The smartPRENEUR Podcast by Simply Reliable: Recent Episodes

Simply Reliable

Each week Tom Coffin, CEO/Co-Founder of Simply Reliable discusses the business of systems integration with noted industry experts. These podcasts are available as video or audio podcasts and are brief to the point learnings for busy smartPRENEURS.

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In this episode Tom's guest is Jason Sayen. Tom and Jason discuss the benefits and a plan to create workflow documentation.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discusses the differences between bookkeeping system and business operating systems.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the four types of questions that are eating your time away.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discuss why content marketing matters.

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In this episode Tom's guest is Jason Sayen. Tom and Jason discuss methodology to help you identify where your employees are in their learning and knowledge cycle.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discusses using the balanced scoreboard to implement growth.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss dynamic feedback loops as a way of keeping everyone on the same page and achieving continuous improvement.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the managing and hiring of "A" players for your company.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discuss the benefits of integrated digital marketing.

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In this episode Tom's guest is Jason Sayen. Tom and Jason discuss best practices and standards for better communication throughout your company.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the value and importance using meeting agendas to make your meetings more productive.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discuss The Brand Cycle a model that describes the shopping journey. Understanding a customer’s journey is an important part of how a business works and can generate more sales and higher customer loyalty.

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In this episode tom's guest is Jason Sayen. Tom and Jason discuss defining the project management process visually to assist everyone in the organization to better understand their part and what it means to have a successful project.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss methodologies to improve communications throughout a company, keeping everyone engaged.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the strategies and tactics to keep payroll in line with profitability.

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In this episode Tom's guest is Roberta Lewis. Tom and Roberta discuss how to create a passionate and motivated workforce.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discuss some helpful hints to help you continue to succeed and thrive during a recession.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the challenges of how to create change in your organization and make those changes stick.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the root causes of why businesses may fail and provide insight on how to ensure success.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the training matrix as a way of improving employee performance, self confidence, and advancement.

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In this episode Tom's guest is Roberta Lewis. Tom and Roberta discuss how to develop a workplace culture that helps to recruit and maintain great employees.

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In this episode Tom's guest is Roberta Lewis. Tom and Roberta discuss strategies, tactics, and experiences managing sales teams.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discus SEO, Search Engine Optimization. Find out what it is and how to get the most out of SEO and drive traffic to your website.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss preparation and the need to understand your processes prior to implementing a software program.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the elusive X-Fcctor and how to crucial it is to making your company stand out.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss strategic planning to handle discipline issues with your employees.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discus how to turn negative reviews into positive outcomes.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss some core sales principles to help you succeed.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the importance of defining your company's differentiation.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the importance of choosing your clients for a good fit and a win-win-win relationship all around.

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In this episode Tom's guest is Roberta Lewis. Tom and Roberta discuss the strategies behind setting up creative compensation and incentive plans for your employees.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discus Google EAT and how it affects your SEO score.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss improving retention through new employee onboarding.

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In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss corporate vision, the need for purpose in your company, leadership and employees.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss the service pre-authorization form and the service workflow. This episode has some audio challenges but Chris' strong message comes through, sorry for the inconvenience.

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In this episode Tom's guest is Roberta Lewis. Tom and Roberta discuss how listening to, hearing, and empowering your managers can help you grow your business.

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In this episode Tom's guest is Marc Bally Founder and CEO of Rize Marketing. Join Tom and Marc as they discus brand marketing.

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In this episode Tom’s guest is Jason Sayen of I Am Sayen. Tom and Jason discuss Kaizen, focusing on the pursuit of progress vs. perfection.

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss corporate culture and its importance

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In this episode Tom's guest is Roberta Lewis. Tom and Roberta discuss ways to grow your sales and marketing afforts by aligning with similar but non competitive businesses.

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In this episode Tom's guest is Chris Smith. Tom and Chris discuss how your priorities in business say a lot about how your company is perceived.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason talk about key selling techniques to grow your business.

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the importance of software in the industry.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason talk about how to get "unstuck" in your business. 

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the importance having an agile business that can change with the times, market, and customer demand.

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss an open culture concept in business and the benefits that can come from it.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the importance of putting a business development plan in place. 

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss marketing and its importance.

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the concept of turnover and the importance of company culture.

