Builders Story Marketing: Recent Episodes
Bizvideo
Assisting Builders in Their Growth // Attract Value Orientated & Emotionally Engaged Clients with our proven methodologies.
Ever wondered how a transformative mindset can revolutionise both a business and personal life?
In this episode, we sit down with Mark and Maddie from Freedom Built to explore their transformative journey in the building industry.
Discover how Mark transitioned from working on the tools to focusing on business growth, and how Maddie's expertise in systems and processes propelled the company forward.
They share insights on the power of niche focus, the importance of client care, and how personal development and stress management have been key to their success.
Learn about their commitment to building healthier homes using passive house principles and how clarifying their vision accelerated Freedom Built's growth.
Join us for an inspiring conversation about thriving in tough markets and the value of working together.
To see Freedom Built's work, visit their website:
https://freedombuilt.com.au/
Are you a builder? Do you want to be cutting-edge in your marketplace?
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
In this episode, we sit down with BuildXact to uncover what every builder needs to know:
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Why aiming for high-margin projects is a game-changer.
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How the right systems can help you get off the tools and focus on growing your business.
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The one mistake most builders are making that’s costing them hours every single week (and how to avoid it).
If you’re ready to take your building business to the next level, hit play now!
Learn more about Buildxact: https://www.buildxact.com/au/
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Are you a builder? Do you want to be cutting-edge in your marketplace?
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
As every builder knows, projects are rarely straightforward.
To make things worse, their clients often find themselves blindsided by delays or unexpected setbacks.
In today’s episode, we’re joined by Tim from Kai Konstruct, who shares his insights on fostering transparency and trust with clients—even when things don’t go as planned.
If aligning client expectations with project realities has ever been a challenge for you, this episode will be invaluable.
Take a moment to listen—you won’t regret it!
Subscribe for new episodes here:
https://go.bizvideo.com.au/podcast-ig
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
We've changed the podcast name:
From: Builders & Marketing Podcast
To: Inspired Builders Podcast
Why?
Well, tune in to this week's episode, where we talk all about it.
Andre, JP and Corné
Subscribe for new episodes here:
https://go.bizvideo.com.au/podcast-ig
Sales suck when marketing hasn't done 3 things.
The 3 things are:
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Educate
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Trust
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Connect
So in this episode of the podcast, we dive into the ways the top 1% of builders are using Marketing as “Sales in Advance” to create better clients.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Struggling to keep up with new enquiries or lead follow-ups?
In this episode, we reveal how top builders streamline their follow-up process to build trust and secure more clients, even when time is tight.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Meet Peter. (Secon Constructions in Melbourne)
Discover the inspiring journey of a builder who turned passion into a thriving business. From early lessons in work ethic to mastering heritage home renovations, this story is all about resilience and legacy. Learn how dedication and a can-do attitude can transform challenges into success.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Every building business needs a great vision to stand out and succeed. In this episode, we dive deep into why a clear vision is crucial and how it can transform your building business.
Learn practical steps to define your vision, differentiate yourself, and attract your ideal clients. Discover how to avoid common pitfalls and create a thriving, sustainable business.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Schedule your Story Strategy Session:
https://go.bizvideo.com.au/consult
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Facing challenges in your building business?
Discover the power of a positive attitude and how it can transform obstacles into opportunities.
✅ Learn from real-life builder stories
✅ Tips on maintaining a positive mindset
✅ Strategies to manage client expectations
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Struggling with your sales process?
In today's podcast, we dive deep into the essential sales strategies every builder needs.
✅ Learn from experts Marti and Owen from The Professional Builder.
✅ Discover how to streamline your sales process.
✅ Boost your conversions and grow your business.
See what The Professional Builder is all about here:
https://theprofessionalbuilder.com/
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Follow the Podcast's Instagram here:
https://www.instagram.com/buildersmarketingpodcast/
You check your inbox.
It says, "You have a new lead."
"Not another cold lead", you think to yourself.
Are you tired of dealing with cold leads that just ask, "How much?" and then disappear?
It's frustrating, right?
Builders often face this challenge, and it can feel like you're always on the back foot.
This issue will persist unless you take action to resolve it. Cold leads will keep wasting your time and energy. They will also leave you with uneven cash flow and more stress.
Unless you have a system in place to turn Cold into Warm.
In our latest Builders & Marketing podcast episode, we dive deep into how you can turn cold leads into warm clients.
Here are the top 3 things you will learn from the podcast:
- How to nurture leads over time to build trust and credibility.
- You need to educate your prospects about your unique value. (There are effective ways to do this.)
- You need strategies to stay top-of-mind. But, you must not overwhelm your audience.
Imagine having ideal clients who already trust you and are ready to invest in your reno, new home or service you specialise in.
We all agree that turning cold leads into warm clients is crucial for a successful building business.
Listen to the podcast now and start changing your leads today!
Discover why responding to enquiries quickly can set you apart as a builder.
Learn how to nurture leads with authenticity and excitement, turning every inquiry into a potential client.
Are you a builder?
Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://go.bizvideo.com.au/the-ultimate-builder-guide
Sometimes they work.
Other times, they don’t.
We’re talking about the Designer and Builder relationship.
In our latest podcast, we sit with Cesar from Solis Estudio.
Cesar is a designer, a very good one.
In this episode, we want to uncover the secrets to a successful relationship between builders and designers.
Here’s what you’ll learn:
- How to create a seamless relationship between builders and designers.
- The best time to involve a builder and a designer in a project.
- Tips for builders to build strong connections with architects and designers.
This episode offers practical advice. It can help you speed up your projects and build better client relationships.
Discover how Daniel Perrem, a young builder, overcame industry stigmas and skyrocketed his business with innovative strategies and a relentless passion for design and construction.
In this episode of the Builders & Marketing podcast, Daniel shares his journey from a naive carpenter to a successful building business owner, offering insights into his unique approach and the tools that transformed his company.
Tune in to learn how Daniel's blend of hands-on craftsmanship and cutting-edge technology sets him apart in the competitive world of high-quality home building.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
In this insightful episode, we sit down with Haydn from Priceaplan to discuss the critical importance of accurate estimating in the building industry. For many builders, estimating can be a painful and time-consuming process, but Haydn shares his expertise on how to streamline this essential task, allowing you to focus on other parts of your business.
