The Petcash Pod đ: Recent Episodes
w/ Andrew Petcash
Founded in 2018, Branded is a modern communications agency disrupting traditional marketing by bringing a newsroom-style pace to brand strategy. With a focus on elevating brand presence across digital channels, Branded empowers its clients to increase visibility, drive influence, and achieve measurable results. Their approach has led clients to secure business exits, boost revenue, and establish industry leadership.
Seth Gruen and Jonathan Gluskin, co-founders of Branded, are pioneers in strategic brand building and business growth. Their vision centers around bold, results-driven campaigns tailored to unique business objectives, ensuring their clients stand out from the competition. From fundraising to legislative impact, Branded success stories span a diverse range of industries, establishing their reputation as industry disruptors.
Seth and Jonathan delve into their unique strategies, explore emerging trends in sports technology, and share insights into selecting clients who align with Brandedâs mission for transformative growth.
Chapters:
(2:57) - Understanding the Scope of Services
(5:53) - Success Stories in Sports Tech
(8:52) - Data, AI, and the Future of Youth Sports
(12:07) - Balancing Agency Growth and Client Success
(15:49) - Navigating the Intersection of Sports and Technology
(18:20) - Growth Strategies for Sports Businesses
(21:30) - Identifying the Right Clients for Growth
(24:37) - Building a Brand: Best Strategies for Startups
(27:36) - Emerging Trends in Sports Technology
đ Website :https://thebranded.agency/
đź LinkedIn:
Seth Gruen: https://www.linkedin.com/in/seth-gruen-72848314
Jonathan Gluskin: https://www.linkedin.com/in/jongluskin/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
The Aspen Instituteâs Sports & Society Program, founded by Tom Farrey, aims to improve communities through accessible youth sports. Through its Project Play initiative, launched in 2013, the program connects leaders across sectors to address the rising costs, exclusion, and injuries in youth sports, mobilizing over $60 million in grants for community initiatives. Project Playâs campaigns, like #DontRETIREKid, have sparked global attention and action to keep kids engaged in healthy, accessible sports.Project Play creates system-level solutions by producing research, hosting the Project Play Summit, and offering resources like the Sport for All, Play for Life playbook. Its network of 20,000+ leaders, including 141 Project Play Champion organizations, collaborates on strategies to make sports more inclusive and impactful for all kids.Tom, a former ESPN journalist, has dedicated his career to reshaping youth sports. His reporting has won top awards and driven national conversations, and his book, Game On, catalyzed reform efforts across the sports ecosystem. With Project Play, Tom continues his mission to create a healthier, more equitable future for young athletes.Chapters: (2:52) - Landscape of Youth Sports and Private Equity(6:07) - The Role of Government in Youth Sports(8:52) - Data, AI, and the Future of Youth Sports(12:08) - Trends in Youth Sports Participation(15:09) - The Impact of Major Sporting Events(18:09) - Goals for Increasing Youth Sports Participation(20:50) - About the Aspen Institute and Future InitiativesTom Farreyđ Website:https://www.aspeninstitute.org/https://projectplay.org/đź LinkedIn: / tomfarrey Andrew Petcash:đ Website: https://profluence.comđŁ Twitter: / andrewpetcash đź LinkedIn: / andrewpetcash
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D1 Sports Training was founded in 2001 by Will Bartholomew in Nashville, TN. Known for its elite, sports-based training, D1 has grown into one of the fastest-growing fitness companies with over 40 locations nationwide. It was recognized by Menâs Health as a TOP 30 Gym.
D1âs success is rooted in Willâs journey as a multi-sport All-State athlete and captain of Tennesseeâs 1998 National Championship team. His leadership and passion for fitness helped D1 set new standards in the industry.
Willâs impact extends beyond business; heâs an active member of the Young Presidents' Organization and a family man. In this episode, he shares insights on his journey, the power of networking, and how his competitive mindset fueled D1âs growth into a multi-million-dollar brand.
Chapters:
(01:00) - Willâs Journey from Athlete to Entrepreneur
(3:41) - The Power of Networking and Build Connections
(6:15) - Building the Mindset of a Successful Entrepreneur
(8:38) - Scaling the Business: Lessons learned on the Field.
(12:03) - Training the Next Generation: D1âs Mission
(17:46) - The Power of Community and Influence
Will Bartholomew
Website: https://www.dgpt.com/
LinkedIn:https://www.linkedin.com/in/jeff-spring-5419b5a/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Disc golf is a fast-growing sport that combines the precision of golf with the skill of disc throwing. Played in parks, forests, and open spaces, players aim to reach a target basket in the fewest throws, offering an accessible and nature-connected experience for fans and players alike. The Disc Golf Pro Tour (DGPT) leads the sportâs professional scene, organizing premier events that highlight top talent and engage a global audience.
In recent years, DGPT has expanded rapidly, with events across the U.S. and Europe, record-breaking viewership on ESPN and CBS Sports, and a streaming platform, Disc Golf Network. The Tour has seen over 150% growth in participation and continues to innovate in live broadcasting and fan experiences.
As CEO and Tour Director, Jeff Spring has been pivotal in DGPT's success. A seasoned sports event manager, Jeff transformed Vermontâs Smugglersâ Notch into a premier disc golf destination. Under his leadership, DGPT has become the Official Pro Tour of the PDGA, setting a high standard for the sportâs future.
Chapters:
(03:04) - The Structure of Disc Golf Pro Tour
(05:48) - Demographics and Accessibility of Disc Golf
(09:00) - Understanding the Game: Scoring and Equipment
(12:05) - Evolution of the Tour and Media Presence
(15:04) - Challenges and Opportunities in Growing the Sport
(17:56) - Future Trends and the Role of Technology
(20:54) - The Global Landscape of Disc Golf
Jeff Spring:
Website: https://www.dgpt.com/
LinkedIn:https://www.linkedin.com/in/jeff-spring-5419b5a/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
TPH Academy provides a focused environment for student-athletes to Study, Train, and Play to their fullest potential. Combining accredited academics with hands-on, sport-specific training, TPH Academyâs holistic approach develops student-athletes both on and off the field, preparing them for long-term success.
Since its founding, TPH Academy has consistently made an impact in the youth sports community, fostering student-athlete growth and achievement. TPH's innovative model ensures that student-athletes receive a balance of academic support and elite-level training, equipping them for future accomplishments in both sports and life.
Nathan Bowen, the Founder of TPH Academy, brings over 30 years of experience in coaching and leadership. An NCAA hockey alumnus and former team captain, Nathanâs commitment to holistic development stems from his own journey as a student-athlete, making him a dedicated advocate for youth sports.
Chapters:
(03:13) - The Ecosystem of TPH: Brands and Offerings
(06:07) - The Unique Education Model of TPH Academy
(08:56) - Daily Life of a TPH Student-Athlete
(12:08) - Success Stories and Impact of TPH
(14:58) - Trends in Sports Academies and Future Outlook
(18:11) - Growth Plan and Community Engagement
(20:56) - Find More About TPH
Nathan Bowen
Website: https://www.tphacademy.com/
LinkedIn: https://www.linkedin.com/in/nathan-bowen-49681815/
Andrew Petcash
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Unrivaled, led by President Alex and co-founded with WNBA stars Breanna Stewart and Napheesa Collier, launches in Miami in January 2025. The league will showcase 30 top women athletes in an exciting 3v3 format, aiming to captivate basketball fans worldwide.
Alex also co-founded Through The Lens with Carmelo Anthony, a platform empowering athletes to build personal brands while retaining ownership. His work has supported athletes like Kyrie Irving and Candace Parker in expanding their influence.
With over nine years of experience coaching NBA and WNBA players and working directly with Kobe Bryant, Alex brings a passionate, mission-driven approach to advancing womenâs sports.
Chapters:
(02:56) - The Vision Behind Unrivaled Basketball
(06:12) - The Impact of International Opportunities on Womenâs Basketball
(09:01) - The State of Womenâs Basketball and Future Prospects
(11:56) - Building Storylines and Character Development in Sports
(14:55) - Challenges and Insights on Building a New League
(17:59) - Innovative Approaches and Market Trends in Womenâs Sports
Alex Bazzell:
Website: https://www.unrivaled.basketball/
LinkedIn: https://www.linkedin.com/in/alex-bazzell-35352090/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
This month's panel was around Youth Sports - we delved into the opportunities, challenges, and future insights shaping the youth sports industry, which is projected to reach $69.4 billion by 2030, growing at an annual rate of 9.20%. The panel discussed key issues such as rampant market fragmentation, high customer acquisition costs (CAC), limited monetization options, short time frames to capture athletes' attention, and an oversaturated market filled with both niche solutions and companies struggling to succeed.
The panel featured insights from Peter Frintzilas, CEO of TeamSnap, the largest youth sports tech company, and David Geaslen, founder of 3STEP Sports, which has acquired over 100 clubs and events. The discussion offered valuable perspectives on the current landscape and what lies ahead for youth sports.
Chapters:
(03:09) - The Landscape of Youth Sports Technology
(05:57) - Market Size and Growth Potential
(08:59) - Understanding Youth Segmentation
(11:49) - Investment Perspectives in Youth Sports
(14:54) - Challenges in Youth Sports Operations
(18:09) - The Role of Governing Bodies in Youth Sports
(20:57) - Promoting Multi-Sports Participation
(23:57) - Fragmentation and Accessibility Issues
(28:14) - Navigating the Youth Sports Landscape
(33:07) - The Role of Technology in Youth Sports
(37:54) - Future Trends in Youth Sports
(42:59) - Opportunities in Youth Sports
(48:10) - The Importance of Community and Collaboration
Peter Frintzilas, CEO of TeamSnap:
LinkedIn:https://www.linkedin.com/in/peterfrintzilas/
David Geaslen, founder of 3STEP Sports:
LinkedIn: https://www.linkedin.com/in/david-geaslen-96593350/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Players Health, founded by Tyrre Burks, is transforming youth sports by creating safer, more accessible environments for athletes. Focused on injury prevention, risk management, and safety solutions, the company helps sports organizations provide a better experience for young athletes, ensuring their well-being both on and off the field.
Through initiatives like the Microgrant Campaign, Players Health has directly impacted youth sports by funding participation for underprivileged kids across the U.S. In 2022 alone, 75 children from 20 states received grants to cover the cost of playing sports. This initiative highlights the company's commitment to making sports accessible for all.
Tyrre Burks, a former football player, founded Players Health after his own struggles with injuries on the field. His firsthand experience drives his passion for athlete safety and inspired him to create a solution that bridges the gap between accessibility and protection in youth sports.
Chapters:
(03:11) - Transition from Athlete to Entrepreneur
(06:06) - The Impact of NIL on Athletes
(08:59) - Understanding Players Health and Its Mission
(11:49) - Insurance in Professional Sports
(14:54) - Navigating the College Sports Landscape
(18:09) - Youth Sports: Trends and Challenges
(20:57) - Future Trends in Sports and Insurance
Tyrre Burks
Website:https://www.playershealth.com/
LinkedIn: ââhttps://www.linkedin.com/in/tyrreburks/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
BatFast, led by Runish Gudhka, is transforming how athletes and fans experience sports through cutting-edge simulation technology. BatFast combines advanced hardwareâsuch as ball-throwing machines, actuators, and sensorsâwith machine learning algorithms, immersive graphics, and gamification modules to create world-class sports simulation products.
From cricket to multiple sports, BatFast's technology is reshaping how sports training and entertainment are delivered to 21st-century consumers.
Runish Gudhka, a leader in sports tech, is driving BatFastâs mission to create engaging and innovative sports experiences. BatFast is expanding into new sports markets and exploring future growth opportunities, bringing exciting advancements to the global stage.
Chapters:
(02:59) - The Global Landscape of Cricket
(05:58) - BatFastâs Technology and Expansion into Other Sports
(08:48) - Business Model and Marketing Strategy
(12:56) - Growth and Participation Metrics
(15:06) - Market Differences and Strategic Approaches
(17:50) - Future Outlook and Excitement for BatFast
(21:05) - Building Community and Engagement
Runish Gudhka:
Website:https://batfast.com/
LinkedIn: ââhttps://www.linkedin.com/in/runish-gudhka-09a18a52/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Amir Zonozi, CEO of Zoomph, is revolutionizing how sports, entertainment, and esports measure sponsorship value and audience engagement. With advanced analytics and real-time viewership insights, Zoomph empowers teams, leagues, and brands to make informed decisions across broadcast and social channels, setting the standard for quality analytics.
Zoomphâs advanced features include industry-leading logo detection and rapid data delivery, trusted by major sports and entertainment partners. Their comprehensive analytics help clients understand audiences better and elevate partnership strategies.
Amir leads with a passion for sports tech and data-driven innovation. As a board member of Women in Sports Tech, he also advocates for diversity within the industry.
Chapters:
(02:56) - Understanding Brand Value Exposure in Sports
(06:09) - Evolution of Zoomâs Product and Services
(09:00) - The Role of Athletes, Fans and Entities
(12:02) - Analyzing Caitlin Clarkâs Impact on Womenâs Sports
(17:57) - The Future of Sports Media and Technology
(20:52) - Macro Trends in Sports Investments
(23:49) - The Role of AI in Sports
(27:13) - Community and Human Connections in Sports
Amir Zonozi:
Website:https://zoomph.com/
LinkedIn: https://www.linkedin.com/in/zonozi/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Uplift Labs, co-founded by Sukemasa Kabayama, is breaking new ground in athlete performance and health using AI-powered movement analysis. Uplift's latest launch, the 'Uplift' app, uses a single iPhone camera to track and analyze user movements, making advanced technology previously reserved for professional athletes available to the everyday gym-goer.
The app provides personalized training programs through a generative AI coach, helping to enhance mobility and prevent injuries. With major backing from pro athletes like Renee Montgomery, Marc Gasol, and Seth Curry, Uplift aims to make AI-driven movement analysis accessible to all.
Sukemasa Kabayama, who formerly led Tesla Japan, combines his leadership experience with a passion for accessible sports technology, driving Uplift Labsâ impact in the fitness space. Uplift Labs is also kickstarting its next fundraising round starting October 1st, aiming to expand its innovative solutions further.
Chapters:
(01:40) - The Journey from Tech to Sports
(04:43) - Identifying Market Opportunities and Pivots
(08:20) - Building a Tech-Driven Solution for Sports
(11:28) - Navigating Remote Work and Team Cohesion
(13:22) - The Role of AI and Machine Learning in Sports
(18:05) - Launch of UPLIFTâs New Products
(21:45) - Future Trends in Sports Tech
Sukemasa Kabayama:
Website:https://www.uplift.ai/
LinkedIn: https://www.linkedin.com/in/sukemasa-kabayama/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Nick Venson, founder and CEO of Swag Golf, is transforming the golf industry with his bold approach. Swag Golf is known for its limited-edition accessories and apparel, combining top-quality craftsmanship with unique designs that resonate with a passionate community of golf enthusiasts.
Swag Golf began with four friends in a small 2,500-square-foot unit in Northbrook, Illinois, driven by the idea of creating badass putters and headcovers unlike anything the golf world had seen. Their success led to a $10 million growth funding round led by Verance Capital, with investors like Shaun White and Zach LaVine supporting Swag's vision.
With over 19 years of experience, Nick Venson aims to challenge the status quo of the golf industry through creativity and flair. His mission is to create products that are as expressive as they are functional, offering golfers a fresh and unique perspective on the game.
Chapters:
(02:40) - The Inspiration Behind Swag Golf
(05:32) - Navigating the Golf Industry and Market Reception
(08:12) - Evolving Business Models and Strategies
(11:00) - Expanding Product Lines and Future Plans
(14:00) - Marketing Strategies and Brand Ambassadors
(16:39) - Insights on the Golf Industry and Trends
Swag Golf:
Website:https://swag.golf/
LinkedIn: https://www.linkedin.com/company/swaggolfco/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Primanti Brothers, famous for its iconic French-fry-topped sandwiches, blends tradition with modern innovation to deliver a unique dining experience loved by generations.
Since 1933, the brand has expanded across multiple locations, driven by strong customer loyalty, creative marketing, and ongoing digital transformation.
At the helm is Adam Golomb, an award-winning marketing expert with over 20 years of experience. Recognized as one of the Most Influential Restaurant Executives, Adam leads the companyâs growth, strategy, and community engagement.
Chapters:
(03:00) - The Unique Primanti Sandwich Experience
(06:02) - Marketing Strategy and Celebrity Endorsement
(08:51) - Enhancing the Sports Viewing Experience
(12:08) - Community Experience and Youth Sports
(14:54) - The role of a CEO and future vision
(17:53) - College Sports and NIL
Adam Golomb:
Website: https://primantibros.com/
LinkedIn: https://www.linkedin.com/in/adamgolomb/
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
BASport, founded by Bharath Rao, is revolutionizing the sports industry with a fresh and innovative approach to strategic investments.
BASport focuses on more than just capital infusion, prioritizing meaningful connections with stakeholders and delivering tangible results. Their goal is to set new standards for growth and innovation across the sports landscape.
Bharath Rao, a former coach at the National Cricket Academy, combines his on-field expertise with entrepreneurial vision, driving BASportâs success in the sports investment space.
Chapters:
(02:46) - Bharath Raoâs Journey in Sports Management
(05:59) - Investment Strategies in Emerging Sports
(08:34) - The Role of Media in Sports Investment
(11:30) - Engaging Athletes in Sweat Equity
(14:37) - Advice for Founders and Capital Seekers
(17:31) - Building Resilience and Strategy in High-Value Investments
(19:46) - Raising Funding and Preparing Valuation at Concept Stage
Bharath Rao:
Website:https://www.basport.co/
LinkedIn:https://in.linkedin.com/in/bharathvrao7
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Indiana Sports Corp is a driving force behind the biggest sports events in Indiana, including the BigTen Football Championship, Olympic Swimming Trials, and the 2026 NCAA Final Four.
The Indiana Sports Corp have led to over $4 billion in direct spending in the Indiana region since its inception.
Patrick Talty is an experienced C-level sports executive having worked for the WWE, U.S. Bank Stadium, and Global Spectrum before joining the ISC.
Chapters:
(00:40) Patrick Talty intro
(03:45) Understanding sports commissions
(05:55) Comparing cities
(09:05) Multi-purpose facilities
(12:10) Global events
(14:55) Emerging Sports
(17:50) Business model
(20:50) Economic impact
(23:45) Future trends to watch
.
Patrick Talty:
Website: https://www.indianasportscorp.org/
LinkedIn: https://www.linkedin.com/in/patrick-talty-b43ba030/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
League of Play is an innovative GenZ-focused sports league bridging the gap between creators and fans.
After a successful pilot event, League of Play is expanding into a season format with live-streamed competitions featuring top creators. Viewers vote on distractions that affect the gameplay.
Hank Leber is a serial entrepreneur from the ad agency world who founded Gigster before League of Play.
Chapters:
(01:05) Hank and League of Play backstory
(03:05) Rise of the creator economy
(06:15) Fundraising in this ecosystem
(12:40) Future of interactive viewing
(16:15) Understanding GenZ audience
(20:50) League of Play model
(25:45) Collabing with creators
(27:05) Finding YouTube talent
(29:30) Happy fans & creators
.
Hank Leber:
Website: https://leagueofplay.com/
LinkedIn: https://www.linkedin.com/in/hankleber/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
The Nucleus Network is a network development agency that unlocks the power of connections through a vetted group of successful individuals and businesses.
The company is led by Jake Fleshner and Michael Axman. Jake was previously the CRO of Dave Meltzer Enterprises, and Michael was the head of partnerships at Teleport.
The Nucleus Networkâs core areas are fundraising/startup advisory, lead generation, and network development.
Chapters:
(00:50) The Nucleus Network intro
(03:50) Power of connections & warm intros
(07:00) Building relationships
(10:50) Getting in front of investors
(13:00) Strategies for raising capital
(18:30) Effective communication methods
(21:20) Vetting partners
(29:00+) Q/A for Profluence+ Community Members
.
The Nucleus Network:
Website: https://www.thenucleusnetwork.com/
LinkedIn: https://www.linkedin.com/company/the-nucleus-network/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Investing heavily across sports and entertainment, Lauren Selig shares some deep insights with us today.
Shake and Bake is a venture fund and advisory firm.
Lauren Selig Lauren Selig is the founder of Shake and Bake Productions, Curiosity Ink, V.A.L.I.S., and Tangled Little Dragon. She is an advisor to Bold Capital, WETA, and the Ackerley Sports Group.
Lauren has produced dozens of Academy and Emmy award-winning productions, including Hacksaw Ridge, Rocketman, and Wheel of Time.
Chapters:
(00:00) Intro & background
(03:45) Deals investing in
(05:25) Power of storytelling & media
(10:03) Monetizing new sports ideas
(17:20) Advice for founders
(20:45) Looking globally
(26:20) What makes an undeniable team
.
Lauren Selig:
Website: https://www.shakeandbakeproductions.com/
LinkedIn: https://www.linkedin.com/in/lauren-s-4ba188/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
With over 300+ locations sold, Pickleball Kingdom is one of the fastest-growing franchises in sports.
Pickleball Kingdom is a holding company of pickleball facilities around the United States, serving players of all levels.
Ace Rodrigues is a serial entrepreneur jumping into the business of pickleball after first discovering the game a few years ago.
Chapters:
(02:00) Discovering pickleball
(05:45) Franchising model
(09:55) Navigating real estate
(12:35) Creating a player experience
(15:00) Building Pickleball Kingdom
(19:40) Future of pickleball
(24:40) Art of the game
(27:15) Roadmap at PK
.
Ace Rodrigues:
Website: https://pickleballkingdom.com/
LinkedIn: https://www.linkedin.com/in/ace-rodrigues-4907b7125/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Quickly scaling over the last few years, GoRout has been transforming on-field communication, led by founder Mike Rolih.
GoRout is the only system that combines on-field wearable technology and real-time playmaking software to help teams perfect their on-field communication.
Mike played collegiate baseball and was the President of Mirro before founding Gorout in his garage.
Chapters:
(00:30) Mike Rolih background
(05:50) Seeing GoRoutâs potential
(08:00) Scaling the company
(11:00) Overcoming resistance to change
(16:25) Expanding into new sports
(19:05) Selling to different levels of sports
(21:40) GoRout roadmap
(24:10) Learnings from delegating tasks
.
Mike Rolih:
Website: https://gorout.com/
LinkedIn: https://www.linkedin.com/in/mrolih/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Rebranding to LEAD, Justin Driscoll is the principal overseeing the pre-seed investment fund out of Lake Nona.
LEAD is a family of funds investing across all stages of venture.
Prior to joining LEAD, he spent two years in an operational capacity at DS Sports and Magnus Group, a holding company that acquired youth sports event companies and built a ball-tracking technology platform. He is a former student-athlete who played baseball at Rollins College.
Chapters:
(00:20) Justin Driscoll intro
(03:16) Overview of LEAD
(05:06) Focus on Pre-Seed
(09:35) Identifying areas for disruption
(12:50) Financial models as storytelling tools
(17:30) Democratizing access and support
(22:20) LEADâs new pre-seed investments
(26:40) Racquet sports and market sizes
(31:05) Lessons learned for founders
.
Justin Driscoll:
Website: https://www.lead.vc/
LinkedIn: https://www.linkedin.com/in/justin-driscoll/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
1st party data is reimagining the athletics landscape, and Adam Azor from Sportradar is at the forefront of it.
Sportradar is one of the worldâs largest sports technology companies reimagining immersive experiences for sports fans and bettors.
Adam Azor is an integrated marketer with experience from global to local recently being promoted to EVP at Sportradar.
Chapters:
(00:20) Adam Azor and Sportradar intro
(02:15) Sportradarâs massive growth
(06:05) EVP Global Marketing role
(08:15) 1st-party data landscape
(14:00) Educating the market about âowning sports dataâ
(23:30) Hyper-personalized data and cookies
(27:00) Legal implications of 1st party data
(29:15) From top to bottom of the pyramid
(32:30) Sportradarâs partnership perspective
.
Adam Azor:
Website: https://sportradar.com/
LinkedIn: https://www.linkedin.com/in/adamazor/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
One of the largest early-stage investors in the world, Trey Bowles is currently the Managing Director of Techstars where he runs two accelerator programs: Techstars Anywhere and Techstars Physical Health Fort Worth.
Techstars is a pre-seed investor providing early-stage entrepreneurs access to capital, mentorship, and other support.
Some of Trey Bowlesâ other projects include InnoCity Partners, Dallas Entrepreneur Center, Dallas Innovation Alliance, Mayorâs Star Council, and other nonprofit organizations.
Chapters:
(01:05) Trey Bowles Techstars
(04:00) Evaluating early-stage startups
(08:15) Accelerator vs venture money
(13:55) Human capital and teams
(17:10) Emerging areas for new companies
(21:30) Advice on raising capital with little revenue
(25:45) Techstars application key points
(30:35) Questions Techstars asks in interviews
(33:05) Youth sports as a gem
(36:10) Creating financial projections
.
Trey Bowles:
Website: https://www.techstars.com/
LinkedIn: https://www.linkedin.com/in/treybowles/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Recently receiving investment from the NBA, NHL, and Profluence Capital, John Stewart is transforming sports at Fastbreak AI.
Fastbreak AI brings the power of world-class, sports scheduling optimization featuring a robust and intuitive user experience for league setup, defining scheduling goals, metric reporting, schedule modification, and distribution.
John Stewart sold his last company, MapAnything, to Salesforce in 2019.
Chapters:
(00:40) Building & exiting MapAnything
(04:00) Opportunity John saw in sports
(07:00) Fastbreak AI scheduling
(10:20) Downstream into youth sports
(12:00) Next products
(15:30) Advice on fundraising
(17:40) Bootstrapping vs venture capital
(20:40) Managing raised capital
(22:50) Having mainly engineers
(25:15) Macro trends in sports to watch
.
Fastbreak AI:
Website: https://fastbreak.ai/
LinkedIn: https://www.linkedin.com/in/john-stewart-3528a38/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
*Disclaimer: Profluenceâs work is provided for informational purposes only and should not be construed as legal, business, investment, or tax advice. You should always do your own research and consult advisors on these subjects. Our work may feature entities in which Profluence Capital LP or the author has invested.
With ownership in sports from grassroots to the pros and in nearly every niche, Jordan Gazdik breaks down the landscape for us.
BENCHPLAYERS is a portfolio of sport-related assets, driven by partnerships with industry leaders at all levels of the ecosystem.
Jordan Gazdik founded BENCHPLAYERS to help push forward sports by creating a better future through ownership.
Chapters:
(00:45) Jordanâs background
(02:00) Current sports projects
(04:20) Youth sports & NIL interest
(09:00) Evaluating opportunities
(12:30) International trends
(15:00) What wealthy families are looking at?
(19:30) Betting vs other fan engagement
(22:30) Sports media rights insights
(25:50) Emerging teams & leagues
(32:20) The mom economy
.
Jordan Gazdik:
Website: https://www.benchplayers.co/
LinkedIn: https://www.linkedin.com/in/jordan-gazdik-51abb2188/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Padel is one of the fastest-growing sports in the world, and Ben Nichols saw this as a unique opportunity to build a PR firm for it.
Padel 22 is a global padel-dedicated communications consultancy that helps organizations, rights holders, brands, events, players and other stakeholders tell their stories and be part of the sportâs expanding global footprint.
Ben Nichols has nearly 20 years of experience running communications for the worldâs leading sports series, leagues, events, teams, leaders, athletes, brands, and media. Including the infamous Russian Doping Scandal.
Chapters:
(01:00) Benâs communications background
(03:15) Padel 22
(05:35) Market insights on Padel
(07:10) Stories that are sticking out
(10:35) Getting media attention
(14:15) Country club sport
(17:30) Next run in Padel
(20:10) Padel leagues
(23:55) US market
(26:30) Advice on PR
.
Ben Nichols:
Website: https://www.padel-22.com/
LinkedIn: https://www.linkedin.com/in/ben-nichols-7401929/?originalSubdomain=uk
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Once the 35th-ranked female tennis player in the world, CiCi Bellis is now the founding partner of Cartan Capital.
Cartan Capital is a venture capital firm focused on the sports and health technology markets â particularly Seed and Series A stage companies.
At only 25 years old, CiCi Bellis is one of the youngest investors in sports.
Chapters:
(00:30) CiCiâs background
(03:15) Tennis re-structuring
(06:00) What classifies a pro tennis player
(07:20) Opportunities in racquet sports
(09:00) Evaluating market sizes
(11:00) Balancing investing & building
(12:15) What excited her about VC
(13:50) Investment themes
(18:50) Areas to keep an eye on
.
CiCi Bellis:
Website: https://www.cartancapital.com/
LinkedIn: https://www.linkedin.com/in/cici-bellis-750926182/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Quidich is revolutionizing the broadcasting experience having recently raised a Series A fundraising round with the company led by film entrepreneur Rahat Kulshreshtha.
Quidich Innovation Labs was originally an aerial filmmaking company that has since evolved into a global technology leader in sports broadcasting.
In addition to his entrepreneurial endeavors, Rahat Kulshreshtha is a founding member of the Drone Federation of India, where he currently serves as Chairperson, advocating for responsible drone usage in the country.
Chapters:
(01:10) Inspiration of Quidich
(04:00) Evolving from drones
(09:20) India sports market
(13:15) Next big sports in India
(15:50) Cricketâs global expansion
(19:00) Quidich future roadmap
(24:50) Advice for founders
.
Rahat Kulshreshtha:
Website: https://www.quidich.com/
LinkedIn: https://www.linkedin.com/in/rahatkul/?originalSubdomain=in
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Justin Bass is a Managing Director in the Sports and Entertainment Group at MAI Capital, where he joined in 2022 and has worked with professional athletes and high-net-worth individuals/families for over 25 years.
MAI Capital Management, LLC is a full-service wealth manager for high-net-worth individuals and high-net-worth families; plus, a provider of targeted investment solutions for financial advisors and institutional investors.
Justin provides wealth management, investment advisory, family office, and legal services to high-net-worth individuals and families, with an emphasis on athletes, entertainers, entrepreneurs, and sudden wealth.
Chapters:
(00:45) Justinâs sports finance background
(03:50) What is an RIA?
(05:50) Financial advising for athletes
(08:30) Common mistakes & challenges
(15:30) The team around athletes
(18:30) Landing new clients vs retaining existing
(22:30) Evolution of endorsement deals
(25:30) Advice for getting into sports
.
Justin Bass:
Website: https://mai.capital/
LinkedIn: https://www.linkedin.com/in/justin-bass-4a3a823/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
In 9 markets and with millions in revenue per year, Gio Marcantoni is the founder of Volo Sports.
Started as a 16-person Bocce league in Baltimore in 2010, Volo Sports now has over 300,000 members nationally.
Similar to how youth sports clubs have been rolled up, Gio Marcantoni has taken a similar approach to adult social sports.
Chapters:
(00:30) Volo inception
(06:45) GTM strategy
(08:00) Business model
(10:00) Scaling internally
(12:50) Bootstrapping to start
(15:10) Adult social sports market
(18:25) Demographics
(20:30) Branding & marketing
(24:00) Diving all into an idea
(26:40) Acquisition strategy
(30:00+) Group Q/A for community members
.
Gio Marcantoni:
Website: https://www.volosports.com/
LinkedIn: https://www.linkedin.com/in/giovanni-marcantoni-69a12828/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Raising over $76M, Stephen Smith has taken Kitman Labs from an Irish sports data company to a global solution.
Kitman Labs was founded, pioneered, and powered by practitioners and data scientists consumed by the question of how to optimize human achievement.
Stephen Smith and Kitman Labâs platform provides a holistic, unified view of the individual and the organization â making progress faster and more efficient.
Chapters:
(01:00) Kitman Labs
(02:45) Evolution of sports analytics
(04:50) Wearables
(06:20) Artificial Intelligence
(08:10) Next great data solutions
(09:45) Differentiating from competitors
(11:45) Framework to ask better questions
(16:00) Fundraising strategies
(18:50) Scaling B2B model
(22:20) Military & sports similarities
.
Stephen Smith:
Website: https://www.kitmanlabs.com/
LinkedIn: https://www.linkedin.com/in/stephensmithsports/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
A former college athlete, Matt Wheeler and his teammate started a sports recruiting platform in 2008 and have grown it substantially over the years.
SportsRecruits offers student-athletes a platform to handle their college search and recruiting process from end to end.
Using robust analytics around who is looking at your profile, video and academic information, SportsRecruits helps student-athletes and their families navigate a stressful and expensive process.
Chapters:
(00:45) SportsRecruits background
(02:25) Recruiting transformation
(06:00) Solving marketplace dynamic
(09:10) Navigating different sports
(11:00) Staying capital efficient
(15:30) Private equity in youth sports
(17:45) Competitive landscape
(20:30) Future of SportsRecruits
.
Matt Wheeler:
Website: https://sportsrecruits.com/
LinkedIn: https://www.linkedin.com/in/mattkwheeler/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Before becoming an NBA agent and a trailblazer in shaping the college NIL space, Daniel Poneman spent over a decade as a scout and consultant for more than 300 Division I colleges, NBA teams, and international franchises.
Profiled in The New York Times and Sports Illustrated, Daniel rose from teenage scout to Chicago basketball mainstay.
Since then, Daniel Poneman has helped hundreds of young men from Chicago's most underserved neighborhoods receive college scholarships through the "Undiscovered" basketball showcase he founded in 2009.
Chapters:
(00:30) Daniel Poneman background
(01:25) Sports agent journey
(07:20) NIL ecosystem
(11:20) College sports landscape
(13:50) NIL collectives
(18:30) Market valuations
(23:00) Peak college salaries
(24:30) Private equity impact
(27:15) Future plans
.
Daniel Poneman:
LinkedIn: https://www.linkedin.com/in/daniel-poneman-a1237920/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Peter Simon runs the sports investment division for Simon Group Holdings, which was founded by his father Sam Simon.
Sam Simon is a legendary immigrant entrepreneur having launched Atlas Oil Co. in 1985 with a single delivery truck, and has built it into a multi-billion gallon-a-year fuel wholesaler with over 500 employees.
Formed in 2022, Simon Sports is a sports investment firm and management group that serves as an umbrella for Sam and his son Peter Simonâs sports ventures.
Peter Simon attended Wayne State University and is an avid sports fan cheering for most Detroit teams (and the Dallas Cowboys).
Chapters:
(00:35) Simon Group Holdings
(05:00) Current portfolio
(11:00) How they think about community
(12:30) Evaluating opportunities
(15:00) Private family capital
(16:40) What they look for
(19:00) Trends in sports
.
Peter Simon:
Website: https://simonsports.com/
LinkedIn: https://www.linkedin.com/company/simon-sports/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Chris Van Dusen is a Senior Partner at Solyco Capital, a vertically Integrated PE/VC, Action Services, Public & Private Wealth Investment Firm that delivers capital solutions for late-stage startup and growth companies.
Solyco Capital has made some of its first sports investments since its inception, showcasing the industry's appeal.
Chris Van Dusen was a former D1 baseball player and successful entrepreneur having sold multiple businesses before entering the investment world.
Chapters:
(01:20) Exiting 3 companies
(08:20) Solyco Capital
(11:50) Making first sports investments
(14:30) Going through their sports portfolio
(18:00) Artificial intelligence
(23:20) Advice on raising capital
(30:15) Mistakes he learned from
(32:15) Areas in sports to watch
(36:35+) Q/A session available for Profluence+ Community members
.
Chris Van Dusen:
Solyco Capital: https://www.solycocapital.com/
LinkedIn: https://www.linkedin.com/in/chrismvandusen/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Minutely works with the largest media properties in sports as a video optimization platform for digital publishers.
Amit Golan's background boasts a wide spectrum of talents having served as a special forces unit Commander to being a teacher, mentor, entrepreneur, and mentor at Google.
Minutely was founded in 2014 to drive video engagement and revolutionize the online video consumption process into a more financially rewarding and compelling content source.
Chapters:
(00:50) From B2C to B2B
(06:50) Special Forces background
(09:00) Why Israel tech is strong
(12:40) Building in sports as not a fan
(13:30) Minutely products
(20:50) Business model
(22:50) Future of media & AI
(29:10) Minutelyâs growth plans
.
Amit Golan:
Minutely: https://minute.ly/
LinkedIn: https://www.linkedin.com/in/amit-golan-7b291042/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
*Disclaimer: Minutely is a portfolio company of Profluence Capital Holdings LLC in which the host is a partner.
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
After successfully exiting Rivals (Yahoo) and 24/7 (CBS), Shannon Terry began building his third sports media platform in On3.
On3 is a top resource for college sports, recruiting, and NIL.
Shannon Terry and On3 are consistently in the news cycle thanks to their proprietary âNIL Valuationâ system.
Chapters:
(03:40) Rivals
(06:00) 24/7 Sports
(10:45) On3 inception
(13:05) NIL valuations
(18:00) College sports utopia
(22:40) Future of the NCAA
(24:40) Womenâs sports
(26:40) Shifting media world
(29:00) Future of On3
.
Shannon Terry:
On3: https://www.on3.com/
X: https://x.com/ShannonTerry
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Lance Dietz is an investment partner who focuses on sports, collectibles, well-being, and gaming.
KB Partners raised a $100M+ fund to deploy capital into the early stages of sports.
Lance Dietz played college basketball at Army West Point, has an MBA from the University of Chicago, and joined KB Partners in 2018 as a principal before reaching partner status in 2021.
Chapters:
(01:15) Top trends in sports
(03:15) How to learn new verticals
(08:50) Talent entering industry
(11:40) How to get investors attention
(15:40) US vs international
(17:20) Characteristics of successful companies
(20:10) Evaluating emerging leagues
(22:30) Approach to AI startups
(27:45) Sports Tech insights
.
Lance Dietz:
KB Partners: https://kbpartners.com/
LinkedIn: https://www.linkedin.com/in/lancedietz/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Mike Nicoll is a former hooper turned award-winning filmmaker focused heavily on basketball's business side in his documentaries.
The Spoils penetrates a shadowy financial system: Americaâs youth basketball industrial complex. With unprecedented access to the money game that dominates the sport, the film unravels the raw capitalism of the American basketball machine.
Mike Nicoll has directed 3 feature films, best known for writing & directing "At All Costs" - a feature documentary acquired by Netflix in 2017.
Chapters:
(01:20) The Spoils
(07:20) Shocking revelations
(10:10) How the AAU system works
(13:05) Why travel basketball exists
(20:20) Reimagining the system
(26:55) Business of basketball
(35:20) Next films
.
Mike Nicoll:
Website: https://thespoilsmovie.com/
LinkedIn: https://www.linkedin.com/in/mike-nicoll/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
After 15 seasons in Major League Baseball, JosĂŠ Bautista has made the jump into entrepreneurship and investing.
He took a majority position in Marucci Sports and helped them to an exit and has also invested in outwear company Canada Goose.
