The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon. Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests. Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon. Whether you're just starting out or have been selling for years, this show has something valuable to offer you. So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon!
Thinking about expanding your Amazon business into Europe?
In this episode of the Amazon Strategy Show, John Cavendish sits down with Drew Cooper, Head of Sales at Expandly, to break down what it really takes to expand internationally without costly mistakes.
From validating market demand to navigating compliance, logistics, and cash flow, Drew shares the four critical areas every Amazon seller should evaluate before launching into the UK and European marketplaces.
In This Episode
✅ When it's the right time to expand internationally
✅ Why Europe is the most common next step for US Amazon sellers
✅ The 4 essentials for successful international expansion
✅ How to evaluate demand before entering a new market
✅ Common mistakes that cause sellers to fail overseas
✅ Why logistics and inventory planning matter more than you think
✅ The compliance challenges every seller needs to prepare for
If you're selling successfully in the US and wondering whether Europe should be your next move, this episode will help you build a smarter expansion strategy before investing time and money.
Featured Guest
Drew Cooper
Head of Sales, Expandly
Linkedin: https://www.linkedin.com/in/drew-cooper-27361995
Website: https://expandly.com
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Are traditional Amazon dashboards becoming obsolete?
In Part 2 of this conversation, John Cavendish sits down with Jakob Wolitzki, Co-Founder of DataDoe and Deltologic, to explore how AI agents are evolving from simple reporting tools into systems that can analyze data, recommend actions, and even execute changes inside Amazon Seller Central.
Jakob explains why he believes the future of Amazon software isn't another dashboard, but AI-powered workflows that connect your business data, automate repetitive tasks, and help sellers make faster, smarter decisions.
In This Episode
✅ How AI can analyze your Amazon account and take action
✅ Why dashboards may disappear over the next few years
✅ Connecting Claude or ChatGPT directly to Amazon Seller Central
✅ Managing multiple Amazon marketplaces from a single AI conversation
✅ AI guardrails and why human oversight still matters
✅ The future of AI agents for Amazon sellers and agencies
✅ Why Jakob believes conversational AI will become the new software interface
✅ DataDoe pricing, setup, and how agencies are using AI at scale
If you're an Amazon seller, agency owner, or ecommerce operator looking to stay ahead of AI, this episode offers a practical look at where Amazon software is heading and how you can prepare today.
Featured Guest
Jakob Wolitzki
Co-Founder, DataDoe & Deltologic
🌐 Learn more: https://datadoe.com
🎁 Exclusive for Seller Candy viewers: Use code SELLERCANDY30 for 30% off your first 3 months of DataDoe.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What if you could ask AI a question about your Amazon business and get an accurate answer in seconds?
In this episode, John Cavendish sits down with Jakob Wolitzki, Co-Founder of DataDoe and Deltologic, to discuss how Amazon sellers can connect their Seller Central data directly to AI tools like Claude and ChatGPT using MCP (Model Context Protocol).
Instead of jumping between dashboards, spreadsheets, and reports, sellers can analyze sales, advertising, profitability, inventory, and performance simply by chatting with AI.
In This Episode
✅ Why AI assistants inside software are becoming obsolete
✅ How DataDoe connects Amazon Seller Central to Claude and ChatGPT
✅ What Amazon data you can actually access through the API
✅ Why most sellers lose valuable historical Amazon data
✅ How MCP changes the way Amazon sellers work with AI
✅ The best prompts to analyze your Amazon business
✅ Why clean, structured data is the key to accurate AI insights
Whether you're an Amazon brand owner, agency, or data-driven seller, this episode shows how AI is changing Amazon analytics and decision-making in 2026.
Featured Guest
Jakob Wolitzki
Co-Founder, DataDoe & Deltologic
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Growing an Amazon business takes more than great products. It requires the right financial strategy, inventory planning, and cash flow management.
In this episode, John Cavendish sits down with Nadav Gorlicki, Founder of CapEc, to discuss how Amazon sellers can scale sustainably by combining smart financing with operational excellence. Learn how to avoid common growth bottlenecks, manage inventory more effectively, and make financial decisions that support long-term success.
In This Episode
✅ Why cash flow is one of the biggest challenges for growing Amazon brands
✅ How inventory financing can unlock faster, healthier growth
✅ Common scaling mistakes Amazon sellers make
✅ Balancing inventory, logistics, and working capital
✅ How to align financing with your Amazon sales cycle
✅ Practical strategies to improve profitability while scaling
✅ Building a sustainable Amazon business instead of chasing short-term growth
Whether you're preparing for your next inventory order or looking for smarter ways to finance your business, this episode is packed with actionable insights for Amazon sellers at every stage.
Featured Guest
Nadav Gorlicki
Founder, CapEc
Website: https://www.capec.io/
Email: nadav@capec.io
LinkedIn: https://www.linkedin.com/in/nadav-gorlicki-8a89822/
Instagram: https://www.instagram.com/capec.io/
Facebook: https://www.facebook.com/capec.io
Youtube: www.youtube.com/@UCOT2_Zvx4FAhcnlwMbS4yLw
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Is your Amazon listing getting traffic but not converting into sales?
In this episode, John sits down with Vincenzo Toscano, Founder of eComcy, to reveal the image optimization framework his 70-person agency uses to improve click-through rates and conversions for Amazon brands worldwide.
From competitor research and customer psychology to split testing main images and optimizing for Amazon's evolving AI algorithms like Rufus and Cosmo, this episode is packed with practical strategies every Amazon seller can apply.
Whether you're launching a new product or trying to revive an underperforming listing, you'll learn how to build images that stop shoppers from scrolling and persuade them to buy.
In This Episode
✅ How to create Amazon images that increase click-through rate
✅ The image testing framework used by leading Amazon agencies
✅ Why customer research matters more than design alone
✅ How Rufus and Cosmo are changing image optimization
✅ Best practices for main images, infographics, and A+ Content
✅ How to split test Amazon listing images for better results
✅ AI tools that speed up Amazon creative production
✅ A free SOP for building high-converting Amazon images
🎁 FREE RESOURCE
Email business@ecomcy.com with the subject:
Seller Candy Image SOP
You'll receive the exact SOP and blueprint eComcy uses to research, plan, and create high-converting Amazon listing images.
Guest
Vincenzo Toscano
Founder & CEO, eComcy
🌐 https://ecomcy.com
Book a free consultation: https://ecomcy.com
Connect on LinkedIn: https://www.linkedin.com/in/vincenzo-toscano
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Amazon listing updates not going through? Dealing with suppressed listings, catalog errors, or incorrect brand information?
In this episode, we break down Amazon Catalog Management and show you how to keep your listings active, compliant, and optimized for conversions.
Whether you're struggling with listing updates, brand ownership issues, policy violations, or unhelpful Seller Support responses, you'll learn practical strategies to diagnose and resolve common catalog problems.
In this episode you'll learn:
✅ What Amazon Catalog Management actually means
✅ The key elements of a high-converting Amazon product detail page
✅ How to fix suppressed listings and catalog suppression issues
✅ Common reasons listing updates don't stick
✅ How to correct incorrect brand names and ownership problems
✅ Steps to resolve health claim and intellectual property policy violations
✅ When and how to escalate catalog cases effectively
✅ Best practices for working with Amazon Seller Support
One of the biggest mistakes sellers make is constantly reopening cases or following up too aggressively. In many situations, strategic escalation and patience can lead to faster resolutions than repeatedly contacting Seller Support.
If you're an Amazon seller, brand owner, agency, or ecommerce operator, this episode will help you avoid costly catalog mistakes and keep your listings performing at their best.
Topics Covered:
Amazon Catalog Management • Suppressed Listings • Amazon Listing Optimization • Product Detail Pages • Brand Registry • Seller Central • Amazon Policy Violations • Listing Updates • Catalog Troubleshooting • Amazon Seller Support
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers focus on PPC, rankings, reviews, and conversion rates.
But according to Rohit Nair, Founder & CEO of Assureful, the sellers who thrive in 2026 will be the ones who master compliance, insurance, product safety, and operational resilience.
In Part 2 of this conversation, John Cavendish and Rohit discuss why ecommerce businesses are increasingly being treated like regulated product companies, how Amazon is tightening compliance requirements, and the surprising product liability claims that catch sellers completely off guard.
You'll also learn how Amazon sellers can switch insurance providers mid-policy, why many businesses are paying for coverage they don't need, and how modern ecommerce insurance is evolving to support multi-channel sellers.
In This Episode:
✅ Why Amazon sellers are becoming regulated product businesses
✅ The compliance shift happening across Amazon and e-commerce
✅ Real product liability claims that will surprise you
✅ Why many sellers are underestimating legal and insurance risks
✅ How Amazon suspensions can be triggered by compliance issues
✅ Multi-channel insurance for Amazon, Shopify, Walmart, TikTok Shop, and more
✅ How to lower insurance costs without sacrificing coverage
✅ What every seller should know about product liability in 2026
Featured Guest
Rohit Nair
Founder & CEO, Assureful
Former ecommerce operator who built and exited multiple brands before launching Assureful, an insurance platform built specifically for ecommerce businesses.
Connect with Rohit and Assureful: www.assureful.com
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers treat insurance as a box to check.
According to Rohit Nair, Founder & CEO of Assureful, that's exactly why so many ecommerce brands end up overpaying, underinsured, or exposed to unnecessary risk.
In this episode, John Cavendish sits down with Rohit to break down how product liability insurance actually works, the costly mistakes sellers make when buying coverage, and why traditional insurance models haven't caught up with modern ecommerce.
If you sell on Amazon, Walmart, TikTok Shop, Shopify, or any ecommerce marketplace, this conversation could save you thousands of dollars per year.
What You'll Learn
Key Takeaways
✔ Most ecommerce businesses buy insurance designed for traditional companies, not online sellers.
✔ Revenue forecasting can lead to overpaying or becoming underinsured.
✔ Product liability coverage is one of the most important protections for Amazon sellers.
✔ Insurance should scale with your business, not with inaccurate annual projections.
Featured Guest
Rohit Nair
Founder & CEO, Assureful
A former ecommerce operator who scaled multiple brands before launching an AI-native insurance company built specifically for ecommerce businesses.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most ecommerce businesses respond to growth the same way:
Hire more people.
Juan Montero says that approach is already outdated.
In this episode, John Cavendish sits down with Juan Montero, CEO of Flowgrama, to break down how AI automation systems are replacing repetitive operational work, reducing overhead, and helping founders scale without adding unnecessary headcount.
This conversation goes deep into AI workflows, internal tools, Claude, Zapier, operational systems, and how businesses can become truly “AI-ready” in 2026.
What you’ll learn in this episode
• Why most businesses scale inefficiently
• The difference between workflow automation vs true AI systems
• Why Zapier alone is not enough anymore
• How AI internal tools are replacing repetitive VA work
• How founders can build AI-first operations
• Why AI systems can outperform larger support teams
• The future of AI employees and operational infrastructure
• How businesses are using AI for LinkedIn content, lead generation, and support
• Why companies need to become “AI-ready” now
Key Takeaways
Guest: Juan Montero
CEO & Founder of Flowgrama
AI Automation Engineer helping businesses scale smarter
Connect with Juan and Flowgrama
Youtube: https://www.youtube.com/@flowgrama
www.flowgrama.com
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most businesses are still using AI like a chatbot.
Juan Montero says that’s the biggest mistake founders are making in 2026.
In this episode, John Cavendish sits down with Juan Montero, CEO of Flowgrama, to break down how AI automation is actually being used inside real businesses to reduce manual work, automate customer support, cut operational chaos, and scale without adding headcount.
If you’re only using ChatGPT to write emails, this episode will completely change how you think about AI.
What you’ll learn in this episode
• How founders are using AI to automate operations
• Why most businesses implement AI incorrectly
• How AI customer support systems actually work
• The difference between ChatGPT usage vs real AI automation
• Why AI can now replicate your brand voice naturally
• How businesses are reducing support workload with AI agents
• The best AI tools for operations, content, and development in 2026
• Zapier vs custom AI systems: which one should you use?
• How founders can scale without hiring more employees
Key Takeaways
Guest: Juan Montero
CEO & Founder of Flowgrama
AI Automation Engineer helping businesses scale smarter
Connect with Juan and Flowgrama
Youtube: https://www.youtube.com/@flowgrama
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers think low ACOS means success.
Elizabeth Greene says that’s exactly why many brands get stuck.
In this episode, John Cavendish sits down with Elizabeth Greene, Co-Founder of Junglr, to break down the real reason Amazon brands plateau, why scaling “profitable” campaigns can quietly destroy growth, and how to actually build an ad strategy that increases both market share and profitability.
What you’ll learn in this episode
• Why low ACOS campaigns can hurt long-term growth
• The hidden difference between scaling ad sales vs total sales
• Why auto campaigns alone won’t build organic ranking
• How to structure Amazon PPC campaigns strategically
• The real role of exact match campaigns for ranking
• Why many sellers get trapped in the “growth vs profitability” cycle
• How to lower TACOS without tanking organic rank
Key Takeaways
Low CPCs do not automatically equal profitable growth
Organic ranking still matters in 2026
Amazon ads should have different strategic purposes
Market share growth requires intentional ranking campaigns
The Big Insight
A profitable ACOS does not always mean a profitable business.
If your ads only grow ad sales instead of total sales, your brand eventually hits a ceiling.
Guest
Elizabeth Greene
Co-Founder, Junglr
Connect with Elizabeth and Junglr:
https://junglr.com
Facebook
Linkedin
Instagram
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Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
AI is everywhere in Amazon selling.
But most sellers are using it completely wrong.
In this episode, John Cavendish sits down with Elizabeth Greene, Co-Founder of Junglr, to break down what AI can actually do for Amazon ads — and where it completely fails.
What you’ll learn in this episode
• Why AI outputs are often “AI slop” without expertise
• The biggest mistake sellers make when using AI tools
• How to actually use AI to improve Amazon ads performance
• Why expertise still matters more than automation
• The right way to build AI-powered systems for your business
• How AI + human strategy creates better results than either alone
Key Takeaways
AI is powerful, but not autonomous
Garbage in = garbage out
AI works best when guided by real expertise
Most sellers expect AI to replace thinking, not enhance it
The Big Insight
AI doesn’t replace experts.
It amplifies them.
If you don’t know what “good” looks like, AI won’t help you get there.
Guest
Elizabeth Greene
Co-Founder, Junglr
Helping Amazon brands scale past 8 figures with data-driven ad strategies
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Amazon FBA isn’t as simple as it used to be.
In this episode, John Cavendish talks with Burak Yolga (Co-Founder & CEO of Forceget) about why relying only on Amazon’s ecosystem could be costing you serious money — and what smart sellers are doing instead.
What you’ll learn in this episode
• Why you should NOT rely only on Amazon fulfillment (MCF risks)
• The hidden costs of Amazon AWD, AGL, and inventory delays
• How slow check-ins are killing your cash flow
• Why inventory can sit unsellable for weeks inside Amazon
• The real advantage of using your own 3PL
• How brands are saving thousands by restructuring fulfillment
• Why omnichannel supply chains are the future
Key Insights
Amazon is optimizing for data, not your profitability
Inventory delays = locked cash + lost sales
FBA alone is no longer enough to scale
Flexible supply chains win in 2026
Real Example from the Episode
Some sellers have $100K+ worth of inventory stuck in Amazon warehouses, unable to sell due to slow check-ins and internal transfers.
The Big Shift
The most successful brands today are:
✔ Building their own supply chain
✔ Using independent 3PLs
✔ Expanding beyond Amazon
✔ Taking control of inventory and fulfillment
Guest
Burak Yolga
Co-Founder & CEO, Forceget
Experts in global logistics, fulfillment, and supply chain optimization
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Amazon sellers are facing a brutal reality in 2026:
Rising shipping costs.
Higher FBA fees.
Shrinking margins.
In this episode, John Cavendish sits down with Burak Yolga, Co-Founder & CEO of Forceget, to break down what’s really happening in global supply chains and how eCommerce brands can survive.
What you’ll learn in this episode
• Why shipping prices are rising again (and what’s coming next)
• The real impact of geopolitics on Amazon sellers
• How to reduce landed costs and protect your margins
• Why relying only on Amazon FBA is becoming risky
• The hidden costs most sellers ignore (HTS codes, duties, storage)
• Why omnichannel selling is no longer optional
• How Amazon’s new payout changes affect your cash flow
Key Takeaways
Why This Matters
According to Burak, up to 25% of mid-level Amazon sellers are leaving the market due to rising costs and competition.
This is no longer a side hustle.
It’s a full-scale business or nothing.
Guest
Burak Yolga
Co-Founder & CEO, Forceget
Experts in global sourcing, freight, and supply chain optimization
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon brands don’t fail.
They plateau.
In Part 2, John Cavendish sits down with Colin Plotica, Founder & CEO of Movement Retail, to break down why growth slows down and what brands must do to keep scaling.
From product launch cadence to identifying new opportunities, this episode dives into the real strategy behind sustained Amazon growth.
In this episode you’ll learn
• Why Amazon product catalogs eventually plateau
• When to focus on optimization vs launching new products
• How top brands decide when to scale or expand
• Why some brands need aggressive SKU launches
• How to use keywords, competitors, and reviews to find new opportunities
• The role of brand lifecycle in product strategy
• What types of brands should invest in Amazon growth
Colin also shares a powerful take on AI:
Why real product photos and videos will outperform AI-generated content as the market becomes saturated with low-quality visuals.
Key Takeaway
You can’t scale forever on the same products.
At some point, growth requires new SKUs, new ideas, and better positioning.
Guest - Colin Plotica
Founder & CEO, Movement Retail
Movement Retail helps brands grow on Amazon through product strategy, development, and long-term partnerships.
If you're an Amazon seller trying to break past a plateau, this episode will help you understand when to optimize and when to expand.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers don’t fail because of ads.
They fail because the product isn’t good enough.
In Part 1, John sits down with Colin Plotica, Founder & CEO of Movement Retail, to break down how top brands actually develop, test, and validate new products before scaling.
This episode dives deep into real-world product development strategies used by manufacturers and Amazon-focused brands.
In this episode you’ll learn
• How to validate product ideas using real Amazon data
• Why customer reviews are the ultimate product test
• How to test products before committing to large inventory
• The step-by-step process from idea → product → launch
• Why you can’t “market” a bad product into success
• How small batch testing reduces risk
• The role of aggressive early ad spend in product validation
• When to kill a product vs improve it
Colin also shares how his team works directly with manufacturers to:
• Rapidly iterate products based on real feedback
• Fix product issues using customer reviews
• Launch test batches before scaling inventory
Key Takeaway
You can’t out-market a bad product.
Amazon customers will tell you the truth fast and brutally.
The smartest brands test early, iterate quickly, and let real customer feedback guide decisions.
Guest
Colin Plotica
Founder & CEO, Movement Retail
Movement Retail helps brands scale on Amazon through product development, strategy, and long-term partnerships.
Connect with Colin and Movement Retail
Website: https://movementretail.com
Facebook: https://www.facebook.com/people/Movement-Retail
Linkedin: https://www.linkedin.com/company/movement-retail
Instagram: https://www.instagram.com/movementretail
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers don’t have a tax problem.
