Small Church Media Podcast: Recent Episodes
Marc Hyde Creative
There are many podcasts for church media, but not very many for small churches. This podcast is designed to help small church pastors equip, encourage, and teach their congregations in ways they never thought possible! With topics ranging from social media, Power Points, worship service tech, and website building, we cover it all so that you feel prepared and equipped to step into the 21st Century media space. Learn more about https://smallchurch.media.
This episode serves as both the centerpiece for the podcast while also being the final episode for this time. In this episode, I talk about the 7 things I wish churches know about media and technology, why it matters, and what should churches do in the future!
Other Information:Official Sponsors of the SCMP: Hashtag.Church
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Connect with Marc:
Email: hello@smallchurch.media
Website: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Your church's "brand" is all about what your church believes, thinks, acts, and does. Although we as churches don't use the word "brand" and instead use words like "mission" and "vision," our churches have reputations in our community. That reputation often stems from what our members believe about the church and then how those members live out their daily lives.
To finish up our conversation around churches and branding, I break down how to take all the work we've done over the last 3 weeks and bring it into every aspect of our church's life.
Other Information:Official Sponsors of the SCMP: Hashtag.Church
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Connect with Marc:
Email: hello@smallchurch.media
Website: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
The terms a "branded house" and a "house of brands" are used by marketers to describe the type of strategy a company will use when they are wanting to grow their reach. What is a branded house and a house of brands? Here is a quick definition for each:
Branded House: A company that uses the same logo mark and brand name but adds in the department or service to the company name.
House of Brands: A company that owns many other companies but each company is it's own standalone brand and has it's own brand assets.
So what do these terms have to do with your small church? That's what this episode is all about.
Other Information:Official Sponsors of the SCMP: Hashtag.Church
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.media
Website: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Although your church is plenty more than your logo, people from the outside instantly judge, categorized, and determine if they connect with your church just by your church's logo! So although the logo isn't the only thing that we need to worry about, it's an essential piece of our church's brand.
In this episode, we talk about the 3 truths of logos and then uncover 3 lies, all with the end goal of asking the question, "so should we stress about our church's logo so much?"
Links Mentioned in the Podcast:* https://www.zippia.com/advice/logo-statistics/ * https://designpowers.com/blog/why-a-good-logo-is-important-for-your-small-business * https://medium.com/swlh/why-we-shouldnt-care-about-logos-f960cf74ef81 * https://mygospelcity.org * https://granger.church
Other Information:Official Sponsors of the SCMP: Hashtag.Church
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.media
Website: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Simply put, a brand is how a company visually and verbally presents itself to the world. A brand consists of logos, color pallets, verbiage, and mission statements all with the goal of telling people their "why" they exist, "how" they seek to fulfill their why, and "what" they will do to put feet to the vision. But branding isn't all about how a company presents itself, it also consists of how people view and perceive the company.
Whether you want to admit it or not, every church has a brand. Every church presents itself in such a way with a logo, a mission statement, services and ministry, and churches also have a reputation in the community.
Rather than being scared of the marketing term, "your church brand," churches need to think through and be prepared to create a brand for themselves in order to make sure that people know what they are about and have a great reputation in the community.
Other Information:Official Sponsors of the SCMP: Hashtag.Church
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Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
I quite often hear that small churches have a hard time keeping up with media, technology, and ministry advancements because of limit time, resources, and staff. Hashtag.Church was founded on the idea of "creating top tier services for the small to medium church," but in recent years, the company has shifted their focus on created free resources and training for small churches.
In this episode of the Small Church Media Podcast, I sit down with Hashtag.Church's founder, Bobby King to hear all about the future of equipping and resourcing the small church.
Links to Hashtag.ChurchWebsite: https://smallchurch.media/hashtagchurch
Instagram: https://www.instagram.com/hashtag.church/
TikTok: https://www.tiktok.com/@hashtag.church
Facebook: https://www.facebook.com/hashtagchurchcommunity
Other Information:Official Sponsors of the SCMP: Hashtag.Church
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
Since 2010, Facebook Groups have grown in popularity because users are able to connect with people who have similar hobbies, ideas, thoughts, and connections. Since the early days, Facebook Group have grown to be one of the most powerful tools that businesses, brands, podcasts, and industries have utilized, leaving churches to believe that they can do the same! However, are Facebook Groups a wise use of time and resources for the small church, and if so, what can small churches do to make sure that they have effective groups? That's what this episode is all about!
Other Episodes You May Enjoy:HOW TO KEEP UP WITH ALL THINGS NEW REGARDING CHURCH MEDIA (GEARED FOR SMALL CHURCHES)
3 EASY SOCIAL MEDIA POSTS TO HELP YOUR SERMONS LAST THE WHOLE WEEK
Other Information:Official Sponsors of the SCMP: Hashtag.Church
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
In order to be effective with your social media and digital marketing, you have to know what to expect! In this episode, I break down 5 social media trends for 2023, why it matters, and how your church can lean into these trends to make the most of your media in 2023! Plus, I'll give you 5 tips as you move into 2023 . . . and most have nothing to do with social media.
Links mentioned in this episode:https://smallchurch.media/podcasting-for-churches/
https://explodingtopics.com/blog/social-media-trends
https://explodingtopics.com/blog/podcasting-trends
https://www.instagram.com/p/CnKkyp4hr7j/
Other Information:Official Sponsors of the SCMP: Hashtag.Church
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
Many churches fail to include the most viable pieces of information about their churches to people who first land on their social media pages. In this episode, we look at a few key pieces to a church's social media page that, if small churches get correct, can help them stand out from all the other churches in their area.
Links Mentioned in the Episode:* https://www.facebook.com/New-Life-Church-143665232334465
Other Episodes You May Enjoy:* 5 REASONS WHY PEOPLE DON’T SEE YOUR CHURCH’S FACEBOOK POSTS * HOW TO START AN ONLINE MINISTRY FOR YOUR CHURCH CONGREGATION * SHOULD WE GET RID OF THE PRINTED CHURCH BULLETIN? * 5 QUESTIONS TO ASK TO PREPARE YOUR CHURCH MEDIA FOR 2022
Other Information:Official Sponsors of the SCMP: Hashtag.Church
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
Social media can be a frustrating beast, but if you know what types of posts to create for maximum engagement, you may find out that you LOVE creating social media posts for your church!
This episode is the second part of the 2 part series on the 6 different social media post types that actually work! Here's what we're talking about:
- Posts for engagement
- Posts for familiarity
- Posts for highlights
Links Mentioned in the Episode:* https://www.instagram.com/catechesisbooks/ * https://www.instagram.com/followradical/ * https://www.instagram.com/bradyshearer/
Other Episodes You May Enjoy:* HOW TO USE FACEBOOK ADS CORRECTLY TO REACH MORE PEOPLE * IS PODCASTING THE NEW SUNDAY SCHOOL FOR SMALL CHURCHES? * EASY AND SIMPLE WAYS TO GET YOUR CHURCH FOUND ONLINE
Other Information:Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
Social media can be a frustrating beast, but if you know what types of posts to create for maximum engagement, you may find out that you LOVE creating social media posts for your church!
This episode is the first part of the 2 part series on the 6 different social media post types that actually work! Here's what we're talking about:
- Posts for engagement
- Posts for familiarity
- Posts for highlights
Links Mentioned in the Episode:* Second Chance Church Instagram Volunteer Post
Other Episodes You May Enjoy:* HOW TO USE FACEBOOK ADS CORRECTLY TO REACH MORE PEOPLE * IS PODCASTING THE NEW SUNDAY SCHOOL FOR SMALL CHURCHES? * EASY AND SIMPLE WAYS TO GET YOUR CHURCH FOUND ONLINE
Other Information:Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
Social media can be a tough nut to crack, especially since we are now living in a "pay to play" era of social media. Last week, we talked about the truth about social media, and this week, we have another "Debby-downer" type episode where we talk about why most social media posts fail.