We delve into the significant difference between markup and margin and why understanding this distinction is vital for sustainable business growth. Haydn emphasizes the importance of having robust systems in place and offers practical advice on how builders can improve their estimating processes to ensure consistent profitability and business growth.
Whether you're a seasoned builder or just starting, this episode is packed with valuable insights and actionable tips to help you build a thriving business. Don't miss out on Haydn's expert advice on transforming your estimating process and securing a successful future for your building business.
Disclaimer: The content provided in this video is for informational purposes only and should not be used as financial advice. Always consult with a qualified professional before making any financial decisions.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Ever feel like your clients just don’t get you? In this episode, we discuss how miscommunication can hinder your building projects and what builders do to fix it.
Join us as we chat about:
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The difference between jargon and relatable language
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Real-life examples of communication fails and wins
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Practical tips to make your message stick with clients
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The surprising science behind why stories work so well
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
We've had many builders tell us:
The market has shifted.
Not in a bad way. But there's a shift.
What are you doing to evolve?
Meet Ed Jamieson. He's a builder in Tasmania along with his business partner Tim.
In this episode, you'll learn:
The evolution of their building company.
Challenges and Lessons Learned
Adapting to market changes. (Combat rising costs. Facing market shifts. Client budget expectations & reality.)
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Save your seat in the "Mastering the Market for Builders" Webinar.
In this episode, we discuss the current market trends with Kurt Hegetschweiler (Builders Coach) & Richard Armstrong (ProCalc).
We explore identifying ideal clients, building strong professional relationships, and charging for initial meetings.
We also share strategies for client engagement and give a preview of our upcoming webinar.
To stand out as a builder, you need to clarify what sets you apart.
To get clear on what makes you different, you first have to get clear on your vision.
This will let you define who your ideal clients are. It will also clarify what message to tell them and how.
In this episode, Andre and Brendan discuss the Vision and Story Development Process. All our clients go through it before we touch cameras, create campaigns, or do anything with their marketing.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
We interviewed Tim, Kai Konstruct. He is a long-term client and friend.
It’s his third time on our podcast.
Why?
Because he delivers so much value, and everyone wants him back on the podcast.
In this episode, he talks about:
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Get insider knowledge and practical advice. Gain unique insights from an industry expert. They have years of experience.
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The emotional impact of construction is significant. Learn about the big effect of careful building. It can affect families and communities.
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See behind the scenes of Kai Konstruct’s growth and success.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
The Challenge: Builders often face tough competition and struggle to stand out. Story marketing can significantly differentiate one builder from another by creating memorable and impactful narratives.
The Power of Storytelling: Effective story marketing helps potential clients remember a builder long after the initial contact, which is crucial when decisions are made much later.
Examples and Strategies: The episode discusses how using personal and engaging stories can captivate an audience, drawing from a marketing conference where storytelling led to a high engagement and conversion rate.
Key Insights: Builders can use storytelling to overcome common marketing challenges like creating lasting impressions and emotional connections, ensuring they remain top of mind for potential clients.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Download Your Free Guide:
https://go.bizvideo.com.au/the-ultimate-builder-guide
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Ever wonder why clients don’t like it when you deliver bad news?It might be due to the difference between System 1 and System 2 thinking.Sometimes it’s not about what you say either. It may feel like there is a disconnect between you and the client's vision.In this podcast, we discuss:Create a Smoother Client Journey. Understand your clients' System 2 thinking. Guide them into System 1 thinking.Taking control of the narrative - When meeting a client for the first time, they may try to control the narrative. Who is the expert?Create confidence in clients. Help them see a positive outcome for their project.Enjoy, and let us know what you think!–Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://go.bizvideo.com.au/the-ultimate-builder-guide
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Thank you to Tim from Arden Vale Homes for joining us on this episode of the Builder & Marketing Podcast!Are you a builder? Do you want to be cutting-edge in your marketplace?Here are two ways:Join the "Cutting Edge Builders" community:https://www.skool.com/cutting-edge-builders-8941/Download Your Free Guide: https://bizvideo.com.au/builder-guide/
Are you a builder? Do you want to be cutting-edge in your marketplace?Here are two ways:Join the "Cutting Edge Builders" community:https://www.skool.com/cutting-edge-builders-8941/Download Your Free Guide:https://bizvideo.com.au/builder-guide/
Thank you to Bill from DivBuild for joining us on this episode of the Builder & Marketing Podcast!Are you a builder?Do you want to be cutting-edge in your marketplace?Here are two ways:Join the "Cutting Edge Builders" community:https://www.skool.com/cutting-edge-builders-8941/Download Your Free Guide:https://bizvideo.com.au/builder-guide/
In this episode, we explore fixed versus growth mindset, a topic vital for all builder entrepreneurs.
This discussion is designed to inspire and equip you to embrace unlimited growth.
We dissect the challenges builders face when returning to work post-holidays and highlight the transformative power of a growth mindset.
We touch on the importance of resilience, discipline, and the right company to shift from stagnation to thriving innovation.
This episode emphasises the power of having a clear 'why' and pushing forward regardless of obstacles.
Tune in, start your growth mindset journey, and share your thoughts with us.
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Are you a builder?Do you want to be cutting-edge in your marketplace?Here are two ways:Join the "Cutting Edge Builders" community:https://www.skool.com/cutting-edge-builders-8941/Download Your Free Guide: https://bizvideo.com.au/builder-guide/
In this episode podcast, we delve into the dynamic world of building with Chris Hunger, co-founder of ARCA Build. Chris shares his journey of resilience and innovation, revealing how he navigates the ever-evolving challenges of the building industry.
Discover how ARCA Build has mastered the art of value management, turning potential obstacles into opportunities for growth and success.
Chris's insights into client-centric approaches and adaptability are not just inspiring but also practical, offering valuable lessons for builders and entrepreneurs alike.
Thank you to Chris Hunger, co-founder of ARCA, for joining us on the podcast! Learn more about his company here:https://arcabuild.com.au/Are you a builder?
Do you want to be cutting-edge in your marketplace?
Here are two ways:
Join the "Cutting Edge Builders" community: https://www.skool.com/cutting-edge-builders-8941/
Download Your Free Guide: https://bizvideo.com.au/builder-guide/
Are you struggling to move the needle in your building business?