They have a timing problem.
In Part 2, John continues the conversation with Matt Remuzzi, Owner of CapForge Accounting, breaking down one of the most important concepts in ecommerce finance:
Cash vs accrual accounting.
This single shift can dramatically impact how much tax you pay — without changing your actual profit.
In this episode you’ll learn
• The difference between cash and accrual accounting
• Why ecommerce businesses should track both
• How timing affects your reported profit
• How inventory impacts your tax bill
• Why growing brands benefit from cash-based tax reporting
• How to legally reduce your taxable income
• Why most sellers overpay taxes without realizing it
• How proactive tax planning saves more than reactive filing
Matt also explains why ecommerce sellers should:
• Use accrual accounting for decision-making
• Use cash accounting for tax optimization
The same numbers, different timing — very different outcomes.
Guest
Matt Remuzzi
Owner, CapForge Accounting
CapForge specializes in bookkeeping, tax strategy, and advisory for ecommerce businesses.
Connect with Matt and CapForge
Facebook: https://www.facebook.com/capforge
LinkedIn: https://www.linkedin.com/company/58977659/admin/feed/posts
Instagram: https://www.instagram.com/capforge_bookkeeping
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
AI is powerful.
But when it comes to your finances, it can cost you a lot more than you think.
In this episode, John Cavendish sits down with Matt Remuzzi, Owner of CapForge Accounting, to break down why Amazon sellers should be careful using AI for bookkeeping and tax decisions.
Matt has been in accounting since before the ecommerce boom and now leads a 90+ person team specializing in ecommerce accounting, tax strategy, and business exits.
In this episode you’ll learn:
• Why AI is not ready to replace accountants
• The hidden risks of using AI for tax advice
• How one decision could cost you hundreds of thousands
• Why ecommerce accounting is different from traditional accounting
• The biggest mistakes general CPAs make with Amazon sellers
• How specialized accountants help reduce tax liability
• Why many sellers overpay taxes without realizing it
Matt also explains how ecommerce-specific tax strategies can lead to massive savings, sometimes turning large tax bills into zero.
Guest
Matt Remuzzi
Owner, CapForge Accounting
CapForge specializes in bookkeeping, tax prep, advisory, due diligence, and exits for ecommerce businesses.
Connect with Matt and CapForge
Facebook: https://www.facebook.com/capforge
LinkedIn: https://www.linkedin.com/company/58977659
Instagram: https://www.instagram.com/capforge_bookkeeping
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Getting your product into retail stores is not magic.
It’s a numbers game, a conversion game, and a process that takes time.
In Part 2, John Cavendish continues the conversation with Talor Ofer, Founder of Retail Empire, who has helped hundreds of ecommerce brands expand into retail chains across the United States.
Talor breaks down the real step-by-step process of getting into retail, including how long it takes, how buyers respond, and what brands must have before retailers will even consider them.
In this episode you’ll learn
• How long it actually takes to get into retail stores
• Why smaller retailers can onboard brands in weeks
• Why large chains like Costco can take over a year
• The conversion math behind retail outreach
• Why reaching out to 100 retailers is normal
• How many retailers typically say yes
• Why every Amazon seller should build a branded website before pitching retail
• Why retail buyers evaluate brands differently today
Talor also explains why retail outreach is fundamentally a conversion funnel, similar to ecommerce marketing.
Out of 100 retailers contacted:
• Around 20 may respond
• About 10 may show real interest
• And 3–5 may become actual retail deals
Understanding this process is key for Amazon brands that want to scale beyond ecommerce.
Guest: Talor Ofer
Founder, Retail Empire
Retail Empire helps ecommerce brands expand into retail chains across the United States and works with hundreds of retailers.
Connect with Talor and Retail Empire:
Website: https://retail-empire.com
Facebook: https://www.facebook.com/TheRetailEmpire
Linkedin: http://bit.ly/TalorLinkedIn
Instagram: https://www.instagram.com/retail.empire.official
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
AI is changing how brands discover retail opportunities.
In this episode, John Cavendish sits down with Talor Ofer, Founder of Retail Empire, to explain how AI tools are helping Amazon sellers uncover 29,000+ retail channels across the United States.
For years, most ecommerce brands focused only on Amazon. But now, AI-powered research is revealing thousands of overlooked retail opportunities — from major chains like Costco and Walmart to niche distribution channels most sellers have never even heard of.
Talor has been helping brands break into retail since 2005 and has worked with companies across nearly every product category.
In this conversation, he explains how AI is transforming retail discovery and why more Amazon sellers are expanding beyond ecommerce.
In this episode you’ll learn:
• How AI is helping brands find thousands of retail opportunities
• Why more Amazon sellers are moving into physical retail
• How retail buyers evaluate brands faster using AI
• Why small brands have a better chance than ever to enter retail
• What sellers need before approaching large retailers
• How AI research tools can uncover hidden distribution channels
Talor also shares a surprising example of a government retail channel serving over 4 million customers that most ecommerce brands never consider.
Guest: Talor Ofer
Founder, Retail Empire
Talor has been helping ecommerce brands enter retail stores since 2005 and works with companies expanding into major retailers across the United States.
Connect with Talor and Retail Empire:
Website: https://retail-empire.com
Facebook: https://www.facebook.com/TheRetailEmpire
Linkedin: http://bit.ly/TalorLinkedIn
Instagram: https://www.instagram.com/retail.empire.official
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers optimize for the first sale.
That might be costing you serious growth.
In Part 2, John Cavendish sits down with Tom Baker, CEO of Fordebaker, to break down how Amazon sellers should think about:
• Lifetime value (LTV)
• Recurring revenue
• Lowering ROAS targets to scale faster
• Launch profitability expectations
• AI, Rufus, and algorithm myths
As competition increases and CPCs continue rising, optimizing for first-purchase profitability may be limiting your growth.
Tom explains why mature brands should shift from:
“Is this ad profitable today?”
to
“How much revenue does this customer generate over 12 months?”
In This Episode
• Why most Amazon brands don’t track lifetime value properly
• How to calculate 12-month LTV by ASIN
• When to lower your ROAS target intentionally
• Why recurring revenue is the most profitable revenue
• Cash flow risks to watch when scaling acquisition
• Launch strategy: focus on velocity vs profit
• When profitability should matter at launch
• Why chasing Amazon AI algorithm hacks is a mistake
• Why Rufus doesn’t change best practices
If your product is replenishable, this strategy can unlock significantly faster scaling.
But only if you understand the data.
Connect with Tom and Fordebaker:
Website: https://fordebaker.com
Linkedin: https://www.linkedin.com/in/thomas-baker-amazon-agency
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Is Amazon still the best place to launch a product in 2026?
In this episode, John Cavendish sits down with Tom Baker, CEO of Fordebaker, to break down how marketplace strategy is shifting, and why more brands are questioning whether Amazon should come first.
After launching his own toy brand on Amazon in 2016 and expanding into the UK, EU, and US, Tom now leads multi-marketplace growth strategies across:
• Amazon
• TikTok Shop
• Walmart
And the trend is clear: sellers are diversifying.
In Part 1, you’ll discover:
• Why rising FBA fees and PPC costs are squeezing Amazon margins
• How Walmart compares operationally to Amazon
• Why TikTok Shop is a demand creation engine
• The difference between search-driven sales and discovery-driven sales
• How creator marketing powers TikTok Shop
• Why some new brands are choosing TikTok first
• When Amazon is still the best first move
• What a modern 2026 marketplace strategy looks like
Amazon captures demand.
TikTok creates demand.
Walmart offers margin opportunity.
Understanding how these platforms fit together is critical for brand growth in 2026.
If you’re an Amazon seller thinking about expanding beyond FBA, this episode is essential.
Watch Part 2 for deeper insights into lifetime value, customer acquisition, and marketplace profitability.
Connect with Tom and Fordebaker:
Website: https://fordebaker.com
LinkedIn: https://www.linkedin.com/in/thomas-baker-amazon-agency
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What you will learn in this episode
• How Amazon fulfillment performance impacts ranking and visibility
• Why communication failures are the biggest 3PL red flag
• What accuracy standards top 3PLs must hit to stay competitive
• How hazmat and lithium ion products are really handled off Amazon
• Why forecasting is a growth skill, not an ops task
• How fulfillment mistakes should be resolved and owned
• Why logistics is one of the biggest hidden profit leaks for sellers
Mark also explains why most brands spend all their energy on marketing while ignoring fulfillment signals that Amazon uses behind the scenes.
This is Part 2 of a deep dive into Amazon fulfillment, logistics strategy, and how operational decisions affect sales, rankings, and profitability.
Connect with Mark and G10 Fulfillment
Website: https://g10fulfillment.com
Facebook: https://www.facebook.com/G10Fulfillment
LinkedIn: https://www.linkedin.com/in/mark-becker-03b70854
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Amazon used to reward sellers who sent massive amounts of inventory into FBA.
That era is over.
In Part 1 of this podcast, John Cavendish sits down with Mark Becker, CEO and Co-Founder of G10 Fulfillment, one of the longest operating Amazon-focused 3PLs in the industry.
They break down how Amazon’s aggressive stance on long term storage fees, inventory limits, and warehouse prioritization is forcing brands to rethink their entire fulfillment strategy.
This episode goes deep into hybrid FBA and FBM models, Seller Fulfilled Prime, and how brands can protect cash flow while staying in stock even when Amazon changes the rules overnight.
What you will learn in this episode
• Why Amazon is penalizing excess FBA inventory
• How Seller Fulfilled Prime actually works in 2026
• The real difference between FBA, FBM, and hybrid fulfillment models
• How multi-warehouse FBM setups maintain Prime eligibility
• Why inventory flexibility matters more than ever
• When it makes sense to move inventory out of Amazon warehouses
• How advanced 3PLs help brands pivot fast without losing sales
Mark also explains how national warehouse networks allow sellers to reach nearly the entire US population with two day shipping without relying solely on FBA.
Who this episode is for
• Amazon sellers frustrated with storage fees
• Brands hitting inventory limits or stockouts
• Operators running Shopify, Amazon, and Walmart together
• Sellers considering FBM or hybrid fulfillment
• Brands scaling beyond 500 orders per month
Connect with Mark and G10 Fulfillment
Website: https://g10fulfillment.com
Facebook: https://www.facebook.com/G10Fulfillment
LinkedIn: https://www.linkedin.com/in/mark-becker-03b70854
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers think once a listing crashes, it is game over.
That is not true.
In Part 2 of this conversation, John Cavendish sits down with Colin Raja, Founder of Launch Lab, to break down how experienced sellers actually recover suppressed listings, lost rankings, and stalled ASINs.
They dive deep into what really happens when Amazon suppresses a listing, why some types of suppression can actually be easier to recover from, and how poor segmentation, pricing mismatches, and buyer intent confusion silently kill momentum.
Colin explains why many “dead” listings fail to recover, not because Amazon is unfair, but because sellers are targeting the wrong buyer, the wrong value perception, or the wrong data signals. He also shares how deep audits, segmentation analysis, and incremental improvements can bring listings back to life, sometimes stronger than before.
This episode is essential for Amazon sellers dealing with ranking drops, suppressed listings, hijackers, bad reviews, or failed launches.
In Part 2, you’ll learn:
• What to do when an Amazon listing crashes
• The difference between soft suppression and hard suppression
• Why some listings fail to recover after relaunch
• How buyer segmentation impacts ranking and conversions
• Why pricing and product positioning matter more than keywords
• How small improvements compound into major ranking gains
• The data signals Amazon rewards long term
Hosted by John Cavendish
Guest: Colin Raja, Founder of Launch Lab
Colin is offering a free ASIN segmentation review for listeners, a process his team normally charges for.
You can connect with him via colinraja.org or on LinkedIn or via Facebook at Colin Raja.
If you are serious about fixing broken listings and building sustainable Amazon growth, this episode will change how you think about recovery.
Subscribe for real Amazon strategies that focus on data, momentum, and long term wins, not shortcuts.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most Amazon sellers fail at product launches because they chase tactics instead of following data.
In Part 1 of this conversation, John Cavendish sits down with Colin Raja, Founder of Launch Lab, to break down the foundations of a successful Amazon product launch. Colin has built and scaled eight figure Amazon brands and now helps seven and eight figure sellers remove guesswork from keyword ranking and launch strategy.
This episode focuses on the early decisions that determine whether a launch succeeds or stalls. Colin explains how Amazon reveals ranking signals, why momentum matters more than hacks, and where most sellers go wrong before ads even scale.
If you are planning a new launch or fixing one that never gained traction, this episode lays the groundwork you need before moving into execution.
In Part 1, you’ll learn:
• Why most Amazon launches fail early
• How data signals influence keyword ranking
• What Amazon looks for during the launch phase
• Why momentum beats short term tactics
• The role of buyer intent in launch success
• Common mistakes sellers make before scaling PPC
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Many Amazon sellers focus on ads, rankings, and traffic but overlook the one system that holds everything together: product data.
In this episode, John Cavendish sits down with Sascha Dobbelaere, founder of OneSila, to break down why poor product information silently limits growth for Amazon and ecommerce brands. Sascha shares how his background in a family run pet accessories business exposed the real challenges sellers face when managing SKUs, attributes, translations, and catalog updates across multiple platforms.
They discuss why product data becomes more fragile as catalogs grow, how bad information creates downstream issues in ads, listings, and international expansion, and why scaling without structure often leads to costly mistakes. This conversation is especially relevant for Amazon sellers expanding to new marketplaces or managing large SKU counts.
You’ll learn why clean product data is no longer optional, how AI is changing product information management, and what sellers should fix before trying to scale globally.
What You’ll Learn:
• Why Amazon sellers struggle when scaling catalogs
• How product data impacts trust, conversions, and expansion
• Common mistakes sellers make with large SKU imports
• Why translations and localization break international growth
• How better product data supports ads, SEO, and brand trust
• Where AI fits into modern catalog management
If you’re serious about scaling your Amazon or ecommerce business without breaking systems behind the scenes, this episode will change how you think about growth.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Scaling an ecommerce business should not come at the cost of burnout, misalignment, or losing yourself in the process.
In this episode, John talks with Daphne Bravo, a former corporate retail buyer who left the traditional retail world to build a values led, spiritually aligned business. Drawing from her experience in corporate buying and entrepreneurship, Daphne explains how tools like human design, astrology, and emotional intelligence can support smarter leadership, clearer decision making, and long term brand growth.
This conversation bridges practical ecommerce strategy with inner alignment, showing Amazon sellers and online business owners how clarity, energy, and intention directly impact pricing, positioning, customer trust, and scalability.
John and Daphny dive into why alignment is becoming a competitive advantage in ecommerce, how emotionally intelligent brands outperform transactional ones, and why products and services carry value beyond what is visible on the listing or sales page.
If you are an Amazon seller, ecommerce founder, or online entrepreneur who wants to grow sustainably without constant stress, this episode offers a refreshing perspective on building a profitable business that actually supports your lifestyle.
In this episode, you will learn:
-Why alignment matters for sustainable ecommerce growth
-How human design can influence leadership and team decisions
-The connection between emotional intelligence and brand loyalty
-How to price products or services with confidence and integrity
-Why authentic brands stand out in crowded Amazon and ecommerce markets
Connect with Daphne
Website: http://dlaurenb.com
Linkedin: https://www.linkedin.com/in/daphny-lauren-bravo
Instagram: https://www.instagram.com/daphnylaurenbravo
Facebook: https://www.facebook.com/DLaurenBpaper
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, John interviews Sascha Dobbelaere, the founder of OneSila, a SaaS product designed to help e-commerce businesses manage their product information more effectively.
Sascha shares his journey from a family-run pet accessories business to creating a software solution that addresses the challenges of product data management. They covered the importance of accurate product information, the role of technology in e-commerce, and strategies for expanding into international markets.
Key Takeaways:
- Sascha emphasizes the need for practical strategies in e-commerce.
- OneSila helps manage product data quality across multiple platforms.
- The transition from B2B to M2C can be challenging but rewarding.
- Product information is often overlooked in favor of marketing efforts.
- AI can enhance product data management and streamline processes.
- Preparation is crucial when importing large catalogs of SKUs.
- Companies struggle with translating product information for different markets.
- Effective product management can lead to increased sales and customer trust.
Connect with Sascha and OneSila:
Website: http://onesila.com
LinkedIn: https://www.linkedin.com/in/saschadobbelaere
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What if scaling your business didn’t mean burning yourself out or disconnecting from who you are?
In this episode, John Cavendish sits down with Daphne Bravo, a former corporate retail buyer who transitioned into spiritual entrepreneurship after realizing her career was no longer aligned with her values. Daphne shares how tools like human design, astrology, and emotional intelligence can help entrepreneurs lead more sustainably, make better decisions, and build brands that truly resonate.
They explore how alignment impacts leadership, pricing, and long term growth, why spiritual products carry energetic value beyond the physical product, and how women entrepreneurs can grow successful businesses without sacrificing their lifestyle or wellbeing.
This conversation is especially valuable for founders, coaches, and brand builders who want to stand out in a saturated market by creating authentic, emotionally intelligent brands rooted in purpose and intention.
In this episode, you’ll learn:
- Why alignment is critical for sustainable business growth
- How human design can guide leadership and decision making
- The role of emotional intelligence in branding and customer connection
- How to price spiritual or service based offerings with integrity
- Why authenticity will define the future of successful brands
- If you’re building a purpose driven business and want growth that feels good and lasts, this episode will give you a fresh perspective.
Connect with Daphne
Website: http://dlaurenb.com
Linkedin: https://www.linkedin.com/in/daphny-lauren-bravo
Instagram: https://www.instagram.com/daphnylaurenbravo
Facebook: https://www.facebook.com/DLaurenBpaper
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, host John Cavendish sits down with Arjun Mahadevan, CEO & Founder of DOOLA, to break down what ecommerce sellers need to build a legitimate, scalable US business—whether you're selling on Amazon, Shopify, or expanding into multiple marketplaces.
If you’ve ever wondered:
• Do I need a US LLC as a non-US seller?
• How do I open a US business bank account remotely?
• Will forming an LLC increase trust, reduce failed payments, or improve Amazon payout reliability?
• How do taxes work if I’m an international ecommerce founder?
This episode covers all of it with clear, practical explanations.
Arjun dives deep into:
• Why an LLC is more than compliance—it's infrastructure for serious sellers
• How a better payment setup reduces decline rates and increases revenue
• The shift from freelancer to business owner (and why it matters)
• How DOOLA helps global sellers with formation, compliance, bookkeeping, and taxes
• Why the $0–$100K range is where most real ecommerce profits happen
• The fastest way to get revenue-ready and start selling in the US
• Essential tax and IRS requirements non-US founders must not ignore
• Common bookkeeping mistakes that quietly hurt ecommerce businesses
If you're an Amazon seller, ecommerce operator, Shopify brand owner, or aspiring global entrepreneur, this conversation will give you the clarity and structure you need to scale with confidence.
