Thriving Practice with Tracy Cherpeski: Recent Episodes
Tracy Cherpeski
Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time.
Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe.
Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership.
Subscribe now and then go to ThrivingPracticeCommunity.com to learn more about our modern Community of Practice for ambitious practice leaders who want to do things differently.
What if the thing blocking your practice growth isn't ambition or intelligence, but infrastructure? In this episode, Tracy Cherpeski shares what she learned at the American Association of Medical Society Executives conference—a crystallized insight about why sustainable growth depends entirely on the deliberate, measurable foundation you build before (and while) you scale. Hear how to identify your practice's specific bottlenecks, why readiness isn't a destination but a choice, and how to think strategically about systems, delegation, and tools (like AI) so they actually serve your practice instead of creating more chaos. For practice owners wrestling with how to grow without burning out, this episode offers both the philosophy and the practical framework to build differently.
Join us August 18, 2026 (or request the replay): AI, Automations & The Smart Practice: A Private Roundtable
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How much of your team's day disappears into phone calls, faxes, and data entry? In this episode, Tracy Cherpeski sits down with Clark Van Oyen, founder of Cortico Health — a company that has helped nearly 10,000healthcare professionals reduce administrative burden through smart automation and better workflow design.
Clark's journey began with a single pediatric clinic drowning in 800 phone calls a day. After moving booking online, the calls all but disappeared — and the practice grew from 12 physicians to 22 in just 18 months. Today his mission is to isolate, understand, and eliminate anything that pulls providers away from patient care.
You'll hear why scheduling eats up about 40 percent of support staff time, where admin burden hides in plain sight, why AI phone systems fully resolve only about half of patient calls, and the single most valuable habit a practice owner can build: holding vendors accountable for outcomes, not methods. Clark also shares the free fixes hiding on your practice website.
If you've ever wondered whether your practice really needs AI — or just needs the right assessment first — this conversation is for you.
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Want to keep the conversation going? Join us for a free AI roundtable featuring Dr. Sarah Baldwin, a physician who has used automation to reshape her own practice. We'll talk through how to decide which tools actually earn a place in your practice — and which ones don't. Save your spot on August 18, 2026, Register here at PracticeSuccess.co/SmartPractice
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You survive a hard season of practice ownership and assume smooth waters are ahead. Then a new stage of growth arrives — a bigger team, a new location, more patients — and suddenly you're right back in the messy middle. In this SNACK episode, Miranda Dorta turns the tables on Tracy Cherpeski to ask why practice growth cycles instead of moving in a straight line.
Tracy unpacks the difference between cycling back through a hard season and actually losing ground, why new growth tends to restart the hard parts of practice ownership, and how a solo neuropsych practice's growth into a two-location, 20-plus-person team exposed gaps that “we're all adults here” couldn't fix. She also shares a personal story about getting knocked around by ocean waves that became a surprisingly useful metaphor for resistance versus surrender.
If you're a healthcare practice owner in a hard season right now, this conversation is a reminder: it's not regression, it's information.
Episode Referenced
The Alchemy of Change: What Burnout Is Really Telling You About Your Practice, EP 260
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What if the biggest risk in your practice is the one sitting quietly in a policy binder you haven’t opened in two years? In this episode, Tracy Cherpeski talks with Dr. Natasha Guess, founder of Guess Compliance Consulting, about why healthcare compliance is an operational system — not a legal checkbox.
Born and raised in Guyana, South America, Natasha saw what happens when healthcare structure is missing — and built a career helping small and mid-sized practices in the U.S. and Canada protect their patients and their businesses. She shares the three compliance gaps she finds in nearly every practice, why your vendor agreements deserve a quarterly review, how growth quietly creates new exposure, and the one step you can take this week to strengthen your foundation.
Whether you’ve been putting off a compliance review or you’re not sure where your gaps are, this conversation makes the whole topic feel manageable — and gives you a clear place to start.
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What’s the single most costly communication breakdown in your practice? Chances are it’s happening before a patient ever walks through your door.
In this episode, Tracy Cherpeski sits down with Danny Bobrow, a healthcare marketing consultant who has spent more than 35 years helping dental and medical practices grow — not just by generating leads, but by helping teams turn those leads into loyal, kept appointments.
Danny introduces the concept of “missed moments” — the small communication failures that quietly cost practices thousands — and shares his Persuasion Blueprint framework built around three Cs: caring, connection, and collaboration. He explains why the first 30 seconds of a phone call can make or break a patient relationship, why enthusiasm is a tool most teams either misuse or skip entirely, and what mountaineering taught him about leading a team under real pressure.
If you’ve ever wondered why your front office feels disconnected from the care you deliver clinically — or why patients aren’t converting even when your marketing is working — this conversation offers a clear and refreshing path forward.
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What happens when a growing practice launches a second website to give a new offering room to breathe? In this SNACK episode, Miranda Dorta turns the mic around on host Tracy Cherpeski to unpack why they built the Thriving Practice Community its own separate website, why it didn't perform the way they hoped, and why they recently merged everything back into one unified brand.
Tracy and Miranda get candid about what the analytics revealed, why a standalone scrolling site struggled with SEO, and the moment Tracy realized that separating her personal brand from the community was working against her, not for her. They also share the eight-week rule they use to test and evaluate any business decision before deciding whether it's working.
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Most private practice owners have a feeling they're not being paid what they're owed by insurance payers — but very few can prove it. In this episode, Tracy Cherpeski talks with Brett Spark of Aroris Healthabout why payer underpayment is so common, and why visibility into your payer contracts might be the most overlooked lever for practice profitability.
Brett's path is unique: he spent the first half of his career inside a large regional health system before being recruited into a private practice CEO role. That shift exposed him to how differently independent practices operate — and to a problem almost every one of them shares: not one of his clients has ever had their own contracts, amendments, and fee schedules fully organized in one place.
You'll hear how underpayment happens, what Aroris Health's software does to catch it, and why Brett believes doing something is always better than doing nothing when it comes to your payer relationships.
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Are you the one still writing every patient email, every social post, every practice announcement? In this solo episode, Tracy Cherpeski asks the question most practice owners don't want to answer: is that actually your job?
This isn't a time-management talk. It's an honest look at one of the most predictable tipping points in founder-led healthcare practices — the moment when caring so much that you do it all yourself quietly becomes the thing capping your growth. Tracy walks through a real client story (two locations, one human bottleneck), the guilt loop no one talks about, and the root-bound plant metaphor that just might be the most accurate picture of where your practice is right now.
You'll leave with three gut-check questions to test where you actually stand — and a clearer sense of what it would take to finally let the season end.
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Private practice ownership comes with a particular kind of loneliness that no one warns you about. In this SNACK episode, Miranda Dorta turns the mic around and interviews Tracy Cherpeski about what isolation actually costs practice owners, and why so many high-achieving providers resist the very support that could help.
Tracy gets honest about a pattern she sees often: practice owners who don’t even recognize their own isolation until someone else names it first. It’s rarely a lack of support at home, she explains; it’s reluctance to burden the people who already have full plates of their own.
You’ll also hear why generic networking falls flat compared to peer-specific community, what visibly shifts in a practice owner’s body language once they let their guard down, and why “I don’t have time” is often about more than the calendar.
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Five missed phone calls could be costing your practice $5,000 to $10,000 a month — and most practice owners have no idea it's happening. In this episode, Tracy Cherpeski talks with Erika Sanchez, CEO of Healthcare Call Center, about the hidden gap between marketing spend and practice growth.
Erika's team, built almost entirely of stay-at-home moms working from home across the country, has helped healthcare practices triple their lead-to-new-patient conversion. She breaks down why nearly half of new patient inquiries come in after hours, why speed to lead can make or break a new patient relationship, and the simple three-question framework her team uses to build trust in under two minutes.
Tracy and Erika also dig into why patients still want a human voice, not a bot, when it comes to their health — and why the disconnect between marketing agencies and front desk teams is one of the most common, and most fixable, problems in healthcare practice growth.
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What if getting financially clear had less to do with being a "numbers person" and more to do with leading your practice with confidence? In this episode, Tracy Cherpeski sits down with Luisa Alberto, CEO of People First Finance, People First Foundations, and Kindredly — three companies built around making self-employment less overwhelming and more sustainable.
Luisa shares her own path from philosophy student to business finance expert, and why she believes that financial clarity is one of the most underrated leadership tools a practice owner can develop. She breaks down the real cost of doing it all yourself — from missed compliance to the emotional weight of carrying unresolved financial questions — and explains why knowing the difference between a bookkeeper, a CPA, and a CFO could be what stands between a practice you love and one that slowly drains you.
You'll also hear why building your practice to be a sellable asset matters from day one, and what "burnout brain" looks like — and costs — when you're trying to make strategic decisions from a depleted place. Partingadvice: keep going.
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Find Luisa:
Websites: PeopleFirstFinance.com LuisaKAlberto.com
Instagram @peoplefirstfinance
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Something feels off — but you can't quite name it. In this SNACK episode, Tracy Cherpeski joins Miranda Dorta to talk about what Tracy calls "practice identity drift": the gradual, hard-to-see process by which a practice owner's original vision gets buried under the weight of compliance, overcommitment, and reactive patterns.
Tracy breaks down why drift looks different from burnout, why overcommitment isn't just about saying yes too much, and what it actually takes to course correct without overcorrecting. You'll hear about her 90-minute onboarding process, the one-lever-at-a-time method, and a simple three-question framework to help you figure out if — and where — your practice has drifted.
If you've checked all the boxes but still feel disconnected from the practice you set out to build, this one's for you.
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What if the most powerful marketing tool a physician has isn't a website or an ad campaign — it's themselves? In this episode, Tracy Cherpeski sits down with Ginger Allen, founder of Your Medical Liaison and president of the Florida Medical Association Alliance, to talk about what actually works when growing a functional medicine practice or any independent healthcare practice.
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With 12 years of medical marketing experience, Ginger has seen it all — physicians who invest in $100,000 machines before they have a patient base to support them, marketing companies that take the money and disappear, and the slow grind of burnout that sets in when doctors are trying to run a business on top of practicing medicine. Her antidote: get marketing off your plate, lead with your personal brand, and build a practice where you're the draw — not the decor.
You'll hear why functional and integrative medicine requires a fundamentally different marketing strategy, how Ginger helps physicians show up on camera without hating every second of it, and what she's consistently noticed about doctors who make the shift to root-cause care: they're genuinely happier.
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Every practice owner has a moment when they do the math — and quietly wonder whether they'd be better off just becoming a barista. If you've been there, this episode is for you.
In this solo episode, Tracy Cherpeski introduces the Alchemy of Change: a three-stage framework for understanding why the hardest seasons of practice ownership aren't signs of failure, but of real transformation in progress. Drawing on the medieval concept of alchemy and the surprisingly rich etymology of the word "quicksilver," Tracy breaks down calcination (the burning), dissolution (the messy middle), and coagulation (the solidification of something new) — and explains why you can't skip or force any of them.
She also shares what it actually looks like on the other side: not perfection, not done, but a practice that fits the person you've become. And what a guide's real job is in this process — especially during the stage when most people want to quit.
If you're questioning the call right now, this one is worth your full attention.
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What if the biggest obstacle to a thriving practice isn't your clinical skills — it's everything around them? In this episode, Tracy Cherpeski sits down with Damien Adler, co-founder of Zanda Health and a practicing psychologist, to talk about how the right systems can take administrative burden off your plate and give you your practice — and your life — back.
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Damien and his wife built and ran a private psychology practice for 14 years before selling it, and they learned firsthand how fast admin can overwhelm a growing practice. What changed everything? Building systems so good that the practice ran while they were in Europe for a month. That experience is what became Zanda Health.
In this episode, you'll hear how simple automations can improve patient experience before they even walk in the door, why patients actually judge your practice on things that have nothing to do with clinical care, and how Zanda's AI features handle transcription and charting securely — compliance first, always.
Plus: Damien's one piece of advice for practice owners who feel overwhelmed by where to start.
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What if the thing quietly holding your practice back isn't a systems problem or a staffing problem — but a grip problem? In this SNACK episode, Miranda Dorta turns the mic around and puts Tracy Cherpeski in the interview seat for an unscripted conversation about one of the most persistent patterns in healthcare practice ownership: holding on too tightly.
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Tracy draws on over 15 years of coaching experience to explore what white-knuckling actually looks like day-to-day, why it's especially hard for high-achieving clinicians to recognize, and what it really means to surrender — not as giving up, but as a powerful, active choice. She also shares a personal shift that changed the way she works with practice owners and created a surprising ripple effect in her clients' confidence and growth.
If you've ever felt like everything depends on you, this one is worth your next commute.
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What if the biggest gap in your healthcare practice isn't clinical—it's emotional? In this episode, Tracy Cherpeski sits down with returning guest Phil Johnson, founder of the Master Business Leadership program, for a direct and data-driven conversation about emotional intelligence and why most high-achieving healthcare professionals have barely scratched the surface of developing it.
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Phil's work spans 18 countries and 57 years of experience. He breaks down why EQ development is experiential—not intellectual—and why that distinction changes everything. He shares the neuroscience of why change is so hard, what it really means to stop giving away your energy, and what the ROI of genuine EQ development looks like in concrete results.
You'll hear why high IQ and low EQ so often go together, what Apple's hiring strategy reveals about emotionally intelligent organizations, and how the Gallup data on global employee engagement connects directly to what's happening inside your practice right now. If you've been talking about emotional intelligence without doing much about it, this episode is a direct and useful challenge to go further.
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What happens when the business of healthcare starts to crowd out the heart of it? In this episode, Tracy Cherpeski sits down with Dr. Peter Kevorkian — President of Life Chiropractic College West and a chiropractor with 42 years in private practice — to talk about the one thing that separates thriving practice owners from burnt-out ones: staying connected to your purpose.
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Dr. Peter has spent his career as a voice of conscience for healthcare practitioners, reminding them that they entered this work to serve people — not to be consumed by coding, compliance, and insurance bureaucracy. In this conversation, he shares how he built a predominantly self-pay practice that made a very good living without ever turning a patient away, what patient empowerment actually looks like in practice, and why he believes the healthcare system functions more like a sick care system than a wellness one.
He closes with a message so simple it stops you in your tracks: everyone wants to feel heard, significant, and loved. Lead from that, and everything changes.
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Medical school taught you how to care for patients. It didn't teach you how to run a practice. In this SNACK episode, Miranda Dorta interviews host Tracy Cherpeski about the business knowledge gap that's quietly costing independent practice owners—and what you can do about it whether or not you have a business degree.
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Tracy breaks down why the clinical mindset—while essential for patient care—can actually work against decisive business leadership. She shares why the clinician hat and the CEO hat are not interchangeable, what delegation really means (it's not abdication), and the most practical first step for any practice owner who feels behind on the business side.
This one is short, direct, and packed with insight that applies whether you're just starting out or years into practice ownership.
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There's something in your practice that keeps coming back. You handle it, move on — and there it is again. In this solo episode of The Thriving Practice Podcast, Tracy Cherpeski reframes every recurring problem in your practice: those problems aren't malfunctions. They're messages.
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Drawing on her background in regenerative gardening and her experience coaching independent healthcare practice owners, Tracy introduces the concept of reading practice problems the way a skilled clinician reads recurring symptoms — with diagnostic intelligence, not just a quick fix. She walks through three categories of recurring "practice weeds," four diagnostic questions you already know how to ask, and a simple Two-Week Data Log that shifts you from reactive manager to pattern-reader.
This is part two of a two-part mindset series. If you haven't listened to part one — Episode 247, From the Weeds to the Horizon — Tracy recommends starting there. But this episode stands on its own as a practical framework for any practice owner who's tired of managing the same problems on repeat.
Ready to do this kind of thinking in community? Our June TPC cohort is open now. Inquire at ThrivingPracticeCommunity.com
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What does it cost when a skilled provider spends their afternoon doing compliance paperwork instead of treating patients? In this episode, Tracy Cherpeski sits down with Paulina Riedler — founder of SpaKinect and a registered nurse turned entrepreneur — to talk about telehealth compliance, practice efficiency, and the real cost of being the bottleneck in your own medical spa or aesthetic practice.
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Paulina built SpaKinect 14 years ago after spotting a compliance gap in the aesthetics industry: nurses performing Botox without proper physician oversight, not out of carelessness, but because the existing system made compliance impractical. Her telehealth good faith exam model now serves over 40 states and 42 employees — and has given her a front-row seat to how clinician-owners think about (and often avoid) thinking like a CEO.
In this episode, you'll hear about the hidden revenue cost of handling your own compliance exams, why every practice owner should do a time audit, what it means to always be deal ready, and why succession planning isn't just for people who plan to sell. Tracy also shares a shoutout to a team member who proved that great systems are the best insurance policy a practice can have.
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If you've ever looked at your fee schedule and felt a knot in your stomach, you're not alone. Fee setting is one of the most avoided conversations in private practice — and it's not about not caring. It's about the discomfort that runs deep in helping professions, where talking about money can feel like it conflicts with the commitment to care.
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In this SNACK episode, Tracy Cherpeski sits down with Miranda Dorta to cut through that discomfort and get practical. They explore why so many practice owners undercharge, what that pattern has to do with burnout, and what it actually takes to build a fee structure that reflects your value and keeps the lights on.
You'll hear Tracy break down the numbers every practice owner should know cold — from burn rate and cash flow to how insurance versus out-of-pocket decisions shape your entire business model. She also shares the one number you can pull up right now that tells you a lot about where your practice stands.
Whether you're just starting to look at your finances or you know it's time to raise your fees and keep putting it off, this conversation will help you take off the clinician hat and put on the CEO hat — without losing what makes your practice worth running.
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What if the physician best positioned to help women through perimenopause is the one they’re already seeing — their GP? In this episode, Tracy sits down with Dr. Danielle Hunte, a general practitioner from Barbados and founder of Midlife Meridian, to explore exactly that.
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With nearly 30 years in medicine and over 20 in private practice, Danielle went through perimenopause herself — and even as a physician, it caught her off guard. That experience sparked a new mission: closing the gap in menopause care and education, for both patients and the GPs who treat them.
In this episode, you’ll hear why GPs are uniquely positioned to manage menopause (it’s not a one-system problem), the simple screening tool Dr. Danielle developed that revealed a silent cohort of symptomatic patients, and her vision for a “practice-in-a-box” digital resource for other providers. You’ll also hear a really honest conversation about sustainability — what it means to build a second revenue stream, protect your time, and keep showing up creatively so the practice doesn’t swallow you whole.
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After more than 18 years in insurance-based healthcare, Dr. Samantha Mekrut made a decision a lot of physicians dream about: she left to build something better. The result is Meristem Family Medicine — a direct primary care practice in Medfield, Massachusetts, where patients pay a flat monthly membership fee, appointments run 30 to 60 minutes, and the administrative machinery of insurance billing is nowhere to be found.
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In this episode, Tracy sits down with Dr. Mekrut to unpack the real difference between direct primary care and concierge medicine, what it actually takes to make an affordable membership model work, and why eliminating insurance billing overhead is the key that makes it possible.
They also get into Dr. Mekrut’s specialty: menopause care for women in midlife. From the flawed rollout of the Women’s Health Initiative study to the community library talks she hosts to educate patients without selling them anything, Dr. Mekrut is approaching women’s health the way more of us wish the system would.
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Burnout is one of the most talked-about topics in healthcare — and still one of the most misunderstood. In this SNACK episode, Miranda Dorta turns the mic around and puts Tracy in the hot seat for an unscripted conversation about what burnout prevention actually requires. Not the surface-level version. The real one.
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Sign up for the Prevention Paradigm Masterclass.
Tracy breaks down why the self-care checklist approach misses the mark, how practice ownership compounds burnout risk in ways that employed providers rarely face, and why real prevention is a structural decision — not just a personal one. She also shares where most practice owners skip the prevention work that costs them the most long-term, and what to do right now if you're already in the thick of it.
This conversation is built on research, grounded in Tracy's CME-based content, and refreshingly practical — no platitudes, just real frameworks for building a practice that doesn't burn you down.
Don't miss The Prevention Paradigm masterclass on April 28th — the link to register is in the show notes. To schedule a consultation with Tracy, visit thrivingpracticecommunity.com.
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What if your practice is one of the last true neighborhoods your patients have access to? In this episode, Tracy Cherpeski sits down with Lisa Prior — leadership and change consultant and author of the forthcoming Rubber Avenue: When Work Was the First Neighborhood — for a conversation that reframes where practitioner burnout really comes from.
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Lisa grew up in Naugatuck, Connecticut, the world's first rubber town, and has spent years researching how the collapse of company towns and community institutions has quietly shifted an enormous emotional burden onto frontline healthcare providers. She shares her father-in-law's remarkable story of standing up for 750 retirees' medical benefits, why she believes we're at 'a fork in the river,' and what a new social contract between work and community could look like.
This one went places we didn't fully expect — and it's exactly the kind of conversation that helps practice owners understand why this work matters so much, and how to sustain it.
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What if burnout isn't really about overwork — and has more to do with being stuck at the wrong altitude?
Join us for our upcoming Masterclass, Prevention Paradigm: Catching Burnout Before it Catches You. https://www.tracycherpeski.com/prevention-paradigm
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In this solo episode, Tracy introduces the Altitude Shift: the skill of moving, on purpose, between zoomed-in execution and zoomed-out vision. It's the practice that sharpens your decisions, protects you from burnout, and keeps you connected to the reason you built your practice in the first place.
You'll hear the story of Dr. M — a thriving solo practice owner who couldn't remember the last time she wasn't in firefighting mode. Tracy shares the two altitudes, why most bad decisions come from the wrong one, and a simple audit you can use before any significant choice. She also gets into the neuroscience of why slowing down isn't optional — and the daily practices she architects into her own life to keep the horizon in view.
If you've been running on will power, feeling reactive, or sensing that you've lost the thread of what you're building — this episode is for you.
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With acquisition offers arriving, reimbursement cuts looming, and colleagues selling, a lot of practice owners are quietly asking: is staying independent even worth it? In this SNACK episode, Miranda Dorta sits down with Tracy Cherpeski to get her unfiltered take on that question.
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Tracy shares her framework for helping practice owners separate burnout from a genuine readiness to sell—and why making a major life decision from a place of exhaustion or fear is never the right move. She talks about what independent ownership actually gives providers that a hospital employment contract can't, why cash reserves and a 12-month plan are non-negotiable right now, and what due diligence looks like if selling really is the right path.
Tracy also opens up about the personal story behind her mission—her daughter's health journey and the independent provider who changed everything—that explains why this work is more than professional for her.
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What if the biggest obstacle to your health isn't time or willpower—but the fact that nobody ever taught you how to take care of yourself? In this episode, Tracy Cherpeski sits down with Dr. Hannah Brandt, a doctor of physical therapy and founder of Physique Triage, who helps women in healthcare build sustainable fitness and nutrition habits without turning their lives upside down.
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Dr. Hannah lost over 60 pounds herself—and discovered that even with a doctorate, she had to figure out healthy living the hard way. Now she helps other women in healthcare do it smarter. Her approach: find your gaps first. Assess your hydration, movement, and eating before changing anything—then make small, sustainable shifts that actually stick.
In this episode, you'll hear why healthcare providers are conditioned to put themselves last, what a realistic first step really looks like, and why 'okay' and 'fine' are a lot closer to 'great' than most people realize.
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What separates a thriving private practice from one that's perpetually stuck? According to Paul Vigario, founder of SurfCT and strategist to over 12,000 healthcare practices worldwide, it comes down to two things: attention and compliance. Getting the right patients in the door, and building systems that keep them—without the owner burning out in the process.
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In this episode, Tracy sits down with Paul to unpack what branding really means for independent practice owners (hint: it's not your logo), why flat revenue is actually a loss, and how awareness—not intelligence—is the true driver of business success. Paul also shares the surprising lessons his wine vineyard taught him about patience, vision, and building something that grows on its own timeline.
If you've been wondering why your practice isn't growing the way you imagined—or you're ready to stop being an operator for someone else's system—this episode is for you.
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If you make good revenue but still feel like there's never enough money in the practice, you're not broken—you're probably just missing financial clarity. In this SNACK episode, Tracy Cherpeski and Miranda Dorta get into one of the most common and least-discussed gaps in independent healthcare: the difference between having a great accountant and having a real financial strategy.
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Tracy talks about why even accomplished practice owners avoid their numbers (it's not laziness—it's cultural, professional, and deeply human), what to look for when revenue looks fine but money is always tight, and why she sees money as a tool rather than a moral statement.
You'll also hear about the newest offering from Tracy's team: fractional CFO support for practice owners who are ready to move from financial survival mode to strategic, forward-looking growth.
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Most practice owners know they need to market their practice—but far fewer know how to evaluate whether it's actually working. In this episode, Tracy sits down with Cameron LiButti, founder of Bidview Marketing, who brings an engineer's precision to healthcare practice marketing strategy.
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Cameron shares how he uses local SEO data to assess competitive landscape before recommending any budget, why results realistically take 6–12 months (and what changes that timeline), and why your front desk team is a critical piece of your marketing success—not just your operations.
He also covers the costly pattern of turning marketing on and off without giving it time to work, why rural and urban practices need entirely different strategies, and how newsletters consistently hit 50%+ open rates when they lead with relationship over promotion.
If you've wondered whether your marketing dollars are doing anything—or where to even start—this is an episode worth your time.
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You were trained to put yourself last. Not explicitly—nobody handed you a brochure. It happened through culture, through modeling, through what got rewarded in medical school and residency and every clinical environment since. And by the time you opened your own practice, you were running yourself exactly the way the system trained you to: straight into depletion.
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In this solo episode, Tracy Cherpeski names what most providers already feel but rarely say out loud: the conditioning that made you extraordinary in the clinic may also be what's driving your burnout. She breaks down why early-stage burnout looks nearly identical to excellence, what it costs the practice when the leader is operating from last place, and what genuine sustainability actually looks like in a thriving independent practice.
This isn't about working less. It's about leading smarter—treating your capacity as a real variable, building structures that don't require superhuman endurance, and finding the kind of community that actually getsit.
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Perfectionism can feel like a strength—until it starts quietly costing you time, momentum, and peace of mind. In this SNACK episode, Tracy Cherpeski sits down with Miranda Dorta to talk about one of the most persistent challenges for practice owner CEOs: knowing when good enough actually is good enough.
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Tracy shares her 80% rule for getting things out the door, how the Time Leadership Quadrant helps clarify what belongs on your plate (and what doesn't), and why celebrating incremental progress is often more powerful than holding out for a perfect outcome. She also draws the line between high standards—which are non-negotiable—and perfectionism, which is really just rigidity in disguise.
Plus, Tracy shares a real-time story from a current client opening a second practice location: how letting go of control and trusting her lead clinician created a launch so strong they were nearly fully booked before the doors even opened.
If you've ever wrestled with handing something off, sitting with a decision too long, or holding your team to a standard that's more about fear than excellence—this one's for you.
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What if the most healing thing a healthcare provider can do has nothing to do with a diagnosis or a prescription? In this episode, Tracy Cherpeski sits down with Dr. Fred Moss—a psychiatrist with 46 years in the mental health system who believes that human connection, not medication, is at the heart of all healing.
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Dr. Fred is the founder of Welcome To Humanity, a coaching practice that helps people undiagnose, unmedicate, and step away from conventional mental health models that treat discomfort as pathology. He shares why he calls himself an “undoctor,” how diagnoses can become identity traps, and why discomfort is a feature of being human—not a sign that something is wrong with you.
In this episode, you’ll hear about Dr. Fred’s journey from childhood communicator to psychiatric rebel, his work in prisons, orphanages, and homeless shelters, and why he believes anyone can practice the art of genuine healing through connection. Tracy shares a personal aha moment that will resonate with any provider who’s questioned the limits of conventional care.
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If you opened your practice to help people heal but spend most of your day checking, correcting, and redoing your team’s work, this episode is for you. Tracy explores why this pattern isn’t a team problem—it’s a leadership identity problem rooted in your clinical training. The same precision and thoroughness that makes you an exceptional clinician can quietly erode your team’s confidence, initiative, and desire to stay when applied to every aspect of how you manage people.
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In this solo episode, Tracy walks you through three practical shifts you can implement immediately to change how your team experiences you as a leader—without upending everything you’ve built. You’ll learn the critical difference between managing micro details that genuinely need your eyes and micromanaging the people you hired to be competent professionals. Plus, Tracy shares a powerful client story about a practice owner expanding to a second location and the coaching conversation that shifted everything.
Whether you’re struggling with delegation, dealing with team turnover, or realizing that your clinical instincts might be holding your practice back from its next level of growth, this episode offers a clear, compassionate path forward.
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If you’re a healthcare practice owner who’s ever been told to “just pick up the phone and start calling,” this episode is for you. Cold calling has been a go-to tactic for decades, but for independent practice owners trying to build trust-based patient relationships, it can do more harm than good.
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In this SNACK episode, Miranda Dorta interviews Tracy Cherpeski about why cold calling falls flat in healthcare and what actually works instead. Tracy breaks down the key difference between cold calling and cold outreach, why 82–86% of patients start their journey online, and how to attract your ideal patients through relationship-first strategies.
You’ll hear practical alternatives including community involvement, referral partnerships, and intentional digital marketing—plus why the instinct to get out there and connect is actually a good thing when it’s properly redirected.
Whether you’re opening a new practice, expanding your services, or rethinking your growth approach, this conversation will shift how you think about patient acquisition.
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Marketing your healthcare practice doesn't require expensive campaigns or overwhelming social media strategies. In this episode, Kurt Hoffmann, founder of Abra Marketing, explains why consistent, authentic marketing is part of your mission as a healthcare provider—and how to make it manageable when you're already stretched thin.
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Kurt shares his journey from healthcare marketing to the music industry and back, bringing fresh perspective on what really works. He addresses the overwhelm practice owners feel and offers practical advice: pick one or two channels that feel natural, show up consistently every month, and remember that your patient experience is your marketing.
We discuss why focusing your marketing on specific services actually expands your reach, how to respond to negative reviews in ways that improve your reputation, and why human connection is becoming your biggest competitive advantage in an AI-driven world.
If you're struggling with how to grow your profitable medical practice without adding more to your plate, this conversation offers permission to start small and stay consistent.
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What happens when a policy leader, a strategic CFO, and an AI innovation specialist all arrive at the exact same conclusion about healthcare leadership - independently? You get validation of what Tracy has been teaching for years.
In this episode, Tracy breaks down her recent roundtable with three heavyweight experts: Marc Chow (CEO of Santa Clara County Medical Association), Aaron Gold (strategic CFO), and Stephen Fogg (healthcare marketing strategist and AI specialist). Despite approaching practice management from completely different angles, they all confirmed the same fundamental truth.
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The consensus: Choose what needs the most work. Break it down to a simple, implementable task. Build from there.
Whether you're dealing with Medicaid cuts, prior authorization burnout, financial pressure, or innovation overwhelm - the methodology is the same. You don't need more information. You need clarity on what to prioritize and a simple next step you can actually take.
Tracy shows you exactly how Stephen Fogg's four-quadrant framework maps onto the Time Leadership Delegation Quadrant, why complexity is the enemy of implementation, and what to do this week to start future-proofing your practice.
Resources mentioned: Roundtable replay + downloadable highlights doc, Time Leadership Quadrant
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Running a profitable medical practice requires more than clinical excellence—it demands financial clarity that most healthcare providers were never trained to achieve. Many practice owners find themselves caught in a frustrating paradox: their accountant tells them they're profitable, yet their bank account tells a different story.
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In this episode, Tracy sits down with Sean Healy and Keith Campagna from Accounted For LLC to explore the critical difference between cash flow and profitability. Sean and Keith have spent seven years developing a comprehensive approach that goes beyond traditional bookkeeping to include insight extraction and strategic coaching specifically designed for private practice owners.
You'll learn why hope isn't a strategy (but your gut instincts are usually right), how to quantify your actual profit needs based on your specific goals, and why asking for help is one of the most strategic moves a practice owner can make. Keith shares a powerful client story about finally sleeping better after gaining financial clarity—a reminder that understanding your numbers impacts far more than just your bottom line.
Whether you're struggling with cash flow management, trying to make sense of your practice finances, or simply want to build a thriving practice without constant financial stress, this conversation offers practical frameworks you can implement immediately.
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More than half of healthcare practice owners report burnout, and the traditional response—working harder, seeing more patients, adding more services—keeps them trapped in a cycle that never delivers the freedom they imagined. In this SNACK episode, Miranda Dorta interviews Tracy about the 10x practice owner mindset and why sustainable practice growth requires subtraction, not addition.
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Tracy breaks down the core problem keeping practice owners stuck: the belief that they're responsible for doing everything, even when they have capable teams. She introduces constraint-based thinking with a powerful question: "If I could only show up two or three days a week, would the practice continue to grow?" For most practice owners, the answer is no—and that reveals exactly where the mindset shift needs to happen.
In this episode, you'll discover:
- Why subtracting is the key to multiplying your practice
- The first thing to eliminate when reducing your clinical time
- How one psychologist maintained billable hours while working less by focusing on high-level cases only she could handle
- The smallest mindset shift that creates the biggest ripple effect
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Dr. Kenneth Pierce didn't just fill a geographic gap when he opened Veterinary Vision Center in underserved Shreveport, Louisiana—he identified a nationwide crisis. The shortage of veterinary specialists means general practitioners often lack access to expert guidance for complex cases, leading to stressed veterinarians, suboptimal patient outcomes, and frustrated pet owners facing long drives and high costs.
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His solution, Vespecon, offers unlimited virtual face-to-face consultations with specialists across all veterinary fields through a membership model. This empowers general practitioners to deliver specialist-level care locally while building confidence and strengthening client trust.
In this episode, we explore how Vespecon's model creates wins across the board: veterinarians gain knowledge and confidence, pet owners save money while getting better outcomes, and specialists extend their reach and impact. Dr. Pierce also discusses the business advisory services Vespecon now offers—recognizing that practice owners need support beyond clinical knowledge to truly thrive.
Whether you're in veterinary medicine or any healthcare specialty, this conversation offers insights about leveraging technology to bridge access gaps, the importance of asking for expert support, and how comprehensive practice support prevents burnout while improving care delivery.
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Dr. Shelina Jaffer's physician burnout journey is textbook—until it isn't. This London-based GP normalized stress and physical symptoms for months before a moment of emotional darkness forced recognition: this was advanced burnout. Her recovery story and the creation of HavenWithin offers a roadmap for healthcare professionals seeking sustainable wellbeing.
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Shelina shares the classic burnout progression many physicians experience: taking work everywhere, dismissing new health issues as "just stress," and pushing through until the body demands attention. Her immediate physical improvement after changing roles highlights how directly occupational factors impact health. But full recovery took three years—a timeline that challenges quick-fix wellness approaches.
Today, Shelina works with organizations and universities through experiential programs focused on respect, trust, and reconnecting with inner wisdom. One university student's feedback captures the impact: "You taught me to be bold." This episode explores why organizational culture matters more than wellness perks, how limiting beliefs hold professionals back, and why the shift toward human-centered healthcare is accelerating globally.
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In this candid SNACK episode, Miranda turns the microphone around and interviews Tracy about her recent speaking tour across California. Tracy spoke at multiple events with the Santa Clara County Medical Association and Fresno Madera Medical Society, teaching burnout prevention at the CME level—and what she learned surprised even her.
You'll hear about the practice owners who started their own practices after burning out in large integrated systems, the generational divide that's causing friction in healthcare workplaces, and a surprising discovery: residents in California can unionize, but attending physicians cannot.
Tracy also shares her perspective on why burnout prevention programs often miss the mark by putting the onus on individual physicians when burnout is, by definition, a workplace problem. Plus, she poses a provocative question she asked a room full of employed physicians: What would happen if 50% of you walked out?
This episode offers fresh insights on systemic healthcare challenges, the commodification of healthcare, and what Tracy is learning as she builds the Thriving Practice Community.
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If you're a healthcare practice owner who made New Year's resolutions this January, only to watch them crumble by February, you're not alone—and more importantly, you're not failing. After nearly 16 years of coaching highly credentialed business owners, Tracy Cherpeski has seen the same pattern: resolutions fail not because practice owners lack discipline, but because resolutions themselves are fundamentally flawed for creating sustainable change.
In this episode, Tracy breaks down why traditional resolutions set practice owners up for failure and offers a strategic alternative that actually works. You'll discover the real science behind habit formation (it's not 21 days), understand how your nervous system responds to change, and learn the three-pillar framework successful practice owners use to create lasting improvements.
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Key topics include: the 66-day reality of habit formation, why willpower fails but systems sustain, four critical mindset shifts for sustainable change, how your personal approach to change mirrors your practice leadership, and practical questions to ask instead of making traditional resolutions.
Whether you're struggling with boundaries, delegation, or exhaustion despite working harder than ever, this episode provides strategic thinking tools to make 2026 different.
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The end of the year brings more than holiday obligations for healthcare practice owners—it often brings exhaustion that ripples through your entire practice. When you're running on empty, your team feels it, and suddenly everyone's pretending their way through December while practice culture slowly fractures.
In this episode, Tracy reflects on meaningful wins from 2025—including CME accreditation, partnerships with medical associations, and the Joy of Medicine Retreat—while addressing the reality of seasonal stress in healthcare practices. She shares the story of Dr. Cheri's OBGYN practice, where one honest team huddle revealed that everyone was drowning separately, each convinced they were the only one struggling.
Tracy explores why most January goals fail by mid-February and what actually works instead: smaller, repeatable systems that fit into how you already operate. She introduces the Energy Audit Workbook for tracking what depletes versus restores you, and discusses why rest is foundation, not reward.
Looking ahead to 2026, Tracy shares two opportunities to build sustainable practice growth: the Community Open House on January 13th and the Future Proofing Healthcare Leadership Roundtable on January 27th.
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Are you seeing more patients than ever but wondering where all the money is going? You might be caught in the revenue trap.
In this candid SNACK episode, Miranda turns the mic on Tracy to explore why practice growth doesn't always translate to better profit margins or more freedom. Many healthcare practice owners are busier than ever—maybe even adding providers or locations—but when they look at their actual take-home numbers, something doesn't add up.
Tracy shares a real client story about how being "too busy" to look at the books led to a simple system glitch costing thousands per month. She also breaks down what practice owners need to audit before considering expansion, why trading time for dollars has a ceiling, and how to know if growth is actually serving your goals.
Whether you're considering adding another provider, opening a second location, or just trying to understand why you're working harder but not seeing the financial rewards, this episode will help you think differently about practice profitability.
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Key topics include:
- The first question to ask before pursuing growth
- Why efficient systems matter more than patient volume
- What to evaluate before opening a second location
- How to escape the time-for-money trap
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Are you concerned about NIH funding for your research? Dr. Meg Bouvier, founder of Bouvier Grant Group, shares encouraging news: despite proposed cuts, Congress has protected NIH's nearly $50 billion budget with strong bipartisan support.
In this episode, Dr. Meg Bouvier explains how researchers can adapt their grant applications by reframing language to emphasize disease burden reduction and cost savings—without changing their core research direction. With nearly four decades of experience, including working as a staff writer for Francis Collins, she dispels myths about "forbidden terms" and offers practical strategies for navigating today's funding climate.
We also explore Meg's journey building a successful consulting business by hiring the right team. Her director of operations handles everything except Meg's zone of genius—allowing her to focus entirely on training researchers and analyzing grants. This principle applies whether you're pursuing funding or building a medical practice: stay at the top of your licensure and delegate everything else.
Key topics covered: NIH budget reality check, grant application strategies, team building, research development resources, adapting to funding climate changes, and balancing business ownership with meaningful work.
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Healthcare unions are gaining momentum in hospitals and health systems, and if you're a private practice owner, this shift creates a significant opportunity for you. With 25% of physicians in hospital-led organizations actively considering leaving, experienced doctors are looking for alternatives to systems that have burned them out—and many are turning their attention to private practice.
In this SNACK episode, Tracy and Miranda explore what's really driving the unionization movement (inhumane expectations in large systems where physicians lack the protections nurses and residents receive), why younger physicians initially choose employment over ownership, and most importantly—how practice owners can position themselves to attract this wave of talented physicians seeking autonomy.
Tracy shares specific strategies for making your practice attractive to seasoned providers: tiered partnership models, profit-sharing arrangements, and creating genuine autonomy rather than just another employed position. This conversation goes beyond basic hiring advice—it's about understanding the pain points driving physicians away from hospital systems and showing them what's possible in your practice.
If you're thinking about expanding, bringing on a partner, or scaling your practice, this episode will shift how you think about recruitment and growth.
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Starting your own medical practice can feel like stepping into an entirely different profession—and that's because in many ways, it is. Dr. Gina Maccarone, cosmetic surgeon and owner of The Surgeonista in Cincinnati, knows this tension well. After years in general surgery and trauma care, she made the leap to cosmetic surgery and private practice ownership.
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In this episode, Dr. Gina shares how authentic branding became her competitive advantage. From her signature pink color palette to her clear boundaries around patient selection, she's built a practice that attracts the right patients by simply being herself. We discuss why saying "no" to patients is actually a green flag, how AI and contractors can keep overhead manageable, and why clinical confidence doesn't automatically translate to business confidence.
Key topics covered:
- Building authentic brand identity in healthcare
- Managing patient expectations in cosmetic surgery
- Using technology strategically to reduce costs
- The challenge of delegating as a physician-owner
- Learning from what you don't want to replicate
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Burnout prevention advice rarely works for practice owners because it ignores the structural realities of running a healthcare business. Generic wellness tips like "set better boundaries" or "take more vacations" fall flat when you're responsible for payroll, team development, and practice sustainability. In this episode, Tracy breaks down why traditional burnout prevention fails and shares three strategic pillars that actually address the root causes of depletion for independent practice owners.
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Drawing from a powerful CME wellness workshop in Silicon Valley, Tracy explores the generational divide emerging around burnout—younger physicians drawing hard lines about sacrifice while seasoned physicians grapple with whether to perpetuate the moral injury they've experienced. The conversation reveals how we've normalized exhaustion as a badge of honor and built healthcare systems that require sacrifice. But it doesn't have to be this way.
Episode Highlights:
- Why employed physicians may actually be at higher risk for burnout than practice owners—and what that reveals about autonomy and agency
- The "frog in boiling water" reality: how for-profit insurance since the 1970s has gradually conditioned physicians to accept unsustainable conditions
- Time Leadership vs. Time Management: why optimizing your calendar won't solve burnout if you're working on the wrong things
- The $10 vs. $100 task framework: how to stop spending expert-level time on basic tasks
- Three essential questions for sustainable growth decisions: "Only me? Today? Someone else?"
- Why "slow down to speed up" isn't just a platitude—it's the foundation of strategic practice leadership
- How clarity creates speed while haste creates chaos (and why American hustle culture gets this backwards)
- The connection between business systems and wellbeing: why you can't separate practice sustainability from personal sustainability
Memorable Quotes:
"Time management is about getting more done. Time leadership is about getting the RIGHT things done."
"Real leadership is building systems that don't depend on your heroic effort."
"Growth without sustainability isn't growth—it's extraction."
"Clarity equals speed. Lack of clarity equals chaos and plate-spinning."
"Prevention isn't about bubble baths and boundaries. It's about strategic changes to how you lead your time, build your systems, and approach growth."
"You didn't create this system. You've been adapting to survive in it—one small compromise at a time, one policy change at a time, one administrative burden at a time."
"If 'all hands on deck' is happening weekly, it's time to re-examine some things."
This episode is essential listening for practice owners who recognize themselves in the exhaustion phase and want to make strategic changes before burnout progresses. Prevention is so much easier than recovery—and it starts with understanding that your wellbeing and your business success aren't separate challenges.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Tracy designs and delivers CME-accredited wellness retreats and workshops in partnership with medical associations, bringing burnout prevention and sustainable practice management to physicians nationwide. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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Practice ownership comes with a unique paradox: the autonomy you fought for also means carrying the full weight of clinical work, business management, and leadership. In this episode, Tracy breaks down the World Health Organization's three-phase burnout framework and reveals why nearly half of all physicians are experiencing burnout symptoms—and what makes practice owner burnout distinctly different and dangerous.
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Episode Highlights
- The WHO's three phases of burnout: exhaustion, cynicism, and reduced professional efficacy—and why recognizing which phase you're in determines what help you need
- Why American culture makes Phase 1 exhaustion nearly impossible to recognize (hint: we've been conditioned to see depletion as a badge of honor)
- The shocking global statistics: from 43% burnout rates in the US to 66% emotional exhaustion among Portuguese physicians
- Why practice owner burnout can't be solved with employed physician solutions—you can't "delegate up" when you ARE the up
- Real examples of what each phase looks like: from sitting in your driveway without energy to enter your home, to thinking cynical thoughts that horrify you
- The $4.6 billion annual cost of physician burnout to the US healthcare system—and the incalculable personal cost to you, your practice, and your family
- Why autonomy alone isn't enough: the protection it provides versus the isolation and weight it creates
Memorable Quotes
- "Burnout is not a personal failing. It's a predictable occupational phenomenon with identifiable phases."
- "Phase one exhaustion is your prevention opportunity. This is where you still have an easy exit ramp. If you catch yourself and actually address it—not by doubling down, but by making strategic changes—prevention strategies actually work."
- "You can't think your way out of cynicism using the same thinking that got you there."
- "Your practice will survive a few weeks without you, but you might not survive continuing to push through phase three."
- "When you're the owner, you can't just leave. Your practice is your livelihood, your investment, and your legacy."
- "You are not broken. You are not weak. You are responding predictably to chronic stress that hasn't been successfully managed."
Closing
Understanding burnout isn't about labeling yourself—it's about getting clear on what level of support you actually need. Whether you're in the prevention zone, need intervention, or are facing a crisis, there's a path forward. Join us next episode as we dive into the strategic prevention approaches that work specifically for independent practice owners.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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In this candid snack episode, Tracy sits in the interview seat as Miranda explores the practical reality of AI for private practices. Following Tracy's conversation with David Herman about AI in dental marketing, this episode addresses what practice owners are really asking about AI implementation, where these tools genuinely help, and the critical questions to ask before investing time and resources. Tracy shares insights from a recent burnout workshop with Silicon Valley physicians and offers a framework for thinking strategically about technology that supports—rather than replaces—human connection in healthcare.
Click here for full show notes
Episode Highlights
- AI's real role in healthcare: Where these tools genuinely help (administrative tasks, scribing) versus where physicians have serious concerns (primary care AI models)
- The "band-aid on a fixed system" reality: Why AI tools can reclaim time but don't address the systemic commodification of healthcare delivery
- Implementation without drowning: Tracy's framework for introducing new technology when you're already stretched thin, including the time leadership quadrant approach
- Real physician experiences: Stories from Tracy's primary care doctor and Miranda's daughter's cardiologist about AI scribing tools reclaiming 3-4 hours weekly
- The marketing-systems connection: Why beautiful marketing campaigns fail when practices lack the infrastructure to handle increased inquiry volume
- Questions to ask before implementing AI: What end result you want, how to ensure HIPAA compliance, where volume will come from, and whether your team is resourced for success
Memorable Quotes
"It's not about fear of being replaced, it's fear about causing harm."
"The system isn't broken—it's fixed. One quarter of a degree at a time, the temperature has been increased to the point where it became normalized."
"These people go to school for 8, 12 or more years to practice medicine and are now well paid but not well enough for the amount of hours they put in—business administrators, basically admin paper pushers."
"We want all of our providers to be well rested, to have bandwidth, to not have to be reactive all the time. We want that as patients."
"If we're not going to be human, then what's the point?"
"Our clients do not love slowing down, but it's the way that we can gain clarity."
Closing
AI represents both genuine opportunity and potential pitfall for independent practices. The key lies not in whether to adopt these tools, but in approaching implementation with clear strategic thinking about your desired outcomes, team capacity, and practice ecosystem. Before investing in any AI solution, take time to work on your business from that essential 30,000-foot view—because technology without strategy is just expensive noise.
Listen to David Herman: AI in Healthcare: How Technology Makes Patient Care More Human, Featuring David Herman, EP 207
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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Healthcare attorney Sarah Covington joins Tracy to discuss why proactive legal engagement saves independent practice owners both time and money. Drawing from her experience in big law, health systems, and her own practice, Sarah reveals the compliance requirements most practice owners don't know about and shares practical strategies for managing the juggling act between patient care and business leadership. From financial modeling that takes the fear out of reimbursement cuts to simple tech solutions that improve both patient experience and team efficiency, this conversation offers a refreshing perspective on building sustainable, thriving practices.
Click here for full show notes
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Episode Highlights
- Why practices that engage legal counsel regularly actually have lower overall legal spend than those who wait for emergencies
- The ACA compliance requirement that affects practices accepting Medicare, Medicaid, or CHIP (and why you need quarterly compliance meetings)
- How financial modeling transforms anxiety about reimbursement cuts into actionable business decisions
- The power of time blocking to separate clinical work from business management—and why mixing these roles can cross ethical boundaries
- Simple efficiency wins: How online patient scheduling reduces errors, improves cash flow, and creates better experiences for everyone
- The "hat switching" challenge between clinician and entrepreneur mindsets
- Why PCM (Principal Care Management) is often missed in specialist offices and how it can offset reimbursement cuts
Memorable Quotes
"The ones that I see really struggling—most of it is financial, and it's because there isn't that strong financial modeling in place."
"For a lot of practices that I work with, the ones that I see routinely engaging legal actually have lower overall legal spend than the ones that wait for issues."
"If you're feeling burned out, it's not you, it's the system."
"You want to continue providing that really great care for your patients, and you do that by having your doors open."
"Time block. Start time blocking and set aside: these are the hours where I work on business matters, these are the hours that I take care of patients."
Closing
Sarah Covington reminds us that independent practice owners are doing a fabulous job juggling way too many things in a system that creates unique constraints. The path forward isn't about working harder—it's about building the right support systems, making informed financial decisions, and protecting time for strategic thinking. Because when you take care of your business, you can continue taking care of your patients.
Guest Bio:
Sarah Covington's path to healthcare law began in an unexpected place—sitting in a children's hospital during her daughter's heart surgery. While halfway through her MBA, she observed the inefficiencies around her and decided to become part of the solution. After adding a healthcare management concentration to her degree (and ruling out medical school after realizing insides-on-the-outside weren't her thing), Sarah eventually pursued law school to build stronger skills for supporting founding teams.
Following a stint in Big Law that taught her lessons she uses daily, Sarah returned to her passion: healthcare innovation. Today, she works at the intersection of law and healthcare startups, helping founding teams navigate the complex regulatory landscape. Licensed in South Dakota and Arizona, Sarah is dedicated to figuring out the nooks and crannies of healthcare law to make the system a little better for the next generation.
Find Sarah:
Forward Slash/Health Website
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Financial planning expert Anjali Jariwala joins Tracy to discuss the unique financial challenges physician practice owners face and why comprehensive planning requires both personal wealth management and business strategy. With her background in tax and financial planning plus personal ties to the physician community, Anjali offers insider perspective on navigating the complex transition from residency to high earnings, building sustainable businesses, and creating alignment between personal values and professional goals.
Click here for full show notes
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Episode Highlights
- The physician financial transition challenge: Why going from minimal resident income to high earnings overnight creates both financial and emotional complications that most physicians aren't trained to handle
- Personal before business: Anjali's approach of spending 2-3 months on personal financial planning before touching business finances, and why this sequence creates better long-term alignment
- Accountant vs. strategist: The critical distinction between historical accounting and forward-looking financial strategy—and why practice owners need both
- Growth barriers decoded: How to recognize when your practice has hit a growth ceiling and what changes are typically needed to break through
- The guilt factor: Why physician owners struggle with asking for help or outsourcing tasks, and how to reframe these decisions as strategic investments
- Building your professional team: Beyond your clinical team, you need accountants, tax specialists, financial advisors, and attorneys—here's how to leverage them effectively
- Know your numbers: Why practice owners must understand their books better than anyone else, even when outsourcing bookkeeping functions
- Time as currency: Calculating your hourly rate and using it to make smarter decisions about which tasks to keep versus delegate
Memorable Quotes
"At the end of the day, money is a tool. We have emotions that get tied up in it, but we really need to unwind the emotion from the fact that this is just a tool."
"For many practice owners, your personal finances are so interconnected with the business that I want to have clarity on what you want to achieve personally. So then when I go into the business, we can align everything up to meet those goals."
"Part of it is identifying what are your strengths and where are your weaknesses, and then who are the people that you can plug in to help you with those weaknesses so it's not hindering your ability to grow."
"We spend so much time working in the business because we want to provide good care and take care of our clients and patients, that we don't focus enough time on working on the business."
"There's sometimes feelings of guilt to ask for help. Part of it is really coming at it from a standpoint of: I need help, it's okay to ask for help, and I shouldn't feel guilty about asking for this help because it's going to make my life better, my family's life better, and all the people who work for me better too."
Closing
Anjali's message about releasing the guilt around asking for help really resonates. As practice owners, we often carry this sense that we should be able to handle everything ourselves—but that mindset actually limits our growth and our impact. Whether it's financial planning, operations support, or strategic guidance, building the right team of trusted advisors isn't a weakness—it's how you create a practice that truly thrives.
Bio:
Anjali Jariwala is the founder of FIT Advisors, a financial planning firm serving physicians and business owners across the US. After working with Fortune 500 clients at distinguished firms, Anjali launched her own practice to help clients understand that money is a tool for reaching financial goals—while acknowledging how emotions impact financial decisions. Her expertise in tax and finance has been featured in CNBC, Bloomberg, The New York Times, USA Today, and Business Insider. Beyond financial planning, Anjali is also a children's book author. As a South Asian mom, she wrote Why We Eat With Our Hands to highlight day-to-day cultural traditions and increase representation for children who look like her daughter. Whether through financial advising or children's literature, Anjali is passionate about helping people feel empowered to build the lives they want.
Find Anjali:
Website
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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In this candid snack episode, Miranda interviews Tracy about the research behind their white paper, "Unlocking Potential: A Business Blueprint for Practice Owners." Tracy reveals a startling discovery: the largest burnout studies—including the AMA's 18,000-respondent survey—systematically exclude private practice owners, focusing exclusively on employed physicians in large systems. This two-year-old research remains urgently relevant as healthcare continues evolving post-COVID. Tracy shares surprising insights from provider interviews, explains why the distinction between working in versus on your practice matters, and offers realistic expectations for reclaiming your time through strategic business planning.
Click here for full show notes
Download the White Paper: “Unlocking Potential: A Business Blueprint for Practice Owners”
Episode Highlights
- The Missing Data: Why major burnout studies exclude independent practice owners and what this means for healthcare policy
- Lower Burnout Rates: Evidence that practice owners experience slightly lower burnout rates due to greater autonomy—but remain at significant risk
- COVID's Impact: How the pandemic intensified an already urgent workplace crisis that the WHO identified as early as 2019
- Refreshing Candor: The surprisingly honest conversations practice owners had about their biggest frustrations (insurance companies top the list)
- Working In vs. On: The critical difference between clinical tasks and strategic leadership—and why the 10,000-foot view matters
- The Long Game: Why meaningful time recapture takes 3-6 months of consistent effort and why it's worth the investment
- Healthcare Is Different: Why business principles apply to medical practices with crucial distinctions that generic business advice misses
Memorable Quotes
"I don't believe to this day, even two years on, that the data is actually very clear about practice owners."
"The burnout rates are lower because practice owners have more autonomy, comma, and they're still at risk at pretty much the same rates."
"Practice owners are the redheaded stepchild of burnout research."
"What surprised me was how candid they were as soon as we could get them to talk."
"Business is business, comma, and it's just different in healthcare. And we get that because we work in it with you."
"Everything you're doing now, if it's going to be an adjustment, it's going to take time to come back, but it's so worth the investment of time and energy."
Closing
This conversation underscores why advocacy for independent practice ownership remains central to our mission. When research systematically overlooks a segment of healthcare providers, policies get shaped without their reality in view—and that's exactly when practice owners need the most support. Download the white paper to validate your experience and discover practical strategies for sustainable growth.
Download the White Paper: “Unlocking Potential: A Business Blueprint for Practice Owners”
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
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Independent healthcare practices are at a critical crossroads. Based on original research from Tracy Cherpeski International's white paper "Unlocking Potential: A Business Blueprint for Practice Owners," this episode reveals the time crisis threatening independent practice ownership—and the surprising wave of change on the horizon. Tracy shares data showing that practice owners spend up to 35% of their time on administrative tasks, while 80% dream of a future with more strategic freedom. But there's hope: with proven time leadership strategies, practice owners are reclaiming 5-10 hours weekly and building sustainable practices that support both exceptional patient care and quality of life.
Click here for full show notes
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Episode Highlights
- The shocking data on how much time practice owners lose to administrative work weekly
- Why physician practice ownership dropped 13 percentage points from 2012-2022
- The emerging wave of young and mid-career physicians choosing independent practice ownership
- Dr. Noah's story: From drowning in admin work to reclaiming his practice and his life
- The "garden sunlight" framework for understanding strategic time allocation
- What's at stake if we don't support the next generation of practice owners
- Proven strategies that help owners reclaim 5-10 hours per week
Memorable Quotes
- "The biggest threat to independent healthcare practices isn't private equity buyouts or declining reimbursements—it's how practice owners are spending their time every single week."
- "Medical school teaches you how to diagnose and treat patients. It doesn't teach you how to build systems, delegate effectively, or think like a CEO."
- "Your time as a practice owner is like sunlight in a garden. If you spread it too thin across every single plant, nothing grows particularly strong."
- "We're at an inflection point. And the question is: will these courageous physician entrepreneurs have the support, resources, and business knowledge they need to succeed?"
- "Independent healthcare practice ownership doesn't have to be a path to burnout. With the right approach, it can be exactly what you envisioned."
Resources
Download the full white paper: "Unlocking Potential: A Business Blueprint for Practice Owners"
Register for the November 18th Time Leadership Masterclass (Open to everyone!)
Learn more about Thriving Practice Community membership.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
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Thriving Practice Community
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In this raw and honest solo episode, Tracy Cherpeski shares what happened when the burnout prevention expert found herself sliding into Stage 4 burnout. During one of the busiest seasons of her career - launching Thriving Practice Community, facilitating a CME-accredited wellness retreat, and developing new programs - Tracy experienced firsthand the insidious nature of burnout she teaches others to prevent. But this isn't just a story about struggle. It's about what actually works: the difference between near-burnout and full burnout, why clarity is 50% of prevention, and why community isn't optional but essential infrastructure for sustainable practice. Through stories from a powerful San Jose gathering and TPC's inaugural Community of Practice session, Tracy reveals what healthcare leaders are truly hungry for and what most of us are trying to survive without.
Click here for full show notes
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Episode Highlights
- The irony of teaching burnout prevention while experiencing Stage 4 burnout during an intense launch season
- What happened at the San Jose CME-accredited wellness event when physicians finally had space to connect
- The "worst wellness advice ever" improv game that revealed the band-aid solutions healthcare leaders are tired of hearing
- Dr. Robert's story: navigating impossible income swings, two practice models, and life-altering decisions completely alone
- Gianna's journey: why even successful practice owners need community to navigate next-level growth decisions
- The WHO's 12 stages of burnout and why Stages 1-4 look exactly like the "model physician"
- Why clarity about your WHY is at least 50% of burnout prevention
- How community serves as prevention infrastructure, not just a cure for burnout
- The difference between three days of intentional rest and three months of burnout recovery
Memorable Quotes
"The irony was not lost on me. And that's the thing about burnout - it's insidious. You don't see it creeping up until suddenly, you're in it."
"That feeling of 'I'm keeping all these plates spinning but I've lost sight of why I'm in the circus to begin with.'"
"My body basically said, 'Okay, you pushed through the event, now you're STOPPING whether you like it or not.'"
"The 'worst advice' they were sarcastically giving? That WAS their lived experience."
"They grabbed onto connection like oxygen."
"And that's what I mean by isolation at the survival level. It's not that he's not capable - he's proven he is. It's that he's trying to navigate impossible complexity without anyone who actually understands the terrain."
"Success doesn't eliminate the need for community. It just changes what you need community FOR."
"Clarity is at least 50% of burnout prevention."
"Community isn't optional. It's infrastructure."
"Isolation intensifies everything. The doubt. The comparison. The overwhelm. The weight of decisions."
"That's the power of community. Not as a cure for burnout, but as prevention. As the structure that keeps you from getting there in the first place."
"This isn't about waiting until you 'have it all figured out' to connect with peers. It's about recognizing that connection IS how you figure it out."
Closing
Tracy's vulnerability in this episode is a gift. She didn't just teach us about burnout prevention - she showed us what it looks like to catch yourself at Stage 4, course-correct with clarity and community, and come out stronger. If you'refeeling isolated in your practice, making high-stakes decisions alone, or wondering if you have time for community, this episode is your reminder: you don't have time NOT to invest in connection and clarity. Because without them, you'llkeep spinning until your body forces you to stop.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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In this episode, Tracy sits down with Debra Phairas, a physician practice management consultant with over 40 years of experience working with more than 2,300 medical practices. They discuss the often-overlooked topics of buy-ins, buyouts, and exit strategies for private practices. Debra shares hard-earned wisdom from four decades in the field, including real stories that illustrate why planning ahead isn't optional—it's essential.
Click here for full show notes
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Episode Highlights
- The Buy-In Advantage: Why buying into an established practice can be smarter than starting from scratch, and what to look for in a shareholder agreement
- Show You're Partner-Worthy: How young doctors can demonstrate value through marketing activities and relationship-building with referring physicians
- The Uncomfortable Necessities: Why every practice owner needs a will, living trust, buy-sell agreement, and key person insurance—illustrated with real stories of practices that didn't plan ahead
- Transparency is Everything: How open communication between senior and junior partners prevents dissatisfaction and builds lasting trust
- The Exit Strategy: Planning 2-5 years ahead for retirement or sale, and why waiting until you're 80 is too late
- The Private Practice Renaissance: Why more young doctors are choosing private practice ownership post-COVID
Memorable Quotes
"Transparency is really the key to good working relationships. The more that you know about the practice when you're coming in, the better decisions you can make."
"You put a dollar sign in front of math and you all freak out. You did way harder math to get into medical school. This is really easy—it's just simple math."
"The courage to communicate, confront, and compromise are my watchwords that I give all my doctors."
"At least when you buy in, you will have something when you leave. If you're just an employee, you get nothing."
"I've been so encouraged this year. I have done more new startup practice meetings than I did for the last three years. So many young doctors are saying they're ready to start their own practice—and that's something to celebrate."
Debra Phairas reminds us that running a private practice doesn't have to be as daunting as it seems. With proper planning, transparent communication, and the right guidance, physicians can build sustainable practices that provide both professional satisfaction and financial security. Whether you're just starting out or planning your exit, the key is to start those conversations now—not when it's too late.
Guest Bio:
Debra Phairas is President of Practice & Liability Consultants, LLC, a nationally recognized firm specializing in practice management and malpractice prevention. With over 40 years of experience, she has consulted with more than 2,300 medical practices across all specialties. Her expertise includes practice startups, financial analysis, practice valuations, buy-ins and buyouts, strategic planning, and partnership agreements. Debra holds a BS from Michigan State University and completed graduate work in Health Services Administration at Golden Gate University. She is a sought-after speaker who has presented seminars nationwide for medical associations and specialty societies, and is certified as an Expert Witness in California, Arizona, and Washington.
