Business Review: Recent Episodes
Livingston+McKay LLC, Hankamer School of Business at Baylor University, CJ Jackson, KWBU-FM
Each week Business Review has the latest in business trends and research – both globally and nationally. The program has won the nationally prestigious Communicator Award each year since its premiere in 2012. Hosted by CJ Jackson, Business Review is a production of Livingston+McKay LLC, KWBU-FM and the Hankamer School of Business at Baylor University.
In an era defined by choice overload, Patrick McGinnis explores the complexities of decision-making, categorizing choices and revealing the nuances of navigating daily dilemmas in a world of limitless options.
Sarah Aviram's exploration into remote work uncovers a surprising revelation, challenging conventional notions of job satisfaction and prompting a deeper inquiry into the true drivers of workplace fulfillment.
Amid Joe Mull's exploration of gratitude's depth, a startling revelation emerges, promising to transform workplace dynamics through the power of heartfelt thank-yous.
Join us and Dorie Clark, Wall Street Journal best-selling author, as we delve into the status trend and its implications for professionals. Dorie shares her perspectives on chronic business and the importance asking critical questions about whether we're truly utilizing our time and energy wisely. We explore strategies to make room for long-term strategic thinking amidst the pressures of professional life. Whether you're a seasoned professional or just starting your career journey, this episode offers practical insights for navigating the complexities of the modern workplace and building a fulfilling career path.
In this episode, leadership expert David Burkus joins us to explore strategies for elevating impact and unlocking leadership recognition. From seizing opportune moments to focusing on project initiatives, David shares practical insights on leveraging daily opportunities to demonstrate leadership and initiative. Join us for actionable advice on how to project focus and cultivate leadership presence in every aspect of your professional journey.
Brian Kim unpacks the global trend of corporations holding hefty cash reserves, and the impact on company investments and valuation. Brian provides concise insights into this intriguing financial phenomenon in both America and around the globe. Whether you're an investor or simply curious about corporate finance, this episode offers valuable perspectives on navigating the complexities of cash reserves in today's business landscape.
In exploring AI accountability, Dr. Yulia Sullivan unravels the intricate dimensions revealing a shared blame game among AI, developers, companies, and end users. As ethical considerations become paramount, the question lingers: Who will shape the responsible integration of moral values into AI designs?
In the vast realm of cybersecurity challenges, Dr. Dan Pienta, delves into the cunning tactics of whaling attacks targeting high-ranking individuals.
Stephanie Nadi Olsson reimagines hiring. The twist? A transformative approach benefitting job seekers and employers alike.
Claudio Alvarez, assistant professor of Marketing, delves into consumer-brand relationships, highlighting strategic actions that consumers take with brands.
Peter Klein, W. W. Caruth Chair and professor of Entrepreneurship and Corporate Innovation, highlights the intricacies of ownership competence, emphasizing the significant impact ownership structures have on decision-making dynamics and overall business performance.
Joe Mull, exposes the pitfalls of employee-boss friendships, raising the question: Can leaders preserve professionalismamid blurred lines and personal connections, or are they destined to navigate an intricate maze of challenges?
Chris Meyer, a negotiation expert, challenges the win-win mindset, urging a shift to collaboration for sustained businesssuccess.
Jeff Haden delves into the profound impact of sincere and specific expressions of gratitude in the workplace, emphasizingtheir role in boosting productivity and fostering employee loyalty beyond traditional compensation.
Jessica Stillman delves into the complexities of nonverbal communication, shedding light on psychologist Jeff Beatty'sresearch that challenges common interpretations of body language.
Darpan Munjal, emphasizes the value of a brand's name and offers insight on creating a distinctive and memorablebusiness identity.
Stephanie Mangus explores how emotions influence business outcomes, specifically in sales
Discover how brand exposure influences decision-making as Ashley Otto's research highlights its role in streamliningchoices and boosting satisfaction.
Explore the intersection of embracing new innovation and navigating uncertainty, especially for investors eyeing emergingIPOs, David Dicks uncovers insights that illuminate the dynamics of innovation, risk, and investor behavior.