Many builders we talk to feel like their business might be plateauing.
Others just feel tired.
And many builders feel lonely in this business game.
In this podcast episode, we discuss the triumphs and trials of modern builders. Topics covered include new opportunities, decision fatigue, leadership loneliness, and the balance between business and personal growth.
Listen to valuable insights from our guests on learning from peers, evolving through effective systems, and community support.
This episode provides practical ideas for both seasoned builders and beginners, and we hear this from builders we talk to.
Discover how to overcome challenges, reignite your passion, and make significant progress in your business.
Are you a builder? Do you want to be cutting-edge in your marketplace?
Here are two ways:
Join the "Cutting Edge Builders" community:
https://www.skool.com/cutting-edge-builders-8941/
Download Your Free Guide:
https://bizvideo.com.au/builder-guide/
It's 2024, and with it comes groundbreaking shifts in builder mktg.
Are you prepared?
Our latest podcast, "2024 Builder Mktg Predictions," reveals insights that could transform your business.
In this episode, Jean-Pierre, Corne and Andre unveil:
- 9 Predictions for 2024 that we noticed last year with builders that are crushing it.
- The journey builders need to take the prospect on from enquiry to contract.
- What to look out for when hanging out with other builders.
In this episode of the Builder & Marketing podcast, we review the highlights of 2023 and share valuable insights from five successful builders. Join André, Jean-Pierre, and Corné as they discuss key takeaways from their conversations with Bill from Divbuild, Zac from ZJ Building, Dale from Southern Ocean Building and Consulting, Tim from Kai Konstruct, and Paul & Chris from ARCA Build.
Discover actionable strategies and learn how to make 2024 the best year yet for your building business.
Enjoyed this episode? Let us know below in the comments.🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Dale Spencer, director of Southern Ocean Building & Consulting, for joining us on the podcast! Learn more about his company here:https://sobac.com.au/🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? Let us know below in the comments.🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? You'll find these episodes insightful as well...ProCalc Webinar, How to Charge for the Initial Engagement: https://youtu.be/9leQgSBWtdc🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Craig Preston, director of Risen Developments, for joining us on the podcast! Learn more about his company here: https://risen.com.au/🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Ever had a client that just doesn't click with you? Or one that feels like a dream to work with? Dive into this episode as we unravel the magic of familiarity and how it can transform your business relationships. Discover why some clients feel like a perfect match, while others seem like a constant struggle. We delve deep into the psychology of connection, the importance of aligning values, and the subtle art of storytelling that can make your brand resonate with your ideal clients.From the brainwave synchronisations of storytellers and listeners to the power of shared hobbies, learn how to create that instant "I feel like I know you" connection with potential clients. Whether you're a builder looking to attract the right clientele or a business owner aiming to stand out in a crowded market, this episode is packed with insights that can revolutionise your approach.
🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Blake Bradford, from Evocativ, for joining us on the podcast! Learn more about his brand here: https://www.evocativ.com.au/
🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? You'll find these episodes insightful as well...Value Management with Paul & Chris from Gentrify: https://youtu.be/I7mRX4wrfQ0Organic Marketing with Matt Srama from the Srama Group: https://youtu.be/bFtp2ftCc4c
🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? Let us know below in the comments.🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Bill from DivBuild for joining us on the podcast!🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? Let us know below in the comments.
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Matt Srama, from the Srama Group, for joining us on this episode of The Builders & Marketing Podcast! Learn more: https://www.thesramagroup.com/
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? Let us know below in the comments.🙊🙋♂️ Are you a builder wanting to grow your business?Download Your Free Guide➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Don Doolan, The Not So Silent Business Partner, for joining us on the podcast!
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to both Paul & Chris, from Gentrify, for joining the podcast.
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to both Jordan and Scotty, from Aspire Projects, for joining us on the podcast! Book a consultation with them: https://www.aspireprojects.co/
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? Let us know below in the comments.
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Gavin from Clarke's Design & Construct for joining us on the podcast!
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? We believe you'll enjoy this episode... Building a Successful Home Renovation Business: https://youtu.be/5Mcg5L9qz-8
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Enjoyed this episode? We believe you'll enjoy these episodes... Increase Client Trust: https://youtu.be/s1iJJh2q_Cg ProCalc Webinar: https://youtu.be/9leQgSBWtdc
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
A lot of builders find themselves in the same position this year as the year before and the year before that.
“Why am I not growing? What am I doing wrong?”
In this podcast, we share what builders do to break through from being stuck in the same spot year after year to then grow and thrive as a building company.
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Thank you to Lerica from Liberty Building Contractors for joining us on the podcast!
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
We’ve spoken with a lot of builders of the years and when asked the question of what does your ideal client look like, most of them answer with these three same qualities.
- Clients who trust them.
- Clients who view them as experts.
- Clients who understand the building industry.
But there’s something they often miss: these ideal clients are usually developed over the course of a project, thanks to the relationship that’s built.
What if builders could have such clients from day one? That’s not just wishful thinking; there’s a practical way to make it happen in four steps.
In this podcast, Andre and JP dive into the opportunities builders are missing out on costing them $$$$ and four steps to fast track the relationship with all prospective clients before the build.
In this episode, we wrap up our final episode interview with Tim from Kai Konstruct and discuss on what it means to become a better leader and how to navigate inevitable problems in the building industry.
Moments you don’t want to miss:
00:39:28:14 Importance of becoming a better leader to navigate problems
00:43:37:14 Importance of demeanour in leadership
00:46:02:03 Importance of understanding & leading your team correctly
00:50:04:05 Importance of being able to sell and tell a story
00:50:59:10 Getting the right team in place to allow for stepping off the tools
00:54:22:17 Redefining the business to understand what to build and who to build for
00:55:02:00 Importance of realigning goals every year and adapting to change
00:58:20:14 Importance of community and paying for it
00:59:18:11 Investing money, time, and energy into bigger circles
01:01:12:05 Leadership and why as the business grows
01:04:38:09 Hiring key roles in the business
01:06:46:10 Importance of estimating and understanding job costs
In this episode, we continue our conversation with Tim from Kai Konstruct and look at why he’s in business and understanding why a builder's why is important for success.
Having a clear "why" allows you to look further on the horizon and see the opportunities that others might miss.