Find Debra:
Website
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Overview: Each quarter brings predictable patterns in patient behavior and practice operations, yet many healthcare providers find themselves constantly reacting instead of planning. In this snack episode, Tracy Cherpeski shares her insights on how practice owners can leverage quarterly shifts to build sustainable growth and avoid burnout. From Q1's deductible reset surge to Q4's strategic planning opportunities, Tracy offers a roadmap for thriving year-round.
Click here for full show notes
Episode Highlights:
- How to prepare for Q1's patient surge and deductible reset without overwhelming your team
- Why Q2 is the perfect time for mid-year assessments and what metrics actually matter
- Using Q3's momentum (or downtime) strategically instead of just coasting through summer
- The competitive advantage of Q4 planning over end-of-year scrambling
- Understanding the "hustle and glide" mentality for sustainable practice growth
- The Time Leadership Quadrant: A practical framework for triaging what needs your attention now
Memorable Quotes:
- "What you track, you can manage."
- "You don't want to make your adjustments in the busy time. It's the analogy of getting caught with your pants around your ankles—it's not a good time to try to run if you are bound."
- "If you take some time in Q3 to plan, you'll be at least a quarter ahead of your competition."
- "Embrace the hustle and glide mentality—we hustle when it's truly hustle time, and when it's not, you slow down, become more reflective, and recharge your batteries."
- "The practice owners who thrive year-round know when to work on the business instead of always being in it."
If you're ready to stop riding the quarterly roller coaster and start planning for predictable success, visit thrivingpracticecommunity.com to schedule a consultation with Tracy today.
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
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Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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In this powerful conclusion to our three-part time leadership series, Tracy tackles one of the most repeated—and least helpful—pieces of productivity advice: "work smarter, not harder." Through the compelling story of Dr. David, an ER physician turned regenerative medicine practice owner, you'll discover why this platitude fails and what to do instead. Tracy introduces a concrete methodology for strategic work allocation that helped Dr. David redirect 15 hours per week from low-value interruptions to high-value work that only he could perform. The result? Substantial revenue growth, improved patient flow, and a more confident, self-sufficient team—all while working the same number of hours.
Click here for full show notes
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Download the Time Leadership Delegation Tool
Episode Highlights
- Why "work smarter" is useless advice: It offers zero actionable guidance on how to actually work differently
- The critical distinction: Time leadership isn't about getting extra free time—it's about strategic reallocation to work that only you can do
- Dr. David's breakthrough: Discovering he spent 15 hours weekly on work that didn't require his expertise
- The three strategic changes: Training staff for self-sufficiency, redesigning clinical schedules around highest-value work, and fixing the scheduling system
- The scheduling protocol that changed everything: How offering two specific appointment options eliminated chaos and six weekly interruptions
- Real results: How 12 redirected hours created substantial revenue increases and improved practice flow
- The Discovery-Analysis-Action framework: Tracy's proven methodology for lasting change
Memorable Quotes
"Time leadership isn't about efficiency—it's about effectiveness. It's not about doing things faster—it's about doing the right things and ensuring the wrong things aren't on your plate at all."
"The question isn't 'how do I work smarter?' The question is 'what work should I actually be doing, and what needs to stop being on my plate?'"
"You're not getting 'extra' time. You're reclaiming strategic capacity that's currently being drained by the wrong work."
"Awareness without action is just expensive entertainment. You can understand time leadership intellectually and still be overwhelmed six months from now."
"I finally understand the difference between being busy and being effective. I'm working the same number of hours, but the work I'm doing is completely different." —Dr. David
This episode delivers the practical implementation guide you've been waiting for in the time leadership series. Whether you're a physician, dentist, or other healthcare practice owner, Tracy's methodology for strategic work allocation will help you stop playing every instrument in the orchestra and start conducting. Visit the show notes for your complimentary practice assessment strategy session and take the next step toward building the practice you envisioned.
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Download the Time Leadership Delegation Tool
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
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Business LinkedIn Page
Overview: In this episode of Thriving Practice, Tracy Cherpeski tackles one of the biggest challenges healthcare practice owners face: protecting strategic thinking time in an environment where everything feels urgent. Through the compelling story of Dr. David—an ER physician who opened a regenerative medicine practice—you'll discover why your blocked strategic planning time keeps getting hijacked, and learn the exact framework for distinguishing between genuine urgency and habitual urgency. This is part two of the time leadership series, and it's essential listening for any practice owner who's ever wondered why their "do not disturb" time never actually happens.
Click here for full show notes
Download the Time Leadership Workbook
Episode Highlights:
- Why healthcare practice owners are uniquely vulnerable to losing strategic thinking time
- The difference between urgency in clinical care versus practice operations
- Dr. David's breakthrough: discovering 15 hours per week of delegable tasks through time tracking
- The three questions that help you triage your time like an ER triages patients
- The ABCD prioritization framework for categorizing tasks and interruptions
- How to create decision-making frameworks that eliminate recurring interruptions
- Why tracking your time for just three days can reveal patterns you can't unsee
Memorable Quotes:
"Your strategic thinking time doesn't disappear because healthcare is unpredictable. It disappears because you haven't distinguished between what's genuinely urgent and what just feels urgent."
"In clinical settings, urgency often correlates with importance. But here's the trap: you've imported that same urgency response pattern into every aspect of your practice. And in the business side of healthcare, urgency rarely equals importance."
"You cannot fix what you cannot see."
"The question isn't 'is this urgent?' The question is 'is this urgent and only I can handle it right now?' That's a very different standard."
Ready to reclaim your strategic thinking time? This episode gives you the audit framework and prioritization system to start making immediate changes. Download the Time Leadership Delegation workbook and complete your three-day time audit—then join us for part three, where Tracy shows you how to turn that data into freed-up time.
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
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In this candid snack episode, Miranda and Tracy explore the critical importance of building intentional professional community as a practice owner. Drawing from Tracy's recently updated blog post "Choosing Your Village" (originally written in 2011), they discuss why independent healthcare providers need more than clinical expertise—they need a village of people who understand the unique challenges of practice ownership.
Click here for full show notes
Episode Highlights
- Why community matters more now: The impact of digital connection versus genuine human connection, and how COVID increased isolation for independent practice owners
- Village vs. support network: Understanding the difference between personal support and professional community
- Energy audit for relationships: How to identify which connections drain you and which ones light you up—and what to do about it
- Recovery from burnout: Practical steps for practice owners running on empty, including the WHO's 12 stages of burnout
- Incremental progress over perfection: Why starting small (like drinking enough water) creates sustainable change
Memorable Quotes
"I think we are more digitally connected and yet feeling more disconnected. For all humans, we're really feeling that, and COVID really increased our sense of isolation."
"I need professional friends. I need professional colleagues in my world, other business owners... other crazy people who can show you that what you're going through is common, maybe even normal."
"If I'm feeling this way with lots of people, it might be time for me to take a nap and have a snack."
"Mindful means slowing down. Sometimes literally putting my hand on my heart and just checking in."
"It's better, it's more sustainable to start with something that you know you can do. I know I can carry my water bottle around and sip on it all day."
Closing
This episode serves as a gentle reminder that practice ownership doesn't have to be a solitary journey. Whether you're evaluating your current professional relationships or looking to build new connections, the Thriving Practice community is here to support you. Visit thrivingpracticecommunity.com to learn more about working with Tracy and joining a village that truly gets it.
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
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Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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In this first episode of our three-part Time Leadership series, Tracy Cherpeski tackles why traditional productivity systems fail healthcare practice owners. If you've tried every time management technique only to feel more overwhelmed, this episode reveals the real problem: you've been applying employee productivity frameworks to a practice owner's reality. Tracy introduces the concept of time leadership—a strategic approach designed specifically for healthcare professionals balancing clinical excellence with business sustainability.
Click here for full show notes
Click here to download the Time Leadership Delegation Workbook
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Episode Highlights
- The Time Management Trap: Why productivity systems designed for corporate employees don't work for practice owners juggling patient care and business leadership
- Dr. Sarah's Story: How a successful family medicine physician discovered she was efficiently managing the wrong work—and what changed when she shifted her focus
- Time Management vs. Time Leadership: The critical distinction between doing things efficiently and doing the right things strategically
- The Orchestra Metaphor: Why you need to conduct your practice rather than play every instrument yourself
- Delegation Beyond Admin: Understanding what truly requires your clinical expertise versus what you're doing out of habit
Memorable Quotes
"You don't have a time management problem. You have a time leadership opportunity."
"Time management is about efficiency—doing things right. Time leadership is about effectiveness—doing the right things."
"Sarah wasn't managing her time poorly. She was managing the wrong work."
"Real acceptance is powerful—making peace with what you genuinely cannot change while focusing your energy on what you can. Resignation is giving up."
"The question isn't 'how do I manage all these tasks more efficiently?' The question is 'what am I conducting versus what am I trying to play myself?'"
This episode sets the foundation for a complete mindset shift around how healthcare practice owners approach their time. Tracy challenges listeners to stop blaming themselves for failed productivity systems and instead recognize that they need a framework built for their unique reality. Download the Time Leadership Delegation workbook and complete the foundation work before episode two, where we'll explore the Open Time Audit and identify exactly where your strategic thinking time is being hijacked.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
In this episode, Brad Pitzele shares his journey from chronic illness survivor to EWOT advocate and business owner. Facing autoimmune issues and Lyme disease that left him struggling with brain fog, pain, and 50+ symptoms, Brad discovered Exercise with Oxygen Therapy when traditional treatments failed. After building his own system and experiencing dramatic improvements, he founded 1000 Roads to make EWOT more accessible. The conversation explores the science behind EWOT, its applications for chronic illness and athletic recovery, and the business case for healthcare providers looking to integrate this therapy into their practices.
Click here for full show notes
Key Highlights:
- EWOT uses concentrated oxygen during exercise to improve cellular oxygenation and reduce inflammation
- Research dating to the 1960s shows benefits for everything from cancer to autoimmune conditions
- Systems start at under $2,500 with quick ROI potential through session-based pricing
- Minimal staff oversight required - front office staff can manage patient setup
- Effective for chronic illness, athletic recovery, and general wellness applications
- Pairs well with other therapies like red light therapy for enhanced benefits
Memorable Quotes: "The hardest part about selling EWOT is that it does so many great things, it's almost like not believable."
"When you do EWOT, you're not just using the red blood cells, you're actually saturating the blood plasma, which is about a thousand times thinner than a red blood cell and can get through those blockages."
"70% of the detoxification that you do in your body is actually through your lungs."
Brad's combination of personal experience and engineering background provides unique insights into both the therapeutic potential and practical implementation of EWOT, making this episode valuable for any healthcare provider exploring innovative treatment modalities.
Brad’s Bio:
Brad Pitzele is the founder of One Thousand Roads and a chronic illness survivor who discovered Exercise with Oxygen Therapy (EWOT) when facing severe autoimmune diseases, chronic fatigue, and cancer. After being unable to afford existing EWOT systems ranging from $5,000-$25,000, Brad used his engineering background to build his own system, experiencing dramatic health improvements that inspired him to launch One Thousand Roads in 2016. The company focuses on providing affordable, high-quality wellness products for people with chronic illnesses, with a mission to help one thousand people recover their health and quality of life. Eight years later, One Thousand Roads has helped thousands of customers on their wellness journeys while making EWOT more accessible through systems starting under $2,500.
Find Brad:
Website
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Healthcare providers excel at caring for others but often struggle with self-care. In this honest conversation, Tracy Cherpeski shares why the 'always on' mindset is actually counterproductive and reveals practical strategies for breaking free from energy-draining habits.
Key Highlights:
- Why the word "should" creates unnecessary guilt and obligation
- How your well-being directly impacts your team's performance
- The danger of checking your phone first thing in the morning
- Why email shouldn't be the first task of your day
- The 60-day rule for creating lasting habits
- Building flexibility into habit formation to avoid perfectionism pitfalls
Click here for full show notes
Memorable Quotes: "Do not should on yourself or others—that word is so laden with judgment."
"If you're not right, ain't nothing right in your business."
"When I'm stressed, I get spacey, and when I'm spacey, that means you have to work harder."
"We need to give ourselves permission to turn it off and to step away. That's really, really, really hard."
This episode offers actionable insights for healthcare providers ready to prioritize their well-being without compromising patient care. Sometimes the best thing you can do for your practice is take better care of yourself.
Is your practice growth-ready? See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
David Herman from Web Marketing for Dentists joins us to discuss how dental practices can leverage modern marketing strategies while maintaining the human touch that builds lasting patient relationships. With over 20 years in the industry, David shares insights on why traditional marketing principles still work, how AI is enhancing rather than replacing human connections, and why understanding your specific practice goals is crucial for marketing success.
Click here for full show notes
Key Highlights:
- Why Google and SEO aren't actually dead despite industry claims
- How AI phone systems can double appointment bookings while reducing front desk burden
- The importance of weekend hours and quick response times for new patient acquisition
- Why targeting specific procedures and patient types beats generic "get more patients" approaches
- The psychology behind dental patient behavior and decision-making
- How to measure marketing ROI and ask better questions of your marketing team
Memorable Quotes: "We thought at the beginning it was money, but it's not. They also like money, but it's definitely secondary to helping people in the way that they feel they can help people the best."
"Google Ads is mind reading for marketers. There is nothing like it... It's the only mind reading marketing service there is."
"Everything that is monotonous and boring in somebody's job, that's the first place that AI should be employed. Because AI doesn't find it monotonous or boring."
David's approach stands out because he focuses on understanding what kind of dental work each practitioner truly enjoys, then tailors marketing efforts to attract those specific cases. Rather than promising overnight results, he emphasizes sustainable growth and measurable outcomes, making him a valuable resource for practices ready to invest thoughtfully in their marketing efforts.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
David’s Bio:
David is the Chief Marketing Officer for Web Marketing For Dentists. He holds a Masters in Language & Psycholinguistics from Cambridge University and spent 10 years creating ads for major companies like Procter & Gamble and General Motors before discovering his passion for dental marketing in 2004. Since then, he's worked with over 2,000 dentists across the USA, Canada, and UK, generating more than $30 million in annual production for his clients. His campaigns typically help individual dentists add $10K-100K to their monthly revenue. David leads a team of 30+ dental marketing experts based primarily in Miami, with additional team members across six continents.
Find David:
Website
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Episode Overview: In this powerful solo episode honoring Women in Medicine Month, Tracy Cherpeski exposes a critical flaw in physician burnout research that's been hiding in plain sight. While women now represent the majority of medical students, they face burnout rates nearly 50% higher than men and remain dramatically underrepresented in practice ownership - the very model that offers the autonomy and control that could address their burnout crisis.
Click here for full show notes
Key Highlights:
- Major burnout studies systematically exclude private practice owners who report the highest job satisfaction
- Women physicians experience 47% burnout rates compared to 39% for men, yet only 34% own their practices
- Private practice ownership has declined from 60% to 42% since 2012, eroding the practice model with highest physician satisfaction
- Self-employed physicians earn 11% more and cite autonomy as their top priority
- The research bias creates policies that favor large health systems while undermining diverse practice models
Memorable Quotes: "It's like studying American happiness but only surveying corporate employees while completely ignoring entrepreneurs and small business owners. Then wondering why everyone seems miserable."
"You're not just building a practice - you're modeling a different way to practice medicine. And that matters more than you might know."
"The solution to physician burnout isn't bigger health systems or more employment. It's empowering physicians to create practices that work for their lives, their values, and their wellbeing."
This episode challenges listeners to see practice ownership not just as a business model, but as a powerful wellbeing strategy that's been overlooked by mainstream medical research.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Connect With Us:
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Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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In this candid snack episode, Tracy Cherpeski shares insights on developing an entrepreneurial mindset while maintaining clinical excellence. She introduces the concept of "hat switching" between clinical and business roles, explores the gardener's approach to practice growth, and provides practical strategies for expanding revenue without extending work hours.
Key Highlights
- The importance of switching between "clinician" and "CEO/entrepreneur" hats
- How entrepreneurial flexibility complements medical training rigidity
- The gardener's approach: planting seeds and practicing detachment from outcomes
- Practical revenue stream ideas including mid-level providers, supplement lines, and health coaching partnerships
- Why clarity of vision serves as the foundation for sustainable practice growth
Click here for full show notes
Memorable Quotes
"If you're in your clinical mindset and you try to think like an entrepreneur, it crosses some of the lines of duty of care and things like that."
"Sometimes you got to dig through a lot of shit to be able to get to the good stuff."
"Be super, super clear about what it is that you want to achieve... but then we let go of it and we just know that we're likely to get there or maybe better."
Closing
This episode perfectly captures the dynamic between clinical excellence and business savvy that defines thriving practices. Tracy's practical wisdom offers healthcare providers a roadmap for sustainable growth without compromising their core mission of healing.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
In this final episode of the mindful leadership series, Tracy Cherpeski explores how internal work creates expanding ripples of success. Following up with Dr. Sarah and Dr. Marcus years after their initial work, we see how their practices have become magnetic centers that naturally attract resources, talent, and opportunities. This episode reveals the five ripple zones that create sustainable competitive advantage and shows how mindful leadership becomes a powerful business strategy.
Key Highlights
- How Dr. Sarah now takes three-week unplugged vacations while her team runs seamlessly
- Marcus's referral systems that are "crushing it" while he focuses on strategic growth
- The five ripple zones that create magnetic pull in healthcare practices
- Why pushing for success creates resistance while magnetic leadership creates flow
- How internal work compounds into external competitive advantages over time
Memorable Quotes
"The most profitable practices aren't just well-run businesses – they're energy centers that attract everything they need to thrive."
"When you're pushing, you're working against resistance. When you're magnetic, resources flow toward you effortlessly."
"Your mindful leadership isn't just personal development; it's business strategy."
"The question isn't whether you're capable of this level of success – the question is whether you're ready to begin."
This episode demonstrates that sustainable practice success flows from the inside out, showing how two different practitioners used the same framework to create practices that continue thriving and expanding their influence years later.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Connect With Us:
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This episode introduces the concept of Success Architecture—the intentional framework that allows healthcare practices to grow predictably and profitably without requiring constant reactive management. Through the compelling case study of Dr. Marcus, Tracy demonstrates how the right foundation can transform a practice from survival mode to sustainable growth, achieving remarkable results in just 90 days.
Key Highlights
- Dr. Marcus increased revenue by 30% while dramatically improving profit margins in 90 days
- Reclaimed 20 hours per week through strategic energy management
- Achieved 10X ROI within 18 months while adding two new providers
- The Four Pillars: Mental Clarity, Energy Management, Systems Thinking, and Abundance Mindset
- 90-day implementation strategy: Foundation Phase, Construction Phase, Integration Phase
- Why most practices fail: building on "sand" instead of solid architecture
- The difference between managing your practice and leading your practice
Memorable Quotes
"The difference isn't talent, market conditions, or luck—it's Success Architecture."
"Success Architecture is the difference between reacting to your practice and creating your practice."
"Clarity equals speed."
"Energy management isn't about time management—it's about impact management."
"The practices that will flourish in the next decade will be led by architects, not firefighters."
This episode provides the roadmap for building the solid foundation every successful practice needs. Whether you're feeling stuck in reactive mode or ready to scale strategically, Success Architecture offers the framework to move from chaos to predictable growth. Don't miss next week's finale where we explore how internal transformation creates powerful external impact.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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Healthcare practice owners often unknowingly create internal barriers that directly impact their bottom line – not from lack of clinical skills or business knowledge, but from deeply embedded beliefs that show up as seemingly logical decisions. Through Dr. Sarah's compelling transformation story, this episode reveals how one practice owner went from working 60+ hour weeks while personally taking patient payments to achieving a 40% revenue increase and reclaiming 20 hours per week, all by dismantling a single invisible barrier.
Key Highlights:
- How fear-based overhead decisions actually limit revenue capacity
- The true cost of operating from a scarcity mindset disguised as quality control
- Why equating personal worth with work hours creates success-limiting bottlenecks
- A real case study showing 26x ROI from barrier removal
- Three practical assessment questions to identify your own hidden barriers
Memorable Quotes: "Your barriers aren't protecting you; they're imprisoning you. And every day you don't address them, you're leaving money on the table and freedom off your calendar."
"Sarah thought she couldn't afford a $40,000 administrative salary, but her barrier was costing her $400,000 in lost revenue."
"They're like having a Ferrari with the emergency brake on. You've got the engine, the capability, the vision – but you're burning fuel while barely moving forward."
This episode launches a three-part series on building what Tracy calls "Success Architecture" – the mindset foundation that allows practices to scale without sacrificing sanity. Perfect for practice owners ready to stop being the emergency brake in their own success story.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Connect With Us:
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Thriving Practice Community
Schedule Strategy Session with Tracy
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Beth Lachance has built something remarkable. As the founder and CEO of Global Medical Virtual Assistants, she's scaled her company from around 200 to over 1,350 medical virtual assistants in just three years, all while helping medical practices nationwide solve their biggest challenge: administrative overwhelm.
In this episode, Beth explains how medical virtual assistants work as an "insourcing" solution rather than outsourcing, providing practices with HIPAA-compliant professionals who have medical backgrounds and bachelor's degrees. She breaks down the cost-effectiveness of the model ($525 per week per full-time VA), how it improves patient care and staff morale, and why it's suitable for practices of any size.
Beyond the business model, Beth shares raw insights about scaling a company, including her philosophy of planning for 10x growth instead of 2x to avoid constantly rebuilding infrastructure. She discusses the importance of having the right people in the right seats, embracing mistakes as learning opportunities, and not getting paralyzed by over-analysis.
EPISODE HIGHLIGHTS
- How medical virtual assistants create "sufficient support" rather than just basic help
- The mindset shift from virtual "assistants" to virtual "professionals"
- Why insourcing beats outsourcing for medical practices
- Planning for 10x growth instead of 2x to build scalable infrastructure
- The cost breakdown: $525/week per full-time medical VA vs. traditional hiring
- How proper support systems improve patient reviews and staff retention
- Why Beth moved from 200 to 1,350 team members in three years
- The importance of cultural fit over high performance in hiring
- How administrative burden contributes to physician burnout
MEMORABLE QUOTES
"We are not brought into a medical practice to take jobs that are already in place. We're really brought in as additional support."
"Don't look at what you look like when you double. What do you look like when you 10x? So that you're not reimagining this all over again."
"Don't be afraid to make a mistake. Trial it. If you made a mistake, you just go back to the drawing board and go at it another way."
"They're virtual professionals. They have a bachelor's degree. They are smart. They take initiative. You're minimizing what their level could potentially be when you think 'virtual assistant.'"
"This is insourcing. You are bringing additional staffing into your practice, but remotely."
"If you don't handle even the minutiae, like the little problems, you'll scale them with you."
CLOSING
Whether you're running a solo practice or managing a multi-location operation, Beth's insights remind us that growth doesn't have to come at the expense of quality care or team wellbeing. Sometimes the answer isn't working harder - it's working smarter by building the right support systems from the start.
Bio:
Beth Lachance is the founder and CEO of Global Medical Virtual Assistants, a company that provides HIPAA-compliant virtual staffing solutions to medical practices nationwide. With over 22 years of leadership experience in the surgical device, pharmaceutical, and specialty pharmacy industries, Beth combines deep healthcare knowledge with entrepreneurial expertise to solve administrative overwhelm in medical practices.
A former Division I gymnast at the University of Florida with a Bachelor of Science in Health Sciences, Beth has scaled GMVA from a small team to over 1,350 skilled medical virtual assistants. Her mission is to free healthcare professionals from administrative burden so they can focus on exceptional patient care while building sustainable, thriving practices.
Beth is passionate about empowering women in leadership and driving innovation in healthcare operations.
Find Beth:
Website
LinkedIn Business
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Episode 200 marks a significant milestone for the Thriving Practice Podcast, celebrating not just the achievement but the entire healthcare community that has grown alongside it. Tracy and Miranda offer an intimate look at how the podcast has evolved, what drives their content decisions, and the exciting changes coming in future episodes. This behind-the-scenes conversation reveals the heart behind the podcast and the movement it has become.
Key Highlights:
- The podcast's evolution from experimental project to community movement
- New content formats including association partnerships and episode series
- Introduction of beta sponsorship program to expand reach and production quality
- The importance of balancing 10,000-foot strategic vision with actionable implementation
- How listener feedback, especially love for "snack episodes," shapes content direction
- The democratic nature of the podcast as free, accessible support for all healthcare providers
Memorable Quotes: "Momentum is our friend. We can take our hard earned wisdom and build from that... it feels like a movement."
"From the perspective of above the mountains, nature is doing what it does, and it's handled... nothing can be insurmountable for us."
"This is on demand, it's always going to be free... It's evergreen and it's fully democratic."
Closing: This milestone episode captures the genuine passion driving the Thriving Practice Podcast. As Tracy and Miranda look toward the future, their commitment to serving healthcare providers remains unwavering, with exciting developments that promise to deepen the impact of this thriving community.
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
Connect With Us:
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In this Season 8 finale, Tracy reflects on eight months of breakthrough conversations and authentic connections while revealing what's been happening behind the scenes. She shares favorite moments including Dr. Ruth Mannschreck's inspiring time freedom story, Jennifer Raams' insights on emotional intelligence, and David Ford's MedWay innovation. Tracy discusses her surprising passion for addressing the clinical-to-CEO skills gap and announces expanding partnerships with medical associations in California, Georgia, and beyond as they build toward the global Thriving Practice Community launch.
Key Highlights:
- The overwhelming success of authentic "snack episodes" with Miranda
- Dr. Ruth Mannschreck's journey from forced practice reduction to time freedom mastery
- Partnership expansion with medical associations across multiple states
- The critical importance of "switching hats" between clinician and CEO roles
- Behind-the-scenes look at building a global practice owner community
- Preview of Season 9's deeper CEO development focus
- Episode 200 milestone celebration announcement
Memorable Quotes: "The moment you open your practice, you become a CEO, but nobody ever tells you that."
"Practice owners are absolutely starving for authentic connection and real, unscripted conversations."
"The gap between clinical excellence and CEO thinking is so much wider than I initially realized."
"You became a CEO the moment you opened your practice - Season 9 is about helping you fully step into that role with confidence, community, and clarity."
"We're not just creating content - we're building a movement."
This season finale captures the momentum building in the practice owner community while setting the stage for even greater impact in Season 9.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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Tracy Cherpeski shares insights into the Practice Growth Readiness Intensive, a four-week program designed to help healthcare practice owners move from feeling overwhelmed to gaining crystal-clear direction. This snack episode reveals the market gaps driving demand for this intensive format and the measurable outcomes participants can expect.
Key Highlights:
- The number one complaint from practice owners is always time, followed closely by burnout and isolation
- Most clients don't see bottom-line changes for 90 days, but the intensive provides immediate clarity and a strategic roadmap
- Ideal participants have at least one year of practice ownership experience and are financially stable enough to invest in growth
- Physical changes often appear first - better sleep, reduced tension, faster decision-making
- Average client ROI is 10x within 12-18 months, with most recouping their investment within 90 days
- The program bridges the gap between clinical excellence and business leadership confidence
Memorable Quotes: "There's such a difference between clinical excellence and confidence and business excellence and confidence."
"A lot of times once we get to know somebody, they'll confess later: 'Yeah, I feel like I don't really know what I'm doing,' and that's incredibly difficult for any highly trained professional to admit."
"You set the tone for the culture of your practice. And that can have an incredibly positive impact on your entire team, and that goes out to your patients and that ripples out to your community."
This episode offers a rare glimpse into the methodology behind helping healthcare providers reclaim their time while building thriving, sustainable practices. Whether you're feeling stuck or ready to scale, Tracy's insights provide a clear path forward.
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Join us for a fascinating conversation with Aspen Noonan, founder of Elevate Holistics, a pioneering telemedicine company connecting healthcare providers with patients seeking medical cannabis recommendations across 18 states. Aspen pulls back the curtain on this highly regulated but often misunderstood industry, sharing insights about entrepreneurship in the cannabis space, the complex patchwork of state laws, and innovative ways healthcare providers can support their patients while creating new revenue streams.
Key Highlights
- The Business Model: How Elevate Holistics streamlines the medical cannabis recommendation process with 2-hour turnaround times and comprehensive support systems
- Regulatory Landscape: Why cannabis laws vary dramatically between states and how entrepreneurs must constantly adapt to survive
- Recommendations vs. Prescriptions: The crucial distinction that affects liability, insurance coverage, and provider participation
- Provider Opportunities: Affiliate programs and educational resources that allow healthcare professionals to help patients without directly handling cannabis recommendations
- Industry Insights: Why Oklahoma has 2,000+ dispensaries and how medical cards create value even in recreational states through tax savings
- Personal Stories: Aspen's journey from 10 years on ADHD medication to cannabis advocacy and the life-changing patient stories that drive her mission
- Future Outlook: Potential for insurance coverage, employee benefits, and the role of states' rights in cannabis policy
Memorable Quotes
"Change is the only constant in my world. The ability to pivot in this industry has been what stands the test of time."
"Cannabis used to be the first thing you tried. You used to try plants first, and then you would go to science. Now it's the opposite."
"I think cannabis can be seen as a crutch. When you break a leg, you need crutches. But when you're introducing alternative medicine, you use it for a little while and see what else can I fix?"
"This industry is highly regulated, but not enforced. The blame goes to a lot of different places."
Closing
Aspen's work at Elevate Holistics demonstrates how entrepreneurs can build meaningful businesses while navigating complex regulatory environments and genuinely helping people access alternative healthcare options. Her insights into the cannabis industry reveal opportunities for healthcare providers to better serve their patients while exploring new revenue streams in this rapidly evolving space.
Bio:
Aspen Noonan is the CEO of Elevate Holistics, a telehealth platform connecting patients with medical cannabis recommendations across 18 states. Since becoming CEO in June 2024, Aspen has been driving the company's ambitious goal of helping one million individuals obtain legal access to medical marijuana. With deep expertise in cannabis industry regulations and a commitment to holistic health, she has positioned Elevate Holistics as a leader in making medical cannabis accessible through streamlined online services and comprehensive patient support.
Find Aspen:
Website
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In this enlightening conversation, Andrea Nakayama breaks down the often confusing world of functional nutrition and explains how it can transform healthcare practices. Rather than focusing on restrictive diets or one-size-fits-all protocols, functional nutrition takes a personalized approach that considers each individual's unique history, physiology, and circumstances. Andrea shares how practitioners can integrate these services into their practices to better serve patients with chronic health issues, while working collaboratively within appropriate scopes of practice.
Key Highlights
- What functional nutrition really is: A systems-based approach focused on individual experience rather than dietary protocols, guided by the principles that "everything is connected, we are all unique, and all things matter"
- The three-tier framework:
- Tier 1: Non-negotiables (sleep, digestion, blood sugar balance)
- Tier 2: Deficiency to sufficiency
- Tier 3: Dismantling dysfunction
- The "three roots, many branches" model: Addressing genes, digestion, and inflammation as the root causes while symptoms and diagnoses are the branches
- Scope of practice collaboration: How functional nutrition practitioners can work alongside medical providers to fill gaps in care without overstepping boundaries
- Making nutrition accessible: Moving away from expensive testing and supplements toward a way of thinking that can be democratized for all income levels
- The bike lane analogy: Understanding your personal "path" versus "poison ivy" - what foods and choices work for your individual physiology and circumstances
- Business integration options: How practices can incorporate functional nutrition through hiring trained practitioners, referral networks, or additional training
- Patient empowerment: Helping individuals understand their personal "mediators" - what makes them feel better or worse - rather than following rigid good/bad food rules
Memorable Quotes
"We may be asking too much of our doctors... when we ask them about nutrition, that's an out of scope question."
"If somebody's having an issue with compliance, I say we didn't match the pacing of our recommendations to that person's aptitude to be able to take them on."
"Your body is likely more functional than it's not. It's doing a lot for you. And when it comes to a functional practice, we're fine tuning the dial."
"We're not replacing [medical care] - food is better, lifestyle should do it. We're augmenting all the different things that person is experiencing."
"It's not about a protocol, it's about making steps forward and working within frameworks that help people know where to start."
"We can't walk a very narrow path for a very long time, and we shouldn't."
"When we know our mediators, we're making the decisions, we're not farming out our agency for somebody else to tell us we're good or bad."
Bio:
As the host of the 15-Minute Matrix Podcast and the founder of Functional Nutrition Alliance, Andrea is leading thousands of students and practitioners around the globe in a revolution to offer better solutions to the growing chronic illness epidemic. By highlighting the importance of systems biology, root cause methodology, and therapeutic partnerships, she helps historically underserved individuals reclaim ownership of their health.
Find Andrea:
Andrea's Website
FX Nutrition Website
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Former medical sales professional Clint Harris discovered that financial independence alone wasn't enough - he needed time and location freedom too. After building 14 Airbnbs that replaced his income but kept him essentially on call, Clint pivoted to truly passive investments. Now a General Partner at Nomad Capital, he helps others break free from trading time for money through alternative investments like converting vacant big box stores into storage facilities.
Episode Highlights
- The Three Pillars of Investment Success: Time, experience, and money - and how to partner with others when you only have one of the three
- Why "Saving Your Way to Retirement" No Longer Works: The impact of inflation and fiscal policy on traditional retirement strategies
- The Millennial Storage Boom: How 34% of the population is driving demand for climate-controlled storage as lifestyle extensions
- Independence of Purpose: Moving beyond financial freedom to create time and location independence
- The 2008 Wake-Up Call: Why market volatility at the wrong time can derail decades of traditional investing
- Community Impact: How converting vacant buildings revitalizes small towns while generating returns
- Vertical Integration Strategy: The importance of controlling every aspect of the investment process
Memorable Quotes
"Financial independence is really not what I was after. I'm looking for financial time and location independence."
"If you buy enough of them, you can break this cycle of trading your time for money and paying for other people's days off."
"Independence of purpose is where you go where you want, when you want, do what you want, you raise your kids the way that you want."
"Money can't buy happiness, but what it can buy is ease and options."
"Instead of you getting up and working and trading more of your time for dollars, you can put that money to work. And that money is getting up and out of bed and going to work on the days that you don't feel like it."
"The most important thing is start with the end goal in mind and work backwards. And the end goal in mind should be purpose, happiness, ability to have a positive impact on the people around you."
Closing Thoughts
Clint's story reminds us that true wealth isn't just about accumulating money - it's about designing a life that aligns with our values and gives us the freedom to focus on what matters most. Whether through storage facilities, multifamily properties, or other alternative investments, the key is finding partners who share your ethics and vision, then building assets that work for you instead of the other way around.
The conversation challenges us to examine our own relationship with work and money. Are we building toward independence of purpose, or are we trapped in the cycle of trading time for dollars? As Clint puts it, the goal isn't just to make money - it's to buy future days off and create a legacy that extends far beyond our bank accounts.
Bio:
Clint Harris has a 15-year background in medical device sales. Clint has always been in the business of innovation, and creative solutions. In addition to his work with Nomad, Clint owns a strong multifamily real estate portfolio and built a highly successful property management company from the ground up with an emphasis on streamlining automation and vertical integration. Clint’s core belief is that financial independence, when combined with location and time independence, creates independence of Purpose. He joined Nomad with the goal of sharing that vision with our investors daily.
Find Clint:
Website
YouTube
Truly Passive Income Podcast
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Tracy Cherpeski reveals why healthcare providers struggle with the business side of practice ownership and shares practical strategies for overcoming the mental barriers that keep talented practitioners stuck. This candid conversation explores the disconnect between clinical training and business success, offering actionable mindset shifts that unlock breakthrough results.
Key Highlights:
- The "hat switching" technique for separating patient care from business strategy
- Why imposter syndrome affects even the most successful healthcare providers
- How to maintain confidence during inevitable growth plateaus and setbacks
- The practical approach to turning unlimited potential into achievable business goals
- Why connecting with other practice owners accelerates your success
Memorable Quotes: "When you're seeing patients, you're not thinking about money. Please don't be thinking about money. But while you're on the business strategy side, you gotta track your KPIs, you gotta know your numbers."
"Most of us, even experts, are making educated guesses based on history... but sometimes we're still guessing and we're taking an informed leap of faith."
"98% of the people that we've worked with would still do what they do even if they didn't need to make money, because they love it, because they feel called to it."
This episode perfectly captures the authentic dynamic between Marina and Tracy while addressing the real challenges practice owners face when scaling their businesses. Whether you're just starting out or looking to break through a growth plateau, you'll find practical strategies you can implement immediately.
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Brothers Jonah and JDew from Banking Bros demystify infinite banking and reveal how business owners can leverage specially designed whole life insurance policies to create guaranteed cash flow, fund business needs, and retain top talent. Using their signature three-cup visual method, they explain how to save and spend money simultaneously while building wealth outside traditional market-dependent vehicles.
Key Highlights
- How infinite banking works using the three-cup system: premiums, cash value, and death benefit
- Why whole life insurance is the only insurance product that guarantees a payout
- Practical business applications including employee retention strategies
- Buy-sell agreement funding without market risk
- Salary continuation and deferred compensation options for small businesses
- Tax advantages and guaranteed growth features
- Common misconceptions about life insurance and age/health requirements
Notable Topics Discussed
- Employee retention strategies for small businesses competing with larger companies
- Using infinite banking for equipment purchases and business investments
- Cross-purchase and buy-sell agreement structures
- The difference between term and whole life insurance for cash flow purposes
- How to become your own banker and reduce third-party interest payments
- Tax implications and guaranteed contract features
Memorable Quotes
"We are not talking about investment from us. We have a baseline of guarantee and consistency, a spot of certainty with cash flow privately used with no taxes."
"There are guarantees inside the contracts that we're utilizing for this cash flow structure, there are things that we can promise in the future to these people."
"You cannot make a decision of uncertainty until you have a guarantee and certainty place to start from."
"Cash flow does not care how old you are. Insurance does. Cash flow does not care if you're healthy. But insurance does."
Closing Thoughts
The Banking Bros offer a refreshing perspective on financial strategy that prioritizes certainty and control over speculation. Their approach to infinite banking provides business owners with practical tools for growth, employee retention, and wealth building that don't depend on market performance. This conversation is particularly valuable for small business owners looking for competitive advantages in talent retention and flexible funding solutions.
Guest Bios:
Jonah Dew - IBC Practitioner, Entrepreneur & Speaker Based in Greenville, SC, Jonah discovered infinite banking in 2016 and was immediately drawn to its ability to keep wealth within families while maintaining control. With a Business Administration degree and background in banking and insurance, he's passionate about helping others become good stewards of their wealth through this proven system.
Jeremiah "JDew" Dew - Speaker, Serial Entrepreneur & IBC Practitioner
After tackling his own debt challenges post-college, JDew discovered infinite banking in 2015, which tripled his net worth within two and a half years. As a father of four, he understands the real-world financial pressures families face. Together with his brother Jonah, he co-founded their educational platform to make infinite banking concepts accessible to everyone.
Find the Banking Bros:
Banking Bros Website
Cash Compound Website
YouTube
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In this solo episode, Tracy shares the exact Strategic Decision Framework that her most successful clients use to make confident business decisions without the sleepless nights. If you've ever found yourself second-guessing strategic choices or avoiding important decisions altogether, this episode reveals why practice leaders struggle with business decision-making and provides a simple but powerful 5-question filter that brings immediate clarity to any strategic choice.
Episode Highlights:
- Why clinical training actually works against you when making business decisions • The hidden cost most practice owners miss when evaluating opportunities • How to distinguish between strategic opportunities and shiny objects • The crucial question that separates reactive leaders from proactive ones • Why "not deciding" is still a decision with real consequences
Notable Quotes:
"Your clinical training taught you to make evidence-based decisions with clear protocols. But business decisions require you to act with incomplete information."
"Every yes is an automatic no to something else."
"Strategic thinking isn't a luxury when you're a practice owner—it's a necessity."
"When you make one good strategic decision, it eliminates dozens of smaller decisions down the road."
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This episode is part of the Thriving Practice podcast series, focused on helping healthcare provider-owners build sustainable, profitable practices through strategic operations and leadership development.
Take your Practice Growth Readiness Assessment
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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In this intimate snack episode, Miranda interviews Tracy about the power of community in healthcare practice management. Tracy shares why she believes the traditional approach of "going it alone" leads to burnout and how a community of practice model provides both practical business support and crucial emotional backing for healthcare entrepreneurs.
Key Highlights
- The difference between community of practice and traditional networking - it's about taking off your masks and being raw
- How isolation and solitude plague healthcare business owners, even those with great teams
- The three-pronged challenge: full-time practitioner + practice owner + chief strategist roles
- A real client story: discovering thousands in monthly losses due to double-billing text reminders
- Why solo providers need creative business solutions while multi-provider practices need leadership focus
- The value of 360-degree feedback systems for practice owners
- How community support creates a sense of limitless possibility
Memorable Quotes
"When we feel as humans supported, we feel pretty limitless, like we can do anything."
"The blessing and curse of being a practice owner who's also a practitioner is pretty much working full time providing healthcare services and then the full time job as the practice owner."
"You get to take off your masks and just be yourself and be raw and talk about the hard stuff with other people who get it."
This episode reinforces why the Thriving Practice Community exists - to ensure healthcare providers have the support, systems, and community they need to build sustainable, thriving practices without sacrificing their well-being.
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
See Where Your Practice Stands: Take our Practice Growth Readiness Assessment
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Episode Overview
Dr. Sarah Crawford, DPT, shares how she's revolutionizing healthcare delivery through Anchor Wellness Center - an innovative collaborative model that brings independent practitioners together under one roof. With 98% patient retention and 30% year-over-year growth for member practices, Sarah's approach proves that excellent care and profitable business aren't mutually exclusive.
Key Highlights
- The Healthcare Crisis: Only 18% of licensed physical therapists actually work in clinics due to system burnout and barriers to quality care
- The Collaborative Advantage: Shared overhead, unified systems, and peer accountability create better outcomes for both providers and patients
- Breaking the Poverty Mindset: Healthcare providers must value their expertise and charge accordingly - "if you don't make money, you have an incredibly expensive hobby"
- The Entrepreneurship Reality: Building a practice will "crack you wide open" - embrace the vulnerability as essential growth
- Systems vs. Solo Practice: Creating scalable businesses that can operate without the founder, not just "expensive lifestyle businesses"
Memorable Quotes
"The biggest barrier to healthcare is continuity of care - patients get bounced from provider to provider with too much time and space between them."
"Political correctness doesn't work in healthcare because it doesn't help people get better. If someone's had ineffective care, let them know it."
"Entrepreneurship cracks you wide open - all your vulnerabilities and insecurities are right at the forefront. You can surround yourself with people who help you grow, or you can resist it."
"You can't help anybody authentically if you haven't done your own work first."
"Love the hell out of people, including yourself. Sit into your own power and recognize that your zone of genius is a gift to the world."
Closing Thoughts
Sarah's model represents the future of healthcare - provider-centered care that actually centers the patient. By removing administrative burdens and creating true collaboration between practitioners, she's proving that the answer to our healthcare crisis isn't more regulations or bigger systems - it's empowering excellent providers to do what they do best. Her message is clear: bet on yourself, value your expertise, and don't apologize for building something profitable that genuinely serves people.
Bio:
Dr. Sarah Crawford, DPT, COMT, earned her Doctorate of Physical Therapy from the University of Miami in 2011. With over 14 years of experience in physical therapy and healthcare administration, she has served as office manager, clinical director, and partner for several independent practices before founding Anchor Wellness Center and Wave Physical Therapy and Pilates in 2019.
Dr. Crawford specializes in orthopedic manual therapy, chronic pain management, and Pilates-based rehabilitation. She was the first physical therapist certified in Trigger Point Dry Needling in Ohio and brings extensive training in neurological rehabilitation. Her comprehensive approach integrates neuromuscular, fascial, and musculoskeletal systems to optimize patient outcomes.
Driven by the recognition that traditional healthcare is reactive and fragmented, Dr. Crawford created the Anchor Wellness Center to support local healthcare entrepreneurs in a collaborative environment that ultimately improves patient care through true integration of services.
Find Dr. Sarah:
Website
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When Dr. Ruth Mannschreck faced a life-changing situation that forced her to compress five full days of dentistry into just two and a half days, she discovered something remarkable: the systems that gave her life back were the exact same ones that made her practice incredibly valuable to potential buyers. In this episode, Ruth shares her five-step framework for transforming from a "cave dweller" practice owner who's involved in everything to a leader who's built a self-propelling business. We dive deep into creating intentional culture, the art of delegation beyond clinical tasks, and why the best time to start planning your exit is right now – whether you plan to sell in two years or twenty.
Episode Highlights
- The "handpiece rule"that transformed Ruth's delegation approach: If you don't need your license or specialized tools to do it, you shouldn't be doing it
- Culture as competitive advantage: How to turn vague core values into specific, observable behaviors your team can demonstrate and celebrate
- The "showtime" principlefor creating consistent patient experiences, even when team members are having personal challenges
- Why "harmony" beats "balance": Understanding work-life integration as a dynamic dance rather than a static state
- Systems thinking for small practices: How to create communication flows that eliminate silos and keep everyone informed
- The psychology of millennial and Gen Z team management: Moving from "I know, so I'll tell you" leadership to outcome-focused delegation
- Exit planning as daily practice: Why building a sellable business improves your current quality of life and protects your team's future
- Differentiation beyond revenue: The multiple factors that make practices attractive to buyers, regardless of size
Memorable Quotes
"If you don't need a handpiece and you don't need your dental license to do it, you're not allowed to do it."
"I call them cave dwellers where we're off on our own and we cling to each other when we go to conventions every year, because we need to speak with someone, an adult, another person who's in the leadership role."
"No one wants to buy your job. If you are part of everything in running your business, you're selling them a job and that's not what they're looking for."
"Balance means you're static and I don't want people to be static. Harmony is one way, and then two measures later, it's in a whole different key, but it's still balanced."
"Pick one thing that makes your heart sing, that you are amazing at, that people come to you for, stick to that one thing that you do, and then surround yourself with experts to do all the other things."
"Start like today. Today's a good day to get your business ready to sell. Tomorrow, in 10 years, whatever it is, because you'll be a happier business owner when you're not doing everything yourself."
Resources Mentioned
- Free Resource: Visit workfewerhours.com for Ruth's checklist on building systems that give you your life back
Whether you're drowning in daily operations or already thinking about your exit strategy, this conversation offers a roadmap for building a practice that serves you instead of consuming you. The best part? Every step toward freedom is also a step toward creating something truly valuable – for you, your team, and your future buyers.
Bio:
Dr. Ruth Mannschreck, DDS is a business strategist who helps small business owners transform their practices into businesses they can step away from – and eventually sell. Drawing from her experience on both sides of buying and selling businesses, Ruth specializes in systems design, team building, and creating client experiences that work without the owner's constant involvement. She guides business owners from "business as usual" to "business designed for YOU," focusing on fewer working hours, stronger teams, and exit-ready operations. Ruth hosts the Team Led Business Success Podcast and has successfully built and sold her own dental practice using the systematic approach she now teaches.
Find Dr. Ruth:
Website
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Episode Overview
In this candid snack episode, Miranda Dorta turns the microphone around to interview Tracy Cherpeski about her specialized consulting approach for healthcare practice owners. This unscripted conversation reveals the genuine dynamic between the hosts while exploring the unique challenges facing healthcare providers who own their practices. Tracy shares insights on identifying scalability readiness, overcoming time management struggles, and the evolution from one-on-one consulting to building the Thriving Practice Community.
Key Highlights
- The Business Acumen Gap: Healthcare providers often lack the business training needed to successfully operate their practices, despite their extensive clinical expertise
- The "Too Busy" Pattern: Practice owners frequently get caught in cycles of handling tasks that could be delegated to practice managers or administrative staff
- Scalability Assessment: Practices need solid operational foundations—including clinical, front office, and back office operations manuals—before they're ready to scale
- Community-Driven Support: The Thriving Practice Community was launched to create a peer ecosystem where healthcare providers can crowdsource business solutions and build a social safety net
- Delegation Dynamics: Many practice owners hesitate to delegate not from a need for control, but from concern about overwhelming their already busy teams
Memorable Quotes
"In all the places for people to be struggling in their business, healthcare just really should not be one of them. It shouldn't be so hard."
"You provider owners are wearing two full time professional hats, maybe even kind of like a third one if you separate strategy from leadership."
"Just because you can doesn't mean that you should. Unless your entire staff is down with some stomach virus, you're not going to be doing your blood draws—your team is going to be doing that because that's what they're really good at."
"If we can smooth over the strategic aspect of it, the leadership aspect of it, the operational side and get it running like a well-oiled machine, then life is so much better and easier on the clinical side and outside of work."
"We wanted to take the focus off of me as the provider and build an ecosystem that's truly supportive, that creates that social safety net for people."
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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Episode Overview
Jennifer Raams, coach with Practice Freedom U, joins Tracy to discuss the critical role of emotional intelligence (EQ) in healthcare practice management. This conversation explores how self-awareness, stress management, and intentional leadership create thriving practices where both providers and patients flourish.
Key Highlights
The Inner Game of Practice Management
- Stressed practitioners create stressed practices - it shows up in patient interactions, team dynamics, and business performance
- The importance of moving from reactive to responsive leadership through self-awareness
- How clinical excellence skills can become business liabilities without proper emotional regulation
The Flourishing Zone Framework
- Green zone: flourishing state where leaders show up intentionally
- Red zone: defensive/attack mode that damages relationships and decision-making
- Frozen zone: low energy state that leads to stagnation and burnout
- Goal: Spend 80% of time in the green zone using practical tools and awareness
Leadership as Nervous System Regulation
- Culture isn't built through workshops - it's created through how you show up moment by moment
- The power of presence: being able to "read the room" and respond appropriately to team needs
- Switching between clinical and business "hats" to maintain appropriate focus
Practical EQ Tools
- Two key questions for fear-based thinking: "Where do I choose to put my attention?" and "Where do I have influence?"
- The power of curiosity over defensiveness in difficult situations
- Simple physical shifts (changing hands, standing/sitting) to interrupt triggered states
Memorable Quotes
"If you're not okay, your business is going to suffer, period."
"Culture is not a workshop - it's how you show up every single moment."
"The biggest stress contributor is when you feel you have no control and no influence."
"We only have this second. What am I choosing intentionally to do now about it?"
"When your people are flourishing, your business is thriving. There's no way around it."
"Every skill, every behavior is learned - it's a skill you can learn and also unlearn."
Key Takeaways
- Start with self-awareness: Recognize your triggers, stress levels, and default responses before trying to manage others
- Invest early in leadership development: Building culture, systems, and leadership teams takes time - don't wait until you're scaling
- Focus on what you can control: When overwhelmed, return to the basics of where you put your attention and where you have influence
- Make coaching a priority: Having a confidential sounding board accelerates growth and prevents costly mistakes
- Think beyond the clinical hat: Practice owners must develop the ability to shift between provider and CEO mindsets
This episode emphasizes that sustainable practice success requires more than clinical expertise - it demands emotional intelligence, intentional leadership, and the courage to invest in personal development alongside business growth.
Bio:
Jennifer Raams is an entrepreneur and business coach who arrived in Hawaii with just a suitcase, a physical therapy diploma, and $2,000, ultimately building a thriving PT business that empowers leaders to scale with purpose. As a coach with Practice Freedom U, she specializes in leadership development, strategic growth, and succession planning. With 20 years of COO experience scaling a multi-clinic practice and leading high-performing teams, Jennifer helps practice owners gain clarity, confidence, and the tools to build thriving, sustainable businesses that leave a lasting impact.
Find Jennifer:
Practice Freedom U Website
Jennifer’s Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Episode Overview
During Mental Health Awareness Month and Men's Mental Health Awareness Month, we explore a critical business issue affecting healthcare practices nationwide. Male patients with undiagnosed PTSD and mental health challenges are creating hidden operational costs, revenue losses, and staff frustration—all while walking out feeling unheard and unlikely to return. This episode breaks down the business case for recognizing how men's mental health decline presents differently and provides actionable strategies to turn this challenge into a competitive advantage.
Note: We approach this topic from a business and operational perspective, deferring to clinical mental health professionals for diagnosis and treatment guidance.
Key Highlights
- The Hidden Financial Impact: Unrecognized men's mental health issues cost practices through incomplete care cycles, staff burnout, reputation damage, and missed referral opportunities
- Why Traditional Approaches Fail: Current assessment tools and communication strategies were developed primarily for women, creating systematic blind spots for male presentations
- Different Presentation Patterns: Men with PTSD show anger instead of sadness, risk-taking behaviors, work performance swings, and physical symptoms rather than traditional emotional indicators
- The Competitive Advantage: Practices that adapt first will capture a significantly underserved market segment and become go-to providers for entire families
- Strategic Implementation: Small, targeted modifications create maximum impact—environmental changes, communication training, enhanced screening, and referral network development
- Measurement Matters: Track engagement rates, referral completion, patient satisfaction by gender, and reputation metrics to ensure sustainable change
- Leadership Opportunity: Position your practice as a leader in comprehensive mental wellness during awareness months
Memorable Quotes
"You're looking at undiagnosed PTSD and mental health decline in men, and it's creating a cascade of operational problems that are costing you significantly."
"Your practice was designed around assessment tools and communication strategies developed primarily for women. This isn't anyone's fault—it's just the historical reality of healthcare development. But it's creating a systematic blind spot."
"The practices that thrive in the next decade are going to be the ones that can adapt their operations to meet patients where they are, not where we think they should be."
"Every patient who feels unheard, misunderstood, or inadequately treated represents lost revenue, missed opportunities, and potential reputation damage."
"Thriving practices aren't built on good intentions—they're built on strategic systems that deliver consistent results for both patients and providers."
Action Items for Listeners
✓ Assess your current intake forms for gender-neutral mental health screening ✓ Train staff to ask functional impact questions rather than emotional state questions
✓ Evaluate your waiting room environment and reading materials ✓ Build relationships with mental health providers specializing in men's mental health ✓ Implement tracking systems for male patient engagement and satisfaction ✓ Start with one strategic modification that aligns with your current resources
This episode is part of the Thriving Practice podcast series, focused on helping healthcare provider-owners build sustainable, profitable practices through strategic operations and leadership development.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Episode Overview
In this candid snack episode, Miranda Dorta puts Tracy Cherpeski in the interview seat to explore the essential roadmap from where healthcare practice owners are now to where they want to be. This unscripted conversation dives deep into the systems, strategies, and team-building approaches that create sustainable practice growth. Whether you're taking your first growth step or navigating complex expansion challenges, this episode provides the clarity and confidence needed to move forward strategically.
Key Highlights
- Subtract Before You Multiply- Essential pre-growth evaluation to identify systems that won't scale and operational bottlenecks that need addressing
- Capacity Assessment- How to determine if your current systems can "rinse and repeat" with minimal intervention before expanding
- Sustainable Growth Rates- Understanding the difference between rapid growth (which sometimes just happens) and sustainable 30% year-over-year growth
- Values-Driven Decision Making- Distinguishing between growth opportunities that align with core values versus those that simply increase revenue
- The WAIT Method- Strategic pausing using the acronym "Why Am I Talking?" to ensure thoughtful leadership decisions
- Culture as Foundation- How practice culture extends far beyond pizza parties to include conflict resolution, team unity during challenges, and shared vision alignment
Memorable Quotes
"You need to subtract before you multiply. If you don't take care of your problems, they're gonna grow with you."
"The key is if the systems you have in place can basically rinse, repeat, with minimal intervention, you're probably in a really good place to expand."
"We call it a shiny object and we call that the SOS - the shiny object syndrome."
"Culture isn't a workshop that you attend. If you're the head of practice and you're the practice owner, you set the tone."
"When you come together for a common goal, which would be the vision and mission of the practice, when you have your team on board, that's everything. That really is everything."
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Episode Overview
In this refreshing conversation, Justin Strong from Room 118 challenges everything you think you know about marketing. Moving away from the "throw spaghetti at the wall" approach that's given marketing a bad reputation, Justin advocates for a scientific, data-driven methodology that treats marketing like clinical diagnostics - complete with "x-rays" before making recommendations.
Drawing from his analysis of over 4,000 dental practices through the Dental Marketing Index, Justin reveals why traditional marketing approaches often fail and how practice owners can make informed decisions based on hard data rather than gut feelings or sales pitches.
Key Topics Discussed
- The Marketing Trust Problem: Why marketing has earned its bad reputation and how to identify high-integrity marketers who prioritize results over profits
- The Dental Marketing Index: A comprehensive analysis of 4,000+ practices that reveals what actually correlates with success vs. what agencies typically sell
- Market Diagnostics: Why every marketing decision should start with understanding your local market demographics, competition, and patient behavior patterns
- The "Near Me" Revolution: How patient behavior has fundamentally shifted, with "dentist near me" becoming the most searched term and average patient lifetime dropping from 14-17 years to under 5 years
- The Sales Gap: Why great marketing often fails due to poor follow-through - missing online schedulers, unreturned calls, and inadequate patient experience systems
- Competition as Innovation Driver: How high-density markets like DC create exceptional patient experiences through competitive pressure
- The Science of Marketing: Moving from creative guesswork to measurable, forecastable strategies based on data analysis
Memorable Quotes
"Marketing's job should be to tell you, is this possible in your local market? If so, where is our best opportunity for success? And then it should give practical recommendations based on that."
"It's sort of like a patient walked in and said, I have a tooth. Therefore, I need you to pull this tooth. And your response is going to be, why don't we take a look at the tooth? How about that x-ray first?"
"All a brand is is the small bit of space you occupy in your patients' minds. What do they think when they think of your brand?"
"If you think they're doing it, they've been doing it for a while." (on data privacy and corporate surveillance)
"There is a way to reduce complexity... hire good people to solve problems. If you understand where you want to go as a practice owner... recognize what the challenges are you must overcome, and hire good people to solve those problems."
The Bottom Line
Marketing doesn't have to be a guessing game. When approached scientifically - with proper market analysis, competitive benchmarking, and data-driven decision making - it becomes a powerful tool for practice growth. The key is finding marketers who prioritize your success over their service offerings and who can provide the objective "map" you need to navigate from where you are to where you want to go.
Bio:
Justin Strong is the Founder and CEO of Room 118, Inc., a dental research and marketing agency focused on data-driven practice growth. With 25 years of experience in marketing and strategy, he's led multi-billion-dollar initiatives at Verizon Enterprise Solutions and McCann. Recognizing the gap in evidence-based dental marketing, Justin pioneered the Dental Marketing Index, analyzing 4,000+ practices to identify what actually drives results. He specializes in helping practice owners move from random marketing tactics to predictable, high-ROI strategies using Fortune 500-level data insights applied to local dental marketing.
Find Justin:
Website
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Tracy’s LinkedIn
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Tracy sits down with David Ford, CEO of CMA Physician Services, to challenge the notion that independent medical practices are becoming obsolete. David shares his passion for supporting private practitioners and unveils Medway, a new subscription-based service designed to lift administrative burdens off physicians' shoulders. Through compelling stories and practical insights, David makes the case that private practice may actually be the wave of the future, with more physicians seeking independence and control over their practice style. This conversation offers hope and practical guidance for healthcare providers considering or currently managing independent practices.
Episode Highlights:
- CMA Physician Services' mission to help independent practices thrive through "the upside of coordination without the downside of consolidation"
- How the soon-to-launch Medway service helps physicians outsource administrative burdens like payroll, benefits, and compliance
- The story of a physician in California's high desert who can continue serving Medicare patients thanks to shared savings programs
- Why private practice isn't dead - and may actually be making a comeback
- The systemic challenges facing new physicians with student debt, and programs that help address these barriers
- How lifting administrative burdens gives physicians more time for patients AND personal life
- The importance of community-centered healthcare and treating social determinants of health
Memorable Quotes:
"Independent practice isn't dead, like you can do it." - David Ford
"You didn't do all that schooling to run payroll." - David Ford
"Why would you own your practice if you don't have control over your schedule and your time? What's the point?" - Tracy Cherpeski
"I think of it like standing on the beach and seeing the swell that's a half mile out... it's not a wave yet, but you can see a little bit of a swell out there." - David Ford on the trend of physicians returning to private practice
"It can be done... It probably can't be done the same way it was 50 or 60 years ago. You have to approach it a little differently... But it is very much still possible. You can do it. You can be successful and you can thrive, have your practice and still have the life you want to have." - David Ford
Bio:
David Ford serves as the CEO of CMA Physician Services, a subsidiary of the California Medical Association. A nationally recognized expert in health information technology, David previously led as Vice President of Health IT at CMA where he developed thought leadership in electronic health records, health information exchange, and telehealth. Prior to CMA, he was Executive Director of CalHIPSO, the nation's largest federally designated Regional Extension Center, where he helped thousands of safety net providers implement health IT systems to improve care delivery and participate in payment reform. David began his career in the California State Legislature, most recently as Chief of Staff to then-Assemblymember Ted Lieu. He holds a BA in Political Science from The American University in Washington, D.C.
Find David:
Website
BlueSky
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In this enlightening "snack episode," host Miranda Dorta turns the mic around to interview Tracy Cherpeski about the critical connection between leadership approaches and healthcare practice success. Tracy reveals how healthcare providers often exhibit confidence in clinical settings but struggle with business leadership, sharing practical insights on adapting leadership styles while maintaining authenticity. She introduces the concept of "changing hats" to help practitioners mentally transition between clinical and leadership roles, and emphasizes that micromanagement isn't always negative when applied strategically. Tracy's most impactful leadership tip? The power of the pause—what she calls "WAIT" (Why Am I Talking?)—allowing leaders to respond thoughtfully rather than reactively.
Episode Highlights:
- The pattern Tracy observed in healthcare providers: confidence in clinical delegation but timidity in business leadership
- How practitioners can transfer clinical skills to leadership while knowing which habits to "surgically remove"
- The cognitive trick of "changing hats" to help the brain switch between clinical and leadership mindsets
- Why micromanagement isn't always negative and when it might be necessary
- The most powerful leadership adjustment: learning to pause before reacting
Memorable Quotes:
- "Sometimes their business model is to hope for the best."
- "Leadership doesn't mean knowing everything. It doesn't mean being in command or control of every single thing."
- "Micromanagement - it's not a four-letter word, but it sounds like it could be."
- "If you take your hands off, not abdicate your responsibility for success, but take your hands off and let them do their work, they will rise to the occasion."
- "We call it WAIT. It's an acronym. Why Am I Talking?"
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
In this episode, we speak with Asha Strazzero-Wild, co-founder of Outpointe, a growth strategy and execution firm specializing in healthcare. Asha shares her fascinating journey from aspiring doctor to education and public health before founding Outpointe with business partner Kelly Wilder. Their firm helps healthcare organizations optimize resources and improve patient and provider experiences through data-driven strategies and tactical support. Drawing on their combined 50 years of experience, Asha and Kelly guide healthcare companies in prioritizing initiatives, aligning metrics, and executing effectively on their vision in an increasingly complex market.
Key Takeaways
- Data-driven decision making is crucial for healthcare organizations to prioritize initiatives and allocate resources effectively
- The importance of speaking the same language when defining metrics and success criteria before launching initiatives
- Outpointe's proprietary Growth Readiness Outlook assessment helps organizations evaluate their readiness for growth across key areas including customer experience, financial work, sales and marketing, and workforce development
- The value of intentionally seeking feedback from those implementing best practices in your industry to drive continuous improvement
- Why focusing on your strengths is as important as addressing areas for improvement when building effective teams
- The boxing inspiration behind the name "Outpointe" - strategically coming back round after round to outpoint your opponent (the market)
Memorable Quotes
- "Everyone says 'I've got this great idea,' but actually operationalizing that and executing on it and being strategic about what you choose to do and not do is hard."