Ann Mirabito challenges conventional notions that uncovers how individuals are turning to the marketplace to manage thestressors associated with mental disorders, offering surprising insights into its potential role in mental health support.
Kerry McNair shares insight into supply chain management during risky economic times through his experience atWalmart, Target, and Procter and Gamble.
Unlock the secrets to peak productivity as Jessica Stillman spills the beans on the top CEO assistants' expert advice. Getready to elevate your efficiency with insider tips from those who assist the highest echelons of corporate success.
Tom Walker, President of Rev One Ventures, unveils the secrets to a successful intern-hiring strategy. Unraveling thepower of curiosity, he explains why this trait is indispensable when bringing young talent on board.
Helping others has a dark side? Dr. Gabriella Cacciotti shares how social motivation impacts entrepreneurs' overall lifesatisfaction.
Life events can lead to some enterprising outcomes. Jen Hansard shares the story of how survival drove her to create asuccessful smoothie business
The experience Ilka Gregory gained by playing the demanding and aggressive sport of rugby has provided her withvaluable business advice. Gregory shares how the sport equipped her with the skills to handle fast paced and challengingenvironments.
In order to achieve high levels of productivity for employees, it is crucial to create a healthy working environment. Ted Kitterman shares the role that leadership plays in the wellness of employees
When applying for a job, it's important to have the right resume credentials. However, sometimes one quality stands out above the rest. Amira Lewally explains what it is in this episode of "Business Review."
As an entrepreneur, Soren Kaplan gives steps on how to scale a business in order to achieve success.
During this episode of "Business Review," Marlene Neill explains how crucible experiences can transform leaders.
There are many things that the brain allows us to accomplish, from achieving our dreams to reaching our goals. To unlock the dream-making potential, Tom Corely explains the importance of setting goals.
As organizations control phishing attacks on their systems, Dan Pienta explains the delicate balance between organization security and employee trust in this episode of "Business Review."
Workplace design trends have been slowly changing. Robert Mankin, who has led workplace projects for companies such as Amazon, Samsung, and Warner Bros, shares how to entice workers by creating an appealing office environment.
Yulia Sullivan talks about the rise of artificial intelligence in our day-to-day world and how trust will play a big role in making it happen.
With her fresh perspective on the future as a young professional, Alex Lyzwa gives college graduates a fresh perspective on their future.
People regard entrepreneurs as fearless individuals who are inspirational. Researchers have shed light on what entrepreneurs really think. Gabriela Cacciootti shares her research findings.
Assistant professor Kaylee Hackney, Assistant Professor of Management, discovered several factors that influence veterans' successful transition into civilian life.
Scott Mautz, CEO of Profound Performance, shares six elements that contribute to better business judgment to help companies succeed
Every day we make choices from the mundane to the complex. Ashley Otto, Assistant Professor of Marketing, explains why some people prefer closure over making decisions
Surveys have indicated that the newest generation of workers, Generation Z, is stepping into new roles and learning new skills. Ashley Stahl, author of the book U-Turn and host of the U-Turn podcast, gives insight into this phenomenon of side hustles.
In this episode of Business Review, Dan Pienta talks about what you need to know about Cybercriminals and the phishing attacks conducted on lower-level employees in order to reach the actual target.
Kimberly Lewis, Co-founder of Natural Hair Care Line Curlmix, shares how she used grit and determination to achieve success as an entrepreneur.
Scott Mautz, CEO of Profound Performance, explains how saying "yes" to requests has become like a badge of honor but could lead to over-commitment. He explains how to decide if tackling a new task is worthwhile.
The process of innovation involves discovery. Innovator Chuck Swoboda suggests being flexible and accepting the messy process to generate new ideas.
Can companies profit more from a four-day work week? Editor of Inc. magazine Jeff Haden shares research that benefits both employees and organizations.
Author and speaker, Tom Corley, talks about how to get back on your feet after losing a job.
When difficult times disrupt the workplace, Nona Phinn shares how untapped resources can help.
Do workers understand how, when, or why companies collect data about them? As a professor of information systems, Dorothy Leidner stresses the importance of respect and dignity when collecting data at work.
