The Social Element USA: Recent Episodes
The Social Element USA
When Lisa Delaney left her home in Calgary with just $500 in her pocket to find her dream consulting job in London, she couldn’t have imagined where it would take her. Lisa’s worked for agencies and brands in London, Frankfurt and New York, and ran her own business – leading to her current position of…
Joining Tamara and Wendy this week is the incredible Sherilyn Shackell, founder and CEO of The Marketing Academy, the non-profit organisation which inspired and develops the best talent at all levels in marketing, media and communications. Her story is extraordinary. She left school at 16 to join the family business, following in the footsteps of…
Mils Banji’s on a mission. Through his company, TapIn, Mils wants to prepare 100 million young people for the world of work. This week, Mils joins Tamara and Wendy to chat about what inspired him to set this inspirational goal for himself. We hear how his early childhood in Zambia and his experiences once his…
Jorie Sax says she still doesn’t know what she wants to be when she grows up. A psychology degree and an early career in law started her on a diverse path that has led her into senior roles at the Chicago White Sox, Miller Coors and now United Airlines. On the podcast, Jorie talks about…
This week, Tamara and Wendy are joined by Leo Morejon, who is probably best known for his team’s creation of the ‘dunk in the dark’ tweet from Oreo, a campaign that swept Cannes in 2013. Leo’s career has spanned agency, brand and technical sides of marketing. He talks about how he’s got comfortable with being…
In this episode of Genuine Humans, Tamara and Wendy talk to the charismatic James Davies, head of marketing at First Direct, about his path to success. From wanting to be a bin man at three years old to developing a passion for writing letters through his youth, James’ career saw him rise through HSBC to…
It’s been 20 years since Tamara Littleton founded The Social Element, so what better time to sit down and chat about what led Tamara here? Series five of The Genuine Human’s podcast kicks off with Wendy Christie and Emma Harris talking to Tamara about everything from her early Masterchef-worthy escapades in the kitchen to the…
Michelle Goodall didn’t take a conventional route into marketing, but over the years, she has worked in B2B marketing, PR agencies, as an independent contractor and is now the CMO of Guild, an app purpose-built for professional groups. In this episode of Genuine Humans, we hear how Michelle’s childhood experiences led her to become an…
Marketing needs to do a better job of, well, marketing itself. It needs to demonstrate what it is and how it contributes to achieving business goals. This is just one of the subjects that Mark Evans (MD of Marketing and Digital at Direct Line) discusses with Tamara and Wendy in this episode of Genuine Humans.…