- "At the end of the day, we're all working to help make healthcare better."
- "Don't focus exclusively on what you need to do better. Don't forget to focus on what you do really well, and keep doing that really well."
- "When you're thinking about how you are going to allow yourself to grow and evolve with the market and the market needs, it's really important. And it shouldn't be done in a vacuum."
Resources Mentioned
- Book Recommendation: StrengthsFinder - for identifying your strengths and building effective teams
Bio:
Asha brings over 10 years of healthcare sector experience spanning public health, health technology, and corporate marketing. As co-founder of Outpointe, she helps healthcare organizations implement effective systems and processes for sustainable growth and successful innovation launches.
At The Advisory Board Company, Asha earned Pragmatic Marketing certifications and launched nearly a dozen successful analytics products. Later, as Senior Vice President of Integrated Sales and Marketing at a leading life sciences company, she drove effective marketing strategies that generated nearly $50 million in sales over three years. Her expertise includes managing multi-million-dollar budgets, integrating sales and marketing functions, and measuring marketing ROI.
Asha has overseen multiple acquisitions and product launches throughout her career. When not working, she enjoys spending time at the hockey rink with her son and leading community volunteer efforts in the Boston area.
Find Asha:
Website
Connect With Us:
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Thriving Practice Community
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Tracy’s LinkedIn
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In this episode, Tracy explores how independent healthcare practice owners can leverage small wellness initiatives as powerful demonstrations of leadership. Against the backdrop of unprecedented challenges in healthcare—from high turnover to political pressures—she reveals how intentional wellness practices create disproportionate returns for small practices. Unlike large healthcare systems, small practices have a "leadership proximity advantage" that makes even modest wellness initiatives more effective. Tracy shares practical, low-cost approaches that strengthen team culture, improve retention, and ultimately create more sustainable practices. The episode highlights how leadership presence, rather than elaborate programs, is the true foundation of practice wellbeing.
Episode Highlights:
- Why small practices have a distinct advantage in implementing effective wellness initiatives
- A simple 20-minute weekly wellness activity that costs nothing but delivers remarkable results
- Five mindset practices that integrate wellness into everyday leadership
- How to measure the ROI of wellness initiatives through reduced absenteeism and improved engagement
- The critical connection between a leader's own sustainable energy and team wellness
Memorable Quotes:
- "Culture isn't a workshop we attend. It's about the example we set."
- "The most successful practice owners know that wellness isn't about implementing a program—it's about investing in your most valuable asset: your people."
- "Small, consistent wellness actions may seem insignificant compared to the daily operations of your practice, but they can completely redirect your practice culture."
- "The practices that consistently outperform, even in challenging times, aren't necessarily the ones with the most resources—they're the ones led by owners who understand that how they show up matters more than what they say."
- "You can't pour from an empty cup. The foundation of any successful team wellness initiative is your own sustainable energy as a leader."
Free Resource Mentioned: Download the Energy Audit workbook at PracticeSuccess.co/resources
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
In this candid, unscripted "snack episode," Tracy is interviewed by Miranda, our Manager of Operations and PR at Tracy Cherpeski International and the Thriving Practice Community. Tracy shares her practical planning process for helping healthcare practice owners transform their ideas into achievable quarterly goals. She explains how to plan effectively even during uncertainty and maintain enthusiasm while building a practice vision despite challenges.
Key Takeaways:
- Tracy's planning process starts with clarity - connecting the what, why, and how of your goals
- Emotional connection to goals makes it easier to put in the necessary effort
- Beginning with clarity increases speed rather than haste
- Break down long-term goals by working backward - from 12 months to 9, 6, 3 months, then to weekly and daily tasks
- Breaking goals into smaller chunks prevents feeling overwhelmed
- Celebrate daily accomplishments with a "ta-da list" to maintain positive energy and momentum
- Look for subtle wins: improved feelings, better sleep, increased energy at work
- Lack of patience is a major challenge for healthcare entrepreneurs who want solutions immediately
- The importance of "slowing down to speed up" - surrendering to the process brings clarity
- Finding your practice's unique edge goes beyond clinical expertise to what makes you stand out in a competitive market
Notable Quotes:
- "When we're emotionally connected to a goal, then it's easier for us...to put in the effort and the labor that's required to make something come to fruition."
- "Clarity actually helps us increase speed rather than like haste."
- "Sometimes when we have big goals, it can feel so overwhelming that we don't even start."
- "My coach who trained me taught me about the ta-da list at the end of each day, which is...don't diminish progress."
- "When we use this beautiful tool called surrender and we trust the process, that slowing down brings us that clarity that helps us then move forward with more speed."
- "What makes you stand out so that you don't feel like it's about competition...Seth Godin calls it Purple Cow. Right? Like, what is it about your practice that makes you unique? And it can't just be your clinical expertise. It's not enough."
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
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Episode OverviewIn this episode of Thriving Practice, I speak with Sarah Clark, founder of Sarah Clark Consulting, who helps medical, dental, and chiropractic practices transform operational chaos into sustainable calm. Sarah's approach combines fractional practice administration with process improvement strategies that allow providers to focus on patient care rather than administrative burdens. We explore how small, intentional changes in technology and workflow can dramatically improve both the patient experience and staff satisfaction. Sarah shares concrete examples of how simple solutions like automated appointment reminders have freed up staff time and improved patient punctuality by 30% in one practice. Her compassionate, results-driven methodology emphasizes that providers don't need to make sweeping changes all at once – even incremental improvements can lead to significant positive outcomes for practice efficiency and provider wellbeing.
Featured Quotes"What I do is I help private medical, dental, chiropractor, anything in that field...turn their chaos into calm. And I sort of make a joke of, well, not all the way calm, more like calm-er. Because if it's really quiet and it's really calm, that's probably also like it's never really gonna happen that way."
"Burnout is not just taking care of the patients and dealing with that burden that gets put onto their shoulders, but having to run an office when a physician did not go to business school becomes really difficult...It's overwhelming. That's a full-time job."
"There are ways that you can do that and take some of the manual part of the stuff that leads up to that diagnosis...once the clients, once the business owners understand that it's okay to elevate something else off of you, to give it to somebody that has the experience and the time and the understanding to do it, it is, I mean, I have two clients that will just send me a text message about whatever it is and they used to say just handle it, now that just handle it is understood."
What You'll LearnListen for these key insights:
- How the "Four P's" framework (People, Paperwork, Processes, and Patients) can transform your practice
- Why technology adoption doesn't have to be overwhelming—and how small changes like automated appointment reminders can have outsized impacts
- The surprising connection between provider burnout and patient experience
- How fractional practice administration can provide expert support for practices that can't justify a full-time administrator
- The critical importance of developing a strategic plan for your practice, including your eventual exit strategy
- Why compassion isn't just good medicine—it's good business (with scientific evidence to back it up!)
Resources Mentioned* Compassionomics: The Revolutionary Scientific Evidence that Caring Makes a Difference - Book recommendation from Sarah about the impact of compassion on patient outcomes and provider burnout
Thriving Practice is hosted and executive produced by Tracy Cherpeski. Our mission is to help healthcare practitioners build sustainable, impactful businesses while maintaining their own wellbeing.
Bio:
Sarah Clark is the founder of Sarah Clark Consulting, where she helps medical, dental, and chiropractic practices transform operational chaos into sustainable calm. With a Master's degree in Kinesiology from Indiana University, Sarah built her career spanning both corporate healthcare with the NFL and independent medical practices.
This diverse background gives Sarah a unique perspective from nearly all roles in a medical office, allowing her to identify pain points and implement collaborative solutions. She specializes in helping independent practitioners who often wear multiple hats without adequate training for all their responsibilities.
Through fractional practice administration and process improvement, Sarah guides healthcare providers to become the best versions of themselves while improving operations and increasing profitability.
Sarah lives in Huntersville, North Carolina where she enjoys outdoor activities, RV travel, cooking, and kickboxing when she's not transforming healthcare practices.
Find Sarah:
Website
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In this insightful episode, TJ Slattery of Crow's Nest Mindset Consulting shares strategies for healthcare practice owners who find themselves stuck "below deck" in their businesses. TJ explains how practitioners can transition from frantically managing day-to-day operations to gaining the strategic perspective needed for sustainable growth and leadership. Through practical advice and compelling metaphors, he offers a roadmap for escaping the "entrepreneurial island" that traps many healthcare business owners.
Episode Highlights:* The crow's nest metaphor: Why healthcare providers often find themselves "shoveling water below deck" instead of navigating strategically * The challenge of transitioning from clinical excellence (where "never let them see you sweat" is valued) to business leadership (where vulnerability and delegation are crucial) * Understanding your true hourly value and why tasks like "opening the mail" could be costing you thousands * Building a holistic performance model that aligns financial goals with marketing, operations, and leadership * Moving from "magical thinking" about growth to practical planning with measurable steps * The three mindset blocks that prevent effective delegation: martyrdom, "I alone can fix it," and guilt * How creating space for your team allows them to develop, flourish, and make your business stronger
Memorable Quotes:"The death of every entrepreneur is you all become glorified managers. If you're doing this right, in a year from now, you're not the one getting your hands dirty - you're managing people and managing your managers."
"Would you pay a bookkeeper $1,200 an hour to go through your books? That's what you're doing when you handle those tasks yourself instead of delegating."
"Just because we can doesn't mean we should. How is a business owner to fulfill their mission and vision if they're not able to get up to that view and keep checking on it?"
"A lot of people, whatever their background or industry is, never let them see you sweat. That is a teachable mindset that you can maneuver over. That is something you can loosen up and get better at."
Guest Bio:
TJ Slattery is the Founder and Strategic Advisor at Crow's Nest Mindset Consulting, where he helps small business owners scale their enterprises and achieve greater freedom in both professional and personal spheres. With 20 years of experience in entrepreneurship and small business operations, TJ brings a unique blend of practical expertise and strategic insight to his clients.
A self-described "business plan tinkerer," TJ's approach stems from genuine curiosity and a collaborative drive to identify core challenges and implement effective solutions. His diverse background includes founding a pedicab service in Vail, running a handyman business in Denver, partnering in a London-based facilities management firm, and co-founding Zuni Street Brewing Company.
TJ holds a bachelor's degree in Interdisciplinary Business Management from Miami University of Ohio and an MBA from the University of Denver. When not helping business owners climb to their own crow's nest for a better strategic view, this Denver resident with Midwestern roots enjoys music, gardening, home projects, traveling, skiing, and spending quality time with his dog, Bella.
Find TJ:
Website
Connect With Us:
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In this special "snack episode" of the Thriving Practice Podcast, Miranda Dorta interviews Tracy Cherpeski about the evolution of the healthcare industry since 2010. Tracy shares insights on current challenges facing independent practices, emerging business models, and essential skills for practice owners to thrive in today's healthcare landscape. From the concerning trend of private equity acquisitions to promising signs of physicians returning to independent practice, Tracy offers her perspective on where healthcare is heading and how practice owners can adapt.
Main Points:* Private equity acquisition of practices and expansion of larger institutions are concerning trends affecting independent healthcare practices * Early signs suggest some physicians are returning to private practice after experiencing larger institutional settings * Independent single-provider practices face significant financial challenges with high operating costs * Collaborative group practices with multiple providers offer a sustainable model for the future * Practice owners need to embrace their CEO role and focus on strategic leadership, delegation, and resource allocation * Smart investment in marketing and operations is essential for practice growth, despite some resistance * A shift back toward more relational, neighborhood-based practices may be emerging
Notable Quotes:* "I see independent provider practices struggling a lot with an individual, just one provider. So I am seeing a little bit more of a leaning towards a group focus or multiple providers." * "I see practices that maybe are successful but they're not as profitable as they could be." * "Most of our clients do not think of themselves as a CEO first. But if you're a business owner, you are the CEO." * "It's not how you spend your time. If you're spending your time, you're probably wasting it... It's how you invest the resource, the finite resource of your time and energy."
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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In this episode, we speak with Dr. Amir Baluch, a semi-retired anesthesiologist and founder of Blue Capital Partners, about alternative investment strategies for healthcare providers. Dr. Baluch shares insights on creating passive income streams, the importance of diversification beyond traditional stocks and bonds, and how strategic investments can "buy back time" for busy practitioners. While much of his financial advice offers valuable perspective for healthcare providers looking to reduce clinical hours and focus more on business development, we also provide important context regarding his comments on real estate investment and political policies that may contradict current research on housing affordability and economic impacts.
Episode Highlights:* The Power of Passive Income: How investing in alternative assets can create freedom in your schedule and reduce dependence on clinical hours * Diversification Strategy: Why relying solely on traditional investments like stocks may not provide adequate returns in the coming decade * Risk-Adjusted Returns: Understanding how to evaluate investments beyond just the stated return percentage * Time vs. Money: Creating a strategic plan to gradually reduce clinical hours through passive income * Marketing vs. Sales: The critical differences between creating awareness and converting leads * Building a Sellable Practice: The importance of treating your practice like a business that could someday be sold
Producer's Notes:Two topics discussed in this episode warrant additional context:
- Single-Family Home Investments: Institutional investor ownership of single-family homes has grown significantly, with just 32 institutional investors collectively owning 450,000 single-family homes by 2022. Research indicates non-individual investor ownership of single-family rentals increased from 17% in 2001 to 25% in 2021, with projections suggesting institutional investors could control 40% of U.S. single-family rental homes by 2030. This trend is contributing to the housing affordability crisis in many markets.
- Policy Impacts: Despite Dr. Baluch's enthusiasm about certain administration policies, current evidence suggests recent tariffs, immigration policies, and cuts to housing programs are adversely affecting housing affordability. Housing experts note that deportation plans could severely impact the construction industry, as immigrants make up approximately 30% of the construction labor force at a time when the National Association of Home Builders projects a need for 2.2 million new skilled construction workers.
Sources:1. Government Accountability Office (GAO). "Rental Housing: Information on Institutional Investment in Single-Family Homes." May 2024. 2. Joint Center for Housing Studies of Harvard University. "8 Facts About Investor Activity in the Single-Family Rental Market." 2024. 3. MetLife Investment Management. "Housing Market Projections Report." 2023. 4. The Washington Post. "Investors bought up a record share of homes last year." February 2022. 5. Center for American Progress. "Americans Recognize Housing Affordability Crisis." October 2024. 6. National Association of Home Builders. "Understanding Housing Affordability in Today's Market." July 2024. 7. Bankrate. "How Will Tariffs And Deportations Affect Housing?" April 2025. 8. Newsweek. "Trump Tariffs Could Slow US Housing Market in 2025." March 2025. 9. ProPublica. "Trump Says He'll Fight for Working-Class Americans. His First Presidency Suggests He Won't." November 2024. 10. National Low Income Housing Coalition. "Impacts of Trump Administration Executive Orders." April 2025.
Notable Quotes:* "If you diversify across enough asset classes, you could reduce your risk by 80% and still get the same returns." - Dr. Amir Baluch * "When people don't write it down on a piece of paper, it never happens. They throw money here and there and a couple of investments. But at the end of the year, okay, how much time did that buy you back?" - Dr. Amir Baluch * "Just imagine every dollar bill you have is a little soldier. You just want to put it to work out there." - Dr. Amir Baluch * "If you're not measuring it, it doesn't get managed." - Dr. Amir Baluch * "I think that's the key. Take your time and energy so that you can work on the business instead of being in it all the time." - Host
Bio:
Dr. Amir Baluch is a Wall Street Journal and international bestselling author who retired from anesthesiology in his early 40s to focus on transforming wealth management for healthcare professionals. After experiencing his father's bankruptcy and personal setbacks in 2001, he developed alternative investment strategies that have since helped numerous medical professionals achieve financial independence.
As founder of Blue Capital Partners, Dr. Baluch manages over $700M in projects, specializing in creating passive income through real estate, private equity, and private credit investments. His expertise has been featured on ABC News, Business Insider, and Forbes. He's dedicated to empowering 10,000 healthcare professionals to secure financial freedom through recession-proof investment opportunities that provide not just wealth accumulation but also tax reduction and lifestyle flexibility.
Dr. Baluch brings a unique physician-focused perspective to financial planning, having personally implemented the strategies he teaches to achieve early retirement and build lasting wealth.
Find Dr. Baluch:
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In this special "snack episode" of the Thriving Practice Podcast, our Manager of Operations and PR, Miranda Dorta, turns the mic around to interview Tracy Cherpeski, examining the reality of healthcare practice leadership. This candid, unscripted conversation explores how practice owners can achieve sustainable growth without sacrificing personal well-being. Tracy shares her evidence-based approaches to sustainability, effective boundary setting, and the systems that support healthcare practice owners, offering valuable insights on achieving harmony between professional demands and personal needs.
Main Points:* Well-being vs. Work-Life Balance: Tracy defines well-being as the complete picture encompassing physical, mental, and spiritual health along with business health. She challenges the concept of "balance," suggesting that harmony with one's life goals is more realistic for business owners. * The Importance of Slowing Down: Tracy emphasizes that the first step to protecting time and energy is slowing down to gain "crystal clarity" about personal and professional goals, which allows practice owners to prioritize effectively. * Recognizing When Growth Threatens Well-being: Through reflective questioning and coaching, Tracy helps healthcare professionals recognize patterns that compromise their well-being and guides them to meaningful "aha moments" about self-care. * Addressing Perfectionism and Control: Tracy normalizes the control tendencies common in healthcare entrepreneurs while helping them learn true surrender—not abdication but rather building trust in themselves and their teams.
Notable Quotes:"Well-being is really the entire picture of the human being's health—physical, spiritual, and mental—as well as the business."
"I just don't believe in balance... Most of us spend more of our waking hours working than we do being home. So right away we're out of balance. So are we in harmony with what we want out of life and the business that we want?"
"The most important piece of the puzzle is to slow down... It's really important to slow down so that we can get really clear. And this is the key to everything—crystal clarity."
"Physicians in particular are trained like never to let anybody see them sweat... It takes a while to sort of crack that facade and allow their real deep humanity to come out."
"When we put it back on them to look at themselves and to trust themselves, it changes the responsibility... They double down then on the responsibility to ensure that their team has what they need so that they can take their hands off of it."
"Most of the time, the desire to control ends up being the Achilles heel... when they recognize that it's probably the cause of a lot of their challenges and energy drains, it becomes a little bit easier to let go."
Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) is the Manager of Operations and PR at Tracy Cherpeski International. A graduate of Savannah College of Art and Design with expertise in writing and creative storytelling, Miranda brings her skills in operations, public relations, and communication strategies to the Thriving Practice community. Based in the City of Oaks, she joined the team in 2021 and has been instrumental in streamlining operations while managing the company's public presence since 2022.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) is the Founder of Tracy Cherpeski International and Thriving Practice Community. As a Business Consultant and Executive Coach, Tracy helps healthcare practice owners scale their businesses without sacrificing wellbeing. Through strategic planning, leadership development, and mindset mastery, she empowers clients to reclaim their time and reach their potential. Based in Chapel Hill, NC, Tracy serves clients worldwide and is the Executive Producer and Host of the Thriving Practice podcast. Her guiding philosophy: Survival is not enough; life is meant to be celebrated.
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In this episode of the Thriving Practice Podcast, host Tracy Cherpeski interviews Joanna Sapir, a business strategist who specializes in helping wellness practitioners build thriving practices without burning out. Airing during Stress Awareness Month, this conversation explores Joanna's revolutionary approach of "stop selling sessions, start creating programs" that helps practitioners create more predictable business models while delivering better outcomes for clients. Drawing from her own burnout experience as a practice owner, Joanna shares practical strategies for designing effective programs and treatment plans that benefit both practitioners and their clients.
Key Highlights* The Burnout Reality: How Joanna's emergency room visit within her first year of business became a wake-up call to reimagine how wellness practices can operate * Paradigm Shift: The fundamental difference between selling individual sessions versus creating comprehensive healing journeys * Business Benefits: How programs eliminate the financial impact of no-shows and create predictable, sustainable revenue * Client Outcomes: Why structured programs lead to better compliance, deeper healing, and more satisfied clients * Implementation Framework: Practical steps for designing programs that align with your modality and client needs * Transition Strategies: How to introduce programs to existing clients without disrupting relationships * Sales Process: Creating authentic enrollment conversations that align with healing values
Topics Covered* The profound difference between "packages" (discounted sessions) and true treatment programs * Front-end and back-end program structures for different practitioner types * How programs provide essential "guardrails" that keep clients on track with their health goals * Why selling sessions creates unpredictable income and client progress * The iterative approach to refining your programs over time * Creating systems that allow practitioners to "just show up and do their best work" * How program-based practices can scale more effectively
Featured ExamplesJoanna shares two detailed program models:
- Physical Practitioner Model: A body worker's 6/9/12-week assessment-based treatment plans for pain relief and injury recovery
- Therapeutic Practitioner Model: A nervous system specialist's six-month cohort-based program for disordered eating with group and individual components
Resources Mentioned* Free Systems Guide: Three essential business systems for wellness practitioners: + Lead generation system + Lead capture system + Sales process system * Last week's solo episode on physician wellness and burnout prevention * Joanna's comprehensive business development programs for wellness practitioners
Episode Quotes"Stop selling sessions and start creating programs and treatment plans." - Joanna Sapir
"When you have the systems and structures in place, you get to just show up and do your best work with the client." - Joanna Sapir
"If you don't have a business that's making money that's sustaining you sufficiently, you have an incredibly expensive hobby." - Tracy Cherpeski
"It's not necessarily about there being some people who are committed and some who aren't. It's actually about the boundaries you put in place, the guardrails that keep people in the lane." - Joanna Sapir
"You can have a beautifully authentic, meaningful, connected sales process that enrolls your patients or your clients in these programs... it's a win-win-win all around." - Joanna Sapir
Bio:
Joanna Sapir is a business strategist who helps wellness practitioners build thriving practices without burning out. Joanna specializes in helping practitioners move from the unpredictable cycle of selling individual sessions to creating comprehensive programs and treatment plans that provide better client outcomes while creating sustainable, predictable income. Her clients include acupuncturists, bodyworkers, movement specialists, and practitioners who combine multiple healing modalities.
Through her work, Joanna helps wellness professionals properly price and package their services, develop steady predictable income, clarify their unique vision and voice, and create systems that allow their businesses to run smoothly without constant hands-on management. Her ultimate goal is to help practitioners create the freedom and fulfillment that attracted them to healing work in the first place, while building businesses that truly support their desired lifestyle.
Based in Central Mexico (as of this recording), Joanna continues to expand her impact by helping practitioners worldwide transform their approach to business and client care.
Find Joanna:
Website
Link to free resource https://joannasapir.com/lp/systems/
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Episode OverviewIn this special solo episode for Stress Awareness Month, host Tracy Cherpeski shares insights from the Sonoma-Mendocino Lake County Healthcare Expo and Conference on physician wellness and burnout. Drawing from her 15+ years of consulting experience with healthcare practices, Tracy discusses how the unique challenges faced by independent practitioners affect both personal wellbeing and business success.
Key Highlights* The Burnout Crisis: 63% of physicians report at least one symptom of burnout according to Mayo Clinic research * Double Impact: Practice owners face both clinical stress and business ownership pressures * Strengths Becoming Weaknesses: How the qualities that make great healthcare providers (service orientation, high standards, problem-solving abilities) can undermine personal wellbeing * Business Consequences: How unmanaged stress directly impacts practice revenue, staff retention, patient experience, and clinical decision-making * Practical Solutions: Stress management strategies specifically designed for independent practitioners and small practice owners
Topics Covered* The unique stress patterns observed in healthcare practitioners vs. other professionals * How to recognize early warning signs of burnout in yourself and colleagues * The measurable business costs of practitioner stress * Practical interventions that serve both wellbeing and business optimization * Why institutional wellness approaches often fail independent practitioners
Featured FrameworkTracy's coaching approach for practice owners includes:
- Eight-area life assessment to identify imbalances
- "Threshold interventions" - small changes at critical junctures of the day
- Environmental modifications to reduce stress triggers
- Intentional calendaring and boundary-setting
- Integration of wellbeing strategies with business optimization
Resources Mentioned* Free Burnout Prevention Guide: Available at PracticeSuccess.co/resources (scroll to bottom of page), WHO's official burnout definition and 12-stage progression model
Episode Quotes"In healthcare, your most important business asset isn't your equipment, your location, or even your patient list—it's you. And when you're operating from a place of chronic stress, every business metric eventually suffers."
"Addressing practitioner stress isn't just a wellness nicety—it's a business imperative with measurable ROI. When practice owners invest in their wellbeing, they're making one of the most significant business investments possible."
"We take the approach of building one's business around the life they want to live, not the other way around."
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In this essential episode, we dive deep into the Profit First methodology and its game-changing impact on medical practices. Susanne Mariga, fractional CFO and co-author of "Profit First for Minority Business Enterprises," shares how implementing a simple five-bank-account system can create intentional profitability while improving patient care. This conversation addresses the critical gap in business education for medical professionals and offers practical solutions for building sustainable, profitable practices.
Key Points:
- The traditional accounting equation (revenue - expenses = profit) often leads to practice owners working for free
- How the Profit First system creates intentional profitability through designated bank accounts
- Why profitable practices deliver better patient care and attract top talent
- The importance of building business value for eventual sale or retirement
- Practical steps for implementing Profit First, starting with small, manageable changes
- How automated banking systems can help enforce profitability
- The connection between practice profitability and work-life balance
Resource Highlight: "Profit First for Minority Business Enterprises" by Susanne Mariga and Mike Michalowicz
- Each book purchase supports girls' education in Zimbabwe through Hope Worldwide
- Includes specific strategies for implementing Profit First
- Features tax strategy and pricing guidance for business owners
Susanne’s Bio:
Susanne Mariga is a CPA and Fractional CFO specializing in high net worth tax strategies for 7 and 8 figure entrepreneurs using the Profit First System.
Susanne is the CEO of The Mariga Group which is a Goldman Sachs 10,000 Small Business, the 2021 Profit First Professional Firm Of The Year, and a recipient of the 2011 Houston Minority Supplier Development E-10 Award. Susanne has been featured in the Houston Business Journal, MBE Magazine, and in a variety of other media outlets. She is the author of Kirkus reviewed and Publisher’s Weekly’s Editor’s Pick, Profit First For Minority Business Enterprises which was written in collaboration with Mike Michalowicz, under the Profit First brand. She is the host of the Profit Talk Podcast.
Before founding her own firm, Susanne worked at Arthur Andersen LLP, as well as one of the Big 4 firms, KPMG. Combining her industry knowledge with her own experience of growing a small business has allowed Susanne to help her clients design unique, profit-first based business plans that ensure success and long-term financial stability.
As a Certified Profit First Professional (PFP) at the Mastery Level, she is passionate about helping entrepreneurs maximize their revenue, grow their business, and save dollars through sound tax strategies.
Find Susanne:
Profit First for Minority Business Enterprises
Company Website
Susanne’s Website
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In this special "snack episode" of the Thriving Practice Podcast, Miranda Dorta turns the tables and interviews Tracy Cherpeski about the human side of group leadership. This candid, unscripted conversation explores Tracy's insights on facilitation, psychological safety, and the subtle dynamics that shape group interactions. Tracy shares personal stories and practical wisdom gained from years of experience working with healthcare providers and corporate clients.
Episode Highlights:* Tracy shares a humbling learning moment from her earlier facilitator days when a communication mishap taught her to prioritize understanding her audience over sticking to her agenda * The importance of improv techniques as Tracy's most valuable facilitation tool for creating authentic learning moments * How psychological safety feels in the body - the absence of tension and the presence of ease * Creating "the least restrictive learning environment" as a cornerstone of effective facilitation * Tracy's excitement about the growing emphasis on psychological safety and wellness in professional settings post-COVID
Notable Quotes:"Don't be afraid to pause the agenda in order to really understand the people that are your audience."
"I think it's really important to come in as a facilitator with the intention of creating the least restrictive learning environment. If we're here to learn, then we need to set the tone for the learning."
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In this episode, we dive into the world of financial clarity and confidence with Virtual CFO Danielle Hendon. From her unexpected journey from opera singer to CPA, to her mission of transforming business owners' relationship with their numbers, Danielle shares valuable insights about what it really means to be in command (not just in control) of your business finances.
Key Episode Highlights:
-
What a fractional CFO does and why it matters for practice owners
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The critical difference between being "in control" vs "in command" of your business
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Why understanding your numbers is about more than just tracking expenses
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How to move from financial anxiety to confidence in your decision-making
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Common challenges highly credentialed professionals face when running a business
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The importance of having data-backed decisions for business growth
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Simple ways to start understanding the story your numbers are telling
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Why splitting up your revenue streams can transform your financial clarity
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How proper financial support can help prevent burnout
Memorable Quote:
"Your time is going to make you so much more money in your zone of genius than trying to figure this piece out."
Key Takeaway:
A budget isn't meant to restrict you - it's a roadmap that guides you toward your business goals. Understanding your numbers doesn't mean giving up control; it means gaining the confidence to make better decisions for your practice's future.
Danielle’s Bio:
Here's a concise professional bio:
Danielle is a CPA and Virtual CFO who helps small business owners maximize their profits and personal income. With over a decade of corporate finance experience, she founded 4 Corners CFO after witnessing firsthand how financial expertise could make or break a business. She translates complex financial concepts into actionable strategies, enabling entrepreneurs to make data-driven decisions, establish sustainable growth, and pay themselves appropriately.
Through her Breakthrough, Focused, and Comprehensive CFO services, she provides scalable financial guidance - from foundational support for emerging six-figure businesses to full-service accounting and strategic planning for established entrepreneurs. Her mission is helping business owners move from burnout to abundance by understanding and intentionally growing their profits.
Find Danielle:
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In this special "snack episode" of the Thriving Practice podcast, host Miranda Dorta interviews Tracy Cherpeski about her journey in building a mission-driven company. Tracy shares her unexpected path into coaching, beginning as a necessity during a major life transition with young children, and evolving into a focused healthcare provider coaching practice. The conversation reveals how her initial desire for career flexibility transformed into a larger vision of creating systemic change in healthcare, while offering insights into leading a mission-driven organization.
Key Points:
- Tracy's journey into coaching was unexpected, transitioning from international work and consulting after a major life change
- The company's evolution from a general coaching practice to a specialized healthcare provider focus
- The importance of staying committed to your mission, even when it feels "weird" (which Tracy notes comes from the word "supernatural")
- How the company's vision expanded from seeking work-life flexibility to creating systemic change in healthcare
- The value of remaining deeply connected to client work while maintaining professional boundaries
- The importance of fostering team creativity and allowing new perspectives to shape the company's growth
Notable Quote: "Self disclosure - if you ever want to learn what you're really made of, start a business." - Tracy Cherpeski
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Many healthcare providers are excellent clinicians but weren't trained in business fundamentals. In this episode, physical therapy practice consultant Michael Silva shares insights from his journey from frustrated employee to successful practice owner to helping others build sustainable private practices. Drawing from over 25 years of experience, Michael emphasizes how exceptional patient experience and solid business systems create practices worth preserving.
Key Takeaways:
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Why focusing on hospitality over basic customer service creates lasting patient relationships
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The importance of standardized systems and processes for sustainable growth
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How to build a practice that's sellable versus one dependent on the owner
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Creative exit strategies that keep private practices private
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Practical tips for creating positive patient experiences, including the 10/5 rule for patient greetings
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Why word-of-mouth marketing through exceptional service beats paid advertising
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The value of investing in experienced business guidance early in practice development
Notable Quotes:
"Business is business. Your clinical way of doing things can be what sets you apart, but if you don't have systems, you're not going to have an efficient business."
"Everyone walks into our office with a 'help me' sign on their head - you're here for them."
Michael’s Bio:
Michael Silva is a healthcare business consultant and founder of the RUNstrong® program, leveraging over 25 years of physical therapy and practice management experience. After building FOUNDATIONperformance Sports Medicine from a basement office to a three-location practice with 24 employees, he successfully sold to Performance Physical Therapy (now Highbar) in 2021.
Drawing from his experience as both practice owner and acquirer, Michael now helps healthcare providers across North America build, grow, and exit their practices successfully. He's a sought-after speaker on topics ranging from running injuries and rehabilitation to creating ideal client experiences in private practice.
Find Michael:
Michael’s Website
Company Website
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In this episode, we sit down with Lizette Peña, CPA and fractional CFO at Ascent CFO Solutions, to explore how fractional CFO services can help healthcare practices thrive. With over 30 years of experience, Lizette shares valuable insights on managing the business side of medicine while keeping focus on patient care.
Key Discussion Points:
- The role of a fractional CFO and how it differs from a full-time CFO
- Why healthcare practices specifically benefit from fractional CFO services
- Essential KPIs every practice owner should monitor
- Smart strategies for cash flow management
- The importance of understanding your practice's payer mix
- How to balance clinical excellence with business acumen
Key Takeaways:
- Practices can access high-level financial expertise without the full-time executive cost
- Regular weekly check-ins with a fractional CFO help maintain strategic focus
- Understanding cancellation and no-show rates is crucial for revenue optimization
- Strategic vendor payment timing can significantly improve cash flow
- Data visualization tools can make financial metrics more accessible and actionable
Important Metrics to Track:
- Cancellation and no-show rates
- Payer mix (Medicare, Medicaid, private insurance, self-pay)
- Claims denial rates
- Days to payment
- Cash flow and burn rate
Lizette’s Bio:
Lizette Peña, CPA (she/her) brings over three decades of finance and accounting expertise to her role as a Fractional CFO at Ascent CFO Solutions. Based in Colorado, she partners with mission-driven healthcare organizations to optimize their financial strategies and growth. Driven by her belief in business as a force for good, Lizette serves on the Board of Directors for Kachuwa Impact Fund and advises Intercambio Uniting Communities, combining her financial acumen with her commitment to positive social impact.
Find Lizette:
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Did you know that the moment you opened your practice, you became a CEO? It's true - yet no one ever prepares healthcare providers for this crucial role. In this episode, Tracy explores the powerful mindset shift that occurs when practitioners embrace their identity not just as skilled healthcare providers, but as chief executives of thriving healthcare businesses.
Through real stories from practice owners and practical insights from business research, discover how thinking like a CEO can transform both your practice and your relationship with it. Learn why this mindset shift isn't just about better operations today - it's about building lasting value for tomorrow.
Episode Highlights:* The hidden transition every healthcare provider makes when opening a practice - from practitioner to CEO * Why excellent clinical skills alone won't guarantee business success * Three critical shifts that helped one physician cut working hours by 30% while increasing revenue * Practical examples of what "CEO time" looks like in a healthcare practice * The overlooked aspect of practice ownership: building a valuable, salable business * How strategic delegation and systems creation can free you to lead rather than just manage * Why connecting with other practice owners is crucial for leadership growth
Key Insights:* Working IN your practice vs. ON your practice: understanding the crucial difference * The importance of dedicated CEO time for strategic planning and business development * How proper systems and delegation can create a practice that's both more profitable and more enjoyable * Why building a salable practice matters, even if you're not planning to sell * The power of surrounding yourself with other forward-thinking healthcare leaders
Free Resource Mentioned:Download our Practice Owner Energy Audit to identify where your time and energy are going now, and where you might need to make adjustments as you step into your CEO role.
What's Next:Join us in the Thriving Practice Community, a new global network for ambitious healthcare practice owners who want to elevate their leadership and business mastery. Learn more at ThrivingPracticeCommunity.com about becoming a founding member of this vibrant community.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is a business consultant and executive coach specializing in healthcare practice leadership. With a background in operations and a passion for growth, she helps practice owners optimize their businesses while mastering leadership and mindset. Through her coaching and consulting programs, Tracy empowers healthcare leaders to build exceptional practices without sacrifice. Based in Chapel Hill, NC, she's committed to helping practices thrive.
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In this candid "snack episode," Miranda Dorta turns the tables and interviews Tracy Cherpeski about transformative moments in her coaching practice. Through unscripted conversations, Tracy shares powerful insights about working with healthcare providers, revealing how vulnerability, cultural awareness, and thoughtful leadership shape successful medical practices. From emergency room physicians transitioning to private practice to international healthcare providers navigating different systems, Tracy's experiences illuminate the common threads that connect all practice owners.
Memorable Quote:
"We slow down to speed up, we slow down to scale up. And so in those first four to six weeks of our work together, you're probably not gonna like me very much because I'm not going to allow you to move at the speed of light... If we're moving too fast, we miss the details, we miss the scenery, we miss the opportunities." - Tracy Cherpeski
Episode Highlights:
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The breakthrough moment with an ER physician-turned-practice owner who finally expressed his business uncertainties, highlighting the importance of creating safe spaces for healthcare providers to be vulnerable
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How working with an Australian physician practicing in Norway challenged Tracy to abandon her usual framework and develop a more culturally responsive approach to coaching
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The consistent pattern Tracy observes across practices: "tough nuts with big hearts" - highly credentialed professionals deeply committed to providing excellent patient care
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The value of "slowing down to speed up" in the first 4-6 weeks of client work, allowing practice owners to spot opportunities they might miss when rushing toward goals
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Tracy's insights on leadership versus management, and helping practice owners find the delicate balance between control and guidance
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In this episode of Thriving Practice, we welcome back Kyle Kiser, co-founder of ArriveHealth, to discuss the company's remarkable growth and its innovative solutions in healthcare technology. Since our last conversation a little over a year ago, ArriveHealth has doubled its revenue, a testament to the value of their real-time benefit network.
Kyle shares how their technology is streamlining the prescription process by providing real-time, patient-specific cost information at the point of care. We explore how this system not only helps patients access more affordable medications but also streamlines the often cumbersome prior authorization process, reducing turnaround times from days to hours. Kyle shares insights on how their solution benefits multiple stakeholders in the healthcare ecosystem, from providers and patients to health plans and pharmacy benefit managers. Join us for an enlightening discussion on the future of digital prescribing, medication management, and how technology is being leveraged to enhance trust between patients and providers.
Key Points:
- ArriveHealth's core offering: Real-time benefit network for e-prescribing workflows
- Company growth: Doubled in size from a revenue perspective in the past year
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How ArriveHealth's technology works:
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Provides real-time, patient-specific cost information at the point of prescribing
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Suggests lower-cost alternatives for medications and pharmacies
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Streamlines the prior authorization process
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Benefits for various stakeholders:
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Providers: Reduced administrative burden, improved workflow efficiency
-
Patients: Lower medication costs, improved adherence, better healthcare experience
-
Pharmacists: Cleaner scripts, fewer callbacks
-
Insurance companies/PBMs: Cost savings, reduced administrative work
-
Integration with major EMR systems (Epic, Cerner, Athena, eClinicalWorks)
- Partnership with GoodRx for additional cost-saving options
- Success metrics: Switch rates more than twice the industry average
-
Future developments:
-
Automating downstream processes (e.g., prior authorizations)
-
AI-driven adherence tool for patient-provider communication
-
ArriveHealth's mission: Reintroducing consumer choice in healthcare and leveraging trust between patients and providers
Quotes:
"We measure success by how often they accept that. And we're seeing switch rates that are more than twice the industry average." - Kyle Kiser on measuring the impact of ArriveHealth's recommendations
"The most powerful leverage point to solve problems in healthcare is the trust that exists between patients and providers." - Kyle Kiser on the importance of trust in healthcare
Kyle’s Bio:
Kyle is Chief Executive officer at Arrive Health, the leader in delivering real-time cost and coverage data to decision-making workflows. In his role, he focuses on helping providers and care teams improve patient access, affordability, and outcomes while reducing administrative burden. By partnering with health systems, health plans, IT vendors, and pharmacy benefit managers, Arrive health enables transparency and better patient care nationwide.
Since 2013, Klye has helped grow the company from a vision to a reality, and has been at the forefront of some of the most transformational initiatives in healthcare. In particular, he has focused on projects that enable informed decision-making. His focus on interoperability has allowed partners to improve provider workflows and reduce medication costs for millions of patients. Kyle has helped develop incentive strategies for a country’s most innovative employers and led product launches with the nation’s largest payers. Prior to Arrive Health, he was a senior leader at Welltok, Catapult Health, and Principal Wellness Company.
Find Kyle:
Arrive Health Website
Connect With Us:
Thriving Practice Community
Be a Guest on the Show
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
In this episode of Thriving Practice, Tracy sits down with Carrie Cook, a seasoned profit strategist who's transforming the financial landscape for healthcare entrepreneurs. With a unique background spanning 30 years in medicine and an MBA in finance, Carrie brings a wealth of knowledge to the table. She dives deep into the often-overlooked realm of profit strategy in healthcare practices, offering invaluable insights on how providers can build financially robust businesses without compromising their commitment to patient care.
From the critical importance of paying yourself a market-based wage to the transformative power of separating personal and business finances, Carrie unravels the complexities of financial management in healthcare. She shares a remarkable success story, practical advice on changing financial behaviors, and introduces her 44% profit strategy that's revolutionizing how healthcare professionals approach their finances. Whether you're a solo practitioner or running a growing practice, this episode is packed with actionable strategies to help you not just survive, but thrive financially while staying true to your mission of care.
Key Topics Discussed:
- Carrie's background: 30 years in medicine to MBA in finance
- The importance of profit strategy in healthcare practices
- Paying yourself a market-based wage
- Separating personal and business finances
- The 44% profit strategy breakdown
- Success story: Helping a functional medicine doctor increase revenue from $800k to $1.5M
- Changing financial behaviors and mindsets
- The three foundations of business: finance, marketing, and operations
- Addressing the fear of letting go and delegating tasks
- The importance of putting yourself first as a business owner
Key Takeaways:
- A profit strategy should include contingency funds, reinvestments, taxes, savings, and retirement
- Aim for at least 12% profit margin, with a goal of reaching 44%
- Commingling personal and business funds can hinder business growth
- Changing financial behaviors is simple but not easy - consistency is key
- Working with a profit strategist can provide accountability and reinforce positive financial habits
Quotes: "If you're not 4% in revenue annually, you're treading water. We need you at least to be at 12% if you're a service provider." - Carrie Cook "If you put yourself first, you have such a capability of taking care of your business after that." - Carrie Cook
If you're ready to revive your practice's financials and create a thriving, profitable business, reach out to Carrie Cook through her website or email.
Carrie’s Bio:
Carrie Cook is the founder of a vibrant trio of small business focused on money and women owned business. She is dedicated to supporting and empowering female business owners in her community. With a passion for fostering connections and helping women maximize both their personal and professional lives, Carrie offers practical insights on financial growth, money mindset shifts, and intentional financial wellbeing. Her work is rooted in the belief that success flourishes when women support one another, share knowledge, and pursue continuous improvement. Whether through inspiring presentations, insightful workshops, or one-on-one guidance, Carrie is committed to helping others make meaningful financial strides in their journey toward a balanced, fulfilling life.
Find Carrie:
Website
Email: carrie.cook@revivefinancials.com
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
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Does your team spend hours on repetitive tasks that drain their energy and pull them away from patient care? Software development expert William Velasco reveals how the right technology solutions can transform your practice operations without losing the human touch. With nearly two decades of experience helping businesses maximize efficiency, William shares practical insights on how practices can use smart systems to enhance both team satisfaction and patient experience.
In this value-packed conversation, we explore:
-
Why many healthcare professionals get stuck doing repetitive, error-prone tasks that waste their talents
-
How to identify opportunities for automation in your practice without compromising care quality
-
The surprising truth about apps and why most practices don't actually need expensive native applications
-
Real-world examples of how practices have transformed their operations with smart technology
-
Why collaborative implementation is crucial for successful technology adoption
-
The importance of choosing solutions that grow with your practice
-
How self-service technology can improve patient engagement while reducing administrative burden
-
Key considerations for selecting technology partners who prioritize your practice's success
Key Takeaways:
-
Technology solutions should enable your team to work at their highest level, not replace human interaction
-
The most successful implementations involve input from all team members, not just leadership
-
Systems should be designed around your specific workflow, not forced to fit generic templates
-
Practice owners need mental bandwidth for creativity and growth – automated systems can help create that space
Notable Quote:
"It's not only a really bad use of talent, but in some circumstances it becomes demoralizing and you find that a team member doesn't really have that joy for working anymore." - William Velasco
William’s Bio:
William is a visionary leader and the driving force behind Opencentric, a software company dedicated to empowering businesses to achieve sustainable growth through tailored digital solutions. With nearly 17 years of experience as its founder, he has been instrumental in crafting systems that streamline operations, eliminate inefficiencies, and allow teams to focus on what they do best.Under William's leadership, Opencentric has delivered impactful projects for high-profile clients, including HM Treasury, The British Council, and The International Baccalaureate, spanning diverse sectors such as government, education and finance. William is passionate about creating solutions that not only enhance operational efficiency but also empower teams to thrive by removing the burden of administrative overhead. His mission is clear: to build systems that foster innovation, productivity, and lasting success for organisations worldwide.
Find William:
Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
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In this episode, we dive deep into the world of functional medicine with Dr. Cima, a chiropractor and functional medicine expert with decades of experience. Dr. Cima shares his journey and insights on becoming a "doctor of the future."
Key Topics:
- The three pillars of health: chemical, physical, and mental-emotional
- Understanding functional medicine and its holistic approach to wellness
- The importance of proper nutrition, especially protein intake
- Simple, actionable steps for improving overall health
- The concept of "listening to the doctor within"
- Rethinking traditional approaches to common health issues
- The role of blood chemistry analysis in functional medicine
- Balancing hormones and the neuroendocrine axis
- The impact of the diet industry on health perceptions
Highlights:
-
Dr. Cima explains how functional medicine differs from traditional allopathic approaches
-
Practical advice on increasing protein intake and its benefits
-
The importance of having a purpose in life for mental and emotional well-being
-
Insights on how blood chemistry analysis can reveal health trends before they become problems
-
Discussion on the misconceptions about fat in diets and its importance for health
Quotable Moments:
-
"Taking care of your health doesn't take time. It gives you a ton of time." - Dr. Cima
-
"The closest you could ever get to God is to bring health to one's fellow man." - Socrates (paraphrased by Dr. Cima)
Action Steps for Better Health:
- Increase protein intake (consult with a healthcare provider for personalized advice)
- Develop a basic stretching routine
- Consider getting regular massage work
- Reflect on and develop your life's purpose
- Listen to your body's needs ("the doctor within")
For Healthcare Providers:
-
Consider incorporating functional medicine principles into your practice
-
Explore blood chemistry analysis for a more comprehensive view of patient health
-
Educate patients on the importance of nutrition and lifestyle in overall health
Dr. Cima's Bio:
Dr. James Cima is a pioneering chiropractor whose journey into holistic healthcare began with his own healing experience. After suffering from debilitating back pain in his youth, he discovered the transformative power of chiropractic care. This personal experience, combined with his passion for healthcare, led him to pursue his education at Cornell University followed by New York Chiropractic College, where he graduated with honors.
Inspired by Thomas Edison's vision of the future of medicine, Dr. Cima has dedicated over four decades to developing comprehensive wellness programs that focus on nutrition, body mechanics, and disease prevention. As an accomplished author and educator, he has trained numerous healthcare professionals and written extensively on holistic health approaches. His expertise spans multiple disciplines, including nutrition, exercise physiology, and neuroendocrinology.
Today, Dr. Cima practices alongside his children, Dr. James Paul Cima and Dr. Natalie DeJesse, continuing his mission to promote optimal health through natural methods. A certified Titleist Performance Institute professional, he also helps golfers improve their game by optimizing their body mechanics. When not serving patients or advancing healthcare education, he enjoys spending time with his four children and eight grandchildren.
Find Dr. Cima:
Website
Connect With Us:
Be a Guest on the Show
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Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
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In this snack episode of the Thriving Practice Podcast, Manager of Operations and PR, Miranda Dorta, turns the microphone around to interview our host, Tracy Cherpeski about the critical topic of private equity in healthcare. Through an unscripted and authentic conversation, Tracy shares valuable insights about the impact of private equity ownership on healthcare delivery, from small family practices to large specialty groups. Drawing from her extensive experience supporting healthcare providers, Tracy breaks down the fundamental differences between private equity and traditional practice ownership models, while offering practical strategies for independent practices to remain competitive in today's evolving healthcare landscape.
Memorable Quote: "As a business person, my mantra is if you're not making money, you have an incredibly expensive hobby. So you have to switch hats and be a business strategist and be the CEO." - Tracy Cherpeski
Episode Highlights:
-
Understanding private equity's basic business model in healthcare and how it differs from traditional medical practice ownership
-
Key strategies for independent medical practices to remain competitive without selling to private equity firms
-
Alternative ownership models, including cooperative structures and multi-owner practices
-
The implications of private equity's growth from $5 billion in 2000 to $100 billion by 2018 in healthcare investments
-
Discussion of the challenges and risks associated with private equity ownership in healthcare delivery
-
Insights into balancing profitability with quality patient care
Looking for a deeper dive into private equity in healthcare? Check out Episode 131 for Tracy's comprehensive analysis of this topic.
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Be a Guest on the Show
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In this episode of Thriving Practice, host Tracy dives into the world of digital marketing for healthcare and wellness practices with web design expert Samantha Mabe, founder of Lemon and the Sea. Samantha shares her wealth of knowledge on creating effective, patient-attracting websites specifically tailored for health practitioners. From the crucial elements of a professional medical website to the nuances of healthcare SEO, this episode is packed with actionable insights.
Discover why your website is more than just an online brochure - it's your practice's digital front door and often the first point of contact for potential patients. Learn how to optimize your site for both search engines and user experience, ensuring it not only attracts visitors but converts them into patients. Whether you're building your first website or looking to revamp your existing online presence, Samantha's expert advice will help you create a digital strategy that aligns with your practice goals and resonates with your target audience. This episode is a must-listen for any healthcare or wellness provider looking to thrive in the digital age.
Key Topics Covered:
-
The importance of a professional website for healthcare and wellness practices
-
Website accessibility and its legal implications
-
SEO strategies for healthcare providers
-
Mobile optimization for medical websites
-
Balancing aesthetics with functionality in web design
Key Takeaways:
- Your website is your digital front office - it needs to make a great first impression.
- Start any website refresh by clearly defining your main goal (e.g., booking appointments, growing email list).
- Ensure your website is accessible to all potential clients.
- Check how your website looks on different devices, especially mobile.
- SEO is crucial for helping the right clients find you online.
Memorable Quotes:
"Do not put your practice name as the headline on your website because very few people are actually searching for the name of your practice." - Samantha Mabe
"We want to make sure that the user journey... makes sense for people and that they're following to the end point you want them to get to." - Samantha Mabe
Resources Mentioned:
- Page Speed Insights (Google's free tool for website analysis)
Thank you for listening to Thriving Practice. If you enjoyed this episode, please rate, review, and subscribe on your favorite podcast platform.
Samantha’s Bio:
Samantha Mabe is a creative director and website designer specializing in custom Squarespace and Kajabi websites for healthcare professionals and wellness entrepreneurs. Through her signature One-Week Website Design process, she helps practitioners like naturopathic doctors, chiropractors, and therapists transform their online presence into powerful marketing tools. A Pittsburgh native with a background in design and architecture, Samantha now calls Richmond, Virginia home, where she balances her creative work with family time alongside her husband and child.
Find Samantha:
Website
TikTok
Connect With Us:
Be a Guest on the Show
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Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice
Dr. Rob Scranton introduces us to the concept of Infinite Banking, a 200-year-old strategy that could revolutionize how practitioners approach wealth building and financial security. Learn how you can become your own banker, recapture expenses, and create a stable financial future.
Key Points Discussed:
- Introduction to the Infinite Banking Concept (IBC)
- The benefits of creating your own banking system
- How to recapture expenses for major purchases like cars or practice equipment
- The historical success of this method among wealthy families
- Comparing IBC to traditional banking and investment strategies
- The importance of practitioners being in two businesses: their practice and banking
- How IBC can provide financial stability and growth
Highlights:
- Dr. Rob explains the concept of Infinite Banking
- Discussion on the legal aspects and history of whole life insurance policies
- How practitioners can benefit from creating their own banking system
- The importance of financial education and support in implementing IBC
Memorable Quotes:
"I believe everybody should be in two businesses: whatever it is that they do on a daily basis to pay their bills... and I believe they should also be in the banking business." - Dr. Rob Scranton
"Nobody ever lost money in a whole life insurance contract in the history of this industry." - Dr. Rob Scranton
Visit YourFinancialIQ.org to register for Dr. Rob's free masterclass and learn more about how you can implement the Infinite Banking Concept in your financial strategy.
Dr. Scranton’s Bio:
Dr. Robert Scranton is a former financial executive who teaches people how to use their current debts and expenses to grow their wealth outside of the traditional approaches. With his experience in accounting and finance, as well as his experience as the former chief financial architect of a cutting-edge financial firm, Dr. Robert has been able to help people all over the United States take advantage of the Infinite Banking Concept. He hopes to teach people how to recapture, reuse and recycle their own money over and over again so it stays inside of their family, instead of making other people rich.
Find Dr. Rob:
Website
TikTok
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
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In this episode, we dive deep into the world of medical coding and revenue cycle management with Sherry Elliott, founder of Elliott Health Information Professionals (EHIP). Sherry shares invaluable insights about how proper medical coding impacts healthcare providers, patients, and the broader healthcare system.
Key Topics Discussed:
-
The importance of professional medical coding vs. provider-done coding
-
How incorrect coding can lead to significant revenue loss for healthcare practices
-
The ripple effects of proper coding on healthcare research and policy
-
Success stories of helping healthcare providers optimize their revenue
-
The broader impact of coding on healthcare accessibility and quality
Key Highlights:
- Sherry explains how providers often unknowingly leave money on the table by doing their own coding
- Discussion of a case study where millions in revenue were being lost due to incorrect coding
- A success story of helping a pain management practice recover $60,000 in denied claims
- How medical coding data contributed to COVID-19 research and treatment approvals
- The importance of accurate coding for future healthcare policy and reimbursement rates
Notable Quotes:
"Getting paid doesn't mean you're doing it correctly." - Sherry Elliott
"The viability of the organization matters not only to you, the provider, but to your whole patient population." - Sherry Elliott
Action Steps for Listeners:
- Review your current coding practices
- Consider professional coding support for your practice
- Download the free Top 10 Coding Errors guide
- Book a consultation call through the website to discuss potential revenue optimization
Sherry's Bio:
Sherry Elliott is the founder of Elliott Health Information Professionals (EHIP), specializing in medical coding, revenue cycle management, and healthcare compliance. With over 17 years of experience, including work as a CMS contractor, she helps healthcare providers optimize their revenue while maintaining regulatory compliance. Sherry's expertise has contributed to major healthcare research, including published studies on COVID-19 treatments. Her company provides comprehensive coding, auditing, and educational services to healthcare organizations across the country, helping them maximize reimbursement while improving operational efficiency.
Find Sherry:
Website
Connect With Us:
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Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
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In an era where DEI initiatives are under unprecedented attack, healthcare stands at a critical crossroads. This episode cuts through the political noise to expose a stark reality: dismantling DEI programs in healthcare settings isn't just about politics – it's about survival. Drawing from extensive research and real-world data, we explore how implicit bias directly impacts medical decisions, treatment options, and ultimately, patient survival rates. From cancer treatment disparities to maternal mortality rates, the evidence is clear and devastating. We'll examine why current political pushback against DEI programs poses an immediate threat to patient care, and why healthcare providers – especially private practice owners – have both an opportunity and obligation to stand against this dangerous trend. This isn't just another conversation about diversity – it's about preventing needless deaths and ensuring every patient receives the care they deserve.
Episode OverviewThis episode explores the profound impact of implicit bias in healthcare settings and provides evidence-based insights into why maintaining and strengthening DEI initiatives is crucial for patient survival and care quality.
Key Points Discussed* The scientific foundation of implicit bias and its early development * Real-world impacts of healthcare disparities on patient outcomes * Why dismantling DEI programs directly threatens patient care * Evidence-based solutions for addressing healthcare inequities * Specific actions private practice owners can take to create more equitable healthcare environments
Important Statistics Highlighted* Implicit bias development begins in children as young as 3-5 years old * Over 4.5 million Implicit Association Tests conducted between 1998-2006 demonstrated the pervasiveness of implicit bias * Black women face higher mortality rates after breast cancer diagnosis * Non-white patients consistently receive fewer interventions * Black men are less likely to receive chemotherapy and radiation for prostate cancer
Resources Mentioned* National Institutes of Health definition of implicit bias * Transformative Learning Theory * Prejudice habit-breaking approach research * MLK's 1966 speech to the Medical Committee for Human Rights
Action Steps for Different AudiencesFor Private Practice Owners:
- Examine hiring practices and intake procedures
- Assess marketing materials for inclusive representation
- Review physical space accessibility and welcoming atmosphere
- Evaluate sliding scale fee structures
For Healthcare Providers:
- Stand up for equity initiatives
- Document disparities
- Advocate for patients
- Examine personal biases
For Patients:
- Know your rights
- Document experiences
- Share stories
- Support equity-focused healthcare providers
Resources for Taking ActionAnti-Oppression Leadership Academy https://nadifantastic.com/
Black Women’s Maternal Health
https://nationalpartnership.org/report/black-womens-maternal-health/
Mandated Implicit Bias Training for Health Professionals—A Step Toward Equity in Health Care
https://jamanetwork.com/journals/jama-health-forum/fullarticle/2795358
National Institutes of Health Implicit Bias Training
Diversity Science
Teach-Back Method
https://www.ahrq.gov/patient-safety/reports/engage/interventions/teachback.html
Quote of the Episode"Of all forms of inequity, injustice in health care is the most shocking and inhuman."
- Martin Luther King Jr., 1966
Share This EpisodeIf you found this episode valuable, please share it with your colleagues and healthcare networks. The more we spread awareness about these crucial issues, the more impact we can have on creating equitable healthcare systems.
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In this intimate snack episode, Miranda Dorta interviews Tracy Cherpeski about the profound connections between parenthood, leadership, and building lasting organizations. This unscripted conversation offers a candid glimpse into how Tracy approaches both parenting and business leadership.
Key moments from their conversation:
-
Tracy emphasizes that while she sees parallels between parenting and leadership, this doesn't mean infantilizing team members. Instead, she views her role as a guide who shows what's possible while allowing for growth through trial and error
-
She discusses the challenge of balancing control with letting go, acknowledging that true organizational growth often happens when leaders step back
-
Tracy shares a powerful insight about asking "just because I could, should I?" - drawing parallels between delegating in business and allowing children to develop independence
-
She reflects on making ripples of positive impact that extend beyond her immediate influence when discussing legacy
-
In a touching moment, Tracy becomes emotional discussing what she hopes others learn from her: the power of humility, authenticity, and standing firm despite fear and shame
-
The conversation concludes with Tracy expressing pride and gratitude for her role as a parent to both her children and step-children, whom she considers a privilege to support
Memorable Quotes:
"The way I view my role as a parent is as a guide... to show what's possible and then allow for that to open up and trial and error, grow forward." - Tracy Cherpeski on leadership philosophy
"We grow better when I let go. That doesn't in any way mean that I'm abdicating my responsibility for the success of our company, for the success of our clients, and for the success of our members." - Tracy Cherpeski
"When we take a stand for something, we can do almost anything... even in the face of fear, even in the face of a lot of unknown." - Tracy Cherpeski
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A Conversation with Dr. Ben Reinking - The Developing Doctor
In this episode, we explore the world of physician coaching with Dr. Ben Reinking, pediatric cardiologist and founder of The Developing Doctor. Key highlights include:
- Dr. Reinking's personal journey from burnout to discovering the power of coaching
- The importance of developing "soft skills" like communication and leadership for physicians
- How small changes can have a big impact on combating burnout and finding joy in medicine
- The value of finding trusted colleagues to connect with authentically about work challenges
- Transitioning from a performance mindset to a growth mindset in medical careers
- Creating a coaching business as a side venture while maintaining clinical practice
- The benefits of coaching for both coach and client in the medical field
- Recognizing early signs of burnout and the importance of self-care for physicians
- Practical tips for physicians looking to explore coaching or make positive changes
This conversation offers valuable insights for physicians looking to enhance their careers, combat burnout, and explore new avenues within medicine. Dr. Reinking's approach emphasizes the power of small changes and developing often-overlooked skills to create more fulfilling medical careers.
Dr. Reinking’s Bio:
Dr. Ben Reinking is a board-certified general pediatrician and pediatric cardiologist with over 20 years of experience in academic medicine. His expertise includes interpreting echocardiograms and caring for children with complex congenital heart disease. Dr. Reinking has held leadership roles such as medical director and program director, and has a passion for patient care and teaching.
After experiencing burnout due to increased workload, Dr. Reinking discovered the transformative power of coaching. This experience helped him align with his values, leverage his strengths, and enhance his communication skills. Recognizing coaching's potential to address developmental gaps in medical education, he now shares these valuable insights with students, residents, fellows, and physicians.
Find Dr. Ben Reinking:
Website
The Developing Doctor LinkedIn
Dr. Reinking LinkedIn
YouTube
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In this episode, Tracy talks with Dan Romance about his unique approach to helping healthcare professionals design prosperity across all areas of their lives. Dan shares insights on balancing personal and professional success, making incremental improvements, and planning for a fulfilling future.
Key Topics Discussed:
- The concept of "prosperity design" and its holistic approach to success
- The five key areas of life: self, family, business, finances, and future
- The importance of incremental improvements in achieving goals
- Balancing the roles of practitioner and business owner (the "player-coach" analogy)
- Planning for the future beyond just retirement
- The impact of personal well-being on patient experience
- Strategies for preventing burnout and maintaining work-life balance
Notable Quotes:
-
"If you can make a 1% improvement per week, by the end of the year, all of your goals can be met and life can be grand."
-
"We start today on our future."
-
"If the doctor is doing something in the practice that doesn't require a license to practice medicine, then he's not spending his time doing the right things."
Resources Mentioned:
-
Prosperity Design website: www.prosperitydesign.com
-
Prosperity Assessment for dental professionals, medical professionals, and business owners
We hope you enjoyed this episode of Thriving Practice. Don't forget to subscribe, rate, and review our podcast to help other healthcare professionals discover these valuable insights!
Find Dan:
Website:
Email: Dan@prosperitydesign.com
Phone/Text: 772-766-4637
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Tracy and guest Jenni Tarma dive deep into how healthcare providers can better support patients with osteoporosis through comprehensive, evidence-based care that goes beyond traditional pharmaceutical approaches. Jenni shares how her company, Kaari Prehab, is transforming osteoporosis treatment through digitally-delivered strength training programs that achieve remarkable adherence rates.
We explore why the standard advice of "gentle exercise" isn't enough, how to empower rather than restrict patients, and why strength training is crucial for women's health as they age. This episode is particularly valuable for healthcare providers working with women in their 40s, 50s, and beyond who want to offer more comprehensive support for their patients' bone health and overall wellbeing.
