WDMA - Daily Marketing News: Recent Episodes
John Miglautsch
We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'.
WDMA is a global organization with far more members outside than inside Wisconsin.
An overview of the way Direct Mail delivers essential ingredients (like no other media) for machine-learning and predictive modeling.