David Scheaf describes the factors that affect an organization's decision to adopt or reject a new idea.
In this interview, Soren Kaplan shares what a disruptor is and what it takes to become one.
Ted Kitterman discusses the future of remote work and how employees view tradeoffs when it comes to working remotely.
Dorothy Leidner explains why data collection and digitalization are not without their drawbacks.
During a cancer diagnosis at age 24, Josie discovered how to focus not on fear of dying, but on how she will live. This is a lesson she now uses to coach leaders.
Scott Mautz, CEO of Profound Performance, explains how saying "yes" to requests has become like a badge of honor but could lead to over-commitment. He explains how to decide if tackling a new task is worthwhile.
The process of innovation involves discovery. Innovator Chuck Swoboda suggests being flexible and accepting the messy process to generate new ideas.
Can companies profit more from a four-day work week? Editor of Inc. magazine Jeff Haden shares research that benefits both employees and organizations.
Author and speaker, Tom Corley, talks about how to get back on your feet after losing a job.
When business leaders are faced with two difficult outcomes, Chris Meyer shares how it all comes down to one basic character trait.
Most meetings are a waste of time. Scott Mautz discusses how five powerful words can change a meeting from unproductive to a success for all involved.
An interesting study of women in the military showed how their perspective helps teams work smarter and faster.
Van Gray shares how companies, large and small, should continually evaluate their company in order to grow.
Doctor Tyra Lindsey-Warren, Clinical Assistant Professor of Marketing, gives insight into the best way to market to the new generations of consumers.
Changes in life are a guarantee. Jenny Blake, Author, and host of the ‘Pivot Podcast,’ shares how to know when and how to pivot when circumstances are not within our control.
What is your Information Technology Identity? Stacy Petter, Professor of Information Systems and Business Analytics, encourages employers to discover their employee’s I.T. identity to maximize creativity and production in the workplace.
Meredith David, Associate Professor of Marketing, shares when fear-based marketing can be an effective messing tool.
Workplace discrimination makes for a stressful environment. Kaylee Hackney, Assistant Professor of Management, studied pregnancy workplace discrimination and discovered how workplace stress can affect the mother.
Sales professionals today need to bring a fresh set of skills to the marketplace. Doctor Andrea Dixon, Marketing Professor and Executive Director of the Center for Professional Selling, shares what Employers are looking for when hiring sales professionals, and how their roles have changed.
Business Psychologist, Sharon Melnick, talks about how to focus and take control when we feel stress.
What is the best way for entrepreneurs to get their idea or product noticed? Angel investor Martin Zwilling gives tips on how to catch the eye of an investor.
Companies take risk with clients they trust. Robert Solomon shares the best form of communication to build trust.
Jason Aimone and his colleagues made a surprising discovery when researching juror donation cards in Texas courtrooms.
Chris Meyer talks about negotiators whose purpose is only strategic and not to make a deal.
Ashley Otto gives insight to decision making and the best way to help those who sidestep the process.
Stephanie Lee shares how leadership within groups is ever-changing and what factors are involved in emerging as a leader.
In economic downturns, marketing budgets are one of the first to be re-evaluated. Nona Phinn tells us why that is a major mistake.
Interns are not just a means to getting work accomplished. Tom Walker tells us how important they can be to the future of the company.
Matt Quade shares how employees make moral decision in the workplace and what happens when amoral decisions are being made from the top.
A successful business owner, Matt O’Hayer, decides to start a company based with a deeper purpose.
A serial start-up company entrepreneur, Mariam Naficy, found that just because one company is an overnight success doesn’t mean it will happen to the next startup. She tells us what she discovered in the process.
Randy Garutti, CEO of Shake Shack, brings to our attention a new generation of consumers who embrace “Conscious Capitalism.”
In this episode of Business Review, Christ Westfall shares how maintaining your emotional intelligence is key to self-leadership.
Diana Trout, co-founder of KOMBUCHA, tells us what she doe when she has a tough decision and there is not a consensus of solutions.