Episode Highlights:
-
The meaning behind Kaari Prehab's name ("Kaari" is Finnish for "arc")
-
How the pandemic transformed their in-person training model into a highly effective digital program
-
Why traditional "gentle exercise" advice isn't sufficient for maintaining bone density and muscle mass
-
The importance of proper loading and strength training for women over 50
-
How Kaari Prehab achieves 80% program adherence through coaching and community support
-
The treatment gap in osteoporosis care and why exercise options are often overlooked
-
Partnership work with the Bone Health and Osteoporosis Foundation and International Osteoporosis Foundation
Key Insights:
-
Exercise is a crucial but often missing component in osteoporosis treatment
-
The two-year wait between DEXA scans makes it crucial to provide ongoing support and feedback
-
Digital delivery can actually increase program compliance compared to traditional in-person training
-
Many active women (including endurance athletes) may still be at risk due to insufficient bone-loading exercise
For Healthcare Providers:
-
How to discuss osteoporosis with patients in an empowering rather than limiting way
-
Resources available for determining patient suitability for strength training programs
-
The importance of comprehensive care combining medical treatment with exercise
-
Recent Medicare billing code changes supporting more personalized, preventative care
Notable Quote:
"An osteoporosis diagnosis is not the end of anything. It's a call to action and a reality check... there are absolutely things you can do to take control of the situation." - Jenni Tarma
Jenni’s Bio:
Jenni Tarma is the founder and CEO of Kaari Prehab, a company providing specialized strength training services for people with osteoporosis and osteopenia. With multiple advanced certifications in anatomy, physiology, and biomechanics, she has spent over a decade coaching everyone from elite athletes to weekend warriors. A senior teacher in the Yoga Medicine 500hr program where she mentors new yoga teachers and creates continuing education courses, Jenni is also a prolific writer whose work has appeared in publications like Yoga Journal, Healthline, Weight Watchers, and Thrive Global, and she has self-published an ebook on hamstring tendon injuries.
Find Jenni:
Website
Jenni’s LinkedIn
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In this solo episode, Tracy explores the critical mindset shifts healthcare providers need to make to transform their practices from survival mode to thriving businesses. She introduces the concept of the "practitioner's paradox" - where the very mindset that makes someone an excellent healthcare provider can actually hinder their success as a business owner.
Through real-world examples and practical frameworks, Tracy explains how practitioners can transition from working in their business to working on their business, without sacrificing the quality of patient care.
Key Concepts:
- The Practitioner's Paradox: How clinical excellence mindset can limit business growth
- The hidden costs of burnout on business decision-making
- The Owner's Mindset Shift: Moving from "how can I do this better?" to "how can this be done better without me?"
Practical Tools Introduced:
- The Energy Audit: A simple weekly tracking system marking activities as energizing (+) or draining (-)
- The Owner's Hour: Dedicated time for high-level strategic thinking
- Imperfect Delegation: Learning to accept 80% perfect execution from team members
Case Study Highlight: The episode features "Sarah," a neuropsychologist struggling with perfectionism and overwhelming workload, illustrating how mindset shifts can transform both practice management and quality of life.
Key Takeaways:
- Success in healthcare practice has less to do with clinical expertise than business mindset
- Burnout is not the inevitable price of success
- The most profitable practices are often led by owners who maintain work-life balance
- Delegation and systems thinking are crucial for sustainable practice growth
- Moving from "working harder" to "working smarter" requires intentional mindset shifts
Download Your Energy Audit here.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is an executive coach and leadership development expert. Her mission is to unlock the potential for success in every individual and organization she works with. With a background in operations and a passion for driving growth, she approaches each engagement with professionalism and a keen eye for optimizing structures, processes, and productivity to boost profitability.
Tracy's coaching, consulting, and training programs are designed to provide a holistic experience, integrating leadership development, executive coaching, and mindset mastery. Her expertise has been sought after by small business owners, industry groups, networking organizations, government agencies, and corporations alike.
Originally hailing from the Pacific Northwest, Tracy now calls Chapel Hill, North Carolina, her home. Wherever she goes, her commitment to helping people and organizations reach their full potential remains unwavering.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this unique "snack" episode, we're turning the tables as Miranda Dorta, Operations and PR Manager, interviews Tracy Cherpeski about her experiences hosting the Thriving Practice Podcast. This candid conversation offers listeners an intimate look at the stories and moments that have shaped our community.
Episode Highlights:Tracy shares one of her most memorable interviews with Kara Hartl, an optometrist who served remote communities in Alaska. The touching story of how Troy Medical came to be—named after a patient who inspired an innovative hybrid telehealth model—showcases the profound impact healthcare providers can have in underserved areas.
The conversation explores how these interviews have challenged Tracy's assumptions, particularly about healthcare accessibility. She reflects on the privilege of having readily available telehealth options, while many Americans lack basic internet access or smartphones—a stark reminder of the healthcare disparities that still exist in the United States.
Tracy reveals a surprising interview moment with Sam Heller, a fractional CFO, whose passion and heart-centered approach to numbers completely defied her expectations. This led to an enlightening discussion about how business ownership transcends mere number-crunching to embrace mindset and clarity of vision.
Common Threads:Throughout our many episodes, two unexpected themes have consistently emerged:
- The widespread frustration with the current insurance system
- Concerns about private equity in healthcare and its impact on practice owners and patients
Behind the Scenes:As we approach our 200th episode milestone and near 6,000 downloads, Tracy shares insights into her interviewing style. She emphasizes the importance of allowing conversations to venture "into the weeds," where some of the most valuable insights often emerge. Her signature closing question—"Is there anything we didn't talk about that you want to make sure our listeners hear?"—has led to countless golden nuggets of wisdom.
The episode concludes with Tracy expressing deep gratitude to the podcast's guests who volunteer their time and expertise, maintaining the show's commitment to being a free, accessible resource for all.
Connect with us: Visit thrivingpracticecommunity.com to schedule a consultation with Tracy.
This special snack episode offers an authentic glimpse into our podcast's mission of supporting healthcare providers while building meaningful connections within our community.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this episode of Thriving Practice, host Tracy sits down with Robin Massey, founder of SkipTheBox. Robin shares her expertise on how healthcare providers can expand their practices into the digital realm, creating additional revenue streams through online courses, self-published books, and virtual workshops. This insightful conversation offers practical strategies for leveraging your medical expertise in the online space, with a focus on starting small, testing ideas, and overcoming technical challenges.
-
Introduction to Robin Massey and SkipTheBox (00:09)
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The importance of creating additional revenue streams for healthcare providers (00:30)
-
Strategies for self-publishing books in the healthcare field (10:51)
-
Benefits of self-publishing vs. traditional publishing
-
Key steps in the self-publishing process
-
Importance of professional editing and cover design
-
Developing online courses for healthcare professionals (19:45)
-
Starting with a small-scale test run using simple tools
-
Gradually scaling up based on audience response
-
Addressing potential liability concerns
-
Creating virtual workshops as a low-risk entry point (22:26)
-
The value of starting small and gathering data before major investments (23:21)
-
Overcoming tech overwhelm and the importance of outsourcing (29:06)
-
Robin's advice on long-term thinking for online business growth (30:33)
-
Where to find Robin and SkipTheBox online (27:27)
Key Takeaways:
-
Start with simple tools like Google Docs to outline your ideas
-
Test your concepts with your existing patient base before major investments
-
Consider outsourcing technical aspects to focus on content creation
-
Remember: "It's not one day, it's day one" when starting your online journey
For more tips on growing your healthcare practice, subscribe to Thriving Practice and leave us a review on your favorite podcast platform!
Robin's Bio:
Robin Massey is the Founder of Skip the Box LLC, supporting business owners in health and wellness fields who are looking to build out online programs and services. With over 15 years of experience in behind-the-scenes support, she loves helping folks get out of the details, on top of their workload, and into their zone of genius. Because who wants to live with their hair always on fire? Project management, execution, and “how can we simplify this?” are Robin’s jam, and it delights her to help business owners get out of the weeds so they can focus on the important things that will increase their impact and revenue.
Find Robin:
Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this powerful episode, Dr. Kara Hartl shares how she's revolutionizing rural healthcare through Troy Medical, a pioneering telehealth company born from her experiences as an ophthalmologist in rural Alaska. After witnessing patients struggle with limited access to specialist care, Dr. Hartl developed an innovative hybrid model that combines telemedicine with on-the-ground clinical support to bring world-class specialists directly to underserved communities. From endocrinology to rheumatology, Troy Medical is bridging critical gaps in healthcare access while breathing new life into struggling rural hospitals and transforming patient outcomes across America.
KEY HIGHLIGHTS:
- The stark reality of healthcare access: 74 million Americans (nearly a quarter of the population) live in physician shortage areas, with even greater scarcity of specialists
- How Troy Medical's unique model works: Combining telehealth specialists with local clinical support staff to provide comprehensive care coordination and patient navigation
- Core specialties include rheumatology, neurology, endocrinology, dermatology, pulmonology, and cardiology, with plans for expansion
- Impact on rural hospitals: The model helps keep revenue local through labs, imaging, and infusion services, supporting struggling community hospitals
- Beyond rural areas: Expanding to serve other underserved communities, including inner-city neighborhoods where transportation and technology barriers create similar access challenges
NOTABLE QUOTE: "Until that pill, that medication actually gets into the body and changes that disease state, nothing actually changed. That's what we do - we follow them and walk them through the entire process so that their actual disease state does get mitigated." - Dr. Kara Hartl
Dr. Hartl’s Bio:
Dr. Kara Hartl, educated at Harvard University and UC San Diego Medical School with training at Bascom Palmer Eye Institute, has dedicated her career to expanding access to world-class healthcare. After establishing Alaska's most technologically advanced multi-specialty medical center, she founded the international non-profit Gift of Sight and co-created the Prevention of Global Blindness fellowship to combat blindness worldwide. Drawing from her 14 years of experience serving rural Alaska and recognizing the potential of telemedicine during the COVID-19 pandemic, Dr. Hartl launched Troy Medical, an innovative telehealth company that partners with local clinics to deliver specialty care to underserved communities, setting new standards for rural healthcare delivery across America.
Find Dr. Hartl:
Troy Medical Website
Gift of Sight NonProfit
Email: cara.hartl@troymed.com
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this episode of Thriving Practice, host Tracy speaks with Monica Cappelli, founder of Rev Billing Systems. Monica shares her expertise on managing revenue cycles and building thriving healthcare practices. From setting clear visions to implementing effective systems, this conversation is packed with valuable insights for healthcare providers looking to improve their business acumen without compromising patient care.
Key Topics Discussed:
-
The importance of having a clear vision for your practice
-
Communicating effectively with your team and patients about finances
-
Implementing systems and training to maximize revenue collection
-
The benefits of outsourcing certain aspects of practice management
-
Balancing clinical excellence with business savvy
-
Creating a positive ripple effect in your practice and community
Notable Quotes:
"Don't be afraid to be a business person." - Monica Capelli
"You can be the nicest doctor in the world and be fair to everybody while taking care of your business as well." - Monica Capelli
Bio:
Monica Cappelli is a dental practice management expert with over 26 years of experience as a COO in the dental industry. Married to a general practice dentist for 37 years, she brings a unique insider's perspective to her work. Monica specializes in accounts receivable management, helping practices across the USA optimize their billing and collections processes. As an Accounts Receivable Consultant and coach, she offers personalized strategies to streamline revenue cycle operations and maximize financial performance. A sought-after speaker, Monica is known for her engaging style and ability to deliver actionable tips for immediate implementation in dental practices.
Find Monica:
Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this episode of Thriving Practice, host Tracy sits down with Michelle Bomberger, an innovative attorney and entrepreneur who's revolutionizing how small businesses, particularly healthcare practices, approach legal counsel. Michelle, founder of Equinox Business Law Group, shares her unique perspective on why having a strategic legal partner is not just about avoiding trouble, but about empowering practice owners to make confident decisions and seize growth opportunities. This conversation challenges the traditional view of legal services and offers a fresh, proactive approach that could transform how you manage risk and strategy in your healthcare practice.
Episode Highlights:
- The concept of a "risk profile" for healthcare practices and how understanding it can lead to better decision-making
- Why having a generalist legal approach, similar to a primary care physician, can benefit your practice
- The importance of regular legal "check-ups" and how they can prevent major issues down the line
- Michelle's innovative fixed-price model that removes barriers to seeking legal advice
- The three-pronged framework for evaluating and managing risk: contracts, insurance, and entity structure
- How a proactive legal strategy can actually drive growth and opportunity in your practice
- The value of having a legal partner who understands both the healthcare industry and the entrepreneurial mindset
- Practical tips for finding and building a relationship with the right legal counsel for your practice
- Why it's okay (and important) for practice owners to admit when they don't know something about the business side of healthcare
- How the right legal support can empower not just owners but also practice managers to make better decisions
Bio:
Michelle Bomberger is the Founder and CEO of Equinox Business Law Group, bringing a unique blend of legal expertise and entrepreneurial insight to her role. With dual graduate degrees in law (J.D.) and business (M.B.A.) from Northwestern University, Michelle has a background that spans business consulting, corporate management, and law firm experience. Her approach combines pragmatic legal counsel with a deep understanding of the emotional and practical aspects of business ownership.
Michelle's innovative legal service model focuses on providing strategic, proactive guidance to small businesses and entrepreneurs. Her work encompasses a wide range of business law areas, including strategic planning, ownership and governance, transactions, and employment matters. Recognized as one of Puget Sound Business Journal's "40 Under 40" and a King County Executive's Woman Small Business of the Year, Michelle is also actively involved in community service, serving on boards of local non-profits and business organizations.
Born in Panama and now based in Seattle, Michelle balances her professional life with family time, cooking, traveling, and reading.
Find Michelle:
Website
YouTube
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving
In this episode of Thriving Practice, we dive deep into the world of value-based care with Katherine Evans, President of Novocardia, a division of Cardiovascular Associates of America. Katherine shares her expertise on how value-based care models are transforming cardiovascular healthcare delivery, improving patient outcomes, and enhancing provider experiences.
Key Topics Discussed:
- Understanding value-based care and its importance in modern healthcare
- The role of technology in streamlining care delivery and reducing provider burnout
- Implementing comprehensive care models for chronic conditions like heart failure
- Strategies for improving patient access and experience
- The importance of interdisciplinary teams in healthcare delivery
- Balancing fee-for-service and value-based care models
- The future of healthcare reimbursement and quality metrics
Notable Quotes:
"Value-based care really sits on a continuum." - Katherine Evans
"My goal ultimately is to have providers when they finish their day, it's done." - Katherine Evans
"It's really important for all of us to continue to stop and slow down so that we can move faster." - Katherine Evans
Takeaways:
- Value-based care models focus on quality outcomes rather than transactional healthcare, creating win-win scenarios for patients and providers.
- Technology plays a crucial role in improving care delivery, from remote patient monitoring to AI-assisted triage systems.
- Effective implementation of value-based care requires a prescriptive model and careful planning.
- Improving provider experience directly translates to better patient care and outcomes.
Katherine’s Bio:
Katherine Evans is the President of Novocardia, a division of Cardiovascular Associates of America, the largest network of private practice cardiologists in the United States. With over 20 years of experience in cardiology and value-based care, Katherine is at the forefront of transforming cardiovascular care delivery in the country.
Find Katherine:
Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
Join us for the Season 8 premiere as Tracy unveils exciting changes, including the Overachiever's Intensive with double episodes in January and February. Learn about our new global Thriving Practice Community, meet the team behind the scenes, and discover how our evolving format will deliver more actionable insights for practice owners. Whether you're a longtime listener or new to the show, this episode maps out how we'll support your sustainable growth in 2025.
In this episode:
- Overachiever's Intensive: Double episodes in January/February covering essential topics from legal considerations to revenue cycle management, designed for practice owners ready to accelerate their growth
- Thriving Practice Community Launch: A global membership platform offering expert business consulting, comprehensive workshops, and executive coaching for healthcare practice owners
- Meet the Team: Introduction to Miranda (Operations), Ciara (Research), and Aaron (CFO) who make the magic happen behind the scenes
- New Format: Bi-monthly "snack" episodes featuring unscripted conversations with Miranda, sharing real client success stories and practical insights
- Growth Strategy: How weekly episodes and peer stories will help you implement sustainable growth strategies in your practice
Resources mentioned:
- ThrivingPracticeCommunity.com
- Founding member enrollment (closes Feb 14, 2025)
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is an executive coach and leadership development expert. Her mission is to unlock the potential for success in every individual and organization she works with. With a background in operations and a passion for driving growth, she approaches each engagement with professionalism and a keen eye for optimizing structures, processes, and productivity to boost profitability.
Tracy's coaching, consulting, and training programs are designed to provide a holistic experience, integrating leadership development, executive coaching, and mindset mastery. Her expertise has been sought after by small business owners, industry groups, networking organizations, government agencies, and corporations alike.
Originally hailing from the Pacific Northwest, Tracy now calls Chapel Hill, North Carolina, her home. Wherever she goes, her commitment to helping people and organizations reach their full potential remains unwavering.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
Episode Overview:
In this episode, we dive deep into the world of commercial real estate for healthcare providers with expert Colin Carr. Learn how to make informed decisions about your practice location, whether you're leasing, purchasing, or renewing your current lease.
Key Points:
- Introduction to Carr, a nationwide commercial real estate firm specializing in healthcare
- The importance of representation in real estate transactions
- Why talking directly to landlords during lease renewals can weaken your position
- The benefits of exploring multiple options before making real estate decisions
- Factors to consider when deciding between leasing and purchasing
- How to evaluate your current lease against market rates
- The potential savings and benefits of working with a commercial real estate expert
- Why most healthcare providers don't have to pay for commercial real estate services
Notable Quotes:
"If you are having conversations with your landlords directly, you have lost your posture to start with." - Colin Carr
"You should never be talking to your current landlord on a lease renewal until you've gone to market." - Colin Carr
"There's a couple $100,000 that are on the line." - Colin Carr on the financial impact of real estate decisions
Actionable Advice:
- Always go to market and explore multiple options before making real estate decisions
- Use a professional representative for lease negotiations
- Consider both leasing and purchasing options, even if you're leaning one way
- Take advantage of free resources and evaluations offered by commercial real estate firms
Resources Mentioned:
-
Carr website: carr.us
-
Free lease evaluation tool on Carr website
-
Resources tab on Carr website with articles, blogs, FAQs, and glossary terms
If you're considering a new location, expansion, or lease renewal for your healthcare practice, visit carr.us to find an agent in your area or request a free lease evaluation.
Guest Bio:
Colin Carr is the founder and CEO of CARR, the nation’s leading provider of commercial real estate services for healthcare tenants and buyers. Every year, thousands of healthcare practices trust CARR to help them achieve the most favorable terms on their lease and purchase negotiations. Colin has been involved in commercial real estate for over two decades and has personally completed over 1,000 transactions.
Find Colin:
Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this special year-end episode, Tracy reflects on the transformative journey of Thriving Practice and previews exciting changes for 2025. Discover how successful practice owners are growing their businesses without sacrificing wellbeing.
Key Highlights:
-
Evolution of Thriving Practice podcast and its focus on healthcare practice owners
-
Success stories featuring Dr. G (30% revenue growth while reducing clinical hours) and Dr. B (successful multi-service expansion)
-
Top episodes from 2024:
-
EP 119: Carla Titus: Practice Ownership Blueprint
-
EP 120: Hally Brooke: Whole-Person Wellness
-
EP 124: Jessica Martin: Enhancing Patient Experience with Psychology
-
EP 136: Carolyn Boldt: Beyond Gray Walls
2025 Announcements:
-
Return to weekly episode format
-
January/February "Overachievers Intensive" with 2 episodes per week
-
Launch of Thriving Practice Community (TPC)
-
Call for practice owner success stories
Resources Mentioned:
-
ThrivingPracticeCommunity.com
-
Book a strategy call: ThrivingPracticeCommunity.com/call
-
Guest application link in show notes
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is an executive coach and leadership development expert. Her mission is to unlock the potential for success in every individual and organization she works with. With a background in operations and a passion for driving growth, she approaches each engagement with professionalism and a keen eye for optimizing structures, processes, and productivity to boost profitability.
Tracy's coaching, consulting, and training programs are designed to provide a holistic experience, integrating leadership development, executive coaching, and mindset mastery. Her expertise has been sought after by small business owners, industry groups, networking organizations, government agencies, and corporations alike.
Originally hailing from the Pacific Northwest, Tracy now calls Chapel Hill, North Carolina, her home. Wherever she goes, her commitment to helping people and organizations reach their full potential remains unwavering.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
Join us for an enlightening conversation with Dr. Craig Joseph, pediatrician and Chief Medical Officer at Nordic Global, as we explore the critical role of intentional design in healthcare technology. In this episode, we dive deep into how thoughtful implementation of Electronic Health Records (EHRs) and other digital tools can transform medical practices, improving both provider efficiency and patient care. Dr. Joseph shares insights from his extensive experience in healthcare IT and his book "Designing for Health," offering practical advice on making technology work for healthcare providers rather than against them. From tackling the challenges of "note bloat" to creating more intuitive user interfaces, we discuss innovative strategies to enhance workflows, reduce physician burnout, and ultimately create a more thriving practice.
In this episode, we discuss:
- The importance of intentional design in healthcare technology
- How to make Electronic Health Records (EHRs) more efficient and user-friendly
- The evolution of medical note-taking and the problem of "note bloat"
- Strategies for implementing technology changes in medical practices
- The balance between automation and human interaction in healthcare
- How to approach change management in healthcare settings
- The concept of "actionable alerts" in clinical decision support
- The impact of patient portal access on medical documentation
- Tips for streamlining workflows and improving practice efficiency
- The importance of focusing on outcomes rather than processes when implementing new technologies
Key Takeaways:
- Intentionality is crucial when designing or implementing healthcare technology
- Good design can significantly reduce physician burnout and improve patient care
- Consider the end goal before reconfiguring existing processes into new technology
- Involve all stakeholders, including non-physician staff, in technology implementation decisions
- Balance automation with maintaining valuable human interactions in healthcare
Thank you for listening to Thriving Practice! If you enjoyed this episode, please rate, review, and subscribe to our podcast.
Bio: Craig Joseph, MD serves as the Chief Medical Officer of Nordic Consulting Partners. He is a board-certified pediatrician and clinical informatician. Craig practiced primary care pediatrics for nine years before moving to Madison, WI to work for Epic. After seven years there, he served as Chief Medical Information Officer for several hospital systems using both Epic and Cerner electronic health records. At Nordic, Dr. Joseph works with hospitals and healthcare systems to help them improve clinician happiness and efficiency. He’s recently co-authored a book about applying the principles of human-centered design to healthcare.
Find Dr. Craig Joseph:
Website
Book
Nordic Global Thought Leadership
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
Episode Summary
In this episode, our host Tracy Cherpeski, business consultant and executive coach, explores how implementing the right business operations and metrics can lead to work-life harmony for healthcare practice owners. Tracy shares insights from her years of experience working with healthcare professionals, demonstrating how mastering key performance indicators can drive practice growth while also paving the way for a more balanced, fulfilling career.
Key Points Discussed
-
The importance of metrics in healthcare practice management
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Four crucial areas of metrics: Patient Engagement, Marketing and Lead Generation, Operational Efficiency, and Financial Performance
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Specific metrics within each area and how they contribute to practice success and work-life balance
-
Strategies for leveraging metrics to achieve work-life harmony
The Power of Metrics
Tracy explains why measurement matters in healthcare practice management:
-
Provides an objective view of practice performance
-
Allows for identification of trends and patterns
-
Informs resource allocation and strategic decisions
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Improves patient satisfaction and retention
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Optimizes marketing efforts
-
Enhances operational efficiency
-
Drives sustainable growth while maintaining work-life balance
Essential Metrics for Practice Growth and Work-Life Harmony
Patient Engagement Metrics
- New Appointments
- Patient Wait Time
- Patient Satisfaction Rates
Marketing and Lead Generation Metrics
- Website Visitor to Converted Leads Rate
- Cost per Lead
- Social Media Mentions
Operational Efficiency Metrics
- Patient Lifetime Value
- First Call Resolution Rate
- Staff Turnover Rate
Financial Performance Metrics
- Cost per New Patient
- Revenue per Patient
Leveraging Metrics for Work-Life Harmony
Tracy shares strategies for using these metrics to achieve better work-life balance:
- Identifying inefficiencies
- Delegating with confidence
- Making data-driven decisions
- Prioritizing efforts
- Justifying time off
- Improving financial health
- Celebrating successes
Notable Quotes
-
"You can't improve what you don't measure."
-
"The goal isn't just to grow your practice, but to do so in a way that aligns with your values and supports your well-being."
About Tracy Cherpeski
Tracy Cherpeski is a business consultant and executive coach specializing in helping healthcare providers optimize their practices and their lives. With 15 years of experience working with healthcare professionals, Tracy has developed strategies to help practice owners achieve extraordinary success without sacrificing their well-being.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
If you enjoyed this episode, please rate and review us on your favorite podcast platform. Your feedback helps us improve and reach more healthcare practice owners!
In this episode, we dive into the world of health coaching with Sandra Sheinbaum, founder of the Functional Medicine Coaching Academy. We explore how health coaching can transform patient care and revolutionize healthcare practices.
Key Points:
- Sandra's journey from education to psychology to founding a health coaching academy
- The role of health coaches in improving patient compliance and outcomes
- How health coaching can break down overwhelming lifestyle changes into manageable steps
- The impact of health coaching on reducing provider burnout and stress
- Health coaching as a communication bridge between patients and healthcare practices
- The business case for integrating health coaching into medical practices
- Health coaching as a potential career path for healthcare professionals
Notable Quotes:
"When you feel heard, healing is already started." - Sandra Sheinbaum
"Health coaches are the specialists in helping you to change." - Sandra Sheinbaum
"We know that when a practice has a health coach, the stress load on the doctor plummets." - Sandra Sheinbaum
Resources Mentioned:
-
Functional Medicine Coaching Academy: functionalmedicinecoaching.org
-
Free resources: fmcafreebook.com
Sandra’s Bio:
With over eight years of experience as the Founder and CEO of the Functional Medicine Coaching Academy (FMCA), Sandra is dedicated to training people all over the world to become Functional Medicine health coaches and empowering them to support patients and practitioners in combating chronic lifestyle-related diseases and reducing healthcare costs. As a board-certified Functional Medicine practitioner, Sandra has a deep understanding of the science and art of personalized, holistic, and root-cause-based healthcare.
As an educator and licensed clinical psychologist for over 40 years, she has also developed an innovative model that blends Functional Medicine principles with positive psychology, mind-body medicine, and the psychology of eating. Sandra is the author of several books on health coaching, Functional Medicine, and anxiety management, as well as a frequent podcast guest and contributor to Forbes. Through FMCA, a collaboration with The Institute for Functional Medicine and a fully-approved program by the National Board for Health & Wellness Coaching, she is proud to be a recognized leader in the field of health coaching education and to serve a global population of aspiring and practicing coaches.
Find Sandra:
Website
YouTube
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
Episode Overview
In this episode of Thriving Practice, host Tracy Cherpeski explores why focusing on your practice's operations is more crucial than obsessing over insurance issues. Learn how to create work-life harmony and optimize your healthcare practice for true success.
Key Topics Covered
-
The impact of insurance challenges on healthcare practices
-
Why operational excellence trumps insurance concerns
-
The concept of work-life harmony vs. work-life balance
-
Practical tips for optimizing your practice operations
The Insurance Cloud
-
Acknowledgment of insurance challenges in healthcare practices
-
Why focusing solely on insurance isn't the answer
The Power of Operations
-
How solid operations can make or break your practice
-
Real-world example of a practice owner who improved profitability by focusing on operations
Work-Life Harmony
-
Explanation of why we prefer "work-life harmony" over "work-life balance"
-
The misleading nature of the balance metaphor
-
How harmony allows for different aspects of life to take prominence at different times
Practical Tips for Operational Excellence
-
Compose Your Symphony
-
Plan your day with intention
-
Example: Dr. Sarah's weekly schedule optimization
-
Conduct with Precision
-
Use time blocking techniques
-
Tune Your Instruments
-
Look for inefficiencies in daily operations
-
Examples: Automating appointment reminders, simplifying check-in processes
-
Empower Your Musicians
-
Delegate tasks effectively
-
Invest in team training
-
Focus on the Audience Experience
-
Prioritize smooth, efficient patient journeys
-
Embrace Continuous Learning
-
Utilize resources from the Thriving Practice Community:
-
Monthly Masterclasses
-
Peer Learning Circles
-
Resource Library
-
Expert Q&A Sessions
-
Annual Retreat
-
Access through the Mighty Networks platform
-
Create Work-Life Harmony
-
Allow different aspects of life to take the lead at different times
-
Aim for a fulfilling composition over time
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is a Business Consultant and Executive Coach with over 20 years of experience. Tracy is the go-to expert for private practice owners and their teams, teaching them how to optimize their time and scale their practices without sacrifice. She helps her clients take back their time and energy to start living a fulfilled life as a high-impact provider and CEO. Tracy is host and executive producer of Thriving Practice podcast, and works with healthcare practice owners around the world.
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this episode, we explore the critical role of intentional design in healthcare practices, especially for complementary and alternative providers. Our guest, Carolyn, shares insights on creating spaces that enhance patient experience, support operational efficiency, and ultimately contribute to practice success.
Key Points:
- The importance of aligning your physical space with your brand and target demographic
- How design can make or break a practice's profitability
- Blending healthcare, retail, and hospitality design principles for optimal results
- The benefits of starting the design process before choosing a location
- Creating spaces that attract and retain ideal patients
Notable Quotes:
"Your space is either gonna help make them money or is going to lose them money." - Carolyn
"It doesn't have to be expensive. It just needs to be intentional." - Carolyn
Takeaways:
- Intentional design is crucial for practice success, impacting both patient experience and operational efficiency.
- Consider your ideal patient when designing your space to create an environment that resonates with them.
- Starting the design process early can save time, money, and prevent potential issues down the line.
Resources Mentioned:
5 Point Designer Checklist (click here: free resource for listeners)
Carolyn’s Bio:
Carolyn is personally passionate about holistic health and wellness, and an outspoken advocate that the environment of your space impacts your success.
With over 40 years of experience in the commercial interior industry, she holds a BS in Interior Architectural Design from University of Texas at Austin, is NCIDQ Certified, a Registered Designer, a LEED AP, and Professional Member of IIDA/International Interior Design Association.
In 2004, she and her husband, Scott, co-founded CrossFields as a design-build firm in Atlanta. In 2011 they changed their focus to expand the impact of holistic health by elevating the public’s image of alternative medicine through virtually creating outstanding healing environments nationwide.
Find Carolyn:
Website
Connect With Us:
Be a Guest on the Show
Thriving Practice Community
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business LinkedIn Page
Thriving Practice Community Instagram
In this episode of Thriving Practice, Tracy explores how healthcare providers can adopt an entrepreneurial mindset to revolutionize their approach to healthcare and business, achieving success without burnout.
Episode Summary
Host Tracy Cherpeski discusses the challenges faced by healthcare provider-owners in today's evolving landscape and introduces the concept of entrepreneurial thinking as a solution. She covers key entrepreneurial attributes and provides strategies for developing this mindset in the healthcare sector.
Key Points
- Definition of entrepreneurship and its relevance to healthcare providers
- Overcoming overthinking: Types and strategies
-
Key entrepreneurial attributes for healthcare providers:
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Disruption of Norms
-
Resilience and Persistence
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Embracing Uncertainty and Risk
-
Growth Mindset
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Self-Awareness and Focus
-
Strategies for developing an entrepreneurial mindset
- Balancing innovation with patient care
Challenges for Listeners
- Identify an area of practice improvement and brainstorm innovative solutions
- Schedule daily "worry time" to address concerns and combat overthinking
- Reach out to a fellow healthcare provider-owner or potential mentor for perspective
Resources Mentioned
-
Thriving Practice Community:
-
Book reference: "7 Habits of Highly Effective People" by Stephen Covey
-
Concept: Carol Dweck's Growth Mindset
Expert Mentioned
- Barbara Corcoran (Shark Tank judge and entrepreneur)
Quotable Moments
"As a healthcare provider, you're already doing incredible work. You've dedicated your life to helping others, and you've built a practice that makes a real difference."
"If you have an idea that you think is great, sit and write it down. You gotta grab it the minute you have it. Pin it down to your desk with a nail, and then figure it out." - Barbara Corcoran
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In this informative episode of Thriving Practice, host Tracy Cherpeski interviews Marvin Musick, a Medicare education expert, to demystify the complexities of Medicare for practice owners and patients alike. Marvin shares valuable insights on making informed decisions about Medicare options, the importance of supplemental plans, and how these choices impact both healthcare providers and patients.
Key Points:
- Understanding Medicare options: Original Medicare with supplemental plans vs. Medicare Advantage plans
- The importance of educating yourself about Medicare before making decisions
- How Medicare choices affect healthcare providers and their practices
- Considerations for small business owners regarding employee health coverage
- The benefits of Medicare supplemental plans for both patients and providers
- The impact of high-income earners on Medicare premiums
- The portability and nationwide coverage of Medicare supplemental plans
- The importance of timing when enrolling in Medicare
- Resources for Medicare education, including Marvin's Medicare School
Notable Quotes:
"Don't make any decisions until you really understand what you're doing because your choice is gonna have consequences." - Marvin Musick
"We're not trying to sell something. Although we write plans, that's how we make our living. But the platform is all about understanding." - Marvin Musick on Medicare School
Resources Mentioned:
-
Medicare School YouTube channel: medicareschool.com
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Medicare Mondays on Facebook Live
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Thriving Practice Community: thrivingpracticecommunity.com
Marvin’s Bio:
MARVIN MUSICK and his son, Joshua, co-founded MedicareSchool.com
in 2009. Their mission: to offer unbiased and education-centric services
to those approaching Medicare enrollment. As a nationally sought-after
speaker and expert in Medicare, Marvin has empowered over 100,000
individuals by providing clear guidance and facilitating enrollment in the
most suitable Medicare plans.
Witnessing numerous people grappling with conflicting advice and
overwhelmed by information overload on Medicare, Marvin is committed
to an education-first approach. He strives to demystify the complexities,
ensuring clients comprehend their options without any pressure to purchase.
Through MedicareSchool.com, Marvin and his team of licensed Medicare
guides aim to liberate individuals from the confusion surrounding Medicare,
empowering them with knowledge and guidance for a worry-free retirement
through optimal Medicare plans.
Find Marvin:
Website
Marvin’s LinkedIn
Company LinkedIn
Twitter @marvin_musick
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In this eye-opening episode, we dive deep into the challenges facing American families today, going beyond breastfeeding to explore the critical need for comprehensive family support policies in the United States. We examine the benefits of breastfeeding, but also address the systemic barriers that prevent many parents from making this choice.
Key Topics Covered:
- The benefits and challenges of breastfeeding
- The stark reality of paid parental leave in the US compared to other countries
- The rising costs of childcare and its impact on families
- The staggering healthcare expenses for American families
- How companies like IKEA are stepping up to support their employees
- The urgent need for policy changes to support families
Key Statistics:
-
Only 55.8% of infants are still breastfed at 6 months
-
The US is the only wealthy nation without nationwide paid parental leave
-
Average annual cost of childcare: $13,000 per family
-
Average health insurance cost for a family of four: $23,968 per year
-
Healthcare premiums have increased by 22% over the past five years
Featured Example:
We highlight IKEA's recent efforts to support their workforce, including wage increases, improved parental leave benefits, flexible work arrangements, and innovative retention strategies.
Call to Action:
We encourage listeners to advocate for family-friendly policies, support businesses that prioritize employee well-being, and stay informed about proposed legislation that could impact families.
Resources Mentioned:
-
American Academy of Pediatrics breastfeeding recommendations
-
UNICEF report on child-care policies in wealthy nations
-
Center for American Progress research on childcare costs
-
Kaiser Family Foundation data on healthcare costs
Join us as we explore how investing in families through paid leave, affordable childcare, and healthcare reform can transform America and create a more supportive environment for all families.
Tracy’s Bio:
Tracy Cherpeski is a Business Consultant and Executive Coach. She supports her clients in taking back their time ad scaling this practices without sacrificing their well-being. Tracy’s consulting and coaching programs help her clients master strategic planning, leadership and mindset. She believes in people’s unlimited potential and loves celebrating the success of her clients and their teams.
Tracy founded Tracy Cherpeski International in 2011 and Thriving Practice Community in 2024, and serves clients all over the world. She is the host and Executive Producer of the Thriving Practice podcast.
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Welcome to our latest episode where we dive deep into the complexities and triumphs of effective team management within a healthcare practice. Whether you’re a seasoned practitioner or new to the business side of healthcare, today’s discussion will illuminate the path to enhanced performance through strategic delegation.
Here are the key takeaways from our conversation:
- The Dilemma of Practice Owners: We open up about the common challenges faced by healthcare practitioners in managing their practices, especially for those without formal business training. Balancing clinical work with the demands of running a business can be overwhelming.
- The Delegation Crossroad: Learn about the pivotal moment when practitioners must choose between personal management of all tasks and the necessity of delegation. We discuss how to recognize this turning point and why it’s crucial for the growth of the practice.
- Seeking Professional Help: The discussion highlights the importance of seeking professional help and the advantages it brings to practice management. We share insights on how to find the right support and the impact it has on business operations.
- From Outsourcing to Recruiting: Follow the evolution of delegation from initial outsourcing to the strategic recruitment for key positions within the company. We talk about identifying which roles need to be filled in-house to ensure the best possible outcomes.
- Identifying Core Business Needs: Discover how to pinpoint what’s essential for keeping your practice open and thriving. We discuss the process of identifying core needs and aligning your team’s skills with those needs.
- Encouraging Community Feedback: Finally, we emphasize the value of community involvement and feedback in improving healthcare practice management. Learn how to create channels for feedback and why this can be a game-changer for your practice.
Whether you’re grappling with the challenges of managing your practice or looking to refine your approach to delegation, this episode offers valuable insights and actionable advice. Join us as we explore the keys to assembling a stellar team and setting your practice up for enduring success.
Casey’s Bio:
Casey Gromer is a 20-year business and marketing expert. As an MBA, she is widely regarded as a go-to source for visionary women entrepreneurs who dream of building businesses to run without them. Casey is host of Female Founders Breaking Boundaries podcast where she encourages women to ditch traditional, male-dominated business advice in favor of more realistic, workable ways of running their business
while still achieving success.
As founder of C-Suite Boutique, Casey and her team currently serve women entrepreneurs as Fractional Integrators. Under their leadership, clients have scaled their businesses while working less and spending more time doing things they love. The industries supported include services, health / wellness, retail, e-commerce, and manufacturing.
Find Casey:
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Episode Summary:
In this eye-opening episode, host Tracy Cherpeski explores the growing influence of private equity firms in healthcare and its potential consequences for patient care, medical practices, and the overall healthcare system.
Key Points:
- Overview of private equity's increasing role in healthcare
- Case studies: Anesthesiology practices in Colorado and nursing homes
- Impact on patient care, prices, and physician burnout
- Regulatory responses and policy changes
- Strategies for independent practices to thrive
Highlights:
-
Private equity firms have invested over $1 trillion in healthcare in the past decade
-
Study shows 20,000 more deaths in PE-owned nursing homes over 12 years
-
Example of USAP in Colorado raising prices and affecting physician retention
-
Regulatory efforts including increased transparency and antitrust scrutiny
-
Tips for maintaining independent practices and prioritizing patient care
Call to Action:
Independent practice owners feeling pressure from market consolidation are invited to schedule a strategy call with Tracy at PracticeSuccess.co to explore alternatives to selling their practices.
Resources Mentioned:
- Thriving Practice Community: ThrivingPracticeCommunity.com
Quote:
"In healthcare, independence isn't just about ownership. It's about the freedom to always put patients first." - Tracy Cherpeski
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is a Business Consultant and Executive Coach. She helps her clients take back their time and scale their practices without sacrificing their wellbeing.
Tracy’s consulting and coaching programs help her clients with strategic planning, leadership and mindset mastery. She believes in the unlimited potential of people, and loves to celebrate the success of her clients and their teams.
Tracy founded Tracy Cherpeski International in 2010, and Thriving Practice Community in 2024, and serves clients all over the world.
Tracy's biggest WHY - her two beautiful children, who inspire her to reach higher and further every day. She lives with her family in Chapel Hill, NC, and serves clients around the world.
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Schedule Strategy Session with Tracy
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Welcome to another episode of Thriving Practice. Today we’re diving into the heart of dentistry, both as a profession and a passion. Our expert guest Kirk Teachout helps us understand the nuanced theme of setting boundaries and managing challenging relationships in the close-knit fabric of a dental practice. Mastering this is one of the main keys to building a 7 figure dental practice while not working more.
Here are the key points we covered:
- The Boundary Blueprint - Our episode kicks off by examining why establishing clear boundaries is crucial in a dental practice, particularly in a tight-knit community. We discuss strategies for defining and maintaining these boundaries for the well-being of your staff, your patients, and yourself.
- Reputation and Relationships - Kirk touches on the intricate dance between maintaining a positive reputation and confronting difficult individuals. How does one balance the need for a good community standing with the imperative to stand up for the practice’s values?
- Selective Patient Policy - We highlight the concept of aligning patient selection with the core values of the practice. What does this look like in practice, and how can it contribute to a healthier, more harmonious work environment?
- Growth Through Discomfort - Embracing discomfort is not often talked about, but it’s essential for personal and professional development. We explore how facing difficult situations can lead to growth, and why it’s a valuable skill to cultivate in any practice.
- Conclusion and Reflections - We wrap up the episode by reflecting on the overarching message: the importance of boundaries, courage, and growth in the world of dentistry.
You don’t need to be a dentist to gain wisdom from this episode. Learn to empower yourself by getting clear about your ideal vision, patients, practice and team.
Kirk’s Bio:
Kirk Teachout is a business coach, serial entrepreneur, and bestselling author. With the launch of his latest venture, "The Seven Figure Dentist" program through IV Quarter Coaching, he now unlocks secrets of dental practice management. His diverse experience across multiple industries has armed him with invaluable insights and tactics that ensure personal and professional growth. Teachout aims to empower other dental practice owners to realize similar successes. His four pillars—culture, team, systems, and schedule—are the secrets to successfully scaling dental practices without burning out.
Find Kirk:
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TikTok
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Welcome to today’s solo episode, where Tracy explores the heart of healthcare entrepreneurship and the pivotal role of the Thriving Practice Community in empowering practice owners. In a landscape where physician practice ownership is dwindling, and the allure of entrepreneurship is overshadowed by the daunting challenges of operational management and burnout, the discussion today centers on a beacon of hope and guidance for healthcare practitioners.
Main Themes:
- Decline in Physician Practice Ownership: Tracy kicks off the episode by addressing the concerning trend reported by the American Medical Association, highlighting the shift from entrepreneurship to employment among new physicians. What’s driving this change, and what can be done to reverse the tide?
- Challenges Facing Healthcare Entrepreneurs: Tracy navigates through the rough waters of the healthcare industry, focusing on the lack of business training, operational burdens, and the looming shadow of burnout. These factors not only threaten the sustainability of independent practices but also impact the quality of patient care.
- The Role of the Thriving Practice Community: Discover how this dedicated community is making strides in supporting healthcare practice owners. From business consulting to leadership masterclasses, we explore the suite of solutions aimed at bridging the gap between medical expertise and business acumen.
- Unlocking Potential Through Innovation: Tracy dives into the insights from our recently released white paper “Unlocking the Potential of Health Care Practices.” Learn about the importance of tailored business education, the power of peer support, and how effective use of technology and outsourcing can revolutionize practice management.
- Creating a Supportive Ecosystem: The episode highlights the community’s initiative to launch a platform for networking, idea exchange, and collaboration. This segment sheds light on how fostering a supportive ecosystem can lead to professional development, enhanced patient care, and, ultimately, entrepreneurial success.
- Access to Resources: Lastly, Tracy shares how joining the Thriving Practice Community can open doors to executive coaching, workshops, and a network of peers, all designed to empower healthcare leaders to take control of their practices, become outstanding leaders, and positively impact the healthcare industry.
Closing Thoughts:
In wrapping up, Tracy reflects on the critical need for resources, support, and community in navigating the challenges of healthcare entrepreneurship. The Thriving Practice community stands out as a lighthouse for those seeking to grow their practices while maintaining a healthy work-life balance and contributing to the betterment of the healthcare system.
Don’t miss this enlightening discussion on the path to thriving in healthcare entrepreneurship, right here on our podcast. Join Tracy as she uncovers the keys to unlocking the full potential of private healthcare practices, fostering a new era of independent practice owners who are as savvy in business as they are in medicine.
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In today’s episode, we dive into the invaluable insights from Carl White, founder of MarketVisory Group, a healthcare marketing agency that zeroes in on the importance of personal connections and the pivotal role of patient relationships in the growth of private practices.
Main Themes:
- The Essence of Ownership and Knowledge: Carl White emphasizes the crucial need for healthcare providers to not only own their practices but to also have a deep understanding of key financial metrics. Regular monitoring of profitability is not just recommended; it’s deemed necessary for sustained success.
- Marketing as a Growth Catalyst: The conversation sheds light on marketing’s indispensable role in drawing patients and achieving set growth targets. It’s not just about getting the word out; it’s about enhancing the patient experience through intentional marketing efforts and community engagement.
- Differentiation and Value Proposition: Success in today’s competitive healthcare market demands differentiation. MarketVisory Group stresses the importance of identifying and leveraging unique strengths to offer a clear value proposition to patients.
- The Challenges of Transparency and Trust: Building trust with potential patients involves a commitment to transparency, authenticity, and integrity. The unpredictable nature of marketing outcomes and the patience required to see the results of campaigns are also discussed.
- The Balance Between Consistency and Adaptability: Marketing is portrayed as a delicate balance, requiring both consistency in efforts and adaptability to change. The episode explores how practices can maintain this balance to stay ahead.
- Choosing the Right Marketing Partner: With a plethora of marketing strategies and agencies out there, Carl White advises on the importance of being discerning in selecting a marketing partner that aligns with the practice’s values and objectives.
Conclusion: Carl White’s perspective is a compelling reminder of the importance of personal connections, understanding the financial underpinnings of a practice, and the strategic use of marketing to foster growth. This episode is a must-listen for healthcare providers looking to navigate the complexities of marketing in today’s competitive environment.
Stay tuned for more insightful discussions on the business of healthcare and growth strategies, right here on Thriving Practice.
Carl’s Bio:
Carl White, founder of MarketVisory Group, focuses on helping private practices in healthcare stay private. Carl has over 20 years of experience doing marketing in healthcare. For much of his career he worked at Baxter and Hollister. In 2017 he launched MarketVisory Group so he can broaden his reach and work with a wide variety of doctors, clinicians, and patients. Carl is a Duct Tape Marketing Certified Consultant. He lives in Northbrook, IL.
Find Carl:
Website
Practice Care Podcast
Connect With Us:
Download our White Paper: A Business Blueprint for Practice Owners
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In this solo episode, host Tracy Cherpeski gets candid about the importance of healthcare entrepreneurs safeguarding their own mental and emotional well-being in order to show up fully for their patients, lead their teams effectively, and build sustainable, profitable practices.
As Tracy shares, the common entrepreneurial struggles of burnout, overwhelm, and lacking work-life balance are amplified in the healthcare space due to the highly emotional and demanding nature of patient care. However, doing the inner work of personal development, self-care, and healing isn't just vital for the practice owner's health - it allows them to bring more empathy, presence and impact to every patient interaction.
Tracy explores the truth that "healed people heal people" and why incorporating complementary, mindfulness-based modalities like energy work, sound healing, and breathwork into the practice can be incredibly beneficial on multiple levels:
For Patients:
-
Creates a relaxing, sensory-based experience to counteract "white coat syndrome"
-
Enhances receptivity to primary treatment protocols
-
Provides holistic, integrative offerings that many patients are seeking
For Practice Owners:
-
Additional revenue stream from offering complementary services
-
Immersing in these practices provides nervous system regulation
-
Deepens capacity for grounded presence during patient interactions
-
Supports longevity and resilience by preventing burnout
The episode closes with a call to action for practice owners to book a consultation call with Tracy to explore certifying in an integrative modality, adding practitioners to their staff, or developing an overall strategy for prioritizing mental/emotional self-care. As Tracy emphasizes, investing in your inner wellbeing is the greatest gift you can give your patients and your business's success.
Episode Summary:
-
The importance of healthcare entrepreneurs caring for their mental health
-
How practice owners' personal healing impacts patient care
-
The benefits of offering integrative, mindfulness-based services
-
Generating an additional revenue stream through complementary modalities
-
Using breathwork, energy work, etc. for practice owners' self-care
-
Call to action to book a consultation call on this topic
Connect With Us:
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Welcome to another episode! Today we’re speaking with Maureen Clancy, a licensed clinical social worker and group practice owner who specializes in working with women, queer, and nonbinary individuals who have suffered childhood trauma.
Maureen shares how alternative healing modalities can support both your patients and clients and your business.
Challenging Conventional Therapy:
- Encouragement for therapists to question their hesitations about alternative healing methods.
- The impact of institutional pressures, white supremacy, and licensing board concerns on therapeutic practices.
Licensing and Insurance Constraints:
- How these factors influence therapists’ approach to treatment.
- The importance of ethical and legal considerations in adopting alternative payment methods.
Acceptance of Alternative Healing Modalities:
- Discussion around the lack of mainstream acceptance for practices like mindfulness and Reiki.
- The role of informed consent when integrating these practices into therapy.
Therapists’ Resistance vs. Client Demand:
- Recognizing the conflict between clinicians’ concerns over licensure and clients’ preferences for integrative approaches.
- Building trust through the inclusion of alternative healing methods.
Integrating Services for Practice Growth:
- Sharing positive experiences and insights on combining therapy with services like Reiki.
- Suggestions for therapists to package alternative healing with traditional therapy for revenue enhancement.
Non-Linear Healing and Comprehensive Packages:
- Considering the non-linear nature of healing, especially for trauma survivors.
Healing and the LGBTQ Community:
- Acknowledging the growing support for the LGBTQ community in the US.
- The belief that individuals who have healed can better support others in their healing journey.
Remember to subscribe and tune in for more discussions on the intersection of traditional and alternative healing in the world of therapy.
Maureen’s Bio:
Maureen Clancy is a licensed therapist and trauma expert with 20 years of experience, specializing in helping women navigate significant life changes and childhood trauma. She is the creator of the Gate Passages Framework, a structured, bottom-up approach to trauma healing and life transitions. Certified in EMDR and trained in Sensorimotor Psychotherapy, Internal Family Systems, and AEDP, Maureen integrates Reiki, Tarot, and flower essences into her therapeutic practice for a holistic approach to healing.
Find Maureen:
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Welcome to another episode of Thriving Practice. Today we’re taking a slight departure from the “norm” and talking with Julie Ann Otis, Founder of Samana Healing, somatic healer and practitioner educator. We’re diving into the serene world of alternative therapies and the enchanting New England charm. Join us as Julie Ann shares their love for Boston, the ocean, and how these elements intertwine with their unique approach to healing and wellness.
We discuss:
Alternative Therapies: The conversation takes us through a journey of alternative healing practices such as energy healing, shamanic journeying, somatic therapy, and spiritual healing, exploring their growing acceptance in modern healthcare.
Integrating Spirituality and Medicine: We discuss the increasing openness to incorporating spirituality into healing, and how body-related experiences are gaining credibility alongside traditional medicine.
Beyond Talk Therapy: Julie Ann shares insights into how clients often seek out their alternative therapies after finding limited results with conventional talk therapy, and how they facilitate a shift in focus towards creating a fulfilling life.
Intuitive Intelligence: Emphasizing the power of intuition, Julie Ann explains the importance of letting feelings guide decisions, particularly in healthcare, and how this intuitive approach can be transformative.
Practitioner’s Motivation: We discuss the heartfelt reasons why practitioners are drawn to start their own healing practices, aiming to bring about change on a soulful and emotional level.
Client Transformation: The concept of a “fairy godmother wish list” is introduced as a tool for clients to define their goals, leading to rapid expansions in identity and purpose.
Global Reach Through Technology: With the use of technology, Julie Ann celebrates being able to connect with clients worldwide, highlighting the importance of intercultural exchanges in the healing process.
Inspirational Travels: Julie Ann recounts travel experiences, particularly in Bali, that have significantly influenced their practice in energy healing and opened them up to new realities.
Quantum Physics Meets Intuition: A fascinating discussion on how the principles of quantum physics intertwine with intuitive practices within the field of alternative therapy.
To wrap up, Julie Ann reminds us to weave humor into our daily interactions and reflects on the mysterious draw that brings clients to them, suggesting a greater force at work in the healing journey.
Julie Ann’s Bio:
Julie Ann Otis is a metaphysician, shamanic practitioner, and wiseass. They offer somatic therapy and energy healing as pathways to radically shift reality. Julie Ann founded Samana Healing in 2014 with the mission of empowering people to radically change their reality. “Ease. for. every. body.” has been the message they have brought forth in their teachings and healings. As our planetary transformation unweaves the spells of domination and separateness, Julie Ann offers expert guidance in unwiring old systems from our individual experience and in relationship. They teach a broad toolkit of practices including energy healing, shamanic journeying, creative visualization, meditation, applied metaphysics, and somatic therapy. In addition to their therapeutic work with individuals and couples, Julie Ann offers a two-year training for healers, coaches, and therapists who wish to deepen and broaden their energetic and somatic toolkits.
Julie Ann brings to their practice 20 years of experience in Buddhist psychology, vipassana and metta meditation practices, creative practice, and body-mind integration work. Their ecstatic spiritual awakening in 2011 and the subsequent unfolding of their life’s work have given them first-hand evidence of our collective spiritual guidance as we heal ourselves and our planet. Julie Ann is grateful for their remarkable teachers around the globe including Seven Stones Leadership, the Focusing Institute, Spirit Rock Meditation Center, Insight Meditation Society, Cambridge Insight Meditation Center, the Contemplative Dance Community, and Dell'Arte International. A staunch advocate for the healing power of somatic exploration and healing through art, Julie Ann has created art installations for the Institute for Contemporary Art Boston, Boston Center for the Arts, the American Repertory Theater, the City of Boston, and Harvard University. They have also published three volumes of poetry and performed at poetry festivals in Mexico, Honduras, Peru, and the United States. More information at www.julieannotis.com.
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Introduction:
Welcome to a new episode! Jessica Martin, a former school psychologist turned dental practice manager and consultant, joins Tracy today. They discuss Jessica’s journey from education to healthcare and the pivotal role of psychology in patient care and the critical intersection of psychology and patient care, focusing on how a psychological approach to patient care can revolutionize healthcare experiences.
Innovative Patient Care Strategies:
Jessica introduced the simple concept of temperature control and comfort items like blankets to create a sensory experience that calms patients. She emphasized that redesigning patient intake forms to include emotional well-being, not just medical history, can be incredibly helpful both to staff and patients.
Improving Patient Experience:
Jessica highlights how empathy in healthcare settings can reduce shame and build trust. The benefits of a patient-centric approach enhance efficiency and the overall patient experience. Creating a relaxed environment to expedite care and improve interactions with patients is something often overlooked, but incredibly supportive of a positive patient experience.
Business Perspective:
Jessica makes the business case implementing sensory support for patients:
- Strategies that leverage patient loyalty and satisfaction to drive business success.
- The importance of referrals, case acceptance, and compliance in private practice growth.
- The correlation between patient relaxation and the ease of procedures.
- The impact of a relaxed state on patient comfort, compliance, and overall satisfaction.
Jessica’s Bio:
Jessica Martin is the owner of Martin Management Consulting and co-owner of Martin Dental, a successful dental spa in Eau Claire, WI. Jessica is a licensed school psychologist and helps medical professionals understand why patients feel anxious or fear at the dentist and other medical appointments. Jessica has created strategies for medical professionals to remove some of the most common barriers to care. She loves sharing ways to make the experience positive for every patient. Jessica has assisted 90+ business professionals thrive and be more successful. She is a mom of two and has been married to Dr. Tony Martin since 2006.
Find Jessica:
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In this inspiring episode, Jamey Schrier, a physiotherapist turned successful business coach, shares his remarkable journey from the thrills of starting a private practice to the challenges of managing a growing team and maintaining work-life balance. Jamey's authentic and engaging storytelling offers invaluable lessons on overcoming adversity, effective leadership, and the importance of personal growth in achieving professional success.
Key Takeaways:
- Jamey's transition from clinic owner to dealing with the stresses of employee management and its impact on his personal life.
- The turning point after a fire destroyed his clinic, leading him to re-evaluate his priorities and approach to business.
- How perseverance, delegation, and clear communication transformed Jamey's practice, leading to significant growth.
- The parallel between leadership and parenting, emphasizing the need for support systems like therapy and coaching.
- Overcoming personal biases, hiring challenges, and the role of self-awareness in effective decision-making.
- The emotional and financial costs of lack of clarity, and Jamey's evolution as a leader and person.
- Opportunities for growth through positive associations, networking, and surrounding oneself with influential people.
- Jamey's actionable advice, including taking his "Practice Quiz" to identify areas for improvement.
- The importance of applying knowledge rather than just learning, with a call to action for practice owners.
Whether you're a healthcare practitioner, business owner, or anyone seeking inspiration for personal and professional growth, this episode is a must-listen. Jamey's story is a powerful reminder that success lies in the relentless pursuit of self-improvement and the willingness to adapt and lead with authenticity.
Jamey’s Bio:
Jamey Schrier, P.T. is a best-selling author, speaker and CEO of Practice Freedom U, a business coaching and training company who's helped hundreds of practice owners create highly profitable businesses. Jamey is a former private practice owner and his book, The Practice Freedom Method has helped scores of practitioners Work Less, Earn More, and enjoy a life they deserve.
Find Jamey:
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Jamey's LinkedIn
Practice Freedom U LinkedIn
YouTube
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Welcome to our latest episode! Today, Tracy’s flying sola and diving into an exciting approach that’s reshaping the healthcare industry: the integration of functional nutrition and health coaching into medical practices. Here are the key highlights and themes she covered:
- Scaling Up Without Burnout: Discover the Thriving Practice community’s mission to help healthcare practice owners grow their businesses efficiently. We discuss how business consulting, leadership training, and educational resources can prevent burnout and promote sustainable practice growth.
- A Holistic Approach to Patient Care: Learn why functional nutrition and health coaching are becoming essential services for modern healthcare providers. We delve into how these services can significantly improve patient outcomes, particularly regarding energy levels, mood, and digestion.
- Building Stronger Patient Relationships: Understand the benefits of personalized nutrition plans and health coaching in fostering deeper connections between patients and providers. We discuss how this integration can make practices stand out and provide more cost-effective care.
- Research-Backed Innovations: We emphasize the importance of research in supporting the adoption of nutrition-focused care models in primary care settings. Listeners will get insights into the latest findings that endorse this holistic approach.
- Expert Guidance for Growth: Providers seeking to transform their practices can tap into a wealth of knowledge from our previous podcast episodes. We encourage our audience to subscribe for expert advice on various aspects of practice development.
Remember to subscribe for more insights and strategies. Thank you for joining us!
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is a Business Consultant and Executive Coach with over 20 years of experience. Tracy is the go-to expert for private practice owners and their teams, teaching them how to optimize their time and scale their practices without sacrifice. She helps her clients take back their time and energy to start living a fulfilled life as a high-impact provider and CEO. Tracy is host and executive producer of Thriving Practice podcast, and works with healthcare practice owners around the world.
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Welcome to Thriving Practice, the healthcare podcast where we talk about all things business. Our expert guest today is Jillian Greaves, a Functional Dietitian who helps women reclaim their health through hormone balancing, lifestyle changes and nutrition. Today we’re diving deep into the world of helping professionals and the evolving dynamics of private payment models.
You’ll hear Jillian’s journey from working in a busy hospital system serving patients in endocrinology, and how she moved away from the traditional hospital model to starting her own practice.
Here’s what we cover:
- The potential for greater financial sustainability and independence that comes with a private pay model.
- Exploring the psychological barriers that professionals might face, such as guilt associated with earning money from helping others.
- Strategies for mindset work to overcome these barriers and embrace the value of one’s expertise.
- The importance of standing out in a crowded market when clients are paying out of pocket.
- Tips for helping professionals to differentiate their services and highlight their unique offerings.
- The potential hurdles when moving away from an insurance-based model.
- Discuss how to maintain accessibility to services while operating a private pay business.
Strategies for a Smooth Transition
Understand Your Worth: Know the value of your services and be confident in communicating it.
Educate Your Clients: Help them understand the benefits of private pay, such as more personalized care and confidentiality.
Marketing Mastery: Invest in marketing that resonates with your target audience, focusing on the outcomes and benefits of your unique approach.
Provide Payment Options: Ease the transition for your clients by offering flexible payment plans or sliding scales.
Jillians’ parting wisdom is this: evaluate the benefits and challenges of transitioning to a private pay model, and consider how you could serve your patients differently doing things your own way.
We ask you to please leave a review so more practice owners like you can find us. Be sure to subscribe so you never miss an episode.
Jillian’s Bio:
Jillian is Functional Dietitian and Women's health specialist, the owner of the private practice Jillian Greaves Functional Nutrition & Wellness, and the creator of the PCOS Root Reversal Program. Jillian provides comprehensive nutrition and lifestyle counseling to women, with a special emphasis on PCOS, hormone balance, and digestive health. Jillian helps clients identify and address the root causes of their hormone and digestive symptoms naturally using advanced lab testing, personalized nutrition, and supportive lifestyle therapies as the first line of intervention. It's her mission to empower women to take back control of their health, reclaim their confidence, and experience life at its fullest potential.
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Your Body Has Your Back Podcast
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Welcome to Thriving Practice, where we talk about all things business for your healthcare practice. Today’s discussion focuses on the transformation of healthcare, where we dive into the importance of emotional well-being and systemic approaches to patient care.
Our expert guest, Hally Brooke, explores the crucial role of health coaches and medical providers working in tandem to enhance patient outcomes, especially for those battling autoimmune conditions and chronic diseases.
Hally shared her personal journey as a healthy 24-year-old grappling with Shingles, leading her to explore functional medicine and address underlying gut health issues. Her personal account sheds light on the challenge of mystery symptoms, and how making lifestyle changes ultimately brought her back to stasis, even though the cause of her maladies still remains a mystery.
Emotional Well-Being and Chronic Illness:
Our conversation underscores the significance of mental health and lifestyle adjustments in the treatment of chronic illnesses. We look into the impact of trauma on weight loss and general health, advocating for a comprehensive healing strategy.
Hally tells us that the key to healing and recovery lies in asking better, more insightful questions. Both provider and patient can ask better questions to begin the healing journey.
Business Opportunities Through Collaboration in Healthcare:
It’s in your best interest to nurture a diverse healthcare network, including how you can enhance patient care by referring to other experts when needed. We also discussed how such referrals not only improve patient outcomes but can also contribute to the business growth of healthcare practices.
Health coaches are identified as pivotal in guiding patients through the necessary lifestyle changes and adjustments required for better health, something often out of reach for providers due to time constraints.
Wrapping up, we emphasize the shift towards a more integrated and emotionally-attuned healthcare system and the promising outcomes it holds for patients and practitioners alike.
Remember to subscribe for more insightful episodes on the evolving world of healthcare and wellness.
Hally’s Bio:
Hally Brooke is the Founder & CEO of Live Nourished Coaching. She is a Certified Functional Medicine Nutrition Counselor, Nationally Board Certified Health & Wellness Coach, Fox 21 Fitness & Nutrition Expert, and fierce industry advocate.
Her mission at Live Nourished Coaching, is to make the life changing power of health coaching accessible to every single person in the US (to start). Hally and her company move this mission forward through direct to client coaching and innovative strategic partnerships with medical practitioners. She has become a sought after speaker, top level medical practice consultant and built a world class health coaching agency. But what inspires her to do this work every day is getting to see her clients move from illness to health and then from health to wellness, thriving in their lives, finding their own internal motivation to Live Nourished.
