make Faith-based Decision in your Practice - Monday, April 29th at 2:00 EST * Click here to register

Guest Resources * Light for the Journey Through Dry Bone Valley: How Points of Connection in You, Your Relationships, and Your Community Can Reinvigorate Your Life

Links and Resources * Wise Practice Membership Community: Apply Today * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Transitioning from Solo to Group Practice: Insights and Strategies

In this Wise Practice Podcast episode, the host interviews Liz Fava, owner and director of Fava Counseling Associates, about transitioning from a solo to a group practice. They discuss the challenges of implementing new systems and processes necessary for group management, like intake procedures and communication methods. Additionally, the host announces a free webinar focused on making faith-based decisions in private practice, emphasizing the importance of aligning business decisions with personal beliefs and values. Liz shares her journey, including the decision to start a group practice following maternity leave and the strategic moves made to accommodate growth, such as acquiring more office space and hiring additional therapists and administrative support. The conversation also covers various aspects of running a group practice, from delegation to the importance of tracking client conversions and the utility of tools like the Spruce app for managing communications. The episode provides valuable insights for therapists considering or in the process of transitioning to a group practice model.

Show Highlights

00:00 Welcome to the Wise Practice Podcast
00:14 Transitioning from Solo to Group Practice: Challenges and Solutions
00:52 Free Webinar Announcement: Faith-Based Decisions in Practice
02:11 Meet Liz Fava: A Journey from Solo to Group Practice Owner
04:34 The Evolution of Fava Counseling Associates
09:55 Live Consulting: Growing Your Practice and Delegating Effectively
19:09 Streamlining Business Operations with Gusto
22:08 Navigating Remote Work Challenges and Considering In-Person Support
24:10 Exploring the Benefits of Hiring an Office Manager
25:16 Leveraging Team Members for Administrative Roles
26:33 Transitioning from Solo to Group Practice: Letting Go and Delegation
28:56 Conducting a Time Audit to Improve Efficiency
31:16 Navigating Clinical Supervision and Legal Considerations
33:19 Optimizing Phone Systems for a Growing Practice
38:29 The Value of Community and Continuous Learning
41:12 Closing Thoughts and Acknowledgements

How Can Guto Hep Save Time with Payroll Processing? Gusto is an excellent payroll processing option for therapist group practice owners due to its intuitive interface and comprehensive support. It simplifies the complex task of managing payroll, taxes, and employee benefits, which is particularly beneficial for practices with multi-state employees. Gusto’s paperless onboarding streamlines the hiring process, and its user-friendly software makes it easy for administrative staff to run payroll efficiently. Additionally, Gusto’s responsive phone support ensures that questions or issues are promptly addressed, allowing therapists to focus more on their clients and less on administrative tasks. If you sign up using this link, you will get a $100 sign-on bonus!

Register For the Webinar * How to Make Faith-based Decisions in your Practice - Monday, April 29th at 2:00 EST * Click here to register

Guest Resources * Fava Counseling * Liz Fava Counseling Services, LLC Facebook page

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Confrontation in Love: Leadership, Faith, and Boundaries In this episode of the Wise Practice Podcast, host Whitney Owens interviews Scott Waters, a friend and colleague, to explore the intersection of faith, leadership, and interpersonal relationships. Scott Water has a background as a small group practice center owner, adjunct professor, and certified Enneagram coach. They talk about the importance of confronting others from a place of love. The conversation covers practical advice on dealing with emotionally charged situations, the significance of understanding and empathizing with others before confronting them, and the critical role of boundaries in professional and personal relationships. They also highlight the benefits of the Wise Practice membership community for faith-based practice owners and the importance of stewardship, love, and asserting boundaries in maintaining healthy relationships and fostering growth.

Show Highlights * 00:00 Welcome to the Wise Practice Podcast * 00:23 Announcing a Free Webinar on Faith-Based Decisions * 01:15 Diving Into the Episode: Confrontation in Love * 02:21 Getting to Know Scott Waters * 03:39 The Art of Confrontation and Communication * 12:05 Navigating Emotional Conversations and Feedback * 19:31 Navigating Emotional Maturity and Boundaries * 21:12 The Power of Saying No and Setting Boundaries * 22:11 A Quick Interlude: Discovering Gusto for Business Operations * 23:32 Exploring Practical Applications of Boundaries in Relationships * 25:32 Understanding Employee Boundaries and Leadership * 29:51 The Importance of Stewardship, Love, and Boundaries in Leadership * 33:19 Confrontation Skills: Starting Small and Growing * 33:47 The Value of Community and Support in Business * 37:24 Closing Thoughts and Acknowledgements

Register For the Webinar * How to Make Faith-based Decisions in your Practice - Monday, April 29th at 2:00 EST * Click here to register

Guest Resources * Veritas Community Counseling: * Find Scott on Social Media + @veritas.community.counseling + @waterscott

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Embracing Authentic Leadership in Private Practice

This episode of the Wise Practice Podcast features a deep dive into authentic leadership with Lisa Duez, an expert in leadership with over two decades of experience. Lisa, a group practice owner and trauma therapist, discusses her journey from solo practitioner to leading a large team at Turning Point Counseling and Consulting, emphasizing the importance of authentic leadership in creating a positive workplace culture. The discussion covers the definition and significance of being authentic, the challenges and benefits of transparency with one's team, and practical advice on leading collaboratively. Additionally, Lisa shares insights on her upcoming book on leadership, highlights a professional development conference she's organizing, and offers ways for listeners to engage with her work and the conference. The episode provides valuable tips for private practice owners on fostering authenticity and collaboration in their leadership roles.

Show Highlights * 00:00 Welcome to the Wise Practice Podcast: Exploring Authentic Leadership * 03:27 Meet Lisa: A Trailblazer in Trauma-Informed Care and Leadership * 04:38 The Journey from Solo to Group Practice: Embracing Authentic Leadership * 06:41 Unpacking Authenticity: What It Really Means to Be Authentic * 07:49 The Power of Vulnerability in Leadership * 13:09 Leading from the Middle: Fostering Collaboration and Transparency * 16:31 Navigating the Challenges of Authentic Leadership and Transparency * 18:06 Navigating Transparency and Leadership in Small Practices * 19:43 The Power of Sharing Financial Insights with Your Team * 22:13 Introducing Gusto: A Game-Changer for Payroll Processing * 23:34 Embarking on a Leadership Book Journey * 26:13 Launching a Unique Conference for Clinicians * 31:42 Wrapping Up: Leadership, Learning, and Looking Ahead

Consulting Information Request * Consulting Request Form: We would like to work with you.

Guest Resources * Clinician Connection: A Conference to inspire, equip, and connect mental health professionals to collectively shape a brighter world. Hilton Garden Inn in Virginia Beach, April 18-19 2024. Use the code wisepractice. * Lisaduez4 - on Instagram * Lisa Duez - on Facebook and LinkedIn

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Faith, Letting Go, and Elevating Your Practice with Michelle Leyman

The episode features a conversation with Michelle Leyman, a licensed marriage and family therapist who transitioned from a solo private practice to launching a group practice, My Therapy Connection. Michelle discusses the challenges of letting go of tasks to others, specifically focusing on the process of training an intake coordinator to handle client calls effectively. Whitney and Michelle explore strategies for improving call conversion rates and the importance of faith-based community and support in running a practice. The episode also touches on the benefits of the Wise Practice community for faith-based practice owners, offering a platform for connection, teaching, and consulting.

Show Highlights 00:00 Welcome to the Wise Practice Podcast!

02:33 Integrating Faith into Business Consulting

05:14 Introducing Michelle Lehman: A Faith-Driven Practice Owner

08:09 The Struggles and Triumphs of Letting Go in Your Practice

12:15 Navigating the Challenges of Intake Calls and Conversion Rates

17:43 The Importance of Data in Understanding Your Practice

20:23 Maximizing Intake Coordinator Efficiency

20:59 The Art of Listening to Calls

22:26 Training and Office Dynamics

23:20 Navigating Insurance Conversations

25:03 Improving Call Conversion Strategies

31:01 The Importance of Community in Practice

33:53 Connecting and Growing with Wise Practice

What is Alma, and How Can It Help You? * Alma - Your private practice support system. Alma offers clinicians the opportunity to join their insurance program, providing benefits such as getting credentialed within 45 days and enhanced reimbursement rates with major payers.

Consulting Information Request * Consulting Request Form: We would like to work with you.

Guest Resources * My Therapy Connection * Facebook is mytherapyconnectionnj * Instagram: My_therapy_connection

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Navigating Faith and Professionalism in Therapy with Jen Fredette

This episode of the Wise Practice Podcast features host Whitney Owens in conversation with Jen Fredette, a psychotherapist and marketing strategist. The main discussion with Jen Fredette revolves around integrating faith into therapy and marketing, overcoming religious trauma, and authentically incorporating personal faith and professional expertise in therapy practices. Jen shares insights into the importance of conveying therapists' individuality through their marketing, the concept of marketing with depth, and ways to work effectively with clients with different faith relationships. Additionally, Jen introduces her masterclass and a quiz on marketing attachment styles for therapists who want to explore deeper connections in their marketing strategies.

00:00 Welcome to the Wise Practice Podcast: A Unique Recording Situation

03:00 Introducing Jen Fredette: Depth Psychotherapist and Marketing Strategist

06:27 Exploring Marketing in Christian Practices

17:28 Navigating Religious Trauma in Therapy and Marketing

30:25 The Importance of Authenticity in Marketing and Therapy

35:19 Closing Thoughts and Resources

What is Alma, and How Can It Help You? Alma - Your private practice support system. Alma offers clinicians the opportunity to join their insurance program, providing benefits such as getting credentialed within 45 days and enhanced reimbursement rates with major payers.

Guest Resources * Marketing Attachment Styles: www.athinkersguide.com/quiz * The Attunement Compass: Forget everything you've been told about marketing. It's not about draining networking events, websites that don't echo your soul, or chasing the latest online marketing trends that feel out of sync with your values. * Social Media: @athinkersguide * Visit the Webpage

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A Journey of Self-Love and Fulfillment: Discussing the Book 'In Search of You' with Author Kasey Compton

In this podcast episode, Kasey Compton, therapist, entrepreneur, self-love advocate, and author of 'In Search of You,' discusses her journey of healing and self-love. Her book aims to guide women on a transformative journey towards joy and fulfillment. Inspired by her experience of seeking personal growth and healing after her second divorce, Kasey shares the importance of confronting personal issues, understanding self-love, and committing to internal work. She encourages women to journal and engage in activities that bring genuine joy. Kasey also discusses her faith journey and its role in her transformation. She emphasizes the relevance of therapy and self-discovery in overcoming emotional trauma and developing self-love.

Show Highlights

00:00 Introduction and Guest Background

01:25 Discussing the New Book

03:44 Personal Journey and Inspiration Behind the Book

13:42 The Importance of Self-Love

18:04 Faith and Personal Growth

24:41 The Power of Journaling and Creativity

29:09 Conclusion and Book Availability

Webinar Event When to Pull the Plug on Agency Work and Grow Your Faith-based Private Practice

Description:

Are you unsure when to leave your agency job and go to full-time private practice? Are you wanting ways to specifically market and grow your faith-based practice? In this webinar, co-hosted by practice consultants David Sturgess and Whitney Owens, we will identify the steps needed to go full-time private practice. We will also explore how to market a faith-based practice as well as listening to God's direction in your practice growth.

When:

Thursday, March 28th at 2:00EST

Registration:

Welcome! You are invited to join a meeting: When to Pull the Plug on Agency Work and Grow your Faith-based Private Practice . After registering, you will receive a confirmation email about joining the meeting. For more info, click: Events — wisepracticeconsulting Wise Practice Work Retreat * Wise Practice Work Retreat: Spend the day at a thriving faith-based group practice and learn from the best.

Links and Resources * In Search Of You: Book Launch * Fix This Next For Healthcare Providers * More about Kasey * IG: @hikaseycompton * LinkedIn: Kasey Compton, M.Ed, LPCC-S * FB: www.facebook.com/hikaseycompton * Wise Practice Summit: Grab Your Ticket Today. Early Bird Discount ends March 1st. * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Fix This Next for Healthcare Providers: Your Business Is Like A Patient, You Just Have To Treat It That Way

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Essential Systems for Private Practice Success

In this episode of 'The Wise Practice Podcast,' Whitney Owens is joined by David Sturgis, a licensed professional counselor and business owner from Marietta, Georgia. They discuss the crucial systems that every private practice owner should have, from the significance of professional websites to the importance of using compliant email platforms like Google Workspace. They highlight the efficiency of electronic health records (EHRs) and explain the relevance of financial management systems like QuickBooks. Furthermore, they underline the necessity of having a dedicated professional phone line with encryption for patient communication. They also touch upon the insurance program offered by Alma. By the end of the podcast, they had examined five systems for effective private practice: a well-set-up website, Google Workspace, EHRs, QuickBooks, and a phone service catered to healthcare needs like Spruce.

Highlights

00:00 Introduction to Insurance Challenges and Solutions

07:21 Welcome to the Wise Practice Podcast

07:26 Guest Introduction: David Sturgis

08:24 Essential Systems for Private Practice: Website

16:28 Essential Systems for Private Practice: Google Workspace

16:54 Essential Systems for Private Practice: Electronic Health Records

32:50 Essential Systems for Private Practice: Financial Management

39:52 Essential Systems for Private Practice: Phone System

48:53 Conclusion and Contact Information

Wise Practice Work Retreat * Wise Practice Work Retreat: Spend the day at a thriving faith-based group practice and learn from the best.

Links and Resources * Wise Practice Summit: Grab Your Ticket Today. Early Bird Discount ends March 1st. * Whitney's Lent Devotional Series: Sign up * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Understanding the Role of a Clinical Director in Private Practice

Today’s show takes a look into the role of a clinical director in a private therapy practice. Whitney Owens and Julie Roberts discuss several aspects of the role including policy writing, clinical supervision, quality improvement, documentation, and risk management. They touch upon the significance of timely, detailed, and objective charting as a professional courtesy to colleagues and clients and in ensuring better care for clients. They also highlight the importance of continuous learning and ethical practice within the profession, including adhering to the Health Insurance Portability and Accountability Act (HIPAA). The conversation underscores the multiplicity of the roles a clinical director takes on - from overseeing therapy sessions, training, and policy-making to onboarding and educating staff.

00:04 Introduction to the Challenges of Insurance in Therapy

00:23 Benefits of Joining Alma's Insurance Program

01:12 Invitation to the Wise Practice Summit

02:17 Introduction to Guest Speaker: Julie Roberts

02:47 Julie's Unique Background and Expertise

04:13 Julie's Journey to Private Practice

05:22 The Importance of Clinical Supervision

05:29 Julie's Transition to Private Practice

08:52 The Role of a Clinical Director

10:17 The Importance of Quality Improvement and Documentation

13:49 The Role of Clinical Supervision in a Practice

18:22 The Importance of Ongoing Training and Education

31:07 The Value of Having a Clinical Director in a Practice

36:18 Conclusion and Contact Information

Wise Practice Work Retreat * Wise Practice Work Retreat: Spend the day at a thriving faith-based group practice and learn from the best.

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Unlocking the Potential of Group Practice: An Interview with Therapist Hunter Bickers

In this episode, the host interviews therapist Hunter Bickers, who shares his experiences working at Water's Edge Counseling. The discussion touches on Bickers' journey into the field of therapy. They delve into the importance of individual and group supervision and the crucial balance between autonomy and support in a group practice setting. Bickers appreciates the familial culture, combined with the ability to manage his routine independently, and he offers advice for future group practice owners, emphasizing the importance of knowing your team, providing resources and creating a supportive culture.

00:04 Introduction

00:04 The Challenges and Rewards of Accepting Insurance

02:15 Welcome to the Wise Practice Podcast

02:30 Interview with Hunter, a Therapist at Water's Edge Counseling

03:40 The Hiring Process and Transition to Water's Edge Counseling

12:56 The Importance of Supervision and Benefits in a Group Practice

15:32 Advice for Group Practice Owners

21:45 The Culture and Work-Life Balance at Water's Edge Counseling

23:17 Conclusion and Legal Disclaimer

Wise Practice Work Retreat * Wise Practice Work Retreat: Spend the day at a thriving faith-based group practice and learn from the best.

Links and Resources * Wise Practice Summit: Grab Your Ticket Today * Whitney's Lent Devotional Series: Sign up * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Inside the Operations of Water's Edge Counseling and Whitney Owens Consulting: A Conversation with Marketing Director Sarah Labrot

Stay tuned for an insightful conversation with Sarah Labrot, the Marketing Director of Water's Edge Counseling and Whitney Owens Consulting. Sarah talks about the importance of effective marketing for private practices, along with her journey leading her to view faith-based organizations differently. Sarah's extensive experience in advertising, full stack development, and her association with the church has made her an instrumental part of their team. She elaborates on several essential aspects she takes care of, such as maintaining an active social media presence, up-to-date websites, community outreach, and raising awareness about their initiatives. She also encourages others to seek help and not go it alone when starting a business. Get valuable insights on hiring for your practice, an introduction to the Wise Practice community, and hear their plans for their next summit.

00:04 Introduction to the Video
00:04 The Challenges of Going In-Network with Insurance
00:23 The Benefits of Joining Alma's Insurance Program
06:12 Introduction to the Podcast Series
06:45 Interview with Sarah Labrot, Marketing Director
07:06 Sarah's Journey and Role in Water's Edge Counseling
10:30 The Importance of Community Outreach and Marketing
23:56 The Role of a Marketing Director in a Consulting Business
28:53 The Impact of Faith in Business and Personal Life
36:32 Conclusion and Final Thoughts

Links and Resources * Sign Up for Whitney's Lent Devotional Series * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Building Your Team: The Role of an Office Manager in a Counseling Practice

In this episode, Whitney Owens discusses the role of office management in practice. The guest, Lisa, shares her experiences working at WaterSedge Counseling, beginning as an assistant answering calls and ending as an office manager. She also discusses how God's presence helped her transition into this unfamiliar role. The host praises Lisa's skills and affirms the importance of character when hiring an assistant. They also discuss the balance of work-life with flexible work-from-home hours, and the critical role of active listening for a successful conversion rate in client calls.

00:04 Introduction to Alma's Insurance Program
01:55 Podcast Introduction and Personal Reflections
03:37 Success Story and Encouragement for Practice Owners
05:28 Challenges of Being a Group Practice Owner
05:50 Announcement of the Upcoming Retreat
10:59 Introduction to the Interview with Lisa Gardner
11:14 Discussion on Hiring and Staff Roles in Practice
11:44 Interview with Lisa Gardner: Office Manager
21:47 The Role of an Office Manager in a Therapy Practice
22:32 Time Tracking Techniques for Efficiency
23:39 Transitioning into an Office Management Role
26:07 The Importance of Character in Hiring
27:20 When to Move Someone to Full Time
29:08 The Benefits of Being a Salaried Employee
30:23 How to Secure a High-Performing Employee
34:14 The Art of Converting Calls into Clients
39:16 Tips for Practice Owners to Be Better Bosses
41:01 Closing Remarks and Contact Information
41:47 Podcast Credits and Legal Disclaimer

Links and Resources * Lenten Devotional - Click the pop-up bar at the top of Whitney Owens Consulting * Learn More about Whitney Owens Consulting * Connect with Whitney Ownes on Instagram * Connect with Whitney Ownes on Facebook * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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The Wise Practice Podcast - Discussing Money Mindset and Faith

The Wise Practice Podcast, hosted by Whitney Owens, welcomes guest speaker Lisa Marie Robinson, also known as the Sassy Wealth Coach, for a conversation revolving around money and mindset. The discussion also explores the importance of adopting a positive mindset about money, changing money beliefs, and money scarcity. They highlight that money is a tool, not inherently good or evil, which lets us make strategic decisions about its allocation. Ultimately, they talk about how money and faith intersect, emphasizing the power of community in supporting each other's needs.

00:04 Introduction to Insurance Challenges and Solutions
01:54 Welcome to the Podcast and Community Building
02:18 Announcement of a New Devotional Series
03:28 Details of the Devotional Series
05:03 Introduction to the Sassy Wealth Coach
06:19 Lisa Marie Robinson's Background and Mission
08:08 Discussion on Money Mindset and Stories
11:24 The Importance of Community and Giving
13:26 Changing Money Stories and Mindsets
20:09 Impact of Family and Childhood on Money Mindset
22:36 Understanding Our Money Beliefs
23:59 Reframing Our Thoughts About Money
24:44 Expressing Gratitude for Money
25:45 The Role of Money in Our Lives
27:02 Changing Our Beliefs About Money
27:24 Breaking the Taboo Around Money
27:43 Announcing the Cash and Sass Podcast
28:53 Balancing Saving and Spending
30:29 Creating a Money Plan
31:46 Investing in Your Business
38:54 Overcoming Money Scarcity
39:27 The Journey to Financial Success
41:23 Connecting with the Sassy Wealth Coach
41:50 Closing Remarks and Acknowledgements

Guest Resources * Social Media Handles + Instagram: https://www.instagram.com/thesassywealthcoach + Facebook: https://www.Facebook.com/thesassywealthcoach + Facebook: https://www.Facebook.com/groups/sassywealthmakers

The Sassy Wealth Coach
The Sassy Money Mastermind - use the Code WISE for $150 off

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Holding your Goals Loosely with Melissa Wesner

This episode of the Wise Practice Podcast features a discussion between the host and esteemed guest, Melissa Wesner. The podcast centers on the struggles of goal-setting within an entrepreneurial context and brings an insightful perspective on setting goals in a consciously relaxed, spiritually-centered manner. In this spirit, they propose that the attachment to the outcome of our goals is possibly detrimental and advocate for a community-based approach to goal setting. This approach cultivates a supportive environment essential for personal growth and transformation, with reference to Ecclesiastes four. The podcast concludes with details of an upcoming retreat in Costa Rica for entrepreneurs and the launch of Melissa's new podcast.

