How do I grow my CoolSculpting business? Attract more CoolSculpting leads? Sell more and scale faster? Each episode of the Chill Blueprint Podcast is designed to provide the CoolSculpting industry with step-by-step, actionable tools to improve your business and make you more profitable than ever. Jessie and Daniel are the owners of Element Body Lab - the Dallas CoolSculpting Experts. It’s the first, best, and only CoolSculpting dedicated business in Dallas, Texas and is one of the top performing CoolSculpting businesses in the United States.
In this week's episode Jessie talks all about the tips and tricks she uses to get patients to come back in for after photos
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In this week's episode Jessie and Daniel talk about the importance of before and after photos and share a photo method that Jessie invented!
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In this week's episode Jessie shares some of her experiences with quadsculpting
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In this week's episode Jessie talks about how to prepare for the upcoming holidays
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In this week's episode Jessie and Daniel continue the discussion of the specifics on how their business performed during its biggest sale of the year.
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In this week's episode Jessie and Daniel give a breakdown of how they put together their biggest sale of the year for their CoolSculpting business, Element Body Lab
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In this week's episode Jessie and Daniel continue their discussion about seasonality and tracking in their business, Element Body Lab, and what you can do to improve the sales tracking in your own business.
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In this week's episode Jessie and Daniel talk about seasonality and tracking in their business, Element Body Lab, and what you can do to offset your slow season.
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In this week's episode Jessie talks about her experience with using disposable undergarments and why she is now a firm believer that every practice should adopt this practice
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In this week's episode Jessie and Daniel discuss different strategies on how to convert non-CoolSculpting patients in your business into happy long term CoolSculpting clients
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In this week's episode Jessie dives in to the process for preparing for our biggest sale of the year
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In this week's episode Jessie and Daniel continue diving in to their recent addition of CoolTone and breakdown how they plan on launching the new technology in their own business, Element Body Lab
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Happy 100th episode! Jessie and Daniel are back to discuss the expansion of their business into muscle tone & all of the reasons they’re excited to offer CoolTone!
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Jessie and Daniel are re-releasing one of their greatest hits episodes covering the topic of knowing the right time to upgrade your equipment. This conversation originally took place during the release of the CoolSculpting Elite technology in March of 2021 but is just as useful today to help prepare yourself for the upcoming CoolTone launch.
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Before and after photos are the best tool you can use to sell potential clients. Which is why in this week's episode Jessie and Daniel discuss the different ways to approach getting a patient back in for their after photos.
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In this week's episode, Jessie and Daniel answer a listener question on how to approach the conversation when a patient wants to buy less cycles than you recommend.
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This week on the podcast, Jessie talks you through how to use the current $200 Alle Promo.
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This week on the podcast, Jessie and Daniel continue the conversation for Q4 promo ideas. Tune in for concrete examples and putting a plan into action.
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In this weeks podcast, Jessie and Daniel talk about the difference between a promotion and a sale, and discuss ideas for each that you can use in your business during Q4.
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In this week on the podcast, Jessie and Daniel talk about why credentialing yourself during a consult is one of the most important things you can do to help build trust and close sales.
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You may know that recently Jessie and Daniel re-introduced in-person consults back in to their practice. Well, in this week on the podcast, Jessie and Daniel talk about why they are going back to doing only virtual consults.
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This week on the podcast, Jessie and Daniel talk about the importance of using video content and why it’s the most valuable skill they have learned and implemented as CoolSculpting providers, and as business owners. Tune in for a conversation on how to get started with your own video content strategy.
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This week on the podcast, Jessie and Daniel talk about why you should be submitting for Co-Op and how to use that money to further your CoolSculpting marketing efforts. Co-Op deadline is
Use the link below to CoolNet to apply for Co-Op reimbursement, deadline is July 15th 2022:
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This week on the podcast, Jessie is breaking down the three most common error codes in a CoolSculpting treatment and how to cut back on them. If you’re frustrated because you’re losing time and money from errors in your treatments, tune in for our best advice!
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There was an interesting question while Jessie was teaching at CoolSculpting Masters: Is using a bigger handpiece always better? In this week's episode Jessie and Daniel dive into this question and talk about how to choose the right handpiece and when it might be best to go bigger.
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We know it can sometimes be difficult to find the time and motivation to update your patient packet, but it’s the small tweaks that can make a big difference in the patient experience. In this week's episode Jessie and Daniel discuss why you should be updating your patient packet on a regular basis
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We like to give our listeners some of the tips and tricks we’ve learned in our own CoolSculpting business, and this week we will be covering one of our new favorite tools, the iPhone favorites folder. Nothing is worse than having to disrupt the flow of a conversation during a consultation. By utilizing your favorites folder you can easily save time pulling up relevant info such as before and after folders while keeping your customer engaged. .