In this episode, though, I share some insights as to why many posts fail and provide answers as to what we can do to fix it! We talk the 4 main reasons why social media posts often fail, and then provide a quick fix and shift to help your church's social media get a must needed boost.
Other Episodes You May Enjoy:* HOW TO GET PEOPLE TO COME BACK TO CHURCH AFTER CHRISTMAS * 3 EASY SOCIAL MEDIA POSTS TO HELP YOUR SERMONS LAST THE WHOLE WEEK * THE BEST WAY TO GET FIRST TIME VISITORS TO YOUR CHURCH USING SOCIAL MEDIA
Free Resource Center Links:Advent Readings and Advent Social Media GraphicsTrendy Christmas GraphicClassic Christmas Graphics
Other Information:Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:
Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
It has been said that social media is the greatest mission field of all time because everyone is on social media. As much as I agree with this statement, I believe that this statement often misleads small churches to believe that they should be on all social media platforms at all times.
After spending time on social media, small churches often feel frustrated, confused, and exhausted that their efforts seem to go in vain.
In this episode of the Small Church Media Podcast, I give 4 hard truths about social media and what it means for your church.
Links & Episodes Mentioned in this Episode:
- Download Youth Ministry
Free Resource Center Links:
- Advent Readings and Advent Social Media Graphics
- Trendy Christmas Graphic
- Classic Christmas Graphics
Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.mediaWebsite: https://marchyde.comInstagram: https://instagram.com/tmarchyde
Christmas is a great time to do something new and different for the teens in your church. Many times, we as churches focus a great deal on our church wide Christmas services and our Children Christmas Programs, but we need to make sure that we don't forget about the upcoming generation in our church.
In this episode of the Small Church Media Podcast, I talk about how you can create a memorable worship experience for your teens and how you can reinforce the experience using media.
Links & Episodes Mentioned in this Episode:
- Download Youth Ministry
Free Resource Center Links:
- Advent Readings and Advent Social Media Graphics
- Trendy Christmas Graphic
- Classic Christmas Graphics
Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
There are many proven facts regarding the use of video in social media advertising. This year, to invite people to your Christmas services, I want to challenge you to leverage the power of video! In this episode, we talk some stats that prove that video creation is well worth your time, and then we will talk about 4 different video ideas that you can create that are sure to help you reach more people online this Christmas season.
Links & Episodes Mentioned in this Episode:
- Outside Article: Video vs Image Ads
- How to use Facebook Ads Correctly to Reach More People
- The Best Way to Get First Time Visitors to Your Church Using Social Media
- How To Create Visitor Pipelines On Your Website That Actually Work
Free Resource Center Links:
- Advent Readings and Advent Social Media Graphics
- Trendy Christmas Graphic
- Classic Christmas Graphics
Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Advent is a Christian Christmas tradition that seeks to helps Christians look forward to the coming of Jesus. Since the 4th Century, the Western Church sets aside the four weeks leading up to Christmas as a time to reflect, remember, and look forward to Jesus’ second coming.
To help your church members focus on Jesus' birth and 2nd coming, you and your church can and should create Advent-related content. To help you out, I have created four social media graphics (to match the 4 weeks of Advent) and 5 Advent readings, including a non-traditional Week 5 reading for Christmas Morning.
In this episode of the podcast, we talk about 3 different ways to use these readings to create content, develop automated email sequences, and create at-home advent kits for your church family.
How to set up MailerLite automated email sequence:
- Build automated email workflows
- How to create and schedule a campaign
- Embedded forms overview
Free Resource Center Links:
- Advent Readings and Advent Social Media Graphics
- Trendy Christmas Graphic
- Classic Christmas Graphics
Official Sponsors of the SCMP: Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
With Christmas right around the corner, it's time to start planning your Christmas services. Many of us church think through the practical details of times, activities, and elements inside the services, but you may find yourself stuck thinking through how you can prepare to advertise your services.
In this weeks episode of the Small Church Media Podcast, I talk through the 4 part media checklist that will guide you through this season to make sure that no part of your planning falls through the cracks.
This year's Christmas Graphics: New Christmas Series Graphics for 2022
Official Sponsors of the SCMP:Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
This is the final part to our series on church websites — where we put it all together. In this episode, we talk about 4 best website practices to ensure that your website does not fail to do its job when website visitors land on the homepage. Although there are many other pieces to worry about with the build itself, this conversation will help you keep the main things the main things on the website.
Links Mentioned In This Episode
- New Christmas Series Graphics for 2022
- PDF Website Audit
- Episode: The 6 Types of Photos Your Church Needs & How to Get Them All on One Sunday
Official Sponsors of the SCMP:Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Every church website has the same, fundamental building blocks — about page, plan your visit pages, sermon archive, calendar, learn about our ministries, etc., but there are so many other amazing things that you can do with your church's website to better serve your congregation and community.
In this episode of the Small Church Media Podcast, I talk about 4 advanced things that you can do with your website, with 1 of the 4 things being an easy win for your church! This episode is designed to help you dream and see a vision for what your website can be in the future while also showing you the path to get there.
Links Mentioned in This Episode:Nucleus Announcement Bar: https://www.nucleus.church/free-church-website-plugins
"Fake" Website Store Idea: https://myairfryerkitchen.com/shop/
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Website pipelines are essential pieces of websites for all industries because a pipeline is what takes a website visitor from point A to point B, and hopefully successfully. With your church website, visitors land on your website every day, but what pipelines have you created for your church?
In this episode of the Small Church Media Podcast, I talk give a definition of a visitor pipeline (also known as a website funnel), what types of pipelines you need for your church, and the one pipeline that 99% of church do NOT do, but can change the game for small churches and small church websites.
Links Mentioned in This Episode:Quote at the beginning: https://www.crazyegg.com/blog/website-conversion-funnel/
MailerLite Set Up a Freebie: https://www.mailerlite.com/help/how-to-send-a-freebie-lead-magnet-to-new-subscribers#new/what-is-a-freebie
Other Episodes Referenced in This Episode:Setting Up Your Church Management Software for Efficient and Effective Communication: https://smallchurch.media/podcast/setting-up-your-church-management-software-for-efficient-and-effective-communication/
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Sure, most of the time, visitors come to your church website, but if you're paying good money for a great website, you might as well use it to serve your church members! There are many things in church life that our church members need to get info on: events, sign-ups, ministries, giving, past sermons, announcements, etc., and rather than send them to multiple places all over your website, why not create a one stop shop for all things for your church members.
Creating a central hub on your website is a simple way to get better response, follow-up, and trust from your congregation. In this episode, we talk about how to build one, what should be in the HUB, and how to get people to actively use it.
Good examples of Church Hubs:
- https://hub.redeemerde.org/
- https://redeemer.live/hub
- https://www.forkchristian.org/thehub
- https://cotm.info/
Other Episode Mentioned in the Show:
- https://smallchurch.media/podcast/4-important-website-pages-that-churches-tend-to-forget-about/
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
It's obvious that every person who lands on your website comes from a different walk in life, but have you ever stopped and asked "who are these people?" and "what are they looking for out of your church's website?"
In this episode of the Small Church Media Podcast, I break down the 3 most popular types of visitors who will land on your website and how you can best speak to each of these groups. People are coming to your website, and this episode will help you mentally think through these people and hopefully create a plan to serve them.
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Wordpress is the most popular website content management system for websites in the world! That being said, Wordpress is NOT a website builder – it's a system by which you can build your website upon.