00:05 Introduction to Insurance Challenges and Solutions
01:54 Welcome to the Podcast and Guest Introduction
03:00 Melissa's Journey and Experiences
05:00 The Importance of Goal Setting
20:47 The Concept of Non-Striving and Mindfulness
25:34 Introducing the Costa Rica Retreat
28:16 Launching the Dreaming and Doing Podcast
29:17 Podcast Closing Remarks

Guest Resources * Social Media Handles + Podcast: @melissa_wesner_ + Facebook: @lifespring_md + Facebook: @lifespringcounselingservices

6-day Retreat in Costa Rica for Small Business Owners: COSTARICA2024 good until March 31 - $200 the retreat
Dreaming and Doing Podcast
FREE Big Dreams Journal Prompt Exercise to help you gain clarity as you think about your biggest dreams.
LifeSpring Counseling

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The Balance between Prosperity Gospel and Poverty Gospel in Therapy Practice

Welcome to the Wise Practice Podcast. In this episode, we will be talking about the Poverty gospel and the prosperity gospel. Your mindset makes a difference in how you run your business and practice therapy. Whitney and Jamal discuss the importance of commitment, both financial and emotional, from therapy clients and how it correlates with their transformation journey. Jones also shares his interest in supporting fellow therapists with his entrepreneurial coaching platform called, Purpose Driven Therapist.

02:35 Reflections on Personal and Business Goals
04:47 Invitation to Collaborate and Grow Together
05:12 Discussion on Private Practice Goals
06:34 Invitation to Consult and Improve Your Practice
07:51 Introduction to the Interview with Jamal Jones
09:53 Exploring the Prosperity Gospel and Poverty Gospel
10:14 Jamal's Personal Journey and Influence of Faith
17:28 Transition from Traditional Therapy Model to Therapy Packages
19:00 Advice on Setting Fees and Income Goals
20:58 Experience with Raising Rates and Client Retention
22:17 Changing the Payment Model: Introduction to Therapy Packages
22:43 The Challenges of Traditional Therapy Sessions
23:22 Introducing the New Therapy Packages and Their Value
24:12 The Importance of Valuing Transformation Over Time
24:57 The Shift in Mindset: Trading Dollars for Hours
25:28 Client Reactions to the New Package Model
28:38 Learning from Mistakes: The Importance of Deposits
29:37 The Power of Vulnerability in Business
30:18 The Role of Faith in Mental Health Entrepreneurship
31:24 The Importance of Appropriate Fees and Practice Policies
35:34 The Value of Client Commitment in Therapy
39:09 The Role of Coaching in Helping Therapists with Mindset
41:46 Closing Remarks and Contact Information
44:42 Podcast Closing and Legal Disclaimer

Guest Resources * Central Valley Christian Counsel Therapy Practice * LinkedIn * Facebook * The Purpose Driven Therapist - mention the Wise Practice Podcast for 10% off services. Contact the webpage for more information

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From Trauma to Healing: The Role of Therapists The podcast features Marcken Volmy, a licensed mental health counselor, EMDR consultant, and author of 'Trauma Stories.' Mark shares his personal journey from trauma to healing and explains the importance of therapists addressing their own personal growth and healing to better help their clients. He discusses how trauma influences both personal and professional relationships and shares his approach to helping people process unresolved issues and build resilience. The podcast also touches upon the challenges and responsibilities of group practice owners and the necessary work they need to do for their mental health and the wellness of their team.

01:57 Introduction and Guest Presentation
02:30 Getting to Know Mark and Volmi
04:00 Mark's Journey into EMDR
04:08 The Power of EMDR in Practice
07:40 The Impact of Trauma on Business Owners
13:14 The Importance of Personal Healing in Business
22:05 The Challenges of Group Practice Ownership
25:00 The Role of Trauma in Leadership
28:28 The Importance of Impact Over Numbers
28:55 The Struggles of Growing a Practice
32:42 The Importance of Investing in Your Team
34:24 Closing Remarks and Contact Information

Guest Resources * Bedrock Counseling * Marcken Volmy Webpage * Facebook is @bedrockcounseling * Trauma Stories: Discovering Strength Through Our Vulnerabilities

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Embracing Risk and Grace in Your Practice

In this episode, Whitney shares strategies for building a thriving private practice. She speaks to her experiences in building her own practice, encouraging others to overcome their fears and take risks to grow their business. She discusses the fear many therapists have of raising their rates and underscores the necessity of taking risks, having faith, and persisting through failures. Whitney also excitedly speaks about the summit she organized in 2023 and the deposit she made for another one in 2024. She asks her listeners to write down their goals for 2024 and urges them to stop being afraid and step forward towards what they believe. She wraps up the episode by encouraging her listeners to reach out and share their journeys and plans.

00:05 Introduction to Building a Thriving Private Practice
02:02 Welcome to the Wisest Practice Podcast
03:18 The Importance of Taking Risks in Your Practice
08:16 Learning from Mistakes and Failures
09:32 The Role of Faith in Taking Risks
11:40 The Power of Trying New Things
13:29 Overcoming Fear of Raising Rates
16:48 Planning for the Future
17:55 Finding Support and Community
19:05 Conclusion: Stepping Out in Faith
19:35 Podcast Closing Remarks

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In this episode Whitney reflects on her journey and experiences with money, highlighting the fear and necessity of making strategic financial risks and investments to grow businesses. Does God have anything to say about business and money? Using Biblical passages, she underscores the importance of having a healthy relationship with money and seeing it as a tool to do God’s work in the world. She concludes by encouraging listeners to reflect on their feelings about money and look for opportunities to give, reinforcing the idea that giving can lead to more significant personal and business growth.

00:04 Introduction

00:04 Building a Thriving Private Practice with Alma

01:27 Welcome to the Wise Practice Podcast

01:40 Money Mindset and Lessons from 2023

02:01 Biblical Perspectives on Money

02:18 Personal Experiences and Money Mindset

03:14 Bible Verses and Money

04:42 Money as a Tool in Business

06:01 Letting Go of Money

08:11 Investing in Your Business

10:09 Money Mindset and Business Growth

18:50 Investing in Business Coaching

25:56 Final Thoughts on Money and Faith

27:15 Closing Remarks and Acknowledgements

Show Sponsor * Alma - Your private practice support system

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Navigating Toxic Relationships: Lessons from 2023

In this episode of the Wise Practice Podcast, Whitney Owens shares her experiences with toxic relationships and offers insight on how to navigate such situations, emphasizing the importance of self-compassion, acceptance, and healthy boundaries. She argues that despite the pain these relationships cause, they can serve as opportunities for growth, help therapists better understand their clients, and teach us how to express love in the face of adversity, mirroring Christ's love and forgiveness. Owens advocates for an optimistic perspective on toxic relationships, viewing them as learning experiences that can improve personal development and strengthen faith. "Learn to love greater by how you love unhealthy people...that is who we are in this world."

Get the full show notes here

00:04 Introduction to Building a Thriving Private Practice 01:27 Welcome to the Wise Practice Podcast 01:54 Addressing Toxic Relationships 02:27 The Importance of Good Relationships 06:08 The State of the Church and Toxic Relationships 08:34 Understanding Toxic Relationships 11:28 Navigating Toxic Relationships 16:18 The Role of Faith in Dealing with Toxic Relationships 22:05 Learning from Toxic Relationships 25:25 Conclusion: Embracing the Journey

Show Sponsor * Alma - Your private practice support system

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Building a private practice can be a challenging endeavor. From attracting your niche clients to managing the business side of things, there are many factors to consider. As a therapist, you also have the added responsibility of delivering great quality care. In this blog post, we explore the leadership lessons learned in the context of a private practice. Drawing from personal experiences and reflections, we delve into the deeper aspects of leadership that impact your practice and personal growth.

Loneliness: A Paradox of Leadership One of the surprising aspects of leadership is the loneliness that often accompanies it. While leaders are often admired and sought after, they can feel isolated in their journey. They may experience the paradox of being surrounded by people and yet not feeling truly known. As a leader, it is essential to cultivate deep relationships and find support systems that can provide a sense of understanding and connection.

Pain and Growth: The Burden of Leadership Leadership comes with its share of pain and challenges. As a leader, you carry the weight of your community and practice on your shoulders. The responsibility to care for clients, support your team, and navigate difficult situations can be emotionally taxing. However, it is through these experiences that you grow and develop as a leader. Embracing the pain and leaning into it allows you to gain insights, honing your ability to lead effectively.

Intercession: Praying for Your Community Leadership goes beyond the practical aspects of managing a practice. As a leader, you become an intercessor for your community. This means praying for those under your care, offering support, and carrying their burdens. Intercession is a constant presence in your life as a leader, guiding you to serve others selflessly and seek the best for those entrusted to your care.

Humility: A Cornerstone of Leadership Maintaining humility is crucial for effective leadership. It involves recognizing your limitations, depending on others, and being open to feedback. Surrounding yourself with a supportive team and fostering authentic relationships allows you to lead with humility. Embracing vulnerability and putting the needs of your community before your own ego creates an atmosphere of trust and collaboration.

Faith and Risk: Stepping Out in Confidence Leadership requires faith and an openness to taking risks. Each step you take as a leader involves an element of trust in yourself and in a higher power. Stepping out in faith means embracing uncertainty and trusting that the path will unfold as it should. By relinquishing control and aligning with something greater than yourself, you create space for growth, innovation, and unexpected opportunities.

Conclusion: As you navigate the challenges and rewards of private practice, remember that leadership is not just about administrative tasks or client care. It encompasses the deeper aspects of human connection, growth, and spiritual development. Embracing the loneliness, pain, intercession, humility, and faith inherent in leadership will allow you to discover profound insights, transform as a leader, and make a lasting impact in your practice and community.

Show Sponsor * Alma - Your private practice support system

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The Temptation to Scale: In today's society, scaling is often seen as the ultimate measure of success. We are encouraged to constantly grow, expand, and do more. However, when it comes to private practice, scaling should not be seen as a one-size-fits-all solution. It is important to evaluate whether scaling is truly necessary and aligns with your goals and values.

Understanding Scale: Before diving into the decision-making process, let's define what we mean by "scaling" in the context of private practice. Scaling involves growing your practice in terms of client volume, staffing, and revenue, usually accompanied by increased operational complexity. While it can offer benefits such as enhanced financial stability and the ability to serve a larger population, scaling also comes with its own set of challenges.

The Pitfalls of Blind Scaling: Blindly pursuing scalability without considering the underlying motivations and potential consequences can lead to several pitfalls. One common pitfall is losing sight of the true purpose of your practice. Focusing solely on growth can cause you to neglect the quality of care you provide and the relationships you build with your clients. It is crucial to ensure that scaling aligns with your values and allows you to continue delivering excellent care.

Taking a Step Back: Self-Reflection and Evaluation: Before making any decisions about scaling, taking a step back to evaluate your current situation is essential. Start by reflecting on your motivations for growth. Are you scaling because it truly aligns with your goals, or are you allowing external pressures to drive your decisions? Identifying the driving forces behind your desire to scale will help you make more informed choices.

Next, assess the feasibility of scaling in your specific context. Consider factors such as market demand, competition, financial resources, and the availability of qualified staff. It is crucial to have a realistic understanding of the potential challenges and risks associated with scaling.

Finding Your Scale: Scaling does not always have to mean significant growth. Sometimes, focusing on a smaller scale can have a more profound impact. It is essential to identify the level of growth that aligns with your goals and allows you to continue providing exceptional care to your clients. This might involve optimizing your current operations, improving systems and processes, or expanding strategically in specific areas.

Building a Sustainable Practice: Rather than solely focusing on scaling, investing time in building a sustainable practice is equally important. This includes nurturing your professional development, fostering strong client relationships, and ensuring excellent quality of care. By prioritizing these aspects, you can create a solid foundation for long-term success.

Conclusion: Deciding whether to scale your private practice is a deeply personal and contextual choice. While scaling can offer numerous benefits, it is crucial to weigh your motivations, goals, and the potential consequences. Remember that growth should never come at the expense of the quality of care you provide. Instead, focus on finding a balance that allows you to build a thriving practice while staying true to your values and purpose. At Alma, we are here to support you on your journey and provide the tools and resources needed to help you succeed.

Show Sponsor * Alma - Your private practice support system

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In this episode of the Wise Practice Podcast, Whitney Owens is joined by Brent Stutzman, the owner of Brand Your Practice, a media company aimed at helping therapists become smarter practice owners. Brent shares his priceless knowledge about the critical metrics to track in your practice and discusses the three essential dashboards every group practice owner needs to monitor.

Dashboards and Metrics, oh my! You don't need to be afraid of the terms dashboards and metrics.

A "metric" is defined as a set of data that is collected, tracked and assessed to ensure the success of certain business operations. Metrics serve as an evaluation tool for examining and apprising various aspects of a business, such as marketing endeavors, financial status, and overall operational performance.

A "dashboard", on the other hand, is essentially a tool that summarizes and displays these metrics concisely, making it easier for business owners to visually comprehend the data, gauge their business performance, and make informed decisions in real-time. Dashboards can encompass different business aspects such as marketing, finances, and operations.

The reason practice owners need to maintain various types of dashboards (marketing, financial, and operations) is that they offer valuable insights into the functionality, efficiency, and profitability of a practice. Dashboards help maintain transparency, ensuring accountability, spotting potential issues early, and crafting strategic plans based on well-reported and analyzed data. They also provide peace of mind by presenting a comprehensive picture of the practice's health, thereby aiding in better decision-making.

The Marketing Dashboard The Marketing Dashboard is crucial for tracking and understanding the influx of clients to a practice. As Brent Stutzman outlined in the episode, it provides critical information such as how many new client leads or appointments are being made, where they are in the pipeline of becoming a client, and the overall conversion rate. The marketing dashboard is a crucial tool for managing your brand's visibility and performance, especially for group practices. It should include key metrics such as the number of new client leads or appointment requests, where these leads are in the pipeline to becoming a client, and the conversion rate which includes people who have turned from prospects into paying clients. It can also track secondary details like the origin of these leads (word of mouth, Google, Psychology Today, etc). If you have an intake team, this dashboard can also monitor which team member is making the most appointments or if there are team members who are struggling. The marketing dashboard offers real-time vital insights, helping practice owners make informed decisions about where to invest their time and resources.

The Financial Dashboard The financial dashboard is crucial for eliminating financial blind spots within your practice. It comprises primary metrics including revenue, costs, profit, and cash flow and helps to assess how much the practice brings in, what it costs to run the practice, how much profit is made post-expenses, and the amount of cash going in and out of the business over a period of time. It helps practice owners make important decisions as they're able to gauge the financial health of their business through these metrics. Secondary metrics that can be considered in a financial dashboard include profit margin, profit per clinician, and revenue per clinician. This dashboard can be reviewed monthly but if you're a larger practice, you might consider checking this weekly. An ideal tool for maintaining a financial dashboard is an accounting software such as QuickBooks.

The Operational Dashboard The operational dashboard is vital for measuring and monitoring the practical functioning of a business or practice. This type of dashboard combines important metrics from all aspects of operations such as scheduling, payment, and client notes, providing a comprehensive snapshot of the practice's performance. It's particularly useful for tracking clinician productivity like appointment scheduling, client attendance, outstanding balances, and more. Also, an operational dashboard can incorporate secondary metrics like the number of new client appointments and client turnover, making it a central reference point for reviewing and improving business processes. The ability to track these metrics enhances accountability, ensures service efficiency, and supports data-driven decision-making.

Show Sponsor * Alma - Your private practice support system

Links and Resources * Executive Dashboard: BrandYourPractice.com/dashboard * TheraSaaS.com → Intake CRM just for therapists to capture, qualify, and close more clients. * FREE Ultimate Guide to marketing your private practice & checklist * FREE Course: How to Convert Calls Into Clients in 7 Days * FREE Course: How to Grow a Private Pay Practice → 8-part PRIVATE PODCAST series on how to grow a private pay practice. * Brent on LinkedIn * Brand Your Practice on YouTube

Connect with Whitney Ownes on Instagram
Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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In this episode, host Whitney Owens and therapist Carrie Haynes Haynes discuss the challenges and benefits of building a private healthcare practice. They delve into the practical aspect of managing paperwork, credentialing, and insurance procedures, while also emphasizing the importance of delivering excellent care to clients. A key focus of the conversation is the power of group therapy, especially in creating supportive communities. Carrie shares her guidance on how to run groups effectively, emphasizing the importance of consistency and persistence. They also discuss the structure of payment for these groups, touching on both insurance and private payment situations. Additionally, Haynes shares about the 'Circle Work'- a psycho-spiritual group work practice that she organizes twice a year.

In this episode of the Wise Practice podcast, the host interviews Carrie Haynes, an expert in group therapy. The discussion revolves around the challenges and myths associated with group therapy in private practice, the benefits of group therapy, and how to effectively integrate it into a practice.

Key Points Discussed: * Client Hesitancy Toward Group Therapy: The conversation touches on why clients might be hesitant to participate in group therapy, including concerns about confidentiality and not wanting to share or hear other people's problems. * Therapist Beliefs Impacting Group Participation: Research suggests that the number one reason clients don't participate in groups is due to the beliefs of clinicians and staff about group therapy. * Education and Experience in Group Therapy: Both the host and Carrie discuss their educational experiences with group therapy and how it has influenced their practices. * Myths About Group Therapy: Carrie addresses common myths about group therapy, such as the belief that clients do not want group therapy and the importance of educating clients about its benefits. * Pricing for Group Sessions: The episode covers how to price group sessions, with suggestions to look at the local market rates or consider charging half the individual session rate. * Persistence with Clients: Carrie emphasizes the need for persistence when suggesting group therapy to clients, advocating for a long-term approach, and not being deterred by initial hesitation. * Insurance and Group Therapy: The discussion includes how insurance can be used for group therapy, how to make group sessions lucrative, and the benefits for both clients and therapists.

Actionable Takeaways: * Visit Whitney Owens' website for networking and marketing resources. * Consider the benefits of group therapy and how to communicate them to clients. * Look into local market rates to set appropriate pricing for group sessions. * Be persistent and educate clients about the value of group therapy. * Explore insurance options for group therapy to make it a viable part of your practice.

Show Sponsor * Alma - Your private practice support system

Links and Resources * Art of Groups on Facebook * Art of Groups Web Page: Carrie has 2 spots available in my November Cohort for Group Practice Owners who want to add groups to their practice, and 3 spots left in my November Circle Facilitators Retreat. * Connect with Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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In this episode of the Wise Practice podcast, host Whitney Owens interviews financial expert Carla Titus about understanding cash flow in your business. Carla shares her expertise as a fractional CFO and financial consultant, helping business owners grow their profits and manage their finances. They discuss the importance of cash flow, the challenges it presents, and how to improve cash flow in your practice. Let's dive into the show notes:

What is Cash Flow? So when people say cash flow, what does that even mean? Carla Titus explains that cash flow refers to the money that is coming into and going out of your business. It is the movement of cash in and out of your bank account, which is crucial for the financial health of your practice. Cash flow is different from profitability, as you can have a profitable business but still struggle with cash flow if you have outstanding invoices or delayed payments. Carla emphasizes the importance of understanding the timing of cash coming into your bank account and when it is leaving. This is especially crucial for practice owners who may experience delayed payments from clients or have bills due before receiving payment. Without proper cash flow management, practice owners can find themselves in a cash crunch, where they struggle to pay their bills or make payroll on time. In order to effectively manage cash flow, Carla recommends focusing on revenue-generating activities to ensure a steady inflow of cash into your practice. This means prioritizing billable services and actively following up on outstanding invoices.

By monitoring and forecasting your cash flow, you can anticipate any potential cash shortages or issues and take proactive steps to address them. Understanding cash flow and actively managing it is essential for the financial stability and growth of your practice. It allows you to make informed decisions about business investments, expenses, and staffing, ensuring that you have enough cash on hand to cover your obligations and support the growth of your practice.

