BME Stories: Recent Episodes

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Ever wanted to know what goes on behind the scenes at a full-service marketing agency? BME Stories is here for you! We feature clients who want their story told, partners we work well with, and team members who share valuable insight on how it’s all done!Subscribe today to learn more about marketing, leadership, and everything in between!Interested in what else we do? Watch Today’s Business Leaders for actionable advice from real-world business professionals, or tune in to the Engine Builder’s Show for quick tips on how to build sustainable engines for both your business and your personal life.

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Abiding by the need for creative input in order to get creative output is something we strive to live by in our work at BME. Creative input isn’t a foreign affair for our dedicated copywriter Alyssa McGrail. She’s been writing stories since she was young, including the short story Penelope the Peanut Head.

Thankfully her creative side didn’t stop there, as she added to her life’s journey by ditching film school to get back to what she loved most – telling a story. Life threw more creative input at her as she taught English in Taiwan for three years, and the diverse experiences don’t end there. Before she came to BME, she was an Applied Behavior Analysis (ABA) therapist, working with children with special needs.

This created a bit of insecurity in her writing ability, having been away from writing for a while before she started working here. The diversity in her experiences before she became a copywriter is an asset and something that drives the creative work she puts forth every day.

With some self love and the healthy and supportive environment we have here at BME, she was able to pursue her passions and her natural-born literary talent to become confident in her role as a professional writer. Her advice for those interested in becoming a writer is to take the time to follow their passions and be open to the inspiration that flows in when they do.

Life has handed Alyssa what seems like a lot of creative input, and it shows in her exemplary writing and work. So take Penelope the Peanut Head and this episode of BME stories as a reminder to keep living and embracing all of the inspiration you can get out of your life! It will be sure to show in what you bring to the table for others to embrace, especially here with us at BME.

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Ivy found BME through her own family member recommending her to join the team. She began here with us as a customer representative. Her family grew, in her eyes, as she welcomed BME into her heart with open arms. Her favorite thing about working here is the culture and safe, positive environment we strive to maintain at BME. Growth continued for Ivy as she evolved into our senior systems administrator. She reflects on what it was like to change from a client-facing role to the behind-the-scenes support that makes BME run like a fine-tuned engine. Appreciating the occasional challenges she faces in her current role, as well as the challenges she experienced throughout changing roles. Her talent of managing stress amongst it all is explained by her, to be a result of being able to lean on the team when she needs it. She delves into her passion and hunger for continuous learning and how she finds it absolutely necessary not only in her role but for all roles in companies moving forward.

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Joyce joins us on this episode of BME Stories where she dives into some touching and personal experiences during her time with us. She started at BME with some executive experience under her belt, but admits taking a full time role with us was like jumping into the deep waters. She couldn’t get enough of it, though, as she took that jump and has not looked back since. This episode becomes more personal as Joyce goes into the most stressful time she has had since she's been here. — Surviving a natural disaster in her hometown left her and her family lacking safe drinking water, electricity and overall unable to contact anyone outside of their immediate physical location. She said she was truly touched by how caring our BME family is and was during this time for her. We strive to put our relationships first, and this, of course, includes the relationships of our family members here at BME. Check out more on this episode of BME stories to find out Joyce’s ins and outs of the business and how she’s dealt with such harrowing experiences since her time joining us.

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Join us at BME stories client spotlight while we discuss Dan Stillman and his company YoMenGa. He started this company with one thing in mind: somewhere for men to gather in a safe and supportive environment to work on their health and well-being. But it has turned into much more than that. YoMenGa has become somewhere men can go to learn how to manage almost every part of their lives. How to embrace their inner self psychologically, how we heal from our difficult lessons and all together rethink the way we – well – think! Are you ready? We surely are.

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Andre reflects on his past and what brought him to BME. He shares with us a mantra used as he was in seminary school (college) which is “bloom where you’re planted.” Andre tried to stay planted in one career and spent years in the outsourcing industry. He started at the bottom of the ladder as tech support for DSL (which became AT&T)! He rose up the ladder and was transferred to a loan company in the US. until he took the opportunity to return home to his family and raise his daughter.

Thankfully, Andre has planted himself here with us at BME and talks about some of his favorite things that make us grow. Service being the main theme of who we are as a company is something Andre felt absolutely necessary to talk about. He describes the servitude of every member of this company as being contagious and finds it to be the best part of BME. From his experience in the business world, this is seldom seen. He delves into some other things he finds favorable about managing the clients we have at BME. Being able to work closely with Gabe and learn more every day. The camaraderie and support we get from one another, especially when we have any hold-ups or issues. He also enjoys the projects and clients who allow for more creative output (i.e. HVAC companies usually have nice bright colors so our design team can show off their talent).

His advice returns to blooming where you are planted. Do your best with whatever you are working on or toward. This is why he can attest and guarantee our team here at BME will give our mission, work, clients and each other the best of ourselves that we can.

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Here at BME, we lead with our #1 Guiding Principle: Relationships First. Join us on this week’s episode of BME Stories, where one of our lovely clients, Annabelle Beckwith, reflects on how she relates to BME in valuing relationships above all else. Annabelle also dives into her thoughts on how we can all start to see ourselves grow into the leaders we were meant to be– and how our businesses can grow as a result of that leadership. We also touch base on the importance of focusing on your own self-growth, as you lead others to do the same.

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Time is flying by for Eunice as she reflects on her year with us at BME. Eunice takes the time to discuss how her first impressions of BME still hold true today, even as her positions and priorities have evolved. Knowing her expectations coming into a growing business, she points out what she feels are the most important aspects of what we hold true as a company: the necessity of open communication and constructive feedback, as well as how important team reliability and prioritization have been for her. Join us for this BME Story as we remind ourselves of the fires that forge our passions, both in and out of the workplace!

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Remaining positive in the modern professional landscape can often feel like an uphill battle. But the rockstar leaders we surround ourselves with teach us how to keep an optimistic mindset on a daily basis, regardless of any obstacles we face. Join host Wally and BME CAO Christian as they explore remote work, the perfect work-life balance and honoring our number-one guiding principle: Relationships First-- all on this week's episode of BME Stories.  

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Diversity is something many organizations are striving to embody. Here at BME, we believe diversity is the ultimate blessing– that’s why we’re so lucky to have team members from all over the globe. We also believe that sharing our personal experiences can only make us stronger! Check out this week’s BME Team Member Spotlight, where our Lead Copywriter Becca reflects on her experience working for BME so far and how her background in freelance journalism has led her to a successful career here at BME. On this week’s episode of BME Stories, we also discuss the value of time management, positive/constructive criticism and the importance in the way we approach these things as leaders ourselves!

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In the first episode of BME Stories, our host, CEO and founder of Business Marketing Engine Gabe Arnold interviews Danielle Ortiz. Danielle shares her history with BME, including her journey to the general manager role. She also imparts the hard-earned wisdom picked up from her time at BME about how to effectively respond to feedback.