JosĂŠ Bautista recently bought the majority position in a USL team, Las Vegas Lights FC.
Chapters:
(01:45) Owning a pro sports team
(05:45) Transition from athlete to investor
(08:15) Marucci Sports to exit
(11:30) Due diligence and evaluating deals
(14:15) MLB players vs other sports
(20:50) What stands out in founders
(22:45) Deals heâs looking at
(26:00) Baseball tech and robot-umpires
(32:10) Las Vegas Lights & USL
.
JosĂŠ Bautista:
X: https://x.com/joeybats19
Las Vegas Lights: https://www.lasvegaslightsfc.com/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
With soon-to-be 16 eatertainment facilities, Chicken N Pickle is expanding across the country with their âTopGolf for Pickleballâ concept.
Chicken N Pickle is an entertainment complex that includes a restaurant, sports bar, pickleball courts, and a variety of yard games.
Kelli Alldredge joined part-time at the first location and went full-time as the president in 2023.
Chapters:
(01:15) Landing at Chicken N Pickle
(04:25) Rollout of more locations
(07:10) Chicken N Pickle description
(09:30) GTM strategy
(12:20) Learnings/Mistakes in eatertainment
(17:20) Building partnerships team
(20:20) Sponsoring athletes
(24:00) Eatertainment trends
(27:00) 3 categories of pickleball players
.
Kelli Alldredge:
Website: https://chickennpickle.com/
LinkedIn: https://www.linkedin.com/in/kelli-alldredge-553920249/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Recently closing out their $4M Series A round, Forever Network is adding more sports and new products and expanding to the United States.
Forever Network is a social-first sports media company that started as a basketball social media page in Australia.
in 2023, Nicholas Kelland joined Forever Network coming from the agency and marketing world.
Chapters:
(01:20) Forever Network origin story
(04:25) Monetization
(07:50) Expanding into US market
(10:00) New product
(15:10) Advantages of internal media
(18:05) Content to acquire customers
(22:20) Trends in sports media
.
Nicholas Kelland:
Website: https://www.forevernetwork.com/
LinkedIn: https://www.linkedin.com/in/nicholas-kelland-b59042146/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
With ownership in 3 pro teams, including Premier League club Ipswich Town FC, Brett Johnson has made a name for himself as one of the best investors in sports (particularly soccer).
Ten years ago, Benevolent Capital was formed by Brett Johnson and his twin brother Grant Johnson to invest in sports assets.
Some of Brett Johnsonâs other investments include Profluence Capital Fund I, Athletic Brewing, Terracycle, Oura, Getaway, and Carbon 6.
Chapters:
(01:20) Ipswich Town FC promotion to EPL
(02:55) Investing in sports journey
(05:20) Promotion & relegation in U.S.
(08:00) Sports investing as asset class
(13:30) Getting outside investors excited
(16:50) Multi-club ownership & USL
(20:10) Brettâs typical day
(21:50) Rhode Island FC
(25:00) Next 10 years in sports
.
Brett Johnson:
Benevolent Capital: https://benevolentcapital.com/
LinkedIn: https://www.linkedin.com/in/brett-m-johnson-70b148/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Acquired by 3STEP Sports, West Coast Elite is the largest basketball event operator on the West Coast with more than 100 events in 11 states.
WCE is the premier grassroots basketball program and is a member of the Under Armour Association, WCE teams play a national schedule.
Ryan Silver is the founder and CEO who previously ran a nightclub before creating West Coast Elite and Silver Waves Media.
Chapters:
(01:40) Starting youth sports club
(06:25) 3STEP acquisition
(08:25) West Coast Elite success
(09:30) Misconceptions of AAU
(11:45) Business model
(17:00) Shift in parents
(20:45) Menâs vs womenâs AAU
(24:35) Trends to watch
.
Ryan Silver:
WCE: https://westcoastelitebasketball.com/
Instagram: https://www.instagram.com/coachryansilver/?hl=en
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
ScorePlay now counts over 130 sports clients and has experienced great growth since the $5M seed round last year.
ScorePlay provides a suite of products that help sports organizations automate their media workflows, grow their brand, and unlock new revenue streams.
Victorien Tixier previously co-founded a digital suite for 5-side-football centers, Hydra, which was acquired.
Chapters:
(01:35) Creation of ScorePlay
(03:10) Doing market research
(06:15) Bootstrapping to start
(08:30) Pricing models
(11:00) Selling to different sports clients
(15:45) Europe vs USA differences
(18:05) Where most clients come from
(21:40) $5M seed round insights
(24:10) Vision for ScorePlay
.
Victorien Tixier:
ScorePlay: https://www.scoreplay.io/
LinkedIn: https://www.linkedin.com/in/victorien-tixier-28543510b/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
PFL is the #1 fastest-growing sports league in the world quickly rising to challenge the UFC and is coming off a $100M investment from Saudiâs SRJ Investments.
Donn Davis first entered sports as the Chief Legal Counsel of the Chicago Cubs in the 1990s. He would go on to hold several prominent roles across media, sports, and entertainment (including a senior executive at AOL) before founding the PFL in 2018.
PFL disrupted MMA with the sports-season format and now operates 4 fight franchises worldwide: PFL League Season, PFL PPV Super Fights, PFL International Leagues, and Bellator.
Chapters:
(01:00) The Rise of the PFL: Competing with the UFC
(04:19) Building a Sports League: Challenges and Strategies
(07:58) Investing in Sports Insights
(12:04) The Vision for PFL: Becoming a Co-Leader in MMA
(18:30) Leveraging Technology in Sports
(20:03) A Day in the Life: Managing a Non-Linear Schedule
(23:26) Global Trends Shaping the Future of Sports
(26:09) The Role of Private Equity in Sports
(28:14) How to get free PFL tickets
.
Donn Davis:
Website: https://pflmma.com/
LinkedIn: https://www.linkedin.com/in/donndavis/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
As a 23-year-old business owner and coming off a $500k fundraise, Huck Sorock is looking to transform the referee space.
The idea of Refr Sports stemmed a few years ago as Huck realized how much technology was growing in every category within sports but saw lots of improvement for the referee vertical.
Huck Sorock is a recent graduate of Colorado Boulder and grew up an athlete playing juniors hockey.
Chapters:
(01:00) Entrepreneurial journey
(04:50) Refr Sports
(08:55) Stats on referee market
(13:30) Acquiring customers
(15:30) Being a young founder
(18:00) Future of Refr Sports
(23:15) Trends in sports
(25:25) AI refs
.
Huck Sorock:
Website: https://refrsports.com/
LinkedIn: https://www.linkedin.com/in/huck-s-29841913a/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
StatusPRO recently received $20m in funding including an investment from Googleâs venture arm to transform training and gaming in sports.
StatusPRO is a sports technology company that combines data, XR, and real-life experiences to provide a revolutionary suite of training and gaming products.
Troy Jones is a former D1 quarterback who spent time at the NFLPA and Goldman Sachs before coming up with the StatusPRO idea and building alongside former NFL player Andrew Hawkins.
Chapters:
(01:20) Troyâs athlete and business background
(07:10) Scaling StatusPro learnings
(12:10) Getting Lamar Jackson involved
(14:30) Training vs. Gaming side of StatusPro
(16:50) AR/VR/XR state of the market
(19:55) Trends to watch in sports
(22:50) StatusPRO post-$20m raise
(26:00) Limiting social media
.
Troy Jones:
StatusPRO: https://www.status.pro/
LinkedIn: https://www.linkedin.com/in/troy-jones-jr-mba-582b60163/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
With high-end clients like the NBA and MLB, Sweet Chameleon is taking on phygital collectibles led by Michael Dub.
Sweet Chameleon lives at the intersection of the physical and digital worlds, leveraging additive manufacturing and blockchain technology to enable fans to create and customize physical and digital collectibles from individual creators and popular entertainment, sports, and gaming IP.
Michael Dub has 25+ years of experience working in leadership roles at large media organizations, startups, and as an owner of a digital marketing agency with a proven track record of growth and developing new revenue streams.
Chapters:
(01:35) The genesis of Sweet Chameleon
(03:05) Collectibles Market
(04:35) Phygital Products
(05:55) State of Sweet Chameleon
(08:40) Benefits to all stakeholders
(11:35) Business model
(14:15) Learnings from landing MLB & NBA
(16:00) Future of collectibles
.
Michael Dub:
Sweet Chameleon: https://www.sweetchameleon.com/
LinkedIn: https://www.linkedin.com/in/michaeldub/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
The "Redzone for Baseball", PLYR is aiming to revolutionize discovery, engagement, and interaction with sports through its players.
After spending a handful of years as a wealth advisor, David Wurth made the jump to entrepreneurship by interviewing successful executives, athletes, and business leaders.
CSQ is now an award-winning quarterly business and luxury lifestyle platform. PLYR was incubated from the platform.
Chapters:
(01:25) CSQ: Filling the Void in Media
(04:48) From Media to Advisory
(06:44) The Birth of PLYR
(15:40) Evolution of PLYR
(19:16) Learnings entering sports
(29:38) The Future of PLYR
.
David Wurth:
PLYR app: https://www.plyrapp.com/
LinkedIn: https://www.linkedin.com/in/csuitemedia/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
The Defense Department, 90% of NFL teams, and many high-level performers including Andrew Huberman use Momentous products.
Momentous offers high-quality nutritional and dietary supplements, researched and developed by leading scientific minds with rigorous quality control and independent third-party testing.
Jeff Byers played college football at USC and then spent several years in the NFL before diving into the business world head-first as an entrepreneur.
Chapters:
(01:30) Thoughts on NIL & college sports
(06:20) Transition from football to founder
(10:25) Marketing approach at Momentous
(14:30) Building advisory/ambassador boards
(16:30) Journey of Momentous
(21:50) Niche vs. broad-scale consumer products
(25:05) $32M growth equity round
(28:00) Trends to watch
.
Jeff Byers:
Momentous: https://www.livemomentous.com/
LinkedIn: https://www.linkedin.com/in/jeff-byers-06726331/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
With many years of experience in sportainment, Craig Winning is now taking on BatBox as they expand from Mexico to the United States.
BatBox is an innovative experiential concept that caters to the underserved baseball fan market, offering a playful way for fans to engage with baseball and each other and offer corporate and private simulator sales to clients.
Craig was previously at TOCA Social, Shortyâs, Punch Bowl Social, and has spent most of his career at the intersection of hospitality and entertainment.
Chapters:
(01:30) Hospitality background
(05:50) BatBox concept
(10:10) GTM from Mexico to the US
(11:55) Challenges with new concept
(13:55) Food/Beverage vs. Gameplay
(16:10) Blueprint to success
(19:00) Trends in eatertainment
(21:40) Importance of technology
(23:00) Concepts that could work
.
Craig Winning:
BatBox: https://www.batboxusa.com/
LinkedIn: https://www.linkedin.com/in/thecraigwinning/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
An experienced veteran in sportainment, Ollieâs newest project is at the intersection of racing, socializing, and eating with F1 Arcade.
F1 Arcade is a new simulation racing experience in the US, offering all the excitement, drama, and glamor of Formula 1.
Ollie Raison has provided creative input to social entertainment businesses for many years including Bounce Ping Pong, Puttshack Mini Golf, Hijingo, AceBounce, Wonderball, Games Gurus, and more.
Chapters:
(01:15) From comedy to social entertainment
(05:30) Bounce Ping Pong
(07:45) Flight Club and Puttshack
(12:45) F1 Arcade Inception
(17:20) Mistakes made in social entertainment
(20:35) Go-To-Market strategy
(23:10) Investors they targeted
(25:25) Future of social entertainment
(29:45) New location F1 Arcade
.
Ollie Raison:
F1 Arcade: https://f1arcade.com/us/
LinkedIn: https://www.linkedin.com/in/oliver-raison-b3207235/?originalSubdomain=uk
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Before launching his own agency, Jared was Head of Sports at Twitter/Vine helping establish deep ties within the social media world.
Changing the way credit works for social content with Gondola and making creative content for sports leagues, teams, brands, and media companies with Fresh Tape Media.
Jared shares valuable insights into content creation, trends in social media, sports, highlighting the evolution of content, the impact of technology, and the future of content creation tools.
Chapters:
(01:20) Jaredâs sports background
(05:35) Vine walked so TikTok could run
(07:15) Gondola and Fresh Tape Media
(14:30) Trends in social media
(17:30) Thoughts on AR/VR & content
(22:45) Future ideas
.
Jared Kleinstein:
Gondola: https://gondola.cc/
Fresh Tape Media: https://www.freshtapemedia.com/
LinkedIn: https://www.linkedin.com/in/jared-kleinstein/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
After the acquisition of The Athletic, Evan Parker joined Alexis Ohanian and Brett Montgomery to build Mantel.
Mantel is a community for collectors (starting in sports).
Before joining Mantel as the CEO, Evan Parker was the General Manager at The Athletic and Head of Content at NASCAR.
Chapters:
(01:50) Career in Sports
(03:00) Importance of Building Relationships
(05:05) How Leagues vs Media Brands View Content
(07:30) Collectibles and Mantel
(12:30) Starting in Niches
(14:20) From Corporate to Entrepreneurship
(17:50) Learnings from The Athletic acquisition
(20:10) Fundraising Insights
(21:50) Mantel Roadmap
(35:35) Trends to Watch
.
Evan Parker:
Mantel: https://www.onmantel.com/
LinkedIn: https://www.linkedin.com/in/evaneparker/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Recently raising their Series A round, we discuss the changing dynamic of digital sports activations and how theyâve been able to help organizations get closer to their fans.
Vaidhy Murti has over a decade of experience developing production applications for high-growth, venture-backed startups, and Fortune 1000 companies
WIT Sports is a digital activation platform that helps professional sports teams in the NFL, NBA, NHL, and MLS elevate their marketing efforts while providing innovative, turnkey solutions designed to enhance brand partnerships.
Chapters:
(01:25) WIT overview + case studies
(05:35) Entrance into sports
(11:35) Leagues engaging fans
(14:15) Metrics to measure success
(16:55) Series A round growth plans
(19:15) Macro trends to watch
(21:15) Learnings building companies
(24:20) Dealing with rejection
.
Vaidhy Murti:
Website: https://www.witcontests.com/
LinkedIn: https://www.linkedin.com/in/vaidhy-murti/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
âThe Real Moneyball Guyâ, the popular movie was partly based on Ariâs analytical and scouting experiences innovating Major League Baseball.
Ari Kaplan created and led the Chicago Cubs analytics department, head of evangelism at DataBricks, Caltech Alumni of the Decade, and Intelâs AI Board of Advisors.
DataBricks is one of the largest private companies in the world with over $1.6 billion in 2023 revenue.
Chapters:
(04:10) Exciting new sports tech
(07:35) Background in sports
(10:20) Evolution of analytics
(15:00) Machine vs human decision making
(20:00) Traditional AI vs Gen AI
(27:45) AGI
(29:00) Advice for building in sports
.
Ari Kaplan:
Website: https://www.databricks.com/
LinkedIn: https://www.linkedin.com/in/arikaplan/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
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We dive deep into fan engagement, creating immersive experiences, and MVP Interactive + James Giglioâs new book Beyond the Jumbotron.
MVP Interactive is a creative technology company specializing in designing and producing immersive consumer experiences for the worldâs largest brands.
Chapters:
(02:45) MVP Interactive background
(07:15) Defining a âfanâ
(11:05) Future of fan engagement/AI
(15:05) Immersive tech examples
(21:30) Leveraging brand equity
(25:10) Insights on building in sports
(27:50) Changing marketing trends
.
James Giglio:
Website: https://mvp-interactive.com/
LinkedIn: https://www.linkedin.com/in/%F0%9F%8E%A4-james-giglio-16a8715/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Perfect Game is the worldâs largest youth baseball/softball platform and scouting service, producing over 8,600+ events, 300,000+ games, and showcases annually across the United States.
Rob Ponger became CEO in 2022, previously serving as a Senior Vice President at IMG.
To date, more than 1,650 players who have played in a Perfect Game event have made it to Major League Baseball.
Chapters:
(01:50) From IMG to Perfect Game
(04:15) Creating a flywheel of brands
(09:30) Downstream professionalization
(12:30) MLB players
(13:50) Baseball innovation for GenZ
(16:30) Womenâs sports and softball
(18:00) Going younger & company size
(21:00) Future for Perfect Game
(23:35) NIL/Other trends
.
Rob Ponger:
Website: https://www.perfectgame.org/
LinkedIn: https://www.linkedin.com/in/rob-ponger-1534735/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Pro Skills Basketball is now in 20 cities across the United States with their innovative basketball training, coaching, and team membership model.
Brendan Winters grew up the son of an NBA coach. He played college basketball at Davidson and then went on to play professionally overseas for 5 years before founding Pro Skills Basketball.
PSB has since grown into a nationwide club team organization with the mission to change the culture of youth basketball in the US.
Chapters:
(02:40) Davidson and Steph Curry
(03:30) Pro Skills Basketball inspiration
(08:40) Adding new markets
(10:45) From sports to entrepreneurship
(12:35) Building European-style clubs
(16:40) Pro Skills Basketball model
(18:20) Differences in markets
(22:10) Future initiatives
.
Brendan Winters:
Website: https://proskillsbasketball.com/
LinkedIn: https://www.linkedin.com/in/brendanwinters/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
Futsal is one of the fastest-growing sports in the world, and Senda Athletics is at the forefront of it.
Senda Athletics is a head-to-toe soccer product line, including footwear, Fair Trade Certified balls, and custom team uniforms, focused on the rapidly growing 5-a-side and indoor soccer market.
The initial 5-a-side market is an estimated $5B with the opportunity to expand into the $14B broader soccer market. Popular soccer stars like Lionel Messi have been known to enjoy futsal.
Chapters:
(01:30) Senda Athletics overview
(04:15) Argentina & World Cup
(06:15) Engaging athletes as owners
(08:30) From 1 product to many
(12:30) Becoming Fair Trade Certified
(14:40) Distribution channels
(20:10) Soccer 3.0
(24:10) Trends to watch
.
Santiago Halty:
Website: https://sendaathletics.com/
LinkedIn: https://www.linkedin.com/in/santiago-halty-9a764214/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Coming off an $8M funding round, DUPR is going both downstream and horizontal in pickleball.
DUPR is a rating algorithm and app to find other pickleball players at your skill level. The score ranges from 2 to 8.
Tito Machado is the CEO and Scott Mendelssohn is the Head of Analytics.
Chapters:
(01:10) Entrance into pickleball
(04:45) Company overview
(06:30) Understanding the DUPR score
(09:50) Acquiring users
(12:05) Plan coming off $8M funding
(15:45) Building community & engagement
(20:00) DUPR collegiate championships
(24:20) International expansion
(29:55) Trends to watch in pickleball
.
DUPR:
Website: https://mydupr.com/
Tito LinkedIn: https://www.linkedin.com/in/gilberto-tito-machado-19004670/
Scott LinkedIn: https://www.linkedin.com/in/scott-mendelssohn-44555150/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
We dive deep into Drake Starâs latest sports technology report which saw a total deal value of $37B in 2023.
Mohit Pareek is a media and tech investment banker who oversees Drake Starâs sports technology, media, and gaming reports.
We also cover investors to watch, significant strategic buyers, global investment trends, and the growing role of sovereign wealth funds and athlete investors in the sports industry.
Chapters:
(01:15) Drake Star and Mohitâs background
(07:25) Sports dealmaking in 2023
(09:50) M&A deals
(12:55) Outlook for 2024
(15:15) Investors to watch
(19:20) Buyers to watch
(24:00) Public companies
(26:45) Sovereign wealth & athlete investors
.
Mohit Pareek:
Website: https://www.drakestar.com/
LinkedIn: https://www.linkedin.com/in/mohitpareek/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
With over 60+ employees globally, the Aura platform is transforming traditional linear content experiences into an engaging, interactive, and immersive hyper-contextual environment by aggregating content, data, financial engagement, and communities.
Before Aura, Antony Arena served as the Chief Executive at Unbound, a group of digital and communications businesses specializing in cutting-edge technologies including AI, VR, and AR.
Aura is headquartered in Australia, with an office in London and soon one in New York City.
Chapters:
(01:45) Antonyâs background
(04:30) Aura overview
(08:15) Why building in sports first
(10:50) Challenges for media/sports
(14:15) Scaling offices globally
(18:15) Verticals beyond sports
(19:30) Hiring & finding the right talent
(22:30) Learnings from agency business
(24:40) Keeping an eye on AI
.
Antony Arena:
Website: https://thisisaura.com/
LinkedIn: https://www.linkedin.com/in/ant-arena/?originalSubdomain=au
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
WSC Sports is nearly a billion-dollar Israeli company, that enables sports media rights owners to automatically generate personalized sports videos in real-time
Prior to co-founding WSC Sports, Daniel Shichman attended Tel Aviv University and served in the Israeli military.
We discuss the company's journey to success, trends in the sports media industry, the impact of artificial intelligence on content creation and distribution, and the rise of Israel as a tech powerhouse.
Chapters:
(01:25) Background of WSC Sports
(07:30) Scaling a company globally
(11:40) Israel as a sports tech powerhouse
(15:05) Future of sports media
(22:00) Role of artificial intelligence
(25:20) Conclusion
.
Daniel Shichman:
Website: https://wsc-sports.com/
LinkedIn: https://www.linkedin.com/in/daniel-shichman-121b4633/?originalSubdomain=il
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
GameChanger is a tech company (acquired by Dickâs Sporting Goods in 2016) whose mobile app and website provide scorekeeping, stats, video streaming, and recap stories to teams and connected fans at the local level.
Sameer Ahuja is a long-time entrepreneur with 20 years of experience as a Founder, CEO, or, COO of high-growth technology businesses from startup to late-stage in multiple industries. He co-founded an interactive sports attraction, founded a quant hedge fund, and built a fintech company.
GameChangerâs app is used in all 50 states, has a partnership with Major League Baseball, and more games are covered in two months on GameChanger than in the history of all American professional sports combined.
Chapters:
(01:40) Sameerâs entrance into sports
(03:10) GameChanger overview
(06:10) MLB partnership
(07:40) Adding new sports
(10:50) State of youth sports
(15:15) Take on NIL / Private Equity
(20:15) Seasonality in amateur sports
(22:25) Advice for building
.
Sameer Ahuja:
Website: https://gc.com/
LinkedIn: https://www.linkedin.com/in/sameerahuja/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Comcast NBCUniversal SportsTech finds, funds, and fast-tracks innovative startups from around the world to invest in and develop the next generation of technology to change the way we experience sports.
Jenna Kurath spent time in the PR and communications space before joining Comcast and helping to launch the sports accelerator.
Comcast SportsTech features partnerships with NBC Sports, Sky Sports, Comcast Spectacor, and Golf â alongside NASCAR and three US Olympic sports organizations.
Chapters:
(01:30) Comcast SportsTech overview
(05:00) Evolution of the accelerator
(08:25) Success stories
(10:35) Accelerator model
(13:00) Criteria they look for
(19:40) Challenges they commonly see
(24:00) Cohort #4
(27:45) Emerging areas
.
Jenna Kurath:
Website: https://www.comcastsportstech.com/
LinkedIn: https://www.linkedin.com/in/jennakurath/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
CrewLAB recently completed a pre-seed round for their sports team management system for high school and collegiate endurance sports.
We dive deep into the rowing industry and talk about CrewLabâs journey and how theyâre trying to expand into other niches within sports.
Dominic Pardini is a former UCLA rower, innovation consultant at Accenture, and now sports technology entrepreneur.
Chapters:
(02:20) Background
(04:00) CrewLab overview
(06:50) Fundraising process learnings
(10:40) The rowing industry
(15:40) Advice to jump into entrepreneurship
(19:00) Interesting areas in sports
(22:20) Expanding LTV in athletics
.
Dominic Pardini:
Website: https://www.crewlab.io/
LinkedIn: https://www.linkedin.com/in/dominicpardini/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
SeventySix Capital is a VC firm that invests in innovative sports, media, and entertainment companies.
Wayne Kimmel is the managing partner of SeventySix Capital who has also authored the book Six Degrees of Wayne Kimmel.
This episode dives deep into the evolution of sports as an asset class, advice for entrepreneurs, and interesting areas to watch in the future.
Chapters:
(01:40) Entrance to sports tech
(04:20) Defining sports
(07:00) Sports betting evolution
(11:25) Downstream movement
(13:10) What the best founders do
(20:10) Using networks
(25:20) Equity in early stages
(28:00) Emerging areas to watch
(33:35) Sports as an asset
.
Wayne Kimmel:
Website: https://www.seventysixcapital.com/
LinkedIn: https://www.linkedin.com/in/waynekimmel/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
The United Basketball League (UBL) is a fan-owned league attempting to create a system similar to baseball (but in basketball) co-founded by former NBA player Ricky Davis and Chris Allison.
Chris Allison, experienced in the minor sports league space, provides insight into the planned structure of the league and its community-centric approach.
With a focus on encouraging continued involvement from retired players and fostering talent development, the UBL aims to fill a gap between the youth, college, and professional levels of basketball with Ricky Davis helping shape that.
Chapters:
(01:17) United Basketball League Vision
(01:51) Journey of Building the UBL
(03:46) State of Basketball Today
(06:26) UBL's Role in the Basketball Landscape
(09:53) Impact of Emerging Leagues
(13:51) First Season and Future Plans
(18:40) UBL's Community Engagement Strategy
(22:10) Personal Journey of Founders
(28:02) Closing Remarks and Where to Find More About UBL
.
United Basketball League:
Website: https://www.theubl.com/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
NBA Champion Giannis Antetokounmpo recently announced the launch of Improbable Media led by CEO Jonathan Stern and also ESPN personality Jay Williams.
Improbable Media will 'incubate and accelerate' content creation for talent and brands on top of producing their own movies, shows, and documentaries.
Jonathan Stern has spent most of his career in the media space after starting as an attorney. He has been involved in helping media arms pivot and has also produced many of your favorite shows and documentaries.
Chapters:
(02:05) Trends in sports media
(06:10) Improbable Media
(12:30) Pillars of the company
(16:40) Role as CEO
(19:00) From 0 to 1 in media
(24:35) What makes a good story?
(26:40) How to break into sports
.
Jonathan Stern:
Website: https://www.improbablemedia.com/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Full Venue closed a âŹ2M seed round to expand its AI marketing platform beyond Europe and into categories beyond sports.
Full Venue uses artificial Intelligence to determine the exact likelihood of a customer purchasing a digital platform, helping the marketing teams to target their communication and increasing revenues around the B2C touchpoints.
Tiago Costa previously managed digital products for Portugalâs soccer federation and spent time as a business analyst.
Chapters:
(01:50) Full Venue overview
(04:25) Artificial intelligence macro
(06:50) Case studies
(12:20) Learnings from fundraising
(17:35) Challenges operating in sports
(22:10) Selling in sports vs entertainment
(23:25) Expansion plans
(25:15) Trends to watch in AI
.
Tiago Costa:
Website: https://www.fullvenue.ai/
LinkedIn: https://www.linkedin.com/in/tiago-costa-rocha/?originalSubdomain=pt
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
The Enhanced Games, backed by billionaire Peter Thiel, is on a mission to reimagine performance and provide an alternative to the Olympics.
Dr. Aron Souza previously led litigation against Gawker Media involving the wrestler Hulk Hogan, which resulted in one of the largest invasion of privacy judgments in history. He also founded Sargon and OPEN.
The first Enhanced Games tentpoles will take place across 2024.
Chapters:
(01:20) The Enhanced Games
(02:55) Problem with Olympics
(05:30) Current athlete payment model
(07:10) The pitch to athletes
(09:10) No drug testing
(13:05) Breaking records
(15:30) Why billionaires invested
.
Dr. Aron Souza:
Website: https://enhanced.org/
LinkedIn: https://www.linkedin.com/in/arondsouza/?originalSubdomain=uk
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
FanClub Sports Capital is a syndication platform and registered investment advisor (RIA) that connects deals to private investors.
Before founding FanClub, Dave Mirynech spent several years across hockey analytics, venture capital, and blockchain technologies.
We talk about sports as an asset class, team valuations, crowdfunding, multi-club structures, and trends to keep an eye on.
Chapters:
(01:25) Background
(05:35) FanClub Sports Capital overview
(09:30) Liquidity in sports
(12:50) Sports as an asset class
(16:40) Crowdfunding
(20:40) Jobs Act
(23:15) Trends in sports investing
.
Dave Mirynech:
Website: https://fanclubsports.co/
LinkedIn: https://www.linkedin.com/in/david-mirynech-b20684120/?originalSubdomain=ca
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
CoachTube is one of the largest marketplaces in the sports industry helping to connect athletes/parents with the top coaching instructional videos.
Wade Floyd was previously one of the top bible salesmen in the world and a youth baseball coach who saw a need for a premier instructional marketplace.
CoachTube houses thousands of videos, powers coaching clinics, and helps those in sports make extra money as they share their knowledge.
Chapters:
(01:45) Inspiration behind CoachTube
(03:45) Overview of company
(06:40) Marketplace learnings
(09:00) Acquiring customers
(12:25) B2B vs B2C
(16:50) Business model
(19:20) Digital vs in-person training
(22:10) Trends to watch
.
Wade Floyd:
Website: https://coachtube.com/
LinkedIn: https://www.linkedin.com/in/wadefloyd/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
CEO Mike Shogren is the father of a young athlete who suffered a devastating concussion leading to years of symptoms that couldâve been easily diagnosed and treated with a better protocol in place.
While researching concussion treatment, Mike Shogren was introduced to Prevent Biometrics. He left his job, joined Prevent as the CEO, and set out to bring this technology to athletes and parents at every level of sports.
Prevent Biometrics has become an industry leader for head injury protocol in sports partnering with over 200 organizations, deploying 20,000+ impact-monitoring mouthguards, and leading the largest head impact study to date.
Chapters:
(02:15) Background in athlete safety
(04:05) Sonâs injury
(06:15) Inception of Prevent Biometrics
(11:00) Understanding the product
(16:00) Top of the pyramid down with World Rugby
(19:45) Understanding governance in sports
(21:50) Balancing product, data, & creating systems
(25:20) Concussions in the future
.
Mike Shogren:
Website: https://preventbiometrics.com/
LinkedIn: https://www.linkedin.com/in/mike-shogren-18950/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Greenfly has been building in sports & media for ten years with 500+ major organizations as clients led by Daniel Kirschner.
Greenfly's short-form media software platform captures, collects, organizes & distributes videos & photos to drive fan engagement.
Daniel Kirschner spent most of his career in the legal space before jumping into entrepreneurship at Greenfly with two-time MLB All-Star Shawn Green.
Chapters:
(01:20) 10 years of building Greenfly
(03:45) Indications of PMF
(05:55) GenZ & Short-Form Content
(08:35) Expanding beyond sports & internationally
(13:15) Growth engines to scale faster
(16:00) Benefits of starting a company in sports
(19:10) Selling to teams vs leagues vs brands
(21:20) Trends in sports to watch
.
Daniel Kirschner:
Website: https://www.greenfly.com/
LinkedIn: https://www.linkedin.com/in/danielkirschner/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Reality is being redefined as immersive technology and sports are colliding at record rates.
Tyler Gates leads the charge at Brightline Interactive and is the Chief Futurist for the parent company, Glimpse Group ($VRAR).
In todayâs episode, we dive deep into âfan engagementâ and how Brightline Interactive is building the future to provide all stakeholders within sports with an amazing experience.
Chapters:
(02:25) Brightline Interactive
(05:30) Cool tech they've built in sports
(10:15) Pose with the pros
(14:15) Defining fan engagement
(20:50) AI and LLMâs
(25:20) Defining reality
(30:15) Social media and shopping
(34:00) Next horizon in sports tech
.
Tyler Gates:
Website: https://www.brightlineinteractive.com/
LinkedIn: https://www.linkedin.com/in/gatestyler/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
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RacquetX looks to build the homebase for the multi-billion-dollar racquet sports industry as we dive deep into the business of events.
Robyn Duda is the co-founder and managing director of RacquetX. She has had a successful career across events and technology.
The first-ever RacquetX event will take place March 24-26 in Miami, Florida.
Chapters:
(02:00) RacquetX inception
(04:40) Inaugural event
(09:50) Elevating racquet sports
(11:20) Data & insights
(13:40) Badminton is bigger than soccer
(17:10) Innovations to watch
(21:50) Business of events
.
Robyn Duda:
Website: https://theracquetx.com/
LinkedIn: https://www.linkedin.com/in/robynduda/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
From grassroots to global impact, RugbyDAO is on a mission to reshape rugby for the next 200 years. It's a decentralized way to build community and operate across the ecosystem.
Nick Riggall is the OG and one of the original co-founders at RugbyDAO.
As we explore the intersection of sports and Web3, youâll also pick up on some incredible insights about rugby â which has over 850 million fans worldwide.
Chapters:
00:01:47 - Building Community in Sports with DAOs
00:02:59 - The Founding of RugbyDAO
00:05:29 - Nick Riggall's Background and Entry into Web3
00:09:45 - Learning from Other Sports DAO Projects
00:11:45 - RugbyDAO's Mission
00:16:22 - The Future of Rugby
00:20:04 - Business Model
00:21:45 - Five-Year Vision
.
Nick Riggall:
Website: https://therugbydao.com/
LinkedIn: https://www.linkedin.com/in/nickriggall/?originalSubdomain=uk
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay updated on new podcasts.
In this episode, CJ Handron of Diamond Kinetics gives us a deep dive into the evolution of sports tech (since they were one of the first companies in the space over a decade ago).
Handron is an alumnus of the University of Pittsburgh entrepreneurship program and discusses the company's journey over the last decade, and its products aimed at the baseball and softball industry.
We also delve into the future of sports tech - with an emphasis on the use of AI and video in capturing detailed game data. CJ sheds light on some challenges of building Diamond Kinetics in a non-tech hub and how remote work has shifted this paradigm.
Chapters:
(00:21) The Journey of Building Diamond Kinetics
(04:00) The Role of University Entrepreneurial Programs
(07:50) Building a Tech Company in Pittsburgh
(11:41) The Evolution of Sports Tech
(16:50) The Future of Diamond Kinetics and Sports Tech
(23:20) Closing Thoughts and Future Trends in Sports
.
Diamond Kinetics:
Website: https://www.diamondkinetics.com/
LinkedIn: https://www.linkedin.com/in/cj-handron-7859159/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Reflecting on the trends and developments in sports business for the year 2023, the host speaks with Kirby Porter, the founder of New Game Labs.
Porter discusses the intersection of athletes and technology, the evolution of athlete investing, the importance of sports creators, and advancements in the Name, Image, and Likeness (NIL) rules. She also talks about trends in the women's sports industry, global trends in sports, and the rise of emerging sports leagues.
Both express excitement for the continued growth and innovation in the sector as they move into 2024.
Chapters:
(00:00) Introduction and Recap of the Year
(01:29) Deep Dive into New Game Labs
(03:28) Discussion on Athlete Investors
(06:36) Exploring the Creator Economy
(10:47) Insights on Name, Image, and Likeness (NIL)
(14:50) The Rise of Women's Sports
(18:34) Globalization of Sports
(21:43) Emerging Leagues and Downstream Movement
.
Kirby Porter:
Website: https://www.kirbyporter.com/
LinkedIn: https://www.linkedin.com/in/kirbyporter
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
In this exclusive interview, we break down TeamSnapâs acquisition of MOJO Sports with their respective CEOs.
We cover the state of youth sports across the world, fragmentation across the space, and the commercialization of amateur athletics.
Ben Sherwood was previously the President of ABC News & Walt Disney Company before building the youth sports app, MOJO Sports.
Pete Frintzilas is the operating CEO of TeamSnap, coming from the PE firm Waud Capital.
Chapters:
(01:40) MOJO Sports & Ben Sherwoodâs background
(03:10) TeamSnap acquires MOJO Sports
(05:00) Learnings from corporate to startup land
(07:10) State of youth sports
(12:40) Merging tech stacks and investors
(17:40) Fragmentation of amateur athletics
(23:15) Balancing commercialization with impact
(27:10) Youth sports trends to watch
.
Ben Sherwood:
Website: https://mojo.sport/
LinkedIn: https://www.linkedin.com/in/ben-sherwood-4944ba163/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
After 30 years at Accenture, Mike Sutcliff has jumped into the sports entrepreneurship world co-founding 3 different companies.
We touch on advice from leaving the corporate world to be a startup entrepreneur and the nuance within sports, fitness, and media.
Mobeus is developing innovative media technologies including their new product called Airscreen. The tech allows you to watch sports in the background of your computer while still answering emails or working.
Chapters:
(01:25) From Accenture to entrepreneur
(06:15) Lessons from corporate to startup
(08:30) Mobeus
(12:45) Immersive tech
(18:30) Fan engagement
(23:15) Cool products to come
.
Mike Sutcliff:
Website: https://airscreentv.com/?profluence=&utm_source=profluence&utm_medium=newsletter&utm_campaign=airscreen&utm_id=sports
LinkedIn: https://www.linkedin.com/in/mikesutcliff/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Kyle Pfaffenbach is a high-end performance nutritionist, helping mostly athletes but also founders optimize their performance.
Plaffenbach has a B.S. and M.S. in exercise science from Colorado State University, along with a Ph.D. in nutrition from CSU.
LumosTech is an innovative sleep mask utilizing circadian rhythm studies to help improve sleep. They recently signed a deal with a WNBA team.
Chapters:
(01:40) Background to sports
(09:15) All things sleep
(15:10) Social jet lag
(18:30) Circadian Rhythm
(26:25) Daylight savings time
(28:15) Next big âperformanceâ trends
(35:00) Focus on overall health
.
Kyle Pfaffenbach:
Website: https://lumos.tech/
LinkedIn: https://www.linkedin.com/in/kylepfaff/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
The Program is a business focused on restoring New York City basketball at the youth and grassroots level.
This includes a focus on media, merchandise, camps, activations, and an eventual state-of-the-art facility that will open in the fall of 2024 to host its academy and membership training programs.
Griffin Taylor and Jared Effron grew up playing basketball together.
Chapters:
(02:00) Backstory
(05:30) Decline of NYC basketball
(09:05) Prep school hoops
(11:45) The Program overview
(15:15) Business model
(19:10) Real estate
(23:40) Rise of womenâs basketball
.
Jared Effron & Griffin Taylor:
Website: https://theprogramnyc.com/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
With soccer growth ahead, Lega Serie A (Italy) launched a US division with Andy Mitchell leading the charge.
The Serie A Championship is the premier soccer division in Italy and is one of the world's elite soccer leagues.
Prior to Serie A, Andy Mitchell worked at CNN, Facebook, and Meta as the Head of Global Media Accounts.
Chapters:
(02:00) Media background
(04:45) CEO of Seria A USA
(08:15) 2026 World Cup
(10:25) Grassroots efforts
(12:00) US vs Italy soccer
(15:00) Relegation and promotion
(18:40) Media over the years
.