Common Cash Flow Problems for Practice Owners Cash flow problems highlight the importance of implementing effective systems for receivable management, maintaining good banking relationships, aligning commitments with revenue, tracking cash runway, and optimizing payment processes. By addressing these issues, practice owners can better manage their cash flow and ensure the financial stability of their businesses. Common issues practice owners face include:

Lack of Receivable Follow-up: Many practices struggle with a poor process for following up on receivables, resulting in delayed or declined payments. Implementing a robust system for tracking and collecting payments can help improve cash flow.
Banking Issues: Practice owners may face challenges when banks put holds on their accounts, which can disrupt cash flow and hinder their ability to meet financial obligations. Having a secondary bank account or building relationships with multiple banks can provide flexibility in such situations.
Overcommitment and Cash Crunch: Some practice owners make commitments that surpass their actual revenue-generating capacity. Hiring ahead or expanding without sufficient cash flow can lead to payroll and operational challenges. It is essential to align commitments with revenue potential and plan for sustainable growth.
Declining or Unreliable Payments: Private pay practices, even without insurance, may face cash flow problems when clients' payments decline or are not saved for future transactions. This can lead to challenges in meeting payroll and other financial obligations.
Failure to Monitor Cash Runway: Cash flow issues can arise when practice owners don't have a clear understanding of their cash runway - the period between now and when funds may run out. Without proper monitoring, they may face unexpected cash deficits and struggle to find timely solutions.

Strategies to Improve Cash Flow Strategies may vary depending on your specific practice and circumstances. It is always recommended to seek professional advice from a fractional CFO or financial expert to tailor these strategies to your business needs.

Increase Revenue: Focus on growing the top-line revenue by finding ways to bring in more money to your practice. This can include adding new services, revisiting your fee schedule, or exploring opportunities to generate additional income.
Audit Expenses: Review your business expenses and determine if you are getting the maximum benefit from each expenditure. Look for areas where costs can be reduced or eliminated, such as overlapping technology or unnecessary subscriptions.
Plan and Forecast: Develop a 13-week cash flow plan to proactively monitor and manage your cash flow. This includes projecting revenue, tracking capacity, and assessing any potential red flags in cash flow. By planning ahead, you can make informed decisions and take necessary actions to mitigate cash flow challenges.
Build Cash Runway: Establish a cash reserve or cushion to provide a safety net for unexpected events or cash flow fluctuations. This can help ensure that you have enough funds to meet payroll and other financial obligations during periods of uncertainty.
Evaluate Business Model: Assess your business model to ensure it aligns with your goals and objectives. Consider if there are areas where you can streamline operations or implement more efficient processes to improve cash flow.

Show Sponsor * Alma - Your private practice support system

Links and Resources * Wealth & Worth Within - Connect with Carl Titus * Facebook: @wealthworthwithin * Instagram: @wealthworthwithin * LinkedIn: @wealthworthwithin * TikTok: @wealthworthwithin * Wealth & Worth WIthin Projection Services * Connect with Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Welcome to the Wise Practice Community Join Whitney Owens, a distinguished therapist and faith-based practice consultant, as she guides us through the Wise Practice Community—a sanctuary for therapists seeking to align their business with their faith. Whitney's passion for community and growth is the cornerstone of this episode, where she shares the myriad of ways to engage with her and the community she's nurtured.

Engage with Whitney: Free Resources and Social Media Whitney begins by inviting listeners to partake in the free offerings available. "I give tips... like hiring is like dating," Whitney shares, encouraging listeners to follow her on social media for regular insights. With handles on Instagram and Facebook, Whitney Owens Consulting has become a beacon for free, valuable advice and a hub for community interaction.

Deepen Your Involvement: Membership Community and Circle Platform For those seeking a closer touchpoint, Whitney introduces the Wise Practice membership community. "It's a low-cost way to get a touchpoint with other faith-based practice centers and with me," she explains. The community, hosted on the Circle platform, offers spaces for wins, announcements, and exclusive deals and discounts. Whitney emphasizes the value of this platform, "It's a plethora of information... from SEO to making faith-based decisions in your practice."

The Summit: A Pinnacle of Connection and Growth Whitney passionately talks about the annual Wise Practice Summit, a gathering that embodies the community's spirit. "Once a year, we are going to get together and have a summit... and it's going to get more beautiful and more wonderful every year," she states. With limited tickets, Whitney encourages prompt action to ensure participation in this transformative event.

Mastermind Groups: Targeted Growth and Networking For a more intensive experience, Whitney suggests joining a mastermind group. "It's a group of 6 to 8 practice owners... working on certain goals," she describes. These groups provide a focused environment for tackling specific aspects of practice growth, from marketing to systems and processes.

Stay Informed: Email List and Speaker Opportunities Whitney urges listeners to join her email list for updates on speaker applications and sponsorship opportunities. "Make sure you're on my email list," she advises, ensuring listeners stay informed about the latest opportunities to learn and contribute.

Summary: A Tapestry of Faith and Business In closing, Whitney Owens reaffirms the Wise Practice Community's mission to weave together faith and business into a cohesive, supportive network. "It's like this beautiful web that we put together, as faith-based practice centers," Whitney reflects. This episode is a testament to the power of community and the shared journey of growth, learning, and faith in the world of therapy and counseling.

Show Sponsor * Alma - Your private practice support system

Links and Resources * Doors to the Wise Practice Membership Community are open Nov. 6-8th. Click here to join! * Grab your ticket to the Wise Practice Summit and get $100 off - Click here to get your tickets! * Connect with Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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Introduction: The Power of Community in Practice Growth In this enlightening episode of the “Wise Practice Podcast,” Whitney Owens, a seasoned therapist and faith-based practice consultant, sits down with the dynamic duo, Colleen and Shaun Wenner. With Colleen boasting 29 years of marriage experience and both bringing a unique blend of wisdom and confidence, they discuss the journey of their counseling world partnership and the growth of their practice, New Heights Counseling.

The Essence of Small Groups in Practice "Small groups... provide a platform for sharing ideas and not feeling isolated," Colleen emphasizes. These groups have become a cornerstone in the community, offering therapists a sounding board and ensuring they don't tread the challenging waters of practice alone. Shaun adds, "Once you are plugged into a group... you don't have to do it alone." This sentiment resonates with many in the field, highlighting the importance of community and shared experiences.

The Struggles of Hiring a Clinical Director Colleen and Shaun Wenner have grappled with several challenges in their quest to hire a clinical director for their practice. They've been deliberating over the idea, with Colleen expressing that while she has a general sense of what she desires in a clinical director, she's uncertain about the full scope of what the role could encompass. They aim for an ideal candidate who can manage a full-time caseload while also overseeing supervision. Financial considerations also weigh heavily on their minds, as they want to ensure that the compensation package they offer aligns with the candidate's expectations and experience. Shaun underscores the importance of identifying the right character traits and personality for the role. Additionally, Colleen has reservations about the hiring model, debating between a W2 employee and a contractor, and the implications each might have on commitment and integration into their practice's ethos. Their past hiring efforts have often yielded candidates with limited experience, further complicating their search for the perfect fit.

Roles and Responsibilities: Behind the Scenes at New Heights Counseling Diving deeper into the operations of New Heights Counseling, Colleen, the clinical director, shares her passion for training and ensuring therapists maintain a healthy work-life balance. On the other hand, Shaun, wearing multiple hats, manages social media, finance, and HR. Their combined efforts have seen the practice flourish, with a team of seven therapists and three administrators. "I'm pretty consumed... reading everybody's notes," Colleen admits, highlighting the demanding nature of her role.

Tips for Hiring a Clinical Director * Start Slowly: Instead of hiring a full-time clinical director immediately, consider a phased approach. * Look Within: Before searching externally, evaluate if anyone within the practice fits the role. * Alignment is Key: Ensure that the clinical director's vision aligns with the practice's ethos and values. * Trust: A clinical Director is someone you have to whole-heartedly trust

In Conclusion This episode sheds light on the importance of community, both within a practice and in the broader therapist community. Whitney, Colleen, and Shaun provide valuable insights into the challenges and rewards of running a faith-based practice. Their experiences and tips serve as a beacon for other therapists navigating the integration of faith and psychology in their businesses. As Whitney aptly puts it, "Do what only you can do. Let somebody else do everything else." This episode is a must-listen for those looking to grow their practice while staying true to their faith-based values.

Learning Activity * Register for - How to Double Your Practice in One Year Wbinar Nov 6, 2023, 01:00 PM in Eastern Time Zone * Learn about more events from Whitney Owens at the Events Page

Show Sponsor * Alma - Your private practice support system

Links and Resources * Wise Practice Community Membership: Doors open for the Wise Practice Membership Community November 6th - 8th * Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * New Heights Counseling * New Heights Counseling on Facebook * New Heights Counseling on Twitter * New Heights Counseling on LinkedIn * New Heights Counseling on Pinterest * New Heights Counseling on Instagram

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In this episode of the "Wise Practice Podcast," host Whitney Owens, a seasoned therapist and faith-based practice consultant, engages in a candid conversation with Bryan Purcell. Bryan, at the early stages of his practice, delves into the emotional rollercoaster of starting a practice and the challenges of marketing it effectively.

The Emotional Journey of Starting a Practice: Bryan Purcell shares his raw and relatable experiences in the initial weeks of running his practice. "The emotional experience has been very human. There are moments... where I feel completely hopeful and filled with faith... and then there are days where I feel anxiety and maybe even a little panic," Bryan reveals. This section resonates with many in the counseling field, highlighting the highs and lows of embarking on a new professional journey.

Effective Marketing and Tracking Referrals: Whitney emphasizes the paramount importance of tracking where referrals originate. "Whatever you do, you're tracking it... Sadly, a lot of people put their efforts into things that aren't working," she advises. Bryanacknowledges the value of this approach, mentioning his use of a tracking sheet from the wise practice community page. This segment offers invaluable insights into the significance of understanding and optimizing marketing strategies based on tangible results.

Building and Nurturing Professional Relationships: One of the episode's standout moments is the discussion on the power of appreciation in nurturing professional relationships. Whitney suggests, "If somebody sends you a referral, thank them for the referral... It just shows that you took that extra effort." This gesture, as simple as it may seem, can be a game-changer in fostering long-term professional connections.

Tips for Integrating Faith and Business: For those at the intersection of faith and psychology, Bryan's appreciation of the faith-based perspective in the wise practice community is a beacon of encouragement. Whitney underscores the importance of faith-based practice owners finding their tribe and support system. She passionately states, "I also really want faith-based practice owners to be able to incorporate faith and to meet one another and find that community."

Advice from the Episode To Build Your Practice * Track Referrals: Whitney emphasizes the importance of tracking where referrals are coming from. This helps in understanding which marketing efforts are working and which aren't. * Ask for Feedback: When people contact Bryan, especially through platforms like Psychology Today, Whitney suggests asking them what specifically about his profile spoke to them. This can provide insights into what's resonating with potential clients. * Follow-Up and Show Appreciation: Whitney advises sending thank you notes or messages to those who refer clients, even if the client doesn't end up working with Bryan. This nurtures relationships and increases the likelihood of future referrals. * Clarify Your Niche: When receiving referrals, especially from family or friends, it's essential to clarify the types of clients you enjoy working with. This ensures that future referrals are more aligned with your specialty. * Networking: Whitney suggests setting a goal for networking, such as having a meeting or a phone call with one potential referral source per week. This consistent effort can lead to long-term growth. * Invest in Your Business and Personal Growth: Whitney emphasizes the importance of taking time every week to invest in growing your business and personal development. This could include attending therapy, business consulting, or participating in community meetings. * SEO (Search Engine Optimization): Whitney recommends investing time in understanding and implementing SEO for Bryan's website. She suggests taking courses on SEO and consistently working on the website to improve its visibility on search engines. * Consistency: Whether it's podcasting, updating the website, or any other marketing effort, Whitney highlights the importance of being consistent. Over time, consistent efforts can lead to exponential growth.

This episode of the "Wise Practice Podcast" serves as a treasure trove of insights for those navigating the challenges of starting and marketing a faith-based practice. From the emotional intricacies of embarking on a new venture to the practicalities of effective marketing and the power of gratitude in professional relationships, Whitney Owens and Bryan Purcell provide a roadmap for integrating faith and business seamlessly.

Learning Activity * Register for - How to Double Your Practice in One Year Wbinar Nov 6, 2023, 01:00 PM in Eastern Time Zone

Show Sponsor * Alma - Your private practice support system * Wildwood Creative - Let us help you bring your unique story to life in a way that is authentic, compelling, and unforgettable.

Links and Resources * Bryan Purcell Counseling * Wise Practice Summit * Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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In today's episode, we delve deep into one of the most pressing challenges faced by therapy practices: hiring and effectively integrating new therapists. As practices grow and evolve, ensuring a steady influx of skilled therapists becomes paramount. Yet, the journey from identifying potential hires to ensuring they have a full caseload is riddled with complexities. Join Whitney Owens as she offers invaluable insights and practical advice to Heidi Schnakenberg, navigating the intricate maze of hiring and filling caseloads. Whether you're a seasoned practice owner or just starting out, this episode promises to shed light on the intricacies of expanding your team and ensuring success for both your practice and your therapists.

The Challenges of Insurance in Practice: Navigating the world of insurance can be daunting. From the tediousness of benefits checks to the demands of insurance companies, practitioners often find themselves grappling with late payments and sometimes even earning less than they deserve. However, platforms like Alma aim to simplify this process. With Alma, practitioners can get credentialed within 45 days, access enhanced reimbursement rates, and ensure timely payments. As Whitney highlights, "Once you've joined Alma's program, you can see clients in your state of licensure, regardless of where you're working from."

The Evolution of Hiring in Practice: Hiring remains a pivotal topic within group practice ownership. Whitney shares her insights on the transition from solo to group practice ownership, emphasizing the need for clarity in defining the mission. Through live consulting with Heidi, a friend and fellow practitioner, the episode sheds light on the hiring process and the challenges of filling therapists' caseloads.

The Role of Faith in Hiring: Faith-based practices bring a unique perspective to the hiring process. Whitney reflects on the scarcity of faith-based practice podcasts and underscores the importance of faith in shaping the mission of a practice. As she aptly puts it, "It's important when you're thinking about hiring to hire people that can cultivate the culture and mission that you're creating in your practice."

The hiring process is multifaceted, with considerations ranging from insurance intricacies to the role of faith in shaping a practice's mission. As practitioners navigate this journey, it's crucial to remain anchored in their mission and values, ensuring that every hire aligns with the envisioned culture and ethos of the practice.

The Hiring Challenge for Therapists Hiring the right therapist is a challenge many group practice owners face. Heidi shares her experiences, saying, "I feel like when I have a person who has openings, then the referrals aren't coming." Whitney offers valuable advice, emphasizing the importance of feedback: "I love how you're following up with people and asking them why they didn't want to work at your practice."

Hiring Advice for Therapists * Feedback from Potential Hires: Whitney appreciates Heidi's approach of following up with potential hires to understand why they chose not to work at her practice. This feedback can be invaluable for making necessary changes. Whitney mentions, "I love how you're following up with people and asking them why they didn't want to work at your practice." * Benefits for Employees: Whitney acknowledges the importance of offering benefits to employees. While it might be challenging for Heidi's practice size to offer benefits now, it's something to consider for the future. * Increasing Current Therapist Hours: Whitney suggests considering asking current therapists, like Rebecca, to work more hours if they are willing and if there's a demand. This can be a temporary solution while looking for the right hires. * Client Acquisition through SEO: Whitney emphasizes the importance of Search Engine Optimization (SEO) for acquiring clients. She mentions that her practice gets over 50% of its referrals through Google. She advises Heidi to ensure she has a well-designed website and to focus on SEO as it's a long-term investment that keeps giving returns. * Google My Business and Reviews: Whitney stresses the importance of having a Google My Business account and accumulating reviews. She suggests Heidi to get reviews from family, friends, and colleagues (but not clients) to boost her practice's online reputation. Whitney says, "Google my business. Do you have that for your business? ... Get reviews. Heidi, it would be easy." * Insurance Panels: Whitney suggests considering adding another insurance panel that's well-known in Heidi's area to attract more clients. She mentions, "One thing you could consider, because you already have all the systems in, or the processes in place for taking insurance, is adding another panel that's well known in your area. * Community Engagement: Whitney emphasizes the importance of engaging with the community, such as offering training sessions, speaking at schools or churches, and cultivating relationships with local entities like school counselors. * Balancing Referrals and Hiring: Whitney acknowledges the challenge of balancing client referrals with hiring new therapists. She mentions the difficulty in predicting the number of clients a new hire might get and how this uncertainty can deter potential hires.

This episode provides a treasure trove of insights for therapists looking to navigate the challenges of insurance, client referrals, and hiring. As Heidi reflects on her journey, she says, "I did the whole SEO thing. So I'm hoping it just takes some time." Whether you're a solo practitioner or running a group practice, the wisdom shared by Whitney and Heidi is sure to resonate and inspire.

Show Sponsor * Alma - Your private practice support system * Mentaya - Use the code “Wise” for a free month. As a therapy client, we help you understand your out-of-network benefits and take care of superbills/insurance claims to get you on average, 70% of your money back on therapy.

Links and Resources * Solace Counseling * Social Media Handles + Solace Counseling on Facebook + Solacelpc on Instagram

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Hey there, wonderful readers! We all dream of having a little extra cash in our pockets, don't we? Today, let's dive into the exciting world of adding more streams of income. It's like having multiple baskets of golden eggs! 🌟

The Magic of Profitability: When we talk about earning more, it's not just about filling our piggy banks. It's about doing more good in the world. Lindsey, a passionate social worker, believes that profitability allows her to help more people and take care of her loved ones. It's not about being rich; it's about having the means to make a difference.

Why Consider Multiple Income Streams? Imagine you have a beautiful garden. If you only plant one type of flower and it doesn't bloom, your garden looks empty. But if you plant various flowers, there's always something blooming! Similarly, having multiple income sources means if one doesn't work out, others can keep you going.

Questions for Adding More Income Streams: * "To start off, could you share your primary goals for your therapy practice? What's your vision for the future?" * "Are you currently leveraging any platforms or methods to share your therapy journey and connect with potential clients?" * "In terms of expanding your practice, are you looking for methods that align with your passion and personal interests, or are you open to exploring diverse avenues?" * "Have you considered collaborating with local community centers or religious institutions to offer workshops or group therapy sessions?" * "Do you have a social media presence? If so, what kind of audience do you believe you attract the most?" * "Are you open to offering online group sessions or workshops that can cater to a wider audience, not just limited to your locality?" * "When are you planning to launch any new services or offerings? Do you have a timeline in mind?" * "Have you received any feedback or sign-ups for your upcoming services or workshops?" * "How do most of your clients discover your services? Is it through word of mouth, social media, or other channels?" * "Given the digital age, how do you feel about using social media to promote your therapy practice? Do you have any reservations?"

Conclusion: Adding more income streams might sound challenging, but with passion and persistence, it's achievable. Remember, it's not just about money; it's about creating a better future for yourself and others. So, dream big, take that leap, and watch your garden of opportunities bloom! 🌸

Sponsor Links * Alma - Your private practice support system * Wildwood Creative - Let them tell your unique story and bring it to life today

Resources and Links * @evercarecounseling on instagram * @lindseypace on instragram * Evercare Counseling - Evercare Counseling exists to alleviate the suffering of the mind, body, and spirit that results from stress, anxiety, OCD, and depression. We are passionate about helping you move from a life of fear and doubt towards a life that is full and flourishing. We offer in person therapy in Clemmons, North Carolina and serve clients virtually throughout North Carolina, Virginia, and Florida. * Wise Practice Summit * Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * Podcast Production and Show Notes by Course Creation Studio

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Integrating Faith and Practice in Counseling In this enlightening episode of the "Wise Practice Podcast," host Whitney Owens engages in a profound conversation with Christie Orosz, LPCC-S, about the significance of integrating faith into counseling practices. Christie, a passionate advocate for the marriage relationship, emphasizes the importance of alignment in values, especially when it comes to the sanctity of marriage. She believes that the bond between two individuals is foundational for personal health, child-rearing, and professional life.

The Challenge of Defining a Christian Therapist Christie raises a thought-provoking question: What defines a Christian therapist? While many individuals identify as Christian, alignment in faith-based values can vary significantly. Christie seeks therapists who genuinely pursue an active relationship with God. However, she acknowledges the diversity in how faith is lived out and practiced. The challenge lies in discerning genuine passion for faith from mere identification.

The Balance of Skill and Faith Drawing a parallel with medical professions, Christie reflects on the dilemma of choosing between a skilled therapist and one who aligns with Christian values. She asks, "Would one choose a Christian cardiologist over a highly skilled and experienced one?" The essence is to strike a balance, learning from skilled therapists, irrespective of their faith, while ensuring respect for faith-based practitioners.

Tips for Faith-Based Hiring * Clarity in Mission: Understand the core values and mission of your practice. This will guide your hiring decisions. * Open Conversations: Engage in open dialogues during interviews. Discuss faith, but also focus on skills, experience, and therapeutic approaches. * Respect Diversity: Recognize that faith is diverse. What's essential is a genuine relationship with God and a passion for integrating faith into therapy.