Knowing your "why" and being clear on defining what you want for yourself, your team, and your clients is the difference between the success and failure in your business.
Moments you don’t want to miss:
00:16:35:03 The shift towards balancing work and personal life
00:19:25:07 Tim reflects on his why for being in business
00:24:22:21 Importance of taking time out of the business gives insight and clarity
00:27:22:00 Importance of being clear on defining what you want for yourself, team, and clients
00:29:00:13 The importance of defining your "why"
00:32:15:01 The importance of relationships and support in business
- Follow Tim and Kai Konstruct on Instagram: https://www.instagram.com/kaikonstruct/
- Follow the Bizvideo on Instagram: https://www.instagram.com/bizvideo/
- Subscribe to the podcast for part three of the conversation.
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Success as a builder isn't just about showcasing your projects, but also about delivering exceptional client experiences and building a strong team.
Our conversation with Tim from Kai Konstruct highlights the importance of understanding contracts, building upfront value for clients, managing expectations, and builders supporting builders.
Tim's journey with Kai Konstruct started with a desire to provide for his family and has grown into a business with a strong foundation built on family values and teamwork.
Moments you don’t want to miss:
| 00:00:45:07 | Perception problems in the building industry |
| 00:03:30:00 | Refocusing on family and the client experience |
| 00:07:36:20 | Balancing personal and business life |
| 00:08:11:13 | Perception of success in the building industry |
| 00:10:00:08 | Tim's journey from starting the business to present day |
| 00:12:28:23 | Learning to manage client expectations and refocusing on running the business |
| 00:15:03:18 | Perception of overnight success in the building industry |
| 00:15:59:19 | The journey of smaller projects to bigger projects in the building industry |
| 00:17:07:15 | The importance of working on the business first before scaling |
| 00:19:09:07 | Benchmarking success and taking stock of where you are |
| 00:20:13:23 | Perception problems in the building industry |
| 00:22:17:22 | Long term vision |
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Follow Tim and Kai Konstruct on Instagram: https://www.instagram.com/kaikonstruct/
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Follow the Bizvideo on Instagram: https://www.instagram.com/bizvideo/
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Subscribe to the podcast for part two of the conversation.
There are over 360,000 building businesses in Australia alone- How do you stand out?
In this episode, Corne and JP discuss strategies for standing out, from understanding your unique selling points to providing detailed quotes.
Amid the current challenging economic climate, they highlight the importance of understanding your ideal client and making a distinct mark.
Tune in to this episode to gain practical advice on navigating the competitive building industry and carving your niche successfully.
Here are some key moment you won’t want to miss:
00:00:00 Differentiating Yourself as a Builder
00:03:02 How to Adjust in a Challenging Market
00:06:17 Clarifying Ideal Clients and Building Focus
00:07:32 Understanding Your Target Market and Crafting Your Message
00:14:25 Differentiating Through Storytelling
🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
“I have a video for my building business, now what?”
Corne sits down with our resident media buyer, Richard, to discuss 27 ways you can use your videos as a builder.
With their combined wealth of experience, they offer not just theory, but practical, hands-on tactics that work in the real world.
From idea to execution, they've got you covered.
Whether you're a seasoned builder or just breaking ground, this episode offers you the blueprint to leverage your videos for maximum impact.
Here’s some key moments:
00:00:00 Using Video to Reach Your Target Audience00:01:43 Videos to Enhance Client Relationships00:02:53 Utilising Video Content for Business Growth00:05:17 Promoting Videos to Increase Brand Awareness00:13:32 Using Video to Grow Your Building Business00:21:25 Digital Marketing Strategies for Video Content00:22:52 Strategies for Increasing Visibility
Are you curious about the tried-and-true systems and processes that lead to long-term success in a building business?
We dive into the game-changing strategies, innovative processes, and empowering mindsets that successful builders utilise to position themselves as leaders in the marketplace.
Join us as Paul, from Gentrify, shares his insider knowledge and personal experiences in founding and establishing a thriving luxury building business. Along the way, he candidly discusses the mistakes he made, offering valuable insights to help you avoid repeating them.
Key moments you won’t want to miss:
00:00:00 Sustainable Business and Luxury Custom Home Building00:03:26 Establishing a Business and Avoiding the Seagull Approach00:09:40 The Importance of Clarity of Vision and Team Buy-In00:14:49 Saying No to Clients00:16:35 Abundance Mindset and Hotter Prospective Clients00:23:40 Building Resilience in the Face of Adversity00:31:25 Aggregate Marketing Strategies for Builders
Have you ever considered that the blueprint to transform your building business might be nestled between the pages of a book?
This concept unlocks a world of possibility, with books serving as powerful tools to redefine mindsets and drive unprecedented growth.
Over the past few months, our team has been on an intentional journey of self-improvement and business refinement. Our catalyst for change? A select collection of insightful books.
Watch to learn the top three building business books we share that you need in your library now!
Moments not to miss:
0:00 Intro
0:42 Book #1
4:30 Book #2
12:09 Book #3
🙊🙋♂️ Are you a builder wanting to grow your business?
Download Your Free Guide
➡️ ➡️ https://bizvideo.com.au/builder-guide/
In this power-packed episode, we dive into the world of successful builders and the five game-changing principles they employ to position their businesses at the top of the industry.
Join us as we chat with Jack from Birch Building & Landscapes, who shares his insider knowledge and experiences on the importance of cultivating a powerful network, creating mutually beneficial relationships, and investing in both yourself and your team.
Listen in as Jack reveals the story of how attending a Builder Workshop in Brisbane led to a game-changing collaboration that transformed his business.
This episode is a must-listen for builders who are ready to elevate their businesses to new heights by leveraging the power of strong connections and meaningful relationships.
Key moments you won’t want to miss:
0:44 - Network is your net-worth
13:00 - Marketing apart from leads
18:27 - Charging for onsite visits
24:51 - Confidence is Hot
30:12 - Team & Culture
🙊🙋♂️ Are you a builder wanting to grow your business?
Download Your Free Guide
➡️ ➡️ https://bizvideo.com.au/builder-guide/
We work with a lot of builders.
What common traits do successful business builders share?
In this podcast, we dive deep into the foundations of success, exploring the significance of being part of a strong community, investing in your personal growth, and creating a winning routine tailored to your goals.
