The Unapologetic Coach: Recent Episodes

Angelina Bradley

I know that as an online fitness coach you’re here to make an impact but the business side of things are bogging you down. The Unapologetic Coach Podcast is here to create a clear path for you to carry out your mission, show up as the leader you were meant to be, and scale your income as a result. If you’re ready to become a confident coach, unapologetic in what you desire, this podcast is for you.

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DM on IG here and let know what other client situations you would like me to walk through.

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Part IV in this 4 part series: How to make consistent $5k months online.

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Part III of a 4 part series

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Part II of a 4 part series on how to make consistent $5k months online as a health and wellness coach.

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3 part series

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Industry standards for online coaching range from $200-$1500/mo so wtf should you really be charging?

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After listening to a podcast episode w/ John Gorman and the protocols he takes with his clients to see rapid fat loss, Brandi and I have decided to take ourselves through these same protocols.

In an industry that has shifted so far from dieting we believe it can be used for those who have the prerequisites, skills, and support to do it safely.

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It’s my oldest son’s 3rd birthday which marks 3 years since I ditched my 9-5 and went all in on my online coaching business.

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From a message at 10pm at night telling me she wants to quit and can’t handle the pressure to raking in $6k in revenue in June.

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Summer doesn’t have to be slow for business.

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Selling is easy. Selling is simple. Selling is love.

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DM “content” for the full breakdown and content exercise so you can start making thousands without sales calls

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Join Sales Girl Summer. https://buy.stripe.com/cN29C5g5y46v36g9AT

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Coach Katie is a fucking unicorn. She came to me wanting to scale her business in a way that allowed her to impact more women without sacrificing precious time with her 2 babies at home.

We knew we couldn't do things the tradition 1:1 route and totally flipped her business upside down. Allowing Coach Katie to serve more women, increase her income, and not trade time with her babies.

You can find this bad ass mama on IG: here

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Never run out of content ideas with these tips from Fit Pro and Business Coach Naomi.

We're done with the ninja creemi reels and diving in deeper. You're going to learn how to create content that not only connects deeply to your ideal clients and stands out online but also does the selling for you.

Download her Full Week of Reels DFY

And follow Naomi on Insta

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"I'm not being myself right now and that's why this sucks"- Beth Feraco

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Share this podcast episode and tag both @theangelinabradley and Aram @4weeks2thebeach to be entered to win a 4weeks2thebeach hoodie and a 1:1 strategy call with me ($500 value). Winner to be announced by March 18th, 2024.

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Jillian Murphy is the sales queen and she's walking us through a tried and true sales strategy so that you can stop wondering where your next client is coming from. Sales is the oxygen of your business. It won't survive without it.

Find Jillian on instagram.

Join her networking call here.

10x is easier than 2x

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So you've been told only to sell your 1:1 Coaching. And I agree. If you are making less than $5k months you should only be selling and marketing 1 offer until you can comfortably sell the shit out of it! But behind the scenes we can offer back pocket offers to get MORE people into your world.

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How many times can you hear "I just can't afford it" before you go insane? I would say by #5 it probably feels pretty frustrating and you start to think everyone is a broke ass bitch. Here's how to hear that objection LESS.

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The sales call is going great. You're thinking to yourself "this is it. She's going to sign!" and then she hits you with the "I just need to think about it". What do you do next?

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In this 3 part series I walk through how to handle the most common objections you'll hear on sales calls. The first up "I just need to talk to my spouse first"

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This episode is for the macro coach that..

  • has clients who can't stay consistent with tracking macros no matter how many tips + tricks you give them
  • wants to be able to teach clients how to be successful when they want to stop tracking macros
  • needs more tools in their tool belt to help clients eat normally without obsessing or overthinking food

If you're clients are ignoring your messaging and ghosting check-ins check out Gillian's training on how to establish better communication with clients: here

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You're hearing "its just not in my budget right now" and "I need to think about it" on sales calls and you're getting frustrated. Probably to the point it makes you want to pull your hair out.