In this episode, I talk about what Wordpress is, the benefits of using Wordpress to power your church's website, the dangers of using it, and when it's a great idea to use it! If you've been trying to figure out the best way to build your church's new website, this is an episode you will not want to miss.
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
With so many different ways to build a website for your church, the options can be overwhelming. In this episode of the Small Church Media Podcast, I break down the various types of website builders, including true DIY builders and church based website builders. We go as far as to break the differences in each type of builder, with the end goal of giving you some direction as to where to start when building your church website.
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Links mentioned in the show:True DIY Website Builders
- WIX
- Weebly
- Squarespace
Church Based Website Builders:
- The Church Co
- Church Plant Media
- Tithe.ly
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
In recent months, it seems like more and more churches have complained about their worship services being muted both during the live stream and after the service is over. Because of the growing concern of service being muted, many of these churches are looking for alternative ways to stream their services.
In this episode of the Small Church Media Podcast, I talk about why your service are potentially being muted, how to do the best you can to make sure that your services don't get muted, and where you can livestream your church worship service for maximum performance. Plus, we talk about ways to make it much easier for your church members to find the livestream on your website.
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Links mentioned in the show:Restream.io
- Restream Website
Wordpress YouTube Live Plugins
- WP YouTube Live
- YouTube Instruction from ReachRight
Squarespace YouTube Live Integration:
- Sociable Kit
Help the Show: Leave Feedback
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
I am in many different Facebook groups for podcasting (both Christian and secular), and every time someone decides to make the plunge into the podcasting world, 5 questions tend to be asked:
Question 1: Where do I get music for my intro music and outro music.
Question 2: Where should I host my podcasts?
Question 3: How does platforms like Apple Podcast and Spotify work?
Question 4: Do I have to make new graphics every week for the podcast?
Question 5: Do I also have to have my own website with my podcast?
In this episode of the Small Church Media Podcast, I set out to answer each of these 5 questions so that as you begin your podcasting journey for your new digital ministry, you can be sure that you how podcast truly works and are technically prepared to launch your show!
Official Sponsors of the SCMP:Tithe.ly
SermonShots (use the coupon code SCMP30 for 30 free days)
Links mentioned in the show:Free Music:
- YouTube Audio Library
- Purple Planet
- Ben Sound
Paid Music:
- Pond5
Small Church Media Podcast Subdomain:
- http://smallchurchmediapodcast.buzzsprout.com
South Side Sermon Embed:
- Click to view page
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
In life, there are always three categories: Nice to have, good to have, and need to have; church communications is no different. I believe that in small church communications, there are essential, need to haves, such as having a Google Business Profile and a website; however, there are many areas in church communication that are simply good or nice to have.
In this episode of the Small Church Media Podcast, I break down what types of communications fall into the essential category and secondary categories. Plus, I have a some bonus opinions about where small churches often spend a lot of money hoping to make an impact, but often, have a little return on their investment.
Here's Part 2 of the two part conversation around the Bare Essentials for Church Communications with Abby from Church Communications.
Church Communications: Click here Leave your thoughts on the show: Click here
Small Church Media Free Sermon Series Graphics Mini Course: Sign Up Here
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- The Bare Essentials of Church Communications, Part 1
- How to Plan, Staff, and Present a Sunday Morning Worship Service for Completely Free, featuring Adam Meyer of WorshipTools
- How to Keep Up with All Things New Regarding Church Media (Geared for Small Churches)
- 4 Important Website Pages that Churches Tend to Forget About
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
In the world of church communications, there are many facets that are exciting and fun! Social media posts, livestream, logo creation, flyer creation, and capturing photos are areas that most people believe do to help their church communicate its message, but are these things essential to how your church functions online? If not, what are the bare essentials of church communications?
In this episode, I am interviewed by Abby of Church Communications for their podcast about this very topic. This conversation ended up being a two part conversation, but by the end of these two conversations, you will know how to categories your communication efforts into essential, secondary, and not important, and how if you get these categories switched, you may be wasting your time and efforts.
Church Communications: Click here Leave your thoughts on the show: Click here
Small Church Media Free Sermon Series Graphics Mini Course: Sign Up Here
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- How to Plan, Staff, and Present a Sunday Morning Worship Service for Completely Free, featuring Adam Meyer of WorshipTools
- How to Keep Up with All Things New Regarding Church Media (Geared for Small Churches)
- 4 Important Website Pages that Churches Tend to Forget About
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
If you take a stroll through the major podcast listening platforms like Spotify and Apple Podcast, you are able to see the top podcasts in each area of life, including Christianity. To help you think through what type of podcast you create, a took a look at the top charts for all of Christian podcasts and found that there are 7 styles of podcasts that Christians LOVE (besides sermons), and in this episode, I list those 7 styles of popular Christian podcast, how you can create a podcast to match that style, and why you should use that style for your own show!
A big part of growing a successful church podcast is getting started on the correct direction for your show. This episodes aims to help you do just that!
Small Church Media Free Sermon Series Graphics Mini Course: Sign Up Here
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- How Do You Grow Your Newly Started Podcast?
- How to Start an Online Ministry for Your Church Congregation
- The Best Way to Get First Time Visitors to Your Church Using Social Media (Proven Method) with Chris Abbott of Church Marketing University
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
You've decided to start a podcast (for your church, ministry, or self), you purchased your podcasting gear, decided on your type of podcast show, but now you are stuck trying to figure out how to grow your show and have people tune in every week. You aren't able to sit back and hope that people will engage; you need to intentionally take steps to help your podcast grow.
In this episode of the Small Church Media Podcast, Marc talks about 3 sure fire (and free) ways to grow your podcast and make sure that your church knows that your podcast is just as viable a ministry as any other ministry in your church.
Resources Mentioned in the Show:Christian Podcasters Facebook Group
Christian Podcast Guests Facebook Group
Small Church Media Free Sermon Series Graphics Mini Course: Sign Up Here
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- Church Email Newsletters – Are They Worth It?
- How to Start an Online Ministry for Your Church Congregation
- 4 Tips on How To Get More People to Listen To Your Sermons Online
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Last week on the podcast, we talked about how podcasting could be the new Sunday School for churches in the modern, digital age. In this weeks episode, Marc begins talking about how you go about setting up a podcast for your church to make sure that you get off on the correct footing!
From settling on the purpose of your new podcast, your set-up, the show formatting, and the gear needed to pull off a great show, this episode gives you an over-arching approach to starting your podcast for your church or ministry, while also providing you an actual, step by step guide to get started.
Resources Mentioned in the Show:Hosting Platforms:
Anchor
Buzzsprout
Podbean
Gear:
Audio Technica ATR2100
Samson Q2U
RodeCaster Pro
USB Audio Interface
Programs:
Mac: GarageBand
PC: Audacity
My Free Sermon Series Graphics Mini Course: Sign Up Here
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- 4 Tips on How To Get More People to Listen To Your Sermons Online
- What is the MetaVerse and Should Small Churches Embrace this New Digital Phenomenon?
- Four Ways to Get Your Church’s Sermons Online
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
In the 18th Century, Sunday School was created to fill a need in people's community. What was the need? Education. Since the evolution of society and ministry, Sunday School switched from being a place where children and adults were given a basic education to a place where people were being taught about the basics of the faith. However, in recent years, Sunday School numbers have be dwindling, leaving churches asking the question, "How do we get people to come back to Sunday School and the church building to grow their faith?"
In this episode of the Small Church Media Podcast, Marc talks about how we need to flip our focus from getting people to come to the church to learn more about their faith and instead get out to our congregation. How do we do this? Through podcasting. This episode is the first of many episodes talking about the benefits of podcasting for your church, how it can help grow the faith on your congregation throughout the week, and how, if done correctly, can succeed in the same goals for which churches still do Sunday School.
