Vivien Claire Podcast: Recent Episodes
Claire
Sharing all the business tea. This podcast is all about giving you the tools to not only be successful in business but in life. Come along for the journey of entrepreneurship where we talk about the peaks but also the raw side of business. Get actional strategies to take it to the next level because I believe everyone has the ability to have ultimate levels of success we just need the tools to get us there.
So, picture this – you decide to take a leap of faith and dip your toes into the world of camping trips with the fam, all while juggling some new job responsibilities. It's been wild, let me tell ya! Join me as I spill the tea on our hilarious and eye-opening escapades from our recent summer camping adventures. And guess what? My hubby's new gig brought some unexpected twists to the game!
Now, you ever stop and think about how marketing and selling isn't just about businesses, but can actually impact our everyday lives too? Let's dive into that rabbit hole together! I've got some valuable insights and tips on planning timelines, teasing those upcoming sales, and keeping it real and authentic. No fake vibes here! I'm drawing from real-world examples and hook you up with the know-how to market with a genuine touch, making your grind more relatable and fun.
So, whether you're hustlin' as an entrepreneur, juggling parent life, or just lookin' for some life hacks, trust me, this episode has got it! I'll drop some real experiences, some solid advice, and we'll all have a good laugh along the way. Can't wait to see you there! Let's get it!
Website
Come say hey on Instagram
Save on Citizen Lash use code "claire10"
Save on Untamed Artistry use code "_clairehooper"
My FAV email marketing system Flodesk free trial
Can you recall a time when a business setback felt like a personal attack? It's a situation that I have encountered frequently in my business journey. From losing clients to failed product launches, I've been through it all. But the real learning has been understanding that it's not a reflection of my worth but just a part of the business. Hear my personal anecdotes and learn how to detach emotionally from these situations, viewing them from an outsider's perspective. I promise, by the end of this episode, you’ll have a fresh outlook towards business challenges.
Ever felt like someone copied your work, or that the world is conspiring against you? We have all been there. The second part of our conversation focuses on learning to view these challenges objectively and not take them personally. We'll discuss how to maintain positivity and keep moving forward, regardless of the hardships. With a balanced perspective and understanding that business is just business, not a personal attack, this episode will equip you with the mental strength to navigate your business journey with resilience and confidence. Let's take this journey together, shall we?
Website
Come say hey on Instagram
Save on Citizen Lash use code "claire10"
Save on Untamed Artistry use code "_clairehooper"
My FAV email marketing system Flodesk free trial
Have you ever wondered how to create and share your own podcast, even if you don't have millions of followers? Well, today's episode is all about diving into the podcasting world! We'll discuss the benefits and accessibility of podcasting, and I'll share five essential steps to help you get started on your own project. From choosing a topic that ignites your passion to understand the importance of your voice and enthusiasm, these tips will have you ready to hit the airwaves in no time.
But wait, there's more! I'll also be hooking you up with the technical side of podcasting, providing tips on how to record and edit with ease. Learn how to plan your episode, what type of equipment you need, and how to use software like GarageBand for a seamless recording and editing experience. We'll also discuss how to make sure your podcast reaches the masses and the importance of patience and consistency when creating your show. So, grab your headphones and join me on this fun and informative journey into the realm of podcasting!
Website
Come say hey on Instagram
Save on Citizen Lash use code "claire10"
Save on Untamed Artistry use code "_clairehooper"
My FAV email marketing system Flodesk free trial
Are you putting all your eggs in the social media basket? In today's eye-opening discussion, we reveal the hidden dangers of relying solely on social media for engagement and the importance of diversifying your online presence. From the addictive nature of social media to the sneaky tactics used to keep us scrolling, learn how to protect your mental health and manage your time efficiently while still using these platforms for business success.
Discover how Pinterest can be a powerful search engine that drives traffic to your podcast and website, and get a sneak peek into our effective Pinterest strategy. We also delve into the world of Instagram, sharing tips on identifying your motivations and maximizing your reach through tools like Tailwind. Don't let your business be at the mercy of ever-changing social media algorithms - tune in to learn how diversifying your marketing efforts can help you stay connected with your audience and keep your business thriving no matter what comes your way.