Sales is a skill just like tracking macros is a skill. It's going to take some time to master. Listen in for how to make your sales process a little less frustrating.

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Coach Sarah is probably a lot like you- a mother, obsessed with all things health + fitness, and would go to the ends of the earth to serve her people. The way that she loves + serves her community is one of the reasons she has been able to go from serving tables to building consistent $5k cash months inside her online fitness coaching business.

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Want to know what all the fuss is about? Join the community: here

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You left your 9-5 so that you didn't have to experience the daily grind but now that you're running your own business you're still filled with anxiety and overwhelm. I believe business should be FUN and that's why I brought on Miss Joa Sanchez to teach you how to bring more flow + creativity into your business.

She's been generous enough to share with us a mini-course that takes you from being in your head to cultivating empowerment. Find it here

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Coach Colton Daly and I go deeper with

  • uncovering your purpose
  • moving through fear
  • finding growth in grief
  • setting the standard for how you show up in life

If you've been holding back in going all in on your coaching business I don't think you'll have doubts after listening in.

It's time you raise your standards.

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Inside this episode we don't tip toe around the time and energy it takes to build a thriving online business- we're unveiling it all.

You can find Coach Lindsay- here

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Speaking of business challenges today's episode is brought to you by a crying baby and sniffling coach.

One of things I teach my clients is how to show up even when it doesn't look perfect. Your business doesn't require perfectionism, it just requires you to show up.

I'm a mom of 2 and this is just how business looks like these days. Are you going to let challenges like these keep you from making your impact or figure out how to show up anyways?

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Coach Haylee and I are diving into how to improve your client's gut and hormone health without having to dive into testing or prescribing probiotics to your clients.

Catch Coach Haylee over at her instagram .

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This is what you have been waiting for. A content strategy that does the selling for you. One that calls in perfect fit clients and has them reaching out to you saying "I need this" about your offers.

Dive into creating content that does just that with Business Coach, Arden Shiller.

After listening to the episode I want you to take what you learned and put it into action! Open a google doc and get to work explaining WHY you would hire yourself. As Arden quoted "the way to grow your business is to grow yourself".

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I'm sharing Nicole's story with you because I want you to see what's possible when you stop listening to the little chitter chatter in your head telling you you're not good enough, or won't ever be able to leave your 9-5, or that the online space is already too crowded. I want you to see what's possible when you start showing up as the coach you are meant to be!

Nicole went from barely showing up in her business, posting whenever she felt like it, and creating yawn worthy content to making her business a BIG AF deal, filling her roster with perfect fit clients, and going part-time in her pharmacy job.

Whose next? Apply here.

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Ty Archer is breaking down his sales secrets so that you can make a major impact and grow your online coaching business without feeling gross, icky, or salesy while you talk about your coaching offer.

A great sales process creates a place of safety, inspires the buy, and get's your ideal clients to open up. Listen in for full details on how to go about feeling confident in selling your coaching container.

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Interviewing @itskaylajury was such a frikken treat. Master Coach Kayla has a decades worth of knowledge in the teaching industry that she has now turned into her super power as a Health & Life Transformation Coach. With impacting over 150+ people’s lives she knows what she’s talking about when it comes to client adherence. 

Here’s a sneak peak of the juiciness we dove into on this episode of The Unapologetic Coach:

✨fostering a strong coach-client relationship to increase client adherence

✨overcoming common challenges clients face when it comes to staying consistent with health goals

✨how to deal with clients that ghost check-ins 

✨helping clients navigate external pressures and maintain commitment to their health & life goals

If this episode helped you become a better coach be sure to share this with a friend or on IG and tag me @theangelinabradley. Together we can make a greater impact.

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Let me paint the scene:

You jump on zoom for your first sales call of the day.