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Social media is all about engagement - and knowing how to respond to IG comments can help your business by attracting more customers and building a community. This week, Jessie and Daniel talk about responses to both positive and negative comments on social media and the do’s and don’ts of responding.
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Weight loss can be a sensitive topic, but one that you will have to be comfortable with if you want to provide the best advice to your customers. In this week's episode Jessie and Daniel discuss how they approach the topic of weight loss and give you their in-office talk tracks used at Element Body Lab.
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Check out this week’s episode to hear Jessie and Daniel talk all about schedule optimization and how it’s driving productivity and profits in their business. Learn all their tips and tricks on how you can make your CoolSculpting business a well oiled machine by taking time to optimize your calendar.
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In this week’s episode Jessie is flying solo and discussing small tweaks and tactical advice to cut down on your no call no shows. Jessie will cover everything from appointment confirmations to reminders, and even a quick detour into deposits, this week's episode is packed with ideas to implement ASAP.
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In this week’s episode Jessie and Daniel talk about the pros and cons of virtual consultations and why they are still their preferred way to do consultations. They also discuss why they are going to start introducing in-person consultations again as well.
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In this week’s episode Jessie and Daniel talk about how CoolSculpting University has helped their team, and why every CoolSculpting provider or business owner should make attending CoolSculpting University a priority.
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In this week’s episode Jessie and Daniel tell you why they think Alastin TransFORM is the perfect add-on product to enhance CoolSculpting results.
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Online reviews are an incredibly important tool for making a good first impression with potential customers, and in this week's episode Jessie & Daniel break down their process for how they were able to get 79 amazing 5-star reviews on Google.
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In this week's episode, Jessie & Daniel talk about all things external marketing. This is the final step of the 5 Steps to Success, and one that will compound all the success from your previous efforts so join in to hear all our external marketing best practices..
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In this week's episode, Jessie & Daniel jump into one of their favorite subjects, internal marketing. It is so important for maximizing your revenue potential so join in to hear all the tips and tricks for having a top notch internal marketing routine.
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In this week's episode, Jessie & Daniel break down the follow up process for after a CoolSculpting treatment. This is a continuation of last week's episode talking about how most providers disappear after a CoolSculpting consultation or treatment - and the importance of a strong follow up process as the best leverage to retain customers and grow your repeat business.
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Instagram Academy for CoolSculpting Professionals: https://chillblueprint.com/enroll
In this week's episode, Jessie & Daniel delve into the treatment day and follow up process for CoolSculpting consultations. The majority of CoolSculpting sales come after the consultation so having a strong follow up process is the best leverage you have for booking treatments.
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In this week's episode, Jessie & Daniel continue on in Step 3.3 of The 5 Steps to Success and talk about the follow up process for a CoolSculpting consultation. The majority of our sales come after a CoolSculpting consultation so tune in to learn our follow up process.
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In this week's episode, Jessie & Daniel continue on to Step 3.3 in The 5 Steps to Success and talk about how to close during a CoolSculpting consultation. In this episode you will learn how to ask for the sale during a consultation and Jessie even gives you a demonstration on her own closing talk track.
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In this week's episode, Jessie & Daniel continue on to Step 3.2 in The 5 Steps to Success and talk about consultation training. Converting consults are what will drive revenue and bring in the dollars to your CoolSculpting practice… so you will definitely want to have this part ironclad. Tune in for Part 1 of Consultation Training & we’ll see you next week for more…
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In this week's episode, Jessie & Daniel continue on to Step 3.1 in The 5 Steps to Success which is all about front desk training, or to put it another way, 1st impression training. This is a can’t miss step in your sales training process because you never get a second chance at a first impression.
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In this week's episode, Jessie & Daniel take a little side road and talk about what they call Step 2.5 in the 5 Steps to CoolSculpting Success which is Before and After Photos. The reason before and after photos are so important is because they are the perfect representation of the power of CoolSculpting and can be the biggest tool to help sell CoolSculpting during a consultation.
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In this week's episode, Jessie & Daniel break down Step 2 in the 5 Steps to CoolSculpting Success - Staff Treatments. The best way to be relatable to potential CoolSculpting clients is to have a firsthand experience. If you want to be able to sell more CoolSculpting you need to become a “product of the product”. By having a personal treatment testimonial, you will become more enthusiastic and excited during your conversations with potential customers.
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In this week's episode, Jessie & Daniel break down Step 1 in the 5 Steps to CoolSculpting Success - Clinical Training. This is the most important step in building a solid foundation for you CoolSculpting business because everything else is secondary to being able to get great CoolSculping results
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In this week's episode, Jessie & Daniel take you through what to expect over the upcoming weeks/months with their upcoming podcast series covering The 5 Steps to CoolSculpting Success and how they’re structuring the content to come.