In Conclusion The integration of faith and practice in counseling is a journey, one that requires introspection, clarity, and respect for diversity. As Whitney aptly puts it, every business decision is an experiment, and it's crucial to evolve and adapt based on experiences. This episode serves as a testament to the importance of aligning faith and professional values, ensuring that therapy remains a holistic process, addressing both the spiritual and emotional needs of clients.

Show Sponsor Alma - Your private practice support system

Links and Resources * Married Life Counseling Web Page * Married Life Counseling on Facebook * Married Life Counseling on LinkedIn * Married Like Counseling on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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In this enlightening episode of the Wise Practice Podcast, host Whitney Owens engages in a thoughtful conversation with Jeremy Sharp, a consultant and podcast host who specializes in psychological testing and assessment. Jeremy brings a unique perspective to the table, sharing his experiences with hosting retreats aimed at professionals in the testing field. He calls these retreats the "anti-conference," a space for learning, networking, and personal growth.

About Jeremy Sharp Jeremy is a licensed psychologist and owner of the Colorado Center for Assessment & Counseling, a private practice that was founded in 2009 and has grown to over 40+ clinicians and staff. These days, I specialize in the psychological and neuropsychological evaluation of kids and adolescents. As the host of the Testing Psychologist Podcast, he provides private practice consulting for psychologists and other mental health professionals who want to start or grow psychological testing services in their practices.

The Importance of Routine and Eliminating Decision Fatigue Jeremy Sharp emphasizes the value of a structured daily routine in achieving work-life balance. He believes that a predictable schedule helps eliminate decision fatigue, allowing him to focus his mental energy on significant business ideas and challenges. "I'm trying to eliminate decision fatigue because I want to save all of my mental energy for the work at hand," Jeremy states.

The Role of Retreats in Professional and Personal Growth Retreats serve as a catalyst for inspiration and change, according to both Whitney and Jeremy. These events offer a break from the daily grind and provide an opportunity for professionals to work "on the business instead of in the business." Jeremy notes that retreats have been instrumental in inspiring changes in his practice. "It's been on retreats where I have been the most inspired and made changes in my practice," Whitney adds.

Balancing Work Retreats and Family Life The discussion delves into the challenges of balancing work-related retreats with family commitments. Jeremy shares his experience of feeling guilty when leaving his family but acknowledges that these retreats are a necessity for both personal and professional growth. He and his wife have an understanding that they will both take time away from home for professional development. "We both understand each year, like, we're both going to be gone for four or five days at a time, two or three times a year," Jeremy explains.

Action Steps * Evaluate your daily routine to eliminate decision fatigue. * Consider incorporating retreats into your professional development plan. * Have an open discussion with your family about the importance of these retreats and find a balance that works for everyone.

Summary This episode offers invaluable insights into the power of retreats and structured routines in achieving professional success and personal well-being. Whether you're a seasoned therapist or a business owner looking to integrate faith and psychology into your practice, this episode provides practical tips and action steps to help you move forward. Don't miss out on this enriching conversation that could be the catalyst for your next big business idea or personal transformation.

Links and Resources Mentioned: * The Testing Psychologist * The Testing Psychologist on Facebook * Wise Practice Summit * Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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In this enriching episode of the "Wise Practice Podcast", host Whitney Owens engages in a profound conversation with Mor Goldberger, an associate MFT working towards her license and an MBA graduate based in Berkeley, California. As a new mom and a budding therapist, Mor shares her insights and experiences, making this episode a treasure trove of knowledge for therapists navigating the intricacies of discussing finances with clients.

Setting Clear Financial Boundaries Mor emphasizes the importance of therapists establishing clear financial boundaries before engaging with clients. She suggests having a well-defined position on aspects such as sliding scales and session costs, documented preferably on paper. This preparation not only instills confidence in therapists but also prevents them from getting caught in uncomfortable situations where they might feel compelled to offer discounts impulsively. Mor shares, "It's really important to have a clear ideally... down on paper, a couple of bullets on what they are and aren't willing to accept."

Navigating the Tricky Terrain of Money Conversations The episode delves deep into the nuances of money conversations, with Mor offering invaluable advice on maintaining a steady pace and confidence during such discussions. She highlights the significance of not over-explaining the rationale behind the fees, as it might signal a lack of confidence. Mor advises, "They don't need to know that and it actually signals that you're not confident about your rate."

Bridging the Gap between Compassion and Financial Stability Mor and Whitney discuss the delicate balance therapists need to maintain between being compassionate and sustaining a financially stable practice. They touch upon the societal expectations that sometimes undervalue the financial needs of therapists. Drawing parallels with other professions, they encourage therapists to embrace the financial aspects of their practice without guilt.

Tips for a Smooth Transition to a Cash Pay Model Transitioning from an insurance-based model to a cash pay model can be challenging. Mor introduces the audience to Mentaia, a platform that facilitates this transition by helping clients utilize their out-of-network benefits, potentially covering up to 80% of their session costs. This segment is packed with insights that can ease the transition for therapists contemplating this shift.

A Beacon of Support and Inspiration In conclusion, this episode stands as a beacon of support and inspiration for therapists, especially those integrating faith and psychology into their practice. Whitney and Mor, through their candid conversation, bring to the fore the unspoken challenges therapists face and offer solutions that are both practical and empowering. As Whitney mentions, this episode is a "great resource for helping me grow my private practice."

5 Do’s and Don’ts for therapists on collecting cash in their private pay practice * Do Determine Your Position in Advance: Before engaging with clients, have a clear stance on your fee structure, including aspects like sliding scales and session costs. Document these details to avoid being caught off guard during financial discussions with clients. * Don’t Over-Explain Your Fees: When discussing your fees with clients, avoid going into the detailed rationale behind your pricing. Over-explaining can signal a lack of confidence in your rates. As Mor suggests, state your rate clearly and confidently without feeling the need to justify it. * Do Maintain a Steady Pace During Money Conversations: During financial discussions, maintain a calm and steady pace to convey confidence. Avoid speaking too quickly as it might signal nervousness or lack of confidence. * Don’t Rush Clients to a Decision: Allow clients the time to think about the investment they are about to make in therapy. Understand that therapy is a significant investment and it's okay for clients to take time to consider it. * Do Utilize Tools like Mentaya for Insurance Benefits: Introduce clients to platforms and tools that can help them utilize their out-of-network benefits, potentially covering a significant portion of their session costs, even if you are operating on a cash-pay model.

Show Sponsors * Wildwoods Creative - Wildwood Creative is all about passionate storytelling. They specialize in capturing the essence of your brand through stunning photography and videography. At Wildwood Creative, the most powerful visuals are those that evoke an emotional response and leave a lasting impression. With Wildwood Creative, finding a way to make an impact on your audience is easy. Let them tell your unique story and bring it to life today. Bring your story to life * Mentaya - Mentaya is offering 1 month free of their of their benefits calculator with Promo Code: WISE * Breaking Free in Belize 2024 - Get all the details about this life-changing event * Shrink Think - Digital Resources to Build Effective client-therapist relationships

Links and Resources Mentioned: * Wise Practice Summit * Whitney Ownes on Instagram * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com

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WP 46 | How to Marketing to BIPOC Clients with Diana Rice Hello lovely listeners. In today's enriching episode our brilliant host, Whitney Owens, engages in a profound conversation with the vibrant and experienced Diana Rice, a therapist with a diverse background and a deep understanding of the BIPOC community. Embark on a journey through their dialogue, filled with stories, wisdom, and warmth that seeks to touch hearts and open minds. Diana is a certified integrative mental health professional who prides herself in providing a "safe and inclusive space where clients can find healing and empowerment." Based in South Florida, she speaks warmly of her surroundings, noting the diverse population and the unique challenges and beauties that come with it.

In this episode, Whitney and Diana paint a vivid tapestry of experiences that explores the life journey of a BIPOC therapist, touching upon topics like personal resilience, fostering diversity in practice, and the intricate dance between cognitive behavioral therapy and cross-cultural sensitivities.

Embracing Diversity with Grace Both Diana and Whitney echo the sentiment that as therapists, there is a need to cater to the diverse clientele, including the BIPOC community. They urge fellow therapists to approach this with a willingness to learn, grow, and foster inclusivity in their practices, highlighting the opportunities for healing and empowerment that lie within.

Diana passionately advocates for fostering diversity and inclusivity within the therapy space. She encourages therapists to actively seek out diverse groups and to offer their guidance and mentorship to aspiring counselors from various backgrounds. "Go to the black colleges. And see who's a mental health counselor and then become that qualified supervisor for them", she advises. Diana emphasizes the importance of respecting and acknowledging the wealth of knowledge and cultural awareness these new counselors bring to the table, fostering a space of understanding and mutual respect.

Creating a Safe Haven for Diverse Faith Backgrounds Further into their discussion, Diana touches upon the interweaving of diverse faith backgrounds into therapy practice. She shares her approach to counseling clients from various religious backgrounds, emphasizing her role as a listener and guide, rather than imposing her beliefs onto others. "You're hiring me to help you because you're in a crisis. So this is not about, you know, I can help you with the clinical skills that I have. Yeah. Right. I am a believer in Jesus Christ. That is my guide post. That is my stability", she notes, underlining her commitment to providing a space where clients can feel accepted and understood, irrespective of their faith backgrounds.

Marketing to BIPOC Clients with Understanding and Inclusivity Defining 'BIPOC': Diana and Whitney delve into the essence of the term 'BIPOC', which encapsulates Black, Indigenous People of Color. The discussion gradually steers towards fostering inclusivity and understanding within the community, urging for a mature and respectful dialogue.

Building Inclusivity in Practice: Diana passionately promotes diversity and inclusivity within the therapy space, encouraging therapists to mentor aspiring counselors from diverse backgrounds. She advises, "Go to the black colleges. And see who's a mental health counselor and then become that qualified supervisor for them".

Interweaving Faith: Diana discusses how she respects and incorporates diverse faith backgrounds into her therapy practices, underlining her role as a listener and guide.

Cultural Understanding for Therapists: Diana voices her concerns about the DSM not taking into account the spiritual and cultural aspects of various communities. She highlights the importance of understanding and respecting different cultures, urging professionals to be critical thinkers who are willing to question existing norms: "I had question after question after question, and one professor loved that I was spry and feisty like that. Questioning things."

Diana opened up about her initial experiences in the field around 2004, where she worked in a school with a significant number of therapists and psychiatric nurses. During this time, she observed a disconnect between the psychiatric system and the unique experiences and perspectives of people from different backgrounds, particularly those from the Caribbean. She stresses the importance of understanding where others are coming from, saying, "I just need to listen. To see where they're coming from..."

Tips when working with the BIPOC Community: * Understand Before Labeling: Diana advocates for looking beyond diagnoses, urging therapists to first understand a client's background and personal experiences. * Building Community Relations: Engage with the community, seeking to genuinely understand their experiences through active and empathetic listening. * Encourage Critical Thinking: Encourage a spirit of questioning and critical thinking, especially regarding existing norms and systems within the psychiatric field. * Promote Cultural Understanding: Develop a deeper understanding and respect for the varied cultural and spiritual perspectives that clients bring into the therapy space.

Conclusion: In this heartwarming and insightful episode, Whitney and Diana have woven a rich tapestry of experiences, offering listeners a glimpse into the world of a BIPOC therapist navigating the complex landscapes of identity, diversity, and inclusivity in their practice. Through personal anecdotes and wise insights, this conversation invites listeners to rethink and reshape their perspectives on inclusivity and understanding.

Show Sponsors * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * Mayan Rainforest Retreat: Breaking Free in Belize

Links and Resources Mentioned: * Through The Valley Therapy * Through the Valley on Social Media: @throughthevalleytherapy * Diana S Rice Web page * Wise Practice Summit * Whitney Ownes on Instagram

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WP 45 | Onboarding New Therapists to Your Group Practice: Tips and Strategies Whether you're a seasoned practice owner with a growing team of therapists or a newcomer to the world of private practice, onboarding new therapists is a crucial process that sets the stage for success. In this blog post, we'll explore valuable insights shared by Nathan Hawkins and Aaron Potratz from their experience in group practice and their podcast, "Shrink Think," on the Wise Practice Podcast.

About Aaron Aaron is a Licensed Professional Counselor and Clinical Supervisor in Oregon, the owner of Discover Counseling, and the co-owner of Life Discovery Counseling Services.

He maintains his own client caseload while managing his group practices and supervising his counseling staff. Aaron is also a private practice consultant and co-hosts the Shrink Think Podcast with Nathan Hawkins.

About Nathan Nathan is a Licensed Professional Counselor and Clinical Supervisor in Oregon. He’s the owner of Life Encounter Counseling and co-owner of Life Discovery Counseling Services - a multi-site group practice. Nathan maintains his own client caseload while managing and supervising his counseling staff, and still finds time to teach on occasion as an adjunct professor at Multnomah University in Portland, Oregon.

Why Onboarding Matters Onboarding therapists isn't just about paperwork and administrative tasks. It's an opportunity to ensure a smooth transition for new therapists and to align them with your practice's values and culture. As Nathan and Aaron highlight, therapists often come from various backgrounds, including community mental health or agency settings, and may be unfamiliar with the intricacies of private practice.

Key Considerations During Onboarding * Differentiating Between Employee and Contractor Models: Clarify the distinctions between employee (W-2) and contractor (1099) models. This includes understanding how taxes, benefits, and responsibilities differ for each category. Communicate this information clearly to new therapists to set expectations from the start. * Understanding the Private Practice Landscape: New therapists may be accustomed to the environment of agency work or community mental health. Introduce them to the unique aspects of private practice, including variations in client populations, paperwork requirements, and billing procedures. * Navigating Cash Pay and Insurance-Based Models: Explain the differences between cash pay and insurance-based practices. Ensure that therapists are well-informed about client payments, copays, insurance deductibles, and how to handle financial discussions professionally. * Client-Centered Onboarding: Equip therapists with essential skills to provide outstanding customer service to clients. This includes screening potential clients, scheduling, handling first sessions, effective communication, and maintaining appropriate documentation. * Imposter Syndrome and Provisional Licensure: Address challenges that provisionally licensed therapists might face, such as imposter syndrome and navigating the journey to full licensure. Encourage open conversations and provide support as they build their careers. * Building a Strong Practice Community: Emphasize the importance of therapists aligning with the practice's values and brand. This involves educating them on the practice's mission, policies, and expectations for maintaining a positive working environment. * Departure and Transition: Even when therapists leave the practice, the onboarding process continues. Inform therapists about what to expect when leaving the practice and how to handle transitions professionally, including clients, documentation, and ethical considerations.

Streamlining the Onboarding Process Nathan and Aaron's podcast, "Shrink Think," offers an online platform called "Shrink Think Product" that provides digital resources for effective therapist onboarding. This platform offers video modules covering the essential topics and challenges discussed above. By utilizing these resources, practice owners can save time, ensure consistent training, and foster a knowledgeable team of therapists.

Conclusion Onboarding new therapists to your group practice is an opportunity to set clear expectations, foster a positive work environment, and equip therapists with the knowledge they need to thrive. By addressing key considerations and leveraging resources like the "Shrink Think Product," practice owners can streamline the onboarding process and create a foundation for successful and sustainable growth.

Remember, each therapist brings a unique perspective and set of experiences, making open communication and ongoing support essential components of the onboarding journey.

Show Sponsors * Check the podcasts on the PsychCraft Network: PsychCraftnetwork.com * Shrink Think - Digital Resources to Build Effective client-therapist relationships

Links and Resources Mentioned: * Wise Practice Summit * Whitney Ownes on Instagram * Shrink Think on Instagram: @shrink.think * Shrink Think on Facebook: @shrinkthink

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Introduction In this episode of the Wise Practice Podcast, your host, Whitney Owens, takes the mic for a solo show. With honesty and a deep connection to faith, Whitney shares her personal journey of facing challenges and finding strength amidst the storms of private practice. She reflects on the power of community, the significance of embracing dark moments, and the transformation that emerges on the other side. As a counselor and leader, she delves into the idea that difficulties often precede breakthroughs and that acknowledging our weaknesses can lead to profound growth.

Embracing the Darkness Whitney highlights the notion that difficult seasons and challenges often precede times of growth and transformation. She emphasizes the importance of leaning into these dark moments and finding solace in the midst of them. Drawing inspiration from her own experiences, she reminds listeners that even in times of struggle, God's presence and work can be felt, even if it's not immediately apparent. "God moves even when we are struggling," she says, highlighting the potential for strength and transformation that can arise from challenging times.

Finding Identity and Purpose Reflecting on her own path and challenges, Whitney underlines the significance of knowing one's identity in Christ. She shares a personal story of a healing prayer experience, demonstrating how God uses our vulnerabilities and weaknesses to manifest His work. Whitney discusses how adversity can lead to discovering one's true calling and purpose, and how hardships can shape us into better leaders and therapists. "We move out of the place of knowing God's heart for us," she asserts, emphasizing that embracing one's identity in Christ can fuel significant growth and impact.

The Summit and Moving Forward Whitney discusses the upcoming summit and its potential to be a space where the Holy Spirit is active in a business conference setting. She encourages listeners to embrace their faith and lean into their struggles, trusting that God is at work, even in the face of challenges. With a mix of vulnerability and enthusiasm, she shares her own experience of navigating dark seasons and emphasizes the importance of moving forward with confidence. "Keep pressing forward," she advises, reminding her audience that while difficulties may arise, God's love and guidance are ever-present.

Tips for Survival in Navigating Private Practice Storms: * Embrace Dark Moments: Instead of avoiding difficult times, acknowledge and embrace them as opportunities for growth and transformation. * Seek Community: Reach out to a supportive community of peers, mentors, or fellow therapists who can provide encouragement and perspective during challenging seasons. * Know Your Identity: Ground yourself in your identity in Christ. Remember that you are beloved and chosen, even when facing uncertainty and adversity. * Find Strength in Weakness: Understand that God's work can shine through your vulnerabilities and weaknesses, allowing you to contribute and impact others in unique ways. * Hold onto Hope: Even in the midst of pain and suffering, maintain hope that there is something better on the other side of the storm. Trust in God's plans for you. * Lean into Faith: Embrace your faith as a source of strength, allowing it to guide you through difficult times and provide clarity when facing challenges. * Press Forward: Persevere through the hardships, knowing that God's presence is with you. Keep moving forward with determination and confidence. * Claim Transformation: Believe that adversity can lead to significant personal and professional growth. Accept challenges as opportunities to become a better leader and therapist. * Prioritize Self-Care: In the midst of challenging seasons, make self-care a priority. Take time for rest, reflection, and activities that bring you joy and renewal. * Attend the Summit: Consider participating in events like the Wise Practice Summit, where you can connect with like-minded individuals, share experiences, and experience the transformative power of faith in your practice. * Stay Open to God's Direction: Trust that God's guidance is leading you, even in the midst of uncertainty. Be open to the Holy Spirit's direction and let it guide your decisions and actions. * Reflect on Past Breakthroughs: Remind yourself of past instances when difficulties were followed by significant breakthroughs. Use these memories as motivation to keep moving forward during tough times. * Remember Your Calling: Reconnect with your calling as a therapist and leader. Remind yourself of the impact you can have on your clients and your community, even during challenging periods. * Practice Gratitude: Cultivate an attitude of gratitude, focusing on the blessings and positives in your life. Gratitude can provide a fresh perspective and boost your resilience. * Encourage Others: Extend your strength and wisdom to others who might be going through their own storms. Support and uplift fellow therapists, reminding them of their value and purpose. * Stay Rooted in Faith: Continue to lean into your faith, allowing it to guide your decisions, actions, and interactions with clients. Trust in God's plan, even when it's not immediately clear.

Summary In this heartfelt episode of the Wise Practice Podcast, Whitney Owens shares her personal journey through difficult seasons and the profound transformations that can result from embracing challenges. With an emphasis on faith, community, and growth, Whitney's insights serve as a reminder that even in our darkest moments, God's work is at play, guiding us toward greater purpose and impact. As listeners, we are encouraged to lean into our identities in Christ, hold onto hope during tough times, and move forward with confidence, knowing that breakthroughs often follow the storms.

Show Sponsors * The Sassy Wealth Coach - New Mastermind Forming * Shrink Think - Digital Resources to Build Effective client-therapist relationships

Links and Resources Mentioned: * Wise Practice Summit * Whitney Ownes on Instagram

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Introduction Welcome back to the Wise Practice Podcast! In this episode, host Whitney Owens is joined by Leo DeBroeck, the founder of the Counselor's Choice Award. They discuss how this award recognizes counseling products, therapy tools, and ethical private practices. They also delve into the world of continuing education for therapists and counselors. Leo's unique journey from engineering to child mental health specialist adds depth to the conversation.

Leo's Background and Inspiration: Leo grew up in Washington State, witnessing the impact of economic fluctuations on mental health within the community. His desire to help people led him to the mental health field, where he has over 10 years of experience. He emphasizes the importance of faith in his work and mission, which eventually culminated in the creation of the Counselor's Choice Award.

