Project 24 Podcast | Income School: Recent Episodes
Jim Harmer: Entrepreneur, Blog Writer, Podcaster
In this episode of the Project 24 Blogging Podcast, Nathan and Ricky respond to some of your questions, covering topics like niching down vs building a site on a broad topic, creating more connection through forums and groups, and restructuring your website after discovering what is and isn’t working. Main Topic: Niche Sizing, Connection, and […]
In the last installment of the Project 24 Blogging Timeline mini-series, Ricky & Nathan share how to start planning the future of your blog. They discuss evaluating your involvement and options to incorporate based on your future goals. Main Topic: Blogging Timeline – Months 19-24 00:00
Nathan and Ricky dive back into the mini-series discussing the Project 24 Blogging Timeline. They share content and monetization insights you can use during the 13-18 month timeframe on your blog. Main Topic: Blogging Timeline – Months 13-18 00:00
Nathan and Ricky continue with the mini-series discussing the Project 24 Blogging Timeline. They share key actions you should plan to take during the 7-12 month timeframe on your blog. Main Topic: Blogging Timeline – Months 7-12 00:00
Nathan and Julia kick off a mini-series discussing the Project 24 Blogging Timeline. They review what to expect in each month, common pitfalls, and where to focus your attention. Main Topic: Blogging Timeline – The 1st 6 Months 00:00
Nathan & Ricky discuss variations of some frequently asked questions around transferring followers across platforms, language barriers, post titles, and finding your audience. Main Topic: FAQs 00:00
Ricky and Nathan respond to a member question about growth and outsourcing. They discuss evaluating your goals, strategic planning, and identifying your roadblocks. Main Topic: Planning Your Growth 00:29 P24 Question: Outsourcing (see this thread)05:13 What is Your Goal? 07:20 Strategic Planning & Leadership 15:26 Freedom 18:41 Identifying Your Roadblocks
We love a good case study. Nathan & Ricky talk through a Community proposed AI case study and why, or why not, we would consider running a similar study. They also give an update on our two current studies: Project Charity & Project DoubleTime. Main Topic: Case Studies 00:00
How many articles does it take to rank? Will the new Google search & AI destroy the snippet and ranking factors for bloggers? How do you plan for brand growth in the future? Join Ricky & Nathan to find out. Main Topic: Content, AI, & Google 01:20 Content vs AI (see this thread)14:10 Opportunity in […]
In Episode 208 Nathan and Ricky discuss the recently announced Google Search Engine, investing in your blog, and breaking down your categories and clusters.
00:35 Member Success Shout Out ::See Community Post::
01:48 Project DoubleTime
03:46 Google’s New Search Engine
09:29 P24 Question: Investing in Blogging
17:00 P24 Question: Umbrella Breakdown
Anna, Ricky, & Nathan discuss how to get in the flow and increase productivity. They share tips and strategies for motivating yourself and personalizing your workflow.
Main Topic: Workflow
00:00
Expertise is one of the big “E”s in Google EEAT. Ricky, Anna, & Nathan talk about capitalizing on your expertise or incorporating experts in your blog to gain more site authority.
Main Topic: Experts00:00
Need article ideas? Research data? EEAT? Affiliate opportunities? Your answer could be a simple solution. Ricky, Nathan, & Anna discuss how different types of outreach and collaboration can give your business a huge boost.
Main Topic: Outreach & Collaboration01:33 Subscribing in Your Niche
09:56 Social Groups & Forums
18:26 News Alerts
19:17 P24 Question: Attending Events & Networking
25:21 Reframing Competition
27:58 P24 Question: AI & Writing
In this episode we look back and discuss what we’ve learned and what we regret from the epic Garage Sale where we sold our entire portfolio of sites off at once. Did we make the right choice?
Main Topic: Flashback – Garage Sale Review
00:00
The Flashback Miniseries continues. This time we are jumping back to the infamous Garage Sale of 2020 (details in this YT ). Listen in on segments of Episode 65 where Jim & Nathan discuss buying sites in preparation for next week’s podcast review.
Main Topic: Flashback – Garage Sale Revisit00:00
In the third installment of the Camper Report Mini Series we discuss some tactics we used then and what we know now.