My Free Sermon Series Graphics Mini Course: Sign Up Here
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- Why Your Church Needs a Google My Business Page
- 4 Tests To See If Your Website Is Doing It's Job
- How to Use Facebook Ads Correctly To Reach More People
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
You have a website, great! Now what? You need to get eyes on your website so that people can learn about your church and then become an in-person visitor. In order to do this though, you need to do certain things on places like Google, Bing, Social Media, and your own website to be found online. In this episode of the Small Church Media Podcast, Marc breaks down the easy and simple ways to get found online, and as a bonus, some technical ways to help make search engines love your website!
My Free Sermon Series Graphics Mini Course: Sign Up Here
Recourses mentioned in this episode:Learn about SEO and why it matters
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- Why Your Church Needs a Google My Business Page
- 4 Tests To See If Your Website Is Doing It's Job
- How to Use Facebook Ads Correctly To Reach More People
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Every church has a mission and vision. Granted, it may be as simple as the Great Commission or the 2 Greatest Commandments or a full blown development statement with values and graphics to match. But either way, every church has a reason for its existence and its purpose in its community, but sadly, many churches don't tell people those mission, vision, and values. In this episode of the Small Church Media Podcast, Marc talk about what each of these statements/ideas are and how you should craft a webpage on your website to inform website visitors what your church is all about!
Official Sponsor of the Small Church Media Podcast: WorshipTools
Other Episodes You May Enjoy:
- HOW TO DEAL WITH IMPOSTER SYNDROME AS A SMALL CHURCH
- HOW SMALL CHURCH PASTORS CAN SHOW UP ONLINE WITH MORE INTENTIONALITY & BE WORTH FOLLOWING. FEATURING DR. JENNIFER BENNETT
- CHURCH EMAIL NEWSLETTERS – ARE THEY WORTH IT?
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
The whole purpose of your church's website is to help people go from website visitors to in person visitors. There are many ways in which our websites can and should help people be comfortable with walking into our church buildings, but sadly, many churches fail to take their website visitors on this journey.
In this episode of the Small Church Media Podcast, Marc Marc talks about the Top 5 easy ways that your church can help website visitors become true, real, in-person visitors. The best part? These are do-able, no matter your church size.
Other Episodes You May Enjoy:
- THE 6 TYPES OF PHOTOS YOUR CHURCH NEEDS & HOW TO GET THEM ALL ON ONE SUNDAY
- 4 IMPORTANT WEBSITE PAGES THAT CHURCHES TEND TO FORGET ABOUT
- 4 TESTS TO SEE IF YOUR WEBSITE IS DOING ITS JOB
- HOW TO DEAL WITH IMPOSTER SYNDROME AS A SMALL CHURCH
Official Sponsor of the Small Church Media Podcast: WorshipTools
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Is the church bulletin dead? When you ask churches from all across the country this question, the response is pretty varied. Some churches have both a physical and printed bulletin, some churches say that stopping their printed bulletin was the best decision their church ever made, and some say that they will only and ever do a printed church bulletin.
So what should your church do regarding the printed church bulletin?
In this episode of the Small Church Media Podcast, I list out the pros and cons of having a physical, printed church bulletin, digital alternatives if you decide to drop the printed bulletin, ways to save money on printed bulletins, and my open and honest thoughts regarding the use of bulletins in the worship service.
Links mentioned in the episode:YouVersion Events for Your Church
Official Podcast Sponsor:WorshipTools
Other Episodes You May Enjoy:
- 4 Important Website Pages that Churches Tend to Forget About
- Free Software, Tools, and Resources for Your Church
- 4 Tests to See if Your Website is Doing its Job
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
On the show, we've talked about why you need to get your sermons online and how to do that, but we have never talked about how to get more people to find your online sermons and listen to them! In this weeks episode of the Small Church Media Podcast, I provide 4 tips that will walk you through how to prepare your online sermon audio to be found online and to keep people coming back for more episodes and content.
Official Podcast Sponsor: WorshipTools
Other Episodes You May Enjoy:
- Four Ways to Get Your Church's Sermons Online
- How a Small Church Pastor Started Viewing Media as a Core Part of the Church's Mission, featuring Chad Harms
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
Sandwiched between Mother's Day and VBS, Father's is often the forgotten holiday, and if you found yourself in the place where you have to find gifts last second, I got you covered! In this episode of the Small Church Media Podcast, I lay down some ground rules for Father's Day gifts and then provide 3 amazing, easy, cheap, and even interactive Father's Day gifts that the men in your congregation will love!
Official Podcast Sponsor: WorshipTools
Links Mentioned in the Show:The Super Mom Life
Down Red Bud Drive
Free Father's Day Graphics: Download Here
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
With summer official upon us, Vacation Bible School is right around the corner. Your church, like most others, are begging to advertise and market your VBS, and the easiest way to make sure that your church staff is ready for all of those kids and parents is to do your registration and pre-registration all online. There are four different methods that you can utilize to handle your pre-registration, but one method rules them all.
In this episode of the Small Church Media Podcast, I break down all four methods and easy action steps that your church can take to make sure you're ready to roll when your Vacation Bible School begins.
Official Podcast Sponsor: WorshipTools
Links mentioned in this episode:Eventbrite
Google Forms
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Instagram: https://instagram.com/tmarchyde
The sermon series graphic is an important cornerstone to the message, but most of the time, your congregation will be seeing different slides up on the screen. From the main points and sub points to Bible passages, pastors use their screens to help let their congregations know what to write down in their notes.
But what if there's a better way to do your slides? A way that helps listener retention rates and engagement? That's what we're talking about this week! Let's talk about a new way to do your sermon slides.
Official Sponsor:WorshipTools
Learn about Andy Stanley's Preaching Style:Watch a Video
Read About It
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Continuing the conversation from last week about sermon graphics, you may be sitting there thinking, "Sure, sermon graphics are cool, but they take so much time and effort. Are they even worth it?" If this is you, you are not alone!
In this weeks episode of the Small Church Media Podcast, I give four reasons why sermon graphics are a good use of your limited time, and those reasons are full of stats and statics to back up the reasons! By the end of this conversation, I hope you begin to see the importance of church sermon series graphics and know where you can find them (if you don't want to create them yourself).
Links mentioned in the episode:https://ministrypass.com/sermon-series-graphics/
https://movableink.com/blog/29-incredible-stats-that-prove-the-power-of-visual-marketing
Where to get sermon graphics:
https://churchmediadrop.com
https://www.churchmotiongraphics.com
https://www.ignitermedia.com
Your Presentation software like https://www.worshiptools.com
Using a graphics creator like Canva Pro's templates (https://www.canva.com)
Connect with Marc:Email: hello@smallchurch.mediaWebsite: https://smallchurch.media
Website: https://marchyde.com
Generally, most church have some sort of visual graphic for their sermon or sermon series (If you are putting something on your screen during your sermon, you have yourself a church sermon series graphic!). However, many pastors have not been taught or trained as to how to create a sermon series graphic and struggle to know how to create a great graphic . . . without paying a ton of money to get one.
In this episode of the Small Church Media Podcast, I give 7 rules that you need to follow in order to have a great sermon series graphic! At the end of the episode, I also provide some tips and tricks on how to get the most out of your graphic, and, I also talk about a new mini course that is currently in the works!
Links Mentioned in the Episodehttps://unsplash.com
https://pexels.com
https://pixabay.com
https://churchmotiongraphics.com
https://shiftworship.com
Connect with MarcSmall Church Media Online: smallchurch.media
Personal Website: marchyde.comFacebook: facebook.com/marchydecreative
Instagram: instagram.com/tmarchyde
Email: hello@smallchurch.media
When I was taught how to preach, I was told that you have to have three things attached to each point that you give in a sermon . . . or the whole sermon for that matter. Those three sections are:
- Explanation
- Illustration
- Application
You tell the congregation what the text is saying, you use an illustration to bring that explanation to life, and then you tell people how to apply it to his or her every day life.