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Welcome to another insightful episode of Thriving Practice, where we dive into the crucial world of strategic financial planning with our esteemed guest, Carla Titus. With over a decade and a half of financial expertise, Carla has honed her skills in guiding practice owners to not only survive but thrive in the competitive business landscape. In this episode, we unpack her holistic approach to financial health and the transformative power of aligning money mindset with business operations.
Key Highlights:
- Strategic Financial Planning: Carla discusses the essence of strategic financial planning for business owners. She explains why it’s not just about the numbers, but about the comprehensive strategy that encompasses all aspects of a business.
- Mindset Matters: Learn how understanding and shifting your mindset around money can profoundly influence your business’s financial health. Carla emphasizes the importance of aligning personal values with financial decisions.
- Profit Margin Management: Discover the tactics for managing profit margins that can lead to improved financial health for your business.
- Reframing for Performance: Hear how reframing beliefs to align with company performance is a critical step in ensuring your business’s success.
- Business Health Essentials: Carla breaks down the key components of ensuring business health, including the identification of growth opportunities and the diversification of revenue streams.
- Data-Driven Decisions: We discuss the importance of making intentional, data-driven decisions for sustainable development and how this approach can lead to more impactful results.
- Proactive vs. Reactive: The conversation delves into the significance of proactive financial strategies over reactive ones, and how maintaining control over finances leads to greater freedom.
- Foundational Strength: Learn why establishing a solid business foundation and maintaining accurate bookkeeping are non-negotiable for long-term success.
- Leveraging Expertise: Carla advocates for leveraging professional financial services to enhance decision-making and provides tips on how to choose the right services for your business.
Carla Titus shares her wealth of knowledge, offering practice owners the tools to ensure their business is not just surviving but prospering. Her approach to financial planning is not about restriction but about creating freedom and opportunities for growth through strategic, intentional actions. Tune in to transform the way you think about and manage your business finances.
Resources Mentioned:
- Wealth and Worth Within: Carla’s company that provides financial planning services tailored for practice owners.
- Financial Health Checklist: A downloadable resource from Carla’s website to help listeners evaluate their business’s financial health.
If you’re ready to take control of your business finances and align your financial strategy with your personal values for long-term growth, don’t miss this episode with Carla Titus. Remember to subscribe, share with fellow business owners, and leave us a review!
Carla’s Bio:
Carla is a finance expert with over 15 years of combined corporate
financial planning, analysis, strategy, and online businesses experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably. Her mission is to empower business owners to achieve financial clarity and peace of mind, so that they can get back to what they enjoy.
Find Carla:
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In this episode, we’re shaking things up. Our Manager of Operations and PR, Miranda Dorta, interviews our host, Tracy Cherpeski. We dive into the essential conversation around work-life balance, particularly in the demanding lives of medical professionals. Our main theme revolves around the urgent need to shift from the relentless ‘hustle culture’ to a more sustainable approach that values self-care, reflection, and personal growth. Here’s what we discuss:
- The Quest for Balance: We discuss the importance of not just spending time, but to invest it wisely in yourself, highlighting the significance of nurturing both the personal and professional aspects of life.
- The Slow Movement: We explore the idea of slowing down and how it allows for relaxation and structured reflection, contrary to the fast-paced environment that many medical practitioners are accustomed to.
- Daily Rituals and Incremental Progress: The conversation touches on the benefits of establishing daily routines that foster gradual improvements and the importance of acknowledging personal milestones along the path to achieving one’s ideal life and career.
- Thriving Practice Community: A focal point of our discussion is the introduction of a supportive community designed for medical professionals. This community serves as a platform for sharing insights, experiences, and offering encouragement amongst an international community of peers.
- Key Themes for Medical Entrepreneurs: We highlight the specific themes that resonate with the community, including entrepreneurship, learning from setbacks, and supporting fellow medical business owners in their journeys.
- Invitation to Engage: Medical professionals are encouraged to join the Thriving Practice Community to dive deeper into these topics, benefit from mutual support, and connect with individuals who share similar challenges and aspirations.
Stay tuned for an enlightening conversation on finding harmony in the hustle and how taking a step back can actually propel you forward in both your personal life and medical career.
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Miranda’s Bio:
Miranda Dorta, B.F.A. (she/her/hers) Residing in the City of Oaks, Miranda Dorta is a creative storyteller and operations guru. Miranda graduated from Savannah College of Art and Design (SCAD) in 2020 with a B.F.A in Writing and concentrations in Creative Writing and Fashion Journalism. Miranda has a skilled history working in public relations, publishing, retail management, operations, and social strategy.
At Tracy Cherpeski International, Miranda joined the company as an Administrative Assistant in 2021 and now is currently serving as the Manager of Operations and PR as of November of 2022. Miranda has developed a strong expertise in managing the operational aspects while effectively handling public relations and communication strategies.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC (she/her/hers) Founder. Consultant. CEO. Coach. Host. Mom.
Tracy is a Business Consultant and Executive Coach. She helps her clients take back their time and scale their practices without sacrificing their wellbeing.
Tracy’s consulting and coaching programs help her clients with strategic planning, leadership and mindset mastery. She believes in the unlimited potential of people, and loves to celebrate the success of her clients and their teams.
Tracy founded Tracy Cherpeski International in 2011 and serves clients all over the world.
Tracy's biggest WHY - her two beautiful children, who inspire her to reach higher and further every day. She lives with her family in Chapel Hill, NC, and serves clients around the world.
Tracy is also Executive Producer and Host of the Thriving Practice podcast.
Tracy’s professional and personal philosophy: Survival is not enough; life is meant to be celebrated.
Tracy welcomes Dr. Michael Neal, Optometrist and CEO of Build My Team to explore the concept of talent certainty and its impact on building a successful team and operating a successful practice.
Dr. Mike and his wife realized they were hiring their staff the wrong way, and it was costing them in terms of finances, time, energy and high stress levels. By prioritizing hiring the right people, their practice experienced financial growth, reduced headcount, increased patient care volumes, and significantly higher net income. Build My Team was born out of this realization, and now serves clients in over 40 states in various practice areas.
We discussed the three steps to hiring the right people:
- Finding suitable candidates
- Assigning candidates appropriate roles
- Empowering them to take charge
The advantages of working with a service like Build My Team are innumerable, and include:
- Stress reduction
- Taking back precious time
- Offering providers and their teams the ability to focus on what’s most important to inside and outside of work
Traditional hiring methods are outdated, and the importance of assessing skills for a suitable position cannot be understated.
If you have struggled with filling roles in your practice, this episode will help you see how you can do it differently, setting yourself and your team up for success.
Join us to learn how to hire the right way.
Dr. Neal’s Bio:
Dr. Neal is a practicing Optometrist alongside his wife, Dr. Amy Neal. Together they founded Lakeside Vision in picturesque Hawley, Pennsylvania. They are celebrating their 20th year of servicing Northeast Pennsylvania.
Downtime is spent with Amy, their two boys and two dogs. Both Drs. Neal have recently taken up running and even run when not being chased.
Find Dr. Neal:
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Welcome to Thriving Practice, where we dive into the business of practice ownership without the burnout. Host Tracy Cherpeski is on a mission to reshape how medical professionals excel in their fields while leading fulfilling lives. Today Tracy takes you on a journey exploring what lies ahead in 2024. New Year, New Season, so much to look forward to.
Highlights:* Reflecting on 2023: A transformative year both in business and personal realms. * Team Appreciation: Gratitude for an exceptional team's support and dedication. * Personal Roller-coaster: Family adventures, travels, and life experiences. * 2024 Preview: Exciting updates, fresh energy, and new podcast elements.
What's New in 2024:* Podcast Transformation: Expect new music, format tweaks, surprises, and guest appearances. * Introducing the Thriving Practice Community: A vibrant space for ambitious practice leaders to learn, collaborate, and grow differently. * Insights from Surveys: Unveiling the challenges faced by practice owners and the motivations behind the Community's creation.
Thriving Practice Community:* Join the Movement: Become part of a dynamic ecosystem designed for practice owners seeking collaboration, support, and growth. * Founding Member Applications: Opening soon, sign up on the waiting list at ThrivingPracticeCommunity.com.
Empowering Practice Owners:* Addressing Challenges: Isolation, overwhelm, and the myth of success at great personal cost. * A Supportive Environment: Focused on growing practices without sacrificing well-being. * Business Savvy & Support: Access expert guidance in marketing, finance, team management, and more.
What's Next:* Excitement Awaits: The Thriving Practice Community is gearing up! Get on the email list for meet and greet sessions. * Looking Forward: Engage with a community of like-minded professionals, learning and growing together.
Take Action:* Subscribe & Connect: Stay tuned for Season 7 updates and engaging discussions. * Ready to Grow Your Practice? Schedule a strategy session with Tracy.
Thank you for joining us on this journey to reshape the practice landscape. Here's to an inspiring 2024!
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We’re exploring “Noble Poverty” with Khara Croswaite Brindle, a therapist and certified financial therapist. Khara specializes in guiding mental health providers to liberate themselves from the confines of noble poverty.
Our conversation explores the deep connection between noble poverty and its familiar companion: burnout. Khara emphasizes the critical importance of acknowledging that neglecting your own needs can significantly diminish your ability to offer optimal care to patients and clients.
Join us on this journey as we navigate through the landscape of values, boundaries, and the relentless hustle culture, aiming to redefine the narrative around financial well-being for those who dedicate their lives to serving others.
We discuss:
- "Noble Poverty": Explore the intricate mindset many professionals in the healthcare and helping professions experience, grappling with the conflict between meaningful work and discomfort around financial compensation.
- Burnout and Self-Care: Recognize the profound connection between noble poverty and burnout, emphasizing the necessity of prioritizing self-care and addressing one's own needs to provide optimal care to patients and clients.
- Redefining Financial Well-being: Khara Crosswaite Brindle offers insights and guidance to reassess the relationship with money, navigating values, boundaries, and challenging the hustle culture prevalent among those dedicated to serving others.
So, grab your favorite spot, tune in closely, and prepare to reevaluate your relationship with money alongside Khara Croswaite Brindle.
Khara’s Bio:
Khara Croswaite Brindle, MA, LPC, ACS, CFT-I is passionate about giving people aha moments that create goosebumps and catalyze powerful action. She is a TEDx Speaker, Licensed Mental Health Therapist, and Financial Therapist in Colorado. Khara enjoys various roles as a serial entrepreneur, author, professional speaker, professor, and consultant. Her greatest joy is engaging driven entrepreneurs, fellow helpers, and perfectionists to move from workaholic to well-balanced with streamlined strategies that fit their busy lifestyles. Khara specializes in helping therapists and financial therapists turn pain points into possibilities through consultation, courses, and supervision. She is originally from the Pacific Northwest and gets her best ideas walking outside and being around water. When Khara’s not writing her next book or supporting fellow professional helpers on their own self-discovery journeys, she enjoys spending time with her daughter, reading, and indulging in gluttonous, gluten-free desserts with her family.
Find Khara:
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The Burden of Busyness TEDx talk
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In this episode, Tracy explores the crucial role of leadership styles in healthcare practice ownership. Tracy discusses how diverse leadership approaches impact team morale, business growth, and the overall success of a practice. Through real-life examples and insights, she navigates the pitfalls of poor leadership and unveils strategies to integrate multiple leadership styles for a resilient, empowered team.
Key Insights:
- Impact of Leadership on Team Dynamics: Learn about the real-world consequences of ineffective leadership through a neuropsychological practice case study. Tracy illustrates how poor leadership can lead to decreased productivity and morale.
- A Client Transformation: Hear how practice owner Kris turned her laissez-faire approach into a more hands-on style, leading to significant improvements in team morale and efficiency.
- Understanding Leadership Styles: From autocratic to democratic, and from servant to transactional leadership, this episode breaks down each style’s pros and cons, providing a nuanced look at when and how to apply them.
- The Art of Adaptation: Tracy underscores the importance of adapting leadership styles to the team’s growth and changing needs, showcasing the transformative effects of minor leadership adjustments.
- Actionable Steps: Practical advice for practice owners to assess their leadership styles, slow down to gain clarity, and implement incremental changes for sustainable growth.
This episode is a must-listen for current and aspiring leaders in health practices who want to inspire their teams, boost productivity, and achieve personal satisfaction. Join us to unlock the secrets of successful leadership and build a thriving practice.
Remember to subscribe for more insights, and don’t forget to leave your thoughts and comments on how diverse leadership styles have impacted your professional journey. See you in the next episode!
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Welcome to Episode 113 with Olly Wood, Founder of Body Reset, a health and nutrition company dedicated to helping professionals optimize their health and wellbeing.
In our conversation, Olly shares his extensive expertise in health and performance coaching, providing invaluable insights for healthcare practice owners and professionals. Here are some of the highlights:
- A Holistic Approach to Well-being: Olly challenges the conventional notion of fitness by emphasizing the importance of focusing on energy rather than traditional gym routines. It's not about "slogging" through workouts but understanding the holistic aspects of health, including gut health, nutrition, exercise, and mindset.
- The Crucial Question: Olly introduces a fundamental question that forms the basis of his approach: "Are you doing this 'to' yourself or 'for' yourself?" This question serves as a guiding principle for achieving meaningful and lasting change in one's well-being.
- Data-Driven Progress: Discover the significance of data tracking in monitoring holistic progress. Olly encourages listeners to move beyond merely checking the scale and explore comprehensive markers like blood panels, looking for real improvements and overall wellness.
- Dispelling Myths: Olly dispels the myth that "calories in, calories out" is the ultimate truth in health. He shares a compelling car analogy, emphasizing the need to not only fuel your body but also provide it with care and maintenance since your body is irreplaceable.
- Adding Joy to Life: Olly leaves us with a profound question: "How are you adding joy into your day?" This simple yet impactful query invites us to prioritize the things that truly matter in our lives.
Throughout this episode, Olly emphasizes the importance of listening to your body, which communicates its needs through subtle signals or, at times, with unmistakable urgency. As we conclude, he imparts his parting wisdom, encouraging listeners to break down their goals into micro habits and build a foundation for lasting change.
Join us on this enlightening journey of healthcare practice management and holistic well-being, and let's thrive together with Olly Wood.
Bio:
Olly Wood is a health expert with a deep background in health and performance coaching for business professionals, as well as gut health, biomechanics, leadership, mindfulness and nutrition. As the Founder of Body Reset, Olly is known for his ability to see the big picture. Instead of simply encouraging high-performers to do “all or nothing”, he’s worked alongside world-leading experts in exercise, nutrition, biochemistry, and coaching to compile and develop a more scientific, sustainable approach to health and performance.
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In this episode, our host, Tracy Cherpeski, MBA, MA, CPSC, dives into the importance of self-care and informed decision-making for healthcare practice owners. She highlights the need for vision, clarity, and flexibility in decision-making, while acknowledging the challenges and opportunities that come with questioning and self-doubt.
Tracy discusses the crucial role of mindset in preventing burnout and the importance of reclaiming time for practice leaders. She mentions delegation and efficiency as essential skills for effective decision-making. She talks about the impact of burnout on decision-making abilities, referencing a recent study conducted during the Omicron surge during the COVID pandemic.
Tracy emphasizes the significance of self-care in improving decision-making, leadership skills, emotional intelligence, productivity, and confidence.
Ultimately, she concludes that vision clarity and flexibility are essential in supporting effective decision-making in your healthcare practice.
Join us as Tracy shares the strategies and practices that promote self-care and informed decision-making for healthcare practice leaders.
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Welcome to Episode 111. Our guest is Kyle Kiser of Arrive Health (formerly RX Review). Their mission is to revolutionize healthcare by providing affordable and accessible medications to those in need.
Tracy and Kyle discuss the healthcare landscape in the United States, where patients face the challenging decision between managing their health and meeting basic needs. The need for transparency in understanding medication costs and the challenges providers face in making informed care decisions are highlighted.
Other topics in this episode include:
- Arrive Health's Mission: Arrive Health's mission is to make healthcare work better for people by offering tools that provide essential information to providers. This includes details about medications, alternative options, and demystifying insurance coverage, ultimately saving time and reducing provider burnout.
- Technology Solutions: Arrive Health employs technology solutions that integrate with existing EMR interfaces, ensuring providers have simplified and accessible information at their fingertips. This technology empowers providers to make informed care decisions.
- The Inspiring Origin Story: Arrive Health was founded within the University of Colorado healthcare system by Dr. Kevin O'Brien. Driven by his mother Lucy's challenges with medications, the company's journey from information tracking to clinical implementation showcases the power of healthcare innovation.
- Key Takeaway: Kyle leaves listeners with a valuable piece of wisdom, reminding healthcare providers not to lose sight of their initial passion and drive amid daily challenges.
This podcast episode dives into Arrive Health's mission to bridge the healthcare gap, providing transparency, affordability, and accessibility in medications. Kyle Kiser's insights and the company's innovative technology solutions offer hope for a brighter future in healthcare. Join the conversation to learn more about Arrive Health's impact on the healthcare industry.
Kyle’s Bio:
Kyle is Chief Executive officer at Arrive Health, the leader in delivering real-time cost and coverage data to decision-making workflows. In his role, he focuses on helping providers and care teams improve patient access, affordability, and outcomes while reducing administrative burden. By partnering with health systems, health plans, IT vendors, and pharmacy benefit managers, Arrive health enables transparency and better patient care nationwide.
Since 2013, Klye has helped grow the company from a vision to a reality, and has been at the forefront of some of the most transformational initiatives in healthcare. In particular, he has focused on projects that enable informed decision-making. His focus on interoperability has allowed partners to improve provider workflows and reduce medication costs for millions of patients. Kyle has helped develop incentive strategies for a country’s most innovative employers and led product launches with the nation’s largest payers. Prior to Arrive Health, he was a senior leader at Welltok, Catapult Health, and Principal Wellness Company.
Find Kyle:
Arrive Health Website
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In this episode we are joined by the remarkable Dr. Gianna Bigliani, Doctor of Physical Therapy and the founder of Fluid Physio, LLC. Dr. Bigliani's journey is a testament to the enduring power of passion, determination, and innovation in healthcare.
Born in Bogotá, Colombia, she embarked on a life-changing adventure with her parents to the United States as a young teenager. Her love for physicality led her to Temple University, where she became a member of the Crew team for four years and graduated with a degree in Exercise Physiology.
It was her deep fascination with the human body's capacity to move through life that ultimately led her to a career in physical therapy. After completing her Doctor of Physical Therapy degree and an Orthopedic PT Residency, she decided to do things her way. This decision was sparked by an unexpected turn of events when a traditional practice fired her for pursuing her practice-building aspirations on the side. Instead of seeing this as a setback, she embraced it as an opportunity for growth.
- Explore Dr. Bigliani's unique philosophy of patient care, her innovative approach to employing therapists, and the exceptional team she's assembled. Hear how she maximizes everyone's performance, helping those with chronic conditions, injuries, and pain regain their lives.
- Tracy Cherpeski, Dr. Bigliani's personal business coach, shares insights into their collaboration, highlighting the role of external professionals like marketing consultants in boosting Fluid Physio's growth.
- Tune in to discover the incredible story of resilience, innovation, and teamwork that has driven Dr. Gianna Bigliani's journey to success, and gain valuable insights for your own healthcare practice.
Join us as we delve into the inspiring story of Dr. Gianna Bigliani's journey to create a thriving healthcare practice, offering valuable insights and lessons for practice owners and healthcare professionals alike.
Dr. Bigliani’s Bio:
Dr. Bigliani is a Doctor of Physical Therapy, Board Certified Orthopedic Clinical Specialist and Certified Strength and Conditioning Specialist. She is the founder of Fluid Physio, LLC. She was born in Bogotá, Colombia. As a young teen, she came to the United States with her parents looking for a better life. She attended Temple University where she was a member of the Crew team. Dr. Bigliani returned to Temple University and completed her Doctor of Physical Therapy degree and an Orthopedic PT Residency. Dr. Bigliani is an Adjunct Faculty member at Drexel University, teaching Strength and Conditioning and periodization for performance.
Since 2007, she has been helping people with pain, athletes of all levels, busy professionals, parents and grandparents who have been avoiding activities they love. She specializes in treating people with chronic conditions, injuries and pain who have not been able to respond to other traditional treatments. Her goal is to maximize everyone’s performance.
Find Dr. Bigliani:
Website
Contact Dr. Bigliani
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Welcome to Episode 109 of Thriving Practice, where we delve deep into the world of healthcare practice management.
Meet Our Expert Guest:
Our guest today is Marcus Svedin, co-founder of Titan Marketer, a digital marketing agency with a knack for optimizing sales processes and YouTube video advertising.
The Power of YouTube Ads:
- Marcus and Titan Marketer have impacted over 500 business owners, adding impressive 6 to 7+ figures to their bottom lines with YouTube ads.
- In this episode, we're going to uncover how to transform your healthcare practice from a local secret into a thriving community powerhouse.
YouTube: More Than Just Videos:
- Learn why YouTube, powered by Google, is a potent search engine in its own right, offering exceptional targeting capabilities.
- Discover how to effectively reach and engage your target audience without the need for flashy advertisements.
Success Stories and Insights:
Marcus shares real success stories and invaluable insights, showcasing how to gain a competitive edge in your healthcare practice niche.
Parting Wisdom:
You'll leave this episode with the confidence and know-how to make your healthcare practice the talk of the town.
Bio:
Marcus Svedin, an industrial electrician, switched careers after a knee injury. He found his way into advertising, starting with Facebook, nad shortly after, moved to YouTube advertising.
Marcus Svedin and Ben Jones co-founded Titan Marketer, a digital marketing agency that specializes in optimizing sales processes and YT video advertising. Since 2019, they’ve helped over 500 businesses add 6-7+ figures to their businesses using YouTube ads.
Find Marcus:
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YouTube
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Welcome to Episode 108. Explore the pros and cons of solo healthcare practice ownership. Discover practical solutions to common challenges, from workload management to financial security, and learn how to thrive while providing top-notch patient care. Join us for insights that will empower healthcare professionals in their entrepreneurial journey.
Tracy explores the benefits and challenges of practice ownership, including some solutions to support you in striking the right balance to achieve the success you crave.
Benefits of Practice Ownership:
- Flexibility in schedule for better work-life balance.
- Building strong patient relationships.
- Practice as a financial asset.
- Autonomy in decision-making.
- Choosing your team.
- Job security.
Challenges of Practice Ownership:
- Workload Overload.
- Solution: Consider support staff or outsourcing tasks.
- Financial Risk.
- Solution: Budget, emergency funds, partnerships.
- Limited Expertise.
- Solution: Seek advice or training, collaborate with professionals.
- Lack of Work-Life Balance.
- Solution: Set boundaries, delegate tasks, schedule self-care.
- Patient Dependence.
- Solution: Diversify patient sources, network, explore telemedicine.
- Isolation.
- Solution: Attend conferences, join associations, connect online.
- Financial Insecurity.
- Solution: Plan with backup coverage and contingency plans.
- Competitive Challenges.
- Solution: Focus on personalized care, build strong patient relationships, highlight unique strengths.
While there are many challenges to owning a small business while also being a healthcare provider, you can make your cream vision of success a reality.
Schedule a complimentary strategy call with Tracy if you’d like personal support. Go to www.tracycherpeski.com and click on “Book a Strategy Call”.
Resources:
Episode 94 “The Silent Epidemic: BURNOUT”
Episode 98 “The Myth of Work-Life Balance: Why Striving for Equilibrium is Holding You Back”
Episode 101 “Conquering Burnout: A Recipe for Success” with Justin Maxwell and Dr. Yishai Barkhordari
Episode 104 “From Tealing to Thriving: The Power of Entrepreneurship”
Episode 106 “Overcoming Professional Isolation”
NIH Study
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Welcome to Episode 107. Dr. Felecia Froe joins us today. She is an advocate for empowering professional women to achieve financial independence and create lasting change in the world.
Dr. Froe is the founder of Money With Mission, an investment company focused on empowering professional women to build wealth and achieve financial freedom through social impact investing. She also hosts the podcast "Money With Mission," where she shares the great work others are doing for their communities.
We talked about the importance of creating multiple streams of income to provide support, options and financial freedom for professional women, while increasing their income and making a social impact.
Dr. Froe emphasizes the importance of putting ourselves and our wellbeing first, and taking the leap when we feel something is right for us, rather than waiting for the “right” time.
Two of Felecia's Impactful Initiatives:
- Fresh Rx: Provides fresh produce for diabetics in need.
- RG Foods: Enhances the health of northeast Oklahoma through food-based community revitalization.
Don't miss this incredible conversation with Dr. Felecia Froe, where she shares her expertise and experiences to help listeners pursue financial freedom and create a meaningful impact in their communities. Tune in to the podcast episode for an inspiring and empowering discussion.
Bio:
Felecia Froe, MD is the owner of Money With Mission, an investment company focused on empowering professional women to build wealth and achieve financial freedom through social impact investing. As a real estate syndicator, Felecia has partnered with like-minded investors and has raised money for several social impact projects, including a residential assisted living home in Kansas City, Missouri focusing on providing elderly residents experiencing memory problems with personalized care. With her partners at the Eco Alliance Group, she is providing healthy food to food desert areas with indoor vertical farms and grocery stores. In addition to real estate investing, Dr. Froe is a licensed urological surgeon with over 20 years of experience, and was one of the first 100 female urologists in the US. She has written many best selling books including “How to Create Wealth That Outlives You.” Plus, she is an advocate for sharing the great work others are doing for their community through her podcast also called Money With Mission.
Find Dr. Froe:
Website
Fresh Rx
RG Foods
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 106, a solo episode featuring your host, Tracy Cherpeski.
Tracy shares that despite the many benefits of owning a practice, there are some potentially serious downsides, including feeling isolated professionally.
Tracy discusses some of the risks as well as offering solutions or work-arounds to the isolation practice owners often experience.
Listen to learn how professional isolation can lead to:
- Loneliness and isolation.
- Decreased motivation.
- Limited skill development.
- Burnout and overwork.
- Communication challenges.
- Weakened professional relationships.
- Physical health implications.
Be sure to take notes as Tracy shares how to avoid isolation, including:
- Choose relationships to invest time and energy in.
- Clarify desired support and networking preferences.
- Join conferences, professional organizations, and online communities.
- Attend local events, seek referrals, and engage in mentorship programs.
- Consider advisory roles and committees for networking.
Building meaningful relationships is essential to counter isolation. Support from a strong network enhances professional growth. Prioritizing your personal well-being can build bridges to fulfill your potential.
To take our White Paper Survey, click here.
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is an Executive Coach, Consultant, and Leadership Development specialist with over 20 years of experience. She is the go-to expert for private practice owners and their teams, teaching them how to optimize their time, master their mindset, and scale their practices. Tracy helps her clients take back their time and energy to start living a fulfilled life as a high-impact CEO. Tracy has shared her presentations with industry groups, non-profit organizations, government agencies, corporations, and associations. She is also host and executive producer of Thriving Practice podcast.
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Have you ever considered that your big WHY, the deep connection you have to your values, can also be your North Star in building true wealth? In this episode, Tracy introduces you to Debra Schatzki, a seasoned financial advisor and wealth management strategist. Debra is a visionary who helps make dreams come true through meticulous planning and strategic collaboration.
Debra believes that true wealth goes beyond financial abundance. It's about embracing the two sides of the hand: service and impact on one side, and money on the other.
During the conversation, Debra shares powerful insights about the importance of having a deep WHY, a purpose that is connected to your core values. She encourages you to ask yourself what legacy you want to leave behind and what you want your grandkids to know about your journey. Get ready to redefine your concept of true wealth as Debra shares her wisdom and guidance. Join Tracy and Debra on this enlightening journey, and learn how to unlock your true wealth potential.
Highlights of our conversation:
- True wealth extends beyond financial abundance, encompassing the alignment of your values and aspirations.
- BPP Wealth takes a holistic approach to wealth management, focusing on both service/impact and financial aspects.
- Asking for what you truly want opens up possibilities and helps you align your goals with your core values.
- Health, wealth, and fun are the pillars of a fulfilled life, and they should be considered in wealth-building strategies.
- Debra Schatzki's book, "Chaos to Joy," shares inspiring stories of women who found transformation by asking for help, demonstrating the power of vulnerability and courage.
Debra’s Bio:
Debra helps clients fulfill their dreams. Debra Schatzski has been a professional in the wealth management business for more than 30 years. She started while in college working with her mother to create pension plans. In 1997, Debra created Financial Services in a Box, a financial planning model licensed to accounting firms. Simultaneously, she ran those accounting firms’ Financial Services and Investment Advisory divisions. In 2010, Debra founded her own consulting and registered investment advisory company, BPP Wealth Solutions, LLC.
Find Debra:
10% Savings for “Chaos to Joy” book
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 104. In this solo episode, Tracy explores the transformative power of embracing an entrepreneurial mindset for provider-owners in the ever-changing healthcare landscape. Learn how this mindset can lead to innovative healthcare solutions, greater autonomy, higher financial rewards, and a more fulfilling career.
Listen to learn:
The Benefits of Embracing an Entrepreneurial Mindset
Attributes of Entrepreneurs
How our client created two additional streams of income without working more
The Gardener's Approach: Nurturing Ideas and Opportunities
How to Develop the Entrepreneurial Mindset
Embracing an entrepreneurial mindset complements medical expertise and leads to a thriving practice that positively impacts patients and the community.
Take the opportunity to participate in the white paper survey to contribute to the understanding of the unique challenges faced by provider-owners.
Remember, Thriving Practice is here to support you in making a lasting impact on your patients' lives and your community. See you next time!
Help us with our white paper research! Click here to take our survey.
Resources Mentioned:
Inc.
Entrepreneur
Harvard Business Review
“The Big Leap” by Gay Hendricks (we recommend you support your local independent book store. Check out https://bookshop.org/ if you prefer buying online)
Seth Godin
Masters of Scale Podcast
HBR IdeaCast Podcast
Anchored Intelligence Podcast
Tracy’s Bio:
Tracy Cherpeski, MBA, MA, CPSC, is an Executive Coach, Consultant, and Leadership Development specialist with over 20 years of experience. She is the go-to expert for private practice owners and their teams, teaching them how to optimize their time, master their mindset, and scale their practices. Tracy helps her clients take back their time and energy to start living a fulfilled life as a high-impact CEO. Tracy has shared her presentations with industry groups, non-profit organizations, government agencies, corporations, and associations. She is also host and executive producer of Thriving Practice podcast.
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Carol Bowser, founder of Conflict Management Strategies joins us today. We delve deeply into the art of conflict management and how it intertwines with workplace culture. We explore strategies for preventing conflicts, navigating through difficult conversations, and fostering a healthy and inclusive environment where individuals feel valued and respected.
Throughout the episode, Carol drops platinum wisdom bombs, and practical tips, personal anecdotes, and immediately actionable advice for leaders and their teams to navigate conflicts effectively, and create a healthy workplace culture.
We discuss the role of effective communication, the importance of empathy and active listening, types of open-ended questions to ask, and the power of collaboration in resolving conflicts and building stronger teams.
Carol shared an acronym to help navigate conflict:
S.O.A.P.
Subjective (how am I thinking about this situation?)
Objective (what are the facts/what’s really happening?)
Assessment (what’s the effect on me, the practice, my team?)
Plan (put a reparative plan in motion/build and put a preventative plan in place)
Read the full show notes on our website.
Throughout the episode, Carol drops platinum wisdom bombs, practical tips, personal anecdotes, and immediately actionable advice for leaders and their teams to navigate conflicts effectively, and create a healthy workplace culture.
We discuss the role of effective communication, the importance of empathy and active listening, types of open-ended questions to ask, and the power of collaboration in resolving conflicts and building stronger teams.
Carol’s parting wisdom is:
- Understand that how you view micromanagement, conflict and good leadership is going to be different from how others view it.
- How people say they want to be managed may be very different from how they need to be managed.
- Be crystal clear in communicating whether your communication expectations are guidelines (negotiable, open to interpretation) or ground rules (not negotiable, set)
Bio:
Carol Bowser, J.D is a workplace conflict expert. After practicing Employment Law for several years, Carol founded Conflict Management Strategies when she realized a lawsuit can’t deliver the level of resolution and satisfaction that is gained when people are actively involved in creating solutions to their workplace conflict.
Carol’s clients come with a wide range of employers because conflict is universal across all industries and types of organizations. Where there are people, there is conflict. The key is to help people recognize and address conflict before it damages working relationships and creates organizational drag. In her over 20 years of experience, she has discovered some universal themes about workplace conflict and loves to share how people at all levels can strengthen their conflict resolution muscles.
Find Carol:
Website + Tip of the Day
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 102. Today Tracy’s going solo and sharing how you can manage and overcome overwhelm as a provider-owner.
The healthcare industry is facing a major burnout crisis, with high levels of stress and overwhelm. The negative stigma around mental health keeps a lot of providers from seeking professional help with the mental and emotional stress they experience.
Listen to learn more:
- The healthcare industry is facing a burnout crisis, with high levels of stress and dissatisfaction among physicians.
- Female physicians, in particular, experience higher rates of burnout.
- The fear of stigma and potential professional consequences prevents many physicians from seeking mental health treatment.
- Physician burnout has significant financial costs, over US$6 Billion, including recruitment and replacement expenses, and there is projected to be a shortage of 122,000 physicians by 2032.
- Work-life integration, regulatory and insurance requirements, and other factors contribute to overwhelm and burnout among healthcare providers.
Tracy shares the Time Delegation Quadrant that she teaches her clients to take back time and energy, and to streamline how they prioritize.
Quadrant A is for items to complete today; B is for items to complete this week; C is for longer-term projects, and D is for Do it (now), Delegate it (to your capable team) or Delete it because it is not important. To start using the Time Delegation Quadrant and other helpful time and priority management tips, you can download our guide at https://www.tracy cherpeski.com/quadrant
Resources in this episode:
Study Referenced on Physicians and Burnout
Blog Post on The Third Shift
Episode 98: The Myth of Work-Life Balance
Episode 101: Conquering Burnout Roundtable
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In this episode of Thriving Practice, host Tracy Cherpeski invites you to listen to a captivating roundtable discussion featuring two expert guests: Justin Maxwell, a tax and wealth strategist, and Dr. Yishai Barkhordari, a psychologist and therapist. Together, they explore effective time leadership and optimizing energy for healthcare professionals facing the unique challenges of building a business, providing excellent care, and staying on top of their professional game.
The episode begins by acknowledging the prevalent issue of burnout among medical and dental practice owners, resulting from the high demands and stress of running a healthcare practice. However, the discussion goes beyond merely talking about burnout and delves into actionable strategies to avoid or recover from it while leading a successful practice and maintaining a fulfilling life outside of work.
Justin Maxwell brings his expertise in navigating the financial journey of practice owners, offering insights on optimizing resources and achieving long-term success. Dr. Yishai Barkhordari contributes valuable knowledge as a psychologist and therapist specialized in working with driven professionals. He provides guidance on maintaining wellbeing and excelling in one's career amidst the challenges faced by healthcare provider-owners.
For healthcare provider-owners seeking guidance on achieving a healthy work-life balance without compromising success or well-being, this episode offers a wealth of wisdom and actionable advice from the experts.
Expert Guests:
Justin Maxwell, a tax and wealth strategist to practice owners.
Website
Dr. Yishai Barkhordari, a psychologist and therapist to driven professionals
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
EP 100: From Success to Future with Tracy Cherpeski
Celebrate episode 100 with us! Tracy takes a rearview mirror look at the last 2 ½ years of podcasting, highlighting several episodes that have stood out to her for a variety of reasons. She also shares why a bloopers reel was not on the table for this episode.
Episode that surprised her: EP 78: Psychedelics for Everyone with Matt Zemon
Episode where she learned something new: EP 85: A New Frontier: Regenerative Medicine with Jeremy Pont
Episode that inspired her: EP 92: Revolutionary Relational Dental Hygiene with Erika Flateau
Episode that blew her mind: EP 93: Increased Efficiency with Tech Solutions with Jonathan Chen
Join us in two weeks as Season 6 launches, starting with EP 101: Combatting Burnout: a Roundtable Discussion with Justin Maxwell and Dr. Yishai Barkhordari.
Other topics to look forward to in Season 6:
- Provider well-being
- Leadership and practice management
- Medical Ethics and legal considerations
- Entrepreneurship (in the context of private practice)
- Treating patient care like a hospitality business, and much more
Bio:
Tracy Cherpeski is the President and CEO of Tracy Cherpeski International, a coaching and consulting firm that helps healthcare practice owners and their teams grow their practices while protecting their most precious assets: their time and energy.
Schedule Your Free Practice Assessment Strategy
Learn More About Our Programs
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to episode 99 of Thriving Practice, THE business podcast for medical, dental and healthcare practices where we help provider-owners grow their business and take back their time.
You’re in for a treat today. L2 shares her insights and wisdom, starting with the fact that there are no practices without operational needs. In other words, every single practice will have operational needs and would benefit from expert support.
Highlights:
When you bring in experts in their area to support your practice, you empower yourself to become a better decision maker and practice leader.
The decision to grow and scale or stay smaller - how neither is a wrong choice. Being extremely intentional in your choice is key.
L2 is sharp and engaging, and I know you’ll want to take notes. Also, follow her on LinkedIn for her refreshing, deep and powerful stories and insights.
Lauren’s parting wisdom is:
- The way it’s always been done, doesn’t make it the right way to do it.
- Trust your gut for the next moves.
- It’s perfectly acceptable to have a non-traditional medical career.
Bio:
Lauren "L2" Howard, President and CEO of ElleTwo and VirtuELLE Health, specializes in clinical operations, healthcare technology, and helping women redefine professionalism.
At VirtuELLE Health, L2 marries her experiences to provide infrastructure design, market fit insights, implementation strategies, growth models and more to healthcare and allied healthcare companies. She works with groups around the globe to help direct strategy and advise on growing digital health technologies and programs in a post-pandemic world.
Through the re-launched ElleTwo, L2 will lift up the voices of women, provide resources for growth, and community for support to anyone looking to redefine professionalism for themselves.
Find Lauren:
VirtuElle Health Website
ElleTwo Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 98. Tracy is sharing about the myth of work-life balance, and how you can start to look at it differently, starting with your mindset around what “balance” means.
Learn the difference between work-life balance and work-life integration, and hear how Tracy teaches her clients to embrace the metaphor of harmony rather than balance or equilibrium.
Think about your favorite soothing music. It’s got beautiful harmonies and it works. If one of the instruments or singers is out of tune, it creates a kind of friction that’s hard to listen to, especially if it lasts through the whole song or an entire symphony. The same is true in life.
Tracy walks you through the five steps of the cycle of work-life balance, and references a study by Harvard Business Review.
The five steps of the cycle of work-life balance (harmony):
- Pause and denormalize
- Pay attention to your emotions
- Reprioritize
- Consider your alternatives
- Implement changes
Tracy shares client stories and the methods she teaches clients to create their own framework and system to create work-life harmony on their terms.
Schedule Your Free Practice Assessment Strategy
Learn More About Our Programs
Resources & References:
The myth of ‘work-life balance’ is a generational illusion (Fortune)
Work-Life Balance Is a Cycle, Not an Achievement (Harvard Business Review)
Importance of a Work-Life Balance
Work-life balance – Managing the interface between family and working life
Work-Life Balance (Mental Health America)
Work-Life Integration vs. Work-Life Balance (US Chamber of Commerce)
Bio:
Tracy Cherpeski is the President and CEO of Tracy Cherpeski International, a coaching and consulting firm that helps healthcare practice owners and their teams grow their practices while protecting their most precious assets: their time and energy.
Schedule Your Free Practice Assessment Strategy
Learn More About Our Programs
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 97. Today Tracy is talking about how to decrease turnover and increase staff retention.
With turnover at over 26% overall in healthcare, it is no small wonder it’s top of mind for practice owners. Tracy breaks down how to take three simple (but not necessarily easy) steps to improve morale and staff retention.
Some of the primary reasons for turnover are:
- Staff is overworked
- Work environment is stressful
- Lack of decision-making power
- Lack of recognition and direction from the top
This episode focuses on the last reason: lack of recognition and direction from the top. All are important, though in her experience in over 12 years of coaching and consulting clients, focusing on one area can often be supportive of addressing other sticky areas in need of attention.
Here are the three ways to improve employee retention:
- Get clear about what you want for your practice.
- Communicate your vision with your team.
- Follow up like the wellbeing of your practice and team depend on it, because they do.
Tracy shares a personal story and a client story, so make sure to listen closely and take notes.
Schedule Your Free Practice Assessment Strategy
Learn More About Our Programs
Bio:
Tracy Cherpeski is the President and CEO of Tracy Cherpeski International, a coaching and consulting firm that helps healthcare practice owners and their teams grow their practices while protecting their most precious assets: their time and energy.
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Have you ever thought of emotional agility and surrender as the hidden business breakthrough secrets?
Today’s guest is Dr. Matthew Norton, a leadership and team culture coach serving business owners who want to increase profitability, and are open to doing that through improving the people aspect of their business.
Matthew shares stories of loss of life and purpose, and how to reconnect, or connect for the first time, with our own unique genius. He describes his “Core Four” assessments, and likens them to the different languages we all speak:
- Action Approach
- Cognitive Styles
- Inspiration Sources
- Emotional Agility
He says the last assessment, your emotional agility, is the most critical to your ability to lead.
We talked at length about one of my favorite topics: mindset, and Matthew shared some resources that we’ve linked in the show notes, so make sure to scroll down to access them.
His parting wisdom is:
- Clarity is most the noble driving purpose
- Begin with yourself, the leader (you ARE your first hire, afterall)
My biggest takeaway from our conversation is that when we understand ourselves and others, we are in a much better position to lead, and leadership is much more about listening and guiding than telling and directing.
Make sure to check out the Core Four assessments at PeoplePlusPurpose.com to learn about yourself and your team. You’ll be so glad you did.
Bio:
Matthew Norton has been a business owner and leader since 1983. He’s an expert in human behavior and cognitive science, determining how and why people do what they do. His lifelong passion is providing insights and strategies that guide people to fulfill their purpose and achieve the success they’re seeking.
He is the creator of numerous innovative assessments that provide unique insights into people’s key strengths and signature styles leading to improved interpersonal understanding, communication and collaboration. The strategic applications of these assessments typically result in improved relationship dynamics as well as business breakthroughs achieved through optimizing leaders and their teams.
He is the founder/owner of PeoplePlusPurpose.com. He loves to speak, be interviewed, and interview others to share knowledge and serve people.
Find Matthew:
Website
Email Matthew: DrNorton@PeoplePlusPurpose.com
Resources Mentioned:
The Ruthless Elimination of Hurry
The Core Four Assessments
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Eric Miller joins us in episode 95. He is co-owner of Econologics Financial Advisors, and is the Chief Financial Advisor. Eric takes pride in helping proactive owners become the financial heroes of their own stories and has helped practice owners with money, investing, practice expansion, practice transitions, taxes, asset protection and much more, and he helps them shape their financial attitude toward abundance.
We talked at length about the mindset required for a practice owner to achieve the success they desire - which we are loosely defining as financial and time freedom in our conversation. I love speaking with business owners and service providers like Eric, because it’s so clear that he cares deeply about his clients, not only for their financial wellbeing, but for their whole life and business happiness.
We talked about different ways to shift the practice and really the whole business entity, toward a multiple streams of income powerhouse. Eric’s approach is to treat the practice as an investment, and as the main source for strong income, and encourages his clients to use their cash flow to invest in building other streams of income.
I know you hear me say this a lot, so I found it refreshing when Eric emphasized that as the practice owner, you’re wearing multiple hats of owner, executive and provider. It’s important for you to get clear on your vision, mission and culture, in order to achieve the financial and professional goals you’ve set for yourself. You need to ask yourself who you need to be in order to be successful on your terms.
Our conversation focused a lot on leadership, which needs to be a central focus for the practice owner.
Eric’s parting wisdom is:
- Make sure you treat the practice like an investment, not a job.
- Don't underestimate how much you need in assets and resources.
- Make sure to acknowledge your worth to the practice, and pay yourself correctly.
If you’re a practice owner and you’d like to learn how to build on your investment, I highly recommend you get in touch with Eric. His contact information is in the show notes.
So, grab a beverage or a snack and settle-in to listen to Eric and his sage wisdom.
Remember to save your seat for our upcoming roundtable discussion on burnout.
Join us at our upcoming Roundtable Discussion on Burnout.
Eric’s Bio:
Eric Miller is the Co-Owner of Econologics Financial Advisors and the Chief Financial Advisor. He takes pride in helping practice owners become the financial heroes of their own stories and has taken this passion to over 600 families in the past decade. During this time, he’s had over 15,000 conversations with practice owners regarding money, investing, practice expansion, practice transitions, taxes, asset protection, estate planning, and helping them shape their financial attitude toward abundance. Econologics Financial Advisors is an Inc. 5000 honoree for 2019 as one of the fastest growing companies in the US.
Find Eric:
Website
YouTube
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Tracy is talking about Burnout today.
World Health Organization definition of Burnout:
“Burn-out is a syndrome conceptualized as resulting from chronic workplace stress that has not been successfully managed. It is characterized by three dimensions:
- feelings of energy depletion or exhaustion;
- increased mental distance from one’s job, or feelings of negativism or cynicism related to one's job; and
- reduced professional efficacy.
Burn-out refers specifically to phenomena in the occupational context and should not be applied to describe experiences in other areas of life.”
12 Stages of Burnout:
- Compulsion to prove oneself - demonstrating worth obsessively.
- Working hard - with an inability to switch off.
- Neglecting basic needs - lack of sleep, lack of healthy eating, lack of social interaction.
- Displacement of conflicts - problems are dismissed.
- Revision of values - values are skewed, friends and family dismissed, hobbies irrelevant.
- Denial of emerging problems - intolerance, perceiving collaborators as stupid, cynicism, aggression, problems are viewed as caused by work.
- Withdrawal - social life small or nonexistent, hard social contacts.
- Odd behavioral changes - changes in behavior obvious to friends and family.
- Depersonalization - seeing neither self nor others as valuable.
- Inner emptiness - feeling empty inside.
- Depression - feeling lost, exhausted and the future feels bleak and dark.
- Burnout syndrome - includes mental and physical collapse; medical attention required.
References for Burnout:
Entrepreneur article on Burnout
World Health Organization International Classification of Diseases
Bio:
Tracy Cherpeski, MBA, MA, CPSC, is an Executive Coach, Consultant, and Leadership Development specialist with over 20 years of experience. She is the go-to expert for private practice owners and their teams, teaching them how to optimize their time, master their mindset, and scale their practices. Tracy helps her clients take back their time and energy to start living a fulfilled life as a high-impact CEO. Tracy has shared her presentations with industry groups, non-profit organizations, government agencies, corporations, and associations.
Connect With Us:
Register for Conquering Burnout: A Recipe for Success
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 93. Johnathan Chen joins us this week. He is a repeat founder and tech leader with an established record of successful growths and exits. What I loved most about speaking with Johnathan was how he’s able to provide creative tech solutions to expensive and persistent problems for healthcare providers.
Johnathan shared that it was his own frustration with medical practice inefficiencies on a personal health journey that drove him to start Nitro to help healthcare providers. Ultimately, he wants to help providers focus on what they do best, which is to serve their patients.
Nitra helps doctors spend smarter, make better decisions on how to allocate time and financial resources, and build a more efficient and better future. Nitra does this with back office solutions.
Jonathan’s parting wisdom is:
- Hire well.
- Invest in your people. Give them the tools they need, listen to their solutions and help them solve their problems.
There’s a lot to process for this non-tech person, and I found myself filled with awe about how Johnathan and his team are able to come up with so many creative solutions. Give this episode a listen to hear about what they’ve got planned.
Bio:
Jonathan is a repeat founder and tech leader with an established record of successful growth and exits. Prior to Nitra, Jonathan co-founded FiscalNote and served most recently as its Chief Technology Officer. Previously, Jonathan was the co-founder of Pathover, a B2B API-based intelligent routing and logistics solution. Earlier in his career, Jonathan founded and exited several other fast-growth software companies, including a dating app that within one week of launching had 15,000 users and within two weeks had sold to a much larger competitor.
Jonathan’s unique strength is combining bold, strategic vision, and uncompromising execution. A graduate of the University of Maryland, Jonathan has received multiple accolades and recognitions, including Valedictorian of his graduating class (BS, Computer Science). Jonathan is currently a World Economic Forum Technology Pioneer. He has also been profiled by Inc. Magazine 30 Under 30, DC Inno’s 25 Washington D.C. Startup Founders Under 25, and Bisnow’s Washington D.C. 40 under 40.
Find Johnathan:
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to a new episode of Thriving Practice, THE business podcast for medical, healthcare and dental practices where we help provider-owners grow their business and take back their time.
In today’s episode, I’m speaking with the passionate and whip-smart Erika Flateau of Renew Consulting Services. Erika has been a full-time clinical hygienist for 21 years. She has developed an approach to hygiene care that is relational-based and revolutionary. She is regarded by dentists as having an unparalleled ability to connect with and engage patients as they discover their pathway to optimal health.
She shares her method and approach to clinical care, and shows us how coaching-up and empowering the hygiene department in a dental practice can have a positive impact in so many areas, including the bottom line, burnout, decreased turnover, patient ease and compliance, and the overall stress levels in the dental practice.
As Erika says, the hygienist team is the touchstone in the practice, and can help improve the health of patients, decrease liability risk and increase efficiency and profitability of the practice, and improve overall outcomes for the patients.
There are so many golden nuggets in this episode, and Erika’s parting wisdom is:
- For the doctors: you can always improve. There is always room to grow and make incremental improvements to how you and your team approach providing care. You would be wise to take the time and make the financial investment in your hygienists and your practice; it will pay off.
So, grab a beverage or a snack and settle-in to listen to Erika and her powerful insights and wisdom.
Bio:
Erika Flateau, RDH has been a full-time clinical dental hygienist for 20 years. In this time, she has developed an approach to hygiene care that is relational-based and revolutionary. She is regarded by dentists as having an unparalleled ability to connect with and engage patients as they discover their pathway to optimal health. She is effective at confidently educating other hygienists by “coaching them up” to a greatest potential!
Erika lives in Tacoma, WA with her wonderful husband Travis, and two amazing daughters Alexis (19) and Olivia (16).
Find Erika:
Email: ErikaFlateau@gmail.com
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 91. Tracy is sharing some real talk about turnover.
The fact is, turnover is expensive in terms of money, time and energy. With all the talk about recession and labor shortages, Tracy suggests that you might need a new hiring strategy if you’re struggling with turnover and hiring.
Listen as she discusses a simple, yet effective approach to updating your hiring strategy. It’s not about hiring recruiters, attending job fairs or asking all of your friends and family to contact everyone they know to help you find the right candidate. It’s about making yourself stand out as a practice.
Make sure to take notes, and get clear about the following:
- Your strengths and what sets you apart from other practices
- Your mission and vision, and
- How you will communicate those with your team and prospective employees
Lean in to your strengths and values, and a whole lot can change for you and your practice.
Become a referral partner.
Schedule your Practice Assessment strategy session.
Read our blog.
Bio:
Tracy L. Cherpeski - MBA, MA, CPSC, is an executive coach and leadership development expert. With a background in operations and a passion for bringing out peoples’ potential for success, she serves her clients with the highest level of professionalism, with a keen eye toward improving operational structures and productivity, and increasing profitability.
Her coaching, consulting and training programs offer integrated leadership, executive development, and mindset mastery. Tracy has shared her coaching and consulting programs and workshops with small business owners, industry groups, networking organizations, government organizations and corporations. Originally from the Pacific Northwest, Tracy now resides in Chapel Hill, North Carolina.
Find Tracy:
Our Website
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Thanks for tuning-in today for a new episode of Thriving Practice. In today’s episode, I’m speaking with Justin Maxwell of Big Life Financial.
Our conversation covered a lot, with a strong focus on how to reduce the financial stressors that you will likely experience along the way in your career. I recommend you take notes and reach out to Justin if you’re curious about paying down student loans or learning more about how to take charge of your wealth.
If you’re in healthcare, you likely have student loans. So, you’ll want to listen closely to what Justin says about paying off your loans, and how you might be able to capitalize on the tax code that can help you bring your payment down substantially to zero, or nearly to zero.
His parting wisdom is:
- Don’t let the tax tail wag the dog and dictate your financial life. There’s a better way to do this.
Learning how to get your hard-earned money to work for you is something we hear about a lot, and this conversation with Justin highlights several ways to make that happen.
Bio:
Justin Maxwell is a tax and wealth strategist. He helps business owners, particularly medical professional business owners, plug money leaks, become more efficient with the money earned and create the certainty needed to live a big life. He has helped hundreds of business owners around the country saves tens of millions of dollars in taxes and student loan interest. He is married to a beautiful woman and the father of three rambunctious boys. Most people coach you on how to make more money or how to grow your money. Justin focuses on helping you keep the more of the money you already earned.
Find Justin:
Phone: 801-882-1377
Email: justinm@biglifefinancial.com
License #767041LinkedIn
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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This week we’re speaking with Geoffrey Roche, Geoffrey Roche, Senior Vice President, National Health Care Practice of Core Education Services, a Public Benefit Corporation with a mission to support small and mid-sized institutions through innovative shared services.
Geoffrey shares an ecosystem approach to creating sustainable, equitable change in the healthcare and education systems. He says we’re at an inflection point in the workforce world, and the root cause of high turnover, burnout and dissatisfaction is due in large part to problems of culture and inclusion (or lack thereof).
We also discuss:
- The negative impact of larger organizations purchase smaller practices and expect the purchased practice to relinquish their culture
- Solutions for the very real problem of a need for leadership in healthcare (namely that it is already there and requires support and recognition beyond job titles)
- The possibility of starting an action-oriented organization like a think tank to create solutions to the many difficulties in healthcare
Bio:
Geoffrey M. Roche, MPA, is an accomplished healthcare and higher education executive with steadfast commitment and passion for healthcare innovation, future-focused strategy, transformation, cultural change, diversity, equity, and inclusion, and workforce impact. His professional career includes over 15 years in hospital administration and higher education leadership as a strategic advisor to the President and CEO and department director of various departments, including Business Development and Strategic Planning, Government Affairs, Community Health, and Public Relations. Roche is an Adjunct Instructor of Health Administration in the MBA/MHA Program at Moravian University and a Corporate Faculty member in Population Health for Harrisburg University.
Roche earned his Master of Science degree in Management and Leadership: Public Administration at East Stroudsburg University and his Bachelor of Arts in Political Science at Moravian University.
Find Geoffrey:
Ed Up, Health Up Podcast
Core Education Website
Book Mentioned:
Broken: How Our Social Systems are Failing Us and How We Can Fix Them
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with Sam Heller of ProCFO Partners, a company of 40+ expert financial officers, networked across industries, verticals, specializations and situations.
Sam tells us the importance of understanding your numbers as a business owner so you know what they mean, the picture they’re presenting, and so you can make decisions that align with your business goals.
Listen closely as he talks about what seem like small details, but can have a big impact, particularly if one detail is askew.
I love talking with numbers people, because many practice owners shy-away from talking about and digging into their numbers, but I promise you that even an hour a week going over and understanding your numbers will be time well-invested. Sam highlighted the difference between day-to-day accounting activities and the strategic role of a CFO, where going below the surface to focus on where you’re making money and where you’re NOT making money, so you and your team can focus on what makes the most sense to make your goals a reality.
Sam’s parting wisdom is:
- Make sure you are getting the financial information you need to understand and make strategic decisions to increase profitability. This is paramount.
I know sometimes it can feel overwhelming to wear so many different hats, but hopefully this episode will help shed a light on where you can outsource with high returns.
Bio:
Sam is an experienced CFO with the ability to manage an organization’s finances while moving an organization forward in new strategic directions. He has over 30 years of experience as a CFO and senior finance executive. Most of his experience has been in the provider healthcare field where he became an expert in all areas of healthcare finance, reimbursement, billing, accounts receivable, cash management and investments. Sam’s career spanned 25 years with the Visiting Nurse Service of NY, a large home care and Medicare/Medicaid insurance company.
Find Sam:
Sam’s LinkedIn
ProCFO Partners Website
ProCFO Partners LinkedIn
Podcast: Create The Next with ProCFO
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Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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Happy New Year, and welcome to Episode 87. Tracy is sharing her journey through massive transitions and personal struggles during 2022, and why she’s dancing to shake it out of her system as she leads her company into 2023 and beyond.
Tracy shares that she’s going to share bold, and possibly uncomfortable, opinions, and perhaps you’ll feel heard and seen, and not alone. There’s a lot in store for you on the podcast this coming year, as you’ll hear from more professionals serving the healthcare industry, and in solo episodes, you’ll explore mindset, perspective shifts and how to build your practice around your life rather than trying to squeeze life into and around your practice.
Episode highlights:
- Learning to live with and embrace contrast
- The importance of sufficient support
- What’s new at Tracy Cherpeski International
- What to expect in the coming year on the podcast
- Opportunities to work with Tracy and her team
Tracy's Bio:
Tracy is an Executive Coach, Consultant and Leadership Development expert. She helps her clients who struggle with feeling like they have very little control over their time and energy, and who wish to create a healthy, fulfilling path to greater success. She helps her clients exponentially expand their success without flipping their lives upside-down.
Connect With Us:
Time Leadership Delegation Tool
Email us to learn about your Time Leadership VIP session
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 86! This week Tracy’s sharing how you can put your Time Leadership into inspired action. She reviews the first two Pillars of Time Leadership: Discovery and Analysis, where you get crystal clear about what you really want for your practice and life outside of work, and start to value your time and energy in a different way. In Pillar 3, Inspired Action, you work your plan to implement buying-back your time and energy.
Tracy shares her Time Leadership Quadrant to help you prioritize your to-do list and keep your head clear as much as possible. You can pick up your free Time Leadership Delegation Quadrant to start to take back your time and energy.
The 4 quadrants of Time Leadership are:
- Complete today - 2 personal, 3 professional
- Complete by end of the week
- Medium-long-term projects (3-6 months)
- Do it, Delegate it or Delete it
Listen to Episode 81 to learn about Pillar 1 (Discovery), and Episode 77 to learn about Pillar 2 (Analysis).
Bio:
Tracy is an Executive Coach, Consultant and Leadership Development expert. She helps her clients who struggle with feeling like they have very little control over their time and energy, and who wish to create a healthy, fulfilling path to greater success. She helps her clients exponentially expand their success without flipping their lives upside-down.
Connect With Us:
Time Leadership Delegation Tool
Email us to learn about your Time Leadership VIP session
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome back to part two of our interview with Jeremy Pont of Phoenix Regenerative Consultants in Lillesand, Norway. Part one focused mainly on partnership and the benefits of complimentary skill sets and areas of expertise. Part two is focused more on the clinical side and the benefits of regenerative medicine.
Jeremy spoke to the limitations of the more conservative approach to pain and injuries, and how at Phoenix Helse, they have seen great improvements for their patients. Additionally, because regenerative medicine, specifically PRP and stem cell treatments, is somewhat uncharted territory, at least in terms of mainstream medical treatments, there’s a ton of opportunity for learning and leading the charge.
Jeremy and his business partner David have been working with world-renowned scholars and researchers in their quest to expand their understanding of the powers of regenerative medicine, and as such, they’ve expanded their business model to include consulting for other practitioners and providers who want to learn more about regenerative methods.
They’re working on multiple fellowships with the NIMS University in Jaipur, India, and Jeremy is pursuing his PhD as well, which means not only is he expanding his knowledge and getting top-notch training, he is also teaching as part of his program. Additionally, they’ve opened a research and development clinic in New Delhi, India, and will be opening to the general public in February 2023.
With all the wisdom and knowledge Jeremy shared about the business of partnership and expanding knowledge, Jeremy’s parting wisdom is right up my alley in the personal development realm:
- Try to read one book per month that’s to do with personal growth.
- Live by the compass, not the clock.
- Write 3 goals each morning, and let 2 of them be about your happiness and presence; it makes all of your life easier and supports your patients in their experience of you.
Bio:
Jeremy grew up in Australia loving the outdoors and a keen sportsman. After completing his high school studies, Jeremy moved to Sydney where he obtained his Bachelor and Master’s degree in Chiropractic at Macquarie University and thereby studying extensively musculoskeletal and sports medicine.
Over the last 10 years he has added to his Master’s degree and now has a certificate in functional applied science, completed his board certification in pain management in the United States, which further equipped him as a specialist in diagnosis and treating complex musculoskeletal conditions. Jeremy's Full Bio
Find Jeremy:
Phoenix Regenerative Consultants
Phoenix Regen Helse
Email: admin@phoenix-regen.com
Experts Mentioned:
Dr. Helen Gharaei
Dr. Satya Prakash
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
This week we’re joined by Jeremy Pont of Phoenix Regenerative Consultants in Lillesand, Norway. This is part one of our interview.
Jeremy talks about the challenges and benefits of business partnership with a provider whose skillset complements yours.
Jeremy strongly encourages writing everything down, getting crystal clear about all the possible contingencies, running the gamut from managing staff, to how side hustles are perceived, to larger decisions that require input from all invested parties.
The journey to partnership and being in partnership is likely not for the faint of heart, but in hearing Jeremy talk about working with his partner David, I definitely hear from him that this partnership has been positive. The professional growth, expansion of knowledge, and locking arms with another provider who was tired of seeing his patients run out of non-pharmaceutical options, is a powerful combination to build a practice.
Come back next week to hear more about regenerative medicine, how to piece together the right kind of education to expand your own practice into this modality if you like, and how to support your patients in healing and increasing their functionality.
Bio:
Jeremy grew up in Australia loving the outdoors and a keen sportsman. After completing his high school studies, Jeremy moved to Sydney where he obtained his Bachelor and Master’s degree in Chiropractic at Macquarie University and thereby studying extensively musculoskeletal and sports medicine.
Over the last 10 years he has added to his Master’s degree and now has a certificate in functional applied science, completed his board certification in pain management in the United States, which further equipped him as a specialist in diagnosis and treating complex musculoskeletal conditions. Jeremy's Full Bio
Find Jeremy:
Phoenix Regenerative Consultants
Phoenix Regen Helse
Email: admin@phoenix-regen.com
Experts Mentioned:
Dr. Helen Gharaei
Dr. Satya Prakash
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with the wise Hannah Smolinski of Clara CFO Group.
She shares her best tips on how to grow and scale into 7 figures and beyond with strategic financial leadership, and using money as a tool for growth. We also talked about preserving the owner’s energy and decreasing the opportunity costs associated with owners doing all the things in their business.
You won’t want to miss when we talk about Zone of Genius, and what that means for business owners, particularly with respect to reducing fatigue and increasing the “psychic benefits” of removing and delegating what doesn’t belong on the owner’s plate.
Hannah stressed the importance of getting crystal clear about what you really want to achieve in the next 3-5 years, and being incredibly intentional while implementing strategies and changes to achieve your goals. I love how she breaks down how she and her team ask not only what their client’s goals are, but also what they’re willing to do to achieve those goals.
Her parting wisdom is:
- Don’t let finances and numbers intimidate you
- It’s really about doing 3rd grade math (addition, subtraction, multiplication and division) so it doesn’t have to be scary
- Remember that your numbers tell a story, so you can get a lot of valuable information by knowing your numbers
- When you’re ready to work with a strategic finance specialist, make sure you find a partner you can trust and feel comfortable asking all the questions, because there are no dumb questions in finance
I really enjoyed our conversation and could have talked about the importance of strategic finance with her for hours. I am sure you’ll learn a lot from this episode, so you know what to do.
Grab a beverage or a snack and settle-in to listen to Hannah and her incredible wisdom.
