Be Heard: Recent Episodes

Noisy Trumpet Digital & Public Relations

Former San Antonio Express-News journalist, Candice Avila-Garcia, helps navigate “beyond the noise” of the digital marketing and public relations landscape by speaking with notable members of the media and community leaders about the latest industry trends, news and challenges.

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In this episode of Be Heard, we dive into the latest shifts in the social media world. We explore TikTok's push toward long-form video content, dissect the evolving role of hashtags on Instagram, and discuss how AI is revolutionizing content creation.

Noisy Trumpet can help your brand stay ahead of the curve. Learn more about our services at www.noisytrumpet.com or follow us on social media!

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In this episode, we delve into the world of first-party data, exploring what it is, why it matters more than ever, and how you can leverage it to create powerful marketing campaigns that resonate with your audience.

Visit our website to learn more about how the Noisy Trumpet team can help you create digital campaigns that drive engagement and results.

Don't forget to follow us on social media!

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This episode dives into the exciting world of AI in the creative space. We'll explore how AI is being used to create art and ad creative along with the evolution of AI in the marketing industry.

Host: Emma Weber, Social Media Specialist

Guest: Daniel Castro, Senior Arts Director

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In 2024, Noisy Trumpet is taking a step forward by redefining and expanding our scope of services to meet our clients’ ever-evolving needs. Our firm has grown tremendously over the past five years, leading to a natural progression for the agency to rebrand itself as Noisy Trumpet Communications.

Tune into our second episode of 2024, AI in the Creative Space, on March 20th.

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In this episode, Noisy Trumpet Social Media Specialists Emma Weber and Alyssa Brincat discuss the current social media landscape including recent platform updates from Twitter, Threads, and TikTok. Listen for a deep dive into what that means for creators, brands, and everyday social media users.

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The focus of this interview is to discuss how pet rescue organizations continue to face the challenges of alleviating an influx of dogs and cats at local shelters. We speak with God's Dogs Rescue CEO Julianne Marchbanks and COO Debbie Davis on the struggles pet rescues face everyday with the overcapacity they see at local rescues and how the community can help.

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In this interview we discuss how coworking spaces have been a new trend for professionals. We speak with Venture X San Antonio Northwest CEO and Owner Jim Garrett on why he wanted to create Venture X San Antonio Northwest and how coworking has become an innovative space for professionals

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In this episode of "Be Heard" we discuss how coworking spaces have been a new trend for professionals. We speak with Venture X San Antonio Northwest CEO and Owner Jim Garrett on why he wanted to create Venture X San Antonio Northwest and how coworking has become an innovative space for professionals. 

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In this episode we discuss why diversity in the public relations industry is important, not only for the workforce but also for publicists. We speak with Latina PR veteran and author Melissa Vela-Williamson on how the industry can address those concerns in her recent book “Smart Talk: Public Relations Essentials All PR Pros Should Know.” 

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In this episode we discuss what happens in a recession, how close or how far are we to one and who will be the most impacted. We speak with Noisy Trumpet’s very own client, Jack Hawthorne, Keller Williams Heritage CEO, and the founder and asset manager of Heritage Capital Investments, to break down what we can expect to see in the coming months and what can be done now to prepare for it.

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In this episode we highlight the impact partnerships between local businesses and nonprofit organizations can have in the community. We speak with prominent San Antonio businesswoman and philanthropist April Ancira to discuss her experience with working and partnering with nonprofits and the benefits this has made on the San Antonio community. We also speak about the Ancira Gives Back program and why this initiative is so important not only to the Ancira family, but also local families in San Antonio.

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In this episode we discuss the popular social media app TikTok and how its growing popularity flourished during the pandemic, which paved the way for many social media celebrities like Leo Gonzalez. The famous TikTok star, recently received media attention in San Antonio following his latest viral video which paid homage to the Alamo City. Gonzalez shares his take on the road to TikTok fame, challenges faced when working with companies or agencies and why social media has become such a powerful medium in the business world.

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Influencer marketing and outreach is a powerful way to spread the word about your organization’s events and gain brand awareness. However, due to the fact that it is a relatively new industry, many aspects of it are often misunderstood.

Noisy Trumpet’s social team speaks with two recognizable San Antonians who have found success within the world of influencer marketing, Jesse Cazares and Uriel Diaz, to offer insight into the industry and how brands can build impactful collaborations with influencers.

Reach out to our team for help with your influencer marketing efforts! Or learn more about Noisy Trumpet Digital & Public Relations at noisytrumpet.com

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Why have so many journalists chosen a career in public relations after leaving the news industry? It's a question that has puzzled many local viewers, until now.

Noisy Trumpet speaks with former News 4 San Antonio TV personalities who have made the transition into public relations such as Assistant City Manager of San Antonio Jeff Coyle and City of San Antonio Public Works Department Senior Public Information Officer, Darlene Dorsey.

We also chat with Noisy Trumpet’s very own Leslie Bohl, who anchored at News 4 San Antonio for more than two decades.

Learn more about Noisy Trumpet Digital & Public Relations at noisytrumpet.com 

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Noisy Trumpet speaks with San Antonio Assistant City Manager Jeff Coyle about why he transitioned from his career as an award-winning journalist. Catch the full interview in the first episode of Be Heard.