Learn how to surround yourself with supportive people, unlock your full potential by committing to growth, and develop a consistent routine that propels you towards your objectives.
Plus, find out the personal stories and experiences that inspired our hosts, JP and Corne, to embrace these powerful concepts and transform their approach to success!
Secure your spot at our Sydney Builders Workshop: https://bvbcevents.com.au/builders-workshop-2023-sydney-n?utm_source=podcast
🙊🙋♂️ Are you a builder wanting to grow your business?
Download Your Free Guide
➡️ ➡️ https://bizvideo.com.au/builder-guide/
In this episode of The Builder and Marketing Podcast, join us as we talk with Zak Johnson, the owner of the award-winning ZJ Building, about his inspiring journey from a carpenter with no consistent work to running a successful home renovation business with a pipeline full of ideal projects.
Key Highlights:
00:01:28 - Starting a Home Renovation Business
00:04:22 - Building a Business, Selling Memories and Narrowing Down Clientele
00:11:58 - Building a Successful Business from the Ground Up
00:14:49 - The Benefits of Educating Prospects Through Content Marketing
00:17:43 - Setting the Example to Lift the Industry
If you found this episode valuable, don't forget to like, comment, and subscribe to our channel for more insights and expert advice on building a successful building business.
HomeRenovation #BuildingBusiness #ConstructionIndustry #BuilderMarketing #MarketingTips
Are you tired of dedicating your time and resources to clients who are unable to meet the costs of your building services?
We understand the frustration and disappointment that comes with this.
But here's the good news: there's a way out of this sticky situation that can take your business to the next level.
And to enlighten us on this game-changing solution, we had the pleasure of chatting with Richard, the director of ProCalc - Australia's premier builders' software tool.
In this episode, Richard shares insights and strategies that you won't find anywhere else.
Whether you're looking to upgrade your building business or seeking ways to avoid wasting time and resources on clients who can't afford your services, this podcast is a must-listen.
Don't miss these key moments:
00:01:48 Challenges Faced by Builders in the Building Industry
00:02:54 Exploring the Challenges of Estimating Construction Costs at Concept Stage
00:07:50 Client Ghosting
00:11:50 The Benefits of Qualifying Clients Early in the Process
00:13:10 Qualifying Clients and Adjusting Budget Expectations for Building Services
00:17:12 Benefits of Charging for Onsite Consultations for Builders
00:19:03 Building Trust Through Design and Build Services
00:21:48 Using Pro Calc for Accurate Project Estimation
00:24:49 Pro Calc: How It Works for Builders
00:26:18 The Impact of Client Characteristics on Building Contract Pricing
00:30:25 Time Investment for Onsite Consultations
00:31:52 Qualifying Prospects and Nurturing Relationships in the Building Industry
00:33:16 The Benefits of Content Marketing and Nurturing Clients
00:35:34 The Power of Nurturing Campaigns in Building Trust and Generating Business
00:37:24 Automating the Home Building Process
Discover the secrets to boosting your building business by harnessing the power of likability and relationships.
In this podcast, we dive deep into the science behind likability and share stories of how genuine connections can lead to successful business relationships.
Learn how to leverage commonalities, active listening, and authentic storytelling to build trust with your clients.
Plus, find out the book that initially opened our eyes to the power of these concepts!
Don't miss these key moments:
00:01:51 - Exploring the Psychology of Likability in the Building Industry00:03:38 - Establishing Trust and Likability in the Building Industry00:05:43 - The Role of Trust and Likability in Marketing, Sales, and Client Sign-offs00:07:28 - Benefits of Using Contrived Commonalities in Marketing00:08:50 - Building Client Relationships Through Authenticity00:10:34 - Building Common Ground Through Authentic Storytelling and Visuals00:12:02 - Building Rapport and Trust with Prospective Clients Through Active Listening00:14:35 - The Importance of Likability in the Building Industry00:15:56 - Building Likability and Trust with Prospective Clients00:17:33 - Building Genuine Connections with Clients: Creating Likability and Trust
Ready to stand out in the building industry?
Watch now and unlock the power of likability for your business!
While it may seem impossible to predict the impact of an economic downturn, we've got insider tips from Greg, the director of KiaDom Homes, who not only survived but also thrived during the last recession.
He shares his secrets to success, giving you the inside scoop on how to prepare your business for a recession.
Whether you're a seasoned business owner or just starting out, this conversation is packed with valuable insights and practical strategies to help you and your building business to thrive.
Listen in now and discover how you can prepare your business to thrive in a recession!
Key Topics:
00:00:42 Preparing for Market Recessions and Building a Pipeline00:02:22 Creating a Recession-Proof Pipeline: Strategies for Generating Inquiries and Contracted Jobs00:03:49 How To Sustain a Business During a Recession00:05:21 The Mindset Switch That Changed Everything for Greg00:07:59 Proactive Mental and Physical Health00:09:30 Turning Cold Leads into Baseline Clients00:12:28 Building Trust and Offering Genuine Value00:14:09 Cost Estimation and Advice
This past weekend we held our Melbourne Builders Workshop “One Day Impossible Workshop” with The Builders Coach, Kurt Hegetschweiler.
The response from builders who attended was overwhelming, and we're excited to reveal the top 5 takeaways from this Workshop.
These are not your typical run-of-the-mill tips that you can find anywhere - they are game-changing insights and actionable advice that will help you create a well-oiled machine that generates profit and success in your building business.
If you're a builder who's constantly battling obstacles and feeling frustrated with the lack of growth and success in your business, then this episode is a must-listen.
00:01:58 Benefits of Having Systems in Place for Building Professionals
00:03:27 Benefits of Mental Cognition: A Discussion on Focus and Productivity
00:04:39 Creating Systems to Overcome Procrastination and Increase Efficiency
00:08:10 Automating and Systemising Business Processes for Maximum Efficiency
00:10:21 Leadership and Business Growth
00:12:20 Personal Development and Leadership
00:14:04 Quarterly Performance Reviews and Goal Setting
00:15:18 Mental Models and Money Mindsets: Inversion and Scarcity vs Abundance
00:18:00 The Scarcity Mentality and the Need for Fuel in Business
00:20:27 Shifting Gears in the Building Industry
00:23:20 The Challenges of Educating Clients on Building Costs
00:24:33 The Impact of Undercutting in the Building Industry
00:25:45 Creating Value and Cutting Back on Costs for Home Building Projects
00:27:18 The Power of Storytelling: How to Create Value for Your Clients
00:28:32 Leveraging Storytelling in the Building Industry
Want to be a part of our next Builder Workshop??