Connect with Arjun and DOOLA
Website: doola.com
Youtube: https://www.youtube.com/@ceo.arjunmahadevan/videos
Instagram: https://www.instagram.com/ceo.arjunmahadevan
LinkedIn: https://www.linkedin.com/in/mahadevanarjun
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, John chats with Arjun Mahadevan, CEO and Founder of DOOLA, discussing the importance of LLC formation, bookkeeping, and tax obligations for entrepreneurs, especially international founders. Arjun emphasizes the concept of a 'business in a box' that simplifies the startup process, allowing founders to focus on growth. The conversation also touches on the significance of branding in e-commerce and the evolving landscape of online business opportunities.
Takeaways
- Comprehensive solution for LLC formation and bookkeeping.
- International founders can start a U.S. business without being physically present.
- Tax obligations vary based on physical presence and income type.
- DOOLA integrates various services to streamline business operations.
- The journey from formation to first sale is crucial for new entrepreneurs.
- Many businesses operate successfully within the zero to 100K revenue range.
- Branding is essential for long-term business success.
- There are still opportunities in e-commerce despite increased competition.
- Entrepreneurs should focus on what they enjoy and excel at.
Connect with Arjun and DOOLA
Website: doola.com
Youtube: https://www.youtube.com/@ceo.arjunmahadevan/videos
Instagram: https://www.instagram.com/ceo.arjunmahadevan
LinkedIn: https://www.linkedin.com/in/mahadevanarjun
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, we'll dive deep into the importance of properly organizing and maintaining your Amazon product listings so your products stay active, compliant, and converting.
You’ll learn how to fix common catalog problems, optimize your product detail pages, and handle brand ownership issues like a pro.
Key Topics Covered:
✅ What Amazon Catalog Management really means
✅ The must-have elements of a high-performing product detail page (title, bullet points, images, pricing, and more)
✅ How to fix suppressed listings and incorrect brand names
✅ Steps to resolve health claim or IP-related policy violations
✅ Proven escalation methods when Amazon support isn’t helping
Pro Tip: Following up too often with Seller Support can delay results — trust the process and escalate smartly.
02:57 Introduction to the topic of Amazon Catalog Management
03:24 Discussion on the vital information needed for a product detail page
06:06 Common mistakes made by experienced sellers in product listings
08:16 Explanation of how to solve brand ownership and brand registry issues
13:17 Detailed process for resolving brand name update issues
14:15 Discussion on following up with Amazon Seller Support
16:45 Importance of finding a balance in following up
17:38 Escalation methods for unresolved issues
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Is Amazon’s golden era for third-party sellers coming to an end?
In this episode, we’re joined by Seth Hurd, CEO of Brand Expand to talk about the shifting landscape of Amazon FBA. From tightening margins to the growing need for brand independence. If you’ve been feeling the squeeze as a seller, this conversation is a must-listen.
We dive into:
💡 Why Amazon’s customer-first model cuts into your margins
📉 The growing trend of sellers moving off-platform
🛒 How building your own brand site protects your future sales
🎧 Tune in, take notes, and stay ahead of the curve as we explore what’s next for Amazon sellers in 2025 and beyond.
Connect with Seth and Brand Expand
Website: https://brandexpand.io
Facebook: https://www.facebook.com/brandexpandio
Instagram: https://instagram.com/brandexpand.io
LinkedIn: https://www.linkedin.com/company/brand-expand-io
Youtube: https://www.youtube.com/@brandexpand
Special Offer: GET $100 wallet credit from Brand Expand
💰 Use Promo Code: BXCANDY100 for $100 wallet credit
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Wondering if SEO still matters in 2025 — especially when AI Overviews and Amazon algorithms are changing fast?
John and Steven (founder of Trio SEO) uncovers the truth about modern SEO for Amazon sellers and eCommerce brands.
Dive deep into
✅ Whether SEO is still worth investing in for your brand site
✅ The 5 essential technical SEO fixes every seller needs
✅ How to make your product pages rank higher on Google and drive traffic back to your Amazon listings
✅ Why AI Overviews might change the future of organic traffic and how to adapt before it’s too late
Connect with @TrioSEO10 and Steven
LinkedIn: https://www.linkedin.com/in/schneis
Youtube: https://www.youtube.com/channel/UClO624gwTg_23cJ3I8ugq3w
Website: https://trioseo.com
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Most sellers focus all their energy on Amazon SEO, but what happens when your listings tank, your account gets suspended, or Amazon changes the rules overnight?
In this episode, John sits down with Steven Schneider, founder of Trio SEO, to talk about how building your own brand outside of Amazon can future-proof your business.
Discover how to:
✅ Balance Amazon SEO with off-Amazon SEO
✅ Build your own website that supports long-term sales
✅ Use content strategy that actually converts (without AI slop)
✅ Avoid technical SEO mistakes that slow your growth
✅ Create lead magnets that bring in consistent traffic and sales
Connect with @TrioSEO10 and Steven
LinkedIn: https://www.linkedin.com/in/schneis
Youtube: https://www.youtube.com/channel/UClO624gwTg_23cJ3I8ugq3w
Website: https://trioseo.com
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
RANK HIGHER, STAY SAFE — Amazon Ranking Strategies REVEALED
Forget outdated hacks. In this episode, John sits down with Seth Hurd, Founder & CEO of BrandExpand, to unpack real ranking tactics that work in today’s Amazon landscape... without RISKING your account.
They cover canonical URLs, organic ranking methods, omnichannel launch strategies, and how BrandExpand’s platform has processed over 1 million orders with zero compliance issues. 👏
If you’ve ever wondered:
👉 “Do super URLs still work?”
👉 “How do I rank safely without black hat tactics?”
👉 “What’s next for launches in 2025?”
This episode is for you.
⏱ Timestamps
00:00 – Intro: Canonical URLs, Super URLs & what still works
00:30 – How BrandExpand’s omni-channel ranking system works
00:59 – Amazon’s biggest ranking “no-nos” sellers should avoid
01:29 – How improving customer experience helps ranking & compliance
01:59 – Inside the gamified deal site (think modern Slickdeals meets AI)
03:03 – Buyer quality protection: the real Amazon ranking advantage
04:35 – Seth’s story: 20% returns and the “aha” moment that started BrandExpand
05:49 – Building a two-sided marketplace like Uber… for Amazon sellers
06:47 – The future of launches & why defensibility matters
Connect with Seth and Brand Expand
Website: https://brandexpand.io
Facebook: https://www.facebook.com/brandexpandio
Instagram: https://instagram.com/brandexpand.io
LinkedIn: https://www.linkedin.com/company/brand-expand-io
Youtube: https://www.youtube.com/@brandexpand
Special Offer: GET $100 wallet credit from Brand Expand
💰 Use Promo Code: BXCANDY100 for $100 wallet credit
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Is there really a seller exodus happening on Amazon? In this episode of The Amazon Strategist Show, John sits down with Seth Hurd, CEO of Brand Expand, to talk candidly about the shifting e-commerce landscape, why sellers are diversifying away from Amazon, and the tools brands can use to scale smarter across multiple marketplaces.
From early seller days in 2015 to building a vertically integrated B2B2C SaaS, Seth shares hard-earned lessons, insights on marketplace algorithms, and why Amazon’s margin squeeze is pushing brands to explore Walmart, TikTok Shop, and beyond.
Timestamps
00:00 – Amazon’s “big no-no’s” for sellers
00:26 – Introduction to Seth Hurd & BrandExpand
01:46 – From 7-figure seller to building a scaling platform
03:28 – How the BrandExpand platform works (giveaways → organic launches)
04:53 – Cashback model & why external traffic converts better than PPC
06:54 – Ranking methods: links vs organic search find-buy
08:26 – Gamified deal site + buyer quality protection (Fort Knox system)
12:25 – Building a vertically integrated SaaS (Uber/Airbnb model for ecom)
13:53 – Omnichannel approach: Walmart, Target, TikTok & more
17:07 – Review requests & why other marketplaces are easier than Amazon
19:01 – When brands are ready to scale with BrandExpand
20:52 – Pricing model: from credits to performance-based
23:51 – Special offer: $100 wallet credit (Code: BXCandy100)
25:55 – Controversial Take: The coming Amazon seller exodus
27:09 – Prime’s evolving shopping experience + closing thoughts
Connect with Seth and Brand Expand
Website: https://brandexpand.io
Facebook: https://www.facebook.com/brandexpandio
Instagram: https://instagram.com/brandexpand.io
LinkedIn: https://www.linkedin.com/company/brand-expand-io
Youtube: https://www.youtube.com/@brandexpand
Special Offer: GET $100 wallet credit from Brand Expand
💰 Use Promo Code: BXCANDY100 for $100 wallet credit
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Amazon’s AI: Friend or Foe? What Every Seller Needs to Know
Is Amazon’s new AI actually here to help sellers... or just another way to control your data? 🤔
In this episode of The Amazon Strategist Show, John Cavendish (Founder of Seller Candy) sits down with Jakob Wolitzki (Co-Founder of DataDoe) to uncover how Amazon’s AI really works, where it falls short, and what tools like DataDoe are doing to give sellers back the edge.
From suspensions and flat files to future marketplace integrations, we dive deep into how AI + LLMs are changing Amazon businesses forever.
Connect with Jakob and Deltologic & DataDoe
Website: https://datadoe.com
GET 30% OFF WITH CODE - SELLERCANDY
Instagram: https://www.instagram.com/datadoe.ai
LinkedIn: https://www.linkedin.com/company/data-doe
Youtube: https://www.youtube.com/@datadoe
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Is ChatGPT really helping Amazon sellers… or just giving generic advice? 🤔
In this episode of The Amazon Strategist Show, John sits down with Jakob Wolitzki, co-founder of DataDoe, to reveal how AI is actually transforming Amazon businesses. Jakob shares how DataDoe was built to go beyond ChatGPT, offering sellers real marketplace insights, advanced integrations, and smarter decision-making tools that Amazon’s own AI can’t match.
Here’s what you’ll learn:
✅ Why ChatGPT falls short for Amazon sellers
✅ How DataDoe gives you an AI assistant designed for Seller Central data
✅ The future of AI + LLMs in e-commerce and what it means for your brand
✅ How to streamline operations and win with smarter marketplace integrations
Connect with Jakob and Deltologic & DataDoe
Website: https://datadoe.com
GET 30% OFF WITH CODE - SELLERCANDY
Instagram: https://www.instagram.com/datadoe.ai
LinkedIn: https://www.linkedin.com/company/data-doe
Youtube: https://www.youtube.com/@datadoe
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Struggling with an Amazon listing that just won't convert? You're not alone. In this value-packed episode, John sits down with Vincenzo Toscano, CEO of eComcy, to break down the exact, actionable strategies you need to diagnose and fix your underperforming listings.
Vincenzo shares the proven framework his 70-person agency uses to dramatically increase click-through and conversion rates for brands worldwide. We dive deep into the critical role of A+ content, image optimization, and leveraging new Amazon algorithms like Rufus to get your products in front of the right buyers.
Guest:
Vincenzo Toscano, CEO of eComcy
Website: https://ecomcy.com
Book a free consultation: https://ecomcy.com
Connect with Vincenzo on LinkedIn (He's the only one in the industry!)
Connect with Ecomcy on LinkedIn
📩 FREE RESOURCE:
Email business@ecomcy.com and mention "Seller Candy Image SOP" to receive the exact blueprint and procedures eComcy uses to create high-converting images and content!
TIMESTAMPS:
02:17 - The #1 Mistake Sellers Make with Images Now
05:54 - How to Test Your Main Image (The Right Way)
08:57 - Key Elements of a High-Converting Main Image
11:51 - The Best & Most Affordable Tools for Image Testing
12:51 - How to Research Your Audience Using Competitor Reviews
14:21 - Optimizing Your Infographics & Secondary Images
15:45 - Using AI to Fast-Track Your Creative Process
16:34 - How to Get eComcy's Free Image & Research SOPs
KEY TAKEAWAYS:
- Hyper-Specific Imagery is Non-Negotiable: Generic lifestyle shots confuse Amazon's algorithm. Your images must be tailored to a single, specific customer avatar (e.g., a hiker, not just an "active person").
- Always Test Your Main Image: Don't guess, use platforms like PickFu or Product Opinion to test 5-7 images with 200-300 real people to find the winner that drives the most clicks.
- Mine Competitor Reviews for Gold: Your competitors' negative and positive reviews are the best source of intel to understand customer pain points and what benefits to highlight.
- Beware of Non-Compliant Overlays: While infographics with text can boost conversion, using them on your main image is a risk that can lead to listing suppression.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, John Cavendish sits down with Andrew Morgans, founder of Marknology, to uncover the strategies that helped him go from an unfulfilling corporate job to building a thriving Amazon brand agency.
You’ll learn:
✅ How to build a profitable, sustainable Amazon business
✅ The future of e-commerce with TikTok & short-form video
✅ How to collaborate with creators & build brand trust
✅ Real-world tips for scaling without burnout
Whether you’re just starting your Amazon seller journey or looking to scale to 7-figures and beyond, this interview is packed with insights you can apply today.
Connect with Andrew and Marknology
Facebook: https://www.facebook.com/MarknologyKC
Linkedin: https://www.linkedin.com/company/marknology
Instagram: https://www.instagram.com/marknologyllc
Youtube: https://www.youtube.com/channel/UCuFlipj-HkO0whZJPVyCgSw
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Still not seeing results from your Amazon ads? You’re not alone. In this episode of The Amazon Strategist Show, host John Cavendish sits down with Noemi Bolojan, co-founder of Scale Wave, to reveal what’s really holding your PPC performance back—and how to fix it.
👉 Whether you're running Sponsored Products, Brands, or Display, this conversation dives into:
-The 5 evergreen Amazon PPC strategies that actually work
-Why your ad performance isn’t just about bids and budgets
-How to structure campaigns for scale, not just survival
-Common PPC mistakes that cost sellers $$$ every day
-And why PPC is only 1% of Amazon success
Noemi also shares her inspiring journey from music production to mastering Amazon advertising—and her proven, holistic approach to campaign performance.
Connect with Noemi and Scale Wave
LinkedIn: https://www.linkedin.com/in/noemibolojan
Email: contact@scalewave.io
noemi@scalewave.io
Website: https://scalewave.io/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
The #1 Skill Amazon Sellers Need to Scale (It’s Not More Tools)
If you get hit by a bus and your business falls apart—you don’t own a business, you own a job.
In this episode, Will Christensen, founder of Entrepreneur's Apprentice and DataAutomation, reveals why the real unlock for Amazon and e-commerce sellers isn’t more tools or another COO—it’s hiring a systems-minded apprentice.
Forget the endless VA churn and team burnout. Learn how to find the right kind of support to scale without losing your mind. Plus, Will breaks down a powerful lead gen method that doesn’t rely on cold spam (and why it works 10x better).
⏱ TIMESTAMPS:
00:00 – If you get hit by a bus… your biz dies
01:20 – Why COOs and VAs often don’t work for founders
03:08 – What is an apprentice, really?
04:45 – The difference between followers vs. creators
06:07 – The “hybrid” role founders actually need
07:56 – Why an apprentice frees you up 10x faster than a VA
09:53 – How to test for humility, creativity, and fit
11:32 – What your job post should actually say
13:30 – Blind tests: the genius hack to vetting hires
15:21 – Will’s no-spam lead gen system
18:32 – Podcasts, roundtables, and Serve First outreach
20:33 – How Seller Candy uses partnerships to grow
23:05 – Will’s final take: Buy back your time—or get left behind
24:10 – Where to connect with Will
Connect with Will (Seller Labs, Entrepreneur's Apprentice, Data Automation)
Website: www.equityhammer.com
www.EntrepreneursApprentice.com
www.DataAutomation.com
X: https://x.com/DataAutomation1
LinkedIn: https://www.linkedin.com/in/will-christensen
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, we're joined by automation wizard Will Christensen—Founder of Seller Labs, Entrepreneur's Apprentice and DataAutomation. Will drops pure gold on how to stop wasting time and start scaling smarter with his no-BS framework: the 15.1.1.5 Rule.
Whether you're drowning in repetitive tasks, managing multiple businesses, or considering hiring your first VA—this one’s for you.
🔑 Key Takeaways:
-The 15.1.1.5 rule: A simple system to know what to automate, delegate, or ditch.
-Why your VA might quit (and what to do instead).
-The difference between systems creators vs systems followers—and why it matters.
-How apprentices can beat VAs when you're just starting to scale.
-Why documentation is the secret weapon of smart delegation.
-The one productivity mistake that could burn your team out.
Timestamps:
02:00 – Will’s background in e-commerce + Seller Labs
04:15 – $80K automation workshop that changed the game
05:30 – The 15.1.1.5 Rule explained (what to automate & when)
08:00 – How to use tally marks to track tasks to automate
10:00 – The ROI mistake most sellers make with automation
12:45 – Hiring your kids? Tax strategy tip (with humor!)
13:35 – Why most entrepreneurs are terrible at documenting
15:00 – Systems creators vs. systems followers
17:00 – Why you need an apprentice before hiring a VA
👉 Don’t miss Part 2 dropping next week—Will dives even deeper into automation strategies and real-life system hacks that every Amazon seller should know.
Connect with Will (Seller Labs, Entrepreneur's Apprentice, Data Automation)
Website: www.equityhammer.com
X: https://x.com/DataAutomation1
LinkedIn: https://www.linkedin.com/in/will-christensen
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What if your entire Amazon business could be protected before disaster strikes?
In this episode, John sits down with Rohit Nair, e-commerce veteran and founder of Seller Defender, an insurance-backed solution built to protect Amazon sellers from the nightmare of account and ASIN suspensions.
Rohit gets real about the emotional and financial toll of being suspended by Amazon (he’s lived it himself) and breaks down exactly how Seller Defender works: from onboarding to working with top-tier consultants, and even a guaranteed payout if things don’t go your way.
Whether you’re a six-figure seller or scaling toward eight, this is a must-watch if peace of mind is on your 2025 wishlist.
💡 Key Takeaways:
-Account suspensions can crush your cash flow—and your confidence
-ASIN suspensions are far more common and often harder to predict
-Most consultants charge thousands with no guarantee, and little vetting
Seller Defender is a monthly insurance-backed service with no upfront consultant fees
-Top-tier consultants work your case within hours of suspension—no DIY needed
-If they fail, you get a $10,000 payout to recover or rebuild
-Limited-time pricing: $199/month for life if you sign up now
Know more about Seller Defender and Assureful
Website: https://sellerdefender.assureful.com
https://www.assureful.com
Facebook: https://www.facebook.com/Assureful
Instagram: https://www.instagram.com/assureful
LinkedIn: https://www.linkedin.com/company/assureful
X: https://twitter.com/assureful
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Can You Really Remove Amazon Reviews? What Sellers Need to Know in 2025
Bad reviews can tank your listing. But what if you could actually do something about it?
In this episode of The Amazon Strategist Show, John sits down with Danan Coleman, Co-Founder of eCom Triage to uncover the truth about Amazon review removal. From legit (but complex) methods to protect your brand to the wild west of black hat tactics—this is a must-watch for sellers tired of playing defense.