Andy Mitchell:
Website: https://www.legaseriea.it/it
LinkedIn: https://www.linkedin.com/in/andymitchell1/
.
Andrew Petcash:
đ Website: https://profluence.com
đŁ Twitter: https://twitter.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
MediaKind is an end-to-end video delivery solution that serves some of the largest media properties in the world.
After serving as the CTO for a few years, Allen Broome took over the CEO role at MediaKind in 2021. Previously he spent time as the VP of Cloud Engineering at Comcast.
Chapters:
(01:45) MediaKind & Allenâs background
(05:15) Leveraging AI + mathematics
(07:50) Streaming, RSNs, and D2C
(14:15) Cool video technologies
(20:10) Scaling into the future
(24:35) Sports trends
.
Allen Broome:
Website: https://www.mediakind.com/
LinkedIn: https://www.linkedin.com/in/allenbroome/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Grandstand raised $2.75M to build out its creator economy/fan engagement platform.
Sandeep Rajan previously spent time as a product leader at both Dropbox and Patreon.
Grandstand arose from Sandeepâs deep passion for sports and helping creators monetize with their biggest fans.
Chapters:
(02:05) Consumer Tech background
(07:45) Grandstand overview
(10:15) Web3 paved the ground
(12:00) Womenâs sports
(16:10) NIL deepened fan engagement
(18:30) Challenges building in sports
(22:50) Business model
(26:30) Trends to watch in sports
.
Sandeep Rajan:
Website: https://grandstand.io/
LinkedIn: https://www.linkedin.com/in/sandeepayyappan/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
GODSENT is a world-famous, Swedish esports organization with its legacy in the game Counter-Strike.
To create the team, Ludwig Sandgren left his job and sold his apartment to be able to pay player salaries and get GODSENT off the ground.
Super interesting conversation covering esports, the future of the sport, and founding + operating a team in the space.
Chapters:
(01:55) Journey to esports owner
(04:50) First steps to create a team
(06:50) Day to day operations
(08:40) Esports demographics/data
(13:15) Recruiting talented players
(17:00) Business model of esports club
(21:15) League structure
(23:00) Future of esports + trends
.
Ludwig Sandgren:
Website: https://www.godsent.gg/
LinkedIn: https://www.linkedin.com/in/ludwigsandgren/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
All-American wrestler to founding what would become CBS Sports Network and now running a micro betting company in Simplebet.
Simplebet is a B2B product development company using machine learning and automation to make every moment of every sporting event a betting opportunity.
Exploring the eerily similar worlds of sports media 20 years ago and sports betting today.
Chapters:
(02:20) Inspiration for Simplebet
(07:25) CBS Sports Network
(13:30) Favorite part of building a company
(16:15) Advice for young professionals
(19:30) Betr and Simplebet
(21:10) Merging of sports betting and media
.
Chris Bevilacqua:
Website: https://www.simplebet.io/
Profile: https://www.bhv-llc.com/leadership/chris.html
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Chris Paul, Zion Williamson, Jimmer Fredette, and a few other pro players are invested in Scout. Clients include Iowa, Texas A&M, G-League, Florida, Siena, Depaul, and others.
Scout is the first digital family office solution for athletes that combines financial education, wealth management, and tax preparation with a premium financial concierge service.
Michael Haddix Jr. previously spent time at Lazard, Goldman Sachs, and Wasserman. Scout has raised $4m to date.
Chapters:
(01:50) Inspiration behind Scout
(06:20) Digital financial app
(10:20) Business model
(13:50) Financial pitfalls of athletes
(16:50) Scout in the future
(20:10) Nugget of financial advice
.
Michael Haddix Jr:
Website: https://www.scoutftw.com/
LinkedIn: https://www.linkedin.com/in/michaelhaddixjr/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Leading a team of 70+ artificial intelligence and computer vision experts, Luka Pataky has deep insights into where the space is headed.
Sportradar Group AG (NASDAQ: SRAD), founded in 2001, is a leading global sports technology company creating immersive experiences for sports fans and bettors.
Todayâs conversation centers around the evolution of computer vision, sports, artificial intelligence, and deep learning.
Chapters:
(01:40) Journey in AI
(03:50) What is Sportradar?
(05:20) Evolution of computer vision
(09:40) AI vs CV vs ML vs DL
(12:30) What Luka gets goosebumps from
(17:25) Sports and artificial intelligence
(20:10) Challenges in computer vision
(22:25) Getting educated on AI
.
Luka Pataky:
Website: https://sportradar.com/?lang=en-us
LinkedIn: https://www.linkedin.com/in/luka-pataky/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
DMG Ventures recently made two sports investments: F1 Arcade and a new Padel tournament called The Hexagon Cup.
DMG Ventures is the investment arm of media company, Daily Mail, they have deployed over $200 million into consumer companies.
Manuel Lopo de Carvalho co-founded DMG Ventures alongside Lord Rothermere in 2017, previously spending time consulting at McKinsey and banking at Goldman Sachs.
Chapters:
(01:25) From banking to VC
(03:00) DMG Ventures
(07:45) Value proposition
(12:05) Corporate venture capital
(14:00) Sports investments
(21:30) IPL, fantasy, & experiential
.
Manuel Lopo de Carvalho:
Website: https://www.dmgventures.co.uk/
LinkedIn: https://www.linkedin.com/in/manuel-lopo-de-carvalho-bbb6201
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
The sport of padel has exploded across Europe! Today we break down the business behind it and its expansion west.
Ryan Redondo is a former All-American tennis player who has spent his career in racquet sports. He is currently the CEO of Taktika Padel and also the San Diego Stingrays in the Pro Padel League.
Padel is a cross between tennis and squash originating in Mexico.
Chapters:
(03:25) What is padel?
(04:30) Taktika & San Diego Stingrays
(06:40) Global landscape (stats)
(08:55) Padel Leagues
(10:40) Learnings from pickleball
(14:30) Opportunities in padel
(19:10) History of padel
(21:40) Trends in sports
.
Go-To Padel Newsletter:
https://padel.beehiiv.com/
.
Ryan Redondo:
Website: https://www.taktikapadel.com/
LinkedIn: https://www.linkedin.com/in/ryan-redondo-96226b61/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
The Fan-Owned SailGP Team by FANVEST IO provides a unique opportunity to become a team owner for as little as $5,000.
David Palmer is helping coordinate the new Bermuda-based SailGP team that is owned by 1,950 accredited investors. The team aims to be the 11th team in the league, projected to begin participating in races in 2024 during Season 5 of the Sail Grand Prix Series.
Through his various roles in a public hospitality company, David Palmer was instrumental in achieving a $2.85 billion go-private transaction with affiliates of Apollo Global Management.
Chapters:
(01:30) Hospitality background
(04:20) Fan ownership in sports
(08:40) DAOs
(15:15) SailGP fan-owned team
(18:40) FANVEST IO
(20:20) Athletes as investors
(25:30) Connecting with sports fans
.
David Palmer:
Website: https://fanvest.io/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Prior to founding Caffeine, Ben Keighran sold Chomp Inc to Apple where he led the design of Apple TV for several years.
Caffeine TV has had several pivots over the years and the last one saw the platform go from 2 million to over 40 million active users.
On Caffeine TV you can watch free live broadcasts, highlights, and replays of sports.
Chapters:
(01:35) Original idea for Caffeine
(07:00) Driving millions of active users
(09:00) Sports mediaâs transitions
(13:50) GenZ and short form
(16:00) AIâs impact across content
(18:40) Trends in sports to watch
(20:20) Caffeine TVs next steps
.
Ben Keighran:
Website: https://www.caffeine.tv/
LinkedIn: https://www.linkedin.com/in/bkeighran/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Tom Webb is the Chief Marketing Officer of the Association of Pickleball Professionals (APP).
APP is an organization elevating the sport of pickleball by providing elite platforms for the best players in the world, right through to those picking up a paddle for the first time.
Over his 30-year career, Tom Webb has worked with a number of world-famous brands including Red Bull, Emirates Airline, Polo Ralph Lauren, Formula 1, The Olympic Games, America's Cup, and Major League Soccer.
Chapters:
(01:20) Journey into pickleball
(05:45) Olympic games
(08:30) Numbers behind the game
(14:30) History of pickleball
(17:25) Capturing audience
(20:45) Pickleball pro leagues
(23:00) Downstream initiatives
(26:20) Opportunities in the space
(28:25) Trends to watch in sports
.
Tom Webb:
Website: https://www.theapp.global/
LinkedIn: https://www.linkedin.com/in/tom-webb-80b43214/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
The Sporting News (TSN) was founded in 1886 as a weekly newspaper. They recently raised $15M to expand into commerce beyond just digital ads. LTV > CPM.
Before TSN, Rich Routman was the President and CRO of Minute Media helping them raise millions of dollars and become a 10-figure company.
The Sporting News acquired a sports betting company earlier this year and plans to continue building on top of their media.
Chapters:
(01:55) Learnings from Minute Media
(05:50) Why he joined The Sporting News
(10:05) Digital media landscape
(14:40) Sports betting and AIâs impact
(20:45) Sports trends to watch
.
Rich Routman:
Website: https://www.sportingnews.com/us
LinkedIn: https://www.linkedin.com/in/rich-routman-497a5b/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
HEIR raised $10.6M from Thrive Capital for their consumer-facing community platform for athletes to connect with fans â as well as other lines of business, including an entertainment studio, AI tech, and consumer products.
Prior to co-founding HEIR alongside Jeffrey Jordan and Daniel George, Jeron Smith was the CMO for Steph Curryâs brand and co-founder of Unanimous Media. He also worked at Nike and the White House.
HEIR recently released their newest AI product PersonaPro.
Chapters:
(01:30) College athlete to sports executive
(06:30) Endorsement to enterprise
(9:00) Creating community
(11:50) PersonaPro
(14:25) Creating fan engagement
(16:45) Web3 is the future
(22:15) Trends to watch in sports
.
Jeron Smith:
Website: https://www.heir.app/
LinkedIn: https://www.linkedin.com/in/jeron-smith-7581819/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Hit the âfollowâ button to stay up to date on new podcasts.
Drive by DraftKings is a multi-stage venture capital firm investing in SportsTech and Entertainment.
Drive also has an all-star network consisting of notable athletes and executives to add value to their core themes of gaming, fandom, and human performance.
Meredith McPherron is a former college athlete herself who has spent her professional career at the intersection of sports, entrepreneurship, and investing.
Chapters:
(01:45) Mixing sports and entrepreneurship
(07:30) Building the All-Star Network
(11:00) Verticals within sports tech
(14:00) Fan engagement
(18:20) Growth of womenâs sports
(23:30) State of VC in sports
(28:30) Web1, Web2, Web3
.
Meredith McPherron:
Website: https://drivebydraftkings.com/
LinkedIn: https://www.linkedin.com/in/meredith-mcpherron-0a09812/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
The fragmentation of tennis has come to a crossroads as Saudi Arabia is disrupting other individual sports and players are itching for stable pay.
30-year tennis veteran John Butler joins the podcast to break down tennis and present his new tiered-system model.
From player pay to superstar reliance, promotion and relegation, and so much more this podcast covers the state of tennis today (and where it could go).
Chapters:
(01:50) State of tennis today
(03:40) Player pay
(05:20) Fragmentation
(08:00) Superstar reliance
(10:10) Saudi Arabia
(12:55) PTPA
(15:50) Creating a new model
(22:15) Tier system w/ promotion & relegation
(30:00) Menâs and womenâs teams
.
John Butler:
LinkedIn: https://www.linkedin.com/in/johnrbutler2/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! If you want to stay up to date on new podcasts, hit the âfollowâ button.
Previously the CMO at LiveONE and ONE Championship, Jon Anastas jumped into the CEO seat at sports live-streaming startup ClashTV in 2023.
Jon is also the Chairman of the Board at AlphaGen Intelligence.
ClashTV is an interactive live-streaming content-first social platform that raised a seed round in 2020.
Chapters:
(01:35) Culture, content, & commerce
(03:20) Why ClashTV?
(09:30) GenZ sports to target
(12:45) Impact of sports on culture
(17:00) Tokenization + NIL in the future
(20:20) Business model
(24:00) AI is game-changing
.
Jon Anastas:
Website: https://www.clsh.tv/
LinkedIn: https://www.linkedin.com/in/jonathananastas/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Third-generation textile entrepreneur Gary Goldberg is the founder of SquadLocker, which raised a $20M Series C in 2020.
SquadLocker is a custom apparel and gear software and fulfillment company transforming how sports organizations, schools, and businesses develop and distribute custom goods.
Gary Goldberg moved to the president role after bringing on George Overholster as the CEO in 2023. George is a former co-founder of VistaPrint and a founding member of Capital One credit cards.
Chapters:
(02:05) Millrat to SquadLocker
(08:00) Scaling businesses
(11:00) Meeting his first investor
(16:20) Next frontiers of e-commerce
(20:55) Evolution of sports
(25:25) Apparel trends
.
Gary Goldberg:
Website: https://www.squadlocker.com/
LinkedIn: https://www.linkedin.com/in/garyctm/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Prior to jumping into the founder seat, Chase Garrett was a professional motocross rider, marketing manager at Red Bull, and personal agent to athletes such as Reggie Bush and Kris Bryant.
Chase is currently the CEO of Icon Source, an influencer marketing company connecting brands with athletes in a secure & trusted marketplace to reach new opportunities.
Founded in 2018, Icon Source has continued to grow and is taking advantage of the new college NIL rules that went live in 2021.
Chapters:
(01:35) Background at Red Bull
(05:10) From agent to NIL company
(09:30) Scaling Icon Source
(11:35) Creating community
(14:00) State of NIL marketplaces
(16:45) Hot industries in brand marketing
(20:45) Where NCAA is headed?
(23:15) Trends to watch in sports
.
Chase Garrett:
Website: https://iconsource.com/
LinkedIn: https://www.linkedin.com/in/chasegarrett/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Former Executive Director of U.S. Figure Skating Ramsey Baker dives deep into Olympic Sports, National Governing Bodies, the IOC, and the upcoming 2028 LA Summer Olympics.
Ramsey Baker is currently an SVP at Aggregate Sports.
Aggregate Sports works on behalf of a variety of sports properties, leagues, teams, and federations helping them to maximize their revenue while creating the greatest experience for their fans and supporters. From Property Sales to Property Consulting, from Media Rights to Naming Rights, our underlying approach remains the same
Chapters:
(01:45) Background at US Figure Skating
(03:45) College sports impact on the Olympics
(05:15) More countries winning medals
(10:35) Saudiâs impact
(12:50) NGBs in the US
(18:35) # of Sports and how the IOC adds them
(24:50) Behind the scenes of Olympics
(30:20) Hollywood writer strike impact
.
Ramsey Baker:
Website: https://aggregatesports.com/
LinkedIn: https://www.linkedin.com/in/ramsey-baker-8725483/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Frank Michael Smith tells his story of how he has built an audience of more than 3 million followers/subscribers and billions of views around sports and pop culture content.
Frank runs his multiple business endeavors through JUICE Productions, which includes a creative agency, sponsorships, games, and more.
A fascinating conversation on the state of social media, how to grow an audience, and the rise of creators to entrepreneurs.
Chapters:
(03:00) Backstory to sports content
(08:00) Starting TikTok in 2020
(10:00) Scaling from 1-person to a team
(16:45) State of social media platforms
(22:45) Frankâs ultimate vision
(25:20) Art & science of content creation
(28:30) Two pieces of advice
.
Frank Michael Smith:
Website: https://frankmichaelsmith.com/
LinkedIn: https://www.linkedin.com/in/frank27/
Youtube: https://www.youtube.com/c/frankmichaelsmith
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Pro League Network's brands include SlapFIGHT Championship, World Putting League, CarJitsu, and the Pro Carrom Tour. They have an owned audience of over 500K subscribers/followers across their brands.
Pro League Network makes betable sports entertainment. They own a portfolio of brands and produce short-form, wagering-ready, and accessible live sports content for their partners to monetize (wagering operators, sponsors, media partners, etc).
Mike Salvaris spent most of his professional career in the legal, gaming, and sports betting world.
Chapters:
(01:25) Trends that led to PLN
(08:05) Defining what qualifies as a âsportâ
(12:35) Talent scouting process
(14:15) Business model of Pro League Network
(16:10) Characteristics of successful leagues
(19:20) Scaling PLN
(24:00) Trends in sports betting + media
.
Mike Salvaris
Website: https://www.proleaguenetwork.com/
LinkedIn: https://www.linkedin.com/in/mike-salvaris-88b4921/
.
Andrew Petcash
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
The Playerâs Fund is the UK's first-ever âathlete-fueledâ venture fund that aim to invest ÂŁ40M with vehicle composed of athlete collectives including Chris Smalling, Carlos Boozer, HĂŠctor BellerĂn, and Serge Gnabry.
Ruari Bell is an ex-professional athlete himself who has built agencies and businesses including 4cast and the Bell Partnership.
The Playerâs Fund is an outlet for athletes investing in the future of the digital consumer.
Chapters:
(01:25) Ex-athlete and entrepreneur backstory
(06:55) Merging athlete collectives
(10:00) Utilizing athlete value within a fund
(13:50) The Playerâs Fund thesis
(15:05) Consumer trends to watch
(19:00) India opportunities
.
Ruari Bell:
Website: https://playersfund.vc/
LinkedIn: https://www.linkedin.com/in/ruaribell/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
James Kimball was at the forefront of the WWEâs groundbreaking college athlete NIL program and is now building his own agency.
Novo Sports Group is a management agency operating at the intersection of emerging athletes, talent, properties, & brands.
Chapters:
(02:40) Corporate to Entrepreneur
(05:30) WWEâs NIL program
(13:50) 5-6 figure deals
(15:30) Novo Sports Group
(20:20) Sports Agency Landscape
(26:40) Clientele (baseball + golf)
(32:30) Finding talent as an agent
(34:50) Trends in sports to watch
.
James Kimball:
Website: https://novosportsgroup.com/
LinkedIn: https://www.linkedin.com/in/james-kimball-28b3ba22/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Jordan Rogers revamped his life after a stint in jail up the ranks at Nike and now with his own company Perseus Creative.
Perseus Creative teaches athletes, executives, & learners about personal branding, creativity, & life of service through marketing and speaking engagements.
Chapters:
(01:40) From Inmate to Executive
(07:10) Journey to Nike
(12:30) Opportunity with Perseus Creative
(16:20) Opinion on NIL
(22:50) How brands can execute with NIL
(25:30) Trends to watch in sports
(31:30) Jordan Rogerâs Enterprises
.
Jordan Rogers:
Website: https://www.jordanrogers.xyz/
LinkedIn: https://www.linkedin.com/in/jordanrogers26/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
A multiple-time exited founder Jim Cavale is very involved in the NIL and college sports industry and sees the next opportunity with what heâs building at Athletes.Org.
Athletes.org (AO) is a 501c non-profit organization designed exclusively for college athletes to receive on-demand support in navigating their respective college athletics experience and a voice to speak into the future of college athletics.
Prior to AO, Cavale sold his co-founder stake in Iron Tribe Fitness and built NIL solution INFLCR which was acquired by Teamworks.
Chapters:
(01:30) Entrepreneurship journey
(03:20) INFLCR & Teamworks
(08:30) Athletes.Org opportunity
(14:00) What AO provides athletes
(18:55) Partnerships/Legal Structure
(22:25) Power 5 vs. Olympic Sports
(27:00) Pushbacks with AO
.
Jim Cavale:
Website: https://www.athletes.org/
LinkedIn: https://www.linkedin.com/in/jimcavale/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
In 2013, Tom Waterhouse (.com) was sold to William Hill Australia for a 20x plus exit.
WaterhouseVC invests in listed and unlisted businesses related to wagering and gaming. Whilst the Fund has a concentrated portfolio, the fund is diversified across both geography and market capitalization.
Tom Waterhouse comes from the fourth generation of the Waterhouse racing dynasty and is the grandson of one of the first official bookmakers in Australia
Chapters:
(01:20) Tomâs background
(04:50) Personal branding advantages
(08:50) From Australia to U.S. market
(15:05) Waterhouse VC
(18:10) Interesting sports tech solutions
(23:35) Trends to watch
.
Tom Waterhouse:
Website: https://tomwaterhouse.com/
LinkedIn: https://www.linkedin.com/in/tom-waterhouse-a2630132/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
After getting fired from his sports radio job, Kevin Jones put his last $17,000 of savings to build Blue Wire.
Kevin Jones has over 12 years of experience in the sports industry as a beat reporter for the 49ers at KNBR, team reporter for the Cleveland Browns, and contributor to WUSA-TV in Washington D.C.
Blue Wire is a sports podcasting platform with over 500 shows under its umbrella. They have raised $12M in venture capital and are doing about $8M in revenue/year.
Chapters:
(01:40) Community Crowdfunding
(07:00) Founding story of Blue Wire
(09:40) Scaling the company
(15:20) Business model
(20:00) Trends in sports
(23:10) Criteria for podcasters
.
Kevin Jones:
Website: https://www.bluewirepods.com/
LinkedIn: https://www.linkedin.com/in/kevin-jones-583a1226/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Kyle Martino spent 6 years in the MLS and is currently building a handful of soccer companies after many years as a TV analyst and a run for President of U.S. Soccer.
Martinoâs portfolio includes Street FC, Football Cafe, Over Under Initiative, and Goalpher.
Chapters:
(01:40) Transitioning from athlete to next stage
(05:15) From sports to entrepreneurship
(08:35) Creating community
(11:00) Over Under & Goalpher
(13:00) Value of athlete investors
(15:30) Street FC & Football Cafe
(19:00) Problems in youth sports
(24:40) MLS growth
.
Kyle Martino:
Instagram: https://www.instagram.com/kylemartino/?hl=en
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
As sports continue to grow as an asset class, venture capitalist & tech executive Soma Somesegar has entered the space through ownership.
Soma is a majority owner of the Seattle Orcas in Major League Cricket and a minority owner of the Major League Soccer team Seattle Sounders. He is the current managing director of Madrona Venture Group.
This was a great conversation on Somaâs journey from a youth cricket player in India to the owner of a cricket team in the US.
Chapters:
(01:40) Journey to Sports Ownership
(07:20) Seattle Orcas
(10:40) Operating a team vs. company
(13:00) Season 1 Major League Cricket
(16:15) US Cricket expansion plans
(18:45) Bringing sports downstream
(22:40) Sports franchises' growth
.
Soma Somesegar:
LinkedIn: https://www.linkedin.com/in/s-somasegar-113791a5/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Andrew Steinwold first bought Bitcoin in 2013 and now runs a $100M venture fund focused around the metaverse.
Sfermion is a multi-strategy investment firm focused on the immersive internet. Their mission is to accelerate the emergence of the metaverse by investing in the companies & founders creating the digital future.
Sports and the metaverse have massive overlap, which led to a great conversation around crypto, web3, artificial intelligence, virtual reality, augmented reality, and the blockchain.
Chapters:
(01:45) What is the metaverse?
(03:10) Andrewâs journey (Bitcoin 2013)
(06:30) Tokens in sports
(10:10) Key terms to know
(14:10) What to watch in AI
(20:15) State of web3 (in 2023)
(23:15) Blockchain going mainstream
(28:40) Concerns of CBDCâs
(30:50) Applying sports to the metaverse
.
Andrew Steinwold:
Website: https://www.sfermion.io/
Twitter: https://twitter.com/AndrewSteinwold
LinkedIn: https://www.linkedin.com/in/andrew-steinwold/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Homefans is experiencing massive MoM growth for their marketplace where fans can connect, plan, and book sports trips and experiences hosted by locals.
Luke Verbeek spent 1 year in the corporate world before jumping into entrepreneurship and founding HomeFans in 2014.
Homefans is currently focused on soccer in Europe and South America, but plans to expand to more sports and regions in the near future.
Chapters:
(01:25) Idea behind Homefans
(04:45) Finding his co-founder
(06:20) HomeFans overview
(13:30) AirBnB for sports model
(15:10) Marketplace learnings
(18:20) Expansion Roadmap
(21:15) Trends in sports experiences
.
Luke Verbeek:
Website: https://homefans.net/
LinkedIn: https://www.linkedin.com/in/luke-verbeek/
.
Andrew Petcash:
đ Website: https://profluence.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Didier Occident speaks to some of the most significant football programs in the world about financial literacy, wealth building, and maximizing earnings off the field.
Didier created Secure The Bag to present this to collegiate teams like Alabama, Washington, and Florida State.
He also founded Occident Wealth Management (under Northwestern Mutual) where he signed on more clients in 6 months than in the history of the division.
Chapters:
(01:20) Didierâs rollercoaster journey
(09:10) Financial literacy building blocks
(12:40) Impact of NIL
(16:30) Diversification
(19:40) Flaws in the education system
(23:35) Bridging wage gaps
.
Didier Occident:
Website: https://www.stbprogram.com/
LinkedIn: https://www.linkedin.com/in/didieroccident/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Ferran is the CEO and Managing Director of Gasol16 Ventures, Pau Gasol's business and strategic investing vehicle.
Prieto also co-founded Everest Talent Management to help a variety of athletes to maximize their "off-the-field" impact and economic opportunities.
Working with athletes is a long-term, strategic approach to their non-playing activities that not only make a mark on their sport but also "stand out from the crowd" and prioritize their broader impact on their fan base and the world.
Chapters:
(01:15) Ferranâs journey into sports
(03:25) Building out Gasol16 Ventures
(08:30) Working with athletes
(12:10) Agents vs. business partners
(15:45) Future of athletes off the field
(18:30) American vs. European athletes
(21:40) Educating athletes
(26:10) Trends to watch in sports
.
Ferran Prieto:
Everest TM: https://www.everesttm.com/
Gasol16 Ventures: https://gasol16ventures.com/
LinkedIn: https://www.linkedin.com/in/fernando-ferran-prieto-5b48802/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
(01:20): Business of Athletes - KD invests in cycling, Zion Williamson is in trouble, and more
(06:00): NIL/College Sports - Pac12 is dying, Arch Manning deal, and interesting $5M collective agreement
(10:50): Sports Business - $70M VC fund, $1B Adidas x soccer team deal, and other important stories
Combat IQ is the world's first AI-powered data analytics company dedicated to combat sports using machine learning and computer vision.
Prior to founding Combat IQ, Tim Malik worked as a professional football scout in the Canadian Football League.
They raised a pre-seed round in late 2022 and completed Techstars in London. Combat IQ plans to expand outside of just combat sports in 2024.
Chapters:
(01:15) From scouting to machine learning
(03:10) Building out team (5 PhDs)
(06:00) Researching market
(08:00) Overview of Combat IQ
(11:40) âEasierâ sports for computer vision
(12:50) Overcoming startup challenges
(16:00) Tech heâs watching (AI/ML)
(19:20) Pro sports trends
.
Tim Malik:
Website: https://www.combatiq.io/
LinkedIn: https://www.linkedin.com/in/timur-m-63397883/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Betr recently completed a $35M Series A2 ($300M valuation) led by tech entrepreneur Joey Levy and influencer Jake Paul.
Betr is labeled as the worldâs first microbetting app with a heavy focus on sports out of the gate.
Joey Levy has been building in the fantasy and sports betting space since 2014 while at Columbia University.
Chapters:
(01:20) Journey to Betr
(05:50) 19-year-old founder
(09:00) High-level overview
(13:00) Future of creator-led businesses
(16:15) Mixing media w/ microbetting
(23:15) 5-year vision for Betr
(26:15) Sports trends to watch
.
Joey Levy:
Website: https://www.betr.app/
LinkedIn: https://www.linkedin.com/in/joey-levy-5b4b00a0/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
In July 2023, Bettor Collective acquired Playmaker HQ for up to $54M with $15M upfront.
Playmaker is a sports media platform, content machine, and emerging talent agency.
Brandon Harris is a long-time entrepreneur who has spent over a decade building in sports.
Chapters:
(01:20) Entrepreneurial path
(03:45) Overview of Playmaker
(05:20) Scaling to 70 employees
(08:00) Business lessons learned
(12:00) Bettor Collective acquisition
(17:00) Future plans post-buy
(19:00) Sports media trends to watch
(21:50) Advice for startups creating content
.
Brandon Harris:
Website: https://playmakerhq.com/
LinkedIn: https://www.linkedin.com/in/harrisnext/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Brian Woods is building another sports property, after previously selling The Spring League to Fox and creating the USFL.
Prep Super League is an elite, 11-on-11, spring football league for aspiring college football prospects seeking supplemental instruction, enhanced competition, and a less restrictive environment to pursue NIL deals.
Prep Super League is attempting to revolutionize the gap between high school and college football.
Chapters:
(01:25) Prep Super League opportunity
(05:15) Business model
(09:45) Unique gap in college sports
(14:20) Attracting the best players
(17:20) Downstream to youth sports
(19:00) Where NIL is headed
(24:35) Future of Prep Super League
.
Brian Woods:
Website: https://prepsuperleague.com/
LinkedIn: https://www.linkedin.com/in/sportsexecutive/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
Led by Antonio Cacorino, APEX Capital, is bringing the athlete investment movement into Europe.
APEX focuses on investments in the sports, media, and entertainment industries.
Prior to bringing together athletes for a syndicate and fund, Antonio spent time in the finance industry at Welz, Leonteq, and BNP Paribas.
Chapters:
(01:30) Saudi money in sports
(05:30) APEX Capital origin story
(09:45) Athlete investing at scale
(11:40) European vs U.S. athletes
(13:50) Value add of player investors
(17:00) Building out the APEX team
(20:30) What are you looking for in companies?
(23:30) Trends to watch in sports
.
Antonio Cacorino:
Website: https://apex-cp.com/
LinkedIn: https://www.linkedin.com/in/antonio-cacorino/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
(01:30) - Business of Athletes: Dwyane Wade, London Basketball Team, and athletes following passion investments
(10:40) - NIL: Senators making a statement, $15M Texas, and Livvy Dunne
(14:00) - Sports Business: Jay-Z, soccer, and acquisitions
Soccer is growing at a rapid pace in the United States, and the USL is in a prime position prior to the 2026 World Cup on North American soil.
Orange County SC won the 2021 USL Championship Cup, which is the second tier of US soccer behind the MLS.
Before becoming president of OCSC, Dan Rutstein was a sports reporter, British Diplomat, AR entrepreneur, soccer referee, and whisky podcast host.
Chapters:
(01:50) Overview of the USL
(03:30) Impact of Lionel Messi on US Soccer
(05:50) Relegation discussion
(12:10) Danâs fascinating career path
(15:40) Running a soccer club
(23:10) What OCSC looks for in sports tech
(25:30) Pro athletes buying USL teams
(27:30) Trends to watch in sports
.
Dan Rutstein:
Website: https://www.orangecountysoccer.com/
LinkedIn: https://www.linkedin.com/in/danrutstein/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
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Bruce Buffer is the legendary UFC announcer and Matt Whitteker is an exited unicorn founder at SaaS company Assent.
They came together to co-found the sports company MILLIONS, which raised a $10M Series A in 2021.
MILLIONS unites the sports world through a single social commerce platform allowing athletes, gyms, fans, and brands to connect and be brought together.
Chapters:
(01:20) Rise of sport-entertainment fights
(03:00) Growth of the UFC
(05:35) Brand-building 101
(07:30) Overview of MILLIONS
(12:35) Bufferâs favorite experiences
(14:50) ChatGPT athlete extension
(16:30) AI opportunities and concerns
(18:50) NIL & sports tech thoughts
(21:50) Where MILLIONS is going
.
Info:
Website: https://millions.co/
Bruce Buffer LinkedIn: https://www.linkedin.com/in/bruce-buffer-b36ba24/
Matt Whitteker LinkedIn: https://www.linkedin.com/in/matt-whitteker-06596011/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
(02:00) Business of Athletes - Chris Paul, Aaron Rodgers, and Victor Wemby make moves
(06:10) NIL/College Sports - NCAA releases weird report and a partnership
(07:50) Sports Business - Ryan Reynolds buys F1 team, MLB goes to youth sports, and over $50M in fundraising for sports companies
Thanks for listening! Make sure to hit the "follow" button to never miss another podcast.
Before jumping into the founder seat, Courtney Jeffries worked for the Oakland Raiders, MSG, and was the Chief Operating Officer of Satisfi Labs.
VRTL, Virtual, was previously known as Virtual Tables and participated in Techstars, Minnesota Twins program.
They are the first virtual fan engagement platform that delivers a live autograph experience combining both streaming and video chat functionality.
VRTL also have segmentation capabilities to scale the event to different tiers of fans, and full production support equipped with queue management and event execution.
Chapters:
(01:15) Rebranding to VRTL (from Virtual Tables)
(03:40) Idea for founding VRTL
(05:40) Web3âs impact
(06:35) Overview of VRTL
(10:25) What is a fan? Fan engagement?
(14:25) Business model overview
(18:35) NIL thoughts
(21:00) AR/VR integrations
(24:10) Sports x AI collision
(26:25) Community + trends to watch
.
Courtney Jeffries:
Website: https://www.vrtl.live/
LinkedIn: https://www.linkedin.com/in/courtney-jeffries-8b53571a/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
17 Sport is the world's first sports impact company, working at the intersection of sport, business, and purpose.
As a Certified B-Corp, 17 Sportâs mission is to educate, inspire and enable all stakeholders including athletes, brands, and properties to activate their purpose through sport and deliver positive financial, social, and environmental outcomes.
Before founding 17 Sport, Fabien ran his own sports talent agency working with elite athletes on impact initiatives including the legendary Serena Williams.
This was a unique convo focused on not just the business of sports, but the good that sports can bring to the world.
Chapters:
(01:25) Fabienâs career in sports
(05:30) Overview of 17 Sport
(09:10) What makes a B-Corporation
(10:40) 17 Sport x Adidas case study
(13:50) Balancing finances and purpose
(16:35) Social Return on Investment (SROI)
(18:00) Managing a global consulting company
(19:45) Trends to watch in sports
(23:00) Web3 outlook
.
Fabien Paget:
Website: https://www.17-sport.com/
LinkedIn: https://www.linkedin.com/in/fabienpaget/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
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OLIVER has raised over $1M and recently entered into a partnership agreement with FC Barcelona that also included an investment from the soccer conglomerate.
Agustin Rozadas started his professional career as a financial analyst at Accenture before building up Fligoo and then jumping into the sports technology founder seat.
OLIVER is a wearable tracking device that uploads deep insights onto their platform through a smart GPS providing key information to optimize performance, evolve talents, and prevent injuries.
This was an interesting conversation revolving around the evolution of wearables to moveables, the benefit of owning both the hardware and software + many other fascinating sports tech topics.
Chapters:
(01:20) Why now is the time for sports tech
(04:40) Overview of Oliver
(06:30) FC Barcelona partnership
(10:20) Revenue model + product solutions
(12:45) Importance of data analytics
(15:45) Oliver vs. Competitors
(19:50) Wearables to Moveables
(23:25) Applications to scouting/recruiting
(25:00) Future initiatives
(26:20) The 2026 World Cup impact
.
Agustin Rozadas:
Website: https://tryoliver.com/
LinkedIn: https://www.linkedin.com/in/agustin-rozadas-275b4328/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the âfollowâ button to stay up to date on new podcasts.
(01:05) Business of Athletes
(05:50) College Sports/NIL
(08:40) Sports Business
Thanks for listening today! I hope these weekly roundups keep you up to date & informed on the most important events taking place in the sports industry.
OnCore Golf is innovating unique products including their Genius golf ball that has a GPS tracking device inside its hollow-core construction. The tracking device pairs with a phone app to help find the golf ball, plus provide data such as ball velocity, spin rate, spin direction, carry, and more.
Keith Blakely is the CEO and Chairman of the InVentures Group, a hybrid consulting firm, virtual incubator, and investment firm that is located in Buffalo, NY but services companies around the world.
Before taking a more active role at OnCore Golf, Keith spent 20+ years building Advanced Refractory Technologies up until its acquisition by Tyco International.
This was an incredible discussion around the future of golf, increased technological innovation entering sports, and OnCoreâs unique business.
Chapters:
(01:15) PGA Tour and LIV Golf merger
(04:00) OnCore Golf overview
(11:20) Mixing analytics with products
(16:00) Building a golf entertainment center
(19:30) InVentures Group
(22:45) Technologies in sports that could use disruption
(25:10) Future initiatives
.
Keith Blakely:
Website: https://www.oncoregolf.com/
LinkedIn: https://www.linkedin.com/in/keithblakely/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
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(00:30) Business of Athletes - tons of athlete investments to catch up on
(05:30) NIL/College Sports - interesting news coming out of the NCAA
(10:15) Sports Business - all the stories that didn't get covered because of the LIV/PGA merger taking the headlines by storm
Launched in 2017, iSport360 has raised ~$2M in capital to help youth sports coaches, players, and parents set goals, foster healthy team communication, and engage in a positive way. They also have a media arm with over 500,000 newsletter subscribers.
Ian is a father, coach, and entrepreneur who founded 3 companies before the age of 18 and helped his family's food distribution company for over 15 years before deciding to build Isport360.
Chapters:
(01:20) NBA Jr. Leadership Summit
(03:00) Ianâs journey
(04:45) Problems in youth sports
(07:00) Money + NIL moving downstream
(12:00) Overview of iSport360
(16:20) Private Equity entering youth sports
(20:35) Innovations needed in amateur athletics
(24:25) AAU + Club âtierâ landscape
(26:50) Specialization or not?
.
Ian Goldberg:
Website: https://isport360.com/
LinkedIn: https://www.linkedin.com/in/ian-goldberg-ba99b18b/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the "follow" button to stay up to date on new podcasts.
Thaddeus Young was drafted 12th in the 2007 NBA Draft out of Georgia Tech and has made $140 million playing for the 76ers, Timberwolves, Nets, Pacers, Bulls, Spurs, and Raptors.
Thad is a 17-year NBA veteran with a massive 300+ portfolio at Reform Ventures, his holding entity of mostly private companies and real estate.
One of the most underrated businessmen in the entire NBA, this was a great conversation on how Thaddeus Young is crushing it off the court.
Chapters:
(01:55) 17-year NBA career
(03:50) Preparing his kids for success on & off the court
(07:50) Massive contracts + new NBA media deal
(10:30) Post-retirement business plan
(14:30) Reform Ventures creation story
(20:00) Thad's investment criteria
(24:45) Best investments so far
(26:50) Ownership in pro teams
.
Thaddeus Young:
Website: https://reformventures.com/
Twitter: yungsmoove21
Instagram: thad.young21
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening! Make sure to hit the "follow" button to be updated when new podcast episodes get released.
Hugo Inglis has participated in 3 Olympic games for New Zealand and is also building an exciting model around athletes + philanthropy.
High Impact Athletes (HIA) connects world-class athletes with world-class charities, where every dollar given can do the best possible.
This was a fascinating conversation about athletes doing good in the community, playing in the Olympics, and the power of athletes.