Lighting Revolutionary Chuck Swoboda helps us understand what to look for if you want a team of innovators.
There's one question you should be asking yourself each day. In this episode of Business Review, Tom Corley, speaker and author of Rich Habits, explains what this question is and how it drives success.
This episode of Business Review discusses how supervisors can put undue stress on employees by not being flexible when it comes to work ethics, making turnover more likely.
The relationship between customer satisfaction and firm performance has been studied for many decades. In this episode of the Business Review, Dr. Ashley Otto, Assistant Professor of Marketing, discusses her meta-analysis of this data, and her findings may surprise you.
Companies are desiring employee engagement and precaution-taking regarding information security. In this episode of the Business Review, Dr. A.J. Burns, Assistant Professor of Information Systems, discusses the adaptive role of emotions and what companies can do to boost engagement.
Women face many factors in regard to advancement and persistence in an Information Technology career. Dr. Cindy Riemenschneider, professor at Baylor University, discusses her research about shattering the glass ceiling in this episode of the Business Review.
Working remotely isn't all sunshine and rainbows. Many people find it difficult to remain positive and productive. In this episode of the Business Review, April Miller, Owner of AE Miller Management, shares her experience and tips after many years working remotely
Expectations and feelings of isolation are just a few challenges employers face when supporting remote workers. In this episode of the Business Review, Dr. Sara Perry, assistant professor of management at Baylor University, offers her research-based ideas on how employers can best help their employees.
"You should write that book," is a phrase commonly heard. But how does one start? What resources are out there? In this episode of the Business Review, Kristen Ethridge, author, and director of public relations, delves into self-publishing and writing resources.
We face unprecedented times. How can businesses survive and thrive? In this episode of the Business Review, Melissa Haran, Owner of Pure Barre Pearland, shares her creativity and positivity amidst the chaos.
We've all been there. Stuck in a meeting that would have been better served by an email or receiving an email that should have been a face to face interaction. In this episode of the Business Review, David Dye, President of Let's Grow Leaders, shares how to identify which communication tool is best for effective leadership.
Telling your story is an important part of the pitch. In this episode of the Business Review, CEO of Startup Professionals, Martin Zwilling, discusses strategies entrepreneurs can use to keep potential investors and customers engaged.
Focusing on bottom-line profits only can lead to negative employee can have an adverse effect on employee.
Science shows gratitude can reduce conflict, and eliminate challenges, by looking in the direction of what it is that you have, versus what it is that you don’t.
Risky Business! this episode of the Business Review, Dr. Matthew Wood, Associate Professor of Entrepreneurship explains the factors that lead an entrepreneur to pivot or stay the course.
Historically, marketers have devalued ethnic programming. In this episode of the Business Review, Dr. Tyhra Lindsey-Warren, clinical assistant professor of marketing, discusses how marketers can value audiences of color
Firms hiring former employees as auditors has been a common yet concerning practice. In this episode of the Business Review, Assistant Professor of accounting, Dr. Owen Brown, shares a different perspective.
Work can affect your home life. Dr. Dawn Carlson, professor of management shares in this episode of the Business Review just how much crossover happens between work and home.
In this episode of the Business Review, Information Systems professor Stacie Petter explains how skills honed through playing online games can translate into the corporate world.
Architect and workplace strategy expert Leigh Stringer gives businesses advice on how to create a healthy work environment that fosters creativity and productivity in this episode of the Business Review.
It’s all about relationships, says restauranteur Abraham Nardali. In this episode of the Business Review, he explains how genuinely caring about customers leads to greater success.
In this episode of the Business Review, happiness expert Amy Blankson explains why having something in common with others makes solid friendships, even if you’ve never met.
In this episode of the Business Review, Facebook Co-founder Dustin Moskovitz explains how better time management can help employees focus on what’s important.
Award-winning chef Craig Hartman shares in this episode of the Business Review a lesson he learned the hard way — you can’t do it all yourself.
Working from home may sound like a dream job, but in this episode of “The Business Review” marketing expert and researcher Dr. Sara Perry explains why remote work isn’t for everyone.