🎯IF you're battling review bombs, dealing with hijackers, or just trying to keep your ASINs clean, this conversation is packed with insights to help you win in 2025.
✅ Top Takeaways for Amazon Sellers:
- There are legitimate paths to review removal—if you know the rules.
- Amazon often favors negative reviews due to algorithmic weight.
- Catalog Defender helps catch ASIN issues before they explode.
- Diversification isn’t optional anymore—it's your safety net.
- Amazon support won’t always have your back—you need to be proactive.
- Networking with other sellers (and experts like Danan) is underrated.
- You need a long-game mindset when it comes to protecting your brand.
Connect with Danan and eCom Triage
Website/s: https://ecomtriage.com
https://landing.ecomtriage.com/home-review-checker-gpt
Facebook: https://www.facebook.com/TheeComGrowthShow
Instagram: https://www.instagram.com/ecomgrowthshow
LinkedIn: https://www.linkedin.com/in/danancoleman
Youtube: @eComGrowthShow
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Selling exclusively on Amazon? It might be time to rethink that strategy.
In this episode of The Amazon Strategist Show, John chats with Andrew Maffettone, Founder and CEO of BlueTuskr, about what Amazon sellers need to watch out for in 2025. From rising fees to tighter competition and shifting consumer behavior, Andrew breaks down the real risks of putting all your eggs in the Amazon basket—and what to do instead.
Get actionable insights on how to diversify, build a brand outside of Amazon, and leverage smarter marketing strategies to stay competitive in today’s evolving e-commerce world.
🎯 Key Takeaways:
Diversification is no longer optional for serious e-commerce brands
Relying solely on Amazon exposes your business to platform risk
Amazon’s fees are increasing—and so is the competition
Off-Amazon testing helps uncover untapped growth opportunities
Tracking conversions from external traffic is now critical
You can (and should) use Amazon’s data to fuel your overall strategy
Brand building needs to go beyond the marketplace
Consumers are doing more research before buying
E-commerce growth means higher standards and tighter margins
The future of Amazon as a single-channel solution is uncertain
Connect with Andrew and BlueTuskr
Website: BlueTuskr.com
Facebook: https://www.facebook.com/AndrewMaff
Instagram: https://www.instagram.com/andrewmaff
LinkedIn: https://www.linkedin.com/in/andrewmaff
X: https://x.com/andrewmaff
Youtube: https://www.youtube.com/channel/UCdc4NwHfYYBQ_QtiZFC-5ww/d
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Think you can just Google your way to a reliable supplier? Think again.
In this episode of The Amazon Strategist Show, John sits down with Omar Sassoon, sourcing expert and e-commerce strategist, to unpack what really goes into finding and scaling with the right suppliers in 2025.
From navigating cultural differences to the power of factory visits, Omar shares what most sellers overlook—and how to avoid costly sourcing mistakes that can derail your business.
Whether you're just starting out or scaling to 8 figures, this episode is packed with tactical insights to help you source smarter and stay competitive in today’s global e-commerce landscape.
🎯 Takeaways:
- Why "just Googling it" leads to sourcing disasters
- The #1 mindset mistake most Amazon sellers make
- How cultural differences can ruin (or build) your supplier relationship
- Why you should always meet your factory in person
- The secret to scaling: reliable backup suppliers
- What to do when market conditions shift—without panic
- Why cutting costs ≠ better margins
- What makes Vietnam a rising sourcing star
- Why there’s no single “China alternative”
Connect with Omer and The Sasson Company Limited
Website: https://thesassoncompany.com/consultation-and-sourcing-coaching
Facebook: https://www.facebook.com/omer.sasson.sourcing
Instagram: https://www.instagram.com/omersasson
Linkedin: https://www.linkedin.com/in/omer-sasson-sourcing-qc-trade
Youtube: https://www.youtube.com/@OmerSasson
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Thinking about cashing in on your Amazon business? 🚀 In this episode of The Amazon Strategist Show, John sits down with Andy Allaway, CEO of Empire Flippers, to talk exit strategies, deal structures, and what buyers actually care about in 2025.
With over 2,400 deals closed and $520M+ in transactions, Empire Flippers knows a thing or two about getting sellers the payday they deserve. Andy breaks down the latest e-commerce trends, how AI is reshaping valuations, and the biggest mistakes sellers make before they even think about selling.
What you’ll learn:
- Why profitability now beats revenue in buyer negotiations
- The secret behind 2.5–3.5x profit multiples
- How clean books can add $$$ to your valuation
- What “de-risking” a deal looks like in 2025
- Why simple operations sell faster (and for more)
- How AI is influencing business valuation (and what it won’t replace)
- Why transparency = trust (and more cash)
- When to engage a broker (spoiler: probably earlier than you think)
- The pros and cons of diversification in your exit plan
- What NOT to do if you want a smooth exit
Don’t miss this goldmine of insight if you’re building to sell—or just curious what your business might be worth in today’s market.
Connect with Andy and @Empireflippers
Facebook: https://www.facebook.com/EmpireFlippers
Instagram: https://www.instagram.com/empireflippers
LinkedIn: https://www.linkedin.com/in/andyallaway/
Youtube: @Empireflippers
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What’s really putting your Amazon business at risk? In this episode of The Amazon Strategist Show, John Cavendish sits down with Debi Slaver, Sales & Marketing Director at SPCTEK, to break down the hidden pitfalls that lead to seller suspensions—and what you can do to avoid them.
From account health metrics to the realities of order defect rates, Debi shares the real talk every Amazon seller needs to hear in 2025. Whether you're scaling fast or just starting out, this conversation will help you avoid costly mistakes and keep your account in good standing.
🔑 Key Takeaways:
Violations can lead to account suspension if left unaddressed.
Poor account health can hurt your ability to advertise and grow.
Understanding order defect rates is critical for long-term success.
Quality control can make or break your seller metrics.
Amazon courses aren’t one-size-fits-all—do your homework.
E-commerce is not a passive income strategy.
Hands-on account management is non-negotiable.
Strong customer service is essential for seller survival.
Know your violations to protect your seller privileges.
Connect with @spctek and Debi
Website: https://spctek.com
Email: debi@spctek.com
Facebook: https://www.facebook.com/SPCTEKGlobal
Instagram: https://www.instagram.com/spctek
LinkedIn: https://www.linkedin.com/company/spctek
Youtube: https://www.youtube.com/channel/UC8WKVkQ7E_1_qCSAOAybzxA
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What’s really behind underperforming Amazon ads? (Hint: It’s not your budget.) In this episode of The Amazon Strategist Show, John sits down with Noemi Bolojan, Co-Founder of Scale Wave, to unpack what truly drives—or kills—Amazon ad success in 2025 and beyond.
From the rise of AI and FOMO to the art of nailing your product’s life stage, Noemi shares battle-tested insights for Amazon sellers who want real growth—without chasing shiny objects.
Whether you're struggling with ad conversions or drowning in conflicting strategies, this episode will give you the clarity (and focus) you need.
🔑 Top Takeaways:
Connect with Noemi and Scale WaveLinkedIn: https://www.linkedin.com/in/noemibolojan
Email: contact@scalewave.io
Website: https://scalewave.io
Youtube: https://www.youtube.com/@noemibolojan
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
On this episode of The Amazon Strategist Show, John sits down with Daniel Budai, CEO & Founder of Budai Media, to unpack what really drives growth in e-commerce today (spoiler: it’s not just AI and flashy tools).
Daniel shares tried-and-tested growth strategies, from conversion rate optimization to bold offer crafting, and dives into the underrated power of SMS marketing. He also gets candid about why many DTC and Amazon brands miss the mark—and what to fix first.
Whether you’re a scaling seller or growing a DTC brand, this episode will help you rethink your digital marketing game with practical, no-fluff advice.
🎯 Takeaways:
-Website conversion rates are often the real growth bottleneck.
-Social proof (done right) builds real trust—and sales.
-SMS marketing is a goldmine most sellers ignore.
-A bold, irresistible offer will outshine any tech stack.
-Real customer reviews still outperform AI copy any day.
-UX matters: your site might be killing your conversions.
-Market saturation? Tackle it with unique positioning.
-AI isn’t magic—especially for smaller brands.
-Smart marketing over expensive tools.
Connect with Daniel and Budai Media
Website: https://www.thebudaimedia.com
Instagram: https://www.instagram.com/the.daniel.budai
LinkedIn: https://www.linkedin.com/in/budaidaney
X: https://x.com/thedanielbudai
Youtube: https://www.youtube.com/@thedanielbudai
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode of The Amazon Strategist Show, host John Cavendish sits down with Burak Yolga, Co-Founder and VP of Sales at Forceget Digital Freight Forwarder, to break down the logistics challenges that every Amazon seller needs to master. From hidden landed costs to cash flow struggles and customs compliance, Burak shares insider tips on how to scale your e-commerce business without getting crushed by shipping issues.
You'll learn why freight forwarding is more than just shipping—it’s a strategic advantage that can boost profits, streamline operations, and expand your brand globally. If you're selling on Amazon and looking to optimize your supply chain, this episode is a must-watch!
Key Takeaways:
✅ Why understanding landed costs can save your profit margins
✅ How cash flow issues impact Amazon sellers post-COVID
✅ The power of omni-channel sales for long-term growth
✅ Global expansion: What sellers get wrong & how to fix it
✅ Customs compliance 101 – avoid costly mistakes
✅ Why packaging and labeling matter more than you think
✅ How trade shows can unlock new wholesale opportunities
✅ The risks of relying solely on Amazon—and how to diversify
✅ Freight forwarding myths that could be holding you back
Connect with Burak and Forceget
Website: https://forceget.com/
Email: sales@forceget.com
Facebook: https://www.facebook.com/brkmcfly
Instagram: https://www.instagram.com/burak_yolga/
LinkedIn: https://www.linkedin.com/in/burakyolga1/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, John Cavendish talks with Paul Rafelson, Founder of @SellerBasics and Rafelson Law Firm, about how Amazon sellers can beat competitors legally while safeguarding their businesses. As an expert in e-commerce law, Paul shares invaluable insights on leveraging intellectual property (IP) to protect your brand, avoiding costly mistakes, and navigating Amazon's complex compliance policies. Whether you're just starting or scaling your business, understanding these legal strategies can help you outsmart competitors without crossing the line.
Key Takeaways:
- The power of intellectual property to stand out in a crowded market.
- How to use trademarks and patents to protect your brand and products.
- Why legal compliance is a must to avoid suspension or account shutdowns.
- Recognizing the impact of Amazon's legal liabilities on sellers.
- Common mistakes sellers make that lead to costly legal issues.
- How legal consultation can save you from unnecessary risks.
- The benefits of having legal support early in your business journey.
Connect with Paul and SellerBasics
Website: https://ecom.law
https://www.sellerbasics.com
Email: paul@ecom.law
Facebook: https://www.facebook.com/groups/830388318090952
Instagram: https://www.instagram.com/sellerbasics
LinkedIn: https://www.linkedin.com/company/sellerbasics
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Amazon sellers, are your reviews at risk? With Amazon’s ever-evolving policies, what worked yesterday might get you flagged today. In this episode, John Cavendish sits down with Greg Reynolds, CEO of ZonSupport, to break down the latest in Amazon review management, customer service strategies, and how to future-proof your business.
💡 Key Takeaways:
✔ Negative reviews don’t have to tank your business—here’s how to handle them effectively.
✔ The right customer service strategy = more sales. Don’t let bad support cost you revenue.
✔ Diversify or die! Relying only on Amazon is a risky game—Greg shares why.
✔ Product inserts: smart or risky? The do’s and don’ts of using them for customer engagement.
✔ AI in customer service? Yes, it can help—but only if used the right way.
✔ Amazon’s policies are always changing. Stay compliant and ahead of the competition.
Don’t let negative reviews and policy shifts control your success. Learn how to protect your brand, engage customers the right way, and win in today’s Amazon marketplace!
Get $100 off first invoice - https://www.zonsupport.com/candy
Connect with Greg and ZonSupport
Facebook: https://www.facebook.com/zonsupport
Instagram: https://www.instagram.com/zonsupportofficial
LinkedIn: https://hk.linkedin.com/company/zonsupport
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode of The Amazon Strategist Show, host John Cavendish sits down with Tyler Jefcoat, founder of Seller Accountant and The Seller Roundtable mastermind. Tyler shares his expert insights on maximizing profitability, financial management, and preparing for a successful business exit—crucial knowledge for every Amazon seller.
💡 Key Takeaways:
✔ Most sellers don’t know their true profitability—PAG (Post-Advertising Gross Profit) is the real number that matters.
✔ Cash flow is king! Poor financial management kills more e-commerce businesses than competition ever will.
✔ Inventory management is a silent profit killer—miscalculations can drain your margins fast.
✔ Thinking of selling? Solid financial records and well-documented SOPs make your business way more attractive to buyers.
✔ Not all exits are equal—understanding market trends and timing your exit can mean the difference between a big payday and disappointment.
✔ Product launches aren’t as easy as before—success rates are lower, so strategy and financial planning are more critical than ever.
✔ Selling a business is emotional—many sellers aren’t prepared for the personal side of walking away from their brand.
If you're an Amazon seller looking to scale smarter, avoid costly mistakes, and exit for maximum value, this episode is packed with must-know insights.
🔔 Subscribe for more expert e-commerce strategies!
Connect with Tyler and The Seller Roundtable
LinkedIn: https://www.linkedin.com/in/tylerjefcoat
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, John interviews David Milestein, co-founder of Sellcord, a leading agency in Walmart marketing. They discuss the growth of Walmart as a competitor to Amazon, the differences in seller treatment between the two platforms, and the importance of conversion rates in Walmart's ranking algorithm.
David shares insights on optimizing listings for Walmart, the types of products that perform well, and the tools available for keyword research. The conversation also touches on customer behavior and the evolving landscape of e-commerce.
In this conversation, John and David discuss the evolving landscape of e-commerce, particularly focusing on Walmart's competitive edge against Amazon. They explore the convenience of Walmart's delivery services, the importance of Walmart Fulfillment Services (WFS), and effective advertising strategies on Walmart. They also highlight common mistakes sellers make when entering the Walmart marketplace and share insights on the future potential of Walmart in the e-commerce sector.
Connect with David and Sellcord and get Free audit on Walmart listings and ads:
Website: https://www.sellcord.co/
Facebook: https://www.facebook.com/sellcord/
Linkedin: https://www.linkedin.com/company/sellcord/posts/?feedView=all
Instagram: https://www.instagram.com/sellcordofficial/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join John and special guest Norm Farrar in this game-changing episode of The Amazon Strategist Show. They dive into the future of e-commerce and how building a strong community can take your brand to the next level. Norm shares his insights on using AI tools to engage audiences, why trust and loyalty are the foundation of any successful online business, and his bold prediction: marketplace platforms could replace websites entirely.
Get ready to uncover actionable strategies for growing your community, boosting engagement, and staying ahead in the evolving digital marketing landscape. If you’re an Amazon seller or an e-commerce entrepreneur, this episode is packed with insights you don’t want to miss!
Key Takeaways:
- Communities are essential for brand loyalty and growth.
- AI can enhance community engagement and translation.
- Building a community requires trust and consistent value.
- Websites may become less relevant as marketplaces grow.
- Engagement is crucial before trying to sell to a community.
- Innovative apps are changing the way products are sold.
- Personal stories can help connect with community members.
- Niche targeting can help build a more engaged community.
- Offering value through newsletters can attract subscribers.
- Understanding your audience is key to community building.
Connect with Norm Farrar
Website: https://lwn.news
Facebook: https://www.facebook.com/groups/lunchwithnorm
Instagram: https://www.linkedin.com/in/normanfarrar
LinkedIn: https://www.linkedin.com/in/normanfarrar
X: https://x.com/NormFarrarJr
Youtube: https://www.youtube.com/channel/UCX5RpvwOG6WC0IRK2V8-1Qg
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
John speaks with Amazon expert Alex Karagiannis, Founder & CEO of Lezzat, about his journey from being an Amazon seller to founding his agency. They discuss the differences between the US and EU markets, compliance challenges for US sellers looking to expand into Europe, and strategies for launching products in these new marketplaces. Alex emphasizes the importance of understanding local regulations, VAT requirements, and the potential for growth in the European market. He also shares insights on leveraging existing reviews from the US to facilitate product launches in Europe.
Takeaways:
Connect with Alex and Lezzat
Website: www.lezzat.co.uk
Email: info@lezzat.co.uk
Facebook: https://www.facebook.com/Lezzatltd
Linkedin: https://www.linkedin.com/company/lezzat/?viewAsMember=true
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Unlock the secrets to Amazon success with Neil Twa, co-founder and CEO of Voltage Holdings, in this insightful episode of the Amazon Strategist Show! Join them as they delve into the art of operationalizing your e-commerce business, mastering risk management, and optimizing sales channels. Discover how to prioritize organic sales, manage inventory effectively, and overcome psychological barriers to business growth. Whether you're launching new products or building a community, this episode is packed with strategies to elevate your Amazon business to new heights. Don't miss out on these expert insights! 📈
Key Takeaways:
- Embrace risk and delegate tasks to operationalize your business.
- Hire effectively by understanding your strengths and weaknesses.
- Optimize performance by focusing on key metrics like advertising cost of sales.
- Scale sales on Amazon through effective inventory management.
- Prioritize organic sales over PPC for long-term success.
- Overcome psychological barriers to unlock business potential.
- Budget wisely for new product launches with significant investment.
- Enhance growth by building a community and training operators.
- Commit to strategic thinking in the evolving e-commerce landscape.
Connect With Neil and Voltage DM
Website: https://voltagedm.com
Facebook: https://web.facebook.com/neiltwa/?_rdc=1&_rdr
Instagram: https://www.instagram.com/neiltwa
LinkedIn: https://www.linkedin.com/in/neiltwa
The High Voltage Business Builders Podcast: https://www.youtube.com/@NeilTwavoltage
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Meet Will Haire, the Co-Founder of BellaVix, a true pioneer in the e-commerce world. With a wealth of experience under his belt, including driving over half a billion dollars in marketplace sales, Will knows the ins and outs of selling on platforms like Amazon and Walmart. Today, he’s here to introduce you to a revolutionary tool: Amazon Rufus AI.
In this episode, John and Will take you on an exciting journey into the realm of Amazon Rufus, the cutting-edge AI assistant designed to transform your selling game in 2025. They’ll explore how Rufus can optimize your strategies, enhance your listings, and help you stay ahead in the ever-evolving marketplace landscape.
Here’s what you’ll discover:
-The unique features of Amazon Rufus and how it’s shaping the future of selling.
-Tips from Will on integrating Rufus into your business to drive success.
-Insights into how AI is revolutionizing e-commerce and giving sellers a competitive edge.
-Real-world examples of how sellers are already benefiting from Rufus.
Whether you’re a seasoned seller or just starting out, this episode is packed with valuable insights to help you harness the power of Amazon Rufus and dominate the marketplace in 2025.