Chapters:
(01:25) Hugoâs Olympic journey
(05:20) Idea to build High Impact Athletes
(08:25) What makes a good charity?
(14:30) Rise of athlete communities
(16:35) Charities on the blockchain
(19:20) HIAâs business model
(21:40) Trends in sports
.
Hugo Inglis:
Website: https://www.highimpactathletes.org/
LinkedIn: https://www.linkedin.com/in/hugo-inglis/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Anand is a two-time exited founder, Junglee (acq. by Amazon) and Kosmix (acq. by Walmart) that is now a founding partner of rocketship.vc and owner a United States cricket team, the San Francisco Unicorns.
The San Francisco Unicorns will be one of the first 6 cricket teams in Major League Cricket.
This was a fascinating conversation with Anand Rajaraman on cricket, owning a pro sports team, sports tech, and entrepreneurship.
Chapters:
(01:35) Owning a pro sports team
(03:00) Differences in cricket across the world
(05:45) US cricket landscape
(08:50) Anandâs entrepreneurial journey
(12:30) Running a team vs. a company
(16:15) Growing sports tech ecosystem
(21:30) Web1, Web2, Web3
.
Anand Rajaraman:
Website: https://www.sfunicorns.com/
LinkedIn: https://www.linkedin.com/in/anandrajaraman/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(01:30) - Business of Athletes
⢠Tom Brady, Steph Curry, and Dirk Nowitzki with big moves
(03:40) - College Sports/NIL
⢠Opendorse stays active and collectives making moves and a sports betting report
(06:30) - Sports Business
⢠India continues to grow, Fanatics & DAZN get busy, and pickleball is getting funky
Michael Raymond is an up-and-coming talent agent currently representing professional basketball players, influencers, student-athletes for NIL, and E-sports teams.
Raymond Representation is a community-focused and innovative sports agency, specializing in NIL and Talent Management
If youâre interested in the agency world, NIL, or influencer marketing then this podcast fills all that and more.
Chapters:
(01:40) Journey to building a sports agency
(07:40) Scaling a sports agency
(10:50) Builders vs. leaders vs. sellers
(11:45) NIL & where itâs headed
(15:00) How the agency space is changing
(19:30) Favorite NIL Deals
(21:20) Trends to watch in sports
.
Michael Raymond:
Website: https://raymondrep.com/
Twitter: https://twitter.com/Raymond_Rep
LinkedIn: https://www.linkedin.com/in/raymondrep/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Cole and Cody Hock are Forbes 30 under 30 co-founders with a background in the music and law industries which fueled their journey to creating Up North Management.
Up North is a diversified entertainment & media company specializing in talent management, brand building, creative content, and original business ventures.
They represent top content creators in the digital space division and incubate and launch creator-led brands in partnership with creators, such as Enjoy Basketball with Kenny Beecham.
Chapters:
(04:10) How they signed their first clients
(06:20) Different social media platforms + daily life of creators
(09:20) Operations of a talent agency
(11:00) Building a creator-led business
(16:30) Business model + where agency space is headed
(20:10) What are brands looking for?
(23:15) Advice for startups/brands looking to use creators
(25:00) Trends to watch in sports media
.
Cole Hock & Cody Hock:
Website: https://www.upnorthmgmt.co/
LinkedIn: https://www.linkedin.com/in/cody-hock-33961479/
LinkedIn: https://www.linkedin.com/in/cole-hock-2b80a696/
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Every Sunday I go into detail of the most important stories you need to hear more about...
(01:00) - Business of Athletes
(03:50) - College Sports/NIL
(07:00) - Sports Business
Outlier raised over $3M to pivot their original idea and build the first-of-its-kind sports betting platform where sports fans can browse, analyze, and execute bets with confidence.
Evan Kirkham was previously a litigation attorney before jumping into the sports tech founder seat (which gives him a unique perspective on the market).
Recorded near the 5th anniversary of PAPSA, which legalized mobile sports betting in the US, this was a very insightful conversation as Outlier is attempting to build a sports betting super app.
Chapters:
(01:05) From attorney to sports tech founder
(04:00) Legalese and ChatGPT
(05:55) Pivot from Colorcast to Outlier
(12:15) Advice for founders pivoting a company
(14:05) Revenue model
(17:15) Acquiring and retaining customers
(20:20) Sports betting market overview
(24:55) Trends to watch in sports
.
Evan Kirkham:
Website: https://outlier.bet/
LinkedIn: https://www.linkedin.com/in/evan-kirkham-581b1220/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Asia Sports Tech is one of the leading business consulting and financial advisory firms in all of Asia.
Loron Orris has 30+ years of experience in sports including being the managing director of NBA Asia during its early days. He also teaches at the Chinese University of Hong Kong Business School.
Asia Sports Tech and Loron Orris believe in the future growth of Asian sports â which led to a great conversation.
Chapters:
(01:15) Journey to Asia
(06:00) Building NBA Asia and IMAX Japan
(09:50) Waves of innovation in sports
(13:50) Overview of Asia Sports Tech
(19:30) Sports globalization
(22:30) Challenges new entrants face in Asia
(26:35) Challenges of expanding beyond Asia
(30:25) Culture differences + trends to watch
.
Loron Orris:
Website: https://asiasportstech.com/
LinkedIn: https://www.linkedin.com/in/loronorris/?originalSubdomain=hk
.
Andrew Petcash:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(01:20) - Business of Athletes (JJ Watt, Aaron Rodgers, and more)
(06:15) - College Sports/NIL (betting scandals, new legislation, $300k to transfer, etc)
(10:25) - Sports Business (new AI partnerships, Betr acquisition, and politics mixing with athletes)
Satisfi Labs raised a Series A last year to continue building their AI chatbot, which is conversational and understands tens of thousands of intents.
The data is categorized and specific for their over 200 clients (many being sports teams).
Don spent many years in sales including at Bloomberg before jumping into the sports tech world.
Chapters:
(01:15) Jumping full-time into AI chatbots
(03:55) Sports accelerators
(05:15) Learning sports business (without a background in it)
(09:00) AI & large language models
(11:45) Common questions sports fans ask
(16:10) ChatGPT concerns & problems
(18:45) AGI (and AI hallucinations)
(21:55) Trends to watch in sports - commerce combos
(24:45) Ultimate vision for Satisfi Labs
.
Don White links:
Website: https://satisfilabs.com/
LinkedIn: https://www.linkedin.com/in/don-white-he-him-9a9bb69/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
CrowdIQ has signed deals with over 25% of the NFL for its state-of-the-art computer vision to provide actionable insights on the composition and behavior of crowds.
FanCam was the initial product that led to the venture-backed CrowdIQ that is on the market today.
A fascinating conversation with Tinus Le Roux on his entrepreneurial journey, building a globally adopted sports tech product, and where AI is taking us.
Chapters:
(01:00) Optimizing yourself as an entrepreneur
(05:00) Journey to building CrowdIQ
(08:30) From South Africa to the US
(11:30) Psychology of fandom
(16:55) AI and LLMâs impact on sports
(21:55) Privacy and ethics with data
(24:15) Trends for in-person sports events
(27:50) Optimizing internal business processes
.
Tinus Le Roux links:
Website: https://crowdiq.ai/
LinkedIn: https://www.linkedin.com/in/tinusleroux/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
In the entrepreneur seat since 19 years old, David Ortiz is now building at the intersection of web3, AI, esports, and content with SimWin Sports.
The SimWin Sports League has several notable team owners including Jerry Rice, Magic Johnson, Marshall Faulk, and Lamelo Ball.
David Ortiz has also led blockbuster teams at large corporations like Microsoft, EA Sports, Sony, and Warner Brothers.
Chapters:
(01:10) Opportunity to build SimWin Sports
(02:35) Overview of SimWin
(03:40) AI + Web3 education gap
(09:40) Building a business out of the metaverse
(12:30) Team owners in the SimWin Sports League
(15:45) Expanding into international markets
(18:00) Trends to watch in sports
(22:00) Fads in technology + esports transformation
.
David Ortiz links:
Website: https://simwinsports.com/
LinkedIn: https://www.linkedin.com/in/david-ortiz-9b79a41/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
In 2021 Mark Neifeld founded the Sport Fishing Championship - the most extensive saltwater fishing championship series in North America - where he serves as CEO & Commissioner of the international sports property.
Prior to SFC, Neifeld spent a decade in entrepreneurship and worked for the Texas Rangers and Dallas Cowboys.
Fishing is one of the largest recreational sports activities in the world.
Chapters:
(01:05) SFCâs âThe Catchâ on CBS Sports
(05:20) Idea for Sport Fishing Championship
(12:00) Blueprint for creating a sports league
(15:20) Company building + operations + hiring
(18:15) Running a league vs. a company
(21:15) Monetizing a sports league
(26:00) Trends to watch in sports
.
Mark Neifeld links:
Website: https://sportfishingchampionship.com/
LinkedIn: https://www.linkedin.com/in/markeneifeld/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Last year, Cipher Sports raised a $5M Series A led at CEO by longtime sports media professional Adam Fiske.
Cipher Sports arms users with the ultimate combination of tools, content, and communities to make sports more bettable. They have four major brands under management including Dimers, Fantasy Insider, Stats Insider, and Convertr.
This is an in-depth conversation at the intersection of sports betting, media, and entrepreneurship.
Chapters:
(01:00) Why is now the time to build in sports?
(03:20) Merging two companies and 4 co-founders
(04:45) US vs. Australian market
(11:00) Advantages of running a global company
(13:20) Overview of Cipher Sports
(17:20) Building a media-first brand
(19:40) Machine learning and AI
(22:50) Sports betting market overview + trends
(31:05) Trends to watch in sports
.
Adam Fiske links:
Website: https://ciphersports.io/
Twitter: https://twitter.com/ajfiske
LinkedIn: https://www.linkedin.com/in/adam-fiske-78980574/?originalSubdomain=au
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
OneTeam Partners aligns with world-class player's associations and helps athletes maximize their name, image, and likeness rights by focusing on four key areas: group licensing, athlete marketing, content, and venture investing.
RedBird Partners sold 40% of their stake in OneTeam at a $1.9B valuation in 2022.
Malaika Underwood was previously a VP at the Brandr Group and IMG. She is also a member of the USA womenâs baseball team.
Chapters:
(02:00) Malaikaâs athletic background
(04:45) OneTeamâs initiatives in NIL
(10:10) Challenges of group licensing in college sports
(13:20) Overview of OneTeam Partners
(15:30) Setting up a playerâs association in college
(19:50) New innovations OneTeam is looking at
(24:40) Growth of womenâs sports
.
Malaika Underwood links:
Website: https://joinoneteam.com/
Twitter: https://twitter.com/oneteampartners
LinkedIn: https://www.linkedin.com/in/malaika-underwood-11979b8/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
TicketRev just raised $1.1M as the first-ever reverse ticketing marketplace - modeled after shoe marketplaces like StockX and GOAT.
Jason Shatsky co-founded the company while in college at Babson University.
TicketRev went through the Techstars accelerator this last year and received an investment from the Minnesota Twins at the end.
Chapters:
(01:15) Building his first business as a teenager
(03:30) Overview of TicketRev
(06:00) Problems in the ticketing industry
(11:30) Web3 technology x tickets
(13:00) Competing against the conglomerates
(17:15) Value of university + accelerators
(20:00) How to sell a pitch
(23:35) Trends to watch in sports
.
Jason Shatsky links:
Website: https://www.ticketrev.com/
Twitter: https://twitter.com/jshatsky
LinkedIn: https://www.linkedin.com/in/jasonshatsky/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
CSMG helps their collegiate partners understand & maximize marketplace value for media rights and sponsorships and provides managed solutions for NIL and group licensing for agencies, brands, institutions, and student-athletes.
They also run esportsU and host May Madness which is the collegiate video game equivalent of NCAA March Madness.
Michael Schreck co-founded CSMG in 2014 and is also an adjunct professor at Manhattanville College.
Chapters:
(01:40) Thoughts on NIL Valuation numbers
(03:40) Shift to team and collective brand deals
(05:20) Overview of CSMG
(08:30) Esports in the college landscape
(16:30) Conference realignment
(21:00) Separation in college conferences
(25:00) Opportunities in the college space
(29:40) Monetizing womenâs sports better
(31:35) Thoughts on the future of AI
.
Michael Schreck links:
Website: https://collegiatesmg.com/
LinkedIn: https://www.linkedin.com/in/michael-schreck-732a9b3/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(01:00) Business of Athletes - more investors in TMRW sports, Steph Curry on the big screen, and several players buying soccer teams
(04:15) NIL/College Sports - collectives merging, athletes "retiring, and plenty of other topics to discuss
(06:30) Sports Business - $65M in fundraising for a team management platform and other interesting developments
Jonathan is a repeat entrepreneur having founded and sold his first company INCENT Corporate Services.
He then spent the last few years as a web3 angel investor, including a gem in the NFT fantasy platform Sorare.
Jonathan jumped back into the founder seat in 2022 leading a $2M seed round for Fantium and recently announcing 3 big athletes utilizing their platform.
Fantium is a unique blockchain-based platform that allows fans to invest in the future careers of athletes.
Chapters:
(01:25) From founder to angel investor back to founder
(03:45) Spotting opportunities as an investor
(08:50) Possibilities of web3 x sports
(12:40) Origin story of Fantium
(15:40) Felix Mischker raising $52,000 on Fantium
(18:10) Whoâs investing in these athletes?
(23:55) Raising $2M seed round at Fantium
(29:10) Starting in tennis and moving to other sports
(31:05) Trends to watch in sports
.
Jonathan Ludwig links:
Website: https://www.fantium.com/
Twitter: https://twitter.com/FANtiumOfficial
LinkedIn: https://www.linkedin.com/in/jonathanludwig9b75a71223/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Started by all former college & pro baseball players, The Futures App raised $2.65M to launch into the sports tech ecosystem.
The Futures App provides baseball players and coaches with an array of tools along with hosting the world's largest MLB drill database that features some of the game's biggest stars like Pete Alonso, Jazz Chisholm Jr, and Ryan Braun.
Prior to founding TFA, Jake Hirabayashi played college baseball at UCLA and spent some time in the Minnesota Twins minor league system.
Chapters:
(02:25) From pro athlete to entrepreneurship
(05:05) Why is now the time to build in sports?
(08:50) The Futures App overview
(09:35) Building B2B vs. B2C
(12:35) MLBPA partnership + shooting unique content
(16:35) Digital coaching ecosystem
(19:10) AI, machine learning, and sensors
(22:30) Trends to watch in sports
.
Jake Hirabayashi links:
Website: https://www.thefuturesapp.com/
Twitter: https://twitter.com/jakehirabayashi
LinkedIn: https://www.linkedin.com/in/jake-hirabayashi-3585a2233/
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Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://profluence.com/podcasts/
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
The NFL Players Inc is the 25th largest licensor in the world. Steve Scebelo took over in 2020 and has taken the company to record revenue numbers.
As the for-profit licensing and marketing business of the NFLPA, NFL Players Inc. represents the exclusive group player licensing rights of over 2,000 active NFL players through more than 80 licensees.
Prior to his current endeavor, Scebelo started REP Worldwide, which provided group licensing and brand management services to athlete-driven properties, and eventually formed into OneTeam Partners.
Chapters:
(01:15) The NFL Players Inc
(06:20) Artificial intelligence and Web3
(08:05) Gaps for entrepreneurs to build in
(10:30) Jason Kelce and Travis Kelce
(12:15) NIL helping ease NFLPA efforts
(15:55) Athletes % earnings from licensing
(20:10) Due diligence for licensee companies
(23:50) Steveâs journey to the NFLPA
(26:05) Where sports are headed
.
Steve Scebelo links:
Website: https://nflpa.com/about/players-inc
LinkedIn: https://www.linkedin.com/in/stevescebelo/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Before his current endeavor, Ahmad was the president of the NFL Players Inc. and the founding CEO of OneTeam Partners which was valued at $1.9 billion upon RedBird Capital selling its 40% stake in 2022.
Founded last year, the Professional Tennis Players Association (PTPA) has made rapid strides in representing both menâs and womenâs tennis players.
This was a fascinating conversation around playersâ rights, menâs vs womenâs sports, NIL seeping its way upstream, and much more.
Chapters:
(01:00) Rise of team sports vs individual sports
(02:30) Endorsements in tennis (and where itâs headed)
(08:00) Understanding leverage + athlete investors
(13:30) Impact of NIL on pro sports
(17:30) Ahmadâs career mission of helping athletes
(25:00) Mental Health x Sports
(30:30) Origin story of the PTPA
(35:20) Trends to watch in sports
.
Ahmad Nassar links:
Website: https://ptpaplayers.com/
Twitter: https://twitter.com/ahmad4athletes
LinkedIn: https://www.linkedin.com/in/anassar/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(00:35) Business of Athletes
Mike Trout and Tiger Woods team up for a golf course, a women's basketball coach makes an investment, and Steph Curry is going to be rich rich.
(04:35) NIL/College Sports
Mattress Mack's $75,000 deal for FAU basketball players and what league will shut down if the NCAA dissolves into athletes as employees.
(06:50) Business of Sports
A $100M women's fund and more innovative sports leagues pop up.
Prior to founding Altius Sports Partners, Casey Schwab was the VP of business & legal affairs at the NFLPA, where he helped lead the NIL program for all NFL players.
Altius Sports Partners is a unique advisory company in college sports led by business leaders providing solutions for NIL and all other major changes impacting college athletics.
We cover a handful of fascinating topics including paying college athletes, where NIL is headed, and Altiusâ role in placing general managers at Universities.
Chapters:
(01:10) NIL's impact on professional sports
(06:25) Origin story of Altius Sports Partners
(12:05) Evolution of NIL collectives
(14:50) Shifting gaps of competition within NIL
(18:30) General managers and âathlete departmentsâ
(24:00) Full vision for college sports
(26:15) Market size of NIL compared to the NFL
(31:25) Companies needed in NIL
.
Casey Schwab links:
Website: https://altiussportspartners.com/
Twitter: https://twitter.com/caseydschwab
LinkedIn: https://www.linkedin.com/in/cdschwab/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Founded in 2016, TOCA Football has raised over $50M in venture capital and built an impressive conglomerate in the soccer/football space.
Prior to founding TOCA Football, Eddie Lewis was a professional soccer player for 14 years and played 82 games for the United States menâs national team.
We touch on several interesting topics today including the 2026 World Cupâs impact on American soccer and TOCAâs plans to become the TopGolf for soccer with its newest initiative.
Chapters:
(01:15) European vs. American Soccer
(06:20) Impact of the 2026 World Cup on US Soccer
(12:00) Journey from pro athlete to entrepreneur
(14:25) NILâs effect on sports
(17:40) Web3, AI, and TopGolf for soccer at TOCA
(23:30) Learnings from raising $50M and entrepreneurship
(27:00) Value of athlete investors and Harry Kane
(29:15) Trends to watch in sports
.
Eddie Lewis links:
Website: https://www.tocafootball.com/
LinkedIn: https://www.linkedin.com/in/lewiseddie/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(01:10) Business of Athletes
NFL QBs invest in women's sports and TMRW sports get more money from big-time athletes.
(3:45) NIL/College Sports
Strange NIL deal at Texas A&M + Charles Barkley sounds off on politicians about NIL.
(7:00) Business of Sports
More youth sports x entertainment companies raising big Series A rounds.
Prior to raising over $3M to build out Marketpryce, CEO Jason Bergman was a sports agent and also worked in the athlete marketing sector.
Marketpryce is a branding solution that mixes products with services to assist athletes, brands, and universities in the NIL era.
NIL is taking off and Jason Bergman + Marketpryce is trying to be a front-runner in the race. With over 8,000 partnerships theyâre on their way.
Chapters:
(01:30) What are you seeing in year two of NIL?
(07:40) Transition in the business model
(11:25) Why Jason jumped into the founder seat
(14:50) NILâs impact on youth sports
(17:15) Differences in team vs individual brand deals
(19:45) First-of-the-first female NIL deal
(24:00) What makes a successful NIL campaign?
(28:40) How Jason Bergman as a founder keeps learning?
(30:50) Innovation coming to NIL we should watch for
.
Jason Bergman links:
Website: https://www.marketpryce.com/
Twitter: https://twitter.com/bergmantweets
LinkedIn: https://www.linkedin.com/in/jason-bergman/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
In 2021, Ben Reynolds and Spalk raised a $3M Series A round which included several notable athlete investors and was headed by Greg Normanâs venture arm.
Spalk has developed a unique commentary software that allows you to listen to alternative sportscasters with options in over 50 different languages.
A native of New Zealand, it was fun to talk with Ben about turning a side project into a full-time business, scaling globally, and a bunch of other insightful topics around entrepreneurship, the future of sports, and Spalk.
Chapters:
(01:00) Global expansion of sports (and Netflixâs impact)
(03:15) Where the idea for Spalk stemmed from
(06:25) Scaling a company globally
(13:40) Differences in sports leagues around the world
(15:45) Artificial Intelligenceâs influence
(22:00) Challenges + learnings of building a company
(24:00) Importance of athlete investors
(28:45) Spalkâs ultimate vision + sports trends to watch
.
Ben Reynolds links:
Website: https://www.spalk.tv/
Twitter: https://twitter.com/benreynoldsnz
LinkedIn: https://www.linkedin.com/in/benreynoldsnz/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(02:00) Name, Image, and Likeness
- Cavinder Twins talk about NIL, walk-ons sign a huge deal, and more around the first college venture firm
(06:55) Business of Athletes
- Aaron Rodger's nets a 100% return, women's soccer players, and more on athletes off the field
(10:30) Sports Business
- $50M Atlanta Hawks venture firm, AI video camera firm signs huge deal with China, and an innovative partnership the Orlando Magic just netted
Opendorse is one of the largest companies in the NIL space and it all began with former Nebraska linebacker Blake Lawrence attempting to help just 1 athlete.
Today, Opendorse has over 100,000 athletes, 3,000 marketers, and 2,000 sports organizations. They have a lot of solutions under management, but at their core, they are a NIL deals platform for athletes, agents, and brands.
Blake Lawrence founded and sold Hurrdat Social Media agency before launching Opendorse alongside his co-founder, Adi Kunalic.
Opendorse has nearly 100 employees today and raised $40M in venture capital to help lead the charge across name, image, and likeness.
Chapters:
(01:25) NCAAâs first NIL infractions
(04:10) Increase in brand deals around March Madness
(08:30) Opendorse one decade later
(10:40) Data and the changing agency model
(14:10) NILâs market size + potential
(20:50) Blakeâs journey from athlete to entrepreneur
(25:40) Sports market breakdown + trends to watch
(29:55) General managers in NIL (& future of collectives)
(34:20) Opendorseâs current initiatives
.
Blake Lawrence links:
Twitter: https://twitter.com/Blake_Lawrence
LinkedIn: https://www.linkedin.com/in/blakealawrence/
Website: https://opendorse.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
With sports leagues changing and athletes embracing ownership, Paris Wallace saw the perfect opportunity to create the National Cycling League (NCL).
Prior to creating the NCL, Paris Wallace founded and sold two companies:
- Ovia Health (Labcorp)
- Good Start Genetics (Invitae)
The National Cycling League (NCL) is the first majority-minority and female professional sports league.
The NCL is aiming to build the professional sports league of the future â one that embraces technology, diverse ownership, gender equity, sustainability, and community investment.
Chapters:
(01:20) Founding and exiting two companies
(05:40) Why is now the time to build in sports
(08:05) Starting a league compared to a company
(10:20) Individual sports vs team sports
(12:15) Athlete investors in the NCL
(16:25) Generating eyeballs in a new league
(22:00) Building fandom and recruiting athletes
(24:10) Future of the NCL and sports
.
Paris Wallace links:
Twitter: https://twitter.com/paris_wallace
LinkedIn: https://www.linkedin.com/in/pariswallace/
Website: https://nclracing.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Audio Timeline:
(0:45) - Business of Athletes
- Lionel Messi's new investment, Lebron James inks a lifetime equity deal, Lamar Jackson's contract saga, and more.Â
(7:00) - Name, Image, and Likeness
- Notre Dame football player, former Brown basketball players suing Ivy League, and Livvy Dunne + Dabo Sweeney controversy
(13:50) - Sports Business
- $150M towards women's tennis, new accelerators investing in sports tech, $3.7M for a sock analytics startup, and other interesting investments.Â
Thanks for listening!
A former rugby player himself, Dugald Macdonald wanted to connect the worlds of sport and data. He co-founded Sportable in 2015 alongside NASA engineer Dr. Peter Husemeyer.
Sportable specializes in designing and implementing cutting-edge data collection technology â enabling fans to see inside the play. They started by adding chips inside rugby balls and have expanded to additional verticals over the years.
8 years since its inception, Sportable is a global startup with over 70 employees.
Chapters:
(02:40) Creation story of Sportable
(07:15) Athletes and performance analytics
(12:30) Process from chip in the ball to the end user
(16:25) Challenges of scaling a global sports company
(18:05) Size of Sportable currently and the niche approach
(21:00) Sports trends to watch
.
Dugald Macdonald links:
LinkedIn: https://www.linkedin.com/in/dugald-macdonald-29a4ab75/
Website: https://www.sportable.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
TeamSnap is one of the largest sports technology companies in North America and Peter Frintzilas is leading the charge after Waud Capital purchased TeamSnap in 2020.
Founded in 2009, TeamSnap has over 24 million coaches, administrators, players, and parents that rely on their solutions for communication, scheduling, payment collection, registration, real-time game sharing, and more.
With NIL commercializing sports from top to bottom, TeamSnap is looking to capture the lag effect as it moves downstream.
Chapters:
(01:00) Private equity vs venture capital
(03:50) Role of an operating CEO
(07:15) Overcoming the challenges of building a company remotely
(09:40) Waud Capitalâs interest in sports technology investments
(15:55) NIL and its impact on youth sports + LeagueSide acquisition
(17:30) B2B vs B2C in sports
(21:50) Youth sports market size & participation numbers
(25:45) Trends to watch in sports
.
Peter Frintzilas links:
LinkedIn: https://www.linkedin.com/in/peterfrintzilas/
Website: https://www.teamsnap.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(02:00) Business of Athletes:
- Giannis Antetokounmpo now owns two pros teams, Naomi Osaka invests in Ramen noodles and more athlete investment stories including NBA players putting money in canned-milk
(11:00) NIL/College Sports:
- the first-ever lifetime deal in NIL history (but is it legit?)
(14:10) Sports Business
- sports tech investing is picking back up including the first-ever VC-backed pickleball company and Alex Rodriguez taking on TicketMaster with his new companyÂ
Thanks for listening! Make sure to share with anyone who might garner value from this podcast.Â
AI video cameras/software is exploding across the globe and Patrik Olsson is at the forefront of it at Spiideo.
Patrik was previously a Vice President at Sony (where he helped pioneer Bluetooth technology).
Youâll enjoy this episode as we discuss AI, the evolution of sports cameras, and the growing sports tech industry.
Chapters:
(00:55) Pioneering Bluetooth technology (& difficulties with hardware products)
(04:50) Where the idea for Spiideo stemmed from
(07:50) Starting in niche markets
(10:40) Advice for aspiring entrepreneurs & Patrikâs non-scalable trick
(11:50) Scaling Spiideo globally
(13:30) Competitive landscape Veo vs Spiideo vs Pixellot vs Hudl
(18:05) Rapid rise of artificial intelligence
(20:15) How sports tech is transforming the industry
(25:05) AI impacting sports (and the world)
.
Patrik Olsson links:
Twitter: https://twitter.com/podata
LinkedIn: https://www.linkedin.com/in/polsson/?originalSubdomain=se
Website: https://www.spiideo.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Vinit Bharara is a successful entrepreneur having founded and sold multiple companies:
- The Pit (acquired by Topps)
- Diapers.com (acquired by Amazon)
- Some Spider Studios (acquired by Vox Media)
Vin is business partners with the owners of the Minnesota Timberwolves (Marc Lore and MLB legend Alex Rodriguez).
Youâll enjoy this episode as we discuss Mojo and other sports + entrepreneurship topics.
Chapters:
(01:05) Vinitâs entrepreneurial background
(02:00) How do you find co-founders?
(04:15) Why now is the time to build in sports?
(06:30) Differences in raising $100M vs. typical seed round
(09:40) Backstory of Mojo (a stock market for athletes)
(11:50) Marketing tactics and CAC/LTV
(16:10) Expansion and future initiatives (micro betting/media)
(23:40) Insider trading and the rise of alternative asset platforms
(29:20) Sports trends to watch
.
Vinit Bharara links:
Twitter: https://twitter.com/vinitbharara
LinkedIn: https://www.linkedin.com/in/vinit-bharara-2302306/
Website: https://www.mojo.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Sitting on an audience of over 2.5M followers after graduating from Oregon, Adam Faris is thinking bigger than just content.
He is a co-founder of Dapper Life, which is the holding company of his various business endeavors all stemming from short-form content.
Sports creators are much more than video personalities behind the scenes.
Chapters:
(03:25) Some of Adamâs cool projects
(05:05) How he got started creating sports content
(08:00) Business behind influencers/creators
(14:40) Content creation for athletes (and Jon Seaton example)
(17:20) Tricks of successful content creators
(21:00) Creators Adam Faris looks up to
(23:20) Top platforms for content creation (YT vs TT vs IG vs etc)
(26:10) Future initiatives for Dapper Life & Adam
.
Adam Faris links:
TikTok: https://www.tiktok.com/@adampfaris?lang=en
LinkedIn: https://www.linkedin.com/in/adampfaris/
Website: https://www.teamdapper.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
When NIL went live in July 2021, Sean Clifford didnât just sign endorsement deals â he created an agency, Limitless NIL, to help other players maximize their name, image, and likeness.
Sean Clifford finished his career at Penn State as one of the most decorated quarterbacks in school history.
In early 2023, Limitless NIL was acquired in a multi-million dollar deal by TEAM Group Holdings.
Chapters:
(01:55) Artificial intelligence and ChatGPT
(04:30) Penn State, Rose Bowl, & his brother Liam Clifford
(07:55) Where college sports is headed + an inside look at NIL
(17:15) Creating, scaling, and exiting Limitless NIL
(26:00) What working with a college athlete looks like
(29:15) Learning curves from athlete to entrepreneur
(30:40) Athletes taking equity over endorsements
(33:20) Future initiatives for Sean Clifford and Limitless NIL
.
Sean Clifford links:
Twitter: https://twitter.com/seancliff14
LinkedIn: https://www.linkedin.com/in/sean-clifford-79a064161/
Website: https://www.limitlessnil.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Tracy Deforge is building The Playerâs Impact, along with being on the board of the National Womenâs Soccer League (NWSL) and USA Handball. A decorated sports leader, she has seen sports transform into a massive enterprise.
The Playerâs Impact (TPI) is a group comprised of both active and retired professional athletes who come together as a collective to build relationships, get educated, and invest in private companies.
6 years since their inception, theyâve deployed over $17M in capital and had a huge return on their investment in DraftKings.
Chapters:
(01:30) The role of athlete influencers (and how players view it)
(04:40) Creation of The Playerâs Impact and its shift over time
(07:50) NILâs impact on female sports and youth athletics
(14:25) Missteps athletes make in business
(16:25) A shifting agency model in sports
(20:35) What are athletes looking for in investment opportunities?
(24:30) Rise in new sports leagues (and what makes them successful)
(26:40) Importance of athlete investors in sports leagues
(27:50) What kept Tracy in sports her whole career
(29:20) Where are sports headed and what trends to watch
.
Tracy Deforge links:
LinkedIn: https://www.linkedin.com/in/tracydeforge/
Website: https://www.theplayersimpact.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
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(01:05) - Feel good stories Figure skating star Yuna Kim has donated $100,000 to aid earthquake recovery efforts in Turkey and Syria. * Michael Jordan* has donated $10M to Make-a-Wish.
(02:50) - Business of Athletes Carmelo Anthony is co-launching a $750 million sports-focused private equity fund alongside former WWE executives. * Super Bowl champ, Travis Kelce, has become an investor/partner in Casa Azul Spirits alongside legendary beverage founder Lance Collins. * Tom Brady is jumping right into acting post-retirement with a performance in the comedy, 80 For Brady. * Penn State Quarterback Sean Clifford sold his agency, Limitless NIL, for multiple 7 figures to TEAM* Group Holdings.
(06:15) - Name, Image, and Likeness BrinxTV which owns the NIL House has acquired a stake in the NIL marketplace, Icon Source. * Athlete brand-building firm Firestarter announced a formal partnership with Pittsburgh-based sponsorship sales and consulting agency CohnCollab. * Ohio Stateâs two NIL collectives THE Foundation and The O Foundation are merging. * Former Oklahoma football coach, Bob Stoops, compared NIL to the âNFL Without Any Salary Cap * Florida Governor Ron DeSantis* signed a measure that will allow colleges and universities to help athletes get endorsement deals.
(10:30) - Future of Sports Bluestone Capital announced an inaugural $300 million growth equity fund focused on the sports, media, and entertainment industries. * The sports tourism market is expected to grow USD $559.75 Billion between 2022 and 2027 at a CAGR of 12.88%. * Blockchain-based fantasy cricket platform, Sportiqo, has launched in India allowing users to invest or trade players, just like stocks. * The Premier League is close to agreeing on a six-year deal with video game giant Electronic Arts worth close to USD $603 million. * Stack Sports has acquired Meridix, a streaming platform for sports. * The WNBA and Athletes Unlimited are partnering to bring more women's basketball to fans. * AI content creation platform, ScorePlay, has received investments from APEX Capital and 35 Ventures. German soccer player Mario GĂśtze is an angel investor. * PENN has acquired the remaining interest in Barstool Sports* for approximately $388 million.
Ben DiNucci is a professional football player, playing 2.5 years for the Dallas Cowboys and now for the Seattle Sea Dragons in the XFL.
DiNucci is also a co-founder of True Brvnd, where they created the original upside-down Dallas hat.
Chapters:
(02:40) Becoming an NFL quarterback
(06:25) HBO Hardknocks
(08:15) Dallas Cowboys and Seattle Sea Dragons
(11:05) Typical day for a pro-QB (offseason vs in-season)
(13:45) Business and expenses of an NFL player
(17:40) Signing day bonus purchases + taxes
(21:05) Founding story of True Brvnd
(24:40) Expanding into new cities
(26:50) Athletes as entrepreneurs
(29:40) XFL back to the NFL
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Ben DiNucci links:
Website: https://truebrvnd.com/
Twitter: https://twitter.com/B_DiNucci6
Instagram: https://www.instagram.com/bdinucci/?hl=en
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
With extensive global sporting knowledge and relationships, Edward helped found Sports Rights Tech.
In this episode, we talk about Indiaâs macro and microeconomics in sports.
Sports Rights Tech is a specialist advisory business focused on optimizing Rights, Intellectual Property, and Technology in Sports and Entertainment.
Chapters:
(01:30) Eddieâs background in India
(05:45) Sports Rights Tech
(08:00) The bull case for India
(11:15) Indiaâs unique sports grassroots system
(13:45) Cricketâs popularity (and expansion)
(18:55) Other sports in India + athleteâs influence
(24:05) Sports technology in India
(30:20) Opportunities in the Indian Sports ecosystem
(34:15) Agency model in India (& their low trust society)
(38:05) Why India is the biggest opportunity in sports
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Edward Fitzgibbon links:
LinkedIn: https://www.linkedin.com/in/edwardfitzgibbon/
Website: http://www.sportsrightstech.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
After playing in the NFL for 6 years and working in sports for nearly a decade, David Anderson decided to start his own venture, BreakAway Data.
BreakAway Data is a venture-backed data analytics platform with major deals across athletics including the NFLPA, UCLA, and other high-level sports properties.
They were named to SBJâs 10 most innovative companies to watch.
Chapters:
(01:15) What is biometric data and how is it used?
(03:05) Playing in the NFL for 6 years and the rise of data analytics
(06:45) How athletes monetize their data + where itâs going
(11:20) Overview of BreakAway Data
(14:30) CBAs and their data approaches (NFLPA vs MLBPA vs NBAPA)
(17:20) How college sports and NIL tie into data
(22:15) Is it possible to collect too much performance data?
(25:00) Intersection of gambling and sports biometrics
(28:45) Habits that both elite athletes and entrepreneurs possess
(33:50) David Anderson + BreakAway Dataâs future initiatives
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David Anderson links:
Twitter: https://twitter.com/DavidAnderson89
LinkedIn: https://www.linkedin.com/in/davidanderson89/
Website: https://www.breakawaydata.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
After several years of building a sports agency in China, Matt Beyer decided to start the East Asia Super League (EASL). It is the top basketball league in Asia, similar to the Champions League in European soccer.
The EASL combines the best Asian clubs and leagues with the goal of becoming one of the worldâs top three professional basketball leagues by 2025.
Prior to building the EASL, Beyer spent time working for the NBA, as an agent, and in Chinese public relations. He speaks fluent Mandarin Chinese.
Chapters:
(01:30) Backstory of the EASL
(05:20) Differences in Asia vs American sports culture
(09:45) Raising $40M and surviving over the pandemic
(13:10) What does it take to build a successful sports league?
(16:40) EASL players/countries and the rise of Asian basketball
(24:05) Mattâs view on media as a sports league + Steve Nash partnership
(27:40) Westerner building the top Asian sports league
(30:50) Misconceptions the world has about China
(33:50) Fan engagement integrations with Huupe
(36:10) How to engage fans as a sports league
(37:40) Future of sports + EASL
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Matt Beyer links:
Website: https://www.easl.basketball/
LinkedIn: https://www.linkedin.com/in/matt-beyer-93623517/?originalSubdomain=hk
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đş TikTok: https://www.tiktok.com/@andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(00:50) - Feel good stories* College athlete donates $22,000 and Make-A-Wish is hosting an awesome Super Bowl event
(02:15) - Business of Athletes The NFL salary cap is increasing from $208.2M to $224.8M for 2023. * Shinesty, a men's underwear company, signed a deal with Clemson basketball player Brevin Galloway after his âballsâ video went viral. * Former NFL players Calvin Johnson Jr. and Rob Sims have launched their newest CBD product, Primitiv Performance. * Baseball star Shohei Ohtani has signed a massive endorsement deal with New Balance*, other notable athletes include Kawhi Leonard, Zach Lavine, and Coco Gauff.
(05:45) - Name, Image, and Likeness Boston College lacrosse midfielder Belle Smith signed a name, image, and likeness (NIL) deal with SennĂŠ, a Boston-based real estate advisory and investment firm * Nick Saban turned down two recruits asking for over $1.3M in combined NIL deals âIâm not paying a kid a bunch of NIL money before he earns it.â * LSU announced âBayou Traditions*â and also named it the official collective of LSU athletics.