Join us as we break down everything from training opportunities to marketing advice, #coolsculptingpro
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In this week's episode, Jessie & Daniel take you through part 2 of their discussion around their 2021 lessons learned & give you some of their best advice walking into 2022.
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Each year, we conduct a year and review and we’ve given your advice on how to do so in your own practice. In this week's episode, Jessie & Daniel take the year end review process a little further as they discuss the 2021 lessons learned & give you some of their best advice walking into 2022. Check out next week's episode for Part 2!
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Monthly team meetings are a great way to keep a pulse on the progress and successes of your CoolSculpting business. In this week's episode Jessie and Daniel breakdown how they approach the monthly team meeting for their dedicated CoolSculpting business, Element Body Lab.
Check out all the links and resources we mentioned in the episode below:
Each year, we look at our business as a whole to evaluate trends, make decisions, and set goals as we look forward into the next year. This week, Jessie and Daniel talk about their year end review process, how it’s evolved over time and what to track on your own business as you complete this process!
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In this week’s episode Jessie and Daniel talk about how they are utilizing Alle in their own CoolSculpting business, Element Body Lab. If you didn’t know, Alle is the rewards program used for CoolSculpting and right now there is a great rebate campaign you use to help boost your sales through the end of the year as well as all sorts of free branding materials to help you in your marketing efforts. Tune in and hear about the holiday gift card promotion and double points promotion, both of which are opportunities to grow.
If you haven’t already snagged our 12 favorite holiday promotion ideas, time is running out!
Occasionally, we like to talk less actionable and speak more to the philosophy of business, and this week we’re breaking down how we approach different projects or tasks in our business with different mindsets. If you’re struggling with specific categories within your business, it might be time to re-approach them with the ideas of consistency or intensity in mind!
If you haven’t already snagged our 12 favorite holiday promotion ideas, time is running out!
Our 12 favorite holiday promotion ideas: https://chillblueprint.com/holiday
See the other freebies here: https://chillblueprint.com/resources
This week, Jessie and Daniel talk about staff turnover & give their week-by-week agenda for new provider training. Their team recently grew with a new provider, so they’re breaking down the training schedule and expectations so if & when you need to onboard a new employee, you have a place to start!
Don’t forget to set up your holiday promotion ideas or check out the other offers we have for you, #coolsculptingpro!
Promotion does not always mean sale around here - and in this week's episode Jessie and Daniel discuss a few of their favorite ideas to promote your practice and attract more business over the holiday season.
Useful links mentioned in this week's episode:
In this week's episode Jessie and Daniel discuss their experiences relaunching the CoolSculpting Elite technology after receiving news the FDAs 510k review has been approved. We’re covering the changes made to the consent form, how this is helping our practice, and advise on how to market and relaunch the Elite news to your customer database. Whether you’ve invested in the newer technology yet or not, listen in as these safety updates are important to understand as ALL consent verbiage has been updated from the manufacturers.
Ready to get started selling more CoolSculpting on Instagram? Don’t miss out on our digital course on how we’ve successfully used IG to scale and grow our business. Learn more here: https://elementbodylab.com/enroll
In this week's episode Jessie and Daniel discuss how to use the CoolSculpting Co-Op marketing reimbursement program provided by Allergan to grow your business and increase your marketing efforts.
Want to learn how Instagram marketing helped us generate $600,000 in 2.5 years for our own CoolSculpting dedicated business? Check out our [free] Instagram Workshop for CoolSculpting Pros to learn the 3 keys to unlock the power of Instagram to drive more profits and grow your own CoolSculpting business. Sign up to attend here: https://chillblueprint.com/workshop
n this week's episode Jessie breaks down our recent CoolSculpting Virtual Event giving you the step by step formula that has made this our most successful CoolSculpting event to date. You don’t want to miss it. P.S. Daniel will be back next week, pinky promise.
Want to learn how Instagram marketing helped us generate $600,000 in 2.5 years for our own CoolSculpting dedicated business? Check out our [free] Instagram Workshop for CoolSculpting Pros to learn the 3 keys to unlock the power of Instagram to drive more profits and grow your own CoolSculpting business. Sign up to attend here: https://chillblueprint.com/workshop
This week Jessie chats it up with CoolSculpting provider Ashleigh Boisseau from Rejuvenate M.D. in Richmond, Virginia. Ashleigh is the top CooSculpting provider in Virginia and gives some insight on how she was able to grow such an incredible CoolSculpting business.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
It's a super special solo pod this week! Jessie gives you the rundown on commissions for CoolSculpting employees and discusses some new ways to think about how to incentivize your employees.