Connect with Will and BellaVix
Facebook: https://www.facebook.com/BellaVixMarketing
Instagram: https://www.instagram.com/bellavixmarketplaceagency/
LinkedIn: https://www.linkedin.com/in/willhaire/
Email: hello@bellavix.com
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join John Cavendish and Adrian Rich from Seller Snap as they dive into advanced strategies for Amazon sellers. Discover how dynamic repricing can optimize your Amazon business, ensuring profitability without sacrificing the buy box. Learn about the importance of Amazon Business and how to tap into this lucrative market segment. Whether you're a reseller or a private label seller, this episode is packed with insights to elevate your e-commerce game.
Topics: Amazon strategies, dynamic repricing, Seller Snap, Amazon Business, e-commerce optimization, buy box, inventory management, game theory, Amazon API.
Connect with Adrian and @sellersnap - Save time. Avoid price wars. Maximize profits.
Get 10% off for 3 months when you sign up here - https://referrals.sellersnap.io/l/SellerCandy/
Facebook: https://www.facebook.com/sellersnap.io
Instagram: https://www.instagram.com/sellersnap.io
LinkedIn: https://www.linkedin.com/company/seller-snap-inc.
X (formerly Twitter): https://x.com/sellersnap_io
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode of the Amazon Strategist Show, host John Cavendish welcomes Noemi Bolojan, co-founder of Scale Wave, who shares her journey from music production to Amazon PPC mastery.
Noemi breaks down her strategic framework for Amazon advertising, emphasizing the importance of holistic thinking over quick fixes. She reveals crucial insights about Amazon PPC, including the five evergreen PPC strategies, common mistakes sellers make, and why advertising is just 1% of Amazon success.
Connect with Noemi and Scale Wave
LinkedIn: / noemibolojan
Email: contact@scalewave.io
noemi@scalewave.io
Website: https://scalewave.io/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join Marcel Marculescu, CEO of IntelliRank, as he shares his journey from early challenges to launching over 4,000 successful products on Amazon. In this episode, Marcel dives into strategies for transforming stagnant listings into thriving businesses.
Discover how product variations in color, packaging, and multi-packs can boost reviews through Amazon's Vine program. Learn why creative marketing and video content in PPC campaigns are game-changers for capturing attention and driving sales.
Connect with Marcus and IntelliRANK
Website: https://www.intellirank.info/
Email: marcel@intellirank.info
Facebook: https://www.facebook.com/markymarcel
Instagram: https://www.instagram.com/marcel.marculescu/
LinkedIn: https://www.linkedin.com/in/marcelmarculescu/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Embark on a journey into the forefront of e-commerce with Chad Rubin, a visionary entrepreneur who has successfully transitioned from the financial world of Wall Street to revolutionizing dynamic pricing strategies on Amazon. Through his remarkable journey, from selling household appliances to co-founding groundbreaking companies such as Skubana and the Prosper Show, Chad culminated in the creation of Profasee—an AI-driven tool that optimizes Amazon pricing strategies. Drawing parallels with the market timing insights of Warren Buffett, Rubin shares his expertise, demonstrating how these principles can transform your approach to online selling.
Episode Highlights
Dynamic Pricing Strategy: Chad discusses the evolution of manual price adjustments to AI-driven solutions, similar to Uber’s surge pricing, to optimize product value and customer willingness to pay.
E-commerce Insights: Chad shares insights on market timing, channel conflict, and the synergy between pricing and PPC advertising on platforms like Amazon, Walmart, and Shopify.
Whether you are an experienced seller or new to the Amazon marketplace, this episode is brimming with actionable insights that will refine your pricing strategy and propel your e-commerce success.
Connect with Chad and Profasee
Website: https://profasee.com/
Email: chad@profasee.com
Facebook: https://www.facebook.com/profasee/
X: https://twitter.com/itschadrubin
https://twitter.com/theeprofasee
LinkedIn: https://www.linkedin.com/company/81280009
https://www.linkedin.com/in/itschadrubin/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Discover the transformative journey of Andrew Morgans, founder of Marknology, as he shares his insights on thriving in the Amazon business ecosystem. From an unfulfilling corporate role to establishing a successful e-commerce company, Andrew's story is one of resilience, passion, and making an impact.
In this episode, John and Andrew discuss how platforms like TikTok are reshaping e-commerce, bringing both new opportunities and challenges. Andrew shares his tips for building authentic brand collaborations and bridging the trust gap with creators.
Connect with Andrew and Marknology
Facebook: https://www.facebook.com/MarknologyKC/
Linkedin: https://www.linkedin.com/company/marknology/
Instagram: https://www.instagram.com/marknologyllc/
Youtube: https://www.youtube.com/channel/UCuFlipj-HkO0whZJPVyCgSw
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Unlock the secrets to thriving in the evolving e-commerce landscape with insights from Greg Elfrink of Empire Flippers. Greg shares his seasoned perspective on why waiting for another asset bubble could be a mistake and explains how market conditions still offer better opportunities than pre-pandemic times.
In a bold take, Greg challenges the over-reliance on Amazon FBA, advocating for a diversified approach that includes direct-to-consumer strategies. By expanding beyond Amazon, businesses can regain control over customer interactions and enhance operational value, especially when eyeing future sales.
This episode is packed with strategic insights for those looking to acquire successful businesses and grow their wealth.
Episode Highlights:
0:00 Market Trends in Selling Amazon Businesses
11:39 Strategies for Buying Successful Businesses
24:16 Diversifying Risk in Amazon Businesses
________________________________________
Connect with Greg and Empire FlippersWebsite: https://empireflippers.com/
Facebook: https://www.facebook.com/EmpireFlippers/
LinkedIn: https://www.linkedin.com/in/gregthewriter/
Youtube: https://www.youtube.com/user/adsenseflippers
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Unlock the secrets to transforming your Amazon product listings with the expert insights of Rafael Velas from ShareIt Studio. With his unique background in filmmaking and marketing, Rafael dives into the powerful role of visual content in boosting sales and preventing stagnation. Discover why major brands like Coca-Cola continually refresh their marketing and how you can apply similar strategies to your Amazon listings. Whether you're stuck with outdated visuals or looking to optimize for a specific demographic, Rafael's advice on using images, videos, and Amazon's brand registry features will equip you with the necessary tools to stay ahead in the competitive marketplace.
Navigate the post-COVID landscape with confidence as we tackle the pressing need for reinvestment to remain competitive. We highlight the importance of strategic image placement, using real-life models, and the art of breaking patterns to capture attention. Rafael shares his controversial take on maximizing space in product images, urging sellers to focus on quality. Tailoring your approach for each product and client, Rafael emphasizes that there's no one-size-fits-all solution in e-commerce. Tune in for actionable strategies that promise to enhance your Amazon listings and drive customer conversions, ensuring your business not only survives but thrives.
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Ever wondered how to get your products from Amazon into actual stores? Join us as John Cavendish sits down with Talor Ofer, the retail guru behind Retail Empire, for a no-nonsense chat about breaking into brick-and-mortar retail.
With 25 years of helping brands land on store shelves across America, Talor's sharing everything you need to know:
-How to actually talk to retail buyers (and get them excited about your products!)
-The inside scoop on pricing - so you don't leave money on the table
-Why sending the right samples can make or break your retail deals
Whether you're crushing it on Amazon and ready for more, or just curious about getting your products into stores, Talor's been there, done that, and he's spilling all the tea. No fluff, just real strategies that work.
Connect with Talor and Retail Empire
Website: https://retail-empire.com/
LinkedIn: https://www.linkedin.com/in/talor-ofer-876b4a113/
Youtube: https://www.youtube.com/@UCVhA_pDLs03iD3PaQN7GFsw@UCgg3W3FBsgDydBwxCCVt0_w
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, John and Chris dive into the power of Amazon PPC, exploring how it’s more than just an advertising tool—it's a game-changer for business growth. As Amazon becomes increasingly competitive, they discuss whether it’s now evolving into a pay-to-play platform.
They break down the key strategies for Amazon PPC success, focusing on deep market research and keyword organization based on shopper intent. Learn how to drive clicks and conversions with tried-and-true techniques, and how to categorize campaigns by buyer groups to gain competitive insights that boost ad performance and optimize product listings.
Plus, Chris shares the unique partnership model of Sophie Society, where their success grows alongside the brands they support.
Tune in and discover actionable insights to help you stay ahead in the ever-evolving Amazon marketplace!
About Chris Rawlings:
After touring as a bass player in a ska band, Chris founded a multi-million dollar home health Amazon brand. This led to the creation of Sophie Society where Chris invests in and partners with 7 and 8-figure brands on Amazon to scale them. He is the host and founder of the most well-attended Amazon PPC-focused digital event on earth: The Profitable PPC Challenge.
________________________________________
Connect with Chris and Sophie Society
Website: https://www.sophiesociety.com/
LinkedIn: https://www.linkedin.com/in/christophermrawlings/
Youtube: https://www.youtube.com/channel/UCQWVg5Q0-rsYAuRg5BLv_Sg
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Discover the power of Amazon advertising optimization with Nadine Schoepper, co-founder of BidX, in our new episode of the Amazon Strategist Show. Learn about the evolution of Amazon ad campaigns, the importance of day parting, and how to leverage tools like BidX to automate and optimize your advertising efforts.
Nadine shares her journey from helping her husband with Amazon FBA to creating a leading advertising optimization platform. Get valuable insights on when to use different ad types, how to approach budgeting, and the potential pitfalls of unrealistic Amazon selling expectations.
Whether you're a seasoned seller or just starting, this episode offers practical strategies to enhance your Amazon business performance.
________________________________________
Connect with Nadine and BidX
Website: https://www.bidx.io
LinkedIn: https://www.linkedin.com/in/nadine-schopper/
Youtube: https://www.youtube.com/@getBidX
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode of the Amazon Strategist Show, John talks with SEO expert Steven Schneider, co-founder & CEO of TrioSEO, about the importance of SEO for e-commerce businesses.
Steven shares insights on bottom-of-funnel content, on-page SEO best practices, and the long-term benefits of investing in SEO.
Learn why SEO isn't dead, how it works for e-commerce, and why patience is key when building your organic traffic. Discover practical strategies to grow your Amazon business and expand your online presence beyond the marketplace.
Connect with @TrioSEO10 and get 3 FREE articles/outlines when you sign up and mention this podcast
LinkedIn: https://www.linkedin.com/in/schneis/
Youtube: https://www.youtube.com/channel/UClO624gwTg_23cJ3I8ugq3w
Website: https://trioseo.com/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join host John Cavendish and Brent Zahradnik, the founder of AMZ Pathfinder, as they dive deep into the evolving world of Amazon advertising. In this episode, Brent, who manages a team of 22 experts and oversees millions in ad spend, shares his insights on:
Revamping Product Listings: Learn why updating your listings is crucial before expanding your advertising efforts.
Advanced Advertising Techniques: Discover the power of creative ad types and how to effectively use the Amazon Marketing Cloud (AMC).
Budgeting and Campaign Optimization: Get practical tips on budgeting and utilizing new ad formats to enhance brand visibility.
Connect With Brent and AMZ Pathfinder
Website: https://www.amzpathfinder.com/
Email: brent@amzpathfinder.com
LinkedIn: https://www.linkedin.com/in/brentzahradnik/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join host John Cavendish on the Amazon Strategy Show for an insightful episode with Kamaljit Singh, CEO and founder of AMZ One Step.
In this episode, Kamaljit shares his journey from learning about Amazon FBA through forex trading to becoming a leader in Amazon creative services, providing over 100,000 images under his guidance.
Dive deep into the nuances of Amazon image optimization, and the pivotal role of the main image in driving conversions, and learn about Kamaljit's unique "Label It Strategy" for standout product visuals.
Connect With Kamaljit and AMZ One Step
Website: https://www.amzonestep.com/
Email: kamal@amzonestep.com
LinkedIn: https://www.linkedin.com/in/kamaljit-singh-52175855/
Facebook: https://www.facebook.com/AMZonestep/
Instagram: https://www.instagram.com/amzonestep/
YouTube: https://www.youtube.com/ @AMZOneStep
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join host John Cavendish and guest Matt Remuzzi of CapForge as they delve into crucial finance and bookkeeping strategies for Amazon sellers on the new episode of the Amazon Strategist Show.
With over two decades of experience, Matt shares insights from the evolution of his career from consulting to specializing in e-commerce accounting. This episode explores the nuances of finance management, the importance of choosing a customer-centric product strategy over a product-focused one, and practical tips for selecting the right bookkeeping services.
Connect With Matt and Capforge
Website: https://capforge.com/
Email: matt@capforge.com
LinkedIn: https://www.linkedin.com/in/capforge/
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join John Cavendish for a new episode of The Amazon Strategist Show as he welcomes Andy Craig, founder of AdHabit, a PPC and Amazon account management agency.
Andy shares his journey from being an army veteran and electrician to becoming an Amazon seller and PPC expert.
The discussion delves deep into the nuances of Amazon PPC strategies, the importance of optimizing product listings before launching ads, and how to effectively manage and optimize ad spend to improve product rankings and sales.
Andy also provides his expert opinion on using AI tools for PPC management and offers a controversial take on current practices in the industry.
Connect with Andy and AdHabit
Website: https://ad-habit.com/
Email: andy@ad-habit.com
LinkedIn: https://www.linkedin.com/in/theandycraig/
Instagram: https://www.instagram.com/theandycraig/
X: https://x.com/theandycraig
Youtube: https://www.youtube.com/@Andy-Craig
Connect with John CavendishFacebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join host John Cavendish and guest Mike Danford, Chief Strategy Officer at Adverio, on the new episode of The Amazon Strategist Show for an in-depth discussion on optimizing large SKU catalogs on Amazon. Discover actionable strategies for dynamic pricing, ad optimization, and catalog management that can significantly enhance profitability and efficiency.
In this episode, you'll discover:
-Effective Management of 1000+ SKUs: Streamlined strategies for handling extensive product catalogs.
-Dynamic Pricing: Tactical approaches to leverage pricing for profitability, especially during high-traffic events like Prime Day.
-Ad Optimization Tips: Best practices to enhance the performance and efficiency of large catalog ads.
-Tool Insights: An overview of Adverio’s profit/pulse system and its benefits for your Amazon strategy.
Connect with Mike and Adverio
Website: https://www.adverio.io/
Email: mike@adverio.io
LinkedIn: https://www.linkedin.com/in/danfordmike/
X: https://x.com/growithadverio
Youtube: https://www.youtube.com/@growwithadverio
Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join us on the Amazon Strategist Show as we explore the keys to scaling an Amazon business with Nadav Gorlicki, founder of CapEc. From tech entrepreneur to Amazon expert, Nadav shares invaluable strategies for leveraging finance and logistics to drive growth.
In this episode, you'll learn about:
-Nadav’s transition to Amazon success: Insights on how mastering Amazon's infrastructure is essential for sellers.
-Innovative financing with CapEc: How tailored financial solutions can synchronize with your business cycles and cash flow for smoother growth.
-Effective growth and logistics management: Tips from Nadav on optimizing your supply chain and inventory strategies.
Strategic insights for sustainable scaling: Nadav’s approach to aligning financial planning with business needs for long-term stability.
Connect with Nadav and CapEc
Website: https://www.capec.io/
Email: nadav@capec.io
LinkedIn: https://www.linkedin.com/in/nadav-gorlicki-8a89822/
Instagram: https://www.instagram.com/capec.io/
Facebook: https://www.facebook.com/capec.io
Youtube: https://www.youtube.com/@FundYourKnowledge
Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join us on the Amazon Strategist Show as we dive deep into the practical strategies for growing an Amazon business with guest Elizabeth Greene, founder of Junglr. With a remarkable journey from a home-based Amazon seller to guiding sellers toward achieving eight-figure revenue goals, Elizabeth shares invaluable insights and experiences.
In this episode, you'll discover:
-How Elizabeth transitioned from an Amazon seller to founding her own successful agency
-Strategies for utilizing Amazon's advertising platform to enhance sales without compromising on profitability
-The significance of TACOS (Total ACOS) in optimizing your Amazon advertising strategy
-Tips for product launches and PPC strategies to maximize your reach and efficiency on Amazon
-Elizabeth's unique perspective on balancing ad spending with sales growth to maintain a healthy business
Tune in to learn how to apply these tactics to your Amazon business and hear Elizabeth's expert advice on scaling effectively while managing life's other big responsibilities.
______________________________________
Connect with Elizabeth and Junglr
Website: https://www.junglr.com/
YouTube: https://www.youtube.com/@Junglr
Facebook: https://www.facebook.com/ElizabethatJunglr/
LinkedIn: https://www.linkedin.com/in/elizabeth-greene-junglr/
Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join us for the premiere of Season 3 of The Amazon Strategy Show as we dive deep into the world of corporate finance and strategic mergers and acquisitions in e-commerce. Host John Cavendish welcomes Emmett Kilduff from The Fortia Group, a seasoned expert with over $20 billion in corporate transactions.
In this episode, Emmett shares invaluable insights from his extensive experience, discussing the evolution of e-commerce since the late '90s, the current M&A landscape, and strategic tips for e-commerce entrepreneurs looking to maximize their exit potential.
Whether you're aiming to buy or sell in the e-commerce space, Emmett's expert advice will equip you with the knowledge to navigate complex transactions effectively. Don't miss these critical strategies that could shape the future of your business.
______________________________________
Connect with Emmett
Website: www.thefortiagroup.com
Email: emmett.kilduff@thefortiagroup.com
Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Tune into the new episode of The Amazon Structure Show with host John Cavendish and guest Marco Santesso.
Delve into Marco's extensive experience from the London School of Economics to his ventures in digital marketplaces, uncovering critical strategies for dominating Amazon sales. Learn actionable tips for effective product distribution, leveraging tools like Helium 10 for optimizing listings, and understanding the nuances of marketplace negotiations.
Highlights include:
Strategies to ensure your brand stands out on Amazon against resellers
Insights into expanding your reach across Europe’s top Amazon markets
Real-world advice on using analytics to drive sales and improve online presence
Join us to gain expert knowledge that can propel your Amazon business forward, directly from industry leaders. Don’t miss out on elevating your e-commerce strategies!
______________________________________
Connect with Marco
Website: https://selll.it/
Instagram: https://www.instagram.com/kinosante/
LinkedIn: https://www.linkedin.com/in/santesso/
LinkedIn: https://www.linkedin.com/company/selll/
Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Looking for a new way to boost your Amazon business? Join John and Ian Smith from Evolve Media in the latest episode of the Amazon Agency Insights Podcast.
Dive into the world of YouTube monetization as Ian reveals how he transformed 11,000 YouTube subscribers into a thriving half-million-dollar business.
What will you learn?
Whether you're a seasoned Amazon seller or just starting out, this podcast will equip you with the tools you need to amplify your reach, enhance your influence, and boost your income.
Don't miss out—tune in now and start transforming those views into revenue!