(10:00) - Future of Sports The Premier League has acquired an equity stake in fantasy sports NFT platform Sorare as part of a new four-year deal. * Venturerock, a $75 million sports tech fund that launched last fall, has made its first major investment in POGR, an esports/metaverse product. * Generative AI text-to-video startup Recut has been accepted into Tennis Australiaâs inaugural AO Startups incubator program. * Sports For All, a multi-sport tech-driven platform, has joined Khelo India Youth Games as a sponsor for the next five years investing Rs 12.5 crore ($3.5M). * Ballislife, a basketball and lifestyle media company started in 2005, has raised $2.7M in Series A funding led by London-based Oakvale Sports Investco. * All In Team Sports*, a sports SaaS for youth team management, has now raised $1.55 million to date.
Adam Breneman is a quick riser in the sports media world. He is an entrepreneur, college football analyst, investor, speaker, and content creator.
Breneman was a 5-star football recruit that played at Penn State and UMass. He coached TEs at Arizona State for two years before jumping into the sports business world.
Adam Breneman is also a vice president at Mercury, an athlete-driven media company utilizing NIL across college athletics.
Chapters:
(00:45) Adamâs entrepreneurial drive
(02:40) How NIL would have impacted his football career
(05:10) What itâs like being a 5-star recruit
(08:20) Youngest college football coach in FBS
(12:20) VP of NIL at Mercury
(15:45) Challenges of building a media business
(20:35) Shift in how athletes are viewing off the field ventures
(24:45) Sports trends to watch in the future
(27:30) What does success for an athlete look like now?
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Adam Breneman links:
Twitter: https://twitter.com/AdamBreneman81
LinkedIn: https://www.linkedin.com/in/adambreneman/
Website: https://adambreneman.xyz/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Business of Athletes: Firefly Recovery has raised $1M from a group of athlete investors including Olympic Volleyball player Kerri Walsh Jennings, and NFL players Shaq Thompson + Darren Waller. * Lebron Jamesâ investment in pickleball drew over 4 billion eyeballs. * Former NBA star Carlos Boozer has partnered with The Campins Company to offer best-in-class real estate services to athletes, entertainers, and high-net-worth individuals. * Arizona Cardinals linebacker, real estate investor, entrepreneur, and now author, Devon Kennard*, announced the release of his book: It All Adds Up.
Business of Sports (03:50) Dragon Seats the leading manufacturer and provider of patented heated and cooling sports benches, is proud to announce its acquisition of Athletic Recovery Zone, a Florida-based manufacturer and provider of state-of-the-art air conditioning and heating sports bench technology. * Sapphire Sport, the sports investment arm of VC firm Sapphire Ventures focused on fitness, gaming, streaming and new media, has raised a second, oversubscribed $181 million fund with investments * Obbi Golf, a software that supports the management of golf clubs, announced a $1.54 million investment as the company turns one year old. * Maple Leaf Sports & Entertainment and Amazon Web Services have launched SportsX, a new research and development program focused on advancing innovation in sports as it relates to team performance and fan experiences. * The NFLPA has participated in a $40 million financing round raised by Miach Orthopaedics, a medical technology company whose BEAR implant can heal ACL tears as an alternative to reconstructive surgery. * Oya Femtech Apparel, a black women-owned femtech apparel brand has a solution for this and has raised $1.3M in an oversubscribed pre-seed round.The Sixers Innovation Lab led the round, * Twitter* is planning to run content sponsorship deals with more than three dozen news outlets, media companies, and sports leagues in the first half of this year
Ishveen Jolly is building OpenSponsorship, a two-sided global marketplace for sports sponsorship. Their platform makes it easy for brands to partner with athletes, teams, and events.
Ishveen Jolly has received numerous awards including Forbes 30 Under 30 and Inc. Top 100 Female Founder.
OpenSponsorship has several notable athlete investors including Serena Williams and Baron Davis.
Chapters:
(00:40) Experience as a female in the sports industry
(02:55) Advice for females looking to start a sports company
(04:00) Male athletes investing in female sports
(07:15) Inside look at collegiate womenâs sports + NIL
(10:35) Her experience as a sports agent in India
(12:30) Indiaâs sports ecosystem overview
(14:20) Importance of athlete investors
(17:45) Will the agency model be transformed?
(19:30) Overview of OpenSponsorship + new initiatives
(20:40) Key takeawayâs for scaling and hiring employees
(22:25) Web3âs influence (or lack of it)
(23:40) Sponsorship trends to watch
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Ishveen Jolly links:
Twitter: https://twitter.com/IshveenAnand
LinkedIn: https://www.linkedin.com/in/ishveenjolly/
Website: https://opensponsorship.com/
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Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Brian Fagan is the founder of Oncoor Sports, a marketing agency for athletes, collectives, and brands. In 2021, it was acquired by a Utah-based group to help integrate NIL.
Oncoor currently has over 100 athletes, 50 brands, and 42 universities in its portfolio.
Brian Fagan also serves as the Head of Sales at the Playbook app, a creator platform for athletes, coaches, and fitness influencers.
Chapters:
(00:00) Introduction
(02:45) State of the creator economy
(06:05) Oncoor Sports and the Playbook App
(08:30) Advice for founders, entrepreneurs, and salesmen
(10:40) Explanation of NIL collectives
(18:20) Mental health and athletes
(20:40) Power of the BYU community
(23:15) Taysom Hill as a football player and businessman
(25:05) Rise of athlete entrepreneurs
(28:00) Operating model in college sports
(30:10) Where sports are headed
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Brian Fagan links:
Twitter: https://twitter.com/bdfagan
LinkedIn: https://www.linkedin.com/in/briandfagan/
Website: https://www.oncoormarketing.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(00:30) Feel good stories Sport Clips Haircuts held an event where they also donated $1.5M toward veterans' scholarships. * NBA forward Kyle Kuzma is donating $1 million to the YMCA in his hometown of Flint, Michigan. * The Green Bay Packers* are donating $100,000 to provide 80 Automatic External Defibrillators (AEDs) to schools in Wisconsin.
(02:05) - Business of Athletes/Sports Olympic gold medal-winning sprinter Usain Bolt is missing more than $12.7 million from an account with a Jamaican private investment firm. * Harris Blitzer Sports and Entertainment announced that it has purchased a major stake in Ripken Baseball. * Deal Box is launching a $125M venture arm, where they will look at âFunTechâ, which includes action sports. * LIV Golf has finally found a home on American TV after striking a deal with the CW Network. * The Tennis Channel has deepened its partnership with Major League Pickleball and will now air the league's semifinal and finals. * Sports-focused NFT company Candy Digital announced a Series A extension funding round following reports Fanatics was selling of its 60% stake in Candy Digital. * EP Golf Ventures has invested in Sensible Weather, a climate risk technology company that has a partnership with the PGA. * Courtside Ventures has completed a $100M sports fund, their 3rd which includes athletes investors such as Larry Fitzgerald and Shaquille OâNeal*.
(07:15) - Name, Image, and Likeness Curastory is partnering with Tempus Ex Machina to allow Pac-12 players to post content on their social media platforms and earn 50% of the ad revenue they generate. * Penn Stateâs NIL collective, Success With Honor, has secured contracts with at least 1 athlete from all 31 varsity sports teams. * The College Athlete Protection Act* was presented in California, which would require the state's college sports programs to share revenue with their athletes.
Cole Peterson is one of the youngest coaches/directors in all of Division 1 FBS football. At only 24 years old, he recently got hired by Trent Dilfer at the University of Alabama Birmingham (UAB).
In this conversation, we talk about the business of college football, the rise of athlete entrepreneurs, the difficulties coaches are facing with NIL, and what life is like as a college football coach.
Chapters:
(00:00) Introduction
(03:00) Rise of UAB football over the last 10 years
(05:30) Importance of facilities in college sports
(07:00) NILâs impact on college coaching
(11:10) Trent Dilfer the coach, player, and media personality
(15:00) Gaining extra media attention in college sports
(17:05) Importance of Operations in football
(20:15) Business of college football (budgets, etc)
(23:55) Minnesota Vikings Brian OâNeill story
(28:30) Difference between college and NFL coaching
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Cole Peterson links:
Twitter: https://twitter.com/Cole1Peterson
LinkedIn: https://www.linkedin.com/in/cole-peterson-0817141a6/
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Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Paul Anton is building Huupe, the worldâs first smart basketball hoop - merging technology, gaming, and sports training.
Prior to Huupe, Anton built two companies (1 of which was acquired). Huupe recently raised $5M including investments from several NBA players such as Trevor Booker and Thaddeus Young.
Chapters:
(00:00) Introduction
(02:17) Paul Antonâs entrepreneur journey
(03:50) Why a smart basketball hoop?
(06:10) $3B basketball backboard market
(08:25) Creating a buzz with $0 in marketing
(11:05) Chinaâs growing suburbs and basketball market
(13:58) Getting investors (including NBA players)
(15:30) Future of basketball
(17:10) What it takes to make a smart basketball hoop
(18:50) AI x sports
(21:10) Recruiting + NIL using Huupe
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Paul Anton links:
Twitter: https://twitter.com/manyyearstime
LinkedIn: https://www.linkedin.com/in/paul-anton-384b0799/
Website: https://huupe.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(0:40) - Feel good stories Florida State offensive lineman Dillan Gibbons has raised over $500,000 through NIL for his charity "Big Man, Big Heart." * Damar Hamlinâs* charity hits $8.8M in donations.
(2:10) - Business of Athletes Michael Phelps, Odell Beckham Jr, Jeremy Lin, & more invest in Major League Pickleball (MLP). * Alex Rodriguez has exercised his option alongside Marc Lore to buy a second 20% stake in the Minnesota Timberwolves and Lynx. * Blake Griffin, Joe Burrow, Khris Middleton, Kemba Walker, Anders Lee, and 20+ pro athletes are buying $5M in Iowa farmland. * Patrick Mahomes has acquired an ownership stake in the womenâs soccer team, Kansas City Current. * WNBA star Lisa Leslie has joined the ownership team at Jelenew*, a womenâs cycling brand.
(5:45) - Name, Image, and Likeness Tiger Woods's son, Charlie Woods, will not be eligible for NIL money under Florida law should he attend high school there (currently in 8th grade). * NIL Collectives, such as at Michigan, are raising funds to help pay athletes to return to their schools. * NC State cornerback, Shyheim Battle, became the first athlete to ever sign an equity deal with Obsesh, an all-in-one athlete engagement platform. * Floridaâs $13 million NIL deal with 5-star football recruit Jaden Rashada* may head to the courtroom.
(09:35) - Future of Sports 32 Equity, the NFLâs venture fund, invested in upstart apparel and footwear brand NOBULL. * The Professional Triathletes Organisation (PTO) has completed a $30 million Series B funding round led by Divergent Investments. * Runna, a coaching app for runners, has raised $2.3M in funding. * East Asia Super League (EASL) has secured US$40 million in its Series C fundraising round. * Clive Mayhew has invested $1.2 million to launch Play Today, a web3 golf company. * Teamworks, a sports management SaaS, has acquired 4 new companies: Smartabase, Retain, Grafted, and NextPlay*.
Steven Farag is building Campus Ink, a merch platform at the center of NIL and college athletics.
In 2022, Campus Ink raised several million dollars (including an investment from Mark Cuban) and scaled to over 30 employees and 13 Universities.
Chapters:
(00:00) Introduction
(01:30) From creating merch to building Campus Ink
(02:35) How Steven got Mark Cuban to invest
(04:40) Experience being on the show âMy First Millionâ
(06:30) Hardest thing about the apparel business
(09:20) NIL and his experience with making athletes money
(14:50) How Universities are handling NIL
(18:25) Myths in NIL and college sports
(20:00) Entrepreneurship through NIL
(24:45) Collectives and paying college athletes
(27:25) Initiatives for Campus Ink over the next year
(29:00) Where is the sports market headed in 2023
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Steven Farag links:
Twitter: https://twitter.com/stevenfarag
LinkedIn: https://www.linkedin.com/in/faragsteven/
Website: https://campus.ink/
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Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Porter Grieve is building Mercury, a collegiate fan experience platform built on the bedrock of blockchain technology that uses athlete-driven media as its main marketing tool.
Prior to Mercury, Grieve spent several years at the soccer club, AS Roma.
Chapters:
(00:00) Introduction
(03:20) Creating fan experiences and Mercuryâs agenda
(07:10) Merging the worlds of Web2 and Web3
(09:30) Where is blockchain technology headed?
(13:10) Communicating innovative tech to athletic departments
(15:00) Building a media company first, paid products second
(17:25) The power of owned media and AS Romaâs tricks
(22:30) Where is NIL headed over the next 5 years?
(25:30) How Porter raised $7.5M in a bad market
(28:35) Sports Tech trends over the next year
Porter Grieve links:
Twitter: https://twitter.com/portergrieve
LinkedIn: https://www.linkedin.com/in/porter-g-9a4b8374/
Website: https://teammercury.io/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Ryan Girardot is an exited founder now building in the youth basketball space. Cerebro Sports is a Mark Cuban company using data analytics to provide deep insights for the main entities in sports.
.
Chapters:
(00:00) Introduction
(03:00) Basketball data analytics & Cerebro Sports
(06:25) How he got Mark Cuban to invest
(08:35) Growth since Mark Cuban joined
(11:00) How to reach customers in youth sports
(14:50) Pro players that went unnoticed because of no data
(20:05) Applying their C-RAM score to all sports
(23:15) Using subject matter experts to grow a business
(26:05) Why Ryan believes in having many co-founders
(28:50) Where sports are headed in the future
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Ryan Girardot links:
Twitter: https://twitter.com/rmgbuilds
LinkedIn: https://www.linkedin.com/in/ryan-girardot/
Website: https://www.cerebrosports.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Jacob Turner was the 9th pick in the 2009 MLB draft and played professional baseball for over a decade. He is now building JL Strategic Wealth, a financial management firm for high-net-worth entrepreneurs and athletes. They work with several notable clients including MLB all-stars who made over 9 figures in earnings.
In this podcast, we talk about the business side of being an athlete, some cool stories from his playing days, why everyone should be posting content, and why the tax code is literally built for ownership to create wealth.
.
Chapters:
(00:00) Introduction
(02:00) Signing a $5.5M contract at 18 years old
(03:50) Howâs he helping younger athletes today
(05:45) Traps to avoid when you fall into money + NIL
(09:05) His worst purchase as an athlete
(10:40) The rise of athletes as business moguls
(14:40) His biggest regret + advice on how we can ALL avoid it
(16:45) Every business is a media business (content arbitrage)
(21:00) Athletes as investors + why everyone should own equity
(24:25) Where sports are headed in the future
.
Jacob Turner links:
Twitter: https://twitter.com/TheSuddenWealth
LinkedIn: https://www.linkedin.com/in/thesuddenwealth/
Website: https://jlswealth.com/our-team/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Roy Daneman is a repeat entrepreneur who is now building an AI-infused sports training equipment company, Strikeco.
In this podcast, we talk about AI, why now is the time to build in sports, esports vs physical sports, Israel's success in sports technology, and his family's relationship with one of the greatest soccer players of all time...Diego Maradona.
Chapters:
(00:00) Introduction
(02:05) Why is Israel a top sports tech region in the world?
(04:40) Where sports technology is headed over the next 5 years
(05:30) Artificial Intelligenceâs influence on sports
(06:40) Virtual "Coaching" in athletics (and the mirror analogy)
(09:15) Could esports overtake physical sports?
(12:15) Will trainers/coaches become fully digital over time?
(14:30) Relationship with Argentinan soccer legend Diego Maradona
(20:55) Star players like Lionel Messi and their influence on business
(24:20) Sports tech is what fitness was 3 years ago
.
Roy Daneman links:
LinkedIn: https://www.linkedin.com/in/roydaneman/
Website: https://strikeco.io/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Nick Esayian is a repeat entrepreneur, founder, and former race car driver who is now building a protective headwear company, LIGHT Helmets, which believes âlightâ helmets are more protective than âheavyâ helmets.
.
Chapters:
(00:00) Introduction
(02:40) Helmet space in sports + LIGHT Helmets
(06:35) Testing labs for football helmets (and NFL)
(10:55) Why should helmets be lighter (not heavier)?
(14:55) How big is the market for protective headwear?
(19:30) NIL - how are they using it to promote their product?
(24:55) Thoughts on giving equity to athletes (partner vs endorser)
(26:45) Aaron Rodgers helmet debacle at VICIS
(32:15) Balancing aesthetics vs. quality in equipment products
(35:20) GTM strategy for complex products (especially helmets)
(40:25) Where is sports headed in the future - D2C more invasive
.
Nicholas Esayian links:
LinkedIn: https://www.linkedin.com/in/esayian/
Website: https://lighthelmets.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Chapters:
(00:25) Feel Good Stories
(1:35) Business of Athletes
(7:00) NIL/College Sports
(10:25) Future of Sports
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Jason Syversen is an entrepreneur, investor, and philanthropist who is now building an artificial intelligence (AI) company in sports.
Sportsvisio automatically captures highlights and stats from sporting events.
In this podcast, we talk about AI, why he decided to build a company in sports, the differences between founding/investing in companies, and the future of Sportsvisio.
.
Chapters:
(00:00) Introduction
(02:55) Why is now the time to build in sports?
(04:10) Background on Sportsvisio
(06:20) Overview of AI x Sports market
(09:55) How their AI software works
(13:45) Explaining AI to a 5-year-old
(20:15) Using AI to assist in business building
(22:10) How Jason hires the most intelligent people
(25:30) Sports video software market size
(29:15) Importance of CAC to LTV
(32:00) Generalists vs specialists
(35:00) Next 5 years for Jason and Sportsvisio
.
Jason Syversen links:
Twitter: https://twitter.com/jsyversen
LinkedIn: https://www.linkedin.com/in/jsyversen/
CEO: https://sportsvisio.com/
GP: https://www.10xvp.com/
.
Andrew Petcash links:
đ Website: https://profluence.com
âď¸ Newsletter: https://www.petcashpost.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
(0:30) - Feel good stories* Dickâs Sporting Goods $150M in donations, Manny Pacquiao donated 100% of fight proceeds to charity, and the Boston Celtics gifting $155,000.
(1:50) - Business of Athletes Nike is cutting ties with Kyrie Irving, he reportedly earned $8-12 million/year with the contract. * Ray Lewis, Emmanuel Acho, Baron Davis, and other athletes have invested in the $15M Series B round of MOON ULTRA, a consumer electronics company. * MLB teams have spent over $1 billion in player contracts so far this offseason. * Sue Bird and Megan Rapinoe revealed âA Touch Moreâ, the company will create scripted and unscripted programming. * Derek Jeterâs online card trading company, Arena Club, has raised $10M in Series A funding. * Serena Williams has launched Will Perform*, a topical wellness company for athletes.
(6:10) - Name, Image, and Likeness Opendorse, announced that it closed a $20 million fundraising round, including an investment from former NFL player Will Compton. * Texas A&Mâs esports team recently revealed the school is negotiating with College Station to lease a new facility at Post Oak Mall. * On3, a college sports media company, announced the launch of the On3 Athlete Network where athletes can now sign into their profiles. * Prospex*, an NFT trading platform for athletes and fans in NIL is now live in the market.
(10:00) - Future of Sports Fanatics announced that it raised $700 million at a $31 billion valuation. * GameOn Technology, a conversational chat platform, closed a $35 million Series B funding round. * Zenkai Sports, a natural and sustainable performance apparel brand, closed a $1M funding round to fuel growth and product development. * KissCam, LLC* received a U.S. patent for its âKissCamÂŽ Contest,â revolutionizing the traditional kiss cam live segment at sports games.
CJ Watson is a former NBA player turned angel investor, entrepreneur, author, and philanthropist.
In this podcast, he talked about the transition from playing pro basketball to investing in over 20 companies.
You can check out his business profile here: https://profluence.com/athletes/cj-watson
.
Chapters:
(00:00) Introduction
(01:00) Transition from NBA to investing
(04:15) NIL changing the landscape
(08:00) Average day for CJ Watson
(09:00) Becoming an Author + Entrepreneur
(11:25) Angel Investing in over 20 companies
(16:40) What his portfolio looks like
(20:30) Future of athlete entrepreneurs
.
CJ Watson links:
Twitter: https://twitter.com/Quietstorm_32
Website: https://cjpens.com/
.
Andrew Petcash links:
âď¸ Newsletter: https://profluence.com
đ Podcast: https://anchor.fm/andrewpetcash
đŁ Twitter: https://twitter.com/andrewpetcash
đ¸ Instagram: https://instagram.com/andrewpetcash
đź LinkedIn: https://www.linkedin.com/in/andrewpetcash/
đş TikTok: https://www.tiktok.com/@andrewpetcash
đĽ YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/
.
Thanks for listening!
Audio Timeline:1:55 - Feel good stories* Alabama and Auburn team up for a good cause and a $100,000 donation for scholarships.
4:08 - Business of Athletes Alex Morgan invested in Soccer Post, a large soccer retailer and online site. * Mario Gotze participated in the $5.5M seed round of Secjur, a German compliance and information security company. * Rumors are swirling that Cristiano Ronaldo is considering a $207 million per year contract with the Saudi Arabian squad Al Nassr FC*.
7:30 - Name, Image, and Likeness Pack of Wolves NIL collective announced $25,000/year NIL deals for every scholarship football player at NC State. * Ohio State fans questioning NIL after CJ Stroudâs comments about the loss to Michigan not âdefiningâ him. * Wiz Khalifaâs Taylor Gang Entertainment has signed 25 college athletes to NIL deals. * Deion Sanders is expected to accept the coaching job at Colorado leaving HBCU Jackson State University. * Penn State* NIL collective Success With Honor has launched a $2 million fundraising campaign backed by a $1 million matching donation.
10:30 - Future of Sports CROSSNET, the worldâs first four-square-volleyball-like net game, has announced an investment from JB Capital. * Fnatic, an esports team and performance brand, announced a strategic partnership and investment with Hivemind Capital, a crypto asset manager. * The Rossignol Group, a sustainable mountain sports equipment and apparel company, has announced a $50M plan through 2026. * NBA is now allowing sovereign and endowment funds to purchase stakes in teams. * Korean eSports company DRX has received an investment from Wemade. * NBC Sports Next has acquired Albatros Datenservice, a German company, and Digital Golf Solutions, a French company. Both are leading golf technology companies in Europe. * BeONE Sports*, an athlete training technology company, has raised a pre-seed round of over $500,000.
Audio Timeline:
0:40 - Feel good stories
- History has been made with the first Division 1 female athlete in baseball and a $10,000 half-court shot.
2:00 - Business of Athletes
-
Jayson Tatum, Connor McDavid, and Mitch Marner are investing in the youth sports engagement app, TheProgram AI.
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Former UCLA Decathlete, David Bunevacz, has been sentenced to 17.5 years in prison for defrauding $35 million from investors.
-
Kevin Love has invested in Aescape, which is developing fully automated massage therapy.
4:20 - College Sports/NIL
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Gallery Furniture, owned by sports superfan Jim "Mattress Mack" McInggvale, has contributed "a seven-figure" NIL deal with the University of Houston men's basketball program.
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The NIL fund at Ole Miss, Grove Collective, has reportedly topped over $10M in funding pledges. Auburn announced more than $12 million in NIL pledges.
-
Robert Griffin III tweeted that Texas RB Bijan Robinson should stay one more year in college and ask for $6-7M.
7:50 - Future of Sports
-
Unagi announced a $4M funding round with Binance Labs to further Ultimate Championsâ development, their web3 soccer game.
-
SponsorUnited, a SaaS tool for sports sponsorships, has raised $35M from Spectrum Equity.
-
TeamSnap, a sports management software, has acquired LeagueSide, a youth sports sponsorship platform.
-
Sports sponsorship analytics startup Trajektory raised a $4 million funding round led by investments from TechOperators, Bridge Ventures, gANGELS, and Mudita Capital Partners.
-
Golf Guru raised $290,000 in pre-seed funding to continue developing its mental coaching app for golfers.
-
Group Sport has entered into an agreement to purchase Spanish soccer club Getafe CF and plans on using a DAO to provide fans with more involvement.
Interesting Stat
There is roughly $23 billion worth of teams for sale across the world's five biggest sports leagues, per Sportico's latest valuations.
-
đ Phoenix Suns: $1.9B
-
âžď¸ Los Angeles Angels: $2.5B
-
âžď¸ Washington Nationals: $2.2B
-
đ Ottawa Senators: $655M
-
đ Washington Commanders: $4.8B
-
â˝ď¸ Liverpool FC: $4.1B
-
â˝ď¸ Manchester United: $7B
This data is a little outdated, but leagues are revenue-generating machines.
Short Passage of The Week:
Be proud of how you have handled these last 11 months:
-
The silent battles you have fought.
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The moments you had to humble yourself.
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The times you have wiped your own tears.
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For quieting the noise and focusing on cultivating a life that feels nourishing.
Each day is a unique opportunity to celebrate our story, journey, strength, and resiliency.
As we embark on these final weeks of 2022, letâs take breaks, prioritize our peace, and allow ourselves to stop and start again.
Passage by Clint Hurdle
Recommended Media
Iâve been messing around with some videos on YouTube.
Youâll enjoy this Shaq one:
Make sure to give it a thumbs up and subscribe if you want to see smore videos in the future.
Business Jargon
Data is the new oil.
Every business should be tracking:
Internal Data:
This type of data comes from business transactions such as point-of-sales and customer records. It provides insight into how your enterprise operates and the financial condition of the organization.
Internal data includes any other information relevant to management, such as managerial performance metrics and productivity statistics.
External Data:
External data focuses on analyzing trends relating to consumers, competitors, markets, and suppliers.
Marketing:
Marketing data pertains to information about customers and their behaviors and preferences, which is used to target specific individuals with tailored messages.
This type of data may include the various ways customers interact with your company, such as social media activity, web cookies, and advertising retargeting.
How I always view itâŚ
If it can be recorded, it should be tracked.
Quote
âIf a fellow isn't thankful for what heâs got, he isn't likely to be thankful for what he's going to get.â âFrank A. Clark
Hope you had an awesome Thanksgiving weekend and thanks for tuning in today.
Iâm grateful to have you here as a reader!
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel good stories
- 6 marathons in 6 days, the nation's only team comprised entirely of deaf and hard of hearing players has made the NCAA tournament, and more.
3:05 - Business of Athletes
-
Odell Beckham Jr. is suing Nike over $20M in damages.
-
Virgil van Dijk is the newest investor in the wearable tech company Whoop.
-
Mike Tyson and Evander Holyfield are partnering to sell cannabis treats manufactured under Tysonâs newly formed brand house Carma Holdings.
-
Nike has signed its first Esport athlete, Jian âUziâ Zihao.
6:00 - Name, Image, and Likeness
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Syracuse booster Adam Weitsman plans to offer $1 million annually to one five-star football player and one five-star basketball player.
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Athlete Advantage just launched The 15 Club, Kentuckyâs new NIL collective.
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Wichita State announces first-ever female-focused NIL athlete collective.
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Michigan's Hunter Dickinson is writing the letter S on his hand during games this season to draw attention to their attempt to advocate for a new business model in college sports.
09:20 - Future of Sports
-
Nike is launching Swoosh, a Web 3.0-enabled platform that will allow people to design and own virtual creations.
-
Pro Volleyball Federation launched this past week, and the indoor womenâs volleyball league will take the court in February 2024.
-
Sportradar has launched Sportradar Virtual Stadium, an AI and machine learning social engagement solution for sportsbook operators.
Interesting Stat
Lebron James could make over $50 million if Liverpool FC is successfully sold.
He also owns a stake in the Boston Red Sox, Pittsburgh Penguins, and AC Milan.
Athletes are building business empires at a scale weâve never seen before.
Short Passage of The Week:
This week I willâŚ
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Run my own race.
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Treat people with kindness.
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Focus on today, not tomorrow.
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Be intentional with my self-talk.
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Practice self-discipline as an act of self-love.
By The Daily Coach
Sports Startup of The Week
I research, talk with, and see so many cool sports startups every day. It only feels right to start shining light on some of the ones I deem as interesting.
For the 1st edition, Iâll be touching on the European-based HomeFans.
HomeFans is creating a marketplace for fan-led sports experiences. (think of Airbnb for sports events).
So for exampleâŚ
If you want to go see a soccer game in London, you can book an experience on their platform.
You get matched up with a host that will show you the ropes and give you an awesome experience you wouldnât have had otherwise.
I think itâs an intriguing model that makes attending an event more memorable and allows hosts to earn some extra side money.
Network effects could certainly kick in.
Tweet(s)
The World Cup is kicking off today.
Hereâs a quick snippet of the business behind it:
Business Jargon
Return on ad spend (ROAS) is a marketing metric measuring the revenue earned for every dollar spent on advertising.
For example, if you spend $1,000 on ads, and your revenue is $2,000, you calculate ROAS by dividing $2,000 by $1,000.
This gives you a ratio of 2:1 or 200%.
The more effective your campaign, the larger your ROAS and the more revenue you have earned for each advertising dollar spent.
Quote
âCompete with yourself and root for everybody else.â â Candice Millard
Thanks for tuning in today!
There will be only 1 newsletter this upcoming week to Thanksgiving.
Peace,
-AP
Extra Credit
If youâre not already, make sure to follow me onâŚ
TikTok: https://www.tiktok.com/@andrewpetcash
Twitter: https://twitter.com/AndrewPetcash
LinkedIn: https://www.linkedin.com/in/andrewpetcash/
YT: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/featured
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:25 - Business of Athletes
-
Hall of Fame QB John Elway has invested significantly in Tomâs Watch Bar, an entertainment-focused sports super bar.
-
Mick Foley, a former pro wrestler, is the top-earning athlete on the video platform Cameo.
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Lionel Messi is investing in the digital collectible NFT company Sorare.
-
Tom Brady, Steph Curry, and Shohei Ohtani were all investors in the crumbling crypto company FTX.
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Minnesota Viking QB, Kirk Cousins, has purchased Clearbrook Golf Course in Michigan.
4:20 - Name, Image, and Likeness
-
LSU gymnast Livvy Dunne had a weird NYT article written about how she is moving college sports backward.
-
Mike Morse x Mike Morris NIL deal.
6:40 - Future of Sports
-
Anheuser-Busch is set to purchase a Major League Pickleball team after the PPA and MLP decided to merge their team leagues.
-
Sony has acquired Beyond Sports, an AI-based data analysis and visualization company that specializes in fan engagement.
-
Web3 sports entertainment company, Eterlast, has left stealth mode to announce $4.6M in seed funding.
-
Meta is launching XTADIUM, an app for watching sports in virtual reality.
-
Barstool Sports streamed its first college basketball tournament, founder Dave Portnoy called some of the games.
-
3STEP Sports, a youth sports club and event operator, has acquired North Bay Basketball Academy (NBBA).
Short Passage of The Week:
Today remember to smile.
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Smile because you can.
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Smile because you are alive.
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Smile because you are loved.
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Smile because you are grateful.
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Smile because you have options.
-
Smile because you are divinely supported.
-
Smile because you can embrace the possibilities of today.
-
Smile because your dreams are designed to become your reality.
Source: Commanding Life
Recommended Media
Penn Stateâs NIL collective, Success with Honor, created a cool campaign with player Barney Amor.
He went undercover, asking fans their thoughts about the punter.
Youâll enjoy the video:
Feel Good Story
In honor of Veterans Day, RealTruck, teamed up with pro athletes Travis Kelce, George Kittle, and Dak Prescott to gift deserving veterans and first responders the truck of their dreams.
Theyâre releasing it as a 3-part series with a focus on each athlete and a âheroâ from their hometown.
When we talk about athletes in business â this is what we love to see!
Kelce, Kittle, and Prescott are also investors and ambassadors for RealTruck.
Business Jargon
With more and more digital applications these days, a common metric investors look for are Monthly Active Users (MAUs) and Daily Active Users (DAUs).
DAU is the number of unique users who engage with your product in a one-day window.
MAU is the number of unique users who engage with your product over a 30-day window (usually a rolling 30 days).
For example, Twitter reportedly has 238 million DAUs â meaning ~238 million people use the app daily.
Quote
âDonât raise your voice, improve your argumentâ - Desmond Tutu
Thanks for tuning in today!
Peace,
-AP
You can also find me on:
Twiter â @AndrewPetcash
LinkedIn â @AndrewPetcash
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:25 - Feel good stories
- Philadelphia Phillies $50,000 donation and UNC student-athletes raising money for the Childrenâs Hospital.
2:00 - Business of Athletes
-
Potential Hall of Fame baseball player Jimmy Rollins is launching ScoutUS Pro, an app connecting athletes and scouts in one place.
-
Steph Curry filed the trademark âCURRYVERSEâ with an intent to use it in the metaverse.
-
Tiger Woods and Rory McIlroyâs venture TMRW Sports has announced an array of high-level athlete investors:
5:30 - Name, Image, and Likeness
-
Campus Ink announced a $2 million funding round to grow its NIL merch platform.
-
INFLCR says transactions from collectives account for more than one-third of total payment volume to college athletes with an average pay of $1,257.
-
Carlos Fuentes of the Denver Pioneers basketball team serves as their own in-house agent since heâs from Spain and canât legally make NIL money.
-
Data Vault Holdings, a metaverse data tool, announced they have started minting branded NFT tokens for colleges across the US.
9:45 - Future of Sports
-
DICKâs Sporting Goods launched a $50M in-house investment fund, DSG Ventures, to invest in the future of sport and retail.
-
The NBA has launched NBA equity, a private equity division to invest in startups.
-
Amazon Prime Video has signed a multi-year deal with amateur basketball league Overtime Elite (OTE) for exclusive global streaming rights.
-
The first-ever network to focus on female athletes, the Womenâs Sports Network, launched this past week.
-
Knights of Degen, a sports gaming community in Web3, has entered into an agreement to acquire the blockchain-based fantasy sports platform, LeagueDAO.
-
The Minnesota Twins along with TechStars announced 10 startups for their next accelerator.
Interesting Stat
Americans donât understand the popularity and money behind cricketâŚ
At more than $1 billion a year, Indiaâs top cricket league (The IPL) â which only has 10 teams â now generates annual broadcast revenues on par with top leagues like the NFL ($10B), Englandâs Premier League ($6.9B) and the NBA ($2.7B).
On a per-match basis, the IPL now ranks behind only the NFL.
Via: NYTimes
Short Passage of The Week:
3 ideas as you end and start your year: ⢠You don't rise to the level of your goals. You fall to the level of your systems.⢠Every action you take is a vote for the type of person you wish to become.⢠Decide the type of person you want to be. Prove it to yourself with small wins.
Tiny Changes, Remarkable ResultsSource: James Clear, Atomic Habits
Side Note:
People âstealâ my content all the time â and I usually let it slide as itâs flattering.
But this past weekend, I couldnât hold my tongue.
This guy wrote a LinkedIn post bragging about how he got 700,000 impressions on a post he copied word for word from this newsletter.
I love that people think my work is good â but at least credit me.
And donât people get kicked out of college for plagiarism? So whyâs it fine on social media? Content can be a dirty game.
Business Jargon
Itâs not always easy thinking long-term, but itâs required for the success you truly desire.
Build like the Romans đď¸
The Colosseum in Rome is nearly 2000 years old. And for the most part, itâs still fairly intact.
The Romans designed things that were built to last and used concrete stronger than any we use today.
But when it comes to building a business, there are many entrepreneurs who build for the short term.
They look at a business as a way to make an extra couple thousand bucks. Instead, they should be building something thatâll last for years to come.
To those creating a better future in sports đĽ
Quote
âSometimes the best thing you can do is not think, not wonder, not imagine, not obsess. Just breathe, and have faith everything will work out for the best.â - Unknown
Thanks for tuning in today!
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:40 - Business of Athletes
-
Mitchell & Ness, a lifestyle athletic apparel company, announced its roster of investors â LeBron James, Kevin Durant, James Harden, Joel Embiid, Chris Paul, Odell Beckham Jr., and Devin Booker.
-
Eli Manningâs PE firm, Brand Velocity Group, launched an innovative investment sports-focused vertical, Brand Velocity Group Sports (BVGS).
-
NBA player Ben Simmons launched TrainingHub, a platform for amateur coaches in the sports creator economy.
-
Patrick Mahomes has become the 2nd largest shareholder in American State Bank after a large investment this past week.
5:35 - Name, Image, and Likeness
-
DexCom, a real-time continuous glucose monitoring for people with diabetes, announced the launch of Dexcom U, the first-ever NIL program designed to celebrate college athletes with diabetes.
-
The NCAA released "clarifications" of its NIL policy. More info in the podcast.
8:30 - Future of Sports
-
MSP Sports Capital announced it has acquired a majority interest in the Disney-owned networkâs X Games.
-
LIV Golf reportedly spent $784M in its first season.
Interesting Stat
Patrick Mahomes is an absolute legend.
At age 16, he opened his first bank account at American State Bank.
This past week, he became the second-largest shareholder in the company after buying a stake in the Texas-based bank.
One more thing thoughâŚ.
6 years after getting drafted into the MLB â he passed up the opportunity and instead became a minority owner in a baseball team (Kansas City Royals).
Short Passage of The Week:
The true leader in a group is rarely the person who talks the most.
-
Itâs usually the person who listens best.
-
Listening is more than hearing whatâs said. Itâs noticing and surfacing what isnât said.
Inviting dissenting views and amplifying quiet voices are acts of leadership.
Source: Adam Grant, Think Again
Feel-Good Story
Thereâs a lot of negativity in the world â which is why every Sunday I talk about a feel-good story in the podcast.
WellâŚ
Iâm going to put more emphasis on providing these stories as their own segments.
This weekâs story is incredible đđ˝
Los Angeles athlete Zion Clark showed off his upper body strength by breaking the Guinness World Record for the âhighest box jump with the handsâ and âmost diamond pushupsâ in three minutes.
Born without legs, he has âno excusesâ tattooed across his back.
Hereâs the video from Guinness World Records:
Tweet(s)
Usain Bolt the businessman.
Business Jargon
What is an angel investor?
Angels give support to start-ups at the initial moments and when (most) institutional investors are not prepared to back them. They may be families, friends, or former colleagues of the founders.
They usually invest when a company is trying to go from PowerPoint to reality.
đ¸ Check Size: $10K to $250K
âď¸ Holding Period: 8 to 10 years
đ° Target Return: >75% IRR or +10x
And hereâs a fun fact for youâŚ
The term "angel" came from the Broadway theatre when wealthy individuals gave money to help launch theatrical productions.
The term "angel investor" was first used in 1978 by the University of New Hampshire's William Wetzel, founder of the Center for Venture Research. Wetzel completed a study on how entrepreneurs gathered capital.
Presumably when he coined the term âAngelâ he was reflecting on the deliverance quality ascribed to Angels. An angel investor can save the founder/business from (corporate) deathâŚ..by writing a cheque.
Quote
âDo not spoil what you have by desiring what you have not; remember that what you now have was once among the things you only hoped for.â - Epicurus
Thanks for tuning in today!
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel good stories
- Giving back with a 50-mile run across the Grand Canyon.