Although the explanation and application of a text and bullet point are arguably the most import pieces of your sermon, the illustration is what helps people remember what you taught and breathes life into the words you're saying.
When it comes to creating social media posts for your church, you might as well repurpose the content you have already put a ton of time into! I believe the illustration is the best piece of sermon content that you can repurpose and recreate to grow your social media presence . . . without having to figure out what you should create next!
In this episode of the Small Church Media Podcast, I talk about three different ways that you can repurpose your sermon illustrations to help your illustrations last all week long in the minds of your people.
Connect with MarcSmall Church Media Online: smallchurch.media
Personal Website: marchyde.comFacebook: facebook.com/marchydecreative
Instagram: instagram.com/tmarchyde
Email: hello@smallchurch.media
No matter the size of the church, one thing doesn't change – the Sunday Morning Worship Service. Whether you have a complex setup or its as simple as can be, you still have to plan, structure, organize, and then present your slides during your worship service to make sure that your congregation can worship distraction free.
There are many tools out there to help you accomplish all of these things, but did you know that there is a company out there that helps you do all of this for completely free!?!
Today on the Small Church Media Podcast, I am sitting down with Adam Meyer of Worship Tools to talk about how his 3 softwares help you as a small church plan and structure your worship service, schedule and communicate with all your volunteers, and then have a top-tier presentation software so display your song slides and sermon notes, and the best part is that he designed his software with the Small Church in mind! You can use all of his software for free, and plan out your entire service from the comfort of your own home!
This has to be the greatest ministry media deal out there!
Worship Tools Website: http://worshiptools.com
Worship Tools Free Live Training (May 23, 2022): https://www.worshiptools.com/help/live-training
Connect with MarcSmall Church Media Online: smallchurch.media
Personal Website: marchyde.comFacebook: facebook.com/marchydecreative
Instagram: instagram.com/tmarchyde
Email: hello@smallchurch.media
There always seems to be a new social media update, posting software, management software, texting and communication tool, graphic style, etc. Have you ever sat and wondered, "how on earth do I keep up with all of it?"
In this episode of the Small Church Media Podcast, I provide four different ways to keep up with all the trends and things as it relates to church media and tech, and inside of each group, I provide specific resources and pages to follow.
Facebook Group Links:
- Church Communications
- Church Social Media Manager
- Canva for Church
Instagram Accounts:
- Church.fluence by Danielle
- Sunday Social TV
- Hashtags like #churchtech, #crtvchurch, #churchcreative, #prochurchmedia
YouTube Channels:
- Brady Shearer (Owner of Pro Church Tools)
- Church Front with Jake Gosselin
- Blackbar with Nick, Zach, and Caleb
Podcasts:
- Small Church Media Podcast with Marc Hyde
- Social Media Church Podcast
- Church Communications Podcast
- The Pro Church Tools Show with Brady Shearer
// Connect with Marc //Facebook: facebook.com/marchydecreative
Instagram: instagram.com/tmarchyde
Email: hello@smallchurch.media
Online: smallchurch.media
Online: marchyde.com
As you begin your journey into using media and technology in your church, you might find yourself feeling like you're a phony – feeling like you're a tiny fish in the big pond. As a small church, it's easy to look around and compare yourself to all of the other successful churches and pastors online. In this episode of the Small Church Media Podcast, I want to come alongside you and give you 5 Mental Changes that you can make that will help you combat Imposter Syndrome when it rears its ugly little head.
// Links mentioned in the episode //https://www.verywellmind.com/imposter-syndrome-and-social-anxiety-disorder-4156469
https://smallchurch.media/product/small-church-website-audit/
// Connect with Marc //Facebook: facebook.com/marchydecreative
Instagram: instagram.com/tmarchyde
Email: hello@smallchurch.media
Online: smallchurch.media
Online: marchyde.com
Your church website has a job to do – provide people with all the information that they want to know about your church AND then get people to come to a worship service. Have you ever stopped and asked the question, "is my website even doing it's job well?" I mean, we ask that question of our employees all the time, so why not our church website, too?
In this episode of the Small Church Media Podcast, I provide 4 tests that you can put your church website through and based on how your website performs, these tests help you to know where you should begin with getting your church website up to speed!
To help with the process of running your website through these 4 tests, I also create a free downloadable PDF Small Church Website Audit that will walk you through each one of these tests. You can download that resource here: https://smallchurch.media/product/small-church-website-audit/
// Connect with Marc Online //Email: hello@smallchurch.mediaSmall Church Media Website: https://smallchurch.media
Personal Website: https://www.marchyde.com
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
Google My Business: https://g.page/marc-hyde-creative
Instagram is one of the top social media platforms; however, many churches have no idea how to use it. In this episode, I break down Instagram. You'll learn about the main 5 components of Instagram, what are the bare essentials for using the platform well, and how you can take your current church Instagram account to the next level. This episode speaks to both the church that doesn't use Instagram, and the church that uses Instagram but knows that they can do it better. Enjoy the episode!
Download your free social media graphics pack here: https://smallchurch.media/product/social-media-graphics-pack-1/
// WHERE TO CONNECT WITH ME //Small Church Media Website: https://smallchurch.media
Personal Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61–8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Chad Harms is the lead pastor of Creekside Bible Church, a church of 100 people on the outskirts of Portland, Oregon. Over the last many years, Chad has started viewing media as a part of the church's mission and how media can help his local church carry out it's core values, impact his congregation, and reach his community.
Now, Chad's sermons are listened to over 20,000 times per year, they have a beautiful online worship service, and he uses media and video feeds to teach and train his congregation.
In this episode of the Small Church Media Podcast, we talk about the mind shift that took place in his pastoring, the progress and journey his church took on their media journey, and how he now uses media intentionally. Chad also provides many on the ground ideas that his church uses or has used to further the mission of the church.
// WHERE TO CONNECT WITH CHAD //Instagram: https://www.instagram.com/chadaharms/
Testimony Podcast: https://testimonypodcast.com/
Creekside Bible Church: http://creeksidebiblechurch.org/
// WHERE TO CONNECT WITH ME //Small Church Media Website: https://smallchurch.media
Personal Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61–8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
When social media started getting popular, it was so easy to for people to see your church's Facebook posts and personal posts but now, it seems like engagement is dropping RAPIDLY. If you are finding yourself in this boat, you are not alone. Pastors and church communicators all over have been saying the same thing about their Facebook posts.
In this episode of the Small Church Media Podcast, we are going to look at FIVE REASONS WHY PEOPLE DON'T SEE YOUR CHURCH'S FACEBOOK POSTS and provide some framework around how you can intentionally use Facebook to connect with people who like your church's Facebook page.
// LINKS MENTIONED IN THIS EPISODE //
- https://smallchurch.media/easter/
- https://smallchurch.media/podcast/how-to-start-an-online-ministry-for-your-church-congregation/
// WHERE TO CONNECT WITH ME //Small Church Media Website: https://smallchurch.media
Personal Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61–8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
When visitors come to your website looking for information on your Easter services, they are looking for very specific things, and if you don't answer every question or concern, you may find that they leave close the browser.
To help you think through everything that needs to be on your Easter page, I break it down into 8 sections, and if you have these sections and lay them out well, you can be sure that people will receive answers to every one of their questions!
Download your Free Easter sermon graphics here: https://smallchurch.media/easter/
// Where to Connect with Me //Small Church Media Website: https://smallchurch.media
Personal Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Have you ever wondered how you can use social media to connect with people in your community and get them to show up to your church? In this weeks episode of the Small Church Media Podcast, I get to sit down with Chris Abbott of Church Marketing University and Church Growth Agency to talk about how small church pastors can use a certain tried and true method to instantly engage with people in their community and have them actually walk through their church doors on a Sunday.
