The Goald Standard podcast: Recent Episodes
Product Marketing Alliance
Join host Scott Shapiro, as he picks the brains of PMM experts who share their indispensable insights on how to achieve and surpass your targets.
In episode five of The Goald Standard Podcast, host Scott Shapiro is joined by Jenny Herald, VP of Product Evangelism of Gtmhub.
The pair discuss the importance of culture, psychological motivators, and technology for successful goal setting.
In this episode of The Goald Standard podcast, host Scott Shapiro is joined by Liz Tassey, Vice President of Marketing at Truveta.
Mark and Liz discuss long-term vision and short-term agility for impact.
In episode three of The Goald Standard Podcast, Scott Shapiro is joined by Angela Byers, Senior Director of Product Marketing Management at Microsoft.
Scott and Angela focus on how to set goals, and more importantly, how to execute strategies to meet such targets.
During the chat, Angela outlines methods for goal setting as a team and a leader, how to advocate yourself as a PMM leader, without getting lost, tips for motivating your team, and more.
In episode two of The Goald Standard Podcast, host Scott Shapiro is joined by Jennifer Marcou, Founder & CEO at Marcou Coaching, and former General Manager, Relationship Marketing and Privacy at Microsoft.
The pair consider whether it's important for individuals to take control of their own career goals and outline a framework and phased approach to identify, test out and hopefully achieve your goals in a meaningful way.
Jennifer also explains how to bring together your passions with your company’s opportunities.
In the first episode of The Goald Standard Podcast, host Scott Shapiro welcomes Ebun Onagoruwa, Vice President of Partner Marketing at Zillow.
Scott and Ebun discuss the importance of striking a balance between focusing on metrics and overall business outcomes, plus much more.