E-Com in Earnest: Recent Episodes

ecominearnest

E-Com in Earnest is a podcast for entrepreneurs and eCommerce store owners who are looking to take their business to the next level. With top tips from Oscar Guerrero that have helped brands be successful. These Digital Marketing Strategies will help you increase conversions and generate more revenue for your company.

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๐Ÿšจ One of the things that I emphasize while working with brands is how they can excel in the long term! ๐Ÿšจ

Long-term plans may sound complicated, but they provide commendable results. I come bearing proof! ๐Ÿ’ฐ

๐Ÿ‘‚Hear the podcast to know more about my take on the matter!

Don't forget to Like, Subscribe, and Share! Thanks!๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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I talk to many frustrated e-commerce store owners who aren't getting the results they want from Facebook ads or don't understand how the platform works.

This is especially hard for start-ups because they just don't have the budget to hire agencies that have proven that they know what they are doing.

One brand we worked with didn't get an offer on Shark Tank because, as Mark Cuban put it, "Digital is the source of your business, and you don't understand how it works."

Don't be that brand owner. If you want to learn how to run ads the right way, learn from the best. I recommend Smart Marketer's Train My Traffic Person with Molly Pittman

Although I have been through the training, I'm not affiliated with them and get nothing if you enroll in their program. The value for what you get is amazing. If you're an e-comm store owner, don't sleep on this. Fall registration is taking place now.

https://landing.smartmarketer.com/pages/tmtp-mentorship?fbclid=IwAR0vCAMFTcijIdjvqV-P6yCEPLLDRXzmytrTavMVqkWa1ofuPY6VoeeKW-A#8263331

Don't forget to Like, Subscribe, and Share! Thanks!๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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Want to know what you can do to avoid this?

Hear the podcast to know more about nurturing your clients!

A great example would be https://findyourhealthyplace.com/.

Don't forget to Like, Subscribe, and Share! Thanks!๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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A/B Testing is an integral determinant for effective and revenue-generating email marketing campaigns.

What do you think?

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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Sunset flows, anyone?

Sunset Flows: What are they? Should they be evergreen? Should I even have this on? If you're a brand owner, you'll be surprised at what I think about this!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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I often suggest segmenting your audience to get good results. However, there are some practices that I advise against as they can cause you more harm than good.

๐Ÿ’ธHere's another tip on successfully running email marketing campaigns!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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One of the most common questions asked by store owners aiming to scale is, "DO I NEED A BLOG?".ย 

Listen to the podcast to know what I have to say about the matter!

What is your take on this?

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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Usually, store owners do not have control over their churn rate.ย 

In this podcast, I explain why and how you can reduce your churn rate. What do you think?ย 

Let me know in the comments below!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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Being greedy when marketing your brand can do you more harm than good!

Listen to the podcast to know what I mean when I say, "Don't be greedy!"ย 

What do you think?ย 

Let me know in the comments below!ย 

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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Making your customers feel special plays an important part in nurturing them to become permanent clients.ย 

In this podcast, I talk about a campaign that will not only help you make your clients feel special but will help you generate extra profit too! What do you think?

Let me know what you think in the comments below!ย 

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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One of the most asked questions by store owners is, "Isn't SMS Marketing in addition to Email Marketing an overkill?"

Here's what I have to say on the matter!

Let me know your take on it too!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast #emotive #attentive #postscript #klaviyo

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Are you still relying on Paid Ads to help you generate business?

2021 has been all about the up and upcoming marketing channels that will help you generate revenue and reduce churn!

Listen to the podcast to learn more!

Let me know what you think in the comments below!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

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In this podcast, I'll discuss some additional steps that can help you get more SMS opt-ins!

Let me know what other ways you think can be used to get SMS- opt-ins for your business!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

ecommerce #digitalmarketingagency #emailmarketing #smsmarketing #podcast

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Are you struggling to get phone numbers to run your SMS campaigns?

Let's try thinking outside the box!

In this podcast, I'll talk about more ways to get SMS opt-ins!

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I hear this a lot, "Can't you just put together an email and send it?"

Sure you can. But there is a difference between doing things and doing things the right way.