Website
Come say hey on Instagram
Save on Citizen Lash use code "claire10"
Save on Untamed Artistry use code "_clairehooper"
My FAV email marketing system Flodesk free trial
Can you feel it? Summer is finally here, and this episode is all about embracing the 'soft girl life' while making the most of the warm months in Canada. Join me as I share my excitement for family camping trips, complete with a tent trailer and rechargeable fans, and the second annual Johnson Family Cookout filled with good food, great company, and memorable moments.
But wait, there's more! I also discuss the recent launch of my masterclass, "Your Success is Inevitable," designed to help you identify and share your gifts, and build unshakable confidence in your business and brand. Listen in as I reflect on the journey of creating this masterclass and express my gratitude for all the support received. Don't miss out on this episode packed with summer plans, personal growth, and exciting updates!
This week I was excited to interview Cecilia to talk about everything financial organization, a topic that is most often left out of beauty school training but is so important for your business to run successfully. Listen in as we dive deep into the topic.
Want to connect with Cecilia? You can find links to freebies, her course, social media and more on her website here www.ceciliawiscomb.com
"Hi, I'm Cecilia, and I help beauty pros learn to organize their finances the simple way, so they can manage their finances with ease and confidence, allowing them to increase profits, work less, and grow their business."
In this episode, we're talking about all things social media. Today I have the pleasure of interviewing Deny; you may know him as DenyDiva on social media, and he's sharing his journey to becoming a major player in the social media space in the lash community.
Want to connect with Deny?
Find him here on Instagram
This has to be the episode that scared me the most to record. We are switching up the usual podcast topic in this episode and diving into my wellness journey. I wanted to share this in hopes that someone may relate to this and feel comfort in knowing it isn't easy, it takes time, it's for the long haul, AND everyone can follow their own path.
Found this episode helpful? Be sure to like and share it with a friend!
www.vivienclaire.com
In this episode, I'm joined by Nicole Yakielashek, the Social Media Therapist. Nicole dives into how we can engage and make meaningful, long-lasting connections on social media that will ultimately help us build our businesses and take it to the next level.
We also speak about her upcoming FREE masterclass Booked & Busy but not Burnt out, where she's sharing secrets to attract your dream clients and build your iconic brand. Hurry and secure your spot before the seats are full.
Connect with Nicole hereInstagram
Masterclass Registration
Website
In this episode, I'm going over things you're telling yourself that are preventing you from launching your course. Whether you're just getting started or you've had it sitting in your drafts.
www.vivienclaire.com
Instagram
We're talking all about resetting some life aspects for fall. Like January September feels like a great time to refresh and make a few changes. In this episode I'm going over a list of things I'm doing to make my fall great. Hope you feel inspired!
Free Resources
In this episode, I'm talking about my personal journey with the work-life balance and how choosing time in my life to do whatever I want has become one of my most important goals.
I'm challenging you to take an inventory of your life and make moves and changes necessary to lead towards your ultimate goals of how you want it to be.
www.vivienclaire.com
What an episode. Today I had the pleasure of chatting with Tashena Willaims the owner of Lashmopolitan. In this episode, we are talking about luxury, branding and the importance of education. You're not going to want to miss it.
Want to connect with Tashena?
https://www.lashmopolitan.com/
Or on Instagram @lashmopolitan
In this episode, I get a little vulnerable and talk all about the future and new direction of the Vivien Claire Podcast.
Like free resources?
www.vivienclaire.com
Come say hi on social media
@_clairehooper
@_chooper101
This week I had the pleasure of interviewing one of my good friends Jessica BT. Although she isn't in the beauty industry she has a ton of value to add to business owners and fellow educators no matter the industry!
You can connect with her here:
Blog
Facebook
Instagram: @itsjessiebt
In this episode, I interview none other than Maria Michelle'lee, a Diversity in beauty advocate and Master spray tan artist. In this episode, we unpack not only what not to do but steps brands can take towards having a truly diverse business. All while advocating as your authentic self!
You can find Maria hereWebsite:
https://www.mariamichellelee.ca/
Instagram:
@heymariamichellelee
It's been a while since I shared what's new and exciting behind the scenes of Claire Hooper. Let's dive in
www.vivienclaire.com
We've all had that Dm or email saying, "how much." Automatically we want to respond with, "excuse me? where are your manners?"