Bizvideo & Builders Coach "Impossible" One Day Workshop is coming to Sydney May 2023, make sure you register your interest through the link below to ensure you don't miss out on this incredible opportunity!
https://bvbcevents.com.au/sydney-eoi-2832?utm_source=YT33
Are you tired of dealing with toxic clients and feeling like you have no control over your business?
It's time to take charge and gain predicability in your building business.
In this podcast episode, Corne interviews Kurt, from the Builders Coach, who will share his 3 proven strategies for client selection and deselection. You'll discover practical implementations for qualifying leads, saying no to bad fits, and ultimately choosing which clients to work with.
Client selection and deselection can make or break your business, and a toxic client can have a significant impact on your bottom line. We unpack proven process solutions which will help you identify the best strategies to select and deselect clients, giving you the power to choose who you work with and work towards predictability in your business.
00:00:00 Client Selection and Job Selection for Building Businesses
00:01:21 Strategies for Selecting the Right Clients for Luxury Home Building
00:02:52 Benefits of Using a Client Selection Questionnaire for Builders
00:06:12 The Complexities of Building for Clients
00:10:29 The Importance of Explaining Contractual Terms to Clients
00:11:29 Benefits of Establishing Clear Communication with Clients
00:13:11 Building Respect and Appreciation with a Client Commencement Agreement
Worried about the possibility of the looming recession? Understandably so. It’s okay to feel unsure about the future but it’s what you do today that will help your tomorrow.
While economic downturns can certainly affect the building industry, there are ways to build resilience and your sales pipeline to protect your business.
In this podcast episode, JP and Corne delve into a plethora of strategies that can help your building thrive and work towards predictability, even in uncertain times.
Whether you’re a business owner or a budding entrepreneur, this conversation is packed with valuable insights that will help you prepare for economic challenges that may arise. So grab a notepad, take some notes and enjoy this episode.
00:00:27 Recession-Proofing Your Businesses
00:02:34 Long-Term Thinking vs. Instant Gratification
00:04:05 Building Resilience During a Recession
00:05:52 Building a Proactive Mindset and Preparing for Success
00:10:53 Consuming Quality Advice and The Power of Your Inner Circle
00:12:05 Mentorship and Long-Term Perspective in Business
00:13:30 Preparation of Business & Marathon Running
00:16:15 Building a Sales Pipeline During a Recession: Strategies for Proactive Builders
00:18:47 Building a Marketing Pipeline for Choice of Clients
Are you tired of going from one job to the next with no control over the quality of leads you receive? Do you dream of being the builder that attracts quality clients who seek you out specifically?
If so, you're not alone. Every builder dreams of having the power to say "yes" to the right jobs and "no" to the wrong ones. And to have clients approach them, with a strong awareness and trust in who they are and the service they provide.
On this episode, JP interviews Dale from Southern Ocean Building and Consulting to explore their journey from depending on word-of-mouth marketing to navigating the hurdles of lead qualification. Learn how they've now become the go-to builder, with a reputation so credible that potential clients trust them implicitly, well before the initial consultation.
00:01:00 How to Take the Plunge to Start a Successful Building Company
00:03:04 Exploring the Benefits of Story Development for a Building Company
00:04:43 Evolving Sales Strategies: How to Build Trust and What To Invest In
00:10:03 How to Build Confidence and Clarity in Your Business
00:11:25 Building a Core Trade Base for Construction Projects
00:13:39 The Benefits of Clear Messaging for Building Companies
00:16:24 Building Business Growth and Brand Reinforcement
00:17:55 How to Refine Quality of Work and Communicating Effectively
00:19:50 Building Quality Homes and Finding the Right Projects
“How much $ will it cost to build a custom home?” “How much $ will I need to spend on the renovation of my house?”
As a builder, you know all too well the frustrating reality of these loaded questions from cold leads.
But what if we told you there are two strategies you can implement today to turn these cold leads into warm leads and even potential clients?
And it might not be what you expect...
Join us as JP and Corne reveal the secrets the best building businesses use to take control and work towards predictability.
As we continue to work alongside builders, we've come to realise that there's one crucial factor that is essential to them yet often proves to be a challenging and time-consuming process: building trust.
Much like building a house, trust is built over time and with the right foundations- through exposure, education and nurturing new potential clients to understand who you are and what you can do for them.
However, this is easier said than done.
Without the proper marketing or no marketing, people can quickly form a false impression of your building business, which can ultimately ruin any potential future projects with these clients.
You want the ideal clients coming to you, knowing who you are and trusting that you're the right builder for them.
In this podcast, JP sits down with Bill from DivBuild to discuss how we've helped him build his brand and save time and effort in establishing trust with his ideal clients.
Schedule a call with JP through the link below to learn more about how we can help you see your building business soar.
https://bizvideo.com.au/story-marketing-strategy-session/
As a builder, the ultimate goal is to have a marketing and sales pipeline pumping with profitable projects that align with your style, vision and team.
However, in most cases, sales pipelines are neglected and disorganised, with each project following a reactive process.
We understand what you want is a sales pipeline that you can easily refer to and feel at ease knowing opportunities lie ahead.
With no attention to your sales pipeline, you'll end up being in the dark when it comes to what opportunities you have to work with and you’ll take on whatever you can get at the time.
This may include non-ideal projects that are not inline with your goals for the business.
In this podcast, Corne and JP discuss 5 essential elements that building companies need to implement to establish trust and restore order to their marketing and sales pipeline.
--
Tim Waring - The Who not the How podcast
https://youtu.be/-UOZ98qCnrU
Download our Free Guide For Builders called “How to Stand Out in the Building Industry”
https://bizvideo.com.au/builder-guide/
Strategy Session with JP - if you want to know more about how we help our clients with a pipeline system and marketing, schedule a call with JP. https://bizvideo.com.au/story-marketing-strategy-session/
For many builders, finding and connecting with clients who share a similar vision can be challenging.
It can seem impossible to navigate the complexities of client preferences and align them with the realities of the build process.