The Birth of Counselor's Choice Award Leo shares the origin story of the Counselor's Choice Award. It began with the need for children's therapy books that address specific issues. Leo's commitment to offering therapists and counselors reliable resources led to the creation of this platform. Counselor's Choice Award reviews counseling products, therapy tools, and even private practices. The aim is to ensure that therapists have access to quality resources that can genuinely benefit their clients.

Supporting Ethical Private Practices: Leo discusses how Counselor's Choice Award extends its support to ethical private practices. Recognizing that many therapists struggle with the business aspect of their practices, Leo and his team help therapists distinguish themselves by assessing factors such as specialties, policies, and clinical resources. By doing so, therapists can attract clients more effectively and uphold ethical standards.

Bridging the Continuing Education Gap In the conversation, the topic shifts to continuing education for therapists. Leo acknowledges the prevalence of subpar courses and emphasizes the importance of quality education. He shares his own experience of teaching CE courses and unveils the Counselor's Choice Award's role in providing accredited courses. The platform enables therapists to offer engaging and informative CE courses without the hassle of marketing and logistics.

Taking the First Steps Whitney and Leo discuss how therapists can get involved with Counselor's Choice Award and its offerings. Whether it's applying for the award, providing quality CE courses, or accessing numerous resources, therapists can take advantage of these opportunities to enhance their practices.

Key Takeaways: * Quality Over Quantity: Counselor's Choice Award focuses on recognizing and promoting quality counseling products, therapy tools, and ethical private practices to better serve clients. * Continuing Education Reimagined: The platform offers therapists the chance to provide accredited CE courses that stand out for their content and educational value. * Ethics and Expertise: Private practices can benefit from Counselor's Choice Award by demonstrating ethical standards and showcasing their expertise in specific areas of counseling.

Action Steps: * Apply for Counselor's Choice Award: If you have a counseling product, therapy tool, or run an ethical private practice, consider applying for the Counselor's Choice Award to gain recognition and distinction. * Explore Continuing Education Opportunities: If you're a therapist looking to provide CE courses, collaborate with Counselor's Choice Award to offer valuable education to your peers while earning passive income. * Prioritize Quality: In all aspects of your counseling practice, prioritize quality over quantity, from resources and tools to ethical business practices.

Visit Our Show Sponsor * Green Oak Accounting * Profit First For Therapists - Academy

Links and Resources Mentioned: * Counselor's Choice Award * Wise Practice Summit * Whitney Ownes on Instagram * Leo DeBroeck on Amazon

Conclusion Join Whitney Owens and Leo DeBroeck on the Wise Practice Podcast as they discuss Counselor's Choice Award, ethical private practices, and the future of continuing education for therapists. This episode offers valuable insights and opportunities for therapists to enhance their practices and provide quality care to their clients.

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Greetings, dear listeners of The Wise Practice Podcast! Welcome back to another captivating episode where we delve deep into the realm of expanding your practice in a manner that may catch you off guard. I am your host, Whitney Owens, and today we are joined by two extraordinary guests - Stephanie Korpal and Christy Pennison. Prepare yourself to uncover the untapped potential of collaboration as we embark on this journey through their shared wisdom.

About Our Special Guests Stephanie Korpal and Christy Pennison are both group practice owners with multiple locations. Both women are passionate about their group practices, teams, and communities they serve--Stephanie in St. Louis and Chicago, Christy in central Louisiana (Alexandria and Natchichoes to be exact). That passion also extends to fellow group practice owners, a role they both know takes so much! Together, they have founded and launched a unique, special place for group practice bosses to connect, collaborate, and crush it. Their business, The Practice Collab, is designed to help practice owners work less, make more, and live most.

The Dynamic Duo: Cultivating Relationships and Thriving Together Stephanie and Christy kickstart the conversation with a profound insight: "As Christie mentioned, one without the other will not lead you to where you can truly go." It's all about combining the enchantment of mentorships and collaborations. They emphasize the importance of nurturing both types of relationships in order to achieve a harmonious and successful practice. They underscore that while this journey is incredibly rewarding, it requires time, commitment, and a willingness to learn from our missteps.

Stephanie wisely acknowledges, "It takes a toll on you, and it takes a couple of years to reach that point...to discover more about yourself and how to overcome self-imposed obstacles." The key takeaway here? You don't have to navigate this path alone. Collaboration is the secret ingredient that transforms isolation into connection, and blunders into invaluable lessons.

ROI on Collaboration: Saving Time, Energy, and Resources The duo delves into the ROI (Return on Investment) of collaboration, shedding light on how it can revolutionize your practice. Christy explains, "One aspect she's referring to is simply the return for your mental energy and emotional well-being." Collaborators become an invaluable support system that empowers you to navigate challenges with enhanced efficiency.

Christy beautifully articulates the value of collaboration: "It saves you time; it saves you money...the sharing of resources...can prove immensely cost-effective." Both Stephanie and Christy emphasize the importance of leveraging the experiences and knowledge of others, enabling you to accelerate your growth.

Combating Solitude and Overwhelming Decision-Making As the conversation unfolds, they uncover yet another hidden gem of collaboration: combating loneliness. Christy shares, "Loneliness is a genuine experience because even within collaboration, one can still feel lonely. However, I do believe that collaboration helps alleviate that feeling of isolation." Stephanie adds an intriguing perspective: "Another aspect I appreciate about conversing with fellow practice owners is that they are the only ones who truly comprehend the nature of your profession." They emphasize that connecting with fellow practice owners provides a unique space for validation and understanding.

Taking the First Step: Discovering Your Tribe Wondering how to dive into collaboration? Stephanie and Christy reassure us that taking the first step is paramount. Christy emphasizes, "You simply have to initiate it...most practice owners are quite open to engaging in conversations." They suggest reaching out through local community groups, social media platforms, or even joining existing communities. Stephanie eloquently summarizes it by stating,"You can never have too many friends who are also group practice owners." The power of connection and shared experiences can transform your journey from a solitary struggle into a collaborative adventure.

Investing in Yourself: The Path to Growth and Fulfillment Transitioning into the realm of investment, Christy opens up about her personal journey:"I have invested an amount equivalent to purchasing a new vehicle in consulting and coaching...this investment has enabled me to learn how to grow in a sustainable manner." Both Stephanie and Christy echo the sentiment that investing in oneself yields immense rewards, leading to a more enriched and fulfilling life.

Unveiling The Practice Collab and Beyond The conversation concludes with an exhilarating announcement - the birth of "The Practice Collab." Stephanie and Christy share their passion for creating spaces where collaboration, intentional work, and community thrive. Through virtual coworking weekends, in-person collaborations, and ongoing support, they are crafting a unique experience that assists you in navigating overwhelm and achieving your goals.

And, let us not forget to explore Christy's podcast, "Inspiring Possible," where you will discover tales of individuals who transformed their dreams into reality.

Action Steps: Your Path to Thriving Collaboration Feeling inspired and ready to take action? Here are a few steps to get started:

Reach Out: Don't hesitate to initiate conversations with fellow practice owners and therapists in your community.
Invest in Yourself: Consider consulting, coaching, or collaborative experiences as an investment in your growth and well-being.
Create Connection: Whether through existing communities or new ventures, seek out spaces that foster collaboration and intentional work.
Mark Your Calendar: Stay informed about upcoming events, like the Wise Practice Summit, where you can learn from experts like Stephanie and further your practice journey.

Show Sponsor * Green Oak Accounting: GreenOak Accounting is a firm that specializes in helping mental health practices like yours better understand their business finances! * Join Profit First Academy: The Fall enrollment for the Profit First Academy opens on August 25th and closes at midnight on Labor Day! And the first 50 people to enroll will receive a free Instant Assessment video review from one of the GreenOak Profit First experts! You don’t want to miss out on this unique opportunity!

Links and Resources * The Practice Colab * The Practice Colab on Facebook * Podcast Inspire Possible * Subscribe to the Practice Colab Newsletter * Wise Practice Summit * Whitney Ownes on Instagram

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Introduction Welcome back to The Wise Practice Podcast! In this episode, we have the pleasure of chatting with entrepreneur and author Mike Michalowicz about finding the best-fit therapist for your practice. Mike is the brilliant mind behind several multimillion-dollar companies and the author of popular business books like Profit First and Clockwork.

Mike Michalowicz (mi-CAL-oh-witz) is the entrepreneur behind three multimillion-dollar companies and is the author of several business books, including Profit First, Clockwork, The Pumpkin Plan and his newest book, All In. Mike is a former small business columnist for The Wall Street Journal and business makeover expert for MSNBC. He regularly travels the globe as an entrepreneurial advocate.

Discovering the Money Bunnies Did you know that Mike Michalowicz also wrote a children's book? Yes, it's true! Mike explained that he created "The Money Bunnies" to teach kids the concept of budgeting in a fun and straightforward way. The goal was to help the next generation learn about money management early on. It's an idea that resonates with many readers, making it a hit with kids and parents alike.

The Importance of Fit for Therapists In his newest book, "All In," Mike explores the critical topic of finding the right fit for therapists in a group practice. He shares a powerful model called FASO, which stands for Fit, Ability, Safety, and Ownership. Fit, he explains, is about recognizing that everyone is extraordinary, but not everyone is the right fit for your practice. It's essential to match talent to tasks instead of fixating on titles.

Run Therapy Workshops to Find New Employees Mike mentions that running educational workshops can be beneficial for both the participants and the company's hiring process. When a company hosts workshops, it allows potential candidates to interact with the company's team and get hands-on experience with the work they would be doing if hired. This practical experience helps the candidates get a better understanding of the company's culture, work environment, and expectations.

On the other hand, the company's hiring team can observe the candidates during the workshop and assess their skills, problem-solving abilities, and how well they collaborate with others. This direct observation provides valuable insights into the candidates' potential and whether they align with the company's values and requirements.

By running educational workshops, the company can go beyond just looking at resumes and conducting interviews. They can effectively evaluate the candidates in action and make more informed decisions about whether they are the right fit for the organization. This approach increases the chances of hiring people who not only have the necessary qualifications but also possess the right attitude and aptitude to contribute positively to the company's success.

Finding the Right Fit for Your Therapy Office Mike Michalowicz emphasizes the importance of finding the best-fit therapist for your practice and shares a four-step model called F.A.S.O.:

Fit: He mentions that not everyone is an "A player" for your business, and it's essential to be clear on the roles and tasks needed for the therapist. Rather than focusing on titles, he recommends identifying specific tasks and then matching the talent to those tasks.
Ability: He discusses the importance of exploring the potential in candidates and the value of looking beyond just experiential ability to include innate abilities and potential in determining the right fit.
Safety: Safety is crucial for employees to feel free to express themselves fully and give their best performance. Employers should create an environment where employees can be their natural selves and feel safe to do so.
Ownership: Mike stresses the significance of giving employees psychological ownership, where they feel something is theirs, and they have control over its outcome, direction, and personalization. This sense of ownership empowers employees to perform at a higher level.

Fostering Psychological Ownership When it comes to creating a thriving team, fostering psychological ownership is key. It's not about giving legal ownership but empowering employees to take control and personalize their responsibilities. Mike shares the story of Joel, an employee who transformed from a one-star performer to a standout by providing him with increasing levels of ownership and responsibility. Creating a sense of ownership in your team can lead to unprecedented loyalty and productivity.

Empowering the Backbone of the Economy As a parting thought, Mike highlights the significance of small businesses in the global economy. Every major corporation started as a small business at some point. Small businesses are the backbone of the economy, and their success is vital to our collective prosperity. So, as a therapist and small business owner, you have a responsibility to thrive, as your success contributes to the well-being of us all.

Conclusion Finding the best-fit therapist for your practice is a significant challenge, but with the FASO model, you can simplify the process and create a thriving team. Use simulations to assess candidates' abilities and foster psychological ownership to empower your employees. Remember, as a small business owner, you play a crucial role in the economy. Let's all be extraordinary and make a difference together!

Action Steps * Consider running educational workshops to recruit therapists, allowing you to observe their interests and fit for your practice. * Use simulations or scenarios to assess candidates' abilities, especially in areas that are challenging to observe directly. * Remember not everyone is a fit for your practice. * Foster psychological ownership among your team by giving them control, direction, and personalization of their responsibilities. * Remember that small businesses are the backbone of the economy, and your success contributes to the greater well-being of society. So be extraordinary!

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Creating Websites that Turn Visitors into Clients - Webinar with Daniel Fava Thursday, August 17th, 2:00 PM 3:00 PM

Links and Resources * Profit First For Therapists Episode #26 * Clockwork Book * Profit First for Therapists Book * Preorder Mike’s New Book - All In on Amazon * Wise Practice Summit Information * Mike’s Web Page * Mike on Facebook * Mike on Instagram * Mike on YouTube * Mike On Linkedin

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Welcome back to another exciting episode of The Wise Practice Podcast In this episode, we are delving into the world of virtual assistants and the common mistakes to avoid when hiring them. We have a special guest today, James Marland, who brings over 18 years of experience in the mental health industry and shares his valuable insights on hiring and managing virtual assistants.

Mistake Therapists Make #1: Hire Virtual Assistants with Mental Health Experience Our first mistake to avoid is hiring virtual assistants without mental health experience. James shares his own experience of making this error in his first hire. “Working with people who are angry, sad, or dealing with various mental health conditions requires a unique mix of skills. Hiring someone with mental health experience is key to their success in your office." James learned this lesson when he hired someone without mental health background for a scheduling role, assuming he could train her, but she struggled to handle client-facing duties. He emphasizes the importance of hiring individuals with mental health experience, as they can better connect with clients and handle sensitive situations. "You gotta hire somebody with some mental health experience... they have similar experience. There's just something about working... in a mental health office already or having some mental health experience..."

James emphasizes that candidates who have undergone therapy themselves don't necessarily possess the required experience. Hiring individuals with prior work in a mental health office or related fields ensures they can handle the challenges of the job.

Mistake Therapists Make #2: Hiring a Virtual Assistant that is not tech-savvy The second mistake to avoid is hiring virtual assistants who lack tech-savviness. "Virtual assistants need to be tech-savvy as they work independently on computers, handling VoIP phone systems, Zoom, EHRs, and more. Their ability to troubleshoot tech issues efficiently is crucial." Working remotely requires proficiency in various digital tools and systems. James recommends conducting behavior interview questions to assess their tech skills. Virtual assistants who are not tech-savvy can drain your time and resources, causing unnecessary delays and mistakes. "An assistant who is not tech-savvy is gonna burn you out. They're gonna burn up your hours, they're gonna burn up your time, they're gonna ask you questions... that could have been solved in a minute or two."

Mistake Therapists Make #3: Hiring a Virtual Assistant based on a Gut Feeling

Hiring based on gut feeling rather than data and behavior is another common mistake. "During interviews, use behavior questions to gauge problem-solving abilities. Look for the specific behaviors your “rockstar” employees have. James suggests using behavior interview questions to gather reliable data about candidates. By identifying behaviors crucial for the role, you can ask candidates about their past experiences, enabling you to make more informed hiring decisions. "If you go off behaviors, it becomes very clear on who you can hire, who is gonna be your A players, your B players, and your C players. And you try to hire A and B players."

To attract the right virtual assistant, James advises using behavior-based job descriptions. He recommends observing the behaviors of successful current employees or colleagues and incorporating them into the job description. This approach helps identify suitable candidates who possess the required skills and align with the company culture. James also recommends avoiding hiring friends or family members for key roles to prevent complications.

Avoid Hiring Friends and Family Members A crucial tip is to avoid hiring friends and family members for key roles. While you might have a personal connection, it can blur the lines between work and friendship. James and Whitney share cautionary stories of how this can lead to hurt feelings and ineffective working relationships. "I would say just avoid hiring friends and maybe even family members if they don't have the experience."

Consider Hiring through Agencies Consider hiring virtual assistants through agencies, as they can save you time and offer management support. While it might come at a higher cost, the benefits of having a backup when someone leaves or is unavailable can be invaluable. "It makes sense to hire somebody that will help you cover... What's that 10 or 15 extra dollars of management layer?... What's an hour of your time worth?"

Final Thoughts and Action Steps Hiring the right virtual assistant is essential for maximizing your productivity and growing your mental health practice. Avoiding the mistakes discussed in this episode can save you time, resources, and stress. Remember to base your hiring decisions on data and behavior, ensure your VA has mental health experience and is tech-savvy, and consider using an agency for support.

Action Steps: * Create behavior interview questions to assess candidates' skills and behaviors accurately. * Look for virtual assistants with mental health experience to handle client-facing duties effectively. * Test candidates' tech-savviness by giving them a practical assignment involving digital tools. * Avoid hiring friends and family members for key roles to maintain professional boundaries. * Consider hiring through reputable agencies to save time and receive management support.

Show Sponsor * Please support this episode Sponsor - My Therapy Flow

Links and Resources * Subscribe to the Podcast Hosted by James - Scaling Therapy Practice * Regeneration Recovery 12-Step Ministry * Profit First for Therapists - mentioned in the show * Manager Tools - Interview Tools * Course Creation Studio - See the Services James Offers * The Productive Therapist - A VA agency James Trusts * Ask Questions about Assistants in the Facebook group Assistants, Automation, and AI for Mental Health Providers * Email James Your Questions about Virtual Assistants - james@coursecreationstudio.com * Hiring and Managing A Virtual Assistant Online Course - Sign Up for Launch Notifications at the bottom of this page * Wise Practice Facebook Community Group * Whitney Owens on Instagram * Visit Whitney Owens Consulting * Email your questions to Whitney

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Introduction Welcome back to the Wise Practice Podcast! In this episode, we have the pleasure of hosting Michael Dietrich-Chastain, an expert on peak performance in the workplace. Michael is the CEO of Arc Integrated, a leadership development and organizational consulting firm based in Asheville, North Carolina. He's worked with various CEOs and leaders to transform company cultures, and his writing has been featured in reputable publications like Time, Money, Entrepreneur, and The Washington Post. His mission is to create and maintain purpose-driven organizations that elevate the consciousness of all involved.

Tailored Leadership Qualities Instead of offering a one-size-fits-all list of top leadership qualities, Michael emphasizes the importance of considering individual leaders' unique developmental areas. It is difficult to identify the absolute top 5 leadership qualities. Every given leader is going to have an area of emphasis that will be developed that depends on their needs and business. He believes that the most crucial qualities depend on the leader, their business context, and the dynamics at play. Leadership development should be personalized and focused on enhancing qualities specific to each leader's needs. The recipe for leadership is always dependent on the context the leader is in.

Leader as a Coach As leaders progress in their careers and manage more extensive teams, the ability to coach becomes vital. Coaching junior leaders and team members fosters growth and development within the organization. It not only benefits those being coached but also provides the opportunity for leaders to master the skills they are teaching. Whitney and Michael highlight that delegation, communication, and conflict resolution are aspects that can significantly improve through coaching. The larger the team the greater the skill of coaching is needed.

Releasing Control Whitney shares a real-life example of a practice owner who struggled to delegate calls, fearing a loss of control and reduced conversion rates. Michael emphasizes that the need for control often arises as a significant concern for some leaders. Releasing control is essential for effective delegation, accountability, communication, and stress management. Leaders must learn to trust their team members' capabilities to foster growth and efficiency.

Growing Skillsets Business growth often brings forth the need for new skill sets, as exemplified by a practice owner needing to teach her team members sales techniques for handling client calls. Recognizing and addressing these emerging skillset requirements is vital for sustaining and improving business performance.

Common Leadership Development Qualities Do you ever wonder what makes a great leader? Well, according to Michael, there are some common trends among leaders he's worked with. One key area he highlights is self-care. He says, "Like self-care, doing things for you and not for everybody else. A lot of people run their business for others and neglect themselves."

It's crucial for leaders to prioritize their own well-being. Michael shares examples of practice owners overpaying employees and feeling burdened by financial stress. Leaders need to take care of themselves to effectively lead others.

Empowering Leaders Michael emphasizes the importance of empowering leaders to define the values of their businesses. He believes that there's a lot of untapped potential in creating unique and specific values for businesses. Christian leaders, too, can benefit from crafting values that align with their belief systems.

The Role of Facilitation Michael highlights a lesser-known leadership skill: facilitation. He explains that the best leaders are also great facilitators. Being skilled at facilitating discussions, idea generation, and meetings can harness the wisdom of a diverse group. This skill becomes even more critical in our rapidly changing world, where collective decision-making is essential.

Challenges in Leadership Leadership come with its challenges, especially as businesses grow. Whitney shares a common issue among leaders—reluctance to be direct with employees to avoid hurting their feelings. Michael agrees and says, "As you grow, this becomes a real problem."

The Friendship Dilemma Whitney and Michael discuss another challenge: hiring friends. While it might work in smaller companies, larger organizations face difficulties when friendships interfere with business decisions. Michael advises, "Don't hire that person unless you're ready for the friendship to be over."

Embracing Diversity Whitney emphasizes the importance of diversity in businesses. Michael adds that involving everyone in co-creating business values can lead to better problem-solving and increased employee engagement.