4:08 - Business of Athletes
-
Golf+, a VR golf platform raised a $6 million seed round with athlete investors including Tom Brady, Steph Curry, Mike Trout, and Rory McIlroy.
-
Christiano Ronaldo was named the most marketable athlete in the world according to SportsPro, with Serena Williams in 2nd and Lewis Hamilton in 3rd.
-
Sachin Tendulkar, one of India's most famous athletes, has become a strategic investor in the digital collectibles platform Rario.
-
Kevin Durant bought an MLP pickleball team.
-
Damian Lillard made his first tech investment in Kicks Crew, a digital sneaker platform.
-
Lionel Messi announced the launch of his new venture firm, Play Time, alongside experienced venture capitalist Razmig Hovaghimian.
7:30 - Name, Image, and Likeness
-
Division I schools can expect to receive further NCAA rules guidance related to name, image, and likeness activity as soon as next week
-
Sad weekend at San Jose State due to an unfortunate electric scooter accident.
-
Collegiate sport fan experience platform Mercury has raised $7.5 million in a seed round led by Multicoin Capital.
10:30 - Future of Sports
-
Will Ventures raised $150 million for Fund II, they will continue to invest in seed-stage companies in the consumer, health, sports, and entertainment sectors.
-
Next Play Capital, started by former Super Bowl champion Ryan Nece, has raised a $200M fund.
-
NFL commissioner Roger Goodell made $63.9M for the 2019-20 and 2020-21 seasons. Adam Silver (NBA) made $10M, Rob Manfred (MLB) earned $17.5M, and Gary Bettman (NHL) earned ~$10M.
-
EA Sports announced that it will be investing $11 million in women's soccer via its Starting XI Fund.
-
The Clippers are launching the NBA's first direct-to-consumer streaming service called "ClipperVision," which will feature 74 games and cost $199.99 for the season.
-
CoachMePlus, an enterprise-level digital fitness platform that helps coaches work with athletes to achieve their fitness and wellness goals, announced $1 million investment from angel groups.
Interesting Stat
This is wildâŚ
NBA players paid $36M in fines last season (up from $6.9M the previous year).
Thatâs over $29,000/game â just including the regular season.
Whatâs to blame?
WellâŚNBA players make a lot of money (and sometimes the extra publicity from getting thrown out of a game is worth it). Basically a business expense at this point.
Short Passage of The Week:
-
Hold the door for others and pick up trash that's not yours.
-
Compliment people behind their backs and encourage people when they're down.
-
Include people when they feel left out and hold yourself to a high standard.
-
Share your life with people you love and admit when you are wrong.
-
Celebrate others when they succeed and stand up for people that can't stand up for themselves.
-
Have the courage to say no to things that could jeopardize your future.
-
Realize doing the right things for the right reasons will never go out of style.
-
Be a good person.
Source: Lewis Caralla, Georgia Tech's Strength Coach
Tweet(s)
Mario GĂśtze is setting a great example for athletes (both on and off the field):
Business Jargon
Changing this section up todayâŚ
Instead of me summarizing, I have some HIGHLY recommended reading.
Paul Grahamâs essays (heâs the founder of Y Combinator which has funded over 3,000 companies and worked with over 6,000 founders).
Some of my favorites:⢠How to Make Wealth⢠How to Start a Startup⢠What We Look for in Founders⢠Why to Start a Startup in a Bad Economy⢠How to Be an Expert in a Changing World
Quote
I'm not sure who needs to read this today, but:
âGive yourself permission to show up, even when you're scared. You get one life. LIVE it. Let your dreams, hopes, and desires take root in your life. You never know who is waiting for you to bless them with your gift. Big or small â show up. We need you." â Alex Elle, How We Hear
Thanks for tuning in today!
Peace,
-AP
Extra Credit
I was recently on the SIDELINE STORIES Podcast with Brendan Duggan (#14 used to get buckets by the way).
We talked about an array of things including the future of sports, pickleball, and the business of athletes.
Spotify: spoti.fi/3CucGYm
Apple Podcasts: apple.co/3CyHJlT
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:00 - Feel good stories
- Amazing story from the Ironman World Championships, Cooper Kupp giving back in a major way, and Patriots owner Robert Kraft donating millions.
2:25 - Business of Athletes
-
World Champion Fantasy, an online fantasy esports platform, announced JuJu Smith-Schuster is now an equity owner in the company.
-
UBS announced the second season of "Front Office", a reality TV show that follows superstar athletes-turned-investors.
-
TBE Enterprises announced on Tuesday that it's creating a $1 million winner-take-all 7 vs. 7 competition soccer event in 2023. Chris Paul is an investor.
-
Tom Brady and Kim Clijsters will be buying an MLP Pickleball team.
-
Patrick Willis, a former NFL great, announced the launch of Universe 52, a members-only NFT community where fans can interact with him and unlock access to exclusive perks.
-
Former Super Bowl champion Ryan Nece announced that Next Play Capital raised $200 million for its third fund.
8:10 - Name, Image, and Likeness
-
It pays to be the son of a famous athlete (two legacy names sign massive NIL deals)
-
Syracuseâs Jim Boeheim has some strong words about NIL.
12:05 - Future of Sports
-
NFT-based athlete investment platform FANtium announced a pre-seed round of $2 million. Fans can invest in an athlete's seasonal earnings, as well as in the career earnings of up-and-coming younger prospects.
-
The BIG EAST Conference will release NFT tickets to attendees covering its 2022 Basketball Media Day. Fans attending MLB postseason games can receive commemorative NFT tickets that update 24 hours before the event.
-
Puttshack, co-founded by the creators of Topgolf, just received $150 million in growth capital funding led by BlackRock. In 2023, they expect to expand to Dallas, Denver, Houston, Nashville, Philadelphia, Pittsburgh, and Scottsdale.
-
The MLB became the first major sports league in the US to enter an official contract with a CBD company.
Interesting Stat
This is wildâŚ
Injuries across Europe's five major leagues rose by 20% last season and cost clubs $527 million, the first time this figure has eclipsed the half-a-billion mark. đ¤Ż
*Injury cost is calculated by multiplying the daily cost of a player by the number of days they were unavailable.
Players under the age of 21 were especially affected, with their number of injuries rising tenfold in the last four years.
Yet, the increase in injury concerns isn't specific to soccer...
The NFLPA claims artificial turf leads to a 28% higher rate of non-contact injuries as compared to when playing on natural grass.
Short Passage of The Week:
Ask questions that are so big that only your life can answer them. One of the biggest lessons in life is being able to distinguish between the stories other people have created about you and the truth you come to know about yourself...
You begin to reject the scripts that other people wrote for you when you recognize that those words and actions do not align with your vision for your life. â Dr. Thema Bryant, Homecoming
Recommended Media
If you havenât watched the Redeem Team yetâŚtonight is the night.
Unbelievable documentary.
Tweet(s)
Kim Kardashian has created $1B companies.
Lebron James is creating a billion-dollar empire.
Mr. Beast got offered $1B for his YouTube channel (and turned it down).
Take a look at the power of athletes, entertainers, and creators. đ
Business Jargon
Private Equity (PE) has become popular in the investment world.Hereâs a simple breakdown of how it works:OVERVIEWTraditionally there have been two types of PE funds:
-
Buy-out funds: buy 51-100% of the business, often placing their own operators.
-
Growth Equity Funds: find large companies where they can inject capital to grow the business.General Partners are usually the âfoundersâ of the PE fund early on.They raise money from institutional investors (can be a pension, a university endowment, or a family office).
They then use this money to make investments (either buy a company or invest in a company as mentioned above).HOW PE FIRMS MAKE MONEYThere are two ways:1. Management FeesThis is a fixed percentage of the total capital raised that they use to pay salaries and other operational fees (like lawyers and accountants). This is usually 2%.So if you raise a $100M fund, you get $2M per year to split on salaries and operational expenses.2. Carry FeesThis number is usually 20%.What it means is after you return your investorâs money, you get 20% of every dollar after that.So letâs say you have a $100M fund and you make $200M after exiting from the fundâs companies. You give $180M to your investors and you get $20M.
Quote
âDonât judge each day by the harvest you reap but by the seeds that you plantâ - Robert Louis Stevenson
Thanks for tuning in today!
Peace,
-AP
Extra Credit
You can connect with me on LinkedIn if youâre not already:
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:20 - Feel good stories
- Joe Burrow is giving back in a big way and the cool story of a seventeen-year-old raising money for cancer.
3:20 - Business of Athletes
-
Spanish athletes Pau Gasol, Rudy Fernandez, and Iker Casillas are investing in INDYA, a startup focused on improving the performance of athletes through technology and nutrition.
-
Annika SĂśrenstam and Vijay Singh (retired pro golfers) are investors in wearable golf technology deWizâs $4M Series B round.
6:00 - Name, Image, and Likeness
-
SAXX underwear signs South Carolina football players to one of the most creative NIL deals weâve seen up until this point.
-
Mississippi State HC Mike Leach says players should be split between amateurs and professionals.
-
An array of other cool deals â from Reeseâs to a dog.
11:55 - Future of Sports
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onX announced an $87.4M Series B round to continue building their navigation and mapping technology for outdoor recreationists.
-
Verse Gaming, a social gaming company hosting peer-2-peer fantasy contests in sports announced a pre-seed funding round of $585k.
-
GAMURS, a leading esports and entertainment media network, announced it has closed a $12M Series A funding round co-led by Elysian Park and Cerro Capital.
-
PredictionStrike, a marketplace for trading shares of athletes, announced a $3M seed round led by MaC Venture Capital.
-
Basketball analytics startup ShotQuality has raised a $3.2M seed round co-led by KB Partners and TIA Ventures.
Interesting Stat
This is pretty wild:
Sports Sponsorship spending (in billions) from 2014-2024.
This is going to continue increasing, especially since the target market has increased now that college and high school sports are monetizable through name, image, and likeness (NIL).
Short Passage of The Week:
Brick by Brick, Day by Day
-
Culture isnât built in a day.
-
Success isnât built in a day.
-
Mindset isnât built in a day.
-
Habits arenât built in a day.
-
Greatness isnât built in a day.
-
The foundation isnât built in a day.
Itâs built one day at a time. Keep showing up. Keep doing the work. Passage by Kevin DeShazo
Tweet(s)
Former MLB pitcher Jacob Turner put out an interesting thread regarding playoff baseball bonuses.
Sports = Business. Business = Money.
ThereforeâŚ
Sports = Money (never forget that).
Business Jargon
Letâs take a look at some of the unique ways to fund a startup.
Bootstrapping:
This is when startup founders invest their own money or get friends and family to invest in the business.
Bootstrapping gives business owners more room to experiment with the business and product since thereâs no pressure to meet the expectations of investors.
Equity:
Refers to the percentage of ownership in a business.
VCs typically make investments in exchange for equity, a percentage of the companyâs shares.
Crowdfunding:
Financing method where a group of individuals invests in your business. To run a successful crowdfunding campaign, you need to showcase your project to a large audience to convince them to invest.
Depending on the type of crowdfunding, investors may receive shares, interest, or products or services for their investment.
Quote
âIf you feel like thereâs something out there that youâre supposed to be doing, if you have a passion for it, then stop wishing and just do it.â - Wanda Sykes
Thanks for tuning in today!
Peace,
-AP
Extra Credit
Using this space today to thank everyone that has played a part in my own development over the past year.
So many cool people Iâve been able to connect with (and connect to each other) thanks to this platform.
Lots more on the wayâŚ
Sharing Profluence is the best way to continue building up the community.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:25 - Feel good stories
College athletes give back to the community thanks to their NIL money.
3:05 - Business of Athletes
Lebron James, Kevin Love, and Draymond Green are the newest investors in pickleball through Major League Pickleballâs 16-team expansion.
Chris Paul, Vernon Davis, and Jimmer Fredette are investing in Scoutâs $2.6M seed round. The company helps users put together âinvesting starting packagesâ.
Kevin Durant and Billie Jean King are the newest investors in League One Volleyball, a new women's pro league, which has raised a $16.75 million Series A round.
Eli Manning (through his PE Firm Brand Velocity Group) has acquired uniform company SCORE. Carmelo Anthony, Nolan Arenado, DK Metcalf, and Klay Thompson are fellow athlete investors.
Abby Wambach is distancing herself from concussion company Odyssey Health as Brett Favre is reportedly its biggest investor.
Travis Kelce is investing in ZenWTR, other athlete investors include Aaron Rodgers, Richard Seymour, surfer Kelly Slater, and Tristan Thompson.
10:45 - Name, Image, and Likeness
South Carolina womenâs basketball players are set to receive $25,000 during this upcoming season thanks to a team-wide NIL deal.
5-star football recruit David Stone put out on Twitter that he canât âbe boughtâ during his recruiting process.
13:35 - Future of Sports
InGame Sports, an Egyptian gaming and sports technology startup has secured over $1M in a pre-seed round spearheaded by Opener.
Athletes Unlimited announced a $30M funding round to continue building out their womenâs first athletic leagues. Four-time Olympian Angela Ruggiero, Philadelphia 76ers owner David Blitzer, and Kevin Durant's 35V are investors.
Karate Combat, a prominent full-contact martial arts league, announced the decision to form a decentralized autonomous organization (DAO) to transition its governance to fans and athletes.
The American Cornhole League (ACL) is one of the fastest-growing sports leagues in the world (challenging even pickleball). They have announced a strategic multi-year partnership with Legends agency.
SIQ Basketball raised an additional $3M from 16 new investors. They make the worldâs first smart basketball and are used by Overtime Elite.
Interesting Stat
This is wild:
High school sports in the United States with the most participants (and YoY change).
Participation is down among the 10 most popular boys and girls high school sports compared to the last full pre-pandemic school year.
Boys golf and girls volleyball are the only increases.
This chart doesnât include Esports â but that is definitely growing as well.
Short Passage of The Week:
We rob ourselves of joy because of the storylines we create around our painful challenges in life, be they physical, financial, mental, emotional, or spiritual.
As we walk through the growth experiences of life's discomfort, we realize joy is right there in the midst of it all.
Passage by The Daily Coach
Recommended Media
Thanks to the 50+ people who have sent emails regarding business ideas in pickleball after my post on Friday.
It has garnered a ton of buzz and I am currently sorting through them to see if there are any opportunities that can benefit us all.
Tweet(s)
Figuring out what to message âbusyâ people is tough. This is a good breakdown.
Make it easy for people to say yes!
Business Jargon
Want to start a company? Having trouble raising money from investors? You need to refine your pitch deck â hereâs how:
Alex Macdonald has raised $40M+ for his own companies and invested in 20+ startups as an angelâŚhereâs his advice:
Keep it short
Your goal with the deck is to secure a call with the investor. It is not to answer every question about your business.
You should create intrigue with a 10,000 foot view rather than exhaustion with every detail of the business. At the early stages, anything longer than 12-13 slides is overkill.
Use a designer
Investing in a deck designer is probably one of the highest-leverage investments you can make at the early stage.
Your deck is the first impression of your business and ensuring it is well designed will lead to a much higher conversion of investor discussions.
Team
This is your most important slide at the earliest stage. Focus on the core team members (rather than advisors) and their track records.
What have they built and achieved? What makes them the perfect fit for this business and market?
Structure
This can vary by company, but I think at the earliest stages all decks need to answer these questions:
What is the problem youâre trying to solve?
How are you solving it? (product)
How big is the market?
Why now? (market trends)
What is your planned business model?
Why is this the right team to win?
What have you achieved so far? (traction)
How much are you raising? What will it be spent on? What milestones will you hit with this raise?
How can investors contact you to be a part of the raise?
Give a range & no valuation
Do not give a specific number for your raise. Give a range (eg $750k-1m).
This gives you more flexibility as you proceed with the funding process. It also means you are less likely to exclude investors based on the ticket size they can write.
Do not put a valuation in your deck if you are going for a priced round, the investors will decide the valuation.
Quote
âPatience, persistence, and perspiration make an unbeatable combination for successâ - Napoleon Hill
Thanks for tuning in today! Weâll chat again on Wednesday.
Peace,
-AP
Extra Credit
S/O to Cole Peterson for having me at the Indiana game.
Sold out crowd of 30,000 people and we had field passes for the entire game. Unbelievable experience â not much beats college football.
One more thingâŚ
Nate Steis from the Western PA Sports Blog wrote a fantastic article along with the podcast we did this past week.
Check it out here:
https://wpasportsblog.wordpress.com/2022/09/23/andrew-petcash-building-sports-empire/
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:30 - Feel good stories
Steph Curry donates 25 million meals and MJâs financial literacy course
3:30 - Business of Athletes
Former NBA star Pau Gasol has invested in Colvin, a flower marketplace based in Spain.
Arena Club, a new sports card collecting platform co-founded by Derek Jeter, has officially launched.
Perch, a weightlifting camera and data startup, has raised a $4M funding round that includes an investment from Miami Dolphins cornerback Byron Jones.
Jrue Holiday, Al Horford, Kyle Rudolph, Ndamukong Suh, Rob Dyrdek, and Luke Kuechly have all invested in the $6.5M Series A round of sports nutrition company, Momentous.
Chris Paul has invested in Umaro Foods, a Berkeley-based startup pioneering the use of red seaweed protein in plant-based meats.
8:50 - Name, Image, and Likeness
One of the top collegiate golfers, David Puig, has forgone his senior season to join LIV golf.
Scott Frostâs $16M buyout at Nebraska raises questions.
Texas spent $600,000+ on football recruits (in just two weekends).
13:00 - Future of Sports
Bridgestone Golf is partnering with LinksDAO to venture into the world of Web3.
New York Times is bringing advertisements to The Athletic on top of its subscription model.
Concussions among NFL players mandated to wear Guardian Cap equipment dropped by more than 50% this summer compared to the previous three-year average, according to data released Wednesday
A LendingTree survey shows that 41% of us will spend money on sports this fall, at an average of $664 on average.
Ares Management Corporation, a leading global alternative investment manager, announced that it has raised $3.7B of dedicated capital focused exclusively on investing in sports properties.
Cerebro Sports, a basketball data analytics company, has received backing from Mark Cuban who led their pre-seed funding.
Interesting Stat
Last week, I featured where college football players come from â so letâs take a look at where college basketball players come from.
Of the 5,510 Division I men's college basketball players, 85% of them come from the United States.
California, Texas, and Georgia have produced the most D1 hoopers â and big cities like Houston, Chicago, LA, Baltimore, and New York City have the highest concentration.
Heading to the international sceneâŚ
Canada is the foreign country with the most players (146), ahead of Australia (66) and Nigeria (42).
All in all, basketball is a worldwide sport with the average D1 team having 2.3 players on their roster from a country other than the United States.
It makes me laugh when parents think their kid is going D1 just cause he scored 20 points in a high school game â youâre competing against the world for a spot, not just your local area.
Short Passage of The Week:
We often think we need a âperfect map of the futureâ to get started. What we actually need is âa general direction.â
Big career decisions donât come with a map, but all you need is a compass.
The right next move is the one that brings you a step closer to living your core values.
In an unpredictable world, you canât make a master plan. You can only gauge whether youâre on a meaningful path.
Source: Adam Grant, Think Again
Tweets
This thread flopped, but itâs still one hell of a story.
Love to see athletes use their platform to give back (especially when itâs spur-of-the-moment with no hidden agendas).
Business Jargon
Received good reception on this new section last week, so going to be adding it from here on out (never bad to expand your horizons and learn a little bit).
Letâs take a look at SaaS vs. PaaS vs. IaaS.
Software-as-a-Service (SaaS)
The most common business model â software is hosted on a cloud infrastructure and licensed to businesses/individuals on a subscription basis.
Examples: Dropbox, Slack, Salesforce (all applications youâre familiar with as even Gmail is a SaaS).
Infrastructure-as-a-Service (IaaS)
A pay-as-you-go service where a third party provides you with infrastructure services, like storage and virtualization, as you need them, via a cloud, through the internet.
Examples: AWS, Microsoft Azure, and Google Cloud (applications youâll become familiar with if you decide to start a business as it can get expensive)
Platform-as-a-Service (PaaS)
It is where a provider hosts the hardware and software on its own infrastructure and delivers this platform to the user as an integrated solution, solution stack, or service through an internet connection.
Examples: AWS Elastic Beanstalk, Heroku, and Red Hat OpenShift (all applications you might not be familiar with)
Quote
âEvery success story is a tale of constant adaption, revision, and changeâ - Richard Branson
Thanks for tuning in today!
Peace,
-AP
Extra Credit
Basketball journalist Jonathan Tjarks passed away this week at only 35 years old.
He wrote a touching piece on his cancer diagnosis, life, and fatherhood.
You can read that here đ (I highly recommend)
https://www.theringer.com/2022/3/3/22956353/fatherhood-cancer-jonathan-tjarks
I found a GoFundMe for his family as well:
Count your blessings today.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:30 - Feel good stories
$16M raised by pro quarterbacks, $3M for mental health services, and Planet Fitnessâ initiative for teenagers.
2:45 - Business of Athletes
Shaquille OâNeal is contemplating an investment in the NBL (Australia). He would join current NBA players Thaddeus Young and Khris Middleton.
Nicklas Bendtner, a former soccer star for Arsenal F.C., recently launched his own esports company known as Prosapia Esport ApS.
Luka Doncic is having some trademark trouble with the USPTO as hisâLUKA DONCICâ failed to register due to similar trademarks not being owned by him.
LeBron James, Kevin Love, and Tobias Harris are investing in Neutral Foods, a carbon-free nutrition company, alongside Mark Cuban and Bill Gates.
Las Vegas Raiders QB Derek Carr has joined Oofos, an active recovery footwear brand, as an investor and ambassador.
Tennis great Billie Jean King is helping to launch Trailblazer Venture Studio, a new accelerator supporting women-run businesses in sports and media.
9:30 - Name, Image, and Likeness
Heach Coach Dabo Swinney has re-signed with Clemson for over $100M
Purdue and Grambling State University offer school-wide NIL opportunities to enable all athletes in getting paid.
An NFT-run basketball tournament helping high school basketball players get paid and also educated on web3.
14:20 - Future of Sports
Venturerock launched a $75M sports tech venture investment company (VIC). Athlete investors include former Dutch soccer player Mark van Bommel and former New York Jets cornerback Bryson Keeton.
Science in Sport, a premium performance nutrition brand, has secured $3.5M in additional funding.
Sorare is teaming up with the NBA to serve as the official NFT fantasy partner and will debut a new fantasy offering for the 2022-23 season.
The sports NFT market size is at $2.6B in 2022 and is forecasted to reach $41.6B by 2032.
The Saudi National Development Fund (NDF) is adopting a program to finance the gaming and e-sports sector with $80M.
New York Knicks named the most valuable NBA team by Forbes Magazine at $5.8B.
Interesting Stat
Hereâs a map showing where most college football players come from:
To no surpriseâŚ
Southern California, Texas, and Florida are the hotbeds.
Perhaps a breakdown for a later date as this stuff fascinates me.
Short Passage of The Week:
Two things you get every day:
A chance, and a choice.
It is our responsibility to make the most of them today!
Less phone, more reading.
Less facts, more intuition.
Less consuming, more creating.
Less commotion, more solitude.
Less talking, more listening.
Less controlling, more sharing.
Less judgment, more empathy.
How will we spend our 86,400 seconds today?
Passage by Clint Hurdle
Recommended Media
I enjoyed this piece by CJ Gustafson who is the founder and editor of Mostly Metrics.
Itâs a free weekly newsletter about startup metrics and business models.
While I did a good bit of finance at Boston University, much of it slips out the backdoor. Always nice to stay sharp on the financial side of things.
Iâm a firm believer in knowing a little bit about a lot of things. A âgeneralistâ is a term that you might have heard thrown around before.
Tweet(s)
With school starting back up I thought this was an interesting thread for parents:
Financial Jargon
I included this VC vs. PE breakdown in Fridayâs article and got a bunch of responses saying how helpful it was.
So here it is again as a refresherâŚ
Venture Capital:
smaller investments in lots of early-stage companies
room for lots of other investors and funds to get involved
higher risk, but also higher reward
goal is to help companies scale
Private Equity:
larger investments in a few well-established companies
room for 1 big fund or a few high-net worth individuals
lower risks, lower rewards
goal is to optimize the business and its management team
Quote
âA skill isnât real until it holds up under pressureâ
-Drew Hanlen, NBA Skills Trainer
Thanks for tuning in today! Weâll talk again on Wednesday.
Peace,
-AP
Extra Credit
It was interesting breaking down how Ronaldo manages his business moves off the field (he has a different tactic than most of the athletes Iâve covered).
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel good stories
Lacrosse player makes NFL roster and raising money for baseball disability
2:10 - Business of Athletes/Sports
Tim Tebow is investing in a Jacksonville expansion franchise that will compete in The United Soccer League (USL).
ALT Sports Data has completed its initial $1.5M Seed Round funding to expand its sports trading and consumer data operations.
Nike has generated the highest amount of NFT sales amongst brands, bringing in over $183M.
Yankee Global Enterprises will purchase a minority stake in defending Serie A champions AC Milan. Lebron James and Drake are part-owners through their partnership with Main Street Advisors.
SeatGeek is now valued at over $1B after completing their $238M Series E led by Utah Jazz owner Ryan Smith, Accel, Arctos Sports Fund, and Wellington Management.
Minor League baseball groups will now have an opportunity to unionize with the help of an MLBPA campaign launched in partnership with Advocates for Minor Leaguers.
Predictive analytics company nVenue has received $1 million in new strategic funding from EBCI Holdings.
9:45 - Name, Image, and Likeness
Pro athlete paying college athletes to promote himself (itâs strange)
South Carolinaâs innovative in-house NIL development
Quarterback buys the entire team $500 suits
Interesting Stat
When Serena won her first US Open match...
Tom Brady had not thrown his first Michigan TD pass.
LeBron James had not made his high school debut.
Gregg Popovich was 106th on the all-time wins list.
Tim Duncan was the reigning NBA rookie of the year.
Short Passage of The Week:
This Month, I WillâŚ
Be honest with myself.
Lean into the beauty of self-trust.
Cultivate daily moments to experience joy.
Release all habits that diminish my power.
Let go of limiting beliefs that do not serve me.
Passage by The Daily Coach
Tweet(s)
Hereâs a thought-provoker:
Personally, I agree that society will consume less alcohol going forward (but donât think it will become as taboo as cigarettes).
Kids smoke vapes and e-cigarettes at an alarmingly high rate.
And alcohol consumption is less for two reasons:
not as many blue-collar workers
more marijuana use
Every generation has its vices â they evolve and show up in slightly different ways.
Financial Jargon
When it comes to money, we all have unique mindsetsâŚ
Iman Shumpertâs belief system is one many of us have (but maybe donât realize) đ
Takeaway:
Iâm a firm believer in making âself-investmentsâ.
If youâre able to spend $500/month on clothesâŚwhy not invest in your side hustle, business, or career skills?
If you have no problem dropping $20 on candy at the gas stationâŚwhy not the new book or yoga class?
Investing in yourself is powerful (and has an extremely high ROI)!
Quote
âResist the urge to obsessively compare your life journey â which you know intimately well, compared to other peopleâs highlight reels â which you see in passing.â - Michell C. Clark
Thanks for tuning in today!
Have an awesome Labor Day weekend â take some time to relax and clear your mind, you earned it.
Weâll talk again on Wednesday.
Peace,
-AP
Extra Credit
I had a great conversation with Merav Savir about the business of athletes and future of sports.
Infront Labs hosts one of Europeâs top sports podcasts so it was an honor to be included.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:30 - Feel good stories
An update on John Dalyâs heartwarming donation and Kobe Bryantâs wife
3:15 - Business of Athletes
Enhanced water company, Lemon Perfect, has brought on tennis star Sloane Stephens as an investor and ambassador.
Former NFL quarterback Michael Vick is launching his co-founded NFT platform FanField this fall.
The Playerâs Impact, a venture capital firm for athletes, has launched its own internal communication system for the 190 members.
Tiger Woods and Rory McIlroy teamed up to create TMRW Sports, which is in partnership with the PGA tour for their new league, The TGL.
Bill Ackmanâs Prysym Capital invested $26M in Winners Alliance, a for-profit affiliate of the Professional Tennis Players Association designed to help professional tennis players pursue business opportunities
10:00 - Name, Image, and Likeness
The first team-wide high school NIL deal
Hooters makes a unique move in football
A look at some interesting deals from this past week
15:05 - Future of Sports
Smart training application, Perform, has raised $1.2M for its application which marries human coaching elements with intelligent features.
The Dallas Cowboys are the first NFL team to generate over $1B in annual revenue and the first team to be assessed at an $8 billion valuation.
Sport Buff, a live-streaming tool designed to create social games around video content, has raised $2.5M in seed funding.
EA Sports and Learfield are teaming up for the LevelNext collegiate esports league, that holds a $150,000 cash prize for the Madden champion.
Esports franchise Valhallan, announced its acquisition of the United Federation of Esports Athletes (UFEA) league
Interesting Stat
The mean number of injuries suffered per game in the NFL is approximately 4.9 times higher than the sum of other professional leagues.
Teams don't want to pay for that kind of risk any more than they have to.
Higher risk = lower guaranteed contracts.
Short Passage of The Week
We can't change our past, but we can change our perspective.
We can't change our past, but we can choose to learn from it.
We can't change our past, but we can change our future.
"When one door closes another door opens; but we often look so long and so regretfully upon the closed door that we do not see the ones which open for us."
Passage by Clint Hurdle
Tweet
Interesting thread right here:
It still blows my mind that Blockbuster had the chance to buy Netflix for only $50M and turned it down.
Recommended Read
I talked about the rise of esports in the podcast â here is a supplemental read that I found pretty interesting:
What makes an esports athlete an athlete? We asked the pros
https://www.thestar.com/sports/2022/08/25/this-is-a-sport-what-makes-an-esports-athlete-an-athlete-we-asked-the-pros.html
Financial Jargon
East Asia is a breeding ground for innovation right now.
A Harvard study has concluded that China, Vietnam, Uganda, Indonesia, and India are projected to be among the fastest-growing economies from now until 2030.
ďťżThe sports sector in India â comprising media rights, apparel, sports nutrition, sports equipment, etc â is likely to reach a value of $100 billion by 2027 (up from $27 billion in 2020).
Sports are a massive opportunity around the world.
Quote
Thanks for tuning in to Petcash Sports!
No post this Monday, talk again on Wednesday.
Peace,
-AP
Extra Credit
Some of the NBAâs best businessmen off the court đ
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel good stories
A new Guinness World record and $125,000 scholarship donation.
1:55 - Business of Athletes
Venus Williamsâ superfood nutrition company, Happy Viking, revealed an array of new athlete investors including Megan Rapinoe, Michelle Wie, Serena Williams, Reilly Opelka, Isaiah Hartenstein, Collin Sexton, and Kevin Durant.
Naomi Osakaâs company, KINLĂ, announced the signing of five college athlete ambassadors.
In the same week that he signed a major second contract, Steelers receiver Diontae Johnson was sued for failing to appear at his youth football camp in May.
NFL players Jalen Ramsey, Kevin Byard, and Derwin James have all invested in the National Cycling League, co-founded by their agent David Mulugheta.
Ahead of the 2022 US Open, the USTA has announced that it will hand out over $60 million in prize money â the most in the history of the event and an increase from last yearâs record $57.5 million.
10:50 - Name, Image, and Likeness
Alabama football players racking in multiple $1M deals
First of itâs kind deal in Mississippi
BYUâs anticipated $20M NFT partnership
Big Ten signs $1B/yr media deal (will the players touch it?)
17:40 - Future of Sports
Of the 80 public schools across Chicago, there are less than 10 athletic trainers â this is causing a lot of problems.
Sports data company, Sportradar, did $180B in Q2 revenue, a 66% increase over last year.
ESPN and Little League have extended their media rights agreement, which was set at $7.5 million annually.
Interesting Stat
This is wild:
The mean number of injuries suffered per game in the NFL is approximately 4.9 times higher than the sum of those other leagues."
Teams don't want to pay for that kind of risk â which is why guaranteed contracts in the NFL are rare.
Short Passage of The Week
âI have never liked the word retirement. It doesnât feel like a modern word to me.
Iâve been thinking of this as a transition, but I want to be sensitive about how I use that word, which means something very specific and important to a community of people.
Maybe the best word to describe what Iâm up to is evolution.
Iâm here to tell you that Iâm evolving away from tennis, toward other things that are important to me.â
Passage by Serena Williams
Recommended Media
The immense leverage superstar athletes have these days is insane (and will keep increasing)đ
Get Paid What You're Worth and Spend Less Than You Earn
It may sound simple, but many people struggle with this and need to be reminded.
Make sure you know what your job is worth in the marketplace â you can do this by conducting an evaluation of your skills, productivity, job tasks, contribution to the company, and the going rate, both inside and outside the company, for what you do.
Being underpaid even by $1,000 a year can have a significant cumulative effect over the course of your working life.
No matter how much or how little you're paid, you'll never get ahead if you spend more than you earn.
Often it's easier to spend less than it is to earn more, and a little cost-cutting effort in a number of areas can result in savings.
Quote
Thanks for tuning in today! Talk tomorrow.
Peace,
-AP
Extra Credit
Interesting article about the latest development in Johnson v. NCAA, which argues that college athletes ought to be classified as employees under the Fair Labor Standards Act (FLSA).
https://sports.yahoo.com/ncaa-ushers-dog-groomers-strippers-170054398.html
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:25 - Feel good stories
Oscar Tshiebwe doing big things with his $2.5M of NIL money
2:20 - Business of Athletes
Jake Paul raised $50M for his new micro betting platform Betr, athlete investors include Ezekiel Elliot, DeSean Jackson, Richard Sherman, Braxton Berrios, and Dez Bryant.
Philadelphia Eaglesâ running back Haason Reddick has joined R7 Energy Drink as an investor and brand ambassador.
Looking like British Open winner Cam Smith will accept a $100M deal to join LIV Golf.
The African Super League (soccer) is launching next August with over $100M in prize money between 24 teams.
Pittsburgh Pirates 3rd baseman KeâBryan Hayes is opening a metaverse-based store with web3 blockchain platform HUMBL.
Serena Williams announced her upcoming tennis retirement, along with leading a $5M Series A for the mental health and wellness company Wondermind.
9:05 - Name, Image, and Likeness
$1B TV Deal
Jim Harbaugh on getting athletes paid
The very first college athlete investor
$36,000 for every football and basketball player
14:30 - Future of Sports
The hatmaker, New Era, closed a $700 million fundraising round led by ACON Investments â the NBA, NFL, and MLB also participated.
Overtime completed a $100 million Series D, co-led by Liberty Media. Several investors doubled down including Jeff Bezos and Sapphire Sport.
Ticketmaster has partnered with TikTok for selling tickets natively.
3STEP Sports, the nationâs largest youth sports event operator, has acquired Chicago based Sports Made Personal (SMP).
Interesting Stat
This is wild:
According to Echo Research, the average amount spent by sports fans each year is $725.
Sports are also pretty recession-proof â with 76% of respondents saying they wouldnât change their spending on sports.
Short Passage of The Week
Which zone are you living in and leading from the most right now?
Zone 1: The Comfort Zone
Feels safe and in control
Zone 2: The Fear Zone
Affected by othersâ opinions. Finds excuses instead of solutions. Self-doubt gets the best of most situations.
Zone 3: The Learning Zone
Acquire new skills while extending beyond the comfort zone and dealing with challenges and problems.
Zone 4: The Growth Zone
Set new goals and conquer objectives while living your dreams and finding a deeper purpose.
âYou never change your life until you step out of your comfort zone; change begins at the end of your comfort zone.â
Passage by Roy T. Bennett
Tweet(s)
David Beckham with a masterclass on leverage and long-term thinkingđ
According to the latest data, roughly 90% of startups fail.
Knowing what percentage of businesses fail and why they fail can help startup owners manage risks and ensure that their new business succeeds.
Key Statistics
20% of new businesses fail within the first two years.
45% of new business startups donât survive the fifth year.
65% of new startups fail during the first ten years.
75% of American startups go out of business during the first 15 years.
Go defy the odds!
Quote
âSimple is the ultimate sophisticationâ
Thanks for taking the time to go through this today!
Enjoy the rest of your day and weâll talk tomorrow.
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:15 - Feel good stories
$25,000 investment on behalf of LPGA
2:10 - Business of Athletes & Sports
Caleb Williams (USC QB) becomes the first college athlete to ever publicly invest in a company, Futuremood, a sunglass company
Tiger Woods was apparently offered $700-800M from LIV Golf and he turned it down
NWSLâs main sponsor Voyager Digital, went bankrupt possibly impacting the ability of the women soccer players to get paid down the line
Professional cyclist Tom Pidcockâs Link My Ride, a community biking app, has received funding from the Dutch Sport Tech Fund
Former NFL player Vernon Davis joins the ownership group of the Brisbane Bullets in the Australian National Basketball League (NBL).
other athletes who are part owners in the NBL include Khris Middleton, Thaddeus Young, Kevin Martin, and Marvin Williams
SportsBox AI, a 3D performance golf app, has closed a $5.5M seed round led by Elysian Park that included investments from LPGA golfer Michelle Wie and 76ers co-owner David Blitzer
DICK'S Sporting Goods has launched School of Sport, an interactive experience on the Roblox platform (a metaverse play)
The PGA Tour announced increased cash prizes next year of $15-25M
OneOfâs, an NFT marketplace, raised $8M with plans to expand into sports. They currently have deals with Wayne Gretsky and Duke Menâs Basketball.
The Professional Kickboxing Association has received a $1M investment from former Sacramento Kings and Pittsburgh Pirates minority owner Jimmy Anderson
Huupe, an interactive basketball backboard, has closed its seed round led by Paradigm Sports with athlete investments from Trevor Booker and Thaddeus Young
13:25 - Name, Image, and Likeness
The Pac-12 athlete monetization move that could change sports forever
Agency charging college athletes 0% commission
US Senators getting involved with NIL
Interesting Stat
This is wild:
The sports technology market has been picking up steam over the last few years and doesnât appear to be slowing down any time soon.
Keep in mindâŚ.
This research graph is just for the United States, there is a ton of sports innovations stemming from all over the world.
A market to keep an eye on â India.
Short Passage of The Week
Confidence without competence = Telling yourself that you are highly skilled, but you havenât paid the price to beâthis is common.
Competence without confidence = You are highly skilled, but you still doubt yourselfâ this is normal.
Build competence, and let confidence follow.
Passage by Justin Su'a, Head of Mental Performance, Tampa Bay Rays
Recommended Media
Athletes today have a sense of entitlement due to all the social media popularity they achieve before so-called âmaking itâ.
Damian Lillard hits the nail on the headđ
By the way, things are only going to escalate as high school/college athletes will now not only have huge social media followings but also bank accounts.
We need more role models like Dame.
Itâs much better to be a pro athlete in a state like Texas where there is no state income tax, than in one like California which has a high state income tax.