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In this episode Tom's guest is Chris Smith of The Co Team. Tom and Chris discuss the basics and importance of service plans. 

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the best way to convey your value to your clients, builders, architects, and designers.

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the importance of finding the right channels to market your products.

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In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark discuss techniques on how to handle client objections.

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the importance of task management. 

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In this episode Tom’s guest is Chris Smith of The Co Team. Tom and Chris discuss the basics and details of hourly labor rates. 

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the process of identifying inefficiencies within your business and why it's so important to do so.

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the importance of a website and how to optimize yours. 

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss why it is crucial to not let details slip through the cracks when it comes to business.

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In this episode Tom's guest is Chris Smith of The Co Team. Tom and Chris discuss how to conduct meetings that actually get things done. 

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss how to create a SWOT analysis and use it to your business's advantage. 

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss a handful of mindsets and perspectives that can help you make your business better, different, and special!

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the differences between effectivity and efficiency. Something can be effective but not efficient, or efficient but not effective. 

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In this episode Tom's guest is Chris Smith of The Co Team. Tom and Chris discuss the differences between abundance and scarcity in a business sense and what you can do to make sure you fall on to the right side of them.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the usefulness of workflow documentation. They get into details about how this can be beneficial when implementing software.

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the importance of identifying a target market and utilizing competitive analyses. 

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the importance of insights and using them to make changes, additions, improvements or to discontinue.

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In this episode Tom's guest is Chris Smith of The Co Team. Tom and Chris discuss what it really takes to be a PRO. 

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss how to properly use a SIPOC Model to build a process map in under an hour. 

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In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark discuss how to maintain successful selling tactics during stressful situations.

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss what can be done to maximize billable time and efficiency.

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In this episode Tom's guest is Chris Smith of The Co Team. Tom and Chris discuss how to breakdown client feedback and use it to your advantage.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the key differences between Lean Six Sigma, EOS, and OKR's. Why are they important and how do you properly execute them?

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In this episode, Gordon Isaac of Origin Acoustics, and Tom discuss the path to building a career vs. a job. On our journey which books and inspirations helped us and what does succession or retirement look like in the Systems Integration world.

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the key elements of a brand, why they are important, and how to create them. 

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In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark dive even deeper into what goes into creating successful sales. 

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn break down the anatomy of an hour and give key tips for how you should be charging for one. 

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In this episode Tom’s guest is Gordon Isaac. Tom and Gordon discuss the subject of commitment and how important it is to your success.

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In this episode Tom's guest is Chris Smith of The Co Team. Tom and Chris discuss the steps of the hiring process. What should you be looking out for? 

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss why process creation and documentation are vital for your business. 

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the importance of analytics. Which should you be monitoring and why? 

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In this week's smartPRENEUR Podcast Tom is joined by Matt Bernath, President of Vital Management. This week's discussion stems from Tom's smartPRENEUR Blog "What is Your Why." Join us as we discuss why we do what we do and what makes people happy.

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In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark discuss the basics of sales and why they are important. 

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In this episode Tom's guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss the importance of labor and how to effectively implement it. 

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In this episode Tom’s guest is Chris Smith of The Co Team. Tom and Chris discuss and define crucial KPI's (Key Performance Indicators, why to track them and which ones are important.

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In this episode Tom's guest is Lewis Franke President of LED Systems and a certified CEDIA instructor. Tom and Lewis discuss this week's smartPRENEUR Blog by Tom called "Size Isn't Everything." The discussion is based around how to right size your company to bring you happiness, lower your stress, and spend time with your family.

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In this episode Tom's guest is Jason Sayen of I Am Sayen. Tom and Jason discuss why working ON your business is important and what the difference is between working ON vs. IN your business is really all about.

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In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Mark discuss The importance of and how to craft a vision, mission, and values statement that help your clientele understand your Company.

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On this week's smartPRENEUR Podcast, host Tom Coffin talks with smartPRENEUR Blog Faculty member Mark Cichowski about selling fundamentals and the sales process.

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In this introductory episode Tom Coffin, CEO, President, and Co-Founder of Simply Reliable will introduce viewers and listeners to The smartPRENEUR Blog, The smartPRENEUR Podcast, and The smartPRENEUR Faculty.