The Role of Faith-Based Leadership As a podcast for faith-based practice owners, Whitney asks about the significance of Christian leadership. Michael highlights the idea of empowering leaders with the authority to create values aligned with their beliefs. He encourages leaders to think creatively and consider unique values for their businesses. Michael also challenges the idea that Christian leadership must adhere to specific jargon. He advocates for the freedom to create values in a way that resonates with individual leaders, regardless of traditional norms.

Involving Others in the Conversation Michael suggests involving everyone in conversations about values. This co-creation process not only solves problems more effectively but also fosters employee engagement and a sense of ownership.

Tips for Developing as a Leader * Self-Assessment: Identify the specific areas where you need to develop as a leader. Reflect on your strengths and weaknesses. * Coaching Support: Consider seeking leadership coaching to receive personalized guidance and feedback on your developmental areas. * Delegation: Learn to delegate tasks effectively to team members. Trust their abilities and provide clear instructions. * Communication Improvement: Focus on improving your communication style by being authentic, compassionate, and encouraging while providing clarity. * Continuous Learning: Embrace a growth mindset and continuously seek ways to enhance your leadership skills. * Prioritize Self-Care: As a leader, take care of yourself first, so you can better care for others. * Empowerment through Values: Define unique values that align with your beliefs and empower your team to be part of the process. * Develop Facilitation Skills: Hone your facilitation skills to tap into the wisdom of diverse groups and make better decisions. * Embrace Diversity: Value diversity in your business and consider hiring individuals from diverse backgrounds to enrich your team. * Engage in Co-Creation: Involve everyone in conversations about business values and let the collective wisdom guide your decisions.

Links and Resources * Please visit and support our Sponsor- Therapy Flow * Arc Integrated * Michael’s Book - The Changes Book * Michael’s Card Deck * Michael on Instagram * Michale on Linkedin * Michael on Facebook * Michale on Twitter * Free leadership quiz! * The Conscious Leaders Quest

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     Welcome to the Wise Practice podcast, where we explore the evolving landscape of therapy and provide insights for modern therapists. In this episode, we dive into the topic of ethical practices in faith-based therapy. Our host Whitney Owens, engages in a thought-provoking conversation with Katie Vernoy and Curt Widhalm, focusing on the challenges therapists face when integrating faith into their practice while ensuring ethical standards are upheld. Let's explore the key takeaways from their discussion.

Balancing Faith and Professional Responsibilities Recognizing the Intersection: Curt Widhalm emphasizes the importance of striking a delicate balance between incorporating faith and adhering to professional obligations. He highlights the need to present therapy in a secular manner while being open to utilizing a client's faith as a resource. Widhalm explains, "There's a sweet spot of overlap that really good work can be done, and it's on those edges of either side where you're putting yourself at risk." Imagine a client seeking therapy, grappling with their faith-related struggles. By presenting faith as a resource or exploring its role within therapy, therapists can create a safe space for clients to address their needs. This approach honors the client's beliefs while promoting healing and growth.

Operating Within Boundaries: Therapists must make decisions that align with their professional license, rather than solely operating based on personal faith. While faith can be integrated into therapy, it is crucial to avoid overstepping ethical boundaries. Widhalm emphasizes, "Am I operating within my license, or am I operating within my faith? And there's a sweet spot of overlap that really good work can be done."

Unethical Practices in Faith-Based Therapy Illegal and Harmful Therapies: Katie Vernoy sheds light on the unethical use of conversion therapy in some faith-based practices. She explains that conversion therapy aims to change a person's sexual orientation or gender identity. Vernoy emphasizes, "To put it in kind of a higher level theme, using therapy to promote your own mission and trying to change the world through changing the individuals that come into your therapy room, instead of being present for the process and the healing that they need, is egregious."

Neglecting Best Practices for Suicidal Clients: Curt Widhalm raises concerns about therapists who disregard evidence-based approaches when working with clients experiencing suicidal ideation. In such a vulnerable state, imposing religious beliefs that emphasize eternal suffering can deepen their despair. Instead, therapists should employ evidence-based approaches that prioritize client safety and well-being. He highlights the potential harm of introducing religious perspectives that focus on eternal punishment, stating, "Trying to convince them that, 'Oh, you're signing up for an eternity more of this,' does not align with the best practices of where we're at."

Navigating Clients' Diverse Belief Systems Understanding Client Perspectives: Katie Vernoy emphasizes the importance of therapists gaining a deep understanding of their client's belief systems. She shares a personal example, noting the challenge of working with clients from different faith backgrounds, stating, "If I believe that strongly, and my client does not, I'm missing so many opportunities. It requires so many questions."

Evaluating Ethical Decision-Making: Curt Widhalm advocates for ongoing evaluation and reflection on ethical decision-making processes. He stresses the significance of involving clients in evaluating the effectiveness of therapeutic strategies and adjusting future approaches accordingly. Widhalm encourages therapists to embrace diverse viewpoints and engage in consultation groups with professionals who hold different beliefs.

Integrating Faith Responsibly Avoiding Theological Advice: Whitney Owens highlights the importance of therapists refraining from providing theological advice and instead focusing on integrating the clinical piece of therapy. She encourages therapists to let clients teach them about their beliefs, stating, "We are there to integrate the clinical piece. Then, they teach us what they believe."

Reflecting on Personal Bias: Katie Vernoy reminds therapists to be mindful of their own biases and avoid imposing their faith on clients who may not share the same beliefs. She emphasizes the need for a thorough exploration of clients' belief systems to ensure effective and respectful therapy. Katie raises a crucial concern about the incorporation of illegal practices, specifically mentioning conversion therapy. She highlights the harm caused by these practices and states, "I feel like it's an abuse of the system." Conversion therapy aims to change an individual's sexual orientation or gender identity, disregarding their inherent nature. Such practices are not only unethical but also illegal in many states.

As therapists, navigating the integration of faith-based practices with ethical considerations is a delicate balancing act. By recognizing the intersection of faith and professional responsibilities, understanding clients' diverse belief systems, and upholding best practices, therapists can create an environment that promotes client well-being and respects their autonomy. Remember to continually evaluate and reflect on ethical decision-making processes while engaging in consultation groups with professionals who hold different perspectives.

Tips for Ethical Faith-Based Therapy: * Embrace the balance between faith and professional responsibilities. * Stay updated on legal and ethical guidelines to avoid incorporating harmful or illegal practices. * Prioritize evidence-based approaches when working with clients experiencing sensitive issues such as suicidality. * Seek to understand and respect clients' diverse belief systems to provide effective therapy. * Engage in ongoing reflection, evaluation, and consultation to improve ethical decision-making processes.

Remember, ethical faith-based therapy is about promoting healing, respecting autonomy, and working collaboratively with clients to achieve their goals. Together, we can create a therapeutic environment that fosters growth and well-being.

Stay tuned for more insightful episodes from the Wise Practice podcast, where we explore the ever-evolving landscape of therapy and provide valuable resources for therapists like you.

Links and Resouces * Turning Point Financial Life Planning - Use the code WISE for $200 off * Therapy Reimagined on Facebook * Therapy reimagined on Instagram * Wise Practice Facebook Community Group * Whitney Owens on Instagram * Visit Whitney Owens Consulting * Email your questions to Whitney

Podcast Production and Show Notes by James Marland

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In this episode of the Wise Practice Podcast, host Whitney Owens interviews Allison Puryear, a therapist, and owner of the Abundance Practice Building. They discuss the importance of having fun in your business and personal life. Whitney introduces Allison as someone who brings fun and excitement to her work and always puts her family first. They explore the idea of integrating fun into one's work and lifestyle.

Making Values a Part of Your Lifestyle Allison Puryear is known for making her values a part of her lifestyle. She emphasizes the importance of not getting too wrapped up in work and neglecting other areas of life. Whitney acknowledges the tendency to focus solely on work, which can lead to a lack of passion and motivation. Allison's approach of prioritizing family and finding enjoyment in both work and personal life sets an example for others to follow. Whitney Owens states, "I think we can get so wrapped up in our work that we forget about that...we forget about having fun within our work."

Passion and Motivation Allison Puryear's approach to integrating fun into her work is based on the belief that if you're not having fun, you're missing out on the true essence of your passion. Whitney shares a conversation with her mastermind group member, Uriah Guilford, who asks himself two important questions: "What could make this easier?" and "What could make it more fun?" These questions apply not only to business owners but also to individuals seeking a fulfilling and enjoyable life. Find aspects of your work that brings you joy. Why would you spend time doing things that make you feel bad? Whitney shares an example of finding fun and joy at work with planning the Wise Practice Summit. She emphasized that she finds it fun to connect with practice owners and create an environment where work and fun go hand in hand. She encourages listeners to prioritize fun in their businesses and consider attending the summit for a unique and enjoyable experience.

More about Alison - The Therapist and Practice Builder Allison Puryear shares how she burnt out on agency work but went on to build a successful private practice in three different markets. After realizing that practice building is not rocket science, she founded the abundance practice building to help other therapists build fulfilling and prosperous private practices. Allison believes that a happy therapist is a better therapist, which aligns with her mission of promoting fun and happiness in the profession. Allison Puryear says, "I've rediscovered having fun as an adult and I am really kind of on a mission for helping people, particularly therapists, but really everybody, blend fun into their lives, into their businesses more."

Balancing Multiple Ventures Allison Puryear's professional endeavors include owning a small group practice, managing the abundance practice building, launching a startup called Not Boring CEs, which offers interesting and engaging continuing education, and writing a book on the topic of fun. Despite having a lot on her plate, Allison emphasizes the importance of not saying yes to things she doesn't want to do. She has learned to overcome her people-pleasing tendencies and prioritize her own desires and well-being. By focusing on activities that bring her joy and fulfillment, Allison is able to manage multiple ventures while maintaining a sense of enjoyment and satisfaction. Allison explains, "It starts with not saying yes to anything that I don't wanna do, which has been a huge life lesson for me as a reforming people pleaser... I think about it as, 'What do I want to do? What brings me joy?'"

What Brings You Joy at Work? Integrating fun into work and personal life is essential for maintaining passion, motivation, and overall happiness. Allison Puryear's approach of prioritizing family, embracing fun, and being intentional about pursuing enjoyable activities serves as an inspiration for others. By following her example and asking themselves what could make their work and lives easier and more fun, individuals can create a balanced and fulfilling existence. Whitney Owens and Allison Puryear's conversation sheds light on the significance of fun and enjoyment in business and personal growth. Their insights and experiences provide valuable guidance for individuals looking to infuse their lives with more fun and excitement.

Action Steps: 1. Prioritize fun in your business and personal life. Ask yourself what activities bring you joy and incorporate them into your daily routine. 2. Say no to things that don't align with your values or bring you happiness. Focus on activities and opportunities that resonate with you. 3. Consider attending events or conferences that offer a blend of learning and enjoyment, such as the Wise Practice Summit, to connect with like-minded individuals and have fun while growing your business. 4. Take time to reflect on what could make your work and life easier and more enjoyable. Find ways to simplify tasks and infuse them with elements of fun and excitement. 5. Explore resources and materials that promote personal and professional growth while incorporating fun, such as Allison Puryear's upcoming book on the topic of fun. 6. Remember, integrating fun into your life is not only beneficial for your well-being but also enhances your ability to thrive in your business or career. Embrace the power of fun and enjoy the journey towards a more fulfilling and joyful existence.

Resources and Links * Abundance Practice Building * Instagram: @abundance_practice_building * Facebook: https://www.facebook.com/abundancepracticebuilding/ * Free Private Practice Checklist * Wise Practice Facebook Community Group * Whitney Owens on Instagram * Visit Whitney Owens Consulting * Email your questions to Whitney

Podcast Production and Show Notes by James Marland

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Welcome back to the Wise Practice Podcast! Today, we have a special guest, Juan Santos, who will be sharing his insights on the topic of adding additional streams of income to your practice. Beyond the financial benefits, diversifying your income can enable you to pursue your passions and make a greater impact. Let's dive into the key points discussed in this episode.

Building a private practice can be a daunting task, especially when we realize that we didn't learn how to run a business during our college or graduate school years. However, it is essential to explore additional sources of income to foster creativity and avoid burnout. These extra streams of revenue not only provide a safety net but also open doors to new opportunities and avenues for growth.

Why Do Therapists Diversify Income? Adding additional streams of income to your private practice offers several benefits. Firstly, it provides a safety net in case you feel exhausted or burnt out from one-to-one work. Secondly, it allows you to build other avenues of revenue, creating a portfolio that reduces your dependency on a single source. For example, income from your private practice can be used to fund passion projects like writing a book or investing in properties. Additionally, diversifying income helps protect against the risks associated with a group practice, where a decline in clinicians' availability can impact earnings. By having multiple income sources, you gain more flexibility and financial stability.

Juan Santos highlights the importance of embracing a mentality of trial and error when exploring new income streams: "You're willing to look at, okay, what do I want to take a dab at? And is it writing a book? Is it creating a course?... And being okay that it could flop... Yet it doesn't stop us from showing up and trying." Just as we accept that not every therapeutic intervention will succeed, we can approach our additional income endeavors with the same resilience and determination.

Juan encourages listeners to reflect on their interests and identify what truly excites them. When you have a deep connection to your side hustle, it becomes more sustainable in the long run. Diversifying your income through a side hustle provides a sense of financial security and independence. It allows you to have multiple streams of revenue, reducing the reliance on a single income source. The book "Side Hustle: From Idea to Income in 27 Days" by Chris Guillebeau offers practical guidance on how to transform your passion into a profitable side business. It provides actionable steps and strategies to help you kickstart your side hustle journey.

Finding Passion and Purpose When considering additional streams of income, it is crucial to align them with your passions and interests. Whitney Owens emphasizes that the income generated should be derived from something you would do for free because you love it. By pursuing projects that resonate with your inner calling, you will find the motivation and enthusiasm necessary to succeed. For Juan Santos, his passion for working with immigrants led him to develop expertise in conducting immigration evaluations. By combining his faith and service-oriented mindset, he found fulfillment in helping others and honoring his own family's immigrant journey.

For example, connecting passions with income Juan specializes in conducting immigration evaluations, a field he is deeply passionate about. He emphasizes the importance of treating clients as human beings, validating their experiences, and connecting his faith with his service. Juan's personal immigration background and the support he received inspired him to pay it forward.

Juan underscores the significance of seeing clients as individuals with unique stories and challenges. By understanding their experiences and providing empathetic support, therapists can create a safe and inclusive environment.

Connecting Income with Purpose Juan Santos shares his perspective on the connection between faith, service, and income generation: "It's one of the items that I really love about being a clinician—that every day, there's so much service of giving. And I think that goes heavily into the fabric of faith, where you are really looking at yourself as a tool and how can I be of service to others?" By recognizing the higher purpose in our work, we can approach each client interaction with empathy and validation, understanding that our impact extends beyond the therapeutic session. In Juan's case, working in the area of immigration evaluations allows him to bridge advocacy and therapy, serving as a gatekeeper and connecting individuals with the support they need.

Transforming Passion into a Sustainable Business Model To transform passion into a sustainable business model, Juan Santos advises breaking down the process into clear systems. By identifying a need or pain point in your practice and receiving positive feedback from clients, you can test out your idea on a smaller scale before scaling it up. In Juan's case, he started by consulting with other clinicians and refining his immigration evaluation expertise. His wife, with her meticulous attention to detail, helped develop systems to streamline the intake process, marketing efforts, and client referrals.

Juan explains the practical steps he took to incorporate immigration evaluations into his practice, turning it into an additional source of income. He emphasizes the importance of recognizing your strengths and understanding what clients value about your services. Juan also advises creating systems and processes to make your expertise more accessible to others.

It's important to leverage your strengths. Juan suggests identifying the areas in which you excel and honing your skills in those specific areas. By focusing on your strengths, you can provide exceptional value to clients and differentiate yourself from competitors.

Calculated Risks and Great Rewards Whitney and Juan discuss the importance of taking calculated risks when exploring additional income streams. They highlight the risks Juan took in developing courses and offering immigration evaluations but emphasize the significant rewards he reaped. Juan shares that taking risks can lead to blessings and inspire others to provide a higher level of service.

Embrace calculated risks. Whitney and Juan stress the need to assess risks and potential rewards before venturing into new income streams. By conducting thorough research and planning, you can mitigate risks while maximizing your chances of success.

Validating and Sharing Your Expertise Juan advises therapists to validate their ideas by testing them on a small scale before fully launching their additional income streams. By offering a mini-version of their services to current clients, therapists can gather feedback and ensure the viability of their new ventures. Sharing expertise not only benefits clients but also strengthens the entire profession.

Test the waters with low-risk offerings. Juan emphasizes the importance of conducting pilot programs or offering trial versions of your additional services to gauge their market demand and viability. This approach allows you to gather valuable feedback and make necessary adjustments before scaling up.

Are you ready to get started? Adding an additional source of income to your practice can be a fulfilling and rewarding endeavor. Find something you're passionate about, test it on a small scale, create systems and processes, and embrace calculated risks. Remember, it's not just about income; it's about making a positive impact on others while doing what you love. Take inspired action today and explore the possibilities of expanding your practice with an additional income stream.

Tips for Adding Additional Streams of Income for Therapists During the episode, several tips were discussed for therapists who are interested in adding additional streams of income to their practice. Here are some key takeaways:

Identify your passion: Reflect on your interests and identify what truly excites you. Find a side hustle or additional income stream that aligns with your passion and brings you joy. When you have a deep connection to your work, it becomes more sustainable and fulfilling.
Leverage your strengths: Identify your areas of expertise and focus on honing those skills. By leveraging your strengths, you can provide exceptional value to clients and differentiate yourself from competitors. Determine what clients appreciate about your services and find ways to expand upon that expertise.
Test on a small scale: Before fully launching a new income stream, test it on a small scale. Offer a mini-version of your services to a select group of clients or conduct pilot programs. This allows you to gather feedback, make necessary adjustments, and validate the viability of your new venture before investing more resources.
Create systems and processes: Develop efficient systems and processes to make your expertise more accessible to others. Consider how you can streamline your additional income stream to create a scalable and sustainable model. This might involve creating templates, developing online courses, or implementing technology solutions to enhance efficiency.
Take calculated risks: While adding additional income streams involves risks, it's important to approach them with careful planning. Assess the potential risks and rewards associated with each opportunity. Conduct thorough research, create a business plan, and consider seeking advice from mentors or industry experts. Taking calculated risks can lead to great rewards and inspire others to provide a higher level of service.
Connect with your community: Explore opportunities to connect with your community and target a specific audience. Consider faith-based marketing strategies or other niche marketing approaches that align with your values and interests. Building meaningful connections with your target audience can lead to a loyal customer base and ongoing success.
Continual learning and professional development: Invest in ongoing learning and professional development to enhance your expertise and stay ahead of industry trends. Seek out resources such as books, podcasts, workshops, and conferences that can expand your knowledge and skills in both your core practice and additional income streams.

Links and Resources * Please Visit the Show’s Sponsor: Practicery. Let them help you stand up, stand out, and grow a brand that does just that! * A Counselors Journey to Private Practice - Online Courses and 1:1 Coaching * Use code WHITNEY for $100 off the course “Conducing Immigration Evaluations” * Get 20% OFF from the course Build A 6 Figure Practice, use the code WHITNEY

Podcast Production and Show Notes by James Marland

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Welcome to another episode of the Wise Practice Podcast! In today's conversation, Dawn Gabriel and Whitney Owens discuss the significance of soul care for therapists. They delve into their personal experiences and offer insights into how therapists can prioritize their own well-being while caring for others. So grab a cup of coffee, sit back, and join us as we explore this important topic.

Introducing Dawn Gabriel Dawn Gabriel is a group practice owner, consultant, and host of the Soul Care for Therapists podcast. She is passionate about helping mental health therapists take a deeper look into their spirituality and faith by creating sustainable practices and lifestyles. Dawn believes that therapists need their own sacred place to slow down and let go of all that they hold in order to continue the transformative work with others which is why she offers retreats and community groups to do just that.

The Journey to Soul Care Dawn Gabriel, a therapist, and owner of a group practice in Casa Rock, Colorado, shares her passion for community mental health and integrating faith into the counseling process. She emphasizes the importance of soul care for therapists and the transformative work it can bring. Dawn mentions her own struggles with burnout and the need to look holistically at oneself, not just as a therapist but as a human being. She says, "I was burning out... I was forgetting to invite the spiritual part in, even as a faith-based therapist."

Dawn candidly shares that she was driven to create Sole Care for Therapists because she realized the desperate need for it in her own life. Soul care, she explains, extends beyond surface-level self-care practices and invites therapists to embark on a holistic exploration of themselves as both professionals and individuals. "Soul care goes beyond self-care and involves holistic exploration of oneself as a therapist, as a human, and in the spiritual realm."

Whitney adds therapists often yearn for deep inner work but often shy away from it due to a desire for control and fear of emotional vulnerability. However, both Dawn and Whitney stress the transformative power of embracing soul care and the profound impact it can have on a therapist's well-being and therapeutic practice.