But taxation isnât always that straightforward.
For athletes in individual sports (e.g. golf and tennis), performance-based income is typically sourced from the state where the event occurs.
For athletes in team sports (e.g. NFL, MLB, NBA, etc), their team-paid compensation is typically apportioned amongst the states based on the ratio of days in the state to days everywhere.
The days include not only games, but also practices, team meetings, and travel days.
That is why NFL players prefer when the Super Bowl is in a state with no income tax as their $1M bonuses are taxed $30,000 to $70,000 less.
Quote
âWe cannot become what we want by remaining what we areâ - Max Dupree
Thanks for tuning in â go get a little bit closer to achieving your goals today.
Peace,
-AP
Extra Credit
I had a little fun on Twitter last week posting my 10 favorite sports movies:
SouthPaw
Invictus
Moneyball
The Blind Side
White Men Canât Jump
Greatest Game Ever Played
We Are Marshall
Miracle on Ice
The Express
Friday Night Lights
People were all over me in the commentsâŚbut picking 10 is harder than you think
Of course I love Rudy, Coach Carter, and Rocky but I would choose these ten over them.
Hereâs the thread if youâre interested:
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel good stories
Former Laker makes a big donation and HBCUâs on the rise
4:08 - Business of Athletes
Kevin Durant, Odell Beckham, Jared Goff, and Trae Young invested in fantasy sports app Underdog Fantasyâs $35M round.
LIV Golf is raising its prize money next year to $405M, up from $225M. They are also offering equity in the teams to their players.
Hall of Famers Mariano Rivera & Barry Larkin are bringing baseball to India and Pakistan through the United International Baseball League.
Lebron James has made an investment in Canyon Bicycles $30M round.
Sue Bird and Eli Manning have joined the ownership group of NWSL club NJ/NY Gotham FC, investing at a $40M valuation.
Former NBA players Baron Davis, Ray Crockett, and Nick Van Exel are helping to launch a new investor club for professional athletes.
Former Los Angeles Laker Metta World Peace (Ron Artest) is targeting a $1B investment fund for Artest Management Group.
Kevin Durant invested in Stadium Liveâs $10 million funding round to bring fantasy sports to a younger generation.
The NFL is launching NFL+, its own streaming service starting at $4.99/month.
The University of Wisconsin is paying its athletes $980/year for academic excellence, along with a bonus up to $25,000 for graduating
7:30 - Name, Image, and Likeness
The rise of general managerâs in college sports
Alabama and Fanatics partner in an interesting new deal
A supposedly âunbiasedâ study on NIL is taking place
Some cool deals from this past week
Interesting Stat
I didnât come across any interesting stats this past week, so I asked the team over at Talkwalker if they had anything for me.
With college football 3 weeks away, they delivered some fan insights for us.
The green represents fans most optimistic about the upcoming seasonâŚ
While Georgia and Alabama were the most talked about, the comments werenât the most optimistic.
But it makes senseâŚ
When you are the king of the hill, youâre going to be talked about even if some of the loudest comments come from haters.
Hereâs some greater insight into the conversations taking place about Georgia football.
In just July, over 100,000 unique conversations about the Bulldogs took place.
When looking at the graph, you can see people from all over the world are talking about the Georgia Bulldogs â with a surprisingly high amount coming from England and South Korea).
Who said college football isnât global?
Short Passage of The Week
Think of the best coach, teacher, or leader you ever had. What can you learn from them?
Think of the worst coach, teacher, or leader you ever had. What can you learn from them?
A coach isâŚ
a thought partner + a supporter
a sounding board + an accountability ally
an empathetic space for vulnerable emotions
an objective perspective + a steady resource
oneâs biggest advocate and unwavering champion
âA good coach can change a game. A great coach can change a life.â
Passage by Clint Hurdle
Tweet(s)
Former MLB pitcher Jacob Turner recently joined Twitter and released some heatđ
When thinking about monetary decisions, ask yourself âdoes that help create financial freedom or debt?â.
Quotes
I appreciate you tuning in today!
Close out the weekend strong â look forward to chatting again tomorrow.
Peace,
AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:00 - Feel good stories
Female track athlete retires on top and Bo Jacksonâs donation
1:20 - Business of Athletes
James Harden is launching his own wine brand starting at $16.99
Steve Nash and his media company CTRL Media is producing content and a show for the East Asia Super League
Donald Trump and Charles Barkley are both telling players to accept the guaranteed money from LIV golf
Kevin Durant is investing in Premier League Lacrosse through 35 Ventures
FaZe Clan is the first Esports team to reach public markets
Kyler Murray is nearly making more money in 1 year than the entire Oakland Athletics baseball team (they drafted him in 2018 as an outfielder)
Drew Brees is buying ownership in the pickleball team, Mad Drops
6:20 - Name, Image, and Likeness (NIL)
Iowaâs interesting player-focused NIL club
Ohio State raises some money to get their top players paid
Texas Tech football players are getting $25,000 each
Breaking down Nick Sabanâs recent comments
11:10 - Future of Sports
Scorebreak is partnering with Genius Sports to access stat-driven video content from any internet-connected device.
The NBA has taken a minority stake in 15 Seconds of Fame, an application that allows spectators to download clips of themselves from broadcasts of sporting events.
Elysian Park Ventures, has partnered with the PGA of America to create EP Golf Ventures, a new investment partnership to support golf innovation
Interesting Stat
Here is how much money individual winners took home in the 2022 World Athletics Championships:
For those of you wonderingâŚ
The World Athletics Championships are a track and field event held every two years.
It is separate from the Olympics but has grown in popularity over the years.
Here are the Top 20 Gold Medal countries:
Interestingly enough, East Germany is still ranked 11th despite being dissolved in 1990.
Jamaica has 36 total gold medals, 11 of which came from Usain Bolt.
Short Passage of The Week
"One of the most underrated blessings is leaving your house and making it back home every single day. We just assume itâs going to happen. Life is fragile and precious."
âThere are only two days in the year that nothing can be done. One is called yesterday and the other is called tomorrow, so today is the right day to love, believe, do, and live.â
â Dalai Lama, Spiritual Leader
Interesting Stat #2
No recommended media this week, so I included another interesting stat.
The MLB is wondering why attendance is down 10% this yearâŚ
This chart might be part of the reason whyâŚ
Average of $204 for a family of 4 to go to the ballpark.
Wild.
In 1545, a man by the name of Diego Gualpa discovered Cerro Rico, also known as ârich hillâ.
It was a mountain of silver that changed the economic history of the world forever. It also created the saying - To be worth POTOSI!
Not long after the news got out, the Spanish discovered the wealth of the land and began to export silver back to their homeland.
It had two major implications:
What the Spaniards didnât realize was that the influx in the supply of silver (their medium of currency) would have a counterintuitive impact on the countryâs economy. With the supply of money up, the demand decreased and forced prices to rise. This was the beginning of inflation in Spain and the Spanish Banking crisis.
In the excavation, each piece of silver is rumored to have cost the lives of 10 Incan people!
This is a quick historical connection to current timesâŚ
The question is, how will you handle the current climate?
Quote
I appreciate you tuning in today! Look forward to talking tomorrow.
Peace,
-AP
Extra Credit
Crossed the 50,000 mark on Twitter this weekend. I truly appreciate your support along the way!
You can visit my Twitter here.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel good stories
$100k for cancer, Tony Parker, and Brusselsâ $43M investment
2:25 - Business of Athletes/Sports
Sportlight, an athlete tracking startup, has raised $4.7M in funding to expand its operations from European Soccer to the NBA.
The NBA announced $10B in 2020-2021 revenue, while the NFL revealed $11.1B. Both are record-highs.
Esports in China grew 14% despite tougher regulations. It is the largest single-country market in the world with $403.1 million in e-sports revenue in 2021.
Gemini Sports Analytics, which has software to help interpret athlete data, raised a $1.5M seed round.
Cipher Sports Technology, an Australian sports betting operator, has raised $5M to fuel international expansion.
SCCG Venture Fund has opted to invest in Ronin Sport, which offers TV guides for live sports.
CLUB, a play-and-earn digital soccer game, has secured its first major round of funding at $3.1M.
8:55 - Name, Image, and Likeness
UCLA and the survival of non-revenue sports
Top basketball prospect gets involved with an NFT marketplace
Pennsylvania may soon allow NIL for high schoolers
Fanaticsâ major deal with Nike in college sports
NIL meets the military
Interesting Stat
Not a fan of plateaus (as it means growth is stalling), and this is certainly an eye-opening one.
On average, Japanese folks are living 6 years longer than Americans at half the cost.
It makes you thinkâŚ
Does wealth equal health in the US?
Short Passage of The Week
Commitment makes good things better and bad things worse.
The more "all-in" you are on a good relationship, the better it becomes. The more you commit to a toxic relationship, the deeper you get trapped.
The more you invest yourself in fulfilling work, the more your effort fuels you. The harder you work on a bad project or in an unsatisfying role, the more of a grind it becomes.
Passage by James Clear
Recommended Media
Was on the âGetting Off Courseâ podcast recently with Josh Waldron.
It was a great conversation covering many unique topics I think youâll enjoy.
Tweet(s)
Touching short story youâll enjoyđ
A âBear Marketâ is a period of at least 2 months when a broad market falls by 20 percent or more.
While this may sound daunting, it may be just the opportunity you as a young investor are looking for.
The market bleeding red and dropping is a sign of caution for those eyeing retirement, but for those with a time horizon, it should be a sign of opportunity.
Bear Markets are not an easy emotional ride, but when you can remove your emotions from the moment and think LONGER, you will see that a Bear Market is really a hunting ground.
A place where those who are patient will come back with a nice prize and maybe even a story.
Quote
âWorrying is like a rocking chair. It gives you something to do, but it doesn't get you anywhere.â
I appreciate you tuning in today!
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
3:00 - Feel good stories
4:08 - Business of Athletes
WNBA players Diani Taurasi, Breanna Stewart, and Sylvia Fowles are investing kidâs food brand Yumi.
Jonathan Taylor is now involved with muscle data company Strive. He joined their $6M Series A round led by Future Communities Capital.
Kylian Mbappe is investing in NFT-powered fantasy soccer platform SoRare.
7:30 - Name, Image, and Likeness
Jaden Rashadaâs $9.5M deal
Paying college athletes
Power 5 restructuring
10:30 - Future of Sports
FanRally, a ticket subscription membership service, has raised $3 million in equity financing led by Capital One Ventures.
KB Sports Partners have said they may invest over $200M in sports tech by 2025.
NFLPA, acquired an equity stake in Sports Data Labs, who creates new fan engagement opportunities.
Kairos Sports Tech, an Irish sports team and athlete scheduling software, has raised ÂŁ500,000 ($611,000).
Endeavor is buying sports betting platform OpenBet for $800M.
ChromaWay, a blockchain technology company, has made a âŹ2 million ($2.14 million) strategic investment in VRM, a sports-centric Web3 company.
Sportlight, a startup that provides player-tracking insights for EPL clubs, has raised $4.75 million in funding.
Interesting Stat
Major League Eating is technically a professional sport so here we go:
Joey Chestnut has won 14/15 Hot Dog Eating competitions, with his only loss being in 2015 to Matt Stonie.
Why do I bring that up?
Because Matt Stonie has a YouTube channel where he posts videos of him devouring food.
His channel brings in roughly $6,000/day or $2,190,000/year.
The stats are somewhat interesting â but my main point is that thanks to the internet athletes have the ability to monetize at far greater scales than ever before.
Short Passage of The Week
It's a new month â let's put down some things as we move through July.
Being mean to yourself when you fall short.
Not clearly communicating your needs.
Deprioritizing yourself to win people over.
Overcommitting to things you don't want to do.
Emotionally draining friendships and relationships.
"When you ask for clarity and peace in your life, don't be surprised when you start shedding the people, places, and things that don't align with what you're asking for."
Source: Alexandra Elle, How We Heal
Tweet(s)
A nice breakdown on how to approach a 10k:
Worth a read (especially if you approach it with no bias from the start)đ
Wanted to provide you with some interesting financial facts today, thereâs enough gloom going around.
The worldâs first bank, Monte Dei Paschi Siena, was founded in 1472 and headquartered in Tuscany, Italy (itâs still around today).
Until the Federal Reserve was created in 1908, individual banks were allowed to create their own money.
The United States generates more than 20% of the world's GDP with about 4% of the world's population.
Quote
âPatience is bitter, but its fruit is sweetâ â Aristotle
In a rushed world, itâs important to fall in love with the process. Iâm constantly reminding myself that itâs the person who loves walking that gets farther than the person who is trying to get to a destination.
Thanks for listening and reading The Petcash Post today!
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
I had a great conversation with two young men absolutely crushing the NIL game (100+ deals between the two of them).
Rayquan Smith: Norfolk State
Jack Betts: Amherst College
Audio timestamps:
1:05 - Background intros of Rayquan + Jack
7:35 - Why are brands working with you and not just athletes at big schools?
10:00 - Favorite NIL deal + thoughts on peers getting $1M deals
15:00 - Advice for athletes and brands
18:50 - What entrepreneurial skills have you gained?
25:00 - Future plans for Jack + Rayquan
It was such a refreshing conversation considering all the craziness taking place in college sports right now.
More on them a little bit later (+ some helpful resources) but first, my thoughts on the alleged $9.5M high school NIL deal.
State of Florida + NIL = Craziness
On Monday it was announced that 4 star QB Jaden Rashada signed a $9.5M deal with booster John Ruiz to attend the University of Miami (after turning down an alleged $11M from Florida).
This is the kind of stuff that is going to ruin college sports.
The players deserve to be paid, but quietly.
Texas A&M alums most likely spent $30M on 2022 football recruits, but at least they kept the specific amounts quiet and are not announcing it all over social media.
You protect your players by doing that.
Now the whole world knows that Jaden Rashada is a rich 18-year-old kid with big expectations to withhold.
What happens if he doesnât live up to his potential? Gets hurt? Gets benched?
Fans, teammates, coaches, and the media will attack him â not the boosters that paid him.
Be smarter if youâre an agent, booster, lawyer, advisor, or anyone else working hand-to-hand combat in the daily world of NIL (and stop posting everything to social media).
You donât see tax lawyers talking about their big wins on Twitter or NFL agents talking about how much endorsement money theyâve earned their clients on Tik Tok.
As alwaysâŚ
âŚitâs the adults muddying the water in sports, not the kids.
The Programs That Will Succeed
Thereâs an unnamed football program in the Big 12 that is doing NIL the right way.
Local businesses, alums, and donors have come together to get every kid paid equally:
$30,000 for all seniors
$25,000 juniors
$20,000 sophomore
$15,000 freshman
The school also hosts an array of camps throughout the summer which helps the players get paid even more.
Other than that, your earning potential is up to your social media following and how hard youâre willing to hustle for endorsements.
Programs like this will be the ones that succeed over the long haul.
Schools publicly âauctioningâ for players will crumble from within as the culture will deteriorate quickly.
I mean think about itâŚ.
How does Miamiâs Quarterback Tyler Van Dyke feel that he is only getting paid $60,000 next year compared to a high schoolerâs $2.3M/year?
Especially after he already proved himself by earning 2021 ACC Rookie of The Year.
Resources from âThe Kings of NILâ
As you might have heard in the conversation, Jack reached out to Rayquan a long time ago and theyâve been helping each other ever since.
Theyâve been nice enough to provide some more resources that everyone can benefit from.
1. Email Template For Athletes to Brands
Good Morning, my name is ____ and I am from Dallas, Texas. I play Quarterback for State College competing at the DII level. I am looking for NIL opportunities in which I can become an ambassador for brands of interest. I've amassed 30+ NIL deals this spring including Allbirds, PSD, BodyArmor, ReAthlete, Rhoback, TicketSmarter, and Fanatics. As a result of my success, I've been crowned the King of D2 NIL. This summer, I represented my school as a Student-Athlete Delegate at the Inaugural NIL Summit in Atlanta. Please check my resources below to learn more about me. If opportunities are available, please let me know. Iâd love to work together!
Attach the PDF documents below to the email message above đ
2. NIL Cover Letter
3. NIL Deal List + Sources
4. Other Ventures
Jack Bettsâ plan moving forward is to use himself as a resource for other Native American athletes who are interested in getting into the NIL space.
He will do this through zoom calls, alongside Brett Cahwee and NDNsports.
Rayquan Smith is in the process of writing a book to help provide more information to the masses.
He also holds 1-on-1 zoom sessions with athletes, brands, and anyone else looking to make waves in the NIL game. Contact him for more info.
Where to reach Rayquan Smith:
email: hshs.rb@gmail.com
tik tok
Where to reach Jack Betts:
email: jrbetts21@gmail.com
tik tok
Both of these young men have a bright future ahead of them â in NIL, academics, athletics, and life.
Speaking of the futureâŚ
Today I turned 24 years old. NIL turns 1 in two days. The Petcash Post turns 1 in five weeksâ time.
Lots of big announcements coming throughout the rest of summer. The first one Iâll be revealing this Friday.
Letâs have a great day!
Peace,
AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:05 - Business of Athletes: Title IX, Naomi Osakaâs agency, Black Owned Whiskey, Christiano Ronaldoâs crypto move, and bigger PGA Tour winnings
4:55 - NIL: Johnson v. NCAA update, Chet Holgrem speaks up, Ohio State vs. Texas NIL deals, and a major dating app NIL program
8:00 - Sports Biz/Tech: Innovations ahead of the Qatar World Cup, $40M for esports startup, and massive money headed towards sports betting
Interesting Stat
The San Antonio Spurs have unveiled their new jersey patch partner: Self.
But hereâs whatâs interestingâŚ
As part of the deal, the Spurs will acquire an equity stake in the Austin-based financial tech firm.
Really innovative move that I think weâll see more teams implement.
Short Passage of The Week
History is nothing if not a series of mankind conquering nature's limitations.
The printing press allowed our knowledge to conquer death.
Penicillin allowed our bodies to conquer infection.
Fertilizers allowed our farms to conquer famine.
Steam engines allowed our ships to conquer windless seas.
Airplanes allowed us to conquer gravity and distant travel.
Phones allowed us to conquer long-distance communication.
Computers allowed us to conquer the spatial limitations of data storage.
Over time, these little miracles, these little breakthroughs, they compounded. Each generation built from the shoulders of their predecessors, beginning life on third base thanks to a triple hit by the generation before.
And innovation has accelerated as a result.
Every single thing that we take for granted today would be nothing short of a miracle to anyone who lived just 100 years ago.
Passage by Jack Raines
Interesting Stat #2
No recommended media this week so figured I would give you another interesting stat:
Before Title IX, 294,000 females were participating in high school sports nationwide and just 15% of NCAA athletes were women.
Today, those numbers are roughly 3.4 million and 46%, respectively.
Tweet(s)
This tweet really spoke to međ
The comments are great as well:
I liked this but itâs not the Universe, itâs your old you not allowing you to grow into your new youâŚso you self-sabotage to stay in your known realm.
It also likes to send you enticing offers on the path to your desired state, to see how serious you are. These offers are oneâs current state you would have taken on before the new intention.
Recessions hit those without a plan!
It is strange to think we will not even know if we are in a recession until the GDP numbers for Q2 come out, but all commentary and signs are pointing to this being a reality.
A recession means there have been two straight quarters of negative GDP growth, or in simpler terms, the market value of things has gone down and not up.
Recessions do not make things easier, but they are common.
At Money Vehicle we believe in âBe Averageâ which means - what goes up must come down.
This can be scary, but if you have built a financial plan and have your cash management in order, then it can also be an opportunity.
We know nothing will always go up, this truth means there may be some opportunity for you to get into the market when it is down or to buy items you wanted when they are on sale this summer.
Quote
âIn every walk with natureâŚone receives far more than he seeksâ - John Muir
Thanks for reading/listening to the Petcash Post!
Interesting article coming tomorrow, and a great interview/article/resource being released on Wednesday.
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:52 - Feel good stories: Micah Parsons giving money to fans and $100,000 for NBA rookies to invest
1:50 - Business of Athletes: Cereal investment for OBJ and Westbrook, Russell Wilsonâs company raises $4M, a $60M fund for black entrepreneurs, Magic Johnsonâs new ownership venture
5:22 - NIL: Crocs steps in the game, USC lands an interesting partnership, and John Ruiz is being investigated
8:42 - Sports Biz/Tech: 7 sports companies raise significant funding and Canada investing in youth sports
Interesting Stat
The perfect inning (nine pitches, nine strikes, three outs) has only been achieved 108 times in MLB history.
Short Passage of The Week
When sharpening your career skills, focus more on less.
Think in terms of Karate: A black belt seems far more impressive than a brown belt. But does a brown belt really seem any more impressive than a red belt? Probably not to most people.
Remember that society elevates experts high onto a pedestal. Hard work matters, but not if itâs scattered in a hundred different directions. So narrow your focus on learning fewer career-related skills, and then truly master them.
Passage by Marc Chernoff
Recommended Media
Another great interview from my brother Adam Breneman with Detroit Lions quarterback Jared Goff.
Financial Jargon
Not a great trend between the price of tuition and the amount of student debt.
In the last 10 years, the price of tuition is up nearly 25% and student debt owed by Americans has increased by over 50%.
Quote
âIf you have a clear vision of who you want to be, what kind of life you want to live, and what kind of sacrifices you will have to make, you are already halfway there.â - The Orange Book
I appreciate you tuning in today.
Peace,
-AP
Extra Credit
Shaqâs intuition on investments is next level.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Happy Monday,
Decided to change it up for todayâs postâŚ
I got probably a dozen emails/DMâs over the weekend asking for a breakdown of the situation taking place in golf between LIV and the PGA Tour.
As Iâm sure you can imagine, these in-depth breakdowns take a lot of time and research.
As I began to jot out some notes I realized it was going to be a really long article.
It made more sense to do these two things:
Record a podcast breaking it down
Provide you with some articles for further reading
I recorded the podcast alongside my friend Jared Doerfler who covers the business of golf at Perfect Putt.
You can listen to that above by:
Clicking âListen Nowâ
If you prefer to listen on Apple Podcasts or Spotify press âOpen in Playerâ or âListen Onâ
Here are the segments we covered with timestamps:
0:00 - Intro to LIV + recap of their 1st event
3:35 - Tarnishing the legacy of golfers?
6:40 - Current process from college to pro golf
10:15 - 250th NBA player vs. 250th PGA Tour player
13:35 - Would teams work in pro golf?
17:30 - Greg Norman and the Saudis
23:40 - The future of LIV golf
26:45 - Impact on endorsements
30:40 - NILâs effect on amateur/college golf
Here are some articles I enjoyed reading on the topic:
LIV from London by Jack Raines
LIV Golf has money to blow by Liam Killingstad
PGL and LIV: A Business Breakdown by Jared Doerfler
Letâs get after it this week!
âStay away from people who try to disparage your ambitions. Small minds will always do that, but great minds will give you a feeling that you can become great too.â â Mark Twain
Peace,
AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:31 - Feel good stories: Tom Brady and orange hair, Jim Harbaugh helping out Michigan employees
1:42 - Business of Athletes: Michael Strahan & Brady, NFL players and their Web 3 projects, $5M for smart fabric tech, Mike Vick, and $6M for the future of womenâs sports
8:27 - NIL: A GM in college sports, Pringlesâ new deal, Fanatics signs 200 college athletes, and several $100,000 car deals
13:09 - Sports Biz/Tech: Several athletes looking to buy sports teams, data analytics and sports betting, NBA tech accelerator, and LIV vs. The PGA Tour
Interesting Stat
This is wildâŚ
Menâs tennis has been dominated by Federer, Djokovic, and Nadal for nearly my entire life.
Serena Williams, age 40 (23 titles)
Rafael Nadal, age 36 (22 titles)
Novak Djokovic, age 35 (20 titles)
Roger Federer, age 40 (20 titles)
It will be interesting to see how the tides change as they start to retire.
Short Passage of The Week
Build small habits. Make big plans.
1) Keep your daily actions small. Strive to get 1% better every day.
2) Keep your daily mindset big. Think about how you can play a bigger game.
Start small, but never dream small.
Passage by James Clear
Another Interesting Stat
Surprisingly the number of kids not playing a sport is dropping.
I would have thought the chart would be going in the opposite direction.
Tweet(s)
Great thread from my friend Alex Banks who broke down VC and PE in an easy-to-understand way.
Leverage is a tool, but it can make you one too!
We have all seen the headlines stories where someone took $83 and became a millionaire by leveraging it out the door.
Debt is a tough topic because most of our relationship with it is negative, but debt is not the problem. Managing debt is the problem and taking on debt is the problem.
When you begin to use debt and leverage yourself, remember two key principles.
-
Take on as little debt as you can, NOT as much as you can.
-
Remember there is an opportunity cost to every debt decision, so know what you are giving up.
If you do not take on debt, you are giving up that opportunity. If you do take debt, you are giving up your short-term cash flow.
Quote
âAn arrow can only be shot by pulling it backward. So when life is dragging you back with difficulties, it means that itâs going to launch you into something greatâ - Paolo Coelho
I appreciate you reading & listening to The Petcash Post today!
Have a nice rest of your day and weâll talk tomorrow.
Peace,
-AP
Extra Credit
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:25 - Feel good stories: Draymond Greenâs big donation, a $250M grant from the NFL
2:22 - NIL: $13M for OSU to maintain its roster, international athlete debate, conflicts of interest in NIL for college golf, Big12âs record distribution year
7:40 - Business of Athletes: NBA player(s) and wine, Kanye Westâs agency, $125M for Dustin Johnson to leave the PGA Tour
11:15 - Sports Biz/Tech: Web 3.0 meets Callaway/TopGolf, NBA sponsorship money is through the roof
ďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďš
Interesting Stat
Legislation regarding if transgender athletes can compete in youth sports continues to evolve as we head toward the midterm elections.
States such as Texas, Alabama, Montana, Kentucky, and Florida require trans athletes to compete based on their biological sex.
In Alaska, Connecticut, Georgia, Kansas, Pennsylvania, and Wisconsin, each school district makes their own decision on how to include transgender athletes.
ďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďš
Short Passage of The Week
Where do we find the courage to remain present in the face of the unknown, the unpredictable, the uncontrollable â to this thing called Life?
Courage is not the absence or denial of fear; it is facing fear and surrendering to the gifts it offers:
To change when change is needed.
To embrace the unknown despite our fears and insecurities.
We can begin to welcome such opportunities to become better acquainted with ourselves.
Source: Michael Bernard Beckwith
ďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďš
Tweet(s)
Former Facebook executive Chamath Palihapitiya owns 10% of the Golden State Warriors.
Hereâs the story of how it happened (told by him) đ
ďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďš
Buy Now, Pay Later (BNPL)
During the pandemic, a lot of people were introduced to a new way to 'leverage' their spending.
Warned against credit cards and their high-interest rates, this Buy Now Pay Later tactic gives you the luxury of getting something today you technically canât afford.
Before you are blinded by the marketing hype of free money, confirm there are NO interest charges or late fees, as well as what type of credit check is required.
Then be warned, this tactic of delaying your payments works until you realize it has allowed you to overspend just like those traditional credit cards.
Use BNPY only for necessary expenses, not splurges.
ďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďšďš
Quote
âAlways be yourself and have faith in yourself. Do not go out and look for a successful personality and try to duplicate itâ - Bruce Lee
Thanks for listening and reading â have a nice rest of your day. Weâll talk tomorrow.
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:42 - Feel good stories: 100 most influential athletes, athlete proposes to girlfriend thanks to NIL
1:28 - NIL: Breakdown of Lane Kiffinâs Statements and political NIL deal, USC $3M, and a 12 year old golfer gets a deal
6:48 - Business of Athletes: Serena Williams record deal, new fitness athlete investors, Travis Kelce, NFL ticket prices, and the most innovative sports teams
Interesting Stat
Top 25 Most Innovate Sports Franchises 2022
Soccer (10 teams), NBA (9), MLB (3), NFL (2), NHL (1)
Short Passage of The Week
Itâs incredibly easy to overestimate the significance of a single decision, outcome, or event in the heat of the moment.
But you must remind yourself to take a deep breath when things donât go your way.
Your results in the long runâgood or badâare always the byproduct of many small decisions, outcomes, and events over time.
The truth is we all fail sometimes.
The greater truth is that no single failure ever defines us.
Passage by Angel Chernoff
Recommended Media
This video will fire you up!!
Interview quotes with some of the best athletes to ever live (a lot of the clips are from early in their careers - super inspirational).
Tweet(s)
Put out this tweet on Tuesday â a few days later it was announced Lebron is making a documentary about the story.
We have all seen the market do what it has done over the past weeks, and lots of people have seen their investment gains turn to losses.
So how can you respond to an event like this? You can 'Harvest' it.
What this means is that you sell some of your investments at a loss and hold those losses to offset future gains.
While it is not the most enjoyable process, this idea of 'Tax-Loss Harvesting' is a way to turn the painstaking decline into a beneficial resource.
In the future when your Capital Gains are soaring, you will reduce your tax liability because of the losses you harvested today.
You can learn more here.
Quote
âMotivation is what gets you started. Habit is what keeps you going.â
I appreciate you reading/tuning in to The Petcash Post!
No post tomorrow, weâll talk Wednesday.
Have a fantastic rest of your Memorial Day weekend.
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:30 - Feel good stories: Pro Athletes go back and finish college
1:01 - NIL: Nick Saban and Jimbo Fisherâs beef, NIL for Ohio high schoolers, first Nike athlete ambassadors, and more hypocrisy from college coaches
6:45 - Athlete Biz/Investments: Alex Rodriguez and Phil Mickelson stay active in the business world
8:56 - Sports Biz/Tech: Smart basketball, virtual hockey, DAOs in college athletics, and US soccer teams
Interesting Stat
This is wild:
Americans have wagered more than $125 billion on legal sports bets since legalization just four years ago.
AlsoâŚ
NCAA's new federal tax records show it had $52.5 million in outside legal costs in FY21 (when the appeal of Alston to SCOTUS occurred).
Over the past 7 fiscal years, the NCAA has shown $304.5M in outside legal expenses and $69.1M in legal-cost recoveries.
Think of how many student-athlete scholarships could have been fundedâŚ
Short Passage of The Week
Every day I get up and I write from what is in my heart and I share it.
If Iâm so attached to how youâre going to react to it or if Iâm doing it the âright wayâ then Iâm not focusing my effort on simply producing the best email that I can.
Think about an apple tree for a minute. What does an apple tree do? It produces apples.
It doesnât worry that some people don't like apples or what people use its apples for, it focuses 100 percent of its efforts on producing the best apples it can. Everything else is outside of its control.
Today, be like an apple tree. Whatever it is that you have, share it with the world. Focus your attention on the process of what it is that you do. Take pride in your craftsmanship and work ethic. Let the results take care of themselves.
Passage by Steve Gilbert
Recommended Media
Interesting article by Grady Congleton on the future of youth sports.
I had no idea itâs a $19B industry (bigger than the NFL).
Tweet(s)
Great thread from former MLB pitcher Cory Gearrin about being called up from the minors to the big leagues. Lots of lessons packed in here.
Trae Youngâs NIL advice for high school and college athletes.
Quote
âIntensity can be powerful, consistency can be transformationalâ - Legacy Builder
Thanks for taking the time to go through the Weekly Roundup.
I use it to keep myself in line and hopefully bring some value to you as well.
Peace,
-AP
Extra Credit
âAthleteâ is just one side of the coin for many players these days.
Theyâre also entrepreneurs, investors, marketers, philanthropists, and so much more.
If you are not on The Petcash Post email list, but would like to be added, please click here or email me at andrewpetcash05@gmail.com
If you have any comments/suggestions about the emails please let me know.
**Feel free to forward these emails to anyone you think would like them.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:24 - Feel good stories: Donating entire NBA salary, US Open qualifier
2:08 - NIL: $100K to not transfer, Ohio State RB, first Nike woman athlete, Is the transfer model sustainable?
6:24 - Business of Athletes: $250k in prize money, smart dumbbell investment, Tom Brady and Naomi Osaka
10:27 - Sports Biz/Tech: WNBA expansion, PGA competitor, $125B for sports betting, and FIFA + EA Sports
Interesting Stat
This is wild.
Without ever broadcasting a game, Tom Brady is set to make more than double Tony Romoâs current contract.
The money aside, itâs great to see athletes take on major roles within other professions upon retiring (if Brady ever decides to).
Short Passage of The Week
"The sun will rise and set regardless. What we choose to do with the light while it's here is up to us. Journey wisely."
Small steps, every day, will add up.
Short-term discomfort for long-term peace.
Pick your path: Work and burnout or work and rest.
I am not what happens to me. I am what I choose to become.
Don't get caught up on what could have been. If it should have been, it would have.
Passage by Alexandra Elle
Tweet(s)
Josh is an elite athlete and businessman (and someone Iâve learned a lot from).
Check out this thread where he breaks down his Wednesday and Sunday ritual.
Best quote from the thread:
âI donât have to be number one. But every day I wake up, Iâm gonna chase the dude who is.â
Hereâs another post I enjoyed reading this past week:
Did you knowâŚ
Companies paying college athletes NIL deals are not required to withhold taxes, and will issue a tax statement reporting the gross income paid.
Thus, when a company agrees to pay an athlete $10,000 for sending out specified messages on social media, the athlete will receive a check for $10,000.
He/she is then required to report this income, and pay taxes.
The athlete can first deduct business expenses, such as agent commissions, from this income and pays tax on the net income.
Quote
I appreciate you reading The Petcash Post!
Enjoy the rest of your Sunday, and weâll talk tomorrow.
Peace,
-AP
Extra Credit
This Shaq story is one my favorites
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:35 - Feel Good Sports Story: Body Armor and Mamba Foundation
1:15 - NIL: NCAA rulings on collectives and sports betting, Deion Sanders, coolest deals of the week, and BCâs Zay Flowers offered $600k to transfer
7:39 - Athlete Biz/Investments: Devin Booker, new venture fund, generational wealth for athletes, NWSL gets KD and Kleiman
11:23 - Sports Biz/Tech: Betting funds to youth sports, Hooters, NFT companies continue to raise big bucks, and esports teams are booming
14:11 - Discussion on the mental health epidemic in college sports
Interesting Stat
The NCAA has released a dashboard highlighting transfer portal movement. (broken down by sport, month, and scholarship status)
Notable Figures:
A whopping 33,009 D-I athletes entered the portal between Aug 1, 2019 and July 31, 2021.
As of Jan. 10, 2022, 49% (16,270) had transferred to a new NCAA school, while 43% (14,293) remain in the portal and 7% (2,446) withdrew their names.
The 10 sports with the highest percentage of athletes who entered the portal during those two years...
Men's:
Basketball: 31% have entered the portal (1,692 athletes)
Baseball: 18% (2,126)
FBS football: 16% (2,538)
Soccer: 13% (755)
Tennis: 13% (325)
FCS football: 12% (1,546)
Ice hockey: 12% (205)
Lacrosse: 9% (321)
Track & field: 8% (905)
Wrestling: 8% (207)
Women's:
Basketball: 22% (1,134)
Beach volleyball: 15% (167)
Tennis: 12% (340)
Volleyball: 12% (650)
Softball: 11% (764)
Soccer: 11% (909)
Ice hockey: 8% (63)
Lacrosse: 8% (317)
Golf: 7% (162)
Track & field: 6% (864)
The transfer portal was launched in 2018 to help streamline the transfer process, but three recent changes â the COVID redshirt, one-time transfer rule, and NIL â have turned a school change into free agency.
Recommended Media
Interesting convo between Adam Breneman and Arizona Cardinals QB Trace McSorley this past weekend.
The 1:01:01 mark piqued my interest as they talk about NIL and what Trace is doing investment-wise.
Always cool to hear what really goes on within programs and not just noise from the outside.
Short Passage of The Week
Here are 7 traits of exceptional leaders we can incorporate into our own lives as teammates, colleagues, and leaders:
Exceptional leaders are master storytellers.
Exceptional leaders find opportunities to let others shine.
Exceptional leaders seek advice and input from others.
Exceptional leaders have their teamsâ back during tough times.
Exceptional leaders take accountability and know when to apologize.
Exceptional leaders care while treating everyone with dignity and respect.
Exceptional leaders express appreciation and give credit where credit is due.
Passage by Glen Leibowitz, CFO Consultant
Tweet(s)
The Power of Now is one of my favorite books of all time.
Great thread from Teddy breaking down what makes Navy SEALs eliteđ
Inflation and interest rates are the best-understood financial concepts worldwide, but only 50% of adults know both.
Only 35%, in comparison, understand risk diversification. And roughly 45% of adults globally know about the concept of compound interest.
The bottom line: a large percentage of the population is not financially literate.
How do we expect 18-23-year-old athletes to be?
Quote
âI am a great believer in luck. And I find the harder I work the more I have of itâ - Thomas Jefferson
Thanks for reading The Petcash Post! Have a great day.
Peace,
-AP
Extra Credit
Conor McGregor is one of the greatest entertainers of this generation.
Itâs really impressive to see the business moves heâs made.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
1:14 - Feel Good Sports Stories
4:32 - NIL Report
9:41 - Athlete Business/Investment Stories
14:34 - Sports Business/Tech Report
Interesting Stat
The NCAA makes over $1B in revenue a year and president Mark Emmert enjoyed a cushy $2.9M salary last year.
Interested in the NCAAâs full financial statements?
Check them out here:
Short Passage of The Week
The Art of Thriving
When we disconnect to reconnect as leaders and positive-difference makers, life becomes art, and the beauty is in the eye of the beholder.
The art of using ânoâ as a complete sentence.
The art of rediscovering yourself over, and over, and over again.
The art of clearing your mind so that you can listen to your heart.
The art of balancing empathy for others with empathy for yourself.
The art of knowing when to speak, when to listen, and when to leave.
The art of knowing when to pivot, when to pause, and when to persist.
Passage by Mitchell C. Clark, Keep It 100
Recommended Media
Came across a great interview by Adam Breneman and current Penn State QB Sean Clifford.
Really enjoyed the segment discussing Cliffordâs new business venture and NIL developments.
That part starts at the 25:58 timestamp.
Tweet(s)
Interesting read on the âbrokenâ college athletics system đ
Who has YOUR best interest at heart?
Did you know there is a standard in the financial world called 'Fiduciary' that requires an advisor to act in a manner that is reasonably believed to be in the best interest of the client.
Most would question why this is NOT the case for all financial advisors or anyone dealing with a subject like money.
Anytime there is a chance the advisor can profit on a sale, they can NOT be acting as your Fiduciary because they have a conflict of interest.
As you look at advisors, the first question should be 'Why are you not a fiduciary?'
Quote
âThere might not be 1000 ways to accomplish something, but there is almost always more than one way. Know what you want, and be flexible on how to get there.â - James Clear
Extra Credit
Serena Williams really is the đ
One day an athlete will retweet a Twitter thread I put out on them â looking forward to that day.