Here’s the link she promised on negotiating a top performer pay from Ramit Sethi https://m.youtube.com/watch?v=5yhLUQM6lZM
Need some other help? Make sure to check out all our free tools and resources at www.chillblueprint.com/resources
PAH is a rare side effect for CoolSculpting, but it’s getting a lot of press because of the recent lawsuit from Linda Evangelista. This week, Jessie and Daniel are talking about what PAH is, how common it is, and how to discuss it so you have CoolSculpting training opportunities straight from another provider. Whether you’re a brand new provider or an OG #coolsculptingpro, it’s time to refresh on your clinical CoolSculpting training and take a look at your forms. Get comfortable discussing risks and side effects with your customers and having honest, educated conversations about PAH and all its safety information.
Patient Safety Data Sheet from CoolSculpting: https://www.coolsculpting.com/pdfs/CSC125713-v2_Important_Safety_Information.pdf
Need some other help? Make sure to check out all our free tools and resources at www.chillblueprint.com/resources
Coming across controversy and negative feedback on the internet can be very frustrating, especially when you are doing what it takes to show up on social media to grow your CoolSculpting business. In this week's episode Jessie and Daniel give you some advice on how to handle internet trolls like a boss, why your response is the biggest key to success, and talk about their recent encounter with an Instagram troll.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
The holidays are a great time to run a sale or promotion to boost revenue in the slower season. In this episode Jessie and Daniel are here to give you some ideas on holiday promotions you can run in your own CoolSculpting business and break down exactly what they will be doing in their own business, Element Body Lab.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
So many of you are looking for advice on increasing your closing rates. We’re here for it. Our post consultation email is one of the keys to successful conversions, and in this week's episode Jessie and Daniel give you all the things you need to create your own powerful post consultation email that drives consistency and sales in your own business.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
In this week's episode Jessie and Daniel talk about how their move to a bigger and better location is progressing. It has had its ups and downs and a bunch of lessons have been learned along the way. If you have plans to move to a new CoolSculpting location or expand to multiple locations this is a must listen.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
The idea of selling can be very intimidating for a lot of CoolSculpting providers, conjuring uncomfortable feelings of being a door to door salesperson and getting the door slammed in your face. In this week's episode Jessie and Daniel talk about how to change your mindset about sales and the best way to harness your passion for CoolScultping.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
So the CoolSculpting Elite is experiencing a wee bit of growing pains right now, and it can be easy to get overwhelmed with all the emotions. Jessie and Daniel are here to break down what led to the FDA reviewing the CoolSculpting Elite machines, suggestions on how to navigate this going forward, and why you should channel your inner zen master and just be cool.
The Chill Blueprint Podcast will keep you informed of any updates as they come out so be sure to follow us on Instagram @chill.blueprint
This week, Jessie and Daniel are discussing a question we get from customers and from other providers: do you price match CoolSculpting?
We’re digging into whether price matching strategies would [or wouldn’t] make sense in your business by discussing the pros and cons of price matching in our industry.
Looking for training opportunities and to learn how we’ve grown our own business? Get our framework on how we’re using Instagram to skyrocket our business by checking out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
We know that talking about rules and legal stuff isn’t the most exciting topic, but understanding how to navigate the legal waters of CoolSculpting is essential for growing your CoolSculpting business. This week, Jessie and Daniel break down all things compliance when doing a CoolSculpting treatment, and Jessie tells a first-hand story about why compliance is important.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
This week, Jessie and Daniel are breaking down the keys to driving profits and the best advice they have for a high converting CoolSculpting business. To make more money, you need to attract more customers, convert more [or sell more to your existing customers], or make more per customer [by raising prices or lowering coats]. Tune in to hear our take on each of these topics along with our biggest revenue growth drivers.
If you’re ready to cut through the noise and get our framework on how we’re using Instagram to attract more customers and convert more, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
By request, we’re answering the top 10 FAQs we get as a #coolsculptingpro so you have a tried-and-true script to follow. From talking about cost and monthly payments to answering how it works, we are giving you everything you need to put your own spin on the most common questions you’ll receive.
Refine your answers and use them as compelling video content for your Instagram. And if you’re ready to cut through the noise and get our framework on how we’re using Instagram to skyrocket our business, then check out Instagram Academy for CoolSculpting Professionals. Learn more at https://chillblueprint.com/enroll
Many of you have been asking for our feedback about the CoolSculpting Elite. This week, Jessie and Daniel discuss the lessons learned since upgrading to the Elite technology. From treatment advice to promoting your practice’s newest edition of technology, this episode is packed with tactical advice to grow your business.
Are you tired of grinding through the trial and error of scaling your CoolSculpting business? Check out Instagram Academy for CoolSculpting Professionals to get our exact roadmap on how IG helped us generate an extra $600k in 2.5 years. You can learn more at https://chillblueprint.com/enroll
Don’t forget to follow us on Instagram! Our free workshop can only be accessed on the link in our Instagram bio: https://Instagram.com/chill.blueprint
If you have been listening to this podcast for a while then you know one of our often repeated mottos is “Consistency is key”. In this week's episode Jessie and Daniel discuss how creating a system to automate your CoolSculpting patient prep and follow up is one of the key ways to provide your clients with a polished and consistent experience which will lead to happier customers and more sales.