Download our guide (7 Steps From Operator
To Business Owner): https://www.sellercandy.com/7steps
Connect with John Cavendish:
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Get in touch with Seller Candy:
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect With Ian Smith and Evolve Media:
Schedule a free call: https://www.EvolveMediaAgency.com
Amazon Listing Checklist: www.zonchecklist.com
Youtube: www.youtube.com/@EvolveMediaAgency
Ian Smith: https://www.linkedin.com/in/ismith3/
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Unlock the secrets to cultivating a bounty of Amazon customer reviews without ever crossing the line of Amazon guidelines. In this insightful episode, we welcome Tom Piamenta from Lonesome Labs, the mastermind behind HighFive, as we explore his pioneering journey in revolutionizing the review process for Amazon sellers.
**Episode Highlights:
The Significance of Positive Feedback:**Gain valuable insights into the role of positive feedback in boosting sales and enhancing visibility on Amazon, the world's largest online marketplace.
Balancing Act: Encouraging Reviews While Staying Compliant:Navigate the delicate balance between urging customers to leave reviews and adhering to Amazon's guidelines. Tom and host Ben Smith dissect the finesse required for crafting product inserts that encourage honest feedback without explicitly soliciting positive reviews.
Whether you're a seasoned seller or just starting, this episode is a treasure trove of insights into the art of harvesting Amazon reviews. Tune in for a blend of expertise, practical tips, and an enjoyable conversation.
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Tom Piamenta:
Website: https://bit.ly/candyreviews
Email: tom@lonesomelabs.com
Linkedin: https://www.linkedin.com/in/tom-pimienta-0a5252153/
Shareable episode link - https://bit.ly/3TP5AI9
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
In this episode, we are joined by Mina Elias of the Trivium Group as we delve deep into the intricacies of inventory planning and mastering the art of Amazon advertising. The lifeblood of any successful business, these topics are dissected to provide actionable insights for businesses striving to maintain a crucial safety stock and gain a competitive edge with superior profit margins.
Episode Highlight:
Inventory Planning Deep Dive:
Explore the crucial necessity of a 60-day safety stock, offering a strategic approach to staying afloat and thriving in the highly competitive world of commerce. Our discussion includes a blueprint for success, incorporating tactics such as introducing enticing product variations and honing supplier negotiations. The episode also shares hard-learned lessons, emphasizing the importance of quality control through a harrowing personal tale.
Amazon Advertising Landscape:
Navigate the intricate landscape of Amazon's advertising realm with us. We uncover common mistakes brands often make and highlight the often-overlooked power of human insight over relying solely on PPC automation. Our guest challenges the status quo, providing a controversial yet enlightening perspective on why some ad strategies might fall short and how businesses can pivot for optimum impact. Additionally, we dissect the effectiveness of video ads and demystify Amazon's perplexing attribution system, ensuring businesses aren't misled by vanity metrics that don't translate to their bottom line.
Whether you're a seasoned Amazon marketplace veteran or just dipping your toes into the e-commerce waters, this episode promises to arm you with actionable insights to stand out in the sprawling Amazon jungle.
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Mina Elias:
Website: triviumco.com
Facebook: https://www.facebook.com/mina.elias.7
Linkedin: https://www.linkedin.com/in/theminaelias/
Instagram: https://www.instagram.com/theminaelias
Shareable episode link - https://bit.ly/3tDyPTu
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Dive deep into the dynamic world of Amazon selling with precision in our latest episode! Join me, Ben, alongside Burak Yolga, the logistics and supply chain management maestro from Forceget, as we untangle the intricacies of Amazon's forthcoming fee changes in 2024. Discover how maintaining a lean inventory strategy can shield you from the impact of additional charges and keep your business afloat.
Episode Highlights:
1. Navigating Competitive Pressures:
- Delve into the seduction of platforms like Walmart.com, luring brands with lower fees. Uncover the challenges Amazon sellers face amid rising costs and how strategic decisions can mitigate these pressures.
3.. Opportunities Beyond Amazon:
- Cast your net wider as we explore opportunities beyond Amazon, considering markets such as Canada and the UK. Learn about improving relations with Amazon support and strategic considerations for small sellers.
For those navigating the e-commerce waves, this episode serves as a lighthouse, guiding you toward profitable and sustainable shores. Tune in for a journey through challenges, opportunities, and the evolving landscape of Amazon selling.
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Burak Yolga:
Website: https://www.bluetuskr.com
Facebook: https://www.facebook.com/brkmcfly
Linkedin: https://www.linkedin.com/in/burakyolga1/
Instagram: https://www.instagram.com/forceget/
Shareable episode link - https://bit.ly/3RW4Hfn
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join us for an exclusive insider's journey into the world of e-commerce expansion and diversification with our special guest, Andrew Maff, founder, and CEO of Blue Tusker. With a rich history of over 15 years in the e-commerce realm, Andrew shares candid insights and practical strategies that go beyond the Amazon horizon.
Episode Highlights:
Leveraging Amazon as a Customer Acquisition Channel:
Andrew guides us through the art of using Amazon not just as a marketplace but as a potent customer acquisition channel. Learn why reliance solely on this platform may not be the best strategy for long-term success.
Diversifying to Other Platforms:
Ever wondered about successfully expanding to platforms like Walmart and Wayfair? Andrew breaks down his agency's full-service approach to assisting clients in this expansion journey, providing valuable insights for diversification.
Driving Traffic Beyond Amazon:
Put on your thinking caps as we explore strategies for redirecting traffic from Amazon to a direct-to-consumer site. Navigate the rules and discover how to stay within Amazon's guidelines while broadening your reach.
Buckle up for a roller-coaster ride of e-commerce insights, strategies, and light-hearted banter. This episode promises a blend of valuable knowledge and engaging conversation that you wouldn't want to miss!
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Andrew Maff:
Website: https://www.bluetuskr.com
Facebook: https://www.facebook.com/AndrewMaff/
Linkedin: https://www.linkedin.com/in/andrewmaff/
Instagram: https://www.instagram.com/andrewmaff/
Podcast: https://ecommshow.bluetuskr.com/
Shareable episode link - https://bit.ly/3GRjeD0
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join us in this episode of the Amazon Strategy Show with host Ben and special guest Tyler Jefcoat, founder and CEO of Seller Accountant.
We delve into the critical aspects of return on investment for Amazon sellers and explore effective strategies for managing cash flow and maximizing profitability.
Discover the key steps needed to grow your business from a six to an eight-figure venture and learn how to prepare for a successful exit from your Amazon business.
Tyler also offers his perspective on navigating the challenges of a recession, emphasizing the importance of forecasting and inventory management.
Don't miss out on Tyler's personal journey and success stories in the Amazon space!
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Tyler Jefcoat:
Website: https://www.selleraccountant.com
Facebook: https://www.facebook.com/SellerAccountant/
Linkedin: https://www.linkedin.com/in/tylerjefcoat/
Youtube - https://www.youtube.com/channel/UCfIH3Puf4jXhT1F1EcTIVBg
Podcast - https://www.selleraccountant.com/podcast/
Shareable episode link - https://bit.ly/3RCE1Ai
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
https://bit.ly/3RCE1Ai
evamp your Amazon marketing strategy with insights from Eddie Wheeler, the mind behind Guavalistings and Geo Rank. Explore Amazon's inventory distribution's impact on product rankings in various locations, learn to use geo-ranking data for targeted advertising, and weigh the pros and cons of Search Find By (SFB) strategies.
Eddie introduces GeoRank, a tool for monitoring product rankings and adjusting marketing strategies. Discover the importance of focusing on specific regions for maximum sales, especially for seasonal products. Join us for this transformative conversation and start reaping the rewards of optimized Amazon marketing today!
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Eddie Wheeler:
Website: https://www.guavalistings.com/
Facebook: https://www.facebook.com/eddie.wheeler.3
Linkedin: https://www.linkedin.com/in/eddiewheelerguava/
Shareable episode link - https://bit.ly/3NeBNV9
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Have you ever been so curious about how crowdfunding works? Hold tight as we unlock the possibilities of this strategy with our guest, Dylan Lam, CEO of various Amazon brands and the mastermind behind OmiRank, a digital marketing agency for Amazon sellers.
In this episode, we discuss the wonders of using crowdfunding platforms like Kickstarter and Indiegogo as a launchpad for your products on Amazon. Hear how these campaigns can turbocharge your cash flow, diversify risk, and build intangible assets that resonate with your audience. We also touch upon the power of brand building and the advantages of working with affiliate marketers.
Towards the end, we unravel the power of storytelling in product development and how AI can be your secret weapon in differentiating your products. Dylan also shares examples of brand storytelling and AI integration done right.
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Dylan Lam:
Website: https://amz.omirank.com/fppformula
Facebook: https://m.facebook.com/Omirank/
Linkedin: https://www.linkedin.com/in/dylanlamoffical/
Episode link & contact info
Shareable episode link - https://bit.ly/46vYKdi
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Let's talk about everything cash flow as Giulia Burrascano, Sales Account Executive at Storfund, lets us in on the daily challenges of e-commerce sellers and how Storfund's innovative solutions can revolutionize their cash flow management.
In this episode, Giulia guides us through the labyrinth of e-commerce financing, and gets down to the nitty-gritty of their services, the approval process, and the seamless integration with various marketplaces.
Giulia takes us down the less-trodden path of why e-commerce sellers should opt for alternative financing over traditional banks. She paints a vivid picture of how their financing solution can be seen not just as a lifeline for struggling businesses but as a strategic investment for growth.
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Giulia Burrascano:
Website: https://storfund.com/
Facebook:https://www.facebook.com/storfund
Linkedin:https://www.linkedin.com/in/giulia-b-255321152/
Episode link & contact info
Shareable episode link - https://bit.ly/3Ra3dO9
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Feeling stuck in your journey to e-commerce success? Be prepared to be inspired as we immerse ourselves in the riveting world of Anatoliy Labinskiy, an entrepreneur, e-commerce expert, and four-time Two Comma Club award holder. With the grit and determination that saw his rise from financial loss to being the founder of GSM Growth, Anatoliy's story will inspire and motivate.
Anatoliy shares his unique journey from drop shipping to establishing his thriving agency, offering invaluable insights into lead generation techniques. Gain fresh insight from his experiences running ads on diverse platforms such as TikTok, Facebook, Google, and Snapchat for store brand owners and drop shippers on the Shopify platform. His captivating narrative extends to the development of her agency, emphasizing the power of networking and partnerships, and underlining the crucial role of perseverance in business.
Connect with Ben Smith:
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Connect with Anatoliy Labinskiy:
Website: https://gsmgrowthagency.com/
LinkedIn: https://www.linkedin.com/in/anatoliylabinskiy/
Instagram: https://www.instagram.com/ecombyanatoliy
YouTube: https://www.youtube.com/@ecombyanatoliyTwitter:https://twitter.com/ecombyanatoliy
Facebook: https://www.facebook.com/anatoliygsm
Episode link & contact info
Shareable episode link - https://bit.ly/3SGrAEA
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Have you ever wondered about tapping into the European market with its millions of consumers? We dive into this opportunity, shedding light on the potential of expanding businesses to Amazon Europe and the UK with Stef van Boekel from Operator One, an expert with over 17 years of e-commerce and Amazon experience.
In this episode, we talked about the growth rate of Amazon Europe and explored the benefits of being a pioneer in the new countries added to the market. The conversation gets even more fascinating as we explore the world of B2B e-commerce and the vast opportunities that await in this market sector.
Ben Smith's Social Media
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Stef van Boekel's Socials:
Website: https://o1.eu/
LinkedIn: https://www.linkedin.com/in/stefvanboekel/
Episode link & contact info
Shareable episode link - https://bit.ly/45YtWl6
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
🚚 Ready to streamline your Amazon logistics for success? In this episode, our host Ben dives deep into the world of logistic solutions with Cindy Flores from Tactical Logistic Solutions.
With no prior experience, Cindy gained a profound understanding of the e-commerce industry by communicating with sellers and attending trade shows. And with that, she realized that Amazon isn't a mere side hustle, but one that demands time and commitment.
Ben and Cindy discuss the evolving eCommerce space and the challenges confronting sellers when finding an efficient and cost-saving 3PL provider.
Book a call with Seller Candy. Your treat awaits!
https://hubs.la/Q0264ZDh0
Ben Smith's Social Media
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Cindy Flores's Socials:
Website: https://tacticallogistic.com/
LinkedIn: https://www.linkedin.com/company/tactical-logistic-solutions
Facebook: https://www.facebook.com/tacticallogistic/
Instagram: https://www.instagram.com/tacticallogistic/
Episode link & contact info
Shareable episode link - https://bit.ly/47mwpaj
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Join us as we dive deep into the world of Amazon listing optimization with our distinguished guest, Rafael Veloz, a three-time Telly award-winning entrepreneur, and co-founder of ShareIt Studio. With over 15 years of experience, Rafael has cracked the code to stand out in the competitive Amazon landscape and he's ready to share his secrets.
Ever wondered why some Amazon sellers skyrocket to the top while others struggle to keep up? Rafael explains that the secret lies in the content. He paints a clear picture of how to create winning hero images, sponsor brand ads videos, and utilize Amazon Inspire and Amazon's premium A+ content.
Book a call with Seller Candy. Your treat awaits!
https://hubs.la/Q0264ZDh0
Ben Smith's Social Media
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Rafael Veloz's Socials:
Website: www.shareitstudio.com
LinkedIn: https://www.linkedin.com/in/rveloz/
Episode link & contact info
Shareable episode link - https://bit.ly/45tAXKi
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Dive into the Amazon e-commerce universe with Oleg Zaidiner, a successful Amazon seller, software developer, and co-founder of aNavigator. He'll share his journey from being a computer science enthusiast to a digital nomad, building a seven-figure Amazon brand, and creating aNavigator, a tool designed for Amazon marketplace success.
In this episode, we unravel the mysteries of Amazon's algorithm and how it challenges profit margins. Oleg emphasizes the significance of brand value and directing external traffic to Amazon. We also talked about the potential of user-generated content on platforms like TikTok and how it can give Amazon sellers a competitive edge.
We also explore the impact of storytelling in product marketing and how AI is transforming this field. Oleg shares how AI enhances marketing strategies. Lastly, he shares his controversial take on the delicate balance between sales velocity and profitability, with Oleg advocating for prioritizing sales velocity.
Ben Smith's Social Media
Instagram: https://bit.ly/3F4hrt8
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Oleg Zaidiner's Socials:
Website: https://anavigator.co/
Facebook: https://www.facebook.com/zeroowl
LinkedIn: https://www.linkedin.com/in/oleg-zaidiner/
Instagram: https://instagram.com/zeroowl?igshid=MmU2YjMzNjRlOQ==
Episode link & contact info
Shareable episode link - https://bit.ly/45tAXKi
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Imagine learning directly from an expert who breathes and lives the Amazon space. Well, this is the what we're bringing to your ears today. Listen in as Aman Advani, senior director of operations of AO2 Management, shares his journey from a traditional digital marketing role to now holding the keys of Amazon operations.
Turn up the volume as Aman unveils the strategies that have powered countless brands' success on this ever-evolving Amazon platform. From the importance of a brand-first mentality to the nitty-gritty of pricing, reviews, SEO, and content, Aman folds back the curtain to show you the workings behind successful conversions.
As we wrap up, Aman offers a fresh perspective on controversial advertising metrics and growth strategies, reminding us that the key to success on Amazon goes beyond just the cost metric. Tune in and arm yourself with the wisdom and strategies you need to conquer Amazon!
Ben Smith's Social Media
Instagram: https://instagram.com/skipwithben?igshid=NTc4MTIwNjQ2YQ==
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
Website: https://sellercandy.com/
Aman Advani's Socials:
Linkedin URL: https://www.linkedin.com/in/advanimarketing/
Website: ao2management.com
Episode link & contact info
Shareable episode link - https://bit.ly/3Q2u26B
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Discover game-changing strategies in Amazon selling with our esteemed guest, Klaidas Siuipys, the founder and CEO of AMZ Bees. With over eight years of experience in e-commerce, Klaidas has a treasure trove of insights to share. From managing his parents' business in high school to transforming a client's annual revenue from half a million dollars to $30 million with just one product, Klaidas surely knows how to effectively navigate the complex world of the Amazon marketplace.
Sit back and glean strategies for boosting Amazon success while sidestepping common e-commerce distractions. Listen as Klaidas emphasizes the importance of sticking to basics, such as quality products, customer feedback, and market fit. Furthermore, he tackles holiday event such as Prime Day advertising strategies to optimize profitability during the fourth quarter.
As we end the episode, Klaidas provides valuable insights on running effective lightning deals and spotting advertising trends to stay competitive. He also divulges his views on external traffic and Amazon's AI-powered advertising. Get ready to have your mind blown by this episode crammed with practical strategies and tips for every stage of your Amazon journey. Join us and be inspired by Klaidas' captivating journey and insightful advice.
15:59 Holiday Event Advertising Strategy and Profitability
24:00 Lightning Deals and Prime Day Strategies
44:22 External Traffic and Amazon Advertising Takes
Ben Smith's Social Media
Instagram: https://instagram.com/skipwithben?igshid=NTc4MTIwNjQ2YQ==
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media LinksWebsite: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Website: https://sellercandy.com/
Klaidas Siuipys Socials:Facebook URL: https://www.facebook.com/KlaidasSiuipys
Linkedin URL: https://www.linkedin.com/in/klaidas-siuipys/
Instagram URL: https://www.instagram.com/klaidas_siuipys/
Episode link & contact info
Shareable episode link - https://bit.ly/3t9KzMW
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Get ready to supercharge your profit margins with our latest episode where we’re joined by the brilliant minds of Mark Botha and Ryan Shields, co-founders of Seller Vue. We delve into the nitty-gritty of cost per unit for Amazon Sellers, dissecting the holistic approach to cost of goods sold and understanding how this strategic approach can be a game-changer for your profit margins.
Shifting gears, we bring the future into focus as we equip Amazon sellers with the knowledge to ace future valuations and even potential business exits. We talked about the complex maze of tracking fees and costs, underscoring the importance of having your numbers at your fingertips always.
Mark and Ryan also shared a real-life success story of Maria, who made an impressive 3.4% margin recovery for her Amazon business.
Ponder over the 'growth over profitability' puzzle and learn how understanding your true numbers could be your golden ticket to securing capital. Come on board, and let’s transform the way you look at profitability!
00:00:00 Intro
00:12:28 Maximizing Future Evaluation for Amazon Sellers
00:20:11 Maximizing Profit and Planning for Exit
00:26:40 Amazon's Impact on Seller's Profit Margins
Ben Smith's Social Media
Instagram: https://instagram.com/skipwithben?igshid=NTc4MTIwNjQ2YQ==
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media LinksWebsite: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Website: https://sellercandy.com/
Mark Botha's Social:Facebook URL: https://www.facebook.com/SellerVue/
Linkedin URL: https://www.linkedin.com/in/mark-botha/
Instagram URL: https://www.instagram.com/sellervue/
Episode link & contact info
Shareable episode link - https://bit.ly/3RuBdpk
For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Brief summary of the episode:
Do you ever wonder how small businesses can thrive in the shadow of e-commerce giants like Amazon? Sit back and join our conversation with Sam Bell, Partnership Manager at 8fig, where we tackle this pressing question and explore how small e-commerce businesses can get financing solutions for their business.