In this episode of “The Business Review,” Paul Axtell reveals the most important factor in being an effective manager: it’s all about the relationships.
In this episode of “The Business Review," former chief scientist at NASA Dr. Ellen Stofan says that with a big dream and the right flight plan, anyone can reach for the stars.
Dr. Ed Freeman of the Institute for Business in Society says capitalism isn’t what it used to be. In this episode of “The Business Review,” Freeman says that with a new focus on stakeholders, not just shareholders, it’s time to rewrite the story.
In this episode of the Business Review, career strategist Kerry Hannon reveals why an aging workforce can be a boon to businesses — and how companies can tap into that wealth of knowledge and experience.
Psychologist and business expert Dr. Daniel Goleman reveals what makes a great leader in this episode of the Business Review.
Sometimes the best way to be a team player is to just say “no.” Business expert Dr. Rob Cross explains why in this episode of the Business Review.
In this episode of the Business Review, Marketing Professor Dr. Lora Tu explains the power of nine-ending pricing and how that affects a buyer’s perception.
“The most inspiration woman in the world,” Lolly Daskal, gives a pep talk on the characteristics of a great leader in this episode of the Business Review.
In this episode of the Business Review, former GE Lead Innovator Beth Comstock explains how to use the power of imagination to plan for future growth and business expansion
In this episode of the Business Review, teen CEO Mikaela Ulmer explains how to come up with a business idea — and how to have an impact.
Hiring and training new employees can be expensive! In this episode of the Business Review, executive headhunter David Perry shares the best way to keep employees happy.
Branding is everything. In this episode of the Business Review, New York ad agency chief Kristi Faulkner explains why businesses need to focus on their brand message from top to bottom.
In this episode of the Business Review, American Greetings CMO Alex Ho explains the strategy of marketing to millennials.
Relationships can be the make-or-break factor in business. In this episode of the Business Review, client service expert Robert Solomon shares the secrets behind providing great client service and increasing your chances of success.
If you want to have great relationships with customers and coworkers, connection is key. In this episode of the Business Review, psychologist Daniel Goleman reveals the three critical steps to building powerful relationships.
It’s all about the base, according to Instant Pot founder Robert Wang. In this episode of the Business Review, we find out what makes a customer’s personal experience such a powerful advertising tool.
Equality can yield huge dividends. In this episode of the Business Review Wall Street guru Sallie Krawcheck explains why empowering women is the key to being more competitive in business.
Some of the greatest adventures can be found in the most unexpected places. In this episode of the Business Review, the CEO of restaurant chain Shake Shack, Randy Garutti shares his recipe for success.
The information Age has connected people like never before. In this episode of the Business Review, networking expert Kelly Hoey shows how we can use our social connections to create more meaningful relationships – and in the process find greater opportunities for success.
Is it possible to make a living and follow our passions at the same time? In this episode of the Business Review, Christine McAlister explains how to be a successful entrepreneur by doing what we love.
Modern technology has changed the way we live – but there can be a downside. In this episode of the Business Review, Amy Blankson shows us how to not just survive but thrive, in the digital age.
For one business, sustainability is about more than land. It's about creating dignified employment opportunities too.
For one business, sustainability is about more than land. It’s about creating dignified employment opportunities too.
What causes an otherwise ethical person to make unethical choices? Business executive Chuck Gallagher draws upon his own transformational experience for answers.
Senior Staff Author of Lynda.com at LinkedIn, John McWade talks about how the best designs are difficult to forget, if they tap into the viewer's imagination.
Dr. Greg Leman says making revolutionary ideas bite-sized is critical for them to become a reality.
Social media expert, Nicolle Soto says social media has become the most important way for consumers to solicit and receive customer service from a brand. The response can either make or break a business.
When the public starts spending less money going out to eat, it often is a warning sign for the overall economy. Learn how small businesses can prosper, despite economic storms.
Most businesses understand the importance of creating engaging marketing videos. Discover the secret to creating brand videos that are shared five times more than any other.
New research shows taking short breaks during the workday boosts energy, productivity and job satisfaction.