Are you tired of grinding through the trial and error of scaling your CoolSculpting business? Check out Instagram Academy for CoolSculpting Professionals to get our exact roadmap on how IG helped us generate an extra $600k in 2.5 years. You can learn more at https://chillblueprint.com/enroll
Want more CoolSculpting clients? Level up your mobile website. More and more customers are choosing to spend their time on their cell phones over laptops and desktops, and that includes shopping for the right CoolSculpting business. If you want to level up your mobile website then check out this week’s episode where Jessie and Daniel give you the 3 things your mobile website needs to increase leads.
Are you tired of grinding through the trial and error of scaling your CoolSculpting business? Check out Instagram Academy for CoolSculpting Professionals to get our exact roadmap on how IG helped us generate an extra $600k in 2.5 years. You can learn more at https://chillblueprint.com/enroll
As a CoolSculpting Pro, it's easy to forget that you know way more about CoolSculpting than the average person, but the key to a happy CoolSculpting client is setting the proper expectations for their experience. In this episode Jessie and Daniel break down how to set yourself up for major success by letting your patients know what to expect during their CoolSculpting journey.
Are you tired of grinding through the trial and error of scaling your CoolSculpting business? Check out Instagram Academy for CoolSculpting Professionals to get our exact roadmap on how IG helped us generate an extra $600k in 2.5 years. You can learn more at https://chillblueprint.com/enroll
One of the foundations of our CoolSculpting business model includes building trust with our customers. This week, Daniel and Jessie are tackling a CoolSculpting training on how to build trust with step-by-step advice
Not only will you get some behind-the-scenes sneak peaks and tactical advice on how to build trust, you’ll learn how building trust can help you attract more customers, get some quick tips on how to instill more trust in your day-to-day business, hear some ways you might be missing out on opportunities to build trust, and advice on how to quickly build trust using social validation [aka with reviews].
Trust is the key to building a strong reputation, a loyal database of customers, more referral business and repeat treatments. The more trust you build, the more profits you’ll make.
Work on building trust in your own CoolSculpting practice, and don’t forget to ask for reviews from your customers. Get our free guide about reviews at https://chillblueprint.com/reviews
This week Jessie and Daniel are talking about how tracking sales and keeping up with prepays has impacted their CoolSculpting business and helped drive profits. We’re covering why it’s important to keep up with your sales and the lessons [and mistakes] we’ve learned along the way to help shorten the learning curve.
Thanks to the listener who messaged us on Instagram who asked us to cover this topic. Need help with something? DM us @chill.blueprint or reach out on the website. Grab the free [upgraded] treatment forms we’re using today at https://chillblueprint.com/forms
Are you tired of grinding through the trial and error of scaling your CoolSculpting business? You need to check out Instagram Academy for CoolSculpting Professionals to get our exact roadmap on how IG helped us generate an extra $600k in 2.5 years. You can learn more at https://learn.chillblueprint.com/
Saying “No” to a patient can be a delicate conversation, and everyone has different reasons for why they would tell a patient no. In today’s episode, Jessie and Daniel discuss the circumstances that led them to telling a recent patient no, and how the situation led to a 5 star Google review.
Want to learn how Instagram marketing helped us generate $600,000 in 2.5 years for our own CoolSculpting dedicated business? Check out Instagram Academy for CoolSculpting Professionals to unlock the power of Instagram to drive more profits and grow your own CoolSculpting business. You can learn more at https://learn.chillblueprint.com/
Can you believe it's already June? Now that we are knocking on the doors of summer, that only means one thing….it’s time for a mid-year check-in of your CoolSculpting business. In this episode Jessie and Daniel talk about why now is the perfect time to check in on those goals you set at the beginning of 2021 to give you the motivation to crush the rest of 2021.
Want to learn how Instagram marketing helped us generate $600,000 in 2.5 years for our own CoolSculpting dedicated business? Check out our [free] Instagram Workshop for CoolSculpting Pros to learn the 3 keys to unlock the power of Instagram to drive more profits and grow your own CoolSculpting business. Sign up to attend here: https://chillblueprint.com/workshop
Influencer marketing on Instagram can be a great low cost tool for increasing exposure to your target market and attracting more CoolSculpting leads, as long as you follow a few simple rules. Jessie and Daniel are here to break down their experiences with influencer marketing including how to leverage the right influencers, setting the right expectations for the content you’ll receive, and how long it can take to see a return on your investment.