Dive into the real-world challenges of inventory management and discover how to effectively prep for Q4 sales as Sam generously shares his insights. We also explore different financing options for e-commerce entrepreneurs. From SBA loans to merchant cash advances, Sam's extensive experience shines through as he discusses this critical aspect of entrepreneurial success.
The conversation takes an interesting turn as we discuss Amazon's impact on small businesses. Sam shares his candid views on how the e-commerce giant's dominance is reshaping the retail landscape. Don't miss out on this insightful and equally entertaining chat with Sam Bell!
Chapter:
13:40 Inventory Management Challenges for Amazon Sellers
28:20 Financing Options for E-Commerce Businesses
34:43 Amazon's Impact on Small Businesses
List of resources, suggested materials, and social media handles:Free eBook - From Operator to Business Owner - https://sellercandy.com/7steps
Ben Smith's Social MediaInstagram: https://instagram.com/skipwithben
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media LinksWebsite: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Guest Website & SocialsWebsite - https://www.8fig.co/
Email - sam@8fig.co LinkedIn - https://www.linkedin.com/in/samuel-bell-0a91b7b5/ Instagram - https://bit.ly/4831TmT
Call to action, episode link & contact infoShareable episode link - https://www.buzzsprout.com/2022132/13552055For content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
Date: September 6, 2023
Name of podcast: The Amazon Strategist Show
Episode title and number: How Can Crowdfunding Help You Build a Brand?
Brief summary of the episode:
Welcome aboard for another exciting episode as we journey with Vance Lee, a seasoned e-commerce entrepreneur, who has a remarkable story of traveling the globe while managing his thriving ventures. Armed with 13 years of experience, Vance has remarkably launched 12 products in a single year and raised over $7 million! He offers invaluable insights into Amazon FBA, the significance of authentic reviews, and the art of building successful brands.
Ever wondered how platforms like Kickstarter and Nogogo have revolutionized product launches and shaped the e-commerce landscape? We dive into the intriguing world of crowdfunding and pre-order launches, discussing the high stakes and customer expectations. Vance shares strategies on how to leverage Kickstarter to fund product launches, build a loyal customer base, and promote products on Amazon. Is crowdfunding a gamble or is it the best strategy for you? Listen in and find out!
08:33 - Crowdfunding and Pre-Order Launch Concept
18:44 - Kickstarter Launch Strategies and Success Factors
39:08 - You can’t build a real brand on Amazon Alone
List of resources, suggested materials, and social media handles:
Live My Playground - livemyplayground.com/sellercandy
Free eBook - From Operator to Business Owner - https://sellercandy.com/7steps
Ben Smith's Social Media
Instagram: https://instagram.com/skipwithben
LinkedIn: https://www.linkedin.com/in/skipwithben
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Guest Website & Socials
Website - https://www.livemyplayground.com/ Instagram - https://www.instagram.com/advancetagram/
Facebook - https://www.linkedin.com/in/vancelee/
Call to action, episode link & contact info
Shareable episode link - https://bit.ly/3PnEo0yFor content collaborations, please email us at: grei@sellercandy.com
Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
August 30, 2023
The Amazon Strategist Show
Is Amazon Print-On-Demand Profitable?
Summary of the episode:
Join e-commerce pioneer RJ Martinez on a journey to revolutionize the way you run your business. Martinez shares his experience as an Amazon seller and offers tested strategies, including constant reinvention and leveraging Amazon Merch. He reveals the secret to creating unique designs that consistently generate sales and emphasizes the importance of research to understand trends and create engaging content. Martinez also shares practical guidance for making a consistent income as a content creator on YouTube and generating revenue through the Amazon influencer platform. The episode concludes with a candid conversation about overcoming anxiety, staying motivated, and setting achievable goals. Tune in for a thrilling ride into the world of e-commerce with RJ Martinez.
06:40 - Retail Arbitrage to Print on Demand
13:27 - The Potential of Print-on-Demand
22:49 - Creating and Selling Custom Designs
List of resources, suggested materials, and social media handles:Free eBook - From Operator to Business Owner - https://sellercandy.com/7steps Save up to $400 monthly on your Seller Candy Subscription: https://bit.ly/3YLosIk
Guest Website & SocialsWebsite - https://stan.store/rjhustles Instagram - https://www.instagram.com/rjhustles Facebook - https://www.facebook.com/RJhustlesShareable episode link - https://bit.ly/44xAlDcFor content collaborations, please email us at: grei@sellercandy.com
Episode Transcript Link
Ben Smith's Social MediaInstagram: https://instagram.com/skipwithben
LinkedIn: https://www.linkedin.com/in/skipwithben/
Business Social Media LinksWebsite: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/ Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
What happens when a single mother starts an exciting journey into the uncharted territories of AI in e-commerce? Our insightful guest, Liz Saunders, shares her compelling story of moving from a novice Amazon seller to becoming a founder of Fluencer Fruit. An Amazon veteran, Liz introduces us to a whole new world of using AI to smartly sell on the massive e-commerce platform, highlighting her unique journey of launching her first product, children's ponchos, and the lessons she learned along the way.
As we continue our engaging conversation, Liz brings to light the somewhat overlooked world of Amazon influencers. Having been both a seller and affiliate, Liz provides valuable insights into the process of creating successful shoppable videos and the role they play in the Amazon Influencer Program. She also shares how Amazon sellers and brands can effectively collaborate with influencers to drive more sales. From the nitty-gritty of product research and FTC compliance to understanding the workings of the upper carousel, Liz brings in her expertise to guide sellers and brands alike.
Key Takeaways:
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Step into e-commerce mastery as we delve deep into Amazon strategies with Matt Remuzzi from CapForge. 🚀 Matt, a business expert, author, and startup consultant, joins us to unveil the power of meticulous bookkeeping and accounting in deciphering your true profit numbers. 💰
Navigate complex profit margins, optimize costs of goods sold and ad spend, and tap into the hidden potentials of your brand. Matt’s wisdom extends to exploring the crossroads of direct-to-consumer vs. Amazon approaches, and discovering how to create a resilient brand ecosystem. 🛒
Hold on for a game-changing revelation – discover how shifting your focus from products to customers can transform your e-commerce success. 🎯
Ready to revolutionize your Amazon strategy? As a special gift, Matt is generously offering a limited-time discount of $150 off for our listeners! 🎙️🎁
Don't miss out on this exclusive opportunity. Tune in now and seize the power of numbers!
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
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🎉 Get ready for an electrifying new season of the Amazon Strategist Show that is set to transform your Amazon business with a fresh format and dynamic approach.🎙️
Host John Cavendish introduces two brilliant new hosts, Ben Smith and Arvin Teano, who are geared up to transform the Amazon game.
These expert voices bring a wealth of experience, covering multiple topics ranging from the nitty-gritty operational details to the cutting-edge technical aspects of the Amazon ecosystem. 🚀
Key Takeaways:
0:00:00 Introduction of new hosts and format changes
0:01:22 Introduction of Arvin Teaño
0:02:15 Introduction of Ben Smith
0:03:11 Arvin's journey in the Amazon space
0:05:08 Ben's journey in the Amazon space
0:06:50 Ben's focus on conversations with industry experts
0:08:20 Arvin's focus on technical elements of Amazon
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Are you ready to level up your Amazon advertising game? Join us as we welcome digital marketing expert Vince Montero, who shares invaluable insights on the evolution of Amazon advertising strategies and his journey through the industry. With 18 years of experience under his belt, Vince's expertise has taken him from affiliate marketing to helping Amazon sellers improve their PPC campaigns.
In this conversation, we dive into the world of Amazon PPC, discussing different types of campaigns, budget recommendations, and the importance of using data to inform your creative approach. Vince also reveals the power of video ads, and why repetition and visibility are crucial in advertising. Plus, we discuss his current work with Trivium Group, as well as his experience with Helium 10's atomic product.
Don't miss this opportunity to learn from a seasoned expert in the digital marketing field! As a special treat, Vince generously offers a free ticket to the Profitable PPC Challenge. So tune in, gather your notes, and get ready to transform your Amazon advertising strategy with Vince Montero.
In this engaging episode, join John Cavendish as he delves into the world of market research and idea testing with Justin Chen, the co-founder of PickFu. Say goodbye to the limitations of feedback from family and friends when it comes to your business ideas. Discover how PickFu, the ingenious do-it-yourself consumer research platform, instantly connects you with genuine individuals who provide honest opinions. Within minutes, gain invaluable insights and in-depth feedback on your creative ideas, empowering your business to thrive.
Tune in as John and Justin discuss how eCommerce businesses can leverage PickFu to conduct comprehensive market research and test their innovative business ideas. Uncover the secrets to success and take your business to new heights with the power of PickFu.
Behind the Curtain: The Story and Mechanics of PickFu's Inception - 1:41
PickFu for eCommerce: A Comprehensive Guide to Getting Started - 17:18
The Power of Proactive Validation: Why Early Validation is a Game-Changer - 24:56
Giveaway Sign-up Link: https://events.sellercandy.com/amz-strategy
Newsletter sign-up :
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncave...
LinkedIn: https://hk.linkedin.com/in/thejohncav...
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategis...
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sell...
Justin Chen Website and LinkedIn
LinkedIn: https://www.linkedin.com/in/justinchen/
Website: https://www.pickfu.com/
In this episode, we talk to Rohit Nair, a serial entrepreneur who has had multiple exits in the health and wellness, e-commerce, and consumer technology space. Rohit is also the founder of Assureful, a company that provides comprehensive insurance coverage to Amazon and Walmart sellers.
He talks about the challenges faced by Amazon sellers in getting insurance coverage for their products and how his company, Assureful, provides a solution by offering fully compliant insurance policies for third-party sellers on different marketplaces.
Rohit also discusses the AI-based risk calculation system that they use to provide affordable insurance rates, as well as the specific requirements that Amazon has for certificates of insurance.
So if you're an Amazon or Walmart seller looking to reduce insurance costs and ensure your business is fully protected, this episode is a must-watch. Don't miss it!
Does Amazon have you feeling the pressure? Look no further! In this value-packed episode, John Cavendish speaks with Jessica Wright from Seller Labs to discuss the top-tier software and services they offer to help Amazon sellers succeed.
Get the inside scoop on how brand analytics and excellent customer management strategy can give your business a competitive edge. Jessica also offers insight into what the future of Amazon holds for brands and how to best capitalize on it.
Tune in now to take your Amazon business to new heights with Jessica's expert tips.
Repricers are a key tool for sellers looking to capture the buy box and maximize their profits, but navigating the delicate balance between pricing strategy and price wars can be tricky.
In this episode of The Amazon Strategist Show, host John Cavendish sits down with Ian Kaneshiro, Head of Sales and Customer Success at Seller Snap, to discuss the use of repricers in the Amazon marketplace.
Fortunately, Seller Snap's cutting-edge AI technology is helping sellers stay ahead of the competition by constantly monitoring the buy box and making real-time pricing decisions based on a range of factors. Tune in to this episode to learn more about how repricers work, how to avoid price wars, and how technology like Seller Snap can help sellers stay ahead of the game on Amazon.
Topics covered:
The importance of repricers in capturing the buy box and maximizing profits
The challenges of avoiding price wars in the Amazon marketplace
How Seller Snap's AI technology helps sellers make real-time pricing decisions
Tips and strategies for using repricers effectively in your Amazon business
The benefits of using technology to stay ahead of the competition in the Amazon marketplace
If you're ready to take your Amazon business to the next level, be sure to check out Seller Snap and see how their AI-powered repricer can help you maximize your profits and capture the buy box. Don't miss out on this valuable opportunity to stay ahead of the competition and grow your Amazon business!
Join host John Cavendish as he talks with guest Talor Ofer of Retail Empire about how to diversify a brand's sales channels beyond Amazon and into the world of retail.
Ofer discusses how to evaluate brands for retail, the importance of a good catalog and website, and pricing strategies.
He also highlights the varying payment and contract terms of different retailers, and the negotiation process that takes place between suppliers and retailers. Tune in to learn the key steps to expanding your brand's sales channels beyond Amazon.
Running a successful e-commerce business is a challenge that many entrepreneurs face. While generating traffic to a website is important, converting that traffic into transactions can be even more difficult. In fact, conversion rates have been steadily dropping over the past five years, making it harder than ever to turn interest into sales.
In this engaging podcast episode,your host John Cavendish speaks with Dano Falk, the founder of DefDevice, about their innovative VLC Ecommerce Conversion system. This unique system is designed to help businesses improve their conversion rates and add leads to their email system for further nurturing and conversion.
You will also know how DefDevice's VLC Ecommerce Conversion system can help you double your conversion rates, making it easier to turn website visitors into paying customers. Through a lively and informative discussion, John and Dano explore the challenges facing e-commerce businesses today and offer practical insights and solutions to help listeners succeed in this highly competitive marketplace. Tune in and discover how to take your e-commerce business to the next level!
Trade Shows offer businesses valuable opportunities to showcase their products or services, connect with potential customers, and network with industry professionals. By participating in trade shows, they can boost their brand awareness, generate leads, and gain valuable industry insights.
Prosper Show is one of the highly anticipated trade shows in the Amazon industry, where established ecommerce sellers gather to network, and learn how to increase their profitability.
In this episode of the Amazon Strategist Show, our host John Cavendish and our guest Matt Kleinrock, founder and COO of Rockway Exhibits + Events will share insights on how to maximize your experience and results at trade shows.
Some of the key points covered include:
Rockway Exhibits + Events specialize in crafting live and digital brand experiences that engage and drive results, with core competencies in strategy, design, fabrication, and logistical support.. They partner with clients to craft brand experiences via trade shows, events, brand activations and experiential marketing.
In today's competitive e-commerce landscape, having a strong Amazon product listing is crucial to stand out from the crowd and attract customers. One effective way to improve click-through rate and generate more traffic for your listings is by utilizing Amazon's Pay-Per-Click (PPC) advertising system. With PPC, you can target specific keywords and audiences, and only pay when someone clicks on your ad. By properly managing your PPC campaigns, you can drive high-quality traffic to your listings, improve your click-through rate, and ultimately increase your sales.
In this episode of The Amazon Strategist Show, our host John Cavendish and our guest Chris Rawlings, CEO and Founder of Sophie Society will explore Strategies for More Traffic and Higher Conversions using Amazon PPC. They will also cover:
Chris Rawlings first stepped into the eCommerce realm after a spinal injury inspired him to create a brand of spinal health products. Coming from a technical background, Chris designed his own products & built his personal care brand into an international success on Amazon - prompting other brands to reach out to him for help in figuring out the highly competitive Amazon landscape. As a result, Chris facilitated over 2,000 product launches over 1,500 listing optimizations while helping more than 900 brands dominate Amazon’s US, EU, and Aus markets. This led to the founding of Sophie Society in 2019. Sophie is the application-only Amazon PPC management service built on scientific principles and truth-finding via a constant feedback loop. Chris and Sophie are official verified advertising partners of Amazon.
Selling an Amazon business can be a complex process, but with the right preparation, it can be a smooth and successful transaction. In order to sell your Amazon business, it's important to have all your ducks in a row. This includes making sure your accounting is up-to-date, addressing any compliance and intellectual property (IP) issues, and anticipating the questions that potential buyers may have. In this podcast episode, John Cavendish and Taliesen Hollywood, Director at Hahnbeck, provide insights into the best practices for selling an Amazon business and offer valuable tips on how to prepare for and navigate the sale process
Some of the key points covered include:
Listen to the full podcast episode to get valuable insights and tips on how to prepare for and successfully sell an Amazon business.
Amazon provides opportunities for small and large businesses to reach millions of customers and grow their sales. However, with Amazon's changing rules and requirements, it's crucial for sellers to stay informed and up-to-date to remain profitable.
Amazon's fees structure includes various charges such as referral fees, storage fees, and fulfillment fees, among others. The platform has been known to make regular changes to these fees, and even the smallest adjustments can significantly impact a seller's bottom line. For instance, an increase in referral fees could mean that a seller's profit margins will decrease, making it more challenging to remain profitable. In some cases, even minor fee changes can make it challenging for a seller to continue operating on Amazon.
In this episode, our Host John Cavendish and our guest Vanessa Hung of Online Seller Solutions, will walk you through some changes in Amazon for 2023 especially on fees and how it will affect your business.
0:00Intro
7:14Carbon6 and the Carbon6 community
16:17White Paper on Fees Increase in 2023
22:21Exploring the impact of economic changes on eCommerce businesses
34:13Giveaway
39:12Knowing your numbers on a skew level
Vanessa also shares a free whitepaper from carbon6.io about the changes in fees in 2023 which you can use as your guide.
Vanessa is a problem solver. She consults her clients on all kinds of matters and solves what she calls “unsexy” tasks of Amazon. She has helped thousands of Amazon sellers transform their businesses, and she's the founder and CEO of Online Seller Solutions, which helps sellers manage their Seller Central accounts. Vanessa is also a public speaker and former co-host of the podcast "Wizards of Ecom en Español." and community ambassador at Carbon 6. Her passion is to share knowledge about strategies, trends, and tips on starting and growing eCommerce businesses.
When it comes to Amazon, knowledge is power. In order to succeed and stand out among the millions of Amazon sellers, you need to understand the importance of product research and validation. It’s essential for finding products that have a proven demand and low competition.
Product research allows Amazon sellers like you to identify gaps in Amazon product categories that can be filled. Amazon sellers do research to find products that have a high sales potential and low competition, enabling them to establish high profits margins and maximize their Amazon business success.
Product validation is the next step in Amazon seller success. It's important for Amazon sellers to validate products before investing in inventory or listing them on Amazon, as it helps Amazon sellers identify any potential issues and risks.
By taking the time to research and validate products, you can save money while avoiding costly mistakes in their Amazon business. Amazon sellers should also remember that Amazon success isn’t only about finding and validating the right products, but also understanding Amazon’s rules, staying up-to-date with Amazon changes, and optimizing their product listings for maximum visibility.
In short, doing your Amazon homework is key to succeeding on Amazon.
In this episode, our host John Cavendish and our guest Izabella Ritz of ritzarm.com will walk us through:
-Data and Keyword Opportunities
-Product Research
-Product development
-Tracking performance of products
- Importance of taking a look at numbers
Izabella has been a serial entrepreneur since the age of 17. She has created and sold multiple businesses where she developed e-commerce, SEO, and digital marketing expertise to grow any online business.
Izabella serves as the CEO of Ritz Momentum, a company she founded in 2019 to provide services for the students whom she was teaching how to sell on Amazon. She saw that they led extremely busy lives, and wanted to help them bring their vision of starting an Amazon business to life, just as she had in 2015.
Today, Ritz Momentum is your one-stop-shop for Amazon business services. From the heavy lift of finding and creating a product for you to sell on Amazon, to optimizing Amazon listings and PPC campaigns, the agency has grown to provide anything a new or experienced seller needs to scale their business.
Digital marketing is an invaluable tool in Amazon's success, allowing businesses to reach a wider audience and drive more sales. Through digital marketing strategies like SEO, PPC advertising, email campaigns, and social media campaigns, Amazon sellers have the potential to increase their brand visibility and connect with new customers.