Sleek, high tech and affordable micro housing in downtown metro areas is poised to disrupt the urban housing market, which hasn't changed in over 150 years. Guest: Jeff Wilson, CEO of KASITA
Asking "why" can uncover new industries right under your nose, and be the key to innovation and success. Guest: Abianne Falla, Co-Founder of Cat Spring Yaupon
From the warehouse to the C-suite, Boxed Wholesale CEO Chieh Huang sees all employees as valuable anddeserving of respect, which builds trust. This outlook has a positive impact on customer service too. At startup Boxed, investing heavily in the company's employees has lead to ingenious benefits that are outside the box.
When consumers recognize their responsibility to use their purchasing power in the global market to act against forced labor, the loss of consumer demand for those products will affect change for social good.
The psychology behind people's reactions to crowded shopping centers. Why do some shoppers get excited and others not so much?
Diana Mao, president of Nomi Network, is part of an elite group of Presidential Leadership Scholars. Established and taught by U.S. presidents Clinton and Bush, the program is designed to develop the skills of leaders from varied background. The scholars’ common thread is a commitment to helping solve society’s greatest challenges.
Wall Street Journal investment management expert Bill Reichenstein says, somewhere around the age of 50, it gets more difficult for Americans to find full-time employment. It often comes down to being overqualified.
Benjamin Franklin helped define the American spirit through his wit and wisdom, but all too often he is misquoted.
You don’t have to sacrifice performance by bringing your values into your portfolio. Social impact bonds are being offered in the marketplace, often referred to as “pay for success” securities
Fashion pioneer Kenneth Cole is breaking new ground with the "Look Good, For Good" campaign.
Learn what separates an A-team from a B-team, and the type of prime players investors are looking for when it comes to start-ups with high potential.
Is it better to focus on eating healthy foods or to avoid them altogether? The answer may surprise you.
It was an early fascination with the Enron scandal that sparked research on how likely someone will blow the whistle on someone else's wrongdoing.
From fairytales to animals to gangsters, the quirky and creative terminology of finance.
Serial entrepreneur Kevin Rustagi reveals the difference perseverance and passion play in achieving long-term goals.
Shawn Achor researches how people can rewire their brain to be happier. He says there are two things that accelerate the brain toward growth, the perception of progress and the seeing the finish line as being close.
Getting off to a fast start in any company begins with making sure new hires are the “right fit” for the organization.
The three key members business leaders need on their team to help propel the business to where they want to go.
How to redeem brainstorming sessions from a waste of time into collaborative engagement where great strategies or concepts can be discovered.
When teaching business ethics, developing critical thinking skills by considering real life examples helps when facing difficult ethical issues.
Researchers dubbed this project "The Waiter Spit in my Soup!" You might be surprised that over 50 percent of customer service employees are responsible for some sort of deviant behavior toward customers.
We commonly believe certain myths about innovation -- that innovation is produced by a lone genius, or that it's the product of serendipity. The words 'organized' and 'innovation' are rarely heard together, but an organized approach to innovation is exactly what America needs today.
Marketing initiatives that embrace the principles of co-creation with the audience are a strategic priority.
Online consumer-centric business principles are revolutionizing the way traditional farming is done.
While we are witnessing the increased wealth in China and up-and-coming India, post-Apartheid Africa is where business opportunity is among the hottest in the world. Africa, the second largest continent in the world is emerging as the hottest frontier for investing. The prospect for putting money to work there is brighter than ever.
When it comes to belief in heaven and hell, there’s an interesting connection between faith and a person’s approach to work.
Sometimes all it takes is a little nudge to get customers to buy an item, even if it's not on sale.
The way statistical information is presented, by percentages or by graphs, makes a huge difference.
The roots of Benjamin Franklin's political and interpersonal skills may be found in his success in running a small business he started in his 20s.
Thomas Edison is seen most often as an inventor, but he was really America's first great innovator.
Former Chairman of the Board at Deloitte LLP, Sharon Allen says taking time off to be with one's family is not only good for the employee, but for the employer too.
Finding patterns, then targeting customers with specificity can increase a loyal longevity of clientele.