If you want to get your hands on our Influencer Agreement that sets all the right expectations and protects your bottom line join us tomorrow June 2nd, for our [free] Instagram Workshop. We are giving you a deep dive into how we’re using Instagram to grow our CoolSculpting business so you can drive more profits and grow your own practice. Sign up to attend here: https://chillblueprint.com/workshop
Getting on camera can feel intimidating, but in today’s social media driven world it is by far the best way to attract potential CoolSculpting customers. In today's episode Jessie and Daniel give you the tips and tricks they use to get more comfortable using video content and getting on camera so you can reap all the benefits of video marketing for your business.
Join us for our [free] Instagram Workshop starting on June 2nd and learn more about how Instagram has impacted over $550k in our CoolSculpting business in the last 2.5 years. We are giving you a deep dive into the things that have worked best so you can harness the power of Instagram in your own business. You can sign up for your spot here: https://chillblueprint.com/workshop
Running a sale is a great way to kick start your busy season or help boost revenue during the slower season. In this episode Jessie and Daniel give you all their best advice on how to run an online CoolSculpting sale including the importance of preparation and following up, ideas for running your next sale, and all the tools you need to get the most out of your next online sale.
Don’t forget to sign up for our email list and check out the free resources we have put together to help you grow your CoolSculpting business. You can check them all out here:
https://chillblueprint.com/resources
Before and after photos are one of the best tools for flexing your skills as a CoolSculpting provider to new customers. In this episode Jessie and Daniel are here to give you some solid advice on how to upgrade your game to get impressive and consistent CoolSculpting before and after photos including tips on equipment, positioning, and why you want to upgrade away from stock images ASAP to build your own portfolio.
Don’t forget to sign up for our email list and check out the free resources we have put together to help you grow your CoolSculpting business. You can check them all out here:
https://chillblueprint.com/resources
The journey for a CoolSculpting customer can be broken down into 4 different parts or “phases”. They are 1) attraction, 2) acquisition, 3) promotion, and 4) retention. In today's episode Jessie and Daniel are here to walk you through each of the phases in the customer journey and give you advice on how to speak to clients in each phase, which will increase closing rates and grow your CoolSculpting business.
We mentioned quite a few resources in this episode. You can check them all out here:
https://chillblueprint.com/resources
If you do enough CoolSculpting treatments, you will inevitably come across a patient who has very minimal CoolSculpting results (or no result at all) no matter how aggressive your treatment plan was. In this episode Jessie and Daniel tell you about their recent experience with a patient who was a low-responder to CoolSculpting and give you their best advice on how to handle this type of patient in your own practice.
Download our [free] upgraded treatment forms we talk about in this episode right here: https://chillblueprint.com/forms
With spring and summer come new opportunities to promote and grow your CoolSculpting business. In this episode Jessie and Daniel give you a few ideas for content, sales, and promotional activity for your practice.
As you promote your discounts and sales, don’t forget to leverage social media for extra sales opportunities.
Snag our [free] 5-Day Instagram Bootcamp for leveling up your social media (and sign up for email reminders about new podcast episodes!): https://chillblueprint.com/freebie
The best way to limit patients pulling the old no call no show disappearing act is to take deposits and instill a firm cancellation policy, especially for your CoolSculpting treatments. Jessie and Daniel are here to break down their cancellation policy for their own CoolSculpting business, as well as give you a few ideas for how to create one that works best for your business.
Don’t forget to snag our free resources to help boost your CoolSculpting business and let us know how we can help:
Upgrade your treatment forms https://chillblueprint.com/forms
Reviews Cheatsheet (how to get more + respond to reviews) https://chillblueprint.com/review
Healthy competition is a part of being a successful CoolSculpting professional, but sometimes you will catch wind that a competitor has been trying to tear you or your business down. How do you handle competition in the CoolSculpting world? Jessie and Daniel are here to give you some top notch advice on how to handle competition with class and some helpful talk tracks for your patient-facing conversations.
Don’t forget to snag our free resources to help boost your CoolSculpting business:
Upgrade your treatment forms https://chillblueprint.com/forms
Reviews Cheatsheet (how to get more + respond to reviews) https://chillblueprint.com/review
From clients wanting to write their own treatment plan to the notoriously late client, listen in as Daniel and Jessie give you real-world advice on how to handle complicated patients in your CoolSculpting business (including those clients who don’t tolerate the treatment well).
Links mentioned:
How to dismiss a client (advice from the Doctor’s Company) https://www.thedoctors.com/articles/terminating-patient-relationships/
Upgrade your treatment forms https://chillblueprint.com/forms
Reviews Cheatsheet (how to get more + respond to reviews) https://chillblueprint.com/review
Being able to get a potential customer to schedule a CoolSculpting consultation is the first step to success for a profitable CoolSculpting practice. Jessie and Daniel are here to help you answer the most common questions a CoolSculpting patient will ask during that first phone call.
Free tools up for you cool kids - grab them while you can:
Upgrade your treatment forms www.chillblueprint.com/forms
Reviews Cheatsheet (how to get more + respond to reviews) www.chillblueprint.com/review
Want to know when to upgrade to the newest equipment? Jessie and Daniel break down all the things to consider when thinking of investing in the newest CoolSculpting technology to immediately start generating revenue.