Main Topic: Camper Report Mini Series – What We Know Now01:30 Recommended Products Page (Season 1 Episode 5)
07:18 De-commoditization (Season 1 Episode 7)
09:04 Seasonality (Season 1 Episode 6)
16:15 Hiring Writers
As a continuation of our mini-series, Anna, Nathan, and Ricky discuss what’s changed since Camper Report and the start of Income School.
Main Topic: Mini Series 2 – Industry Changes00:00
It’s Episode 200! As part of a special mini-series, we’re taking a look back at the beginning to our very first podcast episodes in 2018. Episode 200 contains flashback segments of Season 1 Episode 1 & Season 1 Episode 8 where Jim & Ricky take Camper Report to the next level. Next week, we’ll discuss what we’ve learned since Camper Report, what has changed, and what is still the same.
Main Topic: Flashback Mini Series 100:00
Some big “behind the scenes” changes are happening at Income School. Anna, Ricky, & Nathan discuss how these changes are effecting our workflow and projects. They also answer questions on topical authority & local SEO.
Main Topic: Workflow Changes00:26 We’re Moving!
07:04 Effect on Projects
10:04 Standardizing & Scaling
17:48 P24 Question: Authority Indicators
25:13 P24 Question: Local Leads
What so many shake-ups in the Blogging industry within the last 6 months, many members are wondering about blogging as a path forward. Nathan & Ricky discuss the state of blogging, things that are changing, and how we can adapt.
Main Topic: The State of Blogging Today00:00
It’s the end of an era as we know it. Ricky, Nathan, and Anna talk about why that may actually be a good thing in the evolution of blogging. They also discuss great questions around affiliates, brand partnerships, and local blog branding.
Main Topic: The End of Blogging02:00 Is This the End?
04:25 Search Query Topics
06:30 Evolution in Blogging
10:19 Topic Immersion
11:15 Early Adopter Shortcuts
14:29 De-commoditization & Human Interaction
26:25 P24 Question: Affiliates & Brand Partnerships
33:03 P24 Question: Local Blog Growth & Branding
Anna & Nathan discuss the many projects in the works at the start of the year. They also answer member questions about bounce rate, search queries, and personas.
00:58 Income School Updates
01:17 Project Charity Branding
06:54 Income School Insiders
08:51 P24 Question: Existing Pages & Bounce Rate
12:46 P24 Question: Search Queries $ Titles
17:36 P24 Question: Personas
In addition to Project Charity, we have a second test project going this year in an undisclosed niche. Ricky discusses Project DoubleTime (or whatever we end up calling it!) and his plans to build a website to reach Full-Time Income in just 12 months.
Main Topic: Project DoubleTime00:32 Project DoubleTime
05:30 The Strategy
09:47 Video & Blogging
13:05 Video Ads
17:54 Timeline
20:31 P24 Question: Supplementing with a Seasonal Channel
27:39 P24 Question: Linking to a Competing Website
Anna chats with a special guest, Travis White, about using Project 24 techniques and online marketing for brick & mortar businesses.
Main Topic: Online Marketing for Physical Businesses01:14 Special Guest, Travis White
02:49 Blogging for Business
09:04 Social Media
14:07 Growth & Freedom
16:43 Short Form Content
20:17 P24 Question: Rental Niche
24:24 P24 Question: Traffic from YT & FB groups
The niche for Project Charity has been revealed! (See the full reveal video here: https://www.youtube.com/watch?v=vjhGfQDGVFc) Anna, Nathan, & Ricky talk through next steps for the new site. They also discuss EEAT, AI images, and expired domains.
Click here to see the original AI images post discussed in the podcast.
Main Topic: Project Charity Niche Reveal00:45 Niche Revealed
03:50 Niche Immersion
08:26 Brand Plan & Categories
12:50 The Timeline
15:56 E-EAT
21:39 P24 Question: AI Images
28:43 P24 Question: Expired Domains
The final decision of our new site will soon be chosen. We talk through some of the comments and feedback we received on the two leading niches: off roading and baking. We also answer questions regarding keyword research for international markets and opinion content.
Main Topic: Project Charity Niche Update00:23 New Project Update
02:00 Off Roading Niche vs Baking
09:37 Experience
12:27 The Why
15:23 P24 Question: Trends & Keyword Research
18:32 P24 Question: Opinion Content
We’re continuing to narrow down the niche for our newest site. Ricky & Anna talk through some of the factors that determined the latest round of cuts before final selection. The also discuss assessing your traffic and taking a content break in the early stages of blogging.