By allowing worker’s personal lives into the workplace, businesses are seeing an uptick in added value.
A movement among academic researchers is rapidly growing. Experts are exchanging information to help solve social concerns worldwide. By identifying ways to do better research, they are developing applicable theories that can improve global welfare, touching on issues like obesity, poverty, sustainability, and materialism.
According to research, effects of abusive supervision reach far beyond the workplace. Assistant professor of management Meredith Ferguson calls it "the spillover effect."
Whether due to employee error or theft, missing inventory (known as "shrinkage") costs U.S. retailers $70 billion annually. Dr. Emily Hunter says older workers have value to organizations because they help prevent shrinkage.
Energy economist, Gürcan Gülen says the implications of energy poverty are life threatening. The worst scenarios are found in parts of Africa, South Asia and India, where it causes increased illiteracy and decreased life expectancy.
Marketing professor Bill Weeks identifies what drives work performance, as well as commitment to an organization.
Research attempting to quantify the climate for immigrants in American states, resulting in a ranking based on restrictive and/or welcoming state legislation.
When you start Social Security is an important consideration. This is going to be income you can't outlive for the rest of your life. When should you begin benefits to get the most benefits for you and your family?
Mitch Neubert looked at the behavior of entrepreneurs and found they often tap an unseen source for stress relief.
Van Gray has found a unique way to teach basic business lessons to entrepreneurs in developing countries. By using a simple bottle of Coke, he sparks conversation about modeling the global giant's mission statement to encourage a plan and the actions needed to make it work.
Van Gray has developed what he calls an anti-poverty program. By using a bottle of Coca-Cola, he demonstrates what the power of business could do to transform people's lives, especially those in poverty. He teaches the fundamental principles of business to budding entrepreneurs in developing countries - some as young as 15 years old.
Blaine McCormick travels, teaching basic business lessons to entrepreneurs in developing countries using a simple ubiquitous item - a bottle of Coca-Cola. In this episode, McCormick focuses on the classic four Ps of marketing, which have been around since the 60s.
Blaine McCormick discusses communicating business lessons to entrepreneurs in developing countries using a unique, yet universal, object - a bottle of Coca-Cola. He's developed 12 basic business lessons around the iconic container.
James Roberts researches self-control and how our love of material possessions and money has an impact on our happiness. Research shows that compulsive buying has increased by at least 10 percent in just the last few years.
As childhood obesity numbers continue to rise in the U.S., new research suggests the proximity of schools to fast food locations may be a factor. Assistant professor of Marketing, Brennan Davis, found that teenagers eat more junk food when chain restaurants are mere blocks away from campus. He suggests ways communities can take action.
A closer look at how new moms balance pressures at work and home, more specifically, how certain factors and processes affected whether they stayed at their jobs.
When it comes to successfully predicting fan attendance at major league ballparks, marketing professor Kirk Wakefield has analyzed America's national pastime for more than 20 years. Sure, winning games is important, but it's not the zenith.
International economics specialist, Joe Barnes says the often-unpredictable business of energy has never been as uncertain as it is today. Barnes says the key concern of the U.S. isn't necessarily the origin of oil, but its price.
American executives are spending a lot of time in ineffective meetings. Here are some tips to achieve effective collaboration and high-quality decision making by adjusting how teams handle meetings.
Make strategic planning more relevant and successful. Don't focus on the planning document. It's about the team and creating a culture of excitement that produces innovation and drives a company toward high performance
Investing in women -- especially those who are in developing countries -- leads to larger economic returns, says one former U.S. Ambassador. It leads to better communities, better families, a better country, and a better economy.
Key advice about career moments. Some career moments are quite significant. Gain insight by putting those moments in proper perspective, recognizing how each has shaped who we are.
Companies are taking a more proactive approach to encourage healthy lifestyles for their employees. Some of these companies use individualized marketing techniques to promote health.
Assistant professor of management and entrepreneurship, Steve Bradley, studies the success and failure of start-ups. While conventional wisdom says the more money the better, surprisingly, Bradley's research shows that sometimes having too many resources can be a bad thing.