Free tools up for you cool kids - grab them while you can:
Upgrade your treatment forms www.chillblueprint.com/forms
Reviews Cheatsheet (how to get more + respond to reviews) www.chillblueprint.com/review
Listen in as Jessie and Daniel define the 5 Steps to Success in a CoolSculpting business. The 5 Steps to Success is a simple, proven recipe to success that serves as the foundation in all CoolSculpting training efforts. In this episode, we are giving you the framework and an understanding of what to focus on (and in what order) for your own business, so you waste zero time and drive bigger profits.
Free tools up for grabs - grab them while you can:
Upgrade your treatment forms www.chillblueprint.com/forms
Reviews Cheatsheet (how to get more + respond to reviews) www.chillblueprint.com/reviews
Having reviews is one of the easiest and most impactful pieces of digital marketing for a business. In this episode Jessie and Daniel talk about all things reviews, why reviews are important, how to ask for reviews from happy patients, and even how to authentically respond to (good and bad) reviews.
Grab their [free] cheat sheet including templates for requesting and responding to reviews here: https://chillblueprint.com/review
Use your treatment record as a checklist to 1) keep you compliant with all your policies and 2) keep you consistent in the patient experience. Listen in as Jessie and Daniel talk about their treatment form improvements and tell you how to get your hands on their upgraded treatment forms for your own practice.
Grab the freebie here: www.chillblueprint.com/19
CoolSculpting customers can be easily overwhelmed when being presented with too many price quotes to begin their CoolSculpting journey. Jessie and Daniel talk about why they think it’s best to present only 3 different price options, and give you their own talk tracks for presenting each option to help beef up your closing rates.
Snag the freebie: 5 Days To A More Profitable Instagram for advice on amping up your marketing efforts using Instagram here: https://chillblueprint.com/freebie
There are many CoolSculpting providers - but not all have the same training, customer service, or provide the same results. Standing out from the competition can be as simple as positioning yourself as the expert in these 3 categories. In this episode, Daniel and Jessie give you the most tactical ways to position yourself as an expert in each of these categories, along with some good advice for your Front Desk too!
Level up your Instagram Efforts with 5 days of advice: https://chillblueprint.com/freebie
Questions about the price of CoolSculpting will be the number one question you will receive in your CoolSculpting business, and how you answer this question will be the difference between closing more patients or losing them to competitors. Jessie and Daniel are here to give you their best tips on how to talk about price during that initial phone call, and discuss why they post their prices on their website and social media.
Sign up for the FREE Instagram Masterclass with Jessie [which starts on 2/2!]: https://chillblueprint.com/masterclass
One of the best ways to sell more CoolSculpting and separate yourself from competitors is to establish yourself as an expert. And the easiest way to do this is to anticipate the needs and questions of your customers before they ask them. In this episode Jessie and Daniel breakdown the customer journey and identify the most common questions patients have during each step.
Sign up for the FREE Instagram Masterclass with Jessie [it’s next week!]: https://chillblueprint.com/masterclass
There are 3 big objections or reasons prospective clients don’t move forward with you for CoolSculpting. If you’re trying to improve your closing rate, here’s everything you need to know to overcome those objections… how to talk about risks, discussing alternatives to CoolSculpting, and even the biggest objection of them all: COST! Change your mindset, hone your talk tracks, and dramatically increase your closing rates with this episode.
Don’t forget to snag the freebie: 5 Days To A More Profitable Instagram for more advice on amping up your digital marketing efforts using Instagram here: https://chillblueprint.com/freebie
Follow us on Instagram: https://www.instagram.com/chill.blueprint/
63% of all purchasing journeys begin online, and that includes brick and mortar purchases, which also includes CoolSculpting. The internet is a powerful tool that customers are using to pick their providers or shop for CoolSculpting. In this episode Jessie and Daniel talk in-depth about the best ways to set your CoolSculpting business up for major success in the digital space.
Don’t forget to snag the freebie: 5 Days To A More Profitable Instagram for more advice on amping up your digital marketing efforts using Instagram here: https://chillblueprint.com/freebie
Follow us on Instagram: https://www.instagram.com/chill.blueprint/
Start the year off right by planning your big sales and launches - and mapping out the details of your promotional calendar for 2021. If you’re new to promotional calendars or have been using them for years, listen in as Jessie and Daniel go over the benefits of setting time aside to plan your efforts and the tips on what to include for a more profitable 2021. Snag the freebie: 5 Days To A More Profitable Instagram for more advice on amping up your marketing efforts using Instagram here:
Get the free guide here: https://chillblueprint.com/freebie
Find us on Instagram: https://www.instagram.com/chill.blueprint/
Let’s kickstart a killer 2021 by making the most of your marketing efforts! And that all starts by looking into what worked to drive sales in 2020, so you can double down on your most profitable efforts and eliminate anything that’s not working in your business. In this episode Jessie and Daniel walk you through why you should be performing a year end review for your CoolSculpting business, and give you a step by step process of how they performed their 2020 yearly review.