Bio:
Hannah Smolinski is a CPA and the founder of Clara CFO Group, a virtual CFO agency providing small businesses with financial clarity and profit maximization strategies. Her experience working for one of the world’s largest accounting firms inspired her to make corporate expertise accessible to small business owners through fractional CFO services. She also hosts a YouTube channel with over 38,000 subscribers and uses the platform to help small businesses achieve financial success.
Find Hannah:
Website
YouTube
TikTok
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with Phil Johnson, founder and CEO of Master of Business Leadership (MBL) and veteran tech executive. Phil overcame adversity as a kid when he was diagnosed with dyslexia when taught himself to learn differently. He has helped organizations generate more than $1.5B by teaching leaders how to improve their emotional intelligence.
Phil shares how leaders can develop Emotional Intelligence, their EQ, and how that is more valuable than IQ, and anyone can develop EQ.
We discuss the value of leadership understanding and developing their EQ, and why that is important for provider-owners.
You won’t want to miss when he talks about resistance to change and our biological and sociological hardwiring.
He identifies our 3 primary sources of resistance to change as the following. The first two are biological, and the third is sociological:
- Amygdala - don’t leave the safety of the cave. Fight, flight and freeze are at the mercy of fear.
- Existing habits - neural network pathways and their internal battle for dominance.
- Sociological resistance to change - people around us don’t want us to change for fear of having to change themselves.
Bio:
Phil Johnson is founder and CEO of Master of Business Leadership (MBL) and veteran tech executive, who overcame adversity as a kid when he was diagnosed with dyslexia. Phil taught himself to learn differently. He has helped organizations generate more than $1.5B by teaching leaders how to improve their emotional intelligence.
Find Phil:
Schedule a call with Phil
MBL LinkedIn Newsletter
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Thank you for joining us today for a new episode of Thriving Practice.
This episode I’m sharing my own wisdom. I’m sure you’ve experienced the rush, never having time to do what you really want to do, always having unfinished tasks, and feeling like your business might swallow you whole, feeling. Most of us have been there.
If you’re feeling the following:
- Overworked.
- Becoming disillusioned with being in business for yourself and are considering going back to work for a different organization (the VERY THING you left due to burnout and other frustrations!) Listen to episode 9 for more on burnout.
- You’re not experiencing the time and financial freedom you envisioned when you started your business.
Then you’re in the right place today. Here’s why “Time Management” doesn’t work, and what you can do about it.
Time management implies control and getting more stuff done. Time Leadership implies directing your attention and focus toward the activities that contribute positively to the bottom line of your business, and which bring you a sense of joy and accomplishment.
Time Leadership is wrapped around 3 pillars:
- Discovery - ask yourself: “What do I really want?”
- Analysis - how much do you cost your business, and how much money are you leaving on the table by doing things better suited to other team members, or outsourced?
- (Inspired) Action - once you’re clear, ask yourself what the next best step is. What can you accomplish right now that contributes positively to the bottom line or growth of your business?
Make sure to answer these questions, and it’ll start to become very clear where best to direct your energy and efforts in your business.
Please be sure to subscribe and leave us a rating and review if you feel inclined. Leaving a review is an excellent way to share your thoughts and gratitude so practitioners and entrepreneurs alike can find us and learn from the incredible, FREE, evergreen content we’re providing.
Listen to episode 9 on burnout.
In today’s episode, I’m speaking with Beth Lachance, CEO of REVA Global Medical Virtual Assistants, a company providing healthcare professionals with unmatched virtual solutions. REVA Global is headquartered in Connecticut, and they employ VAs in the Philippines.
Beth shares how hiring a virtual professional can support a medical practice or hospital center at a fraction of the expense of hiring a full time employee.
A virtual medical assistant can support in many roles:
- New patient intake forms
- Scheduling
- Insurance verification and prior authorization
- Review of referral information
- Electronic medical records
- Revenue cycles, including billing, claims and collections
- Other administrative tasks
This kind of service can help with improving scalability by increasing profitability, number of patients you can see, maintaining your team and improving morale across the board.
Beth’s parting wisdom is:
- Look at who’s on your staff now. Are they in the right seat doing what they’re supposed to do , and what they’re best at? Take stock, sit with them and have the conversation to learn about whether they’re able to work to their highest potential.
- Delegate tasks to someone else, whether it’s to a VMA or someone else in your practice
The benefits and much lower financial investment in working with VMAs is a viable solution to an age-old problem, which in the medical world usually means in order to see more patients, you need to hire more staff to keep up with all of the administrative and billing tasks associated with a higher patient load. Working with an agency that does their own vetting, onboarding and training can reduce the risks for you as a practice owner, while increasing your capacity and scalability.
Bio:
Beth Lachance is leading REVA Global Medical in vision and the day-to-day business operations securing the functionality of the business to drive extensive and sustainable growth. Combining her strong leadership and determination with her 16 years of experience as a business owner specializing in Real Estate Project Management and Investing with Hat Trick Holding, LLC, and over 22 years of corporate experience in the private and public sector of Surgical Device, Pharmaceutical, and Specialty Pharmacy Industries – she keeps the company moving forward with high-level strategy while understanding the details of day-to-day execution to ensure steadfast success.
Previous to Beth’s corporate and entrepreneur experience, she competed as a full athletic scholarship athlete as a Division I Gymnast at the University of Florida where she graduated with a Bachelor of Science at the College of Health and Human Performance in Health Sciences.
Find Beth:
Website
Schedule a Strategy Call
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with Dr. Steven Kupferman, oral and maxillofacial surgeon and virtual medical staffing expert, and co-founder and CEO of MED-VA, a virtual medical and dental staffing agency.
Dr. Steve talked about physician burnout and the causes of burnout. We discussed how doctors aren’t trained to take care of themselves, so with patient loads and demands high, plus all of the moving parts to keep a practice operating and growing, there’s a real need for additional support.
There’s a lot to take into account where healthcare is concerned, particularly with outsourcing, not to mention virtual outsourcing. Dr. Steve’s agency vets, hires and trains nurses and other skilled medical administrative professionals who are well-versed in all administrative tasks for medical and dental practices.
Most of the virtual assistants MEDVA hires are located in the Philippines, have been trained and worked as nurses and other medical professionals, and speak fluent English. For many of their VAs, the grinding long commute and crazy hours working in hospitals led to burnout. The Medical VA option is a win for both the virtual assistant and the practice owner, and as you know, in business, it’s important to look for multiple wins, and this is definitely a great and cost-effective option for a busy practice.
Dr. Steve’s parting wisdom is:
- Trust and take a leap of faith
- Think outside of the box
- Focus on getting the right kind of support for you, and it will be the best thing for you.
Peace of mind. Cost-effective, high-quality solutions to consistent and sometimes persistent problems. These are just some of the benefits of exploring whether working with a medical virtual assistant (or several!)
So, I invite you to grab a beverage or a snack and settle-in to listen to Dr. Steve Kupferman and his incredible insights.
Bio:
Dr. Steven Kupferman, Co-Founder and Chief Executive Officer of MEDVA, holds M.D. and D.M.D. degrees from the David Geffen School of Medicine at UCLA and from Harvard School of Dental Medicine, respectively, and he brings nearly two decades of experience in the healthcare industry. He is the founding physician of LACOMS, Los Angeles’s premier Oral and Maxillofacial Surgery Center, where he first pioneered the use of Virtual Assistants to optimize the management of his practice while simultaneously improving the quality of patient care. Dr. Kupferman and his wife, Danielle, reside in Los Angeles with their four children.
Find Dr. Kupferman:
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with Matt Zemon, psychedelic medicine expert, best-selling author, and CEO and co-founder of Happÿÿ, a mental wellness company that specializes in psychedelic-assisted ketamine therapy along with digital therapeutics that promote life-transforming outcomes.
I learned so much in this interview with Matt. We talked about the benefits of therapeutic psychedelics, who could benefit from using them, and what micro-dosing is. We also talked about expanding human potential, which I really found intriguing.
As Matt said, psychedelics aren’t a cure; they are a catalyst to change. He shared some statistics that were pretty mind-blowing: in one study, 89% of individuals with depression and anxiety experienced an improvement after a ketamine protocol. There are other psychedelics that show promise in treatment for mental health disorders, though the only psychedelic that has been approved by the FDA for this specific use is esketamine, a nasal spray for treatment-resistant depression and acute suicidal thinking. Ketamine was approved as an anesthetic in 1970, but using it to address psychiatric conditions is considered “off-label,” so it can be accessed with a prescription from a medical provider.
Matt stressed the importance of finding the right prescriber who will help you in the way that best supports your healing, either with a guide, coaching and journaling, or in another way. What I found really interesting is the success people experience when they combine the ketamine therapy with setting a clear intention, meditation, journaling, and focusing on creating new, healthy habits.
Matt’s parting wisdom is:
- Remember not all providers are equal, so get clear about the treatment and support you desire if you choose to explore psychedelic therapy
- If you choose to go the retreat route, ask a lot of questions about number of participants, prescriber credentials and medical capabilities so you find the right fit for the experience you want to have
From the practical application of ketamine and other psychedelic therapies to the business model of Matt’s telehealth company, I found this conversation both intriguing and promising. Imagine a world where people can be free of the debilitating effects of trauma and treatment-resistant mental health conditions. To me, it’s mind-blowing.
Bio:
Entrepreneur to Psychonaut: Matt Zemon is the CEO and Co-Founder of HAPPŸŸ, a mental wellness company that specializes in psychedelic-assisted ketamine therapy along with digital therapeutics that promote life-transforming outcomes.
As an entrepreneur in the wellbeing sector, Matt was the co-founder and Chief Strategy Officer of Psychable, an online community connecting people who would like to explore the healing power of psychedelics with a network of practitioners and psychedelic- based treatments, and the co-founder of Take2Minutes, a nonprofit dedicated to helping individuals improve their mental health and wellbeing. Prior to focusing on wellbeing, Matt had two other successful exits.
Matt is the author of Psychedelics for Everyone: A Beginner’s Guide to these Powerful Medicines for Anxiety, Depression, Addiction, PTSD, and Expanding Consciousness and received his Master of Science in Psychology and Neuroscience of Mental Health with honors
from King’s College London.
Find Matt:
Company Website
Personal Website
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Schedule Strategy Session with Tracy
Tracy’s LinkedIn
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Join Tracy for another solo episode to learn how to valuate, or appraise, your time. Tracy reviews her 3 pillar system of Time Leadership, with a deep-dive into Pillar 2: Analysis.
Pillar 1: Discovery.
Pillar 2: Analysis.
Pillar 3: (Inspired) Action.
Tracy walks you through how to track your time for two weeks, categorize how you’ve spent your time, and place value on each task you perform.
You’ll take your data (how you’ve spent the last two weeks) and categorize all 15 minute intervals into 6 categories:
- Tasks that only you can do (i.e. patient care that relies on your expertise)
- Tasks that you’re doing that someone else on your staff could (or should!) do (i.e., additional charting, transcription, scheduling, administrative tasks, even if you can do them or can do them “faster” than your team)
- Tasks you ought to be doing, but don’t have time to do
- Tasks you’d love to do, but aren’t currently doing for the same lack of time
- Things you think about
- Things you worry about
You’ll assign monetary value to each of your categories, and hold onto your hat, because you might be a little shocked…but fear not, data is your friend, and this information will help you make your plan to structure your time differently going forward.
Resources Mentioned:
FREE Masterclass
EP 38: Why Time Management Doesn’t Work
Harvard Business School Article
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Joining us today: Laura Bryant, founder of UAspire Marketing and UAspire Digital, a medical marketing agency dedicated to savvy and exceptional content and creative for medical and dental practices.
Laura shares tips on how to maximize impact and connection on social media, and what we need to know about consumer behavior
You won’t want to miss when she talks about the 4 components of excellence in social media marketing, in brief, it must be:
- Educational
- Expert-driven
- Entertaining (what I jokingly call “edutainment”)
- Validating
Laura also speaks in depth about creating content such as blogposts and long form content to establish legitimacy and build trust with potential patients. You’re going to want to take notes here.
Laura’s parting wisdom is:
- Social can be hard and frustrating, but stay with it.
- Be authentic in representing your practice; potential and current patients want to see that
- Outsource as necessary to grow the way you want to grow
For our dental practice owners, you’ll want to check out Laura’s project, learnsocial365.com, a platform that gives you instant access to social media posts, marketing materials and more, to help you build your practice brand and grow your practice.
Laura’s 18+ years of experience, deep understanding of consumer behavior and dedication to her clients’ success is unsurpassed, and I strongly encourage you to speak with her about your marketing needs. She’s located outside of Nashville, and works with clients the world over.
So you know what to do: grab a beverage or a snack and settle-in to listen to Laura and her deep wisdom.
Bio:
U Aspire Digital is led by founder Laura Bryant. Laura's been in the world of marketing and sales for 18 + years and has experience with companies large and small around the globe. From New York to Australia, from medical to tourism, legal, real estate and more... Her experience and intuition has made her a leader in marketing and strategy. She understands consumer behavior and the need for financial return.
Find Laura:
LearnSocial365.com
Website
Connect With Us:
Sign up for FREE Masterclass
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
We are back with Part 2 of our interview with Dr. Yishai Barkhordari, clinical psychologist, podcast host and entrepreneur extraordinaire.
In this episode, we explore the concept of working ON your business versus working IN your business, and Dr. Yishai breaks down how he makes time to work on business development each week, with the only exceptions being during the Jewish holidays.
Dr. Yishai shares his philosophy on every business being a people business, how healing leaders helps others heal, and that this healing helps provide deeper insights, conversations, understanding and impactful action.
Listen to what he said about the research on the community impact of leaders having access to therapy; it’s mind-blowing.
Dr. Yishai’s parting wisdom is very succinct:
- Outsource what you can
- Expand your capacity
- Think long-term, WORK short-term
Yishai is such a great story teller, and how he breaks down his approach to growing his practice in such a short period of time while also keeping an eye to the life he wants to live, is so enlightening and admirable.
So, I invite you to grab a beverage or a snack and settle-in to listen to Yishai and his incredible journey.
Bio:
Dr. Yishai’s experience, expertise, and training as a psychologist give him singular insight as into adaptability and the human elements of business and leadership.
Leveraging his deep psychological training and experience, Dr. Yishai helps entrepreneurs and business leaders learn to make adaptability their superpower to transform challenges and exhaustion into energy, excitement and excellence for themselves and their businesses
What if you could learn to effortlessly sense what is incoming and adapt rapidly?
Find Dr. Yishai:
Website
Podcast
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 74: Today’s episode is part 1 of 2, and I’m speaking with the very intentional Dr. Yishai Barkhordari, clinical psychologist, podcast host and entrepreneur extraordinaire.
In part 1, Yishai shares how he grew his practice, and how he focuses on the “IN” part of his therapy business.
Yishai took us through some of his thought process about how he listens to his patients for ways to better serve them, improve their therapy experience, and for patterns in their language that inform him in how to best serve them.
Yishai used multiple avenues to attract clients when he first started his practice, and has ultimately streamlined which services he uses, as he learned which ones bring his most ideal clients.
You won’t want to miss how he shows his patients them what he does, shares his expertise, AND if he’s not a fit, he helps people find a different therapist.
Stay tuned for part 2 where Yishai and I talk high-level strategic thinking - working ON his business.
So, I invite you to listen today and take note of the intentional way in which Yishai approaches his therapy business. You know what to do: grab a beverage or a snack and settle-in to listen to Yishai and his amazing journey.
Bio:
Dr. Yishai’s experience, expertise, and training as a psychologist give him singular insight as into adaptability and the human elements of business and leadership.
Leveraging his deep psychological training and experience, Dr. Yishai helps entrepreneurs and business leaders learn to make adaptability their superpower to transform challenges and exhaustion into energy, excitement and excellence for themselves and their businesses.
What if you could learn to effortlessly sense what is incoming and adapt rapidly?
Find Dr. Yishai:
Website
Podcast
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
It’s always fun talking with marketing experts, because if they’re good at what they do, they can explain how things work in simple, digestible ways, and if they’re excellent at what they do, they’ll help you understand the realities of marketing, set realistic expectations, and they’ll partner with you to achieve your goals and objectives.
This is exactly what I learned about today’s guest. I’m thrilled to have spent time speaking with the high-integrity, extremely smart marketing genius, Justin Knott of Intrepy Healthcare Marketing.
We discussed top SEO strategies to get your practice ranking for the procedures you want to grow, or conditions you treat. He gave a great tip about multiple-location practices and their SEO: structure your website after the franchise model with separate websites for each location.
We also talked about one of my favorite topics, which is how to avoid monopolizing the physician or practitioner’s time. Fair warning, though, you’re not off the hook for the role you need to play in the marketing of your practice. Fortunately, however, if you’re willing to focus and make time for regular strategy sessions, you can get away with 30-60 minutes of content creation per session. Not bad, particularly if you were to calculate the financial impact of creating even one new patient.
There are so many golden nuggets in our conversation, and Justin’s parting wisdom is this:
- Trust the process; it takes time.
- Invest what you can, bootstrap if you need
- Set reasonable expectations for what you want your marketing strategy and tactics to achieve
I thoroughly enjoyed our conversation and I’m certain you will too, so, grab a beverage or a snack, or lace up your walking shoes, and settle-in to listen to Justin and his incredible wisdom.
Bio:
Justin Knott is a medical marketing expert and CEO of Intrepy Healthcare Marketing. He works with medical practices and healthcare organizations to tell their stories, promotes their procedures and specialties, and develops patient-centric marketing strategies that attract and retain patients. Justin’s expertise lies in marketing strategy, SEO, and paid ads. He regularly speaks and contributes to national publications on
various digital marketing topics.
Find Justin:
Website
Justin’s LinkedIn
Patient Convert Podcast
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Clay Ogden of Strategic Risk Alternatives 831(b) joins us today to talk Risk Management.
Clay shares a lot of great information about how practice owners can use excess revenues and profits to protect themselves and their business against unforeseen and uninsurable circumstances through investing in their own 831(b) entity.
Clay gave several examples of how protecting and increasing the efficiency of your business would be beneficial. Mainly, though, Clay shares that their clients say they’re able to sleep better at night knowing they have a nice cushion to land on in the event of unforeseen circumstances, such as elective procedures being delayed for over 2 years during a global pandemic, or temporary or permanent loss of a key employee, or any other event not covered by insurance.
This is an excellent planning tool with your CPA, financial advisor, or other advisor, and could be a great way to create perhaps a tax break, but more importantly, to protect yourself and your practice against the unknown.
I thought it was very interesting that these funds could be used in various ways that could also be beneficial to your practice. Give it a listen and find out for yourself.
Clay’s parting wisdom is:
- Learn more about 831(b) and other options that could prove to be beneficial, in terms of protection and in terms of leveling-off your cash flows year over year.
This conversation is very enlightening, and Clay explains in clear terms how this could be a great business tool for your practice. So, grab a beverage or a snack and settle-in to listen to Clay and learn about 831(b) entities.
Bio:
Clay could easily be described as the ace of the SRA Team. In his role as National Business Development Manager, Clay does it all as he interacts with business owners, financial advisors, CPA firms, consulting firms, and health brokers to explain SRA’s risk management strategies. As a former professional Golfer on the Nationwide, Web.com, Canadian and mini-tours, Clay nurtures many of his business relationships on the course and brings more than 10 years in risk mitigation to identify opportunities and consult with clients and representatives. When he's not working or on the golf course he's busy spending time with his wife and his four girls.
Find Clay:
Website
LinkedIn SRA
LinkedIn Clay
Vimeo
YouTube
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with Megan Tull and Rebecca Binnedyk, co-founders of The Empowered Leader Experience – Uganda Retreat, where women leaders from around the globe come together to cultivate change.
They share their best tips on how to stop the hustle and grind cycle of “busy” and the allay the fears associated with disconnecting from the busyness that we’ve all been taught is productivity, even when it’s making us sick.
You won’t want to miss when they dive deep into the challenges and loneliness of being a CEO and founder, how to combat the fear of letting go of control, and my personal favorite part of the interview, which is to make sure to create our own purpose and value outside of our work. This is a favorite, and probably one of the most challenging parts of being a business founder and owner.
Megan and Rebecca are hosting a retreat for women change makers in Uganda from February 23 - March 4, 2023, and if you identify as female and you’re in need of a change, reset, adventure, challenge and a supportive, high-powered community, then I strongly encourage you to check out their website, as space is limited. Go to www.empoweredleaderexperience.com to learn more.
Their parting wisdom is:
- From Megan: Trust yourself. You have everything you need to make something happen.
- From Rebecca: It only takes the ego 5 seconds to convince you that something isn’t good, so take action immediately. The solution is around you.
These incredible business women and leaders share so much great advice on how to ditch busy and embrace a joyful life and career. I think you’re gonna love our conversation.
So, grab a beverage or a snack and settle-in to listen to Rebecca and Megan, and their incredible wisdom.
Find The Empowered Leader Experience:
Website
Rebecca’s Bio:
Adult-contemporary pop artist Rebecca Binnendyk is on a mission to use her songs for greater good. The Canadian singer-songwriter, who has delivered medical supplies to the Maasai tribe and taught sex education and music to young people in Uganda, plans to pair the promotion of her second album, I Don’t Belong To You, with raising money for Plan International Canada, a global organization dedicated to advancing children’s rights, equality and education for girls and the putting an end to female genital cutting which affects 3.9 million annually women and girls globally.
Rebecca is also the new breed of CFO, the best Chief Fun Officer in the world! I show individuals and businesses that growth and success don’t have to be exhausting, boring, or way too stressful. She builds customized “fun maps” that enable them to explore and experience fun, overcome challenges, and have greater joy and purpose in their everyday lives. She loves working with people who are brave enough to embrace their fun and become leaders in their industry.
Now Rebecca is on a mission to relay to her fans and clients what she has learned and experienced through her travels. www.rebeccabinnendyk.com
Megan’s Bio:
Megan Tull is an Earn Your Worth Expert to the Experts.
She loves to help women professionals and entrepreneurs to own their value and earn their worth! She offers practical methods to help you create a life by design and a business that you love, that pays you what your worth and allows you to make a difference in the world.
She has started and run 7 successful businesses over the years and have helped thousands of others do the same through her programs and transformational retreats. She is the best-selling author of The Passion Belief Method – Own Your Value and Earn Your Worth in Business, an international speaker and has been featured as a regular contributor in Huffington Post, the Business Journals and Brainz Magazine. She is also a co-host on Lite It Up TV a new TV show available on streaming TV.
She is passionate about supporting other women entrepreneurs in her FB Community called Passionista Nation for powerful women living their passion and purpose - with over 1,600 members from all over the world.
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 70! With the change of seasons comes other change, both for our parent company, Tracy Cherpeski International, and for this podcast.
As we’ve shifted our business model in the background, we’ve narrowed our niche to exclusively serve medical and healthcare practice owners and their teams.
What you’ll learn in this episode:
- The process of change behind the scenes at our parent company
- Tracy’s experience of the emotional roller coaster in taking this decision
- What goes into making a pivot in general, and specifically for this podcast
- What it means for YOU, our listener, if you’re not a medical or healthcare professional
- Our hopes for the future of the podcast and how we serve
Give a listen to learn about this change, and to relate to your own entrepreneurial journey.
Bio:
Tracy L. Cherpeski - MBA, MA, CPSC, is an executive coach and leadership development expert. With a background in operations and a passion for bringing out peoples’ potential for success, she serves her clients with the highest level of professionalism, with a keen eye toward improving operational structures and productivity, and increasing profitability.
Her coaching, consulting and training programs offer integrated leadership, executive development, and mindset mastery. Tracy has shared her coaching and consulting programs and workshops with small business owners, industry groups, networking organizations, government organizations and corporations. Originally from the Pacific Northwest, Tracy now resides in Chapel Hill, North Carolina.
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Today I’m speaking with the thoughtful and deep Drexwell Seymour of HLB, an accounting firm in the Turks and Caicos, and author of “Rise up and Take Your Position: Don’t give up. Find your gift and cultivate it”
Drexwell shares how he is dedicated to supporting his local community through employment and training opportunities at his company, that while he is very good at and enjoys accounting, his TRUE passion is in helping people overcome an inferiority complex and rise to the best version of themselves, hence the title of his book.
In addition to sharing his passion for helping others, Drexwell shares sage advice about being a business founder, including the importance of creating multiple streams of income, contingency plans to recession-protect your business, and building relationships with the people in your life.
You won’t want to miss when shares his wisdom toward the end, which is that everyone has something inside of them, but we’ve all got to get over the fear and take a step toward our purpose.
Drexwell shared with me that he aspires to expand his motivational speaking business, and I want to put in a plug for him here. He is warm, dedicated to excellence, full of passion and purpose, and would be a great addition to your lineup if you’re planning an event or looking for a speaker for your organization. Make sure to connect with Drexwell by clicking on the links in the show notes, OK?
So, you know what to do now: grab a beverage or a snack and settle-in to listen to Drexwell and his amazing journey.
Bio:
Drexwell Seymour grew up on a small island in the Turks and Caicos Islands. His family was poor and so Drexwell thought he would never achieve his dream of becoming an accountant. However, in 1986, an American family provided scholarships to the students from the Turks and Caicos and Drexwell became the first recipient of that scholarship and completed his degree in 1989 and then went on to complete his MBA in Finance. Despite these academic achievements, Drexwell suffered from an inferiority complex which started from his childhood until four years ago when he discovered his purpose in life which is to inspire, encourage and influence others. During this time of discovery, Drexwell realized that he is great and came into this world for a purpose. He has recently written and published a book called Rise Up and Take Your Position which is found on amazon. He is the managing partner of HLB TCI, an accounting firm that he established in 2013. He is married to Joanna and they have five children.
Find Drexwell:
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to Episode 68. I think of seasons in business as in nature, that things flow, and sometimes we’re in what appears to be a fallow season and other times we’re in rapid growth, blossom and fruiting seasons.
Today’s guest Purdeep Sangha, shares how growing up on an orchard influenced the mindful way he lives and conducts his business. Purdeep is the founder of Sangha Worldwide, a business advisory services agency, and author of “The Complete Man” book, host of The Male Entrepreneur AND the Mind Shot podcast, and all-around wonderful human.
Purdeep shares how he felt this entrepreneurial journey was chosen for him, and how he felt led to support men in their quest for success and fulfillment in ALL areas of life.
I love how much of his upbringing and family experience have influenced Purdeep’s approach to his business and how he mentors men in becoming their complete selves.
Listen carefully to how Purdeep has woven his holistic mindset to all areas of his business and life. I am particularly fond of the Seik wisdom he embraces, which says that being complete means that you’re growing.
Purdeep’s parting wisdom is:
- Focus on emotions in your work: find your energy and power and harness them
- If you can master your emotions, you can transfer them into good work
- Turn understanding and mastering your emotions into a game, and experiment with that.
There is so much well-rounded and resonant advice in this interview. I can’t wait to hear what you think.
So, grab a beverage or a snack and settle-in to listen to Purdeep and his amazing journey.
Bio:
Purdeep Sangha is widely known as “The Strategist For Businessmen” and teaches men how to become THE COMPLETE MAN. His personal mission is to help men grow their businesses massively, increase their personal fulfillment in life and improve their relationships with their wife and kids. He is the founder behind the movement of men becoming mindful alpha males. Men who experience complete victory and have it all. As an award-winning author, entrepreneur, speaker, podcaster, business advisor, husband and father, Purdeep knows exactly how tough it can be to balance a successful business with a happy family. After studying and working with some of the most successful men around the globe, Purdeep shows men the neuroscience behind becoming limitless.
Find Purdeep:
Website
The Male Entrepreneur Podcast
Facebook Personal
Facebook Business Page
Youtube
The Complete Man Book
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Thanks for tuning-in again for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me learn how to take back our time and scale our businesses.
Before we dive in to today’s episode, I want to take a moment to remind you that we believe that Black Lives Matter, Love is Love, no human is illegal, women’s rights are human rights, access to healthcare ought to be a basic human right regardless of employment or wealth status, and that if one person is not free, none of us are free. During these turbulent and uncertain times, we believe strongly that reconnecting with our own humanity will help smooth the edges of these tumultuous times. Be sure to be kind to yourself and to others; you never know what someone is going through.
Let’s talk about today’s episode. I’m speaking with Melissa Ng, a multi-passionate founder of multiple successful companies and Co-Founder & Business Strategist, and Facebook Ads Expert at Launchers Academy.
Melissa tells us that our best bet is always to start with the data, no matter what industry we’re in. She highly recommends checking Google Trends to see where the volume of searches is, and that will help us understand where to put our efforts.
Something I didn’t expect to hear about an E-commerce teaching platform is that Launchers Academy have their students create vision boards and to get super clear on their big WHY before going headlong into their new business. That sounds like excellent coaching, if you ask me.
She shares so much, and I’m certain if you’re interested in creating a new source of income, you’ll want to take notes. Even if e-commerce isn’t your thing, Melissa drops so much mindset wisdom, so take notes anyway.
Her parting wisdom is:
- Collect and analyze data
- Test early and often
- Hire a really good team
- You’ll hustle to get to your first 6 figures, and then after that it’s all about duplicating and making small adjustments.
I hope you enjoy this interview with Melissa as much as I did. There’s so much to learn here. So, grab a beverage or a snack and settle-in to listen to Melissa and her amazing journey.
Melissa’s Bio:
Melissa has always been multi-passionate and interested in many different areas of business growing up. With eyes set on a path in business, Melissa completed her Bachelor of Commerce at the University of British Columbia and completed her Certified Public Accountant (CPA) designation. She started her career working in Finance, specifically in Mergers & Acquisitions and quickly moved up the corporate ladder as a Corporate Development Manager. After 3 years in the Corporate world, she felt like something was missing and quit Finance to pursue her passion in Digital Marketing. At the same time, she jump started her journey into entrepreneurship. Since then, she has built 3 businesses- a Strategic Design Agency, running multiple eCommerce stores, and an eCommerce Mentorship Agency. Her greatest fulfillment comes from building things from the ground up, and making a strong impact on her community and helping people reach their financial goals.
Find Melissa:
Launchers Academy
Interview with Jaiden Vu, co-Founder of Launchers Academy
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Today I interviewed Afton Brazzoni. Afton and I met through our business coaching mastermind program, and I am so impressed with the work she does, how she grew her business, and really how she shows up in this world. I loved our conversation so much, and as you’ll hear toward the end, we felt the time flew by.
In our conversation, Afton emphasizes the unsexy, but oh-so-important need to systematize and operationalize how you do things so you can prepare yourself and your business for growth.
As a trained journalist-turned PR specialist, and eventually marketing content maven, Afton wanted to get back to doing what she loves most - writing, so she started her company as a side gig, and by the time the covid-19 pandemic took hold, was already at a crossroads about whether she’d keep her side gig at the same level, or go full-time, so her layoff didn’t freak her out too much. It’s interesting to me how she said she felt like the job she had at a large firm with a pension plan seemed like the safe route, but ultimately turned out not to be the safest choice for her.
In her first year, she took her company from zero to 6-figures, and in her second year, doubled her revenues. Now in her third year, she’s making adjustments to her business model, focusing on how to up-level her personal and professional development, leadership, and making time to do the things she loves. Afton’s secret to her success?
- Team support - working with high-level professionals who are excited and engaged in the mission of the company
- Investing in business coaching - she said this was absolutely pivotal in how she has been able to grow her business.
- Putting herself out there and making herself visible consistently.
You won’t want to miss when she talks about being in alignment with one’s values and making investment decision from an empowered place - both for founders and for clients. It’s brilliant.
Afton’s driving forces for her business come from an undercurrent of curiosity of potential and freedom. I think you’ll love learning about perspective shifts with respect to value, worth and how to set pricing, and that in order to sell something, you’ve gotta feel it first.
Her biggest piece of advice in addition to all the wisdom she dropped during our conversation, was to remember to get joy from whatever you’re doing.
Bio:
Afton Brazzoni is the founder of Scribe National, a content studio that helps entrepreneurs catapult their sales with undeniable brand messaging and strategic content plans. With 12 years of experience in marketing and communications, Afton’s mission is to help 100 entrepreneurs around the globe communicate the value of their work so they can command their worth. Her company also works with B2B marketers to create written content that drives demand and growth. She's had the pleasure of working with nearly 50 clients worldwide during her two years as founder of Scribe National — the majority being repeat customers — including billion-dollar enterprises and others among Canada’s 50 fastest growing companies.
Find Afton:
Website
Brand For Demand Course
YouTube
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I am really excited to be speaking with Costa Michailidis of Innovation Bound.
Costa shares that his journey to becoming an entrepreneur seems to have been in his blood, since he comes from a long line of entrepreneurs who got their start as builders in Greece before moving to New York, and then becoming well-recognized for their high-end renovations in some of Manhattan’s finest apartments.
Costa helps people use creativity to solve problems, and reminds us that we need to learn how to cope with the rapidly changing environment thorough resilience and innovation. He defines innovation something uniquely new and valuable, or a process that results in something new and valuable. He says that entrepreneurs play a valuable role in bringing new technology to the masses, through innovative methods.
Costa teaches us that we need to test early and often, rather than, say, investing 4 years and $400K only to learn that the market is lukewarm to our brilliant idea or invention. We discussed how iterative development in our business and services not only creates more refined offerings in our business, but also builds resilience within the business in the form of adaptability, AND personal resilience and adaptability.
Costa focuses on 5 Innovation Habits:
- Test early and often
- Be ready to improvise and adapt
- Come up with lots of ideas to go beyond your regular thinking and problem solving
- Give and receive feedback as a way to improve your ideas
- Ask the right questions
You won’t want to miss when he takes the time to teach us about #3: come up with lots of ideas to go beyond your regular thinking and problem solving.
He’s sharing a reduced-priced resource in his Innovation 101 course, and for the time being, it’s priced at $35, so if you’re wanting to dive deeper into your own innovation, I strongly recommend you take advantage of this opportunity. Innovation 101 Course
I know you’ll enjoy learning from Costa today, and I suspect you’ll want to scroll down and follow the links in the show notes so you can go down the rabbit hole of innovation. So, you know what to do: grab a beverage or a snack and settle-in to listen to Costa and his amazing journey.
Find Costa:
Website
Resources:
Reimagining The Search For Life Beyond Earth With Professor Lee Cronin
Lee Cronin: Origin of Life, Aliens, Complexity, and Consciousness | Lex Fridman Podcast
Costa’s Bio:
Costa began life as a creative misfit, using his imagination to spur havoc, laughter, and the occasional unintended success. Come to think of it, he hasn’t changed much over the years.
Some of his recent adventures include working with NASA scientists to reimagine the search for life beyond Earth, designing innovation tournaments inside of Fortune 500 companies to seed innovation projects, speaking at the United Nations in New York as part of the first TEDx event there, working with a group of cyber security experts (including one of the original creators of the internet—not Al Gore) to make recommendations to the Obama Administration, and that’s just the compulsory who’s who. Some of the most impactful and beautiful work he’s done has been with college students, young entrepreneurs, and nonprofit organizations.
Costa’s passion, and by some cosmic coincidence his job, is to help people be more creative, so they can solve new and meaningful problems in the world. He takes great joy and pride in skillfully priming the human brain, and the human heart, for creative breakthrough.
He cofounded Innovation Bound, and has joined a team of academics, entrepreneurs, consultants, and other creativity & innovation experts just like him to help accelerate innovation efforts in science, business, and beyond.
Costa grew up in the world of competitive gymnastics. To this day, he still chalks up to swing high bar on Wednesday nights. If you spend enough time with him, you’re sure to catch a glimpse of him flying through the air or standing on his hands.
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Welcome to episode #64 of Entrepreneur Mindset-Reset.
I’m so happy to be bringing you another incredible conversation with today’s guest, Arnaud Saint-Paul, of Tapuat, an organization that believes every leader should have the opportunity to choose a direct path toward more harmony and alignment in their lives so that they can fulfill their heart vision.
I so enjoyed talking with Arnaud and hearing his insights on leadership and personal growth. Arnaud is a software, finance and social impact entrepreneur who splits his time between LA and Paris, with lots of adventures in-between.
He shares his philosophy, which is that when we open our hearts, we find harmony, and that leadership is all about listening.
You won’t want to miss when he talks about how an imbalance of masculine and feminine energies can create restrictiveness, and what that can do to our success. Tapuat teaches the “heart full” method, which helps people tap into the big potential of their hearts. What I loved learning is that even though sometimes it can sound a little “woo” when we talk about energies, his philosophy is grounded in science and understanding of how we function as humans.
At Tapuat, they use a science-backed method to help people and businesses focus on the positive aspects of their lives that will make them happy, successful and abundant, and allow them to fulfill their highest potential.
Arnaud is author of two books, a manifesto “I, the book” and “the Human Project”, and once you’ve listened to our conversation, I’m certain you’ll want to learn more. Links to find everything you need to know are in the show notes.
So, you know what it’s time to do: grab a beverage or a snack and settle-in to listen to Arnaud and his amazing journey.
Bio:
As a philanthropist and award-winning serial software, finance, and social impact entrepreneur for more than 20 years, living between Los Angeles and Paris, Arnaud went through his awakening when 13. While having a successful career in Finance and Technology across continents, he has been traveling throughout the world to study the different religions and philosophies in his relentless quest to understand himself. His life purpose is now to open billions of hearts and help them find harmony inside and out.
Find Arnaud:
Tapuat Website
Tapuat Instagram
Tapuat Youtube
Tapuat LinkedIn
Arnaud's Website
Arnaud's Twitter
Arnaud's LinkedIn
Learn more: https://tapuat.com/harmony
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Joining us today is Maxim Cramer of Mennenia, a coaching and consulting business for female founders in tech.
Maxim shares what she called her “squiggly” journey into entrepreneurship, and the challenges she met while trying to break the mold in her career in tech, and how that helped her move into her new career where she gets to do all the things she loves.
You won’t want to miss when she shares her mission in helping build bridges to the abstract and shorten the cycle and energy used to learn the latest technology.
I love how she creates learning tech as a language, and teaches the fundamentals to her clients to break down barriers. Her parting advice is the following:
- Leverage the technology you have at your fingertips.
- Set aside time each week to meet people. Not every connection needs to have a required ROI.
Our conversation is so rich, and Maxim’s dedication to her mission, the ripple she’s creating, it’s palpable. And you know what to do: grab a beverage or a snack and settle-in to listen to Maxim and her amazing journey.
Maxim's Bio:
Maxim runs MENNENIA, a coaching and consulting business for female founders in tech. She is determined to remove as many knowledge, network, and lifestyle barriers for women entrepreneurs so they can launch their life-changing ideas. She blends a deeply technical background with design thinking and strategy, making technology simple and accessible for founders and executives. She’s worked on apps that have seen over a million downloads on launch, been featured by Apple in retail
stores around the globe, and now teaches TechLiteracy® so founders can build products with less headache and more confidence.
Find Maxim:
Website
TechLiteracy®
Cutting Through Tech Podcast
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Schedule Strategy Session with Tracy
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Welcome to Episode 62. Today we’re bringing you another solo with Tracy, but first, a reminder: Black Lives Matter, love is love, women’s rights are human rights, abortion is healthcare, freedom of religion also means freedom from religion, and democratic values must be actively protected and fought for. Make sure you register to vote, and do your part to uphold the democratic process we all claim to love so much. We have a list of resources at the bottom of the show notes if you’re in need of support or healthcare access.
So, to pivot, or not to pivot. Tracy says she’s waiting for 2020 to come pick up its drunken pivot, and here’s why:
In a world where everything seems to move at warp speed, it’s really easy to get caught up in the fear that something is missing or we need to scrap our initiatives when we don’t see results fast enough for our liking.
Tracy helps you resist the urge to pivot at every slow down or delay, and to employ the 3 C’s (Constant Course Correction) and T.M.A.A. (Test, Measure, Adjust, Allow) - rinse, repeat.
She uses baking a cake as a metaphor for growing your business. Just like you wouldn’t disrupt the baking process once your cake is in the oven, because you’ve got to trust the process and that you put the right ingredients in, otherwise you run the risk of imploding your cake.
The same is true with your business. You’ve got to trust that whatever you’re you’re testing (marketing, networking or something operational) has the right ingredients to work its magic, and only after some time does it make sense to make adjustments.
Tips:
- Test, Measure, Adjust, Allow for at least 2 weeks, up to 2-3 months.
- Make one adjustment at a time.
- Remember the space shuttles: they’re off-course 97% of the time, but with constant course correction, they make their landing target 94% of the time.
Give your initiatives time and space to develop and grow. You’ll save yourself time, effort and loads of money.
Bio:
Tracy L. Cherpeski - MBA, MA, CPSC, is an executive coach and leadership development expert. With a background in operations and a passion for bringing out peoples’ potential for success, she serves her clients with the highest level of professionalism, with a keen eye toward improving operational structures and productivity, and increasing profitability.
Her coaching, consulting and training programs offer integrated leadership, executive development, and mindset mastery. Tracy has shared her coaching and consulting programs and workshops with small business owners, industry groups, networking organizations, government organizations and corporations. Originally from the Pacific Northwest, Tracy now resides in Chapel Hill, North Carolina.
Connect With Us:
Free Vision of Success Workbook
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Resources:
Planned Parenthood
Sister Song
Shout Your Abortion
Center for Reproductive Rights
Keep Our Clinics
Abortion Funds in support of local care
Abortion Pills - Women on Web Aid Access
More resources/what you can do now: The Guardian Article How to support abortion access in a post-Roe America
Thanks for tuning in today for Episode 61!
Dr. Ciela Hartanov joins us today and she shares so many thoughtful insights and research-backed facts.
The biggest standout in our conversation was the difference between values and mindset. Mindset is about what we believe to be true, and we can have individual mindset, AND organizations can have mindset. This difference is key, as two organizations can say they hold similar values, but their mindset is what shows their differences.
Dr. Ciela helps us make sense of things with the following:
- Unraveling mindset
- What makes a leader/not a leader
- Individual mindset vs. collective organizational mindset
- Understanding the difference between values and mindset (e.g., Patagonia vs. Microsoft)
Keep an eye out for Ciela’s upcoming book, to be released in 2023, “Reclaiming Sensitivity” I know I’ll be pre-ordering as soon as she announces publication!
Ciela’s Bio:
Dr. Ciela Hartanov was part of the founding team of The Google School for Leaders and Head of Next Practice Innovation and Strategy at Google, where she developed projects designed to shape the future of leadership and work. She currently runs humcollective, a boutique strategy and innovation firm that helps companies, executives, and teams make sense of the forces shaping the future and prepare strategically.
Ciela has been a featured speaker at a wide range of conferences from The House of Beautiful Business to the HR Leaders Forum in Australia. She has been quoted in Psychology Today and Forbes and is sought after for her thought leadership on the future of leadership and adaptable organizations. She brings a multidisciplinary view that leverages business foresight and organization development to break barriers and invent the next practices for humane, kind, and responsive workplaces.
Find Ciela:
Website
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I am thrilled to be speaking with Jay Pickens of Diversity on Film and Thrill Company. Jay is a film maker committed to representation and artistic freedom. His commitment to his mission and craft and palpable, and our conversation gave me so much hope about how representation in the arts can not only serve to entertain and engage all who watch, but also to heal and connect.
Jay shares his journey and philosophy about staying true to one’s art, and what diversity means to him (hint: it’s not “no white people” as some people think when they hear the word “diversity”)
The conversation is rich, and his films are really cool. I encourage you to check them out.
Jay’s parting wisdom is not the usual: He says to define what you want to do, and THEN you can create a clear path to it. Get clear about what you want to do, and understand that there are so many tools out there, and there’s always a way to find your way. There’s always a solution to a problem you might encounter.
Bio:
Jay has spent over 30 years traveling the world working in the entertainment industry in counties like; Japan, Germany, Italy, The U.K., Spain, Sweden, Mexico, throughout The United States, Canada and many more.
Performing in over 4,000 productions working with world class artist and athletes associated with The Cirque Du Soleil, London’s West End Theaters, New York’s Broadway, Hollywood, Las Vegas,The U.S. Tae Kwon Do Olympic Team, Finland's National Hockey Team, Dance Companies, Fitness Studios and many more. On stage and screen with Sony Music, NBC Television, ABC Television, Mega Channel, ITV U.K., TV Tokyo, Telemundo and more...
"My goal is to provide high quality productions with great entertainment value. As well as more opportunities for artists and creatives "
Find Jay:
Website
Diversity on Film Streaming Service
Resources:
In response to the life-altering and unpopular decision by the United States Supreme Court, we are sharing the following resources with you, whether you are in need of reproductive support, or you want to amplify or financially support reproductive rights:
Planned Parenthood
Sister Song
Shout Your Abortion
Center for Reproductive Rights
Keep Our Clinics
Abortion Funds in support of local care
Abortion Pills - Women on Web Aid Access
More resources/what you can do now: The Guardian Article How to support abortion access in a post-Roe America
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In response to the life-altering and unpopular decision by the United States Supreme Court, we are sharing the following resources with you, whether you are in need of reproductive support, or you want to amplify or financially support reproductive rights:
Planned Parenthood
Sister Song
Shout Your Abortion
Center for Reproductive Rights
Keep Our Clinics
Abortion Funds in support of local care
Abortion Pills - Women on Web Aid Access
More resources/what you can do now: The Guardian Article How to support abortion access in a post-Roe America
On to the episode:
I have to say the episode title is apropos: “Treating Yourself as a Luxury Brand" with Jaylissa Lea, of Modern Luxury Lounge, a branding and PR strategist for high level entrepreneurs, CEOs and executives.
Jaylissa shares her best tips on how to treat yourself like a luxury brand, by building upon the following pillars:
- Educating women about investing and NFT
- Personal branding
- Modern Luxury
- Making social media intentional
- Turning every post into a mini-blog
Jaylissa shared that through navigating severe depression and anxiety, with professional help and support, she came to realize how important it is to take excellent care of ourselves. As she said, “You can’t pour from an empty cup.”
You won’t want to miss when talks about experiential luxury, particularly with respect to time, connections relationships and experiences.
Her tips are simple but so important:
- Treat yourself like a luxury brand
- Stay unbothered and recapture your time
- Discipline gives freedom
- Stay as far away from comparison culture as you can
- Set goals, but not expectations
- Celebrate your accomplishments
I enjoyed this conversation with Jaylissa so much that I didn’t want it to end. I think you will too.
Bio:
Jaylissa Lea is the Founder/CEO of Modern Luxury Lounge, a personal branding/PR company for high level entrepreneurs wanting to create an impactful brand supported by features in publications like Forbes and Business Insider. Now also an NFT ambassador promoting industry leading projects and focusing on diversifying the community by bringing more women into Web 3.
Find Jaylissa:
IG, Twitter, tiktok: @jaylissalea
Website
Podcast: Modern Luxury Lounge
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
This week’s episode is with Tracy flying sola. She’s helping you avoid or get out of the trap of hustle culture.
You’ll learn the distinction between “almost there” discomfort and hustle culture discomfort. You’ll learn to know when you need to keep going and when to pause, reflect and redirect.
Some signs of being in the trap of hustle culture:
- You’re tired all the time.
- You don’t sleep much, and when you do, you wake up frequently with the dreaded “3 am sweats” (and this has nothing to do with your hormonal makeup, btw)
- You know you should chill out, but you feel guilty even taking a 5 minute lunch break away from your desk or place of work.
- You’ve missed out on important life events for friends, family and loved ones. OR, you’re there, but you’re distracted by work or thoughts of work.
Tracy says that the best way to avoid the “bear trap” of hustle culture is to start with clarifying your definition of success, and what it looks like FOR YOU.
Ask yourself:
- How do I define success?
- What is MY definition of success? If I could wave a magic wand, what would MY success look like?
- What do I REALLY want?
- What proof will I have when I’ve achieved success?
- A.W.E. (And What Else)?
Once you get clear about this, NOW you can start mapping your plan to success.
Grab your FREE Vision of Success workbook here.
Bio:
Tracy L. Cherpeski - MBA, MA, CPSC, is an executive coach and leadership development expert. Tracy helps overworked and overwhelmed physician and practitioner owners buy back their time and build their businesses around living their best lives.
Her coaching, consulting and training programs offer integrated leadership, executive development, and mindset mastery.
Originally from the Pacific Northwest, Tracy now resides in Chapel Hill, North Carolina with her husband, 2 teenagers and a menagerie of adopted furry family members.
Connect With Us:
Download your FREE Vision of Success Workbook
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
Listen to Tracy on Extraordinary Women Radio
Welcome to Episode 57 with Leena Parmar of Citrus Connect Recruitment. Ours is such a deep and rich conversation, covering everything from building a team of soulmates, to the importance of tracking data for historical learning and future planning, to sustainable fashion. Her journey is very interesting, from high-level management in the fashion world to creating a very specific niche after losing her fashion job.
You won’t want to miss when she tells the story about how they flipped the negative narrative about self-employed sales recruitment on it’s head in the midst of the Covid pandemic. I love how she and her team were able to do a complete 180 and reframe the unsafe message to show just how safe and prosperous it could be in the world of self-employed sales. Leena and her team leaned on the data about people’s reasons for working and threaded the data and facts into their marketing message. Brilliant!
One of my personal biggest take-aways was Leena’s advice to make four lists:
- List things you’re not good at,
- List things you don’t like to do,
- List things you’re really good at, and
- List things you love doing.
This is how you start to write job descriptions when it’s time to hire team members. You can delegate the things that you’re not good at and that drain your energy, so you can take all of your good energy to keep doing what you do best. And the bonus is that you’re creating fulfilling work for someone else who is good and loves doing the things that don’t light you up.
Leena’s Bio:
Leena founded Citrus Connect Recruitment over 12 years ago, helping companies grow by matching them with the perfect sales candidates. Business Women of the Year nominee, and winner of the Best Sales Recruitment company in Yorkshire in 2021, Leena works incredibly closely with her clients to create a recruitment plan for short and long term business planning. In her personal life, Leena has a huge desire to live a healthy, conscious and simple lifestyle with a huge heart for sustainable fashion.
Find Leena:
Download my free 7 secrets to your resume success:
https://www.citrus-connect.co.uk/career-mastery-e-guide-form
Website: www.citrus-connect.co.uk
LinkedIn: https://www.linkedin.com/in/leenaparmar/
Instagram: https://www.instagram.com/1leena.parmar/
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
In today’s episode, I’m speaking with Rob Lohman of LIFTED From The Rut, which exists to help people suffering from addictions to Restore Hope, Identity & Purpose to your life. Rob is also host of two podcasts: “Beyond the Bars” and “Addiction, Freedom and Faith”
Rob shares his journey of his journey through mental health struggles, addiction, suicide attempts and recovery. Rob got sober in 2001, and shared his story of becoming an entrepreneur after being an 8th grade math teacher. He’s always been an entrepreneur at heart, but felt led to help people in recovery.
Rob has leaned on his faith to guide him in staying sober, being an amazing business coach, husband and dad, AND in writing his upcoming book, “The Art of Intervention.”
Rob’s best advice is to engage strong mentors, be honest, and share the “last 10%” you’re not telling others. That last piece of advice is what really touched my soul. What is the last 10% you’re not sharing? How would you free yourself if you were to release that burden and trust a loved one, mentor or mental health counselor with that last bit of heaviness you’re carrying?
Bio:
Sober since 2001 after a suicide attempt, Rob helps people find FREEDOM from substance abuse and feeling "stuck in a rut" to living a transformed life. He does this through sharing his testimony, Interventions, Coaching, Speaking, and being the host of both Beyond The Bars Radio and Addiction, Freedom & Faith Podcasts.
Rob invests in the lives of those wanting to see positive change, whether it is coming out of addiction, prison or just wanting more for their lives. He is a dynamic speaker who shares an extremely powerful journey of persistence, faith and inspiration.
Find Rob:
Facebook Twitter Instagram LinkedIn YouTube Website Phone: 970-331-4469 Email: rob@liftedFromTheRut.com
Connect With Us:
Schedule Strategy Session with Tracy
Tracy’s LinkedIn
Business Page LinkedIn
If you’ve been thinking about starting a business of your own, but you’re not sure what kind of business or where to start, listen to this episode and take notes. Jaiden Vu of Launchers Academy joins us today, and is dropping some serious wisdom.
I love how Jaiden and his team have created an academy to help those new to ecommerce and drop-shipping build a successful online shop. What I love the most is his advice about mindset.
Unlike a service business where we talk a lot about getting super specific and slim in a niche, Jaiden advises being product-specific in the e-commerce and drop-shipping space. He says that what’s necessary for success in this space is first being flexible and willing to test out different products until you find what works. THEN, you can build a brand and get niche-specific if you want. I found this really fascinating.
His best advice:
- You can’t win if you’re sleeping when your competitors are working. We all have 24 hours each day. Most people sleep 8 and use the remaining 16 for work, taking care of business, etc. He said he generally sleeps 5-6 hours and uses that extra time to get ahead on his goals.
- Acquire APPLICABLE knowledge. The more you learn, the more you earn. Whether you’re employed or running the show, you will increase your ability to earn more when you broaden your horizons and continue learning.
Jaiden’s Bio:
Jaiden Vu is a corporate chef turned Serial Entrepreneur, eCommerce Expert and Investor who has built multiple 7-figure companies at the age of 24.
As a marketing and sales expert, he has been recognized by Forbes, Entrepreneur, Yahoo Finance, Future Sharks and Business Insider as a top entrepreneur. He has been in the entrepreneurship space for 6+ years and has started and scaled multiple eCommerce stores and is currently one of the co-founders of Launcher’s Academy, which is on a mission to empower eCommerce entrepreneurs with the tools and resources to start and scale their eCommerce business.
Areas of Expertise:
High-ticket sales, ecommerce/dropshipping, personal development, investing (real estate/stocks), social media & marketing.
Find Jaiden:
TikTok
YouTube
Website
Launchers Academy Podcast
Connect With Us:
Tracy’s LinkedIn Page
Business Page LinkedIn
Schedule Strategy Session with Tracy
Welcome to Episode 54! Wow, I keep marveling at how this team effort, and it is a team effort, from our amazing guests, my incredible team, and our fantastic production guru…I am so appreciative to have made it past the “pod fade” to this place. Without all of the incredible people who support our podcast, I don’t know how we’d keep it up.
And speaking of gratitude, thank YOU for listening! We appreciate you and truly commit ourselves to providing value that you can apply to your life and business in each episode.
This episode is dedicated to those of you who think you’re failing at “Time Management” when really, conventional time management tools have failed you. They’re not designed for CEOs and leaders. They simply aren’t. The very word “management” implies a certain amount of control, and as you know, we have absolutely no control over time.
I briefly cover the 3 pillars of Time Leadership: Discovery, Analysis and (Inspired) Action. The bulk of this episode is dedicated to Pillar 1: Discovery.
If you’d like to MASTER building the foundation of Time Leadership, you’ll want to take notes, and answer these questions:
- WHY did you do this? Why did you start your business?
- WHAT made you excited? Or righteously indignant? Or both? What lights your soul on fire?
- WHAT is your grand vision? Grab your magic wand and play BIG here.
- HOW do you get blocked? What consistently comes up for you when you’re stretching yourself into a big goal?
We start at Discovery because without that information, it’s like taking roadtrip without GPS, snacks, water, and knowledge of where to refuel your vehicle. It’s cute, but not going to get you where you want to go.
Tune in to learn more, and be sure to leave us a review so your fellow entrepreneurs can find us, and subscribe so you never miss an episode.
Thank you!
Connect With Us:
Tracy’s LinkedIn Page
Business Page LinkedIn
Schedule Strategy Session with Tracy
Today I have the distinct pleasure of speaking with the brilliant and insightful Don Schmincke of Saga Leadership and Growth Alliance.
Don comes from the world of Planetary Physics and BioMed research, so it makes total sense how he is now a leadership trainer, right? Well, once you listen, it’ll make so much sense to you. I’m not kidding when I say I’m geeking-out over the wisdom he drops about leadership styles, patterns over time, and just his general knowledge and understanding of human nature, and how to bring out the best in people.
Some of the key take-aways:
- Bureaucracy is the preliminary to death of a company
- Leadership style shift every 100 years - due to physics
- Perfection stops progress
- Aim for 70% completion before you launch. The military does this for very strategic reasons
So, let’s get to it and grab a beverage or a snack and settle-in to listen to Don and his amazing journey.
Don’s Bio: Don Schmincke is the author of the Best-Selling book The Code of Executive and has been featured in the Wall Street Journal and USA Today. He is an Award-Winning Speaker, Researcher, Founder of the SAGA Leadership Institute and delivered over 1,700 speeches.
Find Don:
Website: sagaleadership.com
Facebook: facebook.com/howtoslaydragons
Connect With Us:
Instagram: https://www.instagram.com/entrepreneur_mindset_podcast/
Schedule Strategy Session with Tracy: https://www.tracycherpeski.com/medical-practices
Today we're speaking with Boma René Boma, of White African Music, and Social Entrepreneur and Disability rights activist, particularly for persons with Albinism in Cameroon and across the African continent.
Boma shares his journey as a person with Albinism, how he was drawn to educate through music, and how he became a consultant to the UN on Albinism in Africa to unite and fight for people with albinism and its associated disabilities.
You won’t want to miss when he shares how you can support people with Albinism in Cameroon and throughout Africa by supporting sunscreen distribution. Links below.
Some of the statistics he shares about people living with Albinism are shocking, like this one: 80% of people with Albinism die before the age of 40 due to skin cancer.
In Cameroon and much of Africa, they are still fighting to accommodate people living with disabilities in an education setting. Boma and White African Music are raising funds and raising awareness through music to sensitize teachers, provide sunglasses and corrective lenses to children in need, and provide sunscreen to persons living with Albinism. Sunscreen is very difficult to find and is prohibitively expensive for most people in Cameroon and across Africa. Boma and his team host annual distribution of free sunscreen in their “No Sunburn, No Cancer” initiative. Please see the links in the show notes to support this important initiative.
There’s so much to love about this interview, and I sincerely hope you feel led to support Boma’s initiatives either by making a donation to their foundation, or by sharing far and wide. Anything you do to support this initiative will be appreciated and WILL make a difference.
So, I invite you now to grab a beverage or a snack and settle-in to listen to Boma and his amazing journey.
Find Boma:
☎️ 00237670878701
African Albinism Ambassadors https://m.facebook.com/African-Albinism-Ambassadors-456400451593122/?hc_location=ufi
White African Music https://ne-np.facebook.com/WHITE-African-MUSIC-1428928980762701/community/?ref=page_internal
CNN Feature https://www.google.com/amp/s/amp.cnn.com/cnn/2016/06/21/africa/albino-rappers-cameroon/index.html
BBC Interview https://www.facebook.com/permalink.php? story_fbid=1559211574401107&id=1428928980762701
CRTV, DW Feature https://www.google.com/amp/s/amp.dw.com/en/rapper-twins-shrug-off-stigma-of-albinism/a-16215710
Albinism and African Union’s Action on Albinism https://www.un.org/en/observances/albinism-day
GoFundMe: https://gofund.me/d96edbde
Connect With Us:
Instagram: https://www.instagram.com/entrepreneur_mindset_podcast/
Schedule Strategy Session with Tracy: https://www.tracycherpeski.com/medical-practices
Today’s guest, Richard Flint, of Flint, Incorporated, a company specializing in the training and development of individuals, companies and associations.
My conversation with Richard was deep and really interesting. I especially enjoyed listening to his thoughts on leadership and team building. You’ll want to listen carefully to his take on using the word “team” to refer to employees or staff.
I loved the question he said we should all ask ourselves with respect to success: “What is the price I’m willing to pay?” He relates this to the concept that there is a big difference between excitement and enthusiasm. Richard says we need to have purpose, agenda and commitment, using the 3 D’s: desire, determination and discipline.
We talked about doing inner work, and I was struck by what he said about what we don’t confront, and that whatever we don’t confront, we validate. That kinda blew my mind.
He shares what he believes are the best leadership qualities, and that is that leaders do the following:
- Listen
- Enable
- Adapt
- Direct
- Energize
- Revisit
Richard drops so many wisdom bombs; you’ll want to take notes. I really appreciated his slightly different, but very deep perspective on leadership, and as an entrepreneur, I think you will too. Everything we do as entrepreneurs requires us to wear the leader’s hat, and Richard shows us how to do it well.
So, grab a beverage or a snack and settle-in to listen to Richard and his amazing journey.
Richard’s Bio:
Richard Flint, CSP is Chairman and CEO of Flint, Incorporated, a company specializing in the training and development of individuals, companies, and associations. He has had the opportunity to address people in talks and seminars throughout the United States, Canada, Australia, New Zealand, and Europe. As a keynote speaker and seminar leader, he addresses more than 200,000 people each year. Richard has studied, researched, written, and spoken for 35 years in his field of expertise – human behavior and development – through his programs in Business, Leadership, Management, Customer Care, Sales, Ethics, Motivation, Organization, and Personal Relationships. He has made appearances on over 100 radio and TV shows, as well as hosting his acclaimed podcast, Let’s Talk Human Behavior. He has also written 19 books and produced more than 100+ audio and video learning programs, including being a finalist for the top self-help book of 2005. Richard speaks to corporate and public audiences
Find Richard:
Website: www.richardflint.com
Resources Mentioned:
Medical Practice Support (www.tracycherpeski.com/medical-practices )
Connect with Tracy on LinkedIn
Follow Tracy’s Business Page on LinkedIn
Connect with the Podcast on Instagram
Thank you for joining us for our 50th episode! We’re thrilled to celebrate this milestone, and hope you enjoy Tracy’s “Gripe” episode.
Tracy’s “griping” about three major Entrepreneurial Challenges and sharing solutions and ways to support yourself so you can avoid burnout and THRIVE in the success you’re creating.
Here’s what we’re talking about in Episode 50:
- Entrepreneurial Loneliness
- Entrepreneurial Mental and Emotional Fatigue
- Entrepreneurial Resistance and Refuse to Ask for AND ACCEPT Help
Here’s a quick preview of solutions:
- Don’t go it alone! Find your people.
- Hire a therapist or counselor.
- Believe in yourself and SLOW DOWN to create momentum.
- Connect with your values and choose how you’ll build your business around them.
And probably the hardest one to really embody: YOU ARE NOT YOUR BUSINESS, AND YOUR BUSINESS IS NOT YOU!
We hope you gain some insights and take action to take excellent care of yourself. Don’t go it alone!
Resources:
Burnout episode 9 https://podcasts.apple.com/us/podcast/entrepreneur-mindset-reset-with-tracy-cherpeski/id1550000285?i=1000511750197
How Entrepreneurial Burnout Impacts Your Work and Frame of Mind https://medium.com/swlh/how-entrepreneurial-burnout-impacts-your-work-and-frame-of-mind-a2d1fe16dd26
Understanding Entrepreneurial Burnout (And How To Deal With It)
https://www.entrepreneur.com/article/333631
Covid-Related Burnout Is Having A Big Impact On Small Business Owners: Survey
https://www.forbes.com/sites/edwardsegal/2022/01/12/covid-related-burnout-is-having-a-big-impact-on-small-business-owners-survey/?sh=88890aa70c8a
Connect with us/DM us on IG: https://www.instagram.com/entrepreneur_mindset_podcast/
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset. I am thrilled that you’re joining us today to learn about vulnerability and consistency as a way to create engaging content.
I feel so fortunate to have had this conversation with Andrew Ryder, who helps coaches and course creators reimagine content creation in an authentic and engaging way.