This potential client feels like the perfect fit. You've been chatting back + forth in the DMs so you already know your 1:1 coaching would help this IC reach her goals. You're lit the f*ck up about the opportunity to change another life.

The call is going great- she's opening up about her struggles in reaching her goals and what it would truly mean to her to be able to create a healthy lifestyle. She says she's 8/10 ready to make a change.

Uh oh, now you dive into the investment. This is where it all feels like it goes to shit. What objection will you get this time? "I'll have to check my budget" or "Let me talk to my spouse and get back to you."

You're struck with fear. You don't want your IC to think you're all about the money. So you just say "ok" and log off zoom.

You feel defeated. Like you didn't do your job.

On today's episode I talk through what you should have done instead.

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My action item for you coaches is to go out there and coach today. Reach out to that potential client who said NO and dig deeper. Ask the hard questions. At the end of the day, you’re here to make an impact. So go out there and unapologetically do it.

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At last, we have finally added our second baby into the mix and I am finding myself more invigorated, more motivated, more inspired than ever before. However, I didn't feel that way when I found out I was pregnant with baby #2. The fear + anxiety of adding another tiny human while trying to grow my business was overwhelming. I realized the only failure was not trying at all and decided to fully trust myself.

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I am opening two ways to work with me, my private business mentorship container, and my 1:1 fitness coaching which hasn't opened since November 2022, both designed to help women live out their fullest potential.

Private Business Mentorship- a 6 month transformational journey taking you from insecure + lost on how to grow your online fitness coaching business to 10x your impact and becoming the best coach you can be. Apply here: https://calendly.com/theangelinabradley/biz-mentorship?month=2023-05

1:1 Fitness Coaching- a 12 week powerful container designed to take your body, mind, and potential to the next level. This program is designed for the baddie's in mind, the women who are feeling good but good's not good enough anymore. If you're seeking more fulfillment, more happiness, more meaning it starts with YOU feeling unstoppable in your own skin. Apply now: https://calendly.com/theangelinabradley/fitnesscoaching

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I came from a single parent home- watched my mother struggle with money my entire life. So I grew up thinking that grinding & struggling was the norm. The idea of money to me was greedy, manipulative, and I resented it.

Diving into the entrepreneurial world I quickly learned that money is not inherently good or bad. Just like food isn’t inherently good or bad. It comes from the things we've seen, heard, and experienced throughout life. The value of your coaching container can't be determined by me or any other business coach. It comes from within YOU. The value of your coaching is a mix of your years of experience, your education, your wisdom, the transformation you provide, and of course your relationship to money.

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As Eva Ash pursued her passion as a Business/Marketing Coach, she quickly realized that the key to success was about helping her clients find the courage to be authentic and embrace their true selves. Her specialization is in taking the guesswork out of marketing your coaching business on Instagram so that you can sign your next perfect fit client.

In this episode, you will be able to:

  • Develop a personal coaching brand presence on Instagram with your own unique SPECIAL SAUCE.
  • Craft emotionally engaging content that drives personal transformation.
  • Harness Instagram analytics to create more engaging content.
  • Ditch the boring educational posts for high-value posts that actually promote your coaching services.
  • Enhance your marketing strategies through self-reflection and genuine connection.

Be sure to check out Eva's come hither content on her IG @ https://www.instagram.com/evaashcoaching/

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I'm going to guess that right now you have a handful of clients that are skipping check-ins, aren't tracking their food regularly, and can barely meet their daily step goal. You feel like you've laid everything out there for your clients to be successful but they still aren't adherent to protocols. You start to think something is wrong with you and your coaching container. Maybe you're not cut out for this after all.

Rather than get your ego involved, in this episode we are going to focus on 3 areas where you have the opportunity to inspire your clients to reach their full potential from the very start.

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You’re struggling to grow your audience. The only people liking & commenting on your posts are other fitness coaches & your mom. And no one is asking about your coaching services. So what’s a coach to do? 