Check out our website here: www.chillblueprint.com
Check us out on Instagram: https://www.instagram.com/chill.blueprint/
Jessie and Daniel break down the importance of going live on Instagram or Facebook every week to reach a wider audience: why it creates a loyal following, builds a brand, and how it drives sales to your practice. Don’t forget to snag their Top 12 Holiday Promo Ideas and save it for next year.
Get the free list here: www.chillblueprint.com/holiday
Check us out on Instagram: https://www.instagram.com/chill.blueprint/
Utilizing a CoolSculpting dedicated provider can be a game changer for a business. In this episode Jessie and Daniel discuss the importance of having an employee who can take the lead role in a CoolSculpting business. A CoolSculpting dedicated employee can create engaging social media content to build a strong dependable brand and provide a superior customer experience by guiding them through the CoolSculpting process from start to finish. Don’t forget to snag their Top 12 Holiday Promo Ideas to promote CoolSculpting over the holidays.
Get the free list here: www.chillblueprint.com/holiday
Check us out on Instagram: https://www.instagram.com/chill.blueprint/
With the majority of sales coming after a CoolSculpting consult, there’s fortune in the follow up. Crafting a killer follow up process is KEY. In this episode Jessie and Daniel break down their tried and true consultation follow up process that helps close sales and generate revenue. Don’t forget to snag their Top 12 Holiday Promo Ideas to promote CoolSculpting over the holidays.
Get the free list here: www.chillblueprint.com/holiday
Instagram: https://www.instagram.com/chill.blueprint/
We all want more CoolSculpting leads, and the trick to growing your list is the use of effective lead magnets. Do you find yourself confused when you hear the term lead magnet? Need some fresh ideas to create lead magnets for generating new CoolSculpting clients? The Chill Blueprint Podcast is here to answer all these questions and more. In this episode Jessie and Daniel breakdown lead magnets, answer why every CoolSculpting business should be utilizing them, easy ways to create a lead magnet, and even some cool ideas to get you started today! Don’t forget to snag their Top 12 Holiday Promo Ideas to promote CoolSculpting over the holidays. (Bonus: These can even be used for creating a lead magnet too!)
Get the free list here: www.chillblueprint.com/holiday
Need some ideas for how to promote your CoolSculpting business this holiday season? Chill Blueprint has you covered! Jessie and Daniel talk about all things holiday promotion in today's episode, including cool ideas for discount and sales, holiday themed content generation, and how to snag their Top 12 Holiday Promo Ideas to promote CoolSculpting over the holidays.
Get the free list here: www.chillblueprint.com/holiday
Hosting a CoolSculpting event is a great way to gain exposure to new clients, create a boatload of marketing content, and even boost profits in the slower seasons (or add jet fuel to busy season sales too!). Jessie and Daniel just wrapped up their most successful event to date for their CoolSculpting business, Element Body Lab, and give you a deep dive into everything you'll need to throw your own engaging and profitable CoolSculpting event.
www.chillblueprint.com
www.instagram.com/chill.blueprint
Instagram Reels are a gold mine for increasing your exposure, organically building your CoolSculpting brand, and attracting more leads. In today’s episode Jessie and Daniel teach you everything they have learned while utilizing the newest Instagram feature: Reels. This episode will answer the question of why you should be posting content to Reels, why Reels are a cheat code to getting more publicity, and provide content ideas to start today!
www.chillblueprint.com
www.instagram.com/chill.blueprint
Do you clam up when talking about the cost of CoolSculpting during consultations? You are not alone! In today’s episode Jessie and Daniel talk about overcoming one of the biggest hurdles CoolSculpting Professionals have throughout the industry. Learn how Jessie changed her mindset and developed a simple strategy that completely enhanced how she presented the cost of a treatment. Don’t forget to subscribe and leave a review!
www.chillblueprint.com
https://www.instagram.com/chill.blueprint/
Are you feeling confused about how to explain the concept of a cycle during your CoolSculpting consultations? Do your clients seem to have more questions than answers when it comes time to close that big sale? We’ve been there too! In this episode Jessie and Daniel discuss how they approach the question of “What is a cycle” and give you their tried and true analogy that resonates with clients every time.
www.chillblueprint.com
https://www.instagram.com/chill.blueprint/
Why we love virtual consultations! In this episode Jessie and Daniel discuss how Covid has affected their CoolSculpting business and the changes they’ve made to the business to adapt...and why they won’t be returning to in-person consultations.
Don't forget to subscribe to the show!