This episode gives you an alternative approach; you're going to want to listen in.
As business owners, we need eyes on our content. This episode is giving you the straight facts of why email outperforms social media.
Purpose keeps us moving forward in our businesses. It has to go beyond just making money. This episode deep dives into what makes us tick as entrepreneurs.
Want to get organized? Grab my freebie
I hear this so often "Claire I want more clients" I always ask "well what have you tried already" Usually people haven't looked into the know like and trust factor before getting clients. No one will rush to your door unless these are looked at.
www.vivienclaire.com
As business owners we have a lot of moving parts so it's really important when we sit down to work that we're productive, Here are strategies I use all the time to get the most done I can.
Join the community
www.vivienclaire.com
CTAs or call to actions are critical on social media. They help continue the discussion and relationship with your followers, who can turn into potential customers.
Want more business advice? Check out my website
www.vivienclaire.com
When it comes to asking for the sale, we can feel nervous and scared! This episode will set some of those fears aside.
Want to join my FREE Masterclass about setting your business up for success in 2022? Secure your seat here
I get a little vulnerable in this episode telling you a story I'm not so proud of but at the end of it my mindset was completely shifted.
Want to join my FREE Masterclass about setting your business up for success in 2022? Secure your seat here
Here are a few myths students needed to be debunked before joining Creation to Launch and develop their own online course. Creating an online course is work, but it doesn't have to be as scary as you may think.
Seats are almost full for joining my FREE Masterclass about setting your business up for success in 2022? Secure your seat here
In Creation to Launch we deep dive into choosing a topic for your online course but in this episode I'm giving you a few pointers on the direction you can take. You may be surprised by a few of them. Know someone who could benefit from this podcast episode. Share it with a friend.
Get more resources here
Even though my first courses we very profitable there were a few things I could have done better. It's important after every course launch we evaluate how it went and make the necessary changes for next time.
Helpful FREE resources here
When teaching my students launching is one of those topics that has people very nervous. Launching a course is an important system but incorporating these 3 strategies can make it go smoother.
Find helpful resources here
When clients really want something done they go to the expert at that service, not the "I do a little of everything and I don't seem like an expert"
Niching down is HARD even for me. However it's important, listen to this episode to find out why.
Find more resources at www.vivienclaire.com
It's easy to blame the algorithm but the truth is people don't interact with content they don't connect with. Are you providing value to your audience? Find a strategy in this episode to see what your audience likes.
We are rolling into our busy season as service providers and it's important to evaluate your non-negotiables. What are your boundaries and do you want to run ragged this holiday season?
Find more resources at www.vivienclaire.com
Listen for 3 steps you can take right now to get started with email marketing.
Get your free trial to my favourite email marketing system here
https://flodesk.com/c/PY3OM2
Basically, the holiday season is the Olympics for service providers. Don't be caught slipping and start your marketing plan now. So when you're running around in December you'll feel more put together.
Want my free guide? Get your booked and busy resource ebook.
https://vivienclaire.com/booked-and-busy-challenge
Social media is already a lot and now we have to make reels? Common! If you've been feeling anxious about reels give this episode a listen to hear my take on what you need and what you don't.
http://www.vivienclaire.com/resource-library
Thinking about creating an online course? Ask yourself these questions.
http://www.vivienclaire.com
I'm going to take you through these common mistakes so you can start building a thriving community around your business.
http://www.vivienclaire.com
Let me save you from some of the things that got me down when I first started in email marketing. This straight-to-the-point episode goes over some of the not-so-common knowledge things that take place when starting in email.
www.vivienclaire.com
Know someone who needs to listen to this episode? Please share and review:)
Free Resources
http://www.vivienclaire.com/resource-library
If you don't already have an email list or marketing system get started here with flodesk for a 30-day free trial
https://flodesk.com/c/PY3OM2
The customer service journey is LONG. It's more than just booking, getting lashes, and re-booking. In this episode, I break it down into 8 sections. If one section is out of whack we can lose a client. Let's get it optimized.
www.vivienclaire.com
Having a lash business is just that a BUSINESS! We need to have some systems in place so it doesn't look and feel like a hobby.
Want to be a part of Lash Biz Tune-Up? Get on the waitlist
Why be boring when you can be fabulous? Let me show you some ways to make you stand out and find your place in the industry!