Main Topic: Niche Selection01:37 New Website Update
07:27 Personal Interest
14:48 Narrowing It Down
17:23 P24 Question: Normal Traffic Variations
24:20 P24 Question: Taking a Content Break in Early Stages
We’re starting a cool new project and need your help! Ricky, Anna, and Nathan discuss the details on how P24 members can get involved. They also answer questions regarding setting up a site for e-commerce & multi-query Battleshipping.
Main Topic: Our Newest Site Plans00:25 New Income School Project
08:08 Niche Ideas
11:08 Competition vs Idea Theft
14:41 P24 Question: E-Commerce Shopify Setup
18:03 P24 Question: Multi-Query Battleship Audit
In our continued Cook for Folks discussion, Nathan and Anna address some of the content and writing issues that contributed to the site fall short. They discuss a process for content auditing and planning next steps to move forward. Main Topic: Cook for Folks Content 01:08 Cook for Folks 08:22 Battleshipping Underperforming Articles 10:03 Content […]
Ricky & Anna dig in to the Cook for Folks site and what has and has not worked out with this case study. They also answer questions about a borderline YMYL niche & potential Google Update effects. Main Topic: Lessons from Cook For Folks 00:00
Feeling down? Staying motivated in uncertain times can be tough. Ricky & Anna talk through pushing through and finding motivation outside of monetary value. 00:00
We’re moving on up in Episode 186! Anna, Ricky, & Nathan share some of the projects we’ve been working on, including some potential future updates. They also discuss tactics for taking your monetization to the next level and writing content that isn’t strictly search-based. Main Topic: Updates, Monetization, & Content 00:00
Nathan & Anna discuss effective product reviews and share tips for taking your reviews to the next level. They also answer member questions around building a portfolio & using recipes as lead magnets. Main Topic: Product Reviews 00:00
Growth means change. We’re discussing how to delegate and handle tasks as you scale your business. We also answer questions regarding search analysis, website categories, and authority sites. Main Topic: Scaling & Delegating 00:00
Anna & Nathan discuss how to determine when you are ready to approach sponsors, gift guides, and best practices for interlinking multiple affiliates. Anna also interviews Project 24 member James regarding this community post: $0 to $6000 per month in 24 months. Thanks Ricky! 00:00
Nathan & Anna share some projects the Income School team has on their plate. They discuss plans for some of the sites in our portfolios and strategies that you can implement as you site grows. Main Topic: Strategies for Growth 00:00
Anna, Ricky, & Julia answer your questions about outsourcing from hiring writers to looking for help from industry professionals. They also share tips for YMYL niches, including handling legal disclaimers. 0:00
Feeling the burn vs burning out? Ricky and Anna discuss questions around how to manage time and recognizing when it is ok to take a break. They also answer questions around releasing video info products and ranking for recipes. 00:31 P24 Question: Recipes SEO 06:42 P24 Question: Video Tutorial Sales 13:19 P24 Question: Motivation 20:47 […]
Is doing original research delaying your publishing timeline? Ricky & Anna discuss ways to get the most out of your research time to optimize your content options. They also discuss strategies for the weight loss niche, the pitfalls of targeting keywords (and when using them in titles makes sense), and organizing content silos for interlinking. […]
It’s the day after the big day! We’re taking a breather after the exciting release of the Blogging System. Ricky, Nathan, & Anna discuss some new Blogging System updates, topic clustering, and review a website that has lost traffic over the last year. 00:42 P24 Question: Toilet Niche 02:46 P24 Question: Dropping Traffic 11:51 P24 […]
Are Response Posts still useful? Nate and Anna discuss this question as well as other questions regarding redirecting articles, hiring writers, and pausing an early site. 00:14 Blogging System Update 01:00 P24 Question: Pausing Work on an Early Site 03:45 P24 Question: Hiring a Writer 06:10 P24 Question: Re-Directing Articles 10:54 P24 Question: Are Response […]
Anna, Nathan, and Ricky answer member questions around linking out, low search volume, and translating sites. They also discuss monetization tips if you find you are attracting a different audience than originally targeted. 00:36 P24 Question: Link Building & Linking Out 03:59 P24 Question: Identifying Low Search Volume 10:49 P24 Question: Translating Sites 15:03 P24 […]