First I want to point out a few things here 

  • You do not need a large following to start and scale an online business. I scaled my biz to 6 figs with less than 2000 followers and then when I pivoted to biz coaching I started over on a whole new platform and now I have less than 900 followers
  • Not every piece of content is going to go viral. And that shouldn’t even be the objective. It doesn’t mean it was garbage.
  • Messy action is better than no action 

Find out my other Instagram growth & engagement tips in this week's episode.

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The fear your potential clients have about investing almost never has anything to do with the actual cost of your program. Tune into this week's episode to find out what is ACTUALLY holding them back!

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I am so excited to have Lifestyle Transformation Coach Hannah Bell join me in teaching you how to program busy clients effectively, account for special populations like pregnancy/geriatric/injuries etc., when to program cardio, and top programming mistakes.

Coach Hannah is a bikini competitor turned Lifestyle Transformation Coach with a B.S. in Kinesiology who's been in the online coaching space for the last 5 years. She specializes in ditching diet culture + reclaiming your right to be confident. Follow along with her on IG https://instagram.com/hbfitness_7?igshid=YmMyMTA2M2Y= .

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I am giving you the exact method that I use with my clients to show up online authentically, unapologetically, confidently, and as leaders. I believe that you can have all of the tools in your toolbox, the strategy part, but if you're not owning your personal power as a coach, then you're going to have a really, really hard time scaling your online business.

Magnetic marketing is not about going viral or reaching 10k followers on instagram. Magnetic marketing is about attracting dream clients into your space that you love to work with and they love working with you!

So its time to dig in and pull more of YOU out of YOU. Just one of my superpowers ;).

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Is niching down really all that important to grow your fitness coaching business? As someone who's worked with a variety of clients, I understand the urge to want to help everyone. But the truth is, when you focus on solving a specific set of problems for a specific group of people, you can clarify your messaging and make it easier to market your services.

I've seen firsthand how niching down can help coaches establish themselves as experts in their field. By identifying your niche and speaking to the specific problems of your ideal client, you can create content that resonates with them on a deep level.

That's why I encourage coaches to think about a past version of themselves and the problems they faced. This lived experience can help you connect with your ideal client, establish authority in the field, and ultimately help you succeed as a coach.

And if you're struggling with niching down or any other aspect of your coaching business, don't worry. I'm here to help. Every Friday, I offer free 20-minute hot seat coaching sessions to help coaches overcome anxiety and overwhelm, and take quantum leaps within their businesses. So if you're ready to show up as the leader you're meant to be, book a call with me and let's get started. 

https://calendly.com/theangelinabradley/live-coaching-sessions 

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Working a 9-5 never felt right. Even the job I had  out of college -traveling the world, making the most money I had ever made, with a company car & credit card left a giant void in my life. Something was always missing. And then I saw women on Instagram living lives of  true freedom, abundance, fulfillment, and doing it all on their own terms.

I started thinking what if…

  • I didn’t have to be a slave to corporate america
  • There was a way to make money, support my family, and do what lights me up
  • I could spend more time doing what I loved without sacrificing time or financial freedom
  • I didn’t have to live life by these rules society put in place

So I took the leap, and invested in myself before I could talk myself out of it. Entrepreneurship is just a game of courage. Are you courageous enough to make your impact? 

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I am joined again this week by Hormone Specialist Brandi Bradley- this time on the topic of bloating. 

Bloating is a pretty common symptom you will see among fitness clients that could actually lead to weight gain and some pretty narly digestive issues. 

In this episode we will cover: 

  • causes of bloating
  • diagnostic steps & tests
  • practical solutions
  • natural alternatives

to help your clients overcome bloating, improve digestive health, and get them the results they desire. 

Dealing with a complex case? Coach B is an open book and you can find more education on hormones & gut health on her IG @betterwithcoachb. 