Recognizing the Need for Soul Care Who takes care of the therapist? Whitney Owens discusses the common challenges therapists face when neglecting their own well-being. She highlights the tendency to push emotions aside and strive for perfection in their work. Whitney admits her own struggles with emotional vulnerability and emphasizes the importance of therapists doing their own inner work. She says, "If the therapist hasn't done the work, they can only take the clients so far in the sessions."

Signs that Soul Care is Needed Dawn and Whitney discuss the warning signs that indicate a therapist's need for soul care. These signs can range from minor yellow flags to more severe red flags. Dawn mentions examples such as obsessing over minor details, feeling a constant need to prove oneself, or avoiding work-related responsibilities. Whitney adds that canceling appointments frequently, avoiding tough conversations, or losing control in personal relationships can also be signs of soul-care neglect. They both stress the importance of recognizing these signs early on to prevent burnout.

"Yellow flags are early warning signs that indicate a need for soul care." Dawn encourages therapists to pay attention to the subtle yellow flags that may signify the need for soul care. These yellow flags can manifest as obsessing over minor details, engaging in fear-based behaviors such as overspending on marketing materials, avoiding difficult conversations, or frequently canceling appointments. These signs serve as gentle reminders that something deeper within ourselves requires attention and care.

However, there are also more pronounced red flags that demand immediate attention. Whitney emphasizes that therapists must recognize these red flags, which can include avoiding going to work, experiencing heightened levels of irritability and frustration, and losing emotional regulation in personal relationships. These signs indicate a critical need for soul care and should not be ignored. "Soul care goes beyond self-care and involves holistic exploration of oneself as a therapist, as a human, and in the spiritual realm."

The Journey of Engaging in Soul Care "Soul care requires surrendering control and recognizing a higher power or spiritual entity that guides and nourishes the soul."

Dawn shares her personal journey of engaging in soul care and experiencing God's presence on a deeper level. She discusses the role of spiritual direction and guided meditation in her own practice. Dawn encourages therapists to find their own ways of engaging in soul care, whether through faith-based practices or other spiritual avenues. She emphasizes that soul care is about surrendering control and connecting with a higher power.

Dawn shares moments where she experiences god without judgment. It is not always the big conferences or spiritual gatherings that bring her into God’s presence. It could be hiking, spending time with friends in the community, or having a deep conversation with friends that helps her care for her soul. She says she tries to notice these moments and works to create more of them in her life. “…that’s where your soul comes alive.”

Dawn shares her personal journey of engaging with soul care on a deeper level, particularly through her spiritual beliefs. She highlights the importance of surrendering control and acknowledging the presence of a higher power or spiritual entity that can guide and nourish the soul. For Dawn, this involved finding spiritual direction, where she experienced God's presence and engaged in guided mindfulness and imaginative prayer. However, it's important to note that the specific approach to soul care may vary for each individual, depending on their beliefs and practices.

Whitney echoes Dawn's sentiments, emphasizing the need for therapists to do their own inner work in order to effectively support their clients.

Action Steps for Therapists Engaging in soul care requires vulnerability and a willingness to face one's own emotions and experiences. It's a journey of self-discovery, healing, and growth that ultimately enriches both the therapist's personal life and their therapeutic practice. Dawn encourages therapists to seek support through spiritual direction, mindfulness practices, or engaging in activities that bring them joy and relaxation. They emphasize the importance of setting boundaries, practicing self-compassion, and being intentional about self-care routines. Whitney says, "Take time to reflect on your own journey, what brings you life, what helps you connect with the divine, and prioritize that in your daily life." To engage in soul care and reduce burnout a therapist can:

Pay attention to yellow flags - Recognize the early warning signs, such as obsessive behavior or fear-based actions, that indicate a need for soul care.
Acknowledge red flags - Take note of more severe indicators, such as avoiding work or experiencing emotional instability in personal relationships, as urgent calls for prioritizing soul care.
Go beyond self-care - Engage in practices that delve deeper into the realms of self-discovery, spirituality, and emotional vulnerability.
Seek guidance and support - Consider finding spiritual direction, seeking therapy, or joining a supportive community that fosters soul care.
Embrace the journey - View soul care as an ongoing process rather than a one-time fix, allowing for continued growth, healing, and personal development.

Serve from a Full Cup In this episode, Dawn Gabriel and Whitney Owens shed light on the crucial aspect of soul care for therapists. They remind us that as therapists, it is essential to prioritize our own well-being and engage in practices that nourish our souls. By recognizing the signs of soul care neglect and taking actionable steps, therapists can prevent burnout and create a healthier and more fulfilling professional journey.

Remember, therapists, you cannot pour from an empty cup. Take time to care for yourself, seek support, and connect with your spirituality. Your own well-being is crucial in providing the best care for yourself, your clients, and your business.

Links and Resources * Dawn’s Webpage - Faith Fringes * Soul Care for Therapists on Instagram * Free Therapist Matrix Assessment Tool * Free Guide “6-Steps to Sassy and Sexy Numbers” Business Guide * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit

Show Notes and Podcast Production by James Marland

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Welcome to The Wise Practice Podcast! In this episode, we have an exciting guest, Katie Read, who is not only a keynote speaker at the Wise Practice Summit but also a remarkable individual. Whitney Owens, the host, and Katie share a special connection as they both understand the challenges of being moms and entrepreneurs. They have supported each other through their journeys, and their trust and friendship have blossomed. Let's dive into their conversation about starting a coaching business and discover some valuable insights!

A Journey of Necessity and Passion Katie's transition from being a therapist to starting a coaching business was a result of various life events. Moving to a new state and becoming a special needs mom made her realize that her previous work schedule was no longer sustainable. She needed to find a way to contribute to her family's income while accommodating her children's needs. Initially offering marketing and copywriting services, Katie discovered her passion for helping therapists expand beyond traditional practices. She found joy in assisting entrepreneurial therapists with their marketing, adding coaching as a service, or venturing into online courses, retreats, and conferences. Katie's enthusiasm is contagious, and she firmly believes that therapists possess unique abilities to create impactful coaching experiences for their clients.

Understanding the Difference: Coaching vs. Counseling "People always want to know the difference between coaching and counseling," says Katie Read, a therapist, and coach. She explains that while coaching is unregulated and anyone can claim to be a coach, therapists have an ethical code to follow. As a therapist, even when working with coaching clients, you still adhere to the same ethical standards. Read emphasizes the added layer of responsibility that therapists have in their coaching practice.

Therapists can use their expertise in coaching, addressing non-clinical levels of need. Read provides an example of treating anxiety in therapy clients versus coaching clients. The interventions used may be similar, such as cognitive-behavioral therapy (CBT) exercises, but the level of need differs. Therapy clients may have clinical anxiety while coaching clients might have specific, non-clinical anxiety related to public speaking or dating. It's crucial for therapists to be observant and refer clients to therapy when necessary to maintain an ethical coaching practice.

Setting Up Your Coaching Business When it comes to starting a coaching business, Read advises therapists to separate it from their therapy practice. Having a separate business entity, such as a separate LLC and bank account, helps protect both the therapist and the public. While some therapists may consider adding a coaching page to their therapy website, it's safer and more informative to create a distinct coaching business with its own website.

Read acknowledges that building a website from scratch may not be necessary initially. Therapists can start by leveraging social media, networking locally, or engaging with other business groups. The key is to protect and educate both the public and yourself, so keeping the two businesses separate is crucial.

Knowing the Rules and Insurance Needs When adding coaching to their practice, therapists often wonder if they can still refer to themselves as therapists. Read explains that while some states have specific rules regarding advertising, it's generally acceptable to mention both therapy and coaching. However, therapists should check with their individual licensing boards to ensure compliance with any restrictions.

Therapists should also consider obtaining liability insurance for their coaching business. Read highlights the importance of professional liability insurance, which covers general business liability and potential errors and omissions. This type of insurance protects coaches from unexpected legal issues, such as using unauthorized photos or facing claims related to their content. Many therapists can secure coaching coverage through their existing malpractice insurance providers.

While coaching is an unregulated field, therapists must adhere to their ethical codes, regardless of whether they are working with therapy or coaching clients. The distinction lies in the level of need and intensity of the client's situation. Coaching clients typically have non-clinical levels of need related to specific challenges, such as public speaking anxiety or dating anxieties. Therapists can utilize similar interventions for both therapy and coaching clients, but it's crucial to recognize when a client requires clinical therapy and refer them accordingly. Maintaining ethical practices ensures the integrity of coaching services and protects the therapist's license.

To navigate the advertising aspect of a coaching business, it's essential to consult with the respective licensing board. While some states have specific rules regarding how therapists can advertise their coaching services, the general rule is to be transparent and open about being a therapist who also offers coaching. Checking with the licensing board provides clarity on any restrictions, allowing therapists to proceed confidently. Regarding liability insurance, coaches typically require professional liability insurance, which covers general business liability and potential errors and omissions. This insurance protects against unforeseen situations and legal issues that may arise during coaching sessions.

Steps to Get Your Coaching Business Going Once the separation and legal aspects are taken care of, Read advises therapists to focus on defining their niche. This step often poses a challenge, as therapists are trained to help a wide range of clients with various issues. However, defining a niche is crucial for effective marketing and attracting clients.

To identify your niche, Read suggests considering what problem potential clients are facing in their own language. Therapists should switch their mindset from focusing on positive outcomes to understanding and addressing the specific problems clients want help with. People are more likely to seek solutions for their problems rather than generic improvements in their lives.

After identifying a niche, therapists can begin marketing their coaching services. Social media marketing is a powerful and cost-effective way to connect with potential clients. However, Read also recommends exploring other avenues, such as local networking, writing letters to friends and colleagues, and reaching out to influencers who already have the attention of your target audience.

Ultimately, therapists should experiment with different marketing strategies and find the ones that align with their strengths and preferences. It's crucial to enjoy the marketing process to maintain authenticity and enthusiasm in reaching potential clients.

Embracing Vulnerability: Unleash Your Story Overcoming Fear and Embracing Authenticity

Many therapists may feel apprehensive about sharing their personal stories and experiences due to the vulnerability it entails. However, as a coach, embracing vulnerability becomes a catalyst for personal and professional growth. It allows coaches to connect with their clients on a deeper level and brings authenticity to their work. By stepping out of their comfort zones, coaches can unleash their stories and experience the liberating feeling of being their true selves.

Sharing your story not only empowers you as a coach but also attracts your ideal clients. Whether you cater to faith-based individuals or those seeking a spiritual approach, owning your story helps you connect with your target audience right from the start. By sharing how you've overcome challenges and achieved personal growth, you become a source of inspiration and hope. Your journey becomes an asset that resonates with your clients and allows you to create a profound impact in their lives.

Pricing Your Coaching Services: Valuing Your Worth "There is a spiritual evolution that begins to happen when we begin to look for ourselves and our own lives for the best." - Katie Read

Overcoming Guilt and Charging Appropriately

As coaches, setting the right price for your coaching services is crucial. Many faith-based coaches may feel guilty about charging higher rates, considering their work as a form of ministry. However, it's important to shift this mindset and recognize the value and impact you bring to your clients' lives. Charging appropriately not only benefits you but also opens doors to reach a wider range of clients who are willing to invest in their personal growth and transformation.

Charging higher rates allows coaches to work fewer hours while still providing exceptional care and attention to their clients. This balance ensures coaches can maintain their energy and avoid burnout, resulting in better outcomes for their clients. Moreover, increased income from coaching provides coaches with the opportunity to make a difference in various ways, such as volunteering, pro bono work, or even writing books that can impact and transform the lives of many.

Is Coaching Worth It? "The unexpected life-changing benefits of finding a way to work that created security for my family, I would've never anticipated." - Katie Read

Katie lost her security when she moved one state over. She never wanted to be in a position again where she was dependent on another entity for her security. She decided to create financial security for herself. She never felt this way as a therapist. She acknowledges this is work and it is challenging, but for her the hard scary work is worth it.

Tips for starting a coaching business for therapists: 1. Define your target audience: Clearly identify the specific group of people you want to coach, such as faith-based practice owners, Christian parents, or individuals with specific needs. 2. Leverage your story and expertise: Highlight your personal experiences or specialized knowledge gained from therapy work or education that can provide value and attract clients. 3. Offer package pricing: Consider structuring your coaching services in packages rather than charging hourly rates. This allows for a more focused and valuable experience for clients. 4. Start with shorter coaching packages: Begin with six to eight-week coaching packages to maintain client engagement and prevent potential challenges associated with longer-term commitments. 5. Overcome guilt and pricing concerns: Recognize the value you bring and the impact you can have on clients' lives. Charging higher rates opens doors to a different audience and enables you to support your own well-being and contribute to causes you care about. 6. Prioritize self-care and avoid burnout: Setting higher rates allows you to work with fewer clients, providing better care and preventing burnout. This ensures you have the energy and focus needed to make a meaningful impact. 7. Embrace the challenges and personal growth: Starting a coaching business requires facing imposter syndrome and taking risks. Embrace these challenges as opportunities for personal growth and transformation. 8. Create a long-term vision: Consider the long-term benefits of building a coaching business, including financial security, the ability to donate to causes you care about, and the freedom to allocate time for personal projects or pursuits.

It's Never Too Late to Start

Taking the Leap into Coaching Starting a coaching business as a therapist may seem overwhelming, but with proper planning, separation, and understanding of ethical responsibilities, therapists can successfully embrace coaching as an additional avenue to serve clients. By defining a niche, establishing a separate business entity, and being aware of state regulations, therapists can navigate the process with confidence. Coaching provides an opportunity to extend their impact, tap into their creativity, and ignite their passion for helping others. So, take the leap and unlock the potential to make a difference in the world through coaching!

Links and Resources * Find Katie on social networks using: @heykatieread * Find some free resources from Katie here. * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit

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In this episode of The Wise Practice Podcast therapists Whitney Owens, Kate Campbell, and Katie Lemieux dive into the crucial topic of how to effectively turn inquiries, calls, and emails into actual clients. They share their personal experiences of struggling with this aspect of their businesses and provide valuable insights on how to navigate it successfully. The key to success, they emphasize, lies in creating connections, building rapport, and showcasing the value therapists offer.

Taking Control of the Call To ensure a productive and efficient call, therapists need to take control right from the start. Lemieux shares a simple but powerful tactic she uses to pause callers and establish a personal connection: asking for their names. "Asking for the person's name and then using their name throughout the call creates that sense of connection." - Katie Lemieux. By doing so, therapists can shift the dynamic and set the structure for the conversation. Owens adds that using the caller's name throughout the call is essential for building rapport and creating a sense of connection. Whitney adds "When you use someone's name, it signals that you see them as a person and not just a potential client."

Leveraging Therapeutic Skills in Sales and Marketing Campbell highlights that therapists already possess the skills necessary for successful sales and marketing. These micro-skills, honed in therapy sessions, can be directly applied during initial intake calls. "You want to show empathy and validate their concerns, but also guide the conversation in a way that showcases the value you can provide." - Kate Campbell. By joining with clients, validating their experiences, and summarizing their goals, therapists can guide the conversation and help potential clients recognize the value they offer.

The Structure and Questions of the Call Establishing a clear structure for the call is crucial for maximizing time with the right clients and minimizing time with those who may not be a good fit. The hosts emphasize the importance of understanding the callers' concerns and goals early on. Asking questions such as "What are the top two concerns regarding your situation right now?" or "What prompted you to call today?" helps therapists gather essential information and tailor their responses effectively. Maintaining a focus on the process rather than getting lost in content ensures that the call stays on track. "By summarizing their goals and concerns, you're able to let them know that you understand them and are capable of helping." - Katie Lemieux

Guiding an Intake Call Overview 1. Introduction and Connection:

* They start by introducing themselves and asking for the client's name.
* They emphasize using the client's name throughout the call to create a sense of connection.

Agenda Setting:
- They establish an agenda for the call to stay focused and cover necessary information.
- They inform the client about the purpose of the call and what they hope to accomplish.
- Gathering Information:
- They ask open-ended questions to understand the client's background, concerns, and goals.
- They inquire about specific challenges or issues the client is facing.
- Validating Concerns:
- They show empathy and validate the client's concerns.
- They provide a safe space for the client to express their emotions and struggles.
- Demonstrating Expertise and Value:
- They summarize the client's goals and concerns to showcase understanding.
- They highlight their experience and expertise in addressing those specific challenges.
- Addressing Practicalities:
- They ask about the client's preferred appointment times and availability.
- They discuss logistics such as insurance, fees, and paperwork if necessary.
- Redirecting Focus:
- They guide the conversation back to the client's needs and goals when it veers off-track.
- They ensure that the discussion remains focused on the client's well-being and desired outcomes.
- Call Conclusion:
- They recap the main points discussed during the call.
- They provide a clear next step, which may involve scheduling an appointment or providing additional resources.

It's important to note that the specific questions asked may vary depending on the therapist's approach, the client's unique situation, and the goals of the call. The structure and questions mentioned above are based on the general guidelines provided in the transcript.

Handling Insurance Inquiries Insurance inquiries are a common concern for potential clients. Rather than immediately answering such questions, Lemieux suggests redirecting the conversation toward getting to know the caller better. By positioning themselves as experts and emphasizing the value they offer, therapists can shift the focus away from insurance details and help potential clients recognize the benefits of working with them. Lemieux emphasizes that value outweighs the price, and by demonstrating expertise and understanding, therapists can encourage potential clients to see beyond insurance concerns. “... in the absence of value, price is always an issue.” But if the scheduler can communicate value then you get a response like this no matter what the price “You said exactly the things I'm dealing with and feel I wanna work with you.” Katie continues “…you wanna position yourself as the expert, as the right person, as the go-to. So if we're answering the questions about insurance, we're not doing ourselves a favor, nor are we doing a client a favor.”

You Can Successfully Schedule Clients for Your Therapy Office Building Connections and Providing Value Throughout the episode, the importance of building connections and providing value emerges as the cornerstone of turning inquiries into clients. By leveraging their therapeutic skills, taking control of the call, and asking strategic questions, therapists can guide the conversation and showcase their expertise. "When you focus on the value you provide and build that connection, potential clients are more likely to schedule an appointment, regardless of insurance." - Whitney OwensWhen potential clients feel heard, understood, and valued, they are more likely to schedule appointments, even if insurance is not a factor.

Quick Tips: 1. Begin calls by asking for the caller's name, which helps establish a personal connection. 2. Use the caller's name throughout the call to build rapport and create a sense of connection. 3. Structure the call by asking questions that clarify the caller's concerns and goals. 4. Focus on the process rather than getting lost in the content to keep the call on track. 5. When handling insurance inquiries, redirect the conversation to learn more about the caller and position yourself as an expert. 6. Emphasize the value you offer and help potential clients see beyond insurance concerns. 7. Prioritize building connections and providing value to potential clients.

Links and Resources * Private Practice Startup Webpage * Client Converting Call Script - Use Coupon code MORE CLIENTS for $138 * FREE Attorney Approved Good Faith Estimate Form * Prive Practice Startup on Instagram * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit

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Welcome to the Wise Practice Podcast! In this special episode, host Whitney Owens is joined by Danica Wolf, the COO of Simplified SEO Consulting. They are recording the podcast in person, adding a new level of excitement to the show. After introducing themselves and sharing their enthusiasm for the topic, Whitney explains that they are currently in Steen Hatchie, Florida, where Simplified SEO Consulting is conducting a blog writing retreat.

Meet Danica Wolf: A Multi-Passionate Entrepreneur Before we delve into the world of SEO, let's get to know Danica a little better. She has an impressive background as a social worker, with 15 years of experience in trauma advocacy, crisis intervention, prevention, and education. After experiencing burnout, she ventured into the world of entrepreneurship, becoming a full-spectrum doula and a faith-based leader. Now, as the COO of Simplified SEO Consulting, she helps practice owners worldwide boost their SEO. Her passion lies in making a difference on a large scale, and she's honored to work with incredible individuals every day.

Simplified SEO: Empowering Practice Owners to Take Control So, what exactly is Simplified SEO? Well, it's an SEO consulting company that was born out of the desire to educate and train individuals to do their own SEO. They believe that you are the best person to handle your SEO because nobody knows your practice better than you do. While outsourcing can be an option, Simplified SEO focuses on teaching and empowering practice owners to take control of their SEO. They offer different levels of support to meet practitioners at various stages of their journey.

The Significance of Blogging for SEO Blogging plays a crucial role in improving search engine optimization (SEO) for your practice. Whitney emphasizes the importance of blogging and encourages listeners to make changes if they haven't already implemented this strategy. She suggests connecting with Simplified SEO Consulting for assistance in making a significant difference in your practice.

To Outsource or Not to Outsource: The Benefits of Learning SEO Yourself During our retreat, I couldn't help but wonder why some practice owners hesitate to outsource their SEO. It's a valid question and one that we decided to tackle head-on. Danica shed some light on this dilemma, explaining that while outsourcing can be a great choice for certain practice owners, learning SEO yourself has its own set of benefits. She emphasized the importance of control and the satisfaction of being able to navigate the SEO waters on your own. Plus, having a solid understanding of SEO opens doors to future ventures, such as expanding to a group practice or offering online courses.

