The Partner Empowerment Podcast by Cox Business: Recent Episodes
Cox Business
Executive Director National Indirect Sales Channels at Cox Business, John Muscarella, sits down with an impressive roster of experts and industry insiders to demystify some of the most common challenges to running a small and mid-sized business. Diving into a wide range of topics, from what your customers will be buying next to how to effectively market on a shoestring, this lively show is designed to leave you with actionable steps that will help you grow your business.
Vice President of Channel Sales at Cox Business, John Muscarella, sits down with successful entrepreneur Jed Kenzy, Co-Founder of Innovative Business Solutions, LLC., Clear Connect, and CableFinder to talk about what it takes to make the leap from idea to successful business. Learn from a successful risk taker how to balance risk vs reward, and best practice insights for taking the first step.
When looking for guidance on fostering a work environment that motivates and retains top talent, and enables you to recruit the right fit employees as you grow, there is no one better to speak with than Kia Painter, EVP and Chief People Officer at Cox Communications. Kia joins John Muscarella, Vice President of Channel Sales at Cox Business to talk about how the pandemic changed how professionals look at their careers, what they expect from employers, and what keeps them happy and loyal.
In this informative conversation with Duane Barnes, Vice President & General of RapidScale, we discuss how Service Providers continue to evolve and insights that will help Partners stay competitive as the market continues to change. From why you need to be adopting cloud services for your customers to where the puck is going around digital transformation, this episode is designed to show you how you can best help customers today.
Inclusion, Diversity, and Equity, or IDE, is an important part of every size business’s framework, whether you are actively thinking about it or not. Why it should matter to you and your business, from hiring practices to how you interact and succeed with customers, and how you decide to integrate it into your corporate culture is a sensitive, and important, topic that we start to scratch the surface of in today’s podcast with Cox Business Director of Inclusion, Development & Culture Sharon Franklin.
In this episode, Senior Director of Sales and Channel Programs at Cox Business, John Muscarella, is joined by Maryann Balbo, Group Vice President at Cox Media, to discuss why intentional marketing is critical for any business, and how media is an effective tool for creating awareness. Leveraging Maryann's deep expertise, she shares the importance of understanding the voice of your company, how you can find an angle that positions you as the expert, and how can you use your point of view to stand out and amplify your brand no matter your size or budget.
What happens when a Channel Chief and the largest Technology Services Distributor in the US get in a room together? A lot you want to hear. In this episode, John Muscarella, Senior Director of Sales and Channel Programs at Cox Business speaks with Adam Edwards, CEO and Co-Founder of Telarus Inc. about how the industry is changing, the leading traits of the most successful agents, and how to build a strong, profitable relationship with your vendors. Listen and learn to gain insider information about how to become a better partner and business owner.
In this episode, John Muscarella, Senior Director of Sales and Channel Programs at Cox Business speaks with Jonathan Smoke, Cox Automotive’s Chief Economist. They not only talked about how we’re at the beginning of an economic expansion and how this is the time to grow, but also specifics on how business owners should be approaching their growth opportunities.
And as a bonus, Jonathan Smoke is not only a skilled economist, he is also known as the DJ Economist because he often includes music in his economic presentations -- playlists that evoke the current state of the economy. We’ll be sharing his musical selection as it relates to our conversation today.
In our inaugural episode, John Muscarella speaks with Chief Strategist at Cox Business, Sujata Gosalia.Sujata's job is to look into the future, parse through the noise, and really connect the dots for the rest of us to better help our customers, and serve the community.
Join us on this trip into the future as Sujata helps us demystify how technology continues to evolve and how you can most effectively be, more than ever, a trusted advisor to your customers.