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All of you will experience a client who will end up hitting a weight loss plateau along their journey. Often times as fitness coaches, we will blame the client's lack of consistency with protocols but what if there is something deeper going on? 

In this week's episode we discuss.. 

  • what could be causing a stall in weight loss
  • signs of underlying issues
  • questions to ask your clients to get to the root cause

Brandi Bradley is a functional fat loss and hormone expert. Her mission is to bring women back to life, healing one symptom at a time. To inspire women to take control of their health and believe in their hearts that feeling "good" is not good enough. She is a guide to a life where brain fog, extreme fatigue, and digestive issues don't exist. Follow her on IG @betterwithcoachb. 

If you enjoyed this week's episode and want to hear more from Coach B, give it a share on social social media and tag us both! 

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You have the certifications + education under your belt, and you've listened to episodes 1-4 of The Unapologetic Coach so you are ready to get your clients the results they desire. Getting your clients results is going to increase your confidence as a coach as well as build your business organically. Your clients are walking evidence of how your coaching methods work and happy clients are happy to share your content, spread your business by word of mouth, and even refer new clients to you. 

Let's dive in to how to conduct the perfect client check-in to get your clients results efficiently, increase your client retention rate, and scale your business. 

If you don't already have a client check-in form, DM me "check-in" for my template that helped me build a 6-figure health coaching business. 

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Some of you are waiting for permission. Waiting for someone or something to tell you that you're good enough to be a coach. But no one is going to believe you're a good coach until you believe it yourself first. You maybe thinking to yourself that you need another certification, more experience, or more clients to be seen as reputable but you get to decide that for yourself right now. You get to take your personal experiences and innate gifts and decide to start making an impact TODAY. 

No one gave me permission to be a health coach or to pivot to business coaching. I decided I had the power within me to make an impact. I had the unique strengths + gifts to help other women create the life + business they desire, and that's all the permission I needed. 

So stop waiting for permission. Your time is now.


I believe the best way to step into your leadership is by getting to know yourself better. So if you’re someone who has no clue what your strengths + gifts are or you simply want to magnify more of you, go to gallup.com and take the Clifton Strengths assessment. When you know yourself to your very core, that is when people are drawn to working with you. 

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To the coach who wants to grow her business this year but is still avoiding building relationships in the DMs.. this ones for you!

I have Lead Generation + Engagement Specialist, Nina Nicole Rivera, spilling the tea on the same methods I used to scale my business to 6-figures. 

I, too, would avoid the DMs like the plaque. Moaning + groaning, making it the last thing I do on my to do list. But I was missing out on key opportunities to build trust, get to know my community on a deeper level, and make a real impact. 

My mission in life is to empower women to build the life they dream of. A life of freedom, abundance, and impact. It's the reason behind building my business, serving the f*ck out of my clients, and creating this podcast. Had I lacked the courage to share my mission with others I would not have built a life I am obsessed with.

Be sure to connect with Nina over at : 

https://www.instagram.com/ninaonline.co/?igshid=NDk5N2NlZjQ%3D

and start building your DM skills by sending her the number 5 to grab your free guide on 5 Places to Find your Ideal Leads on Instagram. 

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I remember sitting at my desk job knowing I was meant for more. Yearning for more passion, freedom, and fulfillment in my life. I began to watch ordinary women on Instagram do not so ordinary things. Leaving their 9-5, making an impact, and scaling their income as a result. I thought to myself "if they can do it, why can't I?" If there’s anything I want you to take away from this podcast it’s that you are a powerful and capable being who can have anything that you desire. And if you desire to scale your business so that you can leave your 9-5, provide for your family, or create more freedom in your life, this episode is for you.

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In this episode, Angie gets you out of your head and into your power as an unapologetic coach.  Helping you lean into your strengths, gifts, and uniqueness so that you can stand out as a leader in your space. Be sure to do the play work from this episode to turn information into action and tag @theangelinabradley when you do.