With using personal touch and Facebook Ads, Chris takes us through a step by step method to reach people like never before.
// Where to Connect with Chris //https://www.youtube.com/c/ChurchGrowthAgency/videos
http://churchmarketinguniversity.com
https://churchmarketinguniversity.com/free/
// Where to Connect with Me //Small Church Media Website: https://smallchurch.media
Personal Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Do pastors have to be on social media to have influence in today's world, and if so, what are the best ways for pastors and small church leaders to show up?
In today's episode, I interview Dr. Jen Bennett to talk about how pastors can be leaders who are worth following on social media. From tips to tricks and method and systems, Dr. Jen Bennett shares her personal experience and practices to show small church pastors that they can have influence online, too!
MEET DR. JENN BENNETT: https://drjenbennett.comProfessor, Host of the She Impacts Culture Podcast, Author, and Speaker.
Dr. Jen Bennett is a driven visionary communicator who has a unique way of connecting with her audience. She enjoys teaching, leading, and building and is committed to helping others be successful. As a Strategic Communication Professor, Jen equips college students to discover their voice, develop their expertise, and lead with influence to impact culture for Christ. Jen provides students with real-world opportunities that help launch them into the careers and professions that they are called to.
Jen has has coached various entrepreneurs, small business owners, ministries, organizations, and college students in social media, personal branding, marketing, and public relations. Jen was named as one of “61 Women in Digital You Should Be Following.” In 2019 she was chosen as one of 55 social media influencers (out of 700 applicants) to attend #NASASocial for the Falcon Heavy Rocket Launch. She is also the author of the book “#BeWorthFollowing: How to be Different and Influence People in a Crowded Social World.” In April of 2021, Jen launched the #SheImpactsCulture podcast, a podcast for trailblazing, faith-based women who want to lead with influence and impact culture for Christ.
Before entering the world of higher education, Jen served as a church youth director, where she taught, led, and developed student and adult leaders. She has also worked with students in the K-12 setting. Initially, she worked as a Literature teacher. She soon became a school administrator, where she trained other teachers to develop a well-aligned curriculum. During that time, she found her passion in developing others to become highly effective in their given environments. Jen became sought after for her ability to grow professionals and develop high-quality curricular experiences.
Jen also founded a training and development organization that supported women who desired to discover their purpose and passion. What was a “side business” quickly became her full-time job. Social media had become an emerging topic at that time, and Jen found her professional world merging with this new environment. After several years of honing her social media/marketing expertise, others began to notice her skills. She is passionate about helping others create and build a powerful online presence around their God-given calling so that they can impact and influence culture.
Jen holds an EdD in Instructional Leadership and Curriculum Development from Nova Southeastern University, a Masters in Christian Education from Southwestern Baptist Theological Seminary, and a BA in Communications from the University of North Florida. She has been a speaker at regional and national events and is an Assistant Professor of Strategic Communication at Indiana Wesleyan University
A Church Management Software is a tool to make sure that no one falls through the cracks. In doing such, you need to set up your church management software to correctly communicate with your church people and here's why: if people get communications that they don't want, they'll ignore you when it's time for them to get an important message.
That being said, setting up your Church Management Software is KEY to making sure that people receive the correct communication that they actually want to receive. In this episode, we talk about how to set up your Church Management Software for efficient and effective communication.
Note, this conversation was created as for the Church Comm Pro's Virtual ChMS Summit. I also have a video version of this workshop and that can be viewed here: https://youtu.be/xBEHSmE5ST0
// Connect with me online //Small Church Media Website: https://smallchurch.media
Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
If you look around at your city, you may start seeing VR Arcades (virtual reality arcades) pop up! This fun and new exciting technology is able to let people actually FEEL like they are in a real life game. From roller coaster rides, escape rooms, racing, and first person shooter games, Virtual Reality is giving consumers an experience like never before!
Virtual Reality, though, is not a new concept; however, because of recent technology improvements, virtual reality is now able to be a common household experience where companies and game creators are able to create open spaces where people can step in, create an avatar, and experience life like never before! Like literally, think of the blue Avatar people from Disney. Just like the human took on the form of an avatar and lived in that reality, though he body stayed on earth, we now are able to sit in our homes and enter into a whole new world and live a life like never before.
And just like companies and game creators are stepping into this new open digital world, church are beginning to step into this virtual world, have worship services, small groups, and even baptisms! What do we call this new virtual world? The MetaVerse.
So what should we do with this new phenomenon called the MetaVerse and should small churches step into this new world? Let's talk about it!
// Links Mentioned in the Episode //https://careynieuwhof.com/episode470/
https://careynieuwhof.com/episode471/
// Connect with me online //
Small Church Media Website: https://smallchurch.media
Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Websites are, if not THE, most important digital tool that a church needs in order to be found online and help website visitors feel comfortable with the potential of walking through the front doors, but there are at least four website pages that churches often think about when they are creating their websites. These four websites all assist with helping both church members and visitors receives answers to their questions as well help churches connect with visitors who have made themselves known.
// Connect with me online //
Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30?month=2021-08
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Email: hello@marchyde.com
When you start diving into how you can use media, technology, social media, etc., better for your church, you can quickly get overwhelmed on all of the things that you can do and supposedly "have to do" in order to grow your church. In this episode of the Small Church Media Podcast, we take a break for our usual tips and tricks to hopefully provide you a little encouragement that you are only expected to be faithful with the time, resources, and abilities that you have been given!
// Connect with me online //
Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30?month=2021-08
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In a recent episode, we talked about the fact that our one media goal for 2022 is to "humanize your church." The easiest way to humanize your church is to get photos of your church! In this episode, I talk about the 6 different types of photos that your church needs, tips on how to get those pictures, and how you can do it all over the course of one weekend service.
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Now more than ever, church media focused companies, personalities, and agencies are pushing churches to grow their online platforms because you can reach more people than ever before online! Which is 100% true!
But as a small church, we often don't have the goal of growing our online followings because that's not our purpose. Our purpose is to reach our people and to reach our local communities. If this is the case, what should your media goal for 2022 be?
In this episode, we talk about what your ONE GOAL FOR 2022 should be, and then I will give you three ways for you to accomplish this one goal!
// Links Mentioned in the Episode //Church Management Software Summit: https://www.churchcommpro.com/chms-summit-homepage
Church Communications Website: https://churchcommunications.com
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Since the 1920s churches have been using modern technology and media outlets to broadcast their services and messages to their communities and the country, but gone are the days of radio and televised services. Now, churches both small and large are able to livestream their worship services and sermons without having to have TV and radio deals, and since the COVID pandemic, small churches all across the country have started livestreaming their services.
In this episode, we'll cover five ways to instantly improve your church's livestream. If your church doesn't livestream its services, we have three things that you can do instead to digitally reach your congregation and encourage them in their faith journey.
// Links Mentioned in This Episode //Good Budget Friendly Lights: Click Here
Best USB Audio Interface for phones: Click Here
Best USB Audio Interface that works for phones and computers: Click Here
iPhone Dongle that lets you charge your device and receive audio: Click Here
Restream.io: Click Here
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Rather than scour the internet for all the free softwares, tools, and resources that you can use for your church, I decided to create a master list of the best of the best so that you can stop using your time on Google and start using your time and making your church's media and technology better!
View the whole list over at www.smallchurch.media/free-software-tools-and-resources-for-your-church/.
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Since the invention of the iPhone and the app store in 2008, people have started using their phones to do more than just make a phone call or text someone. There are now millions of apps where people are able to connect, share photos, and play games. Which may lead you to think, "Should our church get a phone app?"