Andrew shares his best tips on how to tell better morals in story telling. So if you’ve thought about engaging your audience with stories, or you think you’re supposed to, but you feel strange about it, give this episode a listen. Andrew’s warmth and honest desire to help his clients build their businesses through engagement is palpable.
You won’t want to miss his story about Superman not being relatable until he had an actual weakness. He also talks about the movie “The Greatest Showman” and relates it back to the entrepreneurial journey.
You will pick up quickly that Andrew is a natural story teller, and I was captivated from the get-go. He completely stopped me in my tracks when he said that if you’re thinking of hiring a copy writer, it’s almost as bad as writing your own copy if you don’t know what you’re doing.
Andrew shares so much knowledge, so you’ll want to listen closely and take notes.
Don’t miss his best advice:
- Be consistent.
- Be clear about who you are and what you want, then do that every day.
I so enjoyed our conversation, and I’m certain you will too. So, grab a beverage or a snack and settle-in to listen to Andrew and his amazing journey.
Andrew’s Bio:
Andrew Ryder is a writer and entrepreneur who is reimagining content creation for online educators so they can highlight their uniqueness and build relationships with their audiences. Andrew's work has been recognized by Entrepreneur Magazine for demonstrating leadership in business.
Find Andrew:
andrewbryder.com
Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
At time of recording, I’m feeling very emotional and fully feeling the weight of the events in the world, and right here in our own home in the US. We stand with our brothers and sisters in Ukraine, and stand against Putin’s unnecessary violence and bloodshed. We also stand with our trans brothers and sisters and youth in Texas and other states where law makers are waging a war agains their own constituents in the name of bigotry. We must do better. We must love one another. We must take a stand against bigotry and hatred.
May you be gentle with yourself and your loved ones, and if you feel tender and can’t quite put your finger on it, do not discount the gravity of world events. Please resist the temptation to “power through” and ignore your feelings. Go easy on yourself and your loved ones. Give them an extra hug, and if you have pets, do the same. Let them love on you, and give them a little extra attention and affection. We ALL need it right now.
The timing of airing today’s episode couldn’t be better in terms of love, special attention to self-care, and living in one’s values. As we enter the second week of Women’s History Month, I have the distinct pleasure of speaking with the generous, soulful and beautifully powerful Fabienne Fredrickson, best selling author; founder of Boldheart, a business coaching company for women who want it all; wife and business partner; mom to 3 amazing children; and fabulous home chef who I definitely would love to cook for me!
We had such a lovely and warm conversation. We talked feminine leadership, how to have it all and not work weekends, and how to live into her motto of obtaining an “obscenely high” quality of life.
Fabienne shared mindset tips and how she and her team help women business owners, (and a few men business owners) create a wealth consciousness, understand what’s available to them, and how to believe and accept the truth that YOU are divinely capable and worthy of great abundance.
She talked about Ikigai, a Japanese philosophy on the reason for being, which is tied to one’s purpose for living. Fabienne adds to that, and asks the following 4 questions:
- What am I deeply passionate about?
- What am I good at?
- What does the world need vis-á-vis what I do?
- How good am I at monetizing that?
You won’t want to miss when we talked marketing and I had a HUGE “A-ha!” moment with her simple reframe of how we can approach marketing. Rather than dreading it, we need to prioritize marketing, and see ourselves as a marketer who provides such-and-such service to our clients and customers. For example, I can say I’m a marketer who provides business coaching and consulting services to doctor-owners and their practice managers to help them grow their businesses while taking back their time. I invite you to give it a try; I think you’ll feel empowered to change how you see marketing, and see yourself as being in service of others as you always are, EVEN through your marketing.
You won’t want to miss when Fabienne talks about understanding that we can’t actually fail. This was another “A-ha!" moment for me. I have always framed failure as a trampoline or launchpad to success, but taking the negative connotation out of the word failure and reminding ourselves that we can’t actually fail - we simply learn - can be a real game changer for entrepreneurs.
Our conversation is cook-full of so many goodies. So, I invite you to grab a beverage or a snack and settle-in to listen to Fabienne and her amazing journey.
Fabienne’s Bio:
Fabienne Fredrickson is a beloved mentor to thousands of women in business. As founder of The Leveraged Business program, Fabienne has reverse-engineered how she scaled her business to several million annually, while remaining powerfully feminine.
Her book, The Leveraged Business: How You Can Go From Overwhelmed at 6-Figures to 7-Figures (and Get Your Life Back) is the definitive roadmap showing women how to increase their income and impact with heart. Find her at boldheart.com.
Find Fabienne:
Website: boldheart.com
FREE RESOURCE! The Leveraged Business Book: https://boldheart.com/the-leveraged-business/book/
Facebook: facebook.com/iamboldheart
Instagram: instagram.com/fabiennefred
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I’m speaking with the warm and brilliant Michelle London-Bell, founder of Urban Media Group of Texas, a boutique creative marketing and communications company servicing clients in Texas and beyond.
I think you’ll learn a lot from our conversation, especially if you’re feeling a little overwhelmed or uncertain about what to do with respect to your marketing. Michelle shares some great tips about how to focus your marketing, and the importance of writing persuasive, polished copy.
You won’t want to miss when she shares tips and “nitty gritty” marketing tips and how she stresses the VALUE of investing in your branding, including your presence on social media platforms. In Michelle’s opinion, if you’re a new business owner, your best bet is to invest in your website to create your presence and share the story behind your brand.
She reminds us that as business owners, we answer to multiple stakeholders, so if you have the idea that you’d like to start a business because you don’t want to have a boss, you may be barking up the wrong tree. Your purpose needs to be greater than being without a boss, and making money.
Keep your focus on the following:
- Impact
- Purpose
- Fulfilling client needs
Michelle is warm, full of wisdom, and knows what’s what. So, grab a beverage or a snack and settle-in to listen to Michelle and her amazing journey.
Michelle’s Bio:
Michelle is an entrepreneur, Adjunct Professor and published writer. She has a Bachelor’s degree in Business Administration with a concentration in Marketing from the University of Houston and a MBA in Marketing from Houston’s University of St. Thomas. She is the founder and Creative Director of a boutique creative agency, Urban Media Group of Texas, where she specializes in visual storytelling and growing the visibility of brands in the marketplace.
Michelle has nearly two decades of experience working in the field of integrated marketing communications. As an Adjunct Professor, she trains students in preparing business and marketing plans in preparation for owning small businesses, as well as developing their brand and niche in the marketplace.
Find Michelle:
Website: https://urban-media-group-of-texas.square.site/about
Facebook: https://www.facebook.com/urbanmediagroupoftx
Instagram: @urbanmediagroupoftx
Twitter: @urbanmediagrptx
LinkedIn: https://www.linkedin.com/company/urban-media-group-of-tx/
Welcome to a solo episode with me, your host, Tracy Cherpeski. I’m here today to share with you from the heart, how to narrow your niche and focus without narrowing your mindset.
Before I dive in, I want to share with our listeners why you won’t find us on Spotify anymore. I’m going to be blunt and say that I believe that when we have a platform (or multiple platforms) we immediately assume responsibility for taking great care with how we show up, and with the information we disseminate.
I’d been hearing a lot about Joe Rogan, his controversial topics and his skilled and engaging interview style. I’d also gathered he was pushing a lot of boundaries. I didn’t really think much of him beyond a sort of “shock jock” until I heard he had used a terrible racial slur multiple times, AND that he issued a non-apology for his despicable behavior. Then I started to ask myself why Spotify wasn’t doing a better job of reigning him in or speaking up to make a statement about how his views do not reflect their own.
You see, hate speech isn’t protected by free speech, and Spotify is a business with a massive platform. If Spotify wanted to stand up to his bigotry and stand by some kind of company standards where bigotry and hate speech weren’t tolerated, they’d have done it by now. In fact, Spotify’s silence has been deafening on Rogan’s appalling and offensive language and rants.
After I read an opinion piece by Roxane Gay in The New York Times where she laid out the difference between censorship and curation, I was able to put my finger on why I felt such a strong urge to leave the Spotify platform. I’ve linked the opinion piece in the show notes if you’d like to read. It’s very thoughtful, and Ms. Gay’s words are so much more clear than my own.
So, I’m sharing, and making a statement for myself, my company and our podcast: we have chosen to leave Spotify because we are sticking to our values as humans, and we take our responsibility very seriously.
One of our values is inclusivity, followed closely by compassion and service. We feel strongly that we have a responsibility to use our platform to share good news, positive support, and love for all of our fellow humans.
We will not stand by and watch, clutching our pearls.
We therefore choose not to support Spotify.
Silence is complicity.
As business owners, we need to make a lot of decisions. Some of these decisions are easy, some are difficult or painful, and some put us at risk for upsetting people. But, we need to take decisive action if we want to keep growing.
The decision to leave Spotify was one of those decisions, and another HUGE decision I recently made was to dramatically narrow my niche.
Learn how narrowing your niche, but not your mind, can set you free.
- It can make your marketing copy SO.MUCH.EASIER to write!
- You’ll be able to convey your message, and HOW you can support your clients so much more clearly.
- You don’t have to wear multiple hats at all times and be circus-ready with your juggling skills.
Narrowed niche. Broadened horizons and mindset. Let me lay out how I help my clients do the this.
First, clarity. Get super clear about WHY you do what you do, and what’s most important to you. I started with my vision of success, combined my values (inclusion, compassion and service) and THEN added the metrics I wanted to achieve.
Second, decision time. Make a decision about what you’re willing to do to achieve the goals and vision you lay out for yourself and your company. I have always found, both for my own self and with my clients, that EVERYTHING starts to change with the decision. It’s as if you give a huge thumbs-up to the powers-that-be and suddenly the portals open for you to jump in and go gitterdun.
Third, decisive, inspired action. Once you’re clear and committed, you’re ready to take action. One of my fellow founders in the coaching program says, “Take massive, messy action,” and I really like that, because if you’re a perfectionist, you’ll likely get stuck in the details and miss a lot of opportunity to grow and learn, and to get stuff done.
Fourth, and finally, rinse, repeat. This is what I call “constant course correction” and I’ll tell you this: 2020 can have its pivot. I think it called and asked for it back anyway. Unless you’re ready to rebrand or the phone has stopped ringing and the road you’re on has become a dead-end, you don’t need to make a sharp right turn.
I hope you found this episode supportive and helpful on your journey. To learn more about developing a success mindset, make sure you subscribe so you can always catch our newest episodes. If you haven’t already left a review, I am always appreciative, because your review helps other entrepreneurs find this podcast so they too can learn and hopefully feel less isolated on the “entrepreneur island.”
So, grab a beverage or a snack, and listen to my journey and how I help my clients narrow their niche, but not their minds.
Link to NY Times Opinion Piece by Roxanne Gay: https://www.nytimes.com/2022/02/03/opinion/culture/joe-rogan-spotify-roxane-gay.html
Link to Eleanor Beaton:https://eleanorbeaton.com
Tracy's Website: https://www.tracycherpeski.com
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
As always, I am so grateful that you’ve come to listen to our wonderful conversations and my occasional musings in solo episodes. If you’ve not yet given us a rating and left a review, I invite you to do so. As you may know, your review helps other entrepreneurs like you find us and to join this community of wonderful, kind and giving people. The journey of entrepreneurship can be quite isolating, so it’s my highest intention to level the playing field and provide free, evergreen content and a sense of belonging to anyone who can access podcasts.
If you find yourself wondering where to start, you’re confused or frustrated and maybe even a little lonely and misunderstood in this wild and fascinating journey of entrepreneurship, I would suggest starting with episode 3 with Pam Sams. Her words of wisdom about how to develop trust in yourself, and how when you’re intentional, the the universe (or your personal higher power) will deliver what you need. I believe this episode will lift you up and support you in regaining your perspective and direction. So queue up Episode 3 with Pam Sams for your next listen.
On to today’s episode…
In today’s episode, I am so excited to be speaking with the brilliant and effervescent Shivanii Ray of Funancial Freedom.
Shivanii shares with us how she came to be such a strong advocate for financial literacy for children and teens, and much of the impetus came from traveling the world for 5 years with her family. There’s a poignant moment in our conversation where Shivanii tells us that some of the happiest people she met in her travels were also some of the poorest, living in conditions that most in the western world would consider unacceptable. It was as a young teenager that she realized that money is not the key to happiness, but is a tool which can be used to open doors, buy things you want, and to help others.
You won’t want to miss when she tells the story about how her mom helped a woman get medical treatment, and the impact it made on Shivanii in wanting to dedicate a percentage of her financial resources to helping others.
Shivanii is only 21 years old, with the wisdom of a Sage, and talking with her about mindset, tips for opening conversations about money, money mindset, and building healthy money habits inspired me to engage more with my own children about money. I’m also inspired to continue examining my personal beliefs and habits around money, and I believe you will be inspired to do the same. If you have children, or if there are children in your life who would benefit from learning about and pre-programming their money mindset, I strongly encourage you to check out FunancialFreedom.com to learn more.
So, grab a beverage or a snack and settle-in to listen to Shivanii and her amazing journey.
Shivanii’s Bio:
Shivanii Ray is a 21 year old International Speaker and Gamification Expert, who uses her worldly experiences to inspire others to live life outside the box and on their own terms. When she was 10, after her family was forced out of the US due to immigration issues, she spent 5 years travelling around the world. Growing up globally, Shivanii was able to learn on her own terms which led her to become a certified NLP Practitioner and a certified Scuba Diver both by the age 12.
The Global Face and Community Champion of FUNancial Freedom, Shivanii now helps kids and teens become financially smart. After realising the standard education system often falls short when teaching children things like financial literacy and mindset tools, she now helps kids and teens fill in the gaps and thrive in these areas.
Shivanii emceed her first event at age 8 for 2,500 people and has since spoken at numerous entrepreneurial events across 4 continents, even sharing the stage with the legendary Les Brown. For her expertise, she has been featured on Good Morning America, NBC, FOX, ABC, and several international newspapers and magazines.
Find Shivanii:
Website: www.shivaniiray.com
Instagram: @shivaniiray
Find FUNancial Freedom:
Website: www.funancialfreedom.com
Facebook: www.facebook.com/funancialfreedom
Today I'm talking with the energetic and refreshingly honest Raquel Borras, of RaqVision, host of YouTube channel Raq the Boat, and mental health advocate. Raquel shares with us how her childhood shaped her view of the world, and how she relates with, and can draw out, the best in children. RaqVision is THE youth 17 and under social network, a “Mindful and Supportive Playground.”
With a background in branding and marketing, Raquel set out to build a social platform that serves as a disruptor to social media, which is often toxic and isolating to kids and teenagers. Since she is great at branding, she’s managed in just one year to build a platform, with no third party connections, where kids can feel safe, seen and heard. She was seeing how much kids have been craving community, particularly with the isolation of the pandemic lockdowns, and wanted to do something about it.
One thing they encourage at RaqVision is a “No-So 24” a social media, music, TV and mobile devices cleanse for 24 hours as a means to reset and tune-in to themselves and those they love. We could all use a No-So 24, don’t you think?
I love the story Raquel shares about a 15 year old who reached out to her on LinkedIn to tell her how inspired she was after seeing a sweaty armpit photo - meaning: not perfect, no filters, and definitely not something one would choose in our highly curated social media times. It was just a photo of a young woman who had danced the night away and had a blast with her friends. I fricken love this story, and I’m sure you will too.
Raquel’s dedication to providing a safe space and a voice to young people is impressive, and her passion and enthusiasm are palpable. I also want to highlight her refreshing honesty in how allowing the space for this platform to evolve into her ideal vision means that she’s choosing to work a salaried day job to both finance RaqVision and maintain her living expenses. The truth is, there are a lot of people on social media making it look easy and for many of us, triggering some serious “not-good-enough” thoughts, when in reality, starting a new venture can be really difficult, and it definitely requires funding. How we all choose to manifest that funding will be different, and there’s no shame in that.
Give this episode a listen, and enjoy…I find myself reflecting on our conversation a lot, and I’m sure you will too.
So, grab a beverage or a snack and settle-in to listen to Raquel and her amazing journey.
Raquel’s Bio:
🤪 Your resident G O O F B A L L!!!!!!🤣
📺 I am the Founder of RAQVISION powered by XXO Connect!
RAQVISION is THE youth 17 and under safe social network for our future Creators, Innovators, Disruptors, Changemakers and Educators to project their voice and protect their reality. Built for Connection. Live interactive Masterclasses with incredible humans. Book clubs with featured authors. Community led activities………
And so much more!⭐️
Real Connection. Real Community. Real Conversations. Anytime. Anywhere.
A Mindful & Supportive Playground!🌈
⛵️ I started my own YouTube Channel called 'Raq the Boat' where I have candid conversations with kids of all ages! The goal is to empower these kids and have them walk away feeling special, worthy, seen and most importantly...........heard!❤️
🦋 I am the Chief Excitement Officer of True To You Branding. My passion is to help you bring to life a personal brand that is “true to you”! My expertise in social media and branding started with LinkedIn, where I studied other social media moguls and influencers. Because of my love for people and talent for audience engagement, my social media presence continues to increase very quickly. I believe that bringing valuable content, authenticity and vulnerability to your social media is the key to gaining a strong following and presence💡
🧠 I suffered from Clinical Depression and attempted suicide as a teenager. Because of that experience, I am now a huge Mental Health Advocate and have spoken on dozens of Podcasts and Livestreams about overcoming depression and being able to now thrive!
🖼 I also moonlight as an Artist!
Find Raquel:
LinkedIn: https://www.linkedin.com/in/raquel-borras/
Personal Instagram: https://www.instagram.com/raquel.borras/
RaqVision Instagram: https://www.instagram.com/raqvision
YouTube: https://www.youtube.com/channel/UCU10_pLGmlT_5XECXFdw8Dg
Website: www.RaqVision.tv
As you know, the entrepreneur’s journey can feel lonesome and isolating. I’m on a mission to help entrepreneurs break through the isolation and achieve the success and fulfillment they’ve always dreamed of. I do this in two ways: both through my business and through this podcast. In my business, I have recently committed to dramatically narrowing my niche, which has been both scary as hell and extremely rewarding. It’s making my life and business easier, and has re-ignited my passion and excitement for doing what I do. Stay tuned for an upcoming solo episode where I’ll share this transition, the mindset I needed to embrace, and how I’ve worked through the fear so I too can achieve the success and fulfillment I crave. For those who may be impatient in finding out, I’ll share a sneak-peek and tell you that over the years, many physicians, practitioners and psychologists who own their practices have come to me to help them tackle the chaos and frustration of owning their businesses and free up their time so they can enjoy the fruits of their labor, all while serving their patients with the utmost care and professionalism.
These amazing humans all have one thing in common: they are all puzzle solvers of some kind, and want to help their patients get to the root cause of what ails them so they can heal and in turn live their most fulfilled, embodied life. I’d say we all have that in common to some extent. So, if you’re what we call an “INRP” (Practitioner of Integrative, Naturopathic or Regenerative medicine, or a Psychologist) who is struggling to strike a balance between being the everything person in your practice and an amazing provider, and you’d like to take back your time, I invite you to join us on Monday, February 21, 2022, for a private Roundtable Discussion on how to master Time Leadership as owner and provider. You can learn more and register at tracycherpeski.com/medical-practices
Alright, let’s get to Giuseppe, shall we? In today’s episode, I’m thrilled to be speaking with Giuseppe Grammatico, franchise veteran, coach, author, speaker & consultant AND author of "Franchise Freedom: A New Manifesto For Your Financial And Time Freedom."
Giuseppe tells us how he made the decision to get out of the life-sucking 5 hour commute to and from his corporate job and embark on the journey into financial and time freedom through franchising. Giuseppe bought two franchises and became a soccer coach. Over time, he learned so much about the world of franchising that he decided to support future franchisees as a sort of “match maker” to help them find the right franchise fit.
You won’t want to miss when shares his clarification of so-called work-life balance and says that overall balance is what we all need to aim for. He says it needs to be sustainable or it will catch up with you.
I love how real Giuseppe is and how committed he is to his family. Many entrepreneurs start their businesses to have freedom of time, often stating that they’d like more time with their families. Giuseppe emphasizes the importance of putting your highest priorities on your calendar as appointments. For example, he and his wife have a lunch date every Friday, and it’s on calendar. Sometimes we need to remember what we’re working with (for example, with young children and work flexibility, daytime dates may be the best way to honor a weekly commitment to a date with your spouse or partner.)
Listen for his tips on reverse-engineering everything and starting with a clean slate. Think BIG, and put aside wanting to make a certain amount of money to focus on providing value. Ah.. So rich. This conversation inspired me to go bigger! Listen for the rest of his tips and insights.
So, grab a beverage or a snack and settle-in to listen to Gieuseppe and his amazing journey.
Giuseppe’s Bio:
Giuseppe Grammatico is a franchise veteran, coach, author, speaker & consultant who simplifies the process of franchising and excels at guiding his candidates to the business model that best suits their desired lifestyle. His greatest joy is helping people realize the American dream and sharing the freedom that comes from franchising.
Giuseppe is the author of Franchise Freedom: A New Manifesto For Your Financial And Time Freedom
As well as the host of his podcast: Franchise Freedom
Franchising is a powerful vehicle for success, but the franchising world can be overwhelming, to say the least. Giuseppe takes the guesswork out of the process, listens and teaches along the way, and finds the very best fit for his candidates.
“Freedom favors the bold,” Giuseppe says. Those bold enough to take action on their goals are the ones that realize the freedom boldness can deliver.
Find Giuseppe:
Facebook: https://www.facebook.com/GGTheFranchiseGuide/
Instagram: https://www.instagram.com/gg_the_franchise_guide/
LinkedIn: https://www.linkedin.com/company/gg-the-franchise-guide/
Twitter: https://twitter.com/ggrammatico
YouTube: https://www.youtube.com/channel/UCxWsxLRngbxJEH2m8w-ptYw
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, the place where entrepreneurs come to learn, feel connected and celebrate our progress.
Today’s guest, Derrick Michaud, talks a lot about the type of mindset it takes to be successful as an entrepreneur. We are so aligned in our approach to business, even though we have very different businesses. I am certain you’re going to enjoy listening, and I suggest you take notes, as Derrick drops so much wisdom and shares so much value.
Before we dive in to today’s episode, I’d like to invite you to share your feedback on Apple or Spotify. Your rating and review help other entrepreneurs like you and me find us, and we all know how isolating it can feel “out here” on the Entrepreneurial Island, so help your friends and colleagues out by sharing, following us on Instagram, and writing a review.
I also want to remind our listeners who own private medical and integrative practices that we are hosting Roundtable peer learning opportunities where you can join me and an small group of your colleagues and contemporaries in talking about how to overcome the challenges of wearing multiple hats as owner, CEO, AND healthcare and wellness provider. If you are feeling exhausted and overwhelmed, have high staff turnover and a lot of unfinished business and operational tasks, you will want to join our next Roundtable discussion on Time Leadership. In these intimate virtual gatherings, you get to speak openly and confidentially to share ideas, information, and insights, and learn how to upgrade to high-impact, fulfilled CEO of your practice. Get more information about our next free Roundtable Meeting at tracycherpeski.com/medical-practices
Now, let’s get to the juicy stuff!
Today we’re talking with the thoughtful and wise Derrick Michaud, Founder of Shelby Row Productions and host of Podlogix the Podcast.
As they say, “Necessity is the mother of invention,” and Derrick’s journey to entrepreneurship came out of necessity and his deep desire to spend more time with his daughter. As a touring musician, family life can be disrupted and it can be challenging to create a sense of normalcy, not to mention steady income. So Derrick made a decision, thought through what he already knew how to do, and after getting clients in the gig economy, learned quickly that maxing-out his own capacity would quickly lead him to burnout while also hitting an upper limit on his income potential.
You won’t want to miss when he tells the story about how he fired one of his highest-paying clients, and how that built his confidence, cleared his mind and increased his team’s appreciation of his principles and values as a business owner.
He shares how his engineer coined the phrase “scope creeper” and how they decided as a company to stay in their own zone of genius and learned to be ok with not being all things to all people.
Derrick’s top 3 tips for success are:
- Shift from solo-entrepreneur to a bona fide business if you want to scale. You must think next-level.
- Find your niche and keep narrowing.
- TRY IT - just start doing it. If you’re rocking and rolling as a solo-entrepreneur, then hire someone to grow your team and business.
This episode is chock-full of wisdom, and I know you’re about to learn a ton, so grab a beverage or a snack (and something to write with) and settle-in to listen to Derrick and his amazing journey.
Derrick’s Bio:
Derrick is the Founder of Shelby Row Productions and host of Podlogix the Podcast, where we discuss podcasting for creators and producers.
Derrick was a touring musician for over 15 years. Through that time, Derrick constantly needed side hustles to pay the bills. Hosting trivia, driving for Uber, and independent auto appraising are just a few examples of side hustles. Derrick discovered Upwork.com, a job posting platform for entrepreneurs in search of another side hustle. He quickly noticed a demand for podcast audio editing. After relentlessly proposing job openings, Derrick landed his first client in January 2018. This new hustle became priority #1 and grew to the point that in 2019, Derrick decided to open an LLC and scale the up business. He did this by building a team of talented contractors that would upgrade the service offerings outside of audio editing and free up time for Derrick to work ON the company instead of IN the company. The company grew exponentially. After two years of operation, Shelby Row Productions went from a solopreneur operation to a six-figure grossing company that employs 12 contractors and has served for over 100 podcasts to date.
Find Derrick:
Website: www.shelbyrowproductions.com
Instagram: @srp_podcasting
Podlogix Podcast: https://open.spotify.com/show/1lj56aIhGE7Iz4F11pilAA?si=509b13b730464699
YouTube: https://www.youtube.com/c/ShelbyRow
Roundtable Discussions for Private Practice Owners: tracycherpeski.com/medical-practices
Connect with us on Instagram: @entrepreneur_mindset_podcast
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset. I hope your year is off to a fantastic start, and that you’ve gotten very clear about what you want to achieve this year, and what you’re willing to let go of. If you haven’t listened to episode 38 on time leadership yet, I invite you to check it out so you can get clear about what you really want, and carve your path forward this year. In that episode, you’ll learn the 3 Pillars of Time Leadership, and set yourself free to reach your personal, professional and financial goals in 2022.
Also in the new year, many of us are making resolutions and are excited for a fresh start on all manner of goals. If you are a physician or practitioner in the world of integrative, holistic or regenerative care, check out our free Roundtable for practice owners to learn how to master Time Leadership and take your time back. When our clients start working with us, their number one concern and complaint is time. How to spend it, how it runs out, and how to recapture it so they can use their time to do their most powerful work, which in the case of our clients, is helping their patients find and eradicate the root cause of their health concerns. Go to tracycherpeski.com/medical-practices to learn more and join an upcoming Roundtable Peer Learning Intensive specifically created for integrative and natural medicine practice owners. We look forward to seeing you there.
Before we dive in to this episode, we’re so excited to share that Spotify now has the capacity to rate podcasts. So if Spotify is your listening platform of choice, please do take a moment to leave us a review there. As you may know, your reviews help other entrepreneurs find this incredible free content and interviews with our amazing guests.
Switching gears a little…one of the common themes in entrepreneurship is adaptability and resilience. If ever there were a prime example of adaptability and resilience, it would definitely be today’s guest, Nate Zeleznick, visionary, entrepreneur and philanthropist. Nate is President and Chairman of Vibravision LLC and MP USA INC.
I am thrilled to share this deep and paradigm-shifting conversation with you. As with pretty much all of our episodes, I encourage you to listen when you’re in a place where you can absorb what you hear, and take notes if possible. If you’re like me and you listen to podcasts while driving or taking long walks, then make a mental note of what you want to write down when you get to a notebook. Nate drops so much wisdom in our time together, and I know you’ll learn a lot from our conversation.
Nate shares the story about how he came to be on a mission to raise humanity’s level of consciousness through the Javanese Royal Martial and Energy Art of Merpati Putih, which had never been taught to non-Indonesian people until about 20 years ago when Nate and his brother Mike were invited to study with masters in Indonesia. I find his explanation of how this breath work technology works to be fascinating, so leave you to listen to our conversation.
Over the last 20 years, Nate has been teaching martial arts and VibraVision to clients from all walks of life, all over the world. Nate shares how they were faced with the reality of being spread too thin by having multiple focuses, and how that stunted their business growth. The pandemic shined high beams on this issue they were kind of ignoring until they had to shut down their dojo for several months, and they found quickly that online martial arts classes wasn’t really aligned with their business goals, and the personal touch was hard for them to translate via Zoom. So he and his brother decided to shift more of their focus to VibraVision immersion events to help more people unlock their potential, learn to meditate and see without their eyes.
You won’t want to miss when he shares what he’s learned about working hard versus being intentional about making an impact, the impact the “Super Human” documentary had on their business, and how he emphasizes knowing you’re valuable enough to slow down in order to improve your capacity.
There’s so much to like about this conversation, and I want to let you get to listening. So, grab a beverage or a snack and settle-in to listen to Nate and his amazing journey.
Nate’s Bio:
Nate Zeleznick is a visionary, entrepreneur and philanthropist. As the President and Chairman of Vibravision LLC and MP USA INC., he is a leader on a mission to raise humanity’s level of consciousness. Nate is the first-ever non-Indonesian allowed to learn the Javanese royal martial and energy art of Merpati Putih, and has been teaching it for over 20 years with his brother Mike. Together they formed MP USA in 2000, and Vibravision® LLC in 2016 to promote higher states of consciousness through a unique vibration-based breathwork technology, while using it as a vehicle to fund their humanitarian work around the world. Vibravision® is a true rarity in the world as a reproducible way for people from all walks of life to experience the world in a new multisensory way, without needing any previous experience with meditation, yoga, etc.
Nate speaks publicly around the world and his team teaches classes in America, with the home office located in Ogden, UT. Vibravision® has been proven to medical and science professionals to be able to train people to “see” without eyesight (including people who are 100% blind), reliably tap into their intuition, connect to their higher being at will, open and strengthen their chakras, health themselves and others, and awaken their dormant superhuman abilities one breath at a time.
Find Nate:
Linktree: https://linktr.ee/vibravision
Website: https://www.vibravision.academy
YouTube: https://www.youtube.com/c/Vibravision
Facebook: https://www.facebook.com/vibravisionusa
Instagram: https://www.instagram.com/vibravisionusa/
LinkedIn: https://www.linkedin.com/in/nate-zeleznick-3005a219/
Physician & Practitioner Roundtable Peer Learning Intensive:
tracycherpeski.com/medical-practices
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We are re-broadcasting this interview with Dr. Andrew Orr because we believe wholeheartedly in the message he shares of making sure you're putting yourself first when you build your business, and because he shares how he saw a need and filled it, creating another significant stream of income. This is a baller entrepreneur move right here.
In today’s episode, I have the distinct pleasure of speaking with the incomparable Dr. Andrew Orr, the Brisbane Baby Maker.
In our conversation, you’ll hear how Andrew’s decision to downsize actually made his clinic more profitable, and how he’s never looked back. You’ll also want to hear how he decided to create his own supplement line when he was told he’d be waiting at least six months before he could replenish his stock to support his patients in their wellness.
Listen carefully, and take to heart, his advice about never getting it right the first time, asking for help, and taking time for yourself.
Grab a beverage or a snack and settle-in to listen to Dr. Andrew Orr and his amazing journey.
Find Dr. Orr:
http://www.drandreworr.com.au/
Dr Andrew Orr Bio
Andrew Orr (DTCM, MRMed, MWHMed, Ba.Sc, Ba.HSc, AdvDipNut) is one of Australia’s leading healthcare practitioners, with over 20 years of experience in assisting Reproductive conditions,Women’s Health conditions, Pregnancy conditions and many other health complaints.
Andrew has qualifications and degrees in complementary medicines (Ba.Hsc, Adv Dip Nut, ND) & medical science (MRMed & MWHM) and uses a multi-modality approach to assist his patients. Dr Andrew Orr is Doctor of Traditional Chinese Medicine (DTCM/Registered TCM practitioner), Nutritionist and Complementary Medicine Practitioner.
Andrew has also completed masters level postgraduate training in Reproductive Medicine and Women’s Health Medicine, being awarded degrees as a “Master of Reproductive Medicine” & “Master of Women’s Health Medicine” through the faculty of medicine at the University of New South Wales.
Andrew is also a Qualified Chef, Lecturer, Public Speaker, Researcher, Mentor and more.
Andrew and is also the owner/Director of his own practitioner only Herbal Medicine and Nutritional Supplement Company-ConceptShen Nutritional Medicine PTY LTD.
He also runs a successful clinic practice in Brisbane and helps women and couples locally, interstate and from overseas.
Andrew’s special interest is difficult fertility cases, Women’s Health conditions and Gynaecological/Reproductive conditions such as Endometriosis, Adenomyosis and PCOS. There isn’t much that he has not seen during his 20 plus years of practice, and he has seen the worst of the worst for many of the conditions he assists.
He cares about women having a voice for their health and wants to make sure we end the silence on disease states such as endometriosis. He actively gives his time to help in the education and awareness of Endometriosis, Adenomyosis and PCOS and many other women’s health and reproductive issues.
Andrew also travels to country lecturing to healthcare practitioners and the general public about fertility, women’s health and gynaecological issues and the importance of early intervention and treatment for all women and couples.
His motto is that “Period Pain IS NOT normal” and his other motto is “No Stone Left Unturned” and is very passionate about informing women and couples about the medical facts about women’s health conditions and urging women not to put up with things such as period pain. He applies his “No Stone Left Unturned” motto to every person he sees and treats and is passionate about helping them to get the best out of their lives on both a physical and emotional level.
Andrew has helped over 12,500 plus babies into the world with his multi-modality fertility program combining both Eastern, Western and Nutritional Medicine. It is a multimodality-integrative medicine program that has gained media attention and has had independent research done.
Andrew has written and reviewed for the Australian Medical Journal, written for leading Magazines and has appeared on Channel 9’s A Current Affair, Channel 9’s Brisbane Extra and been in national papers and health magazines. The media has given him the name of “The Brisbane Baby Maker”
Andrew also lecturers to Health Care Professionals, Specialists, Midwives, students and the general public on a regular basis.
Andrew is also very proactive and passion for helping fellow practitioners gain knowledge about the facts around Reproductive and Women’s health issues so that they can better serve their own patients and to also help anyone who needs help with changing their lives for the better. Andrew knows that too many people are “Missed” and “Dismissed” on their health journey and why he is very passionate about educating other practitioners to use is “No Stone Left Unturned” approach to everyone person they see.
Find Dr. Orr:
http://www.drandreworr.com.au/
We are re-broadcasting a Season 2 favorite. We chose Merry's interview because of her passion, commitment, and purpose. Merry shares form the heart and instills a sense of hope...
In today’s episode, I feel so fortunate to be speaking with a childhood friend who I’ve reconnected with through the magic of social media, the resilient and very determined, Merry McCallum, Director at Touchstone Crystal by Swarovski.
Merry shares her journey from her dream job of being a music teacher, to needing to give up her teaching career to be home with, and support, her son with autism. Merry’s story reminds us that when we let go of what we hoped was to be and accept what is, everything shifts in life. Her lessons in starting and running a home business while managing the care of her son with his therapies and activities, seem to cross back and forth between learning how to support her son and learning how to run a successful home business while growing a team.
Merry’s tips for success are deep and supportive, but I have to tell you, my biggest take-away from our conversation was how she rediscovered herself through making difficult choices in her life, and ultimately built a business to support her family and son, and the lifestyle he needs. How her sparkle and smile came back, and how she started having fun again are truly remarkable, encouraging and inspirational. She drops wisdom the entire way through our conversation, and I am certain you’ll enjoy listening to her wonderful story.
So, grab a beverage or a snack and settle-in to listen to Merry and her amazing journey.
Merry’s Bio:
Merry McCallum has been in the amazing industry of direct sales for the past13 yrs, and is currently a leader at Touchstone Crystal by Swarovski. She has 10 yrs of leadership experience in mentoring, coaching and investing in those who want to grow their own business.
As a mother of a child with autism, Merry chose her son first, and let go of her teaching career, so that she could shift into acceptance of this new world of autism and do all that she could for her child. Merry's son motivated her to start her own business just to keep the medical bills paid, but through the Direct Sales industry and self-development, Merry learned how to reclaim who she was before her son's diagnosis, and that it is healthy for herself and for her son, to not allow difficult life circumstances to define what a person is truly capable of. Merry believes in being a life-long learner in every circumstance, serving clients from the heart and that each person she meets has something amazing to learn from. Two phrases that fuel her are "Why not, who says you can't?" and "Everyone has something valuable to learn from."
Email: merrymccallum@yahoo.com
Facebook: Merry’s Sparkle Like A VIP
Website: Touchstone Crystal
Thank you for joining us today for a new episode of Entrepreneur Mindset-Reset.
This episode I’m sharing my own wisdom, and I believe it’ll be valuable to you, in particular if you’re struggling with time management, getting stuff done, and feeling overwhelmed or like time is NOT on your side. I’m sure you’ve experienced the rushed, never have time to do what you really want to do, always have unfinished tasks, and feeling like your business might swallow you whole, feeling. Most of us have been there.
You may have read articles, attended workshops or masterclasses and even purchased time management software or apps, and STILL can’t find the time to do the important tasks, or carve out time for yourself.
If you’re feeling the following:
- Overworked.
- Becoming disillusioned with being in business for yourself and are considering going back to work for a different organization (the VERY THING you left due to burnout and other frustrations!) Listen to episode 9 for more on burnout.
- You’re not experiencing the time and financial freedom you envisioned when you started your business.
Then you’re in the right place today. Here’s why “Time Management” doesn’t work, and what you can do about it.
Time management implies control and getting more stuff done. Time Leadership, which is what I’m talking about today, implies directing your attention and focus toward the activities that contribute positively to the bottom line of your business, and which bring you a sense of joy and accomplishment.
Time Leadership is wrapped around 3 pillars:
- Discovery - ask yourself: “What do I really want?”
- Analysis - how much do you cost your business, and how much money are you leaving on the table by doing things better suited to other team members, or outsourced?
- (Inspired) Action - once you’re clear, ask yourself what the next best step is. What can you accomplish right now that contributes positively to the bottom line or growth of your business?
Make sure to answer these questions, and it’ll start to become very clear where best to direct your energy and efforts in your business.
Please be sure to subscribe and leave us a rating and review so more entrepreneurs like you and me can find us and learn together.
If you’d like to learn more about Time Leadership and see a Client Case Study Overview, visit my website: https://www.tracycherpeski.com/time-leadership-roundtable
Listen to episode 9 on burnout: https://podcasts.apple.com/us/podcast/entrepreneur-mindset-reset-with-tracy-cherpeski/id1550000285?i=1000511750197
If you a physician or practitioner who owns or co-owns your practice, Join us for our upcoming Time Leadership Roundtable, a peer learning intensive for physicians and practitioners in private practice. Go to https://www.tracycherpeski.com/medical-practices to join our next Time Leadership Roundtable discussion.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I’m speaking with the deep and wonderfully vulnerable Seven Jacobs, a social entrepreneur, mental health awareness advocate, and host of “Lost and Searching” podcast.
I’ve got to tell you, our conversation today is exactly why I wanted to start this podcast. I wanted to create an equitable space where anyone can listen and learn about the entrepreneurial journey, and feel seen, heard and understood. Seven and I talked about our internal dialogue, language we use, the thoughts we think, and habits we can practice to support us in our quest for success on our own terms as entrepreneurs. We didn’t hold back, as you’ll hear, and this episode is so rich in mindset-reset opportunities and support, that I’m sure you’ll want to listen more than once and take notes.
Seven’s journey from spending the first 12 years of his life in L.A. to coming of age and kind of “really” growing up in London, while struggling with his mental health, anger, anxiety, feeling lost, scared, and depressed, is something we all need to hear and talk about. Everyone struggles, and we all have something we need to work on to learn to work with or overcome, and Seven’s story is a reminder that we are all humans, living our experiences, and that we get to choose what to do with our experiences and choose the direction we want to take our lives.
A pivotal moment came for him when he spent three months in Nepal living in a village, WAY out of his comfort zone. That experience helped shift his thinking and dig deep spiritually to change his life forever. During his time in Nepal, he was introduced to a book called “WEconomy: You Can Find Meaning, Make a Living and Change the World,” and suddenly everything began to make sense to him about his potential to have a career that sustained him while changing the world. This is when he realized he wanted to become a social entrepreneur.
As you listen, you’ll notice we didn’t talk shop much because we spent so much time discussing the mindset necessary to be a successful entrepreneur. Pay close attention to how we distinguish the difference between manager versus leader, and and self-employed versus entrepreneur. One of his mentors taught him that in order to be an entrepreneur, one must be a leader, which, in my mind, presents a fantastic challenge: do we want to be self-employed, or are we looking to be a leader in our space? There’s no wrong answer, but answering this question can change everything about how you choose to do your business, and can set you free to achieve what you really want.
I tell you, I am excited to listen back to this episode many times to keep learning from this incredible human’s insights and wisdom. You want to know and remember Seven.
So, grab a beverage or a snack and settle-in to listen to Seven and his amazing journey.
Seven’s Bio:
Seven is a young social entrepreneur, speaker, and advocate for mental health. As well as being the Founder and CEO of an entrepreneurship education start-up called StartrHub and the host of a mental health podcast for young leaders called Lost and Searching, he has helped build startups in music, tech, and consulting, and is training as a coach.
Seven was born in Los Angeles (USA) but moved to London (UK) at the age of 12 to live with his family there, after experiencing various financial, mental, and emotional difficulties in his childhood that impacted his opportunities and his mental health. He now highly values the power of listening and empathy to solve problems and make the world a better place. Seven is at his happiest when he’s with other people who are truly, deeply happy, and through social entrepreneurship he strives to create meaningful change in the world through great work. He very much follows what excites him, and wants to encourage joy and discovery through positive work and a positive attitude!
Seven began his career by coaching young people and being a youth consultant for some of the biggest UK brands, from AKQA to Nando’s. He worked on community projects, became an experienced facilitator, and developed entrepreneurial skills and a love for social entrepreneurship. In 2019 he was brought on board to help build a fashion tech organisation called The House of TAG in which he is now a director, and in 2020 he was asked to help build a new record label in London called Just Entertainment.
All of Seven's work now aims to support that mission of creating opportunities for discovery, and Seven uses his social enterprises, mental health content, and speaking to help achieve that aim!
Find Seven:
Instagram: @seven.jacobs
Podcast: lostandsearching.simplecast.com
Free Startup Resources: startrhub.com
Building the First Gaming Studio in Central Africa with Madiba Olivier
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success
Madiba Olivier joins us today. Madiba is a deep, thoughtful change-maker in Cameroon, and someone we will all be wise to follow and support. He is the founder of Kiro’o Games, the first video game studio in Central Africa.
Everything Madiba does is with great thought and deep connection to a larger purpose. Even the name of his company is connected to a Swahili word “kimono mono,” which means “spiritual vision,” and as you listen to our conversation, you’ll hear how deeply connected Madiba is to his roots, to his community and to the African continent.
Madiba’s story is inspirational for so many reasons. He has created something that not only didn’t exist in his country, but didn’t exist in the entire Central African region. Not only has he founded the video game studio, he was able to round up funding from over 100 investors to fund his startup and support his fellow Cameroonians in learning and growing while expanding their skill sets.
You won’t want to miss when he shares his best tips:
- Build the culture first
- When you succeed, the money will come (focus on your vision and stay focused on your vision)
- Beyond the money, when you stay focused on your vision, you will change the world.
Madiba’s journey to entrepreneurship, the pivotal moment when he received an email from a young boy who looked up to him, and his decision to be a leader and an example for his fellow Africans, is so profound, and I believe your life will be enhanced by listening to Madiba share his journey. So, grab a beverage or a snack and settle-in to listen to Madiba and his amazing journey.
Madiba’s Bio:
Since 13 years me and my team we worked hard against all the odds to open the first video game studio in our country: Kiro'o Games.
For the previous 3 years our goal was to built trust in the international business sphere.
We succeeded to become one of the main reference in Africa for the gaming industry, even featured in the Wallstreet Journal
Our actual goal is to create a 18.7 million users base in 12 African countries taping on the fast African growing smartphones market through games and apps but mainly a complete ecosystem for a unique user-experirence around our brand.
Our objective is to build a company ready for one of the biggest African IPO in 10-15 years with the most inspirational brand in Africa (and why not in the world).
We will then have enough money (as people and company) to diverse more investment in other sectors in Africa.
Find Madiba:
Website: https://kirooworld.com
LinkedIn: https://www.linkedin.com/in/madibaolivier/
Twitter: https://twitter.com/madibaOlivier
The scans of the Aurion comic book: https://www.mangadraft.com/reader/aurion-legacy-of-the-kori-odan.en/110168
To become a shareholder: https://shareholders.kiroogames.com/index.php/invest?locale=en
This week we are RE-RELEASING one of our favorite episodes in honor of the Thanksgiving holiday week. We appreciate Yoky's vulnerability, bravery and tenacity so much that we felt it apropos to re-share her story. From our hearts to yours, we wish you a restful, connected and warm Thanksgiving holiday.
Hi everyone! Thanks for tuning-in for a new episode of Entrepreneur Mindset-Reset. Today I’m speaking with the brave and insightful Yoky Yu, a personal friend and remarkable human who is supporting people in becoming the best version of themselves through coaching and psycho drama therapy.
If you’re curious why I say Yoky is brave, you’ll hear early in our conversation that she grew up in China, moved to the US to attend university in Virginia at the age of 17, worked at Xerox for a few years, then moved to California to study acting, then back to China to pursue life coaching…and then, on to Spain to get her masters, and now a second masters, in drama and psycho drama.
We dive into how the culture she grew up in impacted her wellbeing, and how that inspired her to branch out and live her life with courage and vulnerability as much as possible, ditching the pressure to be a “good girl” by being quiet, compliant and staying small. You’ll hear that Yoky does anything but play small.
We go pretty deep in our conversation about culture and how some mentalities and mindsets are more universal than we might think.
Yoky reminds us that we all have issues, likely from as far back as childhood, and that we have the power to change how we feel and how we show up in this world.
She shares some helpful tips:
- Don’t judge negative thoughts when they come up
- Talk with a friend, your partner, or a professional when you’re feeling down or anxious
- Don’t try to hide; energy gets stuck
- Write or journal to get your thoughts out of your head
Check out her novel, “The Permission” published on Amazon. It’s a steamy and raw novel about personal growth and sexuality. I just love how unabashedly open and natural Yoky is about sexuality, being our best selves, and giving ourselves permission to really step up and in to the best version of ourselves.
Yoky is full of wisdom and insights, and I can’t wait to hear what you think of our conversation. So, grab a beverage or a snack and settle-in to listen to Yoky and her amazing journey.
Yoky’s Bio:
Yoky Yu is a healer, life coach, artist and writer. She creates one woman shows, behavior art, and other expressive arts. After having received her master’s degree in Acting from Institute of the Arts Barcelona, she is currently receiving psychodrama therapy training at University of Barcelona.
As a coach and professional facilitator, she thrives to empower people with authentic self-expression and personal development.
As a healer, she practices Reiki, Tibetan Singing Bowl sound healing, and Shamanism.
Healing, diversity and inclusion, and gender issues are the center of her work, which is rooted in spontaneity and compassion.
Find Yoky:
Website: YokyYu.com
Novel: “The Permission” https://www.amazon.com/Permission-Jan-2021-Draft-ebook/dp/B08V244T24
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I have the honor of speaking with the wise and resilient Jennifer Smrz, a compassionate career consultant and health coach.
She shares tips on how to live your best life, being yourself, and slowing down to enjoy the journey. After receiving a breast cancer diagnosis in April 2019, Jennifer realized that life wasn’t stopping for her, no matter what was going on. With two busy, athletic boys, she managed to keep life moving through five months of chemo, three months of radiation and four surgeries. But when the pandemic came to Canada, she realized how important it is to slow down and check-in not only on her physical and mental health, but on the health of the environment inside her home. Jennifer is now on a mission to educate people to help them understand the importance of cleaning up the products they use in their homes, and what they put on and in their bodies.
Jennifer’s journey through cancer treatment and multiple surgeries shifted her outlook to being sure to go with the flow and enjoy the experience. She shares her best pieces of advice, including the importance of self-care.
She says:
- Make sure, whatever your goals, that you work-in time for yourself. Take deep breaths, go for walks, eat something nourishing, whatever it is. Make sure you take time for yourself.
- Be who you really are. If you’ve got your own business or you’re working for someone else, make sure you live with compassion and be true to yourself.
- When you’re looking at your target market, find your niche and identify their needs so you’re able to offer a solution for them. This will make your life in business easier, and will help you be fulfilled in your work.
Jennifer also shares about her struggle with anxiety and depression, a conversation we all need to normalize and keep having. Her story is powerful, and I’m certain you’re going to learn a lot. So, grab a beverage or a snack and settle-in to listen to Jennifer and her amazing journey.
Jennifer’s Bio:
Jennifer Smrz is a compassionate coach that genuinely cares about each individual & helping them live their best & healthiest life. Whether motivating participants in the gym to reach their fitness goals, assisting employees in finding new employment or educating individuals of the harmful toxins found in many products & sharing safer, all-natural options. The common factor is building relationships that encourage successful results. Most importantly, she is married to her best friend & has 2 incredible sons!
After being diagnosed with breast cancer at 43 followed by 4 surgeries & 18 months of treatment, coupled with dealing with anxiety/depression, she is passionate about helping others by sharing coping strategies & helping them take back control & live chemical free!
Find Jennifer:
LinkedIn: https://www.linkedin.com/in/🍁jennifer-smrz-🍁-wellness-resilient-caring-61a2b01b/
Website: www.jennsmrz.com
Jennifer recommends:
“Atomic Habits: An easy and proven way to build good habits & break bacd ones” by James Clear
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset. I am so glad you’re here today, and really appreciate you taking the time to listen to our conversations. I just love doing this podcast, sharing these amazing humans’ stories, and, very selfishly, getting to spend that sacred time with our guests. It lights me up from the inside-out.
Before diving-in and sharing about today’s amazing guest, I’d like to take a few moments to share a couple of reviews with you and a little about some magic I’m making in my corner of the world.
The first review comes from realnakedagent and they say, “Love it! Five stars. It’s real and raw. A great place to learn!” Thank you, realnakedagent; I really appreciate it, and love hearing that our conversations are resonating with you.
Our next review comes from The Mackie M, and they say, “Truth Bombs Everywhere. Five stars. I’ve binged on 3 episodes so far, and I can’t wait to hear more! So far, the guests have been diverse in their fields (which I like) and inspiring in how they’re approaching their business. Tracy’s conversational interviewing style brings out tons of ‘ah-ha’ moments in each episode.” Thank you, The Mackie M, for sharing your thoughts and feedback. I have also really enjoyed the wide variety of entrepreneurs who have shared their wisdom and experience with us. Every interview is exciting and interesting, and I always walk away having learned something and feeling so energized.
Podcast reviews are what help entrepreneurs like you find us and experience the wealth of information, support, business expertise and mindset tips our guests share. Please make sure you leave us a review to help fellow entrepreneurs find us. You never know how many lives you may touch by taking a few moments to share your thoughts and feedback.
And one final thing I wanted to share with you today is that I am making some shifts and adjustments to my business, and am now offering a 5 week Roundtable on how to master time leadership. This Roundtable is geared toward Physicians and Practitioners in private practice who are struggling with overwhelm from the day-to-day business tasks, and want to get back to doing what they do best: serving their patients with the highest level of care and attention. If you are ready to learn how to buy-back one day per week and increase your earning and professional potential, while still growing your practice and revenues, then you will want to learn more about this Roundtable. You can click on the link in the show notes to learn more, or you can schedule a consultation with me to see if this is a good fit for you. To learn about either of these opportunities, go to tracycherpeski.com/medical-practices to schedule your consultation. All links are in the show notes.
Thank you in advance for writing a review and sharing upcoming opportunities to work with us with your esteemed colleagues and network. We appreciate you.
Now on to today’s episode! Today, I am speaking with the resilient and resourceful Karen Rae of Fave Lifestyles.com.
Karen shares her journey through five major life changes and challenges, and how she started Fave Lifestyles as a lifestyle brand and community for women to amplify their expertise. She launched in January 2019 with live events and a web show, and within the first month, had 30 members. Viewership of the web show has already grown to 750,000 views per month!
Karen has shown how resilient and resourceful she is over and over, first by creating this incredible platform for women; by learning how to pivot her business model to adjust for the pandemic health crisis; and expand her business offerings based on the needs and requests of the Fave Lifestyles community.
Listen to how she talks about capitalizing on the gigantic search engine that is, of all things, Pinterest, and how she has continued to learn and grow as a human and as a successful business woman. Her tips for success really touched my soul, especially her first tip: YOU are the wow-factor!
I love Karen’s “business with a twist” approach to her visionary platform; it’s refreshing, real, and supports women in shining their lights brightly. I am certain you’ll enjoy our conversation as much as I did.
So, grab a beverage or a snack and settle-in to listen to Karen and her amazing journey.
Schedule a Consultation with Tracy, or Learn About Time Leadership Roundtable for Physicians and Practitioners in Private Practice: www.tracycherpeski.com/medical-practices
Karen’s Bio:
Karen Rae, Founder of Fave Lifestyles, experienced over five major life changes at the same time; divorce, empty nest, menopause, downsizing, re-entering the workforce and living on her own for the first time in her life. Faced with feeling invisible and having to redefine her life, Karen founded Fave Lifestyles.com, a lifestyle brand, and community for women to amplify their expertise to the community seeking the resources to create their Fave life. Fave is a place for women in business to shine!
Since its inception, Fave has grown and evolved to meet the needs of its members. Our newest addition is the Fave Biz Society for ambitious entrepreneurial women who are 40+. Most successful entrepreneurs credit their focus to community and accountability and our new membership targets an accountability program to keep you consistent, a team of experts to help you move your business forward and a community to celebrate your wins!
Find Karen:
Email: karen@FaveLifestyles.com
Website: www.favelifestyles.com
5 Easy Steps to Amplify Your Expertise a Free downloadable for you! https://www.subscribepage.com/amplifysocial
Schedule a Consultation with Tracy, or Learn About Time Leadership Roundtable for Physicians and Practitioners in Private Practice: www.tracycherpeski.com/medical-practices
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I have the distinct pleasure of speaking with the wise and über-level entrepreneur, Dr. Lauren Cook, therapist and career coach.
Dr. Lauren shares her best tips on how to stoke your own fearlessness by taking action. She suggests that we can do this in two ways:
- Tap-in to your passion and go all-in.
- BE fearless and unafraid to look “dumb” - just do it!
We talk a lot about following our hearts AND bringing our logical minds with us as well. We also have a good laugh about how much we entrepreneurs like to be in charge (and in control!) and how that translates into our business.
Dr. Lauren’s energy is infectious, and the way she guides her therapy and coaching clients is clearly from a place of love and service. Listen carefully to when she talks about the concept of “both-and,” because in this entrepreneurial journey, there’s a ton of pressure to make it look like we’ve got it all together and are experiencing extraordinary success without any effort. This is not so, and when we give ourselves permission to experience all the feelings of this journey, everything starts to get better.
Lauren’s story about how she’s made her decisions and followed her own heart, while bringing her head with her, is inspiring and uplifting, and I hope you’ll enjoy our conversation. So, grab a beverage or a snack and settle-in to listen to Dr. Lauren and her amazing journey.
Dr. Lauren’s Bio:
Dr. Lauren Cook is a therapist, keynote speaker, career coach, and author. She specializes in supporting people with their life transitions and the corresponding anxiety that often comes along with those changes. She is the creator of the Find Your Why, Know Your Way course, which helps millennials make efficient and effective life decisions with confidence.
She is the author of two books: "Name Your Story: How to Talk Openly About Mental Health” and “The Sunny Side Up: Celebrating Happiness.” Lauren lives in Pasadena, CA with her husband and Siamese cat, Mochi.
Sign Up for the Waitlist for Find Your Why, Know Your Way Course: https://www.drlaurencook.com/know-your-why-find-your-way
Freebie: The Top 10 Questions You Should Ask Yourself Before You Make a Life Change: https://dr-lauren-cook.ck.page/cff90ffa69
The Sunny Side Up book: https://www.amazon.com/Sunny-Side-Up-Lauren-Cook/dp/1475981872/ref=sr_1_1?dchild=1&keywords=the+sunny+side+up+lauren+cook&qid=1600387758&sr=8-1
Name Your Story: https://www.amazon.com/Name-Your-Story-Lauren-Cook/dp/1532018096/ref=sr_1_1?dchild=1&keywords=name+your+story+lauren+cook&qid=1600387801&sr=8-1
Amare Wellness products: https://www.amare.com/66081/en-us/shop-all
Find Dr. Lauren:
Instagram: https://www.instagram.com/dr.laurencook/
Linked In: https://www.linkedin.com/in/drlaurencook/
Pinterest: https://www.pinterest.com/DrLaurenCook/
Facebook: https://www.facebook.com/DrLaurenCook/
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I’m really excited to be speaking with the incomparable Onajite Clarke, the MummiBlogger and Badass Transformative Coach.
Ona’s story of becoming an entrepreneur out of necessity is one that many can relate to, and how she built her blogging platform for social justice and sharing the stories of every day women is certainly inspirational. In addition to following her passion, she’s learned how to monetize her platforms and continue to be of service, which is a nod to her previous career.
Ona reminds us that when we tap into our passion, we will see the fruits of our labor. Her insights and wisdom from experience, and from following her passion, getting very curious, and learning to pitch sales from a place of passion has helped her create and build relationships that are lucrative and lasting.
Her generous spirit shines through our entire conversation, so it’s no surprise that she shared 4 success tips with us:
- Walk in vision and purpose, no matter what it looks like.
- Don’t worry about being an expert. Experience makes expertise.
- Your mindset needs to be one of continual process. Get honest and brutal with yourself.
- Invest in yourself. Go find your tribe; find where you you want to be.
Ona’s business is new, but she’s wise beyond her business years for sure, and I cannot wait to see where she takes her business in the coming year. Go check out her website at the themummiblogger.com and find her on social media where she’s regularly dropping wisdom and inspiration. I now invite you to grab a beverage or a snack and settle-in to listen to Ona and her amazing journey.
Onajite’s Bio:
Traumatic and or toxic people, situations, circumstances and environments over sustained periods of time impact our mind, body and soul. Our bodies natural response is to protect us from these experiences that it recognises are harmful to us.
Examples include things like
Numbing
Disassociation
Mental blocking
Internising traumatic experiences by minimising its impact
Fight of Flight Responses
It can also means that sometimes you don't know you have unhealed trauma until you are triggered by something seemingly unrelated or similar to what you have experienced previously.
Trauma is not just the standard sexual, physical and psychological abuse, its far more complex and nuanced than this.
I prefer to add to this definition by saying that trauma can be anything that you did not get to become who you were meant to be...
So can you have experienced trauma and not suffered the above.. ABSOLUTELY
The key here is that the situation and or circumstances affected you negatively.
Unhealed Trauma manifests itself in different ways both internally ( stress, higher levels of cortisol, illness) and externally (via our behaviours, either consciously or subconsciously) and so its important to be aware of our internal dialogue and how we speak to ourselves.
Why does this matter?
Great question..
It matters because when clients work with me they have told themselves things like their negative mindset, beliefs or fear are isolated but here are examples of how these behaviours can present in our lives and in my coaching
- Feelings of inadequacy
2 Fear of failure
-
Perfectionism
-
Lack of organisation
-
Procrastination
-
Poor motivation
-
Poor money mindset and financial literacy
My philosophy is centered around treating all individual as ' Experts By Experience' meaning most individuals know subconsciously what their problems are and where they emanate from and need support and encouragement to accept, understand, forgive and then move forward. These moments usually occur as a break through and allows clients to walk in their vision and purpose for their life.
If your interesting in learning through the process of failure as they are good teachers and learn how to dissolve whats getting in the way..nows the time🙌 my friend and begin to love your life..
Connect to find out more❤
Find Ona:
Website: http://themummiblogger.com
Instagram: https://www.instagram.com/thebadass_transformativecoach/
LinkedIn: https://www.linkedin.com/in/onajite-clarke-33406711b/
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
Today I’m speaking with the wise and passionate Megan Tull, Entrepreneur Success Strategist and Passion Expert. Megan is the author of the book “The Passion Belief Method: Own Your Value and Earn Your Worth in Business,” and creator of the My Passion Belief Score Assessment.
She shares her best tips on how to recognize and develop your own unique value so you can go shine in the world. She maintains that when we are in alignment with our gifts and talents, we will attract the right people and opportunities.
You won’t want to miss when she tells us how once we’re clear about what we bring to the world, we can create a life by design and a business we love.
Megan’s motto is so uplifting: Be courageous. Take inspired action, and go out and share your gifts with the world. This just may serve as a kick in the pants to you, dear listener, to remember that you hold the keys to your own growth and success, and taking time, energy and financial resources to assess where you’re at and get clear about your WHY, could be the game-changer you’ve been looking for.
So, grab a beverage or a snack and settle-in to listen to Megan and her amazing journey.
Megan’s Bio:
It’s time for a strategy that gives you more time and money in the bank. Contact me for your complimentary Biz Breakthrough Strategy Session today or visit https://megantull.info/getclients to book a call.
I know you’re wary of all the business coaches out there trying to sell you something you probably don’t need.
But the truth is, packaging your expertise so you can leverage your time, enjoy life with family and friends and set yourself up for retirement involves so many decisions.
At times, it’s easy to find yourself lost in the woods, unable to step back and see the big picture of what you offer and what you’re really worth.
With every misstep, your value as an expert is diluted and you end up working harder and longer for less.
Despite our DIY economy, doing it all on your own is a dead end.
Do you ever feel like you’re:
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Spinning your wheels and going nowhere?
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Struggling to present your offers confidently?
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Stuck in a never-ending cycle of trading time for dollars?
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Wasting your hard-earned money on training programs that just don’t work?
If you’re tired of being “the best-kept secret”, totally invisible to your ideal clients and want real results that finally move you forward, then the right coach who’s already been where you are right now makes all the difference.
Hi, I’m Megan Tull: Entrepreneur Success Strategist, international speaker and best-selling author of "The Passion Belief Method - Own Your Value and Earn Your Worth in Business"
I believe women coaches, consultants, speakers, authors and service providers should be able to excel at their expertise without being overwhelmed by the constant challenges of running a business.
That’s why I help high-achievers like you become expert authorities and align with their true authenticity, so they stand out as industry leaders and attract optimal clients with ease.
What makes me different?
Most coaches are just getting started or have never run their own business:
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I’ve been a coach for over 20 years and have helped 1000’s of women achieve their career goals
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I’ve built and run 7 successful businesses of my own and have personally faced and conquered every imaginable entrepreneurial challenge
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I’m a regular contributor for The Huffington Post and The Business Journals, have been a featured expert on CBS and FOX and speak to women’s groups all around the world
And if you can give me less than an hour of your time, I’d love to show you how to transform your desired level of income and purpose into a true reality.
Book your call today: https://megantull.info/getclients
Find Megan:
LinkedIn: https://www.linkedin.com/in/megantull/
Facebook: https://www.facebook.com/passionbeliefmethod/
Website: https://megantull.com
Buy her book: https://www.amazon.com/Passion-Belief-Method-Value-Business-ebook/dp/B013BHL50C#customerReviews
Take the Assessment: https://megantull.info/pbmassessment (Access Code) PBMROCKS
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I feel so fortunate to be speaking with a childhood friend who I’ve reconnected with through the magic of social media, the resilient and very determined, Merry McCallum, Director at Touchstone Crystal by Swarovski.