In this episode John Cavendish and our guest Riley Bennet, co-founder of Amazing Marketing Co., will walk us through:
We will also touch on being a digital nomad and growing an agency.
Riley Bennet started as an Amazon seller in 2015. He moved to Thailand at the same time to pursue his digital nomad dream. Via his youtube travel vlog, many would ask what he does to be able to travel & work.
So by popular demand, he launched his first Amazon FBA course in 2016. Then in 2018 also by popular demand launched his Amazon growth management agency called Amazing Marketing Co. Now it is a small agency and he manages & grows Amazon stores for brands.
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Subscribe now to qualify for these amazing giveaways!
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https://events.sellercandy.com/amz-strategy
When it comes to Amazon, you must make sure that your Amazon business is set up for success. Amazon’s eCommerce platform has many nuances that can be difficult to navigate if you don’t know the ins and outs. This includes Amazon Seller Central, Amazon Advertising Platform (AAP), Amazon Business, Amazon Marketplace Web Services (MWS), Amazon Pay Per Click services (PPC), Amazon FBA operations, logistics, tax compliance and many other elements of Amazon. Make sure that all these things are in place in order to maximize the value of your business when exiting.
You will also need to have an effective exit strategy in place before preparing for sale. Some of the most important things to consider are short-term goals such as how to prepare the business for sale, what are the key things buyers will be looking for, and how to negotiate the best possible price.
Preparing your Amazon business for exit can seem like a daunting task, but it is essential in order to receive the highest valuation. With proper planning and execution, you can ensure a smooth transition and maximize value.
I this episode of the Amazon Strategist Show, John Cavendish and our guest Emmett Kilduff of The Fortia Group will walk you through:
The Fortia Group is an M&A firm focused exclusively on eCommerce exits.
If you want to dominate Amazon PPC, you need to automate and use artificial intelligence. AI can help you bid on keywords, optimize your ad campaigns, and track your results. With AI, you can track your progress and make adjustments on the fly to ensure that you're always ahead of the competition.
In this episode, John and our guest Ganesh Krishnan of AI Hello will walk you through:
Ganesh used to have his own ecommerce store where he tried to use machine learning. His colleagues then used the algorithms to adjust their ads and then gradually opened it up via referrals. Finally, he opened it up to the public 3 years ago through AI Hello.
AI Hello is an Artificial Intelligence-based advertising automation platform. AI Hello powers global ecommerce through connecting multiple ecommerce channels to fulfill orders with a mix and match of FBA Amazon and 3PL networks.
AI Hellouse AI and machine learning algorithms forecast sales of inventory by location and time. This helps sellers’s stock inventory optimally in the correct location to save on shipping time and shipping price.
Opening an international bank account for your Amazon business can be a daunting process. Aside from being required to appear in-person, the cost might be expensive. After setting-up you will face problems in sending, receiving and managing payments. With global payment solutions, Amazon business owners can optimize their payments solution for maximum efficiency.
In this episode, we will be joined by Matt Lapierre, Senior Sales Executive of PingPong. PingPong was started 7 years ago to help e-commerce sellers save money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $90 billion for global eCommerce sellers, and they now have more than 800 employees throughout the U.S., Europe and Asia.
In this episode, we will take you through:
-Where you are losing money when you're selling on Amazon internationally
-Increased banking capabilities for Amazon merchants
-How to collect and send your money internationally in any currency with speed and ease using PingPong's Global Payment Solutions
Are you looking to grow your Amazon business? PPC campaigns are an effective way to quickly build visibility and reach potential customers. With the right strategy, you can maximize your ROI and scale your Amazon business in no time!
In this episode, we will be joined by Darrell Paterson from sponsoredprofit.com. Sponsored Profit is a verified Amazon Advertising partner. They help brand owners increase their Amazon sales with scalable PPC campaigns that drive profitable growth for their business using their unique Amazon Growth System.
We'll talk about:
Guest Links
Website: https://www.sponsoredprofit.com
LinkedIn: https://www.linkedin.com/in/darrell-paterson-b78230237
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
If you're thinking about selling your Amazon business, you probably want to do it at the highest price possible.
But how do you sell your Amazon account for the most money?
The answer lies in planning. Before you even start selling an Amazon business, you need to plan for the sale.
The market for Amazon businesses is booming. With the right plan, you can sell your Amazon business for a profit and walk away with enough money to retire.
In this episode of The Amazon Strategist Show, Jake Barnett of fortunet.net will provide clear steps to prepare your amazon business for sale so you can get maximum profit when it comes time to sell.
Do you ever feel that there aren’t enough hours in the day? You have a list of things you need to get done but you constantly find yourself rolling tasks over to the next day. The fact is, as Amazon sellers there is so much to do on and off the platform if you really want to be successful.
Today, we’re joined by Bryce Cressy, Head of Partnerships at Zee.co, who will take us through:
Bryce’s knowledge of partnerships and the logistical side of running an ecommerce business makes this a must-watch! Check out the episode and let us know what you think and, as always, if you like it then give us a little like wherever you’re watching.
P.S. Zee.co is a Compliance, Importer of Record, and Logistics specialist for e-commerce and Amazon sellers looking to expand their businesses outside of their local marketplaces. If you need support, check them out at https://zee.co
Guest Links
Facebook: https://www.facebook.com/IORZee
Instagram: https://www.instagram.com/zeeior/
LinkedIn: https://www.linkedin.com/company/zeeiorecommerce
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
Amazon PPC prices are on the rise and have been for some time. We know some sellers are considering moving all of their advertising off-platform. That could be a mistake. While it’s true there is huge competition and we’re all getting fed up with lining Jeff’s pockets with our ad dollars, Amazon ads still have the potential to be highly profitable (as well as juicing the algorithm).
Our guest today is a PPC and DSP master. Mina Elias is a successful seller in his own right and his ad skills led him to founding his own ad agency so that he could use those skills to help other sellers grow their brands.
If you’re looking for a masterclass in PPC and DPS strategies, join us for this episode. We’d love to know how you’re going to take advantage of Mina’s wisdom, so let us know in the comments!
The Amazon platform is filled with an endless array of features. So many that it's hard to know which ones to spend time and effort nurturing. There’s a perception among many sellers that it isn’t possible to build a compelling brand on Amazon - buyers only shop on price and reviews. That’s just not true. Jon Elder is the man to tell us why.
As a top 3000 seller who sold his Amazon business for over 7 figures turned coach, he knows what it takes to find success in the digital world. In this episode, Jon gives us his insights on:
1. How to build a brand with a mission that tells a story compelling enough to drive sales
2. Why you should be taking advantage of additional funding while you grow
3. Predictions for the future and the strategies you should use to position yourself to take advantage of changes
4. Why you absolutely must be selling on Amazon if you want to build a brand
Whether you’re just starting out, looking for new growth opportunities or you’re ready to sell, Jon’s knowledge is invaluable. As always, we’d love to know what you think of the episode - all comments are welcome!
As entrepreneurs, we’re always looking for new avenues to exploit. New ideas and fresh ways to get ahead of the competition. The cost of getting our products in front of the eyes of potential customers is rising constantly, cutting into margins and reducing profitability. Today’s guest brings us insights on an innovative solution - Amazon Influencer Marketing.
John is joined by Tanner Rankin, CEO of Referazon, creator of the Source Approach, and award-winning author, as he talks us through:
If you’re looking to expand your current marketing strategies then influencer marketing could be just what you need. Check out the episode and let us know if you’ll be giving it a try.
P.S. If you want to give it a go but don’t know how to get started, Referazon has an awesome platform that you can use to manage influencer campaigns. Visit https://www.referazon.comto learn more.
Guest Links
Facebook: https://www.facebook.com/sourceapproach
Instagram: https://www.instagram.com/thesourceapproach
LinkedIn: https://www.linkedin.com/company/sourceapproach
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
There has never been more competition on Amazon than there is today. Every niche and every product is saturated with sellers. Unless you create something groundbreaking, the most effective way to stand out is to create a brand, not just a product.
Buyers can relate to brands and learn to trust them. But they’re not easy to build; especially on a budget. That’s where our today’s guest, Laura Meyer, can help.
Laura is a brand-building, marketing maestro with 10 years of industry experience. She’s formerly a member of Amazon’s Retail team and has grown her own hugely successful brand on the platform. She’s now the CEO of Envision Horizons which has helped tonnes of brands reach their potential on Amazon and they have recently released their own brand management platform, MyHorizons.
Watch this video if you want to see:
How you can build and scale your brand on Amazon
Common mistakes to avoid when building your brand
How you can leverage software to make strategic decisions for growth
Whether you’re just starting out or looking to improve your brands’ performance, Laura has some awesome insights. As always, we’d love to hear any of your feedback and if you like what you see, please do like the video.
Guest Links
Website: https://www.envisionhorizons.com
Facebook: https://www.facebook.com/EnvisionHorizons
LinkedIn: https://www.linkedin.com/company/envision-horizons
Instagram: https://www.instagram.com/envision_horizons
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
Amazon Advertising is a great way to get your products in front of potential buyers. It can also be a great source of revenue for your business, especially if you're already selling on Amazon.
Our guest have been featured on CNBC, ABC Nightline, NY Times, Global News, and Helium 10 podcasts a few times.
If you’re looking for an amazon advertising strategy, join us for this episode. We’d love to know how you’re going to take advantage of Shan’s wisdom.
A successful launch is always tricky and some would say it's the most important time for your product. We all know about the infamous 'honeymoon period', but once you've taken advantage of those early sales, where do you go from there?
There are many different strategies you can employ - external advertising sources being one of them. Our guest today is an industry expert in making the most of a successful launch using only Amazon PPC.
Malik, all-star founder of our good friends over at Simpliworks, is here to talk us through strategies on:
Let us know what you think of the episode!
Guest Links
Website: https://www.simpliworks.io
Facebook: https://www.facebook.com/Simpliworks
LinkedIn: https://www.linkedin.com/company/simpliworks
Instagram: https://www.instagram.com/itsimpliworks
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
Talent is a strange beast. Many people have some talent. Some people have a lot of talent. But it’s rare to come across those so capable and gifted that they stand out clearly from the crowd.
Our guest is one such savant. What Mozart could do with a piano or Da Vinci could do with a paintbrush, Don Henig can do with a business plan. His most recent venture, AccrueMe is the most recent success on Don’s enormous CV - helping sellers grow by providing unique growth capital with no interest and no required payments.
We’re going to chat about:
1. The role health & well-being plays in long-term business success
2. The benefits of strategic borrowing in your ecom business
3. Launching, scaling, and selling
Let us know what you think of the episode!
P.S. If you’re a listener of The Amazon Strategist Show and you’re looking for funding, AccrueMe will give you an extra $500 of funding! Visit https://www.accrueme.com/ for more information.
Guest Links
Website: www.accrueme.com/
Facebook: https://www.facebook.com/groups/accrueme
LinkedIn: https://www.linkedin.com/in/donaldhenig
Instagram: https://www.instagram.com/accrueme
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
Writing listings that demonstrate what your brand represents isn’t something that comes naturally to many people. You really have to have a deep understanding of your target audience. But not just that, you need to know the underlying psychology behind buyer decision-making and why different people choose to support certain brands.
Amy Wees of Amazing at Home is perfectly positioned to help us get to grips with these things. She’s built one of the most successful and respected consulting and delivery agencies in the eCommerce space.
Join us live for a masterclass in building listings that convert and brands that people want to buy - there will be some great prizes on offer and the opportunity to get your questions answered by Amy live!
P.S. Amy and her team do incredible work - they’re super helpful and always willing to chat. Check them out at https://www.amazingathome.com/
Guest Links
Website: https://www.amazingathome.com/
Facebook: www.facebook.com/amazingathome
LinkedIn: www.linkedin.com/company/in/amy-wees-amazing-at-home/
Instagram: www.instagram.com/amazingathome
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
The US marketplace holds huge opportunities for sellers, but also huge competition. The EU marketplaces are growing rapidly and often only have a fraction of the competition. So, why aren’t more sellers taking advantage of the EU?
Well, it’s a little more complicated than opening an account and sending in your inventory. There are different rules, regulations and, of course, languages. How can you take advantage of all of this untapped potential? Omar Angri of Margin Business is here to illuminate us.
As the founder of Margin Business, Omar knows what it takes to build high-performing, localized listings in all of the EU marketplaces. He’s going to talk to us through:
Join us live for useful information and the chance to win some awesome prizes. As always, if you like the episode please give it a like and we’d love to hear any questions or comments you may have.
P.S. For help with listing optimization and localization check out https://marginbusiness.com/
Guest Links
Website: https://marginbusiness.com
Facebook: https://www.facebook.com/marginthecompany
LinkedIn: https://www.linkedin.com/company/marginbusiness
Instagram: www.instagram.com/zonguru/
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
There are tons of ways you can break down your performance on Amazon. You can look at organic sales, ranking, ad sales, ACoS…the list goes on. What’s hard is looking at that data and knowing what actions you take will move the needle the most, and move it in the right direction. Brain Johnson of Canopy Management is an expert on exactly that.
Today, we’re going to dig into strategies that will help:
Brian’s work with Canopy over the years shows that he’s a proven expert in growing profitability and brand awareness, with his strategies helping sellers bring in over $1 billion in sales. Don’t miss it, it’s going to be an awesome episode.
As always, give us a like if you like the video and we’d love to hear your feedback and any questions for Brian.
P.S. If you’re looking to grow your Amazon brand, Canopy Management can help. Check them out at https://canopymanagement.com/
Guest Links
Facebook: facebook.com/BrianRJohnsonPPC
Instagram: https://www.instagram.com/brianrjohnsonppc
LinkedIn: https://www.linkedin.com/in/brianrjohnsonppc
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
If there’s one thing we struggle with as solo ecommerce entrepreneurs it’s time. There’s a lot to do. Growing your business while managing personal commitments can be overwhelming.
But do we really need to be doing all of it manually?
Our guest has an ingenious solution. Don’t just automate business - automate life! There are so many parts of our lives that we don’t need to be giving time and energy to when you can set and forget with the same efficiency.
Anatoly Spektor, the host of 10 Million Journey and globetrotting entrepreneur, is going to talk us through how automation has allowed him the time to travel the world while running multiple businesses and strategies you can use today to automate the time-consuming parts of life so that you can focus on value-adding tasks.
If you’re struggling to manage your workload and your life load, join us and find out how you can make changes right away. As always, we’d love to hear your feedback and give us some likes if you like it!
P.S. Anatoly has his own cool podcast about all of these things - give it a listen here.
Guest Links
Facebook: facebook.com/anatolyspektor
Instagram: instagram.com/10millionjourney
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
About Us
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon.
Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests.
Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon.
Whether you're just starting out or have been selling for years, this show has something valuable to offer you.
So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon! 🗣🎙
For content collaborations, please email us at: vivian@sellercandy.com
If you have any questions, feel free to post them in the comments.
Finding products to sell on Amazon is tough. You have the option of launching your own brand, which can be extremely successful but that requires a big investment and the stakes for failure are high. There are other options. Dropshipping, wholesale, retail arbitrage…or online arbitrage, the subject of today’s episode.
It’s not easy to find profitable products in online marketplaces which have great margins and sell well but our guest today has the solution.
Chris Grant is an online arbitrage expert and educator who built the incredible OA Challenge. He has a huge and amazingly helpful community of sellers across his Clear the Shelf newsletter and his Facebook group, FBA Today and is going to talk to us about:
If you’re looking to get started with your Amazon arbitrage business or just looking for new strategies to grow then Chris has the tips you need.
Have you tried an online arbitrage model before? We’d love to hear how it’s worked out.
P.S. You can find all of the guidance you need on Clear the Shelf or check out the OA Challenge for tonnes of value!
Guest Links
Facebook: facebook.com/cleartheshelf
Instagram: instagram.com/cleartheshelf
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Building a successful business is tough in a market already saturated with great ideas. Finding a need that isn’t already being catered to or doing it better than the competition is no small feat.
Our guest today seems to have found the solution. Nathan Hirsch has built and grown multiple businesses across different verticals, most recently Ecombalance - an awesome online bookkeeping service for ecommerce sellers (and other digital businesses).
Nathan will be talking to us about:
With his wealth of entrepreneurial knowledge and experience, Nathan is the man to listen to if you’re looking to grow strategically. As always, if you like the video please do give it a like and we’d love to hear any feedback you have.
P.S. Don’t let your books get out of control. Check out https://ecombalance.com/ for proper, professional bookkeeping services.
Guest Links
Website: www.outsourceschool.com
Facebook: www.facebook.com/outsourceschool1
LinkedIn: Linkedin.com/company/outsourceschool
Instagram: Instagram.com/realnatehirsch
John Cavendish Social Media
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
--------------------------------------------------------------------------------------------------------------------Business Social Media Links
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Facebook Page: https://www.facebook.com/AMZStrategistShow
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
Making informed, strategic decisions based on real data isn’t easy. Without proper evaluation, there are no guarantees when it comes to Amazon. You may get lucky, but when your competitors are basing their decisions on something more than luck you’re much more likely to lose if you don’t do the same.
Our guest is a true technical strategist who understands the internal mechanics of Amazon’s processes and who bases all of his strategic decisions on sound data. Enter, Daniel Fernandez.
As the owner and manager of AMZ Clever, Daniel has built a team with incredible success rates when it comes to growing brands on both Amazon and Walmart. His understanding of the platform makes him a guest you won’t want to miss!
Daniel will be showing us:
If you want to learn how to strategize on a technical level to a higher standard, this episode is a must-see. As always, we’d love to hear any of your feedback and if you like what you see, please do like the video.
P.S. We’ve worked with Daniel ourselves and he’s amazing at what he does. If you want to chat with him, head over to https://www.amzclever.com/ and book yourself a call!
A lot of the advice that is thrown around in Amazon forums these days is the same; if you’re not selling well, optimize your listings. ‘Optimize’ has now become an irritating buzzword that gets thrown around all too much. That said, the principle isn’t wrong. Making strategic improvements to your listings is massive for conversions. But which improvements are actually going to move the needle?
Today’s guest is Jon Tilley, CEO of ZonGuru and motor vehicle enthusiast. He’s going to talk us through:
Jon is a true listing wizard, so check out his strategies and see how you can apply them to your own business. As always, if you like the video please give us a like and we’d love to hear your feedback.
P.S. Make sure you’re taking full advantage of your data to get the most out of your product's performance with ZonGuru’s powerful tool. Check it out at zonguru.com
Google Ads is an incredibly underutilized tool for many Amazon sellers, but with soaring Amazon PPC costs it’s more important than ever to diversify your strategies for the best ROI on advertising. But how can you leverage Google to boost Amazon sales?
As a Google Ads expert, Tyler has the answers you’re looking for. Director of Operations at AMPD, a platform made specifically to get the best out of Google, he knows what he’s talking about.
Tyler will be showing us:
If you want actionable steps you can take to build a Google Ads strategy to drive traffic to Amazon, check out the video!
We hope you find it useful and we’d love to hear any feedback you have. If you like what you see, please do like the video.
P.S. If you want to build this into your Amazon strategy and want to speak with Tyler, head over to https://www.ampd.io/ and check them out.