However, there is a method to doing this, and it may not be what you think...
Emotions!
Human emotions are crucial in shaping how individuals perceive, think about, and interact with your building business.
By tapping into the emotions of your target audience in the beginning stages of brand awareness, you can influence their perception of your business and attract a higher-quality enquiry that's more engaged and eager to work with you.
But exactly how you do this is secret we share in our latest podcast with JP and Andre.
They reveal our secret technique and step-by-step process on exactly how we've been able to do this for numerous builders throughout Australia.
Are you a builder struggling to gain the trust of prospective clients?
You're not alone.
Many builders overlook the fact that when a client wants to build a new home or undertake a major renovation, they are entrusting their life savings to you.
It's the biggest investment they'll ever make.
But what if I told you that there are three simple strategies the best builders use to earn their clients' trust without reservation?
Join JP and Corne on our podcast as they reveal the secrets of building massive trust in the building industry.
As a builder, you know that every day brings new challenges, and the industry can be hard to predict.
Navigating the ups and downs of your business pipeline can feel like trying to read a crystal ball.
But what if we told you that there's a way to get a glimpse into the future of the building industry?
Our latest podcast, JP sits down with Washington from West Coast Residential, a third-generation builder, to discuss the building industry and its trends and predictions for the upcoming year of 2023.
Tune in now to gain this valuable perspective that can help you navigate the ever-changing landscape of the building industry.
Finding your niche within your building business is a game changer.
Greg from Kiadom Homes discovered this and its power for his building business, harnessed this technique and made the change to specialise in Custom Small Homes for the South East Queensland region.
Kiadom then approached us to help him build his story and create a strategy and system to attract his target clients consistently.
He recognised that clear communication is crucial for achieving beyond the ordinary.
By utilising our storytelling techniques, we were able to help Greg and Kiadom develop effective video marketing methods to connect with and engage their ideal clients and assist in building a consistent pipeline for the future.
If you're a builder looking to harness the power of storytelling, reach out to us to see if and how we can help you.
As a builder, the choices and habits you make now can determine the success of your business this year.
As 2023 kicks off and you start to plan out the year ahead, it can stir up a lot of thoughts and emotions - e.g certainty, uncertainty, excitement, nervousness or sometimes a bit of everything.
Knowing how to utilise and control these emotions alongside new strategies you can implement to better your business will take you and your team to new levels this year and set you apart from the competition.
In our latest podcast, J-P chats with Richard Parsons from Richard Parsons Construction to uncover the process and strategies Richard put in place to become Gold Coast's leading Luxury Hampton Home Building Specialist.
As a builder, you face various daily challenges, including staffing, workflow, cash flow, weather etc.
It can be difficult juggling all these and staying on top of it all!
In this podcast, J-P and Corne sit with Tim Waring, an experienced builder of 18 years and owner of Arden Vale Homes.
Tim shares his insights on the importance of focusing on the “who” rather than the “how” in order to grow and create a successful building business.
In this discussion, we explore how shifting your focus to the people involved in your business can lead to a more effective and fulfilling way of growing your building company.
Join us as we detail the benefits of this approach.
Working with 100+ builders in 2022, these were our biggest lessons.
If you're a builder listening to this podcast, we believe you'll gain valuable strategies to catapult your business in 2023.
Covering marketing strategies to mindset and automated systems to educate ideal clients, you don't want to miss this one!
A building business is a bit like an octopus...
There are multiple legs you need to manage, and each is vital to your success.
These different areas can be consuming and exhausting, and having a tight grasp of your finances can sometimes seem unreachable.
You might now wonder, "How do I manage this when my business pulls me in eight different directions?"
Well, that's what this podcast is all about.
Corne sits with Daniel Wilkinson, the CFO advisor and client director for builders from Xact Accounting, to discuss the MAJOR financial challenges builders face and TIPS on combating these obstacles to ensure financial clarity within your business.
As a builder, the focus is often on what's currently on the go and up next in the pipeline.
Especially as the year is coming to a close, we're all keen to get everything to a point where we can take a break and deal with the rest next year.
However, there's currently a massive opportunity knocking on the door for the builders who take a little extra time to consider the specific problems they can solve for their clients.
Most builders, even the best, are unaware of the problems they solve for their clients (and we're not referring to providing shelter).
This is crucial for builders to know, as this is where they'll find their biggest opportunities for 2023.
To understand the biggest problems your building business can solve, you must first decide on your niche.
Once you've chosen your niche, you can then begin to see these problems more clearly and create the biggest upside in your building business for 2023.
You might now be wondering, "How do I do this?"
Well, that's what this podcast is all about.
Corne and Andre discuss in detail the exact exercise you can do to immediately discover the key problems your business can solve to create massive value for clients and position you as their builder of choice.
Many builders want to market their business because they know, “If no one knows about me, then I won’t get their business.”
The problem, though, is that these same builders don’t have a system to handle enquiries.
They don’t have a structure to make marketing and sales as consistent, reliable and enjoyable as possible.
They don’t have a way to track where a prospect is in the sales pipeline.
And ultimately, they don’t have any way to predict their pipeline.
Builders need 5 things in place when it comes to their Sales System.
At Bizvideo, we use strategic methods to implement these elements for our builder clients to ensure marketing success in their business.
In this podcast, we reveal these 5 things we implement for our clients, and you can use these 5 things right now in your building business.
If you need more help with this, we have created a free guide for builders.
https://bizvideo.com.au/builder-guide/
“I’m a builder, I don’t need marketing??”
Have you ever thought if you keep doing the same thing, you’ll get the same result?
George from Liberty Building Contractors is a custom home and renovation specialist based in Sydney who came to us three years ago with the same thought.
We helped him overcome his fear of jumping into marketing his business to see him attract his ideal clients, keeping a full pipeline of work and ultimately helping grow his business.
Watch as JP sits down with George to discuss his journey with us and how we were able to help him expand his business.
--- 🙊🙋♂️ Are you a builder wanting to grow your business? Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Most builders find it hard to prove their value.
They believe they will win the project if they drop their costs below the competition.
There is a massive difference between builders who can articulate their value and those who can’t.
In this episode, Andre tells Corne a recent story of how he paid $1,500 for what is $50 normally and why he was happy about it.