Merry shares her journey from her dream job of being a music teacher, to needing to give up her teaching career to be home with, and support, her son with autism. Merry’s story reminds us that when we let go of what we hoped was to be and accept what is, everything shifts in life. Her lessons in starting and running a home business while managing the care of her son with his therapies and activities, seem to cross back and forth between learning how to support her son and learning how to run a successful home business while growing a team.
Merry’s tips for success are deep and supportive, but I have to tell you, my biggest take-away from our conversation was how she rediscovered herself through making difficult choices in her life, and ultimately built a business to support her family and son, and the lifestyle he needs. How her sparkle and smile came back, and how she started having fun again are truly remarkable, encouraging and inspirational. She drops wisdom the entire way through our conversation, and I am certain you’ll enjoy listening to her wonderful story.
So, grab a beverage or a snack and settle-in to listen to Merry and her amazing journey.
Merry’s Bio:
Merry McCallum has been in the amazing industry of direct sales for the past13 yrs, and is currently a leader at Touchstone Crystal by Swarovski. She has 10 yrs of leadership experience in mentoring, coaching and investing in those who want to grow their own business.
As a mother of a child with autism, Merry chose her son first, and let go of her teaching career, so that she could shift into acceptance of this new world of autism and do all that she could for her child. Merry's son motivated her to start her own business just to keep the medical bills paid, but through the Direct Sales industry and self-development, Merry learned how to reclaim who she was before her son's diagnosis, and that it is healthy for herself and for her son, to not allow difficult life circumstances to define what a person is truly capable of. Merry believes in being a life-long learner in every circumstance, serving clients from the heart and that each person she meets has something amazing to learn from. Two phrases that fuel her are "Why not, who says you can't?" and "Everyone has something valuable to learn from."
Email: merrymccallum@yahoo.com
Facebook: Merry’s Sparkle Like A VIP
Website: Touchstone Crystal
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I am very excited to speak with Caleb Kauffman of Lancashire Hemp in Lancaster County, Pennsylvania.
Caleb shares his experience of PTSD and the need to address the impact on his life and career, and how he made the decision to dedicate his career to the growth, production and distribution of hemp and CBD products. Our conversation runs the gamut from mental health; his PTSD journey of healing; considering adding plant-based support for various ailments; and building a business out of his own experience and story. Caleb is very committed to making sure that people know they are not alone, and that we can all grow and heal alongside one another.
You won’t want to miss when he shares his philosophy of providing good product at a fair price, and how it’s not brand recognition he’s after necessarily, but getting product to market. You may catch that his approach has helped diversify income streams and steadily grow the business. I love his co-op approach to micro-farming and supporting his local community while growing his business. Caleb is dedicated to supporting his community, his team, and anyone who who he believes would benefit from hearing his story and trying his product.
So, grab a beverage or a snack and settle-in to listen to Caleb and his amazing journey.
Caleb’s Bio:
Caleb Kauffman, born and raised in the rolling hills of Lancaster county.
My passion for hemp comes from my own life experiences. In my thirties I was diagnosed with PTSD from childhood sexual trauma. Since remembering this over 20 years later my life has been an intense journey of love, acceptance, venerability, perseverance, and a belief that at the very source of it all, that it, is good.
Cannabis has changed my life. I first started using CBD and THC a couple of years ago and I immediately noticed how improved my mental life became. At the same time I started going to counseling to work through my trauma. Together with cannabis and counseling I began the beautiful journey of healing.
My heart is to grow hemp flower with love and care because that is how cannabis has cared for me. My goal is to help save the planet with hemp. I truly believe that this plant can completely change your life and also how we interact with nature. I have found a sacred work in being passionate about the cannabis plant. My hope is that I can grow some of the best hemp flower around and help others find healing in the process.
Find Caleb & Lancashire Hemp:
Website: https://www.lancashirehemp.com
Instagram: https://www.instagram.com/lancashirehemp/
Facebook: https://www.facebook.com/lancashirehemp
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset.
In today’s episode, I am honored to speak with the distinguished and insightful Dr. Yishai Barkhodari, psychologist, adaptability coach and host of the Business Couch with Dr. Yishai podcast.
He shares how to harness adaptability as our super power, and that we have two brains: our habit brain, and our automatic brain. I love his analogy about flexing both biceps and triceps at the same time, and how some people might have developed that skill, but it is likely going to break a bone for most of us. Dr. Yishai teaches us that we can use our emotions as a system to provide data, direction and drive, rather than something to avoid or stuff down; and that data can help us get things done.
You won’t want to miss when he talks about overwhelm and stress. It’s so interesting - and it helps us take the pressure off of the fear of stress, our emotions and feeling overwhelmed.
Dr. Yishai’s insightful coaching is changing the face of the corporate world, supporting people in being happier in their jobs, and building stronger, adaptive teams. Check out his podcast, The Business Couch with Dr. Yishai, to hear more of his insights, and to hear how he draws out connections with his guests. You can listen to my interview with him as well, and the moment when he helps me have a major “a-ha!”.
So, grab a beverage or a snack and settle-in to listen to Dr. Yishai and his amazing journey.
Dr. Yishai’s Bio:
Dr. Yishai’s experience, expertise, and training as a psychologist give him singular insight into adaptability and the human elements of business and leadership. Leveraging his deep psychological training and experience, Dr. Yishai helps entrepreneurs and business leaders learn to make adaptability their superpower to transform challenges and exhaustion into energy, excitement, and excellence for themselves and their businesses.
What if you could learn to effortlessly sense what is incoming and adapt rapidly?
Dr. Yishai loves speaking-live and on virtual stages alike-sharing and applying his passion for adaptability-hacking to understand and harness the psychology, neuroscience, and uniquely adaptive systems that allow humans to survive and thrive.
Dr. Yishai's talks create awe-inspiring paradigm shifts in mindset while providing engaging stories, scientific grounding, simple frameworks, and tactical tools to increase your ability to adapt in virtually any situation.
Find Dr. Yishai:
Website: www.DrYishai.com
LinkedIn: https://www.linkedin.com/in/dryishai/
Instagram: https://www.instagram.com/dryishai/
The Business Couch with Dr. Yishai Podcast: https://podcasts.apple.com/us/podcast/the-business-couch-with-dr-yishai/id1527434437
Building the First Gaming Studio in Central Africa with Madiba Olivier
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success
Madiba Olivier joins us today. Madiba is a deep, thoughtful change-maker in Cameroon, and someone we will all be wise to follow and support. He is the founder of Kiro’o Games, the first video game studio in Central Africa.
Everything Madiba does is with great thought and deep connection to a larger purpose. Even the name of his company is connected to a Swahili word “kimono mono,” which means “spiritual vision,” and as you listen to our conversation, you’ll hear how deeply connected Madiba is to his roots, to his community and to the African continent.
Madiba’s story is inspirational for so many reasons. He has created something that not only didn’t exist in his country, but didn’t exist in the entire Central African region. Not only has he founded the video game studio, he was able to round up funding from over 100 investors to fund his startup and support his fellow Cameroonians in learning and growing while expanding their skill sets.
You won’t want to miss when he shares his best tips:
- Build the culture first
- When you succeed, the money will come (focus on your vision and stay focused on your vision)
- Beyond the money, when you stay focused on your vision, you will change the world.
Madiba’s journey to entrepreneurship, the pivotal moment when he received an email from a young boy who looked up to him, and his decision to be a leader and an example for his fellow Africans, is so profound, and I believe your life will be enhanced by listening to Madiba share his journey. So, grab a beverage or a snack and settle-in to listen to Madiba and his amazing journey.
Madiba’s Bio:
Since 13 years me and my team we worked hard against all the odds to open the first video game studio in our country: Kiro'o Games.
For the previous 3 years our goal was to built trust in the international business sphere.
We succeeded to become one of the main reference in Africa for the gaming industry, even featured in the Wallstreet Journal
Our actual goal is to create a 18.7 million users base in 12 African countries taping on the fast African growing smartphones market through games and apps but mainly a complete ecosystem for a unique user-experirence around our brand.
Our objective is to build a company ready for one of the biggest African IPO in 10-15 years with the most inspirational brand in Africa (and why not in the world).
We will then have enough money (as people and company) to diverse more investment in other sectors in Africa.
Find Madiba:
Website: https://kirooworld.com
LinkedIn: https://www.linkedin.com/in/madibaolivier/
Twitter: https://twitter.com/madibaOlivier
The scans of the Aurion comic book: https://www.mangadraft.com/reader/aurion-legacy-of-the-kori-odan.en/110168
To become a shareholder: https://shareholders.kiroogames.com/index.php/invest?locale=en
Living with courage and vulnerability with Yoky Yu.
Hi everyone! Thanks for tuning-in for a new episode of Entrepreneur Mindset-Reset. Today I’m speaking with the brave and insightful Yoky Yu, a personal friend and remarkable human who is supporting people in becoming the best version of themselves through coaching and psycho drama therapy.
If you’re curious why I say Yoky is brave, you’ll hear early in our conversation that she grew up in China, moved to the US to attend university in Virginia at the age of 17, worked at Xerox for a few years, then moved to California to study acting, then back to China to pursue life coaching…and then, on to Spain to get her masters, and now a second masters, in drama and psycho drama.
We dive into how the culture she grew up in impacted her wellbeing, and how that inspired her to branch out and live her life with courage and vulnerability as much as possible, ditching the pressure to be a “good girl” by being quiet, compliant and staying small. You’ll hear that Yoky does anything but play small.
We go pretty deep in our conversation about culture and how some mentalities and mindsets are more universal than we might think.
Yoky reminds us that we all have issues, likely from as far back as childhood, and that we have the power to change how we feel and how we show up in this world.
She shares some helpful tips:
- Don’t judge negative thoughts when they come up
- Talk with a friend, your partner, or a professional when you’re feeling down or anxious
- Don’t try to hide; energy gets stuck
- Write or journal to get your thoughts out of your head
Check out her novel, “The Permission” published on Amazon. It’s a steamy and raw novel about personal growth and sexuality. I just love how unabashedly open and natural Yoky is about sexuality, being our best selves, and giving ourselves permission to really step up and in to the best version of ourselves.
Yoky is full of wisdom and insights, and I can’t wait to hear what you think of our conversation. So, grab a beverage or a snack and settle-in to listen to Yoky and her amazing journey.
Yoky’s Bio:
Yoky Yu is a healer, life coach, artist and writer. She creates one woman shows, behavior art, and other expressive arts. After having received her master’s degree in Acting from Institute of the Arts Barcelona, she is currently receiving psychodrama therapy training at University of Barcelona.
As a coach and professional facilitator, she thrives to empower people with authentic self-expression and personal development.
As a healer, she practices Reiki, Tibetan Singing Bowl sound healing, and Shamanism.
Healing, diversity and inclusion, and gender issues are the center of her work, which is rooted in spontaneity and compassion.
Find Yoky:
Website: YokyYu.com
Novel: “The Permission” https://www.amazon.com/Permission-Jan-2021-Draft-ebook/dp/B08V244T24
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, we bring you Roshni Baronia, strategic sales expert, author, host of Ace the Sales podcast, conversion specialist, life-long learner, and creator of “A Woman’s Voice,” a platform promoting women’s podcasts around the world.
Roshni is a powerhouse, to say the least. Hearing her share her story about rebelling against societal norms to make her dreams a reality is nothing short of inspiring. She not only pushed back against the pressure to be content being the wife of a man who earns good money and being a mom and homemaker, she started and grew two companies from the ground up! Roshni gave a TEDx talk rooting for women change-makers in every home, supporting women entrepreneurs in expanding their businesses, and exploring their global readiness.
You won’t want to miss when Roshni shares how to come out of the notion of being a “superwoman” and into unconditional support. Her tips on setting an intention to serve, being functional instead of perfect, and using the “A.E.D.” (Automate, Eliminate, Delegate) system will shift how you view your use of time and energy. This episode is chock-full of wisdom and immediately actionable tips.
So, grab a beverage or a snack and settle-in to listen to Roshni and her amazing journey.
Roshni’s Bio:
Donning the entrepreneur hat since 2009 I have come a full circle of dreaming, launching, scaling and exiting an online business. I launched my consulting business in 2016. I am based out of India. Being a life-long learner I seek knowledge from every person, book or digital medium. Most of all my father.
Founder of RB Consulting, a boutique firm providing bespoke sales advisory and strategic planning services to women-led startups and small businesses. A seasoned entrepreneur with 12+ years
I also coach solopreneurs within my immersive 1:1 intensives.
My VIP Days helps busy business owners break through their income ceiling without adding any new marketing, tech, team, or tress to their lives.
Find Roshni:
Website: https://www.roshnibaronia.com
Instagram: https://www.instagram.com/roshni_baronia/
Ace The Sales Podcast: https://podcasts.apple.com/us/podcast/ace-the-sales-selling-secrets-for-women-entrepreneurs/id1511421539
TEDx SJE College: https://www.youtube.com/watch?v=uAXNc0Bf4Wo
Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset. In today’s episode, I’m speaking with the incredibly smart, service-oriented, Lou Anne Gaffney of Balanced Vintage Bookkeeping and Consulting.
She shares her best tips on how to prioritize your business goals and work with your ideal clients. She also shares how important it is for you to be OK with saying that a potential client is NOT a fit. If you’re not sure who your ideal client is, listen to what she says about focusing on personality traits as your niche, rather than being industry-specific in the services you provide.
Lou Anne’s advice to all business owners is to take the mindset that you should be profitable from the get-go. Also, rest assured, dear listeners, because Lou Anne and I are in agreement that failure is part of the game, like a science experiment. You’ll learn from your failures and come back stronger.
So, grab a beverage or a snack and settle-in to listen to Lou Anne and her amazing journey.
Lou Anne’s Bio:
Lou Anne Gaffney is a bookkeeper based in Greensboro, NC. She uses bookkeeping as the backbone of a financial consulting and coaching, business, and focuses on helping entrepreneurs and small businesses feel in control of their money and financial decisions. Lou Anne is a certified QuickBooks Online ProAdvisor and serves clients throughout the US. She taught in the public school system for decades, then spent time working with the NC wine industry before opening her own business in 2017.
Find Lou Anne:
Website: https://www.balancedvintage.com
Facebook: https://www.facebook.com/BalancedVintage
LinkedIn: https://www.linkedin.com/in/louannegaffney/
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am so excited to speak with with the brilliant and creative Sarah Dylan-Jensen of Mockingjay Press and the Snohomish County Farmers Markets, AND Washington State, Oregon and Idaho Farmers Market Associations. She’s basically the maven of the Pacific Northwest Farmers Markets.
Sarah’s journey from the fashion world to farmers markets is quite remarkable, and seemingly happened by accident. But as you and I know, nothing happens by accident. Her drive, organization, ability to make things happen, and deep connection to her community all brought her to where she is now.
If you’ve ever been to your local farmers market, you may have noticed that the prices are generally higher than your average grocery store. This can be prohibitively expensive for people who fall below a living wage. You’ll hear in our conversation that Sarah’s passion and commitment to her community, particularly for those who are underrepresented and underserved, is very touching, and her advocacy, combined with local government action and funding, is supporting all people to get healthy, fresh food on their tables, regardless of income.
Sarah shares her best tips on how to get involved and engage in your community. The first tip is to pull the bandaid off and just engage. For you introverts, start with one person; you might be surprised how quickly you build your network and grow your community. Listen, take notes, and also make note that while we were talking, Sarah’s ever-entrepreneurial spirit just may have sparked another business idea to meet the need to make another “her” so she can continue to support the Farmers Markets.
So, grab a beverage or a snack and settle-in to listen to Sarah and her amazing journey.
Sarah’s Bio:
After working 10+ years in the fashion design industry, Sarah decided it was time to move towards smaller, more localized business and away from the drama of corporate life.
Sarah created Mockingjay Press in 2013 with the dream of bringing desire back to small-town shopping. In this social media outlet, she helps bring awareness & insight to supporting small, local shops & businesses. Through curated connections in the community she became the Snohomish Farmers Market Manager in 2015. Sarah now handles 3 large Snohomish County markets and handles the social media, graphic & web design for all, along with her steadfast client list.
Sarah has been a featured speaker at the 2019, 2020 & 2021 WSFMA conference, the Alaska Farmers Market conference and the 2018 Women in Business conference.
Where to find Sarah:
Website: https://www.mockingjaypress.com
Instagram: https://www.instagram.com/mockingjaypress/?hl=en
LinkedIn: https://www.linkedin.com/in/sarah-dylan-jensen-196b962b/
Find Your Local Farmer’s Market:
https://www.ams.usda.gov/local-food-directories/farmersmarkets
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success
In today’s episode, I am thrilled to speak with with the incredibly generous and deep Brandon Straza of The Success Finder.
He shares his best tips on how to move the needle in your business, and the importance of connection to your greater purpose. Listen carefully as he drops so many wisdom bombs.
You won’t want to miss when he talks about how approaches being in business, and the importance of investing in yourself. He’s up to big things with The Success Finder, and I know you’re going to take away a lot of wisdom bombs after listening to this episode.
So, grab a beverage or a snack and settle-in to listen to Brandon and his amazing journey.
Brandon’s Bio:
My sales career started at a young age, hocking sugar mixed with Kool aid packets to my neighborhood friends & classmates...
I spent my high school years cleaning golf clubs, listening to business owners talk about their work. Deep down, I always knew that school wasn’t built for me but, my mom pushed me to have a piece of paper to fall back on.
So – just in case – I worked three jobs, pushed through college, and graduated with a BS in Finance. I continued learning sales directly through Norwest Financial. There, I learned two major lessons: 1.) Accountability and direct sales was something that came naturally. 2.) problem solving was better than offering a customer what I thought they needed.
Where to find Brandon:
Email: brandon@thesuccessfinder.com
Facebook: facebook.com/bstraza
Instagram: instagram.com/brandonstraza
LinkedIn: linkedin.com/in/brandonstraza
Welcome to this episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am so excited to speak with the deep, visionary thinker, Kelly Marianno, of Rapid Client Attraction System. My friends, this episode is long, and so worth listening to all the way through. You may want to break it up, take notes and re-listen to the wisdom-bombs he drops all the way through.
Kelly’s story is so interesting. He’s not traveled a traditional path, ever, and has always done things his own way. He shares his ideas about thinking big, never under-estimating the value you bring to this world, and the concept of not selling from your own pocket.
His tip about understanding very clearly who you help and what you’re helping them with is key in growing your business, because once you change your language to reflect who you’re serving, your clients and customers will start to find you.
This interview is chock-full of insights and wisdom, and I think you’ll want to keep a notebook handy to take notes. Kelly is so generous with his expertise; you’ll not want to miss anything.
So, grab a beverage or a snack and settle-in to listen to Kelly and his amazing journey.
You can find Kelly at:
LinkedIn: https://www.linkedin.com/in/kellymarianno/
Email: kelly@RapidClientAttractionSystem.com
Kelly’s Bio:
Kelly Marianno is a business coach who helps other coaches to attract more clients. He has been coaching since 2009 when he founded what is now IMPAKT, LLC. His passion is to help others realize their greatest potential by establishing businesses that will create a better lifestyle for their families and businesses that serve the community in a meaningful way.
Kelly has been able to help entrepreneurs in various industries to move closer to the vision of the successful businesses by showing them how to connect with their ideal clients, make marketing fun, overcoming self sabotaging behaviors and thoughts all while being authentically themselves.
Kelly is an awarded speaker of Toastmaster’s International and is known to have an engaging presentation style full of humor and content that is designed to move you closer to your goals. He is also a co-author on the book entitled, The Success Guide for the Unstoppable Entrepreneur which was released in 2012.
He loves to spend time in Philadelphia with his wife, Sophonie and 2 younger children, Jennifer (9) and Jaxon (9 mos). Kelly is also the proud father of his first born daughter, Latrice, (32).
This is episode #19 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I have the distinct pleasure of speaking with the brilliant teen translator, Dr. Cameron Caswell, Adolescent Psychologist and Family Success Coach.
Dr. Cam is on a mission to change the landscape of mental health through this current generation of teens and their parents. She tells us that teenagers feel misunderstood because they ARE misunderstood. We can all learn to understand and do better by listening far more than we talk.
She shares her best tips on how to connect with and relate to people. She’s talking in the context of teens and their parents, but you’ll note that she spends more time reading and educating herself through management and leadership books and workshops than through parenting books.
You won’t want to miss her success tips, which are:
- Ask permission to give advice.
- Validate what people are saying.
- Motivation - help people break it down into smaller steps until it’s not intimidating.
These are incredible parenting tips, AND can very easily translate to your team. Humans are humans, and we all need to be heard and understood. Check out her Parent Power Hour on her website when you get a moment. You’ll be so glad you did.
If you’re a parent or if you’re a leader, you want to listen to this episode. So, grab a beverage or a snack and settle-in to listen to Dr. Cam and her amazing journey.
Bio:
Cameron (Dr. Cam) Caswell, PhD is an adolescent psychologist, family success coach, teen translator, author, and the host of “Parenting Teens with Dr. Cam” podcast. She is on a mission to help parents build strong, positive relationships with their teens through improved communication, connection, and understanding using her PRIME Parenting Method. Dr. Cam is the mom of a teen too, so she not only talks the talk, she walks the walk!
Connect with Dr. Cam:
Website: www.askdrcam.com
Facebook: https://www.facebook.com/ParentingTeensWithDrCam
Instagram: https://www.instagram.com/teentranslator/
LinkedIn: https://www.linkedin.com/in/cameroncaswell/
Twitter: https://twitter.com/ccaz
YouTube: https://www.youtube.com/channel/UCBiER8Hwo8TLzfIXAnYYhYg
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am thrilled to be speaking with the passionate and very-dedicated-to-music, David Joseph of School of Rock Chapel Hill.
David took a leap of faith back in 2017, and left his corporate gig to start a music school! David is the owner and General Manger of School of Rock in Chapel Hill, NC, which is a franchise of the School of Rock, inspiration for the movie with the same name.
David reminds us that our life skills are transferrable, so we should always aim to find something that we love and take it out into the world. This shows up so much in David’s dedication to the success not only of his School of Rock location, but also in how he supports the success of students and staff. School of Rock provides music education, and so much more for all aspiring musicians, from tiny tots to retirees. In addition to music education, the opportunities for press coverage, live gigs and live-streamed gigs, builds impressive resumes for young musicians, many of whom go on after high school to study music and become professional musicians.
David’s success tips are all great, but the one that really struck me was this: Proceed as if success is inevitable. Let me repeat that: Proceed as if success is inevitable. I would add: when you believe it, you’ll see it, so proceed as if success is inevitable.
So, grab a beverage or a snack and settle-in to listen to David and his amazing journey.
You can find David at:
LinkedIn: https://www.linkedin.com/in/dtjoseph/
Facebook: https://www.facebook.com/david.joseph.520
School of Rock Chapel Hill Facebook: https://www.facebook.com/SORChapelHill
Email: djoseph@schoolofrock.com
Web: https://locations.schoolofrock.com/chapelhill
David’s Bio:
Born in Philadelphia, and raised in its suburbs, David Joseph is a graduate of Drexel University (with both a BS in Business Administration / Marketing, and a Masters of Business Administration). David’s professional career includes finance, operations, and control roles in several national retailers (Hecht's, Zany Brainy, Saks 5th Avenue), as well as consulting, strategic planning, corporate development, M&A, and competitive and market intelligence in the software industry (SAP, SAS). And then there is music…
David is passionate about live music, and rock and roll in particular. It’s been that way forever. His favorite teenage memories involve playing the drums with his bandmates. Opening the School of Rock Chapel Hill in 2017 has been more than a business opportunity for David. It's been a musical mission to give back to the community he has come to call home.
In 1999, David and his family moved to Chapel Hill, NC. He loves the community and its vibrant musical scene. He and his wife of 26 years (Sally), his son (Chris, 24) and daughter (Evie, 21) enjoy travelling, dining out, live music and live sports…and look forward to the time when all of those activities can be enjoyed with crowds again!
You can find David at:
LinkedIn: https://www.linkedin.com/in/dtjoseph/
Facebook: https://www.facebook.com/david.joseph.520
School of Rock Chapel Hill Facebook: https://www.facebook.com/SORChapelHill
Email: djoseph@schoolofrock.com
Web: https://locations.schoolofrock.com/chapelhill
Hi everyone! Thanks for tuning-in today for our latest episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they overcome obstacles to their success.
In today’s episode, I have the distinct pleasure of speaking with the unflappable Tonja Valdez, owner of Purity Spa and ONJ modern ORGANICS.
In our conversation, Tonja shares her views on the importance of the gift of having and creating more time, trusting your gut, and putting your wellbeing ahead of all else.
Tonja took a huge leap of faith in the midst of the last recession and purchased commercial real estate! Then she started Purity Spa in her tiny southern Idaho town, and has grown, and intentionally shrunk, her business over the years. She shares how she created her own skin care line because she saw a gap in the market and filled it. Her clients were coming to her after treatments, wanting solutions for when they had events to go to and didn’t want to look like they’d just had facial treatments.
Her story is remarkable and I just know you’re going to love listening.
Oh, and you won’t want to miss what she says about chocolate chip cookies!
So, grab a beverage or a snack and settle-in to listen to Tonja and her amazing journey.
You can find Tonja at:
https://purityspa.net/collections/onj-modern-organics
https://www.instagram.com/purityspa83301/
Tonja’s Bio:
Tonja Lee-Valdez is a serial entrepreneur – a licensed, practicing esthetician who owns and manages her own spa; and the founder of ONJ Modern ORGANICS skin, body care and mineral makeup. She began her esthetics career over seventeen (17) years ago in Sun Valley, Idaho. Tonja then built a successful medi-wellness spa where she is known for cutting edge treatments and creating solution-oriented protocols. This client-centered practice led Tonja to create ONJ Modern Organics skin, body care and mineral makeup. Clean, elegant products produced in small batches and made in the U.S.A to ensure freshness and efficacy are the foundation of ONJ Modern Organics. Tonja looks forward to meeting each of you to discuss opportunities that lead to increased profits and bring a new level of interest and excitement to your patients.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am so excited to be speaking with the wonderful, big-hearted Terence Viban.
When Terence and I first spoke about him being a guest on the podcast, he said he wasn’t an entrepreneur, really, but definitely had the mindset part down. Terence has the entrepreneurial spirit, though, and has channeled that spirit and energy into building foundations that support young people in his home country of Cameroon.
In 2018, Terence started his first foundation, which he lovingly named after his mother, Elizabeth. He originally wanted to keep it small, providing vocational training for about 20 young women. There was so much interest, that they ultimately enrolled 40 young women in the training program. They have also provided sewing machines and computer literacy training. You’ll hear Terence say that this knowledge and training provides economic power for women and girls, and this is what they really want and need.
In late 2020, Terence started a second foundation to support high school students in Cameroon in studying for, and passing, the baccalaureate, which would open the doors for them to study in Europe beyond high school. The foundation connects student teachers in Germany and France with high school students in Cameroon, which provides a win-win for all: student teachers get experience teaching, and the high school students get their credentials.
You won’t want to miss Terence’s tips for being in the right mindset for success. Also, keep your eyes and ears peeled, because Terence will probably be launching a vegan nutrition business in the near future. And he said he’s not an entrepreneur yet! He has all the makings of a serial entrepreneur if you ask me. Listen and see for yourself.
So, grab a beverage or a snack and settle-in to listen to Terence and his amazing journey.
Where you can find Terence:
Email: vibanterence@gmail.com
LinkedIn: https://www.linkedin.com/in/terenceviban/
Terence’s Bio:
I am an independent Salesforce Contractor and Professional with extensive experience in the Salesforce Cloud. Over the past 4 years I have worked for a good number of companies including Salesforce, at different times being an employee, partner and even having Salesforce as my client. I currently hold 20 major Salesforce Certifications and 170 Badges and 117980 Points on Trailhead. As you can see, I am very passionate about Salesforce and really enjoy working with it, which makes me the man for the job.
My expertise can broken down into the following 4 areas;
-
System, Solution and Technical Solution Architecture
-
Technical Implementation and Development with APEX, Visualforce, Lightning Components & Salesforce Lightning Design Systems
-
Teaching and Training included Training Content Creation
-
General Salesforce Consulting
I strongly believe that out-of-the-box thinking, an eye for detail and being able to look a the big picture can make all the difference between a successful and a bad implementation. I also strongly believe, that when it comes to Software Development, "Less is More", meaning simplification should be the standard and over engineering should be avoided at all cost.
Do not hesitate to reach out if you are like minded. Looking forward to working with you.
This is episode #15 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I have the distinct pleasure of speaking with the incredible and generous Martha Newport of Martha Newport Realty Group.
She shares her best tips on creating success based on embracing uncertainty, living your values and making a commitment to excellence.
The journey she traveled from climbing the ladder at IBM, including moving from Nova Scotia to North Carolina, and then becoming a realtor, is truly impressive. Martha tried on different hats, played around with many creative ideas, and took a very thoughtful approach to taking the leap of faith into starting her business.
Pay close attention to when she speaks about the importance of self-care and dedicating yourself to living your values and planning with intention. The key word here is intention. You may want to stop and take notes, and listen more than once to this episode.
Martha is dedicated to her team’s success and growing her business in a way that not only serves her clients, but also supports her team in their individual growth. She is truly a remarkable human, and I know you’ll love listening to this episode.
So, grab a beverage or a snack and settle-in to listen to Martha and her amazing journey.
You can find Martha at:
www.marthanewport.com
Facebook: https://www.facebook.com/marthanewporthomes/
LinkedIn: https://www.linkedin.com/in/marthanewport/
Instagram: https://www.instagram.com/martha_newport/
YouTube: https://www.youtube.com/channel/UCWL5WIwlUGGFfelI7QCl-PQ
Martha’s Bio:
Martha Newport is the Founder and CEO of Martha Newport Realty Group, the top selling real estate team based in Chapel Hill, North Carolina. Two things are infused in everything she does: Growth and Energy.
Before launching her real estate business in 2014, Martha had a dynamic 15-year career in marketing and project management at IBM. She did a hard pivot and took a jump into flipping a house, got her real estate license (at night) and leapt into the crazy world of real estate.
She believes that if you do your best, take care of people first and grow everyday, your life can be big, beautiful and fulfilling.
Originally from Nova Scotia, Martha has lived in North Carolina for more than half her life now, so her Canadian accent only comes out when she’s extra tired or excited. Outside of work, Martha enjoys spending time with her husband, two kiddos and two ridiculously small dogs, decorating cakes, working out (hard) and practicing meditation daily.
She is a longtime supporter and volunteer for PORCH, a grass-roots hunger relief organization whose mission is to collect and distribute food for families going hungry in the Chapel Hill and Carrboro community.
Martha’s passion for growth personally and professionally has been a force for change within herself, her real estate team and her community.
This is episode #14 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am so excited to speak with the brilliant and energetic Gia-Ninh Chuang of Better Fit Private Training.
He shares his best tips on how to move the needle in your business, and you’ll want to pay attention if you’re like a lot of us and have a hard time asking for and accepting help. Listen to what he says about being photo-ready; it’s not what you think!
As a fitness professional, he’s able to draw from movement and the human body and connect what he’s learned to how he approaches business growth. It’s pretty remarkable, and I’m certain you’re going to love Gia-Ninh as much as I do.
So, grab a beverage or a snack and settle-in to listen to Gia-Ninh and his amazing journey.
You can find Gia-Ninh at:
www.BetterFitPrivateTraining.com
Gia-Ninh’s Bio:
GIA-NINH CHUANG FMS, CPT
Functional Movement Specialist
Certified Personal Trainer
Gia-Ninh Chuang is the premier Functional Movement Specialist and Personal Trainer in the DC region. With over 20 years of experience as a Coach, Trainer and Educator, he has turned a drive to help others into a lifelong career of service and education in the fitness industry.
A Maryland native, Gia-Ninh attended The University of Maryland, College Park for dual undergraduate studies in Kinesiology and Opera Performance. It was at UMCP where he discovered his love of movement. He has performed with, coached, and choreographed for multiple dance teams. As a fitness athlete, he is a two-time National Aerobics Champion and has been seen on ESPN.
Gia-Ninh is a well-respected educator in the fitness industry and has led workshops for hundreds of fellow fitness professionals throughout his career. He is the first-ever winner of the AAAI/ISMA “Aerobics Instructor Star Search” and has toured the East Coast teaching masterclasses to fellow instructors. He has provided Continuing Education Credits for ACE and AFAA, has served as faculty for Town Sports International, and is the Regional Cycle Pro Mentor for Equinox Fitness.
Gia-Ninh’s movement expertise is wide-reaching. He is a Level 2 Functional Movement Specialist through FMS, and is a Pain-Free Movement Specialist with ACE. He earned his Personal Trainer Certification through NASM, and was trained in Classical Pilates Mat through Power Pilates. Other specializations include aquatic fitness through AEA, kettlebell training through Kettlebell Concepts, and suspension training with TRX.
Gia-Ninh’s clientele is equally diverse, with ages ranging from 18 to 90. His clients have ranged from the top amateur Stand-Up Paddleboard athlete in the US training for Nationals to a person successfully returning to an active lifestyle after their second hip replacement. He has been featured in The Washington Post, Fitness Magazine, and on The Oprah Winfrey Show.
This is Episode 13. Welcome to Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I’m speaking with the brilliant and insightful Julien Lefort of Creative Minds Unleashed.
Julien shares his journey from France to the UK to Romania, and how he decided to become a coach. He talks a lot about how taking a step, no matter how seemingly small, can make all the difference in the world, and how at the end of the day, you’ve got to figure out what energizes you so you can tap-into that energy to support you in doing what doesn’t come naturally for you.
You won’t want to miss when he tells the story about how he tackles the “have-to” tasks with creativity, and how that builds his energy up rather than depleting it. He shares how to create a counter-balance in order to get stuff done so he can spend more time doing what he loves.
Julien has a knack for seeing gaps and filling them from the perspective of what has worked for him, adjusted and fine-tuned with feedback from his clients. This is something every entrepreneur needs to hear, so you can go forward and create momentum.
So, grab a beverage or a snack and settle-in to listen to Julien Lefort and his amazing journey.
You can find Julien at:
Instagram: @creative.minds.unleashed
Email: julien@CreativeMindsUnleashed.com
Julien’s Bio:
Julien is an experienced Success Coach specializing in resilience, strengths and transition coaching.
He consults with both individuals and organisations and supports them in implementing performance acceleration initiatives (Organisational culture and values, Leadership Development programmes, individual and group coaching…)
For the last 15 years, Julien worked with both non-profit (AIESEC, Chance UK) and private sector (Société Générale, Adecco, Thomsons Online Benefits - Mercer group). He has grown a passion for developing people and for empowering them to learn, grow and discover their inner self.
He has supported young individuals all the way through to senior executives giving him a well-rounded experience and adding breadth of expertise to his knowledge.
His coaching clients include:
- Senior executives in the Banking Sector
- Public Relations managers
- HR managers
- Entrepreneurs
- Leaders in the Tech industry
- Thriving Creative Industries Specialists
His journey has taken him through the implementation of people development programmes around topics such as:
- culture and values,
- employee engagement,
- mentoring,
- leadership development
- competency-based frameworks.
Most recently he collaborated with major SaaS businesses, a top university, a non-profit organisation and an international bank.
He is an ICF Professional Certified Coach, a Certified Practitioner for Strengths Profile, MBTI, EQi 2.0/EQ 360 and MTQ48 and holds a Diploma in Training Delivery Skills from the Training Foundation.
This is episode #12 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am so excited to be speaking with the extremely talented and driven Bachot Muna, jazz pianist, sound engineer, singer, music producer and extraordinary human.
He shares his journey from being a barefoot child growing up in a village in Cameroon to professional musician living in Europe. Bachot decided when he was 9 years old that he would one day live in Europe. His mother asked him not to leave Cameroon, but Bachot felt the magnetic pull to Europe and was so determined to go, that he made the 15 year-long journey to become a musician in Europe.
Bachot is self-taught on several instruments, but found his real love in playing piano. I am so impressed with his determination, extreme focus and unwavering belief in his abilities and calling, and I know you will be too.
You won’t want to miss when he shares his story about how he managed to cross borders, even when he didn’t have money or a place to stay, and yet, he managed to convince border officials to allow him to stay and continue his journey through western Africa to Europe.
Bachot reminds us to be honest with ourselves, follow our dreams no matter what, and to not be discouraged, even when things don’t go our way, because we will learn so much along the way. His journey is remarkable and inspirational, and is a great reminder to keep working hard for the things we love.
Be sure to check out his music on Spotify, SoundCloud and YouTube. We’ve provided links in the show notes. You will love his gorgeous music. So, grab a beverage or a snack and settle-in to listen to Bachot and his amazing journey.
You can find Bachot here:
Spotify https://open.spotify.com/artist/6Lsn7ecPmH5Wv7oM9pVKDG
SoundCloud https://soundcloud.com/bachot-muna
YouTube https://www.youtube.com/channel/UCz7fXAsgwGb_BoLvsbONrYA
Email bachot@bachotmusic.com
Bachot’s Bio:
Bachot started singing while still at school. Few years later he decided to make his passion his life, composing at the time his first song entitled "Essukud'am" (My studies) Bachot and some friends created a band called "Man-walk with whom he began to play organ; having no instrument at his disposal on wich to pratice, Bachot drew the keyboard on paper and excercised the melodies he memorised.
In Nigeria Bachot conducted an orchestra of 16 people with whom he took part in the "Sokoto Fishing Festival". Due to political unrest in the country, he was forced to leave and went successively to Benin, Togo, Niger, Burkina and ended up in Abidjan. Bachot decided to add another feather to his cap and learned how to become his own sound-engineer, resulting in the production of his fourth album "Africa Sa" (Dance Africa), thanks to the track"Loh Yonme", Bachot won the awards of "best singer" and best clip" of 1999 in Cameroon.
2003 Bachot was invited to perform as headliner for the 10 years celebration at the summer festival "l'été sous le charme" in Dreux north of Paris France
Bachot is a self-taught pianist, singer-songwriter Interpreter and arranger of a great talent who based in Brussels since early 90, having in his score several Cd's produced like, Ashikogo, Donne ton Dada, "Jazz & Dreams", a solo piano album release in 2012 with wich Bachot performed in the "Montreal Internaional Jazz Festival 2013" wish is the world must prestigeous Jazz Festival, in the concert hall "Theatre Maisonneuve" playing the first part of Maestro "Chucho Valdes" where the audience were entirely captured. Leaping out of Africa with the spirit of the indigenous wildlife, Bachot is capturing the heart and soul of music fans on every continent. Melding a unique combination of musical influences from many African nations, Bachot has created his on genre with the Afro Jazz fusion and Afro Pop music scene by fusing native rhythms with funk, soul, Latin Jazz and jazz. And now, Bachot has just release his new album entitled "Back To The Roots".
But what inspired Bachot to compose the album Back To The Roots?
After performing the Montreal International Jazz Festival 2013, Bachot decided to come out with a new album project. But the most important for him was to work with other experimented and expressifs musicians around the world. First of all, Bachot wanted to find a great Brazilian percussionist, because he had in mind to record and Afro Jazz Fusion Album. Bachot went to meet his friend Andre Bontems owner of Avalon Studio Brussels and told him his ambition. Andre Bontems after listening to Bachot said to him, I wanna show you something. He brought out a live video he recorded where was performing a wonderful Brazilian percussionist named ZE LUIS Nascimento , Bachot was blow out by the performance of this guy, and he said to Andre his friend, this is my man. The first piece of the puzzle was found. It is important to notice that ZE LUIS Nascimento perform often with Michel Legrand and many French great artists.
Bachot started the recording in Paris at Bopcity studio with ZE LUIS Nascimento, where he recorded the percussions and some vocal parts of Essukud'am, Hey Ohohah with the participation of his nephew Ray Dikoumé.
And after Paris Bachot flew away to Tallinn at Green Room Studio to record with the bass player Kareel Liive, the guitarist Paul Daniel, and the great Trombonist Eduard Akulin who did a tour with Freddy Cole the brother of Nat King Cole few years ago. And then back to Brussels where Bachot recorded lady Dunia Molina cristal voice parts . The mixing and mastering done in New York City, was handled by the 13 grammy awards winner Mike Makowsky. (Mike credits: Amy Winehouse, Mariah Carey, Gorillaz, Usher, Maxwell, John Legend, Kenye West, Kid Cudi, Jim Jones, Kelis, Nas, etc..) This album "Back To The Roots" is a mix of African Brazilian groove and Jazz. The final result is a pleasant and groovy Afro Jazz Fusion album. (Heavily recommended this genius to everyone...Amazing talent, said Mike Makowsky) All those who have listening to this album "Back to the roots" of Bachot are unanimous that it's an so happy and uplifting album, full of great spirit, émotion and happiness that capture your soul.
(Anecdotally, when Mike Makowski was mixing with Bachot and the music began to sound like Bachot wanted, then Bachot smiled with pleasure, Mike looked the spirited smile and said, I feel that I am in the studio with Miles Davis, you really resemble like him a lot)
January 2016, Bachot won "the Akademia Awards" Los Angeles for best Latin Song from his track "Samba Makossa", and in 2017 he won another award of best Afro soul with his track" A Muto"
2018-2020. Known also as a great entertainer, Bachot is touring around the world as a solo pianist singer and interpreter in country like: Hong Kong, Shenzen, Canada and Germany where is performing as resident artist in the world top 5 stars: Brenners Park hotel Baden Baden, Hessischer Hof Frankfurt, Breidenbacher Hof Dusseldorf, Maritim Hotel Travemunde, Maritim Ulm, Eden Rock hotel Ascona...
You can find Bachot here:
Spotify https://open.spotify.com/artist/6Lsn7ecPmH5Wv7oM9pVKDG
SoundCloud https://soundcloud.com/bachot-muna
YouTube https://www.youtube.com/channel/UCz7fXAsgwGb_BoLvsbONrYA
Email bachot@bachotmusic.com
This is episode #11 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I’m speaking with the brilliant and talented Laura Bryant of UAspire Digital Marketing.
She shares her best tips on how to move the needle in your business with your mindset. She reminds us that as entrepreneurs, we need to learn to set expectations, become comfortable with failure, and continue taking leaps of faith.
You won’t want to miss at the end of our interview when she talks about the initiative she has started to support women to earn extra money to support their families, but may be lacking the resources or entrepreneurial know-how to do it. I’m not going to lie, I teared up a little at the thought of how many peoples’ lives her course will impact by helping women create financial resources to support their families. Even an extra $200/month can completely transform the experience of an entire family. It’s truly remarkable.
So, grab a beverage or a snack and settle-in to listen to Laura and her amazing journey.
You can find Laura at:
www.modernmarketingcourse.com
www.UAspireDigital.com
Instagram @uaspiremedical
Laura’s Bio:
Laura Bryant has served as a marketing and branding specialist for 18 years assisting company's large and small around the globe. From New York to Australia, from medical to tourism, real estate and more... Her experience and intuition have made her a leader in marketing and strategy. She understands consumer behavior and how to help her clients gain significant returns.
This is episode #10 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success
In today’s episode, I have the distinct pleasure of speaking with the wonderful and deeply honest Brea Gunn, messaging and funnel specialist.
She shares her struggle with her mental health once the Covid-19 pandemic quarantine lockdown started, and how she has learned more adaptive (healthy) coping mechanisms and begun to recognize that ADHD is her super power in her business. Brea tells us how important it is to speak with a therapist, friend, life coach or other trusted advisor to TALK. We need people; we really need one another, no matter how introverted we may be.
You won’t want to miss her tips on how to be successful in business, including building relationships, being cool with your own self and getting excited about feedback, which so many of us deeply fear.
Brea’s story, insights and overall awesomeness will draw you in, and I know you’ll love hearing her share her experience and mission to support her clients the same way she would support a family member.
So, grab a beverage or a snack and settle-in to listen to Brea and her amazing journey.
Brea’s Bio:
Breanna Gunn is a messaging and funnel specialist, working with business owners and solopreneurs to create messaging and processes that inspire loyalty, momentum, and action that leverages trust, authenticity, and profitability.
Brea uses her more than 10 years of experience with customer service and marketing to uncover the gaps in messaging that lead to lower conversions and plugs them through customized systems, structures, and processes that are bolstered by copy that converts. —-
TITLE:
Fake People Have Fake Money - Why Avatars Don’t Work
PITCH:
Most of us are familiar with creating a customer Avatar - the problem is, it doesn't work. Avatars aren't real people, and we've been operating as if a line from Field of Dreams is going to magically come and save the day - if you want to attract people who have the money to pay you, to hire you, you need to understand them on a fundamental level - a level that you won't reach if you create a pretend person.
I propose that we can make market research sexy - and realize that we're already doing it in our daily marketing and outreach - I'm on a mission to make market research fun (because then you can make dolla dolla bills!).
Takeaways:
Takeaway 1: You're already doing research
Takeaway 2: It's okay to outsource your research (and here's an easy way to do that)
Takeaway 3: How to use the data you collect for the good of your bank account
Find Brea:
Clubhouse @thebreannagunn
LinkedIn https://www.linkedin.com/in/breannagunn/
Facebook https://www.facebook.com/BreannaFawnGunn
Instagram https://www.instagram.com/thebreannagunn/
Twitter https://twitter.com/thebreannagunn_
Thank you for listening to Entrepreneur Mindset-Reset. I am so glad that you’ve decided to join us today!
I’d like to start off today by giving a HUGE SHOUT-OUT to my producer, Bachot Muna. Not only is he brilliantly editing, cleaning-up and mixing the audio for this podcast, Bachot is a very talented jazz musician, originally from Cameroon, now living in Brussels. If you like his work and you’re looking for your own podcast producer, or you’re a musician looking for guidance, production, or someone to connect with over music, get in touch with Bachot. His contact info is in the show notes, including his amazing music on SoundCloud and YouTube.
Find Bachot:
Spotify https://open.spotify.com/artist/6Lsn7ecPmH5Wv7oM9pVKDG
SoundCloud https://soundcloud.com/bachot-muna
YouTube https://www.youtube.com/channel/UCz7fXAsgwGb_BoLvsbONrYA
Email: bachot@bachotmusic.com
In my first solo episode, I cover FEAR and the definition of and 12-stages of Burnout.
World Health Organization definition of Burnout:
“Burn-out is a syndrome conceptualized as resulting from chronic workplace stress that has not been successfully managed. It is characterized by three dimensions:
- feelings of energy depletion or exhaustion;
- increased mental distance from one’s job, or feelings of negativism or cynicism related to one's job; and
- reduced professional efficacy.
Burn-out refers specifically to phenomena in the occupational context and should not be applied to describe experiences in other areas of life.”
12 Stages of Burnout:
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Compulsion to prove oneself - demonstrating worth obsessively.
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Working hard - with an inability to switch off.
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Neglecting basic needs - lack of sleep, lack of healthy eating, lack of social interaction.
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Displacement of conflicts - problems are dismissed.
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Revision of values - values are skewed, friends and family dismissed, hobbies irrelevant.
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Denial of emerging problems - intolerance, perceiving collaborators as stupid, cynicism, aggression, problems are viewed as caused by work.
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Withdrawal - social life small or nonexistent, hard social contacts.
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Odd behavioral changes - changes in behavior obvious to friends and family.
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Depersonalization - seeing neither self nor others as valuable.
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Inner emptiness - feeling empty inside.
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Depression - feeling lost, exhausted and the future feels bleak and dark.
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Burnout syndrome - includes mental and physical collapse; medical attention required.
References for Burnout
Entrepreneur article on Burnout:
https://www.entrepreneur.com/article/333631
World Health Organization International Classification of Diseases:
https://www.who.int/news/item/28-05-2019-burn-out-an-occupational-phenomenon-international-classification-of-diseases
Info on Mastermind for Physicians and Practitioners in Private Practice:
I’d like to share some upcoming opportunities to work with me. I’ve put together a Mastermind for physicians in private practice. This is an international group of remarkable humans who desire to change the trajectory of their patients’ lives through healing, education and support for the whole person. We’ll be combining mastermind meetings with workshops from marketing, finance and book publishing experts, and individual professional coaching with me. This is a unique opportunity to join a worldwide network of high-level professionals, to work with a seasoned executive coach and business consultant, AND learn from professionals in areas of business that will support you in your overall success. If you are, or if someone you know, is a physician in private practice who would be a great candidate for this opportunity, I’m taking applications now to fill the last couple of seats. We will begin in late March 2021. The best way to connect with me is via email at tracy@tracycherpeski.com
References for Burnout
Entrepreneur article on Burnout:
https://www.entrepreneur.com/article/333631
World Health Organization International Classification of Diseases:
https://www.who.int/news/item/28-05-2019-burn-out-an-occupational-phenomenon-international-classification-of-diseases
Ways to connect with Tracy:
Email: tracy@tracycherpeski.com
30 minute consult www.TalkWithTracy.com
This is episode #8 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I have the privilege of speaking with the very fun and inspiring Andy Greider, Managing Partner and Chief Dot Connector of World Growth Capital.
Andy’s entrepreneurial journey really started when he was a kid, and his story about how he called and managed to not only talk to, but also meet in the flesh - THE Bob Woodward of the Washington Post while a senior in high school, just may blow your mind as much as it did mine! I felt so inspired by that story that I vowed never to shrink away from an opportunity ever again! I hope it will inspire the same in you!
Andy’s title of “Chief Dot Connector” makes so much sense once you get to know him a little, and I’m certain you will by listening to this episode.
No matter the entrepreneurial pursuit, Andy is always committed to how he can support people. His "shoot way past the stars so you can fall back into them” attitude is a humble reminder to never underestimate ourselves, and I sincerely believe Andy’s story will spark that desire in you.
So, grab a beverage or a snack and settle-in to listen to Andy Greider and his amazing journey.
You can find Andy at:
www.AndyGreider.com
Ph: (404) 516-42024
Andy’s Bio:
Born in Palmyra, PA and full circled back to Central PA at 51, with one long stay in Atlanta and many other locations in shorter spurts, with fave area of the country being Central California. Love to hike with and hang out with my lovely wife, Linda, am a big fan of craft beer, live music and helping others in whatever ways possible.
Professionally, been marketing or selling since I was 14, started with VCRs for people who didn't know what they were - or why they would want one! So learned educational/consultative sales early on. These last 20 years, have become a serial entrepreneur, through business consulting for companies from Fortune 50 to Mom and Pop America, and growing a few companies of my own. Been lucky to have great mentors and partners and love to give back knowledge and kindness I was gifted. I’ve made networking and giving to others a focus for me - and it is a large part of what I do - I love putting people together with other people, tools or resources that can help them. That’s my story – and I’m sticking to it.
This is episode #7 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I have the distinct pleasure of speaking with the powerful, big-hearted Luke Hopkins.
He shares how he grew up in extreme poverty, and how his decision to join the Army for what he thought would be a few years, changed his life forever, and turned into a 23 year career.
You won’t want to miss when he tells the story about how he realized he could make a difference in peoples’ lives, and how in post-retirement, he felt he needed to make an impact and help people; so he decided to become a financial advisor. He is so connected and giving, that one of his clients invited him to his retirement party and gushed all over him in his speech for making it possible for him to retire!
Listen carefully to his advice about working backward as if you’re standing in the future looking back. It’s a powerful reminder about how you can make anything happen once you believe it.
Luke inspires me every time we talk, and I just know you’re going to love listening to him. He’s so full of love and care for people, and he’s making a huge difference in the world.
So, grab a beverage or a snack and settle-in to listen to Luke and his amazing journey.
Luke’s Bio:
Luke Hopkinsis a Chicago native, and a graduate of Columbia Southern University with a Bachelor’s degree in Business. Luke retired from the U.S. Army after 23 years of active duty service and began a new career as a Financial Advisor in 2007. After 9 years of performing as an advisor, Luke was promoted to the District Advisor, with duties including the managerial aspects over the European locations in Germany, Turkey, Belgium, Holland and Italy.
After two years supervising Financial Advisors overseas, he returned to North Carolina. Now with Mass Mutual, his focus as an advisor is to help guide families and business owners in their pursuit of financial freedom and security. Luke’s passions are helping people and playing the sax. If he’s not doing one, then he’s doing the other.
Find Luke:
LinkedIn: https://www.linkedin.com/in/luke-hopkins-02b45b184/
Phone: 919-673-5153
Email: lhopkins@financialguide.com
This is episode #6 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I’m speaking with the extremely talented international photographer and visual strategist, Marlana Semenza. She uses her photography to tell her clients’ stories in their most powerful way.
In our interview, she talks about the difference between marketing and branding, and I love her analogy about the difference between the two. She says marketing is like asking someone on a date, and branding is the reason they say yes. Your personal brand ultimately isn’t about you; it’s about what you can do for people. It’s always about your clients and customers.
You won’t want to miss the story about how she took photos of a client on a motorcycle in California while sitting in her home office in North Carolina! You’d never, ever guess that she took these photos virtually on a FaceTime call! You’ve got to check out these very cool images at PhotographerInYourPocket.com
So, grab a beverage or a snack and settle-in to listen to Marlana and her amazing journey.
You can find Marlana at:
www.MarlanaSemenza.com
www.PhotographerInYourPocket.com
Instagram: @marlana.semenza.photo
Facebook: @marlana-semenza-photography
LinkedIn: https://www.linkedin.com/in/marlana-semenza/
Listen to Marlana’s Podcast:
https://www.marlanasemenza.com/podcast
YouTube:
https://www.youtube.com/channel/UC3wRcnYROOe3qO4b-_KK3kQ
RSS feed:
https://feeds.captivate.fm/your-iconic-image/
Marlana’s Bio:
Marlana Semenza is an international photographer and visual strategist. Her diverse client base includes athletes, celebrities, WWE Superstars and beauty queens including Miss North Carolina. An industry veteran, Marlana uses her degree in Photography and 20+ years of experience to tell her clients’ stories in their most powerful way.
Marlana’s photography has graced over 8 magazine covers, with her work featured in publications such as Woman’s Day and The New York Times.
This is Episode #5 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for another episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I am honored to speak with the amazing and brilliant Tiago Buhr, an incredible coach who helps people create an extraordinary life of success, fulfillment and freedom.
Tiago started his first business at the age of 17, and his thirst for entrepreneurship and adventure has never stopped! He shares why he has always challenged authority, and why he was never content following the well-paved path.
You won’t want to miss when he tells the story about blowing of his school work, to throw the best parties in high school, and how he’s learning to bring his love of great parties into his business model.
We talk about our love of people - but not all people - and why relationships are so important in life and in business.
Tiago is deep, sincere and incredibly focused on supporting people in their desire to be their absolute best. I just adore him, and I know you will too.
So, grab a beverage or a snack and settle-in to listen to Tiago Buhr and his amazing journey.
Tiago's Bio:
By age 17, Tiago had founded his first company, growing from zero to 700.000 followers in two years. At 19, he sold it and began traveling the world. After five and a half months backpacking, he moved back to his home country Brazil and after a few business attempts, got clear on his values and started a coaching practice.
He has received coaching from some of the top coaches in the world, and now helps entrepreneurs, leaders and coaches who want to create a big impact in the world. They are ambitious, and want to use wealth creation and business building as a way to get connected with their loving and powerful version of themselves.
Tiago now resides in Florianópolis, Brazil, where he hosts VIP Days for his clients and helps them design their business to support a lifestyle of ease, fun and profitability.
You can find with Tiago at:
Facebook: https://www.facebook.com/tiago.buhr
Website: www.tiagobuhr.com
This is episode #04 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I have the distinct pleasure of speaking with the incomparable Dr. Andrew Orr, the Brisbane Baby Maker.
In our conversation, you’ll hear how Andrew’s decision to downsize actually made his clinic more profitable, and how he’s never looked back. You’ll also want to hear how he decided to create his own supplement line when he was told he’d be waiting at least six months before he could replenish his stock to support his patients in their wellness.
Listen carefully, and take to heart, his advice about never getting it right the first time, asking for help, and taking time for yourself.
Grab a beverage or a snack and settle-in to listen to Dr. Andrew Orr and his amazing journey.
You can find Dr. Orr at:
http://www.drandreworr.com.au/
Facebook: @thebrisbanebabymaker
Dr Andrew Orr Bio:
Andrew Orr (DTCM, MRMed, MWHMed, Ba.Sc, Ba.HSc, AdvDipNut) is one of Australia’s leading healthcare practitioners, with over 20 years of experience in assisting Reproductive conditions,Women’s Health conditions, Pregnancy conditions and many other health complaints.
Andrew has qualifications and degrees in complementary medicines (Ba.Hsc, Adv Dip Nut, ND) & medical science (MRMed & MWHM) and uses a multi-modality approach to assist his patients. Dr Andrew Orr is Doctor of Traditional Chinese Medicine (DTCM/Registered TCM practitioner), Nutritionist and Complementary Medicine Practitioner.
Andrew has also completed masters level postgraduate training in Reproductive Medicine and Women’s Health Medicine, being awarded degrees as a “Master of Reproductive Medicine” & “Master of Women’s Health Medicine” through the faculty of medicine at the University of New South Wales.
Andrew is also a Qualified Chef, Lecturer, Public Speaker, Researcher, Mentor and more.
Andrew and is also the owner/Director of his own practitioner only Herbal Medicine and Nutritional Supplement Company-ConceptShen Nutritional Medicine PTY LTD.
He also runs a successful clinic practice in Brisbane and helps women and couples locally, interstate and from overseas.
Andrew’s special interest is difficult fertility cases, Women’s Health conditions and Gynaecological/Reproductive conditions such as Endometriosis, Adenomyosis and PCOS. There isn’t much that he has not seen during his 20 plus years of practice, and he has seen the worst of the worst for many of the conditions he assists.
He cares about women having a voice for their health and wants to make sure we end the silence on disease states such as endometriosis. He actively gives his time to help in the education and awareness of Endometriosis, Adenomyosis and PCOS and many other women’s health and reproductive issues.
Andrew also travels to country lecturing to healthcare practitioners and the general public about fertility, women’s health and gynaecological issues and the importance of early intervention and treatment for all women and couples.
His motto is that “Period Pain IS NOT normal” and his other motto is “No Stone Left Unturned” and is very passionate about informing women and couples about the medical facts about women’s health conditions and urging women not to put up with things such as period pain. He applies his “No Stone Left Unturned” motto to every person he sees and treats and is passionate about helping them to get the best out of their lives on both a physical and emotional level.
Andrew has helped over 12,500 plus babies into the world with his multi-modality fertility program combining both Eastern, Western and Nutritional Medicine. It is a multimodality-integrative medicine program that has gained media attention and has had independent research done.
Andrew has written and reviewed for the Australian Medical Journal, written for leading Magazines and has appeared on Channel 9’s A Current Affair, Channel 9’s Brisbane Extra and been in national papers and health magazines. The media has given him the name of “The Brisbane Baby Maker”
Andrew also lecturers to Health Care Professionals, Specialists, Midwives, students and the general public on a regular basis.
Andrew is also very proactive and passion for helping fellow practitioners gain knowledge about the facts around Reproductive and Women’s health issues so that they can better serve their own patients and to also help anyone who needs help with changing their lives for the better. Andrew knows that too many people are “Missed” and “Dismissed” on their health journey and why he is very passionate about educating other practitioners to use is “No Stone Left Unturned” approach to everyone person they see.
This is episode #03 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success
In today’s episode, I am so excited to speak with the wonderful Pam Sams of Jackson-Sams Wealth Strategies.
In our interview, Pam shares how when you’re intentional the universe will deliver what you need, and that even as a wealth advisor, she never leads a client into their money management strategy without discussing their values and life planning.
You’ll want to hear her story about her sex therapist client and how that sparked a whole new program called “Mind Your Money” that will support and empower busy women so they can get things done with confidence, and get back to living their best lives.
So, grab a beverage or a snack and settle-in to listen to Pam and her amazing journey.
You can find Pam at:
https://www.jacksonsams.com
Facebook: @jacksonsamswealth
Instagram: @jacksonsamswealth
Twitter: @pamsams
LinkedIn: https://www.linkedin.com/in/pamelasams/
The podcasts that Pam loves:
Glambition Radio with Ali Brown
The Tim Ferris Show
The book Pam mentioned:
Difficult Women: A history of feminism in 11 fights, by Helen Lewis
Pam’s Bio:
For 18 years, Pamela Sams has been helping women improve their personal and financial wealth through solid financial life planning. Pamela’s education and training enable her to help clients successfully navigate through the myriad of financial decisions they face during their lives. Pamela holds a Behavioral Financial Advisor designation, awarded to advisors who have undergone training to learn to help clients make financial decisions using a rational, values-based approach. Behavioral Financial Advisor’s integrate techniques founded in traditional finance, psychology and neuroscience to positively influence clients’ spending and saving behavior in the presence of challenging emotions. Pamela has become a strong voice in the area of personal finance for women. Her knowledge in this area has made her a sought-after speaker.
This is episode #02 of Entrepreneur Mindset-Reset.
Hi everyone! Thanks for tuning-in today for a new episode of Entrepreneur Mindset-Reset, THE podcast where entrepreneurs just like you and me share how they master their mindset to overcome obstacles to their success.
In today’s episode, I have the distinct pleasure of speaking with the powerhouse, Jody Maki, of Girl on Fire.
She shares her story about how she became a firearms instructor, her huge vision, and her biggest learning experiences along the way.
You won’t want to miss when she tells the story about how she envisions the world as a village that looks after and protects one another, and her plan to help reduce crime.
Her three best tips for entrepreneurial success might surprise you. Listen to how she came to use these as her guiding principles in life and business.
Jody’s passion and commitment to making this world a better place is what this interview is all about; but make no mistake: she’s a total badass, and I’m so thrilled that she said yes to being a guest on the show.
So, grab a beverage or a snack and settle-in to listen to Jody and her amazing journey.
You can find Jody at:
www.girlonfire.life
Jody’s Bio:
CEO GirlOnFire, OnFire Training and Armored Village
NRA Training Counselor
NRA Certified Pistol and Rifle Instructor
Chief Range Safety Officer
Utah Bureau of Criminal Identification Instructor
MD Handgun Qualification License Instructor
MN Bureau of Criminal Apprehension Instructor
DCJS Private Investigator
Launched my company over 6 years ago. Crime prevention is our focus and I regularly train people to be firearms instructors; high-level agency staff, FBI, Homeland Security and Law Enforcement as well as civilians for multi-state permits and instructor licenses.
-I have developed a training platform for Marksmanship for high-level agencies
-Developing Conceal Carry and product safety line for launch in 2021
-Training on College Campuses on personal safety and victim prevention to ultimately decrease campus assaults nationwide - Majority of these trainings are with Non-Firearms Training Div.
Active Shooter Prevention Training - Companies, schools, college campuses, churches. Educating communities on fundamental issues of why our active shootings are increasing and how we can come together to help decrease them.
I previously owned a fashion/image company and later was co-owner of a wellness center. I started dating a man who owned firearms training academy and he introduced me to the industry while manipulating me deeper into a textbook domestic violence situation. Once I was able to get free of the relationship, I launched my company immediately and it is now operating in 14 states.
In this inaugural episode, hear what this podcast is all about. We are here to share stories, go deep in our conversations, and to support entrepreneurs and purpose-driven individuals in the wild journey of being different and doing things differently.
If you've been looking for a community of high-integrity, purpose-driven individuals, you've come to the right place. Every episode is rich in conversation and "wisdom bombs" that just could change your life and business.
We're happy you're here and looking forward to celebrating your success!