Want some free tools? Check out my Free Resource Library
Let's dive into not only WHY you need email marketing but let's talk about a few steps to bring you up to speed on what you need to make to make it happen!
Link for Flodesk free trial
https://flodesk.com/c/PY3OM2
Website
www.vivienclaire.com
This week we're talking about some things you can change in your social media to make it run better.
We can all fall into these traps but there is a way out.
Love this episode? Share it with a friend.
Lash Biz Tune-Up wait list
www.vivienclaire.com
Come get my top marketing strategies to help you make the sale in your lash business.
More resources
www.vivienclaire.com
Lash Biz Tune-Up
www.vivienclaireacademy.com/lash-biz-tune-up
Let's get into it this week with some hard truth about why things are falling flat.
More Resources for Lash Artists
www.vivienclaire.com
Tune in for my 4 step plan to get your content creation snatched!
Want to know what your Lash Entrepreneur type is? Take the quiz...
www.vivienclaire.com/quiz
In my lash business, I've been really fortunate to have most of my clients for years! But it isn't just because I'm good at doing lashes there is a lot more that goes into it.
Join me to get into exactly what I've done to keep my clients coming back over and over again.
Free Resource Library
www.vivienclaire.com/resource-library
In this episode, I'm sharing some of my best secrets to get your copywriting amazing. This is a skill you're going to be working on your entire life and it gets easier as time goes on. But it is a must, we need people to be engaged in our emails, posts, blogs, etc.
More resources
www.vivienclaire.com
Uhh, I have to post again? Listen this episode is all about making it easier for you! No more posting to your feed and getting crickets we want people all up in those comments and saves.
Link to my Social Media Guidehttps://vivienclaire.com/social-media-ebook
Let's be honest we've all been there where we look at our phone and see that message saying... "Hey, I'd like a refund because of XYZ..."
It just takes the wind right out of your sails, doesn't it? Well in this episode I'll go over a few things you can put in place to manage them in the best way possible.
Love this episode? Go ahead and hit that review button.
We have a habit of talking about all the wins in business. Look at all the amazing things I have going on but we often don't talk about the lows or hard lessons we learned along the way.
This episode is casual and an open dialog about some of the lessons I've had to learn along the way in my lash career.
Enjoy
Want to connect
www.vivienclaire.com
In this episode, we're talking about injecting our business with a little extra cash. I'm going over 3 ways (plus a bonus) that you can use to generate more income into your business. All while still providing value to your clients.
Digital Product Guide
https://vivienclaire.com/digital-product-guide
Today's episode is full of many life stories as well as my favourite online tools that I actually use daily in my business.
Running a business can get expensive and everything claims to be the best thing out there. I'll tell you why I love these tools and even some possible drawbacks.
Links mentioned
Save on Flodesk- https://flodesk.com/c/PY3OM2
Save on Quickbooks- https://quickbooks.grsm.io/clairehooper3469
Cecelia Quickbooks for Lash Pros- https://www.ceciliawiscomb.com/quickbooksforlashpros
Having a website is a non-negotiable in 2021! It is our hardest working employee putting in work 24 hours a day. It's crucial that we optimize it for the best possible results. In this episode, I go over the most common mistakes I see and how to fix them.
Plus stay tuned to the end of the episode because I have my biggest freebie yet to share with you, for website domination!
Get the coursewww.vivienclaire.com/free-website-course
How often do you find yourself scrambling to create content, post, plan, see clients, etc? Listen my life has been changed by planning my year in advance and I've only had this system for 3 weeks now! Ok girl this is lit. The stress that will be lifted off your business shoulders is REAL! I give you some actionable steps you can take to make year planning magic happen. Enjoy the episode.
Find free business resources at www.vivienclaire.com
We're taking it back to the beginning in this first-ever episode of the Vivien Claire Podcast. We talk about life before lashes and some adventures I've had throughout my years in the lash industry. Plus get some insight into what this podcast is going to be all about.
Thanks for listening.
Episode suggestion link https://docs.google.com/forms/d/e/1FAIpQLScxvEzRg9EuhcsiZmcPalZr2_jfpZ7SpQokm7D1-S4fTJeOEw/viewform?usp=sf_link