Renault Group: Recent Episodes
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Saviez-vous que certains clients ont la chance de voir les futurs modèles Renault trois ans avant leur lancement ? Sous confidentialité totale, ces études baptisées "Clinic tests" permettent de recueillir les premières impressions des clients. Un moment décisif pour les équipes qui développent ce projet depuis plusieurs mois et qui peut totalement faire basculer un projet.
Apprenez-en plus avec Céline, Manager connaissance client et Experte Customer Insight chez Renault Group !
Did you know that some customers have the chance to see future Renault models three years before their launch? Under total confidentiality, these studies called "Clinic tests" provide the first impressions of customers. A decisive moment for the teams behind this project for several months that can completely shift a project.
Learn more with Céline, Customer Intelligence Manager and customer insight expert for Renault Group!
Twingo, ZOE, Sandero ou encore Logan… le succès de ces modèles populaires n’est pas le fait du hasard mais d’une fine compréhension des tendances de consommation. Le rôle du Manager des tendances est de déchiffrer ces changements sociétaux et d’intégrer ces nouveaux besoins des consommateurs dans de futures solutions de mobilité. Découvrez les 5 tendances majeures de consommation identifiées !
Twingo, ZOE, Sandero or Logan… the success of these popular models is not due to chance but to a precise understanding of consumer trends. The role of the Trend Manager is to decipher these societal changes and then integrate these new consumer needs into future mobility solutions. Discover the 5 major consumer trends identified!
Quel est le point commun entre votre voiture et votre smartphone ? Les mises à jour ! Comme sur les smartphones 🤳, la technologie FOTA (“Firmware-Over-The-Air”) permet aux logiciels embarqués dans le véhicule de recevoir des mises à jour et corrections automatiques, sans avoir besoin d’aller en concession.
What do your car and your smartphone have in common? Updates! Like smartphones 🤳, FOTA (“Firmware-Over-The-Air”) technology enables on-board software to automatically receive updates and patches, without having to go to a dealership.
Once EV batteries can no longer store energy, it is time for them to be recycled. What if in the future we could take things a step further and use end-of-life batteries to manufacture brand new ones? Head of the Recycling and Circular Economy Division, within Renault Group, Jean-Denis Curt, gives some insight.
EV batteries outlive the cars they run. But what purpose do they serve in their so-called '2nd life'? Director of Battery and Business Operations at Mobilize, within Renault Group, Amaury Gailliez, explains how.
In the first stage of a battery's life cycle, it drives the vehicle. But that's not all. Yasmine Assef, Director of Performance at Mobilize Energy Services, tell us more about the other ways batteries can be used: smart charging and vehicule-to-grid.
EV batteries have many lives and can generate value. Expert insight from Alain Ballu, Director of Mobilize Energy Services. During Renault EWAYS, Luca de Meo and his team outlined their strategy to place Renault Group at the forefront of technology and innovation for electric mobility. A strategy built on affordable, profitable, and popular electric vehicles within a comprehensive EV ecosystem.