In today's multicultural marketplace, brands are using subtle cues and visual diversity to facilitate messaging where groups aren't well defined.
Narcissistic tendencies impair ethical judgment in the workplace, even if a person is religious.
Anything that produces pleasure in our brain can become addictive, including your smart phone.
Humble managers create a work environment that fosters staff loyalty and better customer service.
Today's multicultural marketplace is complex and tricky to navigate. Companies that operate openly with proficiency in inter-cultural messaging fare far better than most.
In America’s increasingly fragmented health care delivery system, one solution may be what’s called a “patient-centered medical home.”
When time spent texting or on Facebook gets in the way of activities or relationships, it's a sure sign consumption has gotten out of control.
Learn the signposts of successful entrepreneurs to see opportunities when others don't.
Generation Y has high expectations of their employer. While it may stretch companies out of their comfort zones to facilitate a work environment that will attract Millennials, if they don't adjust, they'll miss out on the next generation of new talent.
Information security expert Bryan Palma poses sober questions about ethical boundaries in the cyber world. Who is responsible for protecting your privacy online? Palma says it's up to you.
University professor Ann Mirabito says one way to improve the health care delivery system in the U.S. is through retail health clinics. These convenient care clinics offer a narrow range of services. Appointments aren't necessary and the prices are posted, so there are never any surprises.
According to economics professor Van Pham, research on changes in the U.S. retail industry shows a dual phenomenon is occurring. Retail chains are "supersizing ."
Often shoppers end up with more than they planned on buying at the grocery store. When it comes to how much they end up with at the check out, it all has to do with the store's layout.
To find out how to pair a particular brand with an athletic team successfully, ask what passionate fans think about the product.
Companies are worried about customer satisfaction with the product they've purchased, but what about the process? Are customers satisfied with the process? If a company can understand the differences in buyers and how they like to buy that company can sell the way they want to buy.
Why do some employees stretch the truth, using intentional deceptions which may even be harmful, to give them an advantage in the workplace?
An explanation of omni-channel retailing - a more integrative marketing strategy companies are seeking out to capture consumers' business, resulting in a more seamless experience from the customer's perspective.
Time is important to our happiness. When we perceive that we don't have enough time that increases our stress, our tension level and our dissatisfaction with life. For children, this can often result in kids becoming more materialistic.
Researchers say the increase in methamphetamine production in the U.S. is linked to an increase in child foster care, but the damaging effects don't end there.
When it comes to advance preparations for retirement, there are three simple rules to follow.
Researchers look at how the imbalance of work and family can cause employees to be deviant at work... breaking the rules in the workplace.
According to new research, workplace incivility can stretch far beyond company walls. Assistant professor of management Meredith Ferguson says the cumulative effect of workplace stress can become viral.
Director of the Cornell Food and Brand Lab, Brian Wansink, is known as the "Sherlock Holmes of food." Investigating patterns in food psychology, he found clues to eat healthfully without even noticing.
When it comes to leading, One Minute Manager author, Dr. Ken Blanchard, says there's no "one best way" to do it. In this edition of the Business Review, Dr. Blanchard discusses how you can become a better manager with situational leadership.
According to World Energy Outlook, one fifth of the world's population still has no access to electricity. In this edition of the Business Review, we learn how creative energy solutions for generating electricity can benefit people by bringing hope, creating greater quality of life and improving education.
What causes an otherwise ethical person to make unethical choices? Business executive Chuck Gallagher draws upon his own transformational experience for answers.
A shift toward workplace wellness is underway across the U.S. Studies show businesses that incorporate comprehensive wellness programs can improve the health of their employees and save their company money at the same time.
Over the next five years companies will see a substantial exodus of baby boomers from their workforce. Successful internships play an increasingly vital part in recruitment. The more "real life" the work is, the better, says Dr. Andrea Dixon.
New York Times best-selling author, Dr. Ken Blanchard, says great leaders inspire others to do what they do best. In this edition of the Business Review, Dr. Blanchard details how a change in thought patterns can help you become a highly effective leader and run a great team.