If you’re a builder, watch this story to learn how to overcome fears and false beliefs your ideal clients might have and increase the value perception in their eyes to stand out from the competition.
Watch as Andre and Corné discuss this crazy story.
Discovering your niche and shifting your mindset as a builder is extremely important to see your business thrive…
… but attaining the right work for you can slip between your fingers if no one knows you exist.
Peter from Secon Construction specialises in high-end major renovations of heritage homes based in Melbourne and faced this issue before coming to us.
We helped set apart his point of difference with our unique storytelling marketing to see him attract his ideal clients into his pipeline.
🙊🙋♂️ If you’re a builder and you’re struggling to find your niche, chat with our team and book your Story Marketing Strategy Session today!
➡️ ➡️ https://bizvideo.com.au/story-marketing-strategy-session/
Going into the holiday season, it can be easy to fall into the trap of going into ‘holiday mode’.
Builders pulling the breaks on their momentum as they head into the end of the year find when they come back, they are almost starting back at square one. It then takes 3-4 months to move again, and before you know it, the year is finished, and the cycle repeats itself.
In this podcast, JP and Corné discuss what some of our building clients are doing to ensure they start the new year strong.
We co-hosted a workshop for builders with the Builders Coach Kurt Hegetschweiler in Adelaide.
We had a bunch of builders in the room, mostly from Adelaide, but we had a few interstate builders join too.
On the day I delivered some content on the current landscape of marketing for builders, Kurt presented a whole bunch of great stuff as usual, and we also had interviews with 3 builders in the room.
I love personal growth, so while I wasn’t presenting, I was taking notes.
These are the top 13 things I learned on the day that is super relevant for builders.
The landscape of builder marketing constantly changes.
What is true today might not work tomorrow.
Builders need to adapt and evolve their marketing to stay current, build trust and be seen as relevant experts by their prospective clients.
In this podcast, Andre and Corne discuss their predictions for 2023 builder marketing.
🙊🙋♂️ Are you a builder wanting to grow your business?
Download Your Free Guide
➡️ ➡️ https://bizvideo.com.au/builder-guide/
It’s no secret that using Case Study Stories as a builder is the quickest way to build certainty in the mind of prospective clients.
This allows you to build trust, inspire and have more chances of winning the projects you love.
The problem a lot of builders face is they don’t know if their clients are willing to help, and they don’t know how to ask their clients.
In this episode, Corne and Andre talk about how to ask your clients so you can tap into the power of case study stories.
🙊🙋♂️ Are you a builder wanting to grow your business?
Download Your Free Guide
➡️ ➡️ https://bizvideo.com.au/builder-guide/
Building an irresistible brand as a builder is hard, especially when trying to win new business.
It always feels like potential clients focus on the budget and the budget alone.
How do you create a brand that people are willing to pay a premium for?
In this episode, Andre and Corné talk about three things our builder clients are doing to attract quality clients.
If you're a builder who builds or renovates quality homes regardless of what size, then you'll love this episode.
🙊🙋♂️ Are you a builder wanting to grow your business?
Download Your Free Guide ➡️ ➡️ https://bizvideo.com.au/builder-guide/
Getting ideal projects as a builder doesn’t happen overnight. A lot of thought and experimentation needs to happen, but who’s got the time and money to experiment? In today’s podcast, we share some recent stories of builders and what they did to start getting the projects they love doing.
Andrew from Blackhaus Construction is an Architectural Home Building Specialist based in the Sunshine Coast.
We helped him attract his ideal clients using his story and the stories of his clients.
In this video interview, Andrew explains his long term approach to building a quality pipeline for his building business.
If you are a builder, book a call to see if/how we can help.
https://bizvideo.com.au/ss-booking/
As a builder, what is one thing that you can implement right now in your life and business to have massive results and change the trajectory forever?
A lot of builders go through a lot of challenges.
The nature of the industry creates a lot of unique obstacles and in this podcast Jean-Pierre tells a story of how a builder navigated obstacles to create massive opportunities.
Most people think in terms of "first-order consequences".
Example: “I feel like chocolate, I will have chocolate now”.
The first-order consequence is joy, happiness, energy. For about 2 minutes.
Then the 2nd & 3rd Order Consequences kick in. This includes a drop in energy, lack of mental focus and the consequences get worse and worse.
In this video, JP discusses the 2nd & 3rd Order Consequences of living in Obscurity as a builder.
If you’re a builder and you want to build a good business, people need to know about you. It’s a fact.
If you’re a builder that means you run a business.
To run a business you need “input” to create “output”.
Our builder clients all want positive “outputs” in terms of growth etc.
Therefore, they make sure their “inputs” are good.
That means they all read regularly.
Here are “6 books for builders” recommended by us and our builder clients.
Click here to watch the video now (and remember to subscribe).
Welcome to this episode where JP interviews Tim from Arden Vale Homes where they talk all things Builder Marketing.
- Jarryd is a great builder but not a salesman. The problem is salesmen win the jobs and how his story fixed this.
- He tried construction videos in the past – and it didn’t work.
- His message was like every other builder (good quality, good communication etc)
- How he Built Confidence in his business
- How he became clear and defined his message that differentiates him on a deeper level.
- How he doesn’t have to quote every job, it’s about choosing.
We’ve been helping Tim from Kai Konstruct since 2017.
It’s been an epic journey so far, and we thought it’s time for Jean-Pierre to interview Tim to tell the story of his journey of growing and developing his Custom Home Building Company.
In this video, we cover everything from ROI, his edge as a builder and following the steps of great people.
What we cover in this video: * The common questions builders ask us about the Story Process. * How to find your edge in business. * How to decide on the right “video company.” What should I look for? * What Tim’s reservations were before committing. * How to get clarity in your business. * When should I start the Story process with Bizvideo? * How evolved should my business be until I create my Overview Story and how many projects do I need under my belt? * Why you should be telling more people about what you do. * Follow the steps of people that have become successful already. * How videos help me get off the tools. * Should I invest in video and story if “I’m too busy”? * How Tim made sense of the investment and what option I chose. * What ROI should I expect with video? * If Tim could go back in time, what would option would I go with? * How many leads? * Finding the people that “you want to build for”. * How to use leverage to get known by your target market. * Positioning yourself as a builder. * Setting goals big enough that scare you.