In this podcast, I'll talk about why sending an email is a resource-intensive task!

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It's time to start a new quarter. But, first, we need to assess what we have gained and lost until now and be prepared to deal with the upcoming challenges we have to face this year!

In this podcast, I will discuss what I expect to achieve in Q3 and what problems I intend to solve.

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

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As promised, we are trying to come up with solutions to tackle the shortcomings posed by the latest iOS update to Email Marketing.

Listen to the podcast to know more!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

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This latest iOS update can pose to be a big problem for all the email marketers out there.

Listen to the podcast to know more!

P.S-Stay tuned for more if you want to know how you can tackle this problem.

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

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"Perfection is the enemy of progress" - Winston Churchill.

So many people are worried about putting out perfect content that they don't put out any or take FOREVER to send an email or SMS.

Have you ever thought about what's the cost of NOT doing something?

In this podcast, I'll give you 22,000 reasons to do everything you have been putting off!

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

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In this podcast, I will discuss how you can up your marketing game in today's crowded marketplace!ย 

According toย emarketer.com, the number of people who spend on marketing increases per year, indicating an increase in CPM and ultimately crowded marketplaces.

However, there are ways to go around the situation!

Don't forget to Like, Subscribe, and Share! Thanks!

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While working my way from being a freelancer to an agency owner, I have heard many misconceptions that store owners have about agencies.

In this podcast, I'll address some of the misconceptions I have heard so far.

Don't forget to Like, Subscribe, and Share! Thanks!ย 

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In this podcast, I'll be discussing one of our COMPANYS' CORE VALUES, i.e., being EMPATHETIC.

As an agency, we try to be empathetic towards our employees and our employers.ย 

Don't forget to Like, Subscribe, and Share! Thanks! ๐Ÿ˜Š

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In this podcast, I'll be summing up everything I discussed in the previous podcasts!

It covers topics starting from the crucial question "IS EMAIL MARKETING DEAD?" and goes on to cover things such as compliance and opt-ins, what platforms you should use for SMS Marketing, and what should be your action plan moving forward.

Don't forget to Like, Subscribe, and Share! Thanks!

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In this podcast, I'll be talking about one of our clients, AfricanFly.com, and how we help them generate revenue through SMS Marketing.

African Fly is an eCommerce store that sells herbal aphrodisiacs for men and women. They are currently generating about 40-45% of their revenue from SMS and Email Marketing.

Do you think SMS Marketing is one of the up-and-coming marketing channels?

Don't forget to Like, Subscribe, and Share!

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What should you do once you've got the basics of SMS marketing down?

This podcast will cover a few topics that will help you understand the basics of what you need to know about getting started and running an effective SMS marketing campaign to generate revenue!

Don't forget to Like, Subscribe, and Share!

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With the increase in popularity of text messages, SMS marketing is emerging as a great way to reach potential customers.

This podcast will tell you some tips on optimizing your campaign via SMS Marketing for success!

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In this podcast, I will discuss how the laws around SMS Marketing are different and much more stern than those for Email Marketing.

Also, I have mentioned ways you can get opt-ins as well as consent for effective SMS Marketing.

Hear out what I have to say on the matter!

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In this podcast, I will discuss one of the most common objections store owners have towards SMS Marketing! I'll statistically prove whether having people opt-in through SMS Marketing is too invasive or not.

Hear out what I have to say on the matter!

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In this podcast, I'll statistically prove why SMS Marketing will become a necessity for all brands in 2021!

Hear out what I have to say on the matter!

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In this podcast, I will discuss the most frequent question asked when suggested to opt for SMS Marketing, i.e., "Is Email Marketing Dead?".

Email Marketing has always been an important marketing channel. However, like everything, it has pros and cons.ย 

Hear out what I have to say on the matter!

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In this podcast, I talk about the basics of SMS Marketing and why it should be considered an important marketing channel for businesses aiming to scale and succeed. I talk about us as an agency, and how we can help you with our expertise in this matter!

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Inย Episode # 1, I talk about who I am and why you should listen to me!

I talk about my journey and how I started WeClick group as well as what we do as an agency and how we help businesses grow by making the most out of channels such as Email and SMS Marketing.