Many church technology and media companies will tell you "yes," but is that the wisest move for your church? Let's talk about it.
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I would say that most churches today use a projector in order for their congregation to read the lyrics during worship. Many churches still use hymn books, but as technology prices decrease and usability increases, many churches are finding that it's cheaper and more efficient to put their worship slides on the screen.
But with great power, comes great responsibility.
Even though most churches are taking advantage of being able to put the lyrics on the screen, I believe that many churches, with good intentions, do more harm than good. In this episode of the Small Church Media Podcast, I am going to give you four quick ways that you can instantly improve the look of your worship slides for next Sunday.
// Marc's Favorite Worship Fonts //CMG Sans https://www.churchmotiongraphics.com/cmg-sans/
Open Sans https://fonts.google.com/specimen/Open+Sans
Avenir* https://www.myfonts.com/fonts/linotype/avenir/
Raleway https://fonts.google.com/specimen/Raleway
*some computers come with Avenir installed but if not, you would have to pay for this font.
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We are living in the digital era which means more and more platforms, places, and things are moving online. Everything from shopping to ordering food to watching TV is all done digitally and from the comfort of your own home.
In the recent years, church leaders have started having debates if the church should step into this online arena and have digital platforms. Many pastors and churches have risen to the challenge and have created large online ministries, online worship experiences (full of pre service content, news-like banner reels, and amazing videography), and social media presences. Others, have pushed back and said, "the church should never be online."
And then there are people who are in the middle. These are the people that know that online is here to stay, but understand that the church is supposed to be the gathering of the called out ones. These are the people that know that they can reach more people online, but they may not think that they have the time, energy, and budget to do it.
If this is you, you're going to love today's episode because in this episode, we are going to break down some of those barriers to getting your church's online presence established. We are going to go over a few quick ways that your church can start an online ministry, and WHY you should think about this moving into the new year. And let me say that when I say "online ministry," I'm talking about starting an online ministry for YOUR CHURCH PEOPLE.
// Links mentioned in the episode //All Souls Harvest Church's Facebook Devotionals: https://www.facebook.com/shc4me/
Water's Edge Youtube Channel: https://www.youtube.com/channel/UCl7GZe1aoSYG7T5SKsm_I-g/videos
Oak Tree Community Church YouTube Channel: https://www.youtube.com/channel/UCsB9_RlTomcnH9KcuhHKWfA
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A few months ago, I was able to teach two different workshops at the 2021 Illinois Christian School Teacher's Convention, this being one of those workshops! Although this workshop was designed for teachers and school administrators, there are still many practical takeaways for churches when it comes to how a website can make or break your school.
You can download the PDF handouts for this conversation over at: http://marchyde.com/iacs-2021/.
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Your church is on Facebook and instagram, you have a website, texting platform, giving platform, church management software, etc., and you're excited for all the digital media and program that your church uses, but have you ever stopped and wondered WHY you have these different media platforms, WHAT are their purpose, and IF you're using them well?
So many churches have a website because they're supposed to. So many have facebook because it's a good tool. Many church have instagram because "that's where the millennials are," but unless you know WHY you are doing what you're doing and HOW you will accomplish your goals, you could be wasting your time and efforts. You need to have a mission and a vision for your media, digital content, and online programs.
So as we begin to close out 2021 and look forward to 2022, I want to help you think through your media this past year and prepare yourself and your church for what's next!
So here are the 5 Questions that you need to ask in order to Prepare your Church Digital Media for 2022:
1. What is the church's overall mission and does our media support the mission?
2. What is the purpose of each platform you're on and using?
3. What is considered a "win" on this platform?
4. What will help your people grow?
5. What will help your church grow?
In this episode of the podcast, we break down these five questions and if you can answer them all, you can be sure that you are ready for 2022.
// Links mentioned in the show //
https://www.churchmotiongraphics.com/christmas/
https://churchmediadrop.com
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You've done all this work to get people into the doors of your church for Christmas, but now you need to start thinking about how to get people to come back! In this episode of the Small Church Media Podcast, I give you four different ways to get people to come back to church after the Christmas. Most of these ideas are simply making sure that you are prepared for people to come back to your church in January, but others, may take a little creativity on your part.
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Many advertiser and marketing people say that "print marketing is dead," but if you use it correctly, print marketing supports all of your other digital marketing efforts. With it being Christmas time, your church needs to invite people the Christmas services, and many times, churches spend hundreds of dollars in postcard mailers to get the word out.
In this episode of the Small Church Media Podcast, Marc provides four different creative (some are standard) and cheap ways to use print materials to invite people to your Christmas services. The best part? It gets people talking to their neighbors.
// Link mentioned in the episode //Pre-perforated paper mentioned on the show: https://www.thepapermillstore.com/perforated-paper?tpms_available_perf_formats=PF05&tpms_recommended_perf_formats=PF05
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So you've created your content to advertise for Christmas. GREAT . . . but now what? So many churches spend hundreds of dollars on sending out 1 round of mailers to their neighbors, but is there a better way? Using facebook ads, you can save your church money, reach more people, and hopefully, get more people to walk through your church doors this Christmas season.
In this episode of the Small Church Media Podcast, Marc talks about the different types of facebook ads, what types of ads you should be running, and how to make sure you aren't wasting your money in the process.
// Link mentioned in this episode //Best direct mail option for churches: https://outreach.com/church-postcards/
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With Christmas coming quickly, churches need to start creating content to advertisement for their services, including your church. Events such as a Children's Christmas Play, Candlelight Service, Advent readings, church family dinners, etc, are being planned by your church family, and why not invite everyone in your surrounding community to join?
In this episode of the Small Church Media Podcast, Marc talks about the 4 Different Types of Content that your church should be making to advertise your services and programs. Here are the 4 Different Types of Content:
- Print Promotional Materials such as business cards, flyers, and door hangers
- Video Advertisements of your pastor inviting people to the service
- Digital Advertisements such as Facebook ads and Instagram ads and easy ways to create those graphics.
- Custom Content Creation such as blogs and videos of your members to encourage your own church body during this season.
// Link mentioned in this episode //How to be more confident on camera: https://youtu.be/XHWpQcWtP9o
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FOMO, the fear of missing out, is what causes so many people to do what they do, whether good or bad. In fact, many business people and musical artist have been able to use FOMO as a way to make sure that their events are well attended, that people are engaged while at the event, and then have people talk about that event for months for come. I believe that the church can use FOMO as a way to do just this with the Christmas season: have hire attended events, keep people engaged while at the event, and then talk about the event for months to come!
In this episode of the Small Church Media Podcast, I give three ways that you can lean into the FOMO culture and create some amazing events for your church people and then use digital media to use those events as a catalyst for excitement and engagement of your people, and in doing such, hopefully create opportunity to see new people walk through your church doors.
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Christmas is almost here – is your church ready? In this episode of the podcast, Marc gives you four items that should be on your church media checklist to get ready for the Christmas season. If you follow this check list, your church will be visually ready for the Christmas season and prepared to follow up with visitors after.
This episode is part 1 of a 6 part Christmas series on the Small Church Media Podcast.
// Links mentioned on the show //
https://www.churchmotiongraphics.com/christmas/
https://churchmarketinguniversity.com
https://open.life.church
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Many people ask the question of "which church texting software should we use?" but I feel like we need to take a step back and first ask "Are church texting softwares worth it at all?" In this conversation, I give 5 benefits of using texting in your church (with a bonus) and one massive con. Beyond just asking the question of is it worth it, I also give many tips and tricks to use texting in your church if you are convinced to go that route.