I appreciate you reading The Petcash Post on a consistent basis! Let me know if thereâs anything I can do to help or if thereâs something you think I should write about.
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Not yet subscribed to The Petcash Post? Join 24,000+ others getting educated on the business of athletes, sports, and NIL â itâs free.
Audio Timeline:
0:44 - Feel good stories: Boston Marathon, grants for athletes with disabilities, Naomi Osakaâs new philanthropy
2:44 - NIL: $40m college donation, JR Smith and Cavinder twins sign new deals, Florida Gators = NILU, college free agency, and NBC sports
8:21 - Athlete Biz/Investments: Serena Williams, sports drinks, NFTâs, athletes taking equity + marketing fees, golfers getting active, and Moonpay
13:16 - Sports Biz/Tech: Cricket is big business, ad patches on uniforms, youth sports is getting a lot of funding, and new legislation in sports
Interesting Stat
A pitch clock has shortened Minor League Baseball games by 20 minutes, per ESPN, setting the stage for MLB to implement a clock next season.
MLB games were lasting an average of 3 hours, 10 minutes.
The good news? That's one minute shorter than last season.
The bad news? That's over one hour longer than a century ago â and 20 minutes longer than the average game as recently as 2005.
Short Passage of The Week
âPassion is what makes life interesting, what ignites our love and carries our friendships, stimulates our intellect, and pushes our limits.â
-- Pat Tillman
On this day 18 years ago, Pat Tillman lost his life while serving his country in Afghanistan.
I never had the privilege of meeting Pat and I donât pretend to know him, but from a distance he is a role model for me. Itâs not his play on the football field that I most admire, or even his decision to leave millions of dollars on the table to serve his country.
Instead itâs the way he lived his life: with tremendous passion.
Whatever he did he brought all of his being to it. He loved to read books and learn new things. He loved to challenge himself and others to be the best that they could be. And he was a deeply loyal husband and friend.
People are drawn to those who approach life like that. Their passion lights us up on the inside and motivates us to be better.
Today if you want to honor Pat Tillman, live with passion. Whatever you do today bring your whole being to it.
Laugh loudly, cry, be a great friend, stimulate your intellect, make a difference in someoneâs life, push yourself to get better at something. Iâm guessing Pat would appreciate that more than any platitudes or grand gestures.
Win Your Day!
Passage by Steve Gilbert
Tweet(s)
College programs enabling their athletes to profit will be at a major advantage in this new era of recruiting and college sports.
Former MLB player Cory Gearrin put out an interesting thread on the financial reality most professional athletes faceđ
1) Fight rising inflation with rising income
Did you know in March of 2022 inflation rose 8.5%, the biggest rise in 12 months since the 80's!
This poses a huge financial question around how to prepare a plan for this type of event?
From professional athletes to recent college graduates, the best way to hedge inflation and protect your lifestyle in the future is by creating multiple streams of income.
In today's world of e-commerce and the gig economy there are endless ways to begin generating a new income stream and the money tip of the day is to start one.
Even if it is only $100 a month, the more legs you are standing on, the less likely the inflation wave will knock you over.
What To Keep An Eye On This Week
Releasing an athlete investment thread on Antonio Brown Monday (4-25-22) at 9:10 EST on Twitter.
More NIL developments coming out of spring football games.
Quote
âDonât let the internet rush you. No one is posting their failures.â - Wesley Snipes
I appreciate you reading The Petcash Post!
Peace,
-AP
Enjoy this newsletter and/or podcast?
Share it with someone who will also benefit from it:
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
The Petcash Post is a daily report that breaks down the business of athletes, sports, and NIL.
Join 24,435 others and get exclusive access to the newsletter đ â itâs free!
Audio Timeline:
1:05 - Feel good stories: 102 Marathons in 102 days, Jrue Holiday
1:58 - NIL: Clemson, Robinhood, Kansas basketball, UCF
5:18 - Athlete Biz/Investments - James Harden, Drake, Floyd Mayweather X Antonio Brown, WNBA, and $25,000 to be under 365 pounds
8:35 - Sports Tech/Biz: Pickeball, Fifa+, Trace technology, USFL, NFL meets crypto and flag football
13:53 - Convo with Binghamton basketballâs Dan Petcash about NIL and endorsement deals at the Division 1 mid major level
Interesting Stat(s)
The average MLB franchise is now worth $2.31 billion, up 5% from 2021, according to Sportico's latest valuations.
The Yankees are valued at $7.01 billion, making them the most valuable team across all global sports leagues.
Another cool development:
University of Central Floridaâs football team is putting QR codes on the back of their spring jerseys.
When scanned, it will direct you to the playerâs bio on the UCF athletics website. Fans can then find links to a playerâs social media profiles and stores to purchase their own player-branded merchandise.
Itâs nice to see universities getting creative with NIL and assisting athletes with monetization.
Short Passage of The Week
You canât spread your wings if you live in a cocoon.
Most human beings find comfort living their lives in a protective cocoon of certainty. But in choosing risk-free existences, we pass up life-enriching challenges and adventures.
Practicing these 3 lifestyle mindsets can help us maximize our time on Earth while making life more fulfilling and meaningful:
Give yourself time â Youâre never too old to cultivate and live your dreams. You can follow your heartâs desire at any time.
Live your own life â Choosing a path in life to please others is usually not sustainable. Living in truth always sets us free. Listen to your inner voice and stay true to yourself.
Stay present â Life is the greatest teacher. Be conscious of the people and events around you. You can miss out on valuable experiences if youâre constantly thinking about the future. Immerse yourself in the present moment while challenging the status quo.
Source: Ann Hiatt, Bet on Yourself
Recommended Media
I came across a great article by Vanderbilt womenâs lacrosse player Cailin Bracken.
âA Letter to College Sportsâ
In this piece, she describes the dark side of college athletics (that most of the outside world doesnât understand). I highly recommend that you take 5 minutes to read this â there are a ton of insightful thoughts.
Did you know that nearly 30% of female and 25% of male collegiate student-athletes report having anxiety?
Tweet(s)
I eat chicken basically everyday â so this thread was fascinating and also eye-opening for me đ
I enjoyed this one from Josh as well đ
The All Blacks are a fascinating case study of we > me in sports.
A recent survey from Everfi shows that 65% of the students left high school without ever taking a personal finance course.
According to the National Center on Education, 30% of high school students and 80% of college students work while theyâre in school â and this doesnât count playing a sport as a job (which we know it is).
The point being:
Not enough parents are talking to their kids about money.
Not enough schools are providing the proper resources and education.
And as a result, not enough young people know how to properly manage their money.
Quote
âAs we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.â - John F. Kennedy
I appreciate you reading The Petcash Post on a consistent basis!
Have a great Easter/Passover/Sunday and Iâll see you back here tomorrow.
Peace,
-AP
Extra Credit
In case you missed this during the week â it sparked a lot of interesting debate in the comments, but especially in my DMâs.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Happy Sunday â I appreciate you tuning in!
A few housekeeping items: đ¨đ¨
On Friday, many of you received the email multiple times which was due to an error on Substackâs serverâŚsorry about that it should be fixed
2. I created a brief, fully anonymous, nine question survey to help me better understand who you are. My goal is to better understand my readers, continue writing content relevant to you all, and partner with sponsors that you will actually care about. If you can take 32 seconds to fill out the survey below, I would really appreciate it.
https://docs.google.com/forms/d/1Dyf87cKP_tKNxUZS4MdtFv6gUNE1JO45NJx7pWL2y_c/
Audio Timeline:
0:50 - Feel good stories: Millions donated, Nebraska, Ukraine
1:40 - NIL: Interesting partnership, collectives, NFTâs, and education
4:41 - Sports Biz: Tom Brady, Bitcoin bonuses, and a Web 3.0 soccer team
6:48 - Shady Deals: Brett Favre, Washington Commanders, and 76ers
8:56 - Sports Tech: Metaverse stadium, $12m analytics company
10:13 - Betting: Ontario, $800m, and Kansas City
11:30 - Wrap up + future developments
Interesting Stat
Only 15% of active managers beat the performance of the S&P 500 in 2021. Buying low cost index funds = less stress + more wealth.
This is wild:
The world's ten richest sports owners have a combined net worth of $353 billion, holding steady from a year ago despite rampant inflation and a volatile market.
Short Passage of The Week
Opening Day in baseball is special, but for me the season doesnât really start until Day Two.
Why?
Because on Day One, everything is fresh and new. Fans (and media) who don't normally attend games are there for it. Itâs easy to be excited.
But on Day Two, the press box is emptier. The stadium usually is as well. It's when you begin to settle into the daily routine of what will be a six-month marathon.
The beginning of a new goal, workout program, or business can be exciting like Opening Day, but in order to be successful you've got to keep at it even when the freshness has worn off.
There will be good times and there will be struggles. But if regardless of the circumstances you show up every day with the mindset that youâre going to give the best with which youâre capable on that day, you'll be surprised at what you can accomplish.
Win Your Day!
Passage by Steve Gilbert
Recommended Media
Iâve been seeing more sports stadiums and schools put in this advanced AI security screener.
This is the future of security when heading into major sporting events.
I donât know how I feel about it, but figured I would share.
Tweet(s)
Great thread breaking down Tim Grover and what heâs learned from working with some of the greatest basketball players of all-time:
This one was pretty eye-opening for me as wellđ
Did you know that NIL athletes need to pay income tax in every state they work in?
This means that if you live in Michigan, but fly to New York for an appearance and get paid for it, you will owe income taxes to the state of New York.
The same is true for every state, besides the states that donât have an income tax: (Alaska, Florida, Nevada, New Hampshire, South Dakota, Tennessee, Texas, Washington and Wyoming)
Quote
Snowboarder Shaun Whiteâs Financial Advice:
âLet your money work for you rather than being out there trying to make moves. It doesnât sound as enticing as this big elaborate plan to be financially stable, but itâs definitely proven through time.â
I appreciate you reading The Petcash Post on a consistent basis!
Peace,
-AP
Please Fill Out This Survey If You Havenât Already:
Itâs 100% anonymous and helps me write better content â and it will only take you 32 seconds to fill out (yes, I timed myself).
https://docs.google.com/forms/d/1Dyf87cKP_tKNxUZS4MdtFv6gUNE1JO45NJx7pWL2y_c/
Extra Credit
Human working memory is able to hold no more than some four or five chunks of information at a time.
The adult human brain stores about 1 billion bits (a couple of orders of magnitude less than a low end smartphone).
Moral of the story: write stuff down!
R.I.P. to Dwayne Haskins đ
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:50 - Feel Good Sports Stories: Mac Jones, Paige Bueckers, etc
1:56 - Business of Athletes: 7 Billionaires, Usain Bolt, etc
3:51 - NFL players start a company, Patrick Mahomes, Bills $850m stadium
6:12 - NIL (Callaway Golf, HBCUâs, HS legislation, Daymond John)
11:00 - Womenâs Basketball and NCAAâs Mark Emmert
12:10 - Sports Tech: NFTâs + AR/VR + Gambling
Interesting Stat
In 2021, private equity firms doled out $51 billion on sports deals worldwide, with $3 billion buying minority stakes in teams, according to Pitchbook.
Short Passage of The Week
Duke head basketball coach Mike Krzyzewski left a copy of this poem in each of his player's lockers when he was coaching at Army West Point.
"If" by Rudyard Kipling:
If you can keep your head when all about you
Are losing theirs and blaming it on you;
If you can trust yourself when all men doubt you,
But make allowance for their doubting too;
If you can wait and not be tired by waiting,
Or, being lied about, donât deal in lies,
Or, being hated, donât give way to hating,
And yet donât look too good, nor talk too wise;
If you can dreamâand not make dreams your master;
If you can thinkâand not make thoughts your aim;
If you can meet with triumph and disaster
And treat those two impostors just the same;
If you can bear to hear the truth youâve spoken
Twisted by knaves to make a trap for fools,
Or watch the things you gave your life to broken,
And stoop and build âem up with worn out tools;
If you can make one heap of all your winnings
And risk it on one turn of pitch-and-toss,
And lose, and start again at your beginnings
And never breathe a word about your loss;
If you can force your heart and nerve and sinew
To serve your turn long after they are gone,
And so hold on when there is nothing in you
Except the Will which says to them: âHold onâ;
If you can talk with crowds and keep your virtue,
Or walk with kingsânor lose the common touch;
If neither foes nor loving friends can hurt you;
If all men count with you, but none too much;
If you can fill the unforgiving minute
With sixty secondsâ worth of distance runâ
Yours is the Earth and everything thatâs in it,
Andâwhich is moreâyouâll be a Man, my son!
Recommended Media
Interesting article about paying college athletes.
Read the full white paper here:
https://www.arnoldventures.org/stories/the-tectonic-shift-below-the-march-madness-spectacle
Victoria Jackson (a sports historian at Arizona State) crushed this one!
Also, I try to focus on good news but this is wildâŚ.
Tweet(s)
NY Mets are the first MLB team to introduce facial recognition tickets. Not sure how I feel about thisđ
Came across this one as well â great tips by Josh that applies to coaching, leading, and relationship building:
Did you know that there are two sides of FICA?
When a traditional employee looks at their payroll taxes, they will see a line item as FICA for an employee: 6.2% social security and 1.45% Medicare. Their company will pay the employer side of 7.65%.
However when you are an entrepreneur, you must pay both sides! So first thing you need to account for is 15.3% FICA taxes on the first checks you make.
What To Keep An Eye On This Week
Post tomorrow right here about valuing how much college athletes are worth that you wonât want to miss
MLB opening day on Thursday
The Masters (golf) starts on Thursday
Isnât kind of funny how when one sport ends (college basketball) we get two more immediately.
Quote
âThings change. You just have to always, consistently, try to figure out whatâs driving you. And not because other people are watching or your familyâs gonna judge you. You just have to be as real with yourself as possible.â - Gary Vee
I appreciate you reading The Petcash Post on a consistent basis!
Have a nice rest of your Sunday.
Peace,
-AP
Extra Credit
Iâm not a huge fan of sports betting, but most of my friends are.
S/O to Josh for sending me this â I finally understand the language.
Money line bets
A money line bet is simply a bet on which team or competitor will win. The final score doesnât matter.
Point spread bets
The final score does matter. Betting on the point spread means you wager on a team winning or losing by a certain number of points. So the team you bet on needs to win (or lose) by a certain number of points â aka cover the spread â for you to win your bet.
Futures bets
As the name suggests, futures bets are wagers on future events. Like when fans bet on a Super Bowl champion before the regular season has even started.
Prop bets
Short for proposition bets, these are all about the details. Like who wins MVP, how many points a certain player scores, or which team will score first.
Parlay bets
Parlay bets combine several different bets. But the catch is you have to win each bet to win your parlay. The payout gets bigger with each wager you win.
Do get to keep all your winnings?
Absolutely not. Youâre legally obligated to tell the IRS about all your gambling earnings and losses. And if you win $600 or more from a sportsbook â youâll likely get a W-2G form on the spot or in the mail.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:00 - Housekeeping + Roundup Updates
0:38 - Two âFeel Goodâ Sports Stories
1:51 - NIL Updates: Urban Meyer & Adidas
2:45 - Daymond John on the NCAA, Archie Miller, and the NCPA
5:24 - Athletes making Business Moves: Ronaldo, Dybala, etc
7:01 - NFTâs, Betting, DAOâs and Sports Tech Developments
9:20 - NYC Athletes and the Wrap Up
Interesting Stat(s)
From 2011 to 2021, the minimum salary of a MLB player increased by $156,500.
The MLB collective bargaining agreement signed on 3/10/2022 increased the minimum salary for the 2022 baseball season by $129,500 (from $570,500 to $700,000).
The most Babe Ruth made in any one MLB season was $80,000 in 1931.
Shoutout to subscriber Scott Thompson for sending over these stats.
Hereâs one more:
The New Hampshire Lottery reported that Tom Bradyâs announcement that he will âunretireâ has resulted in a 1,000% rise in total bets and a 2,900% increase in money bet on the Tampa Bay Buccaneers to win the 2023 Super Bowl.
Short Passage of The Week
If you want more passion and joy in your life right now, do something about it right now.
Put your heart and soul into something!
Not into âthe next opportunity,â but the small opportunity right in front of you.
Not into tomorrowâs work, but todayâs work.
Not into tomorrowâs workout, but todayâs workout.
Not into tomorrowâs relationships, but todayâs relationships.
Iâm certain you have plenty in your life right now thatâs worth living for. You have people and lots of little circumstances youâre taking for granted. You have an endless reservoir of untapped potential within you, just waiting.
Stop waiting!
There is no next opportunity, only the one you have at this moment.
Put your heart and soul into what youâve got right in front of you. Make it a habit!
By: Angel Chernoff
Recommended Media
Interesting article I read this past week involving 20 sports tech ideas.
https://smartseries.sportspromedia.com/features/sports-technology-investment-startups-apps-2021
The trends seem to be:
Fan Engagement
Advanced Analytics
Athletic Performance
Media/Content
Tweet(s)
Super interesting thread that could also have a major impact on college sports going forwardđ
Came across this one as well â great tips by Sorin
Did you know that college athletes who make over $400 from NIL deals will need to file a tax return?
Some mistakenly assume that if they are under the standard deduction amount, they do not need to file. But that is only if they are an employee who receives a W2 form, which again, NIL athletes are not!
So if you earn more than $400, you will need to file a Form 1040 in April.
What To Keep An Eye On This Week
Bigger endorsement deals for menâs and womenâs basketball players as we head in to the Final Four
More state legislation regarding transgender athletes
News coming out of the NCAA or NCPA regarding paying college athletes
Quote
âBuild bridges, maintain bridges, never burn bridgesâ - Aaron Eisman
I appreciate you reading my newsletter on a consistent basis â it means a lot as weâve crossed over 24,000 subscribers, which is crazy! I still canât believe it.
Have a nice rest of your Sunday!
Peace,
-AP
Extra Credit
Igoudala is at the forefront of NBA players getting involved in tech investments.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:15 - St. Peterâs Vs Kentucky Basketball Expenses
0:58 - 8 Figure NIL Deal for a High School Athlete?
1:50 - NFL QBâs Making BIG Business Moves
3:43 - The Transgender Athlete Debate
5:20 - Business of Golf Getting Dicey
6:10 - A Sport For All (you and me included) with Big Payouts
7:10 - 3 Cool NIL Stories
Interesting Stat
StudyFinds reports 2,000 millennials participated in a survey on how they managed their money.
It found that the average young adult spends nearly 150 more hours a year scrolling through social media than monitoring their finances.
The survey also found that nearly half were unsure of the amount of money currently in their bank account (45%).
While thatâs all worrying â NFL QBâs have their finances in check:
Short Passage of The Week
One day Albert Einstein wrote on the blackboard:
9 x 1 = 9
9 x 2 = 18
9 x 3 = 27
9 x 4 = 36
9 x 5 = 45
9 x 6 = 54
9 x 7 = 63
9 x 8 = 72
9 x 9 = 81
9x10 = 91
Suddenly, chaos erupted in the classroom because Einstein made a mistake.
Obviously, the correct answer to 9 x 10 isn't 91. And all his students ridiculed him.
Einstein waited for everyone to be silent and said:
âDespite the fact that I analyzed nine problems correctly, no one congratulated me. But when I made one mistake, everyone started laughing. This means that even if a person is successful, society will notice his slightest mistake.
So, don't let criticism destroy your dreams. The only person who never makes a mistake is someone who does nothing.â
Recommended Media
This video shows a new hologram technology that will be coming to sports very soon. CBS sports recently bought one for conducting interviews.
Tweet(s)
Food for thought:
Simple financial advice â no need to overcomplicate thingsđ
What To Keep An Eye On This Week
NIL deals from players who made the Sweet 16 in March Madness
More NFL players signing lucrative contracts
Quote
âResults can only change when we change our consistent actions and make them habitsâ - Billy Cox
I appreciate you tuning in and reading my newsletter on a consistent basis â it means a lot as we approach 24,000 subs.
Have a nice rest of your Sunday!
Peace,
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
I want to personally welcome the 520+ new subscribers to The Petcash Post from this past week.
Every Sunday I do a weekly roundup that includes a short audio segment recapping the business of athletes sports stories that I didnât have a chance to write about.
Youâll enjoy it â many others says itâs one of their favorite newsletters of the week.
Audio Timeline:
0:34 - A Stock Market, But For Betting on Athletes
1:32 - Players Holding Out of Spring Practice Due to Lack of NIL Deals
2:40 - The Business of March Madness
3:30 - Two Cool Basketball Stories (itâs growing fast internationally)
4:23 - Kyler Murray Donating $60,000
4:59 - The Sports Analytics Market To Reach $8BâŚBut How?
5:47 - NFTs x LSU and A New NIL Market Report
6:50 - Drake Makes (and loses) Millions Betting on Sports
7:52 - A New $80,000 Gadget The NFL is Using
Interesting Stat
A whopping 78% of former NFL players go broke just 2 years after retirement.
This chart is pretty eye-opening (and shows the need for greater financial literacy across all demographics, age groups, and professions).
Short Passage of The Week
By Steve Gilbert
When people would come to me for advice, I would always worry that I had to come up with the "right" answer for them.
But I realized that almost without fail, people don't expect us to have the answers for them. They come to us because they want to someone to listen to them and support them as they work through whatever the issue might be.
When we are focused on listening to them (instead of being lost in our own heads trying to come up with the "right" answer for them) we can ask them questions that help them to see what the best path for them is.
Today, focus less on trying to come up with the right answers for people and instead pose the right questions.
âThe wise man doesn't give the right answers, he poses the right questions.â
Recommended Media
Good listen about where sports is headed and the technology behind it.
https://www.tenoneten.net/steve-ahern-kb-partners/
And then this video shows the 3D experiences fans will soon be getting for sports â itâs still in early stages of development.
Tweet(s)
Kyrie is playing chess, while everyone else is playing checkers (heâs also very generous):
For my investors - I think youâll enjoy screenshotting this one đ
What To Keep An Eye On This Week
NCAA Tournament and How Companies Decide to Approach NIL
an in-depth breakdown on the Business of March Madness will be released this week here on The Petcash Post (itâs eye-opening đ )
Quote
âPatience, persistence, and perspiration make an unbeatable combination for success.â - Napoleon Hill
Enjoy the rest of your Sunday!
Keep moving the needle forward.
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:38 - Big Companies Spending Millions on College Athletes
2:11 - Highest Paid Female Athletes + Most Googled Athletes
3:45 - How Much Money MLB Players Are Losing During The Lockout
4:46 - Former Athletes Talk About Poor Financial Decisions
6:30 - Russian Sports Sanctions, Fanatics, and NFT x NIL partnership
7:45 - Staggering Numbers Out of New Yorkâs Sport Betting
8:38 - Cryptocurrency Sports Partnerships Report
9:41 - Why College Athletes Shouldnât Want To Be Employees
11:08 - A College Athlete Receiving Equity On Top of NIL
Tweet(s)
Pretty cool segment here about the advanced analytics the New York Giants are using for the 2022 NFL Draft.
Check this out đ
Short Passage of The Week
Essentials For Growth
Proper rest + more learning
Making time to build self-awareness
Consistent honesty + building new habits
Letting go of old stories + saying no to old patterns
Believing that you can change + saying yes to supportive people
Examining your emotional history + finding a practice to heal past pain
-By Yung Pueblo, in Clarity & Connection
Recommended Media
Very inspirational video right here.
What are your excuses?
Good Read
How NIL is Setting Athletes Up For Life
https://www.oregonlive.com/sports/2022/03/set-me-up-for-life-female-college-athletes-stash-nil-cash.html
Enjoyed this article that focuses primarily on female athletes and how theyâre leveraging NIL deals to be successful post-sports.
Whatâs wild is some of them are even receiving equity in the companies they are promoting.
Interesting Stat
The S&P 500 index acts as a benchmark of the performance of the U.S. stock market overall.
The index has returned a historic annualized average return of around 10.5% since its 1957 inception through 2022.
Lebron Jamesâ rookie contract earned him ~$400,000/month. If he invested 10% or $40,000 a month consistently in to the S&P 500 for the last 19 years it would be worthâŚ.
$29 million.
The power of compounding.
What To Keep An Eye On This Week
More NIL deals for college basketball players as March Madness bids are clinched and what major companies get involved.
The MLB and if they reach an agreement to end the lockout.
Increased sanctions for the Russian sports world.
Quote
Enjoy the rest of your Sunday!
Iâll be by my phone the rest of the day, so if you want to strike up a chat feel to reply to this email or send me a DM on twitter @AndrewPetcash.
Keep moving the needle forward.
-AP
P.S.
Hereâs a cool investment calculator to play around with:
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:41 - NIL deal helps a mother see her son play for the first time
1:24 - Lebronâs oldest son signs his first endorsement deal
2:27 - Former NBA players get cheated out of their $5M investment
4:40 - New York sports betting update (billions exchanged)
5:22 - Jason Terry signs with unique 1-on-1 personal training company
6:14 - Stats behind college athletes in the olympics
6:57 - Two new NCAA rules: Marijuana and AAU basketball
8:36 - Two NIL stories: $10k baseball deal and Metaâs partnership
11:06 - Bill Belichickâs scholarship for HS athletes, Wave Sports x Antetokounmpo
Tweet(s)
Check this out. Some cool new tech out of baseball.
I put out a thread of statements made by Ukrainian and Russian athletes + how you can help support them.
Short Passage of The Week
âFOCUSâ
Every moment of our lives is an opportunity to train our minds to focus.
When you are working, lock in.
When you're training, lock in.
When youâre at dinner, lock in.
When youâre listening to the feelings of a loved one, lock in.
When you're meditating, lock in.
We only experience love, beauty, and things that are true in the present moment. If we donât have the ability to be present and lock in long enough, we miss the important moments in life. The only moment is now, lock in.
- Dr. Michael Gervais, High-Performance Psychologist
Recommended Show
âJeen-Yuhsâ - Kanye Westâs New Documentary
This new doc is well-made and very inspirational. Although it is entertainer focused, anyone with plans to do big things in life will enjoy the hustle.
My main takeaways:
dream big
donât let others define who you are
stay loyal to those who are in your corner from day one
You can watch it here on Netflix.
Interesting Stat
Rate of Return Matters - Investing
The math of percentages shows that as losses get larger, the return necessary to recover to break-even increases at a much faster rate.
A loss of 10 percent necessitates an 11 percent gain to get back to evenâŚ.
Increase that loss to 25 percent and it takes a 33 percent gain to get back to even.
If your returns average 5 percent per year after the loss, it can take almost 7 years to get back to evenâŚ.
What To Keep An Eye On This Week
The MLB lockout and its major monetary implications
Increased sanctions against Russian national teams
Conference tournaments for menâs and womenâs NCAA basketball begin this week. March Madness is here! Expect to see new NIL deals come out before the dance begins.
Quote
Enjoy the rest of your weekend!
March is here. 1/6 of 2022 is done.
Keep moving the needle forward.
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Audio Timeline:
0:42 - Name, image, and likeness craziness
7 figure deals
players transferring to make more $$$
the NCAA intervening
youth camps put on by college athletes
4:53 - Baseballâs 700% increase vs. the SPY 500
5:24 - How Saudi Arabia is trying to win the world of golf
6:21 - Wild world of sports gambling (revenue report + DraftKings story)
7:48 - Crypto is throwing money at sports: Hereâs how much
8:50 - Athlete Investment News (pancake company + CBD oils + media company)
12:06 - Womenâs sports are screwed: transgender + olympic sports developments
Tweet(s)
I really enjoyed this thread by Jared on the journey of Vijay Singh - Talk about overcoming obstacles!
The Steph Curry thread almost reached 1 million impressions. I plan to continue doing this series on Twitter featuring more of the top athlete investors.
Short Passage of The Week
by Tony Dungy
âThe first step toward creating an improved future is developing the ability to envision it. Vision will ignite the fire of passion that fuels our commitment to do whatever it takes to achieve excellence.
Only vision allows us to transform dreams of greatness into the reality of achievement through human action. Vision has no boundaries and knows no limits.
Our vision is what we become in life.â
Good Read
Interesting article about what athletes are eating at the olympics.
I had no idea some of them bring their own food and was surprised to see what the most popular fast food selection has been this year.
You can check out the article here.
Recommended Show
Last Chance U.
I was talking to a college athlete last week who said theyâve never watched Last Chance U - it blew me away.
Not only is it entertaining, but itâs one of the best sports shows ever created because it gives a real look at what JUCO sports are like.
People see the glitz and glamor at SEC schools, but donât know what many of those athletes had to sacrifice to get there.
Watch it here on Netflix or stream it illegally if thatâs your vibe.
p.s. - The first 3 seasons are the best ones. Season 4 stinks. Basketball is decent.
What To Keep An Eye On This Week
The NBA has been toying around with the metaverse lately.
It will be interesting to see how it develops and is featured during NBA all-star weekend.
Right now this experience isnât greatâŚbut in 5 years Iâm sure it will be much improved.
Quotes
âMake sure your worst enemy doesnât live between your own two earsâ - Laird Hamilton
âFailure is only a temporary change in direction, to set you straight for your next successâ - Denis Waitley
As always, thanks for tuning in!
All of my work is free, but you can support me by subscribing below.
Another week in the books, another great one ahead.
Best,
AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
Tons of news this past week from NIL, the olympics, transgender legislation, and athletes as employees.
Audio Timeline:
0:07 - A college athlete set to make 6-7 figures from NIL next year
1:11 - Transgender NCAA ruling shows female athletes donât matter
2:40 - The Olympics is struggling, but whatâs up with Eileen Gu
3:43 - College athletes could soon be full-time employees & The SEC makes bank
4:48 - New NIL program giving back to walk-on athletes
5:16 - Multiple NIL collectives at one schoolâŚwhat could go wrong?
6:40 - Kansas NIL deal & the NFT sports company valued at $10.2B
8:32 - $2B in private equity for a sports team in 2021
9:09 - The âcrypto bowlâ and why sports gambling is out of control
Tweet(s)
Was going through my Twitter bookmarks and came back across this.
Good advice thread I think everyone should read (especially those of you in your 20âs or younger).
I also put out a thread on the business of the super bowl I think youâll enjoy.
Short Passage of The Week
by Jon Gordon
She was an Uber driver who picked me up at the Dodgers practice a few years ago. I wasn't sure if I would find a ride to the airport but the second I pressed confirm pickup, the car was there with the door open. I never had that happen before.
It was a nice car and I asked her why she drove. She said she had just lost her job and was supporting her two kids and husband who had also just lost his job. I could tell she was struggling and offered her some positive words about her family and future.
She asked what I did and when I told her, she said she loved those kinds of books and listened to inspirational messages.
I gave her my website and promised to send her a book if she emailed me. That Uber driver now works with me and our company. Her name is Marlo and she is thriving!
ďťż
It's a great example that life can change in a moment. You never know where your next opportunity or new great team member will come from.
You never know how your life can and will change from a meeting, an event, a call from an old friend, a chance encounter.
Life is not static, it's dynamic. It's always changing.
Good Read
The story of how Darious Williams made it to the Super Bowl.
Very inspiring and well written. I enjoyed this one.
Recommended Listening/Watching
Francis Ngganou and Joe Rogan.
Franis Ngganou is the reigning UFC heavyweight champion.
But itâs his story of how he got there that is fascinating.
Grit, determination, perseverance, and deportation 20+ times from Africa. This one is captivating and will reshape your thinking.
Listen on Spotify or watch some clips on YouTube.
What To Keep An Eye On This Week
The Super Bowl should be a fun one. I hope youâre enjoying it with family and friends.
More states are discussing their NIL rules and what it means for HS athletes in the upcoming week, along with their transgender legislation.
Quotes
âThe secret of life is to fall seven times and to get up eight times.â - Paulo Coelho
âAs long as we persevere and endure, we can get anything we want.â - Mike Tyson
As always, thanks for tuning in!
All of my work is free, but you can support me by subscribing here.
Big week ahead! Keep going.
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
BIG news this past week that will impact athletes from high school to the olympics.
Audio Timeline:
0:15 - Why Olympic Sports Might Be in Trouble
2:14 - Interesting News Around NIL Collectives, Boosters, and Universities
3:28 - A Luxury Tax in College Sports and The Transfer Portal Issues
5:12 - College Players Might Be Getting Money For Jersey Sales
6:14 - The Transgender Bill That Could Change Female Sports Forever
7:54 - Greatest NIL Deal to Date?
8:54 - A Sports Tech Company Putting Human Jobs At Risk
10:10 - Why the Sports Tech Market is About to Triple In Size
11:03 - Two College Players Donating Money to Charities and Why Dabo Swinney is Against NIL
12:53 - The WNBA Raised A lot of Money. Hereâs What They Should Do NextâŚ
14:22 - A National Restaurant Chain Signed 1 Male and 1 Female From 6 Colleges to Major NIL Deals
Short Passage of The Week
by James Clear
3 Ideas From Me
I.
"A simple rule for life and work:
Donât rush, but donât wait.
Thoughtful action."
âII.
"Your life is purchased by where you spend your attention."
III.
The Process:
1) Decide what you want to achieve.
2) Try different ways of achieving it until you find one that works for you.
3) Do more of what works. Do less of what doesnât.
4) Donât stop doing it until it stops working.
5) Repeat.
Tweet
Good thread on the journey of Fred VanFleet from Wichita State to a $90M NBA contract and multiple business investments.
The dude is a baller. Always has been.
Love to see players crushing it on and off the court!
Recommended Reading
The System by Jeff Benedict and Armen Keteyian
This book is 10 years old but will change the way you see college sports - it might even be more relevant today.
âThe Systemâ is a major reason why I started this newsletter in the first place.
Athletes arenât just disposable assets, and for the first in history theyâre getting compensated what they deserve.
âThe Systemâ book is on Amazon.
Recommend Listening
The Science of Making and Breaking Habits - By Andrew Huberman
To me, one of the most satisfying things in life is adding good habits to the routine and making them as automated as brushing your teeth in the morning.
Strong habits are the key to success in athletics, business, and life.
This was one of Andrewâs best podcasts as he gets in to the actual science of why good habits are EASY to start, but HARD to maintain.
Listen on Apple Podcasts or Spotify.
What To Keep An Eye On This Week
Viewership for the Olympics is down 55% compared to 2018.
Will be interesting to see how the first week goes and if any major developments come out of it.
Iâm sure the media will create some big story to try and get us to watch.
Quotes
âI never dreamed for success, I worked for it.â - Estee Lauder
âOur greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time.â - Thomas Edison
As always, thanks for tuning in!
All of my work is free, but you can support me by subscribing here.
Big week ahead!
Keep moving the needle forward.
-AP
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com
I hope youâre having a great weekend (and are ready to watch some football).
With that said I have some good news!
Thanks to many requests and by popular demand, I have decided to add a weekly roundup to the agenda.
Itâs going to continually mold and take its ultimate shape over the coming weeks.
Hereâs what I envision it including:
ten minute podcast covering the major news of the week
NIL, sports tech, peak performers, athletes crushing business
short reading passage
realign, reflect, progress, become a peak performer
some quotes/recommendations/insights
set yourself up for success in the week ahead
Like I mentioned before, this will refine itself over time but I see it being a staple that you enjoy reading every week.
I plan on sending out the roundup on Sundayâs to recap the previous week and provide some inspiration for the week ahead.
And with that said, I present to youâŚ
The 1st ever Petcash Post Weekly Roundup
Timeline for the audio:
0:00 - Intro
0:30 - Info on what The Petcash Post roundup will be + who I am
2:17 - Tom Brady is getting more involved in NIL post-retirement
3:11 - Former Pro-athlete goes back to college to play a different sports and is now signing NIL deals
4:40 - The ESPYâs of NIL College Sports
5:40 - The next Instagram (but for crypto) is spending billions on marketing in the sports world and with the most popular basketball player in the world
6:37 - Huge NIL news out of South Carolina
7:00 - The pay-to-play world of NIL collectives and signing HS athletes before they get to college
8:28 - New NIL data shows athletes arenât making as much money as people originally thought
9:58 - The statistics behind Ohio Stateâs NIL deals (#1 in all categories across the nation) + their new in-house program helping athletes do more deals
11:34 - Two big NIL partnerships that went down this past week
12:33 - VR + Facebook + Sports + Dunk Contest
13:20 - Wrap up and the plan going forward
Reading Passage
by Mike Deegan
A mentor and friend recently posed an interesting question: What makes elite, elite?
This question can take you in many different directions. Before you read any further, please take a few minutes and consider how you would answer.
To no one's surprise, I started this exercise considering high performers in sports and business.
In addition, the other lens I explored was thinking about serial winning organizations like Apple and Alabama football.
After reflecting on this question for a few days, hereâs where I landed.
1. Genetic or Environmental Advantage
I believe itâs important to acknowledge that the best of the best usually have a great starting point.
For an easy example, the average height of an NBA basketball player in 2021 was a little over 6â6.
The odds are stacked against the person who aspires to play in the NBA whoâs under 6-foot.
The same holds true with those who are elite in medicine or business. My hypothesis is they have a higher capacity to learn and retain than the average person.
Environmental advantages usually take some unpacking to understand.
A lot of great coaches grew up with parents whoâve coached. Discussions about leading and xâs and oâs were a part of their daily lives. Itâs a built-in advantage.
2. Obsessed with Improvement
Once you are in certain spaces, itâs amazing how many people have these genetic or environmental gifts.
What Iâve observed from the best of the best is they have an insatiable desire to improve. For these rare people, taking an off-day is hard.
Thereâs a paranoia that others are getting better while they are not. Even if they arenât concerned with the competition, the thought of not discovering their absolute best scares them.
This obsession allows them to sacrifice and suffer more than the person who is merely good.
3. Able to Spot Future Trends
The elite of the elite use their gifts and obsession to be able to see into the future.
They have a clear vision of where the sport or industry is heading.
The rest are forced to play catch-up. They try to keep up with industry trends.
The best, however, are a few steps ahead.
4. High-Level Communicators
When I think of high level communicators I think of someone who is living in complete alignment.
Their written-words, body language, orator style, and behaviors all line up.
This type of alignment attracts other high-performers to join them on the mission.
The elite of the elite know they cannot do it on their own. Their ability to communicate inspires others to join their team.
Reflection:
What makes elite, elite?
Do you have a genetic or environmental gift? Whatâs an area you are obsessed with? Are you able to spot future trends? Have your communication skills inspired others to join the mission?
Quotes
âLife is an escalator. You can move forward or backwards, you cannot remain still.â - Patricia Russell-McCloud
âConfidence comes from being preparedâ - John Wooden
Recommended Reading/Listening
âThe Comfort Crisisâ by Michael Easter.
I first heard of this book on Joe Roganâs podcast. Itâs fantastic - truly changes the way you think about your life.
Hereâs the podcast:
Hereâs the book:
The first month of the year is almost over.
Letâs start February on a roll!
-Andrew
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.petcashpost.com