Advantages of Outsourcing SEO Danica acknowledges that there are circumstances where outsourcing SEO makes sense, particularly for those who don't have the time or energy to learn it themselves. She highlights Simplified SEO Consulting's "Done For You" program, which offers professional SEO services. Working with experts allows therapists to focus on their core strengths and leave the technical aspects to professionals. They also mention the value of a long-term relationship with an SEO specialist who can maintain and guide the practice's SEO strategy effectively.

The Educational Advantage of Simplified SEO's "Done for You" Program One of the services Simplified SEO offers is the "Done for You" program, which caters to those who prefer to outsource their SEO. However, even within this program, there's an educational aspect for motivated individuals. By participating in consulting calls and gaining insights into the SEO strategies employed, practice owners can enhance their understanding of SEO. This combination of outsourcing and education provides a unique opportunity for growth and long-term success.

Master Your SEO Journey with Simplified SEO In conclusion, when it comes to outsourcing SEO or learning it yourself, there's no one-size-fits-all answer. It ultimately depends on your goals, resources, and willingness to invest time and energy. Simplified SEO Consulting believes in equipping practice owners with the knowledge and tools to take charge of their SEO. Whether you choose to outsource or embark on the journey of learning SEO yourself, Simplified SEO has the expertise and support you need.

Should I do SEO for myself? 1. Consider outsourcing SEO if you lack the time, energy, or expertise to learn it yourself. 2. Consider if you have the motivation and drive to learn SEO personally. 3. Consider using training like a “done with you” program to get the best of learning yourself and engaging with accountability and support. 4. Consider the future benefit of Learning SEO gives therapists more control over their online presence and equips them with transferable skills for future endeavors.

Incorporating these tips into your practice can lead to long-term success and increased visibility in online search results.

Links and Resources * Simplified SEO Consulting on Instagram * Simplified SEO on Facebook * Use the Code Wise Practice for 25% off on Simplified SEO Consulting * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit

Show Notes and Podcast Production by James Marland

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Welcome back to the Wise Practice Podcast! In this episode, Whitney Owens interviews her special guest Julia Nepini. Julia is a clinical and forensic social worker who owns Compassionate Counseling Company, a counseling practice in southeastern Massachusetts. She also runs a consulting business called Compassionate Consulting Company, where she helps clinicians start, expand, and diversify their practices. In addition, Julia hosts the Compassionate Climb Podcast, where she discusses the challenges of being successful in business while maintaining integrity.

Julia's Journey to Private Practice Julia's passion for helping others led her to pursue a career in social work. After working in various agencies and non-profits, she realized that her values were not fully aligned with those organizations. So, she decided to start her own private practice, Compassionate Counseling, in February 2017. Starting with just herself, she gradually built a team of clinicians and created a practice that embodies her vision. Julia's consulting business grew out of her own experiences and the desire to support other clinicians on their journey. She acknowledges the challenges of running a private practice but finds it incredibly rewarding to help others navigate the same path. Her podcast, the Compassionate Climb Podcast, is a way for her to connect with like-minded professionals who value integrity and compassion.

The Dynamics of Julia's Practice Compassionate Counseling Company is a multidisciplinary practice that serves the whole family. With 16 clinicians, including eight full-timers and eight part-timers, they provide a range of services and specialties. Julia herself is a divorce mediator and parenting coordinator, offering additional support to individuals navigating the complexities of separated parenting. The practice also runs groups and encourages ongoing growth and exploration among its clinicians.

Should You Start a Private Practice? Many people consider starting a private practice but aren't sure if it's the right path for them. Having an entrepreneurial spirit is essential for being successful. Julia reflects on her own journey and shares valuable insights for those contemplating this decision. She emphasizes the importance of having some experience in other settings before venturing into private practice. Gaining exposure to different scenarios, clients, and issues can help therapists hone their skills and determine their ideal clients. Julia believes that having a curiosity and interest in the business side of the practice is crucial. "Curiosity and interest in the business side of practice are crucial. Shifting from a clinician mindset to a business owner mentality requires an entrepreneurial spirit and a willingness to take on additional responsibilities."Shifting from a clinician mindset to a business owner mentality requires an entrepreneurial spirit and a willingness to take on additional responsibilities.

Considerations for Starting a Private Practice While there are many benefits to starting a private practice, it's essential to weigh the pros and cons. "Think beyond the allure of flexibility and autonomy. Consider the administrative challenges and limitations that may come with insurance-based practices."Julia advises therapists to think beyond the allure of flexibility and autonomy and consider the increased liability and responsibility that come with running a practice. Additionally, the choice between insurance-based or private-pay practice should be carefully evaluated. Insurance-based practices provide accessibility but come with limitations and administrative challenges. On the other hand, private-pay practices require a strong focus on marketing and building a reputation. Julia also highlights the potential loneliness of private practice and emphasizes the value of building a supportive team. "Don't underestimate the potential loneliness of private practice. Building a supportive team is incredibly valuable."

Thoughts about Branding Your Private Practice Christian Personal Motivation: It starts with your own beliefs and motivations. If integrating your faith into your practice aligns with your personal values and mission, and you feel compelled to do so, it can be a valid choice.

Clear Branding and Messaging: If you decide to make your faith a part of your practice, it's important to be clear in your branding and messaging. Clearly communicate what it means to be a Christian counselor in your context and what clients can expect from your practice. This can help potential clients understand your approach and make informed decisions.

Ethical and Respectful Approach: It's crucial to approach the integration of faith with kindness, respect, and ethics. Offer an invitation rather than forcing your beliefs on clients. Make it clear that while you offer Christian counseling, it is also okay if clients prefer a different approach. Respect their choices and provide a safe space for them to explore their own beliefs and values.

Individualized Treatment: Recognize that each client may have a different understanding of what it means to have a Christian counselor. Tailor your treatment approach to the unique needs and preferences of each client, following their lead in terms of how important faith is to them. Incorporate discussions about faith as a component of the initial assessment and continue to address it throughout the treatment process based on their preferences.

Open Dialogue and Check-Ins: Encourage open dialogue with clients about the integration of faith in therapy. This can be done through regular check-ins, like the care coordinator approach mentioned in the conversation, where clients can provide feedback on their experience, including how faith is being integrated and if it's working for them.

Advice on opening a Private Practice 1. Gain experience: Before starting a private practice, gain experience in various settings to develop your clinical skills and identify your ideal clients. 2. Curiosity and interest: If you're considering private practice, cultivate an entrepreneurial spirit and a willingness to take on business responsibilities. 3. Weight the pros and cons: Consider the benefits and challenges of private practice, such as increased liability, insurance limitations, and potential loneliness. 4. Build a support system: Surround yourself with a supportive team to combat.

Final Thoughts The decision to make a private practice a Christian practice is a deeply personal one. It requires careful consideration of various factors and an understanding of how faith integration can impact the dynamics of the practice. Remember the importance of gaining experience in different settings before venturing into private practice, as it allows clinicians to hone their clinical skills, identify their ideal clients, and understand the intricacies of the profession.

Starting a private practice entails not only providing therapy but also taking on the role of a business owner. It necessitates an entrepreneurial spirit and a willingness to navigate the operational aspects of running a practice, such as marketing, credentialing, billing, and managing expenses. Additionally, practitioners must evaluate their desired level of involvement in the business operations and decide whether they have the capacity and interest to take on that responsibility. You can start your journey by contacting Whitney or Julia in the links below.

Resources * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit * Compassionate Consulting of Facebook * Compassionate Consulting on Instagram * Compassionate Consulting on Linked in * Free Quizzes for your readiness to start a private practice and to expand a private practice

Show Notes and Audio Production by James Marland

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Welcome to the Wise Practice Podcast! In this episode, Whitney Owens interviews Alison Pidgeon, an expert in group practice and business ownership. They discuss the topic of expanding office space and the considerations that come with it. Alison shares valuable insights and tips based on her experience as a group practice owner with multiple locations.

Maximizing Existing Office Space Many therapists overlook the potential of maximizing their current office space before considering expansion. Alison suggests sharing offices between two to three therapists to ensure optimal usage. She explains, "We have like two to three people share an office so that way it's in use like, you know, 10 to 12 hours a day... So if you're not doing that and you're thinking, oh, we need more space, like, that's definitely one way to get more client sessions in without taking on more rent." Additionally, with the increasing popularity of telehealth, therapists can work from home part of the time, reducing the need for additional office space.

Sharing office space might raise concerns among therapists, but Alison assures that setting clear expectations from the beginning can mitigate any issues. By pairing therapists with opposite schedules, they can use the same office consistently. This approach eliminates the need for complex scheduling and provides therapists with a sense of stability.

Expansion Considerations Before considering expansion, it's essential to assess your practice's goals and culture. Alison emphasizes the importance of maintaining a positive culture while growing. She states, "I don't wanna grow just for the sake of growing... If it's gonna impact our culture in a negative way, then I don't wanna do it." Growth should be a means to enhance the well-being of both staff and clients.

However, expansion requires careful planning and preparation. Building robust systems and processes, as well as assembling a competent team, is crucial. Alison shares her own experience of outgrowing certain systems and realizing the need for a more efficient phone system. She also highlights the significance of hiring administrative staff before therapists to prevent burnout and ensure smooth operations.

As the practice expands to a considerable size, it becomes necessary to establish a leadership team. Alison advises, "Once you start to get up to like 18 or 20 therapists, you start, you need to build out like a leadership team... You just can't sustain wearing all the hats anymore." By delegating responsibilities and empowering team members, the practice can thrive and provide growth opportunities for its employees.

Logistics of Expansion Alison shares her own expansion journey, starting with a single location in Lancaster, Pennsylvania. She later expanded to the Hershey area and subsequently to Pittsburgh. While she initially rented office spaces, Alison's long-term goal was to own the buildings housing her practice. She advises considering individual goals and preferences when deciding between renting and buying.

Renting can be a suitable choice when entering a new market to ensure the practice gains traction before committing to a purchase. Once the business is established, owning the building offers financial benefits and stability. Alison's real estate background influenced her decision to own the buildings, believing it to be a wise investment strategy.

Conclusion Expanding office space requires a careful balance between meeting the needs of therapists and clients while preserving the practice's culture. By maximizing existing office space and implementing efficient systems, therapists can serve more clients without immediately requiring additional locations. When expansion becomes viable, it's crucial to consider leadership development and hire administrative staff before therapists to maintain a healthy work environment. By carefully planning and making strategic decisions, therapists can successfully grow their practice.

Resources * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit * Move Forward * Move Forward Linked-In * Move Forward Instagram * Move Forward Facebook

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In this episode of The Wise Practice Podcast, host Whitney Owens interviews Russell Jones, a psychotherapist who has been practicing since 1996 and recently wrote a book called "Spirit in Session." Jones also helps present the Association for Clinical Pastoral Education's Spiritual Integration in Psychotherapy (SIP) curriculum. Owens and Jones discuss the intersection of spirituality and therapy, and how to use one's therapy practice as a spiritual practice. Dr. Russell Siler Jones is the author of Spirit in Session: Working with Your Client’s Spirituality (and Your Own) in Psychotherapy (Templeton Press, 2019) and of ACPE’s SIP curriculum. He has practiced psychotherapy in Asheville, NC, since 1996 and directed the Residency in Psychotherapy and Spirituality for CareNet/Atrium Health Wake Forest Baptist since 2008. He and his wife Jeanine are parents of two adult children.

The Importance of Spirituality in Therapy Jones notes that spirituality is an important aspect of the therapeutic process, as it "is a part of our makeup as human beings." He states that "all people have some sense of spirituality," and that therapists should integrate this aspect into their practice. Owens agrees, stating that "it's important that we honor the spiritual aspect of our client's lives," as it can provide valuable insight into their mental health.

Jones also emphasizes the importance of self-awareness and spirituality for therapists. He believes that "we have to be in touch with our own spirituality" in order to effectively integrate spirituality into our practice. Owens adds that this self-awareness can help therapists identify and overcome biases they may have towards certain clients.

Using Your Practice as a Spiritual Practice Jones argues that therapists can use their practice as a spiritual practice by focusing on the present moment and connecting with their clients on a deeper level. He believes that therapists can achieve this by using mindfulness techniques, such as deep breathing and meditation. By doing this, therapists can become more attuned to their clients' needs and emotions, and create a more meaningful therapeutic experience. “Where is God moving in this person’s life? How are they connecting with god?”

Owens adds that therapists should also focus on creating a safe and welcoming environment for their clients. This can include using welcoming language, offering tissues or water, and avoiding judgmental statements. Jones agrees, stating that creating a safe space is essential to building a strong therapeutic relationship.

Balancing Work and Personal Life “Your spiritual life is happening all the time.” Jones and Owens also discuss the challenges of balancing work and personal life, especially for therapists who are also parents. Jones shares his experience of starting a practice with his wife and renting an office space together to balance work and parenting. He believes that finding a "sweet mix" between professional and personal life is essential to creating a fulfilling career and family life.

Owens adds that self-care is essential for therapists, especially those who are parents. She suggests that therapists prioritize self-care by scheduling time for hobbies, exercise, and other activities that bring them joy.

Connecting with God's Spirit in Therapy Whitney Owens and Russell Jones describe how their work is a conduit for God's Spirit. Whitney explains that therapy is about "working out our differences" and experiencing "love, healing, and compassion" with clients. Russell notes that when the spirit blows through someone's life, they may be hit hard by their conscience, leading to creative, courageous, or compassionate changes.

Russell and Whitney highlight the importance of being aware of the spirit's movement in therapy. They discuss how it is easy to have one's own agenda and try to push a treatment method or idea. Instead, they recommend being cognizant of where the spirit is moving and joining in it.

Russell talks about the importance of connecting with the wind of the spirit. He notes that it is like putting one's wings in a position to ride the currents of wind instead of trying to flap one's own way into something. Whitney notes that sometimes she has tried to push an idea that she knew in her gut was not where she was supposed to go. She recommends being open to the spirit's leading.

Following the Nudges of Spirit Jones explains how his book came to be after a spiritual experience in nature. He shares that it is essential to learn to say yes to the nudges of spirit, even if it leads to mistakes. "Learning to say yes, even if the Yes you say turns out to be a mistake, there's grace to cover that too," says Jones. He encourages listeners to follow their nudges from spirit, even if it means doing something they do not want to do.

Finding the Spirit in the Mundane Jones describes how therapy can become a spiritual practice by finding the spirit in the mundane moments of life. He shares how it is essential to be present in the moment, to listen deeply, and to honor the stories of others. "Therapy is a spiritual practice when we are really attentive to the person in front of us, and we are honoring them, and we are being present to the mystery of their lives," says Jones. By finding the spirit in everyday moments, therapy becomes a way of connecting to the divine.

Embracing the Mystery of Life Jones explains how therapy can become a spiritual practice by embracing the mystery of life. He shares how therapy is not about having all the answers but being present to the questions. "I think that if we can hold questions and the mystery of life with curiosity and not anxiety, then we can be available to whatever comes in the therapy room," says Jones. By embracing the mystery of life, therapists can create a space for healing and transformation.

Practicing Spirituality in Therapy Whitney and Russell end the podcast with tips on how to practice spirituality in therapy. They recommend being open to inspiration from people and being corrected and shaped by others. They also advise being grateful and practicing gratitude as a way of connecting with the wind of the spirit.

Quotes and Tips * Be aware of the spirit's movement and join in it instead of having your own agenda. * Connect with the wind of the spirit by being open to inspiration from people, being corrected and shaped by others, and practicing gratitude. * Be mindful of where the spirit is moving and how you can support your clients in that movement. * Be open to change and be willing to let go of ideas that do not align with the spirit's movement. * "Consider letting your therapy practice be a spiritual practice." * "A spiritual practice is anything we do with the intention of growing ourselves or allowing ourselves to be grown spiritually." * "Treating our therapy practice as a spiritual practice means coming to the therapy hour as a time, not just for our clients to grow and change, but for us to do that too." * "I'm encouraging you to receive this as one of the gifts of your job to let your practice be a practice."

Resources * Find out more about Rusell Siler Jones * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Register for the Wise Practice Summit

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In this episode of the Wise Practice podcast, Whitney Owens sits down with Laura Long, licensed marriage and family therapist, clinical supervisor, and business coach at yourbadasstherapypractice.com. Laura's off-the-cuff coaching style, sense of humor, and ability to keep it real has helped therapists become better business owners and grow their practices without losing their minds. In this episode, Whitney and Laura discuss how to unleash your inner badass and build a thriving practice.

Overcoming fear and unleashing your inner badass Laura's approach to coaching is all about helping therapists overcome their fears and unleash their inner badass. She believes that building a successful practice should be fun, not stressful. According to Laura, one of the biggest challenges therapists face is their own fear. They are afraid of putting themselves out there, of being judged, and of failing. Laura encourages therapists to embrace their fears and use them as a motivator. She says, "When you feel that fear, that's when you know you're on the right track."

Laura also emphasizes the importance of being authentic and true to yourself. She says, "You have to figure out what feels good to you, what feels right, what feels authentic. And then you have to go after that. Because if you're not being authentic, people can smell it a mile away."

The power of in-person retreats and conferences In-person retreats and conferences can be a game-changer for therapists looking to grow their practices and build relationships with their peers. Laura believes that smaller, more intimate conferences are the way to go. She says, "What I realized in going to those huge conferences with thousands of people there, I felt sort of like a number. I didn't actually take advantage of the networking opportunities. When I started going to these smaller conferences led by our own peers and colleagues, I found out I can still get my CCEs and form these amazing connections with people. That was a total game changer and I'm never going back."

In-person retreats are another great way to connect with other therapists and build relationships. Laura says, "The power of in-person retreats is that you get to really know people on a deeper level. You get to spend time with them, you get to see them in different environments, you get to really bond with them. And those relationships can go so far, not only professionally, but personally."

Marketing and customer service for therapists Laura's approach to marketing and customer service is all about challenging the status quo. She believes that therapists need to stop following the same tired old marketing strategies and start doing things differently. One of the ways she suggests doing this is by creating a strong brand identity. She says, "Your brand is the way you show up in the world. It's what people think of when they think of you. And it's what sets you apart from everybody else."

Another way to stand out from the crowd is to provide exceptional customer service. Laura believes that therapists need to focus on building relationships with their clients and going above and beyond to meet their needs. She says, "It's not just about providing therapy. It's about providing an experience. It's about making your clients feel heard and seen and valued."

How to Create an Amazing Psychology Today Profile that Attracts Your Ideal Client When it comes to creating a Psychology Today profile, there are a few key things to keep in mind. In a conversation between Whitney and Laura, Laura shares her three-step process for making a great profile that will help you stand out to potential clients.

Use a Quality Headshot The first thing that people notice when they are on Psychology Today looking for a counselor is the profile picture. As Laura notes, "I don't think it's based so much on what you look like. I think it's more about the quality of the image you use." Therefore, it's important to have a clear, professional-looking headshot that accurately represents you and your brand. A blurry selfie in your car with the seat belt on is “not a good look.” How do you want to show up in the therapy room? Make sure the background is appropriate, dress professionally, and ensure the image is of high quality. This will help clients see you as a professional and feel more comfortable booking an appointment with you.

Craft an Attention-Grabbing Opening When potential clients are scrolling through profiles, they're likely to pay attention to the first one to two sentences of your profile. As Laura says, "What you say in those first two sentences is going to make the difference between me clicking on your profile or clicking on the person underneath you." Therefore, it's important to use your prime real estate wisely. Instead of using generic phrases like "life is hard," think about who your target audience is and craft a message that speaks to them specifically. Use language that will draw them in and make them feel seen.

Show Your Personality Finally, it's important to let your personality and uniqueness shine through in your profile. The last paragraph might be a good time for the faith-based therapist to highlight their integration style. As Laura notes, "People want to work with someone they feel they know, like, and trust." Don't be afraid to inject some of your own personality and style into your profile. Share a bit about yourself and your approach to therapy. This will help potential clients feel more comfortable and confident in booking an appointment with you.

Links and Resources * Your Badass Therapy Practice * FREE, 4-part video e-course on crafting a Psychology Today profile that effortlessly converts prospects into clients * Whitney Owens on Instagram * Wise Practice Facebook Community Group * Visit Whitney Owens Consulting * Email your questions to Whitney

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In this podcast episode, Whitney Ownes and Kelly Lynch discuss the importance of self-care and how it can help individuals get unstuck in their personal and professional lives. Kelly introduces the POWER acronym as a way to get unstuck, which stands for Pause, Observe and Organize, Work the problem, Express the Impact, and Recovery. She also explains the 5 B's of self-care - Brain, Body, Bonds, Beliefs, and Behaviors - as a system for teaching self-care in a memorable way. Throughout the episode, Kelly provides practical advice and examples for implementing these concepts in daily life.

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