Link mentioned in this episode: https://nickblevins.com/blog/2021/02/11/5-of-the-best-church-texting-services/
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Does you church do a weekly or monthly email newsletter? You know, those emails that have all of the dates, announcements, devotionals, birthdays, etc., that take up a ton of time and effort?
Have you ever stopped and asked the question of "Are these email newsletters worth it?"
In this episode of the SCMP, Marc looks at the pros and cons of having an email newsletter, some practices that you should do to help people actually want to open your emails, and also some ideas that are not related to email that can help you still get the same announcements to your church people.
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A church website is the key piece of your online presence, and a bad website will actually hurt more than help. A website needs to be designed well and look modern, but there is also certain things that website visitors are looking for. In this episode, we are talking about the three types of questions that people are asking and are hoping your church's website answers. If you answer these questions, that chances of them being comfortable enough to walk through your doors greatly increases.
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Whether we're talking about a small church or a large church, PowerPoints or teaching notes on the screen is a central media piece of the worship service. Since PowerPoints first came to the scene, pastors and teachers have discovered the power behind using them to help solidify their messages by not only saying their points but showing their points.
However, many pastors seem to hurt their messages when they use a PowerPoint, rather than helping their messages. In this episode of the Small Church Media Podcast, I give four ways PowerPoints can hurt the message and provide 5 actions that pastors should take to make sure their PowerPoints serve them and their church.
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Your church's website is the centerpiece to your online presence, and most churches have a website. However, there are certain things that need to be on a website homepage in order to make it engaging and effective. In this episode, we'll break down the five key ingredients for a successful church website homepage.
TL;DR:
- Modern navigation menu that makes sense
- Strong visual right when the webpage loads
- The church's mission and purpose
- Pictures of your church people
- Links to direct new people to relative information that they are wanting
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What's more important? Having a facebook page or having a website?
Now obviously, I'm going to say "both," but I have heard it said from many people that the website isn't as important as the church's facebook page. So let's talk about it!
Facebook lets people see, in real time, what is happening with your church. Photos of events, families, services, and everything else shows the community that cool stuff is actually happening at the church!
Your website systematically tells people your beliefs, your mission and vision, the layout and times of your ministries, and introduces them to the life of your church. Your website is also your central hub for putting your sermons in one location as well as an easy way for people to give online.
So which should you focus on? Well, in my opinion, your website is the bedrock of your online presence but facebook is what lets people actually see what's going on in your church in real time.
Now, I can't see which one will bring in the most people because honestly, people don't just come to church because of a good website or a strong social media presence. People bring people to church. You can actually have no online presence at all and still have a healthy church!
However, when people are invited to your church, they are going to check you out to know what to expect.
As a small church, you may not have time to keep up with social media as much as you'd like. A website though? You only need to update every so often with new pictures and text to keep up with any changes.
So if you ask me, for a small little church, I would say make sure you have a great website in place and have your Google my Business up and running!
If you have the time, use facebook, too! We talked the other week about types of social media posts you can create, so I encourage you to check out that video here: https://youtu.be/da4BrR6nYNE
But if you ask me, which is more important? Facebook or a website? I would say that a website is more important longterm.
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Getting your church's sermons online is nothing new, but have you ever thought about the best way to get your sermons online? In this episode of the Small Church Media Podcast, I break down the four ways that churches are able to get their sermons online, and what I recommend is the best practice for you to use.
Here are the four ways that your church can post your sermons online:
- Use your own website
- Use a shared sermon library like sermonaudio.com
- Use a website company that offers sermon library hosting
- Use a podcast platform to host your sermon
Visit South Side Baptist Church's sermon page: https://www.southsidesbc.org/sermons.html
Visit Evangel Heights United Methodist Church's sermon page: https://eheights.org/sermons/
Learn More About Buzzsprout: https://www.buzzsprout.com
Learn More About Podbean: https://www.podbean.com/marchydecreative
Learn More About Anchor: https://anchor.fm
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There are so many social media platforms out there right now, but every church AT LEAST needs to be on Facebook and Instagram and here's why: this is where the core people are who are active members in your church.
So what should you be doing on these platforms?
You should be sharing content that people will (a) want to share to their friends and (b) encourage your followers. You can post announcements, but honestly, people in your church don't want your social media to be a news bulletin. They want your social media to speak to them.
On Facebook and Instagram, you should be focusing on 4 different kinds of posts:
-
Sermon Points/Recaps
-
Encouraging quotes or Bible verse
-
Mini Sermons
-
Pictures from church life
We know that you don't have a lot of time as a pastor, so we wanted to give you two different posts for the first three categories (since we can't take picture of your church). Each post comes with a graphic (or multiple graphics for one post) and text that you can copy and paste into your post.
Download your free social media posts: https://bit.ly/2WArK5g
Social Media Pages to Follow:
https://www.instagram.com/herandhymn/
https://www.instagram.com/craiggroeschel/
https://www.instagram.com/standtoreason/
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Google My Business: https://g.page/marc-hyde-creative
Email: hello@marchyde.com
Before we can start doing new church media things in the church, sometimes, we first need to STOP doing certain things. In this episode, I break down the five things that you church needs to stop doing right now...and what you should do instead to up both engagement and potentially save yourself time and money.
Curious about the five things you should stop doing? Here's the quick list:
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Stop using clipart, wild fonts, and multiple colors on bulletins, power points, and anything
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Stop having in-person free gifts to visitors
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Stop only taking offerings only in person
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Stop using Facebook to ONLY livestream your services
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Stop thinking that your website is for your church people
Listen or watch now to see what you should be doing instead!
// Connect with me online //
Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30?month=2021-08
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Email: hello@marchyde.com
Your church needs to be on Google My Business. Why? Because if your church isn't on Google My Business, then people will have a hard time finding you! In this episode, I talk about about 4 main reasons why you need a Google My Business for your church.
Here's the TL;DR version:
- It helps people find your church because you are telling Google that you're real
- It gets you onto Google Maps
- When you add pictures, it helps people quickly see the outside and inside of your church
- It lets your people review your church...which helps more people find it.
In this episode, we break down the four reasons why your church needs a Google My Business page.
// Connect with me online //Website: https://www.marchyde.com
Schedule a Free Call with Me: https://calendly.com/marc-hyde/free30?month=2021-08
Facebook: https://www.facebook.com/marchydecreative/
Instagram: https://www.instagram.com/tmarchyde/
YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6Pshg
Google My Business: https://g.page/marc-hyde-creative
Email: hello@marchyde.com
Welcome to the Small Church Media Podcast!
My name is Marc. I am a podcaster over at Real Talk Christian Podcast, the creative behind Marc Hyde Creative, and for the last 8 years, I've worked in the church world as a children's minister, youth pastor, creative director, and teaching pastor.
This podcast, unlike many other church media podcasts and YouTube channels is designed to quip and train pastors and church leaders of small churches....small meaning churches of 100 or less...fulfill their roles as pastors. Seeing as the average church size is 75 people, and I've been a part of many of those church, I thought, "hey! maybe I can help you guys!"
Getting back to pastors. As many already know, the pastor's role is to equip their people for Kingdom work, encourage their flock in the faith, and teach those in their care.
So in this podcast and YouTube channel, we're going to teach you how to do all of those things for as cheap as possible while still being as effective as possible. We're going to teach you how to understand church media, make better sermon powerpoints, start new ministries that are fueled by digital media, and maybe even bring some people in to chat with you about church media for small churches.
Starting August 17 and every Tuesday after that, I'll be posting a new episode everywhere podcast can be seen and heard. I promise that I'll do my best to keep them under 10 minutes so that you can take in the content quickly and in a time efficient manner, but I'm a Baptist Pastor....which means they may go longer.
I'm looking forward to learning alongside you and help your small church equip, encourage, and teach your congregations in ways that you never thought possible.